35 Burst results for "WordPress"
Apple apologizes to WordPress
"I'm rich drop. Alito. These are the headlines for the week that was. Where I founder met Muller Wake tweeted that updates to the wordpress IOS APPs have been stopped by apple until the APP agreed to support in-app purchases for dot com plans even though the wordpress apt did not sell anything as the update. Apple requires in-app purchases whenever APPs allow users to access content subscriptions or features they have acquired in your app other platforms or website on Sunday apple issued a statement saying wordpress would not be
The Most Important Facts About Your Website With Lowell Brilliante - burst 3
"Right. if someone tackles website themselves using. What we just talked about, what is the most important thing that they need to keep in mind in the design and development of their website? Yeah. Absolutely. If they're tackling it on their own, we'll one really good piece of advice that took me a while to learn is that. Don't go for the very flashy wordpress themes wordpress. It comes with a set of free themes, but you know depending on what you want your site to do. They sell themes for pretty much everything I mean you could get a theme for a directory or e e commerce sites are. Two sided marketplaces. I mean pretty much anything. But you WANNA stay away from those flashy Volki themes like Evita, which is very popular one because they usually run pretty slow and you WanNa stick with something that's fast and simple like Astra or WPA ocean or generate press and I think there's free
The Most Important Facts About Your Website With Lowell Brilliante - burst 2
"Many people in my audience including myself are starting on a shoestring budget. When you first saw my website quite honestly, you probably thought it sucked and what is someone with limited resources to do in order to get the best website for them without having to spend a few thousand dollars? Well, there's a few different options. A lot of people go with. Wicks or squarespace, but those are a monthly sort of fee and it's a little bit more expensive than using wordpress and wordpress. The cool thing about wordpress is that it's extremely customizable and but you can still get it done yourself as long as you have a little time to spend the learn it.
#19 James Noll The Teacher Author Musician - burst 01
"Trying out short stories always your first story when you I mean not so much the first one that you can. Write maintenance sixteen and Seventeen I was reading science fiction I. there's a there's a story called repent Harlequin said the tiktok man by Harlan Ellison and it was in one of those you know world's greatest science fiction's nineteen, sixty, six, nineteen, Sixty, seven is a collection. And I would read those things back and forth I just loved them. I remember sitting in bed. Reading that story again but TIKTOK man story and I thought I could probably do something like this and And went downstairs and got on the Family Commodore Amiga. which had at that point had been just used for defender of the crown and there was you know a pre wordpress or not were pressed but a pre word program that we had on there and I sat down and wrote a story and it was a science fiction story it was absolutely horrible. It was something about trying to be. Satirical without even knowing satire was at that point is trying to be funny without really having a sense of irony or I had it but I didn't know how to portray it online on on the page. Yeah. and I. Remember. It took it took me a couple of hours and finished it. brought. To my girlfriend at the time I said, hey read this she looked at it. She read it kind of is like, what are you like you should keep trying? All right. At least you didn't say stop. Yeah Yeah exactly. Yeah. It was very nice her was there someone in your family because I mean getting into English and you're talking about some of the books that you read and then into writing? was there someone in your family that? Product you towards. Your joy for reading. Would you even define it as a joy for reading because absolute our devour books? Yep well, maybe not as fast as some people but yeah, I am constantly reading Yeah my mother she she got me into reading very very early I I. What I finally decoded everything figured it out. I, brought a stack of my. You know my doctor seuss books down to her while she was watching the. Cable Net. So I think and just started reading to her out loud and and from that point on there was always a there's always book around it was something that I could always retreat to I didn't know it at the time but just personality wise I'm fairly introverted doesn't mean that I don't like people just means I need to have some alone time and that's where I would get it. I could go home. I'd read a Stephen King Book Re. Short Stories I. Got Into. A. Clockwork. Orange. And all those dystopia novels and you could use that to kind of relax and recharge by between her and my brother. My brother was the one who also use like, Hey, you should read this your one flew over the CUCKOO's nest. Now here's a coke orange like I said, hey, did you get the new Stephen King? They would just feed me stuff and then you know there's All over the house and so I just had my pick I just walk around and you know. GonNa re I didn't know Stephen King wrote four books. You pick that one up and move on from there and then start developing your own tastes and and move on. I think you might mention of it. What was your first piece of writing that you handed into someone besides your girlfriend for a critique? That was junior year. and we're supposed to write a fictional story I ended up fictionalized event that. You know that we want to up at my mother's Relatives House up in Jersey and that crashed and burned really really. Well, it's. I was I was up against another kid in class meaning we we've been partners. and. He wrote this amazing piece of course and then and he wrote I of course to read his out loud and then I read mine and it was just frigates. Suddenly found in this as well But he you know go ahead go ahead. Well I. got the feedback that that at the time. I needed you know. Every writer when they go into writing for the first time especially that age you don't know what revision means you don't know really what constructive feedback means, and so that's that's what the teacher is trying to say look it's not going to be perfect. The first time this is a rough draft, and so you get the positive stuff in the negative stuff and you go back and Redo it and I I went back and wrote a different story instead because I was embarrassed and I didn't know how to you know handle that particular situation. But I I, I, put it through three or four drafts, and then my teacher was like, yeah, that's what I'm talking about it. That's that's how you do it, and so you learn from those particular situations. How is your your balance of confidence with your writing even though it needed Some revision is standing there in reading in front of your your classmates, the confidence. Could did you have a balanced with that because personally I remember my first year university might first communications class in my knees were shaking and I was scared forty people in the class I looked at my communication Susan. Shut up. Even. Though I had a paper here in front of me. How was your balance with that? Probably. Mighty pen. Yeah, exactly you know naked in front of the class. Yeah well, that's that's exactly I. I. Don't know if if my voice was shaking, my knees were knocking at that point I? Do Remember one of the things I was trying to make sound. Funny. Did Not come off as funny. and there is just silence and it was that the that feeling in the pit of your stomach in front of your, you know this is an advanced English class eleventh grade and. I was like Oh man I blew it. You know from that point on he's going to. And finishes. Waiting for you to be over. And there's been plenty of those moments too. Yeah exactly especially following the other guy who? It was he was I. think he ended up being the Valedictorian and just he just knew what he was doing at an early age You know. There wasn't any ever like any jealousy of my my half. I was just always like man he's so much better. But that takes humility right like just to say no. That guy's talented. Suppose just recognizing it. Yeah. Recognizing I mean acknowledged that wow, that guy's talented I have some ways to go. Yeah and Also. Just being a nice person but also I think. It wasn't a secret how good he was everybody knew that because he was he was killing across all of the subjects and it was just one of those things I have no idea where this guy came from it he's amazing. and I think he had transferred over freshman year so we didn't know. Nobody knew who why non horses exactly. Wow. You're awesome in everybody's Askar you. Just for you just to realize, okay, you gotta work on it a little bit more and then you'll succeed. Yeah that's why people like that exist. It's it's. A It's what gives you drive sometimes I. I gotta hit that level. So after university, what was your? What was your mission? I was a drummer and punk rock bands and we were touring up and down the east coast playing basements in bars and small clubs, and we recorded a whole bunch of albums and that was what we were trying to do. I did that for about three and a half four years? Yeah. Yeah Absolutely yeah. It in me see in. One of the band's had a few in there even though I did not play guitar if I got a base and I kind of plunked around and figure out what the notes were and showed it to the guys who knew better than me and we fashion. A song out of that, I could I could yell scream. Or sorry y'all sing. With some sort of melody in there, some sort of harmony. Another band was I started getting more confident. Now is a fifty percent songwriter with that group. and then you know, 'cause you hop around from band abandoning. You know they last a year or two so that there was another band you know those those I who were punk rock ish or just rock bands then got into like an old country band where I was a one third singing partner in writing partner. After that, I got kind of got tired of of writing and I just WANNA play drums. I played A. Backup not. WanNa sing right now I, just want to play drums. I'm already doing five things at once and adding in their six so. Let. Me just play drums but yeah, it was it was a Lotta Fun. How much will even bringing up the confidence level? How much was that good for you to be on stage? I mean. Did that add
How to Create Legendary Content When Youre Short on Time
"I'm Eric Su and I'm Neil Patel and today we are going to talk about how to create legendary content when you're short on time. So this is something I've been thinking about for a while if you're busy, let's say you're a busy founder you're just starting up right now everyone's talking about Oh, my God you know. We're talking got to create content. You have people like Gary Con content's but how do you have time for contents redoing all these different things? Right you have other operational things to worry about. So I can kind of go over my process first and then this is what I've been thinking about recently, and then we can kind of go back and forth so. For me recently, I just kind of had this epiphany man. There's some leverage that's built maybe I should take advantage of that leverage and then right more. So you see a lot of people for me I look at the people that follow on twitter. It's a lot of entrepreneurs. It's a lot of investors as well, and their twitter game is just really strong and I'm like men I haven't blog for awhile talk into neo about this. I've been blog for a while but when I wrote my first blog post in about three or four years last week I felt really energized by I. Miss that feeling but I don't always have time to do that. But what I can do capture my thoughts in a tweet so if you're short on time. Start with a tweet I, 'cause years writing these tweets and if you WANNA come back to later to write legendary content, the tweet is the foundational piece that is your little sprout content, and then you can decide where you want to take that piece. Later because I have a couple tweets that I saved up after this recording, the reason I have my hair done. The reason why I'm actually dressed up time is I feel so motivated because of those tweets and let go make some legendary content go on Youtube. So Neil, what are your thoughts? So I liked that I have a simple process to create good content and a short period of time and I've been using it for years. So, there's really two steps in the first is finding the idea i. just go to all my competitors websites and most of them have solar sharing buttons on there and comment counts and some have up votes in down votes and I looked to see what's hot in my space because that'll give me ideas. All right. Once you have idea you don't WanNa Copier Competition. But if you know topic like on Seo or link building as you can create your own version of it, that's better more thorough. That's on a different viewpoint than there right again, you don't WanNa copy them. You WanNa do something that's better and then I just get into writing and the way I write is very simple. Headline I tried to vote curiosity or use a how to or lists based title than outlined I. Write the introductory paragraph with a Hook, right state some questions in their Hook Gum, and then for example, if I'm writing an article on Yoga be like. What would it be cool to do yoga like a advance Yogi? You know of course, it would. Who really has a patient's practice yoga for ten years? Why can't I learned the moves and get them done right now? Well, you know what I figured out a way one hundred and one ways to advance yoga as a Newbie and keep in mind I don't do yoga. So I have no clue what a Yogi any of that is Linda yogis postal teaches yoga. So my context is probably off but that. Should give you idea of how I hope people than I outlined my body. I list the main subheadings of all the sections that I want to cover, and then I'll put a sentence or two underneath each one. Then all right to conclusion and the conclusions that summarizes everything and then I end the conclusion with question that encourages more comments and then I go back in I fill up the middle I'll reread it. But that stuff on where pressure put my content up on wordpress are uploaded to your cms have editor some review it make sure you had your pictures from your stock targeted decided schedule it and boom. You're good to go like that. Literally is my process sometimes on writing and unsure some things all Google for the answer and then all linked to it within my article I'm deciding my sources but that really is my process. Cool. That's great process. I think by the way just because you know we're talking about tech space content on this podcast it doesn't necessarily mean you have to do text based right when we talk about legendary content, it could be at it could be a facebook ad it could be a youtube video it could be a podcast, right but neil touch on something it is. If you guys have in Glengarry Glen Ross, you have to watch that. Ad Section where he talks a idea just go find that one but this silly? Tent Patel So. A idea right. A is awareness interest D is decision as action right? The Hook that Neil is talking about you want to get them immediately. Right you want to dress Oh, while that's awareness right there right and then you want to get them interested right. Then in some cases when you're any educational content, you might not try to get them to make a decision maybe you wanted to opt into a your e book or get onto your mailing lists and then they can you know given decision there maybe to take an action, right but. Point here is human beings are still the same. You gotTa Hook, them, somehow, keep them interested because people's attention is so all over the place right and then the framework that Neil gave you or the one. I gave you a little earlier on how to start creating legendary content. Everyone has different processes but I think the foundational piece again is thinking about, okay. How do I get their attention first and how do I bring them all the way taking
Why Your Business Needs an Enemy
"Successful companies have defined enemies and you need an enemy in your business to go after Apple's enemy is the PC Tesla's enemy. Our fossil fuels are any cars are running on fossil fuels. Expedience enemy is your local travelagent overcharging you for your next trip. This is clearly defined in their marketing in their sales in their messaging, and there's a reason why they do it. They do it because it's important for you to define who you're not who you are. Trying to be the opposite of and this has a lot to do with human psychology as consumers. We know what we don't want. We don't necessarily know what we want, but we know what we don't want. So automatically, if you say, we are not this all the things that people get annoyed by you say, yeah, I don't like this and you automatically resonate with their brand who's defining that problem defining enemy some of the most successful marketing has been. Painting a business or brand against an enemy Sega did this in the nineties with Sega genesis pitting itself against Nintendo, and then later Sony playstation do the same thing with crash bandicoot against Nintendo clearly saying we're going after these people some beginners beginner entrepreneurs will say, well, that's kind of risky. What if that doesn't? Now there's no risk in that landing it's either going to resonate strongly people people are going to be like I don't know if I like that but it won't be vanilla it can't be ignored. The worst thing in business is being ignored and that's why it's very important for you define your stance we are not this we are here because we don't like how these people are doing things. The reason why this also works so well is because it gets in front of the idea that consumers are shopping around there comparing you against the competition and by getting in front of your saying, Hey, this is why were better we are not like this we're like this. This is also common in software web flow, which is a website building application for designers. Mainly, they have dedicated pages on how they compare against their competitors whether it's wordpress or squarespace they go head to head they don't shy away from it. They say these are our competitors. This is why we're better. This is why we created web flow. A lot of new businesses don't want to do this because they're afraid they think maybe Goliath is going to be down on David in the big company is going to get angry and retaliate or something like that. No, they're a big company. This is. Fair game they know it and they're dealing with our other competition as well. They understand the people that are the top of the mountain are going to be challenged and as the underdog people love an underdog story the love seeing and undertake on the big company and say we don't like the way they're doing their bloated there you know slow they're this they're that and we're here to give you something new if you WanNa. See a very good example of this. It's hey dot com I mentioned in an earlier episode this week behave dot com is a new email software it's basically a. To g? Mail. Is created by the guys behind base camp, and they clearly say that g mail is their enemy or traditional email is their enemy, and this is why they're better and they go after the competition to go after their enemy the our enemy does this this this? They don't respect your privacy they make email a chore. You waste so much time in your inbox again, your customers. Can really resonate with pain. They can really resonate with things. They hate, we all know we hate. So automatically when you are the person that's defining this, they feel like this person has a solution that's defining the enemy really does it really clearly states we're not this. We don't do this to you or all about this that contrast is really powerful marketing that contrast is really good for your brand. In also drives everything your business. So you know exactly who you are a lot of us we get lost when we do our marketing or email marketing or paid ads or even our copy on our website, and we're not really sure who we are. This clearly defines when you have an enemy, you know what you're not, and therefore the opposite who you are the other reason why this is so strong and it's so powerful. Is that when people? Shop around they come to your website they'll learn okay, this is your enemy. These are the people that you are going against. They might not even know that your competitor has some flaws and by visiting our website, they start reconsidering go into the competitor they're like, oh. Wow. I. Didn't know that people say that about the competitors I didn't know that this is what I'm in for. I didn't know that there are alternatives and because you're not trying to. Be a me too product and saying, Hey, we do this too. We do this to having a clear enemy and and really expressing that in the language of your website and your marketing really shows hey, there's a better way to do things you don't have to go with the status quo.
freeCodeCamp with Quincy Larson
"To make as well so let's first just talk about products surface area. Sure so free co camp is really three different core applications. There's the curriculum and. Portfolios? That's one of the pillars. And that is all custom code part. That's when we say the platform nationally what we're talking about we also have. A free co Camp Dot Org Slash News, which is our publication and published several articles today they're often in-depth explanatory journalism about technology. Then we have the free forum, and that's the third pillar of Free Co camp now. All three of those run on separate servers, the free cocaine forum is powered by discourse, which is a really cool self hosted open source form tool created by the founder of flow. Jeff Atwood in his. And that's very well maintained, and you can get your own discourse running really easily if you want to. You can just deploy to the cloud, and it'll live on its own server in docker container, and there you go. Same thing with free. Co Camp Dot org slash news that is running on ghost, which is another self hosted open source project that just released version three of their tool, and it's like wordpress, but it doesn't have a lot of the baggage that comes with wordpress. wordpress is excellent. But it does have some vulnerabilities in it does have. A very complicated plugin system in wordpress is trying to do a lot of things whereas ghost is just trying to be. A publication tool. So we have maybe. Seven thousand articles on. Free Co powder slash news at this point and we have. Hundreds of thousands of posts on free cochem dot org slash. So those are those who now if you want, I can drill into what powers the frequent camp platform the core curriculum. Please do yeah, so we are running. React on the front end. We're running known. As the back end were running a tool called loop. which is. An API tool. It essentially turns your rap into an API where all the routes. Can, confess chase on as well they shemale. It's something that's already baked into tools like ruby on rails like with ron rails. You take any euro. You could just put dot Jason at the end of it and get a Jason Representation of that of the data in that route so. Does a lot of that stuff. We ease Mogadishu for database and we have managed cluster. On 'em lab and we're working on moving that over to Mugabe's new atlas tool. Atlas. 'EM! Lab was acquired by Manga to be recently, so they're kind of sunsetting 'em lab. I think so. We're in the process of moving everything over. To have a big sharded system because we have a lot of data. We've got millions of records, and each of those records has these of challenge completions. And a whole lot of other data that they've added to their portfolio and the portfolios themselves were working on growing them, and making them a lot richer in terms of just having a lot more data like you can submit a whole different projects you've built from. Outside of the Free Co curriculum as well if you built your own. Jobs script game for example you could submit that and turn that into a kind of like a Lincoln light four developers, so we're working on that the platform itself in terms of the curriculum. Is. A gatsby APP and you hit that. Euro Free Co Camp Dot org slash learn and the entire curriculum loads. And it stays in your browser. It. Of Challenges, and then when you complete challenges, it will post those to the server, and if you disconnect from the server for some reason, you can keep completing challenges than when you reconnected a push that back up to free Co camp servers, so we're very close to having be fully offline. Functional APP like a progressive
Self-Hosting Your Photo Gallery with Imagely
"Hey welcome back to another episode of this week in photo. I'm your host Frederik van Johnson in this show. It's all about image sharing galleries and wordpress. And I'm joined by Scott Widen. Let me make sure I don't butcher his name Kibbe wits. He's from the company that built this cool stuff. And we're GonNa talk about that stuff and a little bit deeper because I want to dive into the world of wordpress as it applies to photographers and Scott is a is an expert in all that stuff so welcome to the show man how you doing doing well. Thanks for having me no. I think it's the first time that you and I are chatting while I'm on while I'm wearing the image. -Ly brand usually. It's me as a photographer right when you were both at the time and stuff like that. So it's a little bit of a change of pace. I've always been at image immensely but now and now now it's center now. That's great man so you are. You're the chief community officer over there. What does that mean chief community officer? Yeah so I. It's kind of on the marketing side. I get to do things like this. Interact with other photographers with podcast. With youtubers with you know just do a lot of the interaction on social media and in person like I'm the one that goes to the conferences like photo plus expo and hanging out with people going out making photos and stuff like that so I to do stuff like that. I do the blogging. I have we have a podcast about wordpress four photographer so I hope that that kind of stuff right. So I'm I'm sort of the email marketing. It's kind of that. That guy on the guy who gets to your the thing I was hanging out with you. Get to be the face of the company. That's cool. Well let's talk about that so I have the tease. I talked a little bit about wordpress and galleries and all that stuff. So one of the reasons why you and I are having this interviews and you guys who you're about to or you have already depending on where you watch. This rolled out the ability for photographers to kind of in a way replicate what some other players in the cloud. Image storage space. You're doing like smug Mug and Pixie set excetera in terms of building galleries and assigning priceless to those galleries and allowing customers to come in and purchase from either a password or unpasteurized protected area. Which what you told me before. We even started that up until just now has not been possible. Take me through that. Because I'm one of those people I use Mug Mug. I still have my Pixie set account as well and some others And I'm a wordpress user. This week in photo is run on wordpress. Obviously be nice to have the power to have that in house to me. GimMe Gimme the gist of what you guys built. Yes so as you said Thirty thirty five percent of the Internet runs on wordpress. So thirty five percent of photographers are using wordpress. And many of them are using wordpress alongside something like smug monk and it's all good and well if that's what you want but for photographers. Who Want to do everything in one platform that they control? That is a wordpress site. You now have the solution to not only sell in and sell prints and digital downloads. But the prince you have the option to automatically had this refilled by a print lap and the first pre lab we integrated with is White House custom color. Nice and more will be on the way of course but for now. That's that's the only one that's there and the cool part is that yes next Gen gallery built on is a Free Plug. It has about a million active users. It's one of the most popular press ins ever. Definitely the most popular alary plugging is the fastest gallery plug in and it's more than just your typical gallery. Plugin display your photos. It has a full gallery management system in it and that system kind of gives you this it will. It definitely gives you the separation of galleries and not. Everything's in one media library folder. It's all separated and it allows you to fine-tune everything to put in different image tags. Which will import your exit data. So you'll have any keywords. What become tex which means you can create galleries based on tags? If you want we have You know titles and descriptions and things like that and when you the this gallery that you've created and you want to attach a priceless it so you create a price list as some prince from the lab. Some print options and we by default automatically pick the most popular prince from the lab. And then you can add more. You can even do at all if you want to destroy everything once and and that's your price list. If you want to add digital download you can do that and you attach that priceless to the gallery and you once you sell you sell your Princeton. You don't think about the part of come mattress. You don't have to think about The the the the printing the the the editing that comes after that 'cause you know you don't have to worry about replacing inks all that fun stuff on that. So you know like I said before having having been in being a user of these cloud based services the in this is a completely appropriate question especially for someone who's intimate with wordpress and and image making and how stuff goes but the word press. Yeah it's it's almost the defacto standard on the web for for many many many sites out there myself my my sites included but the double edged sword of wordpress is giants got his amazing robust community. Anything that you can imagine you can build and or configured to do but in my opinion or in my experience that's also the Achilles heel of wordpress because there's always updates and plug in conflicts and you know okay you. You're not really bill. If for me it feels like you're not really building on a on a stable foundation. You're building on a foundation that can reconfigures itself every now and then you gotTa make sure everything that's on top of it is good to go. How does how do you guys mitigate that with next Gen and Gal next-gen Gallery and the other services you offer so that if I do put my mission critical business and galleries up there and I have a bride? That's coming in that. Wants to see and by prince she's going to be able to see those and give me money so. I just what you said that that there's sort of this Achilles heel I like to say that We're presses amazing because it can literally do anything but it's also a sometimes a pain the butt because it can literally do anything from so so yes there can be conflicts with different plug ins. Yes you have to worry about. Updates at image league on top of potential complex all the time we get a lot of people coming in that might have a bug here and there and we have a team that troubleshoot said and and can handle those and we have a development team that is fast and we will address any conflicts or bugs that come up that are that need immediate attention if you're having if we're having a conflict with a plugin like you which has happened in the past then that's a plugin that is popular enough. We have to address it. We know that plug in is installed in pretty much every photographers website. We have to fix it. So but if it's if it's a conflict with the plug and then might have a hundred users total well that's not a priority because unfortunately there's not many people using a small amount of people. Yeah yeah so we have to go with with what is impacting the majority
The Best Marketing Strategy Anyone Can Use - The Candid Cashflow Podcast | Internet Marketing | Marketing Strategy
"Today. I've got the best marketing strategy. That in my opinion that that I think anyone can use for pretty much anything. And I'll be using it actually throughout this episode. You stick around here for any amount of time and you're GONNA find out that. I'm pretty picky about marketing like I want methods. That are fresh. Aren't GonNa waste my time that are ethical and are gonNA give value to my clients and customers so you know I find certain tactics to just be old tired. Need to be retired and I. I talked about that. In episode twenty three the candidate cashflow podcast actually in the wheel linked to that also in the show notes. If you want to check it out it kind of went a little more in depth And I talked in that episode about what I call the unique approach which is not basically following a bunch of people and just kinda parenting and rehashing whatever they do instead of doing that. A unique approach is kind of developing your own ideas and your own products and ways that you market those products so if you wanNA check that out it'll there'll be a link in the show notes some of those old marketing methods that I'm talking about things like webinars. I think that's probably my number one number one that I hate. I'll never forget the first one that I attended the guy. He was fifteen minutes late and then when he showed up he pursued a drone on for an hour and a half about nothing. I finally gave up and went to bed because I hadn't learned a single thing at that point in every Webinar that I've ever attended was the exact same. It was a lot of hype a lot of blabbering a lot of selling with no real substance. It was pretty much You know a couple hours of some guy talking probably in front of a white board telling me something he could have told me in five minutes and then try to sell me. Whatever it was he was trying to sell me know so you made ten thousand dollars last month. That's great. I'm still not buying your one thousand dollar product. Anyone can find ten suckers per month if they do enough webinars. It's just not the type of business model that I'm personally going for any time. You see a Webinar. Then you know the main mo of that. Webinar is to sell you. Probably a big ticket item. I also I'm not a fan of people that just turn out product after product after product. I'm currently trying to build my business around content and information products and some of those things we're going to be for sale. It's just the nature of the beast but the thing is is there are these guys and they that their entire business model is to turn out products and run a big launch on a platform like warrior plus or Jv Zoo. That's their entire business model like they're they. Launch launch is their meal ticket. And I'M NOT SAYING THAT. The products are quality because some of them really are. There's a guy Stewart Turnball he puts out some really good products and Kin Boatmen He. He does a puzzle book software. His stuff's really good. So there's a few people out there. George Cat Sudas wordpress plug ins a few of the people that that choose to mark that way have really good products but the problem here is. There is an unbelievable amount of crap that you have to wait through to find the good stuff most of the products that I've gotten via one of those things you know. It's like a long chain of piggybacked products and ot woes or one time offers and you know. I've seen some of them as many as six to eight additional. You have to opt out of just to get the final product that you bought. It's ridiculous I you know up. Sales are thing. Eight upsells on one product is is ridiculous especially when the the the sales don't even relate to the product itself so I I'm just I'm done with that stuff. It's not the type of business model that I want is not the type of business model that I recommend for people that I consult with teach advise Blah so another one is you know the crappy email is now look. I started writing to my email list daily in November of this past year. And that's something that I thought that I would never in my life do is right in email every day or you know because I didn't really want to receive an email every day. You know I believe in email marketing but some guys just take it to an insane level. I write my emails every day and I tried to provide something useful and observation a tool advice on something I try to provide an you know a new idea. Whatever you know Brendan macy's one of the worst. If you hang around the war you're plus or Davies Zoo or any of that stuff for long enough. You gotTa Youtube Channel. You'RE GONNA run into that guy. He's one of the worst. I would not doubt his products. Help young people learn the ropes to an extent but is approach to get bucks is? It's just not my style or the kind of content that I enjoy consuming so list that just tout correct crap products. That's another thing like on my list. I don't I do not hardly sell anything. If I release something I either give it away for free or it's pretty cheap. Like I think the most expensive thing that I've touted to my list so far was twenty seven dollars. I just I don't do a lot of selling. I know I know people. You know the money's in list and all this stuff just not my style. I'M NOT GONNA run over to click bank and find seventeen products that are going to pay me well and start. Hakkinen to my list because it seems like the thing to do to make me some money. I'm going to find the legit way to make money the one that provides value and once I figure it out. That's what I'm going to be teaching. Everybody I'm not doing this. Just one crappy product after another. I just I can't which brings me to the rehashed methods so it's true there have been many combinations of the same methods to make money online build a website promote a product build a list. Rents repeat it's not rocket which is the reason that I'm actually in the beginning stages of developing a system that people can jump into completely free of charge and learn these basic things. So they're not buying these rehashed products. I would say ninety nine percent of the products that I bought were just rehashed methods seriously. Every affiliate marketing product is the same. You choose a niche you creator find a product to promote around that niche. You build a website around the product you create an opt in to capture email addresses you give away a free e book as an incentive for people to opt into your email list and then you write articles about your niche you create content for other blogs videos guests post you comment on blogs forums websites in your niche ad nauseam at infinity emits almost too difficult to get an email addresses anymore because the entire Internet is jaded. These methods are simply wore out. If you WANNA get rid of me to say Webinar or one time offer and I'm gone
Do I need to have a dedicated server for my website?
"I begin I want to emphasize the fact that your website is one of the biggest assets in your business. It's where business is done is where people find out about you. It's where they learn if they WANNA do business with you. It's where they buy things from you where they consume your content in the online world. It's like your shop so investing in your website is probably one of the best investments. You can make now. I'M GONNA explain if you actually need a dedicated server for your business. I'm going to talk about the different stages of business. Maybe you're not there yet. Maybe you will upgrade to a dedicated server later on. But how do you know win? I'M GONNA get into all of them. I A dedicated server is always going to be better than a shared server. There are so many advantages to it. Security advantages bandwith advantages support advantages. I'll go through them all but just to lay it out. Let's start with the one disadvantage of dedicated server. It's more expensive. That's really it. That's the only downside of having a dedicated server just to give you an idea. We have a dedicated server. We use a WBZ engine. It's the best hosting forward press sites. Their support is out of this world. It's the best in my opinion. I've tried a lot so much. So we partnered with them to give all our listeners and amazing discount You could check that out over at one zero zero. Nba Dot net slash resources. There's a link right there and a code. You can use to get twenty percents off your first payment whether it's an annual payment or a monthly payment. I would recommend it if we didn't use it now are dedicated server which allows up to a million visitors without a hiccup. Every single month costs six hundred dollars a month. Yep It's expensive but because I have my own server. I can all my websites on their can host my personal website. I can host My Ninja website can host my one hundred dollars a website. And it's not GonNa even bat an eye at that traffic because it's so powerful. Now we used to be on a shared server on wbz engine but it actually became more cost effective for us to move to a dedicated server. Because WE'RE PAYING. Nine hundred dollars in overages every single month because of the traffic we were getting On the hundred dollars because of this podcast good problem to have but we totally Didn't notice we're about two months in our overages or crazy. As a show is growing. Our traffic was growing so he realized We need to do something so we actually a message the BP engines support they said Hey. Your traffic is quite high. And you're sharing the server with other people so we have to kind of Slow Down Your bandwith to be fair with other people explain what that means in a moment might be more cost effective for you to have a dedicated server which costs six hundred dollars but that was cheaper saving three hundred dollars a month by going with a dedicated server. So let's get into the advantages and the number. One advantage is bandwidth. Now when you're sharing a server with other people which is a shared hosts this is very common in most website hosting you're sharing the ban with the speed in the space on that server with other companies so they're going to basically Monitor your speed and slow down your site if they have to to accommodate You know your bandwidth meaning that they're gonNA strict your bandwidth making your site. A little slow and sluggish share a bowl popcorn with your friends and one of your friends is grabbing handfuls of popcorn. Everybody's taking it one by one so the shared server host is GonNa say I'm sorry that's not fair for everybody else we're gonNA limit your number of popcorns so the there's enough for everybody else. The other show the shared service at some times. This is rare but it happens Somebody on the shared server has an issue has a bug has a virus. Something goes on and it takes down the whole server so your service totally down. You didn't do anything and neither to everybody else on that shirt server but one of the people had problems there for y'all suffer this is not common but it can't happen as happened to me in the past ten years but it's just something to keep in mind. The third advantage really is when you go to a dedicated server Whoever's supplying your servers like wd engine they're going to give you a higher level support usually comes to the higher tier of support. You're going to get technical experts. That can do the work for you like sometimes I'm having an issue. My website have a conflict with a plugin on wordpress. I'll go into him have been a bit of an issue. They go into my account and they actually just fix it for me. I don't have to do anything they don't say. Oh it seems like there's a problem with this plug in. Maybe you want to try this. No they don't do that. They just go ahead and they get it done for me. They say okay. It's all good now because I'm paying premium rate and the value as a customer. So the serve you at a higher level of priority and a higher level of service now when things go down when things are not well when your site is down. It's like Code Red Right and you need fast response of support so this is really really helpful when there's a crisis on your website and need to make sure it's all the soon as possible even if it's just a few minutes there on your issue asap and usually you're back in running with no issues whatsoever in a few minutes. It's not that simple to solve some problems If you're not a dedicated server sometimes we need to do rebut the server Respond the instance. And because you're the only one on the server that's totally fine. You're down anyway so rebooting. It is just a quick solution. You can't reboot a shared services. Everybody's GonNa go down We're talking about hundreds of websites so they got to find other ways to solve it. Migrate you to a different server. It's a little bit of a mess. Now Russ six hundred dollars a lot of money and if you are not getting a lot of traffic you may not see the Roi My advice. If you're just getting started shared servers fine. It'll get you started. We'll get the ball rolling. You don't need to spend a lot of money at the start but once I start getting a hundred a hundred and fifty thousand visitors a month and you can learn this from Google analytics. You can go to similar web It's a great website for you to check out how many visits our website gets. And it's just a ballpark number. But the point here is that once he goes over a hundred grand. I'd say a hundred grand hundred thousand visitors a month. It's time for you to consider choosing a dedicated server have traffic. Your Business should be rolling. You know unless you have a conversion problem on your website. You're converting all these visitors and it's a good foundation to have a dedicated server. Once you get to that point as you start growing beyond you know all these big websites all these big blogs the millions of visitors a month they all have dedicated servers because they know the value of up time of speed bandwidth and they don't want to risk it and disappoint people that come to the website. I got more in today's topic. Today's cuny Wednesday before that. Let me go love to today's sponsor support for today's show comes from Ernest. Do you have student loans? Refinancing them with Ernest can save you money or lower your monthly payments. If you're still paying the same rate when you graduated odds are you can reduce your monthly payment and save even if you refinance before with today's lory environment. Most people can save by refinancing again to check your rate. Just take two minutes to complete a few questions online and you'll get a personalized rate estimate all without affecting your credit score. If you qualify Ernest offers customizable loan terms and no fees you can even combine federal and private loans mentioned having one single monthly payment with one low rafe plus. Ernest redid. Nine point. Four out of ten on trust pilot. So you'll always get the support. You need start saving today our listeners. Get One hundred dollars cash bonus when you refinance a student loan at Ernest Dot com slash. Nba that's one hundred dollar cash bonus when you refinance a student loan at Ernest Dot com slash. Nba Go to Ernest Dot com slash NBA today terms and conditions apply to Rob Teddy Skewed Wednesdays. Question from Russ Do. I need a dedicated server my website. I highly recommend you consider once you get past the hundred thousand visitor mark. There's a lot of advantages to it. And I find that. It's a great R. A. Y. The other thing you want to consider is that the faster your website is and that has a lot to do with your hosting the more likely you'll be ranked higher on Google. Google does prefer faster websites. If you WANNA know the speed of your website or how fast it loads or How well you're doing you can go to GT metrics. It's a great tool free online to check out your page speed and page insights by Google. Another one I remember testing out our page speeds before and after dedicated hosting and I realized wow makes a huge difference. Of course a lot of though you optimize your website. The images you know How much is being loaded on? Every page now has a lot to do with your page speed but those tools. Washy show you what you can do to speed up your
Hiring a Website Manager
"I can't stress this enough if you are technically sound if you know your around your website if you built your website from scratch you may still WANNA consider hiring a website manager. What is a website manager? Well it's somebody that's going to manage your website pretty obvious right but no. Let's talk about what exactly that means. That means anytime you need a change to your website. It could be as little as updating a blog. Post to creating a whole new landing page or page on your website or adding images or media or building out a whole funnel for a new product. Every time you make some sort of change in your business or improvement or addition or new product this is an require you to update your website now most of us just roll sleeves and do it ourself but if you ever have done this before have you ever time yourself you're spending hours on this uh tweak and most of us do spend that much time because it's our baby and we like to play around and fiddle but when somebody's dedicated to do this for you they go right in the very surgical the get it done and they're out and they save you time and in the long run money but website manager does more than that they make sure all your securities up today yourself certificates Your domain is renewed properly you're hosting is up to snuff. You're not you know slowing down visitors. You have the right hosting the right bandwidth. They'll make sure all your integrations are working with your integrate with your crm or your payment processor. They're basically tech support for your website. Which is again when your biggest assets in your business now for most people that are like. This is a no brainer. If you don't WANNA deal with the tech but some of us like the tech I mean. Let's put it this way. I am a founder of a Tech Company. I built every single website for all my businesses myself. I manage them all myself. But I've come to the realization recently. I need to hire a website manager and we have because it's time I'm spending that I should not be spending as the leader of the business. I shouldn't be fiddling with the website really. It's a lot of fun and everything like that. And it's A good way to kill a few hours but my time is better. Spent helping the team making decisions making the right. Hire communicating the vision driving the team forward. I'm the leader. I have to lead. And if I'm spending time fiddling with the website that's not the best use of time and if I'm honest with myself I spend a lot of hours frustrated trying to get something done Because I forgot how it all works or have to look you know something on like stack overflow to learn a little bit about How to just something I might have forgot how to do something in a Serie Schimmel? You get the point. There's also a lot of time spent You know updating your security patches SSL and domains and all that kind of stuff in your hosting so you're going to save a lot of time. Now how do you find one? Well the best thing you can do is get recommendations. Ask any friends and Family. That has somebody that does their website maintenance. The takes care of their website. You can post it on social and crowd source and run some interviews interviewing these people that are recommended to you recommendations always best because They can tell you a little bit more about working with them. Not just the work they do. You know when you go to somebody's website or read their CV or resume. You kind of get an idea of their experience but not how actually is to work with them to communicate with them and when you have a reference recommendation you can speak to somebody and ask him directly. Hey how's it working with this person? Is it easy to contact them? Or they're reliable all that kind of stuff. That's how we found our website manager. But what if you don't know anybody and you don't have any recommendations well. Here's my recommendation for that. Go on up work up work as one of the best sites to find freelance part time. Full time Professionals that can help you make a higher especially in the tech industry crea detail. John Post. Exactly what you're looking for. How many hours while platform are you on wordpress? Squarespace WE BLAY. What kind of work you want them to do Maybe you're going to update the blog post but you want them to update images or ad pages create pages for you right exactly what you want them to do on a regular basis also the soft skills. What do you need someone who's a clear communicator? Written and verbal is willing to meet with you maybe once every week or once every two weeks that's up to you is able to use. Maybe some of your project management tools like Trello or base camp or slack. Paul all that information and post the job. Okay now what do you want to do search for people that have experience? Trust me on this. You WanNa find. Somebody has a wealth of experience in doing exactly what you're looking for. I like to look for people in this kind of position have been doing it for at least five years. I know that sounds like a long time. But YOU'RE GONNA get the cream of the crop and it may be a little bit more expensive than somebody who has experienced three years. But it's going to be worth it. Why because when it comes to a hires somebody in the Tech Industry? You save money by paying more. Let me explain if I hire somebody. Who's a senior website manager? Who's been doing it for ten years. Okay with other clients Knows their way around wordpress back and forth and my were. My sight is wordpress and I asked them to work for me. Let's say five hours a week. Okay this is just an example. Because they're so skilled they can get more done in five hours at a rate of fifty dollars an hour. So I'll be spending two hundred fifty dollars a week right versus hiring somebody for thirty dollars. An Hour. Sounds like a bargain right. I'm going to need to have them do work for ten hours a week. The same amount of work that one person only need five hours for because they're not senior. It's GonNa take them ten hours to figure things out and fix bugs in figure out what's going wrong and again up spending three hundred dollars a week instead of two fifty see. I'm saying here. This is out of experience. I'm telling you you get what you pay for when it comes to this type of talent and you're gonNA save money in the long run by getting somebody who's more efficient and can solve and fix problems and get work done quicker more efficiently and cleaner. So they don't have to go back and fixings later. I would emphasize you hire. Somebody has a very good communication skills especially because your website so high priority. You WanNa make sure that you can communicate with them quickly. They'll understand you You know and be able to implement and explain their side of the story as well as their side of things What they need to do or the recommendations for your website. You'RE GONNA pay a premium for that. But it's worth it going to save you time it's GonNa Save you money and the way to find out there. Good communicator read. The testimonials read the reviews on upward. You'll see the previous employers will say great communication skills loved working with them. The other thing you want to look for is attitude you want somebody who has got a UPI positive attitude going to be a part of your business partner brand They're going to be working on a Lotta Front end stuff. Meaning things that the public will see the need to have a can do attitude once you find a few candidates You know you want to invite them to apply to your job. Post inside upward actually run interviews and chat with them and my recommendation. Trial them out. I say hey. We're going to try for weeks. Seattle ago's if everything feels mutually good like we both want to work with each other in the future. We can continue to do it
Pivoting Brighton Ruby 2020 with Andy Croll
"I'm now starting to report on the series of wonderful people that I got to meet and Harris. Rb FIRST UP. Is Andy Crawl Antea? Cto At coverage book an answer the public he's a Rubio's conference organizer of Brighton. Ruby and author Speaker bootstrap and swim. Dad Thanks for joining me today. Andy thanks for having me absolutely Andy. What is your developer origin? Story overseeing story Roy so I have somewhat a classical nerd background Computers as a small child and then computer science at university and then I took a job. The I thought was technical but absolutely wasn't did four years of HR and communications for a big Tech Company. And then I was getting super frustrated with that all the time I sort of kept up making websites for various stuff. And I I quit that job to re skill into the website side of things and I started out in the front end of html CSS. And I discovered I discovered David Hammer. Hanson's make good fifteen minutes video and base count and thirty seventeen all around the same time in about two thousand seven and I've been doing re be rails ever since so you kind of touched upon it but what is your specific experience with. Ruby on rails. Well it's basically my entire career for the last decade and a bit which me and my niece feel old Yeah so was experience Bill. Various things like my own stuff Currently working with a team in Brighton in the UK on Coverage Book and onto the public which are two entirely separate SAS businesses. Run by technical team of three and a wider team of nine And we have two three thousand customers and we support the more with With two three mainly two or three rails APPs and lots of other stuff around the edges of the press. Cite JEKYLL Yeah so lots and lots of Ruby on rails pretty much. Have you ever deviated from Ruby and Ruby on rails? Have you tried other technical stacks or you pretty focused on rails? Have I strayed I have played a little bit with stuff. Of course all of us have to write Java scrip- whether we want to or not mostly not depending on whether I'm maintaining my own Java scrip- from Herman years ago. Yeah pretty much. I do a lot of fun work in our team as well so we a designer on team and he does some front end But I'm more focused on the performance and technical sides of those things I recently have built a wordpress blog for us for for marketing team re platforming from medium. An idea that was an entertaining exercise in the stuff I used to do was just doing front end. I just wanted to make websites and that was always the bt of Ruby handrails for me will very much finding a thing where I could make the compete to do what I wanted and then may have nice as well so yeah I. I've done a bit but mostly I try and work on problems that ruby on rails is a good fitful so I'm not building chat clones on building super high traffic Things that twitter or facebook scale so for that world any framework in larval in. Php or genuine python is great. I just happen to like Ruby. So that's where I've landed. That's fantastic and we're so lucky to have you in our community so not only. Are you ruby developer? You are also quite the conference organizer. And I'd love to hear the origin behind Brighton. Ruby Ross. Brian wins. It starts. It starts in two thousand nine. I lived in Singapore for six. My sort of initial ruby on rails stuff was in the Singapore community. I worked for a couple of startups out there including one where I raise money and travel startup up for myself and it was about two thousand and nine and we were having Christmas Ruby. Meet up and I was sort of at that time. There were loads of sort of regional conference in the US. Singapore's on the wrong side of the world to get to the US for a conference and so in Japan had guy. I'm always so I said to the set of the around. We should definitely do a conference. Rooms I yeah and do you. Totally should do a conference and I said well should we get to come and they will. He should invite Matt's. I mean Japan's not that far away and so emailed mats and then go back to me and said he would come and so it's his fault because then had to organize fronts. I told him this parable when I saw him again. And he said you used the word fault so that was great so I run that For two or three years and and then when I go back to the UK. I moved to Brighton. Sodium or live in London anymore. I moved to Brighton and decided a quick way to meet people doing the sort of work that I would be interested in getting a job in would be to Paula. White conference organizing inverted commas expertise into having an event in Brighton. So I put on something for one hundred something people the first year and And that was seven years ago and the sort of working out right I think. Wow that's amazing. So how many years is Brighton Ruby? Being going on then so I almost two thousand and fourteen just footing. Yes he doesn't fourteen. So yeah we're we're in the seventh year of Organisation of conferences. Although things have not exactly to plan the Yes yes. So speaking of a topic that cannot be avoided due to cove in nineteen. You had to cancel the in person experience for Brighton. Ruby twenty twenty. So could you please walk me through that decision so I may not really have been paying attention very much? I woke up a couple of weeks ago having sort of open the CFP about a month ago they papers have a proportion of invited speakers so Gemini. I invite the normal speakers the of this because I've seen speak elsewhere. Who would like to get over or repeats because we'd like to have back and then open a cough papers to have people to submit their talks and get new people into the into the speaking game as as it were well into that reviewing talks was my kids were sports thing on the on the Saturday morning and I woke up in the morning afterwards and went. Oh Oh I might have to deal with this. This is this is genuinely a thing. Isn't it And this is probably beginning of March time So yeah like it was suddenly. Oh I'm going to have to deal with this. What am I going to do And that was my first sort of paralyzing thought and I should have thought about that for bit And then I got in touch with the sponsors and the speakers and said just let you know I'm aware of this. I don't know I'm doing it. Let's see what happens as we know. Speaking today stuff has happened. Lots of stuff has been cancelled if the morning. I canceled Brian. Ruby rails also counseled and apple came out with ww DC being counseled so I was in good company that Friday But yeah all I did. I had sort of I sort of knew two or three days before and I turned ticket sales off a couple of days before that whilst I should've rounded the wagons and worked out what the hell it was always going to do because I didn't want to. Just go cancel it and not have a plan. I'd like to have a plan. I run Brighton Ruby. Entirely by myself. we'll see some help on the day the venue have always been really great But yeah it's it's very much a solo effort so I needed to sort of bounce ideas off the people who I normally bounce ideas off friends of mine like Tekken and Nadia and the and the sponsors work at what what it was. I was going to do. Yeah so what I'm GonNa do is I'm I'm having a a not a conference or a alternative conference or we'd conference I am not a fan of online events. Typically particularly the kind where I ended up having to run another massive slack or where you have to be in position at a certain time. So that's great. I personally don't like that. I feel like a big part of. Brian is the in person stuff in the hallway. Tracking was obviously the talks. Great there is an element of coming together and community spirit and see. That can't happen this year so I've focused a little bit more on the content side of things so I'm going to play this with all the speakers so they're going to do versions of their talks as videos which we will then sell and There's also the swag I was going to do was a so. I'm working with my friend. Who Works Works for Book Publishing Technology Company and we all reprinting a paperback of wise pointing to Ruby which for long-term Ruby s will fill the joy and for new. Rubio's to Maitland. Go what but it was so I'd like to do with my swagger for you. I'd like to have a surprise said lost. It was like a reusable coffee cups so I said I didn't. I ordered four hundred coffee cups and this year. I'm going to get hundreds of books printed so that's fine so we're going to print a copy of this book and sit down the Post and then so the the talks will come out. The book will be posted to you and then they'll be an opportunity for people to ask questions of the speakers and then I'm GonNa do what you're doing now? Which is politely. Be Quiet even though. You probably won't jumping all the time and listen to what the speakers have to say about questions from the audience or questions that life go about that talks about them. In general so yeah. I'm going to competition with Uber. And he's sorry.
Lia Park and the Missing Jewel by Jenna Yoon
"Aladdin acquired debut middle great author Jenner Unions Korea. Methology inspired novel Leah Park and the missing jewel pitched as Harriet. The spy meets race to the Sun. This contemporary finally follows a twelve year old. Who was a part of a magical spy organization and must use her skills as she chases clues with your best friend to rescue her parents from an evil diviners spirit. Publication is scheduled for summer. Twenty twenty two re-re. Do you know which career mythology this is inspired by. Not a clear. Nothing with joy. I think we've mentioned as like multiple times on those podcasts. My my knowledge for Korean mythology and folklore almost non-existent ninety two. And that's about maybe it's a social world where it's like you have like the Fox spirits and the what do you guys call Goblins in the whole k. Drama Potter Right. Yeah took maybe yeah. Yeah but but the English title is Goblin Magical spy organization. I mean there were spy networks In like quote Unquote Futile Korea. So it might just be like a spin on that. I don't know sorry. I'm like a very uneducated person when it comes to Korean mythology. Yeah I have nothing to contribute. One of our listeners can witness or we can talk to one of these days. Yeah so next up little. Be Yellow Jacket. Bought North American rights to writer food long and illustrator and Rica's graphic novel black blood in a world where magic is outlawed a young age versus the Kingdom of Aliyah to rescue his sister. Publication is set for fall. Twenty twenty one a lot of magic. I love it. We need it. We need a desperately time coming out until two thousand twenty one okay. That's for though next. Inky wordpress acquired debut author Kylie Baker's the keeper of the night and it sequel set in nineteenth century Japan that is haunted by the goddess of death. The novel stars a half reaper. Have Sheena Gami copy between her two worlds and belonging to neither as she fights monsters and struggles for acceptance. Publication is set for fall. Twenty twenty one way so half reaper. Have Schnitt gummy. So like is that like some sort of hopper situation where you're half lake the Western death and half the the eastern gotTA death. I'm not sure it wasn't really clear. If like half the half Chigney Gami part was just like Explaining what should he got me was a three per half. She got me but like I am not sure that is probably what it is because there is a common in between the two so. I totally read that wrong. I thought it was going to be a battle between death. And he's a nominee the Japanese of death and this this percents pick sides. This is still cool. I guess not. Yeah I mean like there's a lot of cool stuff out there. That's based on like shinnied. Gummy Lor like. That's always call like bleach and like you. Hawker show which bleach ripped off their soul eater. There's lot there's also death node obviously lots of good stuff to pull from. But if you think about it are we always haunted by? The God of death is in a constant state of being. Just think about well in these times against so so deep Marvin next up MC Eldery Books Bought Twenty Twenty Morris Award Finalist Nafisa Assads. Why a novel? The wild ones a broken anthem for a girl nation. The novel is a multi perspective feminist narrative about a fierce band of magic wielding girls. The wild ones who have survived unspeakable things and are determined to save other girls from the cruelties and tragedies they have had to endure. Publication is set for summer. Twenty twenty one. I feel like there are a lot of these stories coming on now involving like a is which organizations like I think I think like May Matt like Magic Organization has always been part of literature. It used you're seeing an uptick for the next year or two years. Judging by like the book deals that people have been
How to Just Get Started With Your Business Today
"Many people never actually get started with their business. They get suck. They held back. They have an idea they just don't know how to implement. So I WANNA give you a game plan something to do right now like today to get started with your business. The first thing we need to address is we need to understand that every business needs the data. It needs information to be able to make some decisions to take action. You need to know your customer. You need to understand who you're serving to understand what their problems are what they're suffering from so you can give them a cure. Your cure being your product at your service Your Business. This is what people pay money for. Why is it so important? Because you don't want to build something that doesn't make money you want to build something that people want. The people are happy to spend money on. You don't WanNa be chasing customers. You want them to be chasing you so if you want to chase her. You need to have something they want. So how do you know what they want? Well you need to find out and this is what today's first step is learning about your audience and in order to learn about an audience you have to have an audience or you have to actually serve them and have them come to you so you can find out what they need to find out what they need. So today's first step to move forward in your business is to commit to learning about your audience. Now how do you do this? Well you gotTa start talking about what you're looking to get into. Let's say for example. Your Business Idea. Is You WANNA take people on a walking tour in different cities in Europe? You want to start a tour guide company. You love travel. You Love Europe. You know it. Well you've been there several times. You're not really sure how to get started with this. How do you take that first trip with your first group of travelers to that first city in Europe? How do you organize that? How do you find out which city they want to go to? Or what are they want to see? Or what their needs are willing to pay for. When's the best time to do that? All that Kinda stuff. Most people just stop there. Though I want you to do is stop thinking okay yet to start doing what I mean by doing. Is You gotta start writing? And reaching out to people in the world with information that can help them in this area. Why because if you give they will return the favor and give you information. They're going to comment on the information. You're giving they're going to have a conversation with you and this starts with just writing about what you're talking about what you do so sort of any city in this example of being a tour guide and starting a tour guide company. Let's choose Rome okay. Simple as writing a few paragraphs of the biggest mistakes people make when they go to Rome or the things. I thought about Rome before I went. That were totally false or what to pack when travelling to Italy or what to pay for an accommodation in the city of Rome. These are all great pieces of information that people that are interested in going to Rome. Want to know they are asking. Where do I write this? Well you have few options. If you're feeling adventurous start a blog and you can start that with Wordpress or you could start that with. We believe or squares. Whatever you choose you can go
Creating an Interview Series for Blog Content
"I'm your host Dr Chris Cloney. Today's up so we're going to be talking about creating an interview series for blog content. This is the fourth episode in the content machine series. For those who've been listening for awhile you know Disa- long standing series that we do as part of the podcast back in episode eight. We DID THE FIRST EPISODE ON RANDOM. Topic blogging on episode eleven. We talked about three minute papers up so twenty-three we talked with content curation and repurposing. These are all things I've used in my business and in my blog at safety science were to build authority and bill traffic there. They were going to be talking about creating an interview series as part of your blog content so the biggest question that people ask quite frequently when they're starting a blog or even if they've been running a blog for six months or year even a couple of years is how do we increase traffic. How do I create content? They're struggling or you're struggling to create a flow create a process where you can actually go about creating content routinely getting into the world and use that to drive traffic. So that's really why in this episode and in the Konta machine series were focusing on content systems. How do you build a repeatable? Scalable process create unique content. That you can put on. Your website should drive. Seo Traffic they can share a broader to the community. How do you do that with not necessarily least amount of effort? But how do you do that in a way? That's leveraged so you're using your effort effectively and you're doing that over and over again and again you can leverage to create more content or create better content in your space become seeing authority so and this upsets specifically talk about wide focus on content systems or give eight steps to creating an interview series. What are the main benefits for this type of content? And we'll go through a couple of examples. He's there are people who pulled out websites. I pulled out As doing this in the academic space already they can go use and drive from for experience as always you can download the transcript podcast episode at grab blogger dot com slash forty seven. You're really nice. Pdf transcript of what we talk about also put in a swipe file for you. Mailing potential interviewees include things in. That's why follow that will talk about in this episode. Like getting right into the ask when you're reaching out including specific offramp for what people should do next and encouraging some gentle urgency in that email. So you want an example of how to reach out to people for your interview series. You can download that swipe file at grab liar dot com slash forty seven. So the big question you know why. Focus on content systems for your blog and it comes right back to the the biggest question that I'm asked all the time which I kind of mentioned was how do I create content. How do I drive traffic? How do the in a sustainable way that I'm not GonNa you know? Kill myself over timers. I'm going to be able to keep up with no shore at one point. Maybe you're blogging writing a post every day. I've done this for several months. But it's hard and chances are you're gonNA fall through at some point and you're just not gonNa feel like doing it. So that's why you really gotta go about creating processes and systems in your blog that you're creating content leveraging that content getting it out using it to get traffic using that to drive people back to your website stylish authority and then this is where you can go building your online business. So when I started with the safety science dot Com which was actually not called that website. It was called my dust. Explosion Research Dot com which is a terrible name very hard very easy to say well as casting but very hard to say people struggled understand it does safety scientists are much better. Name was her blogging. There I use what I call. Random topic blogging. This will appeal due at the start. I picked a science topic when flip through my textbook and said okay. I'M GONNA TALK. What's in chapter two on combustion of single particles or something like that? Research heavily created amazing images. I wrote all the material in a word document. I proof read it uploads to wordpress proof-read again. You never believe copy stuff incorrectly into wordpress than I sit there and think about it for a while and be worried about people seeing the content and feel like You know who might have put this onto the world. I'm an maybe I'd press publish. That was like my my life for the first month or two of having my blog doing this random topic blogging. It's inefficient. It's not scalable. It's overly difficult and you won't. You won't keep up with an idea of where the other although thankfully I started thinking about how to implement systems into my blog and systems into created my content which got me to where I am today and away from that random topic. Blog clue trick years to find something that works for you and stick with it for at least an extended period. Stick with it. Maybe you're maybe doing a lot of reading of technical or scientific papers right now than the three minute paper process is one that you can use to create content. We talked about this again. Backing episode eleven. Or maybe you're bored of researching and reading technical articles in your in a different stage in your doing courses or something so that you're you're not heavily into the research. Then maybe you can focus on content curation repurposing making him publish a weekly blog post covering the ten most important topics in wildlife science wildlife. Ballsy or something. I don't know making it up in the world today and use Google alerts to pull that information in repurpose into a blog post repurpose into a newsletter and use that content curation repurposing. We talked about this again. Backup so twenty three. So if you're getting this idea that content machines are content systems or creating a better way to go the news blog. About what you think about your right. That's the whole point. I'm trying to make with these different stories in this episode. We're GONNA talk about just one other another option creating an interview series. I really liked this. I've used it a bit in my blog but I've seen other people actually use them more effectively. That's why want clue examples at the end of this podcast episode. So what is an interview series so this interview others usually within a similar background to yourself or a similar background or your audience. It could really be about anything but generally you get them talk about their experiences. Their successes or struggles or difficulties really depends on the genre that you enter the scientific area in whole points to interview them about their life and their experience or their research and then put as blog posts on your on your website. So it's kind of like guest posting except you reach out to them do an interview either ridden or you can even do these over the phone and then type that often natural blog post. So how do you go about creating an interview series then? I came up with eight steps to do this process. Seven number one is to pick an overall topic so this should be one thing that you really focusing on an interview series. Maybe doing ten interviews on jobs after finishing PhD or series on things you can do with a molecular biology degree. Your I don't know what it is but picking overall topic for your interview series. This is similar to what I did when I create expert Roundup Post. But it's more broad. I didn't ex- around post. I came up with two specific questions. Dog were then step to came up to questions and sent out to experts in my field created one single post to it. This is similar. You WANNA couple overall topic. But you're doing interview about each individual person so step number two is to create your list of questions so these are the questions. You're going to ask the interviewees things like what is your background. What program are you in? What's your favorite thing about this topic? What's your least favorite thing? We'll just topic. What advice would you give somebody else? The typical ones and you can ask the same question to the people. You're interviewing Rican even bury the questions depending on their background. I like doing the same question as a reader. I kind of find interesting to see how people respond to same questions as also pretty interesting. Then you can do again coming back to leveraging you can do sort of mega poster medicos where you look at. Every maybe ten responses to the same question and pull out those underlying themes a step number to create your list of questions step number three to create your list of potential interviewees this where you scour social media your network you know people you know that you might be interested. Google earlier topic overall click on Google's recommended suggestions for similar keywords or key phrases what websites are coming up what blogs are coming up. Those are probably great people to add to your list of potential interviews and this could be a one time thing again doing ten interviews or five interviews or three interviews to interview series or it could be something you do on your blog every month. You do one interviewer every two weeks you posted interview and both these are methods. That can work but you need a list of to be able to go through so step number one number two and number three number four say. Create your template outreach email so this really important if you're you're reaching out to many people at once the guy different extra round of post I think I reached out to something like sixty people or something like that and I sent us a similar email to all sixty of them had come up with a template so it's really easier if you don't make it very specific problem being a very specific as you're never going to send the wrong name with the wrong background information or something kind of silly so. I like to send a general email out and maybe only do a sentence or two something specific to it so this process gets released Iffy create template on the general line. That uses hello. I add a personal feature. Hope it's the weather's Nice and Florida at this time of the year. I don't know it is something like that. Now you straight to the point. I'm emailing you to see if you'd be interested in doing X. Being involved in project why you really WANNA say get straight to the point within the first paragraph or two about what you're asking Then do a paragraph about why you're asking it then give them an offramp. Tell them exactly what to do next. If you're interested hit reply and we'll set a time to do the interview if you're interested here the questions and replying. Email me back your responses. You know you gotTa tell them exactly what you want them to do. Make it easy for the make of them brainless to take that
Your Site May Be Fined $15,000+ By The US Government. Here's How To Avoid That.
"Welcome to a another episode of marketing. School I'm Eric Zoo and I'm Neil Patel and today we're GonNa talk about how your site may be fined fifteen thousand dollars by the United States government if you're in the US and here's how you can actually avoid it. So Neil. Do you remember what the thing is actually called? I don't know the exact name but I do know. People are getting sued over accessibility issues for the Handicap Yup. So here's what it is. It's called the section five eight of the Department of Justice's EDA. American with disabilities act standards for accessible design could expose your company to hefty fines and risk of expensive criminal and civil litigation as a reputation for being unfriendly to disabled. I've seen some people that have been fine. Fifteen thousand dollars. Plus by out even say predatory law firms that are just looking to make a buck right. They're looking to take advantage here. So you out to protect yourself. But what have you seen yet? I've seen a lot. I got text messages from people being find all the time. And if you'll on the NEIL PATEL DOT COM website I had this little icon I ended up paying per service called excessive access dot Com and you can click on it and it has a virtual keyboard accessibility mode stop animations you can adjust bond sizes readability emphasize titles the list keeps going on and on changing contrast screen. Reader adjustments cure navigation. Like it literally has to make a page more accessible even printer friendly. When you're looking at years right now are you on the whole dot com bottom left corner. Ucf HANDICAP HANDICAP wheelchair. Aw Oh look whoa. That's really nice. How should they think cost you? I think it's around two thousand dollars. A year is not bad. Oh a while making money on it. They're making money for sure. So yeah I pay per three websites I believe it is maybe three or four but all our main tides we pay for this kind of stuff because because you have to or else you're I don't WanNA get too. Yeah Yeah Okay Well Cool. You can pay for this. It's a very elegant solution. I love it actually or there is another option. It's free if you're using press. There is a wordpress plugin. It's called says ability by User Way. So that's you the letter. U. S. E. R. W. A. Y. And it looks like it was. It's got over twenty thousand installs four and a half star rating and You can install the plugin and you are good to go and you can protect yourself from the predators L. I get make sure you guys do it if you're going after. Us traffic it'll save you money. We're seeing unintended. People getting sued rolling up to larger company Spurs. But still. Everyone should do it. You can either do the free solution or the paid solution will all help
Using Systems to Run a More Efficient Business with Shannon Shaffer
"How are you today? I'm out. Thanks for having emme on Joe. Oh my pleasure. So I'm I was very happy. You tweeted that you wanted to do more podcasts. In Two thousand twenty at the exact same time I was like like writing out potential guests for this year so it was very serendipitous that you that you tweeted at that time So I'm really excited to have you on the show. Why don't we we start with Who you are and what you do? So my name is Shannon Shaffer and I run a small agency outside of Philadelphia called Purple Finch Studios. Because I'm a former blogger turned agency owner Back in two thousand six is started a blog and started writing using wordpress and took an eight year journey a blogging and growing a blog network and then sold that. When I was finished with that I thought you know there's a market here here to help people Small business owners get their websites online blogging and content marketing so in two thousand fourteen. I started doing that today. We are an agency of ten and we serve mostly Solo entrepreneurs and small businesses Actually worldwide. That's that's fantastic pastic. So this is great use you are. I feel like one of the few people I know personally who was able to make blogging like incredibly profitable. Alright you you created a blog network you said and sold it yes so that's correct so I was like an og right. So when I started there was there literally is. There's no patriots no twitter. You know so you said two thousand. Six wordpress was like two years a baby right. I originally started on and blogger and then moved over to to wordpress and so wordpress.com originally and as as things grow I Ventured out hired a developer and Decided that I had to learn this if I was going to be in the space my background originally is in finance finance and marketing and so when I came into the online space I knew absolutely nothing. I just knew that there was an opportunity there so well. That's fantastic pastic. So you you blog you kind of learned the tools of the trade and then when you sold your block neck or blog that were guilty. I could do this for other people as about right. Yeah throughout my time of being a blogger you kind of have to learn wordpress and you have to learn about servers and to be honest I throughout those couple years I ran into some unscrupulous developers who took advantage of me and decided that I had got to learn it for myself and really truly understand How things work so I in particular? No the pain points of a small business owner who may be starts. DIY WHY And they grow faster than they ever imagined and then they're like what do I do next. And so you know my agency really specializes in partnering partnering with people. So we don't just do a website and then walk away. We tend to work with people who Their websites their baby you know and it's it's important to them uh-huh and they don't want to let go of everything so we really partner with them and I think my unique experience of starting out online not really knowing anything thing and learning You don't want me to develop your website but I can do. I'm like the worst. I I write terrible rebel code. I could do it but I learned so that I can One of the things I did back in early. Two Thousand Sixteen was hire a full time developer. Because I knew that that I needed somebody who knew more than I did but it's I feel like it's really important as an agency on her to understand all the aspects of your business but not necessarily we have to do them so I think I bring a unique perspective to the clients because I once was them and I don't have a technical background My Mba is in marketing being in finance. So you know it's just totally different. Yeah so Gotcha. That's that's super interesting right because it's like you can speak the language of your client which I think is really important important You know we were having a guest on this season the talks about telling your story and telling the story of the person that you are are are your ideal client right and that's also incredibly important so it's cool that you have a very similar story and then you said that you partner with them. I and I think that's also as we move into an era where you can set up a website without having to ever touch code. There's you have to bring some value right because people say why. Should I hire you when I can just do it myself right. Absolutely that's one of our biggest differentiator so we offer like a maintenance plan land and there's tons of maintenance plans out there for maintaining plug ins and your website ours is different because we do a quarterly strategy. Call to analyze their traffic and analyze. What they they have going on and what they might WanNa do for that next quarter to either increase their conversions You know maybe there's not enough traffic coming to the site just week. We kind strategize around What they have going on in their particular situation so and we do that in a fairly reasonable cost? Because I think that's an important piece piece of maintenance of your website that people miss we can update everything but if you're stagnant for twelve eighteen months you're probably not using your website to its maximum uh-huh capabilities our
How To Assign A Monetary Value To A Goal Completion in Google Analytics - Data Driven Daily Tip 353
"What's up everybody Paul? Hickey here with your data driven daily tip today. I'm GonNa talk about assigning of value to a goal completion in Google analytics. So you've heard me talk a lot about Google analytics. We've set up ECOMMERCE tracking before for Your e commerce websites. We've made sure that that works on your wordpress site or shop if eyesight and now we're GonNa talk about assigning of value to a goal goal completion. What does this mean? This means that what you can do in Google analytics is you can say every time a user fills out a form say a lead generation form requested demo form opting into an email list. You can assign that value so for data driven design nine for example. If I wanted to say anytime anyone filled out my request. A quote form. That was GONNA be worth a thousand dollars because a qualified fide lead is worth a thousand dollars because I might get a five thousand to fifty thousand dollars project from that lead. I want to sign that lead a value. I can do that the reason why you would want to do. That is because you would want to attribute that valuable lead back to a marketing action. So let's say I'm running facebook ads and I'm spending a thousand dollars. There's a month on my facebook ads and I want to generate at least ten leads a month because one out of every ten leads. I'll win then. I can say that if I spend in two thousand dollars I want ten thousand dollars back in value so I'm gonNA show you how to do that here. Well you're going to do is go to analytics DOT GOOGLE DOT COM. Of course you're going to log in with your Google account that's associated with the analytics account. That has the web property that you want to set up the goal for and if you need to reference is an earlier data driven daily tip on how to set up goal completions. You can do that as well. Just go to data over opinions dot com and search google analytics goal goal completions in that video. Should come up so once you get into Google analytics. You're going to go over to go to the web property that you need to get into and then click abdomen over on the left hand side. When you click Adleman you'll go to the far right column under view and quick goals wants wants goals loads you're gonna see your goals but you're gonNA actually see me? Set up a new goal in this video. So I'M GONNA Click the new goal red button type in the name of the goal and it's GonNa be newsletter sign ups newsletter subscribers. I'm going to give it a destination because I have a thank. You page someone type type in the thank you page. Url at the end of the DOT com here. And that's going to set up my goal but before I clicked save goal. I'm going to toggle the value over to on and I'm going to type in a number of dollars in US dollars. Because that's the currency. I have set up and then I'm going to save it now every time someone hits this page on my website is going to assign not only goal completion but a value along with that goal completion nations. You can track the monetary value related to your goal completions in Google Analytics Business Intelligence Dashboard. This has been your data driven daily tip for more for free digital marketing tips. GO TO DATA OVER OPINIONS DOT COM. Don't forget the Nashville voice conferences. Coming up go to Nashville. Voice Conference Dot Com. So you can sign up to learn how your business can become more efficient and effective via the implementation of voice based apps like Alexa skills and Google actions speaking the voice based absent wordpress websites to the voice designer dot com. It is a wordpress plugin that allows you to build Alexa skills and Google actions and deploy them. I'm directly from your wordpress Adleman Dashboard. It's amazing also. Don't forget that you don't even have to log into Google analytics anymore to check your web data you can just ask Alexa Alexa for more information on this go to ask data driven design DOT COM.
"wordpress" Discussed on The WordPress Photography Podcast
"And and i actually went to submit my project on wordpress and the professors were like this looks like a photoshop thing i say it's not you didn't say how to do in shop you said i had to build a website right so dow was my first really real like heavy experience with wordpress was was actually creating something for a school simon and then of course when i started working for a the the largest camera warranty company in the united states i actually started building their website on wordpress and that's when we're press started really turning change it from blogging platform to continental design and and i really did build out their entire website that way and it just it just grew on me ray so it changed my life because that stone of sort of saying i'm not using photoshop to build a website i'm using wordpress really pushed me in the direction of where i am today the fact that i'm a photographer and they wordpress person right got me to where i am today so for me it totally changed my life like completely it gave me it gave me a job i mean i worked with a graphic and web designer on my current version of christine dot com and she sent me stuff originally in psd files and i'm like what the heck do i do with this i didn't even know she was like how do you build websites and i'm like not with photoshop.
"wordpress" Discussed on The WordPress Photography Podcast
"I like the open spirit of the community there are even good themes out there that are free you have to hunt for them you should know what you're looking for go get them from the wordpress theme section where they've actually checked things for you and then getting into the ability you have plug ins having you know that you can hire designer i worked with the designer for much less than the twenty thousand dollars i used to quote to build to build my membership site to build my education site like to build all of these things for me and it didn't cost what it would have cost years ago so and i i definitely from day one son impact on my business because because i was already a personal blogger when i started my photography business i was connect i was used to connecting with people online and so then that in turn brought me a lot of photography clients nice yeah you know for me it's i started with wordpress basically because i had to build a website for for school and i was being taught to do it in photoshop and i said what why the heck am i doing this voter shop i i discovered where press because my brother at the time was a computer science major so he told me about about the software i checked it out tried it my first ever host was i think i was actually on your who at the time or something like that when they were actually doing that.
"wordpress" Discussed on The WordPress Photography Podcast
"So how'd you the real it's it's it's the chicken before the do you remember your aniversary based on the wordpress birthday or do you remember the wordpress birthday based on your advertisers so i actually i thought that the wordpress birthday was in april because the naming it came a few weeks earlier so in my head it was in april so it was just this year when i saw something come up that was may twenty seventh and i went whoa like i didn't realize it was that aligned with our university until just this year so so this episode like i said we're celebrating the fifteenth anniversary we have in podcasting at image lee been podcasting now for about two years maybe even just the next month it's coming onto yours from the show has come a long way it's evolved but so is wordpress itself and i started using wordpress little bit after version one it was like one point something right and it started out as a basic blogging platform right it started out is that was his goal was blogging right like self publishing that's actually part of where the matinee talked about names and like i think this is why it's surreal to me that's been fifteen years because this conversation is still so vividly clear to me him talking about how the gutenberg printing press changed the world and so we knew that we wanted like a nod to the whole printing press concept and movable type at the time was the big blogging suffer competition i was a die hard movable type user and.
"wordpress" Discussed on The WordPress Photography Podcast
"Number six us quality hosting who understand your business and wordpress you could go to go daddy or blue host or host gator any of those companies who they know wordpress right they install wordpress they may not give you the support that you want specifically or you can go to a company like image immensely who does hosting and not only do we know for tiger affi and photographers and photography business but we also know wordpress in and out we are the wordpress photography people so going to people who know you and what you need right so those are six tips i know that it still a little overwhelming i totally get it we were all there once i started with wordpress now almost fifteen years ago when if i was released and it come a long way and it's getting better where press five point zero which is coming out at some point hopefully in the next year is going to get even easier so i'm very i'm looking forward to it but know that you're not alone this people that are there to help people who wanna help you the wordpress community be it just has great mindset of helping others so don't feel ashamed to ask questions there are no stupid questions are stupid answers or no stupid questions so so thank you for listening this episode i will put all of the links to everything i mentioned in the show notes imagery dot com slash podcast lash fifty nine the next.
"wordpress" Discussed on The WordPress Photography Podcast
"Welcome to the wordpress photography podcast the podcast for photographers who wanna learn how to get the most out of wordpress to grow their photography business you don't need to be a geek to understand wordpress settled back and listen as we show you how now here's your host scott widened kipah wits welcome to episode fifteen nine this is going to be a shorter episode or i just wanted to give you some advice for all the newer people to wordpress you know in fifty eight episodes we've been talking to to more business people in the photography photography business owners that's what we've been that's who we've been talking to and i think it's important that this podcast stays talking to business people because as a photography business owner you're more a business owner than you are tougher and hopefully you're learning that as you grow your business so in today's episode though i want to talk to the person who is brand new to wordpress and here's what i say about that what do you do if your photography website was built by someone who disappeared they left you with the wordpress website without teaching you how to use it to the best of your ability what do you do when you're just starting out with wordpress and building your own website from scratch through themes employees gins what do you do when your website host the platform that you're using forces you use wordpress only for the blog portion of the site instead of the entire site which makes more sense when you were just learning their platform and now you also have to learn wordpress.
"wordpress" Discussed on The WordPress Photography Podcast
"For show it in the wordpress site of show design in that some of the my favorite work in terms of the the templates and things but then joost which we just touched on earlier has been really we never knew enough to use a lot of plug ins things but i'm i'm fascinated by this use plug in now is awesome to know they're just updating to make even easier for stupid people like me so that's something that you've got to get in there right now we've we've even been using it because i write every month for shutter magazine and i like when people come to our site to be able to find all my articles and everything but i don't wanna reposted my articles that are already on the magazine's website and it looked to the internet as if we're copying ourselves or hijacking their language so when i post articles on our side i'm able to redirect the sort of the back end and say the original contents is on the magazine's website and it's not i'm not gonna be pin penalize and so forth so all canceled i do that as well for all my guest post as well it's called a canonical for anybody who's listening wants to do that the canonical link is where you could say if you did a guest post for example on on shudder fest or any any website so i write a lot on digital photography dot com and some other many other places so like any articles that i will there you add the canonical link of that article to your post then when you post it says to google.
"wordpress" Discussed on The WordPress Photography Podcast
"All html five are you able to design your your whole wordpress blog and insight from show at so's it's just all this power through thanks to wordpress the yeah we're is is a marriage made heaven we love it we've really enjoyed the big change has been great and they got a nice community and they've got their conference and the yeah there's definitely some advantages to using a show at site especially because they're they're still you know they're hand hand to hand with with wordpress as far as you know that that relationship they're very tight as far as you know still requiring people to use where press for the blog and so there's a lot of advantages to it so so this is a nice segue into the guest recommended wordpress plugin end or theme section of the show so we've now talked about a plug in some some themes what what do you recommend for documents check out and this is going to sound similar because we were just talking about it well i mean if show it i don't think of it as a thing per se but you can go in there and get all sorts of themes they have they actually have some really talented designers who partner with them who actually provided go through their store and choose a theme to start with and they are numerous one of in particular what is jennifer store called the tonic shop at tonic site on excite shop is a great place to get themes.
"wordpress" Discussed on The WordPress Photography Podcast
"In the sidebar in most wordpress themes the weather design the sidebar is fixed in position like it's up at the top and it doesn't stay as you scroll you lose the sidebar rain at some point depending on how many images you have you'll lose the cyber nami like lose it but like at your peril out he because it up it goes back the top so do you recommend for for when somebody's gonna theme like this to you they plug in that will fix it in place so it's always visible as you scroll data would be per per faith i didn't even know such a plug in existence with yes oh okay so so there one that i've used whenever i've come in to the source of jewish and where it was needed so for example unrelated to photography my family is in the process of adopting our second child and their website that i built for our adoption actually use is a plug in cold q 2 w three and i will be sure to linked to this in the show notes q to w three fixed to widget basically all you all does is it adds a little check box called fixed widget inside of every widget that is available on your site and you drag that into your side bar and check that fixed widget check box hit save and now you're widget will stay in position there's also settings for the plug in so if you're finding that it's a little you know it's scrolling at the wrong time or or they fix at the wrong time or it's been weird a mobile you can adjust some of the settings to make it you know fine tuned for your devices in your in your website your theme and so on but it's a vet it's got one hundred thousand active users the very popular plugin so i'll be sure to linked to the show nazi can check it out if that's something you're interested in like it i will check it out.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now why with so much to do and so little time it's hard to figure out where you should put your energy wordpress might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building and running an online business by it you have to be willing to do the work and just show up my name is kim doyle aka the wordpress chick and this is a wordpress should podcast hey what's up everybody welcome to another episode of the wordpress strict podcast i'm your host came to oil the wordpress chick and i know i say this every time but i it's true i'm super excited about today's guest because the how we connected was really fun too but we'll get into that just the sect but my guest today is torii read tori first of all thank you so much for being here thank you so much for having me i'm i'm excited about s as excited about today's you are because i feel like every time we connect the just ends up being a party it's notably is i feel like i could talk to you forever so so tori amun have you tell your story but forever de listening i'm tori is a creator bootstrap millennial and she has an amazing facebook group that is just it it's a huge inspiration to me called blogging for entrepreneurs actionable growth in income strategies and yasser it in the book which i think is pretty awesome but you know it's fun because i love sort of sharing that connection story with people because i think sometimes people looked at connections and whatnot is as or even engaging in peace by groups are on social media as sort of this luxury you get to later when really it should be the foundation and we can acted when you asked me i was so honored to for a quote to respond you were writing article for having ten post i was like oh my god i was so on her.
"wordpress" Discussed on The WordPress Photography Podcast
"And we announced it and we working on it and then life happens and other projects happened in we you you know things get delayed and so we told you know where were word approaching the end of it but we still have a little bit of ways to go before we're done with it but yeah i mean it went from something that would have taken a year to something that's taking three years so we i totally get that yeah and don't you think that it's along the way and this is really for any entrepreneur business owner freelancer creative that it's just just be upfront about it be transparent about it yeah and you know so we had done like even a a presell webinar like why don't know mid last summer you know i i'm definitely so just people understand like i do content marketing for lead surveys my partner and his team to all the development sport and all that but it was just you know steph just kept happening and so it it was just talks people be transparent be honest about it and i've shared the journey of it through wordpress chicken the podcast so it's it's i don't know i've had a lot of people now reaching out to be like oh my gosh is this ready now and so i i think the laying the groundwork and being a decent human being along the way is is is going to pay off yeah i think so and from what i've seen the product luke like it's going to be a sum is gonna be easy to use and powerful an effective so i'm looking forward to seeing it once it's ready to go and i can help spread the word about a two thank you you know and it's it's you know it's funny because again this is all new to me and it referred in anybody that is in a wordpress space it's in a my partner died in you know a hundred plus wordpress plugins they done a what a lot of white labeling and we had connected this is the end of the power of connections to is he was on my podcasts looking to to take his products off of and bottle and so we just connected hit it off we kinda started working on a wordpress pluguin and it's just it's it's a tough space to be and i think with the wordpress ecosystem.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now white with so much to do and so little time it's hard to figure out where you should put your energies wordpress might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building and running an online business fight you have to be willing to do the work and just show up my name is kim doyle aka the wordpress chicks and this is a wordpress should podcast the hey what's going on everybody welcome to another episode of the wordpress schick podcast i'm your host cumul the wordpress check and holy moley happy new year to all of you you're not going to believe this well i guess you oil because i'm telling you not that makes a believable way to say gwei good beginning anyways you guys i literally recorded this and it didn't record meaning i sat in this show and i went to do some editing because god forbid i make the dogs leave the office when i record and one of the dogs will start like us to could thing when to protest everything but sorted anyways i've got open up an not recording why i use and caster which i love no to south make sure the microphone has the recording in progress volume levels moving and i was cleaning laugh has yesterday of was doing a bunch stuff behind the computer n did something to the coloured so there we go but anyways i've got a little more energy for round two will be good still finishing my second coffee and i've got a nice thing water here in excuse my voice.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now what with so much to do and so little time it's hard to figure out where you should put your energy poured press might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building and running an online business by it you have to be willing to do the work and just show up my name is kim doyle aka the wordpress chicks and this is a wordpress chick podcast hey what's up everybody welcome to another episode of wordpress schick podcast i'm your host kindle the wordpress chick pom pom tweets are going to be talking our guest today i should say is where the company that has done a whole lot of good in the wordpress space for photographers my guest today is scott widened away scott thank you so much for being here today thanks for having me on from from henceforth we call me the wordpress dude we can we all of them but yeah it's funny if somebody else i was it sean boss i think used to be the wp guy i forget anyways all now i'm stuck with this but anyway so thank you so much for being here i know you work with image lee but before we get into into all of that today i'd love to hear your backstory what you were doing it before image lee yes so first as you know i mean image lee is in the as kind of borders the wordpress space and the photography space and so my background is actually more in the photography side of things.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now why with so much to do and so little time it's hard to figure out where you should put your energy wordpress might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building in running an online business by it you have to be willing to do the work and just show up my my name is kim doyle aka the wordpress chick and this is a wordpress trick podcast hey what's up everybody welcome to another episode of the wordpress chick podcast i'm your host kim oil the wordpress trick had we are going to be talking about a super cool new apt while i i it i shouldn't it's newish right were were talking to matt burnett of bond euro and i know i sort of botched that intro by going sideways by matt thank you so much for being here last game grades agrees with you yeah so i i was debating on how to openness because of course i i wanna know about the bear on the cost in and the bear suits in all of that but i think it's probably better if you can explain to the audience what bond juoro is and then we'll do a little bit of backstory there yep show up such as a i mean kostov i think is the three ways you can you really get costumes and listening to gauge staying with you on any brand bitch.
"wordpress" Discussed on The WordPress Chick Podcast
"So all of that is the equity piece that you're content is creating for you and i'll tell you as somebody who look too at selling the wordpress check and a usc liked the sites not super monetize i mean i've got some affiliate stuff that's from content that's all i did you rise was another huge affiliate market i mean i email and i recommend stuff that i use but most of my filial stuff has all been strictly just through content love it was to arrive i did really well with them because i would create content around thrive and from that place though you know when i looked at the traffic it was kind of looking at a ride is this something i could i saw the wordpress chick i'm not but as you are looking at it and the amount of content created true literal equity you guys without the content or wouldn't have the traffic right at the traffic there wouldn't be a value to the site and obviously the sites been up there is an age and i've got a list and all that stuff but you see it i mean right so start thinking about content as equity in your business and i am a it should be out next week's if you're my list you'll you'll be hearing about the so i've created this everything is content this little mini course i renounced me 47 90s cheap so you wanna start thinking truly about everything you do as being content and i was talking about this i did a livestream earlier this week with kyle gray who wrote the story engine you guys probably remember that apply.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now what with so much to do and so little time it's hard to figure out where you should put your energy poured press might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building in running an online business by it you have to be willing to do the work and just show up my name is kim doyle aka the wordpress chick and this is a wordpress shook podcast what's up everybody long long way too long time no talk right yeah it's oh man it's been a um it's been a trying few months so welcome to episode 169 of the wordpress chik podcast i'm your host kim doyle lowered press chick today we are going to talk about content as equity put first i'm gonna give you a little update on life so i this is the house but say semi personal but it is a wee bit of a personal episode um so bear with me and i have my crazy a hydro flask of water severe weird noise the background just my water it is what it is right how goodness first of all what the bucket we are more than halfway through with november i cannot believe this this year has absolutely just absolutely flown by blows me away so yeah i really miss talking you guys.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now why with so much to do and so little time it's hard to figure out where you should put your energy wordpress might be the foundation for your website but it's what you do with your business accounts in this podcast we'll talk about building in running an online business by you have to be willing to do the work and just shallah minding his kindle al aka the wordpress check nf is a wordpress chick podcast hey what's up everybody welcome to another episode of the wordpress podcast i'm your house kindle though wordpress shack today i am super prompt because we are talking about something that you guys are probably sick of me hearing about while we're talking about a few things by my guest has this huge phenomenal career and direct response marketing and you guys now that i sorta win back or the last couple of years an went back into this folk thing on the fundamental fell first of all my guess is frankurt of a titans of marketing brian thank you so much for being here of thanks thanks for having became a night i had i had a notice that you would go back to the fundamentals which we we could talk about that all day if you want them a total totally into talking about that okay but now i will and you know it's funny is i keep i've been preaching at and all of a sudden i kind of fallen in love with the mastery and i think the full tien at just a quick will sorry for you in and i did this because in i've been online for now almost ten years and it had done that there's plenty of tactics and tools and avocado staff by it with when i hired a facebook ad agency and on is about almost two years ago now and we started working together and i saw his obsession with advertising and marketing and he had gone back to book like you met him with aging shortens at all from the '60s and he was doing so well he completely shifted my perspective.
"wordpress" Discussed on The WordPress Chick Podcast
"So you're using wordpress and you have your business online the next question is now life with so much to do and so little time it's hard figure out where you should put your energy wordpress might be the foundation for your website but it's what you do with your business that counts in this podcast we'll talk about building in running an online business fight have to be willing to do the work and just shallah finding is kindle al aka the wordpress check and this is a wordpress chick podcast hey what's up everybody at welcome to another episode of the wordpress schick podcast i'm your host kindle the wordpress check and i'm super excited today i have a friend from i was gonna say across pun not really across the pond wherever it australia people it's a big box and yeah i might yesterday's you're against rouse from and ofof as uragan thank you for being here today thanks for having me came it's a pleasure to be on the wordpress chick podcast have been a listener for a long time so it's great to be guest i'm so excited after you know we just thinking about it so we connected a few years ago through tradein right that's right now mr connector and before you know i've got a bunch of questions for you and and we've been talking about stuff and i love uh what was i i was i was looking at a way to phrase in out your wizardry and brilliance behind systems and processes but i couldn't come up with something super clever severe with me but you've got a really interesting background so could you share a little bit of your background before we get into your business today.