35 Burst results for "Oetzi"
"oetzi" Discussed on Podcast Insider
"I get to see the joy on camera. Let me tell you she has the biggest smile and you can you. Can you feel it. Can you feel her coming through the microphone. I do so. You're a natural. You your i think that you are made to be a podcast or and so you found that amount good calling. So what is the. What is the plan then for the show. Are you got some ideas for series spore. Where where's where's it headed. Yes so. I i will say for season for one thing. Going to podcasts. Movement in being around other podcasters is always such an inspirational experience. And always at the way. I put it. I feel like i'm amongst other audacious dreamers and so with bat i currently. My podcast is monthly. But i really feel called to do two episodes amongst now. So i'm trying to Work through the bandwidth for what. That's going to look like this fall and the subject matter that i wanna cover going along with this team of brown grow radiance in speaking specifically to i would say my generation is. We are going to talk about the imagery of black women in ninety s television and so so shows like living single different world to my favorites girlfriends. Some family matters sister sister. We should just sell many of these shows that are part of our culture in really unhelped to give us beautiful images of black women and so yes. We're going to be doing some some panel discussions around that. And i'm just i'm also well. You got to see some of my branding. Some of my merchandise. So looking launch or make product available this fall as well working with a creator of black creator. Actually on oetzi at who i found did a wonderful job on my shirts. In of course people now want to order them so right trying to work through of those logistics and des. Yeah discontinuing to build made some incredible connections during podcast movement. So been following up on on that and hoping to to do various collaborations in the future. Maybe even join a podcast network So read fine. Print a message. That's like a great advice. Redefined print it. Sounds to me like you've had just fun doing the show to isn't that a big part of it absolutely and you know i'm i'm a creative person. Anyway like i love arts and crafts and scrapbooking and making jewelry. in fact. When i was in college i had a jury making business. And what i realized is podcasting is allowing me to tap into another side of my creativity through the content that i'm putting out so yeah love it. You know. it's.
Cheers to the Side Hustle
"Has opened up the world. The people i mean anything that you do in the privacy of your home and love to do you can now make a profit out. Absolutely i think i just kind of takes them work and you can do local festivals and i mean even online shops not even going through oetzi but taking it to that next level. I have a client. That actually has done that. It started out. She was a teacher and she started making these cool plaques fish's name of her company she does the festivals and different things and sales on oetzi all of a sudden. She's not teaching anymore and now her husband has quit his day job. Wow that's a big chunk. Yeah it was kinda hard form in that. They kind of fell into it in a grew which happens a lot of towns. We had to kind of backtrack to get hold of the business part of it. And that's where you and i come in with people. Sometimes they've already gone away and they need to take a step back just to get their accounting and get. Yeah and that's not the fun stuff. I mean when you're first getting started. You're so excited. You're so motivated to get you know. This new project started and to really launch it. But i think before you need to do that. You kind of need to take the time and get your ducks in a row. You said that today we were talking about businesses and different things and you said excitement hides the effort take so it was brilliant. Obviously kind of launching a new product if we're talking about hobbies specifically rather than a service. It's easy you're so excited. You're not thinking about those small details all the legal paperwork. The business plan. How are you going to grow you know. Do you even know the us goods sold. Like if i'm selling a blanket for fifteen dollars but it can cost me. Thirteen to make you know and not just the product itself. But my time. I mean you've got to take all of those factors into the equation
"oetzi" Discussed on The Toasty Podcast
"That mask to can literally said that. Like dumb paraphrasing a little bit but not much. He is literally like would you give. You could definitely hug your kids if you live with them. You can Talk with them in the same room without wearing a mask. Like dude yeah. Obviously you can do that. It's your own house. Will you think you don't need your permission to like do stuff. Hey you know. What there's i was to talk about. California governance talk about how he was traveling. He news trying to get people to like wear masks inside their inside their house. And the selena. Whatever happened to these recall. Going on going on is still going to take you know. It's obviously very long process begets. It's going to happen. He's all these long. He's going to have a radio action. Okay all right cool. I think we've frigging covered described aid. Yeah pretty much as a pretty good Down vaccines frigging passports and Nineteen eighty-four pretty much so just to reiterate the first imran vaccine approved by the fda for human use as the kobe. Nineteen vaccine if i ever yes cetera. I wound up and The federal government is basically like twisting and flapping in the wind. Trying to figure out. This is this like according to the washington post which basically just you know propaganda waiting for the feds Democrats fit aiops broke. They are yeah. They're basically trying to find a way to mandate a vaccine. Without saying is a government mandated vaccine. It's like oh you got to have it to fly. You've got to have it to go on a cruise. you got to have it to go to europe. You gotta have to cross state lines. You gotta have to stay at the hotel you know if it's interstate commerce quote unquote. They're gonna make you gotta have vaccine region passport. Where's you'll pin from oetzi. It's like i'm totally virtue. Signaling battles weird like m. k. ultra thin. You know it it is line control like you're kidding you're talking about you know what i mean. It's absolutely it's absolutely just subversive and of times overt mind control and manipulation and conformity or your castigated from society. Well guys that's about the rap on that You know about actions now in a way and If you want to have.
Etsy Crushes Estimates, Revenue More than Doubling
"Nc blowing past earnings expectations revenue more than doubling in the most recent quarter online retailer. One of the big pandemic winter shares up more than three hundred percent over the past year. And it's the biggest premarket gain earned the snp right now joining us to talk about the quarter and the outlook ahead job. Silverman ceo of esi. Josh it's great to see you this morning. You just had this blowout quarter. Let's talk about what you think. The future looks like and i ask in large part because i think we're all hoping that we're about to get into a post pandemic world that may bode well for some and may bode well for others. That's right well. Twenty twenty was a spectacular year for it was a time when circumstance met preparedness and millions and millions of people discovered for the first time or maybe rediscovered at sea At a time when they hadn't been in a long time and she's the kind of business that gets better as it gets bigger So more buyers means more sellers more sellers more buyers which makes the marketplace a whole lot better so to your point You know none of us really know what twenty twenty one brings. None of us have a crystal ball. But if i look at Twenty twenty ecommerce grew at an the crazy rate. Ecommerce grew it over forty percent year-on-year and yet oetzi grew two and a half times the rate of commerce. So i don't know what e commerce is going to do in twenty twenty one. But but i hope and believe that we'll be able to continue to outpace ecommerce overall in terms. Though of the way you think the shopping experience takes place you think by default the growth. You think i mean your how. What's the chance of the same kind of growth next year for example. Well i on the On the bull side of people we tend to forget. There's a lot of people even in twenty nine thousand nine who star shopped almost exclusively amal. Who never shopped online. So millions of people started shopping online and twenty twenty. Who hadn't before and they they loved it. It was convenient and interesting. And so we've brought a lot of people into e commerce warrant there before i'm the bear side during the pandemic can't spend on travel. They can't spend on dining so they're spending a disproportionate share of wallet retail and when they're spending on retail they go to the mall so they're spending a disproportionate amount on e commerce. So what. i don't know what. I don't know that any of us know is what's going to happen to consumer spending overall as you know as as restrictions ease what i do know though is if look over the long term if you're looking at twenty twenty two twenty twenty three and beyond ecommerce bigger and stronger and will be bigger and stronger. I believe as a result. Josh as you know. Musk tweeted on january twenty six. I hope you've saved the tweet. I kinda love at see. How much was that tweet worth. You think this quarter trades on the fundamentals and has always traded on the fundamental so at the time that he sent that tweet. Oetzi stock price went up. I forget the amount. But i think we gained a billion and a half two billion dollars market at four two hours and then the stock price settled right back down to where it started before the tweeting by the way. He's tweeting about the fact that he loves the marketplace tweeting about a product that he bought for his dog. Which which i love. But you know we trade on the fundamentals and i think it's so important that we keep talking about the fundamentals and i hope that's always traits on the fundamentals. Not on some story. That's that's other than that. You thinking at all about accepting bitcoin not right now i'm holder. I've held bitcoin for six or seven years. Now i think on the theory that i think it can be an interesting store of value. It could be an interesting tender. Some david need a whole lot more people to buy an own it before. I think it's really useful for people as as a and then. Finally i wanted to ask you about how you see the marketplace world versus the website or store world given the successive shoplifting. By how many of you are small. Businesses are both on on your service and also developing their own. And what does that mix look like for you know. Many of our sellers will also have their own shop. The challenges creating your own shop today is is is creating a lemonade. Stand in the desert right. It's harder and harder for an individual site to rise above the noise and become a brand that people can remember all the trends. I see is you know. We're consolidating fewer and fewer large e commerce platforms. And that's because the human brain can only remember somebody brands. We can only keep four five six eight brands in mind for everything else. We've got to go to google and we'd better go to facebook and if you're downstream google facebook then they're going to be the ones who get all of the economics so i don't think it's likely that there's going to be two billion thriving individual places to go buy things and years from now. I think there's going to be a handful. So the job of that seeing is to create a brand that stands for something that's meaningful and all of our sellers as a result
Shopify is taking on e-commerce giants
"We've been talking again. About small businesses rushing to get on line during this pandemic and suddenly all kinds of companies want to help with that from amazon to facebook to oetzi to into it and shop by the ottawa based company that helps merchants create websites enable payments and ship their goods to customers shop. If i had unprecedented growth last year it revamped its shop app. Which tracks shipments enables payments to include local shopping collections. And it's got with so called marketplace's no relation facebook and instagram walmart and google to let merchants on its platform also sell on those platforms harley. Finkelstein is the president of shopping by. He told me a big draw for small business owners. Is that shop by. Lets them own their own customers. Their data belong to them. They control the personal information their customers and unlike a marketplace we do not force merchants to give us any independent rights to use their data. The only thing that we are allowed to do is to provide them with better insights better information of which they can make better decisions based on their data so for example. If we see that you were getting a spike in traffic coming from pinterest for example we may encourage you in the admin to act with pinterest channel and try to see if you can actually find more customers there and is it only their data or do give them insights that are based on similar retailers or anything like that or you aggregating at all not really no. i mean. We'll we'll give them very broad industry macro trends and so we really don't aggregate data in that way simply because each those businesses are really independent. And then i wanna ask you about your kind of frienemie placements which is in some ways. Shop of is positioned itself as david up against goliath. But like you said you're working with some of these glass facebook and instagram. What is the risk and being kind of both allies and competitors with some of the biggest names in commerce is so i don't think we actually compete necessarily with the marketplaces. I think our merchants do but we also have to ensure that we are future proofed against what may be the future retail trends and in terms of that competition. I guess technology. You certainly do feel a little bit of you. Know co optician I suppose where there should be cooperation and some competition but the positioning of shop. If i being at the center of commerce and not being a marketplace not being a discovery tool gives us an opportunity to really play with all these different surfaces wherever consumer might be found but there are elements of your business that compete with elements of some other businesses right like facebook pay versus shop. Pay or even the shop app which seemed like it might be headed in the direction of a marketplace versus facebook shops. There's no intention of turning something like shop which is really more of shopping. Assistant app really. The idea of the shop app has to be a consumer shopping assistant. So that if you're buying off five different sites plus marketplace the shop out can tell you where all of your packages are they can provide you with. Incredible realtime order tracking. It can help you shop pay which are accelerated check which is now process like over one hundred thirty seven million orders But the idea was shop is really a way for our merchants shop fai to have a deeper relationship with existing consumers so we all know that the cost of customer acquisition. His is certainly going up in some categories. And we're not facebook and we're not google we're not necessarily the discovery platforms social media platforms but one thing we can do is to increase. Ltv lifetime value of the relationship between a consumer and a brand net. Release the the the purpose and the objective around shop. There there is no. There is no plan to create a marketplace there. You'd also mentioned shop pay and facebook. Look i think social media. I think you'd probably agree that social media in places like instagram are the town squares of the current digital world and if that is the case and consumers are using social media for more than just connection there. They're using it also for things like commerce. Then it's really important that any merchant of ours that wants to sell in those platforms is able to use the best tools cutting edge technology and and shop as one of those
P.E. Teacher Becomes Full-Time Sports Gear Reseller
"Today in our latest feature will hear from a teacher who buys and resells sports gear. I love to look at stories of simple reselling. Because as i said simple. These are very simple projects. That are important to highlight. Because it's something that most people can do if you're out there and you're like totally new to the whole world. This is a great thing to jump into. I think The guy we're going to hear from. Today matt his total startup cost with something like one hundred dollars actually makes his first profit by selling his own stuff like his own. Jerseys kind of reminds me how. I was selling my own items from around my apartment more than twenty years ago when i got into this kind of thing and eventually for him. He ends up going all in with. This action retires from teaching to focus on his re-selling dig his businesses. Going really. well he's doing up to eight thousand dollars a month or so. He's managed this all throughout the pandemic of course so he's got some good lessons about time management etc. Now we. I heard from matt nearly two years ago in the original story Let's now hear directly from him. And i'll come back at the end. Perhaps share a story or two from my own re-selling years little quick trip down memory lane along with some advice for you. If you'd like to get into this to no matter how much you sell ship station makes it super easy to manage ship your orders from all your sales channels faster cheaper and more efficiently. They have been helping many of our listeners. For four years now ship station you'll spend a lot less time on shipping a lot more time growing your business in no matter where you sell amazon oetzi. You're on website. They can funnel all your orders into one simple interface service from a great company. That as i said i know has helped a lot of our listeners. You can ship more or less time with the offer code hustle. Get your sixty day free trial. That is two months free of no hassle stress free shipping. All you gotta do is go to ship. Station dot com. Click the microphone at the top and type in hustle that is ship station com offer code hustle. Make shit happen. My name's matthew myers. We are located in indianapolis indiana on the north side of town. My side hustle from seven. Twenty seven was kevin's lockouts instill as epa clubhouse side. Hustle is a resale sports in store. So i essentially. I had goodwill's stores scrap sales markets and then essentially resell gently used sports fan gear. And it's pretty much anything ranging from palace pros From both ear to cycling ear to winter jackets could be anything from maki North face to to the old nineteen ninety a starter jacket. Everybody has the chicago bulls one that we all grew up more so i always try to find the brand. The brand names let everyone tries to buy but off discount and then obviously compared to larger with nike and medicine and things like that. So essentially i just i go to stores deal mainly for stores buy low sell high and try to offer big products to people and it seems to save to be working where people are always gonna be wearing that either to a game and obviously you really go into games right out. During a pandemic people like wearing that stuff going on their favorite team. I started this back in two thousand seventeen of between teaching jobs. I left my previous school for a new teaching opportunity. But i was also unemployed needed cash so i kinda just sold things on the side that i wasn't using it like an old jersey so i sold an old chicago cubs jersey for seventy bucks tonight. Said well you know. Maybe maybe something to this. So i'm going to sell an i. I probably had thirty forty jerseys. I want i sold them. Georgia this cycle a mortgage. And i was like okay. Well they sold pretty quick. You know maybe maybe this is something. I can actually take off and run with and actually create business but you know between north korea and mainly will be clothes. I've been able to manage to make profit enough where i can officially retired from teaching. And make this slimane hustle. I before i left. I needed to see the numbers on my end of a meghan. You know five six thousand a month okay. You know sales growth sales. So i knew that i was it. Was it was a good enough jump to to try to make this full-time gig. And i'm lucky to last year's at it has even with my biggest challenge right now is that now. It's time time time though is going to be a challenge. I think i think a lot of people will tell you that My my i love working at night. And i'm kind of like a night out precise so i'll let you everything done late at night. Then as morning hits you know it's hard to get up at seven eight o'clock and try to figure out you know. Hey i need to get all this stuff done before. I don't know four and get my orders out so just trying to be more productive trying to be better on my time. Let's old spent my biggest challenge and going into this year. I wanted to really make make that my project per se of like you know what it's time to get up. It's time to be productive. It's time to get to the stores. The fun part about all this is that you can go on thrift and you can go and find all the stuff. The hard part is get it all up getting listed getting measured and then getting shipped out with someone. That's that's always the nasa art so just trying to balance both has been tough but again realizing that this is my full time job like there is no teaching job anymore. They're in snow. Kindergarteners coming in for p. Like just to be completely focused on everything. I think so far it's only been seven days of twenty-three one pasha thank you so much matt really appreciate that update So glad to know what's going so well you've been able to make it your full-time gig check out. Matt's shop it's kevin's clubhouse dot
Historical Costuming with Dr. Christine Millar of Sewstine
"Climb christine. I go on the internet as so steam. And i am a lot of things really. I am historical costumer who focuses on digital embroidery and extremely detailed trim. But i'm also a physician by trade. So i do work in a hospitals as anesthesiologist through this pandemic and i also do a god. I also have a youtube channel. Where i talk about how to create these things and really. I also focused on instagram. And so i just wanna take a moment and again. Thank you for being here. Because i do not know how you do all these things. You're also a mother of an adorable. I think he's too now toddler so i just want to thank you for taking the time to be here especially with everything you have going on. Oh my god. I can't believe. I forgot to mention the family. Yes mother and game. So i just want to kind of learn a little bit more about you. Do you have an earliest memory of clothing. That might have stuck with you over the years. Did you first realize the transformative power of clothing. I love to ask people this question. Oh my okay. So i was born in korea and i came to the united states when i was three and a half so i have a lot of memories of sitting in korea watching american disney movies like the little mermaid as well as There's an anime cult candy candy. I don't know if you've ever heard of it. But it's basically a yellow haired american girl who wears fluffy roughly dresses all over the place. And i was so obsessed with pink ruffled gowns especially after areas pink dress in little mermaid that my aunt actually got me a nine petty bridesmaid dress for like a little four year old girl and i was so big on me and i remember wearing it for the first time and it was the most happy moment of my childhood and from there on i think i just became obsessed with drawing in trying to capture addresses and the older i got i the more i realized what i really wanted to do was not just draw these dresses but actually had to wear these dresses. Yeah and i'd love to hear a little bit more about that. Because i think everyone probably has their own unique origin story about how they came to historical costuming. How did it all start for you. I believe you kind of started in caused play to if i'm not incorrect. That's exactly it. I initially started in. 'cause play. I noticed i was doing a lot of costuming for some of my favorite power. Females like the tana princess leia. you know Firefly characters and that's where i started end but the real one that i really want to make was katrina from sleepy hollow particularly that black and white striped dress that she works for about fifteen seconds in the end. I initially made it in college end to turn out right but you know i loved it enough that it. I just realized that my favorite movie costumes were all historically based and once. I realized that it was really easy to just kind of focus on that i kind of went. The steam punk route and did a lot of eighties bustle dresses. One of which. I got into the new york times style section when i was in college and that gave me the like the positive energy boost i needed to religious focus all my energies into historical. And that's not to say. I still don't do 'cause play in fact i'm working on a cost play right now for another power female a sister of battle for more than forty k which seems like a completely turnaround but to me. It's just you know more of the same like you know detailed female power stuff and i'm not cost player or historical costumer of but i come from a career as a costume supervisor in a costume designer i started in theater and then i got into film and tv but i have this just incredible appreciation and fascination with these communities both the 'cause play community and historical costuming community. They're not necessarily mutually exclusive as you attest to you. Know they are really quite intermingled. A lot of the times. Even though. I don't participate in these communities. I really really anxious. I just think it's so cool do so for those who may not know. Can you please tell us a little bit more about this worldwide historical costume community and cause play community and maybe just kind of start by defining those things. 'cause i don't think everyone may know the difference. That's a really good point. So i say cost play his costumer like everybody knows but so cost player. Is someone who makes costumes for movies. Tv shows games sort of like established Ip already out there. So you know someone who's a cost player making a princess leia costume versus on historical customer may take a museum piece or a picture from say like an old fashioned panel and try to recreate those so it's different goals so the cost player tends to try to make things as screen accurate as possible or take their own spin on a two degree while the historical customer is all about trying to get things to look historically accurate or correct the historical time period. But these are vague goals. You know everybody has their own specific goals when it comes to costuming which is really one of the most delicious parts of it. Yeah and i think just seeing how many all these people all around the world who have been introduced to through instagram. That's how i became familiar with you and a lot of your peers was just through instagram. And the para social media but admits so many wonderful people and so many people who have incredibly different approaches to as you mentioned these same historical or cause play approaches so just so cool so you yourself have built this incredible online presence for yourself you instagram and youtube as you mentioned at so steen is your handle. And you're really just showing all of these various historical dress projects that you've created at your in home studio which is just incredible. I love you can tell us a little bit about your selection process. What is your inspiration between starting these different projects so omen inspiration from everywhere and think. There's always about fifteen different projects night years going through my head at any point in time so a lot of times. What'll happen is i will learn something about or i will be able to actually procure a certain fabric. So for instance right now. I'm working on the dressed. That marie antoinette whereas in the two thousand and six the couple of film marie-antoinette in the chapel or the church which has the strawberries on it. This particular fabric is woven in italy. It's based off of seventeen eighties. Waistcoat in a museum collection. Somewhere in this particular fabric was actually used in about three different films including the original dangerous liaisons movie and it is so hard to get if you can even buy it. It usually runs about three hundred euros a meter so for me. That is like you know. I might be a doctor but i can't. I can't spend that much right on top of it. It wasn't even like procurable. Until very recently i was able to actually buy it because Not the original. But some other company on oetzi started making a knockoff of it. And i don't know how legal his is but on the other hand. It's based off of original waistcoat. And the you know the trademark on run out like two hundred fifty years ago so the fact is you know this. Other companies started offering. It was very similar. The colors are almost identical slightly. Different here and there but it was so close and the fact that they were able to offer it at a significant discount from the original price meant that it went from being pipedream in the back of my head to something. I could actually do now so a lot of times. It'll be that i finally find. The fabric actually comes available or in the case of the strawberry dress which i turn into which is strawberry regency dress. I always want to make address. But i really didn't like the roses on the original inventory. Not because i dislike roses. Or i think it's ugly. I've just digitized so many roses but then suddenly the strawberry gus went. I like i can just turn those roses and strawberries. And no one's gonna care or mind. So i was able to do that as well. So it's all about what becomes available to.
Thanks I Made Them! with Bianca Springer
"Everybody welcome to the stage. Please podcast. I'm your host lisa wolford and i am honored thrilled delighted and so happy to have the guests that we have today. I am speaking with bianca's springer of base. I made them and it's very difficult to summarize the aca and all the influence that she has provided in the leadership and the work that she has given to the sullen community. I will start by saying that. She is a blogger. She is a writer. A pattern designer. She's oetzi shopowner. She works in. Supports the international quilt. Show she hosts so in meet us she is a connoisseur of vintage patterns and she manufacturers pattern weights which holds a special place in my heart because i think that pins are the agents of chaos so i am so happy to welcome you here. The thank you so much for being with us today. Thank you and welcome. Thank you so wedged lisa. I am excited to be here and to be talking with you and i'm excited. I am the introvert. And this is not my wheelhouse. But this i am excited to do and i'm excited to talk to you. I am too. I am looking forward to it. So let's get started talking about your soul in journey. Where does your sewing story begin. Oh goodness i grew up in the bahamas and my mom's sewed all the time and functionally though or if felt that way it was such an every day occurrence should the machine was setup. She would make my school uniform. She would make her clothes for work. She do home to core. Whatever we needed she would just whip it up and made it seem easy. I i remember some watching her. Do the pleats. My sister and i went to private school. And all skirts were pleated and she would just sit at the machine. No pattern no markings. Just follow the. Please fold aplly all the way around and had whip on the beltway spanned and ham up at it just seems so effortless and that's what sewing was for me. It was it looked effortless. It look utilitarian. It was functional. But i didn't appreciate it as a creative outlet. It was just something we had to do. It was cheaper for my mom to make our uniform so she did so. I appreciate it to some extent. But i didn't embrace it i did. I would whip up a backpack just for the heck of it. She would make my costumes for the productions. I was in a in drama. And i was in a clown through and she made my clown costumes clown true and sorry. I don't know how gonna be able to get past that. You must tell us. Don't know how you thought you would just gonna slide by the word clown troupe. In that wasn't going to say nothing so pleased small digression to tell us what the clown troupe is okay so i went to private school and that is not helping me learn about clowns. I know i did not realize that. Somehow clowning wasn't essential characteristic. But that's okay. I'll let you continue on with the private school and then through very complicated story is so i. One of my one of my classes was drama and his inner drama class and then one of our teachers who my homeroom teacher started a little getting together to do little skits and we do little gets performed the chapel and the assemblies that our school and then she started to do. She took over the drama production of the school and i got excited in seventh grade. I was in joseph on the mazing technicolor dreamcoat. I was in the how i at. My excitement for drama started there and threw out junior high and high school. She created a group call street lights. It was a drama ministry through and we would put on drama sketches our school and go to churches and travel around the schools in the bahamas and then ultimately part of that drama turned into a clown ministry where we would perform for younger kids in schools at parties and some of those parties actually funded trips to cuba and the uk in wales. Yes so we were doing clowning with lucrative was.
Behavior Analyst Creates Resources for Parents and Teachers
"Today's story and expert uses her knowledge to create resources that help parents teachers and professionals improved behavior in children with autism. So i worked on story. I was really impressed by all the things this expert and also her twin sister who helped out a bit did grow her business show. I'm going to tell you about them. Of course but i also realized that a long list of actions can sound overwhelming. First of all welcome to us. We'll school my name is chris. Fellow i'm your host the privilege of making the show for you every single day. I'm thank you so much for being part of it and the day before yesterday. I mentioned that. What i'm trying to do here is get you thinking thinking about ideas as well as help you acquire a mindset the mindset really is critical mindset and taking action those are probably the two most critical things so when i mentioned this list of actions. I was thinking about that. I was like you know variations of this topic or this question. They come up a lot. I hear these questions all the time. Do i have to do social media. do i need to learn about seo. I'm not good on video. Should i just get over it and get on youtube. What do i need to do about advertising and so on and so forth and a lot of those questions are why each week. I'm answering three or four those questions and trying to give you some real specifics. That people actually know what to do and at the same time. I know there's this lingering concern in the background about well. I don't want to be overwhelmed like do i have to do all this stuff so as i said. I'm going to tell you what this person did in the story. Because that's the best way we're gonna learn through stories and examples. But i never want you to think that you have to go out there and try to do everything in fact you're going to be much more successful by figuring out what the right things are just doing those few things anyway. We'll talk about that some more but the story is coming up. Behavior analyst creates online resources for parents and teachers of children with autism. Stay tuned big thanks to our longtime sponsorship station bringing you this episode and so many others completely free if you sell stuff online you know how busy twenty twenty wise. Everyone and their dog was shopping online. Also some cats well get ready for twenty one going to be even bigger and that's why online sellers like you need ship station. No matter where you're selling amazon oetzi. Your own website ship station can make everything just so much easier. Get twenty twenty one off to a great start by visiting ship. Station dot com. Just use our opera code hustle to get a sixty day free trial. That's two months. Free of no hassle stress. Free shipping just gonna shift station dot com. Click the microphone at the top of the homepage and type in the ship station. Dot com enter. Offer code hustle. Ship station make ship happen. Amelia bellefonds found her calling seventeen years ago while she was teaching with head. Start a program that provides early childhood education to low income children and families. She worked with all kinds of kids over the years but one in particular stood out. He was a four year old boy with frequent tantrums and very little verbal communication. Amelia and our fellow teacher wanted to help him so they began researching his behavior and discovered that he might be autistic wanting to learn more. Amelia began studying applied behavior analysis. A scientific approach that can be used to reduce challenging behavior and teach new skills and children with autism. Amelia liked aba strategies because they're easy for non-professionals to learn and can have lasting benefits for the child if they're used consistently not too long after. She started her research. She ended up switching jobs. She wanted to understand more so she decided pursue a master's degree and become a board certified behavior analyst again specializing in working with children with autism. And this is what brings us to the side hustle part of the story. Amelia started a blog called accessible. Aba dot com hoping to share insights to help parents understand more about the field and their child soon. Afterwards around christmas two thousand eighteen. Her twin sister. Diana came for a visit. Diana enjoyed writing so she offered to write some post. The goal of the blog was simply to share information with both sisters working away. They started posting one or two times a week as they built momentum. They increased to two to three times a week. After six months they were posting almost every day looking back. Amelia says she would have started posting daily to the blog right from the beginning. But it's always better to pick up the pace as you go along than lose momentum by slowing down. They started out blogging just for parents but eventually expanded to have a separate log for each of their target audiences parents teachers and professionals altogether these blogs get over forty thousand page views a month they also started offering courses on you to though now they self host courses well sisters celebrated their first sale overtaxed even now more than two years into their business they still celebrate every sale with a text some days. It feels like texting all day long in addition to online courses accessible. Aba also offers three levels of membership per nine dollars a month or ninety five dollars a year members get self paced learning and downloadable content. They can pay a bit more and get all that plus monthly videos and a monthly free product. They can pay a bit more. Still get everything. Plus thirty minute monthly one on one call. Before the pandemic hit the sisters had plans to attend a couple of live events but when everything was cancelled they decided to double their efforts on the website they also put together some of the content they already had and self published a book on amazon called. Aba fundamentals for parents. Finally they're starting to post on youtube as a way to extend their reach ameliorate. Miss that is difficult as the pandemic has been it's also been a catalyst is pushed them to work even harder. They're bringing in around fifteen hundred dollars a month however they've really just started to focus on monetization for most of two thousand twenty. They were focused solely on growing the blog and developing those courses. The pandemic hasn't been the only challenge plus opportunity. They've also had to deal with moving to a new state. Changing jobs illnesses and kits despite the business. Amelia says. they've gained a lot from the experience. There's a feeling of control over the future. they don't get working for someone else. They know that if they want to make more money they have to come up with a better product or offer improve their marketing. Reach a new audience or take some other action one of those things or perhaps all of them is exactly what they plan to do.
Family Trio Makes Marvelous Mask Magnets
"Like so many in mid twenty twenty. Hey eckhart was feeling. The effects of coronavirus lockdown was already accustomed to video calls with his sister and their mom living in three different cities and that was fine but the social isolation from everyone else made things rough of course life itself had changed dramatically among other things everyone interacted with outside his home wore a mask. And it's this mask that uncovered his side hustle story has diligent square and so is his mother and sister but they found most mass. Design's pretty bland and boring. Of course there were the custom design. Ones like those sold on oetzi but those are often very expensive so the trio devised a way to brighten up your average mask. That was simple cost effective and interchangeable between masks. The idea was magnetically backed. Charms stick to a shirt or backpack. They envisioned a range of designs with different colors shapes and logos making them custom personal for the where. They were positive. This idea would work and move quickly springing into action. The first thing they needed was a name and they settled on mask mags. Luckily hank had some technical skills so he took charge of building a website using shop. Advise the platform sourcing magnets on the other hand. Wouldn't be so easy. I had to come up with those designs for that. They sat down and brainstormed. Eventually landing on ten favorites are thinking was the simpler the better. They chose designs like the american flag. A snowflake and wine glass things they thought would have brought appeal once. They had their designs. They needed to get their magnets manufactured to do that. They searched for businesses that made similar items swag for events and companies pins badges. That sort of thing. They had a list of five of those companies. They reached out to get quotes. They look for the right mix of cost quality and timeliness eventually finding all three in one supplier invested two thousand dollars and their products in hand and just two weeks additional five hundred dollars were set aside for packaging and a bit of it for marketing which they intended to start right away but since they weren't experts they weren't sure what to do so they turned to their own network. Told anyone who'd listen about their new business and the sales started to trickle in on top of that. They tried facebook and google ads but while those channels drove traffic they didn't convert many sales to improve the momentum. Hey tried something. He'd heard about social media influencers. His tactic was to contact those with followings in the five to twenty thousand range you thought they probably weren't inundated with offers the way more popular influencers were and could therefore be more receptive to mass. Max turns out he was right for the most part influencers with that size. Following five to twenty thousand were attracted to the idea of getting some free product in exchange for promotion since the cost of it all was very minimal. It was a big win for the mathematics team once again. This all happened very quickly. We started in august twenty twenty by the time. September rolled around. They sold five hundred dollars worth in october. They were presented with a new surprising opportunity. The company sister works for heard about mathematics and ask for the option of a custom order since the team already had the manufacturer and knew the costs involved they agreed. We're able to produce a fully customized mass magnet in a matter of weeks more importantly it opened their mind to the potential of customization. They spread the word in their local community and ended up with custom orders from schools. Salons clubs it all helped the bottom line which continued to grow the customization pivot was incredibly beneficial because it solved another problem which was excess inventory when ordering the magnets. There was no way to know in advance. Which would sell which wouldn't meaning. They have a lot of unpopular designs leftover by adding more customization revenue. They can rely less on preorder designs and guarantee. They aren't racing money which is good since they have no intention of flying half mask so this is an example of a project that you can start quickly like really quickly and in response to a problem you notice and guess what first of all great example. Congratulations to the mathematics team. And guess what. We're all going to be wearing masks for quite a while. Like i think it's pretty clear at this point Fortunately help us. On the way hope is on the way in the form of a vaccine and everything else but at least a lot of parts of the world. We're going to be wearing masks for at least several months. So this has the potential to really ramp up and i also think even though it's smart that they did this pivot of going from the p- redesigned options to the customization for various schools. And such. i think that's smart for them. But i still think there's actually room for somebody to do the redesign ones. So if you're looking for an opportunity maybe think about face masks one form or another. Because as i said i think it's going to continue to be thing
"oetzi" Discussed on SPACE NEWS POD
"So think about what they've done. The last ten years with spacex and they went from literally like rocket that could barely get to orbit to landing almost every single falcon nine tomorrow. They're going to be launching in one of these things. Going to be watching one of these falcon nine with the crew dragon. Top this thing. Giant falcon nine official space. Sounds this is just a display case. It'd just play stand legs. Go down to this. i was talking about. Have all the nerd. Space stuff But yeah they're going to be launching and landing these things tomorrow. Don't follow i fell. Can you stay. There is going to deliver prop you up against the wall. Buddy kaye. go spacex estimated. Yeah so yeah imagine. Ten years. From now what spacex is going to be doing they're going to be making starship to the moon like are they gonna be building starship to twice as big as starship. What did you get the falcon nine model. I got an oetzi. There's a ton of at let me see the might have been spaceship balls but if you would like felker heavy check check this out to this smaller falcon heavy by the way talking. Heavy bo. Hymns opio h oetzi. You can get these things this school so this is like a you know you put on your desk. Put on your nightstand or something. It's like just big enough that it's it's cool but let me show you how starship hola i'll tell you what's what the story was starship balls nazi that's one more than four times than starship thinks to orbital space have right. I think that'd be crazy. If that actually happens some thinking about getting a starship from the same people they have numerous numerous star ships superheavy one four one one forty fourth size model. And that's like it's like up to my much smaller than that when i think. Yeah yeah the one. That i got is five feet tall five feet tall. No not five feet tall. They want this tall. Do.
How can I sell printables without paid ads?
"Crest infinite. Dc metro area. I love listening to your podcasts. Being a part of the side hustle school community. my side. Hustle is created principles on and right. Now i'm crean holiday theme or principles so my question is i'm not sure what's the best way to market my se shop the sides. It's he adds which i don't want to pay for them front. I'm already pinterest and posted on instagram. But i'm not sure what else i can be doing. I wanna know what's the best way to market. This shop. And i know that creating a plan before thanksgiving weekend is key nixon events. Thank you so much listening. And for the question. I love the challenge of a tight deadline now listeners. First of all go and check out yvonne shop it has oetzi dot com slash shop slash mom powered life mom powered life where you can just search for that if you ought to use that site okay. So i mentioned a few the pros and cons to this in the introduction. I don't think a lot of people are gonna get rich on principles just because they are so easy to copy one seller starts to do. Well you know other people are gonna notice. They're going to say well. I wonder if i can do something like that. And then they will and so then. The market of suppliers essentially expands also keeps prices low which among other. Things means that you don't have any profit margin to spend on ads if you you're making twenty dollars per printable. Let's say it would be very easy to say. Well let's been you know ten to fifteen dollars on ads. Because i'm coming out ahead no matter what their but it's really difficult to do that. So prices are low supplies high. But that's what can be done like. Is there anything that can be done. And i think so. So again mom powered life on. I was taking a look at this most advanced products. At least the one she has so far are selling for the low price of two dollars. Two dollars i think is going to be really tough. They have to be low prices. But i think you also need to find a way to sell it the five to ten dollar price point which is also low but five or ten dollars is a lot more than two dollars trying to profit in the long-term on two dollars a sale is going to be quite challenging right. You'd have a lot of sales and you're still not doing that. Well because you have to pay at sea listing fees and there's going to be some degree of customer service people emailing questions and such so if nothing else the five to ten dollar price point is better and i also think this is the kind of thing where it is a numbers game to a certain degree like you want to list a lot of items a lot of items with a lot of different keywords. Because you want to be as visible as possible without spending money on ads. I also think this is key and also may be related to how to increase the price point. You really want to encourage multiple purchases and starting to do this a bit with a couple of bundles that she has. But i think you can do this a lot more like you really don't want somebody to check out of their shopping cards with a two dollar purchase. Maybe they can add that to purchase to their carpet. Then they see oh. I spend five dollars more if i spent seven dollars more. If i spent twelve dollars more. I can all these other things as well so for me. One big goal here would be increasing the average checkout price so that nobody is checking out with a two dollar transaction. They're actually spending more and getting more. So those are a few things that can be done as i said. It's probably not a get rich. Quick plan or get rich at all plan but still it's kind of fun to make a downloadable file and put up for sale and then you kind of go away or you look back a couple of days later and you've had a bunch of sales that that is good. That is empowering might give you the vision to do something different in the future so good luck anybody else. Who's doing principles definitely get those holiday listings up
"oetzi" Discussed on Loving BDSM
"To see that. It's like oh we need to. We need to put that out. For the king's zimmer towns to say you know So thank you to elegantly owned for sponsoring love this caller out. We have done a review. I believe we're going to have a couple items. come through. There will be probably a review of that end giveaway coming. As soon as we have that available we will do the thing But you can watch previous Giveaways done i will not giveaways riviera's words are hard. I will link those in the places So you can watch those. But i i really do like this super lightweight. It actually looks like when you've got me at the end of twenty nineteen but did not arrive till twenty twenty but that's okay that it look similar tone was so heavy and it's this one is much much lighter and it's more comfortable for me to wear and it does lock. There is a key yet so thank you to elegantly. Elegantly owned on oetzi said all one word or use our link in all the places where links exist there. We go okay. Let's get on the topic. The topic is. I don't think it is a Maha complicated topic. But i definitely think that it is worthy of a conversation young. I think that i will describe this. I'm gonna paraphrase everything that went on accidentally giveaway anybody's personal details. I think you can have a gut response to this. But i do still think. It's worthy of an introspective. Look so here's the question pair widely paraphrase lots of nothing completely specific here so essentially this dominant messages and says i want my submissive to wear a collar. Preferrably a collar around the neck mice. Missive says they're kind of willing to but they don't really like how it feels. They're not really happy when they wear it They will if it comes off for any reason they will. They put they put air quotes around the world. They will forget to put it on or put it on them..
How do you avoid hitting growth ceilings?
"So we're going to go into one of our favorite topics. One of the ones that get asked a lot of bad in terms of companies who are in scale up. So not so much startup startup the the challenge isn't where are the opportunities or the challenged isn't on my God like I've run out of room to continue to grow. It's how do I prioritize the best places for me to get scaled to get leveraged? How do I make good decisions? We've talked about on the show before that leadership is really all about how you. Say No to things how you prioritize things and we just released an episode Tuesday Thomas Play who is the VP Growth Cossio manages a team of one hundred and fifty people hopefully people caught that episode another part of leadership we talked that episode. Episodes team design. But so in startup, you're kind not going, hey, where is the opportunities like I'm running out of road? I don't find. I am running into these seasons. You're kind of more prioritizing where spend the small amount of time resources and budget that I have when you move the scale on the things that happens is hugh start to reach plateaus in certain channels and you call them growth sealants you can call them just hidden that kind of point where there's really let rim to continue to scale in that channel, and so one of the first concepts will start with is we've talked about this before we'll go through a couple of concepts and the notes left taken on them so. There's all kinds of starts product channel fit, and so Paul Graham has a great quote. He talks about most startups fail because they fail to understand their users problems. They've just fundamentally the product that their users. May their users may use, but they can certainly live without right. So when you're making choices in terms of the things that are integral to how you do your work or how you live your life, these products is failed to fulfill that goal for those users or failed to fulfill that promise to there's users. Another common reason why companies fail is because they have failed to. Think about their product channel Said and you've heard Scotland. I talk about this a lot on the tail Dr. it's a term coined by Brian by to CEO at reforge reforge one of the best places you can go learn about growth a lot of the people who come on here talk about growth and talk about leadership in growth are actually teachers over on the reforge course. So we're startup cannot become a scale up with at least one channel where they can acquire customers in a scalable and repeatable way. Right you can go through any company that has reached the scale up where past product market fit than they've kind of gone on to become this kind of scale company they figured at least one channel that is able to acquire users leads whatever it may be in a repeatable scale of the way. So if you look at apps like Uber Lift Snapchat, they all started with these kind of low local strategies which were. Not Scalable but could get them some initial growth right if you think about lifted uber these global companies which. Millions of users in lots and lots in drivers have created this whole economy of of drivers and users across the globe. They went to round two local offices to begin with. So they picked her a city and they went around and give free credits at different offices. They would drive up to the office and they will give the staff that office they would give them all free credits to use uber lift and they targeted of course, tech companies. Tech companies tend to be early adopters and can help spread those APPs Evan Evan Williams for snapchat snapchat. Actually, I think recently went above their IPO price for the first time ever kind of benefit from a lot of the noise around Tiktok but snapchat when they launched an Williams, he went to malls and give out flyers that's not very scalable. And that helps them in that startup mode when they're trying to find product market fit. But obviously when they get into the scale up mode, they need to find real real scalable growth in the do that for those apps do that through Virology User Valley where you can spread that within your own network incentivize where. Uber do things like credits. We can give credits to people to get their first ride with the APP for free. PINTEREST and EXC-. Really, these platforms have scaled through for the most part Google I'll give you a little bit of caveat to that but for the most part scaled through google, but Oetzi and pinterest. In the first days of like when they were trying to find product market fit they did local meet up straight. It's kind of funny to think about that him pinterest at sea kind of marketplace Pinterest, the large social network. and. It's funny to think about that. They started up with these local meet UPS Oetzi woodcraft people who kind of sold embark crafts pinterest with. Interior designers pinterest is interesting because you could say that axiom pinterest of. Scale through Google Pinterest, initially scale through facebook. So a lot of their scale Kim through social. They did a really good job of figuring out how to get people to share their boards, kind of way through facebook and facebook chains around with some point and shut that down and Pinterest is quite. An interesting use case because then they they managed to pivot to Google and they did not smart way. Buffer, which is the social media. Publishing up they scaled through guest post in. That was if you read their kind of initial story of how they got some traction product market fit they wrote their founders wrote about one hundred, two, hundred, fifty guests posts. That's how initial traction and then they scaled through Google had a lot of content like a lot of BB companies haven't published her for the industry scour through content plus Seo
A Conversation With Cheryl Contee Of Do Big Things
"Hey, everyone. Welcome to how I built this resilience edition on these episodes were talking with entrepreneurs and other business leaders about how they're meeting today's challenges with new strategies and ideas, and today we're GonNa hear from Cheryl Conte founder and CEO of do big things. Cheryl was part of the how I built this summit both in twenty eighteen and twenty nineteen, her digital agency do big things helps organizations like Google, the N. W., C., p. and Oetzi with creative strategy website, development, campaign content, and much more. Tell us a little bit more about two big things. Tell us about your company. Sure absolutely. So do make things as a digital agency as you mentioned that specializes in working with the world's leading causes, campaigns, candidates, corporations with mission driven initiatives to the narrative and new tack for the new. Era in which we all are living in today where working really hard on the election. But also on the pandemic we've been working on eviction prevention campaigns were likely to start working on. A, campaign targeted at misinformation around vaccines were out. You're really trying hard to help people in a tough time. And sort of give me a sense of how you work with companies like campaigns, of course, and serve creative marketing strategic advice things like that. Sure people come to us for a lot of different reasons right know we are a digital full service agency whether you need strategy you need research online influencers and who to target wear for what whether you WANNA run ads for persuasion or for acquisition were building APPs We build websites, It just depends on you need to do something online to reach someone usually not to sell anything we're not selling things widgets to face cars were helping to promote. Positive ideas that created social change. So I know Sheryl before you launch two big things. You actually created another business attentive dhadly attentively, which was a social marketing software business and one of the first tech startups with the black female founder and then was acquired by Nasdaq company. Can you just kind of walk us through the journey of that business and how was acquired and then how you decided to start do big things? Well, that's a long story of. How I started attentively basically, we saw a gap in the market and I think especially in this time for those people, maybe you have lost your job or your job is changing, you know look at the gaps around you and see if you're able to provide a solution to that problem. That's what we did. We saw in the corporate marketing segment that there were a lot of people using social listening influence or engagement and marketing automation in various. Sophisticated ways online that nonprofits didn't have access to or a lot of different reasons price. The tools weren't really tailored to the way that they talk about their audiences. So that's why we created a ton of lead to meet that need fill that gap and you know we had competition of course, and we were very visible also as an all female team with a black female co-founder easy to get funding. We had to work really hard and I experienced. Real discrimination despite running at the same time another digital agency that had pulled in millions of dollars in revenue. You know we were still seen as risky, which to me seemed very, very strange. Long Story Short we grew over time we became the dominant player in our market and we were an impact startup that then became acquired by an impact corporation laugh bod, which is one of the leading purveyors of nonprofits software right? So it's possible to do good. By doing good and that's what we do here. Do big things and what we did at attentively I know that you've got a blog and you write for different publications a lot about increasing diversity and entrepreneurship. Can you talk a little about some of the ways that you are trying to push this idea out into the world? Absolutely well, when you look at the field right now, they're still this socialization in our country and our world a an entrepreneur looks like Mark Zuckerberg and no disrespect to mark. But you know he's not the only person who's got great ideas entrepreneurs in common every shade, every size, every color, and that's the thing that I think we need to work hard especially now as our economy is rebooting to work on. So I wrote a book Mechanical Bull. How you can achieve startup success. It's the story of my journey, but there's also a lot of friends of mine who are investors who are founders themselves. It's their stories as well of you know, what did it take to get through every part of the startup cycle which is tough. I named it mechanical bowl in part because it's a wild rye have startup no question. Especially, if you're a woman when Women Rides Mechanical Bowl people have a different. Response to that. Then a man, you know when a man rides with mechanical boulder looking at a strength strategy has stamina when a woman is writing a mechanical bowl. You know they're watching Gigli parts right and they're not really on the same amount of effort may be more effort that it takes for a woman that same strength strategy and Stamina. So you know I did it the tough way. Okay. Like being in the tech world as a black woman not easy at all absolutely dancing backwards in heels you wrote an article in the Harvard Business Review's called advice on launching a tech startup when you're not a white man and it's a really terrific article. One of the things you talked about was that when founders of color are pitching, the sees their pitching ideas that may help their communities out but may not solve problems or impact the lives of the rich. White men who they're pitching. So what advice do you have for up and coming founders and founders of color to kind of demonstrate that they're big ideas are worth it are worth backing even if the potential funders you might not be directly impacted by that product or service. I do hope that people check out that article as we worked really closely with Harvard. Business Review on it, and it has a lot of practical tips in that I. Think people from US right now. But at least what worked for me was data data, data data, right and showing look you might not get this totally a problem that I'm solving for you wealthy white male investor. But there's a lot of people for whom this is an issue and here's how much money we can make. We can do a lot of good some investors really care about that especially right now but also you know this is a pathway. To making a lot of money in creating a successful business that builds
Is Etsy Stock a Buy?
"So. For dozens of listeners, let me just say up front. We are recording this early because I'm taking Tuesday's a personal day. So hopefully, the market is not doing Tuesday morning what it did late in the day, Sunday. And with so many companies reporting this week we thought we would do a a more detailed preview on three companies that are reporting later this week, and let's start with Oetzi. He's going to report after the bell on Wednesday. It's their third quarter report. This is a stock that was in the low thirties in March it's now around one hundred, forty dollars a share. What should folks be watching when it comes to? Yeah. You know it's really funny. I didn't realize that he had been on quite such tear. I guess just had really been paying that close attention to my portfolio and then one day open it up and I saw hey, wow, that's a nice little surprise. That's the best kind of surprise you guys have been doing. Okay. So I will say like first and foremost the dip when it comes to earning season in tweeted this out earlier and I think it's just something that I always want to remind myself. Because we get very hung up in the expectations game in for me. It's always. More beneficial to pay attention to to management and management hitting the marks that they said, not what the streets expecting right I mean management's should in theory the business better than anyone. So I think they're going to provide a little bit more of a realistic outlook and I think it's going to be a little bit more line with the way we invest. And so typically I go through for the companies that do sit guidance and offer guidance I I, look for the things that they say so. Evoke back to just a quarter ago. I mean the language in the call was. Was One of optimism yet caution, and they were really taking things one quarter time. So they did offer you know estimates for four some of the metrics that matter this quarter that gross merchandise sales, which is the the amount of money that's going through that network in the range of two point two to two point five billion that would be anywhere from eighty two to one hundred, percent one, hundred, ten percent up from from the same year ago looking for revenue of three, hundred, sixty, six, million to four, hundred, twenty, six, million would represent a range of growth between eighty five percent in one hundred and fifteen percent. and. So those are the things you know I look at first and foremost similar to just the sheer numbers. Now I think with that see another metric that really matters I mean this is this the Nice thing about the network it's a two sided network with buyers and sellers and they benefit from both. But if you look back. From. Just, Corrigo I mean they reported three point one, four, million active sellers sixty point three, million active. Now that represented growth from two point, eight, million and forty, seven, point seven, million respectively from the previous quarter. So you can see as the corridors go along. This is a business that continues to really benefit from the move towards ECOMMERCE right? I mean e commerce, it's not just an Amazon world anymore in in certainly been proving itself to be not only a great place for people to buy things but a great place for people to sell things and I've been really impressed with. The metrics the past couple of quarters in what they're selling in masks I mean it is just amazing. This is like the place to get a mask and all sorts of different kinds and like you know. All. Sorts of different types of our work involved with these just really interesting to see. This has been such a such a place. For people to go out there in really really sell something that clearly everybody needs in some capacity right now. But Yeah I think that those are the first things that I pay attention to when it to and. Just kind of get an idea of how they see this holiday season the shaping up as
How constant surveillance puts protesters at risk
"As black lives matter protests continue around the country police are using facial recognition and all kinds of other technology to arrest protesters and organizers, and while in some cases, the people arrested did commit crimes. After the fact, arrests can have a chilling effect on free speech and lead to cases of mistaken identity. They also show us just how much surveillance is part of our lives. Simone Brown is a professor at Ut Austin. She's also author of the book dark matters on the surveillance of blackness. She told me about how police identified and arrested a protester and Philadelphia there was a tattoo on her arm and she was wearing a t shirt. That was you know quite. Said Keep, the immigrants deport the racist and so the police used the images of her. They went to find out you know where did she get this shirt made and they found her comment that she made on Oetzi they looked at her instagram they looked at her linked in profiles and they were able to match her this image to identify her and she was eventually charged. So all this is to say that there's still just kind of trails of data actually that we leave about ourselves that is being used to form a case to what extent to your knowledge is some of this technology being used to find arrest protesters and even protest organizers. Chilling effect that organizers but also the ACLU became quite aware and worked to challenge was around twenty, fifteen, twenty sixteen or so this company Gio Fia, which is really a company that's kind of social media analysis company that was working on hand in hand with various policing agencies to monitor key words, black lives, matter protests, Jihad all of these things were then tagged and flag to. then. In some cases visit, you'd have a policing agency, visit a potential protester, and of course, if you go onto Gio phidias website now there's like nothing really just contact information, but we know if something is out there if gop has gone, another company will pop up and you know fill in that gap when you layer on all of this technology that you described, it sounds like. It could be relatively accurate and I could see police departments falling into the idea that you know that although there have been concerns facial recognition is now is accurate once you add. In social media like this should work. Great. What is the push back to that and so the idea of something you know working great. If just one person is wrongly. Identified, say, for example with facial recognition technology, then it's not working at all these technologies rely on this idea that they are perfect correct but they really they really aren't and so people are asking for a pause because these technologies are not outside of this system in which we live in where you know black people are criminalized right how do you feel like this? The longterm implications of this surveillance might play out will people be less willing to take the risk of exercising their right to protest? I don't think so I think in terms that people you know we're in the middle of a pandemic and yet people are still you know risking a lot to go out and protest and demand something better I think one case and I'll give you an example that I think is important is in terms of DNA collection, and so a lot of people want to their armchair genealogists are also want to find family or some type of connection and they use a company like say twenty three and me or ancestry dot com or jet match, and that same company Jed match was then recently purchased i. Think just last year by a company that has close ties to you know a policing agency and this company is not just about finding long lost relatives, but they save their primarily for forensic analysis. So the question of whether it's sea or whether it's ancestry dot com it's like we have to really think about what happens to that data. Well, it's interesting. It's it feels like it's a thing that that privacy researchers have warned about for a long time that there is essentially a big web of surveillance and were leaving tracks all the time and that it isn't always obvious what the harm might be. Until something like this happens exactly. But you know they're also tech one of the places that I looked to see you know what's what's the future perhaps for the future that's already here is looking at airport security and there have been a lot of push in terms of AI enabled technologies to. Assess risk to assess threat and one of the things that you know a few companies are starting to develop now is emotion recognition, and so that might be that a traveler present themselves at an airport speak to an Avatar one company. Avatar actually stands for Automated Virtual Agent for truth assessments and this Avatar will then ask them a series of questions and then measurements are then taken. By the changes in their voice by. Heat or sweats or any type of what what might be termed a micro expression. Of guilt like your heart rate, increasing those types of things, and then assign a certain threat category to see if that person might be a threat to airport security, and so I don't necessarily know if these types of technologies are being used to monitor protests, activists and other moments of rebellion, but it is something to look out for. That pause was yeah that's. Terrifying. IS THEIR EAR recognition? Is that a thing? Yes. And so there's there's recognition of everything and it's almost like throwing something to the wall and seeing. What hits but the air's been it's a relatively stable part of the body. And that has been known since Al Proteon, which is said to be the father of forensic. Sciences. was using that in the eighteen hundreds as a stable way of recognizing or. Identifying the human body to catalog them, and so there are researchers that are working on every part in piece of the body that you could think imaginable as a way to try and. Shore. Up, this idea. which is just an idea that the human body is stable that the human can be categorized and identified, and we know that's Bodies don't work that way but you know the science does. Your book is called dark matters on the surveillance of blackness. We've been talking about this in the context context of protest. Why is this surveillance of particular concern to Black Americans? It's a particular concern because it's has been the state you know I say surveillance is the facts of anti blackness not only in the US but globally, and so it's been a concern here in the US for centuries we thinking about slave patrols, plantation control, all of these technologies that were. Put in place. To deem black people as. Outside of the right to have rights, but it's also why I think it's important to study the history of surveillance within transatlantic slavery within Plantation Slavery because it also offers US moments of resistance and moments of rebellion and escape to something different something that looks like freedom. Simone. Brown is a professor at Ut Austin and author of the Book Dark Matters.
Remote Learning is Testing Parents. Can Family Benefits Firms Help?
"From wondering I'm David Brown and this is business words daily on this Thursday. September. Third Back to school has a whole new meaning this year and it's an understatement to say it's not a good one as schools reopened partially or fully online parents are understandably worried about their kids educations, and in many cases their help the new situation also reveals the extent to which employers have relied on public education to ensure parents can. Work with school buildings closed. It's become a frustrating often impossible three ring circus for parents who need to supervise their kids, online classes and meet their own work deadlines. In April family benefits company CLEO surveyed two, hundred, fifty of its members, all working parents of young children. The response is startled Cleo CEO Sarah Jane Sogeti she told Fast Company it was even more sobering than we had thought one in five were considering leaving the. Workforce due to the impossibility of working and parenting simultaneously with little or no help as the company noted in a press release working parents and their children are not all right. The potential brain drain of twenty percent of working parents mostly mothers quitting their jobs is a huge problem for employers and that's inspiring some to help fill the dramatic COVID nineteen gap in support for working parents. For example, Cleo launched the invest in parents. Pledge, which brings signatories, large companies like salesforce zoom and Oetzi together to dream up better ways to support stressed employees Sogeti told fast company that most companies were already adding some benefits like offering flexible hours in extending remote work until schools reopened properly, it's a patchwork with most companies coming up with their own offense, scattershot offerings and policies, and it's generally not easy for large companies to manage broad menus of benefits on their own. Here's where the pandemic is spurring entrepreneurial thinking cleo unrivaled rival benefits company fringe among others are creating family benefits in the same way the traditional firms offer for instance, mental health assistance, and adoption subsidies. Personalized Menus of benefits are particularly pertinent
How do I market to my personal network?
"Hi Chris. This is Angie Cheung from Los Angeles California I've been listening to the show for about a year. Now it's really helped catalyze the launch of my recent stem coloring book for kids regarding Cell Biology. My question is regarding how to get over feeling someone like a woman or a salesman to your personal network. To be more specific. I. Love My Day job as a by medical engineering professor and I would never give it up having said that I wanted to channel extra entrepreneurial energy. Along the way to completing the coloring book, I knew the best way to start would be to advertise existing network of scientists as other moms. However, I didn't WanNa feel to sales and hence awkward to people that out regularly run into. When the coloring book was right around finished Cova nineteen became a pandemic. And so I launched a coloring book. On Amazon an F. C. thinking, he can be a great homeschooling resource for parents during this time and with all proceeds donated to the CDC both of which were great goose for me to pull the trigger in goal I as the attention was not focused on my own personal gain. I feel like others could struggle with this internal conflict as well and I was wondering if you had any insight and recommendations on how to introduce your side hustle to your current network. Thanks love your show, and hope you're seeing Steve By. When she thank you so much for sharing. Thank you for calling in. Congratulations on launching your project, a stem coloring book for kids about cell. Biology. This is so cool I went to take a look listeners if you wanna see it checkout coloring book, just go search for her shop a little science on Oetzi. So if you're on dot com search for her shop a little science, the title of the coloring book itself is a little cell biology which by the way side note great way to. Set yourself up for a series, right? Because the brand is a little science and then you've got the first coloring book a Little Cell Biology. I'm not a scientist but I would imagine there are some further topics she could explore in future books. Okay. And then one more side note she mentioned when she mentioned that her all proceeds are to the CDC. During this time so actually alluded to that kind of obvious some of our concern about feeling sales like it's easier to promote something that you've made if the proceeds going to charity. But I think it's helpful for this conversation to not assume that you're getting your profits to charity because ultimately it's great that she's doing that but. I want to be able to make a profit. So assuming you have made something that you're selling for a profit. I think it's best for your friends and family to be more of a support network than a lead generation tool like your friends and family are not necessarily going to be your client base. But there is a lot that they can still do to help some of them may choose to buy from you just they want to help. I send my a free copy of my book, of course when it comes out but then she goes and buys more herself, which is amazing. Thank you. Mom I'm that's different than asking them to buy it. I'm not sending mom emails, Sake, will you buy my book? You know but what you want their help with whether it's your mom or somebody else in your support network is in becoming an ambassador if you have a lot of people in your network. Does who actually kind of do meet the target market for this project well, they probably do as well. and. So you're looking for a network effect here. You might even proactively offer to send them a free copy you know either for their kids their parent or for nieces and nephews for somebody else that they know. So often your friends and family will be very active in promoting you in a way that you might not want to do because you're concerned about being sales which I understand. But. If it's your friend, you know just think about it from the other perspective. Imagine that that your friend, your scientists and your friend has has created this coloring book and you look at it and you're like, wow, this is really cool. You know of course I'm going to help I'm post about it. I'm going to tell other people about it and I'm not really selling anything because I'm just talking about my friend. Okay. So again, I, think you're looking for a network effect from your network, not necessarily trying to sell to your network especially for a low priced product like a coloring book I do. The same with my books, like I have a lot of author friends and when they have a book coming out they, they will often send me an advance copy and they're not really asking me to go and buy more copies even though sometimes I do just because I want to support them they're asking for my help you know if it's a good fit to introduce this book to readers, and of course, I do the same thing when I have about coming out. So I think that's what you're looking for in terms of that network of friends and family the network and the fact of becoming an ambassador.
"oetzi" Discussed on Detour To Neverland
"A lot of times I think you hear this discussion and we do not have a shop obviously, I don't know if we'll ever be able to our shop. We're just not disciplined enough to to get. where creative enough. There's a lot of boxes we don't take. But. A lot of the Times you'll hear the discussion will I wanNA use because I don't want to have to rely on? Social, media. But you've taken a person that I am going to rely on social media that I'm going to lean heavily into that and build those relationships and and use it to the best of our to the best of your ability. I think that is a very strong approach. I think that's a very a sustainable approach as well because you're not at the mercy of fees or you're not at the mercy of how many promoted listings that you want to pay for on Oetzi, you're in control of it really from start to finish of that. Customer and. Shop relationship yeah and that's that's something that I don't I don't know if a lot of people really think about that when they're starting a shop. There are people who started shop and it happens to be this awesome idea and it catches on and immediately viral and they've got thousands of sales in a couple of months. And that's really rare my shop is. You know I would say it's existed for three years. It's really focus on ears probably for about two and a half years to a two and a half years. And so. And there's a direct correlation between how much ever I put in. and. How well the shop does. And And I value it so much because I can see that direct return versus. If I were kind of buried in another platform relying on only someone randomly coming across my listing while they don't have a connection to me, they don't understand why I'm doing what I'm doing or why it's special or different or unique. And and there's not that that strong buy in from you know they can't see I'm fully invested. So you know, why should they buy something for me?.
How to Use Crystals & EOs Together
"I'm here with Haley Crowley who's the founder of whimsy and wellness? Haley. Believes in making wellness, simple, lighthearted and fun four years ago. She began making these really beautiful essential oil labels as a way to distract yourself from wondering when she would get pregnant again, armed with a silhouette cameo machine and a roll of vinyl. Haley sold the first whimsey and wellness products out of a tiny oetzi shop since. then. She's grown into a full family business with three kiddos running circles around her desk. Haley, on a mission to help people use crystals and essential oils in their every day life and make it fun in the process. Haley. Welcome to the show or so glad you're here. Thank you so much for having me I. Love Envisioning Your Kids just certainly on your on your desk because I have to myself. Just today we were packing up, you know mailers, sit out and just chilling out, help me stuff envelopes and it's fun to have a family business and it's also very chaotic. So I imagine you use some oils now and then to keep it calm. Yeah that's exactly right I. mean they're helping with like air quotes helping it really. Twenty Times longer but it's good they feel so important. Yes. Well. You said that you started making your beautiful pretty labels to distract yourself from wondering when you wouldn't get pregnant again is that part of your story tell me more about that yeah. So I started using oils actually as a way to like sent Christmas gifts like the that I was making I wanted to find a natural way to sent them, and so that's what started. Me With oils and then fast forward a couple of years. It was after our second miscarriage and I was like, I need something to do. I was in between jobs at the time and so I was like I'm GonNa. Just start this little at seaside thing to give me something to do and maybe bring a little bit of income like on the side for our family. And after a couple of months because we were one of the first essential accessory shops, it just took off and it just kept growing and growing and I kept working and it kept growing was that that was in two, thousand sixteen. So. Been Four Years Yeah and my husband now works fulltime with me and it's just getting more than I ever imagined. That's awesome. Well, this is not the topic of our interview today I want to get to crystals and oils soon, but I couldn't help it just pick up on the fact that you were using your side hustle a little bit as a therapy. You know let me need to distract myself I need to do something I just relate to that so much when I became a mom I really struggled with postpartum depression and doesn't that transition into parenthood was like a huge shock for me and along can of worms and long story we won't. Get into. But when I started, it was partly the reason besides from just sheer financial need that I started my business and it made me feel so much better. It made me feel like I'm pouring myself into something. It's mine. It's an outlet gifts. Me Gets me talking to other people it just really saved me away. So just related to that that aspect for she absolutely, and just what you said, I talk about that too like I felt like Lynsey wellness gave me purpose kind of like what you said like it gives me purpose and at the time I didn't think I was GONNA. Feel that until you know I, had a baby or babies but. With us it's crazy. It's almost the opposite, but it says such similar feelings. It's really interesting. It's funny. How per I? Mean we I think we are capable of having multiple purposes in one lifetime and even. More than one at the same time and sometimes that's what I need. I need more than one thing happening or I go crazy. So. Yes. Well, how did you start using crystals and essential oils together? Yes. So after I had seen wellness, we started with bottles and labels and. I was looking at product. I don't know what I was looking at but somehow I stumbled across these premade perfume blends and I saw on them. They had the roller top instead of it being like glass or stainless steel. It was made out of a gemstone a crystal and I was like, that's so cool like I want that for my customers who I know don't want to buy the perfume, they put their own oils in it. So I searched and searched and searched for so long five or six months to find a supplier. For these to offer them and it was so hard to find one without a little hole in it because all the stones at that size were spacey right and so I finally found a supplier and was hand making those on my couch watching TV at nighttime and everybody loved them. So I went to Tucson is the world's largest gem and mineral show that they hold once a year. I went there in search of a supplier that could make these for me because I couldn't do it myself anymore. And I didn't find that. But instead, I saw these giant piles of tiny crystals. And I was like those would fit inside of a roller bottle right and I had seen other people do that again in their own blends house like I wonder if people would like that as an option to and so I had no idea if people were actually going to like it but I was like well, I have to get something while I'm here I came all the way here. So I bought them and carried them in my carry on backpack and got stopped at security. But I think they're used to it because the gem show, but it was just so funny I'm like anyway. When? Oil Convention you know all TSA agents are like Oh yeah. There must be another oil convention that's. Smelt. Exactly yeah. They're used to it with the crystal show and so anyway fast forward to now everybody really loved that and just along the way I started of course learning more and more about crystals and just kind of doing my own research I feel like when I started this, there wasn't a ton of research like information out there about using oils and crystals together. So I felt like I just kind of research from a Bunch of different places in kind of put together my own I own research, my
5 Ways to Spice Up Your Pix Life
"Much has been written about the evils of your Acquisition Syndrome often referred to as gas. And the US. It is a real thing for many photographers. But my personal view of this election is isolated more to spending big bucks on cameras and lenses. What about those smaller purchases that bring us true joy and energize our enthusiasm for photography. I'll make my anti gas case on today's tedious podcast I. Hope You enjoy the show. I don't know if you've ever done this but I'm going to admit you right now. That I have okay. Now fortunately is just you and me so you know no one else will. No I've never I've never admitted this anywhere else before. And this is the truth I'm telling you the truth right now. So but just from my mouth to your ears right now have you ever Set. A new camera or an accessory for it. On. The table in front of you while you worked watch TV listen to music you know just. said it there It wasn't in use. There was no particular reason to do this. Other than you just wanted to look at it and admire it's beauty. I've done that. Honestly, I. I have done that more than once. To cases that come to mind right now, the first one is the Olympus pen. F. In its handsome leather half case Oh. My Gosh. What a beauty So pretty. The other one is the Fujifilm x one hundred V with its aluminum grip? Yeah. That's pretty two different cameras you know the my pen F is a silver Penev. Got Some really beautiful silver lenses and I get this brown leather half case with a matching rhys strap. Really Nice and then my ex one hundred V is the all black model which I really liked for the Fuji Film. And it has this aircraft aluminum grip really really pretty. Really Nice. And when I look at these things sitting on the table in front of me. While I'm watching TV, while I'm listening to music while I'm browsing the web doing whatever the heck. I do at ten o'clock at night. It makes me WANNA go out and take pictures you know I go i. Can't wait to get that camera my hands and go do something. And that's the idea that's the idea and especially right now that's the idea. To be excited to have enthusiasm to you know want to go do something that you actually can do pick up your camera and go take pictures when we're a bit stale feeling that stale how can we spark this kind of joy? Without digging our credit cards for a fifteen hundred dollar charge in my trick as you've already figured out has been through new accessories and techniques, and you may be surprised to know that I have five of these. To share with you this week. Okay. So let's let's get started on these little things. This is my anti-gas list. Okay. Because they don't qualify they don't call not one of these qualify. For Gear Acquisition Syndrome and you can argue that with me but I'm not going to yield on this on already. Here we got and I'm GonNa fool with you on the first one the first one's. GonNa. Mess with you right out of the shoot. The first one is a new Lens. Coin what you just said, right a new lens but a vintage one. Yes. So it's only new to you is been around for a long time. Yes. You could spend twelve hundred dollars on a new state of the art optic no problem. You can spend more than that if you wanted. But scoring of vintage beauty for one hundred dollars or less. Can Be just as satisfying in evokes a far less guilt. In the images that this glass producers can truly inspiring because it seems like each lens that you find on Ebay or craigslist or Oetzi or your local camera shop each vintage lens that you find has a different feel to it and. Go. Wow. This is really Kinda neat and sometimes in the world of digital optics everything sort of produces the same super magnificent results right which is great. Until you know a thousand frame of the same super magnificent result and he got I really would like to see something different. A new vintage lens can do that. And since most of US shoot murless or have a meritless camera, they adapt these lenses adapt. So well, meritless cameras. It's not even funny. You can get an adapter for like fifteen bucks at works. Great. You have this manual Focus Lens you take some pictures with it. You're going. Wow, this is really interesting. This looks different. It's different operating is different looking through the electronic viewfinder with it's just different the way around and it can be very motivating very inspiring. It can push you to photograph things that you might bypass otherwise just because turn out interesting with this particular Lens.
"oetzi" Discussed on Paging The Simpsons
"Was different. What was that? It was like a little quieter. I. Didn't know if you're doing enough for me or what? I WANNA. Show in the headphones 'cause you're like valium to shade that you know what people. So. For the past like week and a half have been dealing with a mild concussion. So. Yeah headaches and all that have been escalated. That's why. So bear. Hello, what. I'm Chanel Cole Subpoena Simpson's I'm joined by my lovely wife. And Man, it's been a been interesting week and a wide range of topics to to address today. Man. Before we get into this guys. You know we. We're GONNA plug this I'm sorry. For existing stuff I, mean, I've by support, Shariat like. Purchase. Favorite, the store on. Let's see. Yeah. Like A. For a little bit of things you can do to support a small business or so important, and that's across the board. I think people forget that people think that like they have to buy from you to be supporting you and it's like now. Sheriff I like facebook or your instagram or whatever, and and favorite our store in it's and things like that. So that's it. So. It gets the voice making Otis out there. So we've been we created. Our own separate I guess entity. that we're working on here, which is our Oetzi shop will produce t shirts mugs. Just started doing customer custom pills more soulful like you Mr. Mrs, for when you like newly married or anniversary gift. Pins. Just, a variety of things, and we hope to continue to like branch out We're currently looking at like you know come Halloween doing limited. You know limited time like clothing. Like different types of shirts and designs and creating that and putting out for Halloween and Kinda, just sticking with always creating new content, putting it out there. So it's something out at least freight on. And whenever you pop up on that seizures to check out what's on there. Now. Yeah. Do you like to see for Halloween. Tell us. Email us. Tom Whatever I gotta at shop if you haven't seen it the Lincoln's dangling description. And, yeah. That's scurrilous apparel I. Feel like. We're not good at saying the brand at the beginning. It's called good feeling apparel. So if you search that Annette hopefully we come up by now, but I always tell people to go to oetzi dot com slash shop, slash good feeling apparel, and there we are sugar. So we got a lot of stuff and of course. Coming. Just another one of the ventures. Along with the podcast, and now this, it's just. More exciting things take on and venture through. You know what? To this pandemic, you can take the woman out of the business, but you can't take the business out of the woman. So that's what I say. So. My business has been different ever since the pandemic started. Step. I got a fire lit under me. So on my bed. On my nerves ahead. Oh, that was you. I should've known So with that being said, we're GONNA ride into this and of course, we got hit on the hard hitting news that is happening, which is take talk. Turkey. So as we all know this by now, trump has said that he was gonNA, Ban. TIKTOK by Saturday, Saturday's coming on as happening that. His happened to take tock hopefully. So goes up on Tuesday nothing will happen talk I just posted another tick tock on our good feeling apparel. On. Their also Yeah I kind of assumed nothing would happen, right? I. Literally went in Okay Guys. So Friday morning we have a little recording session of tectonics for both our new good feeling apparel account, and then I also did some more for my l. a. page makeup account. And then that announcement came out like Friday night and I was like, are you kidding me? So what? I, did was Saturday morning I've screen recorded all the drafts that I had because I had like edited them like they're basically ready to post. But I don't like to post them all at once because I like to have like spread out content and so I literally screener court at all of them because in case that it just went away, I still wanted the content that I put together. So I can post it somewhere instagram pinterest whatever so. I did all that and I guess now it's not happening, but you know. I happen. Yeah. The thing is we don't really know kind of. Conversation that Microsoft's and Tiktok the US part of we're having that's on hold because of trump. So they don't know how they wanNA proceed with that because he's like he has an opposition even if they were to. Join with the US company. Especially one as credible as Microsoft even though Microsoft has a history of kind of be like Google and like they'll start something and you know kill it some time off if it's not successful. But. Yes. Let's that's interesting my. Thought was and I'm not sure who agrees with this on this I. Agree with this this just a thought is the reason why trump wants take time gone as one. A lot of people. which are like the teens and young adults. There on TIC TAC. and. They don't rockwood trump like that. So something that he can't control he kip ads on all that stuff. He wants to get rid of because it's not helping him. It's not putting him in good light like this Macau, I follow was guy literally just up as trump like just makes one of them in like. Yeah. So I. I get it..
Pasture-Raised Egg Producer Vital Farms To Take a Crack at Wall Street
"From wonder I'm David Brown and this business worse daily on this Thursday. July sixteenth. Now. Here's a question I bet you've never thought about are happy. Chickens wealthier than unhappy ones or to put it another way. Our Hens with freedom to roam likely to produce greater profits than chickens stuck in cages. One Company says yes, vital farms, one of the country's largest producers of pasture-raised eggs. His filed plans to go public. The stock market is hardly bubbling over with egg producers, which is one reason why vital farms pending IPO stands out also curious what the IPO says about consumers growing interest in purchasing products, especially food from environmentally and socially responsible businesses. Vital Farms is a certified B. Corp that means it's passed rigorous tests of its social environmental and human rights practices, according to Be Labs, the nonprofit that awards B. Corp Certification only about twenty five hundred companies have achieved be court status most are small, and privately held the largest publicly traded be. Corp To date is yogurt maker Danone North America other large, publicly held be corpse, include crafting platform Oetzi and Brazilian beauty products. Business called Notre compared to the multibillion dollar Dan. Own vital farms is tiny. By the husband and wife team of Matt O'hare Catherine Stewart on twenty seven acres in two thousand seven today, vital farm sells eggs to whole foods, sprouts, kroger, and target, or with the last five years, the desire for cage free inhumanely raised eggs, has as evidenced by
"oetzi" Discussed on Side Hustle School
"Hi Chris. This is Sarah from Florida. And I've been listening to your show for a while. Only had an idea I'm passionate about my personal experiences. Thinking about starting a side hustle and the GIG box market appeal to mount oftentimes people forget that not only the a baby born with a Momma's born to, and she could also use some TLC. My question as I began my research process is. Do you think it's wise? decided new venture on a platform such as exceed the captive audience, or do you think it makes more sense to build your own website and work to draft traffic through social media? ADS etc.. Or is it perhaps both thanks in Florida hearing your answers of they build up my idea. Hey, Sarah what's up. Thank you so much for listening and I think this is a great idea. We had a story recently about someone doing something kind of like this episode nine fifteen. The MOM box subscription offers postpartum recovery products. And just as a reminder, in case, anybody new when I say somebody's been doing this before. That doesn't mean, don't do it. It often means there's a market for this. There are people willing to pay for it, so it's great that there's one service out. They're gonNA provide something that is a little bit different, or at least a different customers and so on. So as to which path is best here in terms of the Oetzi versus website thing, it's kind of a yes and. So I think you said something like. Should it be both I I? Do think it could be both. I think experimenting on is worth it. It's very low cost. You might learn something. You'll probably improve your skill. In terms of copyrighting, maybe in terms of images, maybe pricing whatever it is, you'll learn something, but I also think in the long run. You definitely want your website and that's because in the long run. You don't WanNa. Be Dependent on. Any other platform now I don't necessarily believe that means that you should focus on media ads however. At least not at first a Lotta people lose money doing not. I've had a bunch of questions recently about this. So if you probably hear this some other questions. As well going forward. The time to spend money on advertising is when you want to amplify A. Product or just get more reach for something that's already working like when your conversion rate is high, it's not usually a great way to introduce a new product and then sell that product, and then grow your initial following all at once. Those are just too many goals to accomplish unless you have an unlimited budget, and even they're going to end up wasting a lot of that money, so not necessarily social media ads, but I do think it'd be good to experiment on. And as well built out your own website
"oetzi" Discussed on Marketing Management and Money
"It focuses on making the sale but the amount of work that goes into these custom pieces and you know basically commodities ing it through the Internet makes it so that the producers they just struggle. You artists struggle to make sense. Yeah and that's points directly to another episode. We did on the marketing triangle. Where if you're trying to produce a quality product at like high high quality and you're trying to do it at a dirt cheap price because that's what the market demands and you're trying to differentiate by being online and doing all that it you're betting the farm and you're GONNA lose you can't sustain it just like your your friend that the individual that you worked with the author you know it. It doesn't make sense and you've got to realize that. Yeah it's it's just really now. Are we saying that e commerce is bad? Yeah I knew that was yeah you you were quick on quick another like whoa backup. Backup right now. We're not saying that ECOMMERCE has bad. There's nothing wrong with ECOMMERCE. It's just really expensive to get into. It's hard to make the margins that you need to make to be successful as a small business here. I've never seen anyone that is just killing it on margins in these platforms. They're usually tight margins. Which means you have to have volume in order to make it. Make sense is tricky. And that's yeah that's really tricky. That's why I was just GonNa say it's really hard to get that right out of the gate. You know what I mean. Even so you see these startups poor entrepreneurs go on live. Tv supposedly to pitch their product. And it's like even even with that not all those make it. You know what I mean with that level of publicity and and mentorship and guidance and resources availability to Other markets and things like that they still struggle. And you know they're a litany of inherent problems with trying to produce that level. Just get it out there. Yeah it's it's tough small business really. So what are we going to be able to do? What can we offer our? You know our listeners and there are there are some some really smart strategies that I feel are smart that I'd like to put out there so if you're listening rather than just you know thinking okay well this you know but there's some things that you can do in one of the things that you can do is you can embrace the side-hustle your favorite. But I didn't see that one coming. I don't have a success for it. Apparently but you can embrace the fact and people are more people are working some sort of side. Gig Entrepreneur Option now than ever before. And that's what I think. The Internet has really allowed us to do. It's allowed us to be maybe noncommittal to entrepreneurship to dabble in it. A little bit and and be successful and the Nice thing about that is you. Don't have to give up your lively hood and risk it all to try living your dream. You can live your dream on the weekends you know and and make something happen so I don't have anything against selling on Oetzi but if you're trying to do it to replace your livelihood. The percentage of success is so ridiculously low that that is just a horrible horrible gamble. That actually brings me to point. Number two on the strategies is don't give up a good thing unless you have a sure thing if you've got a good thing going on people they you know what I was doing business consulting fulltime. I couldn't count how many people would come in. And you know the reason for wanting to start a business is because they were sick of where they worked. Yeah that that's actually not a great reason. Right because entrepreneurship. You talk with people who own their own business and they're sick of all their customers. They're sick of all their suppliers. They're sick of the competition. You know it's like it's trading some problems for other problems. The grass isn't necessarily greener. Now if you're passionate about what you do if you WANNA make a difference. Those are much better reasons to to jump into entrepreneurship. So you know I I just look at it. I'm like don't don't give up a good thing in hopes of something better. Yeah I if you're going to make that leap make sure that you've got something secure to to leap into otherwise you don't just keep doing on the side. There's nothing wrong with absolutely nothing wrong with that. Yeah absolutely and I was. GonNa say to kind of comment on your first point. That is more difficult. I feel like to again for a litany of reasons is more difficult to Make something make a small business or make. Entrepreneurship happened in today's age..
"oetzi" Discussed on The Shelia Diaries
"Contrary to some extent like saying things a perfect but right now they really need wars going on you know. There isn't mass. Starvation like like people forget. There was a depression at one time. There was slavery at one time and although things aren't perfect now and we're working toward making things better all the time time there's still something to get up every day and being grateful and thankful for and that is the head space. Ace I need to be in in order to be able to function. I just can't be in his head space all the time where all I've receive throughout the day is just traumatic experience and the event an information over and over and over over a year and I realized that I have put myself in that position. I also realized that I can remove myself from that position. Shen which is exactly what I'm going to do so now that I've talked about what number three is and you know what's what's going on with it. You know part of my reflection with that okay. So I- knowledge that I'm in a space. That's causing me some psychological trauma in damage and I recognize that I need to remove myself from some of these situations nations and I plan on doing that and for people who have been around me. I'd say the last six to nine months. They have actually heard me say that. Ah I said to several people you know what I need to back away from a few things or you know what I need to actually get out of this environment or you know what I'm looking to take on some working awesome projects out side of this particular area that I live in because I just need to so badly so so yeah so that is the plan that is this. The those are the steps that I'm going to take Yeah I'm GonNa look at you know changing things up a bit as we head into the summer. I was literally just in a store getting me something drink that was at drink. Just hadn't I think I'll take another SIP right about here. It's really good. It's a monster during its Monster Energy Ultra is going to be gone a little bit because I was thirsty and yeah I didn't need the caffeine inasmuch as I just needed a drink but Yeah I need to change things up and so I had been saying to some people already. I needed to step away and I need to focus on doing things differently in I need to be okay. With what those those things are and the next sort of question that follows with that is okay. So you've identified that you've decided you're going to do that now. Hi How are you GonNa do it will. Yeah I've got some challenges in terms of how to do it and what I WANNA do part of it is wrapped up in fear. You know when you you say you WanNa start something new or do something different or do something that you may not feel comfortable with or maybe challenge to carry out. There's some fear there. You're the fear of failure. Fear of what other people will think Let me talk about that second one. I the fear of what other people will think so as talk about backing away. I think you know the interesting thing is that it's easier to take on challenging New Projects or just maybe things you WanNa learn things you WANNA do if you're not so consumed by what people think and so if you move if you remove yourself from that environment where the people are the people who you know. Say say things that you're going to be bothered by if you remove yourself to some extent from that environment. Well then guess what you don't really care what they think as much because you aren't going to be around them like how would they ever say anything to you if they don't ever see you in you don't ever see them and they don't even know what you're doing anymore and so yeah that's part of it so Being able to sort of do some different stuff Goes right along with getting away from some of the people I need to get away from and you know I really like some of these people I mean I really do. I'm just thinking I like them from afar. I can love you from over there and I will be just fine and so so you enter. I'm pretty sure that that's what that's going to look like so I'm definitely going to Like I said back away from a few things in sort of move of toward doing some of these new things that I wanna do and the other was fear of failure. Well I mean yeah you know now. That's always going to be there and so I think part of the heart of how you get around that. Is You envision where you would be if you're a successful and you work your plan of success instead of working from a mindset of failure and that doesn't guarantee not that I'm not GonNa you know. Drop the ball on himself. I'M NOT GONNA be I'm not going to be. That person. Sometimes fails more drinking but at least I got a plan. Let's put it that we least I got a plan in. That's how I want to Move forward breath this and so what exactly she law. Are you trying to do the so different. So you've hit it on all this stuff stuff you've gotten rid of of local news now you've gotten rid of the local people and you're dropping some of that stuff and now you're saying you're going to change things up and you're going to try to be less fearful or less concerned about what people think and you have this sort of success model or a success vision that keeps you focused on what you're trying to do but Sheila you've been told us what it is you're trying to do. Yeah I know me all in third person on the PODCAST. Yeah and you know so if this if this was that high production podcasts I was talking about. Oh the would be gone. All the costs would be gone. We'd have you know this. This great intro. And Out tro music flying in and maybe some dramatic music or sounds and all that sort okay. I'm not doing all this up and just letting you know we're GONNA keep it real in terms of what this diary is about if you were reading my diary on a page because what it would not have that sound effects okay. Let's just understand what a diary is. So what is it that I'm going to be doing. I want to focus. Casse more on Doing some things in the health and fitness world. And I've been doing more videos on my youtube channel. It has taken the long time to get that thing where it is. It has taken me a long time to get comfortable doing videos. And I'm still not like you know like comfortable vo comfortable total comfortable five hundred percent comfortable but I'm working on those issues daily some working on that and putting that together I'm setting up an at sea shop that's going to have like principles and that sort of stuff okay. I got a long way to go on. I got like two things up there. I need to print them out and check them out myself south and then I need to start like actually promoting them. I am also basically a moving more award toward e commerce in the digital space as just put it that way because you know think about what I just said. I didn't want to be around people as much. I didn't want to be like in the negative environment. I wanted to be able to choose really really really choose. You know some of that and so sure. Youtube can be a very negative space to but I'm moving more to digital space in a lot of ways. Not just youtube in. I'm not monetize on Youtube. So that's you know that's way off in terms of of what that would look like but there's a youtube channel there is the Oetzi shop which I'm I'm going to have to really really jump on a little bit more. There is the Youtube Channel. So I now have four four courses on you to me. Three of those courses are Are paid courses one is not because I'm I'm still it's an older of course and Yeah I. I can't imagine people still downloaded and look at it and stuff but eventually yeah I mean the negative stuff just stays up there so it's just going to stay up there but it's a free course. I wish you could actually like change it up a little bit so that You could control the money amount a little bit better because Right now it's like free or it's nine hundred ninety nine with their discount and I just think nineteen is a bit much for that course. But in any case I've got three courses I'm working on my fourth course nail now and it actually has like almost forty lecturers and so as much as I wanted to try to get that wrapped up this week. I don't think that's GonNa Happen. I'm pretty sure that's not gonNA happen. And so I'm just GONNA have to like be okay about that. Yeah I'll have to be okay about that. That particular course is GonNa take me a lot longer to do I think it's going to be a better course though you know. I'm interested in putting out quality courses and not just quantity but I do want to get the quantity up and to be honest. I had not looked looked at my pay pal account for a while and I had forgotten that I had those courses up. I mean I mean in the back of my head I knew I had you know my My call it anyway your place on you to me where you sell your choruses and I knew that there was like a couple of dollars up there. And then there's this other online service that I provide Services through also Oh my pay pal account. It's like one hundred ninety one dollars. I was like Oh that's like real money. It was like real all money and you know. Sometimes you're you're doing that because really it was the same sort of thing with you to me. You'd meet to me was no different than Youtube. Who I was not sure if I put out a really good product that people would wanna buy on you to me just like I wasn't sure I could put out videos? That people would be interested in watching on Youtube. So yeah and it turns out you now. People will watch if you'll watch some crazy stuff on youtube but it people will actually.
"oetzi" Discussed on Masters of Scale with Reid Hoffman
"At sea. The marketplace for small-scale artisans selling homemade goods from quirky ceramic mugs to whimsical fuzzy socks the company went public in twenty fifteen with evaluation of roughly three point five billion dollars revenue in two thousand sixteen was north of three hundred fifty million dollars. But in two thousand and five it was a different picture that around two thousand users a few staff members, and a dream some of the people that I invested in including for example, rob Killen of Oetzi just had a story and rob had had no prior work experience at all zero. He was a college student a college student who wanted to create a marketplace for home knitted hats. It was not an obvious win. But Kettering, the saw something that others, including me missed Oetzi to me was a I loved it. Immediately. And I actually brought it to you. I don't know if you remember it was one of my regrets, and you and your your comment was so let me understand this. This is a bunch of women knitting sweaters. And then putting them into a marketplace. Now's a correct not only is it that. But it's a movement. It's the sort of rebellion against big box retail and people want their soap to come from grandmother in Peoria, they do it's a kind of that gets a it's a way of life at the time. It just kind of seemed ludicrous really people making tassels in there and. And this is going to be a big business house. I told Katharina I regretted passing on C. And I do what I missed about. It was this was pitched as handmade goods literally handmade goods is the opposite of scale like you can't make him a good..
"oetzi" Discussed on WSB-AM
"And once again, the address is get Kim dotcom. And back to the phones we go with Steve in Indiana. Steve how do you pronounce the town where you are? Mr. wocka, Michelle Walker. I was gonna try it. And then I thought you know, what I would just embarrassed myself where is Michelle Waqa. You know, we're south band. Yes. It's a sister city. Oh, awesome. Awesome. Across the river. So what's going on? Okay. Basically, the reason I'm calling you is that I'm an older person on a limited budget. I've been laid off here, and I decided to turn my hobby photography into an online business, and I have an online shop or I'm teaching my images a wildlife, and such on canvas mugs, tease blankets that type of thing. You know, my problem is I've spent a fortune on getting clicks through the two major ads services. And I'm on the major social media and stuff, and I get I get tons of clicks. I get a lot of likes. I get a lot of complimentary comments. I'm just not converting anything into sales. So what do you what do you? Call like tons of likes. How many well, for example, on on the one the one I just started putting the site up a week ago, and I've got over five hundred likes. That's pretty good. That's pretty good. So you're trying. So your question to me is how can you spread the word without going to paid advertising? Right, right. Because also I've been doing basically for the paid advertising years and just spending money on clicks. And not really getting a benefit from it. So people are clicking. But they're not buying. Okay yet. I get people leave likes and comments on how nice things look. You need them to buy something every once in a while. Me myself. I know I said you need you need a customer every once in a while. Yeah. Do you know what I looked at your Oetzi shop? Have you seen his Oetzi shop? Yes. I have first of all I think you need to get rid of the seasons. Greetings at the top. Steve. Yeah. I in fact, I was going to change that today and didn't get around to yet. Yeah. I mean, you know, Christmas is gone gone. But. So what do you think Andrew? Well, there's a lot of products. That's for one thing. I mean, it's like one hundred eighty different things in the Azi shop, and I'm confused. You said it was your photography is the the Cup with the dragon flying on it is that your original art. It's it's my original argh, I should I could rephrase that I use my tiger Affi, and I also use some graphics programs and sometimes merged it to together using my my photography and creating graphics. And then I also apply painting like textures and stuff for parents to the items, and is the theme of the shop bible verses with an image. Actually, no that just just started. Posting recently. I started actually working on another website, which was a religious based gifts, and basically taking my images and art and putting scripture vs on it. And I've been posting it to the same Betsy shop, and I'm thinking about setting up a separate Oetzi faster that I mean, you can do that. But you know, you only want one good Oetzi shop because then you drive in traffic to two different places. Okay. Initially. My thought is that if you could do a decent Instagram account. And so you'd have a bible verse of the day. And so people love that where you put a photo up with a bible verse of the day, and then you can put, you know, see, the see my bio for links to products like this where if you share and things like that. I think that would be something. Also, you can do a quick and dirty Email newsletter the day because then you could also do one bible verse in the day that I think would also be beneficial. I think it'll help drive some traffic. So why don't you try that you need help setting it up along the way Steve just know that we're here for you. Iraq right now, I gotta do the photography tips. Brought to you by the Epson fast photo scanner talked about getting closer instead of zooming again. You know, sometimes you don't want to zoom in the large as the image. But compresses the quality. In addition to that you want to try a different angle every once in a while. I mean being your own telephoto lens look for things from a different angle that was for a different perspective and search for finer details me get down instead of just looking at somebody I level or above.
"oetzi" Discussed on WCBM 680 AM
"And once again, the address is get Kim dotcom. And back to the phones we go with Steve in Indiana. Steve how do you pronounce the town where you are? Michelle Walker Michelle Walker. I was gonna try it. And then I thought you know, what I would just embarrassed myself where is Michelle Waqa. You know, we're southbound. Yes, it's a sister city. Oh, awesome. Awesome. Across the river. So what's going on? Okay. Basically, the reason I'm calling you is that I'm an older person on a limited budget. I've been laid off here, and I decided to turn my hobby of photography into an online business, and I have an online shop or I'm teaching my images a wildlife, and such on canvas mugs, tease blankets that type of thing. Now, my problem is that I spent a fortune on getting clicks through the two major Ed services. And I'm on the major social media and stuff, and I get I get tons of clicks. I get a lot of likes. I get a lot of complimentary comments. I'm just not converting anything into sales case. So what do you what do you? Call like tons of likes. How many well, for example on on the one the one outlet? I just started putting the site up week ago, and I've got over five hundred likes. That's pretty good. That's pretty good. All right. So you're trying. So your question to me is how can you spread the word without going to paid advertising? Right. Because also I've been doing basically for the paid advertising years. I'm just spending money on clicks. And not really getting a benefit from it. So people are clicking. But they're not buying. Okay yet. I get people leave likes and comments and on how nice things look, but. You need them to buy something every once in a while. Me myself. I know I said you need you need a customer every once in a while. Oh, yeah. Yeah. I do you know what I looked at your Oetzi shop have you seen his Oetzi shop. Yes. I have first of all I think you need to get rid of the seasons. Greetings of the top. Steve. Yeah. I in fact, I was going to change that today and didn't get around to yet. Yeah. I mean, you know, Christmas is gone gone. But so what do you think Andrew, well, there's a lot of products. That's for one thing. I mean, it's like a hundred eighty different things in the Trump. And I'm confused. You said it was your photography is the the Cup with the dragon flying on it is that your original art. It's my original art. Yeah. I should I could rephrase that I use my photography, and I also use some graphics programs that I and sometimes I merged the two together using my my photography and creating graphics. And then I also apply painting like textures and stuff appearance to the height, and is the theme of the shop bible verses with an image. Actually. No, that's just I just started. Posting recently. I started actually working on another website, which was a religious based gifts, and basically taking my images and art and putting scripture vs on it. And I've been posting it to same. Betsy shopping. I'm thinking about setting up a separate Oetzi that you could do that. But you know, you only wanted one good at sea shop, then you driving traffic to two different places. Okay. Initially. My thought is that if you could do a decent Instagram account. And so you'd have a bible verse of the day. And so people love that were you put a photo up with a bible verse of the day. And then you can put, you know, see, the see my bio for links to products like this where if you share and things like that. I think that would be something. Also, you could do a quick and dirty Email newsletter the day because then you could also do one bible verse in the day that I think would also be beneficial. I think it'll help drive some traffic. So why don't you try that helps setting it up along the way Steve just know that we're here for you? All right now, I gotta do the photography tips. Brought to you by the ups and fast photo scanner talk about getting closer instead of zooming again. You know, sometimes you don't want to zoom in a large as the image. But compresses the quality. In addition to that you want to try a different angle every once in a while being your own telephoto lens look for things from a different angle that was for a different perspective. And search for finer details when we get down instead of just looking at somebody I level or above them. And in.
"oetzi" Discussed on 600 WREC
"On the major social media and stuff, and I get I get tons of clicks. I get a lot of likes. I get a lot of complimentary comments. I'm just not converting anything into sales. So what do you what do you? Call like tons of likes. How many well, for example, on the one the one that what I just started putting the site up week ago, and I've got over five hundred likes. That's pretty good. That's pretty good. All right. So you're trying. So your question to me is how can you spread the word without going to paid advertising? Right, right. Because also I've been doing basically for the paid advertising years. I'm just spending money on clicks. And not really getting a benefit from it. So people are clicking. But they're not buying. I get people leave likes and comments on how nice things look. But. You need him to buy something every once in a while. Me myself. I know I said you need you need a customer every once in a while. Oh, yeah. Yeah. Do you know what I looked at your Oetzi shop? Have you seen his SC shop? Yes. I have first of all I think you need to get rid of the seasons. Greetings at the top. Steve. Yeah. I in fact, I was going to change that today and didn't get around to yet. Yeah. I mean, you know, Christmas is gone gone. But. So what do you think Andrew? Well, there's a lot of products. That's for one thing. I mean, it's like one hundred eighty different things in the shop. And I'm confused. You said it was your photography is the the Cup with the dragon flying on it. Is that your original art? It's it's my original art. Yeah. I should rephrase that I use my photography, and I also use some graphics programs, and sometimes I merged the two together using my my photography and creating graphics. And then I also apply painting like textures and stuff appearance to the items, and is the theme of the shop bible verses with an image. Actually. No, that's just just started. Posting recently. I started actually working on another website, which was a religious based gifts, and basically taking my images and art and putting scripture vs on it. And I've been posting it to the same Betsy shop, and I'm thinking about setting up a separate Oetzi. I mean, you can do that. But you know, you only we one good at sea shop because then you driving traffic to two different places. Okay. Initially. My thought is that if you could do a decent Instagram account. And so you'd have a bible verse of the day. And so people love that where you put a photo up with a bible verse of the day, and then you can put, you know, see, the see my bio for links to products like this where if you share and things like that. Then I think that would be something also you can do a quick and dirty Email newsletter the day because then you could also do one bible verse in the day that I think would also be beneficial. I think it'll help drive some traffic. So why don't you try that you need help setting it up along the way Steve just know that we're here for you. Right right now. I gotta do the photography tips. Brought to you by the fast photo scanner talking about getting closer. And instead of zooming again. You know, sometimes you don't want to zoom in at a large as the image. But compresses the quality in addition to that you want to try a different angle every once in a while. I mean being your own telephoto lens look for things from a different angle allows for a different perspective and search for finer details, we get down instead of just looking at somebody I level.
"oetzi" Discussed on KNST AM 790
"And once again, the address is get Kim dotcom. And back to the phones we go with Steve in Indiana. Steve how do you pronounce the town where you are? Michelle Walker Michelle Walker. I was gonna try it. And then I thought you know, what I would just embarrassed myself where is Michelle Walker. You know, we're south southbound. Yes, it's a sister city. Oh, awesome. Awesome. Across the river. So what's going on? Okay. Basically, the reason I'm calling you is that I'm an older person on a limited budget. I've been laid off here, and I decided to turn my hobby of photography into an online business, and I have an online shop or I'm featuring my images wildlife and such on campus, mugs, keys, blankets, that type of thing. Now, my problem is that I spent a fortune on getting clicks through the two major ad services. And I'm on the major social media and stuff, and I get I get tons of clicks. I get a lot of likes. I get a lot of complimentary comments or I'm just not converting anything into sales. So what do you what do you? Call like tons of likes. How many well, for example, on on the one the one what I just started putting the site up a week ago, and I've got over five hundred likes. That's pretty good. That's pretty good. All right. So you're trying. So your question to me is how can you spread the word without going to paid advertising? Right, right. Because also I've been doing basically for the paid advertising years and just spending money on clicks and not really getting benefits from it. So so people are clicking. But they're not buying right? Okay yet. I get people leave likes and comments on how nice things look. But. You need them to buy something every once in a while. Me myself. I know I said you need you need a customer every once in a while. Oh, yeah. Yeah. Do you know what I looked at your Oetzi shop? Have you seen his Oetzi shop? Yes. I have first of all I think you need to get rid of the seasons. Greetings at the top. Steve. Yeah. I in fact, I was gonna change that today and didn't get around to yet. Yeah. Christmas is gone God. But. So what do you think Andrew? Well, there's a lot of products. That's for one thing. I mean, it's like one hundred eighty different things in the shop. And I'm confused. You said it was your photography is the the Cup with the dragon flying on it. Is that your original art? It's it's my original art. Yeah. I should should rephrase that I use my photography, and I also use some graphics programs, and sometimes I merged the two together using my my photography and creating graphics. And then I also apply painting like textures and stuff appearance to the items, and is the theme of the shop bible verses with an image. Actually. No that just just started. Posting recently. I started actually working on another website, which was a religious based gifts. And basically taking my images are and putting scripture verses on it. And I've been posting it to the same Betsy shop, and I'm thinking about setting up a separate Oetzi that I mean, you could do that. But you know, you only wanted one good Oetzi shop because then you drive in traffic to two different places. Okay. Initially. My thought is that if you could do a decent Instagram account. And so you'd have a bible verse of the day. And so people love that where you put a photo up with a bible verse of the day, and then you can put, you know, see, the see my bio for links to products like this or if you share and things like that. And I think that would be something also you can do a quick and dirty Email newsletter the day because then you could also do one bible verse of the day that I think would also be beneficial. I think it'll help drive some traffic. So why don't you try that you need help setting it up along the way Steve just know that we're here for you. I right now, I gotta do the photography tips. Brought to you by the Epson fast photo scanner talk about getting closer instead of zoom. Again, you know, sometimes you don't want to zoom in a large as the image. But compresses the quality in addition to that you want to try different angle every once in a while. I mean being your own telephoto lens look for things from a different angle. Elsewhere, a different perspective and search for finer details, we get down instead of just looking at somebody I level or get above them..
"oetzi" Discussed on KOA 850 AM
"And once again, the address is get Kim dot com and back to the phones we go with Steve in Indiana. Steve how do you pronounce the town where you are? Mr. Walker, Michelle wocka, I was gonna try it. And then I thought you know, what I would just embarrassed myself. Whereas Michele Walker. You know, we're southbound. Yes, it's a sister city. Oh, awesome. Awesome. Across the river. So what's going on? Okay. Basically, the reason I'm calling you is that I'm an older person on a limited budget. I've been laid off here, and I decided to turn my hobby of photography into an online business, and I have an online shop or I'm teaching my images a wildlife, and such John canvas mugs, tease blankets that type of thing. You know, my problem is I spent a fortune getting clicks through the two major Ed services. And I'm on the major social media and stuff, and I get I get tons of clicks. I get a lot of likes. They get a lot of complimentary comments. I'm just converting anything into sales. So what do you what do you? Call like tons of likes. How many well, for example, on on the one the one that I just started putting the site up a week ago, and I've got over five hundred likes. That's pretty good. That's pretty good. So you're trying. So your question to me is how can you spread the word without going to pay advertising? Right, right. Because also I've been doing basically for the paid advertising years. I'm just spending money on clicks and not really getting benefits from it. So people are clicking. But they're not buying. Okay yet. I get people leave likes and comments on how nice things look. But. Indium to buy something every once in a while. Me myself. I know I said you need you need a customer every once in a while. Oh, yeah. Yeah. I do you know what I looked at your Oetzi shop have you seen his SC shop. Yes. I have first of all I think you need to get rid of the seasons. Greetings at the top. Steve. Yeah. I in fact, I was going to change that today and didn't get around to yet. Yeah. I mean, you know, Christmas is gone gone. But. So what do you think Andrew? Well, there's a lot of products. That's one thing. I mean, it's like one hundred eighty different things in the shop. And I'm confused. You said it was your photography is the the Cup with the dragon flying on it is that your original art. It's it's my original argh, I should rephrase that I use my photography, and I also use some graphics programs, and sometimes I merged the two together using my my photography and creating graphics. And then I also apply painting like textures and stuff for parents to the items, and is the theme of the shop bible verses with an image. Actually. No that just just started. Posting recently. I started actually working on another website, which was a religious based gifts, and basically taking my images and art and putting scripture verses on it. And I've been posting it to the same Betsy shop, and I'm thinking about setting up a separate Oetzi that I mean, you can do that. But you know, you only want one good at sea shop because then you driving traffic to two different places. Okay. Initially. My thought is that if you could do a decent Instagram account. And so you'd have a bible verse of the day. And so people love that where you put a photo up with a bible verse of the day, and then you can put, you know, see, the see my bio for links to products like this where if you know share and things like that. And I think that would be something. Also, you can do a quick and dirty Email newsletter the day because then you could also do one bible verse of the day that I think would also be beneficial. I think it'll help drive some traffic. So why don't you try that didn't help setting it up along the way Steve just know that we're here for you? All right right now, I gotta do the photography tips. Brought to you by the fast photo scanner talked about getting closer instead of zooming again. You know, sometimes you don't want to zoom in a large as the image. But compresses the quality. In addition to that you want to try a different angle every once in a while. I mean being your own telephoto lens look for things from a different angle that was for a different perspective and search for finer details, we get down instead of just looking at somebody I level or above them..
"oetzi" Discussed on Rob Has a Podcast
"Well. And finally, Julie Rosenberg the New York City Oetzi shopowner who looks so familiar to me. And it takes me a while to figure it out. I can't quite place it at least not until I arrive at the comic Cam where Joe is doing his Joe thing leading the shelter building up, and Aubrey is doing her Aubrey thing engaging in deep talks with other members of the tribe, including jewelry sitting right next to Aubrey and looking like, the spitting image of future sent Michelle Fitz, Gerald. Julianne time, traveling Michelle FitzGerald is a weird take that's for sure. Then again, this is a weird season. Isn't it? Anyway, enough of the food thing from me, let's move on what you're here for conversations with the members of Kama presented in the order in which they occurred with the exception of Julie who I spoke to last but since we're on the subject and since I do of time travel. Chapter two part one business on the side. We're good. We're good to go. Julia, right. All right. Have a seat. How are you feeling? Oh, well, that has been happening all day feel free. Whatever works for you. There's. Off camera. Just get comfortably. Yeah. Audio only. How're you doing? How are you feeling kid excited? Start very crazy. So one thing to note is. I was laughing. Myself on. Keep my hands full. So tell me about yourself who are you in what are you doing out here? So I'm Julie Rosenberg, and I'm forty six years old from New York City, and I'm here because I'm basically following dream that started eighteen years ago from the minute. I saw the first episode of season one like I knew I wanted to play survivor, and I actually applied seventeen years ago back in two thousand nine and I got close to getting on but not close enough, obviously..
"oetzi" Discussed on RISE Podcast
"Cent store, and I was happy to have them. So when you look at the success that I have right now, you are looking at someone who worked their tail off to get here. So you're darn right. I'm going to talk about what it looks like to be on the other side of this. Because I hope that it inspires you. If you see someone else's success, and all you can say is. Well, that's easy for you to say, you know, what stay where you are stay right there in your misery with your excuses and never change. Because there's information right now that would fundamentally change your life that you could Google that would change your life that would change the life of your family that would change your community. That would help you build a business grow a team b the person you always wanted to be that exists right now for free on the internet. But there are people who will not access it because it's easier to list out the reasons and the excuses for why someone else has it in you can. So you get to decide right now. Whether or not you're going to make a plan for your personal growth because if you grow as a person. I promise you. I promise you your business will flourish because every single thing every success or failure. In a business is alternately the responsibility of the person at the top. And if you're listening, there's a good chance, that's you. So do you have a plan for how you're going to get better? Do you know the areas that if you improved in these areas, it would take your business to the next level? And and can we do that? Can we pursue those goals for ourselves without shame in twenty nineteen because the thing that I hear all the time. From women. Especially is that they wanna do that thing. They wanna pursue it. They wanna grow. But what will people think? But how will I be judged, but they're going to think that I'm not a good mom because I'm working instead of. Guys. Those other people don't have to pay your bills. Those other people are not going to have to watch someone else's family. Go on vacation this summer while you sit home, wishing it could have been you those other people your sister, your mother-in-law strangers on the internet. They don't have to live with your regrets. They don't have to look back on the last ten years and go man where could I have been by? Now if I just didn't keep quitting on myself. Twenty nineteen is the year where women stop apologizing for who they are and start embracing who God made them to be. You are capable of incredible things. You are powerful you are strong. You can do something magic. But the first step is taking ownership of where you are. And where you're going. He guys I hope you like this how to plan your year how to get your business going. I hope you like that fire. I got real fired up the end, I think Espresso kicked in hard. But if you like this episode, I hope that you will screen shot it and share with your friends most, especially because I think it's got some really tactical advice for fellow business owners. So please, please, please. You do me a favor. Will you tell your friends about it on social will you if nothing else, but if they owned small businesses side hustles Oetzi shops, they do direct sales with you. Will you tell them? This is the episode to start your year off. Right. Thanks, guys. Love you.