35 Burst results for "Pepsico"

Stop and Shop's Scamboni with Soda prices

The Brooklyn Boys Podcast

01:57 min | Last month

Stop and Shop's Scamboni with Soda prices

"Charges soda prices like stop and shop. Maybe giving great prices on on grapes. Maybe their price on cold cuts are good. Yeah they're sorta prices right on the fucking world okay you. Thomas isn't a skim bony. Got a yellow sale little yellow tag sale sign right. It says sweet tea four five dollars price right to twenty five. Yeah i would say so right. It's like two or three fifty at the quick quick mott's at seven elevens and the quickies. Whatever this always like three for five to five seventy five h dot twenty five four five. That's great read the fine print. now sometimes. The fine print says only four for deals per person right. So you only by twenty. Sometimes it says must spend you know ten dollars in like you go to target. They'll sell like you get ten dollars off. If you spend ten dollars on men's grooming products right Here's what i gotta buy to save the fifty cents on the fucking sue pure leaf tea for five dollars. Fine print when you buy four pepsi two liter bottles now. Who's drinking four liter bottle toledo byles pepsi if they wanna ice tea. I don't see the correlation there now or pure leaf eighteen point five ounce bottles or rockstar. Sixteen ounce cans all made by pepsico. Probably i'm assuming that purely is made by pepsi. I guarantee without even looking at it is. That's why they gonna by rockstar rockstar. Drinks i just want to buy some fucking bottles of purely feist daughter. Nope not two liter bottles of pepsi. I don't want at stop and shop. Two dollars and fifty cents a bottle prices or whatever it is ridiculous prices for soda. Yeah i got by rockstar rockstar rockstar.

Mott Pepsi Thomas Rockstar Rockstar Pepsico Rockstar Rockstar Rockstar
"pepsico" Discussed on PepsiCo ads

PepsiCo ads

04:08 min | Last month

"pepsico" Discussed on PepsiCo ads

"If your pets per your Stewart first and foremost, everybody's from Pittsburgh My Father's Side him. My mother's side all users and proud of it off the year after the Immaculate Reception 1973. We got season tickets and I've been going to games ever since. Patrick's my son when he got to be sixteen years old. The stipulation was well, you can go you have to drive. Okay. Well, it was worth passing kind of Seventeen years 18 years or whatever, you know, which is a blast. We're 5:00 rush from the talk. Just out of habit. He sat on the left off on the right and to celebrate the good and go through the bad with your dad. You can't beat that. With my lovely wife Mana love of my life. You got married, maybe 5 she was against her too. She loves the Steelers. She made on her Terrible Towel that was there ready to grab when necessary she Drew and scream and yell and her last three years. She had been in the hospital every three or four months or something. So she passed away last October 18th. I mean I miss her tremendously, but the memories are there and nobody can take that away from me always have those pictures. That's what you want. Finger, I got a chance to it was actually their anniversary of 2018. There was an episode that he had here the week later that he was diagnosed with cancer. I went through the chemo and radiation. So hopefully it doesn't come back last year over the end of last year was sort of just a blur. So I'm going to kind of start fresh with this season. I'm in kind of the games this past Thursday morning came up. I just missed that being there. That's why I'm really bummed for this year that you gotta look out for the greater. Good could really use a few games with 60,000 plus together. But what else do you do then just adapt and make the best of it. Down here. How you doing? I'm doing wonderful. It's a pleasure to me than they do pleasure to meet you wanna thank you so much. First of all, I want to tell you on behalf of Pepsi and distillers. We know you can't make it to the game this year. So we wanted to bring the 60. You got a beautiful girl. I know what it's like to lose something you love. So we just want to make sure we brought it to you. Thank you. They feel the same. I kind of felt my modem up there for like, yeah, it's like off a moment and a girl front of you them. Even the toughest times you leaned on the people that you love the most. Yeah, we have each other and that's good enough for me.

Every Game is a Home Game Pepsi

PepsiCo ads

04:08 min | Last month

Every Game is a Home Game Pepsi

"If your pets per your Stewart first and foremost, everybody's from Pittsburgh My Father's Side him. My mother's side all users and proud of it off the year after the Immaculate Reception 1973. We got season tickets and I've been going to games ever since. Patrick's my son when he got to be sixteen years old. The stipulation was well, you can go you have to drive. Okay. Well, it was worth passing kind of Seventeen years 18 years or whatever, you know, which is a blast. We're 5:00 rush from the talk. Just out of habit. He sat on the left off on the right and to celebrate the good and go through the bad with your dad. You can't beat that. With my lovely wife Mana love of my life. You got married, maybe 5 she was against her too. She loves the Steelers. She made on her Terrible Towel that was there ready to grab when necessary she Drew and scream and yell and her last three years. She had been in the hospital every three or four months or something. So she passed away last October 18th. I mean I miss her tremendously, but the memories are there and nobody can take that away from me always have those pictures. That's what you want. Finger, I got a chance to it was actually their anniversary of 2018. There was an episode that he had here the week later that he was diagnosed with cancer. I went through the chemo and radiation. So hopefully it doesn't come back last year over the end of last year was sort of just a blur. So I'm going to kind of start fresh with this season. I'm in kind of the games this past Thursday morning came up. I just missed that being there. That's why I'm really bummed for this year that you gotta look out for the greater. Good could really use a few games with 60,000 plus together. But what else do you do then just adapt and make the best of it. Down here. How you doing? I'm doing wonderful. It's a pleasure to me than they do pleasure to meet you wanna thank you so much. First of all, I want to tell you on behalf of Pepsi and distillers. We know you can't make it to the game this year. So we wanted to bring the 60. You got a beautiful girl. I know what it's like to lose something you love. So we just want to make sure we brought it to you. Thank you. They feel the same. I kind of felt my modem up there for like, yeah, it's like off a moment and a girl front of you them. Even the toughest times you leaned on the people that you love the most. Yeah, we have each other and that's good enough for me.

Stewart Pittsburgh Mana Patrick Steelers Cancer Pepsi
"pepsico" Discussed on PepsiCo ads

PepsiCo ads

03:58 min | Last month

"pepsico" Discussed on PepsiCo ads

"If you're black is the solar system the bodega is decide Hood orbits the bodega boys Jesus might you said I'm the kid. Well with the bodega boys remember them old like cowboy movies when they had the General Store. Yeah, you can go and get anything. It's a general slow Halo ended on the same page two beagles. I ever got home. It's like you part of family bodegas more than a store is the lifeblood of the community. I'm saying single genetically end in Trenton Joachim Walker's knee nobody. I've been coming here since I was about four years old, at least I've been a customer at this store for twenty nine years. I've been going here since the eighties. My mother would send me to the edge. She didn't have the money they give it to us. They trust us enough to bring it back which is it's not like every other store over here. That's why the store bed for so long. They look over the hood hard. All the big stores were sold out when you don't got it the same day guy had a shout to the bodega Thuggin it through and being there for us during these unprecedented times now real. But unfortunately this Brenda megado our wish if I could come out the house to see my grandfather maybe a few days before he was gone. But I was unfortunately I was unable to do that. I was only able to mourn his death. Yeah a little. 1:40 a.m. When he calls it affected all of us, we must have really had nowhere to go at times with him saying it was hard. This is the oldest or on a block from here to at least four or five blocks down. You won't see another story was very difficult for me to move around to certain places when the store was closed down by Andy Mineo. Finally did open up. It was just a blessing. Everything War has been four people over here will come back some cuz people respect that I'm getting choked up about it though, but it really serves Community it comes back to you in different ways when you get off when you live in New York City, you find a bodega that become your Bodega. You linked up bond with that person. That's your spot to loom my guys going on. Yo, we've heard good things about this Bodega. We heard you've been holding down the neighborhood. How long have you been here at a year? Maybe Batman a superhero Jesus you have done so much to the neighborhood on the behalf of Pepsi. We want to give You need something. From d r y this year has brought a lot of challenges. But if we learned anything is that being there for each other can mean everything because you've gone out of your way to help others have she's proud to provide me with financial support to help cover the cost of one year of rent for your store. Love your Pepsi family. My guys I'll be seeing you guys deserved it. You need more people like you to keep the world a great place. Enjoy it he making these chopped cheese sandwiches keep the doors open down in neighborhood, man. So proud of you getting. Okay, so you're going to know we appreciate you mad libs.

Andy Mineo New York City Pepsi twenty nine years one year Brenda megado Batman 1:40 a.m. Jesus five blocks two beagles General Store eighties this year Trenton Joachim Walker single four people four years old Halo four
The Bodega Giveback Pepsi

PepsiCo ads

03:58 min | Last month

The Bodega Giveback Pepsi

"If you're black is the solar system the bodega is decide Hood orbits the bodega boys Jesus might you said I'm the kid. Well with the bodega boys remember them old like cowboy movies when they had the General Store. Yeah, you can go and get anything. It's a general slow Halo ended on the same page two beagles. I ever got home. It's like you part of family bodegas more than a store is the lifeblood of the community. I'm saying single genetically end in Trenton Joachim Walker's knee nobody. I've been coming here since I was about four years old, at least I've been a customer at this store for twenty nine years. I've been going here since the eighties. My mother would send me to the edge. She didn't have the money they give it to us. They trust us enough to bring it back which is it's not like every other store over here. That's why the store bed for so long. They look over the hood hard. All the big stores were sold out when you don't got it the same day guy had a shout to the bodega Thuggin it through and being there for us during these unprecedented times now real. But unfortunately this Brenda megado our wish if I could come out the house to see my grandfather maybe a few days before he was gone. But I was unfortunately I was unable to do that. I was only able to mourn his death. Yeah a little. 1:40 a.m. When he calls it affected all of us, we must have really had nowhere to go at times with him saying it was hard. This is the oldest or on a block from here to at least four or five blocks down. You won't see another story was very difficult for me to move around to certain places when the store was closed down by Andy Mineo. Finally did open up. It was just a blessing. Everything War has been four people over here will come back some cuz people respect that I'm getting choked up about it though, but it really serves Community it comes back to you in different ways when you get off when you live in New York City, you find a bodega that become your Bodega. You linked up bond with that person. That's your spot to loom my guys going on. Yo, we've heard good things about this Bodega. We heard you've been holding down the neighborhood. How long have you been here at a year? Maybe Batman a superhero Jesus you have done so much to the neighborhood on the behalf of Pepsi. We want to give You need something. From d r y this year has brought a lot of challenges. But if we learned anything is that being there for each other can mean everything because you've gone out of your way to help others have she's proud to provide me with financial support to help cover the cost of one year of rent for your store. Love your Pepsi family. My guys I'll be seeing you guys deserved it. You need more people like you to keep the world a great place. Enjoy it he making these chopped cheese sandwiches keep the doors open down in neighborhood, man. So proud of you getting. Okay, so you're going to know we appreciate you mad libs.

Joachim Walker Brenda Megado General Store Andy Mineo Trenton Pepsi New York City Batman
Pepsi Mango -Singles - Catalina

PepsiCo ads

00:56 sec | Last month

Pepsi Mango -Singles - Catalina

"Chrysanthemums Pepsi mango mango, perfect. Kunis our classic or the Pepsi Delaney Davis, Perfect. Yes U view Ur, highly welcome. Perfect. So normal sensible a Pepsi mango Catalina temperature is best to Perfection are two grammatical. This is wage go and go where the HR. So is that going? Well really? Well give Pepsi mango mango wage, but also see on T, but I'm at my nose me too risky choice. So perfect, is the numero that I'm clicking and let's go to shoot your shot put

Delaney Davis Kunis Pepsi
Pepsi Mango - Alison

PepsiCo ads

00:55 sec | Last month

Pepsi Mango - Alison

"Introducing Pepsi mango mango the perfect match of classic Pepsi flavor and a splash of mango also introducing me Allison Allison. I'm look up my perfect match and it could be you you see just like Pepsi mango is the perfect match of Pepsi and mango Alison is the perfect match of brains and bicycles. I own my own cycling studio and I studied Shakespeare poem. It proved. It's it's Allison. What's in a name that what you call a rose by any other name would still smell as sweet speaking of which Allison has an extremely acute sense of smell a challenge. Number two. I smell mangoes Pepsi and someone in here eating Wasabi able to use Josh knew it think Allison just might be perfect match call this number or click the link below to shoot your shot. You could go on a real virtual day. They know this is real, right?

Pepsi Allison Allison Pepsi Mango Mango Alison Allison Josh
Aunt Jemima Has a New Name

Business Wars Daily

01:25 min | 2 months ago

Aunt Jemima Has a New Name

"Oh what a difference. A year makes in the breakfast food. I'll at least and jemima brand of pancakes and serbs has a new name as we previously reported pepsico announced that it was overhauling the breakfast brands name and imagery which was under intense. Fire for being racially insensitive. The new brand will be called the pearl milling company. The products still look a lot like they always have. The company kept the packaging design with its signature bright red and mouth-watering images of pancakes drenched in butter and syrup but the image of a smiling black woman is gone and so is the name. The name is the original moniker of the missouri company that i developed the self rising pancake. Mix the company patented the product under the aunt. Jemima name you'll start seeing the new packaging on store shelves in june. You'll recall last summer. When the black lives matter movement shined a spotlight on inequality in brands were forced to do some self examination during that time. Many companies that were using racially insensitive or racist imagery vowed to make changes. During that time. Conagra brands switch manufacturers. The mrs butterworth's brand of syrups and pancake mixes issued a statement that it was undertaking. A complete brand review of its mrs butterworth's lines but unlike its competitor the company stopped short of saying it would drop the name and image critic said that the syrup bottle shaped like a matronly woman was also based on a racial stereotype. But there is no word yet on agra brands plans for mrs butterworth or the state of the review process.

Jemima Mrs Butterworth Pepsico Missouri Conagra
Aunt Jemima brand's new name revealed: Pearl Milling Company

Mornings With Gail - 1310 KFKA

01:04 min | 3 months ago

Aunt Jemima brand's new name revealed: Pearl Milling Company

"Oats is indeed releasing a new name and logo for. Its angie mine and jemima products. We knew we knew. That was coming retiring stereotype. That is adorned. It's pancake mix and syrup support decades the name and jemima long criticized as racist caricature of a black woman stemming from slavery. Well they've finally made the call. It will be replaced with the pearl milling company name and logo on the former brand's new packaging according to parent company pepsico. I wonder if you can find the old end. Jemima packaging for example on ebay. I wonder what that selling for these days. Pepsico spokesperson said. We're starting a new day with pearl millet company new day rooted in the brand's historic beginnings and its mission to create moments. That matter at the breakfast

Oats Pepsico Pearl Millet Ebay
Aunt Jemima brand's new name revealed: Pearl Milling Company

Glenn Beck

00:25 sec | 3 months ago

Aunt Jemima brand's new name revealed: Pearl Milling Company

"A new name and logo for its Aunt Jemima products. Pepsico, which owns the brand, said this week that all Aunt Jemima products will be replaced with the Pearl milling company name and logo They products. New packaging will have a red, white and yellow color scheme with the photo of Aunt Jemima being replaced. By 1/19 Century Watermill. This comes as the brand has been seen as a racist caricature of a black woman stemming from slavery. The new packaging is scheduled to launch in June. I Mark

Pepsico Aunt Jemima Mark
Aunt Jemima brand's new name revealed: Pearl Milling Company

San Diego's Morning News with Ted and LaDona

00:23 sec | 3 months ago

Aunt Jemima brand's new name revealed: Pearl Milling Company

"She has been sent packing. Yeah, she hasn't. We now know the new brand name for Anjum. I'm a pancake products. Pepsico announced that the mixes and syrup will be rebranded as Pearl milling Company products. This new name will start appearing in stores in June. And you my most among several brand names that are being retired to do away with racial stereotypes. All

Anjum Pearl Milling Company Pepsico
Aunt Jemima brand's new name revealed: Pearl Milling Company

South Florida's First News with Jimmy Cefalo

00:13 sec | 3 months ago

Aunt Jemima brand's new name revealed: Pearl Milling Company

"We now know the new brand name for Aunt Jemima pancake products, Pepsico announced. Pancake mixes and syrup will be rebranded as Pearl Million Company products. The new name will start appearing in stores

Aunt Jemima Pancake Pepsico Pearl Million Company
Aunt Jemima Has a New Name: Pearl Milling

Bloomberg Law

00:19 sec | 3 months ago

Aunt Jemima Has a New Name: Pearl Milling

"Quaker Oats is rebranding its controversial aunt Jemima products. Pepsico announced today that all answer mama products will be replaced with the Pearl Milling company. Name and logo. The products. New packaging will have the photo of Aunt Jemima replaced by 1/19 Century Watermill. I'm Brian

Quaker Oats Pearl Milling Company Pepsico Aunt Jemima Brian
Skilled Creative: Helping Brands Build Best-in-Class Voice Programs With Brandon Kaplan

Voice in Canada

02:41 min | 3 months ago

Skilled Creative: Helping Brands Build Best-in-Class Voice Programs With Brandon Kaplan

"Brandon. So tell us. I'd love to hear about some of the things that you've done with your company. Some of the really creative stuff that you have have built and maybe even talk about some of these cases if he can some of the some of the really cool things were going on sure. I mean so When the company started doing a bunch of different technologies so we were doing voice. computer vision. Augmented reality you know. We were doing a computer vision in vending machines for pepsico where we could see. Like what different demographics were vending different flavors on these machines. We have seen that. Like men over fifty were vending vanilla beverages and everyone over a yet under twenty was was bending lemon with their pepsi. Really interesting and rejection mapping in hotels in new york city and you're doing chat bots voice and in about two and a half years ago. I completely shifted the agency. One hundred percent voice because i felt that Voice was really the only tech. That wasn't that wasn't an activation is really shifting consumer behavior. Since then we've been purely doing vote and we've been working with really cool clients. We've actually done quite a few quite a few projects with pepsico We've done some voice activated kiosks on college campuses. That engaged with college students During during finals month that was really fun. Motivational talks through vending machines. We we've done like really cool lifestyle experiences for pepsico We worked with meredith corporation's. Been one of our best partners and we've helped to launch a series of experiences for them so we launched all recipes into market. we launched entertainment weekly We just launched a really exciting project with health magazine. that's called my daily mindset and it's a fourteen day a affirmation so i think right now needs positivie so it's fourteen day Day and we put so much creative care love into that. It's a great experience and we we've also launched with a real simple real simple relax. Which was another meditation experience. We've done things with fan wall like interactive betting with fan duel. We've done simon and schuster rarity. Now we're working with The nba one Group in a couple of other media companies. So we've we've always been largely focused on media and entertainment and then cpg. Those are two areas of the industry. That are going to gain a lot of traction in the next six twelve eighteen months and where we have more of creative of flexibility to play

Pepsico Brandon Pepsi Meredith Corporation New York City Health Magazine Schuster Simon NBA
Coke and Pepsi Wont Advertise on the SuperBowl--But Pepsi Is Winning

Business Wars Daily

03:22 min | 3 months ago

Coke and Pepsi Wont Advertise on the SuperBowl--But Pepsi Is Winning

"From wondering. I'm david brown. And this is business. Worst daily on this tuesday february second. It's hard to find a whole lot of good to say about twenty twenty but at least there was football and after a season of twists turns and mask wearing the kansas city chiefs will face off against the tampa. Bay buccaneers this sunday in super bowl. Fifty five those who watch the game for football will enjoy an epic matchup between two familiar faces. The chiefs patrick mahomes versus the bucks. Tom brady but those who watch for the ads. Well they'll be missing a couple of familiar. Wins namely coke and pepsi. The cola giants flagship brands are typically all stars in the big games at lineup. And they've given us some of the most memorable moments in super bowl advertising history who can forget when an injured mean. Joe greene tossed his jersey to the young fan. Who offered him a coke. More when cindy crawford stop for a co pepsi with two young onlookers nearby great new pepsi can on introducing a whole new way to look at pepsi and diet pepsi beautiful but not this year coke announced earlier this month that it would be sitting out the super bowl. The company called it a quote difficult choice and said it had to quote ensure we are investing in the right resources during these unprecedented times. Variety reported the pandemic has been hard on coke especially since half of its sales come from stadiums movie theaters and other venues at have largely been closed since the pandemic began the company announced layoffs in december according to the associated press pepsi is also taking a pass on standalone ads for its cola brand but for an entirely different reason. The company is focused on its halftime show. Sponsorship this year marks a decade since the cola company started sponsoring the much anticipated event. It marked the milestone by the sponsorship into a national ad campaign just buying spots during other games and shows and add week. Report says it's worth noting that pepsico will have ads for some of its other brands like gatorade. The pepsi campaign features pop singer the weekend. Who is also the star of this year's halftime show the sixty seconds spot that kicked off the campaign aired during one of the nfl. Wild card games pepsi also has made some super bowl themed packaging changes to reflect its sponsorship. A report in age says at pepsi is also pledging twenty million dollars for projects that allow consumers to quote refresh their communities. The report said the company is worried that a splashy super bowl ad might not be in keeping with that socially responsible image with reported tag of more than five million dollars for a thirty second spot. You can hardly blame them especially because

Pepsi Coke Super Bowl Bay Buccaneers Patrick Mahomes Kansas City Chiefs Cola Giants David Brown Football Joe Greene Tom Brady Cindy Crawford Diet Pepsi Cola Tampa Bucks The Associated Press Pepsico NFL
"pepsico" Discussed on Marketing Today with Alan Hart

Marketing Today with Alan Hart

07:51 min | 4 months ago

"pepsico" Discussed on Marketing Today with Alan Hart

"Are now the vp gm of the hispanic business unit for pepsico. What was your path to get there. Yeah i am studied engineering for college. So i was math and science person in high school and my physics teacher mr adrian nouvelle who actually was so important to my life that he came to my wedding by way and kind of steered me into the space helped me with <hes>. College application letters recommendation. And so i studied engineering before. You're so i've been in a manufacturing environment for awhile. Bump steel toed shoes uniform union arment. And that's really where i started my career <hes>. At the same time my company was so gracious that <hes>. They paid for my mba. So <hes>. i went to <hes>. Uconn in stamford connecticut to take classes at night and really got more exposed to concepts of business management marketing research and just really loved it and so then when i asked for a new gig they said finance or sales and unlike okay sales and sales and all i need to go into marketing because marketing guides what we're doing in sales and i think they could do a better job and so i was lucky that my <hes>. General manager at the time created a job and that was that was the beginning of my marketing career. So very classically trained at unilever and then pepsi around marketing from like you know the analysts all the way through up till now you know a vp gm. Which i'm really proud and excited about and <hes>. And yeah i feel like i'm in a really great role. Right can make a big impact on the careers of our of our folks drive to mercy inclusion and drive the business results faster than general market because the population is growing so quick so and <hes>. There's just so many things that are benefiting from being in this role that <hes>. That i'm really grateful about. But that's kind of the the journey really. It was not linear at all <hes>. Did not start off wanting to and marketing that side of my brain and that analytical process orientation i think does just a market yeah i think increasing edge to a home maybe ten years ago when you made the original switch i think today it's much more analytically rigorous than it has been in the past <hes>. But yeah no. That's that's phenomenal. And i've had a few folks on the show. That have transitioned from engineer to sales marketing. And it's it's funny the way you went through that transition in how you described it because a few of them have described it similarly meaning they. They went from engineering the sales and then they realized my words not yours. How bad marketing screws it up. And they need to go help marketing. Try to figure that out because it it comes down to the sales folks at some level whether their marketing is getting it right or not so. It's an interesting learning curve and <hes>. A pathway that. I've heard before. So what would what drove what drove the creation of the hispanic business unit. And how are you guys thinking about like measuring success. That's a that's a big scene seemingly to me as an outsider like it seems like a big big thing like a big shift in how you're organized. Yeah this was created. I believe in twenty eighteen by out. Carrie who at the time was still pepsi. Co when of are really incredible leaders kirk. Tanner who's our ceo and <hes>. My current boss. Greg lyons our cmo and they just really realize that you know the hispanic <hes>. Business is untapped potential and if we have a fixed mindset about it and we're not going to capture that growth and <hes>. So what's the do different because in the past. Yeah we had a multicultural team. That <hes> definitely had <hes>. A role but didn't necessarily have ownership and so the do different had to be to create an organization that was dedicated to this and have the right resources. And that's what they did and <hes>. And it's been pretty successful. Ever since the the key measures to the other question you had really is around. Hey can we help grow faster with hispanic consumer than the general market. Can we help build equity with this fan of consumer and <hes>. And those are some key metrics we look at and so far. We've we've been <hes>. We've been pretty pretty successful doing that. How have you. You mentioned multicultural marketing. How you see you know multicultural marketing involved being. I mean you've gone. I guess a pepsico all the way to creating a entire business unit this kind of like got its measure of <unk>. Market success it's not. It's not the historical tack on her on. That might have happened in the past at different organizations. How do you think about the evolution of multicultural marketing. I guess it's related to. What is the current makeup of our population <hes>. Which is very multicultural <hes>. So in in a way like our everything. We do should be multicultural. Because that's the fabric of our country <hes>. But that's not always that embrace necessarily in that way so <hes>. So i think it's come. It's come a long way to recognize that you do need dedicated resources to unlock it to learn about that consumer really intimately in order to then figure out how to drive the right cultural relevance <hes>. You can't do one. Size fits all. You can't assume that. Okay well you know h-h-hispanics in this case writer are part of the general market. So general market stuff should work <hes>. Should you know resonate just as well right. The reality is that you know if you look like hispanic segmentation. There's different things going on depending on someone's <hes>. Background story you know. I gave you a little bit about what the narrative was for my family story behind every hispanic every multicultural consumer that is in this country and so understanding. That can help you then better. Connect to those emotional subconscious cues in their mind to then build your brand build relevancy so <hes>. One-size-fits-all is not is not gonna work. So how it's evolved. It is getting even more personalized. It's getting even more specific. So even saying multicultural. Marketings probably not correct because now it's hispanic marketing and within hispanic doubleclick. It's mexican from la versus mexican from el paso or ecuadorian. From new york. Cuban from miami which might be different from tampa like it's real localization. Now and that i think is the unlock to really building brands longer term.

Ecuador north america adrian nouvelle Esperanza tisdale thirty Mike second Today stamford latin america first jobs Uconn english today equator first grade third grade a week ago first shift first thing
"pepsico" Discussed on Marketing Today with Alan Hart

Marketing Today with Alan Hart

05:14 min | 4 months ago

"pepsico" Discussed on Marketing Today with Alan Hart

"Let's talk about the professional path and <hes>. You are now the vp gm of the hispanic business unit for pepsico. What was your path to get there. Yeah i am studied engineering for college. So i was math and science person in high school and my physics teacher mr adrian nouvelle who actually was so important to my life that he came to my wedding by way and kind of steered me into the space helped me with <hes>. College application letters recommendation. And so i studied engineering before. You're so i've been in a manufacturing environment for awhile. Bump steel toed shoes uniform union arment. And that's really where i started my career <hes>. At the same time my company was so gracious that <hes>. They paid for my mba. So <hes>. i went to <hes>. Uconn in stamford connecticut to take classes at night and really got more exposed to concepts of business management marketing research and just really loved it and so then when i asked for a new gig they said finance or sales and unlike okay sales and sales and all i need to go into marketing because marketing guides what we're doing in sales and i think they could do a better job and so i was lucky that my <hes>. General manager at the time created a job and that was that was the beginning of my marketing career. So very classically trained at unilever and then pepsi around marketing from like you know the analysts all the way through up till now you know a vp gm. Which i'm really proud and excited about and <hes>. And yeah i feel like i'm in a really great role. Right can make a big impact on the careers of our of our folks drive to mercy inclusion and drive the business results faster than general market because the population is growing so quick so and <hes>. There's just so many things that are benefiting from being in this role that <hes>. That i'm really grateful about. But that's kind of the the journey really. It was not linear at all <hes>. Did not start off wanting to and marketing that side of my brain and that analytical process orientation i think does just a market yeah i think increasing edge to a home maybe ten years ago when you made the original switch i think today it's much more analytically rigorous than it has been in the past <hes>. But yeah no. That's that's phenomenal. And i've had a few folks on the show. That have transitioned from engineer to sales marketing. And it's it's funny the way you went through that transition in how you described it because a few of them have described it similarly meaning they. They went from engineering the sales and then they realized my words not yours. How bad marketing screws it up. And they need to go help marketing. Try to figure that out because it it comes down to the sales folks at some level whether their marketing is getting it right or not so. It's an interesting learning curve and <hes>. A pathway that. I've heard before. So what would what drove what drove the creation of the hispanic business unit. And how are you guys thinking about like measuring success. That's a that's a big scene seemingly to me as an outsider like it seems like a big big thing like a big shift in how you're organized. Yeah this was created. I believe in twenty eighteen by out. Carrie who at the time was still pepsi. Co when of are really incredible leaders kirk. Tanner who's our ceo and <hes>. My current boss. Greg lyons our cmo and they just really realize that you know the hispanic <hes>. Business is untapped potential and if we have a fixed mindset about it and we're not going to capture that growth and <hes>. So what's the do different because in the past. Yeah we had a multicultural team. That <hes> definitely had <hes>. A role but didn't necessarily have ownership and so the do different had to be to create an organization that was dedicated to this and have the right resources. And that's what they did and <hes>. And it's been pretty successful. Ever since the the key measures to the other question you had really is around. Hey can we help grow faster with hispanic consumer than the general market. Can we help build equity with this fan of consumer and <hes>. And those are some key metrics we look at and so far. We've we've been <hes>. We've been pretty pretty successful doing that.

itunes new york Tons today one way alan pr a lot of celebrities three sixty mian Podcast dot com
Hispanic Business at PepsiCo with Esperanza Teasdale

Marketing Today with Alan Hart

05:14 min | 4 months ago

Hispanic Business at PepsiCo with Esperanza Teasdale

"Let's talk about the professional path and You are now the vp gm of the hispanic business unit for pepsico. What was your path to get there. Yeah i am studied engineering for college. So i was math and science person in high school and my physics teacher mr adrian nouvelle who actually was so important to my life that he came to my wedding by way and kind of steered me into the space helped me with College application letters recommendation. And so i studied engineering before. You're so i've been in a manufacturing environment for awhile. Bump steel toed shoes uniform union arment. And that's really where i started my career At the same time my company was so gracious that They paid for my mba. So i went to Uconn in stamford connecticut to take classes at night and really got more exposed to concepts of business management marketing research and just really loved it and so then when i asked for a new gig they said finance or sales and unlike okay sales and sales and all i need to go into marketing because marketing guides what we're doing in sales and i think they could do a better job and so i was lucky that my General manager at the time created a job and that was that was the beginning of my marketing career. So very classically trained at unilever and then pepsi around marketing from like you know the analysts all the way through up till now you know a vp gm. Which i'm really proud and excited about and And yeah i feel like i'm in a really great role. Right can make a big impact on the careers of our of our folks drive to mercy inclusion and drive the business results faster than general market because the population is growing so quick so and There's just so many things that are benefiting from being in this role that That i'm really grateful about. But that's kind of the the journey really. It was not linear at all Did not start off wanting to and marketing that side of my brain and that analytical process orientation i think does just a market yeah i think increasing edge to a home maybe ten years ago when you made the original switch i think today it's much more analytically rigorous than it has been in the past But yeah no. That's that's phenomenal. And i've had a few folks on the show. That have transitioned from engineer to sales marketing. And it's it's funny the way you went through that transition in how you described it because a few of them have described it similarly meaning they. They went from engineering the sales and then they realized my words not yours. How bad marketing screws it up. And they need to go help marketing. Try to figure that out because it it comes down to the sales folks at some level whether their marketing is getting it right or not so. It's an interesting learning curve and A pathway that. I've heard before. So what would what drove what drove the creation of the hispanic business unit. And how are you guys thinking about like measuring success. That's a that's a big scene seemingly to me as an outsider like it seems like a big big thing like a big shift in how you're organized. Yeah this was created. I believe in twenty eighteen by out. Carrie who at the time was still pepsi. Co when of are really incredible leaders kirk. Tanner who's our ceo and My current boss. Greg lyons our cmo and they just really realize that you know the hispanic Business is untapped potential and if we have a fixed mindset about it and we're not going to capture that growth and So what's the do different because in the past. Yeah we had a multicultural team. That definitely had A role but didn't necessarily have ownership and so the do different had to be to create an organization that was dedicated to this and have the right resources. And that's what they did and And it's been pretty successful. Ever since the the key measures to the other question you had really is around. Hey can we help grow faster with hispanic consumer than the general market. Can we help build equity with this fan of consumer and And those are some key metrics we look at and so far. We've we've been We've been pretty pretty successful doing that.

Mr Adrian Nouvelle Arment GM Pepsico Uconn Pepsi Stamford Unilever Connecticut Greg Lyons Carrie Tanner Kirk
A Girl Scout calls out child-labor link in Girl Scout cookies

San Diego's Morning News with Ted and LaDona

00:36 sec | 4 months ago

A Girl Scout calls out child-labor link in Girl Scout cookies

"As 500 shelters open up. Girl Scout cookies are made with Palm oil and reports indicate the oil is being traced back to child labor and Indonesia and Malaysia. This you'll see to press reports. The mass production of palm oil is also tied to products distributed by companies like Nestle, Pepsico and Kellogg's. This was discovered by 14 year old Olivia Chaffin, a girl scout from Tennessee, who was investigating how the cookies were actually made. Since then, she has sent multiple letters to the Girl Scouts of the USA and the director of a company that certifies ethical production of Palm oil.

Olivia Chaffin Palm Indonesia Malaysia Pepsico Nestle Kellogg Tennessee USA
Interview With Carla Hassan

The CMO Podcast

05:52 min | 7 months ago

Interview With Carla Hassan

"Welcome Carla to the CMO podcast and congratulations the new city CMO. So happy to have you on his, you're just promote it and you were promoted about the time city named its first woman CEO. Jane Fraser did you to celebrate in any interesting or unusual way during Cova? We didn't well, we we We did celebrate over over a phone call. I am a huge fan of Jane's ever since I met her a couple of years ago. I just and I'm so thrilled for her I really really enthralled for her and I'm I'm honored to be working for her and alongside her and. And Look I think. This is just one of those times when you just really proud to to work at the company that you work at bright because the the the. The fact that we are putting our values to action by you know by by appointing Jane the CEO of the company is just such a huge huge nod to the wonderful leader that she is the greatest compliments that she's had and then also values we have as a company around diversity inclusion. I couldn't be more thrilled. I. Couldn't be more thrilled. We're going to get into that later but did you do any celebration with your family or friends? Yeah. Well, you know it's funny I actually. Back to your first question about whether I celebrated with Jane. So my announcement came out a believe it was on publicly on Wednesday and then hers was on Thursday and I wanted to email her and say, you couldn't give me twenty four hours to like celebrating. I. I thought that would be the right thing to do. But anyway she would have she would have gotten a kick out of if I'd actually said that you know we did celebrate at home we have a thirteen year old and I think for her it was a moment of pride in fact, I'll tell you. The week before that, we were driving in the car I was with her and I? And I saw the note that came out the president that came out to to the company about promotion and I. I kind of choked up a little bit and I handed her the phone. She said, Mama. What's wrong and I said nothing's wrong north and sometimes you know your life you know things happen in your life in a good way after you've worked so hard and I had her the phone and she read it and she said she just kind of looked at me. She said, you know Mama I am really proud of you and that was. Honestly, enough celebration for I mean. Obviously, we've got another marketer in the household who was also a very, very happy for me. So we just kind of had it real a quiet. Celebration at home. Sweet story what what? What was it about the letter that moved you? You know I think we all worked so hard right I mean we all just worked so hard and some days we we slug it out and leadership is hard and marketing his hard and. You know I've. I've had ups and downs my career I mean I started off at Kellogg's it at Pepsico and I took very traditional consumer packaged goods, marketing routes, and I kinda knew really where I was headed and then I decided to the one time in my life that I actually made a took a risk in my career. It was such a public failure right and so for me it. Took a long time for me to get when you went to toys R. us. That's when I went to are. Yeah and you know I would not change it for the world. It has opened up so many doors for me and it has taught me so much about the kind of leader I want to be the kind of team I want to be around and the kind of. The way I want to I, want to sort of lead teams in and Dr Visions but. Say was hard right I. Mean it was hard and you know in in the at the risk of being vulnerable, that was not a not a not an easy time for me personally for my daughter to see that and for my my parents who live in Lebanon to see that you know for me it was it just it wasn't a fun moment in my life, and so I've worked really hard to kind of come back from that and so I think it wasn't necessarily the. The words, per se but it really was kind of the moment for me. That was just like all right. You know what a few years after that happened. I worked hard and you know and here I am and so I think that that's more what it was from than than than specific words. Yeah. We're in a very big role now internally externally but that decision of Toys R. US to me is one of the more interesting decisions you made in your life so I wanna come back to that. The podcast. So I've got a lot to say about that. Super before we get too much further into this, this podcast is a first. You're the second member of your family to be interviewed by me. We released their husband Tareq podcast in July. Of course is a CMO at PETCO and our viewers or listeners can hear this but you have a beautiful dog taking a nap behind you on this new. So it's a dog starts to make some noise just bring him in. No, forgive me if he does I, guess. So, did you listen to your husband's podcast? I did I thought he did a really nice job. You know it's funny Jim. I. Don't know if you well, you did you did have conversation about this. You know we tend not. We have in our entire career tended not to talk about. The fact that we're married and in fact, I would tell you that there are so many people in. That will will hear me you mentioned my husband's name not saying who he is and and will will say wait a minute what that Tareq is your husband hold on a second. So we been pretty deliberate about. You know not. Not, sort of mean public about it but I do you know we follow each other? We do. We do love to hear what each other stay and and so I thought that was actually a really thought. He did a really nice

Jane Fraser CEO Cova Carla Petco Kellogg President Trump Lebanon Dr Visions Pepsico JIM
How to Lead with Practicality

The GaryVee Audio Experience

05:32 min | 7 months ago

How to Lead with Practicality

"I- Melody Harm from Yahoo Finance and I'm so excited to be speaking with Gary Banner Truck. Today. Thanks for joining a scary. Thank you melody. The theme of this year's Am SS road to recovery. Tell us what you're seeing veer media. Your focus has always been on innovative experiential marketing of course that has sort of been thrown out the window to a certain extent Tell us how you've been able to give it. During time, it's really funny. The way you've been structured that I totally get the positioning of us being innovative or disruptive or things that nature. But in actual business meetings with big and small brands I've always clarified kind of my persona or like the vibe around us. I've always said look people think that were innovating. I think more practical I. think that most people talk about today in a very confused way most companies really put yesterday on a pedestal what used to work and they think of today as the future, but it's actually today. So ironically is thought we were practical versus disruptive or innovative. So to your point in the way you set that up. We were never doing vr a are like the things I talk about what consumers are actually doing now like I think we can all agree that consumers give their attention to this device. and. So when we're doing media and creative in these channels and Ott facebook instagram, Youtube, Tiktok, whatever they may be linked in for B. Two B. Companies. We think it's practical. We think it's underpriced no different than that to Yahoo, and early there's a yahoo that ad product Yahoo Google ads like Yahoo ads that was driver for my family's business in ninety, nine, two, thousand, two, thousand, one, two, thousand people thought Yahoo ads was so futuristic but if you were doing them, you knew they were practical you were doing business. So what's actually happened for us is people have thrown out yesterday. And Have Opened Their Eyes Today Aka the biggest brands in the world that we work with. A starting to understand paying six hundred thousand dollars for production to run on television. Might not be the best use of their money and have leaned into e COM. And content and media being together in digital channels to drive business results, and this has been the greatest era of CMO's and real marketing individuals at the highest levels becoming more practical and practitioners. So we're seeing a lot of growth to be frank. And we're seeing people finally have the You know I was reading about this on Yahoo or Wall Street Journal or Ad Age, but I never took it seriously because I put yesterday on a pedestal. And now I actually see what you meant I can't believe facebook ads and creative can drive my business so much. So we're seeing a big seachange in Madison Avenue. And even start a planned to a degree and and obviously we're excited about it from our perspective. Ran We see this wide divergence when we look at the industry, right that are actually sending those ad dollars even if they're rejecting their budgets of course, retail financial services are two of the top senders. When you look at even the growth that's happening twenty twenty. How are you seeing that manifest in your business? Are there any particular bright spots that you can call out or perhaps laggards in the face? Overall? The the bright spots for me are. I can't believe how many whether it's craft or proctor pepsico the conversations I'm having where the actual sales data. is becoming the KPI, not the internal A. Or. Nielsen Brand Studies. So. You, know. I. Actually see a lot of if we're very heavy CPG we're heavy financial services as chases client like. We're seeing we weren't. We weren't in airlines or hotels like we got lucky is the only word I can use our client mix was. Berry. Benefited by Govan to be honest in the short term. In that timeframe because they're worried about supply chain to be honest, right our clients are much more worried about making more of their stuff than anything else. I think it's just affirmation of my prior statement which is. The bright spots or the advancements are as following. We are seeing bigger allocation to marketing because we finally got clients to measure on how well they're doing on Amazon dot com or proving to them that we're moving product at Kroger or Walmart or Home Depot. So what's happening investing more because the debate went out the window because they weren't lazy with their money because nobody can do TV productions. So you're seeing the real world of haves and have nots. The industries that were most affected are obviously in trouble more so than others and the industries that most benefited from it food necessities. Were unable to spend their marketing money. The way they're they're accustomed to. Meanwhile what was happening was the way they were accustomed to big productions on TV and then doing matching luggage to that TV spot on digital was for the last decade wrong or at least wildly overpriced.

Yahoo Facebook Youtube Gary Banner Wall Street Journal Nielsen Amazon Kroger Govan Berry Home Depot Walmart
Business is booming for plastic companies as demand for plexiglass surges

The Daily Dive

09:20 min | 7 months ago

Business is booming for plastic companies as demand for plexiglass surges

"One of the interesting things about the coronavirus pandemic is that it sparked a need for more plastic demand for everything from facials, gloves, takeaway food containers, and even bubble wrap for online shopping has gone up and with that demand is severely set back the effort to recycle this happening is big oil companies are investing hundreds of billions of dollars to create new plastic and companies that have made pledges to use more recyclable materials are even in a tough spot as new plastics are far cheaper than using recycled plastic for more on how the pandemic has accelerated the trend of creating more and not less plastic trash. We'll speak to Joe Brock special correspondent at Reuters. Before the pandemic, we had a plastic crisis and I think that there is an awareness about that. It's killing marine life. It's it's leaking toxins into drinking water in some of the world's poorest countries. Then the pandemic hits and we have this flood of new plastic containers from three takeaway. Bubble wrap because more people ordering in as they were stuck in lockdowns as well as the the lifesaving PPA, the mosques and the gowns and the bodybags, which is understandable but also you have this double whammy. Plastic recyclers are suffering like every other industry under an economic meltdown and they are unable to recycle the plastic and the price of oil from which plastic is made drops dramatically, and that means that new plastic becomes very cheap and we cyclist cannot compete with that new plastic. So you've got this sous Nami new plastic arriving on the scene we site closed. Struggling, and so this dynamic can only lead to more plastic waste. I. Think that's a very important thing that a lot of people don't realize or they forget right away as that plastic really comes from fossil fuels, oils and and petrochemicals, and as you were mentioning, you know to make new plastics these single use plastics. It's so much cheaper now than using recyclables. Companies that have pledged to use more recyclable materials in their packaging and whatnot, but they just can't keep up you know new plastics just cheaper for their business models and all of this can become a driver of climate change. Correct and I think this is something which has been overlooked toll misunderstood during the climate change debate not only plastic made from fossil fuels oil derived products and gas issues. A growing area for struggling oil and gas companies. People are driving more electric cars than moving to cleaner fuel. These oil and gas giants need to use up this oversupply of shale gas. In the US they've got dwindling opportunities to use this one area they put into is making new plastic for the developing world where there's a rising middle class in parts of Asia and Africa. The problem comes that these are the places who are feeling the plastics crisis the worst. So as oil and gas company suspending about four hundred, billion dollars to increase production of plastics to use up cheap oil and gas. These countries have no way of processing dot plastic. So with already a waste crisis, more supply coming online no way to deal with it what do you think's going to happen? And the oil and gas industry are planning to spend about four hundred, billion dollars over the next five years on new plans to make the raw materials or these new plastics virgin plastics as they're called through Reuters surveyed twelve of the largest oil and chemical firms around the world to see what they're doing about this waste. Really they're just spending a fraction of the money that they're making on sales to devote to working on waste. So you've got campaign groups on you know some politicians in some government sank the oil and gas industry we KINDA. Coat. We need to reduce plastic production and what the oil and gas industry saying his. Don't worry we've got this covered we've got a solution we are investing in recycling infrastructure. We are helping poor countries to deal with their waste, and that's where I'll story really came from. We wanted to check that claim on what we found was the pledges made by the oil and gas industry are fraction of best spending on increasing plastic production, and they will have minimal impact on reducing plastic waste. So I think that that's a key point I understand because as the oil and gas companies tell you that they are fixing plastic waste crisis. It's important to interrogate those figures and I think that's what we've thoughtfully achieve with the story. I wanted to talk a little bit more of the effects of the pandemic. As we said in the beginning, you know face masks gowns, the P.. P. That we need to protect ourselves. That's also a big thing that's going to be feeling a lot of the waste you mentioned in your article China US twelve times more face masks than they did in earlier months in the United States, they generated entire years worth of medical wastes in two months at the height of the pandemic. So this is a lot of stuff that we're going to be seeing. The effects are going to be with us for some time. Yeah I think that's right I. think that's where it's worth separating the issue here. I don't think anyone is saying that plastic is not an incredible material with multiple uses and that it helped industrial organizations to make planes lighter may cause lights I think the issue here is single use plastic on the fear is this pandemic will exacerbate that trend of single use plastic. So although people might need mosques a need gowns and these are essentials if companies were to take this opportunity to increase the use of plastic single use plastic, then it's GonNa add to the waste problem and that's something we've seen with oil and gas lobbies who since the pandemic is hit. Written to lawmakers in the US to say that single use plastic is safer than other materials. Now, scientists have found that that's not the case. So you have to question whether the plus the pandemic is being used by certain vested interest companies that they want to capitalize on this to increase their profits. I think when a lot of people think about plastic waste and the huge problem, they definitely think about our oceans plastics make up about eighty percent of the marine debris and we've seen the big problems. We've seen the Great Pacific Garbage Patch you know which is just a bunch of plastic and netting and things like that. So I think a lot of people are really focused on that when they hear about plastic problem, but I mean it's really ranges all over the place. Yeah absolutely, and I think this is a problem which affects everyone. It affects humanity and I think that you see you see it in the oceans and certainly in parts of Southeast Asia, which is considered one of the biggest toy destinations in the world of Pristine Beaches Turquoise Asians you've got these waterways completely clogged with plastic fishing communities devastated where they live to be a risk as you mentioned, each plastics in the Pacific and elsewhere, but it's not just in the ocean it's clogging up rivers. It's affecting communities where they rely on food supplies where plastic waste is. So you know this is an issue that impacts everybody and should be an issue which everyone wants to help fix. We talked a little bit about the efforts from the oil and gas companies to limit plastic waste. But one thing that I did not know I found very interesting that the world's top three plastic polluters for two years running now are Coca Cola Nestle and Pepsi Pepsico. Obviously, they have a lot of plastic packaging. Their bottles are made the bottles that hold the soda in are made from plastic, and they're constantly setting goals to use more recyclable plastic in their products and not meeting those standards and it goes back to what we were saying at the beginning it's just cheaper to use new plastic than it is to use recycled stuff. Coke and Pepsi and Nestle and the other big consumer goods coming committees giving up a a consistent message they wanna fix this problem they want to use more recycled products but when it comes to meeting those targets that consistently Mitch the Knicks over decades and then they set new talk. Now, what they're saying is we don't get the recycled material. Now they cannot get the recycled material at the right price it cheaper to buy new plastics. Now, how you're GONNA get movies like material will you need a very advanced recycling system and that's what we're highlighting in this story the investment in that respect infrastructure is simply not there the oil and gas industries Coke Pepsi, they say they're investing in it, but then investing a fraction of what they're spending on advertising on new production. And this is a competitive industry when you go into the store and you look at the bottle of coke bottle of Pepsi bottle of another brand, the price of the packaging is significant in not product and you don't want your product to be increasing because you're using more recycled plastic. So the proof in the pudding we've seen that they've made these promises before and they've missed them. So I think we need to keep checking and keep saying they're gonNA meet those promises in the feature.

United States Reuters Lockdowns Joe Brock PPA Nami Southeast Asia Pepsi Knicks Asia Coca Cola Nestle Nestle China
"pepsico" Discussed on Marketing Today with Alan Hart

Marketing Today with Alan Hart

08:07 min | 9 months ago

"pepsico" Discussed on Marketing Today with Alan Hart

"It's all of those places where you are when you're not at home and frost, it's Marriott is Taco. Bell. It's wild wings Vail, metlife MSG with Penn, state, university in Hershey Park. It's now regal theaters. No. Those are the places that are food service. Those are our customers than when you think about food service and you think about those kinds of places you realize it's where you are often out having a lot of fun and you're together with. Other people in your having experiences in creating memories, there's a of moments in those locations that are are really important to people's lives, and as a result food services. This amazing place to think about how we can build our brands and do that in an incredibly contractually relevant way and how we can create unique experiences for people together with our brands and customers, and that's what makes working in food service. I think just a ton of fun I know it deserves a renaming rebranding. Potentially Food Service doesn't give the pizzazz that you think it should deserve because it is in my experience is one of. The areas in CPG has the most variety and complexity frankly because your point is experiential, your customers are B. to B. I mean that's true on the CG side. If you think about the retailers I guess but it's B. to B. Ambi to see on your side and you're trying to help their concepts in the restaurant or older the hospitality world performing better yet your rights it's we think of it is easy to see in you're right there's an analog with retail. The contrast with retail is you can hear from the way I described it as retail's more transactional is sometimes in this is Intended to cast dispersions some of our retail customers, we don't typically show up at the office on Monday when that used to happen when it will again and talk about the supermarket you went to and the experience you have barrier or light where you're talking about the restaurant you went to or the sporting event you went to or the movie you went to see or near the trip you went on in the hotel or resort you stated those are the kinds of things that were typically more connected to at an emotional level. Yeah. We'll change gears a little bit talk a little bit about. Things that are going on at Pepsico and I know there's been a journey I guess that the company's been on to reduce its plastics footprint to build various sustainability initiatives in curious what you could tell us about the impact of some of those and how they're coming to life. If you will yeah absolutely and I talked about ebsco being a mission driven company right up front and part of that mission now is that we have a vision of a world where plastic will never become waste and back in the spirit of journey is a commitment that we have made an journey we're now on. And we've got a range of different metrics and goals that we put in place by twenty, twenty five in most cases to go and deliver against, and it's exciting to be a big part of that and in particular, the area where my team is most on is around this beyond the bottle initiative and we'll talk a little bit more about some of the things we're doing there and reducing the reliance on single use plastic, and you know the way we think about Batum, the architecture of our strategies relatively straightforward it's reduced, recycle reinvent, and on the reduction front, one of the things that we've learned. That's really important. Is that consumers expect companies to be part of the solution in this regard, we all see the problem in our lives and we're it's incumbent on us to help. So we set a target to reduce our burgess plastic usage by thirty five percent across our beverage business by twenty twenty five. That's a big number at begin to some of the specifics behind that we're in twenty twenty going to be utilizing a hundred percent, our pet or recycled P. E. T. give it as recycled plastic material or non virgin material are lightwater brand are bubbly. Water brand is going one hundred percent non. Plastic in twenty twenty as well. So we're making Real Progress I. Think on that front recycling's of a really interesting one fun fact what think recycling or fingers it's complicated people think is more complicated. Be Try to stay at home more simple than doing their taxes fun fact, and it can be a little complicated right what's recyclable? What's not when you put it? Howdy, do that whereas the infrastructure etcetera. So we've set up a number of different partnerships and in made some commitments as well. The first thing we WANNA do I'm we're committed to is the make one hundred percent of our packaging recycle of. By twenty twenty five, if I use the example of our US beverage business today call ready ninety, five percents or well. On our way, we've gotta get one hundred percent across the board and then through our different partnerships were trying to enable and simplify that behavior. So let's say well, we'll try to make it as easy as doing your taxes by twenty twenty five that'll be our goal to do that. On that. And then the last grade is really reinvention and that's where a lot of our beyond the bottle initiatives and food service come in and we've launched our sodastream professional platform, which is a fantastic way that we I think have created and are prepared to launched a to help consumers meet a range of their different needs that we've identified including encima used plastic out of their behavior gotTa will through the research I was doing to prepare for this conversation I. Didn't actually realize that you guys had purchased sodastream. I have sodastream upstairs in my kitchen and use it every single day that it's the only water I can drink frankly as water with bubbles. And so it's interesting to me that you not only bought that platform from a consumer standpoint. But now you're turning you into a professional with the sodastream professional. What is that? Like help me understand where it fits in the portfolio and how you're how you're introducing it yeah. Absolutely and You know that we acquired sodastream in two thousand eighteen. It's actually the biggest sparkling water brand in the world by new and it's been just fantastic acquisition for EPA cow I think you're a great example of someone who uses and has a habit with the survey dream platform at home. We're essentially standing up and rolling out is a piece of equipment that allows people to. Have that when build that behavior when they're at work and when they're at school or when they're on the road in Marriott Hotel as an example so that fundamentally is what we're creating and the piece of call it equipment of product itself is what we would call a mobile enabled hydration platform and what it does is it really meets people's demands or the kind of water products that they want when they're out and about so it's got a variety of different capabilities find it that are really really exciting. So this product variety in a range of different variables the ability to lines those products save those. Products and then come back in essentially or those products. Again is an ability to digitally connect and do that in a seamless and now contactless way Nazi there's the ability to do that without using single use plastic bottles. So we're excited about all those things and it's all grounded in in some of the insights work that we've done over the last couple of years to build. Yeah. So I'm envisioning the same sodastream formula that I want at home I can get on the road at work wherever I WANNA go and in this contactless version I guess, I can somehow walk up in it knows what I want. Is that is that the the gist of what you're trying to build with the platform? Yeah it absolutely is it's mobile APP enabled. So just UBS enter the experience you it's fairly simple APP download you enter some fairly simple information about what your hydration.

sodastream twenty twenty Vail Marriott Bell ebsco Pepsico Hershey Park Penn B. Ambi US Taco Marriott Hotel Batum EPA
"pepsico" Discussed on Important, Not Important

Important, Not Important

02:58 min | 2 years ago

"pepsico" Discussed on Important, Not Important

"I think the minute that we start to think were on vital or were just this autonomous being moving through society. You know, I think that's where things really go bad. I think if each of us thought about okay, I am essential to creating change. I think each of us are are vital. And I think we need to start telling people, you know, every action that you do really impacts things. So awesome. I think that's very selfless answer. But at the same time, a good instructive one or as we like to say just just just give shit people pretty difference. Awesome. So let's throw together a little context for everybody here. Jennifer, please. He's jump. Incorrect us runaway. Whatever makes more sense so talking about sustainable food. And and specifically, obviously as you, and I mentioned, some emails that is a complicated term. But in the context of food. Yeah. What can are you mocking me Brian? What was that face? No. I'm not I was just clarifying for my son. Okay. The listen. Okay. We in the context of today's question, which is what can the big food and beverage companies do to to push us much more quickly towards towards that. So listeners may or may not know this or maybe they have some idea of basically, there's about seven companies that own almost all the food you eat unless you're buying strictly local produce or growing it yourself on. Of course, a lot of our listeners are doing some of that. But if it's even remotely packaged, then that is by Coca-Cola PepsiCo, general mills Kelloggs, Mars, Nestle and Kraft, we will put the image. Of everything that they own Brel in our show notes and rhino throat up on social media. And if you haven't seen it, you should it's pretty wild not necessarily a bad thing. But also, a very complicated issue. So in light of that, they're they are pretty much in control the food system. Which is why we need to to talk about it more. There's a huge variety of issues with our human food chain, which is mostly controlled by these companies and also couple of private ones, but the huge companies that grow the food, whether it's a corn or soy that go into most of these products, and and some of those issues are industrial farming, which is a conversation to itself added sugar monocrop plastics etcetera etcetera. So what I want to know is is again, you know, we're going to dig into his what can these huge companies that own everything you see in the grocery store do right now in soon because we are in a little bit of a hustle to. Improve. Let's talk specifically about US food systems and drive some of these trends towards a more sustainable future. So what does sustainable mean in this case, I guess there's divided places we can go..

Brel US Coca-Cola PepsiCo Jennifer Nestle Brian Kraft
"pepsico" Discussed on 103.5 KISS FM

103.5 KISS FM

03:19 min | 3 years ago

"pepsico" Discussed on 103.5 KISS FM

"It in three minutes on kiss FM Z. ma You PepsiCo number one hit.

PepsiCo three minutes
"pepsico" Discussed on Freakonomics

Freakonomics

04:09 min | 3 years ago

"pepsico" Discussed on Freakonomics

"And this is the scientific background help because I could understand what was saying. And I also challenge the department do things that danger doing. I mean, very often dried them, Minoan saying, look, I've six challenges. I'd like to give you, and this is why I'm putting these challenges out to you and they loved it. Somebody else might say, gosh, he's Basting time, but to the people while this was interested, she wants to use us to move the company to a better place. Give me a, for instance of one of the kind of challenges you would've put to our indie. One of the things I told them was that. I wanted to take the waste from orange peels. When you squeeze an orange, you have all of the peels and the flesh from the orange. After you take out the juice that converted to animal feed, I wanted to extract the fiber and figure out a way to put it back into the orange juice because orange Jews doesn't have fiber yet that orange pulp has so much of the fiber. How do you extract the fiber from that and put it into the juice they've now -ccomplish that and the list goes on and on. I guess I have two things. I'd love to know about the future of PepsiCo, one kind of specific and then one broader. The specific one is about working with non traditional proteins, whether from insects or plants, or fungi, or whatnot. And then maybe related to that, I'm really curious to hear your thoughts on personalized nutrition and where you see PepsiCo playing a role in that eventually. Many of these areas are new emerging edges. Stephen areas have progressed quite fine. Other areas on a mainstream basis, this new emerging. Remember those loss startup companies in Silicon Valley that are playing around the personalized nutrition playing with new sources of protein. They haven't had come to the big companies and into the mainstream. We have bets that be making lots of little companies to think about personalized nutrition for athletes through gate raid. We're working through other VC's to see how we can place bets on a group of companies working on nontraditional protein sources. The thing we have to be careful about is not trying to accelerate into the big leagues, something still on the edge and something that people are still getting comfortable with. So very judicious and making show that. You know when it comes to PepsiCo, it's ready to be scaled up. I mean, examples Kavita when we first investment Kavita Khumbu to laying emerging trend, but the we, we struck the deal with Kavita when we felt this was becoming a mainstream trend, we could buy it and scaled within the PepsiCo system. If you look at the history of American industries, American companies over the course of, let's say, fifty or one hundred years. Most of the big firms disappear because times change and it's really hard to change a company to keep. So keeping that in mind, if indeed the global appetite for the kinds of food and beverages that you make were to decline substantially, could you imagine PepsiCo repositioning itself as a very, very, very different kind of company, maybe a personalized nutrition company per se. Yes and no. I think we have to understand Betty clearly, the core competences of company and clearly we will do what it takes to keep off company successful. I mean, there's no pride of the Shapiro all it'd be wanna do to make sure that this entity called PepsiCo in one of a shape or form on our own and combination without those remains a vibrant company. That is, you know, growing that's creating shareholder value for the short and the long term. That's what we're singularly focused on. If it means changing business model but doing it in a way that doesn't take me off a core competence..

PepsiCo Kavita Shapiro Stephen Betty one hundred years
"pepsico" Discussed on Freakonomics

Freakonomics

02:07 min | 3 years ago

"pepsico" Discussed on Freakonomics

"Till the early nineteen nineties. PepsiCo was mostly about selling soda and salty snacks. Then it began to diversify under new e the company. Now groups its products into three categories, fun for you better for you and good for you. Good for you products include fruits, vegetables, whole grains, nuts, and so on with an emphasis on less sugar and fat. This category includes brands like Tropicana, Quaker and Aquafina, which is water better for you includes lower calorie sodas and baked potato chips and fun for you. Well, those are the brands you're probably most familiar with Pepsi mountain dew, Lay's and Cheetos. I understand that men and women eat chips very differently. Can you tell us the differences? I think you know, I need out of flex bag. One of single bags, especially as you watch order, the young guys eat the chip, they loved it Doritos and lick defenders with great glee and the reach the bottom of the bag. They poured little. Broken pieces them out because they don't wanna lose that taste of the flavor and the broken chips in the bottom. You know, women, I think would love to do the same, but they don't. They don't like to crunch too loudly in public and they don't lick their fingers generously and they don't like to pour the little broken pieces and the flavor of the mouth. So is there like a male and female version of chips that you're playing with or? No, it's not a male and female as much as I, this snacks for women that can be designed and packaged differently. And yes, we are looking at it and getting ready to launch a bunch of them soon for women, low crunch, the full taste profile. Not have so much of the flavor stick on the fingers and how can you put it in a purse because women love to carry a snack in the oppose. The whole design capability we built in PepsiCo.

PepsiCo Tropicana Aquafina
"pepsico" Discussed on Freakonomics

Freakonomics

02:30 min | 3 years ago

"pepsico" Discussed on Freakonomics

"Which I was observing it woke. Why do you believe the rest of the consumers out there, their habits nor changing. So once it start to change the culture of the company, everything happens fast. So I think this goal culture changes what took so long and through that process. Obviously, people are impatient because you know the we, our whole investing works. It's y'all you need to make the strategic changes. Yes, we know that the market base is changing and you have to change, but you've got to do everything while delivering phenomenal returns in the short term. I mean, that's a tough one because change takes longer than investors expect you. Like most big public companies have dealt with activists shareholders. You seem to have taken mostly a firm line with them, including Nelson peltz, mind you to spin off frito lay. He eventually exited his position. PepsiCo with a pretty nice profit. I'm curious what you did to celebrate when Nelson peltz exited that position. You know, believe me and this might sound incredulous, but we didn't celebrate when he came in. We didn't celebrate when he left because at the end of the day, we all act to inside the company. I mean, I own almost fifty times my salary and PepsiCo's talk my entire network this tied up in PepsiCo. And if somebody is an activist came into the company and suggested we do things differently. We study every idea very, very carefully because if they have an idea. For us to run the company better than we are. We will incorporate it. But if the idea has more risks than upsides than we have to worry about the company. So the end of the day, we maniacally focused on the success of PepsiCo and shareholders and been on just listening to ideas. We think about the implementation. And so when Nelson peltz came and believe me when he presented his white bay to us, we studied every chocked every idea and had multiple conversations with him. Because at the end of the day, we've you domes- a free consulting painful. So little opperations things that Nelson opened a rise to the end of the day. Any activists has been in PepsiCo stock will tell you that we treated them with great respect. We listen to them, we took in whatever we thought made sense, and where we thought strategy wasn't a better place. We stayed Fum..

Nelson peltz PepsiCo frito Fum
"pepsico" Discussed on Rants and Randomness with Luvvie Ajayi

Rants and Randomness with Luvvie Ajayi

03:06 min | 3 years ago

"pepsico" Discussed on Rants and Randomness with Luvvie Ajayi

"She led the company's entertainment marketing efforts during her tenure at pepsico she managed brennan to gracious with media jogging us ainhoa that whole like beyond say super bolting yes she was woman behind that you not me epic okay and after nearly decadent pepsico she was at beats music and then went to apple music and then she joined uber's chief brand officer and twenty seventeen and recently she joined endeavor as she chief marketing officer and oversee marketing effort across the company's portfolio this chick is over here then picked her as like best dressed in silicon valley at ages fifty most creative people y'all harassment is ridiculous just duping so exactly tell him them joe scott lights that's correct pepe pepe yes okay so i'm wondering what did you want to do when you were growing up ooh right so because you know west african my parents on to be a doctor a lawyer engineer feel like you know feel that way picks i pick the one that was like closest i was like okay i'll be a doctor then i don't know that sounds pretty good san i i happen to be good in science and math although i'm not sure if i'm naturally gifted in finds a math was just because like my dad would like you know lock me my room and tell me like you know studied pedia every day you know what i mean like not quite sure it's like nurture or nature but for whatever reason i did really well and in fines math and so if felt like you know medicine might be my calling by decided i mean i took all the way through i was committed i went to college it was pre med i to med schools got in like the whole far when really far with this which is reuss this lie i feel like i had a question did you get the pressure to be doctor lawyer engineer you already said it because the universal africa store you know i was also going to be a doctor and what are you really we are i dropped my ruse early the you like my freshman year of college i got the deion chemistry now's i you know what we done here actually apply to med schools yes yes i mean i did the whole thing or go cam like i did all of it i met schools yes with them like i really went i really tried but you know what happened is that in college i was also that i mean maybe not surprise anyone now but that chick that through all the party you know so i was and i live my first year after my first and second years in college i lived in a house called the malcolm x house was on wesleyan university campus and my upbringing had been in colorado springs colorado where you know wasn't very diverse and there were no real you know not a lot of black people running around so by the time i got to college i.

pepsico
"pepsico" Discussed on KQED Radio

KQED Radio

01:37 min | 3 years ago

"pepsico" Discussed on KQED Radio

"The scientific world that i felt he could come into pepsico build bridges within people in pepsico further our scientific agenda and bring the right talent into the company and this is where the scientific background helped because i could understand what nemo was saying and i could also challenge the department do things that they enjoy doing i mean very often i'd write them notes saying look i've six challenges i'd like to give you and this is why i'm putting these challenges out to you and they loved it somebody else might say gosh he's wasting our time but to the people while this was interested she wants to use us to move the company to a better place give me a for instance of one of the kinds of challenges you would've put to rnd one of the things i told them was that i wanted to take the waste from orange peels you know when you squeeze an orange you have all of the peels and the flesh from the orange after you take out the juice that's converted to animal feed i wanted to extract the fiber and figure out a way to put it back into the orange juice because orange juice doesn't have fiber yet that orange job a pulp has so much of the fiber how do you extract the fiber from that and put it into the juice they've now accomplished that and the list goes on and on i guess i have two things i'd love to know about the future of pepsico one kind of specific and then one broader the specific one is about working with non traditional proteins whether from insects or plants or fungi or whatnot and then maybe related to that i'm really curious to.

pepsico
"pepsico" Discussed on WNYC 93.9 FM

WNYC 93.9 FM

01:37 min | 3 years ago

"pepsico" Discussed on WNYC 93.9 FM

"The scientific world that i felt he could come into pepsico build bridges within people in pepsico further our scientific agenda and bring the right talent into the company and this is where the scientific background helped because i could understand what name was saying and i could also challenge the irony department do things that they enjoy doing i mean very often i'd write them notes saying look i've six challenges i'd like to give you and this is why i'm putting these challenges out to you and they loved it know somebody else might say gosh he's wasting our time but to the people while this was interested she wants to use us to move the company to a better place give me a for instance of one of the kinds of challenges he would've put to rnd one of the things i told them was that i wanted to take the waste from orange peels when you squeeze an orange you have all of the peels and the flesh from the orange after you take out the juice that's converted to animal feed i wanted to extract the fiber and figure out a way to put it back into the orange juice because orange juice doesn't have fiber yet that orange pulp has so much of the fiber how do you extract the fiber from that and put it into the juice they've now accomplished that and the list goes on and on i guess i have two things i'd love to know about the future of pepsico one kind of specific and then one broader the specific one is about working with nontraditional proteins whether from insects or plants or fungi or whatnot and then maybe related to that i'm really curious to.

pepsico
"pepsico" Discussed on Freakonomics

Freakonomics

01:40 min | 3 years ago

"pepsico" Discussed on Freakonomics

"Pushed for changes that pepsico the global snacks and soda empire here's pepsico's ceo ingenuity so a nelson bells came and believe me when he presented his white paper to us we studied every chart every idea and had multiple conversations with him because at the end of the day we view them as a free consulting painful but free consulting what was his best idea you know the way he thought about costs uh you know i wouldn't call it his best idea but you know he he came in with a bunch of benchmarks from the outside so we're not a little operational things that nelson open our eyes to pelts wanted pepsico turn itself into an even bigger snacks juggernaut by buying mondelez end he wanted pepsico to spin off its beverage business here's what new he said at the time to be honest we don't need activists to tell us what to do other big investors thought pepsico was diluting its market power by focusing too much on nutritional snacks in other words we're making a lot of money selling junk foods we want to stop selling so much junk food the newly argued that this was ill advised shortterm thinking she stood up to the activists including pelts he ultimately exited his position perhaps not coincidentally new e is still thriving as the ceo of pepsico pelts himself has claimed to be quote genderblind but his actions toward new e at pepsico cullman at dupont and rosenfeld edmund lease did lead fortune magazine to publish a piece headlined.

pepsico pelts ceo genderblind pepsico cullman dupont fortune magazine nelson rosenfeld edmund
"pepsico" Discussed on The mindbodygreen Podcast

The mindbodygreen Podcast

02:12 min | 3 years ago

"pepsico" Discussed on The mindbodygreen Podcast

"Sure we talk about that okay than these innovations from our point of view make sent what about from your point of view so we are we we again because of who we are as pepsico earlier you're hitting on potential rejection sure it actually helps us as that's that's a huge thing and i i like you very in the way you freeze out very you know if you're pepsico and you're saying like to it to a big brand probe big retail partner like here's kavita were gotta move forward with this you know that's a different conversation then kavita five years co come to the big retail partner so i wanna like emphasize like the power to if we if we're getting back to access and affordability that still a big deal yeah you can go into a giant retailer and you are pepsico and there is a certain weight that you have verses someone who's at their first expo west may have a great product that they will get their but that's that's powerful we're talking about access affordability and you can get there are a lot quicker i and i would say powerful and it creates a great level of accountability responsibility on my shoulder sure he could is going back to just this idea of affordable nutrition right if we're not going to to ahead now with the scale that we had only been noone kenya so to why were so focused on it what are the right pact forms with the right products that we can give to consumers inconvenient packages at the right prices on so that they can make their lives more neutral northern more nutritious overall and i do see that as a responsibility on and cycling too much responsibility and i would i want to not talk about this what you do with naked yeah pretty amazing and taco talk a little bit about that yet look neak it is super special brand and it started as a you know a convenient way for consumers to get fruits and vegetables and there's a lot of other ways conveniently for consumers get fruit and vegetables today which means we have to continue to innovate and in over the next several years i think you'll see.

pepsico partner kenya kavita five years
"pepsico" Discussed on MAD MONEY W/ JIM CRAMER - Full Episode

MAD MONEY W/ JIM CRAMER - Full Episode

01:36 min | 3 years ago

"pepsico" Discussed on MAD MONEY W/ JIM CRAMER - Full Episode

"Missing not very convincing and then there is pepsico pepsico to bucks away from its alltime high you think that's random it aged suits some sort of like artery no way i think it ceo ingenuity she never sit still saint goes by the way for steve east your book at mickey dis killing came in seventy three points he's been crushing it ever since do you think it's just ran them that that happen like wow let's have a couple of burgers fries in a diet coke though it's easter book and that's really my point people who look at this market worry about taxes with the russian investigation north korea host big picture problems that fed whatever you can throw one whatever you're one simply don't realize that we do have some phanom news phenomenal value creators all over the place who don't get up in the morning we're still going to get their mirror shadow one more example we were told that the athletes your segment was on his last night i can show you that they have there was no kill them lulu the mom which is also lululemon would confirm the negative me when it reports i guess ceo laurent part of on which is putien d e v i n t postive at putting their potent at get rid of it didn't get the memo because the numbers were terrific and the stock climbed to a new fiftytwoweek i how do you do it i'd say it's one partner julie one port mindfulness among port be in the press that yoga talking may sound silly radio but i don't care the people who take it seriously are laughing all the way back stay in oppressive way.

pepsico steve ceo north korea partner fiftytwoweek
"pepsico" Discussed on WGN Radio

WGN Radio

01:51 min | 4 years ago

"pepsico" Discussed on WGN Radio

"On the phone these the president of the eleanor retail merchants sociation they just moments ago announced that they are asking a judge to halt the implementation of the one cent per the outs sweetened beverage tax incurred county we'll see how this goes he's taking your calls and talking to us a little bit about that rod before i pick up the phone lines anything else you want to insert here that you wish you had already said or you're good to go i'm gonna go with pepsico online zaire thank you sir uh so we'll start with the doug you're on w g and high doug you're on the air love your show john peggy sorry crap very very hank heard where work republic when aboard air the outage filled up your maintained it if the absolute disaster and i don't know where people were will air like the worst idea that are my wife i dunno i worked in our i'll we get it through the county doors were you guys petitioning this are fighting this rob when it was being debated although certainly we were already you'll recall it's pretty wear and cook county to cook aboard president correctly go ahead to casper deciding vote was eight eight the cabinet was being sold it was being sold is a just attacks on soda which is wasn't so we we faced in a very tight time period a your considerable a total of trying to educate the public on it was far more than that ten do you know i i think that's probably a good regional where the public was at the time but turned it just to go out of the coverage doug thanks for the call we'll go from you the jim you're on wgn hi jim jump in there what do you wanna say why founder unfortunately for route confirm ma his fears i've been playing british girl while i already by my water and grocery outside of the city of bogor he the bag and the water tax of around and now all just start on indiana right across from cook county pledged go i irony of.

president doug founder bogor indiana cook county pepsico w g john peggy hank