17 Burst results for "Michael Elsner"

"michael elsner" Discussed on Pantheon

Pantheon

03:15 min | 1 year ago

"michael elsner" Discussed on Pantheon

"I'm here to talk <Speech_Music_Male> <Advertisement> to you about <Speech_Music_Male> <Advertisement> well. You guessed it <Speech_Male> song facts. <Speech_Male> This <Speech_Male> is a podcast where <Speech_Male> we are going to be talking <Speech_Male> to artists <Speech_Male> about all sorts <Speech_Male> of amazing topics <Speech_Male> whether it's their <Speech_Male> songs the moments <Speech_Male> that shaped the musically <Speech_Male> or <Speech_Male> stories they have <Speech_Male> from their lives <Speech_Male> musicians so <Speech_Male> really no topic <Speech_Male> is off limits. <Speech_Male> We will have <Speech_Male> some names you will recognize <Speech_Male> and try <Speech_Male> and help introduce you <Speech_Male> to some that. You may <Speech_Male> not know yet <Speech_Male> as well. <Speech_Male> Everyone has a <Speech_Male> story to share. And <Speech_Male> we wanna help tell <Speech_Male> them all. <Speech_Male> Our aim is to give you <Speech_Male> the fan <Speech_Male> an insight into <Speech_Male> the minds and lives <Speech_Male> of these artists. <Speech_Male> But we won't stop there. <Speech_Male> We want chat with <Speech_Male> producers engineers <Speech_Male> <Speech_Male> our apps and people from <Speech_Male> all over the industry <Speech_Male> who <Speech_Male> can give us insight <Speech_Male> into how things <Speech_Male> were how <Speech_Male> they are and <Speech_Male> where they are going <Speech_Male> but mostly. <Speech_Male> We're going to talk <Speech_Male> about the songs. <Speech_Male> This podcast <Speech_Male> walks arm <Speech_Male> and arm with the amazing <Speech_Male> website. <Speech_Male> Song fax dot com. <Speech_Male> If you haven't <Speech_Male> been to the site <Speech_Male> and you are a fan of <Speech_Male> music. You must <Speech_Male> go has <Speech_Male> an abundance of information <Speech_Male> about songs <Speech_Male> artists. <Speech_Male> And just general <Speech_Male> good old fashioned <Speech_Male> fun music factoid <Speech_Male> for your ever <Speech_Male> inquisitive minds <Speech_Male> so <Speech_Male> join us every <Speech_Male> wednesday as we <Speech_Male> begin this journey <Speech_Male> down a path of creativity <Speech_Male> culture <Speech_Male> in personality. <Speech_Male> Maybe you'll learn <Speech_Male> something and find a <Speech_Male> new voice that makes <Speech_Male> you swoon with delight. <Speech_Male> So <Speech_Male> go ahead. hit <Speech_Male> subscribe. And <Speech_Male> let's enjoy <SpeakerChange> this musical <Speech_Male> journey together. <Music> <Music> <Music> <Music> <Music> Issue <Music> back <Music> <Music> <Music> <Music> <Advertisement> <Music> <Advertisement> <Music> <Advertisement> <Music> <Advertisement> <SpeakerChange> <Silence> <Advertisement> <Speech_Male> <Advertisement> villain <Speech_Male> <Advertisement> was. He was <Speech_Male> <Advertisement> a revolutionary. <Speech_Music_Male> <Advertisement> The way that the <Speech_Music_Male> <Advertisement> way that elvis freed <Speech_Music_Male> <Advertisement> your body bob. <Speech_Music_Male> <Advertisement> Feed your mind. <Speech_Male> <Advertisement> Bruce springsteen <Speech_Male> <Advertisement> wants describe <Speech_Music_Male> <Advertisement> <SpeakerChange> bob dylan. <Speech_Music_Male> <Advertisement> He had the <Speech_Music_Male> <Advertisement> vision and <Speech_Music_Male> <Advertisement> the town to <Speech_Music_Male> <Advertisement> expand the pop <Speech_Music_Male> <Advertisement> song. <SpeakerChange> Until it <Speech_Music_Male> <Advertisement> did contain the whole <Speech_Music_Male> <Advertisement> world. We <Speech_Music_Male> <Advertisement> agree bub. <Speech_Male> Dylan <Speech_Male> about man <Speech_Male> and god and law <Speech_Music_Male> a new podcast. <Speech_Music_Male> On the pantheon <Speech_Music_Male> podcast <Speech_Male> network tells <Speech_Male> the story of how bob <Speech_Male> <Advertisement> dylan sparked <Speech_Music_Male> <Advertisement> a revolution of the spirit <Speech_Music_Male> <Advertisement> and why <Speech_Music_Male> <Advertisement> it matters. <Speech_Music_Male> <Advertisement> Were exploring history. <Speech_Music_Male> <Advertisement> Hardest st <Speech_Music_Male> <Advertisement> philosophy literature <Speech_Music_Male> <Advertisement> pop culture <Speech_Music_Male> <Advertisement> and religion woven <Speech_Music_Male> <Advertisement> through a deep. Listen <Speech_Music_Male> <Advertisement> to bob. dylan's <Speech_Music_Male> <Advertisement> music. Join us <Speech_Music_Male> <Advertisement> for a different theme <Speech_Music_Male> <Advertisement> each episode <Speech_Music_Male> <Advertisement> memory. <Speech_Music_Male> <Advertisement> He loves salvation <Speech_Music_Male> <Advertisement> teachers <Speech_Music_Male> and many more <Speech_Music_Male> in addition to conversations <Speech_Music_Male> with <Speech_Music_Male> thinkers and culture makers <Speech_Music_Male> <Advertisement> talk about god <Speech_Music_Male> <Advertisement> universe <Speech_Music_Male> <Advertisement> and everything <Speech_Music_Male> in the age of dylan <Speech_Music_Male> for more than half <Speech_Male> a century. Trying <Speech_Male> to understand. Bob <Speech_Music_Male> dylan songs <Speech_Music_Male> has been like unfolding <Speech_Male> the criss crossing <Speech_Male> lines of <Speech_Male> map of the world. <Speech_Male> We're going to take a shot <Speech_Male> <Advertisement> at reading those maps <Speech_Music_Male> <Advertisement> particularly <Speech_Music_Male> <Advertisement> in a moment <Speech_Male> <Advertisement> the world. We thought we <Speech_Male> <Advertisement> knew. Seems like <Speech_Music_Male> <Advertisement> uncharted <Speech_Music_Male> <Advertisement> territory. <Speech_Male> <Advertisement> Doping up our is <Speech_Male> <Advertisement> dylan sings <Speech_Male> <Advertisement> not only to see <Speech_Music_Female> <Advertisement> where we really are. <Speech_Music_Male> <Advertisement> Look to see where <Speech_Music_Male> we need to go. <Speech_Music_Male> I'm your host <Speech_Music_Male> dr steven. <Speech_Music_Male> Daniel arnav <Speech_Male> a scholar of <Speech_Male> religion. A lover <Speech_Music_Male> music. And <Speech_Music_Male> a student of bob <Speech_Music_Male> <Advertisement> dylan just like you. <Speech_Male> <Advertisement> Listening subscribe <Speech_Male> <Advertisement> at man. <Speech_Music_Male> God law dot com <Speech_Music_Male> pantheon. <Speech_Music_Male> Podcast <SpeakerChange> dot <Speech_Music_Male> com. Or wherever <Speech_Music_Male> you do. You're listening <Speech_Music_Male> <Advertisement> or proud to be <Speech_Music_Male> <Advertisement> a part of the <SpeakerChange> pantheon <Speech_Music_Male> podcast network. <Speech_Music_Male> Join us <Speech_Music_Male> for bob <Speech_Music_Male> dylan about <Speech_Music_Male> man and god and law.

bob dylan Bob dylan bob. dylan Bruce springsteen elvis Daniel arnav dr steven
"michael elsner" Discussed on Pantheon

Pantheon

01:43 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Never made a career out of music. What would you do. I i would probably be stuck at home. Depot mixing paint people. that's cool. I love the paint department at home depot. I used to mix paint at a at a hardware store back in my early twenties..

"michael elsner" Discussed on Pantheon

Pantheon

05:54 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Tell you you can. Yeah because you can and you will. Yeah yeah when you when you decide that you can but it's interesting you know i think about it like this. If if you said to yourself you know your car broke down. I can't afford a new car when you say that your brain shuts down and you've defeated defeated right now. I'm defeated. i can't afford a new car. I don't know how i'm going to get to work tomorrow. Whatever but when you go my car broke down. How can i get. How can i get a new car right when you start asking that question. That's your brain starts. How can i get a new car. Well you know. I have a buddy of mine who is. He's had a car sitting on the side of his house. Maybe he wants to sell it. Or maybe i can rent it from other whatever you start coming up with all of these new pads because your brain is smart. Your brain will start finding those avenues that will allow you to get to the reach the goal that you want to get to so you have to stop saying i can't the you have to get that out of your mind and the question that successful people ask that career musicians asked that room. Who don't starve. Ask is how can i. And when you ask questions the path will start laying itself out in front of you and then you start walking down that path and it's not gonna be a straight path ready fire aim so you start walking down the path and you get to a little corner and you gotta you gotta make a little adjustment to get around that corner there But you but you will. You will get to the end of that path for sure. There's nothing i can say to tap that. Beautiful beautiful eloquently beautiful. All right you ready. We're going to wrap this up with some rapid fire questions. Yeah i don't want you to think. Just say favorite food. Oh gosh pizza pizza. I see i love you. See we see we could brought come on. That's easy favorite topping. I.

"michael elsner" Discussed on Pantheon

Pantheon

05:08 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Home with a loan is a no no in the in the songwriting circles. But it's beautiful. It's perfect in the licensing world because it's simple in everyone can recognize and i'm a big fan of a particular producer. Also songwriter may mutt lang. And to the point where. It's almost fanatical and leopards twain. Yeah the list goes on. Yeah bryan adams. Acdc adams the cars. Yeah foreigner maroon five nickel bag. We can keep going but you know when you really listen to a lot of his lyrics because he wrote a lot of lyrics especially the shania twain's of i love this stuff using those lyrics there so simple simple their kids to keep it simple stupid exact and and accord. I had to get past this mode of of all these songwriting rules that i learned the first four and a half years. I lived in nashville tour. I had to go. You know what you can. Rhyme every line can be the same same line. The same rhyme the rhyme. I have a song called you again. Where the every other line from every verse and every course is the words you again and that's always been placed. I mean dozens of times and every line the chorus and the verses. Every other line is the word you again the words you again. So it's breaking every rule possible but when you think that up to tv again we gotta keep in mind that we can't look at it like the whole twelve inch. Ruler we gotta look at it from increment increments. Yes that's right baby michael. This has been amazing first of all. Wow okay second of all. Wow third of all a master sense. Guru cobra kai but listen wrapping this up because this is perfect. All the information you need and folks remember master music. Licensing dot com. Listen michael with of wisdom if you could give us one little nugget of wisdom because like you said. You're sitting here shattering. You are shattering lifelong decade-long century long kind of codes within the music industry. You're breaking the rules words of wisdom one little nugget that you would tell us one nugget that i would say is after. You're done listening to this when you're home tonight. And you're and you're sitting in front of your tv consciously make an effort to turn off like your is even if you're watching it. Just close your eyes and just listen to the that you're hearing underneath whatever show you're watching and if you're just flipping through the channels watch a show for ten or fifteen minutes and just listen to the music. Stop watching the show. Just listen to the music and when a commercial comes up listen to the music. Liz get into the habit of listening to the music. That underscores anything to you're watching on the tv all right and you're going to start hearing so many different styles of music you're also going to learn that a lot of the music that you're hearing is not super produced their space in there. There has to be minimalistic minimum because they're cast to be room for all the other stuff to be room for the footsteps on a wood floor or the wind rustling through the leaves..

michael shania twain bryan adams producer nashville Liz
"michael elsner" Discussed on Pantheon

Pantheon

05:46 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Tens of thousands of dollars off that. Well the thing that i learned and let me give you an example. A great story of what. I've learned here. Is that when we look at our songs a lot of times. We step back and we look at the entirety of it. So let's say you're looking at a ruler. Okay you're looking at a ruler. And it's it's a twelve inch ruler okay. And that's the length of our song. Okay so we're looking at that and around like the three inch part. That's where the divers comes in four and a half inches. That's where the first course in whatever right so we have different sections on that ruler that relate to different parts of our song but we look at the song because we created it. We look at it as a whole and can go boy. The song is great or whatever but maybe that bridge the starts around like the seven inch mark to like the eight and a half inch mark. That's a that's just not good or whatever right well. The thing is with with licensing an editor when saw was placed in a tv show. That whole ruler is not gonna slide in there. What's going to happen is a little section of that. Ruler isn't it might start at the three and a half mark inch mark and it might go to five inches and that. Maybe that's the last line of verse into the first two lines. Of course who knows right. Sections of that are going to be used. And i had a song that i really liked at one point early in my career. This is a great learning experience for me. I spent lot of time on the verse and on the chorus i had a beautiful singer vocalist. Come in and seeing just beautiful vocals on it Female vocals on it. Do we do great back. On vocals in the chorus it just was magnificent and the bridge was just a piece of crap because the bridge had to be done really quickly and just garbage lyrics. Couldn't even figure out the right melody to fit her voice because her voice sat in their she did a lower harmony was too low. If we did hire harmony was too high for her voice so we were kind of in this. Quandary of what do we do here. So i just saying lower vocal harmonies so out of nowhere in this bridge comes up male voice weird right and the lyrics were just garbage was so glad you found me. I'm lost in your love what you surround me. I can't get enough just stupid lyrics and and it got licensed on a tv show. And i was so excited about it. Because i thought this is great. The chorus beautiful. Well when the show came out. I watched it and the and the entire show when all the way through and i never heard the song i thought. Oh my gosh. Maybe they gave me the wrong date. Well what happened was in the show. The story is that this new guy comes into town steals the girl from the other co star guy and he's a total scumbag and just leaves her at the end and dumpster right and she ends up at this table like by the beach with her ex. They're making up and and she says she's basically saying that you know you're right. The guy's a scumbag. He says she goes. I'm so glad i have you..

editor
"michael elsner" Discussed on Pantheon

Pantheon

05:13 min | 1 year ago

"michael elsner" Discussed on Pantheon

"I see and it and is a there is a way I selling Showing earlier before we recorded but I did a thing recently. Rows on a on a webinar. And i had the peop- i did it twice. Actually i had the people on the webinar. I said give me some words. We're going to go into this catalogue of three hundred thousand songs. I'm i'm i gave an example of a scene to keep by and i knew that i had music along the lines that would fit this particular scene and the people in the women are chose chose the descriptive words. We input that in the first search brought out a seven narrowed it down to seven tracks. I have four of them. The very next service. slow down. slow down because you have to really let this elk in hold on it. Brought up seven songs from your metadata query it brought in seven songs and four of them were yours to three hundred thousand songs in narrow hold on at a three. Listen out of the three hundred. Thou- i need you to be okay. Oh it's amazing. Michael fattest out of three hundred. I really want the listeners. Understand this and how feasible it is. Look these are not pipedreams phone. Now when i'm not selling you fucking pipedreams. Michael and i are talking about real shit. Three hundred thousand song options. This is a query on on meta data three hundred thousand songs seven songs. Come up based on the metadata metadata terminology that you chose they chose. I didn't hide booker. Shoes it even better. I just gave them. I just gave them the scenario. Imagine you're watching. The film described the scene us. Everyone sending a couple of words. And then i chose like four or five words that people had typed up into the chat. Box i input and narrowed it down to seven out of seven. I had four now. I wanted to show that. I didn't fix this. I was playing with them. So i said this is the main. I was actually surprised that many. So i said okay. I'm going to delete these. Whoever wants to give me a bunch of other descriptive terms. Not like other for that. We add it or whatever and then boom a bunch of other ones popped up copy them. I put them right into the search. I hit the button. there were eight. I think the showed up in the next search. I had one now. The goal here is that it's not necessarily because my music was amazing. It's because the metadata that i attached to the music is fucking amazing. I love that i love. Okay now i get the emphasis okay. So did everybody here that so listen because you have to be realistic. Let's say we're competing eight billion people on the earth. There's a three or four billion that have access to the internet. How many hundred. Millions are actually musicians. And then how many hundred. Maybe one hundred million. Let's call one hundred million professional musicians. Korean musicians okay. And then from there and this this keep deduce cutting down reducing our odds. And let's say fifty million that are professionals and bubba by then maybe there's twenty million that and understand this part of it. Okay right you see around getting. Yeah you see where i'm going okay..

Michael booker
"michael elsner" Discussed on Pantheon

Pantheon

05:12 min | 1 year ago

"michael elsner" Discussed on Pantheon

"That's that's not great money but they also replay that show a lot and also don't know where that guy is going to go and that's the thing is it's about consistent placements you can't look at it and go. You're gonna. i've had. I've had the biggest placement. I mean i've had a theme song but had the biggest placement that you could possibly have. And that is a commercial on on the on the super bowl and i've yet to retire so so so the reality is that not one placement isn't gonna retire. Okay that's important. You have to just look at the consistency of it because the first step in my process is to always be building your cadillac. Yes so you build catalog and you want your music to get out there. You wanted to get place. You want it to be doing stuff for you. you know. And then on a consistent basis that brings inconsistent money. And you can't game it. I've tried. I've been doing it for a long time now. Fifteen years over fifteen years. And i have yet to be able to game the system. There's no way to you know you find out randomly. Like oh my god. This song just got used on this trailer got it. He's got this big film trailer here but then at the same point that same piece of music got used on impractical jokers. Oh okay her fifty sample perfect example. That's what i'm saying. I really liked the reference to the penny stocks because my theory is just keep on churning out the work now a lot of people say oh. It's all about quality not quantity yes. I agree but make your quantity quality which means look. I always tell all my composer colleagues. Because i grew amid i call them. I composer friends. Hey guys i got a new a new brief pitch for a show everybody submit. Let's awesome it together. Come on let's. Let's inundate them with like you know. Three hundred submissions for this show. Why not let's do it. I'm tight with the editor. I'm tight with the the editor in chief right. There you go. I'll tell you the majority of my placements come from editors there you go and then we go out to lunch or go to our favorite cuban place. We go to our favorite thai place with us. Now we hang out we talk. We're talking about the kids. Above about this. And that and bring all my people. And i say look to me a favor. Do one q a day to one day just and set aside three to four hours. Yeah for that one q. I'm not telling you to put in twelve hours on that. Can you know two three. Maybe four hours if it's a more like if it's if there's a lot of orchestration and you have to really be careful with your samples and get the articulations right on the strings. Okay so spend four hours on that but for the average queue. Two hours three hours more than enough time. Wouldn't you agree so easily and using templates and all the dope plug ins that you know for sure for sure. Unless you're doing like like full vocal songs full vocal songs become suffered thing and they pay higher. But you know to give you an example. I wrote a song with a buddy of mine in two thousand and five or two thousand six. I don't recall exactly when but it was that era and and it didn't get placed became a theme song for saturday morning. Kids show in two thousand eleven. We are nine years into that show..

editor editor in chief
"michael elsner" Discussed on Pantheon

Pantheon

03:09 min | 1 year ago

"michael elsner" Discussed on Pantheon

"I'm so glad you brought it up. Because i have music in a show called pit bulls and parolees very with a show. Yeah right. I think you have music in that. Show tight both. Do i probably do. I'm sure you do well. It's one of those you know off brand kind of cable shows that you know. It's it's a very niche market. Yeah look some of the cues accu- obviously my listeners. If you don't know a q. Is a little piece of music that goes under the dialogue referred to underscore kill some of those make thirty cents sixty five cents depending on how long they use it. Some of them might make a dollar in change or three dollars and change. Okay so that's a decent show. But i always say if you're doing the cable shows or those type of shows like the penny stocks yeah you have to have hundreds of them or thousands of them for to add up but what michael sain is conversely if you have one or two or three major network placements okay. It could all balance out so in other words. If i had a thousand small little cues on the cable that came out to two thousand dollars on my statement or if i had one decent placement on. Nbc that could also be two thousand dollars one placement. but but. here's the thing though. I don't ever focus on the one placement. When the thing that i teach. That's important as i always co focus on consistent placements and the reason why is because you don't know the editor who's using your music for pit bull pit bulls and parolees. He your music but yeah he might be working on the next big. Cbs show next year so true it is oh absolutely or he might he might get a commercial for like sketchers or something like that and you know if he's been working with you and he's and he he knows your name and he knows your music and he likes it and he's or i also say she to be politically correct we don't they say that person they they're going to. They're going to start with what they already know. I have a. it's amazing. I have so many examples of of songs. I've a couple of tracks that just get used over and over and over and over and over and i'm one of those guys where i like to do the research i get the cue sheets and i'm like man. How is this one song getting used on all these shows. And what i'll do is i'll start i'll get into. Imdb internet movie database dot com. And i will. I will go into the full cast and crew section for those shows and scroll down to the music department and i'll look at who the editor is and you know it's really interesting a lot of times. It's the same editor going from a showed her show show show who is just making consistent placements for me and consistent placements consistent income and yeah if you're if you're song isn't making a ton of money you're just getting like every every particular song that's getting on like this. Hdtv show is only bringing in forty dollars or thirty five dollars or we'll just say fifteen bucks or whatever. Okay maybe because they're only using you know like maybe like forty five seconds or whatever of it..

editor michael sain accu Nbc Cbs Imdb
"michael elsner" Discussed on Pantheon

Pantheon

04:31 min | 1 year ago

"michael elsner" Discussed on Pantheon

"And you can spend seven bucks so you can either get it for free on my website or go to walmart and amazon and give them some money seven bucks. Okay well i. I love this because again the the the whole mission statement of the korean musician is to empower musicians with strategies for sustainable career. And if you ask me what portion. What percentage of my income was generated from sync licensing. I would say used to be about a third now. It's vying for about a half way percent of fifty percent. I want to get it to the point where i haven't had about eighty to ninety percent so all the music that i do is just for fun in other words if i play guitar on attract for somebody. It's because i just wanted to have fun. I really liked that track. You know why like that person are like that artist. But i want this. I want the majority of my income to be passive income and folks. That's what this is is passive income. So when you hear people talk about horizontal money making money while i'm sleeping okay. Well that's passive income and that's right and again. I keep tooting michael's horn because it's true. He has mastered that area of the industry. I'm doing pretty well in that area. I'm nowhere near him. Achieved your level of success. I wanna take what you said to another level though. Because i love that you're talking about passive income and i want to be clear i i actually i call it massive an passive. Here's the reason. Why because in the licensing world there are actually two forms of income and and you have the the initial income the immediate income from the initial licensing fees the sink fee itself. Yes yeah and then you also have the passive income from the back end. Royalties that that you get paid through your performing rights organization with tv show or the commercial heirs and and and and here's the thing when it comes to listening you know there's like anything there's different levels you can have. You can have a gig with a with an artist who's playing some smoky bar and it's a gig but it's not an a level right and then you can have the.

walmart amazon michael
"michael elsner" Discussed on Pantheon

Pantheon

02:11 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Different industry utilizes absorbs your music mad whether netflix's or nbc. The indemnification clauses are big deal. Oh absolutely absolute- basically what you're saying can you expound on that and and what that the audience that means like like within that contract is your absorbing the the liability yeah allies right now responsibility the liability but at the same point That's one of the reasons why even now you see. A lot of supervisors don't work with independent artists directly anymore like they used to. They work through libraries and in the licensing world. Library is a music publisher. Now if you're a little older a like myself you myself. You come from an era where where libraries were often kind of like just the wall. I'm just going to throw instrumental tracks into a library. That's not what libraries are anymore. Libraries are full-fledged publishers that fully administer the rights to not only instrumental tracks but vocal songs. They there are libraries that represent the vocal song catalogs of big artists. That you probably own their cds and your in your music collection so even big major artists and big major labels are working through various libraries and administrators definitely administrator administrate the music specifically and only to the sync licensing industry. Join the career musician. Facebook group and get involved in the conversation. Michael elsner and you're listening to the career musician. Podcast with my buddy. Nomad help us. Continue to provide you with new and engaging content by getting our ratings up. Please subscribe and lever review on apple. Podcasts man okay. So this is so important everybody again. If you're if you're lost. Just start googling. Some of the terminology and start with.

publisher Michael elsner netflix Facebook nbc administrator apple
"michael elsner" Discussed on Pantheon

Pantheon

04:21 min | 1 year ago

"michael elsner" Discussed on Pantheon

"You watch tv show where you go to a movie theater. What are you listening to music in. You're not listening to it in stereo. You're in surround mode surround system. Five point one one seven point one right. So what's happening is when you deliver your music. You're going to deliver your music to say a music supervisor. They're gonna license it now. They're going to hand off to the music editor that editors gonna put it in the scene as needed and make all the adjustments the cuts as needed to fit the edit and then they cases that they take the music they take all the dialogue from the actors. They take all the sound design and they hand it to a person called a re recording mixer. And that's and that person then takes that and they mix it in the surround space so so in the music industry path. When you hand off your music your the few have the final say. This is my music now. You get to listen to it. But when you when you're working in the music tv and the film industry in the commercial industry there are at least three steps beyond you people beyond you. Who are going to manipulate your your music to help them tell the story. That's being told visually and they're going to manipulate your music. They're going to manipulate the mix. They're going to manipulate the edit right and so you need to deliver them music in such a way that allows them to do their job easily and quickly and before they even get to the point to where they can take your song and and manipulate it. They have to search it. So those were the meta data comes in. then they have to go through the licensing process. And if you're a musician and you don't know the first thing about sink or master licenses then you can be assured that they're not going to work with you because this is a professional industry just like any other industry. You're not going to go to a doctor who wants to be a doctor. You're going to go to someone who actually knows what they're doing. And it's the same thing with these individuals because we have we have we're dealing with intellectual property and intellectual property rights and when it comes to that you're dealing with copyright you're dealing with the legalities of the ownership of that both the master recording the publishing and if there's ever an issue there's even insurance involved in this process arizona arizona emissions insurance..

supervisor arizona editor
"michael elsner" Discussed on Pantheon

Pantheon

04:49 min | 1 year ago

"michael elsner" Discussed on Pantheon

"You have two options you can either go into your catalog and scroll down to p for pink. Floyd scroll down to pink and then find pink. Floyd and then find the wall album and then find archaic way at you got to scroll down this quarter just to know or you can go into the top search bar and type in the word comfortably. Talk that in every song in your catalog that shows up at the comfortably as the title or or numb or numb a show. And then you click on the completely by pink floyd right and that's how you can quickly. It's into pink. Floyd you can type in floyd or pink. It's just at that point. You'd have a lot more to go through if you had a lot of their album. So so so. That's meta data. Now you have to look at your end users in users supervisors and editors who are looking for the perfect song for the scene that they're working on right now and they're going to use specific descriptive keywords to describe the type of music that they need for that and you want to apply those descriptive keywords to your ossified you want to embed them in the audio file. So that when they searched those words you always look at it like a funnel. They're going to start with one hundred thousand tracks and you want to end up at the bottom of that search. You want to be in the bottom like ten or twelve tracks so that you at least get auditioned for the opportunity. It's kind of like finding a road gig right guitar players out there but for you to become the guitar player for this artist. You gotta show up at at that at that audition you gotta be the ten or twelve guys. That shows up at the audition so you can at least have a standing chance to land decay and it's the same thing with licensing. And what gets you there. In that aspect is the metadata at the metadata that accurately describes and thoroughly describes your music. It's wow you just what first of all hold on it. What you don't want to be master sense guru what do you wanna be mr. The okay okay. I'll be cobra kai doesn't matter okay. Kit first of all it was amazing. The way you did that and the way you brought it all together. So yes that is perfectly applicable and folks listen up. So what michaels talking about. If you're not hip just start. Googling metadata sync licensing. And you know. Just start typing these terms. You'll learn quickly about it and how it works But more so less. Direct everybody to your course. Let's talk about master music. Licensing.

Floyd michaels
"michael elsner" Discussed on Pantheon

Pantheon

05:25 min | 1 year ago

"michael elsner" Discussed on Pantheon

"That's that's really important that you are able to shut off the left side of your brain and it becomes a system and if you systematically go through this checklist it's going to work. Yeah it says proven scientific theory. Yeah it's a universal theory right. Yeah yeah the systems will get you to the. I heard this really cool phrase and it was. It was a guy who was talking about schematics right and as guitar players we all know that at the end of the manual that comes with our guitar amplifier. Or any piece of outboard gear that we bought over the years you pre-empts or whatever for engineers and stuff like that. There's that last page to where you can fold it out and it has all these weird squiggly lines and weird numbers and that we don't understand but a smart engineering person would and and basically. That's the schematic of that piece. Aguirre's shows how the signal goes through it right. So schematic what is the short. A schematic is just the system right. What is the what is the root. Word of schematic scheme. We always hear like. Oh get rich. Quick scheme get rich. Quick scheme. And i heard this guy one time say he goes. He was kind of basically saying stupid. Phrase because scheme is a schematic. It's a system that gets you from one point to the other and you have to ask yourself what's better a get rich quick scheme or stay poor slowly scheme i thought. Wow that's brilliant. Brilliant so really if we can put together. A schematic that gets us from here to here quickly. That's the goal right. It's great and so of course guitar player always practicing and getting better. It was always like this is what i'm going to work on this month. This is what. I'm going to work on this week. And you wanna see results quickly. You know and so systems work. That's what to me. Licensing became this thing where it just became. Well this is great money. This is a great way to you know..

Aguirre
"michael elsner" Discussed on Pantheon

Pantheon

05:19 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Schedules are full because they're meeting with all the and our guys who are afraid of losing their job tomorrow you know so there was a transition that happened during that you did. Such a great job of tying that in segue. This is perfect. Because this is all i care about for this episode you are look. I said it in the inter. I'll say it again. You are the sync. Licensing master sense a guru fucking industry. Yes you are no now. I'm officially giving you the msg title for sync licensing msg master sensei guru. That's it dubbed. Michael elsner okay. I'm basically you're basically calling me like like the cobra kai say you're the ultimate of the ultimate. Yoda yes maybe. I should be or less than mr mia regi instead of increase. From whatever you prefer. That's whatever title you prefer you get. So here's the deal. Ladies and gentlemen. Look i've always admired michael's propensity for this and he and he's still says i just kind of did it and i did. It happened naturally. You know bubba and yes you are right. Your career took the natural trajectory that it took just like mine took a different one but in the similar fashion. But here's what i admired about you. You took time to put your head down and study and you kept studying. You figured out how the side of the industry worked and then not only. Did you succeed. In that side of the industry you bountifully succeeded. You've mastered that side of the industry. Now you have to understand michael. The reason why it's so important to a lot of people who haven't done it is because it's impressive number one because you were successful in that you earned a living and a good living at doing what you love and what you're passionate about. You took the music that you created that you composed that you wrote and you licensed it and kept doing it successfully for many years. This is what a lot of musicians want to know. How the heck you do it. Explain your the whole how you got into music licensing and how you mastered it and now everything that you're offering so i learned early in my career as a guitar player that i was able to reach certain levels a lot quicker if i put together systems to get there and what i mean by that. Is you know. I had friends who are also playing guitar. Who you know they were just sit around and play and and they would really knock it. They wouldn't really get better. They would just get you know. I mean they really get to the next level very quickly and i learned that if i actually said sorry. I call that musical masturbation. Yeah right and i learned that for me. If i actually spent like a half hour. Very focused on accomplishing some specific task. I could. I could get it done. And i would actually develop skills much quicker and so that was something that i learned that just works for me in a lotta different ways so for me. I work really well. When i'm able to figure out a system.

Michael elsner mr mia regi bubba
"michael elsner" Discussed on Pantheon

Pantheon

03:10 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Maybe then i started producing kind of just jumped right into producing and started producing records and then playing on records and taking my songs around the publishers and try to form a band. That is very difficult to form a band in a music community because all the great players are out traveling with other artists. Isn't that true. Yeah so that was. That was something. I wish i knew you know before i did that. And then out to. Nash moved out to los angeles. The two thousand and three. I realized that i basically in my first four and a half years in nashville. I had kind of pigeonholed myself as a nationals. Very much that kind of talent. As you know that that you pigeon toed very quickly and And i got pigeonholed. Just a studio guy and so i thought well i'm going to go out to los angeles. I'm going to re- rebuild my career. And i moved out to. La landed a gig on a tv show right off the bat playing guitar on a tv show and that led to some films working with some composer so right off the bat i just landed in the tv world and the film world. Which tv show was that. The first show i ever did was the young and the restless and then the first movie i ever did was ella enchanted. Wow and and so. Then then. I i met some music. Supervisors of course through that whole thing started getting my songs placed. I'm really convincing the whole thing to la to to try. And find a tory gig. And i needed money. So i picked up the session. Gigs and basically you know through the through the two thousand. I spent a number of years just trying so hard to really get out of the studio world. And get into the touring world. And then i f- to see you around two thousand seven if i can't land a touring gig all of these create a band. Maybe that'll do. It created a band and we did three records and then had a ton of placements but that was two thousand. Seventy thousand eight two thousand nine so the worst time to go after a record deal when the economy's tanking and record labels are laying people off and that was the beginning of the of the of the music industry really was in fact two thousand eight. Two thousand nine was an interesting time to watch just being a part of the licensing world to see how all the labels really in two thousand and two thousand nine. That's when they transitioned from. Oh my gosh. we're losing money like crazy. Let's try and make some money back through licensing and you saw that big transition happened during two thousand and two thousand nine where where we're licensing was very much like a tertiary kind of thing that we'll do some licensing but we're really focused on album sales and publishing in the net ban during during those two years you know maybe maybe two thousand eight to two thousand and ten ish. There's a real transition that happened and and it became a main focus for a lot of library Record labels and it was interesting to be a part of that you transition especially a lot of my friends were music supervisors and stuff like that. And where one point. It's very easy to go and hang out with them. Go grab lunch. You know a year and a half later all of their lunch..

los angeles Nash ella nashville
"michael elsner" Discussed on Pantheon

Pantheon

03:50 min | 1 year ago

"michael elsner" Discussed on Pantheon

"Welcome to the crimson. Podcast i love that. You actually did the map and figuring out how many miles apart we are roughly. It's awesome this awesome. Thanks for having me. My mogul no matter your poll. That's right that's right that's right. That's right michael michael minority model. Okay so welcome and you know what. I have a list of questions and outline and i sent to you and i just did your podcast as a guest. And you sent me your outline. I really dig that by the way had a great time on your podcast. Thank you by the way. I had an awesome time talking to you. So yeah we're gonna talk about that in a minute and i kinda wanna throw my interview outline out the window because michael have had this ongoing debate. I think fifteen years now. And i'm going to put some like some some boxing music underneath this exciting underscore you know. He's always saying. Look if i could get a torn gig. I'd be a happy man and i said forget soaring. I don't give a shit about touring if i can get half of the sink licenses that you have. I would be happy man. So we've always had this ongoing battle back and forth First of all without going too deep give me a brief history of your music trajectory and your goals and why the heck why were you. So hell bent on being a touring musician. What was what was that all about so well. I started playing guitar as a teenager. Like you know young male guitar players. Sure absolutely and i got into it hard and i just fell in love with it and i got into all those guys got into eddie van. Halen and randy rhoads. Paul gobert devise a triana john ritchie..

michael michael randy rhoads eddie van Halen Paul gobert john ritchie
"michael elsner" Discussed on Pantheon

Pantheon

02:35 min | 1 year ago

"michael elsner" Discussed on Pantheon

"You're listening to the career musician. Podcast with creator and no mad with twenty plus years of experience in the music industry. No mad has done just about everything to earn a living as a career musician from being music director to celebrity artists playing iconic arenas and stadiums composing for film and tv and even playing your average local club gigs. He's done at all nomads. Mission is to empower musicians across the globe with strategies for a sustainable career.