Aired 3 weeks ago 2:58
Is organic facebook marketing dead?
A Doctor's Perspective Podcast
From the news
Aired 3 weeks ago 67:48
05: Three Secrets To Lifelong Wellness with Women's Fitness & Health Expert, Lina Midla
Lina Midla has more fitness certifications than I have fingers and toes. To name a few, she is NASM certified, a certified functional strength coach, a certified online trainer, a pre/post-natal corrective exercise specialist, CrossFit certified, Zumba certified, AND Olympic Weightlifting (yes) certified. If she's not an expert in creating a healthy lifestyle, I'm not sure who is. Lina and I discuss her personal journey with fitness. We start with her college years and how late puberty and the freshman 15 impacted her psyche, and that ultimately began an unhealthy association with food and fitness. If there was a diet fad that people talked about, she did it. Vegan? Check. Master cleanse? Check. Nutrisystem? Check (spoiler: you may not go number 2 on this one). Ultimately, Lina educated herself on healthy living, and turned her passion into a career. From being the Chief Training Officer for The Barre Code (a national fitness franchise), to teaching pregnant women how to have a healthy pregnancy, to having TWO kids in FOUR years, Lina has unlocked the mystery of living well. Ultimately, with a rock bottom moment, Lina discovered "Three Secrets To Lifelong Wellness". Join us as we unpack these secrets that you, YES YOU, can start living by today. Lina has a FREE (zero dollars) Fast Fitness Guide for Busy Women that you can download here: http://www.themidlamethod.com/fit Facebook: Lina LOVE'S friend requests, so you can send them to https://www.facebook.com/lbelkin21 She also runs a free group on facebook: https://www.facebook.com/groups/midlamethod And if you're like heck yes, how do I work with Lina, she does a FREE 10-minute call (leave your credit cards at home because we're just getting to know each other ;) here: http://bit.ly/30vFBrb
Aired 3 weeks ago 3:11
M 09 Video Lengths for Facebook and Reach
Video Lengths for Facebook and Reach Facebook loves videos. Let’s go over why that is, video length, direct uploads, captions and more. Welcome back to a doctor's perspective,. Today we're going to review social media marketing is Facebook organic marketing day and I think was Episode 347. Well, you didn't know your Facebook reach for your personal page, even worse business page is only one to 6% of the people that follow you. So that's crazy low. Of course, they want you to make money when we're evaluating what the post especially if you talking about business stuff, and I'm guilty that link posts are the worst. So pretty much what I've been posting forever a summary of the podcast, a link to it with a picture, kind of one of the worst reaches that you're going to get. videos, of course, are the best. And while I do personally have a third of my shows, I got like a one minute teaser video. It's got different videos within a video and it's got like a different pieces, pretty much the same stuff that would write it's in a video format. So like while not Facebook loves it. But then there's a caveat I'll tell you about in a second. Sometimes just and then the said the second best is question so just text asking an engaging question, because if you don't get at least five words on a on the comment, it doesn't really count just saying Yep, number five, love it. None of that really counts, it needs to be at least five words, that means we were actually engaging in your posts. So keep that in mind. Videos get 73% more reach than just the photo. By the way, if you're doing YouTube videos, pretty much this is a direct competitor, Facebook, they just gonna shut it down, you're not gonna get any reach practically. So you got a video that you did yourself uploaded directly to Facebook, I know you got to upload the YouTube directly, you got to upload the Facebook correctly, it's a pain to our stuff that sites it where you can do it for you. So I don't know what to tell you on that one. I'm in the same boat. As you guys. I'm like, Okay, what they said is a really good way to post videos, especially if you can put some money to it, just put a little bit of money, even a little bit of money, a 15 second square video, so I gotta double check my phone square video. I don't do square pictures all day long. But square videos and other story guessing you could probably run it through a simple program these days on your phone or something, and they can make it square for you. Okay, but 15 seconds square video that keeps you under the limit so that you can advertise a lot more places like Instagram and all these other places, you might just have the title of like, say your podcast and then one or two points. And on those posts, I would still put a link in the body some doozies you put in the comments. But this lady who's an expert said put it in just put in the body and put a little bit of budget to it. And that way even if the ad expires that link still counts, bus or 70%. Don't listen to the sound. So make sure these videos either sound off begin with all those captions if there's words, a long form video, you know, we used to do a lot longer videos now. Three to five minutes is perfect. And even a Facebook Live the optimum time is only three or four minutes. The only reason you'd want to do a 20 to 30 minute episode is if you do it like every week, same day, same time, kind of like a TV show, because then you know we're used to spending 20 to 30 minutes to watch a sitcom. So pretty much a quick add 15 seconds. Do you wanna get a little bit longer a minute, but in reality, most of your videos need to stay between that three and four minute. Okay, that's what we got for you today. Dr Justin trosclair represent show on social media. Let's have a conversation. We just went #behindthecurtain Transcribed by https://otter.ai The transcript of the show is automatic and will have grammar and punctuati...
A Doctor's Perspective Podcast
Aired 4 months ago 16:00
Effective Intros and Outros
In copywriting, titles are the most significant element of a sales letter. In podcasting, TITLES are the essential element of the written portion of a podcast, but the next most important part of a podcast is the INTRODUCTION. Who are you? Why should I care? What should I keep listening??? If your intro sucks and does not convey any value, your podcast will suffer. Listen to this episode and I guarantee if you use these expert secrets (aka the basics) your listening time per listen will automatically go up. Enjoy! “Your introduction has one job and that is to get you past the five-minute point.” - Luis Diaz Want me to help you launch and grow your podcast? Connect with me on Facebook Timestamps: 2:54 Critical role of the podcast intro 4:10 Three elements of a valuable intro 7:05 Bonus Intro Tip: How to deliver your intro effectively 7:51 Podcast Intros Examples 9:55 How to create a powerful outro 11:02 Four critical components of an effective outro People Mentioned Lewis Howes Tom Bilyeu Will Schiller Ryan Michler Mike Dillard Better Podcasting Connect with Luis: Website Instagram Facebook Group Facebook
The Podcast Domination Show | Grow your audience, make money and have fun doing it