35 Burst results for "Univision"
Latina to Latina
A highlight from How Johanna Rojas Vann Wove the Truth Into Fiction
"So many of us have been there, we hear our family's stories and think, that should be a book. Most of us stopped there, but Joanna Rojas -Van kept going. She took her mother's story of immigrating from Colombia to the United States, wove the world, and sold her first novel, An American Immigrant. Before she was a published author, Joanna and I worked together at Fusion, the ABC Univision cable channel based in Miami. So I wanted to talk with her both because I am so proud to watch her soar, and because in a time when platform often trumps actual talent, Joanna's success is a reminder that there is a path for those with grit and faith who are willing to do the work. Joanna. Hi. Hi. Oh my. The second I hear your voice, I am transported back in time. Joanna, I want to start with you growing up in suburban Maryland. And there were not a whole lot of other Latinos around you. And so I wonder how that changed your points of inquiry around your story, your acceptance of what it meant to be American, how living in a predominantly white suburb shaped your sense of identity. I think it shaped so much of me. And there were some Hispanic people where I lived because where I lived in suburban Maryland was where the poor people lived. We lived in an apartment complex, but we were just on the precipice of the high school that was for the wealthy people, right? So my high school was predominantly white, and a lot of my friends were white. And so that did shape a lot of who I am because my home life looked so different from the home life of my friends. And I knew that, and I saw it very clearly, and it was an insecurity that I lived with. I mean - How? Tell me. Paint me a picture. Yeah. Yeah. I mean, I just remember visiting the homes of my friends and being like, what is it like to have this much space? You can go to a corner of your home and be alone and not have to hear people talking or share a room or your parents leave for the weekends and leave you home by yourself. Like, where are your parents even going? My parents don't go anywhere. Like what? I don't know. It was just mind -boggling to me to feel that insecurity all the time of like, these people are so different from me. I'm ashamed of where I live. I'm ashamed of the car that my parents drive. I don't want to be seen with them. And something I didn't write in the book, but that is such a core memory of my life, is being at the skating rink when I was probably in middle school, and my dad calling me on my phone. And when I hung up, when we were about to say goodbye, I said, okay, bye dad. And I didn't call him dad. I'd never in my life called him dad. I called him Papi. But I was so embarrassed to say Papi because nobody has a Papi. Everybody has a dad. And I remember hanging up and being like, ugh, that felt so weird. And when does that switch for you, that sense of trying to hide? Miami, 100%. The first year that I was there, I was like, whoa, this is weird. This is culture shock. Like, I've never been around so many Hispanic people. And I would go to Walmart, and the people would speak to me in Spanish. And I'd be like, I've never spoken Spanish to anyone but my parents. This is strange. And then as I got more acclimated and made so many friends, I was finally like, oh my gosh, these people get it. These people are children of immigrants. They grew up speaking Spanish at home. I felt like I could even hide, you know? Because everywhere I went before that, I stuck out like a sore thumb. Everyone would say, where are you from? You look so exotic. And once I got to Miami, no one ever asked me that ever, ever, because I looked like everybody else.
Digiday Podcast
"univision" Discussed on Digiday Podcast
"Year. Speaking of that. So Q one for your U.S. ad revenue. It was up 2% year over year. And I mean, back in March time frame, I was talking to a lot of network execs about how Q one has been going and they were kind of across the board. Can we not talk about Q one? I really don't want to talk about Q one. But this was like early to mid March. And so Q two cancellations had come in. And everyone seemed pretty encouraged by those being pretty status quo. It wasn't like advertisers were just canceling their Q two amounts. And so a lot of what I was hearing from the network execs was I think the worst is behind us. For you all, it seems like the worst got behind you maybe even sooner given again that you were up in Q one. What do you attribute that to at house Q two look in? Yeah, listen, we have massive momentum. And what I've been seeing over the past, I would say 6 plus months is that and even with options, you just, you know, you mentioned it, it used to be that the Hispanic market or multicultural used to get cut first. That is not the case anymore. Because clients are really leaning in to diversity and inclusion. They're realizing that the Hispanic audience is a growth driver. It is not the place that they cut first anymore. Listen, if they have to cut across the board, I'm not saying that we don't get cut, but they do it equally. But we actually did not see massive cuts in second quarter. Which was a huge, which was a great sign. I think we're finally finally at that tipping point. That marketers are realizing that the Hispanic audience given its potential and the growth that it has is a huge growth driver for their business, short term but also long-term. And that if they do not lean into this marketplace and this audience, that they long-term will not grow their business. It's 20% of the market that you can't ignore anymore. Now the key is it also what we talk about is in culture and language. Because a lot of conversations are, well, I can hit Hispanics and English language. And yes, you can. But Hispanics are bilingual. Okay? Because they're bilingual and they may speak in English at work. That doesn't mean they want their messaging not to be in their language and in culture. And it actually resonates more and they lean in more when a marketer and a client is actually speaking to them in their culture because they get them. And we've now been having a lot of success and we show a lot of case studies now to clients on what that success looks like. We have a huge growth opportunity because not all clients lean in. And so just this year we added over another hundred clients coming in. The two categories that we are really pushing and working hard that is still underrepresented is pharma. And financial. Those are the two areas that we have huge potential and upside with because they're not where they need to be. Not all the other media companies say that because all the immediate companies get older all their clients. All the marketers lean into them. So, you know, we have a very resilient audience. So even during this economic turmoil, our audiences feel very bright. Speaking of tumult, I feel like we can't and the conversation without talking about the writers strike and kind of how that is going to impact the ad market and how that's going to impact the upfront because it feels like at least everything that I read, everything I've heard from people, this isn't going to be quickly resolved with the DJI negotiations coming up next month. After a coming up next, not month, those contracts are up end of June, and it doesn't seem like there's much hope really for the DJI to do a deal or sag after to do a deal and then suppress the Writers Guild to get a deal done. And so the idea of writers being on strike potentially actors and directors too being on strike for months is going to disrupt your pipelines. I mean, it already has when it comes to late night shows. For example, how does that force you to adjust your upfront pitch or your ad pitch in general given that some programming may not be available when you would expect? With the merger of TEL avisa Univision, our production huge production facilities come out of Mexico with TEL avisa. So we do a lot of our own original programming. So you're not going to see us be as affected as the other media companies. I do know. I mean, I wasn't at the new fronts. I don't know if you were at the new fronts. I know there was a lot of protesting and stuff, which was, which was a kind of sad, you know, what I heard of. And but I think we're going to be fine. We should be fine. The other ones yeah, I am seeing it on the late night shows already are doing reruns. But this happened last time it happened. I was going to say, given that you have that experience 2007, 2008, yeah. Yeah, last time it happens. Basically what everybody does is they'll go back and they'll look at their estimates just to see if their estimates that they're using will versus original programming versus repeats. If there's an estimate that they have to change for that, but there is a lot of stuff that's already in the pipeline. So it's more of the, you know, obviously the late night shows that are probably the most, but they're probably do that, but it ends up sometimes having a long-term effect later on. So they could start running some of the stuff that they already had if it's already already been done, especially like on streaming. If they've created all of their streaming programming already, but they'll be a lag time later on. And that's when you're probably you'll probably feel it the most with the other media come with the other media companies. Okay. Yeah, because that was another thing. We will not have a problem. Okay. Because that was another thing I was curious to get your thoughts on is what could be the potential long-term implications of that because there's something I was reading over the weekend talking about the last strike in that 2008 time frame. And it was making the case of, well, this could have contributed to the rise of YouTube, for example, because YouTube was very early at that point. And so then audiences who didn't really have stuff to watch may have started watching YouTube just because they wanted something to watch. And so I don't know if you see any potential here for this to create or contribute to newer viewership formats. Well, what's streaming now? Because there really wasn't streaming then. Or to the extent there was, you know, as a viewer or as a consumer, consumers will probably just start leading in and watching stuff that they didn't watch before. So there could be more trials. People now starting to write, watch different shows that they never would have watched before on all the other streaming services. So I think streaming
Digiday Podcast
"univision" Discussed on Digiday Podcast
"Doors to anybody that wanted to join. And, you know, at the time Turner Warner raised their hand and Viacom and. Fox and at the time NBC, you didn't join right away. You know, and again, they wanted to take away to see approach. So I don't look at it that people don't want to join. I'm looking at it on, okay, let me just see, you know, let me wait, just take a beat back. And then see what it goes in, but I think everybody will be included. The fact that the holding companies are there and we're doing it with, you know, that's key because you can't just you can't just have the selling side. Do this, especially if the goal, our goal is to obviously make standards where everybody is an agreement on what it should be looking like across the board. You need input from everybody. Right. It's it won't work if it's not. If it's not a consensus from the industry. Yeah. And especially because it feels to me like one of the more important aspects of the jig is this calibration panel that got talked about in the currency baseline requirements of and I think it's Cantor or at least can't talk so he's considered the pole position to be kind of handling that. But basically going back to this question of, okay, they're going to be multi currencies, like different measurement providers, how the hell do you create an apples to apples across those or enough of one? And it seems like this calibration panel through the jig would be that kind of Rosetta stone for the measurements. And if the jig is going to be, if not directly responsible for that, at least have a big hand in that, it seems like, well, that is, I would think, be inside of enough for companies to join the jig just to have a say. Have a say. Exactly. That's what I'm saying. I mean, that's why I think they'd do themselves a disservice for not being on. They're just so they have a voice. And so again, I don't think that Disney does not want to be part of it, and it would be great if YouTube does join. I'm psyched that roko and Allison is in it. I think that's great. So it's just to me it's just, I just think it's timing. Right. And speed of it. There is something of a deadline where a little over a year from now, Nielsen transitions to it's a completely new measurement landscape because Nielsen's legacy measurement goes away. Yeah, I mean, it's gonna happen. Right now, you know, they got their accreditation, the panel accreditation came, you know, they got it back two weeks ago. And now they're gonna try to do the credit now is in their talking probably. I mean, everything's delayed. Again, you know, just because I think it could be four Q, which is why I'm a little frustrated with not with everybody not leaning into the big data for Nielsen right now because. I told you we're doing this on the futures and the future is 24. So regardless of the accreditation happens in September and or January, it's going to be 24. Right. Yeah. I don't want to wait until September, October of 24. To do this again. It's we all know it's not right. Yeah. Well, and there's also the argument that even though 24 is that actual deadline, you probably if you're by and or sell side, want to have a baseline going into that so that you know, okay, what are your historical comps. And so if the real deadline is Q four of 2024, then a soft deadline I would think is Q four of 2023 because you want to have those comps. I mean, we're going to do side by sides. You know, regardless. I'm going to be pulling the big data for us. The panel obviously is still available because that's what, you know, right now that's officially what everybody's using, but I will be doing side by sides. Regardless if the holding company leans in or not. How do you account for how much costs go up by having a support multiple measurement providers, especially if it's just the side by sides where it's not even for the currencies at the moment. Well, that's what no one's talking about. I mean, you know, I think that's what some of the holding companies are looking at and going, how am I going to am I going to pay for Nielsen and pay for video amp and pay for eye spot and I don't think anybody's really focusing on that yet because we don't know which ones anybody's using, but competition is good because right now we only have one measurement company with Nielsen. So competition could lower. The finances. So it could go the other way, but I think that's what everybody's a little bit worried about is having to pay multiple measurement companies. Right. Yeah, because it seems like even if that does get Nielsen to lower its take, then the overall cost will go up. There's also the added element. I forget who was who said this to me, but there was someone I was talking to who was just like, well, here's the thing. Nielsen's costs are going up too because Nielsen's had this panel historically. And so it had fixed costs. Now, if it's having to pay for the big data and all the maintenance and tech that goes along with that, Nielsen's costs are going up. And so is it just going to allow that to eat into its margins or is it going to try to protect its margins in a way? And so it seems like everyone's costs are going to have to go up overall. I will tell. Uncharted territory. Speaking of, I guess in a way, costs going up. So one of the big stories with the upfront, the past few years is just like volume going up, rates of change going up. Buyers heading into this year are expecting the upfront market to be the volume to be down. Some people have talked to on the network side or just like, yeah, it may be down or if I'm hearing that from the buyers, if the buyers are saying it's down, it's probably going to be flat if they're saying it's flat, it's going to be up. What's your read on how it's going to shake up this year at the market? It's a volatile market, no doubt. You know, we're in we're in second quarter scatter as we speak. I believe that the money is there. I just believe that because the market is a little volatile and there's been so much the headlines and the banking issues that have been going on that marketers are more hesitant to release it. So we have been seeing and scattered. There are actually hasn't even been a scatter market. It's literally happening week by week, which is very unusual for a marketplace like that. So I do believe that the market is going to be less than it was last year for upfront purposes, but don't forget a year is between upfront and scatter. So it just may not be put in the upfront, but it could come back in a scatter market. We are in a different position. Because we are such a huge growth driver for clients with our audience that we have been somewhat bucking the system. We're going to have a
Digiday Podcast
"univision" Discussed on Digiday Podcast
"I'm Christina Cole, senior editor at custom. Digital media is in-house agency. In this podcast interstitial story, sponsored by mountain, we speak with Matt Collins. The company's director of product marketing about the rise of machine learning with an advertising and how marketers can use these tools within their CTV campaigns. Creatives are already using it to help the juice their process. Copywriters, for example, are going into Chad GBT to play around with different copy and to maybe reduce the risk of writer's block in creating ideas that they can use to then formulate their own ad copy. And then generative AI tools like mid journey are enabling users to conjure up images that can serve and storyboards. And there are even tools that do this for video that can help to get those creative juices going. And the results are just extraordinary. And these creatives using these tools are able to produce really high quality emotionally laden inspiration to help them bring their ideas to life. While there are many ways marketing teams are using machine learning tools in their day to day, Matt knows that these tools can only do so much on their own. To be effective, they need human input. That process of generating the brief is thoughtful. It takes time, but one of the things that's been the most useful for me in the generation of those briefs is that the sharing of those briefs with a creative director who will be responsible for bringing together copywriter, the illustrators, and then ultimately the team that brings that video to life. The creative directors that I've worked with on these projects oftentimes push back and they ask in the probe about what, you know, what is it that I want the viewers of my video to feel? What do we want them to do as a result of exposure to the video that I'm creating? And they might push back or challenge me on some of my assumptions. It's hard to imagine at least as currently configured that artificial intelligence would be able to bring the critical thinking that's required in order to generate those conversations which ultimately result in a better brief and a better brief usually results in a better video. While AI tools do currently have some limitations, as Matt outlined, such as a lack of critical thinking skills, they do allow marketers to make some processes more efficient. And as many marketers are likely happy to hear, AI tools are not meant to replace human beings. The two are meant to complement one another. I think that artificial intelligence is today and likely to remain a powerful augmentation to what people deliver, but it can't replace every step of that end to end process or delivering very creative. Humans still have a big role to play. It also would be the case that it would be a mistake to pin everything on AI to simply say, hey, boss, check, we've got AI. We're all set. And of course, AI doesn't necessarily on its own, bringing a performance mindset that has to be set and determined by the people who are creating the rules. So it's important, I think, for advertisers, regardless of whether they're focused more on the media operations, aspect or on the creative aspect to just remember that they've got a significant role to play in making sure that all of that great work that goes into planning, targeting, executing and optimizing a campaign to be at its very best. You've been listening to Matt Collins. Director of product marketing at mountain. Our sponsor on this episode. And now back to the digit a podcast. When it comes to entertainment, popular is paramount. It's the most watched TV media family with top shows including NCIS, South Park, 60 minutes, and the BET awards. Paramount plus is the fastest growing streaming service thanks to favorites like 1923, Tulsa king in the UEFA Champions League. And Pluto TV, a leader in free streaming, has nearly 79 million global monthly active users. See more at paramount dot com. But then it's interesting because from ad buyers that I've talked to and even thinking of my own viewership habits, it's like, well, I'll watch a lot of YouTube on TV. I will watch a lot of like high quality YouTube videos where they're like is a whole crew producing it and like some of the stuff that I watch on TV I don't really watch clip shows but I'm wearing like clip shows are on TV. America's funny some videos like that's basically YouTube show or would be at this point. Well, what's funny is qualities in the eye of the beholder. Right, so who is supposed to make that judgment call? I can't answer that. Yeah, no, that's like a whole color. It's one of my favorite conversations at the moment because it's also the U.S. joint industry committee. You all are part of the JK one of the founding members of the jig. And the conversation lately has turned towards who's not a member of the jig at this point, for example, Disney is not part of the jig. And then a few weeks ago, Nielsen said, eh, maybe we'll join eventually, but not right now. YouTube, not a member of the jig, although I've been told by people in the jigsaw that YouTube has been given an invite. They just haven't accepted it at this point. Again, that to you is part of the jig, what's the conversation around the membership? Because it feels like that's if it's not already, it's going to become a sticking point. If the purpose of the jig is to standardize, there's already been the currency baseline requirements that have been published by the jic you have agency holding companies Roku's part of the jig, as well as the VA industry organizations like the VAB that are part of the open AP as well. But then you have these big companies, Disney, Netflix and part of it, remember Nielsen, not participating in YouTube, not part of it. It feels like at some point that's going to be a point of friction. Yeah, everybody is invited, okay? This was not all every company is open to join. You know, it got started pretty quickly because I think everybody believes, unfortunately, things take so long in our business. So, you know, myself, NBCU, even the agency holding companies. Again, kind of what I'm saying is we can't wait any longer, right? When we're talking to measurement, and even with standardizations of what we want to do. So Disney is getting an has gotten an invitation. I just think some members are some companies may want to take a wait and see approach. I don't believe it's about, oh, I don't want to join. I think it's about maybe not at this particular moment. Let me really see what it's all about. And again, if you're not a member that doesn't mean, you know, I'm not on the initial, I'm not in all the conversations that David Levine and the teams are having. But we do speak to them. You know, and they were all invited to that to the launch the launch of that event last week. So I just think it's a matter of time. Listen, I was one of the original founders of open AP. Same thing happened. You know, we opened the open
Digiday Podcast
"univision" Discussed on Digiday Podcast
"Big dataset. Got it. And I imagine as much as on the buy side, they want that better representation, the more accurate representation, the cynical part of me could also foresee them being like, well, if we stick on the panel, that's probably a better deal for us financially. And then we'll just switch to the big dataset next year when hopefully the economy is better and we're not holding on to our wallets as much. Is that something you're having to prepare for? Yeah, it's not really a financial discussion. I think that the tends to be more of standardization. Okay. Because not all of the media companies are leaning into the big data right now with Nielsen. So what they, what the holding companies are determining is should we do televisa on one dataset? Should we? But should we do NBC, you on another dataset? But the irony of this whole thing is that everybody over the past year a year and a half has been talking about a multi currency conversation. So everybody has been leaning in and doing testing whatever you want to say have been leaning in to the other different datasets. To bring in multi currency because everybody's saying that we should not have one measurement company. Okay? I have no problem having multiple measurement companies. That doesn't mean Nielsen should or should not be used. That just means, you know, competition is good. No problem with that. So individuals and companies have been using different currencies for different clients. So it doesn't make any sense to me why Nielsen's big data can also be utilized as well. Right. Yeah. And especially Nielsen were to get because it seems like it all boils down to universal support. Yes, multi currency. We had video series recently the future of TV and one of the episodes was on measurement. I spoke with Kelly Metz from mom to calm broad ramesh from group Brian Hughes from Magna. And across the board, they all said, the biggest thing we need right now is universal support. Whether it's spot ComScore, Nielsen, video amp, who have you. We just need to be able to use that across all the various networks and streaming services, and right now there's just it's a hodgepodge sub shops or I spot shop somewhere with video of some are sticking with Nielsen some haven't said, it sounds like your look will support whoever, but I imagine there is something of a limit. Have you kind of picked which are the measurement providers you're supporting us currencies? Listen, for us, we work with all of them because it's really up to the client. So we have been doing a lot of testing with video way up. We have been looking at the eye spot stuff. So for us, my biggest issue is that this has been decades. That Hispanics have been underrepresented. And so we now, you know, with Neil's big data, have truth, and we all realize that it's been underrepresented, so what are we waiting for? I just have a real philosophical problem with this, is that so because it was okay to transact on panel before, even though we knew it was wrong, now we know that there's numbers that are basically showing that it was really off. I mean, I'm not talking 2%. I'm talking 20, 30, 35%, depending on how you look at it. That's not a statistical error. And are you seeing similar level of representation with spot in video, are there any signs where there may be underrepresentation? Or perhaps even over representation, although that's in your favor, so I don't know that you would call out over representation. You know, we started talking to them over a year ago. And when we started looking into when we started realizing that when we did the analysis with true said, we brought it to the attention of video amp and I spot. And so we've been working actually very closely with video. Not that we haven't been working with iPod but video amp really has leaned in and realized that they weren't using as big of a as a representation of the Hispanic audience. So they have been really leaning in and utilizing our expertise to get the sets to where they need to be to get the data to be accurately represented. So they've been working with us, which has been great. But you know, a lot of this is taking, you know, doing some testing and we've had clients leaning in to utilize them and test with us. So yeah, it has been working. But I'm with you. I think it's going to be interesting for the industry to make a determination on are we going to have one measurement company or multiple? Personally, I think multiple is going to be challenging because everybody does want to have some type of standard, so you can compare apples and apples. And the only way to get to cross platform measurement is with big datasets. I mean, that is the key to this whole thing. That's the reason that, I mean, for me, I'm doing it because it's underrepresented underrepresentation, but plus we need to get to a cross platform measurement. So we really can look across the board, which will be a huge benefit for us. Because we of we are one of the very few media companies, we might be one of the only, but that have platforms across an inventory and impressions across multiple platforms, but what I mean by that is local and national. So yes, we have streaming, which we launched vik S last year. So we have streaming. We have digital. We have national TV, but we also have local. I also have audio and radio. So we are true cross platform impressions across the Hispanic footprint for us. So and that is massive reach because a lot of our platforms are on duplicated. And that's how clients are going to want to lean in and buy us. Okay. So when you're talking cross platform, we're not just talking like cross platform measurement standards in terms of just video because that then leads to the YouTube conversation of like, where does YouTube fall in this? Because it feels like there are very different opinions on whether Nielsen, all the different currency contenders to what extent they should be counting YouTube or how they should be counting YouTube. Should there be some weighting of content quality? Yeah, I mean, that's a whole conversation. I agree. We are judged all of traditional media companies and ourselves are all judged on our quality. And I think YouTube shouldn't get a pass on that either. Okay. You know, I mean, personally, not all video was created equal. We're going to take a quick break to hear from our sponsor and we'll be right back.
Digiday Podcast
"univision" Discussed on Digiday Podcast
"Big seat at the table now. Yeah, so what are the audience capabilities you all are pitching this year? Well, basically we just now, we have a lot of clients that have leaned in. And well, two things that happen. We built our capabilities because there wasn't any, but then we've also leaned in because we realized that the measurement and the data pieces were inadequate. We did some work with truth set where they found that clients who actually were using third party datasets. That's 70% of the impressions were being missed because for out of ten Hispanics were not being targeted correctly. There was a huge misrepresentation of the Hispanic audience. We have been working now with those third party datasets to bring life to that to bring that up. But what we also did is we took it upon ourselves and created our own U.S. Hispanic Hispanic household graph that we now reach close to a 100% of U.S. Hispanics. Clients now have been leaning into that graph and utilizing that graph with their further data. And I would say we have a little over a hundred that we have been utilizing since I announced it last upfront. So the good news is that we're getting to a place where the representation is getting to the right place. The measurement and I know maybe, you know, you and I probably want to talk about want to talk about that because that seems to be a hot topic of conversation these days. Not that it always hasn't been, but it seems to be heating up with measurement, which is a critical factor that obviously going into the upfront, but obviously for future. And on that point, representation was one of the issues with Nielsen and that brought the industry to this point where it's been dominated Nielsen's dominated for decades and now there's this big opening for multitude of reasons, but among them, Nielsen didn't do a sufficient job of measuring diverse audiences. It's something that Byron Allen for one was really outspoken about early on. How are you seeing that play out? Imagine you and your team have been evaluating all the various measurement providers, the currency, which ones to use as currencies. What's been your read on their ability to measure diverse audiences at this point? Yeah, I mean, there's definitely, you know, with the current dataset, which is panel, there has been under representation for minority audiences and everybody has known it. It was hard to quantify, but everybody realized it. Same reason that we saw it when a lot of people were looking at the other third party datasets to do new currencies, whether it was I spot or video amp. We were leaning into those sets as well. So the big data now that Nielsen, you know, started pushing and started going into and the reason that they, you know, and we all wanted them to, right? The industry wants to go to big data. That's why everybody's looking at video amp, that's why everybody's looking at eye spot because those are big datasets, not panel. Nielsen also knew that they were going to do it. And we wanted them to because if they are going to go into their new system with Nielsen one, they had to get into the big data. So we have now started seeing it. They have given everyone access to it over the past, I would say 6 months we've had like 6 to 7 months of data that we've been analyzing. And it's astonishing. Astonishing how much the Hispanic audience was underrepresented. I'm talking double digit changes. That we are seeing with the Hispanic market. So we are ready to lean in. And I am talking to the holding companies and our clients that we can't wait any longer. You know, we've been waiting too long. We've all known that it's been misrepresented and underrepresented, but the fact that we now have the facts and we are now and started analyzing and doing side by sides and in certain instances, seeing anywhere from 20 to 30 to 35% depending on what network you're looking at and what show you're looking at, we can't wait any longer. Because decisions are being made by marketers with the wrong data, which is one of the reasons that you're probably not seeing all the advertisers leaning into the Hispanic audience because the data that they're using is inaccurate. And so they're making decisions on bad data. So the time is now for us to lean in right now and Nielsen is supplying it. If vendors, media companies and or agencies want to do it, you can look at both datasets. That is big, the big conversation that has been happening over the past couple of weeks and Nielsen came out and said right now they're going to use the panel data, but they are going to be getting they're putting in the accreditation for the big data. And they stated that the goal is that hopefully by four Q that it will be accredited. And so does that? Inhibit you from being able to transact against the Nielsen one data that's better representation as you just laid out for this year's upfront deals. As far as I'm concerned, I want to transact on it. Okay. So now that's me. Okay. And so we are going just like every negotiation. We're going one by one holding company by holding company, talking to each of their investment leads and their research research leads and talking about leaning into the
Digiday Podcast
"univision" Discussed on Digiday Podcast
"Editor. Tim, you had the interview this week and you spoke with Donna speciale, who is the president of U.S. ad sales and marketing at televisa Univision. And if I'm not mistaken, this episode is timed with the TV upfront week, right? Yeah. Actually, the day of this episode comes out when televisa Univision has their upfront presentation. So worked out. Got it. So I imagine that that's probably a large focus of the conversation with Donna this week. Yeah, yeah, that's where we start by talking, but then I want to, anytime someone starts talking about measurement, then I just will go down that rabbit hole. And so we talk about a lot about measurement, which figures very much into the upfront because we talk about the measurements used as currencies for upfront deals and TV ad deals in general because there's this huge shift that's going on in the industry right now. And we get into one of the important aspects of that shift, which is Nielsen's panel based measurement, historically has underrepresented diverse audiences like Hispanic audiences, which is obviously to use primary audience. And so Donna talks about how they've been evaluating these new measurement systems, including Nielsen's new big data based measurement system, Nielsen one, to see to what extent they improve the representation. And she gives some stats on how significant the improvements are and how much underrepresentation there really was with Nielsen's previous not even previous. It's still in market, but Nielsen's panel based measurement system. All right, well, I'm very curious to hear what more she has to say. I'll let you guys get into it. Thanks Tim. Thanks, Kayla. Done a special alley. Welcome to the jeju podcast. Thanks for joining us. Thanks, Tim. Thanks for having me. Absolutely. So we are recording this interview the week before up front week and the episode is actually coming out the day of televisa Univision's upfront presentation on May 16th. At this point because I feel like the upfront calendar and kind of timeline shifts each year, especially in recent years, what's the status of your conversations with brands and agencies at this point? Yeah. So you're right, but listen, up front is a moment in time. Where we all obviously get together. Presentations aside. It is in my mind we talked 365 days. So upfront for us is more of a conversation that we're having more for futures because it's a futures game. But for us, we have been staying true to the vision that we started two and a half years ago, where we have been having major conversations with marketers about the growth and the growth opportunity that they have and the business results that they get with the Hispanic audience. There we have mid making tremendous progress. With clients coming on board and leaning into the Hispanic audience when they haven't before. But there's still a lot of work to be done with clients in leading into this audience and seeing the true value. Now, you know, two plus years ago when the census got redone, we are now almost 20% of the population. And I'm sure you have seen with Grammys and Bad Bunny now on Time Magazine the first Latino on the cover, Spanish speaking person on the cover of time, we are now in mainstream. The Hispanic audience is now part of mainstream. So the conversations are that we have been having our real. And so this upfront is not going to be any different, but I think the momentum that you will see with us this year is going to be stronger than ever. Got it. And what is there anything in particular you attribute that to either new developments, creating opportunity for that money to come or obstacles being removed? It's been a lot of education to be honest. There's just a lot of marketers and agencies that just don't know about this particular audience and haven't been leaning in. It used to be more of a separate entity where you would have general market and multi culture as two separate entities. And now, given that everybody's realizing that we're now a holistic country, marketers are now seeing it as a holistic conversation, which is good. I mean, we've made huge progress and that's such a great conversation. And a lot of priorities with clients with DE and DNI with diversity and inclusion has now put it at the forefront. Which is great. That doesn't mean that they still don't know education. What we've been working on over the past two plus years is building our capabilities to make it simple and easy for marketers to lean in for us to look at us as that resource for them for all U.S. Hispanics. So we now have audience capabilities that didn't exist over two years ago. We now have social capabilities. We now built a content studio called AC studios for brand storytelling and really connecting to the consumer with those stories that resonate with our audience. That didn't exist two years ago. So we are now at parity with all of the other media companies that are leaning into these areas, especially with targeting, which, especially with all the streaming that's happening, where we are now basically, we have a seat at the table. And last up front don't know if you watched it or saw it, but our upfront presentation really shed a light on all of that. And really, you know, now we are, we have
Bloomberg Radio New York
"univision" Discussed on Bloomberg Radio New York
"That's good stuff, Lisa Matteo from right here in our Bloomberg actor broker studio so we can ask some questions Lisa, Lisa, Matteo, business correspondent for Bloomberg radio, but those in the New York market no Lisa from her years at pixel 11 channel 11 anchor, reporter for 18 years. Also did some radio gigs at CBS and iHeartMedia. So she knows what she's doing out here. Lisa, thanks so much for this report. It's fascinating. Oh, I have to point out to you from your resume. The most important part, a proud graduate of Rutgers university. The state university of New Jersey. At least she did this report on Latino votes. It's important today. It's going to be really important in 2024. What I found fascinating is it's not a monolith, as you say. Correct. Explain to us kind of the differences across the country among the Hispanic vote. Yeah, it's also what countries you're from, but it's also had to do with age. It has to do with gender as well. If you think about it, age. I mean, that's something that politicians are really going to be focused on come the next election in 2024. Because you think about it the ten year difference, Latinos are ten years younger than the country overall if you think about age wise. Four and a half million Latinos are going to be coming into voting age by the next election. So you see where they're focuses. And it's just such an important thing because a lot of the younger Latinos have more progressive issues and thoughts. But the problem is that it also switches by gender. So when you think about young male Latinos, some of those are switching more toward Republican because they're thinking more economy. Especially in the south. But females are more progressive, so I think age is definitely going to be something that they're going to be focused on. They're going to be investing more investing earlier, starting earlier. They're already knocking on doors, getting more Latinos registered to vote now, so yeah? What about the 2024 election year? Obviously this is going to be a major factor. Do we get any insight about the next presidential election? They want something that was interesting too. We were talking about the next presidential because you have title 42, you know, that's going to be coming to expiring in a few months. So immigration was a huge issue, but also something that you're seeing starting to shift. So it's interesting to see the different ways people are thinking about immigration for Latinos. You know, that New York Times poll just stuck out to me so much. 55% support the immigration, but you still have that third that is supporting that border wall. So you're starting to see that divide there. What are the big important issues for Latinos? Can we boil it down to a couple? I think there was actually a study by Votto Latino. They did a study right before the midterms and they said, what issues are important to you? Number one, of course, was the economy. Number two, though, was abortion, so you see how that younger generation is starting to come in there, and number three was gun reform. So those were the top three right before the midterms. And it's interesting right before the midterms, but I want to talk about participation from the Latino vote specifically because these issues can matter, but if you're not actually showing up at the polls, then those issues don't matter. Talking about what you're learning. Yeah, there's 30 million registered Latino voters. So you think about it, but you have to turn out to the polls and just like you're saying. So that's why they're starting those initiatives. They're going door to door. They're starting to get people out there. To recognize their importance of their voice. And that's really what they're focused on. How do you reach them? Is it Univision telemundo? Is a digital media? How do these politicians try to reach this community? Well, it's funny, I was talking to a lot of them about that, and they said, what they're doing now is rather than putting a lot of the big money behind, let's say, advertising or things like that, they're going into these smaller organizations. They're going to, for example, auto shows. They're going to, you know, certain dances like different things where they can really get in and talk to people. Shake hands go one on one. You know, rather than just a big advertisement, place somewhere, you know, across media, they're going into the communities and talking with people one on one. Fascinating. It's going to be, you know, I followed this story for a lot of time. I spent a lot of time with the Univision and some of the Spanish language media companies and it's a big growing part of the population and influential one economically and politically. So it's great to get this reporting. Lisa Matteo, she's a business correspondent for Bloomberg radio joining us here live on our Bloomberg interactive of broker studio with an important story as we start barreling towards that 2024 presidential election. We're going to have a lot more stories like that. Look at that, the markets here pretty much. We got the S&P up about one tenth of 1% on the back of that job was claimed somewhere. We had this morning. Right now, let's head down to Washington, D.C.. We'll get rolled in national news with Nathan taker. Call the CEO Norfolk Southern is on the congressional hot seat this morning after the string of derailments in Ohio. I want to begin today by expressing how deeply sorry I am. The impact
Daily Pop
"univision" Discussed on Daily Pop
"Right there. Look at that. That's the bowl cut, Justin. But that I had. By the way, you still got that wig. I see it here. That was air. That was my hair. And that's tyrese. It's a little girl named Tiffany Evans, and that was the model at the time. And then there's Arsenio. And Jessica was one of the, and it was like, in 2002, the jokes that I were doing because it was right after 9 11. It was 9 11 jokes. And when I tell you, I think America needed to hear because the type of jokes that I was doing was like, I don't have my cousins go over there and get Osama bin. Whatever his name was. Like, that was the type of jokes I was doing. And I just killed it. And I remember she gave me 5 stars. And because of that, that really helped my career. And I was like, oh, when I see Jessica Simpson and I had never seen her in person. Wow. At all. And then finally in the a season before this, the show is about to go. We have her come on. And so I was able to tell her thank you. And it was awesome. I loved it. What did you think if you got a chance? Well, you know, and I have had a chance that there's a woman she's not famous, but she's the woman who kind of took me under her wing and gave me my first opportunity in television. Her husband was the president of Univision at the time. And I met her at one point. But you know, even I love being able to see people like you, thank their mentor. I had a chance to witness my husband. Richard marks, thanks. Thank Lionel Richie. Wow. Who gave him his big break, who basically took him under his wing when he was just a kid, told him to come out to LA, welcomed him into his studio and it's amazing to see those moments. I live for it. Which housewife are you gonna thank? For your career. I think the whole setup. Honestly, like, you know what I mean? No, I think mine already. I've ran into RuPaul and said thank you. Montel Williams, if I ever run into him, Jenny Jones have I ever catch you on the street, you get in a big Black Hawk country. Because it was those people who had those talk shows that I would watch and I would think to myself, wow, one day, I really want to do this. I want to be all up in people's business for 6, 7 figures. You know what I mean? I mean, it was like, once I saw Oprah, I had been doing the real for like maybe two or three seasons, and I saw Oprah, and when she came to me, she said, you keep doing you. You're lying. I was like, I'm a student. No, and when you saw Oprah on the red carpet, it's like, she's gonna see you one day, and she because she watches all this. No, she did it. She did it. And by the way, is Jerry here today? Is that Jeremy behind the camera? Oh, it's Robert. I couldn't see Robert. I, you know, I went to New York this weekend. I had to keep it together because my cameraman Jerry.
Mike Gallagher
Harris' Univision Interview Heats up When Anchor Asks About Border Trip
600 WREC
"univision" Discussed on 600 WREC
"We are see This the Glenn Doc program. Oh, my gosh, I don't know if you have you heard Kamala Harris Boy She loves being asked about going to the boarder. She was on with Univision. And here's how she responded to the question. You've got to go to the border. I've said I'm going to go to the border. And when are you going to the Border Vice President Administration has asked I'm not finished. I've said I'm going to the border. Yeah, And she means that in some day, she would. Someday she will. First She's got to go to the bathroom. Then she also has to go to Europe. I think she has to go there first. Meanwhile, President Biden Oh, he is facing off. Did you see the time magazine coverage He's facing off with Vladimir Putin. The cover of Time magazine makes him look like the Terminator. I I don't think that's how it's going to go. We might as well just send a little teeny baby kitty cat to Putin, as I think Biden will have that effect. On Vladimir Putin. No, You know what? I have a feeling. He probably will like the cat more than Biden. So maybe maybe not fearless warrior going into battle now move. Look out! Vladimir Putin. You don't know what you're facing. And the Democrats need some clarification. They need a clarification and we're going to give it to them in 60 seconds. Glenn Beck program..
KPRC 950 AM
"univision" Discussed on KPRC 950 AM
"You, madam Vice President. For me. It's an honor because I actually got to vote for the first time as a nationalized citizen and I voted for you in Mexico Boy. That's a problem If you're just waking up. We played that sound bite yesterday or earlier in the show. Excuse me, That's a Univision reporter, but it's actually not Come on. I went odd. Kamala went down to Mexico City, and there was a reporter claiming to be with Univision. The people that work for the vice president said she was with Univision, Simone Sanders said it was a Univision reporter. Then it turns out it wasn't which begs the question. Did that person sneak in? Or did the vice president's stage that question or her people? This is the question by them. And also women of color on both sides of the border farmers, many of them who I see every day as a message of hope, But also what will you do for them in the next coming years? What will you do? What will you the government do for him? You know for the illegal immigrants. The ones that yesterday you said shouldn't come to America. I actually think I mean, we don't know it's possible. This person just tricked the vice president. That's a pretend reporter. Was she asking on behalf of the citizens of Mexico are the office of the Vice President Beach? Me? But we're helping Mexico just as much or more than we're helping our own here. Here's my theory. Um Kamala got that job as vice president, even though she bad mouth to Joe Biden at the political debates. You know, those two don't like each other? No, but she fit the she was the right shape. You know to you can put a triangle in a circle. She was the range right in there. She brought allegedly voters.
The Erick Erickson Show
"univision" Discussed on The Erick Erickson Show
"It's the the remarkable thing is that she she drew blood with joe biden and then got devastated by tulsi gabbard and her response if you will recall her interaction with tulsi gabbard during those primary debates. it was that It gabbara she's better than gabbard That she is somehow more qualified than tulsi. Gabbard and was hyper dismissive of tulsi gabbard. She will. I mean it was just brutal. Brutally dismissive of gabbard after gabbard drew blood on her in took this Who does she think she is position. It wasn't very flattering. It wasn't very good. It made her come across as weak. It made her come across as Out to lunch in made her come across as unable to take a punch herself. Throughout the debates calmly harris and tulsi gabbard had these interactions in every single time. It wasn't just me it wasn't just the right. It wasn't just People who didn't like harris. It was objectively even members of the media pointing out that gabbard got the better of harris repeatedly. Gabbard got the better of harris in every one of their exchanges and harris's response was constantly huda. She thinks she is or nervous laughter. She's not a good candidate. She's never been a good kid. Her campaign died and the post mortem from the new york times was they were too obsessed with p people said on twitter. They were obsessed with owning the twitter cycle. They weren't obsessed with connecting the real world by the way. Twitter is not the real world and the harris campaign has now gone viral on twitter. I guess you're gonna have to respond. They realize there's damage done win. The white house is getting asked by mainstream non conservative reporters about harrison the border. You know there's a problem win. Even the reporters in washington who are sympathetic to the bite administration are cringing win. The univision reporter tells coupla harris. I voted for you. There's a problem. There is a real problem with kamla harris. And it's not gonna get any better because she's one of those people who got into this position and then she must have done something right to get there. She can't recognize why she's the vice. President xi is a walking episode that. Hbo show veep..
WNYC 93.9 FM
"univision" Discussed on WNYC 93.9 FM
"Root causes, I think we should have a conversation about what's going on in Guatemala. She went on to Mexico met with President Andres Manuel Lopez Obrador and agreed to work together on security and helping Central Americans incremental steps. But at a press conference, Harris said there had been progress. Do I declare this trip? A success? Yes, I do. There would be one more bump before the trip. Send. Thank you. Our next question will come from Maria. Fernanda at Univision. It turns out she wasn't really a reporter or from Univision, which quickly became apparent when she started asking her questions. Thank you, madam vice president. For me. It's an honor because I actually got to vote for the first time. As a nationalized citizen and I would for you Harris is staff said the woman misrepresented herself but went through security screening and wasn't a threat. Pain who was watching from the U. S said overall, Harris did a solid job. I don't think she aced everything, but I don't think most principles ace everything. I think they're going to be things that she probably would like to have a do over for that. She'll do better in six months, and she'll do even better in a year, and she'll have many chances to try again since, as Harris herself said the problem she's trying to tackle aren't going to be solved in one trip that took two days. Tamara Keith NPR news Okay, Goodbye. It's w n Y C. You're listening to all things considered just ahead newscast on all things considered. Stay tuned for the rest of.
Mike Gallagher Podcast
"univision" Discussed on Mike Gallagher Podcast
"And i hope you have a chance to hear my entire conversation with george kemper i. It's a riveting discussion about what really what cancel culture looks like a guy posts some opinions on facebook about the hypocrisy of democrat politicians and loyola academy rescinded. The job offer and you could hear it in his voice. What would would a respectful Sounds like a terrific terrific person. Show i'm sorry for what he's experienced and i'm sorry for everybody who gets cancelled or everybody who gets fired or everybody who loses a platform or or has the rug pulled out from under them because the machine turns on. And it's the machine it is. The it gets revved up the trolls on social media the advocates. I mean the the journalism today is it's not just. Cbs nbc abc. To hear the univision reporter cut number six. Here's the univision reporter standing up and asking kamla harris a question yesterday in mexico city. How embarrassing is this. Thank you our next question will come from rea- fernanda at univision. Thank you.
KTRH
"univision" Discussed on KTRH
"Vice President For me. It's an honor because I actually got to vote for the first time as a nationalized citizen, and I voted for you. So my question is, what would you say to these women? Those mothers and also women of color on both sides of the border farmers, many of them who I see every day as a message of hope, but also as what will you do for them in the next coming years? That's a great question and thank you, and she was a little surprised that she got asked a great question. It wasn't a great question. This woman fawned all over her saying how I voted for you and what can you say to give us hope? Oh, great leader I thought wasn't a question thought it was a great question is how the fact she's not a reporter. She she's She's a fan. She got called on by mistake earned. I voted for you. What can you say to give us hope She's not a reporter from Univision. The vice president's handlers thought that she was It was a softball. Give us hope. Well, what do you expect from somebody who's not a reporter? I mean, we we barely get a decent question from actual reporters. Little and fake reporters. I thought it was kind of amazing that she got called on and say, Well, I'm not really who you think I am. I'm not from Univision. No, she went ahead and she said, Okay, I'll ask you a question. 6 42 Now, time for traffic and weather together. Here's sky mine. Well, I've never been to dear part, but I kind of like the chemicals were checking out to 25 year Report Freeway and we're moving. Fine. By the way. I found out what was going on on the toll bridge. The East Santa Bridge. Northbound was just slow moving vehicle. Uh, he had He had some big load of something. That's out of the way in the toll bridge is actually looking good. Hartman Bridge is looking good. The 6 10 East Loop Ship Channel Bridge, checking you little slow south beyond right after Clinton, But we're okay. We're just four minutes now from Jack City Down to 2 25 I'm sky Mike. It's the Gulf Coast windows Com 24 Hour traffic Center from our ktrh to more services. 24 hour Weather Center time to check in with Terry Smith. Alright, the clouds will clear will end up with partly cloudy skies by were needed very specific. Time here, Terry because our day is right down.
The Propaganda Report
"univision" Discussed on The Propaganda Report
"Are pointed at words. A don't care about what happens. Unearth on your address and he left it there. So i believe that this is why i'm saying this territory where it becomes very iffy rather not steph into it right now but I think that i locked of where the money that we cannot know about goes has to do with this possibility of being attacked by outer space space by opinion i can approved for sure and isn't a similarity with all these stories like it doesn't matter if we're talking about the okay see bombing to the moon landing whatever may be nine eleven that there's always a incentive for the government to get more power scare us into like just giving up our freedoms giving up our rights giving up power and and it's and it all seems like that's what it is. That's what it's about you know it's I mean chris emory's here he could talk a little more about. How are you chris. Thanks for joining us about a bombing and noble i and of course moslem-owned. Jason can talk about some new laws. The patriot act and some of the other things that happened with the spying and all that stuff that happened after september eleventh. So it's and then you see now with the kobe thing right. It's like oh let's track you to protect you want to track you so we can protect you. You know all this type of stuff so you see. This is why the is so important for people to learn because if you're a teenager and you weren't alive or you're you're very young during okay see or nine eleven or all these things you. It's hard for you to see those patterns. Repeat over and over again. you know. we're almost. I think just about all of us are at that age where we can kind of put that together. I was actually born on april nineteenth. So the okay see bombing was always super fascinating to me because it happened my birthday and i remember being a kid and paranoid about like if going to blow up on my birthday every year but But yeah so do you guys do you think that's one of the reasons why this is so important to remind ourselves and remind others that like hey stuff like this. This new stuff like this has happened before. And it's been used to give us Give up our rights. Asking me anybody i think i think she will. General horton one of the experts. Who univision film by the way. Thank you for having me on. And i want to show jason jason. I go way back. He our crew to do the documentary on your own city bombing. And i believe they were at least halfway through or through their third film on the loose change series at the time. So thank you. Jason was chris. I haven't seen it. Here's you look great likewise little sugar on the hair. Jc looks good. Everybody's gonna look great awesome but anyway. Yeah the patriot. Act general one of the first things. He told me visited him at his home in alexandria. Virginia was at the patriot. Act was not necessary at all. It was enough enough. Restrictions are already in the congressional record many times over It was just a political ploy by bill clinton and of course administrations who Really try to restrict their rights and it just it was. It was very upset about it. And he said it took a tailspin on our rights and we never see would never be able to recover any of that.
Q
US intelligence report finds Saudi Crown Prince responsible for approving operation that killed Khashoggi
"President Biden says the public release of an intelligence report tying Saudi Arabia is Crown Prince to the death of journalist Jamal Cash. O G shows the country that the rules are changing. Shoji, who lived in Virginia and wrote for The Washington Post was killed inside Saudi Arabia is Turkish consulate in 2018. NPR's Scott Tetro has more at the time. U. S intelligence ASSESS that Saudi Arabia is Crown Prince Mohammed bin Salman approved the killing of cash. Oh, gee! But as President Trump pursued a warm relationship with Saudi Arabia, his administration never made that finding public. In an interview with Univision, Biden said the reports released sends a message. The rules were changing. And we're gonna be announcing significant changes today and on Monday, we're gonna hold them accountable for human rights abuses, And we're gonna make sure that they fact if they want to deal with us, they have to deal with it in a way that human rights abuses are dealt with newly announced sanctions do not directly target the Crown Prince. Got JETRO NPR news, the White
KQED Radio
"univision" Discussed on KQED Radio
"From NPR and W bur. I'm Robin Young and I'm Tanya. Mostly it's here and now in his first day in office, President Biden signed in order repealing what are thought to be some of the Trump administration's harshest immigration policies. He repealed a travel ban halted the border wall construction and the remain in Mexico policy, and he moved to preserve and fortify the deferred action for childhood arrivals program. Which protects some 700,000 people brought to the United States is Children from being deported. Joining us now to talk more about this is Leon Kraus, Univision News anchor and Washington. Post column Welcome to the show. And it seems that we don't have Leon Cross. He's gone eyes that you almost had him. It's like a fish on a line. You almost had him there, and we are waiting on this end for NPR's David Folkenflik. It's like in here from the studio. We have him. We could go to that. This is live radio people reminding that we do a lot of live radio here. We have David Folkenflik. It sounds like no. We now have David Folkenflik. So I'll let you take it from there. And I know how much you want to talk about the DACA, uh, thinking, and so we will make sure that we do that. But now two How will the President Biden in the White House affect the news? Landscape up former President Trump came from? Ah, combative reality television background. You're fired. He brought that chaos and competitiveness. The country's top office. Now we have the man he derisively called sleepy Joe Biden. Let us bring in NPR media correspondent David Folkenflik so glad you're here, David. Hey, great to join you guys. Hope you can hear me fine. Because Tony and I like each other, but we'd much rather interview people like you. So let's talk about this landscape. On day one Fox News opinion host came out swinging against new President Biden here, Sean Hannity. His first address to the nation, Joe predictably meandered his way through what is a truly un remarkable, totally forgettable, even pre rehearsed set of remarks. Let's be honest, the rest of the media mob. They were just flat out lying to the American people as per usual, this was not in any way shape matter of form. A memorable speech. The rest of the media mob That included in Fox is news division Fox's Chris Wallace because he called binds inaugural address the best he'd ever heard. David, We know there's a divide within Fox, but it seems more pronounced since Trump ditched Fox News for other networks, one America and other, You know partisan outlets because Fox News acknowledged that Biden won So what's going on in Fox? Well, I think it's important to note that Trump didn't really ditch Fox. What Trump did was get angry at those at Fox, who would sometimes admit facts against his interest or report the news. And there are some journalists at Fox, who worked diligently to do just that. It's just not the point of Fox. Trump double down on the sort of sycophantic far right media and on those folks within Fox, who comprise a lot of its most important hours, people in prime time. Maria Bartiromo, Lou Dobbs, Fox and friends, people who would give him time of day We just heard Sean Hannity described the rest of the media as a mob. Let's think about the word mob. In what context We've heard that in the past couple weeks we heard about him, saying that the rest of media is lying to you. Let's think about the way in which the American people were lied to by the ex president and some of his most prominent supporters, some of them on Fox News itself. What Fox is desperate to do is to try to hold on to the president's core voters who had been very demoralized by what's happened, which they've said repeatedly. And to keep that is their base. How do they do that? Well, they pivot away from talking about the events of 16 or the rifts within the Republican Party about questions of accountability and they focus all on. Let's look back at Hunter Biden. Let's find ways to attack Joe Joe Biden. Let's find ways to figure out lines to demonize Kamila Harris, the new vice president..
Newsradio 970 WFLA
"univision" Discussed on Newsradio 970 WFLA
"Clearwater. Reid Shepherd our top story at four o'clock. Pinellas County School board members are asking governor to satis to give all school personnel priority for the covert 19 vaccine board member Caprice Edmund. It is our responsibility to ensure the safety of our both students and personnel board voted unanimously to send a letter asking the governor to put teachers and other school workers on the priority list. As for the governor, he is sticking with his covert vaccine policy. Seniors. First is our mantra. That's our mission. When we get through that, and we get we'll get it offer to every senior who wants it. Then we'll be able to move on into the next phase, says other states and now joining putting seniors ahead of younger, essential workers to Santa says nearly 350,000, Florida seniors have already received the first dose of the vaccine. Now there are more than four million senior citizens in Florida. Sarasota counties trying to make it easier for people to make appointments. State health officials are working with the county to put a new booking system in place that will also allow them to send out notices for second dose appointment. They hope to have the new system running in time for giving second shots. The Health Department also scouting locations for a drive through covert 19 vaccination site in Sarasota County. It's similar to one in operation in neighboring Manatee County. RIKO SHOW NEWS Radio W F L A ST Petersburg City Council member Darden Rice has become the first to file to run for mayor. 50 year old Rice was elected the council in 2013 and was re elected four years later. Time says she is one of several people likely to run among them former Pinellas County Commissioner Ken Welch. Former state representative Win Game Newton incumbent Rick Christ Mons 10 years ending this year because of term limits. Lightning or scheduled open their 2021 season tomorrow against the Chicago Blackhawks that Amalie Arena, But word is no fans in the stands. I'm Reid Shepherd News, radio W F L A This is a Bloomberg money minute. Wall Street could eke out some small gains after Monday's losses. As we head for the closing bell, the Dow is up 61 points 1/5 of a percent the S and P s flat and the NASDAQ's up close to a quarter of a percent. Crude oil reached a 10 month high, Uber and Moderna are teaming up to notify people about vaccine information on the uber app. The goal is to allow you to book appointments for shots and a driver to get you there. Investment platform for Homebuyers thinks the red hot housing market may have hit its peak. The platform House reports that asking prices for homes have cooled off. Univision has officially.
Hard Factor
Trump and Biden: Where to watch the first presidential debate
"First presidential debate will go live at nine PM Eastern Time Today Tuesday September twenty nine, th thirty six days before the presidential election, and although more people are on the on the ballot, the debate will only be between president trump and Democrat Democratic candidate Joe Biden like we mentioned earlier, we got a presidential candidate on later this week. Maybe we'll do our own little presidential debate excluding those two guys since next to Joe Johnson. And we'll get that out later. So. Yeah. But tonight's debate just trump and Biden and it'll be pretty hard to miss the debate as it will be airing for free on. ABC CBS NBC Fox PBS Telemundo, univision CNN MSNBC SPAN Youtube and all of those network streaming services on like Amazon Roku and whatever else. To
The World and Everything In It
The Cat and Mouse Game at the Mexico-U.S. Border
"Paso del Norte Bridge Pass of the North here people crossed from Horace to Al Paso or Paso to warez every day they crossed by car and foot to go to work to school to shop to visit family chaos and clutter hustle and bustle and adjacent train trestle called Black Bridge crosses nearby the scene of the tragic shooting. So many years ago. US border, patrol agent shot, and killed a fifteen year old Mexican boy after that. So what happened at the Rio Grande? Well, the facts are disputed. So we'll tell both sides of the story was talking about the circumstances that brought about the shooting the boy's parents say Sergio was playing a game with friends run across the border to the US side touch defense run back without getting. Caught kind of like a game of chicken. Yeah. I mean what kid hasn't played some version of that Game Kisha branch works for Barra Borderland Connections a nonprofit helping asylum seekers. She spends her days at shelters in El, Paso and shelters in Horace. She works closely with migrants and Border Patrol agents all that to say she's familiar with the area and the dichotomy of working with both sides. There are some kids that that play at the border, the border in New Mexico in an opera. There's a community right beside the border wall. There's a a lot of land and there's a trash pile, and so sometimes, the like moms will go out in like pick things out of the trash Powell for their homes like for household items. There are people that go into that space like where we go to visit the wall there some kids that come up to the wall and they talk to us and we'll just have conversations with them. So. Yeah. Are Kids that play in that area, but they play in the area because it's their backyard. But that's in an opera. What about downtown in the Rio Grande Canal by the bridge where the shooting happened according to my cabdriver it's not generally an area where kids play. Do kids play around the fence around the border. No. They don't let them get near. So that leads us to the other side of the story. Border Patrol says, Sergio was a coyote helping undocumented people illegally cross into the United States. coyotes often use coordinated distraction techniques. Draw the agents attention away from his surroundings victim. An Harrah's was the chief Border Patrol agent out of Paso when the shooting occurred he's now retired we used to call those still do they would call it a sacrificial room. Send someone a across or group appeal across to get the agent to react get the agent to start chasing a group and and what they do is soon as the agent leaves that that high. Position they say whatever they want to send. WHAT THE REAL INTENT It's almost like a diversion. So that happens all the time dangerous game, the game of cat-and-mouse. The boys ran back and forth across the border agent Mesa detained. One of Sergio's friends Sergio ran back to the Mexican side. He hid behind a pillar under the train trestle. That's when agent Mesa shot him in the face. Mesa says Sergio and his friends were throwing rocks, both men, Harrah's and George Gomez. The agent I talked with at the beginning of this episode, Say agents are trained for physical assaults cures, Gomez. Goh, there's different scenario that we run the training. Obviously, I think covered drive away from the air run seek cover and backup call for backup deescalate. Behavior. Here's the thing I don't want to downplay rock-throwing. David. With Iraq agent Mesa may very well have been endangered. Peres. Getting right and he's got a he's hunched over the guy that he was arresting. And you got your back towards man. You're you're you're really at risk even under the high pressure of split-second decision making the use of lethal force here has been criticized bystanders video captured the fatal shooting. In the video Sergio unarmed again, Kisha Branch who works at the border. The story that came out in the news is different from a story that we hear from the agents themselves. So I don't. I don't I have I have no answers Sergio's parents of course, do want answers and a legal remedy. Meaning an award of damages, the family believes the US. Constitution. Guarantees Sergio certain rights now the constitution of the United States setup the framework for the American government and the various rights people have with respect to the government right and the constitution applies to more than US citizens the preamble the very beginning of constitution says we the people of the United States so it doesn't specify Melvin Odi is a constitutional law professor at Faulkner University. which generally talking about in the way, the courts interpret these things into generally talking about the people who comprise the United States. We the people of the United States People Citizens Resident Aliens International Travelers in this country on holiday or for business when you're in the United States, those protections apply to you. But when you go back to wherever your home country is, those objections do not apply United States meaning of course, that's going to be. The Continental United States, but also include The US territories the special maritime jurisdiction of the United States which would be like on the seas. As far as the borders. The constitution applies within our borders and again sort of the territories that we control. Chris Galindo is one of the lawyers who represented the Hernandez family. Here's a clip from a video called Justice for Sergio Audio and Spanish here from a univision news investigation. Dominicano. Wasim Anthem Nisa. He says, can we sue the American government to be sure Hernandez was in Mexico and is Mexican the American government said we can't sue them because this is Mexico. Not The United States we're saying not bullet originated in the United States and they have to pay for the injustice. They did Moses Shindo is guy. I WITH MY NEIGHBORS GET TICKET WINDOW GOES ON WE are saying there are certain laws and certain ways. The Border Patrol agents need to treat human beings Mexican or American according to United States Laws Federal K. K. K. K.. You the Sergio's mom pleads God for help for justice this is going to haunt me until I leave this world. This acronym you can. Okay. Vido. Sergio's parents sued agent Mesa in Federal Court for excessive use of force. They claim Mesa violated Sergio's rights under the fourth and fifth amendments. Now here's a reminder of what those are faulkner professor Melvin Odi. Okay so The Fourth Amendment Fifth Amendment each sort of presents a bundle of rights but the fourth amendment in particular. Presents a list of restrictions on government agents were investigating crimes. Okay. So the prominent one is protection against. Searches and seizures. The court has interpreted seizure to include killing the taking of human. Life. Would have been saying. This was an unreasonable search and seizure the fifth amendment includes several closets. Relevant one, but there's a catch all. Near the end of the Fifth Amendment that says a person can't read deprived of life liberty or property without due process of law. So. In this case, the young man's life was taken. And the Fifth Amendment says, you can't do that without due process of without fundamentally fair legal proceedings. The first time this case worked its way through the court system the fifth US Circuit Court. Of Appeals dismissed the case it held Sergio's parents were not entitled to fourth and Fifth Amendment protections under various legal doctrines, but the Supreme Court said the fifth circuit and properly applied those legal doctrines. So it vacated the decision rendered null and void that was Hernandez one in. Two thousand, seventeen, the Supreme Court then remanded the case with specific instructions. It's at another question needed to be addressed. I is a givens remedy available. The Fifth Circuit said, no in this Supreme Court, appeal followed Hernandez
Latina to Latina
Documentarian Cristina Costantini
"Your, First Film Science Fair at Sundance Wins Big award. The audience loves it. What did you learn from that first foray into directing? It's a lot more fun than investigative journalism I would say No, but I think I learned kind of the power of a hopeful story. I think hope and love. Are you know in short supply right now? And these kinds of stories can really change the way people think of the world and think of themselves, and so Walter came out of that in a way. I was looking for another story. That was also from my childhood. You know I started thinking what other worlds do I know really well. Not Everybody knows what other worlds made me feel warm and fuzzy as a kid and I think Walter Metadata was part of that. World for me, I grew up watching him every day as a kid with my grandmother and you know, he reminds me of my grandmother in many ways. He's the same age as my grandma there they have the same Hairdo, and so I started to wonder whatever happened to him, and you know in many ways he was he is. He was one hundred years ahead of his time. The first person I've ever seen that was gender queer. What we'd call now. It's just inspirational looking back. It's like. Could you were doing that at that time? You know nineteen forty in Puerto, Rico. You were being Walter McCullough. It's it's. Really. Inspirational so that's when I set out to find him. You set out to find out. What does that mean? So I started asking around univision and fusion and. Nano actually told me not Avila told me that there's a producer new. Who's also obsessed with Walter? Who you should talk to about this? Maybe he knows something so I called Alex, and he's like this is the weirdest thing I have. Another director who I'm supposed to talk to in ten minutes about doing a documentary about Alternate Telo, and I was like who is this person and his name is creamy taps, and he directed a film called. Dolphin, lover, which was a big fan of it's about a man who falls in love with Dolphin in the Florida like seaworld. And I had loved that film and I was like Oh amazing. I can't I mean I would love to talk to him. And we decided basically a ten minutes later on a phone call that we would all do the project together and yeah. It's been incredible experience Kareem track down. The niece of Walter through an estate sale, and then set up a phone call with Walter and it was. Yeah it was after the suit was. It was really insane to talk to. Walter Mark on the phone for the first time, and he said yes. Well that unprecedented access is notable because he is an has always been intensely private. So, how did you three persuade him to allow you to make the film? We rehearsed for that first conversation for hours and hours. What are the possible questions you could ask us? How would we answer it? You know what is what? What's the best angle on all of his questions? And we got on the phone, and he said Okay I. Have One question for you and we were like Mrs it. It's GonNa be really hard, and he's like. What are your astrological signs and so he went around. And like I'm a libra careens libra and Alex's deteriorates, and he said okay. That's great sounds good. I would love to do this film with you, so he was. He was in like in in from day one. He was psyched, but his idea of a documentary realized very quickly was very different from our idea he wanted. He was in front of a lens for fifty years. He was the most cameras trained person you can imagine. It's truly insane, and he has fifty years of rehearsed answers. He knows what he's going to say. To every question, you could ask him, and so it was really a process of spending a lot of time with him. At first, he thought this was going to. Just you know he was going. Going to be in full makeup and just telling the stories he always tells and I think it took a lot of time to explain to him that this might be different that this is you know we wanna see who you actually are without your makeup. What you do in your normal life and talking about bad stuff, particularly offensive to him. He did not want to talk about anything bad. You and that is the story of his life. You know he a lot goes wrong. He loses everything and even to get him to talk about. That was very difficult, so that was a big stumbling block for us in the first. Twenty interviews that we did with them so We've probably chat with him for like thirty five or forty days, and whenever we the cameras on kind of turned into an interview I remember. We told him once that we just wanted to. What he? What would he be doing if we weren't here? And he said reading a book, so he opened a book, and he started reading it, but he it was like onstage. He's A. He's a strained theater. Actor says like stage reading, or he was like having a conversation with a bunch was reading with his is.
New Jersey First News With Eric Scott
Joe Biden calls for more covid testing at meat processing plants
"The story Biden is calling for more testing of workers at meat packing plants amid the cove in nineteen pandemic in part in a virtual town hall hosted by the league of Latin American citizens and Univision I didn't says the U. S. government considers meat Packers essential but treats them as disposable it is very easy access and rapid result testing which are essential to Germain who is and who is not able to work this is as there have been thousands of coronavirus infections traceable back to meat processing plants and at least thirty
Red Eye Radio
Biden leads Sanders with 61% in Florida
"There looking at the numbers up there in Florida Biden just crush Sanders sixty one point nine percent to twenty two point eight percent in Illinois fifty nine point one percent this is Bob by the way both Florida and Illinois with ninety eight percent of the vote in in Illinois Biden with fifty nine point one Sanders with thirty six point one and in Arizona with seventy percent of the vote in in Arizona Byton forty three and Sanders with thirteen so right you've got those three states the only interesting thing was was the one poll that day came out yesterday let me get to it because I know it was a it was and an overall poll and I forgot which one it was there was one that came out for Florida between in a race between trump and Biden and trump did better I'll find that one the the Univision poll that we mentioned yesterday trump forty eight in in Florida by nine of forty five yeah and over Sanders by by seven points I'm trying to find the one that I saw it must've been the Reuters poll which shows Biden plus nine and that is for comes down from twenty one from the last Reuters poll but then there's another morning consult poll that shows by not twenty one I don't really believe that there's been that much movement I think Democrats have probably come to their decision the article that I was reading Esther is trying to make the point that Biden was so weak in the debate were Democrats are now moving in the other the other way I just don't see it because Sanders was back to his old thing when asked about Cuba you know and then started talking about the good things of China will talking about the good things of China this week probably isn't the right way to go no not for the corona virus probably best so again I just I don't see I see that as an out liar pulled the one that said it buying just by nine I do believe that that Democrats have the majority of Democrats have made their decision and I don't even have to look at five thirty eight makes over thirty eight now to know that you know this thing is over yeah yeah I mean there is no road to nineteen ninety one on the delegate count for for burning unless by dropped out which is not going to do you think about this too the fact that you know course they're both older there has to be very limited contact because of the situation we're in they're not gonna hold rallies trump's not gonna be holding any rallies you know probably anytime soon but this actually works for Biden being isolated yeah yeah I I think it does help you know if if he's going to a rally your you got big basically you're on death watch Woodbine so now it's one on one interviews that's it and adds until further notice that's going to go on probably the next couple of months you might say at least till June right because he's a high risk category he's not going he's you know they're not you're not gonna have any gatherings I don't know what she doing fundraisers because razor where you know the whole thing of you know twenty five hundred dollars a plate yeah whatever it is you can't be don't you can't do that you can't beat you can't be doing that and then tell other people not you're not trying win so right yeah you're not going to have those those dinners of hundreds and hundreds of people for for fundraising so it so it will be really it's going to be fascinating to see what happens politically how do you run a political campaign when you cannot in for the first time in modern history running a political campaign and I do think that especially after last night that it would be the biting people would be looking and saying okay we need to direct our rallies and fundraising not against you know nothing is against Sanders anymore this is done we need to go after trump right and I think the trump campaign would be thinking the same right now but really when you think about it you can't really start running you can't start running aggressive political ads right now you just can't do it nobody wants to hear
Houston's Morning News
March Democratic debate held without an audience
"The two top Democrat candidates going head to head in another debate this was hosted by CNN and Univision Joe Biden leads senator Bernie Sanders and total delegate so far with primary scheduled for Tuesday in Arizona Florida Illinois and Ohio now the states represent a total of five hundred seventy seven delegates the candidates went at each other more or less on several issues but they also preach the need for unity among Democrats he is the most dangerous president among Nestor this country what I said on day one but obviously I hope to win the nomination but if I don't win the nomination all right and I think every other democratic candidate is prepared to come together to do everything humanly possible to defeat Donald Trump well because of the CD nineteen Sunday's debate was held without a live studio audience it was in Washington and said of being I forgot we're was supposed to be in Phoenix Phoenix regionally and they moved it to
Mornings on the Mall with Brian Wilson
Time to self-isolate? Joe Biden coughs into his hand as he answers coronavirus question
"There was a democratic debate last night but it was done in a way that is pretty unusual it was just the two candidates standing a looks like over six feet apart from one another inside of a studio right here in Washington DC they were on C. N. N. they were interviewed by a round table three moderators one from Univision two from CNN and the two candidates Bernie Sanders and Joe Biden just kind of got into you know Jeff Bernie just kept on insisting you need the mom be more socialist and Biden said okay I'm trying to really I summarize a summary of the debate and I went for two hours in this way just back and forth and unlike prior debates where coronavirus wasn't brought up but once remember in the last day it took eighty three minutes for corona virus to finally be raised in this one they spend I would say the first half hour or so on the subject and here's Joe Biden instantly coughing while answering the first question about coronavirus let's see here let's get to get things working here in the studio pump area what do you say to the American people who are confronting this new reality first of all my heart goes out to those who have already lost one of those who are suffering from the virus and and this is bigger than any one of us this is calls for a national rally into everybody moved together and you know I laid out in detail what I would do if war I present today you go to Joe Biden dot com I dot com I laid out it's significant detail shore after three pieces the cops against his he was just kind of clearing his throat that's not like a really good flu cough you know I mean are you ready you thought there was a score enough points on this low cost I think you could have done better yeah I was I felt bad for him because the whole night he was doing this he was he was a clearing his throat the whole night and you can't help but worry about a guy that's as old as he is he thinking okay has he been tested as like seriously has he got a check because I'm listening to him cough begin tire night and I'm thinking this is not the look I mean I'm not I can't be the only one in the country thinking I'm kind of worried about Joe Biden right now well I do think there's a lot of people worried about General Biden for a whole host of reasons the least of which would would be the flu
Latina to Latina
Univision's Ilia Caldern is Grounded by the People She Covers
"This week final. Two Democratic presidential hopefuls faced off in the eleventh primary debate and face questions from one of America's preeminent Latina Journalists Jones. Ilia Darren we spoke with Ilia about the leap of faith. She took to begin her career in the states. What she left behind what it means to make history. Your career has been one of many firsts and you make it all look as you make everything you do look easy but being the first is never easy. It's never easy but the way I see it. I Lisa is as hard to go through so many things that you have to go through to be here is a woman as an Hispanic in the United States as a black woman but at the same time it gives me the drive to think about others to think about the new generations so for me this is big but is going to be bigger if I leave this doors open for someone else for a minority. That has to be here when I leave or before I leave this position knowing that one day that he's going to be the norm knowing that one day that is not going to make be lines when happens talk to me about two thousand one and making that leap from Columbia to the US market. Because I have to imagine that was the biggest leap you've made in your career. I was in Colombia working for Sammy. One of the main news gust and Primetime I came to the United States on location and I wanted to Miami and they go to live in south beach swung by Telemundo. I wanted to see how journalists that I used to see Works I went there through a friend that a friend that works there. They give me a tour and when I sat down with Maggie Man the word I want to mention her name because she was the one that changed everything she told me. What are you doing? This like news anchoring Columbia but why did he knew casting Columbia Gusting Warp? Eight months ago. We went to Olympia. We had cussing. We brought the main anchors in the country. And you're not there so like no one told me about a casting Just like you do a guest email. Say like four is and then she called the vice president of news and Telemundo and he told me lsu casting what I've learned right place right time but I don't know that I've ever heard a story like that said he came. We did the cussing the very same day. I was sitting with the president of Telemundo and he was offering me a dose. Is there any part of me? That's like we gotta pump the brakes. This is all happening but you know what like been at the right place at the right time but at the same time making the seasons and not being afraid of making big decisions I had a relationship in Columbia for two years like my boyfriend. And we're in a serious relationship not engaged INNOC- relationship and when these opportunities open for me as I mean by I ever buy everything I had my mom and my sisters by my side he understood. Of course he was not gonna ask me to stay. I was not going to ask him to come with me because he had. He's career there so in those terms everybody was good. You know sometimes when you see those big opportunities come to you you have to say yes. You have to to leave all the fears behind. Nc This is mine is just hopping recent. And I have to take it. What is the most difficult story? You have ever covered so many but I think for what it meant to me us. A woman as a Hispanic Black Hispanic and as a mother when I interview Chris Marker that game When we're talking about what was going on with the KKK. There were no covering the phrases anymore. No no wearing the the garments and and the hoods they were free to insult and free to attack. That's the way that we're feeling empowered by the highest position of the government. How sad I wanted to cover this only reason. I you sure so yes I WANNA look at hate face to face and ask him. Why does he hate us? What how done to deserve this
In The Thick
Biden, Sanders battle for the Latinx vote
"Let's get to our first topic. Which is going to be a two thousand twenty election update who would have thought that the election the United States would be like a secondary story but it kind of is even though it's also a huge story weekly because you know two weeks ago we couldn't be saying this. I certainly didn't imagine this right that Joe Biden would now be in the lead basically in terms of delegates that he won Michigan Idaho Mississippi and Missouri all went for Joe Biden right now sanders. One North Dakota and Washington is still too close to call. I mean this is truly Julio like an extraordinary unfolding of events I still say yes. It was the coalescing. Is it so much the love for Biden or was it simply at the choice has got reduced none? The less Democratic Party has got some challenges yet and if people are following the delegate count and again you know Biden as of this recording. He has eight hundred eighty one delegates Sanders has seven hundred twenty five. We're seeing the same pattern as we saw. Super Tuesday Biden is doing really well with older voters. Sanders is sweeping the youth. Vote Biden again doing really well in the south with black voters. Sanders getting the Latino. Vote and the main thing about all this money is that older. Democratic voters are just showing up and coming out more. It's very simple. Older voters are coming out younger. Voters are not and one of the things you know. It was a weird night to cover politics because it was the early news of the corona virus. Starting to happen. The big Tuesday election coverage became secondary very quickly. It was almost very subdued. What happened on Tuesday but what was interesting as I went on instagram. GotTa notification that Alexandria. Oh Cossio Cortez was going live on instagram. And I watched her basically address. What happened in these primaries? One of the things that we're seeing that there's a very strong generational divide and this is something that I've encountered something that I have noticed across many different issues. There's a generational divide in the Democratic Party on healthcare on climate change on foreign policy on pretty much every policy imaginable and as a younger person in this movement. I take a lot of that as information for how we navigate the next decade. So there's like the electoral perspective and there's the movement perspective and I think this is something that's really important that we talk about. Because electoral politics can be movement based but movements aren't necessarily electoral in nature. Either and the interplay in the relationship between these two things is something to pay attention to something. That's important so media you just heard. Afc She was in the thick Back in the day. What do you think about what you'll see? Said I think is coming out a winner in all of this because of her authenticity which is what people are dying to see in their politicians. And so I just think that she. She's keeping her feet on the ground. I think we understand. We've talked about it. That her power in the endorsement of Sanders was huge. A am very concerned about the the lack of turnout among young people. I I'm trying to understand. Is it just because they do want to do it? But then they like they actually never remembered to register or the day of the election. Just you know weren't in the right state or in the right time like what? What is that about? Because let dino's Latina's were turning out but it's like the younger vote just didn't carry it and I'm still fascinated by what you call the motivation of older voters to come out for Joe Biden. You know one of the things that is clear to me with all this because looking at Michigan which Sanders won over Hillary Clinton in two thousand sixteen a lot of those same voters chose Biden bright working class white non educated or even white suburban voters like college educated and Bernie's platform really hasn't changed since two thousand and sixteen so I think in twenty twenty. The big difference is that he wasn't up against the woman and so I feel like part of that. Michigan vote was Anti Hillary Clinton interesting. Yeah in two thousand sixteen over Pro Bernie and you know this whole notion of misogyny in electoral politics. I think once we get out of what we're in now. I feel like that has to be something that we need to continue to explore right. And you're convinced that all the male run American mainstream media is GONNA do thoughtful work. No but that's why I roll with you. We're GONNA do it here because I wanNA roll with you in some bad ass women and doing it in the thick down the road about all this because I feel like it is a big takeaway of this electoral seasonable. Listen what's going to happen next because I feel like this is where I think we can start looking at the pandemic and electoral politics but talking a little bit about that you know a lot of Biden supporters were urging Sanderson. Drop after you underperform on Tuesday and I think a lot of this has also with you know the pandemic th people are. Kinda like electoral politics. I got other things to worry about. There's a case to be said and on Friday Louisiana date of Louisiana became the first day to announce that it's postponing its primary until the summer that primary was scheduled to be on April fourth but at the same time sanders. Supporters are still reminding people that you know Biden is not even close to getting the delegates. He needs to get the nomination. They're still twenty nine more states that have yet to vote including Puerto Rico as a territory so there you go so on Wednesday Sanders Address. The press and he said that he would stay in the race. I cannot tell you how many people our campaign has spoken to. Who have said quote. I like what your campaign stands for. I agree with what your campaign stands for. But I'm GonNa vote for Joe Biden because I think Joe is the best candidate to defeat. Donald trump end of quote. We have heard that statement all over this country. Needless to say I strongly disagree without assertion but that is what millions of Democrats and independents today believe Donald Trump must be defeated. And I will do everything in my power to make that happen on Sunday night. In the first one on one debate of this campaign the American people will have the opportunity to see which candidate is best positioned to accomplish that goal so a couple of things. Sunday debate is going to be audience free. It was going to be in Phoenix Arizona and then it got moved to DC because of the corona virus crisis also known as Covy nineteen audience. Three no spin room. Cnn univision are hosting the debate. Here's the thing money. Yeah this is the part for me where I'm kind of like our people just going to lose interest in this race because of the crisis. There's so much that shifting beneath our feet right now yeah. I think that actually could spur people because you know the clear evidence of administration lying in the middle of public health crisis pandemic. I don't know though because I worry about people who are so far into the Donald trump sphere that they. I have heard in this past week. People who I know saying things like it's just a hoax. Wow Yes A. I'm sorry I don't know. Yeah so so. I don't
Recode Decode
Should Social Media Platforms Be Regulated
"Where do you think it ends up as it moves forward? I mean. Obviously there's a lot of people look at regulating some of these companies. You consider Given these platforms are so important whether it's twitter or read it or facebook facebook's the biggest among them Where's the responsibility? Do you think there's responsibility on these tech companies to to act because just the other day Mark Zuckerberg said we're somewhere between a telecom company and publisher and it reminded me of that old skit. I'm I'm showing my age here. Is it a dessert topping? Our FLOOR WAX. You know if you remember from. Snl What are they? I mean because it's on the table saying they're saying that they are not a network. They're saying they're not they don't have the journalistic. Operation Right publisher. But can I switch the question? Send it to you. So what would you do? You think they need to be regulated with. Yes and in which way how? Well I think if you look at the top. Ten companies or the the top companies right now are tech companies in terms of market valuation. Maybe not in the market today but but because we had a sell off but most of the economic growth has happened through tech in the last ten years essentially and a lot of the wealth creation. Everything the top ten rich people are all tech people it's an industry unlike Wall Street or cars or pharmaceuticals even if it's problematic regulation. They have regulation. There's not one law on the books about Internet companies at all not one and in fact the one law that does exist is very aberrations toward them which allows them to be immune from Any legal action would it be government? Regulation you went. You went out on a big sensor now now. So how would that work well? It's it's an honest westbound on univision's responsible for the things that is on on your air. If you or your careless things you create cause havoc you. Are you pay for it? And I think it's the responsibility. It's being legally liable for creating things either sloppily or with Malan tent or things responsible for what I do and you are responsible. There's someone else who's posting on your network your platform right. Where's the responsibility? The New York Times is extra responsible for those two in their abrogated around the comments but at the same time on some level they have to create tools where it can't it can't be used for disinformation they have to be more. It's going to be incredibly complex to figure it out because they can sort of get out of it and at the same time have created the tools and such a sloppy way that you know you can look at any of the areas of the world in Myanmar. They didn't have enough speakers. They didn't do this. They didn't do that. They do things. I'll give you a good example. Facebook live for example. And I've told this story before but when they created it they bring in borders to look at it before and they were all excited and they get all their like literally. It's like twelve year old boys all they're going look what I made. It's so cool and I was in the room and I said okay. This is a live immediate live posting by anybody in the world can do this and I said what do you do if someone murders someone on this. What do you do if someone can suicide? What do you do about bullies? What about child pornography live child pornography? What about if a mass murder puts it Gopro on the top of his head and starts broadcasting and the person who was showing it to me said. You're such a bummer. Cara was like yeah I am. That's me you know. I had some experience with the human race and I've noticed they when they get tools they tend to like use them in a malevolent way. Sometimes and it was the and I was like. Where are the safeguards that you put into place before? And they were like well like they hadn't that part of it they hadn't thought of now that's changed. Obviously when they create things now because of the experiences but not because they had any. They weren't sued for it. They didn't pay any price for the mistakes they made. And so I'm trying to figure out how you create a price for when you make shoddy products. That's an interesting proposition. But as as a journalist we cannot just wait see well. Let's see if they regularly them or not. Our responsibility is completely different. I thank our responsibility would be to find facts. Two from those warnings power. And that's what we need to do right absolutely but I think one of the things is has repercussions well beyond that. There's a really great series in the New York Times recently about child pornography on these sites and the buried little is being done to mitigate the problem the you can do that with addictiveness with teens. They know very well inside these companies. How addictive these products are a tin to cigarettes akin to other things still not doing anything about it yet facilitating so you have to sort of start to think. They're not benign and so if they're not benign. They're not making things that affect people there has to be some kind of regulation smart regulation that doesn't hinder innovation and when they when they worried about hindering innovation they tend to go to the China argument. Well China if we don't do something China will beat us. If we don't do this and we'll have you know they'll be running the Internet and the next era but let me just put it this way. What would happen in authoritarian governments? What would happen in China? What would happen you Saudi Arabia? What would happen in Cuba well? They're already doing charity using these tools. Exactly the way you WanNa do that. No no no no no of course not but what I'm talking about is they tend to say that there can't be without freedom for them and in fact when you have one or two or three companies in this case it would be facebook. Google facebook and Google essentially sort of buying up all the companies shutting down innovation. You don't get the kind of innovation needed to create new paradigms. We stay on the political conversation. How about a window for for a fact that a precedent or a candidate is lying right and that he's buying simplicity. Should we stop them? We don't facebook doesn't they? Made the decision not to I mean. How do you feel about that? You're get let's get back to politics. What is the political landscape? Look now Bloomberg spending. Every every time he has he's got a lot of dimes but spending enormous amounts of money on social media on facebook. The trump campaign quite good at it. Brad parcel is genius at using social media. Would you do if you were running? Facebook or twitter. Decided to cut them off. Say WE'RE NOT GONNA have lies? We can't even figure it agree with you that that in certain situations chop pornography you mentioned for instance. There has to be done. There has to be something done but my problem is with political. Discourse ARE WE GOING TO START CENSORING POLITICAL DISCOURSE? Even if. We don't want to about white nationalist. Should we stop that? Should companies stop that kind of information? They do sometimes they do other. They my issues that it's done in a haphazard way by people who are not necessarily I would like elected officials and citizens to start talking about this as a larger thing rather than say in the case of facebook. It's a company that is run by someone who cannot be fired. Ever you know. He's like a dictator of that company. He's unfirable he controls the board. He controls everything. And so you want one person making decisions that affect lots of people and it's something that everyone needs to think about at the very least and and I think these conversations obviously is going to continue but Site cannot do anything about it right my responsibility. I'm just going back to my role. Yeah we have we have to be someone is lying. We have to say it if someone is harming children we have to say it and if a president is lying to say except that when you get in a digital environment it's different than a network if there's a law ally on a network. Everyone sees it in this case they can send a million different lies to a million. Different people mall geared toward that though the information they gleaned now probably one of the great ways to solve. This would be to have a really good privacy bill to have to know about what happens to your data to not be tracked the way or to be not micro targeted and so they can't send a million different lies to someone That's not even being done there. There's no privacy bill in this country. We're the only country There's a lot going on in Europe. There's a lot going on in Australia. We have a bill in California. That's the defacto rule for this country. But there's not a national privacy. Go to protect your most important things that you would do is regulations on content on privacy. No Privacy Privacy's starts to privacy and data starts to take care of the rest of it I think yeah and I don't want them to use my information and I bet you they do all the time. I don't have a phone but right now. If I sign off of everything actually even signed off they ping you hundreds of times and know everything about you without your consent and it's interesting. We were having a conversation before we started and we were saying well. This is not the record while the fact is that. I'm assuming as you are everything that I that I say on. This phone is being track and somebody's listening or reading. They are so that's the way that's the way of the record doesn't exist anymore everything's public. Okay let's talk a little bit about covering this election. How do you look forward to it? And and and and I do want to talk a little bit about immigration and where you think we are on it because that story one of the problems of this New News Environment Marin is it's very twitchy it's very quick and people move on from the next thing and so This week we're talking about this then we're talking about this and Oh yeah impeachment. That seemed like six years ago impeachment. And now we're now we're in the I guess the Bernie Sanders phase of the discussion. But it goes from one thing. The other immigration really has gotten lost. This discussion not necessarily the way I see the big picture the way here in the United States worth having four major changes one has to do with climate change. That's that's another. That's another issue. Another has to do with technological revolution that we just we just discuss another incredibly important has to do with the metoo movement in the fight for equality in this country and then the last one. The last change is what I called. Latino wave in twenty forty four everyone in this country everyone is going to be a minority in that major change. That's that's an incredible demographic revolution that we're seeing right now. Latinos will go from sixty million to more than one hundred million and nobody is going to be able to make it to the White House or any position of power without the Latino vote. That's that's what's happening in this election.
Bloomberg Businessweek
Phoenix to host Democratic presidential primary debate on March 15
"The Democratic National Committee announcing plans for the eleventh democratic presidential primary debate correspondent Linda Kenyan tells us more the DNC together with the political action committee C. H. Seybold says the eleventh debate will be held in Phoenix on March fifteenth the debate hosted by CNN and Univision will take place two days before Democrats head to the polls for primaries in Arizona Florida Illinois and Ohio a democratic presidential candidate has not won a general election in Arizona since nineteen ninety
Mark Levin
Phoenix to host Democratic presidential primary debate on March 15
"Me that need Democratic National Committee announcing plans for the eleven democratic presidential primary debate the DNC together with the political action committee C. H. C. bold says the eleventh debate will be held in Phoenix on March fifteenth the debate hosted by CNN and Univision will take place two days before Democrats head to the polls for primaries in Arizona Florida Illinois and Ohio a democratic presidential candidate has not won a general election in Arizona since nineteen ninety six are spotted Linda
AP News Radio
Naval base shooting suspect was Saudi military member
"Officials say a Saudi Arabian military member opened fire at a Florida naval base today attack that left four people dead including himself the gunman attacked in the Naval Air Station Pensacola classroom killing three people to US officials say he was a second lieutenant in the Saudi airforce who was training at the storied base in Florida's panhandle used for Univision captain Tim Kinsella would not comment on any links to terrorism Florida governor Rhonda Santis says the Saudis will be held responsible the government of Saudi Arabia needs to to make make things better for these victims in all a dozen people were shot including two sheriff's deputies in the second assault on a navy base this week Sager mag Connie at the Pentagon
AP News Radio
Naval base shooting suspect was Saudi military member
"The gunman attacked in the Naval Air Station Pensacola classroom killing three people to US officials say he was a second lieutenant in the Saudi airforce who was training at the storied basin Florida's panhandle used for Univision captain Tim Kinsella would not comment on any links to terrorism Florida governor Rhonda Santa says the Saudis will be held responsible the government of Saudi Arabia needs to to make make things better for these victims in all a dozen people were shot including two sheriff's deputies in the second assault on a navy base this week Sager mag Connie at the Pentagon
Love, Death, and Money
First 5 California Launches New Campaign to Talk, Read and Sing So Kids Ages 0-5 Have a Chance to Succeed
"But on the show the deciders we like to feature people who are leaders in their field and change agents in their communities on the show I asked people to share their stories and offer insights and today we're going to do something a little unusual I am part of the team from Frasier communications on the show we're gonna be talking about how we build a campaign in very specifically about the first five California campaign in previous shows on this topic of early childhood education the importance of early childhood education I've spoken about the fact that our youngest children really represent our future and research demonstrates now that for every dollar you invest early you can get up to eight dollars back as a result of higher productivity less incarceration a more limited teenage pregnancies and many other ways and the research demonstrates that helping children early from the moment of birth to talk and read returning talking and singing to them not helping them talk of course that early can make a big difference in our brain development there's actually growth inside the brain to the team that developed that talk read saying campaign was here with me today and I'm gonna introduce them all and then we'll go back and forth talking about them so we have Eileen prince who's a senior vice president and director of client services who works every day on the first five account and her partner in that is Molly our who's our director of consumer experience has a Molly works in many ways on first five to create authentic experiences for family members for care givers and for parents amber stunned or the creative director at Frasier communications really brought on the mantra talk read sing to life and has helped us build and identity in the state of California for the campaign I've mentioned before on this show we're very proud of this campaign in particular because it's impacting parents we've been doing it for almost six years now and we have eighty seven percent awareness according to the UCLA us C. H. I. S. study that's done every year and among those of where those parents to wear over ninety percent of them say they're actually talking reading and singing more as a result of the campaign so when I talk about using communications to have a positive impact we really believe we're doing now let's start with a lean Eileen as I mentioned is the director of client services we have a full service media department in the agency but they're not here and I know I lean works very closely with them I think you talk about how this talk re saying message gets created and delivered to people not the creative part so much for the delivery of it to them through media throughout the state of California we started of all of our campaigns by doing a lot of good deep research because there's a lot of learnings that are continually changing and happening as the years go on so we use a mix of MRI or not Nielsen com score Scarborough and this gives us a lot of information about what our audiences are watching listening to and more importantly how they're changing just how they use their media so just a couple little quick nuggets to share like what's new in the the media lands out there is that on average adults are now spending almost six hours a day using their digital media so what does that mean we need to be using at more and more digital media to get our message out there to our parents and a lot of households are now cutting the cord to what does that mean no more subscriptions to a satellite they're going in using more things like Hulu live YouTube live and sling TV that's increased by fifty eight percent which is pretty astonishing Eileen I ate I think you're right as the media habits change we've got to stay on top of them hi you know you mentioned these chefs in media what about also reaching different ethnic groups and making sure we understand how to reach the most effectively yeah that's really really important so again our research helps inform but also our media partners help inform we do a really strong mix of Spanish Chinese Karan to Gauliga just to name a few and we have we know through our research where our audiences are but we also have forged really strong partnerships as a star to say with each of our stations are in language stations and they help us to create relevant messages to each of those audiences that's great I think you know we do something like sixteen languages and we're always evolving I know one another campaign we're looking at check talk out because we're targeting young people agendas ager six fifteen to twenty five years or twenty four year olds and the point is I think it Frasier we really stay on top of the media alternatives Facebook obviously being a big part of it Instagram Pinterest etcetera I'm only I know you've been really involved in the social media side of it and then extensions of the media to will be call integrations tell us about those yeah this building off of what I lean was saying about using the media the as a delivery system the messengers are really important part of that who's actually talking and who's saying our campaign messaging and that we also either work with our media partners for example with Spanish language with Univision we've worked with their star is Omar and our Heliade I'd to do content integration into their shows but then we also use ESPN and their radio talent and across the board let me explain because I don't think people know that term integration and I think this is actually an added value of Frasier being the op having the opportunity to see other people's pictures and their decks I know they often don't do this but when we work with our media partners we asked them to help us deliver the message or we call trusted sources so as part of the deal will be by the media we get these talented people I stand simply for free sometimes are modest payments to them but it's not the same as going that to them independently and we actually worked very hard to create the messaging the talking points but then they deliver and extremely authentic way that's what we mean by integration so Marin R. Heliade did videos for us right it did and it's also important to add to that that we select these messengers because they're relatable their authentic to what we're having to say so Omar not wholly recorded videos with their children and with their parents and we've had them talking about multi generational our conversations and with I mentioned earlier with the S. P. and we use Johnny hacker who's the punter for the rams he is a new dad so we had in coming on talking to other dads using sports as a way to connect and really make sure that he is relatable that his audience and his followers and his fans can trust and not just as a as a hero in their in their medium but as a regular dad that they can just listen to and learn from then follow follow emulate him I think that's really important you know we we could produce as many as fast as we'd like but having it said in their own voice I remember in particular with Omar and how are how on Helly at our hell yeah we we have discovered that there were issues with people who were learn their letters foundation another country like Mexico not being confident they even spoken well enough because our grammar is maybe as a perfect a particularly women who don't want always get to go to school all the way through so many of the women we had invokes regionalist third grade so of the grandparents of Omar and Haley I could talk about the fact that she I don't know if I should speak Spanish for talking in front of my kids but Marano Haley as it is okay it doesn't matter their brain is growing just as a result of you're talking in using words or telling stories right so some of the messages that are new ones are kind of difficult for us to express maybe in a paid spot get shared absolutely and a lot of these influencers and trusted sources have multiple channels in which they reach all of their audiences so we take advantage of all of the outlets that they have in any touch point we can have with their fans and their followers so for example with our help we'll go we'll keep what they are highly a trainer she did a Facebook live for us she's a ton of followers on her Facebook channel they tune in and she talked to them from from the could recall that carpool carpool I don't know if this plan carpal carrier right and she just talked while she was in line waiting to pick up her kids from school she taught three got online and just started talking about her day and now she's going to do and talking with their kids on the way home and the song she sang so it makes it really true now we've also had experiences with Mario I lean can you talk a little bit about Mario Lopez and getting him involved I'd love to talk about Mario Mario has really been a champion for first five California he has now three children he just added to his family just a couple months ago and he has been a true spokesperson for us across the state on his radio he speaks in both English and Spanish so he's able to again just like with Johnny hacker does for sports those listen to entertainment are following him as both a trusted source and a good friend because a lot of folks to listen to radio really do have that kinship to those they listen to in Mario has really resonated throughout the state for us and so much so that first five California's actually even recognized him for all the great work he's done in helping share the message about talk read see now they gave him an award and what and what is your state conferences which was wonderful and Mario is on I E. entertainment right we're just a show so our entertainment to manage he just changed over I think it's acts he just check this out show a Mario also has a following on IG entertainment shows he was on Entertainment Tonight now he's on access Hollywood people really believe in him and of course we go to universal studios to record with it which is a lot of fun which is love and I think trusted messengers are a critical part of what we do but we also have to develop messaging and of course even the theme talk read saying it changes everything first let's talk about how that came to be well we know that done from other brain research review and we also know from our own childhoods the songs we still remember the two the two spider in Riverview boat and and a big catalog of this the thing that is very true is that words in sentences that end up in rhyme are very are more easily remembered if you take that if you take that a K.