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The iPad finally outgrows iOS
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Aired Last month 23:27
Adobe CIO Cynthia Stoddard
393: Adobe CIO Cynthia Stoddard discusses how the company has modernized its technology stack. She notes that architecture needed to lead the company’s decisions and be in everything that it did going forward. Through this modernization, Adobe has switched to being cloud-enabled and it has enabled architecture and business capability changes without causing disruption along the way. We also discuss Cynthia’s take on immersive technologies, how Adobe is using AI to complement its workforce, how the company has transitioned from selling box software to becoming more customer-facing, among other topics. Read More... The post Adobe CIO Cynthia Stoddard appeared first on Metis Strategy.
Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)
Aired 2 months ago 17:25
810: Hootsuite Integration with Adobe Experience Platform
Hootsuite is the leader in social media management, trusted by more than 18 million customers and employees at more than 80% of the Fortune 1000. Hootsuite's unparalleled expertise, customer insights at scale, and collaborative ecosystem empower organizations large and small to strategically grow their brand, business, and customer relationships with social. At this year's Adobe Summit, Hootsuite announced an upcoming integration with Adobe Experience Platform. Developed collaboratively with Adobe, this first-of-its-kind integration will bring insights from social activity to Adobe’s Real-Time Customer Profile, enabling Adobe customers to deliver omnichannel marketing initiatives informed by their customers’ social media behavior. Once live, Hootsuite will deliver six integrated Adobe solutions, further cementing Hootsuite as Adobe’s preferred social media management partner. “With social becoming one of the highest performing customer engagement channels, organizations are looking to better understand the impact of their social strategy on their broader business and marketing objectives,” said Penny Wilson, CMO of Hootsuite. “This innovative integration between Hootsuite and Adobe Experience Platform leverages social insights to create a unified view of the customer so marketers can deliver personalized content and messaging on the most relevant channels to achieve their greatest ROI.” While at this year's Adobe Summit, I caught up with Hootsuite CMO Penny Wilson to find out more about the road ahead for Hootsuite. I also wanted to learn wanted to l battle-tested technology, extensive ecosystem, and social DNA to help organizations create human connections at scale.
The Tech Blog Writer Podcast - Inspired Tech Startup Stories
Aired 8 months ago 30:46
DTNS 3388 - Adobe Rushes to Edit
Adobe takes the wrap off a slew of tablet focused creative applications plus Photoshop for the iPad. Is this a sign that the tablet as a productivity machine has finally arrived?
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