2 Burst results for "Mr Cameron Herold"
"mr cameron herold" Discussed on Self Made Man
"This is not a sponsor plug of any kind, they're not compensating me in any way for this. This is just me hooking. You guys up with one of the most valuable resources. I have once again say thank you for listening. So with that being said, please help me welcome Mr Cameron Herold Cameron Herold. Welcome back to the podcast. Man. I've been looking forward to this, this interview for weeks. Now, welcome him. I thanks for having me. Yeah. Absolutely. So you've been a huge contributor to the podcast here in the past to the training platform with the amazing classes that you, you produced with us, which have just been awesome. And I wanted to have you back on the show because you've got a book that you just released a couple of months ago, about a topic that I've found fascinating for years that I still really don't understand, and that is how to get free PR and to do it, correctly and strategically. So, so I'm really excited to talk about the subject because I think the, the benefits versus the risks are very Ason metric, if you do it correctly, meaning it could put your business on the map, and change your life, or you could end up spending the ton of money on this and get results whatsoever. So I'm glad you're here to be your guide. Thank you know. And you actually touched on something that it's interesting. And not many people actually pick up on that. And that's the strategic use of getting publicity as well on a lot of people just kind of go after at they don't really think about how can tie into either building their own personal brand building their business or building certain. Aspects of their business. Yeah. Give us the give us the fifty thousand foot view from from the beginning one. How did you get involved in this topic enough to want to write a book about it? And what have you learned jer? So I got exposed to granting pre-publicity publicity when I was quite young by my father, and both my grandfathers owned companies, and they were all three of them were very adapted leveraging the media, and I kinda remember my dad coming home one day, and he was in the newspaper yet again, for something that he'd done golf club. He'd raise money for charity. The Gulf, and I'm like how come you're always in the paper like, how do they know you, and we didn't grow up in a big city, we grew up in a city of hundred thousand people. And he said, I just phone them like, what do you mean? Like, they, you know, there's a picture of you, you know, raising money for charity. And there's this little article about you in charity, a what do you mean? You phone phone the newspaper, and I told them that there was a story and they came out in the covered me, and that's stuck with me now I was about thirteen years old at stuck with me for number of years. And then I was around twenty one and I was running my own house painting business. I twelve employees we're painting houses, and I thought you know. I'd be really cool if I could get the newspaper to write about the fact that I was painting houses collect probably gets more chrome it. And so I found the newspaper and I said, you know, I think I have a good story for you in the writer said, what is it is it will it was really hard to find a job this summer. So I started to start my own business. Maybe we could read a story about, you know, university kids or college can starting their own company and taking their future into their own. And the writer said that it'd be great, how would it come up in southeastern and I got off the phone, and I of went while that was easy and that really was the start of it. And then it was, you know, dozens of articles over a few years later without company and then years later again with an auto body chain. And then with a brand that I'm sure everyone listening heard of, like human is the chief operating officer of a company called one eight.
"mr cameron herold" Discussed on Self Made Man
"Mr Cameron Herold now I'm gonna jump out on a limb here. And guess that like me, you are probably a big fan of Mr Richard Branson. And one of the reasons that I love Richard so much is that he's an incredibly shy introvert, who has mastered. The art of getting billions of dollars in advertising for his ventures for free is driven a tank through the streets of New York to get attention for the launch of virgin cola. He's hired a blimp that said British Airways can't get it up when they were having construction problems repel down the sides of the palms casino in a tux, any crossed the English channel in a floating car. Why did he do all these things to get free attention and free press for his businesses? So if you're willing to use a little. Bit of creativity. And if you know how to strategically work with the media, you could find yourself getting the kind of free press and traffic, that would normally cost tens if not hundreds of millions of dollars will today Kamara's gonna give you the blueprint that you need to start getting free traffic using PR right now today. Now there's a massive side benefit to using the strategy as well. Once you get a story featured in these major publications you can use them to acquire that allusive and coveted verification badge on all of the major social media platforms. This is definitely an episode that you're going to want to take some notes on so be prepared to do that. Cameron does not leave anything out and before we dive in I wanted to give you guys a free resource that I am often asked about that is, who does my tech who sets up my shopping cart, who does my funnels who, does my split testing, and all of that fun stuff. So I just wanted to give you guys that resource for free in order to say thank you for listening. And thank you. For your support for the past seven or eight years. I've used a company.