20 Episode results for "Laurie Allen"

Madison Reed, LOral Bet On Virtual Hair Color Try-Ons

Business Wars Daily

05:38 min | 1 year ago

Madison Reed, LOral Bet On Virtual Hair Color Try-Ons

"The holidays a season of visitors holiday travel and deliveries. Your doorbell is going to get a workout. But maybe your doorbell should also be on the lookout upgrade your your doorbell to keep an eye on home no matter where the holidays take you ring helps you stay connected to your home from anywhere. If there's a delivery or surprise visitor you'll get an alert and be able to see here and speak to them all from your phone and if you're on the go this season across town or across the country you can check in at any time but you don't need to be across across the country. You could be across the room like I was recently next to the fire and deepen good book. Did I WANNA get up an answer. The door no and I didn't need to a quick checking my phone and I knew it wasn't someone at the door. Just a delivery. Maybe my next Good Book Rings Holiday Offers Won't last long so don't wait go to ring dot com slash slash. Welcome with ring. You're always home even for the holidays. Get Yours at ring dot com slash. Welcome that's ring dot com slash. Welcome additional terms may apply Uh from one. I'm David Brown. And this is business daily on this Tuesday November twenty sixth when it comes to universal psychological issues. This one's a perennial the fear of choosing the wrong hair color and never wanting to be seen in public again. Seriously if you want to say become a red head you've had to trust the picture on the box to make a guess at what that shade of hair color will look like on you scary. No more for the hair color industry has started applying augmented reality to this formerly fraught decision. You've surely used augmented reality or ar even if if you can't define it. Harvard Business Review calls it the process of applying digital data and images to the physical world. If you've ever used a snapchat filter tested a digital paint color in a photo of your bedroom will. That's augmented reality. It works just as well for hair color as it does. For paint and with hair-color it offers the potential all to dramatically reduce. The number of Bathroom Mirror inspired crying. jags the motivation for adding such expensive sophisticated technology. To beauty. Brands is of course. Economic younger women are embracing natural color and also shunning hair dye because of growing fears about toxic ingredients. They also don't WanNa spend and hours and loads of money in salons though. We spent two billion dollars on hair dye last year. That's fifty million less than twenty sixteen vogue. Business reports in sales are predicted to continue falling and so- addressing customers anxieties in part by using augmented reality has quickly become a necessity for beauty. Brand's last year hair-color start. Madison Reed added the ability to virtually try on different shades. Before you order one to be shipped to your Home Laurie. Al Took notice knock knock just of the virtual try on feature but of the direct to consumer model itself. Not One to leave business on the table. Loria launched a rival direct to consumer brand color or and Co this summer recently. Laurie Al also debuted an augmented reality feature today. You can try on shades at both companies either by uploading a selfie wealthy or by allowing the brands to use your video camera to show you live. The technology looks virtually the same. Both show you before and after in a split screen your current. What color next to you adorned with the new one Lori allthough has went up Madison Reed by offering alive stylist consultation via videoconference? Your new best beauty friend will direct you to flattering colors in both cases. You won't find the virtual try on APP until you've taken online hair-color quiz. Adding augmented in reality isn't simple or cheap but it is a strategic move in the beauty business last year Laurie. AL bought the company modified for an unknown sum modifies powers. It's I try on feature prior to the Acquisition Monitor. Face was also the engine behind other beauty. Try on APPS now. L'OREAL doesn't have to worry that modifies technology will show up on rival sites. It was the first tech acquisition for Laurie. AL after numerous acquisitions of beauty brands madison reads. Ar Feature is powered by Perfect Corp Mata our faces own biggest rival the degree to which a are is boosting sales in the beauty business. One of its most avid adopters unclear but cosmetic skin care in hair care brands. Are Betting big that we WANNA test new products before we buy them. Laurie Allen fact says it is now a digital first company. Meaning it's making making all of its strategic decisions with an eye on our online us not our in store shopping habits so we'll augmented reality really help you choose the best shade of Brunette. But there's still the element of personal choice and personal mishaps available to all of us when it comes to virtual try on services. The result is uncertain but one thing is certain we are sure to see more and more augmented reality coming to the beauty business from wondering this is business daily. We'd love to know more about you but we don't have any augmented reality APPs to help us out so take your quick second answer survey wondering dot com slash survey. We're so grateful that you listen. I'm David Brown. We'll be back with you tomorrow

Madison Reed David Brown Laurie Allen Harvard Business Review Laurie Al Laurie Laurie AL AL Loria Perfect Corp Mata two billion dollars
Este Lauder vs L'Oral | How Influencers Are Changing the Beauty Industry | 7

Business Wars

27:32 min | 7 months ago

Este Lauder vs L'Oral | How Influencers Are Changing the Beauty Industry | 7

"I'm david brown. And this is business wars this episode seven and the conclusion of our series on estee lauder versus lori. Al these two giants have dominated the make up and beauty industry for more than fifty years during their reign consumers gravitated toward their high end legacy products and they were willing to pay big bucks for the brand name but now we're seeing a new wave of competitors challenging these titans of industry smaller brands. That are getting attention from the taste. Makers of the twenty first century beauty influencers. So what's driving the shift from big name to boutique brands. And how will a historically white industry adapt to a new generation of consumers hungry for diversity for more. i'm chatting with arabella. Cardi sicardi has written about the beauty industry for over a decade working as an editor strategist and trend forecaster. They're currently writing a book about beauty and political power to house. Ah beauty we'll discuss the future prospects of the makeup industry. And how laurie allen estee lauder may well be relics of the past. All that is coming up next business. Wars is supported by microsoft teams. Microsoft teams is helping priority bicycles reinvent. The way they work when the pandemic hit the bike shop had to close their new york city showroom. They found a way to reopen by doing virtual visits on teams. Now the team can meet with two or three times. The number of customers they could before and people from all over the world can visit their showroom learn more about their story and others at microsoft dot com slash teams. What if you were trapped in a water filled cave for seventeen days with no food or water and depleting oxygen wanders new show against the odds chronicles stories of epic struggles and how survivors live to fight. Another day against the odds is available. Now on apple podcasts amazon music. Or wherever you get your podcasts arabella cardi welcome to business wars skippy here. It's great to have you Let's begin talking about these two players that both sort of have humble origin stories. Both laurie allen estee lauder going on to become establishment brands that well by and large shape the future of makeup and beauty. At least as we've known it for many years but in recent years we're seeing some new players enter the market. Tell us a little bit more about some of the brands that you've noticed and and what seems to be going on now in the industry. Well there's been a huge rise of the direct to consumer brand will acronym them t see so you have a rise of not only direct to consumer brands but brands run by and founded by women of color. Which i think is a really welcome change in the industry and something. That's been a long time coming. This is this is really interesting. Because the landscape the sort of the playing field in a sense for how cosmetics and beauty items and brands are marketed is really sort of turned upside down. I mean once upon a time but was word of mouth. So i guess in a way. We're sort of going back to the future aren't we. I mean because these are their marketing to individuals individuals who will spread the word and it sort of builds up sort of from the ground up. It sounds like yeah. That's a good way to put it. Actually it's been really interesting to see the priorities of consumer so rapidly change. I mean we've seen in the last year in the pandemic that in person we tell is not really a thing anymore and people are buying more and more online and rather than going to specific retailers. They may be most influenced by tiktok influencers themselves or going directly to brands often through instagram and other social media platforms so the way that people are. Shopping is rapidly changing. And you can already see that reflected in the numbers for big brands and small brands. When you would expect that everyone would be suffering in the pandemic. they've still been able to turn a profit and grow. Question is though with so many influencers. How does a brand like estee lauder. Laurie al remain relevant. Especially when it's hard to know which influencers going to Going to work best for the brand. How do you pick out your influencers. I suppose what i'm asking if you're a company like estee lauder lori l. That is a very good inexpensive question. People get paid just to navigate and a lot of times. They do subcontract that Outreach to social media agencies i've been outreach to brands as an influencer through a middle person as well as through brands directly so it's really about figuring out how you want to do it if you wanna have a dedicated department and if you're in a large brand to do that or if you're gonna do the outreach for it so we have customers. That are pushing the envelope when it comes to a future of the industry you have sensibilities in the culture. You have growing awareness of the impact that these companies have on our culture and on the environment and society at large you have a youth generation which is obviously critical to In industry like beauty but ultimately successes off engaged by the numbers right. i mean. how's business in a sense. How do you track who the winners and losers are on this new playing field well. It's lucky that since l'oreal estee lauder are actually on the stock market. You can actually monitor their success and their annual reports are pretty transparent. What categories are succeeding for them in which ones are falling and the l'oreal senior management has said they were losing a percentage of their profits to what they called local players which is to say direct to consumer brands and brands. That were their initial competition. That weren't part of like the big three conglomerates that we know of and it's only in more of a struggle for the main conglomerates to retain power which is why they've also been ramping up their acquisitions in the past couple of years and ultimately the competition between revlon estee lauder is really about who can the acquire that will maximize their growth the fastest and for the longest term. I assume laurie al and lauder are still giants in the field. But i'm curious. Is there any way of knowing authoritatively of course which of these smaller brands pose the greatest threat to some of the giants. Honestly it's really hard because a lot of the analytics firms and a lot of these ways in which reporters at least are able to gauge the numbers. They don't always include direct to consumer brands in those numbers and they're not publicly traded so we can't know how well they're doing unless they release that information and they're far more likely to create a narrative of high demand and also scarcity to help create evaluation and create hype so that the business does increase in profits. And so they become more valuable. But i can't even say accurately how well these companies are doing this. They're in a conversation to get venture capital funding like we know the valuation of glossier which is very important small brand but a smaller brand comparison because they have gone through rounds of funding and they have gotten numbers calculated. That represents how much money they're valued for you. Know if a company is stocked at walmart or target or sephora olga their profits from going from an online only store to box retailer product it can increase their revenues by like two hundred percent or more if they can scale up properly. But there's no onus on them to release their numbers to the public the way there there's an onus for loyal and state to do so because those are publicly traded companies and if you have any investment in them whatsoever you are obligated to that knowledge if this is actually making beauty more accessible to consumers or if you're talking about brands that are most accessible to everyday folks. You're talking about still. Aren't you the walmarts of this world or the cvs drugstores of this world. Where people you need something you're gonna go and hit and it's going be inexpensive right exactly. And we've seen huge brands completely pivot their retail strategy in the past six months to try and get back into the the drug store or into target because these places are categorized as essential businesses in a way that say like a department store which would obviously stock high end luxury brands. They're they're not open and people aren't shopping for that stuff but they're going to be shopping for toilet paper and they're going to pick up mascara along the way if it's there because it will make them feel better so a lot of brands are trying to get into this mass market space. Not only because there's way more money to be made because there's more consumers that can afford that than you know a fifty dollar foundation but it's also because that's where they're going to live their lives even though there's been such change in the industry it sounds like basically the real battles are to get into those spaces where there's a mass distribution model and also costs are limited. We're not talking about a hugely expensive products. Here we're not You know exclusivity used to be part of the selling proposition for some of these Beauty products but if you're talking about increasing accessibility you've got to keep the price low. And you've gotta have in a place where it's going to be available. Yeah and the rise of small brands has skyrocketing because a lot of the most popular ones. For example the ordinary their entire marketing strategy is to be accessible and transparent with a very educated consumer so the rise of the ordinary. It happened in like three to four years. I would say people that love using. Read it for skincare advice. They hyped up this product line and it spread on the internet and ended up being stalked in drugstores rather than you know just being a mid range or high experience you can get really high quality. Exfoliating and serums specialty skincare products at ten dollars. As opposed to you know seventy right so that made everyone freak out and it completely up ended the market because now you have really strong cup competitions from dupes whereas before you had comparable products by you may not have been able to get them necessarily at cvs or other drugs locations so it drove the demand for cheaper products to a point where people had to change their marketing strategies in come up with new ways to sell their products business. Wars is supported by appalachia. You know collecting sales tax for the government is something businesses just half to do. Atalay knows that they also know that getting the job done efficiently and correctly can be an incredible challenge because rules and regulations can be endlessly complicated. Here's an example if you buy deodorant in texas you're going to get charged sales tax but not if you buy antiperspirant who would know this stuff. Well turns out. Avalanche does because they keep track of how thousands upon thousands of products are taxed in more than thirteen thousand tax jurisdictions across the united states. Avalanches cloud based solution helps ease this burden for businesses of all sizes. If you're in business and you thought to yourself there's got be a better way there is it's called avalon learn more at avalon dot com slash. Bw abba lira. Tax compliance done right. Hey i have a no brainer. that's gonna make your life a little bit easier. Listen up with sent pro online from pitney. Bowes you can simply and easily print postage stamps and shipping labels even when you're working remotely for as low as four dollars and ninety nine cents a month. You'll have access to all kinds of benefits like discounts of up to forty percents off. Usps priority mail and now up to sixty two percent off on ups daily rates. You'll also be able to calculate exact postage online use the mobile app to ship and track packages on the go. Plus you'll save five cents on every first-class letter also saving a bunch of trips to the post office. That's priceless just for being a listener of business wars you'll receive a free thirty day trial to get started and a free ten pounds scale to make sure you never overpay go to pb dot com slash b w to access this special offer for a free thirty day trial plus a free ten pound scale to get started that's pb dot com slash. B w experiences savings endure shipping costs with a free trial of san pro online from pitney bowes while we're talking about the accessibility of the beauty industry That also extends to Diversity and the standard of and and by extension. The whole beauty industry has been rather narrow for decades. I mean it's been a very white industry for a long time and We've seen the effects of that of course limited shades of foundation for people of color beauty products geared toward black women. Being locked up at stores. I mean this is stuff that that that's happened. It's been a part of that. The story of the industry. Did you notice this lack of inclusion in the beauty industry or growing up as a person of color. Oh definitely in my rage at it is part of why i started writing about beauty and it's still the foundation of why i find beauty interesting because it can be hard for people to articulate politics and people can get frustrated about not knowing the right words or not knowing enough about theory and stuff like that but everyone has feelings about their body and how people perceive it. Everyone has an investment in figuring out ways to safer in a public space or to be more desirable in a public space and how that shapes our lives so everyone's invested in beauty in a political way. That's exactly why. I still love the industry interested in it because it's so tied to everything else in the world. That's interesting because you've been working on this for ten years now over the course of the ten years would you say the industry has changed in a in a big way or is it just the marketing of the industry. That's seems to have changed. I mean ten. Years is a long time i would say that it has had really significant changes and a lot of those significant changes have happened just in the last two years you have. Players like wilma beauty coming out. You have the rise of pat mcgrath and her impeccable line of beauty products. And you just you have. More founders of beauty brands that are people of color and you know Changed the game. In a lot of ways defensely affect it reshaped what customers expected and demanded of the industry and it legitimized investing in a bigger shade range because the numbers proved out. There's an example of lancome. They had lupita gno as their spokesperson but they had to invent a new shade for her for the campaign because they didn't have a shade dark enough and nestle in their lines and they had their black chemist work on the shade range. She wasn't initially given the resources she needed to create this product but then she did and then it became a spin of inclusivity but it kind of put the cart before the horse. If you know what. I mean like they should have already had that. Do you think that when you get to the board room level though that these brands are really interested in creating the sort of inclusivity diversity and equity that a lot of their customers seem to be calling for. I mean it's one you can provide lip service. You can create the optics right but what is your sense about. What's happening actually in the board rooms of some of these especially larger players in the cosmetics and beauty industry. Well i think that we have to see what they do on a long-term basis and from knowing the history of these brands i not expecting revolutionary changes immediately. I i'm not. I think that it's not enough to hire more people of color throughout a retail environment. It matters fu. Choose a person of color to lead at a senior level in a person of color management. There is still a ceiling for black latino in like a women in these spaces and donating a couple of million dollars to a nonpolitical entity isn't the same thing as creating a space. Where your workers from your retail employees to your senior management in your ceo's but the people that aren't powerful to feel safe enough to offer critique and to help create the change that they need to see happen and to feel safe and supported in that change so they have to create an dismantle an environment at the same time. And that's hard work. So do i think that there's going to be you. Know revolutionary change in the next six months or a year not necessarily. Do i think that incremental change is happening and that the companies. The people within them are capable of surprising knee. Improving me wrong. I think that to roll in a better or more perfect world. What would diversity and equity actually look like. Paint that picture if you would. What is a a more diverse more equitable in fact an ideal situation look like for the cosmetics and beauty industry as is ucla. There would be far more black. Asian latina founders on these huge successful lists. There would be more money network and power dedicated to people that have been marginalized their entire lives. They're given more shelf space at these big box stores and luxury markets. There's not only more diversity and authentic storytelling in campaigns. But the people that are part of creating those campaigns are also diverse and also have equity in the community. Because it's not enough to just cast someone you have to have people part of the process from the very beginning more dermatologists of color more titians of color more cosmetic chemists of color we would have more systematic change in who gets represented who products can be four and what the stories of those products can look like so there needs to be more of those opportunities and investment and less virtuous signaling about understanding people's pain because we may never understand each other's pain but we can hold space for that so more shelf space more diversity of brands and offerings and that's not just brands for or founded by marginalized people. It's also the accessibility of the packaging. So people have different. Physical capabilities can participate in the beauty industry because the disabled community isn't really spoken to considered and pd marketing or beauty products at all and they're incredibly underserved arabella. you've also had jobs as a trend forecaster. No crystal balls can sometimes be a little cloudy. What trends can you forecast about makeup. Skincare the parts of the industry. That we've been talking about. I mean how do you see it coming together in. Let's say a timetable of the next five years. Where do you see it well. I think we're still going to be dealing with the effects of the pandemic reshaping not only the supply chain but retail spaces and the product categories. That are popular. There may be rapid switch-backs. When we're we're living in a post vaccine world but for now we're going to see a lot of Investment and interest in the skin care market and in products like mascara and skincare tools and nails and more things that you can do at home like at home beauty treatments because most people are not going into salons spaces or spas right now and they won't be for a while so we're going to see that reflected in the trends and that's going to be true i think for the next two years now. Makeup will probably come back with a complete vengeance in in three years. But i think it has a lot to do with how we're going to be dealing with wearing masks. In the future the reason why false eyelashes and mascara brow. Gel are doing really good product. Categories for brands is because those are the things that people are still wearing. Wanna go outside. That's going to be true until that's not the only option anymore and then we'll see a big change that's It's interesting that you would say that you know years from now we're still going to be talking about the pandemic especially in this industry. Are you optimistic about overall the progress of the beauty industry in the long term. I would say so. You know the Trends in beauty. They changed really rapidly. And you're right. The media industry did really pivot really well and really quickly when it came to dealing with the pandemic and that's because the ingredients necessary to do with the pandemic are also part of just the basics of beauty products themselves. The reason why there's so many different hand sanitizers and you know Scented lotions and stuff in soaps and they all sell well. That's that's been a boon to. The industry actually ended just required You know some modifications at the factory. It didn't require modifications To actual products they just decided to stop making as much into focus more on sanitizers because they use a lot of the same ingredients as perfumes. So was it a huge pivot. Not necessarily was it still really remarkable and impressive and useful. That's also true. So they may pivot again. Really quickly erbil sicardi. They're currently writing a book about beauty and political power. The house of beauty securities written about the beauty industry for over a decade working as an editor strategist and clearly trend. Forecaster arabella thanks so much for taking time to speak with us on business wars. It's been a real pleasure. It was my pleasure. Thank you so much for having me. from wondering this is episode. Seven of laurie. Al versus estee lauder for business wars. I'm your host. David brown laurie. Galleria produce this episode. Karen low is our senior producer and editor edited and produced by emily. Frost sound design by kyle rental are associate producers. Kate young our executive producers are jenny lower beckmann and marshal louis created by earn on lopez for wondering took in july two thousand eighteen twelve. You soccer players and their coach found themselves trapped six miles deep in a cave with no food or water and depleting oxygen. The rock for maize became almost completely submerged as the water rose to levels nearly impossible for survival. There was no light and no way to communicate with the outside world. Their only chance of making out alive was in the hands of world-class cave. Diver rick stanton with the whole world watching rick and his dive partner. John were immediately faced with the challenge of their lifetime. Find the boys and get them out safely. The first season of wanderers new original series against the odds takes you into the incredible events of one in adventurous group of teens found themselves fighting to save their lives and the brave heroes that gave them their only chance at survival against the odds is available. Now on apple podcasts amazon music. Or wherever you get your podcasts. With against the odds feel the adrenaline. Wandry feel the story.

estee lauder laurie allen estee lauder giants Cardi sicardi arabella cardi microsoft Laurie al lori l oreal estee lauder laurie al david brown arabella cvs Atalay abba lira
Essie Weingarten

From Scratch

30:13 min | 8 months ago

Essie Weingarten

"I'm jessica harris. This is from. Scratch my guesses. Essie weingarten founder of nail polish company s c s c is available in roughly twenty five thousand salons in more than one hundred countries. Sc launched in one thousand nine hundred eighty one with ten thousand dollars and the company was bought by laurie allen. Two thousand and ten se is from. Hollis hill queens. Welcome it's my pleasure to be here jessica. Before we get started noticing that you are wearing some red nail polish. Can i see your hands for a second. What do you call that color. she's pampered. When did that color come out. Probably about ten years ago. But it's so apropos. Now since i'm not working and living life and i feel very pampered. When did you get them done yesterday. As a matter of fact how did you come up with a name. She's pampered from a collection where it was all about opulence and this was one of six colors and it always is about the theme. So she's pampered. Just looked right to me it was like a rosy red and it looked like any woman could wear it when she's feeling really special. People who know the brand se used the nail polish. They know you for your names as well as other attributes names range from wicked too fancy pants tomboy number four rockstar skinny and i feel like these neither just on the right side of nadi. Can you talk to us about your thinking surrounding the names. Well i always wanted to have a personality so if the names had a personality women would remember them if it's numbers it's so impersonal and it's like what number is it. If they don't remember the whole name they remember something about the name and this is a very funny story. A woman met me as she said to me. Oh my god you're essay. I was in a salon and this woman ashford dancing shoes. And i said that's not one of my colors. She said no no. No i know it's one of your callers. I said. I don't have anything dancing shoes to make a long story short talk about ballet slippers. I said oh got it. Okay ballet slippers when we went through the whole thing which you know. Everyone talks about ballet slippers when they're talking about it delicious pink color and to me. It was my days of misleading at ballet school and everyone else wore blackley leotards and i wore pink liautaud so it was always that childhood memory of me being feminine and special and when the queen of england wanted the se ballet slippers. I received a letter with the royal crest and it was. Hr age and it was the hairdresser of the queen of england and basically hey asked if i would sell them the polish i said of course he wanted to know if i could ship it immediately and i said i'll hand deliver it. I mean i was. I thought i you know arrived at the moon so queen elizabeth wears ballet slippers. Wouldn't it be funny. If she warlike bikini so teeny. I would love it. I think we'd be social on her toes. Speaking of queen elizabeth there was another woman In the early days who really kind of a helped you become. I'm thinking of joan rivers. jelly. Yes joan was very special. She was on johnny carson. show basically. I think she was side kick that night and asked her what she was wearing and she said on the tonight show. I'm wearing jelly apple. By esi. And i did get to thank her before she died in person and i mean that was very special day in my life where were you. Were you watching the show coincidental. Yes i was. I was at johnny carson fanatic. So i didn't miss a show if i was home. I saw it and this is in. Nineteen eighty-three it was probably eighty one or two. So you didn't know this was coming to you. Can you describe that moment or you you by yourself sitting on your couch or i was in bed yet. Listening to joan rivers. Johnny and all of a sudden it was like did i hear right and you pinch yourself. They're talking about my baby. Did you get phone calls that night. Dearie member yes. I did as a matter of fact lots of calls and by the next morning was like everyone was talking about it and by the way this is before a social media and this is before you're able to watch the show again and again on youtube you're lucky to have seen it otherwise you would have just heard about it absolutely. Yes how the world is strange. So i wanna go back to nineteen eighty-one when you decided to launch essay with ten thousand dollars how did you muster the ten thousand dollars. Where did that come from. I was working. I worked at henri bendel for a couple of years I was going to fit in the evening. And then after bengals. I went to work for ladies hosiery company that was owned by two brothers and they did private label pantyhose. Do you remember like the moment when you went in and you told your boss what i'm doing this company. I'm off my own. yeah i do. I said i was leaving in. He was not happy and basically said. We're not going to give you the ten year pin. And i are have to live without it and i moved on when you are ready to go. You gotta go. I love that you didn't. You didn't get your ten year pin. No i'm jessica harris. You're listening to from scratch. My guest is essie weingarten founder of esi nail polish company with more than three hundred colors. The company was bought in two thousand. Ten by l'oreal what other ideas did you have for starting a business other than nail polish. Did you have a maniacal focus. I was pretty focused that there was no-one doing colors that were great a formula. That would be looking wet for a whole week. And if i found the chemists to do it and all major chemical companies and cosmetic companies were looking at the big picture they were looking at foundations with the money is nails. The money wasn't in nails. I mean in one thousand nine hundred eighty one. They were only to big companies doing nail polish. And i just thought that you know. It made me feel special. If women started getting their nails done. Because in nineteen eighty-one women who had been elst. Were very wealthy. It wasn't a luxury that we have today where everyone can have announced on the affordable luxury. So i went looking for a chemist and that was it was a whole year of really getting ready when i found the right chemist and he gave me a few formulas and i tested them out and i found the formula that i loved then i had to give him colors. I was saving ribbons and pincushions and from all my travels. I save colors. That really spoke to me. Incredible colors that was shopping and clean and clean was very important. I didn't at that particular point that we're no muddy colors in my life and He had to match the colors. And i know you're gonna laugh. But i started with twelve colors. I mean you try to start align today with twelve colors people would just turn their back on you but it was such a different world and i was a pioneer. I changed the way women. Think of nail color. It became a fashion accessory that if you nelson not polished. You're not dressed right and as you're talking to me i'm i'm curling my nails into my shirt so you don't see that i'm not wearing nail polish. You're half dressed. Say you found this chemist. Who really you know helped helped you get everything off the ground. Where who what was his or her name. And where was he was. A new jersey and his name was stanley. He's no longer with us. Unfortunately but he was a very big pot of my success. I mean i've always had an amazing team around me. He just listened so you. You launched with these twelve colors and went to the names range from well. Some of them are still in the line bordeaux which is like a very good bottle of red wine it's a deep delicious burgundy color and blunk and babies breath block. Is that true chalk. White and baby's breath was a softer white for french tip of a french manicure which was a very big part of our beginning very popular in the early eighties. So you launched and you decided to go to las vegas when you launched because the women in casinos you know. They had hands that everyone saw and also it was a meeting place of sorts for women from all the coasts who traveled there. Can you talk about. Wh- what you did in las vegas. I mean it was very important to me that i go to a place where i get the best bang for my buck. And i thought. Las vegas eighty-one between showgirls steals dancers that were always in the public. I always had beautiful hands and beautiful feet. If i could get them to try the essay polish. Wow once you try you hooked. It's the best addiction around and it did work. I just left samples at every beauty salon. And less than a hundred and nineteen eighty-one an every hotel spa. I left them a little plastic bag with twelve collison three treatments. And i said call me if you like it. Within two weeks every single one of them called and placed in order. I was like. I have a business. You're in your early thirties. At time you remember. Even that trip to las vegas with all of this nail polish in your bag absolutely. It was like yesterday. We went to kennedy airport because it was a nonstop flight And you were allowed to take whatever you wanted on the plane. I mean i must have had ten cartons weighing sixty four pounds. Each there was no not a problem if you had ten suitcases. They took ten suitcases. So you got disapproval from las vegas immediately but you also. I walked the streets of new york city. Which is your hometown. Can you tell us about what that looked like absolutely. I was very organized. So i started on ninety sixth street. I did ninety six ninety fifth ninety four ninety third from york to fifth then. I took eighty six street and went down from. They are than i did the west side. I mean we years ago. They weren't necessarily johnson every corner. I know you can't believe it. They were beauty salons and parlours polars exactly some of the salons listed in the yellow pages. I didn't have cell phone. Can you imagine and you'd go up. And they were like really not salons and you would run down the stairs because he wasn't even elevators in the building. What were they was something like. Lady what are you doing here. And i said i don't think i belong here. Let me leave the salon right. Did you have a problems with making enough to fits the demand as well. The truth of the matter is When i first started. I didn't think i'd ever be able to sell all the bottles that i had to. Because it was a minimum of gallons that you had to buy it. And i'll never forget. They said to me The minimum order is fifty five gallons. And i went and how many puddles do i get from one gallon. One gallon is two hundred. Oh my god. How am i going to sell one color and ten thousand and it was like not a problem because if the colors right and the quality is right it's give me. Everyone wants it. The names that you come up with really are auto biographical in a way they come from some fragment of your life. Can you give examples. I mean we have such funny stories. We were doing a trade show in mexico city and we went to hail a cab and we saw the traffic wasn't moving so we said never mind now in mexico city the taxis a little volkswagen bugs and the taxi drivers wear white gloves and they open the door with like this little handle thing and i went. Never mind never mind as he yells at us. Sandy beach it was like he was practicing this curse and he knew i was american and he well. Needless to say i had to come up with a coal sandifer. Beat but you know. We were in paris july fourth and i fell on my behind. It was pouring rain. We will going to kathy for quad. So i came up with the color right after that very quickly called cafe forgot because i never want to forget cafe for quite when we were looking for a home in the hamptons so i came out with a collection and the colors were like very important because it was south of the highway on montauk the end or dune road or picket fence. It was something to do with the beach and everyone said to me. Oh the hamptons. Who's going to know about the hamptons. Only people in new york will. It turned out that everyone in europe wanted the hampton collection. Everyone in asia watch at the hampton Everyone in the middle east. Want to hampton so it was just i have to have the hampton collection because everyone wants peace of the hamptons going back to the early days of getting interest from new york salons. Do you have any recollections of one or two Part beauty parlours that really helped to escalate sales for you absolutely There was a place called nail nook on second avenue. It's no longer there. And seventy i guess. It was seventy fifth street and then ruzica to philippa. We had a josephine allen who was on top of yellow fingers and now she's a sc flagship salon on sixty fifth between madison. And park for the first few years. You had a different bottle. Now there's this iconic bottle that's square-shaped and it has your name see. Your real name was esther but you're never call that down the side. How did you decide to make that shift. Well when i first started. And i went to the glass Company i said i wanted my own mold and he said to will have your own mold. You have to sell at least two million bottles a year and i went. Oh my god. How am i going to do that. Well there after within the first four years. I was able to do it with no problem. Two consecutive years and the bottle manufacturer said to me. If you really wanna do your oh mold we can do it. And i said it's really important to me I needed something. That would be very comfortable in the manicurist hand. 'cause she's holding the bottle all day. I always like very angular things. I like straight lines. I'm not about round this. And i came up with this bottle which is round on the inside but square on the outside and all the edges are soft round. So it's fits right into the nail ticks hand and the weight is evenly distributed. The anatomy of a bottle is as you described the bottle itself. But there's also the brush and there's a little metallic is it a steel ball inside to stainless steel mixing. Polls if you have one. It doesn't do anything you need. The friction of the two balls hitting each other and that's just to keep everything blended so you just roll it in your hands. You don't shake it because the to mixing bowls can break through the glass so you roll it and he keep the polish nice and fresh and the brush. Is there anything special about the hairs or anything. Absolutely our brushes custom made for us. All the brushes had one hundred ninety nine hairs and we always kept the brushes very thin so you can get into the corners so you have a nice neat manicure. You grew up in hollis hills queens and your father ran a party rental business And he died when you were sixteen and then your mom took over the business correct. He darted a week before my sixteenth birthday. How pancreatic cancer and my mother would never worked a day in her life. She was you know she was. Life was on a silver platter. So your mom was left with her five children and started running this business. Did you help out in the business. That of course. I still do what was done like so you. You rented chairs and tables and balloons and everything for a party. It's still in your family. Yes it is who runs it in potty time mice mom and my sisters a two sisters a fulltime and young adult queens. Yes queens boulevard. Nil burst your mom whereas the one who took you by the way to your manicures starting when you were six years old if you are a good girl in la she would take you to get your nails done absolutely and that was the only time i sat still and i sat for one hour blowing them dry because there was no such thing as quickey drops or anything like that. You had to sit or else you smudged and you had missed so i wanted them to be perfect soy staff there. There were not many colors to choose from a you know at the time. What what companies Did you use. do you remember. Remember as i remember they will only two one was revlon and the other was l'oreal and that's the joke of the whole story and there. I am twenty nine years later. Selling my baby to l'oreal your father also was complicit in this nail polish love affair of yours he would take you to an apothecary owned by his brother to pick out even more colors absolutely the Max stores on fifth avenue and fifty ninth street. That's you they used to be a hotel quote. The savoy plaza hotel. And that's what ankle ralph had his apothecary and we'd go visit uncle ralph on sunday after the lower east side and my dad would let me pick colors that i would hold in my hand as my conscience that whole week i wanna talk about partnerships the most important of which was with your husband. Max thirteen oh. Who was the ceo for a while before you sold the company to lori l. How did you meet. Max met max in california at a trade show. He wanted to buy the only publication that was available at that time which was called mainly manicuring and instead of purchasing mainly manicuring met this and he was really originally from rome italy and living in california and at the time he he was he was in business with his ex wife Selling jewelry for the nails correct. You know everyone said oh. You need a european man that the only one said understand a woman in business and and it was just a great fit. And at what point did he join you in the business. Was that a no brainer or the tax. Some once he moved to new york he joined me. And max was always the visionary. I didn't have the name in the glass. I just felt that every salon loved the polish and they would put their own label on it. And he said who's putting their label on it so it was his idea on the motley hap- -solutely idea not all of them but most of them. What were some good ideas. Oh well everyone wanted a lipstick to match the nail polish. And you know everyone would ask you for it and it is a great idea. But they're no makeup artist in the salons telling the woman try this color. It looks great on you. It just sits there collecting dust. So how long did you dabble in lipstick. Oh probably about five years. We didn't give up right away. You know the truth of the matter is it s. He was born about colors. I mean that's what i'm known for colors on my life. What is your apartment look like. Is it colorful no. It's not as a matter of fact. Because i was always working and color so the apartment is very much white and dark brown. Lots of woods. Different woods different texters. Very simple because everything else is what i do. Every single day of my life. what other mistakes. Oh plenty of mistakes. If we didn't make mistakes we would've never grown. Oh we came out with the second line. That was a mistake. It was called max and then we had to change the name to club max. Because one of our competitors went to p. and g. he's instead we would trading under the name of max factor which it was not max factor was my husband. Max angie propaganda. Did you ever have other investors. Never so it was all run by your sales all the capital that you sit from the sales and of course i'm to me you know you have year and you'll see what happens and she said if it doesn't work it wouldn't be a shadow which is a shame and that's all i had to hear. I said you'll wait and see there'll be no shame here. Your mom. Was she helpful in the business. Of course she became to trade shows. I mean she's amazing. I mean she's the rock she really gave us very good values and we all had to work and she never takes. No financer as you know. We've learned that from her and you brought up in a religious household. Well we had two sets of dishes. We had a coach lots of times that we mixed up the silverware and it was like oh my god you have to put it in the dirt outside. Afri- would say oh you you have flowers ansel the way growing in your garden so you know fun. Things always fun. I'm jessica harris. You're listening to from scratch. My guest is essie weingarten founder of esi a nail polish company with more than three hundred colors se is available in roughly twenty five thousand salons in over one hundred countries. You mentioned that. One of the to nail polish companies that sold nail polish. When you were your six and seven year old self getting a manicure was l'oreal in little. Did you know that you would sell the company sell. Sc to laurie. Al in two thousand ten. You had an initial flirtation with laurie. All in two thousand and five when they came to you and was interested in an acquisition. Can you talk about the two thousand five conversational. I got a phone call in the office. And the switchboard operator said is a call from lori. L. will everyone in the office like their ears. Perked up they really wanted to buy the company and we would not big enough number one and number two. We didn't want to sell the company. There's no reason to sell the company. We said goodbye and they said they ever come back. That was in two thousand and five fast forward to two thousand ten and laurie. Al approaches. You again why are things different this time. Well we were growing like crazy. I mean when the economy started to tank in two thousand eight our business was on fire at that point in two thousand seven business was really good and we started with an architect. We were going to be adding onto our building expanding the parking lot and we will going up and then as the economy started to get funky in two thousand eight. I put the stop sign up. And i said let's wait and see what's going to happen instead of business just kept on growing double digits and we were busting at the seams. Of course he was right and we should've built. It was two thousand nine christmas. When i got a phone call wishing us A merry christmas. And i said they're back because they said they would never come back and after that phone call. We didn't hear from them again. Till i think it was the end of february and when they called again they said they wanna deal and they want quick. They were afraid that. I was sent it back out of the deal which i could have done very easily but you know if i make a commitment my words my bond and i stick by it so why. Why did you sell because we were busting by the seems. I mean we really will working like three shifts around the clock We had no more room need a capital to expand. No we have capital. We just needed you needed location. Number one i mean we had. We were very aggressive with inventory. Always were Always had containers on the ocean. Coming in from italy constantly always was aggressive with chemicals. I mean lots of pails. Lots of i mean i was never out of stock and everyone knew you wanted something. You never had to wait for it. And that was that was part of the magic formula california. They got it in a week. New york new jersey connecticut the next day and everyone knew it. I spoiled my customers rotten. And i loved every minute of it. The se is available in over one hundred countries and for the first country was japan. We were in over a hundred. We thought one hundred nine when we sold the company and then they came back to us after the due-diligence and said you didn't tell the truth you're in one hundred and fourteen countries. Do you notice anything Culturally different between like what americans want on their nails versus a woman in jordan do even so in jordan for example. We chose matter-of-fact. The truth of the matter is when we were in kuwait which was quite interesting. There were women praying and the cultural difference was before they pray. They have the polish removed and after that dumb praying. They get their nails done again. So it's really great. Mock it and i thought that was something so interesting and the in dubai of course it's completely different but we were doing a shoot for a magazine and it was this woman wearing a broker and i said would you like to be in the article and she said she would and she took off her burqa and i never saw anything so beautiful my whole life. She was a banker and she said if my husband sees this hill hilmi. And i thought i would die. I mean and this is like only two thousand eight or nine. This is a lou by in dubai. You're saying wow. The world has moved so fast. And then you find these little clusters where women are still living in the past. Where do you get your nails done. I get my nails. Done at samuel should reiki sixty fifth street. And when you do get manicures at other places and when the people don't know you do you tell them that you are. Se no of course not My little stepson would always say you know who she is. And i would say ben. Don't do that then comes to get your nails done. Something ben would be there. Yeah they get very nervous. I will tell you they when they find out they get real extremely nervous. I don't know why but they do did they. It was there every time they didn't believe you that you are indeed se. Well you know. Sometimes i'd go into a salon and it wasn't even to get a manicure. Just be selling product. And i would say hi a messy and they would say manny manny and i said no no no no i miss it. Alo- i just want to introduce myself and they get a little bit confused but It was always fun and yet the business card always worked right now. The market has changed a bit. I mean it used to be basically exclusively women and now more and more men are going into salons and male grooming. Is you know increasing in importance to men. Do you know many men who get their nails polish. Absolutely a lot of them will get one color of either one coat of mademoiselle which my husband happens to wear because it just looks like a good finish almost like a woman a blush so it's a little bit of something but it's no one could tell it's a color and then some men really getting color. La you'll see men wearing a lot of sandals flip flops and they have pedicures and they were in color and the first time i swear it was sale and he was wearing dominika green. Seal the deal the singer and then he was wearing a ruble blue and i went like heidi yes You know and. I've been really fortunate from adc. And when i say. Adc celebrities from anjelica. You know anjelica huston to renee zellweger. They all wore se and they would share in. Tell you these stories. And i never did any Celebrity endorsements they warrant. They spoke about it because they loved it. And i mean how lucky can a woman be. Thank you very much for joining us. It's my pleasure. Jessica thank you. My guest has been essie weingarten founder of esi. I'm jessica harris this's from scratch.

jessica harris essie weingarten hamptons joan rivers johnny carson nail polish company laurie allen Hollis hill queens las vegas hampton blackley liautaud queen elizabeth esi nail elst
Alison's Baths, Jenna's Shampoo Mystery, A Mary Katharine Ham Quiz

Alison Rosen Is Your New Best Friend

1:34:24 hr | 1 year ago

Alison's Baths, Jenna's Shampoo Mystery, A Mary Katharine Ham Quiz

"And now live mice elation station in Burbank California. It's the plague week thirty Alison Rosen is your new best friend show tonight Alison welcomes her guess she's a journalist and CNN contributor and very much not a figment of Pudi pies imagination. It's Mary Katharine Ham. And she's a comedian who maybe live that RV life but that's not stopping her from trying Thanksgiving dinner flavored candy corn. So you don't have to. It's Jenna Kim. Jones. Tone zone is here to show us how to wear a mask and not get sick like a girl. I'm her husband Daniels Hop on board love bus and say hello to your new best friend. Alison. Rose. Round. Spree. Same. Hello my little water pies. Welcome to another exciting episode of Alison Moses Your new best friend that particular. Confusing sounding carbohydrate was sent in on Patriot on poetry on Patriots Dot Com by Lisa Larry and she suggested water pies for the carbohydrate. One of the many many perks Patriot in addition to seeing this video of our beautiful faces is that you can submit carbs and. Someone's like that's a euphemism right and she says, no. It's from a depression era cookbook or something like that during that sounds right. Everyone's nodding everyone knows about this and then someone's like and she said, she made it and then the question was, was it just a mushy mess and it wasn't it was almost like a clear custard I'm intrigued I'm GONNA say hello to my guess because this is a very very Very, very, very special episode. It is an unintentional Gal chat plus tone zone episode Oh my God. Hello. Jenny Kim Jones hello. I'm so glad to, be here. All the way over on the east coast. What's going on I? See You look freshly showered. Well you know sometimes, you don't shower till seven o'clock when you're like I guess I'm doing podcast tonight. So I should probably like you know get cleaned up. Well, that's the thing about the way we are doing podcasts in this day and age that like you I had a brief love affair with dry shampoo and I had never really used it before. And so for like two days I get it I get why everyone likes it and then. On the third, maybe the second or Third Avenue no I cannot I have to get. The can smell me I just I feel like a big ball of starch and not like in a good way Mary Katharine Ham. Your first time on the Thursday show you've been on this podcast many times. Hello my gosh it's an honor. It's like being called up to the big leagues. So. Excited to be here. Get to hang out with the people I imagine are my friends during Cova but like in realize now. Your friends I know it is it is. This is. We. Distant for so long now kind of life I know. Larry Kathryn. Hamm. Get something squared away right now for the duration of this show, are we gonNA call you Mary Catherine or are we going to call you In case fine I. Feel Okay. Slows a little better. Okay. M.. K.. When did you last shower? I feel like you're someone who's like I shower every day at seven. AM after I run a marathon no I do workout most days. But that doesn't mean I shower immediately after your everyone. This is my actually my best hair without doing my here is our a little workout and so this is a nice sweated on fluffed up situation here grass lived in yet. I had intentions of doing it and I did not. So I. I have something to say about curly versus straight hair since everyone knows I want to hear everyone knows that I have naturally curly hair which I straightened, but then recently started curling again. Sometimes we will get to that and we'll play the Gal chat drop when we do. But first we need to say hello to someone who I have in quarantine forgotten to say hello to so many times that Lisa aforementioned waterpipe submitter was like his new nickname should be forget tony which he down on this. He. Took offense to for some reason Hello Tony Hi just me and the gals today because. Today yes. Yes. We need to know about your hair we need to know so much. Let me just reiterate the Patriots things. So then I can move on. Slash Alison Roseanne. All sorts of fun. Stuff it. My Patriots really picking up guys at this point. I'm doing three to four bonus episodes a month, which is like. ooh Oh. It's essentially weekly. I did a bonus episode Jenny Jones just a few weeks ago. New video that was real. Right because that. Santa Backdrop. That was gene Burns Yoga. Yeah. Me Feel probably also have dropped but. Video and audio just recorded with dust and goot. Someone from early early early days. And then I think this week it's GonNa be Daniel on me because I've got bald Brian is my Monday show guest and I I need to catch up with Daniel here how he feels about beans and stuff so I think he'll be a patriot gassed. I'm just saying and this video with the Gals Tony and I. Or just maybe I should say the gals and I yeah, all those gals. All of US gals pay comes out and you can now sign up for an annual membership and there's a savings with that. You get ten percent savings. If you do an annual membership, lots of people have been signing up it's okay moving on from the. Hartselle. Let's talk hair. With the GALS. Do it. Cat. Naturally, curly hair. Straightening it for years. And then recently I started using one of those Rod. Curling iron things that doesn't have the clip I. It was one recommended to me by Rene covert whose voice we just heard on. That's quite a deal and I was like Oh you know when I I thought I, thought I don't like this and then I'm like, oh no, I do like this and maybe this is my new look when you quarantine look but here's in today I'm straight by the way but here's the thing I've discovered and it reminded me I never I never forget that that's always top of mind. No what I had forgotten was if you wear your hair straight, you can go a few days with curls I feel like day to. They always look smushed and weird and like a little bit on fresh and stringy would anyone regardless of your hair texture like away in. A lot of lot of contempt of faces. I had curly hair Occasionally, my hair is a wavy thing here in Georgia but. I. Really. I can't say but I have never I I will I. Don't think I've seen your hair curly. Curly. You haven't I don't do. So I've known you for ten years. I. Don't think I've ever seen your hair curly. Yeah. He didn't even though you'd only see eve only seen it in photos and by the way. Yeah. Whenever I post a photo I get all. Of the old curly hair, I get a lot of like Oh my God you have to let your hair. I feel like instagram is. That's instagram culture where you can post the most heinous photo. He be like Beautiful Oh, my God you're. I just what I needed. Yes I know that feeling because. The few times I posted brown hair. It's like you know you really should just go back to your natural color. It's so beautiful. It's this man the other like, but I don't even know who that person is. WHY CAN'T You okay. So I'm sitting here with my artificial hair, you're sitting there with your artificial hair we're able of posers we're fakers and say. Is this the real you it is but I don't think you're fakers I think I'm I'm just lazy. I cannot maintain. You will notice a theme in my hair care I being that sometimes I just don't wash it because I can do. This. I. Am blessed with Wavy Hair so It can go different directions. It's it's sort of a grab bag I, wear it wet on top of my head at night, and then I take it down and we see what we have. General League for you, my styling, and then I can't. Do Color and continue it because I know I can't even do my nails and keep them. Nice. So I know I won't keep up with color so I don't do it. But in my experience I, do wavy because it does last longer for me than straight I gave Dale a real blowout would last a little longer but when I actually curl it The curls change but they tend to hang around for a couple of days they persist. You don't wake up feeling like. They're smushed and weird like string looking. Maybe. It's the wave, but I just I can brush them in and they sort of new thing. Also, that today instagram but I do really like your natural. Sunshine I need in my life. See what I'm saying it's lustrous. Did you just throw like six fire Emojis at me? I did. Maybe maybe that's the thing you have to brush it out. I guess because I always. I feel like sometimes when I brush out my curly hair, I, feel like I look like like now I have like a my pretty Pony Maine and I don't mean that in a good way even though that sounds like a good tone zone. Hi, Tony Tony Yes. Thoughts well as a as a Gal. I what am I? My thoughts I'd. Look I have short hair I got I got a haircut last week about that. How was that? You know it's it's. Weird but kind of not weird at the same time. It was indoors but like they hardly anyone was in there, they take your temperature when you go in. You wear masks the whole time they wear masks the whole time. and there's like the moment when they go around your ear, you take take it off your ears but then hold it still on your face. Yeah. Yeah. It'd been like three months or something for me. This is my second covert haircut now. I find that having. Under normal noncovic circumstances getting a haircut. There's always that awkward moment where the blow dryers going but they're trying to have a conversation with you and you can't really here. So you're like really relying on I am looking in the mirror and watching their mouth. How was there any conversing happening? With really more than I mean there was no blow drying for me so. That wasn't an issue but yeah, it was actually a kind of chatty haircut more more than I normally go for and it was actually. Totally Fine I. Normally kind of hate it maybe it's just the loneliness of covid. I was welcoming any conversation. But yeah, it wasn't where the topics. Mean covid and places places closing and hoping certain other places will be able to stay open. Yeah. Just back from stuff right? Well, it looks good. Thanks. I will say, Oh, I, should I did overtone my hair a couple times during who it got the bug and was like, let me put that whatever the color conditioner is very temporary. And my hair is just you'll feel this. Here's just too dark like it doesn't do anything. It's no fun. underwhelming when you're done. The way when is color conditioner? There's so many. Products I. Don't know what they are. It's for people like me who don't really want to do the thing. So you. The or a couple days So I try to blue color. Sort of darker closer to black, and then I, try to pink color which just did essentially nothing else look girls to my daughter's. Light in the Sun can you see it? Yeah. That's the problem with having dark hair is that you really can't do anything fun with it unless it's like a spray on color, you gotta go all the way I feel like we should just. Go go all the we should just do jenness color. Yeah, it takes forever. It took me a long like a few years to get this light is my here is pretty much Mk's color. And The first time as kind of Orangey and then progressively got more and more blonde now if I go back. Sure there's ever. Ever get blonde again. So there's a lot of fear there out of fear lot of emotional baggage, lot of unknowns. How does how feel about the fact that he's never known you with your natural color? Does he have anything to say because I feel like Daniel like peppers these little comments around and I'm just like, no no. Thank you with your suggestions that I should have curly hair or lighter hair or whatever you're doing. I, don't it. You know I do feel. He's never mentioned it I don't think he cares much but he's always like I think at one point I said like shish go to Brown and he was like I don't care whatever you know just Nice Al and. But I do feel a little bit like I've betrayed my kids because. Like like I feel like, I have like a secret that they don't know about because I don't think I've shown my daughters. My real hair color and they'll notice my roots and the but like. It doesn't I don't know if it's registered that like that's when my hair supposed to look like you're living ally. Yes. Someday I'll talent. Someday figure out Santa Low. figure out my hair figure and all that stuff and I'll just have to be honest my daughters have betrayed me. Golden haired their hair is I. Know it's It's the most beautiful thing. It's unbelievable suit and gold is. They walk around and I'm just like how did this come from but it's Whatever I thought, my youngest was going to be my dark haired Kitten shoe trade me to the other way. It's crazy. Yes. My youngest is Blonde Blonde Elliott has like Light Brown Sandy Blond and Owen is blonde. So. Weird. I. Know S Jinx. One more. Gal chatty question, and then we're moving on to some other stuff but. And this is very gouge chat so much that we got to hear it again. How many bottles of shampoo do you have going on in your shower at any one time because I have currently six Ooh and I realized this is like one of those things where were you like shake off the myths that you've been? Indoctrinated with I realized I have this idea that you gotta switch up to. Keep your hair on its toes. I don't know what I'm doing but I just have this idea that like if you stick with one, then you start to experience like shampoo fatigue or something I think it comes from Neutrogena used to run ads in in the magazines I read, which was like sassy seventeen ym teen saying that you gotta periodically use Neutrogena to like reset your hair. I don't think that makes sense either I don't know if it was like a clarifying thing to remove residue or the build up. So periodically I was I would do that. Then I still like today I use it a different one just. To keep my hair guessing. And Real You're like playing games with your hair. That's right. Rules Netflix, with my hair. Really win three or four, but here's my problem is i. Don't think I've ever you shampoo and conditioner correctly like. I've always used way too much conditioner and I have a hairstylist. Now he's very honest with me a very blunt. So. Personally everyone right. But he tells me when I'm wrong and he's When I first started getting my hair done with him. He was disgusted with my choice of Shampoo Schnur and now you buy the expensive like nicer stuff 'cause I, have noticed the difference in my hair but I overuse the conditioner because he's always like you should. Like I always run out of conditioner well, before the Shampoo. So I don't know if I'm not washing my hair well enough or I'm over conditioning. So I have multiple shampoos but it's only because. When I run out of or when I ran out of one conditioner I'll tell my hairstylist and he'll say, well, this time you need. Extra triple moisturizer. Miss Time. I wanted to get the one that's just for blonde hair or this time I want you to get damaged extreme your hair's disaster whatever I think that's what it's called your hairs of disaster. Shampoo and I'll just buy whatever he tells me because I listen. And That's what I have. Multiple Shampoos 'cause I always run out of conditioner I, and then I still by this set. You know which one was. He disgusted by was it your Kirkland. Because I remember that used to be your go-to right That was so mad at me Kirkland I used forever, and then for a while I was just using Laurie Allen 'cause Amazon would just send it to me. It was so easy and then I got a stern talking to and I have never gone back. I view I use some. Drugstore Bran is that what it is is that is that his problem with those or is it some specific ingredient or some? Well I think because my hair is so processed that the drug store steph just doesn't do it just masks the problems right? It just puts. Gunk on it. that. You Need Neutrogena. Needs to reset weight, and so what brands did is he steering you toward? It's a giant bottle that I buy Swan I can't remember what it's called. Not redken I think it's different one Ola plex. Maybe I use that for a while but it's a different one right now I can't remember but I, do like it on my hair is done significantly better. But I you're going to have to tax the name of it to every single listener of this show. Take. Thanks to you. Okay. m. k. what about you so building on a seem. You. Yours is called. What was yours? Your hair's disaster wine is called whatever my husband buys. How Yeah I have never been. Particular about that. I. Will say before. Events or if I feel like my hair has been styled more than usual. I will do an old plex for a little while in there. And we'll see my husband buys nicer stuff than I do. So it's like that that helps them a cheeks I'm Kirkland, all the way drugstore he buys slightly Ni- nicer stuff. So there's that but yes, I do have to infuse little old pucks every now and then into my routine because the cell regeneration ain't what it used to be over here and He all plex conditioner, the number five. Yes. I only know of all because I saw stylus posting about it, and so then I looked it up and then I got it on Amazon and I do use it sometimes it's different for me. I also have tried the Moroccan. Yes. Rocking oil. Well I. St- What am I what is my main go right now? I. Sometimes, I use pros, which was a sponsor I like their shampoo. I use it's called Nigel or mill bond or something it's Japanese. And it's I like that one and then I. Generally your guy would really have problem with me but I haven't used it in a while, but clairol or essences smells so good. That's the one where you have. or You. Right I know it smells so good that was like the shampoo of our dreams when I was in high school like everybody used that one and smell. Yeah. You know what else smells really well, I haven't seen it in years but smelling it in the locker room when I was young I was like I want to I want that hair finesse finesse smell so good. I wonder if it's still does and there's also an Vino, one that I like tone zone shampoo. s I the multiple things on this I. First of all. Don't really wash my hair very often at all. I. Feel like not that uncommon I feel like there's guys rents are used soap or something feel. Yeah. I feel like some people you tell that I tell that to and. Stay. What you said and then other people are like what that's disgusting. But like no one is I've straight up asked like ex girlfriends and stuff like do you notice my hair smelling battery? No one ever has. It it just. When. You break up with them and then you contact them. That's so weird. Yeah Texan. Away. But when I wash it to make very short right now. But like when I wash, it gets it to like puffy after I wash it I don't like that and mobile look after the wash and In aside from getting I, get kind of a dry scalp often. So because of that, I've been using the tea tree special shampoo that was recommended. And HR is healing. You GotTa let it get that. Sweating their wilder. I guess. So yeah, that was recommended to me. So I use that every now and then and that's about it I think that's all that's in my shower but Yeah I don't know I'm sticking with this method because. I'm forty two now and I still have all my hair. And I remember my dad having a big bald spot. Way before this age. So I'm just glad that it's it's here. Still I need a full on serial podcast about genesis ratio of shampoo and conditioner 'cause I have never heard of such a thing. We need to we need an eight part series about this I. We do because something's wrong with me and I always had a conditioner I think. Is it. Am I doing it wrong I think I am. Well. Yeah. I'm a I'm a maniac. You guys maniac. We're his very conditioned. We know that. To a fault I, mean how? Let's dig into this? How much shampoo are you using like in a coin size amount? Oh, an a nickel quarter maybe okay. Maybe the problem is you're not using enough shampoo but I land there and I get the scrub I get all around. y'All often, how often are you washing your hair? Not Very often I will say I condition more than I want. I don't know if you can get episodes out of this. solve. A story that's agree with tongue zone on the don't wash your hair every time because then your hairs to clean there is there is a to clean hair situation where inches a big ball. I feel that way too, and in the summertime I don't blow dry my hair hardly ever because it's Georgia and it's hot and sticky, and why am I bothering? So I will not wash my hair I will condition it. And then I will rinse it. But the conditioner like ways down, and then I kinda get that wavy look at it air dries but if I wash it and condition it, then it's like to poofy it's just a big poof ball in the humidity. There's this. Okay. Yeah. In the south it is it's a whole thing I might here could not withstand that though it would. Just. Flatten Iffy matted like how many times? How many times? I don't know if you can quantify it like this. How often is it that you just condition you don't wash. Don't know I mean it's just a real crapshoot else I mean I really really hurting This is why you're going to through conditioner faster. There are days. When I don I mean there are weeks when I don't wash my hair for five days we don't know but your conditioning in there no, that's like. A dirty mop head thing going on up here. I. I'm it makes no sense. Valor makes no sense and I got showers and. I- shower because I stink and I can't shower but I will get an I will do a thirty second shower possible like I. Don't like getting in the shower if it's real pain in the butt so I will like in Rinse as fast as I can soaps open all the important places in. Then I'm out really is I can't stand it. I have to do this every day. That's how I feel much. That's how I feel but once I'm in. I'm in and sometimes yes sometimes I waited so long to get in that I don't have the time to really like luxury eight are just hang out under the hot water however. SEMANTICS and men all sort of. Like be hanging out in there just like. And then. I remember wait a minute. This was supposed to be a fast one. I never once I'm in never like wrap it up, gotTa get out I always just want to stay in and I think why did why was it so hard for me to get in but it really is always. I never pop up and get in the shower right away like unless it's one of those days where I set my alarm for six because I have to be somewhere seven or something, which is no showering is a pain I don't enjoy it. See an owl is the opposite and he thinks I'm crazy. He's like you get in and out so fast. I can't even believe that you're actually showered Ouseley I want to get in the shower and I wanna be in there until the water bothers me. And we're just complete opposites. I can't do it. I can't linger I got a I don't like being wet I. Don't like the whole thing like a dog or cat cats don't like being wet right They lose track of time in there. So I intend to be fast and it doesn't go that way. If I don't wash my hair I'm in and out quickly that I think it's I the time what happens with the hair washing somewhere in there. So I'm pretty. I'm not. I'm middle middle of the road. My husband likes to take bath, which is funny thing that's that's our disconnect. I'm like. Well, enjoy that Hun. How. Does he like set the mood? The candle he gods the whole picture. Hud Mired is like the manly man that ever manned hey no. Sorry except for Tony. Honor except for Honorary Gal Tony I mean is neck and neck is it that he is so manly that he feels very free to do enjoy such a thing. I'm asking the two go together. He's very, he's not he's not secret. He enjoys bath it doesn't hide it. It's He enjoys Baz as much as we do in theory like I always think it's GonNa be fun in. That wasn't very relaxing I have and I have talked about this and I have written about this. It'll probably be on my tombstone I have tried to enjoy baths so many times especially because my sister is like. The queen of baths aside from your husband. K.. She loves lush products. She's all about like she has feelings about different people's bathtubs. She scores somewhere and sees a great big bathtub. She definitely hasn't been to say about it. And in my old apartment, I had a big bathtub that she coveted that bath experience and I took one bath in there probably in the whole time os their. I keep trying I. Want I want to experience this bath splendor but I get in. And then I get bored and then I think now what and then I get out and then I think once again, just like when I keep trying to figure out if I can tolerate cucumbers and I, just every time I like Oh. Yeah. I don't like them I don't pass cucumbers end of story. I can't do it zero weird bands weird I. Think I feel that we've all romanticize the bath but the thing is I find things about the back to be good in some respect. Also disappointing like a bath bomb like couldn't name sounds amazing. I'M GONNA. Put this in Lubec it's going to do something magnificent but it doesn't you put them back on it's like a little fizzle. Now what is this just slippery water? What is? The weirdness in. A bigger reaction I want fireworks. Yes. I would actual bom. More explosive. Just like Oh, this is what I'm looking for but mostly I just put in and I'm like. Well, that's like. Just. Throw like a whole box of alka Seltzer in there. That's what I'm looking for. Yeah, and also the bath bomb is like, okay. That took fifteen seconds now what? Now, my bath is dirty. That's big US and then if you shave in the bath, you're like, I'm in the bath with all my tiny. So here's the thing. I'm still grossed out I think people who take a bath as a form of hygiene. Follow with a shower which that sounds awful to me. Yeah, right. That's long the whole thing. Has To do, which is why I don't enjoy it yet doesn't seem like it's a thing to get clean. If you're dirty and you get in your just laying built, right? I recommend what I and I have said this I said it recently somewhere I recommend the dry bath, which is just where you lay under a heated throw. It's like the warmth and the soothing, but without the water. It's not really I. Just Call. It drives me late under Blake. Is this like an electric blanket. What is, is it legislation electric blanket? You run water none the sound of running water while you're under. Blanket that would actually make it worse to me because then I'd be like I got to get up before the house floods or yeah to go to the bathroom like an APP it's like this called is called dry bass it's your APP. And on and it sounds like you're in the bathroom and then you put on the weighted blanket like you're under the. It's a whole experience speaking of here. 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Connect with family and discover untold stories with story worth get started right away without the need for shipping. BY GOING TO STORY WORTH DOT com slash best friend you get ten dollars off your first purchase that story worth dot com slash best friend you'll get ten dollars off your first purchase that story worth dot com slash best friend for ten dollars off and we're back. Okay question. No, you know what? Mk. Got Married since last time to The last time she was on this show she had. Just. Just gotten engaged. The surprise engagement and now you're married town. Was it. Where was it i? Know I've seen pictures but every the pictures where was this? It's so beautiful. Well. We engaged last October and. We wanted to just get her done so. I pushed for something all. He wanted something beechy in was like great. That means we can do it in the winter slash early spring. Somehow we decided on the date. March sense. That's my anniversary. No March eighth anniversary March seventh in. Aruba. It was the last. Great Guilt Free Party of Twenty twenty now it was. Just days before every fact shutdown we came back on the Wednesday after the wedding. By Friday, the kids were out of school. And I told my husband. I mean, you knew you were going to be married with two kids but now you are really married with two. He likes the challenge was an extreme situation. I would say are our DYSTOPIA Honeymoon period. Required some adjusting but the original wedding was fantastic We were just got lucky picking that date. Everyone who came was healthy. There were no I. We were holding a crossing our fingers we back home because we realized. Oh. This could have been a bigger deal than we realize. And then everyone was okay. So. We had a blast in an actually was great because all the people who got together there including grandparents in grandkids and cousins then couldn't each other months. So we got this one last time together before things really got weird So we were very thankful for that, and then we came home to fight for months to figure out how to do this. All been you just practically all we. We figured it out. I didn't realize it was right before my sense of time is all confused. Yeah I've never wait where is a RUPA? That song off the coast of it's off the coast of beautiful Venezuela. But it is near but as well as. What local phone? Yeah we had a blast. It was how? How are your kids doing in quarantine? They have done pretty well, they are I feel lucky that we have kids. It's sort of a sweet spot where they are a little bit independent they can take care of themselves they entertain each other. They still like hanging out with us and think we're cool. So they're not selling preteens. To my seven year old can fake it pretty well. And so I think for that reason they've done pretty well, my schedule is I'm blessed to be very flexible My husband was sort of out of work for a couple of weeks, but then they started rotating him back in. And I might. They read they play Games I've been pretty happy, but they are very social. So the very beginning when we would, if we went out, I would say you cannot talk to these people on the street. They did not care for that. because. They want to make friends with everyone So that was tough and I think that's still takes a toll because they just don't get to see as many people as they would like. Yeah Jenna Howard Hauer Your House doing. they're good. Now they are still mad but they haven't been on the airplane very much the series they talk about it regularly 'cause last year we were flying like. Once a month at least they were to with me to go work, and so they're like Do we go to the airport winner here for thing but with RV trips that we've taken and with their actually back in preschool? So are we're at a private preschool and it's open and so far? So good nobody's been sick nobody's had any. So they're back in preschool, like that's been two weeks now and or three weeks now, and they're like Sam goes four days a week and dylan goes two days a week and they just start like, oh my gosh, it's amazing. We have friends we have people and they like they can't associated with any of the other kids in the school 'cause the way they're doing it is like each mashes there. Odd. But they don't care. They're like they just love those six other kids or whatever I mean. It's like the cutest they're so happy and we're just crossing our fingers that it stays. Okay. Because right now everything's doing really well in our little town and we're just like really hopeful I feel like I'm holding my breath all the time like. Is it okay. But they they're happiness level has increased significantly I mean they were doing fine at home truthfully. But. I. Just see there's like they just they're the same way they wanna make friends with every single person they meet. It's funny because I have kids who are even like far more social than I ever was, and so they like love having friends a May. It's it's nice to see them filling their bucket again in different kind of way instead of having to just follow me around like what are we doing now and what do we do now we call this person and can we go somewhere in community this when we do that? So it's really nice. Really been a great couple weeks seeing them thrive again at school. I remember when we recorded the Patriots episode you were you were in Utah. You've just done your special. Yeah and. Saying that you think you're going to send them back but you're not sure you have to assess when you get back. Yeah. But hearing this is I'm still we're still going back and forth about whether it's end Elliott back. We're probably going to we just are sort of dragging our feet because we see my parents and they're both high risk in the law. But hearing what you're saying makes me feel like we really should because I think Elliott's bucket is empty. It's it is. It's funny to see how they're doing fine and kids are so often stamina and all that stuff but when you see All this. Through personality like, Lucy. You'll get the car and you have ten thousand things to tell me because you had this thought that brought and also turns out I'm not that great of a teacher because they're in two and a half or three weeks whatever it's been they've learned more than I taught them all summer. I don't know if it's me or they just don't Wanna listen to me that much or whatever could just socialization difference between being at home versus being around other people their age in that environment I think. I it's nice to see. I can see mine light up we have we have a sort of a pack of neighborhood kids, which is really nice. It's sort of like a ninety flashback over here. were they. Know, they can run around in the open air and I feel fine about that in across the way they're there to back dex that sort of face each other with the neighbors and in one of our neighbors comically on the balcony is named Juliet in these. They spent all the time we were stuck in the house yelling over the balcony to Juliet. Brands and they can sort of big meet on the ground. Now, we've everybody's comparable with that. And they do they just once they realized that they don't have to play with just me and their sister anymore they're like who revolutionary it's very it's very sweet. Yeah. So we have something special, it is a WHO knows mk best. Quiz. Now this came together a last minute. A Matt is one hundred percent. The annuals fault I don't know why. I what? I don't know why he's dragging his heels on. No I'm just kidding it's totally my fault. So we don't have a song, but I'm sure Tony Place in thing to usher it in. Well. You know what I normally play, but I feel like this is more appropriate today. To town. Town town. The Bass, the band ever great band. So. I have paper. Do we need paper? Maybe we do Janati right on right on I can make that happen. I had a pen thirty loss owing on it. I know that you need a pen and I'm just but it makes me feel better. Yes. Okay. All right here comes the WHO knows MK Best Quiz so you'll ask the question we will write our answers down. We'll go around give her answers and then you'll say whether you'll stay with the right answer is okay. Question Answer Question Answer. Okay. All right. Here we go. Let's start off with. This is still come to also I appreciate the last minute requests because that is how I operate I would not have started saying you earlier. So that's right I always use you. This is the compliment you. You are such an accomplished. Get Shit done person and so I forget that you are also like procrastinator last Minniti. You wish you are more organized person yes. Wish it so much I in fact married and basically a life coach for me so we're working on it. But yes, this was I, thrive I that came in and I said sure let's do it. So number one act. MERICA, favourite part of fall. Favorite part of fall. A pumpkin spice. Latte. Football. Halloween. Lor. Apple Picking With Bay in a cozy sweater. Oh Wow. All right I have my answer. Could I hear those one more time there sure. Pumpkin Spice Latte. Football. Halloween. Or Apple picking with a cozy sweater. All right and we'll have their answer. Yes. Oh Yeah. I'm GONNA Guess Football. Because the you like sports I feel like you have pride in certain teams you dress up for them. And That's what I think. Yes football. Go Georgia. The gators, their Florida what? Oh my gosh kidding. Rolling. We who were the? What's the Florida Georgia team? Dogs. Dogs. Dogs go dogs, Tony. I also said football. You guys are all correct. I was hoping I would flip through a little bit with Halloween, but football is correct. Yeah. Halloween well, I. Very out, but I also will say that Alison's description my sports fandom is one that I will cherish them and. Cleaning, and save. You Drought Pride, you have allegiances to team. You'll wears you wear stuff up for your team when you go on insists on TV. Genetic me's action for game days. Well, there's so much themed clothing. Let's see. We have a point where all on board. All right. What was the name? Of the coffee. House in Durham North Carolina we're married Catherine misspent her youth and some of her dollars and loitered for long periods of time. Okay. Was it a lot laughs. But first coffee. And Or less breath themselves. Now I don't know. Cat have gas me to off. General. In. The second one. Second one was but first coffee. Okay I don't know. All right. I'm GonNa Guess Espresso South. Both because I know of two coffee places with names that are similar and a lot and no one change their answer though just because I'm so persuasive a lot hair laughs. and. But. First coffee that's just an instagram at would sign thing. I don't think there's actually a coffeehouse named that again no one change your answer just because I'm persuasively and and write persuasively right? Okay. WHO's next I said Espresso Espresso yourself as well I'm trying to prove that I didn't change. Okay. Thank you. Lou. All Right Tony. I don't even remember I literally just wrote down the first one you said. A lot to laughs. Okay. So No, the correct answer is. HIMSELF LOW Yay. All right and I will have you guys know because my integrity is important to me I fact check that with several friends today because I was afraid it was so silly that I had heard it on a Sitcom and it was not my actual. But it wasn't right espresso itself. I also misspent my youth at a coffee place. Mine was called Rock and Java Did you ever did you ever date anyone? You met there? Not, whole social scene that was like the place where you would go to see if somebody liked you, you'd be. Drinking your terrible MOCHA. And listening to some terrible punk band downstairs. Seem like we all discovered coffee at the same time and was that a cultural thing or just an age rite of passage thing Jenna. For you it would be. Diet coke. I. Think it was I. think it was just a high. It will the nineties in highschool coincided for me so I can't talk. I do feel like that is win starbucks like really became. Yeah. Right, I. Feel like coffee houses really had a moment or I became aware of them at once. Friends. Yeah. Yeah. All right. So Jenna and I each have two points. Tone zone you have one but respectable. Thank you. Thank you for treating a Gal. For whom I was writing this quiz. So I hope that it's it's hitting the right spot here. Okay. What? We, what are the options of for whom the quiz was written I just know who was on the Thursday show. Only, get a no Geno is going to be on. I don't know. Coming. Oh. Told you all that. Because I like surprises and I like to just fly to my parents. I'm so glad I Taylor this experience. The way you like it. I was sure I told you because most of my whole thing was trying to get you guys together. Is Delightful. Oh God are here we go. For what country icon was. Mk's I. Post College for my first ever like on my own pet was a cat for what country icon was she named. was. It. June Carter. Cash. Was it. Joe. Lean of Dali Song Fame. Fancy of REBA mcentire song. Fame. Or. Why Known A-? The four. Choices again. June Carter Cash. Joelene. Fancy famous country prostitute. Or? Why Known Awesome Clue MK my Gosh. Can't get over the fact that I didn't mention to you that Geno is going to be on. What's wrong with me? I mean not that it not that it changes anything but still not missed his many a memo in my life. So that's entirely possible as well. Yeah. That's right. That's right. You missed it. You miss the. Memorandum. That I sent. Okay. I am going to Gas D. Y. No. No although I was very tempted by fancy but I don't know if you do to season row again no one change your answer. Jenna I said fancy because I'm I mean I'm purely Lee guessing on this one so this same yeah. They're all good cat new I know they all Merck. Is this. Tone. Also said why known but with tempted by Julian but ended up going. Why WanNA. The correct answer is fancy. Stand up holes into the lead and she was a she was a a barn cat that someone rescued in named fancy and I tried to rename her because I thought it was just too. On the nose for a cat named fancy and then right someone told me. She actually was originally named for the McIntyre Song, I thought Oh well, that makes it better I'm okay with story. A. Back is a dark backstory on this I again. So she's a social climber. Wrestle anyway. I'd Jeddah is in the lead with three and we know that this quiz was not written for Jenna. Now we know that for sure. Nicely? Because I didn't. I didn't get it all. So here we go. Didn't overthink it. Yeah. You're welcome. My favorite item of Kovic era clothing has been. My husband's under armor sweatpants. My Old Sports Bra. A barbecue tank top that says I love my but robbed and my pork pulled. I, hope it fat or my slippers. We hear those again yes. Number one husbands, underarms weapons. To Be Gasping go out. Be. An old sports brought. See a barbecue top with the message I. Love My but rubbed and my poor told. Or my other slivers This is hard. This is really hard. The gas I'm as well I feel like I'm wrong but I'm GONNA say your husband's under armor sweatpants. My hesitation is that I Feel like he's taller than you buy a bit so I don't know how these are fitting you but they are. I guess the sweatpants too so did I. We all GonNa Erling it's only wrong. It was slivers really. Yes. We okay. Way Off I we have this tank top the yes I do. The reason, the reason that it is I, do I like all these items of clothing and I do wear the sweatpants too long and I don't care. They're great. I we're all these items, the believer these days might children make fun of me because I don't even put rope choose on to go out of the house anymore. They have real bottoms I just you ever have. They're the best. Yeah. So I don't know when I'm going back to regular shoes but the tank top I wore. In the middle of the summer at one point and I forgot that my child had learned to read. I'm like my book row does. GonNa have to retire this. Summer. We are the clippers like like these is this the shape and now these are not. These are like Costco brand. So these are like you might be interested that. Okay. Oh, minor like slipping as well, but they don't have the. The moth. Yes. The ornamental look primarily that just got cut. Off. Got It. I do. They are amazing. I'm with you on that. Okay. I have two more questions that good. Okay. Which of which of these diy craft or home improvement projects caused the least fighting in my house A. Downstairs, bathroom. Even set foot in can't believe you have an opinion about this. Be. The accident wall in the living room, which is literally your favorite color and the color of your clothes and car. Why are you arguing with me about this? The DIY floating shelves for Home School Supplies Books, which my God I can't find the frigging studs. Can you find the studs? Or? The firepit seriously, this is so many breaks. Do we have to carry this brexit is so hot out here. So I will shorten downstairs bathroom. Accident. Walled. Floating shelves. Fire pits. Which one is the least least fighting? least. Friday I have I. Don't know I have a question because of the. Hot outside comment. I don't know where you live. In address please. Ingram in Virginia. Oh, really okay. Where in Virginia Are you? Are, you still live in Richmond in northern Virginia. Okay All right I guess going to. I'm going to say floating shelves. But enjoyed all of them. Housing are you in my head tonight I might find saying the shelves. Accent Wall. Okay. So the the least fighting. Was the fire pit. See I should've went with my. Because well, this is and this is like the blessing of my husband partly because the children did most of the work. Instead of the two of US facing off, we brought them in as a cushion. Off. The. Shelf in fun. The shells were not problematic because the shelves are for organization in his house allows. A lot of whom improve prank. I have a question though the accent wall, it's the same color as your car saying that that's me to him. And then the bathroom you never go into it his that you'd him that's me again. But look all these projects get done in the all look pretty good so. Amazing we haven't done. We have a to do list just sits on a refrigerator mocking us we have plans. So this is this is our complimentary relationship I have big ideas but I don't know how to execute in he makes me execute and then I get annoyed that I am forced to finish the thing I start. K. You and I share a lot of similar personality traits. Define how Allen I works. Where I'm like All these details. Why are you telling me all the stuff of? Yes. He's like this literally your idea. So interesting. I think and I know that we just have one question left but just I'm just. To. Make It. What I don't know what I'm doing the point is there's something I'm Just making everyone wait more. To say. I think I'm. The. I'm the other one in the. In the relationship because. Not, really in terms of like neither of us make each other do big ideas that's the problem but. I'm the one who's like nagging Daniel to like finish things and to reminding him about details and stuff like that is that Al and is that your husband has your we'll I. I know because on the podcast when you say things like I'm really usually I'm really good at closing loops and like making sure that people are set up for what I'm like what is that? That's the last thing that I'm good at how no I, I? I'm I I forget to close the loop. Oh, well, that's me to you then. Yeah I, forget to close loops. The worst example being when we were recording the Thursday show and then. Another guest showed up because he thought that we needed him that night I'm like, oh. Yeah. I should have. Let you know. Oh my God. Terrible. Okay. All right. Let's see who wins as we go into the final question. Jen has three allison has to Tony has one. So we're looking at potentially add a tie and then we'll have to do a tiebreaker. Okay. Well, I have a backup question if we need. Okay. Great. Okay. What was em case favorite concert. Was it. The Dave Matthews Band. Was it. Poison. That Bright Eyes? Or outcast. Girl This is a tough one. To have a gas me. All right you can end the music. I was waiting for Genita- chime in. FIT I have. One I am guessing outcast. So Am I. Were a block. I was waiting for a country artist after the cat thing. But so I figured the closest to that was Dave Matthews, band and weird way. So that's my guess. It was not the David Matthews Fan. I know we're going to hear that if you have. No idea it just might. It's not a regularly coming up on. Was My first concert which. Really. I'm not a huge that just happened to me my first concert. The correct answer is outcast. Jenner you one. That makes me so happy. It's not only was it a good concert, but it gives me some sort of credit because I saw them in. One thousand, nine, nine, or two, thousand. At the University of Georgia in various like on little just like a recreational field right by dorm they played this concert for probably. Eight, hundred people. Very. Small. And it was fantastic. I think you discovered them. At can claim that that's actually true. They should thank you. Wow I do I love them in my heart was broken when they did the Super Bowl in Atlanta and they didn't. Reunite for it. I was like this is our moment. I know it al-Qaeda's this coming back. No. Never again. Did you happen to watch that show dispatches from elsewhere because Andre Three thousand he's outcast movie. Actor. and. He's your heart Oh will you should watch it then he he's in it. Yeah. Did you watch agenda but I remember seeing the commercials and yeah, it was an interesting show I i. also think it's a sin he was not in Black Panther 'cause who's a better alien than Andre Thousand? Handsome alienated please hurry here. I. Listened guys recent events have reminded us, how important and awesome healthcare professionals are this time last year we were cheering for Favorite Sports Stars and K Today we rightly cheer for Nurses Doctors, respiratory therapists, texts, and more Figs has been cheering for healthcare professionals. All along their mission is to celebrate healthcare pros and make sure they have the awesome scrubs they need to perform their best fig scrubs are engineered with the innovative functionality found in high performance. Athletic Apparel. Because healthcare pros deserve scrubs is epic as they are. So yes, they specialize in scrubs and medical apparel, etc. However, they have stuff that someone like Daniel or someone like me would would just regular people regular non people non medical environment people would want like they have really cool hoodies that have lots of pockets I almost bought a lab coat. I don't know what I would've done with it, but it seemed like something cool to have. Things proprietary fi on X. fabric features, Sivota anti microbial, and four way stretch technology. They're also moisture Wyking anti-wrinkle and liquid repellant and are ridiculously soft plus lots of pockets. Some of their styles include over ten pockets. Figs wants you to wear the scrubs you deserve and enjoy fifteen percent off your first order using code best friend fifteen at checkout and if. You're not working on the frontlines. Thank someone is because figs will give you fifteen percent off to head to wear fix W. A. R. F. I dot Com and enter code best friend fifteen at checkout again that's where figs w. e. a. r. F. I. G. S. DOT COM and enter code best friend fifteen at checkout get ready to love your scrubs. Right can I just jump in and correct myself to the Marvel? Army doesn't come after me will conduct is a fictional nation fictional planet. So what I meant was hot. Superhero guy with possibly magical powers. There we go. There you go. Thank you. Marvel people. I. Just rolled with it. I just went with it. was busy trying to find this the Dave. This is my cable news paranoia coming to bear here I'm like. The thing. That was wrong. I totally get it. All right. Let's hear that again. But let me just explain I am so sure that I did not say the David Matthews Band leave I feel like my school four Alice. Oh. I don't understand it's like my mouth. Let's hear. The Dave Matthews Band. I said, it's very clear I mean I have as David. Deep fake. Fake. I don't know what you get out of doing it that way but someone someone is pranking me. Let's do some just me or everyone. got. Done. Is just. Everyone. All. Right. This is Marcie Sheehan and it is a follow up to something we were talking about before because someone wrote in and said I don't understand people who would leave their read receipts on. So Marcy is I agree with the Read Receipts Jackie but my husband and step kids have our set where only each other gets re read receipts just so we know if the family is seen tax, every other contact is set up with no read receipt and this Blew my mind and also like exhausted me, I don't know why I had a weird sort of technological overwhelm and on we upon hearing I didn't even know you could like set it this way. Did you guys? Know. This is to me I've not done it but I think I did know I feel like I've heard of that and I can understand it for in certain cases but Yeah I've never done it. Just one more layer of stress. Yeah. I have to add to my life. I think I'm the person who would accidentally have them on. That would be me I. Don't I don't think about whether I should have them on I don't. Know how to access that setting. I was like the first thing nobody can know my business I'm like oh my gosh. Okay. On Link Din. Which I never log into linked in but I still get emails from them like telling me congratulate this person that you like on deliberately aren't talking to on their work anniversary or whatever but. You can set it so that you can see who's looked at your profile but if you do that, then they see. Then, it's clear which profiles you're looking at. So I feel like pure occasionally in the day I had said at that way minimum cabbage switch back before I look at anyone's profiles. So occasionally I'll get worried that like what if I never said it back It's similar to. What we're GONNA, say if ever ever I happen to be snooping that's the one place I don't like to because I. Don't understand that business. Yeah. Like I'm looking into someone but I don't want them to see this and I'm uncomfortable with Lynton. I can act like shut mine down I don't have one anymore I'm like, why am I? Using. Yeah. I don't know why I'm using either any. I don't think I'm going to get a job through it. Has Ever. Gotten the job. referred someone say they got anything out of it? So this is something I'm being project managed on so. It's like so far down my list if I had a list. That, I haven't gotten to it but but my husband's convinced that I need to shape up my link then I gotta shake it up and shaped it up I mean it has a current headshot but I guess. That's about it, I Haven't. Stuff what am I endorsed for talking I don't She's good at that. Already, Olive Dorsey you know really like for what would you be shaping this? What opportunities are going to roll your way but I mean, I think the idea is that. That is a net that I am not using. And that there are people in political circles or they're arguing corporate circles that might be in that arena I think it's probably more likely for me than for people who are working in comedy i. Is Is it like takes a whole subculture of Lincoln comedy I don't know there could be corporate gigs and things but I shut it down some like I am stressed out of time just. If you need me go to my website. But I get maybe for you and I'm sure if our here he would have an opinion but. Our on Tiktok because I was and then Daniel read something saying that there were all sorts of security concerns with this is before trump tried to ban it and and I already I like didn't I hadn't fallen in love with it yet. So he was like I think we should just take it off our phones. So I did and so now I'm not on it at all but I do word it's sort of real concern but I'm like I'm really improbably missing out on like understanding a huge chunk of youth culture because I'm not conversant with it. But don't you feel like you see enough take talks that's true. That's a very good point. That is a solid point I do see them elsewhere. So I. Yeah. I also was concerned about the security part that's not that's not fake news. So I haven't done it by also concerned with my ability to sustain a lot of social media. And I'm also highly susceptible to a dance craze and I feel like it could get very. Embarrassing for me and time consuming very quickly. and see I'm not susceptible at all. Maybe that's like my secret power I never WANNA make a dance video, hide the over there like Lou. Philo kids. Let me. Too. Yeah I don't need to start that. Journey for me right now but I would want to. Yes. Yeah. Yeah. I love. So funny some all creativity but I honestly I'm glad you guys are not like dancing with your daughters like and then we made bread or whatever I just like you know like we're opening the mail. That's not a real dance craze but I I it makes me cringe. A lot of them are just like lip synching things. It's not even songs sometimes like I've literally seen some that are like literally somebody lip synching someone's standup. What is why? What is the point? That are you guys doing reels? Sorry someone was about. That would Mac guy on skateboard is the greatest gift that Tiktok has given us. So that yesterday but other than that I'm usually like. That's my action. But I'm old. So I don't know how I'm like I don't know me they just don't relate anymore fat. Just to for me I'm with you. It's like it's one more social media that I'm like. I don't I'm barely getting instagram Dutton these days like I'm barely logging onto steph and so one more thing just feels overwhelming. There were two Tiktok like my favorite tick talks. My favorite talks that I saw instagram but one was like I wonder who ate the Spaghetti and it panned around a living room and there were like four dogs and they were all just sitting there being being dogs and so it's like close up on one dog and then the next dog and then the nets dog is this white pit bull and its mouth is like entirely red. And, then it goes to the next dog and then it goes back to the dog that has spaghetti sauce. So I like that and then there was another one where it showed three pigs. Like sleeping on hey, and it was talking about how people think pigs are so messy but they really aren't and. Then, it showed these flowers that the pigs never like in a different part of the the barn no the farm where the pigs never eat. So what so they noticed that there are three bunches of flowers next to this one pig and they don't eat them what she's doing she had like. For Real brought them into the barn and like was decorating her space with them. That made me go I really don't think I can eat pork anymore already donated very much but like If, this is true that a pig is like decorating. That's so cute. Okay. Here's I submitted my own Jay Mo and I selected it. In the hazy moments where I'm waking up, I think about anything I have scheduled for the day and try to figure out if I can reschedule it. That's normal right? I really do that like when I'm waking up, I just think like I'm not up to it whatever it is not up to it I have I have a show it three I have to reschedule it or something, and then you know as I wake up I accept that life involves obligations and that they are actually fun sometimes but. I don't know what it is but my brain is just like no can't do it I think i. only do that if it's if it's something that's super early. I'll do it then otherwise. I won't do it when I wake up but I will have those thoughts about wanting to rescheduled later in the day when it's getting close to the time to do that thing. Yeah. Interesting. I for some reason before I have all my faculties about me. So as I'm waking up before him fully awake. I it's like I. Forget that I'm not awake yet and so I interpret how I feel at that moment is like, Oh, no, this is this is how I feel today I'm just not I don't have enough energy. I I have been waking up code times or weird. So normally as you guys both know obnoxiously extroverted and Anytime, I get to go out with anyone face to face I'm very excited. The covid gatherings are not the same it doesn't have the same. This is one of the reasons that my husband and I had had trouble adjusting at the beginning because he's an introvert. And there's a breaking point where I was like you understand. Everything that makes me happy. He's out there in the world your stuff in here in this house. We had to come to an understanding. Not, everything that makes me happy elementary husband but I don't. Everything, else. Outlets. My outlets. Yes. So normally I would wake up very excited to do whatever the thing is. It's different zoom culture but I've been trying I'm also trying to change my morning anxiety tendencies by reading a book before I pick up my phone. Yes. You've posted about this good idea and occasionally both reading and working out before I'm allowed to touch my phone. Has. that. helped. Yes I can't say that I stick to it all the days when there was a particularly well, there's always a big news event these days, but there was a very large one at the end of last week and I. Could not resist the siren call of of twitter So I just kind of checked the box I was like reading this page page arena stage and So where is your phone when you sleep? Next to my bed. Because it's my alarm. So yeah, I haven't alarm. But I leave the book in my bed to and then I tried I usually go downstairs with my book to make coffee in leave my phone upstairs smart smart and when I say usually say for like four days. This bill though good. This is like it's momentum you're doing that I am not fully into this idea because my phone Kovin Lake I was in the beginning just reading everything and I just I like drove myself. Completely insane. Yeah. Yeah Speaking of that big news story of trump testing. Positive I'm assuming is the one you're talking about. We are starting to institute a no devices after dark thing, which all it means is that Elliott can't have any screen time after dark which. Is such a like, not enough of a limit regarding the screen time but we're starting somewhere because he did have it with him like up to the point that we were. We wanted him to start getting tired and he wasn't. So, Deanne you and I are also like wink wink doing this, which just means we like sneak looks at our phone in the other room but I was like an hour and a half late to that news, which for me just reaffirmed this is why I have to have my phone next to me all the time. My mom is the one who told me about it. She's the one, his any lately any new store like she's the one who told me R B g died and there was something else that she told me to she's on it. I mean, there's going to be something that you'll figure it out it. Affected me. Yeah. I know it's true. It's not like it affected me that I didn't know I was just like Oh my God something. Usually, it's just scrolling and there's just nothing nece. Yeah. That was a big one. Yeah. But that's I'm with you on the the kids in the screens like you dear like sometimes you just need it as to help you out until everybody out. But this is one of the reasons I ended up ejecting in home schooling because just my kid on a device for that long per day she's going to be a real jerk and If I can just read and cover some math and see what we can do for a year I feel okay about that. I didn't realize you were homeschooling for like legit homeschool. Yes. There was no well there I mean there's an all virtual. I would have sent my kid in person if they had offered that option I've I would have felt come mostly comfortable doing that But that was not an option and the zoom schedule was just too much time. It was too much time in the spring. It was okay because they were just doing little bits and I thought that was pretty effective actually. But they put that whole. That whole school day on the zoom and I said I don't know I've done a couple events where I had to be on for a couple of. Hours for maybe two days in a row and I was exhausted. I just I didn't think that that would work I know people who are really struggling because their kids just don't want to do it. It's tough. To. Like I have this very flexible schedule, which is awesome. I. Have. We're low risk household I am I've offered to help other working parents because there's the problem with pods is that they're so strict that some kids can't get into them. So in our in our neighborhood of attempting to host a few on the porch and maybe be the Zoom Butler in place of the parents for a bit every week. But we're seeing what we convert together. I mean, everybody's just attempting to throw it together. I, think we lost you Jenna. I'm you know we didn't Yup maybe you just made an expression where I thought there were words they went with it. Lot. That's homeschool expression. Killing. homeschool. I know I mean I, get that completely 'cause the being online all day for kids is brutal. And I think that it. whereas. When they're in school, the teacher in the school works with. Kids who need extra attention or anything like that. Right. Now, all of that is falling on the parents who we're not trained. I realized that my my term for zoom, Butler in the spring. I was like, what do you need man? Do. You need a Pennsylvania ruler spending a scavenger hunt here I actually and I was always on call and I figured okay if we do the home schooling okay sure. I'm not going to be perfect at this but I can knock it out in a couple of hours in the we can do other things right instead of me being thought I was going to do more work doing that yeah dancing behind the screen. Yes. When Elliott's preschool went to at the very beginning for like April and May before the preschool sort of decided what they were going to do, which is like completely shut down and then reopened. They were having virtual. pre-schooling or whatever, and so there were like zoom classes and there were these texts pods where they would text you a project in the morning, and then you're supposed to send photos of it and it really was it was just arts and crafts for me that I didn't. I'm good but I like to cut some hearts now. Yeah. Show us one of your favorite toys R. Take. Whatever. And I don't even have favorite toys. Okay. Let's see here. Okay. Lee. The Rolling Stone says I call cute children and pets nuggets. So having a hard time applying it to honks. But I'm delighting all the Massachusetts talk as a native of this fine state. Someday, I would love to show the Rosen quotes fan the majesty of the Commonwealth. Yes. I have never been to Boston Daniel has. That came from the episode that Ardent Marine and Ken read were on. There was a lot of mass talk and. I. We're talking about Slang and I said that I remember when nuggets or nuggets was used to. That was a term for like a haughty. He's like, river, Phoenix with long hair he's Enoug-. I remember that one I think it was probably before your time we'll sound maybe maybe regional to and I never heard that's true by the. Have any of you watched Cobra Kai. Now it. Okay. So Enjoy. First of all, you have a fun road ahead of you. And also for the for the gals and also your appreciation Tony. The ROB CHARACTER WHO Is. Just. Straight up seventeen magazine Nineteen ninety-six honk like it is I need to. Get the names that Johnny's Kid. Yes okay. It is jarring because he's so of that era that I'm like that is like that's a tiger beat poster on my best friends while it is weird and he's got the floppy hair and the whole thing. Jonathan Taylor Thomas. He sounds like a real nugget that sounds amazing. Yeah for sure. So Full disclosure I had never seen karate kid. which I feel. I know I know I know. I, just had it in my head. I don't like martial arts now that I'm watching it. Again. Right now that I'm watching it I'm like, Oh, it's really about that. You don't have to be in a karate to like this movie. So I'm watching it in chunks. Because I have children and because the whole thing but I'm super into. Getting to sit down and watch the movie, and then I'm going to embark on Cobra Kai because I keep hearing it so good her face pickup. Exactly. It's so much more nuance than I would ever have expected I for one do not watch back to the future for a long time because I didn't think that I liked time travel. Paid off see. So there you go. Is. Is Do you have to watch karate KID TO WATCH COBRA KAI? She could just jump been should. Last backs. But I think yeah, I would watch it I all right. It's listen his shoe was a young lug. That was that was like the first girl I. Remember like kind of noticing as a young camp actually girls were gross for a long time and then I was. Watching that movie and be like, ooh, what's happening here? You guys this was so much fun. Thank you so so so so much for being on this show. This was just delightful listeners. Thank you for listening to like what you're hearing. Please tell a friend subscribe. Lead Nice comment on Apple podcasts that helps us out so much check out my other podcast. Childish. Earlier this week I had Jamie Lynn Sigler from the. Okay I thought it was sopranos but she's saying that she thinks the correct way to say it is actually Sopranos I don't. I don't know about pat I just can't. Show that prestige television show she played meadow, want it and She's on the show. And then I've got Brian on next week and those will both be also in addition to all the places you listen you can watch the full video youtubecom such Alison Rosen please subscribe again. Patria on. I'm also I'm on. Cameo. And Jenna where can we find you? What should we look out for? Well, thank you for having me on the show so good to be here you know. You can find me around the Internet wants more while. But mostly go check out my podcast couple friends it's me and Hashtag Al if you WanNa hear us every single day you can listen to our compilation episode on Fridays And our shows just fun silly nonsense, neom me, and my neg. Knock knock it's. K-? Yeah. I will pitch for, I wrote a piece for the Atlantic back in April which might be worth recapping for everybody as we struggle this called. It's okay to be different parents during the pandemic. Gotten some good feedback from that. So it's a it's a good read if you WANNA specially for dealing with school to jump into that. I'm at K. Hammer time on instagram I also have a fun project I started during quarantine called at oldest dealers model. On instagram which I need to pick back up and I am I've gone through a dry spell where i. Ask You about that I love it. I have been loving it. So I dress up an aspirational nineties clothing that I either put together from closet or order from running runway intake, ninety style catalog shots in it. I'm living my best life. So that's at oldest dealers model and I do want to. Say a word for my friend at real best life on instagram. This is my friend Kelly who's a farmer out in Colorado And she is doing this crazy experiment where she lives entirely off what she produces on her land from for a you from August to August, she started in. August. It's crazy. She has pigs, sheds ducks. She has she the one who has a wallaby. She has a Wallaby as well. She has a full huge garden and she's trying to put together this puzzle about how can I live off of this land? Oh and also goats. And so the problems are fascinating. She's fascinating the whole. Stinking through the process is great. Just she's at real best life. So for a lot of good cute animals and farm comedy A. Sustainable farm-to-table goodness check her out. She could tell us if pigs really decorate. I think she could say her is not. Maybe. She needs to get more handy pigs. Hers, are like. Super Personnel. Interesting. She says. Thank you tone zone. I am Tony thanks on twitter and instagram my podcast bizarre albums every Tuesday and. Real, quick. Also just the other day yesterday when we're recording this. Motion City Soundtrack released another song. This is actually cover. And it is for our friend at Akerson who a producer that we had worked with a bunch passed away last year yesterday was the one year anniversary of his death. And he was just great guy and. A compilation came out. That's just a bunch of songs that he wrote in a bunch of different bands on they're covering it. So we're on there. I'm blanking soul asylum on there a lot of a lot of bands around the Minneapolis area and just bands he worked with over the years and that is available on band camp. So the link is sort of weird. So just find me on social media. You can find the link through there but So that's available in all proceeds from that he left behind a wife and young daughter and all the proceeds from that are going to his daughter's educational fund. So check that out. If you can I'm going to check that out and you WanNa know why in addition to liking motion city soundtrack and Tony was I used to think Dave perner of soul asylum was a real nugget. True. Crime Doug. Back when he had, I got to see what he looks like. Now I, I doubt time has been kind to him, but I could be wrong. You guys this was so much fun I'm GonNa make everyone can. Wonderful Okay everyone thank you for being on the show listeners. Thank you for listening. I love you to wait a minute. I forgot to welp to say hello and welcome to the new patriotic people atrial. Who still listening at this point has anyone turned it off? Are they still there? Should I just do it on the next episode ditches on us if you remember but yeah, no, one would I can't believe this is like this is worse than not say hi to Tony thing you know. When I mean is. Yeah keep digging the degree to which I keep forgetting this. That's how I meant it. I know it came out. Wrong. Hello, and welcome. Nate be Christina Elizabeth W WWL and Kelly be. Roof. All right. Thank you for listening I. Love You, Goodbye. Show. We. But now we gotta go. Rosie. View.

Tony Tony Yes Daniel Football Georgia Patriots Alison US Blonde Elliott Mary Katharine Ham Jenna Neutrogena Laurie Allen Kirkland Mary Catherine Jenny Kim Jones Tony I Amazon
Winning by Saying Yes to Whats Next: Lori Allen

For the Love with Jen Hatmaker Podcast

50:45 min | 10 months ago

Winning by Saying Yes to Whats Next: Lori Allen

"We should be embracing our what's next always our what's next should be always on our mind. And are we happy and are we living with passion. Welcome to the for the love. Podcast with megyn hat maker today. We're talking about how to say yes to what's next with entrepreneur and star. Tlc's say yes to the dress. Atlanta lori alan. Hey everybody jamaica here while the podcast. So bobby at you're you're here today. You're going to be too man. You guys ran a series called for the love of small winds which is exactly what it sounds like. We just got here the back half twenty twenty as a team and said. Where's the joy like. Where's where's the victory. Where's the win. Where's the happiness. Where's the encouragement. Let's bring it to the table. And so you know we've all been forced to do so much major pivoting this year and when so many of us were already a critical mass having to weather all this change in real life making sure that we are keeping our families safe that we have enough of the bank to make it for the next little bit hard. It's just hard. And i know that if you're anything like me lay down at night. And then my brain wakes up and wants to think a million thoughts in a million different directions and it can just be paralyzing and so my next guest today has a little advice on how to get through this next day this next season just by saying yes to the very next not all of it not the whole thing just the very next thing you guys get excited because on the show today we have lori alan. She knows all about the magic of saying yes. She's an entrepreneur who founded one of the largest boutiques in. The country called bridles by laurie. And you probably know her as the star of say yes to the dress atlanta on. Tlc every one of you who planned her wedding when you were in kindergarten probably just squeal. But if you're not super weddings you're gonna love meeting more today. Because she is really savvy businesswoman. Who has seen it all and endured it all and kept her business and her life and her family going through every single bit of it. She has said yes to all kinds of different roles. Wife mom grandmother. She's the author brand new book called say guest. what's next. She's a breast cancer survivor. We talk about all of this in this fun and lively interview. I actually loved this conversation. Yeah she's fun as you think she is and not only bat lori is a wise teacher. Who shows had pushed past our resistance to change and helps to see the small winds that we can find. We finally let our shoulders down and just say yes to the next thing just to the next thing by keeping ourselves open by staying open and engaged and curious. These are the tools that help us travel to the next spot in our story. And i of course i asked her. Tell me about a crazy bride. I asked her everything he buys. Listen this is my moment to talk to laurie. Allen so i if i wanted to know i asked her. We talked about the show. We talk about our store. We talk about it. All you guys are gonna love it. You're going to enjoy the so much. I'm so pleased to share my conversation with absolutely delightful lori. Oh laurie i feel some lucky today. Thank you so much for coming on the show. Thank you for having me. I'm excited to be here. You could be. We're like big time fans here. Obviously tons of our listeners. Already know love you but for those tuning in today. Who may not be as with your story. Could you talk for a few minutes about who you are and what your background was and what it is you do. Sure sure sell. I'm laurie allen. And i m bridles by laurie here in atlanta which is a very large store is twenty five thousand square feet at enough. You knew that jen and re stories. So it's like a department store. But did i start out my life this way. Heck no i started out in two thousand square feet and it was wedgewood blue with the loudest wall in the back. Backpack is i'll get you know. So anyway broncos pylori. I and starring on say yes to the dress atlanta and we are shown in over one hundred twenty countries in have just aired. Our eleventh season cannot even believe that. And i am now actress. Let me tell you when. Monte durham and i started with the show. We would run into the camera. I mean we were terrible but we got better at it. I mean still now. Fantastic to get better and i think one thing that has been so important about our show is a lot of heart. I we decided when we were filming the show that we weren't going to be any different than we are every day. And i'm a straight shooter very much. So and montes smart alex so that worked perfectly. You're not so that's kind of how that went. I'm a wise. I've been married for forty years A mom i have two kids and dub brown and i'm a mother-in-law that's a whole another chapter in my book About wearing beijing. Keeping your mouth shut. We'll talk about that lighter. And i am. A grandmother has three darling. Grandchildren and back. Today is my grandson's first birthday. He won and wind today called headed with big blue eyes. He's the cutest thing and then on top of that. I'm a breast cancer survivor. And i got breast cancer right in the middle of filming. Say yes to the dress. Alanna like right in it and didn't know what i was going to do with that story but we can talk about that later too but i'm a breast cancer survivor and then this past season fell flat on my face on national. Tv we were filming the opening for the show. And i was walking through the department with the opening and a train was left out and it was tool. And i don't know if you could see but our floors are bleached hardwood and it had layer sequence and i've smacked flat on. That couldn't even stop myself. It was so fast. And i wrote by krista my nose and three ribs so that was what else happened may just raise. You broke out risks in your those both wrist. I had a peon and a plate. Put in this one okay. And then. This one was broken. Let that you'll naturally that wanted to operate on. That broke my nose. I broke three ribs. I'd not myself owl. I had stitches up your. I mean it was horrible. It was like. I still like have trauma from thinking about you know but then it goes to show how fast asked an accident. I was having the best day. And how fast an accident can happen in your life. We were having fun and we were laughing and we were cutting up and the next thing is like law. You need to go change for the next set. And i walked in bam as fast so we stopped filming the show for a long time because of this all and then we picked it back up and then just recently aired. Yeah okay. I mean look. It's an exciting. Life is what it is. It comes at you fast. It's a normal life. You know we all have so many ups and downs at our lives. And i don't ever gen say that my life has been perfect and want to say that and i never wanna come across that way because that's not life you're right you don't come across that way you come across like a hurson that we would love to sit on a porch with and be real friends with exact. Yes you're living a real life and you talk about in a real way even though parts of your life look and feel a little fancy in your your beautiful three-storey shopping your teeth. But you're still like funny and spicy and absolutely normal. I had so. I don't ever want anybody to be intimidated. Shopping here even distorts fancy and the closer fancy are trying to bring it back where he'll always tell everybody. I'm thankful that they're here. Which i am. And i appreciate them coming in because i do and i'm out on that floor because i feel like an owner business and this has been it will be forty years. I've been doing in december as the owner of a business. When you start taking a back seat your business starts going down. I mean you've got to be out there and you gotta be doing your thing. You're right okay. So you said it. Four decades in the bridal business that sort of longevity is so rare. I'm so impressed the way that you've kept your business going through seasons through thick and thin decade naked. Kid you roll it back to the moment when you're just a fresh-faced college grad and what you know what i'm gonna do. I'm gonna open my own store. So i'd love to hear why bridal shop in what you know about it and did you have any idea. What kinds of both triumphs and pitfalls honestly came with starting your own business hanging around shingle. Right okay so. Let's go back to graduating from college. I went to an all girls school. I'm a business major. Do not have a fashion degree ever pretend to have a fashion degree. I am no designer. I'm i'm looking at the analytical here in the business and how we can grow the business okay and so. I'm getting ready to graduate from college. a on. my father's always wanted may have my own thing. He he is really a source of inspiration in my life. And he's like you need to have your own business. He wanted me to succeed in my own personal personal space in this world and so anyway i'm thinking what kind of system has been and then i was going to open a retail store. Has that could become hard. And bengal decided and my mother is a twin and my aunt. June june cottingham. She at one time had three ronald store. She was real pioneer in this industry. She had the re bridal stores very small. But they were in birmingham alabama and ever called jeans brides. So i kinda grew up hearing about bridal the fantasy of it and you think oh my gosh. It's gonna to be so fun every day and everybody that comes in the door is going to be so sweet and so have. Have you seen the show. You know that is not true anyway. So aunt june led me kinda spurred a to my interest in bronco and then i've worked in several bridal salons before opening mine getting ideas in i would never work in somebody and they're direct competition and i've talked about another states and then i came to atlanta an overall spot. Laurie broncos bowery. That you see today is entirely different than what started it. Like i said earlier is thousand square feet. Had this tacky lattice work while it was wage. Would blue like everything was thin. We had four dressing rooms that we had like a it was like a curtain that would slide across on rodney about fall down on because rebecca. How restarted anybody. That would come in the door. I'll be like thank you. There's a customer. I would change demand again five hundred times a day but i had a dream and i had a vision and my daughter's asked me this many times. She's like mama. Why didn't you give up. And as i discuss in my book i just was not going to give up on my dream and for years and i want to say years. I did not make a lot of money into store. No i put it all back into the business all back into the business and we lived off my husband's in common he and he never really said to me. You need to give this up now. Now he did because he knew what was my dream. And what i wanted to do and i wanted and i could see it in my head growling and getting bigger. I just didn't know how to get there but looking back on it now. If i hadn't started there where. I am now i would never know how to run this store in these baby steps. I'll lead me to something great. But i had to take the baby steps to get there and i think that's what so many people now it again. My daughter now. We're talking about this. They give up too easily on. These is on these dreams. You know it doesn't work out right away or or this joining that you have is very difficult in god's promises all going to be a better roses a or revoke and someone like you. Laurie who's coming up on your fortieth year and we see what you've built and the level of success you've achieved thought will. I'd like to have that in my gear year three. It's just not feasible. You didn't you. Didn't you earn your way up. It was slow. It was a long. I i think so many times at this point especially social media we look at all these finished products kind of around us and imagine that that is a reasonable place to start. When in fact it wasn't even for you. Of course it wasn't. You grew over a decade after decade after decade. In what you have now there's such a pride in that deal when you consider all the hard knocks and all the links you took early on and how long you worked without mega-profit and what the blue it's so fun to remember for years. I took seriously took a hundred dollars a week. This business. I put everything back into the business. Any profit at all would go back and then we took that small store and we rented a little bit bigger space and then i had to stores in atlanta and then i decided to buy my own building and that's when things really start turning around because we were on the cusp of a destination shopping. We kind of figured that brides would travel ebay selection rightful travel. So we bought a building if unicef you strat from us now and it was seventy five hundred square feet and then. This building became available several years later and we decided to buy. I always wanted this building but this was a plastic surgeons office. Honey you know the odds of them going out of business but they did and it was like you know just a slow steady. This slow pace. That i took to get to where i am at all helped me all along the way along. One of the saddest and largest casualties in the pandemic has been weddings. Yes and so. I'd like to hear how you and your staff have kobe. Did i know that you have hugh obviously for your brides. How have you been able to soothe and help them with their up into plans or even their pivoted plans like this year has really affected your industry. What does this look you know. I've been through nine eleven. I've been through the recession. A two thousand and eight. I've been through many ups and downs in business and there are going to be ups and downs in business. This has been jusuf wacky and so crazy and you know you would never in your wildest dream who would think that we would actually have to close the store for five weeks. Never have done that. So let's start there and then you get on top of the fact that our sweet brides that you know a plan these weddings and we like us a big wedding in the south with two hundred fifty three hundred guests easy so that bride is not going to be able to do that wedding any longer because of kind of course and she's going to have to scale it way back or she's going to have to put it off a year maybe two and you know most of these girls are not wanting to wait a couple years to get married which i totally understand. So we've had many brides that have decided to go ahead. And where their fabulous gown and get a book. Hey and have a very very small meaningful wedding just immediate family. I'm laid a lot of them. Have done it like in their parents backyard or they go to the park or to be your something like that. And they're planning on a large reception lighter and there will wear that gown again. I feel like this marriage is super strong right now. And i've said this before i feel like these brise are looking at this the right way and i tell my girls upstairs all the time. This is not a theatrical a bit. You're getting married you know and you've got to look at. Is this the bit more important or is this marriage more important and right now i feel like these rise are really bringing it back in and hone in it back in and saying you know. This marriage is important. And i've just been so amazed m so proud of them because they've had great resolve. They've come unglued totally. I've seen him yet set which would be too. But they're pivoting and they're figuring it out you know what their what their future is and how they want to go about doing this and it's just been really wonderful to see on our. I've gotten a lot of grey hairs this year. Because let me take you know. China close down. A lot of the is is or the skirts or something like that. They're made in china or india. Close twice all of the beating on dresses. Ninety nine percent of it's done in india that's been close twice y'all like when we closed for the five weeks we kept customer service open remotely. I never would walk away and not be there for my bride's okay so customer service was open remotely and are receiving department was been remotely at my head. Girl's house all addresses shipped her so we kept like the owner of the store going and unique constantly with our customers. Way to figure it out and look you made it here you are. We made it. It's not every but we're making it you know we're getting there just like the bride's we have to figure it out you know shopping now so different to bridal is very touchy feely and got your them with their hair. You're putting a balanced. We can't do all that right now. She has to have a mask. We all have to have a mask. We have to temperatures. Were having to limit the number of guest in here and they have to spread out so he's a different shopping environment. But i even like shot. Baby ellen what would be like shopping at rattles. By laurie right now because i want to be very upfront with people on all our safety precautions and the fact that we're still open and you can still buy your gambling. It's gonna be a different experience because he is different right now and a bit. Most of your brides appreciate that. Appreciate the measures that you're taking because they want to get that draft and they also want to be healthy so making they can get most right and they want to bring the grandmother in here and her mask and a you know her great to be separated from the other group You know all that sort of thing. And i wanted to be able to do that. What's maybe the leading styles for wedding dresses this year. What do you see like what's the trend right now. Okay so this has been crise weakness to mark its due to the pandemic hammer. Katori broader markets have not happened and right now designers are starting with the new collection. And i'm seeing return to very feminine styles that you can wear outdoors or indoors you know with textures and flow innis that are just a little softer not as heavily beaded. Just a softer look. That could really go anywhere. Because that's where we have to be right now. We have to be. You have to pick address. Could go anywhere you wanna go with. Even the designers are kind of pivoting for kobe. Right now begin. What rights need have to address. It would be foolish. I mean we have to address the fact that right now. Weddings are a little smaller and so she may not want that train. That's eighteen feet behind her. She may want three feet instead and they're outdoors and in weird places are performed a wedding. I was the officiant a couple months ago and we had the wedding at a drive in theater so l. leading came in their cars and we were in a platform of way up at this stage in. Everybody watched the wedding up on the big screens and piked it through their radios idea. 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Because i love the tide on a love the concept. Can you talk about the idea of saying yes to what's next nick. A high level premise. To what your message right now. He talked about it and tell us a little bit about how has served you throughout your life. Yes the book idea came to me from the fact that i just turned sixty one in this actually have sixty and the book idea comes to by people saying i start having people ask me like winner. You gonna retire. And when are you going you know. When are you going to do something else on thinking why. I'm in just totally shocked jan. I'm like are you kidding. This is all i've ever done. This is what i know. This is what i love. It's my passion. Why should i even be thinking about retirement. And why should anybody ask me that number one and are we just supposed to as women just right off in the sunset and put on that grainy sweater that they advertise us be wearing on. Ain't happening here girl. So so that's kind of what fired me up. I'm like we should be embracing our what's next always our what's next should be always on our mind. And are we happy. And are we living with passion and then i took it back to things that particularly for women over forty five that were really relevant to me like parenting adult parents dealing with own children or the empty nest syndrome. It really starts when your children go to high school and then when they start needing you less and less and then by the time they're in college get out of there so we go through that thing and rediscovering our mayor in finding each other again. 'cause a lot of by then just gone our separate ways get out and we have to find each other again so those sort of things and also self care just plano taken time for ourselves and not feeling guilty about it. You know i tell. My daughter has two young children and sowed down my daughter-in-law with the told you just turned one. Unlike don't feel guilty about going to the hairdresser buying yourself a new out there or get matt massage if you wanna do girl and i'll be back on backing you one hundred and ten percent because there's not a thing wrong with take time and care of yourself out of it affects everything it really does. That's the gas in the tank to keep us in it for the long haul at. I think you smell women who neglect themselves to detrimental levels that burn out and run out of steam and so pleaded that the things we love we no longer have energy for either. And so i'm a big fan of that messaging. Whatever self self-care actually. It looks like i'm gonna ask you something because you just mention how many roles you have shifted through in your actual live much all of your to her of course going through the same things from young mom young business owner monmouth. Bigger kids grown kids. Adult kids grandma aging parents. That's a really huge c change. If you had to kind of look back over the shifting winds in the roles that he played could you point to one and say this particular transition was more challenging than some of the others. Do you have a moment. Where do it from this to this and the identity shift was a melon for you like i say. I'm so far from perfect. I've had many years. You know and i feel like when my children were young. I live with that guilt. A my gosh. What are you doing lloyd. You've got this dream right here but it is more important to raise good quality adults. You know and i just gave myself such a hard time. I will totally admit it and freely admit it. And i have been there and i was the one on our block when i think back about it only to maybe a couple women on our block work and i was one of the ones i was kinda looking on honestly. What i honestly was back. Then i ve beat myself up about it constantly worrying about it and now i put my children up against anybody you know they. They're great adults. They're great charing. Good people which is what you know. That's what i wanted all alone. Some why did i do that are why can't we as women. Just have pride in ourselves and say you know. I can do more than one thing and i can raise the children but i can live my dream to you and i have a dream. We don't have to give it all to one thing. Our dream doesn't all have to go to our children. You know in my dream all have to be at the store. I can't do both things. So that definitely was an identity crisis for and as they got older and as they got in school. I said good girl retail independent. They're independent kids. They respect you and that's so important to me and your of may you know what a wonderful legacy to leave for your children to look back my mom. She created something here and she raised us. She was now. Am i good cook. No we be good at everything and totally em. I'm like the worst you know so you know there's some things i could improve on there too but you now i want to say i mean i'm not going to beat myself up about it anymore. I think so hard on yourself swimming. I think we are just constantly like. I needed this than i need to do. That and i need to do that instead of just taken quiet time to reflect when it had these identity crisis i've had many for me. It helps me because i'm not a big fan of change. I'm not our elect. Changed that much. But i have all the time and i know that because that's a natural part of why i change. It helps me to just sit and quietly re my devotional under read my bible and then after that it helps me. Just make a list of what's bothering me. I love my what's bothering me list. What's bothering me. Me list on that. Because i'm want straight shooter to the boy tommy. Lory what's bothering you. Jot it down how you gonna fix it and you may not have it you answer right then but just releasing it onto paper helps me so much. I really liked that advice. Because i know sometimes for me unless i'm intentional. I can't even necessarily identify what's bothering me. I just note that spinning. And i'm reeling an acting crazy and i'm frustrated. I'm not sleeping. And i haven't even given it the attention to say jenn what's bothering you and sometimes if i can still enough i get underneath my emotions and find something that i've not examined and even just the naming naming. Oh this is what. I'm scared about right now or this is why i didn't even really know i was worried about. I'm worried it. It takes the power away from it and then we're able to piece it with like and yuna just addressing it again. I spend a lotta time now worrying about my parents. It's just a natural thing. I'd lot of time. My dad is eighty eight and my mom is a seven they live here in atlanta and i worry about them and i address that on my. What's bothering me. List law you know. Am i being the great daughter i want. I want to be a great daughter. I don't want to be a good daughter. Ownby at greg. Am i being that great daughter. Am i doing everything i need to do. You know to help my parents. Yeah that sort of thing. I address a lot of things on that. Bother we list other than maybe chocolate chip cookies. That's on my what's bothering meal is too young kids on simple like that. I really hope that my listeners had said a minute ago about be into hardener selves in the raising kids. Ears is the. I'm just a little bit behind you. I've got five kids and my oldest is twenty two so he's graduating college. He's in his first grownup person's job mchugh makes his own money. He's pages don't cellphone like on his old car words and unlike and then i've got to also graduated and look at them. They're incredible also built a career while i will raise them. It works out. Sometimes when mom's behind me that are younger and they're the guilt machine is just so crushing might look lay down. These are granted. You're good mom just works out. They grow up great better than they do. And so on if you didn't make cupcakes and take it in every month at school. You're now that i mean come on. You don't have to be the broom every year. You know you do when you can. You may not make every single baseball game but you you want you. Can you know we got to cut ourselves to break. Is women you work now you. It's difficult unit as it turns out turn out. Great young adults wasn't ever about being a perfect parent that that was a lie. That was a fake idea. Lewis made tons of mistakes. I can start at the about it. I'm just dumb idea in the first place but we bought in they forget most of our mistakes. They just remember being loved and cherished. That's what sticks they re exactly and that they're cared about you know that we only care about him you know when we want the best for them. That's what they're going to remember it. Sure is it matters to them. Wanna talk especially in the year. Twenty twenty all of our plans have changed all of them and so we kind of this national international collective sense of grief. But then there these moments and we're like okay. We're gonna step forward even just one little inch at a time. And i'm thinking about you and your experience and how you start taking steps for because i can imagine maybe one of the hardest blows probably that you've ever been dealt with being diagnosed with breast cancer. That was definitely change of plans for you. Can you go back a little bit. Talk about what you were feeling how you. How did you decide to conduct your business and your relationships in the middle of such a hard thing in the middle of your own recovery. Yeah i think it parallels with where we are right now because i. i'm matt light. Have you ever noticed this like these horrible things happen to you win. Like you're at the top. I'm bill mike. My gosh lobbies is finally really doing great. You know and. I've got this television show and this television shows doing great and my kids are doing right. And guess what. I go in from immigrant mock-ups cancer. You know it just like it just gets us when we're just right here and i just was so shocked and i was mad at my body because i'm healthy as a horse so mad at my body okay newburn. I don't understand why. Although even though i grew up hearing that i was just exactly like my aunt dorothy. My entire life and my northey asked away of breast cancer. So in the back of my head maybe you know when is surprise. Yes it was when you get that phone call and told my daughter we go out. We had a margarita. We need it. We need to chan. And she's like mom you need to do something with this platform that you have and you need to share this story and i'm like i'm not doing that because this is so personal you know and i felt like my whole life is on camera anyway in. This was so personal. Said i'm not gonna do it. She said well you need to think about it. Maybe station check me about a week. And i said you know what you're not gonna sit here and just feel sorry for yourself. You know i choose joy. And i choose to look forward and i choose to go forward with this so i made the decision to film my breast cancer journey. And i really wouldn't gung ho on it. I'll tell you. But i might know. I'd like i'll do this in order that i see the big picture that is going to help other women. You know who wants to talk about like how they're going to have to have the double mastectomy and you know how they got scars from top to bottom. And when i think me bringing to the forefront and really talking about it made it more accessible to women it also showed that somebody healthy as a horse like i am and busy and all that sort of stuff not to put that name of graham. Because i was not gonna go that year. I said the guy who couldn't even feel it. I did not get all against my chest cavity so you know in doing so. I made the decision. That i was not going to talk about this all the time i would fail meant and i was going to go on with my life you know. It is justice. Simple decision that i may but i chose positively and like i said and i chose joy and i wanted to go forward and i'm like this is not going to get the best to me. This is not gonna stop me and you know jim. We all have bad. Things are like we have so many crappy things that happen to us. We all do but we gotta go forward and we gotta say yes to. what's next. you know we do. I did. I chose to said yes to my own personal future. My next i'm telling you when that aired. While i had one show in the negative another show a year later and when does aired my store. I had people waiting outside till we finished filming to. Just thank me for just being so honest because once again i've told you was. You know i. I had yucky crappy days and good days but you know we told it like it was. I told how it affected my family. That's one has said to. Tlc i said we're gonna shed the good the bad and ugly and then we're gonna come out of this but we're gonna show it as we're going through it 'cause we all go through bally's in life you know what we're gonna show when we get up to the top here. I think it just scared. People great hope. And then i had many women right made at said it really save their lives. They win for that for that. Mammogram that i haven't planned on going for did have breast cancer. Catch it early and that. That's what we all need to do with these crappy bad things that happen to us. We need to share. We are not in ourselves there. So many other people who experienced number one that exact same thing or something like it or number three at least the same level sorrow and so we ended up sharing we choose transparency in. It's very contagious environment. In which women than again to fill permission to say what's true about them to and to come alongside one another in solidarity and there's just nothing better. There's nothing better than that. Nobody really is interested in a leader. That's only shiny only polished. That's just not polished is not truthful. You know we have to say you know. Oh yeah there's lots of days. My hair's i'm gone on lululemon pants switch. You know what i mean. Yeah and then. I'll get dressed up coming here to distort perfect nobody is nobody is in. Don't pretend you are we all have our pitfalls in this world but we have to keep moving forward these days when it comes to saving every little bit helps and if you're looking to save some cash you've got to check out the coupons dot com app so the coupons dot com app offers cashback for everyday items. You get at the grocery store. They have hundreds of coupons from your favorite brands like starbucks in tied crest pepsi. Plus you can use these cashback offers at any store from whole foods to seven eleven to target. Just make sure you pick up an idea receipt on your way out. So here's how it works. You download the coupons dot com app and start tapping all the cashback offers for items you plan to buy. Then you calm will send you cashback in pay pal after every purchase. It's that easy. It's the coolest thing i've gotten cashback on. Makeup dog sued chocolate. I mean these are things. I was going to buy anyway and now i'm getting paid to buy them so the coupons dot com app on your iphone or android today. It's completely free and totally easy again. Download the coupons dot com app today on the apple app store or google play. Get groceries and get paid this season. Give the gift of comfortable washable and sustainable shoes bags from fees. You know that. I am obsessed with rossi's i wear. My leopard print rotties on repeat every single week because they are so cute and so comfortable. I'm always checking out the rockies website to see the new colors and patterns. They have because they're constantly making something new and adorable. Plus rotties are made as you know from plastic water bottles. And they've used over seventy million water bottles to make beautiful shoes bags and face masks and i don't know what kind of sorcery or they're using. But if you told me that these companies shoes were made for plastic water bottles. I'd never believe you. They are magic. So if you wanna score homerun gift you need to give the gift of rossi's pro tip with rockies gift card you can let your loved ones. Pick their perfect present saying so. Check out all the amazing shoes and bags and masks available right now at rotties dot com slash four. The loves so. That's roth r. o. T. h. y. S. roth dot com slash for the love style and sustainability. Meet to create. i promise you are new. Favorites had two rotties dot com slash for the love today. Okay back to our show. Far we kind of rabbit of here. My listeners would kill me. If i didn't ask this that we've just got now because you must have. I can't even fake hundreds and hundreds but if you had to pick like a this is either a bride story or wedding story. This one was for the books. This one was like for the record books. You have at the ready okay. Humane crazy or do you mean ask you okay. You going crazy. I don't know if you saw this episode. We were like. Oh my lord. She had never seen the greg. They had no visual idea of what each other like he comes in. She picked that address and when she walks down. The aisle in. This dress would be the very first time. She saw the grain. Are you hitting. She met him on the internet. Then never exchanged pictures of one another and they set a wedding day on my side is going to. I just candidate. But i i can't even and not to have like a a face to face conversation with somebody you know. You're looking at a black screen or whatever the crazy thing about it though. It was odd to she said. I don't have a lot of bread. Bridal gowns like have maybe two stairs but at that point in time we had none and she came in and she said i wanna read bridal gown. She said i knew you would have read brought down. Just like i knew you would find. I would find my groom and i kept thinking and thinking and then i remembered down in our ball area downstairs. Red down brought it up zipped perfect on her. I mean it was it was the one she wore. Yup it was some crazy stuff They'd make it. What was the they did get married. They found the wedding. They did honestly get married now. I don't after still. I don't know i don't after on. I didn't hear any more about it after that but it was crazy. I mean you've seen it all. You had to have seen it every year. What that's what's so great about it then have new stores that i haven't seen you know her her. You know in a month. Whoa come from all over right. They fly on get people from everywhere all different countries all over the united states. It's so fun. And i get a real rush helping abroad find distress because you disconnection with address. You can't make it happen either. She loves it or she doesn't and she can next with this garment and she knows this is what she wants to take this next step in her life and i get a real rush from it. It is so fine it is so fun. Do you have a lot of young business. Who are entrepreneurs. Come to you. And say i want to be you. I want to tell you like. I'll have a walk in the store. Oh my gosh miss lori. I want this. I want this. And i said you can have this with not going to happen. Tomorrow is what you have to realize. This is a lot of work and you've got to take baby steps to get to this point to be able to do this but you can do it. But you've got a little one thousand square foot room with some lattice wise. You can't wait right. okay. We're gonna wrap this up a couple of questions that i'm asking everybody in the small winds series and you can just top of your head. Whatever comes to mind. here's swing. What is something. Maybe that you have been grateful for this year in twenty twenty a can i say two things absolutely okay. Number one will first and foremost is not face. First informative without a doubt because my faith has helped me remain calm with a clear head and try to figure this mess and business and in life you know and then the second thing would absolutely be. My health and my family were healthy. And i'm thankful for that every everyday absolutely and when that's been challenged and you know to really really be grateful for exactly survived. Okay how about this. What's maybe one small way. That twenty twenty has changed you for the better with that is any twenty has caused me to have more time. All of us have had more time because we bid at home more and we have not been running around like a chicken with her head cut off so it has caused me to reflect more and with this reflection i have had more time to figure out. You know why are my passions just like in the book you and just take more time for myself. You and i liked this reflection time. I really do. I really really love to stop that even after we get back to normal. I'm still going to have my reflection. I love that because who knows what's ahead of you. Who knows what new chapter. You're going to add your career to business. I mean you probably never accepted that you'd have tv show and yet you did. Reflection prepares us for. What's coming even if it's unexpected. That always helps me. Hold my hands open to be like. I'm willing to consider all kinds of innovative exciting things in front of me. Even if i've never even thought of it even outside of my imagination we have to be open now. Exactly say yes to the next thing. That's ju- accolate like. Wow this is great with okay. Let here's the last question. And this is something that i ask every single guest in every series and you can answer this help ever you want to answer in like big important absurd your choice but this is the question. What is saving your life right now. What is saving my life right now. Okay let me think about this second saving. My wife has been my relationship with my family. Because we've i think we've even become closer now because raleigh gender can really save. Besides works must say relationship with my family. Exercise has really helped my head this year. I've already talked about my faith. Absolutely that would really be number one. Still and chocolate chip cookies jamaican homemade. Oh i do like homemade. But i don't like cooking. I hate cooking. I like to just go get some misfields or whatever you know what. I can't remember less. Cookie made. But i will eat it. I will yeah lori. We are such fans and love your word you give us a lot of joy you give us a lie. Laster a lot of hope. And that's me it's always been meaningful but it super meaningful this year in very hard year. We're so happy to turn you on and we know that it's going to be an entertaining moment of my day. I i cannot wait to see what who's coming in the door. what are you going to say. What's going to happen so just thinking for saying yes to everything you've said yes to your whole life for this beautiful business you've built for this show. That has entertained. Billions of us right. Thank you for coming on the show today. I i'm so happy to have met you a big fan me forever. And so whenever i hate the kid get married. I'll send them straight to yet. You thanks thank you for having me all right everybody. Listen when that. I want you to know. Is that even at this audio. Only laurie and i saw each other the whole time. We were talking on screen and she is absolutely gorgeous. She's got a beautiful black dress on her hair. So like perfectly dime. She's in her store. Which looks like a movie set. And i am in a oversized hoodie. My hair is in a messy top topgun. I have not fixed since. I got out of bed this morning to bunn. I slept in wearing glasses. No mega like. I showed out to talk to laurie. Allen just looking like something. The cat drive. I mean have i just thrown in the towel completely and still we had so much fun. I really really conversation. I love talking to businesswomen ahead of me and learning from them and so if you haven't seen her show to address atlanta i mean honestly get to tlc and see what all the fuss is about. It's so much fun. I will link to olive. Laurie stuff her show her social media sites her book ever jin have maker dot com under the podcast tap. So thank you for tuning in more to come on the small win series. We're hoping this when brings you some joy. We're hoping for a little bit of delight on. This went. So on behalf of laura and amanda and i hope podcast crew we love. You led to serve you and we'll see next week.

lori alan laurie breast cancer atlanta megyn hat laurie allen Monte durham lori ronald store Laurie broncos brise Baby ellen Katori cecil farms Alanna
Essie Weingarten

From Scratch

30:13 min | 2 weeks ago

Essie Weingarten

"I'm jessica harris. This is from. Scratch my guesses. Essie weingarten founder nail polish company. Se sc is available in roughly twenty five thousand salons in more than one hundred countries sc launched in one thousand nine hundred eighty one with ten thousand dollars and the company was bought by laurie allen. Two thousand ten se is from hollis hill queens. Welcome it's my pleasure to be here jessica. Before we get started noticing that you are wearing some red nail polish. Can i see your hands for a second. What do you call that color. she's pampered. When did that color come out. Probably about ten years ago. But it's so apropos. Now since i'm not working and i'm enjoying life and i feel very pampered. When did you get them done yesterday. As a matter of fact how did you come up with a name she's pampered. It was from a collection where it was all about opulence and this was one of six colors and it always about the theme. so she's pampered. Just looked right to me it was like a rosy red and it looked like any woman could wear it when she's feeling really special. People who know the brand se used the nail polish. They know you for your names as well as other attributes names range from wicked too fancy pants tomboy no more rockstar skinny and i feel like these neither just on the right side of nadi. Can you talk to us about your thinking surrounding the names. Well i always wanted to have a personality so if the names had a personality women would remember them if it's numbers it's so impersonal and it's like what number is it. If they don't remember the whole name they remember something about the name and this is a very funny story. A woman met me as she said to me. Oh my god you're essay. I was in a salon and this woman ashford dancing shoes. And i said that's not one of my colors. She said no no. No i know it's one of your callers. I said. I don't have anything dancing shoes to make a long story short talk about ballet slippers and i said oh got it okay ballet slippers when we went through the whole thing which you know. Everyone talks about ballet slippers when they're talking about it delicious pink color and to me. It was my days of misleading at ballet school and everyone else wore blackley leotards and i wore pink leotard so it was always that childhood memory of me being feminine and special and when the queen of england wanted the se ballet slippers received a letter with the royal crest and it was hr age and it was the hairdresser of the queen of england and basically he asked if i would sell them the polish. I said of course he wanted to know if i could ship it immediately and i said i'll hand deliver it. I mean i was. I thought i you know arrived at the moon so queen elizabeth wears ballet slippers. Wouldn't it be funny. If she warlike bikini so teeny. I would love it. I think we'd be social on her toes. Speaking of queen elizabeth there was another woman In the early days who really kind of a helped you become. I'm thinking of joan rivers. jelly. Yes joan was very special. She was on johnny carson. She was basically. I think she was side. Kick that night and johnny asked her what she was wearing and she said on the tonight show. I'm wearing jelly apple by se. And i did get to thank her before she died in person and i mean that was very special day in my life. Where were you. Were you watching the show coincidental. Yes i was. I was at johnny carson fanatic. So i didn't miss a show if i was home. I saw it and this is in. Nineteen eighty-three it was probably eighty one or two. So you didn't know this was coming to you. Can you describe the moment or you you by yourself. Sitting on your couch or i was in bed yet. Listening to joan rivers. Johnny and all of a sudden it was like did i hear right and you pinch self. They're talking about my baby. Did you get phone calls that night. Deary member yes. I did as a matter of fact lots of calls and by the next morning was like everyone was talking about it and by the way this is before a social media and this is before you're able to watch the show again and again on youtube you're lucky to have seen it otherwise you would have just heard about it absolutely. Yes how the world is strange. So i wanna go back to nineteen eighty-one when you decided to launch essay with ten thousand dollars how did you muster the ten thousand dollars. Where did that come from. I was working. I worked at henri bendel for a couple of years I was going to fit in the evening. And then after bengals. I went to work for ladies hosiery company that was owned by two brothers and they did private label pantyhose. Do you remember like the moment when you went in and you told your boss what i'm doing this company. I'm off my own. yeah i do. I said i was leaving in. He was not happy and basically said. We're not going to give you the ten year pin. And i are have to live without it and i moved on when you are ready to go. You gotta go. I love that you didn't. You didn't get your ten year pin. No i'm jessica harris. You're listening to from scratch. My guest is essie weingarten founder of esi nail polish company with more than three hundred colors. The company was bought in two thousand. Ten by l'oreal what other ideas did you have for starting a business other than nail polish. Did you have a maniacal focus. I was pretty focused that there was no-one doing colors that were great a formula. That would be looking wet for a whole week. And if i found the chemists to do it and all major chemical companies and cosmetic companies looking at the big picture they were looking at foundations with the money is nails. The money wasn't in nails. I mean in one thousand nine hundred eighty one. They were only two big companies doing nail polish. And i just thought that you know. It made me feel special. If women started getting their nails done. Because in nineteen eighty-one women who had been elst. Were very wealthy. It wasn't a luxury that we have today where everyone can have announced on the affordable luxury. So i went looking for a chemist and that was it was a whole year of really getting ready when i found the right chemist and he gave me a few formulas and i tested them out and i found the formula that i loved than i had to give him colors. I was saving ribbons pincushions and from all my travels. I save colors. That really spoke to me. Incredible colors that was shopping and clean and clean was very important. I didn't at that particular point that we're no muddy colors in my life and He had to match the colors. And i know you're gonna laugh. But i started with twelve colors. I mean you try to start align today with twelve colors people would just turn their back on you but it was such a different world and i was a pioneer. I changed the way women. Think of nail color. It became a fashion accessory that if you nelson not polished. You're not dressed right and as you're talking to me i'm i'm curling my nails into my shirt so you don't see that i'm not wearing nail polish. You're half-dressed say. You found this chemist who. Really you know helped helped you get everything off the ground. Where who what was his or her name. And where was he was. A new jersey and his name was stanley. He's no longer with us. Unfortunately but he was a very big pot of my success. I mean i've always had an amazing team around me. He just listened so you. You launched with these twelve colors and went to the names range from well. Some of them are still in the line bordeaux which is like a very good bottle of red wine it's a deep delicious burgundy color and blunk and babies breath block. Is that true chalk. White and baby's breath was a softer white for french tip of a french manicure which was a very big part of our beginning very popular in the early eighties. So you launched and you decided to go to las vegas when you launched because the women in casinos you know. They had hands that everyone saw and also it was a meeting place of sorts for women from all the coasts who traveled there. Can you talk about. Wh- what you did in las vegas. I mean it was very important to me that i go to a place where i get the best bang for my buck. And i thought. Las vegas eighty-one between showgirls steals dancers that were always in the public i that always had beautiful hands and beautiful feet if i could get them to try the essay polish. Wow once you try you hooked. It's the best addiction around and it did work. I just left samples at every beauty salon and less than a hundred in nineteen eighty-one an every hotel spa. I left them a little plastic bag with twelve collison three treatments. And i said call me if you like it. Within two weeks every single one of them called and placed in order. I was like. I have a business. You're in your early thirties. At time you remember. Even that trip to las vegas with all of this nail polish in your bag absolutely. It was like yesterday. We went to kennedy airport because it was a nonstop flight And you were allowed to take whatever you wanted on the plane. I mean i must have had ten cartons weighing sixty four pounds. Each there was no not a problem if you had ten suitcases. They took ten suitcases. So you got disapproval from las vegas immediately but you also. I walked the streets of new york city. Which is your hometown. Can you tell us about what that looked like absolutely. I was very organized. So i started on ninety sixth street. I did ninety six ninety fifth ninety four ninety third from york to fifth then. I took eighty six street and went down from. They are then. I did the west side. I mean we years ago. They weren't nail salons in every corner. I know you can't believe it. They were beauty salons and parlours beauty. Polars exactly some of the salons listed in the yellow pages. I didn't have cell phone. Can you imagine and you'd go up. And they were like really not salons and you would run down the stairs because he wasn't even elevators in the building. What were they was something like. Lady what are you doing here. And i said i don't think i belong here. Let me leave right. Did you have a problems with making enough to fits. The demand is well. The truth of the matter is When i first started. I didn't think i'd ever be able to sell all the bottles that i had to. Because it was a minimum of gallons that you had to buy it. And i'll never forget. They said to me The minimum order is fifty five gallons. And i went and how many puddles do i get from one gallon. One gallon is two hundred. Oh my god. How am i going to sell one color. And ten thousand exactly and it was like not a problem because if the colors right and the quality is right. It's give me. Everyone wants it. The names that you come up with really are auto biographical in a way they come from some fragment of your life. Can you give examples. I mean we have such funny stories. We were doing a trade show in mexico city and we went to cape and we saw. The traffic wasn't moving. So we said never mind now in mexico city the taxis a little volkswagen bugs and the taxi drivers wear white gloves and they open the door with like this little handle thing and i went. Never mind never mind as he yells at us sandy beach it was like he was practicing this curse and he knew i was american and he well. Needless to say i had to come up with a coal sandifer. Beat but you know. We were in paris july fourth and i fell on my behind. It was pouring rain. We will going to cathy for quite so i came up with the color right after that very quickly called cafe forgot because i never want to forget cafe for quite when we were looking for a home in the hamptons so i came out with the collection and the colors were like very important because it was south of the highway on montauk the end or dune road or picket fence. It was something to do with the beach and everyone said to me. Oh the hamptons. Who's going to know about the hamptons. Only people in new york will. It turned out that everyone in europe wanted the hampton collection. Everyone in asia watch at the hampton Everyone in the middle east. Want to hampton so it was just i have to have the hampton collection because everyone wants peace of the hamptons going back to the early days of getting interest from new york salons. Do you have any recollections of one or two Part beauty parlours that really helped to escalate sales for you absolutely There was a place called nail nook on second avenue. It's no longer there. And seventy i guess. It was seventy fifth street and then ruzica to philippa. We had a josephine allen who was on top of yellow fingers and now she's a sc flagship salon on sixty fifth between madison. And park for the first few years. You had a different bottle. Now there's this iconic bottle That's square-shaped and it has your name. Se your real name was esther but you're never call that down the side. How did you decide to make that shift. Well when i first started. And i went to the glass Company i said i wanted my own mold and he said to will have your own mold. You have to sell at least two million bottles a year and i went. Oh my god. How am i going to do that. Well shortly thereafter. Within the first four years i was able to do it with no problem. Two consecutive years and the bottle manufacturers said to me. If you really wanna do your oh mold we can do it. And i said it's really important to me I needed something. That would be very comfortable in the manicurist hand. 'cause she's holding the bottle all day. I always like very angular things. I like straight lines. I'm not about round this. And i came up with this bottle which is round on the inside but square on the outside and all the edges are soft round. So it's fits right into the nail. Ticks hand and the weight is evenly distributed now. The anatomy of a bottle is as you described the bottle itself. But there's also the brush and there's a little metallic is it a steel ball inside to stainless steel mixing. Polls if you have one. It doesn't do anything you need. The friction of the two balls hitting each other and that's just to keep everything blended so you just roll it in your hands. You don't shake it. Because the two mixing bowls can break through the glass. You roll it. And he keep the polish nice and fresh and the brush. Is there anything special about the hairs or anything. Absolutely our brushes custom made for us. All the brushes had one hundred ninety nine hairs and we always kept the brushes very thin so you can get into the corners so you have a nice neat manicure. You grew up in hollis hills queens and your father ran a party rental business And he died when you were sixteen and then your mom took over the business correct. He started a week before my sixteenth. How pancreatic cancer and my mother would never worked a day in her life. She was you know she was. Life was uncivil platter so your mom was left with her five children and started running this business. Did you help out in the business. That of course. I still do what was done like so you. You rented chairs and tables and balloons and everything for a party. It's still in your family. Yes it is who runs it in potty time mice mom and my sister's a two sisters a fulltime and yup at queens yes queens boulevard. Nil burst your mom whereas the one who took you by the way to your manicures starting when you were six years old if you are a good girl in la she would take you to get your nails done absolutely and that was the only time i sat still and i sat for one hour blowing them dry because there was no such thing as quickey drops or anything like that. You had to sit or else you smudged and you had missed so i wanted them to be perfect soy staff there. There were not many colors to choose from a you know at the time. What what companies Did you use. do you remember. Remember as i remember they will only two one was revlon and the other was l'oreal and that's the joke of the whole story and there. I am twenty nine years later. Selling my baby to l'oreal your father also was complicit in this nail polish love affair of yours he would take you to an apothecary owned by his brother to pick out even more colors. Absolutely do you know where the Max stores on fifth avenue and fifty nine th street. that's you. they used to be a hotel quote. The savoie plaza hotel and. That's what uncle ralph had his apothecary and we'd go visit uncle ralph on sunday after the lower east side and my dad would let me pick colors that i would hold in my hand as my conscience that whole week i wanna talk about partnerships the most important of which was with your husband max thirteen. Oh who was the ceo for a while before you sold the company to lori l. How did you meet. Max met max in california at a trade show. He wanted to buy the only publication that was available at that time which was called mainly manicuring and instead of purchasing mainly manicuring. He met this and he was really originally from rome. Italy and living in california and at the time he he was he was in business with his ex wife Selling jewelry for the nails correct. You know everyone said oh. You need a european man that the only one said understand a woman in business and and it was just a great fit. And at what point did he join you in the business. Was that a no brainer. Or did they take some once. He moved to new york. He join me. And max was always the visionary. I didn't have the name in the glass. I just felt that every salon loved the polish and they would put their own label on it. And he said who's putting their label on it so it was his idea the motley perhaps -solutely idea not all of them but most of them. What were some good ideas. Oh well everyone wanted a lipstick to match the nail polish. And you know everyone would ask you for it and it is a great idea. But they're no makeup artist in the salons telling the woman try this color. It looks great on you. It just sits there collecting dust. So how long did you dabble in lipstick. Oh probably about five years. We didn't give up right away. You know the truth of the matter is it. S was born about colors. I mean that's what i'm known for colors on my life. What is your apartment look like. Is it colorful no. It's not as a matter of fact. Because i was always working and color so the apartment is very much white and dark brown. Lots of woods. Different woods different texters. Very simple because everything else is what i do every single day of my life. What other fakes. Oh plenty of mistakes. If we didn't make mistakes we would've never grown. Oh we came out with the second line. That was a mistake. It was called max and then we had to change the name to club max. Because one of our competitors went to p. and g. he's instead we would trading under the name of max factor which it was not max factor was my husband. Max angie propaganda. Did you ever have other investors. Never so it was all run by your sales all the capital that you sit from the sales and of course i'm to me you know you have year and you'll see what happens and she said if it doesn't work it wouldn't be a shadow which is a shame and that's all i had to hear. I said you'll wait and see there'll be no shame here. Your mom. Was she helpful in the business. Of course she became to trade shows. I mean she's amazing. I mean she's the rock she really gave us very good values and we all had to work and she never takes. No financer as you know. We've learned that from her and you brought up in a religious household. Well we had two sets of dishes. We had coach so lots of times that we mixed up the silverware and it was like oh my god you have to put it in the dirt outside afri- would say oh you. You have flowers ansel the way growing in your garden so you know fun. Things always fun. I'm jessica harris. You're listening to from scratch. My guest is essie weingarten founder of esi a nail polish company with more than three hundred colors se is available in roughly twenty five thousand salons in over one hundred countries. You mentioned that. One of the to nail polish companies that sold nail polish. When you were you're six and seven year old self. Getting a manicure was l'oreal in little. Did you know that you would sell the company sell. Sc to laurie. All you know in two thousand ten. You had an initial flirtation with laurie. All in two thousand and five when they came to you and was interested in an acquisition. Can you talk about the two thousand five conversational. I got a phone call in the office. And the switchboard operator said is a call from lori. L. will everyone in the office like their ears. Perked up they really wanted to buy the company and we would not big enough number one and number two. We didn't want to sell the company. There's no reason to sell the company. We said goodbye and they said they ever come back. That was in two thousand and five fast forward to two thousand ten and laurie. Al approaches. You again why are things different this time. Well we were growing like crazy. I mean when the economy started to tank in two thousand eight our business was on fire at that point in two thousand seven business was really good and we started with an architect. We were going to be adding onto our building. We were expanding the parking lot and we will going up and then as the economy started to get funky in two thousand eight. I put the stop sign up. And i said let's wait and see what's going to happen instead at business just kept on growing double digits and we were busting at the seams. Of course he was right and we should've built. It was two thousand nine christmas. When i got a phone call wishing us A merry christmas. And i said they're back because they said they would never come back and after that phone call. We didn't hear from them again. Until i think it was the end of february and when they called again they said they wanna deal and they want quick. They were afraid that. I was sent it back out of the deal which i could have done very easily but you know if i make a commitment my words my bond and i stick by it so why why did you sell because we were busting by the seems. I mean we really will working like three shifts around the clock We had no more room. It need a capital to expand or no we have capital. We just needed you needed location. Number one i mean we had. We were very aggressive with inventory. Always were Always had containers on the ocean. Coming in from italy constantly always was aggressive with chemicals. I mean lots of pails. Lots of i mean i was never out of stock and everyone knew you wanted something. You never had to wait for it. And that was that was part of the magic formula california. They got it in a week. New york new jersey connecticut. They had it the next day and everyone knew it. I spoiled my customers rotten. And i loved every minute of it. The se is available in over one hundred countries and for the first country was japan. We were in over a hundred. We thought one hundred nine when we sold the company and then they came back to us after the due-diligence and said you didn't tell the truth you're in one hundred fourteen countries. Do you notice anything. culturally different between like what americans want on their nails versus a woman in jordan. Do even so in jordan for example just reduce matter-of-fact. The truth of the matter is when we were in kuwait which was quite interesting. They will women praying and the cultural difference was before they pray. They have the polish removed. And after that dumb praying. They get their nails done again. So it's really great. Mock it and i thought that was something so interesting and the in dubai of course it's completely different but we were doing a shoot for a magazine and it was this woman wearing a broker and i said would you like to be in the article and she said she would and she took off her burqa and i never saw anything so beautiful my whole life. She was a banker and she said if my husband sees this hill hilmi. And i thought i would die. I mean and this is like only two thousand eight or nine. This is a lou by in dubai. You're saying wow. The world has moved so fast. And then you find these little clusters where women are still living in the past. Where do you get your nails done. I get my nails done. At samuel should key on sixty fifth street and when you do get manicures at other places and when the people don't know you do you tell them that you are. Se no of course not My little stepson would always say you know who she is. And i would say ben. Don't do that then comes to get your nails done. Something ben would be there. Yeah they get very nervous. I will tell you they when they find out they get real extremely nervous. I don't know why they do did they. Was there every time they didn't believe you that you are indeed se. Well you know. Sometimes i'd go into a salon and it wasn't even to get a manicure. Just be selling product. And i would say hi a messy and they would say manny manny and i said no no no no i miss a alot i just want to you know introduce myself and they get a little bit confused but It was always fun and yet the business card always worked right now. The market has changed a bit. I mean it used to be basically exclusively women and now more and more men are going into salons and male grooming. Is you know increasing in importance to men. Do you know many men who get their nails polish. Absolutely a lot of them will get one color of either one coat of mademoiselle which my husband happens to wear because it just looks like a good finish almost like a woman. blush so it's a little bit of something but it's no one could tell it's a caller and then some men really getting color. La you'll see men wearing a lot of sandals flip flops and they have pedicures and they were in color. And the first time i saw it was sale and he was wearing dominika. Green seal the deal the singer and then he was wearing a blue and i went like heidi yes You know and i've been really fortunate from adc. And when i say eighty see all these celebrities from anjelica you know delegate houston into renee zellweger. They all wore se and they would share in. Tell you these stories and i never did any Celebrity endorsements they warrant. They spoke about it because they loved it. And i mean how lucky can a woman be. Thank you very much for joining us. It's my pleasure. Jessica thank you. My guest has been sc weingarten founder. Of esi. i'm jessica harris this's from scratch.

jessica harris essie weingarten hamptons joan rivers johnny carson laurie allen hollis hill queens las vegas hampton blackley queen elizabeth Deary esi nail elst mexico city
Ep. 186: The Truth About MLMs

Fat Mascara

52:10 min | 1 year ago

Ep. 186: The Truth About MLMs

"Hey jess. It's Jen always jen. Then here I am Fat Mascara in the House. We're Kinda always in your house or your ears. What are you doing right now? You're listening to us. I WANNA know. Somebody's cleaning their the house for sure. I like to clean and Sarah. You missed a spot. What if there's a girl named Sarah out there cleaning? I'm sure there is no actually. I wouldn't mind if you guys deemed. Amd or US whatever and let us know what you're doing except for the people that keep telling me that they fall asleep to us which I'm both flattered and like very. SM ARE VIBES. Will they like listening to our voices but then just like fade out so they probably missed the end of the PODCAST. When do you listen to podcasts? Most me on the commute via me commute and getting ready in the morning cleaning leaning definitely claiming so are so. We've got a lot to talk about today. What's on deck we do? We'll I I wanted to update you before I tell you our topics and we talk about our guest. I haven't update eight to last week's episode. Oh are the which segment the one to Oughta. Oh the Laurie up Harris. Okay if you guys remember we like went on and on about the one to water fine. I mentioned there was another brand that I thought was making similar product that I was going to try so I did that. In the weeks since we've recorded it's called the Merimo Magic in ten seconds water treatment treatment and miracle ten okay. The name is water treatment and Miracle Tent. And you're GONNA put a link to this on our blog. I will indeed. They sold on Amazon and things. So when I saw this and I had the packaging that was very similar learn and this one was called a ten second. Water actually came out before the Laurie. Al Product so I don't I don't know if that's important to share with people with L'OREAL technology is proprietary. So I was. How could it be the same? It is very very similar. When is the same texture? When how much is it? How much does it cost actually twenty six dollars a lot less expensive but when you put it on it uses? This uses the technology to put the ingredients where you need them. Only the ingredients that one's using his much more natural for oil things. It's not what you mean the Laurie Al One is ill Lori. Alan I think is amino acids in protein or proteins. I believe my tell this bells. Yeah I don't know if this is Miller technology but it seemed very similar and they're using natural ingredients but targeted Distribution of them. When you put it on your hair has the same texture even warms up a little bit like chemistry working rinses out gave me almost similar amount of shine but I felt like it way down my hair a little bit more definitely? It wasn't swinging as the Laurie Allen and it's more than twice the place I do want to give credit because this one did come out before so I don't know if they were inspired over at Laurie al or what but so I feel like we're gonNA see some more. Even more of these wonder waters. I agree with you. I don't think the Miller technology though is like a trademark or proprietary right lake morale getting these ingredients into a water type formula that rinses clean the delivery system. You've got it so my update on that okay. If other things talk about jess our resident redhead has some hair color tips for her fellow redhead and then Justin I both watched separately. Not even knowing. We're both GonNa be while knows funny. The netflix documentary called broken. And there's an episode on Counterfeit Megan that we need to discuss. Okay and then our guest today as we've been working on this episode for a long time. Okay this is like our Christmas gift to you or holiday. What a gift? Excuse me we are talking with two Meister Dari. She is a professor of marketing and the academic director of the fashion and luxury. Mba be a program at NYU. Leonard N Stern School Business Whoa. She works at Parsons where she teaches design and conceptual thinking but she is here today to talk about the hot topic M. L. Am's multi level marketing. You got it so you had a lot of thoughts about this. We're going to dive in and I'm so so happy that we have an unbiased expert here to give you the real deal so redheads listen up everybody else off the clock trying to hit weren't inclusive podcast but this is Pacific lease. There aren't a lot of us. Thank Eh you gotta get them their information that they need so. When I was younger I would always have Like little ladies like you know crane over and look a community like that Kala Kala you Y- you know what women paid big bucks for that color like this is sounds like your grandma's girlfriend who taught you to teach the piano. What's Sophie GRANDPA's girlfriend Sophie? But she had issues platinum sexy blonde. Look at the old ladies like they they would go crazy and they would say you know how hard it is to get that Kulla about age at my age and I would just be like really a little freaked out a little. You know sorry lady. That's your problem now. I'm not quite as old as these women. But but as somebody who's graying yeah it is hard to get that color. Okay who and Kimberly Stern one of our fabulous listeners actually wrote in with like I felt her. Pay a question about how you can get dye your hair red without looking like these. Are My words not hers. The Old Lady looking into my stroller saying stuff like that. Okay with the died bottle. Die Leaving out this very they have that horrible as you are in G G or like the bright red like did you ever watch arms new black red red. I know I kind of love that color. But if you're not going for that and you want something natural. Oh my God. Somebody sets me the the other day. You're giving me peg Bundy vibe. Thought I'd better check. My collar. Does not look. You're going our no so reds can go wrong more than they can go right and this and Kim basically raised that she said listen. I'm Harris like what twenty percent gray I'd get highlights to conceal them but when I reached fifty percent I don't know how she's tracking this. She feels she needs to go whole hog. I started going whole hog as soon as I saw like instead of just doing highlights. Yeah to do Right permanent die yes full head. But she doesn't WanNa Look Fay shows WANNA look fake. So I asked Nicky Ferrara at Sally Hershberg as she is red header style but she goes for like more of a funky like bright red which is very good with like all kinds of red. She actually does Ellie Kamler. You know from which a natural. Aw I was on Okay she here's the bad news guys. She said it's best. If you're like attacking the special the first time see a professional you know on atmosphere. I'm not about like trying to like tell you you need to spend money right to like you know. Look good but I do think with the red if you can save a couple of extra shackles handling go see someone and this is a tip from me. Not Nikki ask who does reds at that Salon. Do Not Given get in that chair and just assume they do read. This is like this is like speaking Mandarin. You ought this is like a specialty. This is a special secret agent skill. Okay tip number one. Find The redheads specialist. I don't care takes you while whence you sit in their chair. Express your fear and I think unreal. Express your ear. You'RE GONNA do an exercise and breathing and look in the mirror with her foot. They need to know like I would show them a picture and he gave me great ships problems giving my tips. Do I would show them a picture of what you don't want. Oh that's a good. I mean my fear is looking like this right. Don't start are getting into like blue reds orange reds war okay. Everyone has a different concept of red. Hair right okay. Maybe it's a frigging picture of Irish. Wish setter if that's what you want bringing the dog picture then tell them if this is. You don't WanNa look fake. This isn't like like look funky. You want the Brown or dark blonde as most of the mix treat the red as like a spice should not be like you're looking cannot are primarily read. Yes because again with the picture though. Because you're not a haircut. I showed the picture and say look how it's mostly. Yes a Brunette with a Red Tinge Dole get and this is something. I've been learning the hard way just as I get older with everything. Don't be afraid to get in the mix. I'm so tired of being and then and then not getting what I want And I think that's good advice like you're all around but politely put yet potent. You can politely get in the mix but you're paying for this and you have to wear this on your head. You can't be looking at Ronald McDonald's okay. Then the other thing is that's what you want unless nothing spring picture from McDonnell. Okay what does Nikki say okay. So Nicky Nikki. Says you know basically like have you need a deep console and then to have really think more Brown. Even if you're like but I'm not net. No you want that if if you're not ready to go this route yet. There's a shampoo that Nikki discovered that she is like so excited. You can tell me about it. That actually has quite a heavy pigment lowered. That may be good for you. If you're like thinking about amping up your red because red does fade with age. Read in just a little bit of gray. Maybe try this first. So exactly in Gem Lights Shampoo you get on Amazon island like a proper retailer. Yes I couldn't find it. It's G E M lights like L. I.. I G. H. T.. I've heard about this from other stylists in my head I thought it was the art tech like redone. Remember though Yeah Yeah A lot of colors like these. Yes and she said. I thought this was cute. What she was there a shared just the residue on me? She actually used it. What I went to go? Turn Like she shampoo in my hair She dyed my hair to Japan Shampoo. My hair she used. I think like the Ruby red but to be fair like there's another variable. She dyed my hair that day with like the Brown Mr mccotter but on your own she said get to a red and brown or red and a blonde and mix them together okay because it could go a little crayon. I was absolutely read alone exactly. Yeah I mean those things have pure color pigments in them. Yeah I know you know we've met when we entered Sharon Durham under. She said it on this show or like just something that she says. She's not a huge fan on of color depositing shampoos because she says they can alter your color. But if you're trying to alter your color and you have life you know fading red hair which I can relate to i. I think these shampoos are a great first stop. Who are a lot of good tips jess thanks to Nikki? Thank you nicky. So there I am at four. Am on like a Monday night. I can't sleep but then so I I. I like this is my new this last Monday. This is like yeah the glass week or something so this is hilarious. Go on and then I can't sleep and my new thing is i. Don't like tossing turned four off. I'm not back fondly by fifteen minutes I get up and do something to help me like fall back asleep so went on the couch and then I remember my friend told. Tell me about this like new makeup documentary so I figure that out is its net flicks broken which is a stock you series like. I think there's four we're episodes on industries that are quote unquote broken drug industry. One of the episodes is about makeup makeup so they they spotlighted Spotlit spotlighted aided. I Dunno my God you that. What was that wrote? Okay sorry guys. Little baby was coming out like so much in digestion. Discussing Okay so so it's about counterfeit beauty guys. We talked about this a while ago. We talked about this a few years ago with Gregg Murat so he is the head legal counsel from from Estee Lauder companies. It's one of our favorite episodes. It's called the dark night of beauty will link to yes but I watched this documentary and I thought like it felt very like I want to be mean why not I will. Oh my God. It was cool but like it was a lot of have like the same information over again. I really did enjoy Eto. Eric is the one that said to me. We have to watch us so it was. I literally found found out of broken. He heard about it before I did. We put it on it was like twelve. Am He got so fired up that I had to turn it off because he was getting so mad getting mad because they just kept saying the same thing over and over again that we I think there was a lot of good information. Great information should watch it but there was one talking head that was on again and again I was like that's interesting. Just one journalist is talking and then color pop. He thought it was like a F- an hour long like commercial for color cosmetics. Because of course all their Biro was in a makeup factory it happened to be color. PAPP's make him factory in La and they were sort of spinning that as the positive one because we can quickly turn around products and get them out. We're trying thanks talk about the speed of which the beauty industry has read this getting crass it people doing counterfeit sorry. I'm backing myself into the the argument here but so caller pop op is one of the brands. That has sort of Done well because of this because they make products very quickly they can get them out they could do. Limited edition runs but they have a take control over their factory. Three And so there are a lot of people from color public talking it up like we do it the right way and then they had this guy and then they went of course to show the counterfeit items on sale net one alley early in Los Angeles which is known for that people are getting reactions to these products because their doctor. Wego shout out a friend she talked about like you increasing dermatitis It was all very interesting. I I just I wanted more because this topic is so juicy and something that like I did a story. Iran counterfeit beauty for COSMO had more information than this Documentari- Guys call me So there was the cause. There's the Cosmos Story Story where we learned a lot. Greg taught us so much something that I really wanted to get more into was the underbelly of how organized crime is actually league behind when he finally got interesting and they go to actually China. I believe with this one guy. I've known this guy is and he's like I'm going to find out what's going on here and he. It goes through this mall looking to try and buy counterfeit cosmetics that he can track them back to the counterfeit factory and it was such a nothing burger because he never was able to connect with the seller Zeller and like the like it was like. Oh yeah it was like a weird website that sold like hot cosmetics and then went to but they didn't find the stuff that Greg for example was telling us about where they go in and they see this firsthand and they bring in police Indu- raise high-drama wanted that on this matter see a fictionalized allies like version reenactment. Yes I want to see Greg on his urine in your counterfeit go the cat pissing in the urine weird a little alleyway lake. It was it felt a lot. Like one of those twenty twenty News episodes where like back from the commercial. They repeat everything a already said and then it could have been a great though. I have to tell you I slept like a baby after that I watched the whole thing wrong so fired up. He's such a contrarian he was like they. You did this wrong. They needed this guy in there. Why were you ingest talking heads on this aisle and he's getting fired up? I was a closed the laptop but if you are not aware of what's going on in the cosmetic industry is a good it's a good intro primer and I liked it there is no right. It's good that they're getting into but then go listen to the podcast with Gregg to what episode was was it number thirty seven work night of that was a long time ago and we we got the exclusive on goal is in the podcast. Watch the watch the documentary. Let us know what you think. Okay guys earlier. This year we posted about a product in the company. Unique take on her instagram stories. And a few of our listeners had commented saying that we shouldn't be promoting this brand alluding to the fact that the company does multilevel marketing getting and that is a very misunderstood aspect of the beauty business. We've heard that about other beauty brands that we promoted that promoted like talk to ask but yeah that we raved about before so We wanted to bring on guests. You could talk more about the way products are marketed and what the good and bad practices are two meister. Dari is a professor at NYU stern earn business school and a strategist and luxury marketing. And branding she also works at Parsons where she teaches design conceptual thinking she has an MBA ended a doctor in art history and architecture. Welcome Professor Chaudhari. You'RE GONNA call you professor home. Goodness I know very uninformed right now nice is to be here. It's good to have you have lots talk. I was so excited to connect with you because honestly you know this conversation has been like you know stirring in our facebook group on our our instagram and Jen I we really didn't WanNa like condemn or promote MLM's because it's so confusing. We felt we needed to bring in somebody somebody from the outside What I want to get a little bit more about your background? What kind of courses do teach what you study? Yes I D primarily luxury luxury marketing and branding but I also do retail strategy And that is both for undergraduate business students and MBA students and then again the Parsons Component. which is my creative goes back to my studies of architecture in our history? But I feel that to be successful in luxury three you need to understand both the business and strategies and business and retailing but also to have a very good understanding of design and conceptual thinking because is that. He's what makes these brands very successful. So our listeners have a ton of questions about the way beauty products for marketing market. Especially when it comes to. MLM's but I think we should. It would be helpful if we just defined what An. MLM is right. That is the most important question I think in. That alone should clarify a lot of the questions because basically MLM is one aspect of direct selling and when we say direct selling it means selling. I'm from person to person but not in a store not name established retail location. So work would you sell then. From person to person directly you could do it online through an e commerce site you can do eat through social media you can do eat at your house if you are the seller or you can go to the buyers house and of course you can also do eat third types of locations that are not designated as retail locations nations and were primarily. You don't always have licensed to sell. But perhaps you can gather information from the buyer and then contact them leader unnaturally do the sale at their home or at your own home. So it's it's very complex but it really means that you're selling to another person note at an established at least retailer. What if not to complicate things but is direct to consumer? Yeah exactly that's direct to consumer Bradley. Now Yeah Okay and those are brands that like just have a website like and sell directly to the consumer. They're not working with a third party to right so that he's the direct selling account and right so if you think of direct selling as a huge umbrella under which there are many ways to sell MLM is one of those lows ways were you are directly selling to a consumer but through an MLM strategy what are the levels in the MLM. Then what do you mean. Level multilevel marketing. What does that mean the level? Oh yes that is that Basically eat functions through a system of participants different levels of sellers. Okay yourself. To a master seller yes and basically the muster oster seller is the one who oversees the cellars below her or him and of course the obvious shape that comes to mind is the pyramid. But if I use the word pure made than people might think that I'm referring to pyramid made schemes and that's not correct. We'll explain what it beer mead scheme age because a pyramid scheme itself is another type of. MLM fishy you're describing also just looks like an org chart at any you know any functioning campaign you for saying that it's how the world is structured. Basically right yeah. There's very few at the top. Yeah lots of people at the bottom. So you mentioned the Pyramids Schema. How is it different than a pyramid scheme? If it's multi level marketing in a triangular shape Shangqiu clearly. Define what a pyramid scheme. I think that needs to get I just to clarify that and get it out of the way causing a pyramid scheme. And God. You're here there is a participant of this in this organization you need to pay upfront fees. He's to be allowed to participate as a seller so already you are investing in the company just for the right to be one of the participants one of the sellers. The second thing is that in order for you to get returns on your participation fees you are required to bring in in other participants who will also pay fees and those people are like the bottom of an Gazon I'm up ideally. I'd Heerlen but it needs more money coming in from the ball constantly come coming in and also with pyramid schemes obviously and we know them most renown examples in history is that there are dates where the return to the investor is. Set it right. No one has said that. Oh I'm on a date. XYZ You're going to receive return on your investment or you will be able to take your money out. This is y y these are illegal so basically you're locked in and you're logged teen with the aspiration anticipation that you're going to make your money back by bringing in more people so you become a recruiter you'll become very active in selling the idea of that pyramid scheme. Whatever market or industry? The team is in uh-huh and that's why the the rest of the participants also invested to keep feeding exactly. It's like a Bernie madoff situation the classic example but but if you're selling an actual retail good not an investment into for example a beauty product if a company were to say okay you need fifty dollars to become one of our sellers and then we need you to sell this much month does. Is that a pyramid scheme. Depends okay if you're selling the fifty dollar initiation. I don't think there is any harm in it because I'm assuming I have been done it myself that there are administration fees. You know there are all these administrative fees that any organization faces faces through recruitment processes occurring and think that in pyramid scheme or in any. MLM dipoto sailing. The participants Eastbourne's are independent contractors. There no them Louise so someone has to pay for that interaction for that exchange of information. Imagine that the company has produced collateral Videos or other time copy to inform educate and train and maybe that is what the fifty dollar earthy represents to start wave. So that's okay that's not illegal It would become illegal if the money that you are investing vesting are two byproducts that you haven't secured consumers for in other words the the company forces you to buy product without having tested the demand for the product to. How do you go about and test that well like if I if I want to start selling for Joe Blow's company? I might likely Gen when I start you know selling will you buy such great. Say Yeah but like she doesn't have to first of all it might be a very small quantity SACCONI could be that they give you the first batch. The way you're describing is there are some beauty brands that do that. We did a little homework on this. Just give you an example Something like unique. You know you have to spend ninety nine dollars and then there's minimum sales arm. It's a month and then Mary cave in house. A starter kit. Yeah that you have to buy with products and then you just have to make sure that you're selling so many dollars right every three months. Yeah but but there's actual products exactly that a scheme. No it's not. It's not a pyramid scheme. Also up to that point. We're doing yeah well because they say you can buy that. which is a minimum amount of dollars? And if your friend's girlfriends wever want to buy more. You can come back and buy more or product now what I was saying earlier. Ease someone forcing you to buy a lot of inventory beforehand. Either because in theory you will be consuming it yourself but to in quantum doesn't justify for by one person Or because you have been drinking the Kool aid the company has been feeding you and you think that there are all these customers out there who really crave that type of Mascara and you're going to sell it. But in fact there is no demand for that product and because ause You cannot return the product because companies not allow you a yeah He's not ethical right. That's not ethical they. You're you're locked in with all these inventory and and you know many examples of people who don't want to admit they cannot sell ride all of these are starter enterpreneurs. They go into this thinking. There is huge potential to make a lot of money and they get stuck with constantly giving even more money of their own to buy more inventory than they cannot UNLV. I don't want to like blame the victim. But there's a lot out of a bad buzz about MLM's and you know it. Sounds like if I'm hearing you correctly that Ito many MLM's or opera ordering operating ethically is minimal investment But people can also. I'm not like let's say the company A.. Is You know a buttoned up and minimal investment. And they're not pressuring there could be other companies company B. who have set unrealistic expectations. But there's also third situation where the person is like just like anything. There's always somebody who like is biting off more than they can shoot well. I looked at some of the like information. You get when you buy into these programs and it's really confusing there's layers and layers of when you get to this level you get to you. Buy Something at wholesale prices and sell them at a higher rate yes Is there anything legally wrong with the company's doing this no it but as a as a professor like do you find anything wrong morally Worley with this unlike psychological level. Yeah because it is very complicated. I think what what some of these companies perhaps are doing a s- to make good so complicated in terms of The math right. The retail math on hand and on the other hand highlighting and emphasizing the upside of being an entrepreneur and how wonderfully dazed to be on your own a freelancer not into the office. Yeah right a lot of that. And and so someone one who is not Mature professionally or who hasn't tried before in their life. It's very easy to make that mistake. Three acton yeah. Aw that's sad Okay so then. We've talked with a moral thing. I did want to talk about how these people will get sucked in some of the language that I was reading. I think this is a Listeners Ham g Mac hi I'm GonNa add Hamdi Vasja. How do people get sucked in? Is it because they're not reading the small print or is it this nature of maybe your friend told you about it. Is there like a psychological component. I think it's a combination of both But having been approached myself self by someone To buy or to sell to sell I think that people who are very successful within this. MLM companies are very good marketers. How did the approach go with First of all. I don't know why anyone would approach. Approach me to become a seller. Anyway your jewelry trunk. Yeah exactly And I've seen that before in in in selling environments people who are good at selling and they just talk talk talk talk talk so if you're someone who perhaps east facing a difficult situation in life let's say that you want to escape the office life the married life oehrn orange dead or whatever and you're looking for a solution and you have someone sitting across from you telling you all these wonderful things that can happen in how they did yeah. I think it's very easy to really believe. And there's the trust there if you legs out something you wanted to ask you about out before is how is this. MLM synonymous with social selling your idea of social social network social media. What is is social selling yes it is definitely synonymous with social sailing? But I want to take it a step back because that's how we think about social because we are in an urban environment we are in New York City and social to us actually means online digital Less less face to face or you know in a club setting or something but I think this is very very popular in suburban America. I've been invited to the Jewelry Party have you I. I was invited to a couple. I got something nice though I really loved I got I bought it online. I use the code. That's how that I didn't I wasn't gonNA take a bus out to Jersey and then I went on a sex toy party where those skills dude into buying something because it was my friend who was like hard up by thing exactly. She's not listening. But there's an element of like shame. Right they shame you into buying things that you don't want. Yeah or maybe you want but you were not really you want to support them in their you know their livelihood but that's a proof of what we were just discussing right because we are all perhaps good friends ends and we will do it once. Yeah but there is no returning customer. Their adult true I know on one hand they would never be able to recruit us to become participants in. That's you know millennium Plan but also they don't really have a customer base where you say. Oh yeah she likes jewelry. She will be buying five times per year which is a nice thing to know when you're planning your business and you know what to expect established year ears dabbled in businesses. Will have you know the opposite of can't predict the future but they'll have like more research on. What kind of market is out there here? It's really a leap of exactly okay. So and we have another listener questions is from Jamie mention. I love her name Jamie mention. She wants to know you know there's multilevel marketing which we've discussed and there's direct consumer which is a company like Bomb bus or why am I ever lay in right or they have a store now but you know what aim that goes where you just go to the website. You can't buy in the store for. Why would why would a company say? No I'm going to get all these people involved instead of just selling it from their website. Like normal yes very few companies. Say that they're going into do. MLM Yet seems like overly complicating things. Yes but also if you think about the industries that have adopted that system is usually a something. Something that he's consumable Recur I mean many many times right for us. Yeah yeah so makeup Skin Gene Care Supplements Laments Shakes protein shakes. Oh yeah which is whole other thing I mean in my God and and things that are consumable so they'll come back liberal right whereas with Bomba's or with ever lane you may love the brand but how many lasers are going to buy but the other thing is like so same Mary. Kay You can go to the Mary Kay website. And if you click to buy something you have to put in your ear Zip Code Food and it connects you with a social seller who clinically selling it to you. Not The website. Why would they insert her in there? If they could just give give it to me directly they don't want to give it to you directly because they have you you should think about these sellers Stores and they want and she's the retailer she's the retailer pay whereas the company and here he's well L. Return to this In in a few minutes they're MLM companies that. Choose to do either what you just described to sell through a social oh show And there are others who have a combination you could buy directly from them or you could buy from your friend who happens to be one one of these social right like Avon Again Ryan analog you can shop directly from the height xactly okay but still why would why would a company even involve involve. MLM marketing when they could just sell it from their website or catalog like it seems like it's making it to two Fussy I. It's not too fussy it is. It's basically the same system. I'm accompany I'm I'm a manufacturer now. I need to sell well. I need someone to help me to sell either. I will hire. There's someone in employees in house to sell this thing to you or maybe I will find another system and that will be an MLM so why won't hire anyone in house. I won't be paying salaries but it will have those individual contractors working for me. They will be sharing the Prophet But basically it's my distribution system. There is nothing wrong with that. Yeah it's a distribution system. Mike Affi- WANNA start a company and Genyk even going back to you. Jen's is my employees so probably saw really well in Brooklyn and Manhattan but if I want to be global. Wouldn't it be great if I had like all my facebook follower exactly to get in on it. Okay and so do. These companies tend to have a smaller headcount in house because they're using independent contract. Yeah as their marketer exactly okay so like a Mary Kay instead of having five hundred people working on marketing and doing all this stuff they have these independent contractors doing that for them On that note we have another listener questions. Dominique Noel wants to know. Why do these brands never sell the products in stores? So we talked about why they wouldn't do it directly on the website. Why wouldn't they then sell it to? Why couldn't you get it in both places? I think I'm answering my own question but you go okay because then they would have to Drafted different said all of terms terms for that other distribution shopping. macy's is selling it and your friend Danielle next door consultation. The yes and you're doing two things things you're doing wholesale So you're selling business to business from your business to macy's let's say End You're doing MLM and so you you have additional expenses than have to do with inventory. That macy's wants to have on the shelf right. They cannot have one or they cannot have zero and and say click here and we'll get you the cream. Yeah I hold it in a physical store. You need to have a little window. That is a lot of capital expenditure especially in the beauty business business. If you want to stoke up. All those retailers would carry your product right. Brands are doing direct. Exactly right that the inventory Vittoria show. Okay well US WANNA know in our listener at Kelly Dot N. H.. She wants to know if brands follow a different set of guidelines And you know. She felt that some brands were making some really bold claims. That you know wouldn't be kosher if you were we. You know. Laurie Ala Lauder. You know you are separate guidelines for MLM's hype men no. This is a very good question by the waiver Ourika Yes so a loyal or any other rested lauder any other company. They are so careful they follow all all the roles and FDA rules and they have in house lawyers specifically to check the marketing copy and any kind of communication message. Passage goes out because it has to be backed up. MLM companies The only regulations are self relations If the company's unethical company and and has chosen transparency and they reveal everything about their product or they choose to belong to other organizations win theory organize similar companies around rules of ethics but again in self self-regulatory way and the FTC knows about it and they keep an eye on all things but then they have to follow each company to see whether they're giving false statements is it because then legally they're not on the line if one of their direct sellers was like this thing will solve all your problems. Cure every wrinkle wrinkle. You ever had the companies like Weeden say exactly so it gets them off the hook of having to have like lawyers checking all their language. It's kind of if I may add you know. Waste with both inventory and not having to have employees and Avoiding legal fees in certain cases. Unless you go bus completely in this has happened as well well. It's a very lean operation so I think we need to think about that because from a business perspective it's a smart move to to to run an MLM if you're running running in an ethical way if you're talking about this K. J. Balk wanted to know do companies with this business model. Do they invest more in marketing and workshops and sales tools than actual products products because some of these beauty brands. When you order their kit? You're getting like a video on how to sell it and all this other random stuff but the products themselves don't seem to be where the bulk of the cost is going. Do you think they spend more money on marketing. Or what do you think yeah. I think. varies a lot of planning for this marketing material by. Don't don't think that that sort of marketing is that expensive. Either you make that one video and then you can train all your consultants and by the way now I use the word consultant because In a lot of these beauty companies you can be a seller Or you can be a consultant. Who then he's also responsible for training? All the other sailors were coming in so not. Only you make that veto veto. Once but also the responsibility for the delivery of the content of the video rests with that consultant we some bishops. Who wants to get get to level five of that pyramid again using the word Jeremy's dirty word like an exactly that they do? Do they work for you so. I don't think that it's such a high expense. It's true I remember. We went You know I don't know if I saw this at the trip but you know we we do a lot of work or I'll speak for myself here. I do a lot of work with Mary. Kay It's brand. I'm happy to work with them. I support them and I could see how people people who are really motivated sellers and the guys. I know every person's story is different so I'm not I'm not generalizing but I've seen videos from Mary. Kay Sellers lers and like their instagram. And everything and I go on their instagram. They have you know so many followers and like they are treating it like. It's I mean it is their job. They're they're very motivated and like they are propelled themselves to the next level at. I don't think Mary Kay is making them make that instagram content. I think it's on their own. Exactly one thing that drilling press me actually and I don't know if there is any space for that is I checked instagram accounts for each one of these. MLM MLM beauty companies. And Mary. Kay came up with the greatest amount of followers much larger Rodin in fields and that impress me. Because I didn't think that of course you love the brand right. I didn't think that Mary Kaye customers. are the generation who embraces instagram. So I was blown away by that statistic. I don't know what it means. I want to do more research to figure out. These companies do their own marketing to change their consumer base. Says you know everybody ages right so I think Avon to has gotten younger Mary. Kay a Lotta OUGHTA say with different people their formulas or you know change it's I think that I think about the people who sell. MLM's L. M.'s. Or that I know they're young people. They're like you know young mom. They're like College K.. Right so I think it's definitely not like the little old Avon Lady and also because it's a lot of legwork on sky yeah and social savvy like being able to tales all ages and going blast in-store exactly this brings up a question from I'm Elliott underscore fish and other listener she said is the MLM model aging well. She points out that there was a place for it like in the nineteen fifties where a lot of women didn't have other opportunities opportunities to make money but you know now after second wave feminism like is this really predatory for some women who might not be able to succeed in the way. Hey that the example of the one that Mary Kay the just said like is this still a good model in the stain. Each depends on where you are. So if you leave in Utah I've I have never been to Utah and you want to sell and the network is dispersed in this big state. It's a good idea to do it because the customers perhaps will come to you and then we'll buy from you and are you talking about. They're not going to populate my facebook feed with the a million requests to by Rodin and fields or unique or whatever. You're talking about people like at Church. She see your girlfriend after ugly legare. There's less of an urban environment. Maybe a more mature customer customer two Guests well that's that was my other examples so I think that one Answer is this that eight has to do with geography and were that network as an exactly what were just discussing the other example. Ease what is the product with is the company And and it seems to me from the research. I've done that. Only redone in fields has a product that is substantially different from all the other. MLM beauty companies and that is because it's a product that really caters to the older clientele. More mature I should say not older more mature Clientele and so here is a very interesting christening white space that no one had explored before anything it has boomed exactly because there was nothing in the market That had that success if we believe the testimony of everyone who has bought in And and it just hit this pod because it was a perfect marriage between a mature population that felt under served from the big companies and the Sephora as an ultras Reid who who primarily catered to younger consumers and they had the product to match. So I think that it was a very organic success That happened because they were the first to get into that space so You gave the Rodin fields example there are companies that are obviously finding a space where consumers need them in their suit suit. They're serving that need but then some of our listeners and other people have also said these same companies just they feel inundated by the marketing and it feels like it's a lot of hype and they just feel pressured sometimes. Sometimes can you. Why do you think that negative connotation still even though we've just explain it this isn't predatory in that way right because the pressure is real? I think that author our the listeners are correct in interpreting of the amount of messaging As pressure because because I think we're done in fills has three hundred thousand consultants or sellers studies family. Marie like superlatives. I feel like everyone in your life is telling you just because you know but is that the brands fall or is that like if I had annoying friend who sells notorious like patsies cookies and she's blowing up my instagram feed. That's not patsies. Cookies fault like this is like I have like in every job. There's somebody who sucks at it. There's somebody who has no attacked. Yeah and it's it's a bad employee and any still you know the the old idea of Success S. comes with numbers right Zo. The more posts you put perhaps the more customers you will get which is not as a very old fashioned way of marketing. This is not luxurious at. Aw Hitching again. You cannot control since you have freelancers doing that sort of marketing for you and even if you have trained them you cannot correct personalities right Broglie. Your colleague is a an obsessive compulsive cookie eater or whatever. Yeah so that's that's what has she is giving patsies cookies a bad neyla right. Yes If I don't of this came up but I wanted to just clarify to as we're rounding out this conversation There's also things like referral programs for example glossy a which I would think of as sort of a luxury brand in this space they don't do. MLM's L. M.'s. But they do give individuals credits towards future purchases. Like if you're you give your on your code she buys something you get Money off kick right. Is there anything wrong with that. A and B does that work for these types of companies. It does work because many companies employ that not only in the beauty industry but in the apparel fashion accessories that he's a very common Strategy and there is nothing wrong with any legal and as we wrap up I do have to say too 'cause I printed out all of the starter. Kits companies. Read the fine print. Please everyone if you're selling them or even if you're buying from them there's a lot of charts and graphs and in in there. There might be something that you get hooked on like oops. I didn't realize every three months I had to order. This much. Didn't sell it so like do your homework but don't also so assume that all of them are bad just because you had a bad experience that sound right Harry. Well said well. Thank you so much for your time. It was really informative. It's time to raise the wand. She's giving the wrap it up symbol. Well no no no let's go let's go That is the I was the international. Wrap it up or speed up. Yeah let's go okay. I am in love with a new foundation and guess what was cheap. Okay what is it. It is the maybelline dream radiant maybelline dream radiant liquid hydrating foundation. I know that's a mouthful south fall but damn it's hydrating it dream. It's really really good. Listen I'm a bit of a Snob when it comes to foundation. I don't use a lot of mass foundations line one. You know what I don't really either interesting something from when I was younger I felt like I also don't think that the through the math foundation's when I was younger. Were as good as they try them all but the ones that stick usually aren't messed this one's good okay. This is awesome. It's a pump and it's got a lot of hyler onic acid in in an and you put it on. You really do feel like you know sometimes if foundation like little draggy or like you know it's you really need to blend it out out like a pro. Yeah this is one where I felt like. I can have it by my desk. I use as a little refresher I tried it on for the full day. Of course it looks great but I like despite my desk because it gives my skin like a real drink of moisture the textures great. It's like a glowing natural finish. I was GONNA ask about the finish. Does it look super glowing hydrating or natural. It's not trying to be like Mica pumped full of Mike here all Shimmery like yeah. No no no. You can't take that says I like. But it's lightweight as Howler onic acid if it's college in It's really it's probably like what 14.99 probably something like that. I owe twelve ninety nine. Excuse again and it's fantastic I just haven't been this excited about a foundation awhile and I can't believe it's you know a drugstore foundation. Nice okay. I'm raising one to a petty retool. Oh Wow yeah. This brand has ampato. AM P. Oh I don't know somebody sent me. This and I was like I have bought the one with the actual razor to this shave off. Michael's time do what I feel like. I hear every beauty expert. Ever telling me don't do that. Don't do that so it's like I'll bring him the little thing with the diamond roller what is it like. It looks like this little gadget with a spinning like pumice stone that has like a diamond motorized or motorized. You Need Batteries you oh I think this one was a USB. I can't remember now it's charged and I have used it so many times in haven't had to recharge batteries in so whatever it is ten bucks it smells so it's so good on the cow says without shaving them off and I'm sorry in the way that a straight up Puma stone in the shower just never. I don't know I think those work 'cause it never had no arm strength to do you have to be sitting there for hours and hours and it wouldn't come off this little doodad and it so satisfying like if you push too hard it just like slows down and stops and it's just sort of like entertaining retaining to me texts you shrimp from yourself. Yes it like. You can't like burn off your foot like it's really nice when I'm watching TV. And I just do a little light a paper towel down underneath I. I just fly in cal- skin all over the niebler animals. People people are animals dry. Or do you use it on damp. It's a wet. These are wet dry. Hi this one is but I use it on dry fish. This is a good Christmas after the show. Wouldn't you have loved this little stocking and it would have been like a beauty like I'd love it now. I feel like that's what that's the kind of self-care guess what we're getting. Also say this is like ten bucks. That's great bargain. CARE has diamonds on the time. I don't know if the real diamonds but I'm into it. Looks cool very cool raise the wand. Thanks for listening fat miscarriage produced by our friends at will media you can check out or website FAT MASCARA DOT COM for episode recaps product recommendations and discount codes and if you want to reach us directly email us at INFO at fat Mascara Dot Com or you can follow us on social at Fat Mascara Chewed D._M.. And we'd love if you went over to itunes and through a rating how many stars five five please.

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Episode 257: Taste the Rainbow (Feat. LisaRaye McCoy)

Angela Yee's Lip Service

47:24 min | 1 year ago

Episode 257: Taste the Rainbow (Feat. LisaRaye McCoy)

"USC is the first and largest dreaming service dedicated to black TV and film stay stream, exclusive, original series, and your favorite movie classics with new content at it weekly and the new original series double cross fraternal twins become vigilantes to take down a local sex trafficking ring starts dreaming now on all your favorite devices Bizet you, MCI DOT TV and Use Code Lip Service for an extended thirty day. Free trial you MC the best and Black TV and film. What's up? What's up? and. IAGO I'm Larry Yeah. Listen. You're a pro at this, you know we just GonNa sit back and let you. Go. First of all before. We even get started I know this is a fun interview. Another is a lot going on in the world you know, and I do feel like every now and then I have to take a break from everything that's happening and decided I you know. Distract Nice happen. They get right back to it because I think just twenty four been watching the newest. Being Nestle you at protesting with he'll the other day and that you've been very active in on the front lines to how is your state of mind right? I'm in and out like everyone else I'm torn because when I do. You rated dance or lab? Almost a little guilty for doing because it's almost like Lamar right now and has nothing to play with right now because it's serious right now. Light. And then you get into that ball of emotion, and then you can just make yourself sick with matches crying all day or just being so emotional So you know I heard her saying Gaga crying. And that really Kinda made me snap out of a wide I. Want her to feel that I'm just having so much pain. And on influenced sorrow, and she's on threes. Kin Really explained her debt. What is really going on because we had the pandemic still in the midst of that with the Corona? Virus in so I was telling her would not going outside because the jugs outside. Explain that why she can't go to the park or go to Chuck E. Cheese on which I got. You guys probably heard it took Jesus. Anymore Ninety two other. You know what I mean, so I'm just. Filling what the world is doing and knowing that is not time. Because we have still apply oppression, they still have to know. This wasn't a one time or week time. Doing that would tired enough to keep going. And we want some answers we must justice, and that will not and cannot happen. If we just just stay where we are. You know what I mean. Right have to keep going matter of fact. We're doing another protest to Te'o and myself on June Twentieth Year Round the the stadium so. We did it last week. It was great i. Felt apart which is what I wanted to do, because I wanted to build the exhilaration in the excitement of the people, and begin because I kept reporting from it on this side. Right thinking you're right. Everybody out there. Why you inside. report, and it was like that other than that doesn't make you part of history the his I wanna I wanna be so my grandbaby. I wanted to be outfitted villain. I wanted my voice to be heard. I wanted to know that was a frontline line with them. I wanted them to know that I believe the all black lives matter. Before all lives matter. We know that. We know that, but we're saying right now. Because of what we gone through a going through black lives matter because they're not doing other lives the way to do an arm. She lives. Don't matter, and that's the real issue is and it seems like no matter what like. You would think right now. Capsule will be on like I gotTA. Make sure that I'm doing what I'm supposed to be doing, and it's mind-boggling that they can still go out there and. Committing crimes. OPS like what happened in Atlanta. You know people were filming. You know people will how you know. People will watch knew that we would have witnesses, but she didn't this man. You didn't even stop him or anything traffic. Driving he was. Off His drunkenness, he was like yeah been drinking and yeah had drinks. I'm just a couple of blocks away I. Need to walk. My car here. He said everything. That rock. The he was a criminal act robbed a bank. What was the cry cry like it wasn't really been June shoot him in the back of the against the law I thought she could not shoot. It is against the law that Dan aren't they trying to be able to target an area where it's not going to kill you? Shoot me an arm and leg then. What heard though when officers use their gun. They are trained to shoot to kill if they're going to use their gun at all, but he had a taser. They tell people all the time and he said that April. They feel like an Taser is a situation that is a matter of definition to use them. Yeah, and I think that was that. He took the tape there from him, but the COP had already let out the cartridge that was in there. The only has one cartridge, so so what they were saying was that the police officer knew that he could do nothing that the that. That Rashad could do nothing with the tasers, so hence shooting him with crazy. It's like we've seen police chase before. Movies are about that. How `Bout Cops? It's a whole shell about police say the white isn't always resort to murder like I just don't understand how that's. The first thing in your mind is like. Let me kill him because he was drunk driving. That's not. I did not kill anybody that man you know, and that's not even up to them to say who live there dive. Even if that man did the mighty, he has the right to a trial run. And How in such an uproar, because we see the difference, and that's what we're saying. What's the difference on how you treat us because I don't know if you've got all the video with the White, Guy took the police baton me beyond. What got they carved? Role was chasing a police now. What time did he shoot is gone a warning green out his taser, like none of the head and it. Wasn't like. This is crazy, bright green. Tell us that there's no difference enough foods and. We got that out because I. Know We. I still do lip service. During this time, we took a week off. Just things really heavy, but you know that's puts things into perspective, because then Nikki Monastic shot at you want a song, and like you said there's so many other things happening in the row right now to be concerned about so and asphalt to you on the breakfast club and we talked about the whole thing, which was a lot of people. You know what you have to say about the Barak very mature answer. It is residents but added. Added to fail knowing that she actually said something about you or first of all all I made it in a in a song again. Person again you know because people try to make so much of it. I will say that was a great business move because she has to stay current, and because if someone's, she is taking a shot at her her way, Herbert taliation is to put it in a song i. don't know her personally She doesn't know me personally, but she used one of the most iconic will, and they're Li Exa David. Arson hostile makes everybody talk about it. It's tough about me. I mean I was back. But. You know what I mean, so thank you. For. Being like I'll. Be in the video. Her, you know. Her barbs is what. Kind of fuel. To it in grand with it, you know what I mean and I said well. You know I wanNA. See Unity, you know. I JUST WANNA see us be entertained by music and not have the beats in that had the mafia type of beach that has to go on to make you feel relevant I. Don't know what that is I'm not of that life and I'm not a vegetable racing. Is You know what I mean so I do understand that's what they're doing. The state you know in the press without. Means makes let's go. Let's check ourselves you mean, but that's not what I'm about and I'm definitely not about tearing down anybody unless I have a personal beat, you must sell and I. Don't that anybody I got maybe two three people that you know that I i. don't have never mentioned names. That I have something with, but someone that is out here talents it. It's doing something. She's on the charts unanimity. She's winning, so you should be worried about me. Dislike not worried about you know what I mean. We in two different things also. Here's the thing I don't think she worried about me at all. I think it was all done in on like okay these. That do this. And I'm like okay, but I said that escalated to that because I feel like plenty of people have had an opinion on Nicki Menaj her career, and even herds, her view, little Kim I feel like plenty of people have said things, but the fact that what you said it was Kinda. Got To her. Do you feel like it's like you can't really give your opinion nowadays without I don't feel like not won't ever feel like I. Feel like you always give European now. Accurate affecting about the thing I would love to do. Is I would love her to interview me. On. What, I mint in what my stance is on that tally though I think it would be too because I would love to sit down with her little Cam Foxy Brown anybody less just get a coalition, together. Let's get a movement together with us. Would also new scoops and so everybody how we could really come together vessel, real mature women do, and when I said that I needed Nicole Murphy to come see me. I miss that in a way that was like less sit down and has to stop because we don't need no cameras. To fight. Insult to me about this. You know what I mean, and so you know again. I didn't rocked to a plenty of Nikki San's and I love a videos you know I. Don't hate on anybody because it takes a particular type of seals to do whatever you're doing, you guys. Your Voice is riveting. Where will you come on? You snap into professionalism in at radio. Voice I, don't. Get that you know what I mean. You all have that so you all in your lane I understand my lane and I really pretty good job. Good! Job At at you. Guys know that you do because you all have said I'm getting a job in radio because I have a platform. I have a voice that sound good, though death way you all are. The naturism dislike. Oh you WANNA interview that problem. I'm just here so something in within. You all knew that this what you wanted to do. This is what you have to offer society and we're expecting it because I logged. You been all hits. You and I've been back for years. Yes, and you've been every bit because together and. And you still here, ladies, you're here. You know what I mean you doing other things and so you're giving people an opportunity like myself to David Voice my opinion and. Shows that might can you mattis? But. All the time. When you say come, see me. They probably thinking. It s seen that famous theme where you look as though when you come, see me daylight. You know I'm not A. Chance you know saying that way either. Because it depends on which states dumped. You don't but isn't fighting worthy now. I've been divorced ten years. you know what I mean? It's like I'm not concerned about him in that manner. At all or her. In that manner, you know what I mean. It's just that you ended up ended up talking about things like this to add your side of the story you you end up talking about because somebody else's brought it up, so you wanna clear the air ways add to it. You know what I mean, and that's all I got to know. Again, it won't cost me. Other Things Rakas you don't became time without social media where we didn't have to worry about going out who outwith going on vacation where people and things like that, so now things are different. Obviously, people can't get away with Eh. Do think that times better when we didn't have social media and we were able to. Move around I think definitely the privacy issue is what is the biggest thing that makes us go what the heck and I don't get how people want to be so in your business whether like you dating him a Y'all married jog on vacation because when you're dating someone in your liking someone, that's an a time in your life, your blissful and you're happy and should show on your face, and so everyone that you encounter says whatever you do, a girl you doin. Let me rub up against some of that. When you see, love is just automatically. Stop it just. Is Softens. You know what I mean, so all of us wants that it unconditional love right now is getting from my granddaughter unanimity, but right now. That's just what God has for me. You know what I mean. DMC list I know come on because I felt like young. All the way old. I've had a crush on Lisa Great. Absolutely, but she had to back up to show. What is, is it something bet? Are that person right for me? You know I'm in the middle of grassroots businesses that I am building Annemie. You can take away. Let calgon and Mugabe Kyoko. That I can't do right. Now I do, but my body fear may want to take off, but God is saying not right now because you know you and I know you, so make sure that you build so America comes into your life. They're not coming to fix meal. What's in need your help me in this particular? Part of my life. We got You know. We already come with baggage anyway. air to come into. Somebody's likely. You just gotTa. Fix them up and that's not to say that we're not building together, but I want to come to the table with what comes to the table with because I'm asking him to come to the table something. About the table. You need to bring the cheese or something you know Harry. How does that affect your relationships like moving forward? Obviously, you wear married like you said. It's been ten years or whatever, but you know very. That was a public break up and y'all went through a lot of things. I know you said that you and micro are still cool with each other. You know to this day behalf. Did that relationship perfect I know sometimes we do like you say. Carry bags with us into other situation. So how did you come to forgiveness? You know when it came to him. And how does that affect you? Day first of all. The forgiveness came later on. I was broken when I came back because I came back with no money, no settlement no alimony is is left. You know what I mean and that he had to go to trial. He's going through now and so they tried to pull me in that it was a part of me. That was like who am I. Am I Still Lisa? Ray The sex symbol. Do I reinvent myself to go back to what I know like I was a little bit all over the place, and then having to get back into business. You Know Houses of Bible Bowl. And so I had to get over that. And then as people stand, you gotta forgive him like. I'm renewed Christian I'm not sure yet. But I had to. To take away the guilt that I feel and then I had to own up tomorrow responsibility. You know what I mean I had to remember the things that I did that could counter what he did or for every action. You deserve a reaction. Flows located five this hobby when done that and gun that you go through your relationship? Because one thing you don't want to bring all of that connects I wanted to know who was on. What was my fault so I won't take that THA. Other relationship and so after I was able to do that. And I think the time and the distance also dictates to that and I. Just sat down with my vision, warned the goals that I wanted to. You know in the growth maturity kicked in Iraq for nine. You don't you dare Just hot. She just kept moving. And, so now, which is why? It's important for me to use my platform out voice in which away that's when sure now because we do need love, and we do need loyalty, and we do need unity and so trying to tear down anybody right now in this climate. Should be forbidden right now. I'm with you. So how did you guys have a conversation? Even after all of that like? Did you feel bad that he ended up going to jail, right? Did you feel now? Going through the trial, he asked you ran for two years in academic zeal okay, and so he was in jail over there for a while, and then he came back to Turks and Caicos and is on house arrest now in a waiting to find out what's going to happen if you've been gone for five years in the once in drought every day as a part of your life, right good is, they have stolen taken from you because you've failed from your position. Is Way your financial? Your marriage at everything is just journal down. That makes you sit on your goal. Ask you and. W real friends are too bad away. All those before I was around avenue. Everybody at you know what I mean was. Let's you know you'll stop is your? Right you to go through your own stuff you'll sell, and when you realize that it builds strength in bills care, and then you realize l. k. that type of pain bat type of pain no most. And that's why met in my life. Let me do something. Did you look at that as like? That was his Karma and you kind of because even though you were. I'm pretty sure you had love for him, but you were in a place where you were also angry with him so i. know someone like me I blow up. That's Karma which you're GONNA do with it. You know what I mean. I didn't see common and the beginning. Because if I, there was the allegations of rape. took place in, so I had to deal with that as It is girl is a white eighteen year old girl. FIGHT OFF! Let is going on here. Vigil, but still a wife. Consensual sex was still like what are you doing? Exactly say you know what I mean, so that will a blow you know what I mean, and then you know the corruption of government funds that he's gone to now thin two weeks right after that, so it was like Bam Bam! So I was like. Not a sign up all of this. kind of stuff. About Fran free. Friends and all. Unveiling a was like what's happening and I did not know about me. And how you GonNa Treat me and all that reflect on me. Then this disliked. It should try and just give me because money does not buy. That it! You know what I mean I was already into life and into my money. When I met him slot was okay i. knew what the lifestyle was, but you try to take me someplace else. Then you can get what you want to treat me a certain kind of way. That is the lasted Noah and another you know in in the Karma part for me. What I did see was the destruction as it was happening, it was lying. Don't don't be with them. Don't talk to him would no come back. Okay well, then let's talk about well, you just, what are you doing? Ok. Allies that Dad lucky saved you like. Dog. Does, he jeopardize. When he talked he, he said to me I remember him saying he says. We encourage it okay. I really fucked up did nine. And I say a think yeah. Humbled out you know what I mean like. It was like a big fall for both of us. You know like yeah. We were at the beak. Toxic chemicals was booming. We were making money. We were employing Turksancacoes Islanders. People were coming over. The tourism was an all time high like? I'm very well, and we were doing very well for the country, and then to be stripped of all of bet, it was like what what did you do right? We had an amazing shift to Keiko's remember. We said I may are restated Avignon. Nice, we had a great time yes, at. Rogers. The to great care of us, we love now I love. Still the place that I've lived for years the MS. Nelson! You at Tux Cables Islands. You know some people love some people you can't. You know you can't be all to everybody I? Understand that but I did my best. You know and I did great deeds petard, staples, islands, and I'm proud up. I'm sure that a lot of my product is that I was. Absolutely not you know, not help in aid in you. Know bringing it to us. Yes, he definitely did. Yeah. Get married again. Came wait absolutely don't belong on by. Rollover and not have Barney cookie, man and Saying I want to be held, so you could say it's alright. Bait buckets you. Better in a partnership, you know to be able to bounce ideas off. Businesswoman I definitely want a business by man that will be able to give me food for thought to stay, you know. I know I know a better way or look my Rolodex and Your. Data Guy like in his thirties like thirty five that manage to you. He said. What if he was happening? He has his role and he was working. And now my daughter wouldn't have that. What about somebody with a nine to five? We just got some. We have somebody in the culture that got into a little bit a issue. Yeah! He's at what she says she wouldn't date somebody with a nine to five. So how do you feel about dating somebody? That's not in the entertainment industry. That may have like a regular job. It depends on how regular speaking of. I understand what she meant by saying. A nine to five because her life is not nine five, so this say she was on vacation and she's over there in Africa for a week. She decided I want to stay another week. She came that she's a boss. Right after go back into clock in is what I'm assuming that she means. You know we have allowed to be able to say that and I feel the same way, too. I don't WanNa have to wait for your sick days because i. don't know what the. Not. Rated you know what I mean. I'm not part of someone else's residential dictates being when I have to come to work already. Have a higher being we all we all do. We have a wonder we work for. You. Know what I mean when doing acting I'm I'm the production company telling me what time to be there at? But they don't want me to crack. They won't be to hurry up, but they want me to wait, is that what are you want you, we all. At the. Responsibilities have responsibilities. Yeah, you might be more flexible at times where you can take off where like for three months I'm GonNa just do me, I'm more like. I want the Hustle to match you know what I mean. you don't have to call off because the bulbs. Yeah, isn't that? Blessed I got a call loud if I wanted to go. I got a call out sometime meat so. At mistaking you also have a mattress mine. Do have a furniture Max's line called L.. Our home sales, which I'm excited about that because I get a chance to put my creativity into that, give everyone a real night's sleep in the first black match was so. The company is called sleep black. Support now days of like sleep, Black Ham sleep black with on on the mattress asleep. Black Colas may big right now and in the mattress is state of the Art Mattress Memory Foam Gel on one side to keep cooling. The side keeps you warm. And I got into it because I wanted to create own couches and chairs. I love that. You can't believe fine. You know right, you know. I love Alabama. Jack Morton, anything. Off The time and knowing I might. Where are you going to put this? I don't even want to buy, but I'm always looking at Mariposa. Magazine saying how they put stuff together. You know what I mean how. I can flip my role, because I wore click I have my gene line my. Jeans is coming out was going to be out now, but the pandemic stock. But I know the we still on its genes so. We get back up and running I'm going to come out with that, so that's what I made by grassroots. Level Business Designing an investor trying to do you know a better portfolio than what I did years ago I invested in natural. Hang really bomb of. That has. Natural Herbs in it or you and it has hemp oil and we have some of that here. Has Things. I'm pretty, sure. Now go back to these matches its second. Because I think just the importance of a good matches because I remember Alexander this guy, win time right and he just got a new place. The, friends. that. You. All my guide, you fail the springs in the match. I can't return I. don't care if you buy matches heads up, but one of the things about being a real grownup is having a real mattress, and I know like a good matches can be expensive and all that you sleep in it every single night. Your way does this spring mean is that is old, or that is cheap is cheap. It'd be Bulga. Revolt because again to name. Some people don't realize his festus. Age Yucky are not considering what a mattress will duty your back or shoulders or your alignment being thinking about it, they get on golf. Good sometimes, it's not about the socks I picked my magic angeles. Get like that now. I told you I told you you want. To shopping. Your body will cookbook. We got hips is one. On your side, the worst position on my guy in a live miss, that's what it asks you to put the pillow in between your knees, so you can level out when you're on your side career. Behind you. But if you were a stern type of firm mattress that has the memory. The memory foam is gonNA. Come on to your body anyway right? Not Saying because I got a grandbaby. Junk around doing your obviously I ain't doing. You might need a lot of spring action bounce. Plan. Can't be. With somebody in their matches is not right I'm sorry. That's a turnoff. Liangelo used to have somebody with awarded that as well. When I was in college is. Her Age. Burden he's the only person in my life. Nobody even have what a bit then he was the only parents on why he had maybe what they will come back into style. I can't say other though. Day Loading I've. Never not the one. Do you want to help life? Flow. On a beach seller bank by. The pool is the that's more like a Web, but right. I got a mattress firm Promo for free from one of these furniture stores in New York, and my mattresses soul horrible. At the. Silver. On Black Ninety into sleep black. Out Outer Control like. Jump On. It's a break it in. I'd say walk all over it. People over like my brothers, my sisters over like Hey, come over and lay on his batches. Breaking the masters of The, wars matches out. I wanted. This is a terrible transition because we're talking about mattress, but do you and your sister obviously y'all? Give each other relationship advice, or does she come to you and ask you for? Thanks, because we all know that? Recently, she came out and she has a relationship with Judy will big. And so the. Jessica sorry. That, she ever call you like you. You help me out with a little bit of advice because she seems shy when it comes. Yeah, I was going to say no. She's private. Private Parts I have to. Try Things. Or, if a blank is on her. Feet in announced on Anson's I. Know You're right. But she she handles everything. She's always been that way you know, and sometimes that's good. Sometime you still need to have somebody to count just it. On, but right now he's happy. You know what I mean I've had before. And? Happiness. Which side of the fence? On the that. That with the. Only. Daily deadly summit S I wasn't sure I'm like. Okay. Funny back in the day. When I do like a black man magazine photo shoots and stuff like that I have a rainbow right by the team. Goes down and it's a pot of gold at the bottom line. Real okay. The colors of the Rainbow People. Hold on. Let me let you. Know but I am I love? The children's the I. Look. I love those because when you have always gone to the the show the drag shows where I'm walking fish in walking faith, and won't labels and just walking, bogeying that I'm here all night I. Just tell you I love it because it's something about them that they have had to live in their box for so long still now they had. Always had they own underground world. You know what I mean, and so you go into their world. It's like a big party of celebrating who they are, and it's something about the this liberating. Because it's like right, you deserve to be able to showcase school you are. And how you love and I'd sit. Down for that so yeah. Coming because polls. I show. And the category is. Air I remember all of that, so I'm sitting. Yes. s You know what I mean. By this tattoo with the chase the Rainbow Tattoo. On. The part of the. Data that so let me ask you. This decides matter to you. Out of his car or his. His his Dick is is the size matter like doesn't matter to you you like. Will Now! With. Be, small, but I don't want to be neither. My stomach while holding you back. I want to take it all off the. Things with? This is also to be the. Size of the motion of the ocean kind of thing I. Mean I suppose. Yes supposedly. Coming with you. Go like you can't go bang in I'm like the finger begging. US Three. Pull that out. Toys the will. Ever happen to use. Somebody was too small and you had to be lay. No. Okay good. But would that be Adele breaker like say he's perfect. Everything is great, and then he had like a sh- medium-size peanuts that, but he can eat pussy really good. Well, wow okay. Let me say this. I had been, and this is Real I. Have experienced the bigger in such a way that it was like. Was that just your finger? You know what I mean. You know what I mean. which if you get off that way you do and you satisfied great. I'm a body person like I love. You know the body I love the arms just over me. US looking at each other like I'm into that mean. and I think the older that I get the more into sensuality, right and a romance. Yes, you know I really need to be with my friend. That allegation has to be strong. Lack of the things that I want to do just only besides having great sex. You know what I mean, I need be able to. Play with you in a way, it was you out of the country. We still get back here where we not really touching each other at all, but I'm still touching your feeling your heart. I Know that I'm not like even when I think now. It's like I'm not no longer looking for the same things that I look even fifteen twenty years ago. I agree by at anymore. I don't have a expect at get two pair. That's good. Matt would be I just want you to turn fame. I want you to pull off your clothes and pleasantly surprised me as well so let's each other up to a sense. You know what I mean, but do I. Want to be Santa Claus. Remember that Little Ball, let's used. On on. My Guy. A Vision. Because I do feel like when I was younger port may like wasn't as important to me. I could be okay with just like. Get, right to it, but then I. Got Older like it has to be a more of a connection. I guess that was the hope as at a younger age yet at me, too. Because now like a good kissed Meza Lots of me now you can really kissed me and I WANNA kiss. You don't mind exchange in bodily fluids back whiteness like an in that I. Look back and take my breath away. Because this light who are really wants to do is lighten wow. Look at that. Because I mean you can't make you feel good by you know what I mean. Thanks to them. We should be doing it at all if only expertise just one thing. I want to feel that I met at his experience. Let me just say that okay. Aquino's and everybody everybody's been waiting. Navigate me. All Bet you did bring? Calm, show me what you get slummy. What's worked with and love the other women in the industry before? WOULD YOU WANNA? Know, or would you want him to keep his fast there? I think because I need a friendship i. think that that will just come up in conversation because he will let me know about the team. Right now that I have a problem or anything. You know what I mean, but it's. The wrong with you may run. For me. Like a love, us. The I feel like I. Don't sell it on myself, but like you someone you're friends with somebody you're past relationships just come up in conversation and just and just happens like car. Dot. You had situations in the past. Did you have to cut a lot of women or a lot of friends off because you may have introduced them in the wrong situation, and maybe they overstep their boundaries. I did not experience anything like that until I got married to Michael Missing. I didn't experience any of my friends. Find a come onto anyone that I've dated before. Or that I felt like I had to watch him or her. So all of this was happening in this marriage one thing after another. That was dislike. This crazy okay! Is this hottest? This had bay. Overnight or am I? Muscles turn your cheek I'm not the kind of person. Looking more intuitive is innocent it you. Don't want to be a runner like up. You did what I'm out. You gotta work. You gotta work at it. I was willing to do that, but now you embarrassing me and it's humiliating because there were women. The will remain. Names didn't even WANNA. Come to my house, and I had to say. Why not what happened? What happened well wasn't a what happened when I went to the bathroom. Please, tell me because if it's something that is hurt you or made. You feel like you're not comfortable anymore. I'll woman before anything I. Need to know that I need to know that because you left me here with this person so there you it might be. Somebody might be me. You see what I'm not against you, and so, what we sometimes we as women. We don't really you know. Beat that type of friend to somebody. Because you know you don't want to say I. WanNa. Call her beard so I. Don't want to. Really. Say that if I had some really older deals that really could've sat me down and say hey little hot here. You hot now, hewing always behind, sit down a of plane. What is it that you want out of this? What are you trying to accomplish? Do you want to if I would have by like that? Perhaps things would have been different, and I'm not saying that I probably perhaps would have taken more. Stay married, but I would have dealt with the. Right assault damn that about that. You can even check the guy the guy adages you email. You said that 'cause I've stated goal. And come to you though anyone come to you at that point or during that time and said listen I. Need to have a conversation with you. This ain't right or this was done to me or did everybody just kinda either back away or do it. one person. She came to me. She was so uncomfortable. We had weekend there. and. She came down. I don't know where I was. But when I came back, she left, left her, and her friends and I was like what happened with Baba, and then I saw her the next day. 'cause like I said we had weekend full of things, and I saw the next day and sat down next tour said. They're six. Say what happened. Please! Tell me. Please some and act whole demeanor changed. It was like she struggled like. You know. Middle like a hazard, so whistle can bring announced like. But you start seeing remnants of things, and it may be just only two things. That added to it like right and she did. Tell me and. was inappropriate. She thought that it was too close for comfort a like. This could look conway, and maybe you. You should know better, so maybe you will back. You know what I mean Ryan so because she didn't want me to get anything. which is big. You know what I mean. She left. She removed herself on the situation. That right I was yeah, because that's a hard thing to do. Because sometimes you tell your friends something they don't believe you. The Guy Denies It, and then now you're cast doubt even though you just trying to look girl. Sometimes, you just don't know what to do. And I understand that, too, but I. I'm appreciated her. Tell them He. Added Studies everything that I had in. My head is far as just putting it in the back of my mind like okay. Check that get so by the time it came to what you are realized. At least it was leaving. It was like. Are you kidding me? You did ABC D E. G H I J K. Added all this. Get, dizzy at all. You know what I mean insult vets. What made me go now? Let me just bow out gracefully mankind. What kind of guy are you looking for now? Would you say if you had to talk about what qualities you went in a man? What would they kind of only want is for me. I. Definitely need a God man. Okay I want to keep our house in a spirit in order I. Want Him to be able to go back strong as you can sail. Tall personality opinionated but I've been wind pants for the last ten years, and I want to relinquish that control one hand with the pants. Put on my skirt meals right now. Provide for my family I WANNA partner I WANNA business partner I want someone on. That has swag. When I look at him the way he dressed way, he smelled the way he bought. The wing got to go bait. Let's take clothes. On I need so WANNA. Don't take a self so serious. You know I'm not the most church is not. You. Know I mean around here going behind those I. Boo-. Home I'm that kind of Che I mean so I wanNA, be able to travel. Want to be able to you. Know No Baby Mama Trauma. All over the Place de. This. Just wrong. Love grown the Cassini where like a comedian. Would lead. You are now I think there because I doubt that. I think she has a you. Know some candidates for you sure by God grow. On a witness be! Ready Right. Yeah. I mean somebody from. Their history speaks to you because you know what it being. You know they've accomplished what they've done. Therefore, you ought to be able to say Yeah Nass I'm not attend. You know how to handle our business in where we're going because I'm not done. And that's Tan. If he's a businessman businessman like to build things they like to see things. Come to fruition, and when they someone that they're dating, they love and care for doing something. They want to get into. Make her succeed just as much. I need that yeah. Let's. Let's not forget A. House divided. Okay. We got engaged last year last season. Two of a house divided as So they can check it out now comes on Thursday nights. You can watch all the episodes at one time now second season. I have been added to the past. My character names, the Lexus, and she is forced to be reckoned with like the show. I like the storylines like you get a a a Gig you go because as an actress. You like okay. This is one of our resume. is another thing when you really like it and it's an easy fix when you go into work and you don't feel like you're working. Like cats, you know what I mean like. That's what I vowed to Duke. Noun like really not touch anything that I don't WanNa touch it, but doesn't move me and Sonntag Way, and besides the money you know because like I said longtime ago all money and good yeah. I know that. To? All right and this. When we are opened everything back up again, you gotTa do another trip like you used to do man and all right. Yeah, we had ball and I think that once we get to know how we can all come together and reunite and figure that out then I'm sure that we shouldn't good. I think everybody's going to be reaching for everyone, i. can you do this now? Dance violence. Celebrate this because now. We don't really have to count our blessings because we're making a little bit of Stri, but what we're trying to achieve is going to be major, and everybody's going to be able to celebrate after that. God, willing I'll have one more question for you I want to know why, because I I was excited. It's a even here. This rumor you turn down the housewives. I can't really see you. You Know I. WanNa see more into your life and stuff like that because you're a ping because opinionated and you have something to say, what made you just say like? I'm not good this because I'm still working on me and my temperature with. And I is a set of very hard not to be set up and I don't that anybody up Renzo. If you feel that you need to do that and to ratings or to make you feel good or any of that I'm just not that shake rattle. I'm not again. We don't need the cameras to talk about whatever you need to talk about what you'd find the front me I. Would, be. The. Over. Your over. Me Beyond just don't believe in that. I don't believe in that I. really don't like buys it to a lot of people. I'm a mentor. It's a lot of people. People respect my opinion because I have a lot of experience I've been a lot, and I'm not a young chick anymore, so I learned on the pain that I've gone through the the Mama Toby I am I. Hear Myself Saying Same Dog on my daughter and my granddaughter Sir. I'm like and I'm still in that middle part of being cool. Steal your pants on or. Yeah you sell it. I just let you come to me like that Wa, Wa, it means there's a problem and I one help you with that. And that's right. I feel like they might be a little nervous that come. Release, thank you so much. We really appreciate you. Eight to Laurie Allen Different. Handle? Are Safe at. All right take care okay. Man Thank you. Miss and I got you learn. Background checks. Making you? Think you need one.

US Lisa Great Larry Yeah Nestle Wa partner Chuck E. Cheese Gaga Lamar Te'o Atlanta Dan USC golf MCI DOT TV Guy Laurie Allen
Lisa Mattam: Finding Equilibrium in Life and Business

Free Your Inner Guru

56:19 min | 2 years ago

Lisa Mattam: Finding Equilibrium in Life and Business

"For your inner guru is a listener supported show supporting the podcast is also designed to support you by keeping the episodes free of ads but also with rewards for your donation nations like the free earner guru guidebook a private listener forum and live monthly cuny sessions to become supporting member. You can visit patriot dot com ford slash. Free your inner guru. Welcome to for your inner guru. I'm your host laura laura tucker the purpose of this podcast is to share big conversations about life business and how we can show up as conscious leaders to make a difference in the world our guest this this week is lisa. Madame lisa is the CEO of mahajan natural skin care line based on the five thousand year old science of ira veda moments omens before this interview lisa and i discovered that we went to the same grade school in toronto talk about a small world. This surprising common ground laid the foundation for a big conversation about doing your best to do life in business in alignment with your values in this interview. Lisa shares the ups jason downs of her journey from strategic consulting in the pharmaceutical industry to founding her own skin care line that reaches back to her family's roots in southern india india named by profit magazine as one of the top ten emerging women entrepreneurs in canada and recognized by the indo canada chamber of commerce female mel entrepeneurship the year lisa has become a thought leader in the areas of entrepreneurship resilience the advancement of women and diversity in in this conversation which i named finding equilibrium in life and business we talk about equilibrium between culture and tradition science and in wellness trends values and ethics within our business culture using your intuitive got an logical strategy and when it's time to put purpose over profit often in business so hold on and and i know you're going to get a lot of value out of this wonderful conversation with lisa madame so our guest aren freer inaugural. This week is lisa matan of saha-union. Welcome to the podcast. All thank you so much for having me. Laura is such a pleasure when we met there was just a laundry list of reasons why i wanted to have you on here here and one of them is your your business journey but also because sajjan is based on a your basic principles. I don't know very much about your data but i'm very curious and i would assume that members in the audience are also either knowledgeable or into it because of the holistic nature love it so so let's let's start with your journey towards having this business business because didn't you grow up around ir vedic principles absolutely and i feel like i need to tell your listeners that right before before we press record we realized that i went to elementary school with laura and or with like a different times and then with her brother and so the funny thing is is if if he does remember me he'll probably also remember me is the only indian kids in his class but <hes> which might be a memory because that's one of the reasons why why have so many distinct memories of elementary school but so i'll take you through a little bit of basically how i stumbled upon this. I did grow up. Come on the child of parents from india you know born and raised in canada so first and foremost i always see myself as a kenyan but you know in my life being having parents media that was such a part of who i was and how i was raised in what we eat and what we did in how we managed everything and then also being a child of indian parents. My parents wanted me to be a doctor and so i you know progress through school studied science but ended up doing you know an. MBA worked in the pharmaceutical industry for a number of years <hes> quite deeply and then left but still continued to consult to the industry. I helped launch a bunch of brands you the number of things and then i was pregnant with my second child and you know at the time you know and i i think probably most of us. Are you know i was already probably on a very long wellness journey one that i'm still on but i was pregnant at the time with my second child i came home and my daughter had been home you know and had gotten into my skin care while i wasn't there and so she was standing there at the top of the stairs fully fully covered in all sorts of creams lotions and potions and i remember looking up during the yanks. Thanks you so incredibly cute but omega jobs secret off your skin man. I have no idea what the chemicals and all the stuff that i had by that i would regularly by hi would-be doing to her young beautiful skin awfully of kids or at least for me when i had her. I was a little bit more meticulous with what i was feeding her what i was giving her marina her exposure to sugar and even though now it's like a mayhem in my house <hes> particularly when she was born i was much more particular and i remember having that feeling of like you. You have to take it off. I have no idea what's is everything i buy says anti wrinkle anti fatigue or whatever it says on it and i took her to a room and there were these little bottles. Just you know beside where she was sleeping a nice that if you wanna play with anything this is the stuff you play with and it was all stuff that my parents had brought from india on their last trip and it was staff that my parents would have used on me their parents would have used on them and it was in that moment i remember standing there just kind of staring and thinking oh my got if my scary skin-care isn't good enough for me then. Why is it good enough for her. Why even like why wouldn't they use the same standards for myself and on top of that. If this is the stuff i really believe in why was i not using any of it and it really took me on a little bit of journey a little bit of a journey because it's funny sometimes you walk away from things that are very very traditional in your family and and then all of a sudden something in life starts to to kind of pull you back and i was raised my dad more than my mom and some yeah well definitely more than my mom was like he was you know a taipei dad in very many ways but he was also extremely spiritual practice yoga. He would meditate he would you you know some of these practices which is to kind of. I remember having a sleepover in grade six and saying to him. Don't do any of your weird stuff. In the morning warning you make pancakes everybody else's dad <hes> because he would like write in his journal beside kindle in the morning and he waves medicaid aide de yoga and do all these things and so it was it was so much a part of my life but in that moment i started to just be back to it and you know when i started are doing some digging into these things that my parents give me. I realized that they were quite steep. Denier vega and i was more familiar with them in the context of tradition and so you know my parents being from the south of india. It's very sort of lash at area. It's the epicenter of vedic study be ever wanted to go in an IRA -tic retreat. That's probably the place to go <music> in india and if you google retreats like that's the first thing that that pops up so my parents really grew up with this in another live so i'm kind of jumping ahead of myself but for your listeners for like what is she talking about. Ir veda is quite simply. Translated from sanskrit means the science of life. It's a five five thousand year old science from ancient india. It's a sister practice to yoga. So many many yogis are very familiar with it. One of the ways i often describe it as yoga's purpose. Actually actually is is very spiritual purpose and <hes> so if you've ever tried to do yoga for balanced in some ways that's ir veda irate is all about how do we get into balance. <hes> whether it's your skin or your digestive system or anything as a reflection of whether or not you're able you're in balance when you're not imbalanced i read it helps to get you back ballots breath so what does what does balance mean in ir vega because there'd from <unk> at the irony of this. I just closed out a a conversation with one of my coaching clients. We had a small <hes>. I used the word balance. Reluctantly can be an unattainable. Will you know goal or set of goals in a more in a in a very western work oriented. Keep spinning glinka. Thank way so so what does balance mean in the world of ira. I am the best way to describe it because i often when people ask me about you know. How do you balance elds work and children and all that stuff. I sometimes shun that word for the same reason because i feel like it's this image of someone teeter tottering just trying to make it all work bouncing. It's an ira is more about being an equilibrium is the best way i can describe it so it's more is when you go see an IRA dick dr they don't they look at who you are they look at what obviously your stress level and what you're eating but also looked at your body type and they believe <hes> the belief is that there is like three doses or three energy elements contained within you you and you need to be able to balance those out and so some moments so for example is one does show which is called pets fire dough shots like i'm pitted the corey you you can tell by my hands and my actions and my interest but sometimes everybody needs to energy like even someone who's not paid. I who is about to launch a business is going to need that energy but but then once you pull it. That energy needs something to pull it back almost and so it's about recognizing who you are. It's actually very very much the best this way to describe it is it's about being intuitive and when you when you need help go in our veterans to help you with that because it's about saying it's hot outside. Am i gonna and a half soup or am. I gonna have watermelon because watermelons going to cool me down and that's going to help me stay a little bit more in equilibrium and it's knowing yourself well enough to also understand understand those differences so i feel like i've just made it more complicated than it is but the the most beautiful part for me is someone coming from the pharmaceutical industry the and i actually believe wholeheartedly medicine and pharmaceuticals and all those things but what i think those elements sometimes neglected like the proactive active the prophylactic. How do you manage your own health care. How do you become versus saying now sick. What do i do saying. Catelli lives in life as well and how do i contribute to a life that's well and by understanding who you are and how to eat and how to do a number of things that irbid and i rated what have like you have a stomach ache carrozza t- that you should drink or here's herbs it. You should take his the ancient betas <unk> prescribe that but at its very core even if you didn't i wanna learn all of those things it's about understanding. You need to be healthy. So does that mean that you said that a person might like you might have have a lot of energy that implies that there's other people who do not like that absolutely your primary. Is that absolutely sometimes as i think of it. I've i've done a lot of circassians in like myers briggs or things like that and so it's kind of the same it's like we're all made up of these different energies just in different proportions orleans so i may swing over the top on pinto which is fire which you can see in my in my skin and my behavior people with a fire energy energy. A lot of their elements tend to present themselves in the stomach a poor digestion. All of that kind of stuff is everything's sort of fiery and so in sort of pit in its place but then there's like when you've gone too far over the edge if you've ever done and i know you do a lot of leadership development type of worker. It's the same thing it's like we can all swish you know oh or sort of move fluidly between different types or different energies but ultimately you need to be what's imbalanced for you so what's imbalanced unbalanced for you would be totally different so now take us through the how you decided to integrate ira into a business for yourself in the pharmaceutical industry so something there that you are an employee of a company not an an entrepreneur at that point yet so i was i was actually self employed but i was a consultant so i definitely felt you know the i was self employed but this was very different because i wasn't creating a product or the products that i was grading were strategies and stuff like that so this is this is very different and you know in hearing even me talk about beta what i wanted to make sure that this very simplistic actually that people didn't feel like they needed to learn this huge body body of knowledge in order to to take part and and so really what i what i truthfully said it to that was in that moment that i was like oh i want cleaner cleaner better more natural skincare. I wanna see some of these ingredients that i grew up with that. I trust and i started looking around and this was five years ago now and <hes>. I couldn't find anything like that. I really couldn't and this was like in the early stages of the clean beanie wave so i remember going into into sephora and asking one of the associate fairly can you point me towards a clean brand and so she did and i said what makes us clean and she sure she was. She said something like natural and i said what makes it natural. She said has a tree on it and i was like okay then and so and so my sort of nerdiness from varma came in and so then i i said okay. Here's here's what i wanna do. I can't find what i'm looking for. I'm going to create it in a credit because i believe on it and and so what we did it was i worked with ira doctors mindy on the formulations. I hired a pharmaceutical chemist here to someone who i basically like started asking everybody liangyu like how can i find a chemist and so i stumbled upon this lovely lovely chemist who really understood obviously the chemistry formulation in but really understood the vision of what i was trying to achieve and and it was really open to like we have these phone calls with these people in indiana's crazy and and <hes> and based on their recommendations so for example with our serum i would say okay. I know i wanna product. That's going to help really bring the globe back to the skin. I want to <hes> you know a product. That's gonna helps minimize five fine lines going to protect the skin and then they would give us okay. Hey you need to put this ingredient. In at this level this ingredient in this level much like they were traditionally went something in india and then we basically built the structure around it and what's interesting is as as modern arabic products in india become very very popular and they said it's headed in the same direction like you know people still see their doctors but you can't you know you can't always he's got like the fresh. I just made this for you. Keep us in the fridge music for seven days so that was really the basis from where we started. We formulated formulated to come up with a the blends that would work. I had twenty five women who i knew testier. Once we got to a place in the lab will we were happy with where we're headed adam testing. Give feedback your feedback on the concept because i i also you know sometimes things down really amazing in your head and then you think i the only one who thinks zip this is really amazing <hes> until they gave me tons of feedback in then after that we just went and it was it's been an incredible experience and so you launched five years years ago so we launched just over three years ago so the process of the processes longer than i think a number star brands and that was a learning for me because ice i s- we started really at the lab scale and what i appreciate now is that many brands go partner with like a lab. That's already making skincare and all of those things so even just the timing of having to get in all the ingredients we were. I wasn't working with the cosmetic lab where they already had that staff and because i was working was it's very unique. Ingredients also sourcing them became incredibly challenging at the beginning so i would say likely the i almost full year was getting the formulations is right and then the second year was about finding a partner where we could scallop production in doing all the everything from bottles to packaging to figuring figuring out what this all was gonna mean and <hes> and then we launched from there what has been the most surprising charged that you face say in the three years that you've launched. Oh that's a good one. There have been a number of challenges challenges. It's funny. Sometimes i meet people. They're like oh my gosh. She was great business and i do. I'm very proud of what what been able to create but sometimes it's easy to is it now. All of you only knew what it was like <hes> so there have been many challenges along way. I think there's there's two things that have surprised me. The most one is sometimes and when you're small businesses happens more than i think when you're a bigger business sometimes things are just out of your control and it's so hard i who is a person so i said i could us this fiery energy you know when i was in pharmaceuticals i was the youngest brand manager in JJ's biotech company like a <hes> corporate gal and and i got things done and i did things and to not have would there would be times where again things will be completely louis out of my control and obviously how i react to them is within my control but but just being okay with that and so you know everything from <hes> it could be something as small as you know. Yes we sent you that package and we you know it would be there but oh we you know i remember member. Having an an influencer was very popular beauty center package and for me. I'm his skull business. Everything counts like if i'm not laurie allen you you know giving out samples on the street and accounts to them too but their budgets to do that are different and i remember she was like oh. I lost your package. Can you resend it and then i sent it to her again and then she said aw aware i put that. Can you resend. It and i remember thinking in my head like you know oh. This is like baked by the time i give her all these products and send it. It could be you know so it's something as small as that is knowing net have to be okay with. I guess i think the thing is i cur not really caring because she said to me if you can only apartment full of boxes whereas this is my like life's passion that i've just sent you <hes> but also being okay with things like when i say things are out of my control. I've had retailers who said to me were in were on. We love it. It's amazing and then you know and then not hear from them for two months and then to find out that we've actually we've decided not to move forward with that strategy and i've written strategy. I understand that it's not personal the book we there was one retailer who is like we love you. We think you're amazing filled out the forms. We got ready. We got everything ready and and then it was. We don't think we're ready to move forward with our clean strategy and you just sit back and you're like oh my like. There's nothing i could have done in that situation to change it but it feels fields much more personal than it feels much more personally impactful than when you're in the corporate environment and someone says no i can so identify with with that there was a time where i was consulting in the automotive industry and this was after my corporate journey and and i was advising car dealers with their business and and you know car dealership this feels like as far away from our veda intuition as you could be and that's probably probably true but <hes> but it wasn't until i owned and operated a gym with my husband we opened it from <music> scratch and had her own bricks and mortar wellness business that i could really understand what was feasible and doable well and had that level of attachment to it yeah yet and you kinda straddle between don't take up thinking of if you're familiar with the four agreements one of the flags ads. Don't take take nothing personally. Don't take any slowly and that's a that's a book by. I think it's don miguel got released yeah. I'll leave iraq. I'll leave a link in the show notes but but when it is yours it's your creation is coming from you now. The personal element is is never far away. No it's never and it's such a good lesson because sometimes i've actually had to say to myself like you are not the business and the businesses the business in your you and it sounds so ridiculous and you have to say that to yourself but you do. It's like like birth another child and somebody's ladies messing with him or her and you know the biggest challenge. I don't know how i haven't told you the story yet. But the biggest biggest challenge was we found a partner who is going to help us scale up production because you i need bigger vessels and having come from the from soon <unk> i was particular about i wanted it to be in a certain kind of facility in a certain greater facility and i wanted all i i really always went at this is going to be a big brand and so we're gonna do this right and <hes> but we were working on our our hero or like the product that they get sold so the most is our face cream <unk> beautiful beautiful cream very different. I think that's why it does well but it's really rich and if you've got dry red sensitive you've skin. It's perfect but i use it every day and i'm dirksen but it's just this crane. Just i feel like the best way can describe is it. Nourishes your skin to its healthiest center. It's like it would make your skin brighter and all of these wonderful things but we the the things were little finicky and in trying to scale up because sometimes you can make something you know fifty fifty milliliters but then when you wanna make hundred kilograms of it it changes and so we were working on that and it wasn't right and so my chemists was working gang and he said to the lab. Can you send us all the documentation because there's gotta be something. That's not happening here like maybe it's being heated up soon. Maybe these things are finicky chemicals and they came back to me and said i'm almost product anymore. We do what oh yeah. Laura like. I kid you not. I remember the day so well. My husband came home. I bought a big bag of mini eggs on the couch like the tears being like i don't know what to do now but it was this wild crazy thing where we got into this conversation about who owns this product and it was clear. I you know i went to my a to a friend. Who's a lawyer who was helping me with some of the stuff and and you know she said it's really clear by the agreement that you own it but life and clarity of different things because she said if you want to you know fewer to take him to court on when you're in a bankrupt yourself there you know this is in so is one of those things where i have to sort of lecco with lecco of my very rigid. How could you even say this to me. It's very clear look in the papers. You know and say okay. How do i work with them. In a way that i get what i need them. They get what they need. Because is there they were obviously wanting something and so it took a while but we got to a place i own formulation and that's great but i couldn't even believe leave. They will try that so many people have done all sorts of wonky things because and this is what i've learned when i was in pharma i worked for these big organizations and so when we would have vendor if i asked for something or said something people cared <hes> now the challenge is sometimes my suppliers feel like they have or have more leverage than i do in a lot of ways because i'm going to them. They're supplying to these larger larger companies and it's kind of like a so so i mean so that you got that resolved and what was the what did you. What did you learn learn from that on the scale of challenges. That's a that sounds like a huge one. It was a huge one it really it was it was the start it really shocked me because there was to me and it's part of i think my personality but it called into question so many things like not just us that this was happening but like integrity and you know i looked at the people i was working with and and we could look at them in the eye and say you and i both know i m s and so it was a really complicated conversation. I think i learned two things or many things from that but one i learned the which was that i can be afraid to one at the moment. I feel defeated kind of him so i had to have my day. AM mini eggs and then say you know this adventures. Just beginning and i'm gonna watch these products so i. I think that i would say this to anybody. Starting a business is you are on your own often when you're not particularly if you're not funded by institutional money or something like that you really need to shore up a team around you to support court because sometimes the leverage that we need might not come from you for me and i've been in this situation i can think of three specific times where i had a supplier or partner who really mistreated me and i would go in and i would you know advocate it for myself and there is nothing wrong with what i was doing but it it needed someone else and sometimes i think just needs someone house so that there could be somebody else to be the bad guy. Sometimes it needs someone else because i hate to say it but sometimes they take other people more seriously. <hes> you know i had a situation where where i thought okay. I've been through this before now. When i go interview view labs i had an adviser this lovely lovely man who used to run a single and he was in. I can you come to these initial meetings with me because has won. It gave further confidence if this was a brand with capability because look sitting beside her is very tenured beauty exact but i think on top of it i hate sad but i think there's a level of accountability. That was felt beyond just me so i always you know i will say to people if they say like what's the one practical advice is like shore up it team and they might be advisers might be friends whatever people who can support you do because that that is incredibly important and then i think the last thing i learned through that was just really. I think that you know the shock to me was was understanding that not everybody is operating from the same space that i am. I would never do that to somebody and i think i really struggled with that. Like how could somebody do that. How like i spent a lot of time asking that question. In my it has been his much more practical would be like his attending operating business. That's how that's how the president and i struggled because ethics to mere are important it calls into it really causing a great element to the conversation that's not doing business based on values yes and then the heartbreak of realize not everybody shares the same values you yes yes very much so and it's hard because you can't can't always suffered a personalities at the beginning and you want to and i think as the business grows in we have you know in were were learning and growing and also oh having more arms and legs and capability. It'll be easier to make those choices. Those were you know sometimes when you're his the i remember trying to find labs at with helpless as i you know this beautiful stories brands at like started in people's kitchens. I think they're amazing but like if you've ever tried cooking would never want anything from my kitchen and <hes> or certainly not the cleanliness. You know. I'm so meticulous about cleanliness that i was like i thought it'd be a beautiful labra. Are people are ring here. Nets all these and <hes> and that but you know i would meet these these great manufacturers who would say no. We just don't work with people people starting out. It's too hard you know we have tons of people who knock on our door and say found this mind when i was on vacation can turn into a month and <hes> and so so the number of people who with very small and so i didn't have you know i didn't have choice in the same way that i probably would now think that's an important and stage to to acknowledge because i think the the the wisdom that's there is is that you had a dream division. You said it sounds like you set a really high bar from from the outset but then as as you have grown you're seeing that you'll be able to use your power of discernment when you you choose partners i and and people as you expand absolutely absolutely do you have strategies or or did you have to develop strategies or a sensibility around you of when you knew you're dealing with with people who are businesses that were necessarily playing flaying on same rule sheet as you. It's like there's awareness an opportunity for awareness here. Oh there's an incredible opportunity for and there's an incredible opportunity you know for for skill refinement because it's there's yes you're learning but you're also you're at the end of the day i am the founder and CEO of this company and it's amazing right because i'm also demanded the janitor and the their rapper and all sorts of stuff in end but you you start to sit back and say okay and i know i would do this sometimes and i would say okay now. I'm looking for partners on x. What questions do i want to ask. What kind of references do i want to ask for. <hes> what am i going to ask those people when i do talk to those references at what is my alternative always remember <hes> <hes> when i was doing some more i think it was for bayer. I was doing some work for somewhere and dowd that. Did the team got a book like it was it was a negotiation buck and i don't know if you've read it but there's this whole thing in negotiations called bats like best alternative to a negotiated agreement and i never understood really contextual. I never paid attention to what it really meant and now. I do all the time because i think okay. I'm gonna do my due-diligence on this. Whatever it is and if it doesn't work what is my alternative and how far my willing to go down this path before it's just not worth it any more so i think there's an opportunity to to really really create boundaries but to understand like what is it that i'm willing to do. And what will i knew what will i not so you know. It's worth it to me. Is it worth it to meet. Engage agent this relationship even though might cost me a little bit more. Is it worth it from even though this seems like a good opportunity but people don't for me to step away. It's it's understanding those things and it takes you. You know there's some of its playing with the guide and some of its you know intuition in some of it is is actually sitting down. I have now been more meticulous when i worked with a partner to do to a lot more work around that relationship like understanding and asking for references and talking to people because now if somebody were to call me and this has happened you know in particularly clearly in toronto and say you know what lab would you recommend. You know. I'd say i absolutely it's a christian now and and i'd happily do it but i didn't even have been network in the abedian through the ask the question you mentioned using out you said a word for word. Sometimes it's about the guy sometimes it's about you know a more formalized formalized process. How how does the how do your gut instinct occur to you. What does it feel like. How does it manifest. Oh gosh rushed. I think for me. It's very physical like i think i physically feel it in in my body. It's <hes> off myself and i'm you know in the course of this business has definitely i describe it. Sometimes states like stretch me to the edges of my skin because i've learned so much and i think when you take on big challenges you're just you grow so rapidly but it also there's moments and like i like it could be anything right. I remember the first time we sent to shipment across the US being like oh my god you know i just did this and <hes> but so i think for me it's very physical and i think actually i need to recognize that like you know whether it's a feeling of nervousness. I think my body tells me when you're concerned about that. So you're you know every time i talk to that person you leave in your little unsettled and i have to ask twice off why and so i think it it very much manifest itself. Physically i think <hes> i think that's that's how i feel. It and i think i've i've tried to learn. It's funny. I i started listening to more and more podcasts. Listen in different things in it. It's in the tougher time that i actually find myself craving those things more like listening to more podcasts reading more because has in some ways. I should probably be busier with work in those times but it's also in those times where i need to kind of almost step out of the practical day to day okay and say okay take a deep breath. You know what do i need. What are the big decisions i need to make and how do i move this forward and i think i think the physical sensation of adam yeah i think even sometimes working it out physically becomes really important like when are there was one time so there's two times stick in my head. When was the women told you but that suppliers on i'm a screen and the other was like another challenge. I won't get into the detail is the long run but i remember that was the first time that i was like i want to start listening to podcasts because i knew i needed to like exercise at my thoughts and i would go for these long walks at night and just like listen and reflect and in doing that. It's amazing how much you can work out and then all of a sudden he answers there's town. It almost sounds like podcasts as a mindfulness practice yeah well. I think for me like i'm also extroverted and so it's funny like i remember seven describing extroversion what's on TV in. It's like yeah. The person still goes for a walk but they still need like energy coming out the more the end that's what would it feels like for me like. It's that feeling of like allow. I get walk and i get to learn and i think when you begs begs the answer. What podcasts do you listen to my gosh. I have listened to like bits and pieces of so many i mean it's funny. I'm not <hes> and hopefully no in her dislikes me because this is not always gotten into oprah like i don't get the magazine may never watched her. Show however i have listened to many of the oprah super super soul conversations and there was one arianna huffington did about sleep but she also talked about the the pace of work and and i just that one i listen to a few times <hes> and i've listened to many of those i also just listened to things not workers spiritual. I listened to a lot of our podcast <hes> to even just deepen my learning. I'm very you know not annihilated practitioner in. It's it's a lifestyle lifestyle choice choice so i've i've done a lot of <hes> listening meyer veda. I've also just listened sometimes just two things that entertain me. I feel like i'm i was listening to the CBC radio wendy when i was driving to waterloo and they were doing this <hes> radio show but they're only giving you like a minute of different from podcast and if i had to actually pull over and write down all the minutes that i liked so i've listened to i listen everything news podcasts and a lot of newsy things exactly it's amazing how <hes> and i was having a similar conversation last night over dinner with a friend who had a list of podcasts on a mile long and so i was taken down the ones that sounded like something that would interest me and i said to her like this is how it it spreads right. This is how if people are out and one of the listeners who enjoys this show is out and start talking to people about <unk> too. It's like this word of mouth and yes there's marketing and so forth but but the passion around podcasts is very very high. It's a personal too. It's slow hello. Personnel and meeting different needs from information to entertainment to spirituality education but what i'm loving thing about it is that it's a you know like never before we can choose our inputs. Yes yes and and that's that's important. That's important for being able to keep that mind body intuitive connection to not be at the mercy of what gets served up to you every day and i think that's that's why i love it. Too is it's not it's an eye admittedly watch youtube sometimes sometimes when i if i'm on my own in the office it's lunchtime and i don't want to just keep deporting through lunch. I'll actually like <unk> anything on youtube but <hes> but with podcast your point it's like i'm making a choice of what i want to listen to and i very often like you. I was part of this afford incubator program. The number of us aren't a wet that chat and i remember one day. Everyone was like what do you listen to. What do you listen to and it was everything everything from like how i built this which is so awesome. If you're an entrepreneur 'cause you hear all these other entrepreneurs stories of how they built their companies but to like oh. I listen to this one because it just makes me laugh. Sometimes was any to break or i listen you know and it's it is it's that is how podcast grow is because they they they cement themselves in an area and because we're constantly in cars and walking and planes like it's it's a it's a different way data to educate yourselves to take a step away for yourself to entertain yourself and it's it's. There's something about the auditory in the storytelling piece that is that is intimate and and transmits very well amongst all of us human beings at their. I i'm going to be rewriting some of the copy around the podcast and it's yes it's still about it's always about connecting acting with your inner wisdom but but it's it is like almost how how to be staying curious has yeah and it's amazing you know i listened to a podcast. It's called fat fat mass karen. It's a beauty podcast and sometimes they have different founders on and i but it was i i remember listening to one and it was the the two people who hosted they were just riffing and i thought isn't it funny and maybe because it sounds like radio but i was like i'm just interested in what they're talking talking about like they were talking about the train ride like they were new york and whatever and it was like in some ways i kind of laughed myself that listening to them. Talk about my day to talk about their day was enjoyable oil bowl and something i wanted to hear that it is because you're inviting these people into your framework and it's it's you. There's something when you said there that i want to circle back around to and it was it was just a casual reference at the time but you you mentioned <hes> ir veda ah a lifestyle choice yes. What did you mean by that like. It's i've got your website up on my screen and and so so i'm like okay so now i really wanna try. The ice cream does not make me <unk> ironic in my lifestyle choices just like so what is an. I wouldn't <unk> lifestyle. What are the choices and you know what this is. Where i think i read it gets a little wishy washy but anything like like i guess what probably should clearly said. Is there some people who you know. There's actually this great book and it's cold. I think it's called like idiots. Guide i to <unk> vida <unk>. I read for dummies. I think it's the idiots geyer beta but it's awesome because it really just like breaks down here. Is yours iras approach to this. Here's here's i ratings approached asleep <unk>. Whatever and i but what i would say about it being a lifestyle as i the some people actually go in study so intimately and those are people who tap into whether it's for knowledge for the ingredients in the formulation because there's a separate body of tax just around beauty the and life and all of those things <hes> but there's people who have done the research for life and like management for me. It's like how i take. It is almost the way my family absorbs it. Which is what can i learn from the traditional medicine. That helps me so sleep is a big one. I've always been someone who's not been a great sleeper. I've always been someone who sacrifices fleet for anything anything like. I was the kind of person in university or even post school who would just like sam till midnight if there was a friend over and get up at six and you know but as i get older i can't continue to do that in post kids <unk>. I see the difference in in iraq. There's a very strong belief in sort of daily routine and that these different energies that we have so much like we have these energies talked about that those also exist during the day so you're actually in our veda. You're the belief is german to go to sleep at around ten pm and you're meant to give up at sam and interestingly all the recent sleep research validates this that even if you're getting if you get eight hours between ten pm and six am cam. That quality of sleep is actually better than if you go to sleep at midnight any wake up at eight that being said some of us work shift work. Sometimes i can't do that. I'm still like the a crazy like i would love to stay out. I'm such a late night owl by nature of like. My house is finally sleep. I can watch TV. I do this. I can do that. I can catch up with my husband but but in iowa the belief is like you go to bed at ten and you wake up you're waking. You're going to sleep when you're when certain energy is happening and that's going to give you your best quality sleep and and and then you wake up at six and the way that you design your days you wake up your day and you wake up slowly because the at six. AM time you're waking up during your kaffa energy which is sort of slow slow moving energy you wake up and this is something my dad always used to make analogies to stay like pray in your beds before you wake up in the morning you know and set your intention for the day before you wake up before you get into bed and so i- rated says the same thing like you get up you pray you set your intention. You do some physical stuff you drink water with lemon like some of the practices says that you and i probably do just because we read you know in shape dot com or wherever we heard them are doctor told us they were healthy are actually prescribed in this. IRA to daily routine like you should should have water with lemon at the beginning day in a room temperature and and so like that's part of our veda where it really makes sense to me. Obviously i can't live every day but i'm like that being like my body responds better when it's on a routine i respond better. When i'm on a routine i sleep better later in obviously if we're on vacation or things are changing i roll with it but it's it's understanding the parts of a virus that just kind. NSA here based on our old knowledge. Here's what we think would help you be. Wow and i think anybody i think what's actually most amazing to me is that people dip their toes into it every day and so. I don't think you need to be like you know. Sometimes you know because i remember being in india with my parents growing. Bring up whatever it was like. You don't have to be like this grew. Who's like in white linen cloths in you know living vary at aesthetic. They <unk> lifestyle to live in our way. You just have to say hey. I see things and i believe these will contribute to my wellness and irbid helps just sort of unpack that it gives us some rules and says hey do this this this might help you do this might help you and so would it be accurate to say that a lot of these principles that have been around for for centuries if not millennia through ir beta. We see them popping up on wellness. Websites is as has isolated. Yes the jackson you yes but then on top of that many of them are proven out now by. I guess what i wanna call western science versus stadig science absolutely i remember it was two summers ago time magazine put out like one of those when they put it like special magazine and it was about meditation and i remember thinking having a smiling you have it if they got the blue cover with the woods hole airy light took it off my shelf to that's it yes and what's amazing about bad like i bought it too but what i loved when i immediately saw the cover is it's like an i get it. I say the same thing about our skincare like when people say wise the science part of your stink yourself important and i say because you know our my sneaker doesn't involve everything that's ir veda but it just looks at these energy your life creating plants arena talks about but i came from pharma and i get it like we need to see that things are true so yes. There's an ingredient in the face cream in the serum. That's talked about in these as ancient made a tax but in science tells us it the most antioxidant rich fruit world. What you said is exactly right is that we're dipping our toes into higher higher beta and its rituals beliefs practices every day but we're seeing them. Sometimes it's isolation so you know i remember going to san francisco and and this woman fits me all we have to go there. It's the best place for turmeric wates and what is the tumor tae. It's like turmeric and milk and sometimes with black pepper that is like old school indian. You told your mom you weren't feeling well. She made you and so it it it is it's many of these practices and rituals are being rediscovered in we're seeing we're seeing them in isolation <unk> and i love it like i love having a beautiful journal and i'm not a huge writer but i love you know being able to do that stuff but i can remember being a great sex might not having this weird notebook. He kept beside everything that he would write in and so it is a end. I think it's i think in the west were really in this amazing place where all things wellness is coming together and the only way to sometimes unpack that is to go back to some of these to go back to you know south. Asian culture is one but not the only one but let's let's go back <unk> cultures that have been working or living this world for so many years. I think that's so hopefully what you just said there about. Where everything's coming together. I haven't noticed a big a big change in the last ten years say of of the mindfulness practices coming into vogue and and they might be distilled down podcast interviews recently leon. That's been a bit of the topic but it's also making minds and lives more open to absorbing some of the more esoteric satiric stuff too because we see that oh you know the the lemon water works makes me feel better and then you find out oh that's higher beta can get curious about nascar <unk> will what else is in iowa. That might be helpful. Whatever the body of knowledge. I think it's arrogant arrogant to assume that there's only one way to know how to live. Yes one call has it all and i think even if someone whose parents are from india i don't i believe that it has at all i think were i think what also makes the world incredible right now is that we're able to learn from all these other cultures and i can see it in you know what we're learning from traditional official chinese medicine and what we're learning from aboriginal communities because there's so much steeped in these ancient cultures that that we can really benefit from and you know and and you know not being like i'm not inform us this we need monitoring but everything has its place and we need to understand that and you know i i see he even when you go into a hospital now you have physicians who are asking like. Have you ever tried yoga. What do you do for your stress. Would he do so you know to for mindfulness like we're now realizing that are the way we carry ourselves in the way we live and our personal whether it's mindset state of mind but it also personal wallace plays into everything and that's what we have control over so tell us a little bit about your plans for saha-union what do you you see in the future for it and and and how are you leading there. I you know i i see such great things. I obviously really wanna see the brand expand and you know when we first started and i said the word i r- beta i remember we launched at the toronto toronto. International film festival is in the gifting lounge and meeting all these celebrities and it was such a good validation point for me because so many of them were like i read i know that but in like like that i would do pop ups in and i still do like you know. I still go to shows where people say. I have. No idea what you're talking about and the good news is is that i don't you don't when have to but if you're drinking <unk> having water with lemon that same science is what's going into the skin care and and so what you know what i'd vision is being able to share that with as many people as possible. You know my goal. I always went into this thing. I think you know we have the capability. I i hodge and has the capability to really become a global player in in beauty and i think this is an incredible time for independent small beauty brands because has customers are starting to play so much value in transparency in authenticity in in even some of the values we i. I went in this thing you know. How can i have acclaimed beauty brown but not honor the earth so we've always had you know post recycled paper and bio renewable inc and you you know in the early days nobody cared about better not even sure everybody knows that it it's being part of that ecosystem and i think you know that part of it is only only gonna become more and more important and i think it's important to me that were values based business. I think will be able to grow with like minded consumers sumer who really by what we're what we're doing one of my other. Things was always went into this. I've always been passionate about girls and women feminism and all of these types of things and so we've launched a lip product in june so it's like a higher like a very lax lip balm and lexin that not it's got these beautiful oils in it but it's trolling free inland free but what makes me really excited as i'm working with the because i am a girl campaign which if you're you're swatting where it's and with every lipoma purchase we will donate to send a girls school for a day in a developing country to me like i i had what am i advise and he was like you don't make enough money to start giving it all away and i was like that's okay you know we also have responsibility to do good and we have a responsibility to put purpose you know over profit sometimes and that makes me happy and and so i think we can do a lot of good. I really do think we can give women cleaner beauty healthier beauty. I think we can honor honor their self care and i think we can give back and to me if we do those things like i will be. I will consider myself successful. That's just so beautifully. Put i love your clarity around being <hes> purpose driven and it is so rare and so needed did that we you said purpose over prophet and it doesn't have to be all of the time mill in a because it's biz in business profit is important <hes> but having that compass of being that values based mission driven or purpose driven company that that seems to me to be you know that's the internal compass. That's the inner guru of suraj. Yes and i think it's i you know and i think you know to your point like i. We joke sometimes the office because i was saying to one of the girls running a not for profit over here. You know it's getting it's how to you know but it isn't but it but i think you know i don't oh now. Maybe it's some people might call it ninety but i think if we start with purpose i will do well and it's about cleaner better beauty. It's about wrote bringing much like somebody is starting a cafe in putting turmeric latina i can you know i want to be able to bring that same thing through beauty and i think we can so i yeah it's <hes> i'm so glad to talk to you about it. Because you know it's funny i think about these things in my head a lot but but i rarely get to say them out loud and it shows me that matters it does matter and and i'm so fleet like that to me. That's music to my ears because the opportunity <hes> of our conversation has created that opportunity for you and and i wanna thank you very much approach for sharing your stories. Your challenges your heart. Your saw your purpose for this beautiful beautiful brand and thank you so much for coming on on us. All thank you my pleasure. Thank you for listening to free your inner guru. I know you have a lot of choice where you receive your inspiration inspiration and information if today's episode resonated with you. I'd be grateful if you would take a few extra seconds three quick things i if there's an idea or story that you would make a difference in someone else's life follow the lincoln the show notes back to our website where you can easily share it with them second subscribe so so that you can be part of the ongoing conversation on whatever app or website. You're listening on big conversations. Become the catalyst for meaningful change to happen to be listening on. I i tunes. Please take a few moments to leave a rating and review the last thing i'll leave you with is that we are building a community of conscious leaders to engage in big conversations and support the free your new guru podcast to find out more visit patriot dot com forward slash free your inner guru or support dot free your inner new dot com until next time. I'm laura tucker signing off for free your inner guru the.

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LaunchLeft Live Music Showcase

Launch Left

42:25 min | 1 year ago

LaunchLeft Live Music Showcase

"Welcome to launch left podcasts. Excess you bet. Space for fame creatives and launch the next wave of music rebels and intentional space to highlight and empower all artists. For whom radical creativity is not a choice but a necessity make sure to follow. Oh was at launch left on all socials and don't forget to rate and subscribe high says Nice Welcome to launch left. Happy to be here with you. I welcome to you to your birthday girl. You two days ago. Not even it was your birthday. Why don't we do for your birthday? What is your wish for your birthday that we did Well don't we went down to farmer. John Slaughterhouse and we bared witness to arriving six month old piglets and gave them some water before before they met there. And that's right and that was your sweet birthday. Wish to help be their bear witness for other. So thank you for insisting the family do that was really powerful. Experience Checkout L. A. Animals. Save if you're watching or listening at L. A. Animal Save Really Amazing Organization. That is not a protest. It is a love movement. It's really really powerful. So we're here for a very special reason in today. Launch left winter solstice two thousand nineteen. That's right. We made a winter solstice showcase. What does that mean? Well it means that throughout the year. There are many incredible artists that we have on the show. And the solstice live showcase that we had done at bootleg theater is a way to highlight some of them not all all of them but some of them and some of them weren't even on the show We met them later and just thought they were amazing and have them be part of the showcase sergey. Did you know any of the artists that were involved. I Yeah I was Maria Taylor and Louis Chiffon oh it was Kokomo it was Alejandro Aranda. It was Oh God. Love Love Love Roy alias. which was the first time that they ever were on onstage together as a band and it was an epic experience it was like I was something to witness and I was so grateful that you curated this incredible show in that I got to be there again to bear witness to something? It was honestly incredible as wearing Franco Franco. which was I just door? His music Go to I tunes. Go To spotify wherever you get your music and check out Frankel F. R. A. N. E. L.. Yeah ten lawns. Ford is well. He actually opened for me and Seattle and I was so blown away by his set that I he said he was going to be an l.. As soon as you please play the launch of winter show case he said yes yeah it was so dope and what's so dope about it is that we get to now you know is a live show at the theatre that we were there for. We rain had the foresight to record it so that she could share with its it's filmed and recorded and you'll if you watch on youtube which which we highly recommend because you'll get to see these artists onstage performing so you're not only hearing you're seeing them You'll also see amazing artwork and animation of Chris Tucci she who is a launch left favorite and a long time help with launch left creative directing creating the logos and and the titles and everything for us. So check out the launch left win but her solstice showcase two thousand nine like we should mention before we go hour. We're GONNA mention a few other things that happened rate now while this what you're GonNa see is just the music which shouldn't be announced as if it's just it's an incredible array artists performing their songs but also that night we had we had what was the whole evening was emceed by David. NATO Burg of mortified love cousin David of it hasn't David and the comedy of Grant Gordon that's right and then there was a death positive slide show by Megan Rosenbloom which was incredible. That started off the night right and why what was the night about. Why did we do all this really? What was behind what was the? What was the giveback element gave back? Element is it was a fundraiser to Help provide funds for A young boy walking Smith for years old. Who Lost his mother just before Thanksgiving giving and I think we're trying to raise some funds to help with childcare for his single Daddy. You can still help. Actually if you're at home and listening we're watching at and when you go to Vinho just at four Joaquin F. O.. R. J. Away Q.. U. I n.. At for Joaquin. Yeah Yeah it's to help with childcare And he and his dad were at the show that night he had big old era. Had what are they muffs earmuffs buffs on was there and witnessed the showcase and it was just a really special night here in Los Angeles and we're so happy to share it with you wherever you are in the world in the country and wish you a very happy new year from lesser launched. So thank you for watching and listening and here's ears looking forward. Yeah here's looking for happy. Twenty twenty You got me. You got the Laura Aw do you Uh No Thank you. That's off of Raines. New Record River such a beautiful song over a period of time since around March of two thousand eighteen to July of two thousand nineteen I got to work alongside Great Daniel Johnston and lived with his brother. Got To transcribe around eighty of Dan's notebooks from nineteen seventy nine to two thousand two and during the middle of that work took a break. Can I wrote this song for news. heavy see ya son Hey Day Hey Dan they were spinning Homini to one another maybe. Hey Dan Soon couldn't find your number for the longest time. Are you happy doing pretty. We good real good now talking to move. You're the stock they have. You see you Hey Hey hey You very much I got to. I was in the car in the backseat when it was Dan. Dick in the front one. Dan Talk to his long. Lost Love Laurie Allen for the first time in thirteen years and I got to witness the moment. That's what he was saying. Oh you know to be saying I go back where we aw too soon. No it comes. take me Dow Sea coast turn on Bass in. What does it work on this? I maybe uh only kit. So until the Livigno Ghadafi long aw in this world in every a A.. It is what it maybe the Sun will we try to talk. Good only five through Leuven soon Take on the show Z.. Close and what does it work. This baby need the laugh at so true gas past the stunned. Yeah mm-hmm it Thank you it us Sincere you saying being as disappear a the but the sad this this g do you you you turn around and do you owe. You can't comb you sound to suspend your be the uh-huh What really was coming down there? Era Uh the I mm-hmm ooh Uh Uh Uh even read in loosely. The sleep on it were orm said to you. One may be we good job every needed to Lately you walk home Gather links chain doesn't won't be fun. Stone said to remain we. Good go out to lean lean taken into the channel. Yes yes yeah way Luca. Ah Yes Kazaa Been Sung Buoy. Even just might and bully Vince. Son Kazaa believe it. Come from Chit Chehreh yes. His yeah look yes yes. Yeah because Even son because I believe that my come Thanks for having me. You wanted to tell you chose and what did you choose. I've chosen the end this no matter if no no one who could go through this and why you are safe. Yes I want to point. Woods born nowhere to be Hey Hey do the last But you didn't trust with things that for the Woods point four not gonNA give it skin you on To to tell you I mean what do point man. What's point? How when you see you just a whole do for the night fall? Asleep his Orlando four with four. They give it eighty And I WII dirty mask does get back. How about you what? Yeah Dan. The AW one thirty sticks in writing I the way for him. Because you don't want it Org uh-huh the in two steps. Hello they don't in the whole me causes. See the one. You love then the thought of been are you letting in a sea birds Ma. Matt Bro Hearts more I'll say the true Own Oughta say oh Uh being mean a thing you you just way to spread by you. See the His last breath for you Tom. Bro- hards talk HMM now now Now now Becky Oh Dr Days so stray and come back abused for you to turn you off Trans to uh break mom back close mom. WHO's my hand and try in a lunch through this lovey Some love is Thin of this love is thin in but I won anything for you. Love is the swollen. You love is thin lizzy. Love is thin but I will uh-huh mm-hmm since. Aw now how no you you rather scroll through but I'm Ri- I'm in front of you. ooh You love Song announced thin. There's your love is but our the smoothie or I love is thin. He's thin um on thin but I did you there He'll love some thin smooth. Love is thin handles. Smooth love is Then But I would do anything for you. When you buy nine of fun to see Feast called has he called You know there is in county in the inside We Know Not Louis Oh You still and say no need me dog. Uh Eh Donna uh-huh the man. We all know who own. That's Yousufi Z.. Amber all the law lars launch left aims to create an intentional space that highlights and empowers all artists for whom radical creativity is not a choice but a necessity launch left begins with music. Zik ultimate aim is to launch left of center artists in all creative fields Ask Everybody Tint.

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Inside Out

Sci-Fi Talk: The First Season

45:12 min | 5 months ago

Inside Out

"Now another addition of tony tomato. On cy cy talk. This is katie sack off. You're listening co creators are out at. What am i promoting to all right. Okay three you want this. Is mike dougherty fisher. We're the co creators brown coach redemption. And you're listening to us by jump on the bandwagon. Everybody else has gun and another. Hey ride hi. i'm tim daly. Voice superman right here on sci-fi talk. Hello i'm rodney lacaille. David hewlett hip. You hi. This is don davis. I'm the composer of the matrix. Matrix reloaded and the matrix revolutions. Hi this is. John delancey kind of the things that aren't there. Well you know. Sometimes you have that experience anyway. People at all day like gone in part because of the whole nature of genes vision but also because of its message of diversity and inclusion special on the movie inside out with to voice. Laurie allen who is mother's anger and also caitlyn diaz who voices riley young girl where all the activity takes place in her mind and we begin with most actors when you take on a role He he hit you. Express your emotions to the character but because in this film you're you're voicing a character that does that but other people do that for you was her was her kind of limitations for you an accurate to kind of how far you can go with your own feelings when you were doing her voice. Well when i was according i just totally went full out because it sort of helped me make sure that i sounded authentic. It certainly helps. Oh that's great. And how long was your recording session. They were in little one day increments over an like every few weeks or something over four years. Wow wow that's amazing and did you have to go back and and redo anything to footage or was it all pretty much all done. It was pretty much done but actually the cool thing is that while i was recording. They were actually still working on the script and changing it at the time. Oh so so you you probably got like new pages every time you you will not and he comedian like little bits and pieces. Wow so i mean how is that with your training. Was that something you could adapt to as far as learning lines on the fly. Sort as well in all honesty. I didn't really have to learn the lines. It was in front of me the whole time. I gotta when you do a a reading of the script and you do your lines How much interaction do you have with the director or you pretty much know where you're going before you start. Well doctor was right there in the booth with me along with jonas rivera so they would have asked me to do line certain. Try and do certain different way. Or can we swap this out with this one and and so on and so forth kinda. Give us a little character. Sketches who riley is. I've showed you know better than anybody right now. Is just your average girl. She really loves hockey and she. She just wants to have fun with their friends and she's really honest as well. So that's definitely a good thing. What's her relationship with her parents. And we kinda got a clue. And i think she also is moving to a new city. That kind of thing is their parents that gee you really very Very talkative and she communicate twelve with them but during the move things get a little broken up. And there's some miscommunication that's detail as i say that's great i. I guess you had like no interaction with the other voice actors. It was just you and the booth pretty much right. Yeah do you find that easy as an actor or or would it be easier if they were there. Each often has its own disadvantages. When i'm with another actor we can pay off of each other and sort of go a little off script as well and improvise a little bit. But which is me there. It's easier for me to focus on my line specifically now. Did you have any freedom to change any of the lines or anything differently. I must mostly just followed direction. I i think that makes things a lot easier for everyone. 'cause you're going off on your own little thing. They're like what is she doing. And things might get confusing and it's just a not not a good image that you want to project. Yeah i don't care now what they think. Did you get like. Did you see what riley who's gonna look like for. You recorded her or an idea who she was. I guess from the director. I got to see a still her about a year in so that was when i really figured out what she looks like and i was like. Oh okay. that's what i look like. And her voice How our did you kind of experimental after the director or did you pretty much know exactly how she's going to say. I just use my normal voice. But since it was over a period of years i had to adjust a little bit and make my voice a little higher to make it sound younger. Like i'm doing right now. Exactly exactly yeah. I believe you're eleven. It's amazing yeah it's it's really amazing You know. I have such respect for voice artists. And what they do You make it look so easy. But i know it's not it's not easy at all because it is a form of acting It's just a different form of acting. And i'm glad that i know they're giving voice artists awards now and rightly so. Because it's a it's a whole group of people in artists in they. Are that really. Bring something special to the table and i. It's it's great to talk to you about this. Because i think it's going to be a huge movie this weekend. Coming up so I think we need a break from the dinosaurs or getting the kids tale absolutely absolutely but you know like with all the pixar movies. There's always some lessons in there too. That even us help need to be reminded of once in a while and is that the case with inside out as well definitely late was inside out. You can really see that. Actually it depends on like your age group for older people. They're going to see That sometimes you really need to communicate with kids. Everyone will take home a different message. 'cause there's actually really multiple ones in there. Yeah absolutely no. It sounds great besides inside out. You have any pixar movies. That are your favorites. Think is definitely at the top of my list. Oh yeah i got too many. Couldn't list them all but Yeah they're just they do such a great job. I guess 'cause lori was was in to the toy story ones or kind of a special favorite of mine too because that was the one that kinda get got them started and look where they are now. It's it's really amazing. They've gotten so far and they've created so many amazing movie it's incredible it really is incredible. the span of what they've done and i'm glad they're just part of disney. 'cause it's a marriage made in heaven. As far as i'm concerned agree with you there. You said you went to the premier What's that like when you're when you're going to one of those things. Well pixar was definitely an oddball. I'd say but in a way. I'm like most event wasn't a red carpet. It was a purple carpet. You go they always do something really funny creative. At first i was a little bit nervous. But i quickly fell into it did you. Have you ever visited their their offices at all or studios that they work. That was actually where i did. All the recording studios in emoryville. Oh cool. 'cause i heard they have like action figures of all their characters all over the place. That kind of thing yeah. They have tons of references to all the different movies all over the campus. Oh well yeah. that's great. Are they going to be action. Figures of riley. Or anything coming out you saying. I've seen tons of pictures of different merchandise on the internet already and i've already gone didn't practically wiped their shelves. Oh that's great. Yeah yeah what. What's your favorite. Do you have tried to pick. But you know the little some some things that they started making now from japan. I got one of each character from inside out. that's great. What's the secret to doing if there is a secret to doing voice work. do you like you know. Some people always joke that they love coming in jeans. Or whatever do you. Can't you sometimes try to wear something close to what the character wears to get into them mentally or just go as yourself. I just go with myself getting into character. It's more of a mental trick. And i don't really feel like dressing as the character. Help them getting set mental stage. It's just a personal preference Yeah sure as far as riley did it. I soon as you got before the mike where you take a little wilder. Do you just go right into. I was eleven at the time that i started so i was writing that perfect mindframe so i just went right at. It does could baras voice where do have anything else coming up at the moment. But i am certainly working on that. I'm always going out on on a bet on auditions. Yeah yeah and you kinda grew up in the business a little bit. Didn't you did. I've been doing acting in theatre since elementary school blah. I've always had a love for it whether it be on stage behind the camera behind the mic. And this was something that was with you pretty much early on yes. It has a Do you have any aspirations of maybe going like the scenes and producing writing directing. That would be fun. I've took a drama class at at my high school and it was really cool to work behind the tech boost. 'cause most actors they don't see behind that and see how it works right right. So it's it's really good to see How it all works together to fully understand exactly what's going on for for inside out What what's the first footage you saw. Did you see anything before. The movie was ready. Well during one of my recording sessions. They showed me this little working animation of the dinner scene where we remain my my dad have a little. Bit of bit of a fight was rough animation. I was still like whoa. That's so cool. Yes the first time you heard. The other actors voice to write was yeah. That's wow i don't know. I think i'm the kind of person that kinda needs the other person to interact and actor. But i always do better when i'm talking to somebody rather than just sitting in front of a microphone in desert you know saying something or reading something so. I don't know if i could do that. It's it's it's like. I said it's not as easy as as it sounds so to be able to. Just go into that person's head and start reading lines and talking to people that aren't there. That's a gift. As far as i'm concerned it's not easy. I'll thank you. Thank you very much. As as big a favourite movies you have a favorite disney movie brought to be lying king. 'cause see scars scars song be prepared. It's just like the perfect evil. Saw perfect team. Have you seen the play version of that. I haven't that. I really wanted. This is amazing story overall Now for inside out is our is too soon but are they. Is there a room to do another sequel to it. The ray they left it. It was a perfect. Chris hanger to lead into another one. Wow great this is a this. Is the legal question. Have they signed you for more than one martin at the moment okay. Okay to see what happens with this one and go from there and make sure that it hits it off good. Yeah or they start putting money into the second one yeah. I think i think this one's gonna gonna do well any other pixar projects that you know of that. You'd be interested not at the moment. But but i'm sure what they come up with is going to be absolutely amazing. They always do that. Because of this movie do you get to go to disneyworld or disneyland. That kind kinda thing. No but i'm still avid disney fan. I even went to the park recently. Oh you did great. Yeah just a family and stuff. That's really fun. i love going myself. I'm closer to the one in florida. So i go to that one and we actually went last september my wife and i for the first time in a long time and it was great to be back really was. It's good to see some old friends and some new ones to you might say but it was fun. Great great place to park their always evolving. They're always putting a new things and renovating. Yeah yeah i mean. It's i mean the original disneyland's been there over sixty years. Yes years the other celebrating it this year as a matter of fact. So that's amazing. That's absolutely amazing. Now at the premiere today have Like they have people dressing up as the character's Today had that they're two they did. It was right before the big up and press. They had these little paper. Were all things that you take. You take pictures in front of. And they had to care. They had joy and sadness there that you can take pictures with a riley there too. Oh well maybe for the sequel. So right now you're just taking some time off you're gonna see how the movie does and go from there. You're gonna try to enjoy a little bit of the summer or are you going to be working or combination of both. I'm gonna jump right back in all ready auditioning some more. Are you love working as an actor. So if i think that's the best vacation you can give me now. Are you looking to do more animation or are you looking to more voice. I mean more voice or more on cameras. I enjoy both so to me. It doesn't really matter. I'm open to both san diego. Comic con is coming up. Is i probably because inside. Out's already coming. You're not going to be there but have you ever been there or for a movie or just on your own. I haven't been to san diego comic con. But that would be amazing if i got to go. I'm a big total nerd. So i would probably beat all over the place just smile on my face. They admit around. No it's it's great. It's it's a. It's an experience all its own. I can only tell you that. And actually i'm in the middle of planning for it right now. So that's the hardest part all you want to do all the stuff to cover and and then getting there getting a room And then getting your badge. All that stuff is the hardest work when you're there it's easy because it's all taken care of and you know exactly what you're doing for that point is just a lot of stress but we're getting there almost almost there. Almost there really want to thank you for talking to me today This movie looks like a lot of fun and looking forward to to seeing and hearing you in it you. Although we're advice yes bring tissues. Oh it's a little bit of how many handke's is it. Is it a two or three. Maybe well it depends on if you're an easy cryer. You get attacked. Yeah i'm pretty sentimental all right bring three okay. I'll remember that. Thanks so much thank you. You're welcome you take care now. Bye bye bye next. Laurie allen known for her work on spongebob squarepants and the fantastic four. Great great to talk to you. We actually We're supposed to do something for comic book the movie it just never came about unfortunately uppermost seven hundred years. It seems that way. But i'm glad we're we're talking now though. Have admired your work for quite a while. Actually so her community to say oh. It's true you know you. Spongebob and you know. I'm a fan boy. So how can i like you pursue. Richardson the fantastic health fun. That was just incredible. I think that all the time for inside out you're doing you're just really doing one emotion so You know as an actor. You do a lot of different emotions into character so that must have been a challenge in itself hearing one voice inside out actually wasn't as you think about it just like going to a session when you do you know one character. It's kinda saying when you go to session do one voice. And then i'll always have two or three incidental. It's kind of the actually thinking about that. It's kind of the same cause when you're on the the disney stage you're doing you know tons improv. Up on your We're still doing all these other characters and then all of a sudden you'll get in you get a. They'll the director of the voice directors. Have you suddenly on this one character. And then like they're like that's that's the one for you you know and then you'll still be doing a couple of things but you're like yeah that's my girl that's me with the per with the purple outfit and the blue face. Yup that's me and So it really does become Just like a session. I mean you don't have a long running series. let's say like you know. And of course since five or something like that. We've got the joy of really like a couple of seasons to really get to know the life of this character but throughout south and then he sessions that we had for the life of those you know the movie getting closer and closer to move him and so i think especially getting to see the film you know our last session and then but we're all like really emotionally coming out soon That was really cool. and just just recording picks such an honor so cruel away that we get to work you know so cool up on your feet in your sort of sticking to most of the scripts you get. You have so much fun and improvising so free and finding a way to get there. You know that makes any sense. Yeah that's cool. That's cool as far as how you're going to play heard. Did you have an idea beforehand or was that something you and the director kinda talk about before i think i think it just kinda came about organically. I think once i kind of saw her. You know you just sort of use. Physical is get it in her body. You get it in your body rather and you can just hear ryan glasses. Won't you know the the daughter's got her headquarters new seeing all the mom The mom's emotions and seeing them sit at their headquarters her headquarters and he's like. Oh yeah she's the one in charge. She's the bossie booth and she's very probably saturday appointed or whatnot. Father is sort of not you know picking up on her son or accused and you see that she's she's the one of their hand on the control button there you know and it became sort of obvious. I mean that's how all the characters kinda come to light is for me anyway and i'm sure with mark voice actors right. Is that if you're lucky enough. Especially and even auditioned situation you see Gets see the drawing rendering the artists in your life is just gives you so many kerr's and then you just get into your body and and then that's just sort of does so much of the work for you and you gotta fill in the blanks agitations gotta and then it's why it's why called voice acting like okay. Where'd you just come from. What what how does she feel about this person. She's talking to or who had she's inside of you know in this case and then the rest Kind of you know has where you're acting chops. Come in as i send the rest is Sort of just comes naturally that point. That's great that's great. So how long did you actually work on this thinking that that i have this off i wanna say good year and a half. I got yeah. Pitcher came to to occurs there. There's more sci fi talk so stay tuned back on scifi talk. I'm tony tomato. People think animation comes together very quickly. But it's just the you know it's completely the opposite. It takes a long time to time for the rendering and joel ring and then Then the voice comes and then they'd just go back and fix them. And i did a bunch of the other day and then i was doing some eighty lines For pearl and i was like. Oh my that episode was from literally from like last year concession. From and i was like oh my gosh. That's so distracting. It was drives us. Daddy i want to go to the mall. And it was like driving directly into into the shop there and just you know so crashing on a little wagon. It was really fun And i had so much literally i was. I was telling a friend that i drove right past nickelodeon the other day i was like i love my look. How fun nickelodeon. And i drove right past where i was supposed to go. 'cause i i don't think i could be more grateful or enjoy my job or my life. I literally drove right past nickelodeon. Why i've been going for sixteen years. That's that's house. That's doubt lenny a really cool building look at all that orange of it. Oh let's see turnaround that's right and this is not your first mom in inside out because you you were bunnies mom in toy story. That was a real tear jerker now i thought so. Yeah most of the pixar are are just so beautiful they have this one is just. They're very very different of course but they're just so beautiful they have a way of just pitcher strings and then and not corn way. They're really have such beautiful messages and How was such an honor. I mean you. You gotta bring some kleenex to this one to you know what i am. Yeah now that was such an honor. I couldn't believe it. I when i found out at the end how that movie happened. I just was as joyous and surprised and happy as as as anybody else with that toy story. Three apple ended up with the toys. Oh my goodness yeah. That was we as well all three of those movies. There's not one of them. That's you know that that lags behind the other. They're all like right up there you know from the first one and it's crazy is chinese people say well so many of us have grown up on the toy story toy story just are chest gorgeous homes and they're just so much love and talk about growing up and family and moving on and and that you know we all need our our choice our family our support systems and and then you know when andy goes off to college and and what's at stake for the parents and the family and and how we're all connected and then oh it's so beautiful to my nieces are going off to school and my brothers are going through that with one one's already been school year the other one is she just graduated high school this year. And he's he is more attached. I was going to be very hard for him although she's not going to be far but i remember best raced week. Congratulations yeah thanks. Yeah there's crass to really are nine ethan. Nephew are fourteen and seventeen. And just the other day. I was faced hunting. My sister recount and so funny. She went outside and for the first time ever. I saw my nephew driving. She was like she turned the phone around. And i could see that. My niece and nephew were getting in the car. And i was like what. When did that happen and they were getting in a car driving. I'm like oh my. I started bawling like they're they're getting in gardener. I actually i think he's dropping her off at the mall. I'm like god. We did that. Happen like gosh. he joined moment. Yeah absolutely absolutely you mentioned We gotta talk though fantastic for you know with her. Was she kind of easy to identify with or did you have to kind of work at it with her. Guess i must have that maternal sort of shipping could abandon Just sort of that caring nurturing like watch out you know. I think it's still good question. I think that it wasn't so hard because The cast were so good and the style of that marvel comics and i think You know having such good actors chuck mccann vo weaver and quinton. Flynn and I it was. Brian austin green for a moment. And then my wonderful wonderful or favorite guy. Quinton flynn came in and it just it was such a great cat and all the and we got to that one that show on for forever and the anybody who came in on the show was amazing we got to meet stanley and that was. It was incredible and as far as to goes. She had a great sense of humor when she wasn't you know turning invisible and you know amazing things stopping traffic and saving crime and saving everyone from all the evil monsters and saving the day And then turning even into her alter ego evil fell. From time to time. I can relate to be you know i try to save as many animals impossible's and so i you know she's got a big big heart a huge heart and i'd like god willing hopefully even have a short fuse in a bad temper from time to time. I'd like to think of a good good hearty but so the style of it. I love and i watched this comic growing up so i love that that tone you know what i mean like the june to that kind of and we got to watch you know some of the old school stuff to really get into that mindset in the tone of the show that was really cool that the talk about another honor and i think that when i came to. La took some animation classes. Which i strongly strongly suggest an improv class. Because you gotta to be a voice actor and you've got to be fast on your feet and flexible. So that's where the improv and the voice acting comes in not much of it's very different but in some regards but not so different in terms of your acting for their happens to be microphone there for animation. But i took a lot of credit classes in my first series Was cats and then the second one was fantastic or they came right from acting school in new york. Came right fresh out of school. I think It just goes you know to show you gotta be. You gotta be an actor. I and you can't be like. I wanted to voice everything cartoons because i have a cold voice and i have a funny quirky sounding voice. I want to do animation and nothing could be further from the truth. You gotta really have your acting skills down his voice acting for a reason you know oh absolutely you know you all make. It seem very easy but it's not very easy. I think you know you're reading something. And you have to your voices like your instrument. And that's what you use primarily but you know like i know like mark hamill and he would do the joker he moves around and ruth. Oh yeah. I banged into so many things and had to do different takes. I mean you have to get in your body. I mean 'cause i coach now and i can see when people are just sitting there like get up move around. I'll turn away. If you're self conscious i but you gotta you gotta get up and move around and when the dog will come up to them and now you got it. You're in the sweet spot. You gotta get in your body you have to be. That's why i said it just as if you come from theater. So that's what i love. Whether it would be filmer was over. I get asked that question a lot and like neither it'd be theater is my favorite. You know so live performing the you have to you have to be in your body's gotta physical is that evil evil queen mom the maniacal you know lady whose drunken tipsy librarian or whatever you have to get in your body and physical is that character you gotta be freed up to play. I mean i did a laughing guerrilla for doc stuff that cracks me. It cracked me up. So much you had to just hysterically laugh and laugh and laugh and i was in my home studio and i i could almost hear the outtake of my additional. I told maria trotted has injector and director. I said i'm sorry. I don't know if you could hear it on my addition tape at the dog outside like pacing back and forth because it was like what they were like. Mommy what are you doing in there. Because i was cracking up. And i i had to be careful to stay on nyc but i just had to crack myself up. I was like watching something on youtube. I think i might have been listening to george carlin. Actually my favorite comedian of all time. He's just cracking up. And i was thinking some laugh track. That made me laugh. And then the day of the session i was like jumping around prior to have like my shoes off and i was like jumping around like a monkey and it was crazy. Yeah gorilla and then i take my asthma inhalers laughing so hard to wrap down. We clearly have it. Oh oh yeah you know. I also had mentioned this is actually on. Camera is the The geiko at would has the story. That was hysterical. What what's really interesting. Is that whole kind of ad campaign is that nobody really realize it's talking pig and kind of treats him as normal. I never understood that. 'cause i don't see that every day yeah. I think that's the whole just to the side because you certainly remember my dad's in advertising so right so you you know what. It's you know what it's not like. What such spot for the what's that thing. It's like you know exactly that it's gyco right right so you know that that's good advertising. So that's the whole point. Right is at the pig is just an everyday thing. It's not like oh you know but it was so fun. Doing those thoughts as sort of uptight stewardesses. Now believe that when pigs fly because there's like eight people that work that pig. It's not like cgi in there. I think it may be now. I just be wrong. I think it may be now but at the time when we did it. There's a wonderful help. Improviser comedian gallon. Katie rose donahue and we were the two zero. I don't know how many takes that we probably ruins in the beginning. And then i don't have any children going out to interview many so they had to lube up the pig's nose to look like a real pig. This is a bad double negative bag. Remember but i never not found that. Funny i am a grown woman for crying out loud and so the pig has a team of people you know because it's a and i worked on the show so i love puppeteers on our after sideboards and helped negotiate contracts and i get. The top of tears are incredible and working on the tv show. I watched them they. They must help. They get good health benefits. They're often crazy positions and they prophecy chiropractors all the time and her see physical therapist and so i was watching this one girl who was underneath him and one guy was just doing his head. I mean those are just the ones i could see You know there's like there had been at least six or seven for the geico pig but there was one guy that was just in charge of looming up his nose and i thought oh my god. I don't know what i can tell myself to think. I mean what i say to myself as a Action you know right after his just looped up his nose every single before every single take but then i got through that day of of shooting at that all believe that would pick commercial. Actually and what's really cool is voice. Artists are finally starting to get there too. I know you had awards recently. And you were there and I think it's about time. Frankly you know can thank the lovely. John baker moody gaskin for for doing their wonderful. That's why sober in starting the civil society of you know Voice art times's 'cause it's really it really is a wonderful. It's a skill. And and i think you know now that the television academy my dear friend bob. Bergen who there sits on the board there is not. I think he forgive me. He's listening to this. Is the president of the peer group. Probably i'm getting that wrong But we always talk about how it'll start with when the sag awards and the academy awards start to actually have those categories more represented. Now that we have you know best animated feature but what about the academy actually the oscars in touch with ensure that those are represented there. Because you know in other you know in in europe and all they're fascinated with our with our innovation more than we are here in the states. And i think he did. One of the reasons is that we have so many cable options we have. We are fascinated with house of cards and orange is the new black with so many great things that are on cable we have. I'd hundreds and hundreds of stations whereas over there they probably don't so they just revere ar animation. I wish they would over here as much as they do. They're so I think the ties are i. It may take a little bit. But i think Once we start recognizing them and hollywood kind of way to say that we'll get that kind of sort of recognition. I think people once they understand the whole process. It'll be like wow. That's pretty amazing. It is amazing group of artists. That are so cool for me as a kit i would. I was always kid reading the credits. At the end. I was watching and i said to four rate does rocky long and then she became. You know. I kinda idolized her. Because she not only did but all these other voices. well she's upping. None of us would be doing what we're doing i. I fell down to her as we're speaking on gesture i at the end of Inside out i was looking at I save for the credits. Of course as i always do and i was thinking you know just how much goes into an animated feature of any kind or even that i like i remember of us. Think about how many artists and you know it just go to. Let's say one character just looking at all that's involved in any animated series animation animated movie. There are so many talented folks in terms of editing and The drawing i mean the actual animation itself You know even especially on the feature like a inside out. You know. There's i i remember thinking there's how many people are on one character and it's just incredible. There's there's so many people Within disney within fix within the character with just goes into it. It's fascinating to me. It's the skills set. That that i certainly could never even imagine having so i feel like an apple like i can talk you know. That's that's that's vizquel said. Do funny voices and i act or and i'm a good voice actor I i wish i had that talent. I wish i could draw my nieces like wonderful artists. And i'm just like wow that i knew ways you know i don't have that skill either but when i think is the magic part of it is that you go in you do your voice and then they do the animation to the voice and what it all comes together. It's like a little bit of magic where it just perfectly you know. It's it's it's really a very unique process and own. it all comes together manage just like it's fantastic. Okay i have to say. Also another idol of mine was as i was grew up on the bugs bunny cartoons would have to remember like i mean it was just amazing and did like practically all the voices on those cartoons so yeah. I don't think anybody who is anybody else. Even young kids now Having heard funny and that was just you knew and you're watching that that was something out of this world talent. That was just you know you. Would i remember watching it. And you just stop in front of the tv and stare at it mesmerized. Listen to it like mommy. What is that. That's that's from another planet. Almost allen jumping through the and the animation for that matter array was very good. Yeah and as far as you probably have been there before maybe not though. Are you going to be anywhere near san diego comic con this year. It's funny that you should mention that. I've been talking to the folks. Maybe for the first time. I might actually be going with the cast this so that'll be very exciting. That's working out. Yeah so many perks of the top nickelodeon does a big thing. You know they're year. They we haven't i haven't gone for quite a while so i'm hoping to be there this year. I will definitely tv. I should know in the next couple of days for sure. So i will keep you posted. You can check back in with me. Hopefully what. I should know by the end of the week. In fact if you're putting stuff that we can have A link to that. Or i'll have my website so great Yeah so what is your. Is it laurie. Allen dot com. Yes thank you. It's laurie allen dot com and my you can find me just On my fan page on facebook. And yeah before we have to. I have to jump in the booth. I have a a session for hallmark. Some of the hallmark movies and mysteries channel. Joe yeah that's great. Do all other cool stuff. Which i'm very very grateful. But i have Something for folks in that This is going out to california and southern california in the la area I worked to help. Stop the Passionate about the animals especially values. That don't have a voice for themselves and i always hated. I was a kid that's still goes on now. You know of adults and kids. And i can't stand it and Especially when getting chilly even just little kids or animals. I can't speak for themselves and I can't stand it and it just even you know even adults and it's just so not cool so animals like you know in the campaign that i work for is To really help stop the dog and cat me trade that goes on and a lot of asian countries because you know cruelty. It's just not cool. I think there's not a lot of animal welfare. You know and the or enforcement that goes on in a lot of asian countries and it happens here in the united states to where it's you know there's a lot of Consumption of your that can happen with with your beautiful sentence of dogs and cats and there's a torture aspect to it before which is just horrifying horrible tradition that they think the neatest sweeter that way so you can go to No to dog need dot com. And we're having an amazing super fantastic Putting pups dot com i to know it september thirteenth. And yeah and that's going to be super fun. We're going to have some amazing celebrities that you can golf with by day and then really amazing super surprised gas who's gonna be Am seeing and doing silent auction by night Going to be like a comedy and disco by night it's really gorgeous pasadena. Rosebowl and Yeah just gonna be incredible. We've just secured an amazing publicist. Who's just locking in some great celebrities. That'll be there. And if you're not in the east coast and You can do some online auctions and donating because what we do is help support sanctuaries of for the job that make it out of these torture. Trucks could let these these illegal. So what they do. They kidnap them yards people's and their you know service that help you know rescue people from tsunamis and seeing eye dogs and things like that and and then and yet they feel that it's okay to torture them and and then consume them so it's crazy and i didn't know you know this is what happens is that most people don't know that it it goes on at all much less the torture aspects so you know just knowing about it and you don't have to to do anything but know about it and maybe donate And just share with your friends at this goes on and and And know that every there's no action to small we always say that and you can follow us on twitter Not dog means on twitter. And just know that just know whenever we have a tweet storm that you can tweet out. That would be awesome. A lot of my fans do that and it's so appreciate it because a lot of who were tweeting out all the heads of the governments of all countries and the the the officials of this country's you know to our president and to present of other nations and leaders that actually are affecting change and there's so many great petitions that you can sign letters that you can write that is so effective. You know this week. He'll get degrees so effective is letter writing And so you could write one letter and one re tweet and you never know if that's the day that that that guy in the parliament and the uk or whatever going to go. You know what i got. I got to do something. I'm working at my dog right now. And i i got i gotta do something today and you can donate you know five dollars and that would help and by a t shirt and where it you can put on your own rally like our website has these downloadable poachers. That's what we did. That's how my friend. My co founder. and i my best friend since Since college via prayer and i we started by selling a peaceful rally outside the hollywood bowl. And that's that's how the whole thing started our usa chapter started. And you can start your your own and you're sitting in your your neighborhood and do You've got a dog or a cat. Bring him to the to the rock. Cats are sometimes hard to bring and start your own thing start movement and join ours worst happy to have everybody and and the money that you're sending our way really goes to You can go to our website and see all the amazing things that we've done we've just as eight hundred dogs and we're supporting right now. Mrs yang who says woman who for decades. She's an older lady and she has got probably about a thousand jobs and she and a few other ladies saved aussies truck they get them in the middle of the night usually out of people's yard and they travel with them and these horrible conditions and the jobs that are that. Do make it off alive out of these trucks. Because they're not said they don't have any water they're they're taking it horrible horrible cold and she's able to keep them well and they need money for medical assistance and the money raised it. Our last We did some really funny like drag queen. Bingo was totally on and we were able to vaccinate. All of all of her dog that's Keep them saving sanctuary. So i really appreciate anybody who thinks you should go to our website and just check it out and just five bucks that when you are helping literally to vaccinate these dogs and She's got a dog year kenny. While you're listening to that it would in the world to me so thank you thank you and i as a cat owner and their three other dogs in my family's ah we have always had animals around in some so You know this guy you know. He's a pain. But i love him because he's so good looking handsome. I'm sure oh yeah he's a heartbreaker is sleep time but i love him except when he gets me up at three in the morning but if you weren't there you know that's what when i sometimes you tell my beloved. I'm like i can't do it. And sometimes i just can't do it. She's like lori. Just think if it was one of years you're right right. Yep so your pencil. You know and god bless her. My my co-founder is amazing and she works at humane society before when she's not doing her comedy and telling movies she's an extraordinary lady my Best friend from college and she. She really helped me up and i feel like i can't do it and she just reminds me. You know that that That it's it could be your dog or cat you're living in some of their country but the unfortunate thing is i said is. It happens here that we used to close up in the united states. Because it happened in california when you're listening to this and you're going what yes it's true yes it's real and yes it goes on here so i think i if you're living in california september thirteen at or just at the pasadena rose bowl So there's gonna be vendors. They're selling really cool jewelry and like jogging hitting pajamas and like really cool things to buy really affordable fun stuff to buying. If you're a golfer you can call sin celebrities and chelsea handler. Hope for probably locking her into medium and see the nights. It's gonna be really great. It's going to help. everybody will come out. Yeah yeah we'll definitely promote that because it's own greg. Pop dot com. You don't get out now are cited. That looks great. No that's what. I think so much i as i said i have a lot of respect for your work and just enjoy hearing you seeing you. So it's great to talk to you too. how much. Thanks for having me anytime anytime laurie. How can make good luck and good luck with our answer. That's right. I mean how can you go get my problem there. You go all right. You take care thank you. Thanks for listening this. Is tony takada.

riley pixar Laurie allen tony tomato disney mike dougherty fisher rodney lacaille David hewlett John delancey caitlyn diaz jonas rivera nickelodeon baras Chris hanger tim daly handke don davis ryan glasses san diego joel ring
NPR News: 01-28-2019 12AM ET

NPR News Now

04:52 min | 2 years ago

NPR News: 01-28-2019 12AM ET

"NPR podcasts are now available on every major platform checkout all our shows at NPR dot org slash podcasts. That's NPR dot org slash podcasts. Live from NPR news in Washington. I'm Jim hawk a top White House official says an estimated eight hundred thousand federal employees who have gone without pay good get reimbursed by week's end, but his Shannon van Sant reports other impacts of the shutdown could last many more months, most federal employees will be back at their desk on Monday. But some projects will be delayed a lot longer including those backed by funding from the USDA's rural development program in Florida. The Gulf Coast children's advocacy center was granted three hundred forty three thousand dollars for new facility. Laurie Allen is the center's director. We're really not sure what direction we need to go. And unfortunately, federal workers have been out of work for over a month. And we're hoping that we can kind of revisit and see what are options are Allen since the center will help child victims of rape and domestic abuse. Shannon sent NPR news, Washington, California, Senator. Harris kicked off her campaign for president with a rally in Oakland Sunday, Scott Shafer from member station K Q E D in San Francisco reports this was Harris's first campaign rally since announcing last week. She was running for president Oakland. Police say twenty thousand people jammed into the streets around city hall in Harris's hometown. She's touting her experience as former attorney general of California and fighting things like international crime on the subject of transnational gangs. Let's be perfectly clear the president's mid evil. Vanity project is not going to stop them Harris is the daughter of immigrants from Jamaica. And India that could help her build coalitions with women people of color and Baleno who boast her following on social media for NPR news. I'm Scott Shafer in Oakland. Pope Francis ended his visit to Panama Sunday celebrating World Youth Day with a giant mass outside Panama City as Maria. Martin reports the pope's message to Catholic youth was to act out of love. And take action the closing event for the World Youth Day gathering was a huge open air mass. The pope addressed hundreds of thousands of the faithful telling young people in particular, they need to take action motivated by love the first Latin American pope said you young people are not the future who deals we always say young people are the future that that's not true. You are the president of God's at Francis. Urging young people to take action now after mass the pope wrote has pope mobile waving to crowds on his way to visit young people with aids HIV on Saturday. The pope admitted the church had been deeply wounded by the clergy sex abuse scandal for NPR news. I'm Marie Martin campaigning has wrapped up and El Salvador heading into next weekend's presidential election. Polls seem to indicate the front runner as a young ex mayor who is promising to fight corruption and end three decades of two party rule. This is NPR news. The blockbuster movie. Black Panther took the top award at Sunday's twenty fifth Screen Actors Guild awards. The wind puts Black Panthers squarely in contention for best picture at next month's Academy Awards in the lead acting categories Glenn Close and Rami Malik solidified themselves as front runners with wins that follow their triumphs. At the Golden Globes the Amazon series, the marvelous MRs may Zell won the first three awards handed out Sunday including best ensemble in a comedy series. The cast of this is us one best ensemble in a drama series. One of the newest initiatives to get more black filmmakers into the movie. Business has been announced at the Sundance film festival and organization called black houses devoted to expanding opportunities for black content creators now as launching a multicultural producers lab as Julie Walker reports producers are the lifeblood of films, they do everything from securing financing to casting actors and directors black house co founder Caroline shine. He says that's why they're new multicultural. Producers program is giving five fellows the chance to learn from the pros and make it in Hollywood. And I think what we wanna do is take women. I mean, look at the resumes of our fellows that we've selected and they should all be running a studio. And I think the thing is is that given their experience and given the depth of the quality of the work that they've done. They need to move up black house which works with Sundance has been instrumental in increasing diversity at the festival by their count this year. There are forty six black films here for NPR news. I'm Julie Walker in Park City Utah. I'm Jim hawk NPR news in Washington.

NPR NPR Harris Pope Francis Shannon van Sant president Oakland Washington Scott Shafer Laurie Allen Jim hawk Black Panthers Julie Walker Marie Martin California USDA Gulf Coast pope White House
Gretchen Saegh-Fleming: CMO of LOral USA | #ThePlaybook 254

The Playbook

15:56 min | 1 year ago

Gretchen Saegh-Fleming: CMO of LOral USA | #ThePlaybook 254

"On this episode of the playbook I. Have Gretchen Safe Lemming the CMO OF LAURIE OUT USA. And we'RE GONNA learn why playing field hockey with the wrong hand can lead you to one of the best jobs in marketing. Learn this on the playbook. This is entrepreneurs the playbook. Each week I bring you some of the latest athletes, celebrities and entrepreneurs to talk about their personal and professional playbook to success in what made them champions on the field and in the boardroom. I'm your host David Meltzer this day. Meltzer without Preneurs, the playbook and I am excited because I'm with the CMO Laurie. Out USA Gretchen Save Fleming. She has an extraordinary story a playbook to success to get the such a prestigious place one of the dream jobs out there especially for women I have three daughters who raid the Laurie Owl store. When we come to Hudson Yards Gretchen. Welcome to the playbook. Thank you I'm so excited to be here today. You have a really diverse background and I want to delve into so many people don't understand what marketing is, and so I'd like to kind of get your perspective on if you young entrepreneur team you and said I really want to get involved in marketing. What does that even mean to you as the CMO Alario USA. I mean at the end of the day I feel that. Marketing is about understanding what a consumer needs and then helping to serve that need so solving a problem creating value. Do something to serve a consumer and in my case I have the very fortunate opportunity to work at Lori Al USA and my job is to help. Women and men feel more confident every single day. It's interesting. Because through my career I've worked with your company and many other in the health and beauty space and in sports. We've been trying to integrate equality with women to men in sports. I've seen the exact opposite at Laurie Allen other health and beauty where you know. The male vanity is growing almost as quickly as the unbelievable sports skills that I've seen in women in the equality that I. Do you see that trend in in his? At one of the marketing focuses you through the few decades here seeing the evolution of your products and solutions. Yeah the especially over the last. Few years with the rising. Trend as people are focused on health and wellness, abuse and natural extension of that and people are just looking to take better care of themselves, and fortunately for us. We have a pantry load of products. That help them do that whether it's men or women. Interestingly a Lotta people draw from their sports, experiences, men and women. I personally draw from my modeling experience. A lot of people don't know but migrate. In his been Laurie I'll model of been blasted. Promote the camouflage product, which is a great way product. Yes, you don't see it now because I've been in the closet for ten weeks, but it's the first product that I can't wait to get back to. Because I looked so great with it on. You have a sports background as well. That is influenced your career in your life and your attitude. Is there a certain story or lesson that you've learned from playing sports that is applied to being CMO of L'OREAL. Yes sure I think sports have been a defining part of WHO I am how to work together with a team how to go after a shared goal and really to feel the shared winning success, but one story in particular and I can take you back to a time when I was fifteen years old I had always been a multi sport athlete and as As I was going into high school I didn't have a false sports, and I heard about field hockey and I thought well. This sounds kind of interesting. Why don't I want to try that? And and as a matter of fact, field hockey is one of the oldest team sports. It was started by the ancient Greeks, so it's three thousand years old men play it. Women play it. But there was one unique constraint for me. Specifically, which is I am left handed, and there are no right handed field hockey sticks, and I found that out the hard way, because I think I went to fifteen sporting goods stores looking for a right handed, left-handed field hockey stick and people were like looking at me confused. They don't have those I. Did some research and come to find out right a left handed field hockey sticks are actually illegal on the field of play according to International. Federation Hockey League. So I was forced with cut deciding. Do I WANNA? Lean into something that is going to be very awkward and see if I can make way and be competitive or do I just want to say you know this. This obviously isn't for me and find something else, and fortunately, or unfortunately I've always been hyper competitive, and so I decided to try my hand at learning how to play field hockey. Left right handed, which is no easy feat because if you even have tried to write with your opposite hand. You know, think about hitting a ball that is moving with the stick while running at full speed on your opposite side I mean I I was such a Klutz I was terrible at it I mean just honestly terrible. It was probably embarrassing for everybody involved and. I was really determined. Though and so you know I'm I'm very stubborn. So I just decided I was GONNA put in more time than anyone else to figure out how to become competent, and so I spent a lot more time than my teammates practicing. I had I had a bigger gap to catch up so I just put in more time Outliers ten thousand hours kind of thing not to be a superstar, but just to be competent. and I got to be okay at it. Not Great, but I was okay. I was pretty I would say pretty solid like the player. And then all of a sudden one day, it occurred to me that. You can in fact, play field hockey left handed with a right hand stick. You just have to feel you. Stick is flat on one side. That's the side that you use to hit the ball on the back. It's rounded and you're not allowed to use the around. So and I'm Sir Very Awkward? I'm trying to show it to because my field hockey stick is loft locked in my office. New York City. I use it to think. And I don't have access to it right now during fourteen but If so, if you just flip it around, you can do everything in reverse. There's there are like three or four basic moves and field hockey. You can dribble. Drive which is a really hard hit to the ball that takes it far, or you can do. Push Pass, which is takes a little bit less distance, but. You can do all of that actually with the right hand side of the field hockey. Stick on the left hand side of your body. and. As soon as I figured that out I was pretty unbeatable, because nobody in the Massachusetts Hock Field Hockey League had ever seen anything like that, and so nobody knew how to defend against it. And so what was such Vulnerability from my perspective was able to be turned into a strength and all of a sudden you know my teammates went from worrying about was going ahead. My my way towards passing pretty aggressively my way because I was able to get around some pretty tough, defensive situations and In fact, we started to get really good. Started to win a lot. We won the whole Hog Amok League that year, Nineteen, ninety, nine, foxborough Massachusetts and as a matter of fact in the final game that season. Our goalie had been taken down I was a midfielder, so I happened and I happened to be pretty fast. I sprinted behind the goalie. Filled the filled the goal, and I made a very dramatic save with my left hand. Arm outstretched with the field hockey. Stick backwards and save the game and no right hander ever been able to make that play. Only. A left-hander was actually able to make that safe and so you know what that experience Tommy was. The. INNOC- of Sameness, unique or different perspective can sometimes be the most valuable and. Insightful asset. Sometimes, it's the different perspective. Sometimes, it's just a different way of looking at things. Sometimes, it's a unique skill, said but that. That opposing perspective that challenging the status quo can sometimes lead to the great unlocked, and I found that to be the case in marketing as well as in sports. Not Interesting he talked about the great unlock and using emotional intelligence. is very rare. You have a great academic background. Great Schools Graduate School, Etcetera but one of the things that I note a common denominator. Great executives is the. Experience of travel and I know right now. We're locked down. We're both travelers of the world and I encourage you know my kids and my employees associates to make sure that they're out there traveling because I think it builds an emotional entity gives us that unique perspective allows us to look at things backwards and say hey. Nobody's ever done this before. I want to be ordinary, outraged it in a book, but I want to be extraordinary. Go experience something and have my own blends to it How has traveling affected you as a marketer and as a professional? Yeah I. Think you know especially within beauty? people that are in different climates, different areas of the world with different levels of sun, exposure temperature, humidity, all of those things really lead to very different and unique. Needs, and so. As Global Company would say we try to serve all of the different segments of consumers. Across that That panoply of difference. But on the other hand there are just simple basic common denominators that that work everywhere as well so you know just to to put it very simply like the right cleanser or the right lipstick that doesn't smudge and that kind of product is valuable, no matter where you are. And I think in the acquisition side to being exposed to multiple companies in multiple areas where there's some great finds that I see is a great big global company. Global Company one of the reasons that we've always worked with you at Least Steinberg Warren Moon and I at our marketing company. Was that everything that you do? The has also a charitable purpose. You've given to our charities. The scholarship ebbs. Jude I could probably list over the last decade of working with your team. You know probably at least twenty different charities that you supported for as and now with this global pandemic We all have a need. There's you know our existence is in question for the first time ever as with debugged job last week and he was talking about is the first. First, time, we can't take our own existence for granted and global companies like Laura have great resources, and I've been kind of tracking all the different things that you guys are doing utilizing your manufacturing your marketing, your bution all the things to help others. Can you share with us how you've leveraged the capabilities of? Laurie? Al Usa to help everyone globally with this condemning. It's one of the reasons I'm so proud to work for real, and because we do, it is at the core of our DNA to give back to our communities and new certainly in the time of covid. The is no exception on. As, you can imagine as very big global company you know we're always challenged faster and how we go to market. And we have improved there, but you know when we're really focused on something We were very focused on our solitary efforts. Within fourteen days we went from concept to production of hand sanitizer When we had had no formula, no packaging, no manufacturing lines set up for that I mean it was an all new record, and we are producing at scale, millions and millions. Millions of gallons most of which is being donated to hospitals, or it's being donated to our retail partners that are staying open, because they're essential business so You know whether they have a pharmacy or You know we're. We're donating that product so that both the employees and the consumers can can stay safe We've also done a lot to help. Individuals who've been affected by the pandemic I could speak about You know hairstylists. Salon owners that are really. I'm very challenged. During this period of time, we efforts in terms of credit relief for our partners. There sponsoring. Giving them room to get back on their feet because we believe in the long term of our partnership in the industry I'm really very proud of the work that we've done. Proud to be a friend and a partner of Laura lasting. Someone was his. Extreme experience like you in marketing. What advice would you give to the graduating? Seniors in college graduates go people that were hoping to get jobs with companies like Lori how what advice would you give them right now as far as their professional careers? Yeah I would say you know. You might have a little bit of a tougher curve to climb but at the end of the day I, think that's GonNa make stronger, more agile and more qualified, and if I go back to the story of the field hockey, stick lean into your uniqueness, your different perspectives what makes you uniquely qualified for that job for that role for that company if I can bring it back to another morale example. The the blockbuster tagline that took our loyal Paris France from its small independent brands in the eighties to the number one blockbuster beauty brands that it is today was written by a very junior female copywriter on a team of men that were very technically proficient in talking about product benefits. But because of her unique perspective, and she didn't have that technical background, or how expertise and she was just able to understand that hair colour could mean a radical uplift of confidence for and so she wrote that Tagline for us because I'm Martha. Love. It new have been more than worth. It and I'm so appreciate aggression for coming on the playbook and sharing all that wisdom, and probably the basketball hockey story. I've heard ever so. Thank you supply. Russian safe lemming CMO. L'OREAL. USA This David Meltzer entrepreneurs the playbook. Hey, podcast, listeners, thank you for listening as always to today's episode I know you've been enjoying the road revenue episodes. They are downloading at record paces, and I am so grateful for you joining me not only on the podcast, but live every Friday at eleven pm. Pacific Time Two PM Eastern. Make sure you email me at David at D. Meltzer Dot, com, or text me at nine, four, nine, two, nine, eight to nine, zero five. Thank you so much.

hockey Laurie Allen David Meltzer Massachusetts Hock Field Hocke Lori Al USA CMO Alario USA. Gretchen Save Fleming Federation Hockey League Hudson Yards L'OREAL Laura partner USA. New York City USA foxborough Great Schools Graduate School Global Company basketball
Tower 28 Beauty Founder Amy Liu on How She Built The Hottest Makeup Brand of The Year (& What Shes Launching Next!)

Breaking Beauty Podcast

48:29 min | Last month

Tower 28 Beauty Founder Amy Liu on How She Built The Hottest Makeup Brand of The Year (& What Shes Launching Next!)

"The phone podcast is a deer media. Production the problem is when i tried to make the switch to clean beauty a hundred percent. I actually found. Oftentimes it was really irritating for my skin. And then if you look at products that are safe for sensitive skin. I felt like a lot of those products. Even if they're like the settles and surveys of the world which can be great products. I felt like they were really benign. But they weren't necessarily clean if you will right so i was looking for that combination of being both for sensitive skin and being clean that also could offer the other part of it which was like high-performance and fun. Welcome to breaking beauty. The podcast all about the breakthrough people products and moments and beauty. Where your host. Jill done in carleen higgins local. Hey beauty friends. Welcome to another episode of breaking beauty. Podcast one of your co hosts jill don and hitter carleen. I feel like we've been ships in the night or their holiday. Joel's hello hello today. I'm dialing in from a friend's far you know were couch surfing as of yam-li with a dog while we do renovations so the changing backgrounds the ever changing background here as we zoom joel. I know you're you're keeping me on my toes. I'm like where is she today. Where in the world and hopefully ob sleeping in your own bed sooner than later. It's all exciting. It's all exciting. Everything is in backpacks including my breaking beauty. Terry scrunch and guys if you haven't picked one up yet they're still a few left in the media shop and whoever has purchase. When i wanna thank you. I hope you're enjoying it. Stay tuned for more merch. Drops and new logo reveals on our instagram. Coming up this fall. Yeah we've been working on so much behind the scenes. You guys can't wait to reveal it all so onto today's it's our last founder chat of the summer and it's only fitting that we have a brand that's born and inspired by the beach today. We're welcoming amy lou. Amy is the founder of tower twenty-eight beauty and it's the brand that was launched in twenty nineteen. That's named in honor of the infamous tower twenty-eight lifeguard stand where these two kind of iconic la world's come together. It's the crossroads of the santa monica pierre and venice beach that's right and aside from its killer beechy aesthetic it's got this acrylic packaging with really wearable sunset s colors of cream brushes and bronze. Or as you know. I love those lip. Glosses and high lighters tower. Twenty eight qatar. I very early on because of the fact that it's a color cosmetics line dedicated to sensitive skin so hands up over here and it's a whole vibe. It's so different from a lot of the other brands that you would think of associated with sensitive skin that might feel a little stuffy or clinical. This is just way more like current and young and cool. I love it totally and this one just feels like more carefree like you can swipe it on when you're in a convertible wearing your spf. Of course it's also cruelty free and vegan and it's currently the only makeup brand curling to follow the us national xm association guidelines which basically means that their products contain zero potentially irritating ingredients and it meets the standard of the us national xm association and also in sort of a cheeky nod to their name. None of their products cost more than twenty dollars. So it is really affordable too. Yeah i didn't even know that. That's so great. The brand is already the number six clean beauty brand at sephora and it's already racked up list of celebrity fans like olivia munn mandy moore kate bosworth and makeup artists like katie. Jane hughes. They're in love with this line as well. What's really interesting to me about. This brand is that even though their color cosmetics brand their number one bestselling product is actually their one and only skin care offering which is there. Sos daily rescue facial spray and it's sales tripled during the pandemic so amy's going to tell us all about what this magical mists does and what sets it apart. Yes and amy is also going to talk to us about why this category this ever evolving category of clean beauty isn't necessarily the be all and end all for sensitive skin like some people might think to have your skin not react. She's also gonna talk to us about why the facial treatment spray such a killer cure all and the surprising things people are using it to treat including mask knee and finally. She's going to talk to us about how she's inspiring. The next generation of bypass founders really hands on and meaningful way. So here she is. Welcome amy lou. Welcome to breaking beauty. Amy tell us a little bit about your life growing up. You're born and raised california. Girl right i am not. I am not a born and raised california girl. So i actually right. Warren and minnesota and parents moved to america from taiwan. Really in search of the american dream. And so i was born in minnesota in the mid west and then i did grow up in california from the time i was about six years old so i very much feel like. I'm from california. Yeah and were you into like surf culture and all that or tell us a bit about growing up there i mean. I grew up in the nineties. I grew up in a town called claremont. Which is on the east side of la and inland empire. And even though we were not very close to the beach it was a time when beach culture was super popular. So you know all the a lot of the rams actually that are popular now lake billabong juicy and all of that was really popular. And i think one of the things for me was really feeling like i didn't see myself very much certainly in the aspirational advertising that was put forth and whether it was beauty or was celebrity or any of those types of things. I think growing up asian american. I think that was one of the things i really struggled with. Not seeing myself there and trying to change that. Now i read that. Your mom is a professional calligraphy. Artist is is artistic as well. Yeah we do the deep dive in you. Do i think they actually have a pretty creative family. So my dad is an architect and then he became a property developer. My brother is an architect as well and my sister works in fashion. And my mom like you said she not trade. That wasn't her job that she became a professional calligrapher in her older life in her retired life. Oh amazing amazing and now this is a little baby a little known fact. But i read that. Your dad was not only an entrepreneur but he visited fortunetellers making big decisions. Is that true. And if so are you. Are you into the whole astrology. Tarot card reading. I really. I think anybody who is close to me knows that so essentially right when my dad growing up my entrepreneur he had his own business and i think as part of that he often felt kind of uncertain. Or maybe about what was going to happen next or maybe even a little like that saying lonely at the top and so i grew up with him at one point. He was like the guy who would like pullover to like the neon lights psychic. And i would sit in the waiting room while he was going to get some assurance i think is what he was really looking for. And i'm one of those people that kind of can't turn down a good recommendation. I try not to do it too often. So i probably go. I don't know. I would say like twice a year ago. Okay yeah you're crystals do do all that i don't do all the crystals and everything but i do really believe in could energy whether you're talking about like phone sway or you're talking about being able to read people's energy and and the feeling that comes with a and i really do believe in manifesting and how you know you give before you get and i think that life kind of that you get what you want in life and that you put into out not to get too. Yeah so amy. At one point you ventured into the beauty world. Obviously and i read that. It was an internship in the lip liner department. I mean i've been working and beauty really longtime. And i never even thought about the fact that maybelline had a whole department devoted to make liner. But apparently they do so. I actually went through quite a bit to get that job. I did a few things like a list of all of the different people who were executives. At laurie allen i started fencing my resume to all of them and basically called and i said you know i. I'm coming to new york. I'd love to get an interview with so. And so and i think the people were so thrown off to get a resume via fedex that the assistant started making these appointments for me and so i ended up going. Laurie allen i was going from. It's five it's literally five to five history where all of the different floors or different brands and it was going up and down the elevator and doing interviews and at one point i think it was interviewing with bio firm and the guy was interviewing. He goes into answers the phone he says. Hey are you interviewing other places. Here like yeah. I'm interviewing at all of them anywhere. I can get interview and finally he was like you know what you can just go home. We will give you a job. Like i exhausted every version of trying to get a job there that i could and i ended up on the table in team. So i know after that. You went on to work at josie. Morand smash bogs and kate. Somerville and i wonder was it always in the back of your mind that you might launch your own brand or when did you get inspired. Yes so i have always wanted to launch not necessarily my own brand. I always wanted to be an entrepreneur growing up. The thing is that. I was really risk averse and actually pretty. I think i have a pretty strong fear of failing and so one of the things that was really hard for me was to actually. Just take the leap. I mean i did all of the the homework. I would say pretty early so i was the person who read like every book on entrepreneurship. I was in business school. I concentrated in entrepreneurship. But i really did tell myself. And it was true that i was going to. You know. learn on someone else's dime and i was going to take all of these jobs and they went from like if you look at my career. Trajectory went for maybelline to smash box and then dedicate some revolt. And then to josie with always so the company's got smaller and my role got bigger and i got closer to kind of a seat at the table with the founder and really seeing that was like and it was but it took me a long time. I mean i worked in the beauty industry for fifteen years before i started doing this so it was definitely something i always wanted to do. But i didn't have. I think i was afraid to be honest with you. And i also didn't have the financial security to do it which i think is i think a lot of people romanticize this idea that you can like put everything on your credit card or you can do it out of your garage. I didn't have that. I just didn't grow up like that. I didn't have risk tolerance. Where i felt like i could do that with my credit cards or that. I couldn't make money. But i couldn't be able to take care of myself so it. It definitely took me a little longer. I'm curious what was the point where you just said okay doing it like after you know tiptoeing into it for so long and being a bit more risk averse. Yeah so. I did take a long time. I took a took a break at one point. So after working. josie. I actually had to kids at that point and balancing really demanding job and having mike kids be released. Small basically decided to take a few years off and have a third child and booth. My kids worked part-time so since consulted for some cosmetic brands here in la. and basically. I wanted to get back so it was really one of those things where i wanted to work again and i thought this is going to be an so. I met with a friend of mine who tend to know a lot about things a lot of things going around in. La went to business school with him. He sat down with me and he said i asked him like listen. I'm looking for something. I wanna roll that. Has you know xyz. And he was like. We went to school so long ago. And we were co presidents of entrepreneurship venture management association and he went on to start a business right after school. And i never did it and he literally looked at me and he was like. You're not getting any younger either. You're gonna do it or you're not if you take another job right now. You're literally talking to do this. And you've been talking about it for a really long time. And i was really defensive and i was kind of like well one. I don't have the money to do it too. I don't have a partner. He said well. If you had money you wouldn't need a partner. And so i was like well. I still don't have any money and he's like okay. Well what if. I was the first money in you figure out how much money you need to raise. He's like but i will be like the first capital that comes in and if you can raise the rest of it within inky gave me thirty days at the time it was wild but he told me if i could raise the rest of it that he would give it to me basically and so what was pretty incredible about that was he. He gave me terms and he said. Like if i give you this much money and these are the terms around what the investment looks like. I want you to walk. Don't take my word where we're not just friends. You should go see people and talk to them and see if they would invest and see if these terms are good. And so i did that and i i think it's such a good reminder for other people too who are interested in raising money or even looking for advice i think there's a an adage that people say now which is. Don't ask people for money. Ask them for advice. And i think it's actually true. I didn't do it with that intention. But i was given this opportunity and i felt like i don't know if this lover come again and so it was almost almost got game if i'd 'cause he gave me this really short window to do it and so i started asking people a k. Or these terms. His friend came along and said this to me. And i call my best friend immediately and she was like i would invest and then like my girl who was my coordinator. Two jobs ago was i. K- heard through the grapevine. This was happening. I want to invest. Like another guy. I worked with offered. And so it wasn't big checks. It was a bunch of little checks and it was a lot of my own community. That really kind of came through. And before i knew it i had. I had raised the money. So i didn't in the end end up raising it in thirty days a raised in sixty days. But that was really the the impetus. Wow just tough let amazing and so what was like your thirty second pitch to all of these people. You have a very specific angle that goes beyond just clean beauty. Maybe you could talk to us about the white space and what you felt was needed and not being offered on the shelf so for as long as i have worked in the media industry even longer than that. I've had asthma. So i've had literally since i graduated from college and i'm pretty sure it was something and it is something that is really hard for me so i think especially when you work in the beauty industry there. Is this implicit idea that you one where makeup you know a lot about beauty that you have a great skin rate and so i think as somebody who was going working for these brands that was selling aspiration and i was going into nordstrom sephora neiman marcus etc and selling the next best moisturizer or make product a really felt super insecure. Because my skin didn't look like that and i was pitching it but it was like well. Don't look at me. 'cause i've got all these problems and so i really wanted to wear makeup. I was surrounded by makeup. I wanted to use it and a felt. Like i couldn't so i actually tower twenty eight and what we're really trying to do is kind of a combination of my experiences. Which is when. I was working at josie. Merrin specifically became a lot more aware of clean because she was really early on that kind of path of clean and what that meant and then working at kate somerville. I was really aware of skin chair. I really understood kind of i started really understand how skin-care worked within the skin and how actives worked in everything. The problem is when i tried to make the switch to clean beauty one hundred percent. I actually found oftentimes was really irritating for my skin. And if you look at products that are safe for sensitive skin. I felt lake a lot of those products even if they're like the suttles and surveys of the world which can be great products like they were really benign but they weren't necessarily clean if you will right so i was looking for that combination of being both for sensitive skin and being clean that also could offer the other part of it which was like high-performance and fun. 'cause things that i really want for makeup too so that was kind of the goal so is really those as well as being an accessible price point. I think we started the conversation talking. About how i was really attracted to like each culture and they lived now. I live on the west side of a. And i've been there for quite a long time. And one of the things i really love about. It is that when i go to the beach you just see every type of person. So tower twenty. It's actually like a real life guard at the corner of the intersection of santa monica and venice. And i just love that in that particular crossroads you see every kind of person and the beaches. This place at democratize is kind of like healthy clean living and it's also like a community spotlight. It's literally where. I've met my friends when i when we go to the beach for the longest time and so just seemed like the perfect name. So yes it's essentially. It is clean that really like cleaned with the intention of being safer sensitive skin. Awesome and i think maybe if you can reflect a little bit about about whole vibe the beach vibe because they think for so long it was like the character from blue cross or you know these beechy waves. That's not the only people that go to the beach guys. So maybe you can reflect on that because you are like you know born and raised in that zone. So i assume that that really played into this branding as well. Yeah i think it. Is you know as somebody again who grip around beach culture. And then i married a guy who is a surfer and really into surfing but also doesn't look like that like he's not you know he doesn't have blonde hair he's he's also asian american and really felt like there's almost something about each culture but wanted to like flip on its head and show how diverse it really was and how the beach. That pineau looks today. So i mean if you go to the beach there literally every kind of person and even in particular at that spot where tower twenty is there is. I mean you literally go one direction and you smell like weed in the air coming from venice and you see people getting tattoos. And then you go the other way. It's like double jogger strollers and like you know tourists and families and crabs on people's shorts rates. It's like literally every kind of person but clean beauty especially at that. Time was pretty expensive so it was to me this idea that each culture was one aspirational away. That was accessible to a lot of people that that also from a price point perspective. I felt like clean. Beauty was pretty expensive unnecessarily right so if you look at the average lip gloss price point in the clean space it. I don't like twenty two to twenty six dollars and ours is fourteen dollars so the hope there really was. I mean initially and you talked about like what was my initial pitch to investors. It was so different than it is today because actually the sensitive skin part of it. I didn't include because at the time i felt kind of odd about putting my own story into it. I've never been like a very again. I've been a great number two right like i've worked for other people. Didn't i wrote other people's speeches and their press. You know responses those types of things so it is kind of different for me to be on the other side of things but in the beginning it wasn't about the sensitive skin stuff as much as it was about wanting to give clean products to a younger generation and to me younger men's also price point. Definitely i love the everything's under twenty eight dollars. This episode is brought to you in part by atique so how many of you played that game. Where in the world would you live if it wasn't here and answered new zealand right. You've got the incredible climate beautiful views. Descend is pretty rad and they even have a cheek and new zealand based sustainable beauty brands on a mission to help you. Give up the bottle. The beauty bottle. That is a cheek. Consciously crafts alter concentrated shampoos conditioners skincare and bodycare all in the form of beauty bars. So there's next to no packaging and what little there is. It's all a hundred percent plastic. Free home compostable. So if you're thinking about zero wasting your beauty routine. Think about teak. And if you don't know where to start well. They've made that easy with sample. Packs that include five different solid face products like cleansers based scrub moisturizer and even a serum. Or what i've been using. All summer is a cheeks lip bombs. I really like the so cocoa flavor. It smells like chocolate. There's even a rouge into lip balm called sugar plum and the best part is you can plant the entire thing in your garden. When you're done. I just read on their website. That two hundred million lip bombs are destined for the trash every year. So that's something to think about. And in addition to using plant based ingredients not products are palm oil free cruelty free and vegan and the company is living wage certified working indirect trading. So it's all about that transparency through every level of the supply chain which we love to check out the full range visit ateeq dot com that spelled e. h. i. q. u. e. dot com. You know it's pronounced kind of the french way. Don't worry i'm going to link thought on our blog and in our show notes that's ateeq dot com join the revolution and give up the bottle and now back to today's guest just going back to what you were talking about the difference between clean beauty and you know beauty for sensitive skin. How would you get a bit more specific about what that means in terms of your formulations and like how it sort of tested or vetted. I mean so first of all i think for a long time. There was a snow. Shen that clean meant natural and that's not true anymore. So what i believe in is that i believe in synthetics are safe synthetics. I don't demonize other products i mean. I think it's really whatever works for you and for your own skin and if that works great i think we all in the same way i eat right like i will not turn down in and out hamburger but i'll also i don't know go get it erawan every once in a while rates. I think it's just about balance for us. It's our product philosophies so the way that we make our products as we actually use. Our products are vegan cruelty free but on top of that we actually used to tuna lists so we look at credos console that credo anna sephora be both of their no no lists in terms of clean to make sure and addition to that we actually use the national exim associations no no list which is pretty robust as well and the thing that they really care about is just irritation. So i was as a person following national exim associations no less when i was looking for like my detergent and my lotion and things like that and so i kind of got to know them as an organization versus consumer and then when i was starting to really think about the product philosophy and how we go about making them products and ingredients. I've wanted to put in it as well as what i wanted to avoid a went to them and i really love that. They're so clear and so they're almost maniacal honestly about the ingredients and the way that they've that the products and they really don't give the seal of approval to just anyone so it's a combination of you have to give them your ingredient dex and you have to avoid avoid avoid but then you also have to third party test to make sure that your tation is not showing up you have to patch tests on humans and then you have to have your own dermatology. Dermatologists approve those results. And then on their side they take all of that information with their doctor panel and they review it again so it's a pretty strict process which we live in a country. That doesn't have that much regulation around beauty. And so. I like the fact that i have a third party organization. Whether it's you know for increased giving me a no-no list and really being on top of kind of what are the ingredients that are going to be more harmful and then also looking at credo as opposed to. I think some brands in the past have been like well. This is just my opinion and this is my philosophy and sort of relying more on people who are real experts and as a founder amy. I'm curious how you felt about this backlash so to speak within the clean beauty movement. I mean a you mentioned the words fearmongering and you know. Maybe some claims that have been. There's been some liberties taken with them and a lot of scientists have been speaking out against these free from claims on talk and even on instagram. And they're you saying don't use the word nontoxic and then each retailer has their own list of what you know measures up for them in terms of what means clean so it's kind of confusing for the customer thing. So has this whole new conversation. Sort of caused you to rea- sassari think any of your own beliefs around this or your own communications and try to make sense of it all for people. Yes the answer is yes. I mean definitely. I think you're one hundred percent right that the even the word clean i think can be really triggering for some people because people don't want to feel like the decisions they're making are bad ones right. I think it's a very individual thing just like it is again like eating. I think is a very individual thing like the way that you manage your on diet the way that you figure out what's right for you what's right for me. Might not be right for you rights so for me. If i eat a lot of sugar. I really do find that my skin gets worse less so if i'm eating like i don't know natural sugars like fruits and things like that but it doesn't mean i never eat red violet or whatever it just means that i kind of try to balance things so when it comes to clean i think the number one thing i've tried to be really careful about is the way that we say things as opposed to i mean our product philosophy as product philosophy and. I'd like to think the the proof is in the pudding. I got facial the other dan. I felt really proud. When i was talking to the petition and she told me that she'd actually offer our products obviously without knowing me and she said the reason she bought was because she turned out somebody who knows a lot about ingredients. She looked at our ingredients compared to like two or three others that were similar products and that was how she picked so ultimately we ended up getting consumers who know about ingredients and understand that we're making products at just don't have irritating ingredients in them by the way like essential oils. We don't have essential oils. We don't have fragrance on our products. That doesn't mean that essential oils are bad. It just means that certain essential oils can be more irritating for certain skin types. You still have to make these decisions for yourself. So i'm not. I'm trying to be careful around fearmongering because i do think it is. I'm trying to make products for like the almost like myself right so that someone who is really sensitive and then like the baseline and then everybody else should be able to use them. But if i can at least like the most extreme of it then the person who has like breakouts once in a while she's like okay well it's noncommittal genetic maybe she doesn't care about essential oils. Maybe that never bothered her. But at least like. I'm kind of trying to speak to the lowest common denominator if that makes sense. Yeah an i personally love for summer your cosmetics like your brindisi. No i'm holding here aunt or bronze. You know rather please. i'm here. i love rang them in combination. Not brand zino way. I kid literally every time we go to a restaurant make his like friends i mean. Nfl eight restaurant there. I know i love these so much. I was surprised to hear that the sos save our skin daily. Rescue facials spray. It's your only skin-care offering is the number one bestseller and even read that. You said it's really helped your eczema cured it. So that's a pretty big claim. So what the heck is that. And how does it work. And how 'cause. I just wanna know why it's like popped off above these e. s. so i had actually started making the makeup products and kind of going down the path of launching terror twenty-eight before i even knew about hyper chorus acid and the true story is a friend of mine who's Has been is actually just to stop you. That's the main ingredient in your spray. Right right sorry. Sos remaining gradient is hypo chorus acid and hypoc course. Acid is actually an ingredient. That i guess probably the easiest comparison is like a hi laurent Acid rate so hypoc course. Acid like kylo roddick. Acid is actually made inside of our own bodies but what hypoc loris acid does is it. Actually it works in a reaction to anything that your body understands as like a wound or angry skin so if you get anything from a whether it's a sunburn or a wound or a cut or anything that needs to heal your body is going to heal itself. Your body wants to heal itself. So we'll send hypoc course acid to the surface and say like it will both defend it from an anti-inflammatory way and it will be antibacterial. So that's your body's trying to do. It's like the same way when you get a cut. It will heal. What happens is when you spray hypoc. Boris acid topically. Your body is like oh okay. We're doing this. We're making your body will then also regenerate and make more of it on its own so it does have those properties to help. Keep it cleaner. Which is antibacterial side of it. And also the anti inflammatory. Which is the soothing side of it. So basically i heard about hypoc lehrer s acid from a friend of mine whose husband is a surfer and he was using it for his reef cuts so whenever he was like walking around and getting reef cuts he was using this and she got some of it and she was reading the label and she started using it on her face and she was like. I just think it's pretty awesome. And she's nothing wrong with her skin but she made it smoother and better and she was reading about the benefits. And she's like you know maybe. Try this for your asthma. And so i tried a product that had hypoc grass in it. And i put it on my body and on my face because historically have gotten excellent not only between my fingers but also behind a mic kind of in my crevices. If you will my elbows and then i would also get it on my face. Especially around. My nose and eyelids. This spray was so interesting for me. Because it's been the first product that i i mean i would say that's honestly even if it wasn't my product but it has literally changed my skin and made it so that may skin is just more constant and i can count on it like i used to wake up in the morning and not no. I don't know if you've ever had that. But like i think people with acne can understand that too like you wake up and you literally don't know where you're going to get today and for me. I really just didn't know if i would like have a flare up or something and then the more you worry about more you touch it. The bigger it gets. I think that's also bacteria right. So i don't think what causes these issues. But whether you're talking about acne or any other skin issue bacter- makes it worse so For me using something like sos really did just control it. And so now. I still use it every day morning and night but i don't use it throughout the day. I don't need to but for people who have real issues. It seems like it makes a difference to use it frequently as opposed to like drenching your skin but yeah it's been huge for me so when you're on the path you're creating the caller medics your friend tells you about this. Was this part of your offering. When you first launch. It was it was so basically. What happened was i found out about it. I started using somebody else's product that i went to a chemist and i was like listen this product that i'm trying working on my body but it's not working face for whatever but that was still progress to me so it's like let's figure. Is there something we can do. So i found a chemist and he had been working with hype chorus like eight years and he was like. Let's play with it. Let's play with the ph level. let's play with concentration. Let's figure out how to make it work for you. And when we got it to a place that really was working for my skin and my face was feeling a lot better than i got like a hundred white label. I mean literally. We put like a sticker on it and we. It was like me and the two girls on my team who are gratefully still with me. And we sent it out to kind of anyone. We knew and we didn't really give them a lot of context. We were just like. Hey what do you think of this. Because they were all friends and the results are incredible. I mean people came back to us and had the most amazing stories. I had an intern in the beginning. Who got a boob job. And while she was with us and she was using it in her recovery and her doctor said to her like. I've never seen anybody heels so quickly. What did you do 'cause. It really does any any skin. And that's why it's such a weird product. What about just basic redness and dryness. Because i i'm guessing if it's taken off the number one it's probably not just all eczema totally use it right a hundred percent. Actually i think when it's really taken off has been in this last year when we've had Masks on so much in honestly this is something the customer has taught me. Because i don't really get mask me so much. Probably because i don't leave my house where i wasn't wearing a mask as much but ultimately a lot of people were posting about it and saying that it helped their mask knee so much again because i think when you're in a mask you're talking and so then you're creating bacteria because bacteria comes out of your mouth essentially right it's in your saliva and so that's what's kind of and if you're not getting air recirculating as well so spraying. Sos has been amazing for that. But it's basically good for any type of irritation right. I think there's a lot of people out there that still kinda don't get facial sprays like a lot of people are go. I'm going to spend my money. I'm going to spend it on a serum or moisturizer which you guys don't have yet anyway and i've often heard a lot of people like naysayers but spray. Say do they really do anything you know. So how do you respond to those types of comments and have you heard that before. The main thing that has been helpful for us is honestly the reviews because the people are the ones who are talking about what works for them so if you read the reviews the proof is in the pudding and even if you look at like our product pages of those before and after. We didn't pay anyone for those. Those are one hundred percent organic people sending it to us and telling us this product has been amazing for them. Sending us decimals. I'm curious because we're probably going to go into some more mass knee situations this fall. Do you think are people seeing results from like actual like the acne that results from the mass or dermatitis. That results from the mass. 'cause i know there's like a couple of different things going on there right. I honestly i think it's both because both of those are reactions to if you think about either of those are both versions of inflamed skin. So anytime your skin is inflamed. It needs to both like calm down but also be clean in order to heal rate so it really to me. It comes back to bacteria anytime bacteria gets in the mix like. Just make things harder for your skin. Yeah so do you spray. The inside of your mask i do. Yeah i do. Both i spray foam spray the mask before i put it back on so switching gears a little bit. I think it's just incredible. How young tower twenty eight is. And the way that it's popped off particularly at sephora. I know you were able to successfully pitch them. Within one year of launching and last summer you decided to share your pitch secrets and more with fellow by park founded indie brand by introducing the clean beauty summer school in response to the black lives matter movement so perhaps you can tell us a little bit about how that came together. And what you learned from your first cohort and you know what's involved with that program. We literally just finished our seconds clean. Be december school last week. So if i can just take a quick moment to congratulate our winner who is folk beauty so it's neon be from folk beauty and she has a beautiful line and her The saying is the tagline is soul food for the skin. Beautiful skin care line but to go back to your question. You know one of the things. I think i mentioned from the very beginning. In starting tower twenty eight was really to create access and celebrate diversity in see myself in a vision of aspiration from a woman of color perspective. That i didn't have and the other thing is i think at a young age part of the reason. I think it took me so long to actually try to do. This was because i didn't really have a a role model right like i didn't have. I remember being in business school name at jenny. Ming who was the. I think she was the president or ceo of old navy. And i just thought that was like the coolest thing to be able to see someone. So someone who is eat both asian american and kind of you know a a lady boss if you will so one of the things that i really believe in is how important it is to. I think you just can't be if you can't see it right. And if we really do want the beauty to change a change from the inside out. And i think especially as somebody who have kids. I have two girls who pay attention to everything in they're consuming media just like you know weeded and they're kind of getting to the age where they're being more conscious of the way they look everything to and i think one of the things i really i want to do is if i can have a hand in it is to help change. So specifically to your point clean beatty summer. School really came up. Because i started thinking about. Like what is it that i can do. Then coincidentally someone during the height of black lives matter. Someone emailed me just in general like hey. At tower twenty eight beauty dot com and said other people are giving out grants. Are you giving out grants. And if so could you give me one. I'm an aspiring beauty. Of and i'm also a black beady brand and it was kind of funny to me because had just filled out paperwork to get a loan and so i was really not in a position to be doing that but you know instagram versus reality radio. Maybe maybe it appeared. I think some people think when you go into sephora it's just like you're just printing money not sleeping on money at night josie on a bit of money. Yeah that is not quite the situation. But so i offered this lovely woman i was like. I don't know what i can do. But i'd be happy to chat with you and so i did and i tried to give her some advice and she seemed really grateful for it and i thought well how can i make this scale wall. How can i actually hope more people because we had made a donation. And i think a lot of other people did too but it felt kind of like okay. Well what else right so. This was my answer. I thought will would if i can get not just myself that i'm friends with so many. Other beauty founders and executives in the industry just having been in the industry for so long that would if i could like pool together us as resources and be both mentors and teachers with literally no skin in the game right. It was pretty. Diy in some ways right like i text a bunch of friends and people. I knew everybody said yes immediately and we put together the program and the first year. We made it for black-owned beauty brands. Only we got three hundred applications within two weeks. We picked ten bill. Yeah it was great and we pick ten people and from those ten people. We ended up doing We pair them up with mentors. Everyone from diana ruth who's the coo of milk mak- to my merchant at sephora to just a bunch of really amazing women and then we also had taught classes. Basically most of the founders. I know have some kind of a special sauce. Rate like catch from. Schuyler is amazing at operations. I'm on the marketing side. And then we have different people from different verticals teach classes and then we had a pitch day in the end and this year the prices were everything from cash grant from new voices foundation to appear retainer with kylie hughes at six one agency. A lawyer taivon's came on to give a retainer for his law firm headcount which is a third party. Sales support company offered twenty thousand dollars of sales support so it was really very juicy prize but thoughtfulness and said it was all the support that you really need not on an ongoing basis to right so that was really the hope around it and we did it again. This year this year we opened up to buy talk. We again had a huge number of people apply. We decided to take eleven because we couldn't choose between the tenth and the eleventh sweet took eleven applicants or finalists. I mean and we spread it out over ten weeks and we literally just finished. And i think it's an amazing way to not only educating that's one part of it but really to me. It's about building community and creating an environment where people can ask questions and learn from each other and i learn a lot to be honest. That's amazing congratulations on that. And we're gonna link to to folk beauties hog and in our show notes. We're also doing it again next year. I mean so. I'm hoping the plan for vessels for it to be something we do every year. So if anybody is out there and wants to apply please please keep us in mind for next year and beyond the clean beauty summer school. I know that you've been really vocal about stop. Asian hate the movement as well. So can you maybe personally reflect on that a little bit and what that's meant to you this year maybe how you've come together with other asian american founders from different industries or just what that has meant for you to see a spotlight on stop asian heat. Yeah i think it is. It's been so reflective for me to be honest with you right because being asian really is like being the the model minority and maybe it's cultural to where you feel like you're not supposed to kind of i dunno complain. Speak up or that. I don't know i mean i. I think there is a lot of that is built into who i am and even i think we talked about me being really risk averse in the beginning right. My parents were very clear that they emigrated to america. Give me about her life. and so i think. There's a lot of expectation that gets put on you. When that's the case where you feel like you don't wanna let them down review like you need to succeed. I think i. I lead my life in a way. That was really linear right. Like i wanted to get your grades. I wanted to go to college. I wanted to kind of get straub cetera. And i think the stop asian thing has really made me pause and think about my own responsibility as not just a mother but in a business person but somebody who can actually. I'm grateful that i am in a position where now i've never had any influence right like i've never had a platform of influence. I've never had a podcast. I've never had no even. I don't barely posts on social media's individual rate. So i think it was more this moment kind of self reflect on like and given an opportunity having tower twenty eight that i can do some good so whether it is through clean beauty summer school or even thinking about like the types of images. I put out there. That i should be more thoughtful about it. And i'm grateful. You know i've i've done some work with the asian american girls club and i've had the nicest messages. Come through about how. I think the same way jenny. Ming with someone for me not to say that i am you know as successful as her but i think it is important for people to be able to to see something to feel like they can do it and growing up. I really felt like my options. Were you know. I don't know being asian in america. What can be doctor. I can be like. I just didn't see people in really creative industries at the time. And now you do. Not just in beauty. You see them like my brothers and architect know like they're my sisters and fashion. Like i said like it's really it's cool and i hope that something that i can that i can do for someone else and we have one more question for you today. Tower twenty eight has honestly achieved so much in such a short period of time. It's like a fan favorite and become a cult classic all at can you give us any hints on. What's next for you or for the brand coming up in the remainder of the year. Yeah so we are working on. Some new product launches which. I'm really excited about. We just launched it. We just launched it cult beauty and we which is in the uk and we sold out there within thirty minutes. Which has bananas. And we're going into kohl's right now. So i think you know one of the things we've talked about us. How important accesses to me. And i think being a mass t.j. Price point and then being able to go into ultimately eight hundred fifty stores around the country with sephora. Kohl's is a really incredible opportunity for us. And i really. I'm excited to bring our products into a different geography at different socioeconomic demographic all of those types of things when is that happening so cools launching. Now they're launching two hundred stores in august. I think it starts august. Couple now august twentieth. We'll be about two hundred of them next year. They'll be a total of six fifty in the year after about it will be a total of eight fifty the end by two thousand twenty three there. There'll be a total one hundred fifty expansion mode. I love it well. If i was a betting person i would say they're skin-care coming out. I'm going to bet mascara mascara yet. Right why i will tell you that the larger swabs in my face. The ones that i like have always felt like complexion is hard to do but the other thing that has been really important to me was. I was always really trying to cover up my skin reading between the clues. Thank you so much. Amy love chatting with you today. Thank you so much for having me. Thanks for listening. You can find details on every product mentioned in today's episode along with our exclusive promo codes on our blog at breaking beauty. Podcast dot com. While you're there be sure to sign up for our newsletter. Every episode will be delivered directly to your inbox. So you don't miss a single thing and get social with us. Let us know what you think of the episode. You can follow us on instagram. At breaking beauty podcast. And did you know. We also have a private facebook group. Just search breaking beauty. Podcast chat room. You can even leave us a voicemail at any time with questions or feedback at one. Eight four four. Two two seven zero three zero two. And don't forget to subscribe to us. Where ever you get your podcasts. Fix spotify stitcher. Google podcasts and apple. Podcast you can show us some love by reading review. See next wednesday. Let's let's a.

us national xm association amy lou laurie allen josie sephora amy california carleen higgins jill don hitter carleen Terry scrunch tower twenty santa monica pierre Jane hughes Morand smash bogs entrepreneurship venture manag Amy neiman marcus etc
Essie Weingarten

From Scratch

30:13 min | 1 year ago

Essie Weingarten

"I'm Jessica Harris. This is from scratch. My guesses assist Essie Weingarten founder of the Nail Polish company Esi Esi is available in roughly twenty five thousand salons in more than one hundred countries. SC SC launched in one thousand nine hundred eighty one with ten thousand dollars and the company was bought by Laurie Allen. Two thousand ten se is from Hollis Hill Queens. Welcome it's my pleasure to be here Jessica. Before we get started noticing that you are wearing some red nail Polish. Can I see your hands for a second. What do you call that color? She's pampered. When did that color come out? Probably about ten years ago. But it's so apropos now since I'm not working and I'm enjoying life and I feel very pampered. When did you get them done yesterday? As a matter of fact how did you come up with a name she's pampered. It was from a collection where it was all about opulence and this was one of six colors and it always is about the theme so she pampered. Just looked right to me it was like a rosy red and it looked like any woman could wear it when she's feeling really special people who know the brand se who used the nail Polish. They know you for your names as well as other attributes names range from wicked too fancy. Japan's Tomboy no more rockstar skinny. And I feel like these neither just on the right side of Nadi. Can you talk to us about your. You're you're thinking surrounding the names. Well I always wanted to have a personality so if the names had a personality women would remember them if it's numbers it's so so impersonal and it's like what number is it. If they don't remember the whole name they remember something about the name and this is a very funny story. A woman met me what she said to me. Oh my God your essay. I was in a salon and this woman Ashford dancing shoes and I said that's not one of my colors and she said No. No No. I know it's one of your callers. I said I don't have anything dancing shoes to make a long story short talk about ballet slippers and I said Oh got it okay ballet slippers when we went through the whole thing which you know. Everyone talks about ballet slippers when they're talking about it delicious pink color and to me. It was my days of misleading at Belet's school and everyone else wore black leotards and I wore pink Leotard so it was always that childhood memory of me being feminine and special and when the Queen of England wanted the SE ballet slippers. I received a letter with the royal crest and it was. Hr Age and it was the hairdresser of the queen of England and basically hey asked if I would sell them the Polish I said of course he wanted to know if I could ship it immediately and I said I'll hand deliver it. I mean I was. I thought I you know arrived at the Moon so Queen Elizabeth Wears Ballet Slippers. Wouldn't it be funny. She wore like Bikini so teeny I would love it. I think would be social on her toes. Speaking of Queen Elizabeth there was another woman in In the early days who really kind of a helped you become. I'm thinking of Joan rivers. Jelly yes joan was very special. She was on Johnny Carson. She was Basically I think she was side kick that night and Johnny asked her what she was wearing and she said on the tonight show. I'm wearing jelly apple by ESI and I did get to thank her before she died in person and I mean that was very special day in my life where were you. Were you watching the show coincidental. Yes I was I was at Johnny Carson fanatic. So I didn't miss a show if I was home I saw it and this is a nineteen eighty-three it was probably eighty one or two. So you didn't know this was coming to you. Can you describe that moment or you were you by yourself sitting on your couch or I was in bed yet. Listening to Joan rivers Johnny and all of a sudden it was like like did I hear right and you pinch yourself. They're talking about my baby. Did you get phone calls that night. dearie member yes. I did as a matter of fact lots of calls and by the next morning was like everyone was talking about it and by the way this is before a social media and this is before you're able to watch the show again and again on on Youtube you're lucky to have seen it otherwise you would have just heard about it absolutely. Yes how the world is strange. So I WANNA go back to Nineteen eighty-one on when you decided to launch essay with ten thousand dollars how did you muster the ten thousand dollars. Where did that come from? I was working. I worked at Henri Bendel bill for a couple of years I was going to fit in the evening. And then after Bengals I went to work for ladies Hosiery company that was owned By two brothers and they did private label pantyhose. Do you remember like the moment when you went in and you told your boss you know what I'm doing this company. I'm off my own on. Yeah I do. I said I was leaving in. He was not happy and basically said we're not going to give you the ten year pin and I around have to live without it and I moved on when you are ready to go. You gotta go. I love that you didn't. You didn't get your ten year pin. Uh I'm Jessica Harris. You're listening to from scratch. My guest is Essie Weingarten founder of essie Nail Polish company with more than three hundred colors. The company was bought in two thousand. Ten by L'oreal what other ideas did you have for starting a business other than Nail Polish did you have a maniacal focus. I was pretty focused focused that there was no one doing colors that were great a formula. That would be looking wet for a whole week. And if I found the chemist to do would and all major chemical companies and cosmetic companies were looking at the big picture they were looking at foundations with the money is nails. The that money wasn't a nails. I mean in one thousand nine hundred eighty one. They were only two big companies doing nail Polish. And I just thought that you know it made me Mayfield special. If women started getting their nails done because in nineteen eighty-one women who had been elst were very wealthy. It wasn't a luxury. Sorry that we have today where everyone can have announced on the affordable luxury. So I went looking for a chemist and that was it was a whole year of really getting ready when I found the right chemist and he gave me a few formulas and I tested them out and I found the formula that I loved then I had to give him colors and I was saving ribbons and Pincushions and from all my travels I save colors. That really spoke to me. Incredible colors that was shop and clean and clean was very important. I didn't at that particular point that we're no muddy colors in my life and He had to match the colors. And I know you're GonNa Laugh but I started with twelve colors. I mean you try to start align today with twelve colors people would just turn their back on you but it was such a different world and I was a pioneer. I changed the way women. Think of nail color. It became a fashion accessory. Serie that if you Nelson not polished. You're not dressed right and as you're talking to me I'm I'm curling my nails into my shirt so you don't see that I'm not wearing right. Nail Polish well. You're half-dressed say. You found this chemist who really you know helped helped you get everything off the ground. Where who what was his or her name and where was he was a New Jersey and his name was Stanley? He's no longer with us. Unfortunately but he was a very big pot of my success success. I mean I've always had an amazing team around me. He just listened so you you launched with these twelve colors and went to the names range from well. Well some of them are still in the line boredeaux which is like a very good bottle of red wine. It's a deep delicious burgundy color and and blunk and babies breath block. Is that true chalk. White and babies breath was a softer white for French tip of a French manicure which was a very a big part of our beginning very popular in the early eighties. So you launched and you decided to go to Las Vegas when you launched because the women in casinos you know. They had hands that everyone saw and also it was a meeting place of sorts for women from all the coasts who traveled there. Can you talk about. WH- what you did in Las Vegas. I mean it was very important to me that I go to a place where I get the Best Bang for my buck and I thought Las Vegas biggest eighty-one between showgirls deals dancers that were always in the public eye that always had beautiful hands and beautiful feet if I could get them to to try the essay Polish. Wow once you try you hooked. It's the best addiction around and it did work. I just left samples at every every beauty salon and less than a hundred in nineteen eighty-one an every hotel spa. I left them a little plastic bag with twelve collison. Listen three treatments and I call me if you like it. Within two weeks every single one of them called and placed in order. I was like I have a the business. You're in your early thirties. At the time you remember even that trip to Las Vegas with all of this nail Polish in your bag absolutely it was like guest today. We went to Kennedy airport because it was a nonstop flight And you were allowed to take whatever you wanted on the plane I mean I must have had ten cartons weighing sixty four pounds. Each there was no not a problem. If you had ten suitcases. They took ten suitcases. So you've got this approval from Las Vegas immediately but you also. I walked the streets of New York City. which is your hometown? Can you tell us about what with that. Look like absolutely. I was very organized so I started on ninety sixth street. I did ninety six ninety fifth ninety four ninety third from York. Ah To fifth then. I took eighty sixth street and went down from. They are than I did. The West Side. I mean we years ago. They weren't nail salons in every corner. I know you can't believe it. They were beauty salons and parlours beauty. Parlours exactly some of the salons listed in in the yellow pages. I didn't have cell phone. Can you imagine and you'd go up and they were like really not salons and you would run down the stairs because he wasn't even elevators in the building. What were they something like lady? What are you doing here and I said? I don't think I belong here. Let me leave the salon right. Did you have a problems with making enough to fill the demand as well. The truth of the matter is When I first started? I didn't think I'd ever be able to sell all the bottles that I had to. Because it was a minimum of gallons that you had to buy it and I'll never they get they said to me The minimum order is fifty five gallons and I went and how many puddles do I get from one gallon. One Gallon is two hundred. Oh my God how am I going to sell one color and ten thousand exactly and it was like not a problem because if the colors right and the quality is right it's give me. Everyone wants it. The names that you come up with really are auto auto biographical in a way they come from some fragment of your life. Can you give examples. I mean we have such funny stories. We were doing a trade show in Mexico Sicko city and we went to hail a cab and we saw the traffic wasn't moving so we said never mind now in Mexico City the taxis a little Volkswagen bugs and the taxi drivers wear white gloves and they open the door with like this little handle thing and I went. Never mind never mind as he a yells at us. Sandy beach it was like he was practicing this curse and he knew I was American and he well. Needless to say I had to come up with a color. Alec Colson. Beat but you know we were in Paris July fourth and I fell on my behind. It was pouring rain. We will going to Kathy for quite so I came up with the color right after that very quickly called cafe forgot because I never want to forget cafe for quite when we were looking for a home in the Hamptons so I came out with a collection and the colors were like very important because it was south of the highway or Montauk the end and would soon road or picket fence. It was something to do with the beach and everyone said to me. Oh the HAMPTONS. Who's going to know about the Hamptons? Only people in New York walk will. It turned out that everyone in Europe wanted the Hampton collection. Everyone in Asia Watch at the Hampton Everyone in the Middle East want to Hampton so it was just I have to have the the Hampton collection because everyone wants a piece of the hamptons going back to the early days of getting interest from New York salons. Do you have any recollections elections of one or two Part beauty parlours that really helped to escalate sales for you absolutely There was a place called nail nook on Second Avenue. It's no longer there. And Seventy I guess it was seventy Fifth Street and then Ruzica to Philippa. We had a Josephine Allen who was on top of yellow fingers and now she's a SC flagship salon on sixty fifth between Madison and and Park for the first few years you had a different bottle now. There's this iconic bottle that's square-shaped and it has your name. Se Let's see. Your real name was esther but you're never call that down the side. How did you decide to make that shift? Well when I first started and I went to the glass company I said I wanted my own mold and he said to will have your own mold. You have to sell at least two million bottles a year and I went. Oh my God. How am I going to do that? Well shortly thereafter within the first four years I was able to do it with no problem. Two consecutive years and the bottle manufacturer said to me. If you really WanNa do your oh mold we can do it. And I said it's really important to me I needed something. That would be very uncomfortable in the manicurist hand. 'cause she's holding the bottle all day. I always like very angular things. I like straight lines nine. I'm not about round this and I came up with this bottle which is round on the inside but square on outside and all the edges are soft round. So it's fits right into the nail ticks hand and the weight is evenly distributed now. The anatomy of a bottle is as you described the bottle itself. But there's also the brush and there's a little metallic is it a steel ball inside a two stainless steel mixing. Pulse if you have one. It doesn't do anything you need. The friction of the two balls hitting each other. And that's just to keep everything blended so so you just roll it in your hands. You don't shake it because the two mixing bowls can break through the glass so you roll it and you keep the Polish Nice and fresh and the brush rush. Is there anything special about the hairs or anything. Absolutely our brushes custom made for us. All the brushes had one hundred ninety nine hairs. I and we always kept the brushes very thin so you can get into the corners so you have a nice neat manicure you grew up in Hollis hills else queens and your father ran a party rental business And he died when you were sixteen and then your mom took over the business correct. He he died a week. Before my sixteenth birthday pancreatic cancer and my mother would never worked a day in her life. She was you know she was. Life was on a silver platter so your mom was left with her five children and started running this business. Did you help out in the business. That of course I still do what was has done like so you you rented chairs and tables and balloons and everything for a party. It's still in your family. Yes it is who runs it in potty time mice mice mom and my sisters two sisters a fulltime and young adult Queens. Yes Queens Boulevard. Nil burst your mom whereas whereas the one who took you by the way to your manicures starting when you were six years old if you are a good girl in la she would take you to get your nails done absolutely and that was the only time I sat still and I sat for one hour blowing them dry because there was no such thing as quickey drops or anything like that you had had to sit or else you smudged and you had missed so I wanted them to be perfect. So I- staff there. There were not many colors to choose from a you know at the time. What what accompanies Did you use. Do you remember. Remember as I remember they will only two one was revlon and the other was L'OREAL and that's the joke of the whole all story and there. I am twenty nine years later. Selling my baby to L'OREAL your father also was complicit in this nail nail Polish love affair of yours he would take you to an apothecary owned by his brother to pick out even more colors absolutely absolutely do you know where the Max stores on Fifth Avenue and Fifty Ninth Street. That's you there used to be a hotel called the Savoy Plaza Hotel and and that's what Uncle Ralph had his apothecary and we'd go visit Uncle Ralph on Sunday after the Lower East side and my dad would let me pick a colors that I would hold in my hand as my conscience that whole week. I WanNa talk about partnerships the most important of which was with your husband. Max Thirteen O. who was the CEO for a while before you sold the company to Lori L.? How did you meet? Max Met Max in California at a trade show Oh he wanted to buy the only publication that was available at that time which was called mainly manicuring and instead of purchasing mainly manicuring he met se and he was really originally from Rome Italy and living in California and at the time he he was he was in business with his ex wife Selling jewelry for the nails correct. You know everyone said Oh. You need a European man that the only one unsettle understand a woman in business and and it was just a great fit. And at what point did he join you in the business was that a no-brainer. Or did they take some once. He moved to New York. He joined me and Max was always the visionary. I didn't have the name in the glass. I just felt that every salon and loved the Polish and they would put their own label on it. And he said WHO's putting their label on it so it was his idea on the Motley. Absolutely good idea not all of them but most of them. What were some good ideas? Oh well everyone wanted to a lipstick to match the nail Polish. And you know everyone would ask you for it and it is a great idea. But they're no makeup artists in the salons telling the woman try this color. It looks great on you. It just sits there collecting dust. So how long did you dabble in lipstick. Oh probably probably about five years. We didn't give up right away. You know the truth of the matter. Is it Esi was born about colors. I mean that's what I'm known in four colours on my life. Let is your apartment look like is it colorful no. It's not as a matter of fact because I was always working and color so the apartment is very very much white and Doc Brown. Lots of woods different woods. Different texters very simple because everything else is what I do. Every single day of my life. What other mistakes? Oh plenty of mistakes. If we didn't make mistakes we would've never grown. Oh we came out with the second line. That was a mistake steak. It was called Max and then we had to change the name to club Max. Because one of our competitors went to P. and G. He's instead we would trading under the name of Max factor which it was not max factor was my husband. Max Angie propaganda did you ever uh have other investors never so it was all run by your sales all the capital that you sit from the sales and of course I'm to me you know you have a year and you'll see what happens and she said if it doesn't work it wouldn't be a shadow which is a shame and that's all I had to hear. I said you'll wait. Wait and see. There'll be no shame here. Your mom was she helpful in the business. Of course she became to trade shows. I mean she's amazing. I mean she's the rock she really. We gave us very good values in we all had to work and she never takes no financer as you know. We've learned that from her her and were you brought up in a religious household. Well we had two sets of dishes. We had a coach lots of times that we mixed up the silverware and it was like Oh my God you have to put it in the dirt outside. Afri- would say oh you you have flowers ansel the way growing in your garden so you know fun. Things always fun. I'm Jessica Harris. You're listening to from scratch. My guest is Essie Weingarten founder of Esi a nail Polish company with more than three hundred colors se is available in roughly twenty five thousand salons in over one hundred countries. You mentioned that one of the two nail Polish companies that sold nail Polish. When you were your six and seven year old self getting a manicure was L'OREAL in little? Did you know that you would sell the company sell. SC See to Laurie. All you know in two thousand ten. You had an initial flirtation with Laurie. All in two thousand and five when they came to you and I was interested in an acquisition. Can you talk about the two thousand five conversational. I got a phone call in the office. And the switchboard operator said is a call from Lori. L. Will everyone in the office like their ears. Perked up they really wanted to buy the company and we would not big enough number one and number two. We didn't want to sell the company. There's no no reason to sell the company we said goodbye and they said they ever come back. That was in two thousand and five fast forward to two thousand ten and Laurie. Al Approaches you again. Why are things different? This time well. We were growing like crazy. I mean when the economy started to tank in two thousand eight our business was on fire at that point in two thousand seven business was really good and we started with an architect. We were going to be adding onto our building. We were expanding the parking lot and we will going up and then as the economy started to get funky in two thousand eight. I put the stop sign up and I I said let's wait and see what's going to happen instead of business just kept on growing double digits and we were busting at the seams. Of course he was right and we should've built. It was two thousand nine Christmas when I got a phone call wishing us A Merry Christmas yes and I said they're back because they said they would never come back and after that phone call. We didn't hear from them again till I think it was the end of February maybe worry and when they called again they said they wanNA deal and they WANNA quick. They were afraid that I was sent it back out of the deal which I could have done very easily but you know if I make a commitment my words my bond and I stick by it so why why did you sell because we were busting by the seems. I mean we really will working like three shifts around the clock We had no more room. It needed capital to expand. No we have capital. We just needed you needed location number. The one I mean we had. We were very aggressive with inventory. Always were Always had containers on the ocean coming in from Italy. Ali constantly always was aggressive with chemicals. I mean lots of pails lots of I mean I was never out of stock and everyone knew you wanted something something you never had to wait for it. And that was that was part of the Magic Formula California. They got it in a week New York New Jersey Connecticut. They had it the next day and everyone knew it. I spoiled my customers rotten and I loved every minute of it. The SE is available in over one hundred countries. And and you're the first country was Japan. We were in over a hundred. We thought one hundred nine when we sold the company and then they came back to us after the due-diligence has said you didn't tell us the truth. You're in one hundred and fourteen countries. Do you notice anything Culturally different between like what Americans want on their nails versus a woman in Jordan do even so in Jordan for example just reduce matter-of-fact. The truth of the matter is when we were in Kuwait which was quite interesting. They will women praying and the cultural difference was before they pray. They have the Polish removed. And after the dump praying they get their nails done again. So it's really great. Mock it and I thought that was something so interesting and the in Dubai of course it's completely different but we were doing a shoot for a magazine and it was this woman wearing a broker and I said would you. I'd like to be in the article. And she said she would and she took off her burqa and I never saw anything so beautiful my whole life. She was a banker and she said if my husband sees this Hill Hilmi and I thought I would die. I mean and this is like like only two thousand eight or nine. This is a Lou by in Dubai. You're saying wow. The world has moved so fast. And then you find these little clusters where women are still living in the past. Where do you get your nails done? I get my nails done at Samuel Female streaky on sixty fifth street. And when you do get manicures at other places and when the people don't know you do you tell them that you are. Se No who of course not My little stepson would always say you know who she is and I would say Ben. Don't do that then comes to get your nails done and something Ben would be there. Yeah they get very nervous. I will tell you they when they find out they get real extremely nervous. I don't know why but they do did they. was there every time they didn't believe you that you are indeed. Se well you know. Sometimes I'd go into a salon and it wasn't even to get a manicure. Just just be selling product and I would say hi a messy and they would say manny manny and I said no no no no I miss it. Alo- I just want to. You know introduce myself and they get a a little bit confused but It was always fun and yet the business card always worked right now. The market has changed changed a bit. I mean it used to be basically exclusively women and now more and more men are going into salons and male grooming. Is You know increasing in importance to men. Do you know many men who get their nails polished. Absolutely a lot of them will get one color of either one coat of Mademoiselle which my husband happens happens to wear because it just looks like a good finish almost like a woman Blush so it's a little bit of something but it's no one could tell it's a color and then some men really getting color. La You'll see men wearing a lot of sandals flip flops and they have pedicures and they were in color and the first time I swear it was sale and he was wearing Dominika Green. Seal the deal the singer and then he was wearing a ruble blue and I went like Heidi yes You know and I've been really fortunate from ADC. And when I say eighty to see all these celebrities from Anjelica Y- you know delegate Houston into Renee Zellweger they all wore se and they would share in tell you these stories and I never did any Celebrity endorsements they a war. They spoke about it because they loved it. And I mean how lucky can a woman be. Thank you very much for joining us. It's my pleasure Jessica thank you my guest has been Essie Weingarten founder of Esi. I'm Jessica Harris. This is from scratch.

Jessica Harris Essie Weingarten founder Las Vegas L'oreal Laurie Allen New York ESI Queen Elizabeth Johnny Carson Hampton Max Japan essie Nail Polish Nail Polish California la Nadi Esi Esi Lori L
Rock Candy Ep. 68: Daniel Johnston - Accidental Puns

Rock N Roll Archaeology

1:28:02 hr | 2 years ago

Rock Candy Ep. 68: Daniel Johnston - Accidental Puns

"Good does every body. Good news. Everyone. And you should feel bad. No, we're not Farnsworth here. We are. And we're not we're definitely nutzoid Berg either. Or are we? Sometimes sometimes sometimes, but we do have good news anchor news big exciting news here at rock, candy podcasts. Yeah. Two. Did that work? We did it. We're the pantheon networked. Yes. We are the pantheon network, formerly rock and roll archaeology, and they are home to many RAD fucking podcasts that we actually listened to know pretty good. One of them being muses, formerly muses and stuff. A lot of people are changing their names, we aren't. But yeah, definitely check them out. They're great. They talk about the like muses of rock and roll the people behind the people agree to Sung's of our in artists and just in general, they have some they just put out an episode onset of Nancy. Oh nice. Yeah. To listen to win. What those hot hot? But also a home of final snob rock and roll library. And that's a really good one. She did a few months ago about oh my God. I'm the worst Germer from whole. Oh, yeah. And it really made me Courtney love very name. Hard. But she reads the books talks about them a great in general, though, we are really fucking excited to be a pros network. They have so many great shows, and we're insanely flattered that someone things. Good enough to be on a network. Yeah. I noticed. The big news of the day, some fucking notice those, and I think it's pretty awesome news because I am very excited to be part of little group buys gap is quickly growing to. Yes, they are. Yeah. They're definitely which making their strides, and I'm very excited about it. Good news for all of us them in you, guys. I mean, honestly, if you like us, and you should why are you if you don't like us. Yeah. You definitely need to check out pantheon. You can check him out on their website, WWW dot rock and roll archaeology dot com. And it you get all the permission on all the different episodes or shows that they have in check them out because everybody's really good. And if listening to I assume you like music and they dig into other different things fucking come on. We need more music podcasts. We need more love for the music podcasts. Because. Without without music. You wouldn't have podcast bitches period. Right. Fight me. I guess it's a fight me kind of night. A fight. We. Okay. That's fine. We can rule with that. Yeah. You got that? All right. Good for. Yes. We are part of this network now, please go and support them. They are amazing. And I mean, we're mazing on it. And clearly and by by supporting them, you support us in it's nice little group effort. Hell, yeah. I like that. But anyway, you know, so okay, good news over. Let's let's get into our episode. Oh god. That bad. Oh, no. It's it's been interesting one. Oh, I've been looking forward to this. Well, we did say it was the counterpart to last week's. But before we should introduce ourselves for podcast. You're weekly treats. Sweet. Treats of music stories. I'm your entire Turpin real. It's all fucking tired. I did the math. I got sixteen hours of sleep throughout the entire weekend. That's basically how much I sleep on good. Whether I'm partying or not. So it's not great. No. But you're also sleep until like, noon, all my God. I'm so good eleven hours. I'm the best sleeper. I luckily I love to sleep. But I can't sleep that long. I hate it. I'm maggie. And I love to sleep hate it. I hated it. And that's actually manually. No, I love sleeping, but I hate being able to sleep that much. God, it's the best. It's my best superpower. Stupid power. Yeah. It's quite superpower. I'd say the stupor power, but in continuing with the mental health awareness month because last week we talked about Wesley Willis. Yes. Schizophrenic musician, unfortunately passed away. Hopefully, you guys have listened up and also gone ahead. And listen to some of his music if you haven't yet, it's very interesting. It's definitely. Some fun stuff. So I would say this week is kind of like what like the opposite side of the same coin. But yeah, I guess you would say the other end of the spectrum or it's a very similar story with different different surrounding circumstances. Okay. I guess. Okay. I guess you could say that. Sure. We'll do that. Then let's say that. Yes. This week. We're gonna talk about Daniel Johnston. Yes. We are who's a fascinating guy. His story is Curry's Arisi. And I guess we should shout out. My main source of information from this week, which was the documentary the devil and Daniel Johnston, which if you haven't seen it yet. You should go see it in like two thousand six I think it's fascinating. And it gives you a really in-depth look into the life of somebody. That has schizophrenia and depression and bipolar disorder. Oh, who is also a musician blue, so oh and. Daniel he really liked film to so starting when he was really young he filmed, everything all my God, his entire life is basically either on film or on a tape recorder. Like you tape arguments with his parents and use it as like inspiration for music. Wow. So this documentary has those on it all my God. It's a fascinating look into somebody with this kind of mental illness. Wow. And the people that surrounded him with because they don't really talk to Daniel directly. They talked to his friends and his family, and that gives you a different side to it. Because everybody that they talked to was on the outside looking in right and had to deal with all of the courageous Chit that he went through to be a musician. So very fascinating, very good movies. So go on shit, but don't watch it right now because I'm gonna tell you about it. But I'll give you the meat and potatoes. The broth. Also the beer. Yes. Also. But mostly the beer that is the company this week is called life. Transmission keyboarding transmission live transmission from flying monkey craft brewery. It's his the milkshake I've with the worst description ever, it is it is a lactose. What was it? Oh, it's all here. It is. It literally says it's pulsing with rich lactose waves who. You want the rich life because I'm feeling of actually it is a very good IP delicious. But also terrible description, then like all about these milkshake IP's lately, I think I've enjoyed going like all fucking weekend. Another thing I need to stop to I need sleeping more injured. King lists milkshake IPA's. Yeah. But dying they're delicious dead now. But anyway, we can get into this shit a rate now, let's tune in now as the canned of beers telling us to do we can't. Oh, man. But why live transmission, oh, actually, I thought it said love transmission when I got it wanted to call you out and got it home and realized that did not say love transmission? But let's pretend does. But also the flying monkeys. But also flying when keys because he has a couple of songs that reference monkeys and also so many of his songs reference loved and all that shit all about shit. So that's why I got it. And then I realize it doesn't say love transmission. Great. But whatever I'm not going out and buying another one. Yeah. And I mean, this is good. I'm glad we're drinking this hitter. Daniel Johnston was born in Sacramento, California to Bill and Mabel Johnson Johnston. I'm going to do that a lot. Yeah. I mean, I was doing a lot and you got to crush me on stingy stone. But grew Jones stone. When he grew up in the countryside of West Virginia, he was six years older than his four siblings. But they treated him like a true baby brother pampering and doting on him and making sure he had a really great life Laney, which is already of vastly different. Childhood than Wesley Willis. Yeah. You have a very pampered. Young white boy growing up in West Virginia as opposed to a young black boy growing up in the projects of Chicago. Yeah. So which one is going to fare better in his adolescence. Yeah. Yeah. His parents said is I q tests when he was young and realize he was extremely smart. So he was put in all the honors classes, but he was a difficult student. He never listened to his teachers in never follow the rules. His mom said he felt like I'm artistic I shouldn't have to do these things in headed defiant attitude about everything I was wondering maybe had some opposition device disorder. Yes. Will your armchair diagnosis here? Yes. I mean, literally, I am an artist, and I'm diagnosing him with OJ D. Yeah. Are you going? Using music Todd catch tag. I'm so tired. Oh my God. Isn't even drunk episode. This is tired old retired. The only thing that really held Daniel's. Attention was anything artistically, creative drawing music and film fascinated him to a point of obsession back. Then film was what he loved the most. And we're kind of lucky because he filmed everything like before he also made daily all your journals that still survive in that gave us a huge insight into his life, his thoughts and his mental illness, so Dan's artistic ability made him in art star at Oakland high school where he was also in the marching band. He and who. I was marching van, but I had no choice if you're in van of my school had to be marching band. Yeah. I think you an pain goes same goes for my high school, but we had literally one parade a year. So and we didn't have like sports teams. You didn't have to do that. Hated it. He and his BFF David Thornberry's started doing art together in Daniel conceived. The symbols he draw over and over again for decades. The I was drying of giant blue eyeball with red nerve endings trailing behind it. This would become his intro calling card of sorts which he called the dead dog's eyeball cross kinda gross. But the popped up everywhere even all over the highschool walls. Oh my God kind though. Yeah. Good for him. Yeah. That will come in the wisdom that will come back to haunt him. Later know, there's this one sketch called Daniel. Johnston's symbolical, visions that is described as the Rosetta Stone of Daniel's drawings. There's Jeremiah the innocent, which is the post be a frog. But actually kind of looks like chrome from REO real monsters, all my. There's a limbless female torso. A scalped male boxer with an empty head cavity and flying eyeballs and others. These images had to have some significance because they pop up in his art throughout his lifetime like constantly through high school. He lived at his parents basement that was filled with stuff upon jaw upon stung where they hoarders. He was a hoarder his parents were not. But he was definitely a hoarder. Ooh. And he used these things to create his in films to promise awarding situation. But leaving with his parents wasn't all it was cracked up to be his never is never as his family was very right wing Christian and Daniels views did not like a line with theirs while his mom was constantly trying to get him to go to church in Levin, quote, unquote, well, rounded life, all he cared about was are in the Beatles. I mean. That's basically church right there. Yeah. The Beatles are basically church. Yeah. I mean, much Americus they are being the Jesus or so Johnson. He wasn't wrong. Not really really wasn't. There seems to be a really big breakdown between Daniel in his parents at this point Daniel is clearly presenting symptoms of what of some kind of mental illness, and he's using art as a way to express his mental state. But when he was in high school this point. Yes. Yeah. I mean, the stuff is drawing the ways acting something going on. Yeah. Yeah. Yeah. Yeah. There is. But what his parents see is a rebellious young man with no regard for God. There's even recordings of Daniel's mother screaming at him that all he cares about is his quote satanic cartoons while telling him that he's a laughingstock. Oh, which is not how you treat a kid with a mental illness. Right. I mean, I guess they didn't know head hinting. No. And this was like late seventies. Udon? I don't know. But still like if you if you see all of these like weird symptoms in your kid. You've got to think something is wrong beyond the normal teenage angst comes seventies. They wouldn't though that think it's like, especially fundamentalist Christians. Yeah. They're not gonna in West Virginia. Police are going to think like he's like he's doing being rebellious. Pothead kid, and they would found him save. Now. He's doing the dope. This might be also be prime time for things like Xers them's. And like really like it's on the precipice of the Tanic panic. Yeah. So it kind of makes sense that they were just think the devil took him over not that he hasn't mental illness. I mean that would be kinda RAD, but you know, I feel privileged if if state in chose Monteilh trial to possess oh seat my child. Really, what did I two stories? I never have been so blessed hashtag bless. But also tangible wanted this to happen. He intentionally riled up his mother to get a negative reaction from her. So that he could record it and use it as inspiration for his work in also in his work guts. Really funny. Yeah. It's kind of funny this fractured relationship with his parents was what he considered sacrifice for his art because his mother's browbeating did wear on him. That's fair. Doesn't doesn't your mother's browbeating wear all of us. Oh, everyone like what? Especially if you're a rebellious teenager, wherein, jink os and black eyeliner. Yeah. Right. Like mom. I'm just trying to express myself. Stop it. I just want to die my hair blue in where big pants Ryan listen to Slipknot. Okay. That's all I wanted to do in high school in. Apparently that wasn't okay. I also wanted to watch wrestling that wasn't okay either. I wanted to watch him TV in that wasn't. Okay. Yeah. That's the dumbest thing. My parents weren't religiously lemme kinda do whatever I wanted. But couldn't watch him t that's weird. Any teen dating went to college? But he couldn't keep up. He was missing classes and was often confused and homesick. Ooh, started complaining of intense pain in his arms and fingers that was incessant and debilitating, which is apparently a psychosomatic condition when you have a mental illness. Interesting once his parents took him out of college brought him back home his symptoms stopped. He never experienced again, weird very strange that is very psychosomatic. He gave college another go attending art school at Kent state in Ohio there, he found a like minded group of art students that became his friends and allowed him to flourish in this group of friends is a girl named Laurie Allen who quickly becomes the love of Daniel's life. Oh, he rates pages and pages of songs about her follows her around with super eight camera and was totally madly in love with her. But it was. Unrequited? She had a boyfriend in Florida that she eventually married. I was like, boy friend and Florida. That's some bull. Okay. Never mind. They got married. Yeah. And was heartbroken, but you have to understand. They were never together. Ryan, Daniel network, boys. When a girl he was friend zoned. He was very friend zone friends. But I get the impression that his friends. Always kind of knew that mental illness did play a big part in his his whole being right? He was he was the friend that like everybody likes. Everybody loves a hang out with. But he'll develop really intense crushes. And the other person is like will. I don't want to be mean to him. So I'll just kind of like let him think that we're like in the relationship, but we're on. No. But that no that doesn't help us bad because then he never learns how to deal with those motion. Right. And then. When he Neville ably has to face reality. And understand that this was never a thing. That's fucking life crushing. But also to it's sometimes it's hard to be woman. And you're all scared to be honest. So you just yeah. If you go st- it works. Yeah. A hate ghosting entirely her not to do that shit. But sometimes you kind of have no choice. Yeah. But also sometimes you get yourself into this. If you like sometimes you just need to be honest with very beginning. Right. But that is extremely difficult to do. Yeah. On our has take honest, women problems, honest when problems, but also to sometimes get really drunk, and then it's easier to be honest true. I'm condoning a main them it's drunk makes everything easier. So I mean, my life has been a lot easier. Bingo. This was the best. And the worst thing that could have happened today annual while his love for Laurie inspired a hundred songs the loss inspired of thousand more in nineteen eighty. Recorded his first album called songs of pain. Oh, no comprised mostly of songs about love and love lost. Their all simple compositions. Just Dan his voice in a piano. It was recorded on a standard seventies era tape recorder. You know, like the big box thing. Impress those. Onto a cassette tape in like pretty much all of Daniel's albums head cover art drawn by himself, despite how well his personal and artistic life was going at Ken state, Dan's parents took him out of college because they didn't think he was using his time there affectively, which is bullshit. I was gonna say first of all he album signal album art, like Wesley Willis did exactly. Instead, they sent him to live in Austin, Texas with his brother, dick. Dick. Things went fine with dick for a while. They did they always do while for a while. Dato dick bucks to always mucks chick. Always. Dan, go job it asks her world and turn Dick's garage weight bench into a recording studio with an old court, Oregon what he took his weight bench that was in the garage and put his organ on it all made that into his little workspace. That's really cute. Excellent. Dick, wasn't using the weight bench. Zik wasn't using that for dick. Here he pumped out albums left. And right. Albums. Pumping. Oregon's didn't even do that on purpose. Good for you accidental puns Brennan Brown. He was still obsessed with Lori. Alan in writing songs about her for five more album only thaking shit. Yeah. What don't be scared in one thousand nine hundred to the what of whom in nineteen eighty two more songs of pain in nineteen Eighty-three Yip jump music again in nineteen eighty three and the iconic. Hi, how are you in nineteen Eighty-three? Hi, how are you? I'm in love with Lori. But then would stay up all hours of the night recording his masterpieces, which his brother and his family. Didn't like so do keeps them up. Yes. Okay. So. Because it kept them away. Because he kept dick up. Dick pons. So dig basically victim him hoping that would be an impetus for Dan to get a real job in his own apartment. No, no that never works. Though. Instead, he moved in with his sister here. He was allowed to do whatever he wanted and could could make a mess out of his living space which helped him thrive creatively. Yeah. He sister up all night. That's fine. Dick was dick. Dick doesn't wanna be up? All the time. Dick doesn't wanna party all the time part time party all the time. But one night he went out, and you didn't come home. Apparently at some point during the day. He bought a moped and took off not telling anyone where he wins. He actually joined h traveling carnival and didn't have any contact with his family during the entire time. He was traveling. He was off having the time of his life. But his family was wracked with grief, not knowing if he was okay or Dedza. He didn't even tell them that. He was. Just left us misters houses wake. Oh, traveling carnival. Holy shit. That's crazy. I mean, it's kind of cool though, it is though like. Pet and take off with a traveling circus Jesus Christ fantasy rain in the Mackel more Comores like, hey, we're gonna ped- smack Amores song mopeds. I know you Joan. I was like I don't know why making reference fresh she's not going deta someone out. There will get that reference. Though. Eventually the carnival came back to Austin that night Daniel was using a porta potty and someone waiting in line got pissed off that he was taking too long relationships poop. It's it's a called a potty do potty stuff in a potty. Like, what doesn't want them to know? The guy started slamming on the porta potty winding came out the big dude immediately Declan in the face hard. What hard that he's big dick big, dick. Wasn't dick though, who is that dick. It was just a dick. Yes, wasn't capital D. Dick lower. Lower lower case, dick. It left him delirious any do know what to do. So we've symbol through Austin until he found a church in asked them to help him. Oh these hook him to hospital. But while he was in the hospital the carnival pulled away leaving Daniel behind. No. So he had nowhere to go. And no one to stay with. And you didn't really know where you was or what he was doing. No, he ended up in downtown Austin and having across the flyer adorned with drawings of eyeballs advertising show for ban co class. I okay. And remember his eyeball drawings. Yeah. He took this as a sign or something dogs dogs. I remember that there he met the band and gave him a copy of his six album. Hi, how are you? Thank you, also, no album number six. Okay. He didn't even listen to it. But they let him open for them at their next show. And all this was the first real show playing for an audience for some reason that night he decided to forego the piano and instead play guitar, unfortunately, unfortunately, he was really good at Hanno and not very good at guitar. But it didn't matter he had the audience riveted, and he would become more well known for playing guitar after this, and he never really got that good at it. But that was kind of part of his stick is he like Wesley Willis in the sense that it's kind of fascinating to watch him perform. Okay. You don't know what the annual Johnston's going to do right? Right, right. Which was the same kind of like Wesley Willis? Yeah. Okay. It was just the start of dance popularity before. He knew it people in Austin were talking about this weird guy Daniel Johnston in his super. Weird music and nine of bad way. Yet, he was a weirdo. But he was also exceedingly polite, and endearing the most endearing part of him was his sincerity every word out of his mouth in every court. He strummed was heartfelt and genuine eventually people realize all he wanted you to do is listen to his tape and he's copy of. Hi, how are you was completely in totally unique. Yeah, they all have the same songs on them. And but each cassette was recorded individually. Meaning he would record an album on cassette draw the cover our track list by hand give that cassette someone then go home and do that process all over again, just in handed out to a new person didn't realize you could make master Cobb. Okay. I mean, I think he might have done that with his other albums. But I think he did it on purpose with. Hi, how are you interesting? Yeah. That's fucking commitment. So each copy of of that album in the early days was totally. Different crazy, and he recorded these on that tape player. Yeah. Great quality. No, it's garbage quality. Wow. Looking loved it in finally, Dan pounded job at McDonald's. Rock and roll McDonald's. Yes. So he found a job at McDonald's. But he's sucked at it. I mean that makes sense. He couldn't do much on its Lee because he had a mental illness that was still undiagnosed Palu undiagnosed that early twenties. Yeah. About twenty two. Okay. So he couldn't do much. He didn't know how to cook the food or run the cash register, and he wouldn't learn. So he often defaulted to cleaning tables because that was the job that required the Lee skill. It's true. Somehow he managed to keep his job for years. Not that surprised. It's McDonald right now by now he was in his early twenties in this was when his family, I started to notice this something wasn't quite quite right, right? There was the. Disconnect between Dan and the rest of the world in nineteen eighty-five. He was officially diagnosed with manic depression, which is now more commonly known as by polar disorder, right? Eventually. He would be diagnosed with schizophrenia, which I think is it's a more accurate diagnosis. Okay. Like, yeah. I'm sure he does have bipolar disorder to go along with it. But that that was definitely not the only thing. Yeah. It's it's interesting because you have this white guy, I would say privilege, but I guess not necessarily. I mean, she did go off and do should on his own. But he was allowed to do that. Because he always had. His family to fall back on and like catch him when he fell and bring him back home recuperate him in than let him do whatever. He wanted him financially. Then it makes me wonder to counter argument it with Wesley Willis for he's diagnosed like mid to late twenties runs. Same time and just kinda like tossed around from place to place it gets very different experience. But yeah, these are very it's funny that they are so commonly like lumped into the same group together because they had vastly different upbringing. Right. Wesley Willis didn't have anybody really. And he sold his art to make his own money and to keep things going for him. And he relied a lot on. I think his friends who were more than willing to help him out and Daniel Johnston had the same kind of safety net right with his friends, but he had a much more privileged upbringing. He had a lot more. I would say a lot more opportunities like readily there for him. He didn't have to struggle so much with his musical career. Right. And it's it's it's debatable. I mean because west stayed near home. But if he had done what Dana Johnston did and just get up go like with any of his family, even like some of his family. I don't even think would have been capable of really noticing right guy had mentioned like whole a lot of the family had issues. Yeah. And like. Daniels family and friends always head tabs on him. Like he could go off and do some random shift that nobody was expecting. But eventually somebody found him right and brought him back and put him in a institution or something to recuperate him and get him help. And then he would be better for a while. And then put back out into society. Interesting. If you were to watch these documentaries that we used for these two episodes of you would see such a vast difference in how they were treated both socially end, psychologically. Yeah. And the help that they received I almost feel like Daniel Johnston. Probably got more sympathy and Morris systems because yes, she will probably saw him thought. Oh this poor man. Is someone's people would see was meant to some crazy homeless guy need to get away from him -solutely. And that has a lot. To do with looks because you have this skinny like mousy kind of white guy from West Virginia. Right or you have a six foot four three hundred plus pound black man from Chicago. Right. Who kind of looks like he's a little homeless. We're gonna pose as opposed to the white guy who's wearing the sweater vest. Like, we're not a political podcast. Yeah. How ever you can't ignore can't ignore those kind of differences think about it? So he was diagnosed with bipolar disorder, but the diagnosis didn't do much. He's still only cared about our music in the rest of the world wasn't even registering to him. And we're at this. So where they treating it was like Seropyan medication. I don't think they were doing anything. What I think he got the diagnosis? And then he just kinda if they dig it him drugs. He wasn't taking them. Okay. 'cause that's arguments. We made he might have been dyke a prescribed drug says he didn't take or it could've heat. He probably was recommended therapy or something like that. Probably didn't do it. Probably not the fact that he only cared about our music kind of paid off because somehow he managed to get on the MTV show, the cutting edge where hosts Peter's rember introduced Daniel to the masses. What he just ended up on it this? This is also like a recurring thing with Daniel is just he just happened to things right place at the right time all the time Dan held up his little cassettes to the camera. And he said, and I quote, hi, my name is Daniel Johnston in this is the name of my tape. It's called. Hi, how are you? And I headed nervous breakdown. I recorded it all. The recognition from being on MTV was immediate all of a sudden McDonalds bumps up his hours to thirty or forty week. Because now they have a star on their hands before they were getting pissed when he would spend work hours talking to customers. But now they were encouraging it. Oh my God. But of course, that she gets a little after awhile wants magazines record companies in Lakewood being the phone off the hook looking to talk to Daniel. So they would call McDonald's to talk to would because Daniel didn't have a foam like. Didn't really have like a legit place. He would tell record companies journalists and stuff. Hey, if you wanna get a hold of me combing, Don like. Colin golden arches van. Then in nineteen eighty six after recording three more albums, Dan. What a bunch of Austin musical wards, slow Austin's, a pretty big music scene to. Yeah. And south by southwest sill at this time was a pretty big deal. So the Austin music awards were things that musicians really vied for right? And there's the Austin city limits the big thing too. So he's in a great location. Right. As far as music owes again right place at the right time. This was pretty controversial. Because there were a lot of longtime singer song writers who actually knew how to play guitar vying for these awards, but this new guy that can barely play wins. Instead, I would say I'm sure that the mental illness played a part in that it could certainly you also look at it like the fact that he could do as well as he did with the mental illness, and that the onus definitely had to inspired a lot of his music. Right. So it was a bit of art. Ristic -ly cultural thing to look at. It's not just like motherfucker was a tar. And I don't know can you play like the four chords and single pretty we you think you deserve like Pat on the booty for that. And I also think get the fuck that. I also think that janea was something that people haven't really seen before. Oh, yeah. Because he he was definitely a pioneer of the new sincerity movement, which was not so focused on music, composition wise, but more more concentrating on housing, you were in your delivery and your Leyritz. And if you kind of tugged at somebody's heartstrings, they're gonna fucking love you, and he did that he was not a good singer. He was very good guitar player. But he wrote catchy little like shiftily. Composed. Pop songs that people really responded to in the lyrics are there. Yeah. The lyrics are there. So people are going to respond to that. Right. The mid eighties dance popularity ramping up. So a lot of new people started planting themselves in his life for better or worse. He focused his affections on someone new glass is did he finally get over Laurie? Not really he never did all even to this day is not over her the one. Yeah. For real he focused affections on someone new glass is leading lady Kathy McCarthy. Oh, they had become good friends in the years since meeting and Kathy always thought there was something incredibly innocent in Djelic about Daniel fair. Yeah. She knew he had a crush on her. So she allowed him to think that they were dating even though in her mind, they weren't stop which is up to that bad. Hi, my name. Hello. My name's name. I'm here with the PSA right now if. Amend is interested in you. But you are not interested in him. Ladies, please don't lead him along cute and innocent. He may seem it's still not. Okay. And that was my PSA for the evening. Please continue on your regular schedule podcast. Even though there was no intimacy in the relationship at four don't say 'cause really dating. No, they weren't at all after two weeks his parents came to visit and he introduced Kathy as his fiancee. Oh, no. I know too far too fast too furious. Yup. Almost things that was too much for Kathy. And she broke things off even though they were never on. But it was mostly Daniel refused to believe it. And he was kinda pulling a C c from Wayne's world. I lost you two months ago. Conract? I don't even own God. Let alone many guns to shape. Iraq. You're not careful you're gonna lose me. Once you two months ago. Randy Kemper also came with being a psycho host bees he was kind of being Saigo hose. All right. Randy Kemper also came on board as Dan's manager. He introduced into a lot of drugs, which was not that idea. Don't do that. They knew the news bipolar at least had to of known. They knew some of his point was diagnosed with schizophrenia. No. I don't think he was diagnosed with that until much later. Okay. But I don't really know exactly when but they knew that he had bipolar disorder people with bipolar should never touch a drug ever. You know, they should alcohol alcohol. They shouldn't touch those things because. No. Yeah. It's not a good idea. Wow. Okay. Dan, started smoking a lot of weed and recruit fuse to play on stage. Then at a butthole surfers show. He was really good friends with the butthole surfers. Oh my God. But who isn't? I mean, really we all are in our way. Someone gave him a hit of acid at this show. No trip was the bad one. Yeah. He had a nervous fuck break. Holy fucking Yolly. Don't do this that this was clearly the breaking point for him because his mental state took a fucking nosedive. Yeah. You don't say. And unfortunately, he continued to drop acid a lot like if you have a bad trip. Why would you keep dropping us? See if maybe you have a good trip. I mean, maybe he didn't think it was bad. It was as bad as was. No, it was or maybe somebody was just like, oh, just a bad trip here. Dude. Again, it'll be fine. Stop it. So that was the one thousand nine hundred six and his friends were increasingly worried about his behavior, maybe giving them acid, maybe giving him acid. I mean, this Randy Kemper guiding. So great, right. What are you doing Randi? Andy. Not only was he acting like a totally different person. But he assaulted Randy Kemper. I mean like, you know, what though branding to him. So it was pretty violent though. He he hit him over the head with a lead pipe and sent him to the hospital with severe concussion. I thought it was like he punched him. No. He's looking a okay recinding that redacting that comment Sunday redaction tact. Oh my God. Then in December nineteen eighty six h early scary incident with Dan's family, happened that change their view of their little brother forever. Dan, win two siblings. Home in Texas to celebrate Christmas. You rive in a manic state and continue that way for hours. Arguing with his siblings, accusing them of teaching their children satanic practices in speaking in different voices. And at this point, his his lake manic episodes manifested in a lot of like religious shit. Like, he he's he's started doing the deep dive into religion and getting really into God. And then when he would get on his manic episodes, he would start accusing everybody of being in in league with the devil and practicing state in his own and the devils coming and all this demons. I mean, we've talked about a little bit with Wesley Willis and in general with people who are. Yeah. People who deal with mental illness in that level of severity. Whether you know, it's like manage oppressive or schizophrenia, it does usually lean towards religious and his whole background is. Extremely religious his own. Parents were obsessed with religion who grew up going to church every single week, and, you know, his mom telling him, he was, you know, Ryan satanic exactly's cartoons were say Tanic, even though they weren't they were just fucking doodles weird. Fucking weird kid. Wiz in a weird good. But yeah. Now, like all of his tangents would would be about saying in and you know, accusing everybody of everybody around him of being demons credential like that. But anyway, he was at Christmas with his siblings and at one point they all make Christmas ornaments. But Dan decided to hang a large number nine cut out. Just a cut out of the number nine. Okay. And also Beatles albums on the tree in real ornament on number nine is the worst beauty, and he was obsessed with it. God fucking, dammit. Yeah. When his brother dick, tried to take the records down Daniel came for him and wrestled him to the ground and broke Dick's rib. Dick, dick thrive. The go-to that but also like. Yeah. When Dan tried to Bom rush. The attic space where his nieces and nephews were playing his sister called the police who took Dan away and escorted him to a bus station. What? Yeah, they brought him to a bus station. That's not how you do with that guys back then that's fucking dealt with it not how you do that God, they all made sure he got on a bus back to Austin in an effort to keep him away from their families and their families safe. So once he gets back to Austin things do not get pet her. I can't have what because you just dropped him off at a fucking bus stations. Just left somebody in a psychotic episode of the bus station. Not probably not one bus ride for everybody. You're the fucking worst. His friend lose black from the Austin chronicle found Daniels the Louis blow the was black a Louis Louis. Spell differently. They'll be other way, not the dick dick not black a Louis black. He found Daniel standing in the middle of the creek slashing water on himself in muttering nonsense about good versus evil baptism a military coup and the government trying to use Coca Cola and Snickers as drugs to take world. He has kids a front. Anyone picked up on this yet? Yeah. Nobody's doing the right thing yet, you know, one. And you know what? We're twist governor back to slightly like politically charged. Wesley will once stood get real weird. They were like no throw them other fucker into hospital. He needs help. And maybe it's because person of color people are like, oh, there's wrong with him. He shouldn't be on the street. He should be on the streets. Then you have this fucking, dude. Danish Johnston this little white boy. And he's like he just weird. Let's just leave him outside. A lot creative genius. You need to let him to what he wants to creative. Oh, but. James your to everyone. Do you think he's not in danger to himself or anyone else because this little white boy? Or is it like what's the fucking deal here? I don't know. I feel like we're gonna get weird comments about all. I'm also very drunken tired guys ache. It's Kim certainly spark debate. But as as far as I'm concerned, I definitely see white privilege in here quite a bit. He was in eighties. When you're trying to St. with two it's like, it's almost like a reverse of it in the sense that this isn't helping him. Right. Like, it's almost like really, you're Suming white. He's fine. Like, but he needs help in. No one's help. Right. And I don't understand. Why people can't look at what he's doing and just say holy shit. But there isn't okay. There's also I mean, it's still the eighties. So there's also a stigma against mental illness people just want you to be able to handle your own shit. Right. And they don't wanna deal with it. So they're like, well, we don't know what to do. Just let him do whatever you want. We'll just find him when we find him. Yeah. That's true. I've had friends with family members who are like that just lens walk around the streets and get it out of him. He'll come home. It'll be better. And it's like that's not. That's not how it works with any of this word. No, no. So the cops showed up in dance friends made the difficult decision to. Finally, commit him. You don't even get a good clap this low clap. Jesus hold. You claps though putting back pocket because because Jeff tartikoff Daniel's friend publicist and new manager foolishly checked annual out of the mental hospital. But why he didn't even give a good reason? He just said he wasn't fully aware of why he was committed in the first place. But don't you think maybe he was committed for reason? Now, I know I'm as manager. I know how mental illness works. He doesn't have it. It's fine. Let me manslaughter to you some mental illness. Oh my God. He probably went in there, immense Flynn, mental illness. But he just felt like it wasn't the right place for Daniel to be that isn't exactly were Daniel needs to be fuck. Granted. He he made it sound like he mmediately regretted his decision, which he should. Yeah. He should I you should feel bad, sir. I don't know. No you, but I want you to feel bad about real bad. You're bad news feel bad. Yeah. So obviously, this was a bad idea in Daniels, delusional, ramblings dot worse. And he would not stop talking about the devil. He always loved the Beatles. But now he obsessively talked about revolution number nine. Oh god. I would just commit him for that alone. Which he believed had something to do with Seton in the number of the beast as did fucking everyone. He threw everything he owned away. Save for his guitar a tape deck, and maybe a few other things, and he started going on each Hooley terrifying. Psychotic state Jeff Daniels parents in his dad alliance pilot flew from West Virginia to Texas to get Daniel and take him back to their home. Once they're in seeing doctors Dan was put on medication for the first time to stifle his manic depression, drugs works, but also made him so sedated he could bear. Get out of bed. Let alone. Right. Sounds or be creative. Because this is back in the eighties. Like drugs were pretty hard core. You basically had like three maybe three drugs that you could use to treat this kind of illness. You have the like tree of different drugs that did slightly different things right for something. Like this. You have now. So you could experiment with drugs because experiment with combinations of drugs. But for the most part, you didn't have a whole lot of choices. And most of them are going to make you lethargic. They're going to make you gain weight, and they're going to make you very sedated to the point where you just don't have feeling just sit there, you kinda just sit there like a vegetable you don't do anything. Yeah. So what's the tradeoff, John? You know? Yeah. It's it hard. If your entire life is being artistically, creative. And now, you don't even have the drive to do anything. What are you gonna do? Yeah. So which one do you pick? But also, you're not hurting anyone or scaring anymore. So he tried to experiment with prescription drugs. Trying to find the right one that helped him, but didn't say his creativity. Meanwhile, his manager, sir. Introducing Daniels music to bands like half Japanese sonic youth. The letter which he became friends with all in nineteen eighty eight. He traveled to New York City with Steve Shelley who's at the time the drummer of sonic youth and others from sonic youth. Also met longtime collaborator Jad fair. Here. He recorded the album nineteen ninety but he recorded the album nineteen ninety in nineteen ninety eight or nineteen eighty eight Jesus, and it didn't come out until nineteen ninety interesting strange, but he recorded that with producer Kramer who released the album on his labels Jimmy discards, which you might remember from our guar episode. That's right. 'cause guar was I. Nine to shimmy disc, Gregor, right? I do remember that also guar commented on our Facebook posts about oh my God. It was the best thing guys. We're kind of friends with Warners, France Cornell. So. Was meeting permanent work and Francis coir. So like, you know, whatever moving on up. Yup. While in New York City dance Rennes got a firsthand glimpse into his deteriorating. Mental state will touring the statue of liberty. Dan was arrested for spray painting, hundreds of Jesus fish on the inside of the statue. Hundreds of them choice, and he recorded the conversation between him and the cop that arrested him, basically, the cop was flake. I could either haul you off to jail or we could he said something like either haul you off to jail or basically you're going to scrub off every single one of these Jesus fish they use spray painted on here. So which one was a he's I'm pretty sure he just scraped them off. I don't know. I don't know. He didn't like serve any jail time. I don't think he was booked. He then had a bizarre gig at pier. Platters records he stood on stage proselytizing at the audience lecturing them about God in Seton getting more and more intense of the show went on. And then broke down crying. Okay. Then he got everyone to sing along to funeral song. Okay. Asong? He had written about going to a funeral in ever coming back. Is kind of scary. Like if I were there. I would be severely worried about him in what was going to happen afterwards after the show. Dan, started fighting with his friends and took off leaving them to spend the rest of the evening searching for him. He was founded a hotel parking lot in New Jersey and his friends didn't give him a choice. They wanted him to go back to his parents house in West Virginia, but the N refuse in ended up staying in a men's shelter for a few days. He was the salted on several occasions there in his friends decided it wasn't a good place for him. So they got him a bus ticket took him to Penn station to go home. They thought they saw him get on the bus. I mean, how you should should've had a chaperone. Yeah. However, a couple of days later, he was spotted back roaming, the streets of New York's got makes sense. Finally, he was somehow convinced return to West Virginia where he was immediately. Institutionalized once out he went to Maryland to record with Jeff. Fair. But once again, he went off his meds and became severely unstable like, no, happy medium post guy, never on his way back to his parents house. He got off his bus too early in the delusional state. He wandered around the streets of war or he was making tons of noise in the streets and screaming about how everyone was possessed by Satan. Yeah. I mean, he's not wrong. It's a little bit true. Yeah. You do have to scream about it. Right. And elderly woman came to her window to tell him to be quiet and this set him off. Yeah. I would he's stormed up to her apartment in pounded on the door screaming at her. She was so terrified of him that she jumped out of her second story window and broke both of her angle. Fuck. Yeah. This is weird on a lot of levels. He was arrested again charged with burglary pleaded insanity and was committed again, maybe we should stop letting him out. I mean, I like forever like maybe like, let him run its course. And I'm not I don't think even scrape the service of how many times he was institutionalized. I'm pretty I haven't yet by nineteen ninety Daniels reputation had grown to the point where he was invited to place south by southwest. They go by now he had started his routine where he go off of his meds for a few weeks before performances because he realized that the crazier he acted during his shows the bigger response got in. Which I get it. But also, don't go off your meds. Right. It's it is. That argument is the classic argument of of our exploiting this man, right? And it's also mental health versus artistic creativity running which one do you choose because he can't have both now not at least not in this case in you know, going off his meds worked at southway, south west. He played only a few songs to crowd of three thousand people and he got standing ovation. Go for him. Dan's father, Bill was at the show in ready to take his son back home on his private two seater plane as soon as it was over build it. No Daniel heads stopped taking his meds. And didn't know that. This would end up being one of the worst and most terrifying nights of his life on Jesus things were going fine as Bill piloted small plane back home. Then all of a sudden Daniel started saying he wanted to bail out of. The plane in the air. Not only was he off his meds. But he had been reading casper the friendly ghost comic books and thought he was literally casper. Oh, no. That's not now any of this. One issue. He is specially liked had casper flying through the air with a parachute in Dan thought. He could do that way it widened cast for parachute. It it was his friends way. He had a friend in the comic books. It is friend had a pair shoe while casper was like lying around him. I don't know. But he had a parachute. Okay. Like the parachute. Sure. One of your arguing with his dad Daniel grab the key out of the engine in threw it out the window. Then he overtook his dad and grab the control sending the plane into a tailspin. Somehow his dad regain control in managed to crash land the plane into some trees, somehow you'd be the shoulda son in Tonga fucking grabs the controls in crash-land. Yup. Wow. Swatting terrifying. What the thought miraculously Danieli? This dad weren't majorly hurt in the crash. However, the plane was a total loss. Oh, yeah. Definitely dance family immediately committed him leaving him in the hospital for five months in his delusional state. Dan, actually thought he did something good. He wanted his parents to be proud of him for crashing the plane. Oh, okay. That's that's so, and there are very few things that will instantly make me cry in this in this world, the first one is seeing animals in distress. Yeah. Those ASPCA infomercials can't do it can't fucking die. Tim channel the second way. The second thing elderly people crying elderly people's bad, comfortable million, really uncomfortable. I feel so bad. I feel the same way when I see the commercials, but in the. Documentary devil and Daniel Johnston when his dad is talking about this incidents. He just person the tears he is sobbing, and I'm like, I can't handle this. So so profoundly sad as you could tell that he was upset that his son had such an illness that this thing happened. But also, it was terrifying. You he was gonna die. Yeah. So. That was rough that was real fucking rough to watch Dan manage to lay low for while after this music was a constant during the next couple of years though in Dan managed to record his first full studio album with the help of friends and collaborators artistic vice was released in nineteen ninety one on shimmy disc records to very little fanfare, but then grunge happens. Yeah. Kirk obain were shirt with the hi how are you cover at the nineteen ninety two MTV video video music wards during their infamous rate meets lithium performance. We talked about this and during our in the utera episodes. I remember that. And then he was like oh God. Oh god. They're going to go into it. And then Dave Grohl just tries to find axl rose wherever can excellent. I got a fucking role. All of a sudden everyone wanted to know what was up with that? Weird frog. Looking guy on Kirk? That t shirt made Daniel Johnston, pretty popular name around the country. Not just in Texas. It helped the Kerbane talked about Daniel's musical to even listing. Yip jump music as one of his all time favorite album. Well, you told me I'm cheating, but you had told me that curcumin was heavily influenced by doubts them. He he really liked Daniel Johnston a lot. He wore that shirt fucking everywhere for him because of this incredible word of mouth campaign record companies started knocking down Daniels door in nineteen Ninety-three the vice president from Elektra records offered to sign him to the label. It was the deal completely unheard of. And I've never heard before heard of a contract. So in favor of the artist. I don't think a record contract like this has existed since that's interesting. They took his illness into consideration. When creating the contract they were clauses saying he never had to tour. He would never be held to any kind of album schedule, and it was possibly the only record contract that gave near complete freedom. So the artists sell then Geffen records gets in on it and tries twelve bit Electra. Oh, he's got a bidding war ninth. Meanwhile, Daniel is still going in and out of hospitals and institutions while this bidding wars raging. He became convinced that Elektra was satanic. Yeah. Because Metallica was signed to the same label. I was like is it Kuzma talent yet? I just said, and I'm like, wow, he was posited Metallica. We're going to find him and kill him. Stop legally downloading their music. It's fine. Now, you're okay. I'm this was well before the NATs go. So being asked fine. Eventually he convinced himself that his manager friend. Jeff was satanic. Also, probably was fired him for good omen. God. It was a hard blow because Jeff had worked so hard for so long to get Daniel major label contract. And finally, it's here and all of a sudden, he's the devil. But also this kind of plays into that. But are you really doing this with Daniels best interest in mind, right? Because you you're trying really hard to get a major label. But is that really what he wants are you just trying to make money? Yeah. This is a very this is really where last week storing this week story kind of takes a very different turn. Yeah. Because Daniel Johnston is now reaching this mainstream success in are they? Giving it to him because they feel like he's worth it or do. They just like the show that he offers, right? I kind of got the impression. This is not the way that the the documentary tried to skew it at all. But I just got the impression that people were kind of taking advantage of him at this point. Yeah. Because he really didn't know any better. He was not in a mental states where he could understand that he wanted to major label. They wanted any of this stuff. So I got the impression that people were just making all of these decisions for him and also not not really taking their his parents wishes into consideration either. 'cause I'm sure his parents saw a very different side to him than his friends did because it's friends got to see like the placid Daniel Johnston a lot. Where I think his parents mostly saw manic Daniel, Johnston has anytime something bad happened. They shipped them off to his parents interesting. So. I don't particularly get the impression at this point that everyone had his best intentions in mind. They were thinking cash cow cash count. If he gets bed Senate back to his parents. Right. Okay. And look we got these amazing terms with this record contract that nobody's ever heard of. So if shit goes down, he goes nuts. We ship them back off to West Virginia and everything's fine. He'll be in to allies five months from now. We'll get him back in the studio if he goes crazy. We'll just do it all over again. That's definitely one the exploitation. I could be completely wrong about that. I'm sure people would argue that I am completely wrong about that. But that was just as the mighty mighty boss owns once said see impression that I get. Nice. Yeah. God in nineteen ninety four less than a year later. Daniel got new manager in signed to Alantic records his album fun was released on September. Twentieth. Nineteen ninety four it was mass mellitus appointing. Oh, no. And it only sold five thousand eight hundred copies. Do not great two years later in one thousand nine hundred sixty annual was dropped by Lantis. Oh, no one's surprise. Yeah. His popularity fill off a bit since he was dropped by land. And he returned to living with his parents in creating music privately for the most part. But don't think he hasn't been busy. He's fit his time touring extensively around the world playing to audiences that still revered him for his contributions to outsider music and the new sincerity movement. Seriously, a lot of people have never heard of him. Right. I mean, but the people that have heard of him. Oh my God. He's like a God to them. I think it's funny because you, and I are we're on the opposite sides of the. Coin in this. Because like I came to you is Will's nearly who's was well, you come to me with Dino Johnston, and I'm who's Daniel Johnston here like, but you're right because both both artists have their camps. I mean, we just last week loads of people do know who else Willis's like I fucking rubber. And I'm willing to bet once comes out there's going to be loads of people like, yeah. I remember like this thing Charleston moment. So it's anything a lot of people in our generation know who Danial Johnston is. Because of nirvana probably that's the reason. I know who he is. Yeah. And that's the interesting about like, the outsider movement is like you probably know at least one artist that has contributed to that. Yeah. And the funny thing about the outsider movement is that it kind of truly is an outsider movement because you have all of these different artists that are part of it. But they are so individual. I I know who. Johnston's. But I couldn't I couldn't have told you anybody else. So is part of outsiders movement movement. Exactly. And that ain't here. I guess this truly what it's about like every each one is so individual that like they're not even related to the better in the outsider movement. Yeah. It's an interesting so angsty angsty, so such a gossiping island. But I love it love it. You know, man, swimming, alone one of one of my drink goes that time I hear. So he's recorded and released six albums in the last twenty years, Columbus elaborating with various members of bands like glass, I and sparkle horse endeared tick, do you do something to with not the swell season. But like Glen Hansard he stuff with him too. I think I don't even know who that is you to his guy from once. Yeah. That guy. Yeah. I know. I know he they like the small season. Was that awesome city limits. I think it was like two thousand eight and they had Charleston on stage with them had come on. One of his songs, and that's really all. I know Dana Johnston in those point that's pretty pretty old or not old. Pretty new is what? Pretty. Yeah. I mean, it's interesting because other artists have had him come on work with that kind of crazy because in the last like OFI like fifteen years, most of what you hear from Daniel. Johnston is other newer artists covering their stuff or doing some sort of collaboration with him. Right. Because a lot of new artists are super inspired by him. It's an interesting. It's very interesting. It's again in contrast to what we're talking about last week. Yeah, it's like throughout leading artists and people who are inspired by Wesley Willis. But the same time they wouldn't cover his songs and they wanted to her like granted, unfortunately, he passed away. If like today, you would have as many artists bringing Willis onstage with them. You know what I mean? Right. I think now in two thousand nineteen if he were still alive. Yanti? Okay. I think they would but ten years ago. No, no. They wouldn't. A weird time. They were very strange and not greet the odyssey of time seriously, though. Yeah. Speaking of in the in two thousand four the double album, the league, great Daniel Johnston discovered covered was released and featured covers of Dan songs by bands like death cab for Cutie bright ice. Tom waits in back again though, where's west we will cover album. Yeah. I'm sorry. I know this is upset Daniel Johnston. But you can't help make the comparison. They have I mean, you can compare and contrast their stories, but you can compare them pretty pretty similar. They're very similarly are similar stories in it's similar timelines. It's not even like the grew up necessarily different of an era, right, but his slake outcome. Everybody is revering Danial Johnston's music so much but ever. Everyone's kind of just ignoring Wesley. We'll that wouldn't even necessarily see ignoring us will is so much kind of like looking looking at him as a novelty. Yeah. And. I think maybe some of that has to do with subject matter because it's very easy to cover a very sweet love song. And it's not so easy to cover a spoken. Word like aggressively spoken word song about care booty hole. Yeah. I mean, but. Desk have Cutie. Why can't you cover an aggressive spoken word song about care Budi whole because I wanna hear you then give her fucking covered the caribou whether it be via death cab for Cutie or that other band this the same band the December is no booking? Just kept for tutti ho serve ass the baby. I mean, you're right though. Daniel Johnson's songs are very like, Sweden endearing. Yes. But also, then you look at him on stage. And there's like there is something unnerving about him. Oh one hundred percent. I don't particularly like watching him perform because it makes me slightly uncomfortable in. I think it should. Yeah. That means that you understand. There's something wrong in so much. Help him. But at the same time watching him perform in the in more recent years, I feel like he has recently gotten the help that he should. Okay. And I think he is he he has found that magical combination that magical elixir of medication that is helping him a good good sedate himself. But also, not be creatively. Stifled right. Which is why he could still perform on stage in still write music still collaborate with people still washing him on stage like ten years ago. It's like, I don't know if he's still enjoying this. Right. Probably I promise owner business is making meaner Vivus right is is why I feel so weird. That's her. You might be listening to this in thinking, you may have never heard Daniels music before. But you probably have any don't even know it in two thousand one target used his song speeding motorcycle in their commercial and more recently. Apple us the story of artists in. Their commercial, which was I feel like a more widely distributed commercial and one that people would know. So if you Google or go on the YouTube and search for the apple commercial with Daniel Johnston. It listening to it, you probably know the commercial or maybe I'll just fucking throw it in right here. All tell us story. That an artist growing. Somewhat Dr fame and glory. Walks. Flour? What do you do that? Only. That is that how you like that like that? Wow. I am very tired drug in. Also, Karen, oh from the AM covered one of his songs in the soundtrack for where the wild things are was it all love may be the secured song. Yeah. If it's that one is a very thongs, a very cute little children choir and everything's sweet. It's quite it's quit. Sweet song. In July twenty seventeen Daniel announce that he had retired from live performance, which may have had something to do with his father's passing. That's also Mabel died in two thousand ten so two thousand seventeen he didn't have any of his parents left. His farewell tour consisted of five dates each backed by ban that were influenced by his music that included built to spill Jeff tweedy from Wilco modern baseball in others interesting. Although we'll never see Daniel perform live music anymore. We may still get to see his artwork at gallery shows nine way back in nineteen ninety four Daniels. Former manager Geoff tartikoff, even though he wasn't talking today. Danial time wasn't giving up on his friend after he was fired. He started collecting every piece of Daniel's our work he could possibly find. Eventually people started contacting him to put on gallery shows. Daniels art since then Daniel has shown are in London. New York in around the world one show at zero one gallery at LA on ninety eight percent of Dan's are sold before the show even opens. And this was the art show that the documentary ended on and they just show him like just putting up all of his little pieces of leg. Loose-leaf? Paper with drawings on them in somebody had fucking bought ninety percent of the show before anybody had even seen it the alright seven's a fan, partly. But if you don't want to wait around for an art show, you can always go to the one restaurant in Austin that commissioned from Daniel a full wall mural of Jeremiah the innocence as the frog that's the frog that we from from a real monsters. The building now houses aids high restaurant called tie. How are you? Done the brusett. How are you? I would go for the pun alone. Yeah. I mean, honestly, I don't even care about Thai food. We should just visit Austin I lay but like also visit Austin to go to tie. How are you? I do it. Yeah. Oh, man. Yeah. I mean, I know we've spent a lot of comparing contrasting him in west. We Willis the here's the both have these fascinating stories. It's crazy how their stories kind of inter we've, but then completely Britain branch off in Lee. Wilbur nation. It could be raised. It could be just like classism. It can be a lot of things. But at the end of the day, I know with both artists people tend to have the argument of wall with their mental illness in all these things is it right to listen to them being exploited. I'm sure like there are times in both stories where you have these artists. Maybe there is exploitation. But at the end of the day, what is it say, if we wouldn't let them perform, you know, what I mean? Right. Isn't that should year? Isn't it shooter say like we'll because you have a mental illness. We don't want you to perform well one point in time when they finally gave him a diagnosis in put him on medication. It was creatively. Siphoning? He just didn't wanna do anything in that was torture for him. Exactly hated that point in his life. And that's what he kept going off his meds because he wanted to be created of. Yes, he had all this shit inside of him that he couldn't get out if he was sedated on all of these drugs. So. It's it's a real fucking catch twenty two because you don't want to tell someone you don't get to be your creative self. You. Don't want to sit on the ones Pronger we tell somebody else that right? I mean, it's not condescending in its own right to tell someone because you haven't mental illness who can't do XYZ. We'll wait. The fuck is that who are we who? Are we the able bodied people that are that have the right to tell somebody that they can't do something be they have a mental illness and this out right Seve it like, we're we're looking at this through our Lund's is we're not looking at this through their lines and willing to do said like, you know, music had kept me out of jail. Daniel. Johnston's just like music is like what keeps me going in living a person, and in vain might need it that specific purpose? So fuck him. I race said an able bodied person make while that's 'exploitation. I mean is it if that's what they want. Into to kind of feel like they had points in their journeys that were they were lucid enough where if they really they were loosened enough to know that they were being exploited if they were being exploited or to have a problem with it. If I knew they were being I mean, here's the thing with both gentlemen, when they got very bad. They were institutionalized. And they were given the help they needed right? So I mean, you do have that aspect to people were trying to look out for them. Right. And I think they also suffered from wrong time period. That's true. The didn't have the resources for mental health that we know that we have now. Right. So they kind of suffered because of that they didn't they didn't have the advances in medicine and psychological technology about a to even the sixties and seventies. They were still using lobotomies to treat shit like that. Yeah. So, thankfully, they didn't get shit like a lobotomy, right? Like, but also who the fuck knows what he went through whenever he went into institutions that could have still have been subjected to electro shock therapy, especially honestly, if you as in instituted West Virginia. Yeah, you're right. Who knows he could have you know, it's interesting I feel like things like mental health awareness. Whether it be something from like depression to schizophrenia, it's all we're still learning. And I think it's been in the recent years that we are open minded to treatment in people who have mental illness alternative trading them in alternative treatments, and just empathy and compassion that you need for it. And I think we need to treat them like they're normal people in, you know, in the sense of lake treat them like humans. Right. Don't treat them like children. Don't treat them like they don't mucking. No. But also like help them, but treat them like humans. That's kind of what I've gotten from both of these stories don't exploit them. But at the same time, let them express themselves with a need to in. However that how it turns out somebody who has schizophrenia to lake degree that Daniel Johnston had it towards present day. It's quite severe variety. And I'm sure he probably has caretakers hopefully and things like that. Because I I don't think he would be able to drive a car go to grocery store by his own groceries and things like that. He probably have to have somebody helping him with those things. But granted I don't know if you just talk to him like normal fucking human being that's only ones. Yeah. Like take a little bit of the stigma away just a little bit. Even if like you've force. Self to take it away. Like, I'm not perfectly. Sometimes I just have to leak some you get weirded at first then you have to stop yourself in fucking people treat them like people right in. I think that's what matters to wants to respect their art. He don't want the did make art and like, that's amazing and whether or not respect it. So I think that's kind of the takeaway is like respect their art carried on and treat them with what they deserve the accolades that they deserve. Also, he recently put out a comic book about space docks. All right here for so go find these space a comic book by Danes Johnston. Do it. All right. We're going right now bays ducks coasts coast. I don't know. Oh my God. What's your thing out? I'm not I didn't really like it that much. Sorry. I love Bracco BreX co is great sweet for Brad. Oh my God. All right. I think this is a good place to put a pendant yet. Knock it out for now. But, you know, thank you for listening. Hope you guys enjoyed learning about a bunch of random artists. Good times. Great oldies. I don't know. I don't know. It was pretty intense couple of weeks. It has it's only gonna get worse. It's like it's roller coaster guys like mental health is important to be aware of. And it's important that we take some time took knowledge how many frigging artists are who do as mental health problems. So this is important. I think it is anyway, so we appreciate against for listening. Also, you're not alone. You're not and we're here for you. Sure. Actually, honestly. Yeah. Like and also prompt hit us up host kissed him sleep. I leave is great so much sleep you two fucking now. So anything it gets you know, what I trick smarter guy mater, get some sleep. And then we'll talk in the morning, that's the plan. All right, guys. Thanks for listening to your favorite rock caney podcast. Thank god. They're going to get rid of. They're gonna be like we don't need this done. We hear Burke county. But I mean, if you like what you're saying, why don't you go? Visit our website, WWW dot rocky podcast dot com. We got everything there for you. We've got our episodes. You can comment on them. We've got emailed himself. If you've got questions comments. You can also dislike follower social media from there as well. We've got the Twitter, Facebook and Instagram got all that shit is. And if you really like us, he really jiving on this. Go ahead. Go leaves a five star review and be like these ladies are amazing. And we'll be guess we are that is the truth is truth. And if you're gonna leave the low so review at least late or reading do at least leave a review with at least why can't get better. If you're not gonna tell us what we're doing wrong. But we listen anyway, constructive criticism is so helpful. You don't have to be a dicta-. Let's all be friends here. Yeah. Yeah. Sorry. So we'll hit you guys up next week. But until then. Parni on Ashley partying on Maggie party on Kerr. Raise the kids out there. Mine by either diggers, this is Christian swayed the host of rock and roll archaeology and deeper Dixon rock. Yes. Also known as he rock and roll archaeologist when we drop the first few episodes of rock and roll archaeology into the feeds three and a half years ago. Little did we know that this telling of rock and roll history would become a pantheon of rock and roll podcast since many of you. I joined us on our raw exploration. The halls of the rotten all pantheon have filled with shows like deeper Dixon, rock rock and roll library uses art of rock with caution friends real rock with the Reverend king, miss pamelas, pajama party, vinyl snob and more. We are proud of this one of kind of protest to an audio magazine. High quality shows that is pantheon. Thank you for your support. We couldn't have done it without you are diggers who listen to all of our shows. 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Daniel Dan Wesley Willis Daniel Johnston West Virginia Austin devils Dick Mabel Johnson Johnston Ryan Daniels Texas Beatles bipolar disorder McDonald Laurie Allen New York City Randy Kemper Chicago Farnsworth
Ep. 74 K-Beauty Skin Secrets with Glow Recipe Co-Founder Christine Chang

Breaking Beauty Podcast

41:00 min | 2 years ago

Ep. 74 K-Beauty Skin Secrets with Glow Recipe Co-Founder Christine Chang

"The phone rang podcast is a deer media production. The first time I went to a bath house in Korea was with my mother and grandmother and that's really where my beauty ritual started because it was a weekend ritual we would go just as a matter of fact every Saturday and my grandmother would insist on bringing an entire basket of like milk and juices and teas and I was always like why are you keeping the milk when it spoiled in the fridge it's because she wanted to splash it on her body in the bath house guys welcome to breaking beauty the podcast olive at the best selling beauty products and the damn good stories behind them where your hosts Carleen Higgins and Jill done. Hey everyone welcome back to breaking beauty podcast. Hi guys curly in it's showtime put your phone just turning up the volume yeah yeah we don't want any little beeps and buzzes happening now. Very special episode Regis on Instagram. No I wasn't but did we announce our pop sock winters yet. Yes five lucky listeners are right now. They have have their very own breaking beauty pop socket on route to them amazing. Yeah I have a special request. Whoever you are the winners please take a selfie mirror and show us your pop sockets to see who you are in your environment? I love the I love our little march and hopefully we'll get more swag and do a little swag shop on our website breaking beauty podcast swag but speaking of instagram. Are you guys following us on there because we are so close and I realize this is a thirsty comment but I'm doing it anyway to you're so close post to ten thousand followers and normally we wouldn't get hung up on a number but that number happens to be very important to us because it allows us to have that swipe up feature instagram's stories so we can more easily share our episodes it remains it's challenging to like click through the Lincoln Bio and all of that and you have to go to a whole other APP to listen so that would be amazing. Help us out share with your friends tag. People whatever you need to do and I know Joe is going to be lining up another very great contest yeah. It's is going to be areas now all hush hush right now instagram so you'll know just dropping in trust me. You're not gonNA WANNA miss it. It's really good back to regularly scheduled programing yes today. We have a founder episode and you know I I love our founder episodes for the longtime listeners. You guys know that we started out doing exclusively founder episodes and we were a monthly back then just over two years ago yeah so we love founders but with our listener survey and we've gotten so much feedback we've we've continued to evolve and we have the damn good now where we're like breaking down products and product reviews and then we have slowdowns where we're speaking to people like make up. Mario and Jacqueline Johnson added ewbal. How did you broth and then you know but our founder episodes will always be sort of our our bread and butter and today we have a very exciting brand story that we're gonNA share with you? We caught up with Christine Chang. She's the CO founder of glow recipe and she cofounded glow recipe with Sara Lee <hes> who's back in New York so you're going to be hearing from Christine about how she and Sarah went from working as interns at Lori L. and the marketing department to starting their own e Taylor business where they curated the best in Korean skin care that insight was called glow recipe dot com now it is devoted to their own line of skin care called glow recipe that is absolutely exploded since it launched in two thousand Seventeen Christine and Sarah what makes them so special as founders uses they are actually Korean themselves so they really know what they're talking about. When it comes to K- beauty it's part and parcel of who they are and what's genius about them and I think it's speaking to their marketing background as well as you know living and breathing K. beauty they really managed to make k beauty accessible with their glow recipe line like when you go into Sephora it seems familiar enough a lot of the K. beauty brand set? Maybe you and I were familiar with their little bit. They can be a bit intimidating if you didn't know what to do with that absolutely are so innovative. There's all this discovery around K. beauty but not everybody was down for the homework sort of that was how I think a lot of the brands that were coming to North America. Were really big in Korea already but if you didn't no them in your here is just like what is this and the packaging wasn't exactly enticing like you think about an innisfree or even like Lenasia I when it was coming out and it was just like the plain packaging Dr Rubber mass people are like what I put that on my face it's like it's just a little bit intimidating like Mauri Pacific. It was just it was hard to crack and understand what it was about and I think with glow recipe. Their packaging is just so fun it really I think was more inspired by like all the fun like dog dogs sheep masks and all that kind of thing where there's a personality to it. Everything is like beautiful pastels that are made for instagram. You've got those lavender's and the baby pain and Mint Greens and it's just like there's something being really childlike to it then. It's got actually pretty heavy heading ingredient care prowess for sure they just launched in Australia they just launched in Germany and it only started in early two thousand seventeen so and you know I think in it because the line has blown up so much their own skin care line they actually recently kind of shuttered that retail component where they are curing all those other Korean brands. That's how they started out in two thousand fifteen and now they're just exclusively focusing hang on their own line. That's what you'll see now. If you go to glow recipe dot com and let's talk about the bestseller yeah and I mean like you mentioned the packaging is really everything with this brand so you guys have seen this on Instagram for sure. This is their watermelon glow sleeping mask. Ask It's fifty nine dollars Canadian forty five U._S.. Christine said to me the inspiration for the glass jar for this product was actually a melted ice cube. It's that heavy weight of glass that gives you a sense of luxury yes and there is something about Oh. That feels kind of cooling. I don't I know how just because I think that heavy glass and then when you open the jar so we're looking at this beautiful like baby pink jar top. Shell you open it and it smells exactly like watermelon so it's just there's something thing like I said really childlike magical about it reminds me of like back in the day when I was a kid and I'm dating myself but it was the Holly Hobby Electric Bake Oven and it was so much like a grownup thing but it was so cute and and just like precious is and that's what this line everything like when I look at the pineapple serum launched it looks the glass looks like a pineapple well so a door or that avocado sleepy mask. It's like light green and it looks exactly like an avocado with the divots on the side and every exactly. Klay ever seen anything like it you know so. Let's talk about some of the ingredients jars so this product the watermelon glow sleeping mask is meant to be put on before bed. It's kind of thick shell watery creamed has bounced back to do it. When you touch it yeah so you put on a thick layer on your face and it's definitely got hyler onic acid in it which we know is amazing at <hes> giving you deep hydration and as a human acton as well so that's going to help with plumping it it also does have watermelon extract which is rich in amino acids that helps with skin suppleness as well and texture but I think the secret ingredient that kind of makes this unique because you know we've seen a lot of hyler onic acid sleeping mass on the market before is this one has A._J.'s in it as well so it's gently going to fully eight and refine the skin's texture while you sleep so you're gonNA wake up with more of a smooth or look and refined pours and but while you're getting that plumping and that nourishing hydrating affect whereas I think a lot of sleeping masks that were aiming to hydrate were just doing that yeah and as an oily skin person I really appreciate this as a sleeping mass because it has glycol again eh has lacked again it and your skin is really smooth in the morning and personally? I'm not a huge fan of sleepy masks. Usually I'm just like Oh. They're sticky like I don't WanNa sleep with us on my face. I feel like it's sticking to my pillow. This one doesn't do that. It absorbs yeah I did notice my skin was brighter in the morning and just an F._y._i.. Little tip because it does have colic lactic acid does make you more sun sensitive. Yes so definitely wear your S._p._f.. The day after and you can use as a couple times a week or you you can just use it as a wash off masks you absolutely so people love this masks so much that one is sold every three minutes and over thirty three countries around the world. Usually it takes twenty years for product on the market yeah those kinds of staff is so true and they've only only been around for two years so think about that in bonkers. It's sold out more than seven times at Sephora is commanded a seven thousand person wait list but I'm GonNa tell you something. There's a product a spin off of this that I actually you like better okay. Some of our listeners might disagree actually don't have it here because I use the last one but it was the watermelon glow jelly sheet mass. Oh though I WANNA so cute yeah so it's ten bucks for one mask which is a little bit of an indulgence since but ya just gotTa start with the packaging it it's in a package that's triangle shaped. It looks exactly like a slice of watermelon and then you peel it off and inside its jelly mask. It really feels like a very thin Jello that you're putting on your face and some people I read the reviews and some people aren't so into it because they say that they've struggled to get you know slippery little cycler slippery little suckers they really are and one person in the reviews described it as putting wet Bologna on your face that about every sheet man I thought was hilarious like it reminded me of that scene in the breakfast club worth like ally sheedy. This is again like dating myself. She pulls the Baloney Sandwich website behind it lands on the sculpture Salzer Bessie never anyway but yeah I put it on my face. It does not have the A._J.'s that the sleep mask. Has It strictly about Hyler onic acid and that you know that plumping but I'm telling you put this thing in your fridge and then put it on yeah. It's so cooling and refreshing. Put It on on a super hot day this summer. I sprayed that watermelon missed on after I just like wine. My backyard shelled out hot. A couple of people over for a barbecue did not even put on makeup. I don't care billing globally and good yeah. I just love the name of this brand to. It's so smart yeah. It's all about that glow. We didn't say that already the whole entire line is designed to give you that like dumpling glow but everything's kind of food inspired as well and earlier this year the ladies behind glow raspy launched a budget line called Sweet Schaaf which is also inspired by food and so it's available at target everything is about a third of the prices and this month actually just in the past week they came out with the I follow up products since that launch which I think was in January right so there's a mess this ginger Kombucha Chila mass and then superfood moisturizer that has beat in it and Kale and so these are no-frills packaging so we're gonNA start our interview with Christine telling us about life growing up between Korea the U._S. and even Australia. She's already jet-setting as a kid and make sure you stay tuned until the very end when Christine is going to give us her personal tips on how to glow like a glow hello recipe Perot. I was actually born in Korea then I came over to Louisiana because my dad was doing his Grad Studies at L._S._U.. It it was a really great childhood. LEANNA is also very different in terms of at the time like if I had asked any of my friends if they knew where Korea was no one would have been able to tell me what that was and then fast forward for middle all school. I actually went back to Korea so that was a couple years of real transition getting used to a new culture getting used to a new language I wasn't that great at Korean so really learned a lot while there and made some lifelong friends and then for high school I told my parents I wanted to study abroad abroad so they're like lettuce. Send you to a really strict girl school by nuns in a small town in Australia's so I would've careful what you wish for the first night I was calling my mother. I was like <hes> are. Are you sure she's like already for the deposit. The first time I went to a bath house in Korea was with my mother and grandmother and that's really where my beauty ritual started because it was a weekend ritual we would go just as a matter of fact every Saturday and my grandmother would insist on bringing an entire basket of like milk and juices and teas and I was always like why are you keeping the milk when it's spoiled in the fridge it's because she wanted to splash it on her body in the bath breath house so really it can do why because milk has lactic acid in it actually re-texture is in softens. The skin doesn't smell great especially the spoilt for us she wanted to us because it was more thrifty than using the fresh milk but either that or steeping this full of green tea and the splashing that on the skin so my beauty education really began their cool and it was a real mother to daughter kind of tradition. I would learn all of this from them. And they also did a lot of beauty at home. The mixing different powders like I think it's called job's tears. It's a powder that a lot of Korean people love to consume for breakfast but they would mix that with a little bit of yogurt a little bit of honey some green tea the and just slather that all of their face and so how about with your daughter now do you go to Korean bath houses together or do show her do mask together so she hasn't really mass yet. How old is she now? She's seven so I she loves the smell of the watermelon mask and she wants to try it but it has Asia's in it so having that she has put on juice before though which is our moisturizer and she loves it. She liked pats her face like I do. It's a whole experience baby glow recipe lines. Yeah tell us how you ended up working at Laurie Al in Korea was it yes so came back to the states for college had an amazing four years at Wash U. and Saint Louis and then realized that I was still a Korean citizen at the the time and I realized that marketing jobs that gave us sponsorship we're far and few between so I took my first job in L'OREAL in Korea and I'm actually so so glad that things happened the way they did and it's always hindsight were you look back and it was meant to be this way but I was entering career at a time where the beauty market was exploding so there are so many new brands in the market there was so much competition and just studying Korean woman's beauty practices which we did a lot. There was a lot of focus focus groups run in Korea specifically was fascinating already. I think at the time on average other cultures or countries we're using maybe one to two products. Maybe three utmost sometimes cleansing their face we would regularly run these surveys and we will see Korean woman. We're using six to eight to ten products at any given time in the penetration of for example serem usage was ultra high so just spoke to really advanced customer and an advanced customer is very demanding so the market was constantly innovating to keep up and that's where you met your co Founder Yells at so Sarah was working on another brand at the time <hes> and we have this intern program at Laurie Al Career no longer exists S. actually but it had a really intense interview process where they will take you once you've gotten through a few rounds say with as a final round. Take you to this mountain retreat and give you a project at nine P._M.. And say okay so so you for presentations at nine A._M.. Wow basically means you can't we its beauty bootcamp. I had a blast but we got. I think I got maybe thirty minutes of sleep on the couch because we were just hanging out that presentation all night right. I can see why hi this would be not allowed now. Honestly enjoyed it. I thought it like kind of in a way like the people who enjoy this right profile for that yeah honestly truth it's true and so anyone who's gone through through that becomes like an intern and so all the interns were so close because that's a true bonding series almost like an initiation so we were very close from the beginning shed worked there for six months. At the time I had just joined as an intern so our friendship stretches back over a decade. How what was your title when you left to Lori L. Korea? It was senior manager okay when you moved to New York and started working at Laurie. All your role was so I was in China as a tab because I did a quick detour if you will at Columbia studying Korean literature and I was so passionate about translating literature I love that whole juxtaposition of how do I bring one culture into another so I guess it kind of started from there but I was away from the workforce for two years during the passers so when I came back to Laurie all knocked on its door I still had some relationships from my past tenure there. They were willing to give me a chance but it was I as a hourly position wow I proved myself really worked around the clock to make it happen and then became an intern and then eventually started again as a manager but were you. Were you upset a little bit just to be like wait. I'm not a senior MINOS ASTOR's enter. It wasn't the easiest honestly because your pride gets hurt when you had a certain title and you don't have it anymore but once again it kind of helped me strip away all of that from what the essence essence was which was I loved being beauty <hes> so it was okay I would work harder. I would put in more hours if I needed to be more passionate and work at a level well behind the title. I was given so that people would know I would be ready for that next roll so I actually advance through the ranks fairly quickly. I was very grateful to the company for that and by the time I left Laurie Allen to a fourteen. I was a V._p.. Heading up the skincare category at Keells and so Eun Sarah Cross paths that's again <hes> so somehow our trajectories are always running in parallel. She came over to Newark Two thousand eight at the same time I came over to do my master's and we kept in touch of course and when I joined Lori L. we got even closer because it's just we were both in such unique positions having started our careers and Korea working in New York as ex pats and just experiencing that together with really meaningful so we had those sheep masking in wine sessions very often is a good way to de Stress <hes> we were both beauty junkies and loved sheet mass gang and then we realize as we were chatting that we were both working on career driven innovations. I was working on an S._M._S.. Texture at the time working with a machine mask manufacturer she was doing the same on her and for cushion Compaq's different innovations so it felt like ca sign and was just obvious to you like this is this is the white space in the market like this is where we should go. This is the future or yes because the K._A._B._C. brands that we were seeing being brought over some of them are great but the storytelling wasn't really there and neither was the content education so people would still tell us oh I've heard about this K- beauty trend it sounds great but I can't do ten to fifteen stops but that's the last thing about K._B._C.. That's really important first of all. It's not ten to fifteenth stops. Korean women are not sitting at their vanity counting the number of steps to get to some imaginary ideal. It's just more what we felt needed to be brought over with that holistic approach skin care where you're listening to your skin where you have. Have this King Care Wardrobe with different products and you're picking and choosing customizing your routine and enjoying that process that's K. beauty yeah. So where does that come from. It's really from the customer. The customer is driving it. She's demanding it or he's demanding demanding in which makes sense because careers I think like twenty five percent of the global men's beauty market which is crazy considering the size of the market the country all the guys actually not that big a deal for a guy to wear B._b.. Cream team and like have makeup on an interview and every guy I know at least uses a standalone sunscreen. There's a lot of real sophistication there but going back to that customer because the customer so willing to try new things once an innovation is out. It's spreads like wildfire so we were seeing okay. We went back one summer and there was this huge exfoliating that looked like a jumbo sized cotton swab and the suddenly they're everywhere and all the women were using it and we're seeing it on Youtube and people are willing to give it a try even though it looked like a giant q tip and it was confusing yeah because they were seeing results and then once that exfoliating trend kicked off than you would see other types of sheet mouths than you'd see eighty two step three step sheet math there was so much creativity and innovation around technologies but also concepts yeah who would be some great youtubers that we could follow. Who Do you have your eye on in who are Korean influencers? The answer is I we could just use a translator and find out like what's the buzz easiest and the late new Q. Tips exfoliating. Are these girls so I love Joan Keam. It's spelled k. e. e. m. k. she has some really great. Video is on like affordable skin-care. What's out there in the market? Director Pie is another one she used to be the beauty director of I believe it was l.. Okay very well respected in the industry and then started her own youtube and it's very scientific it breaks down a lot amazing very formative and so part of your journey definitely included shark tank yeah. How big of a deal was that because I understand that in the end so did you end up taking being a deal and you know would glow recipe? Be What it is today without shark tank so people are still surprised to hear that we're independently funded that would have taken outside capital because I think everyone assumes we got capital from Shark tank so so he did shake hands on the show and we did want to move forward but during that process we were after initially saying yes on the show we were discovering that there were some kind of differences in terms of how we wanted to partner so we amicably parted ways yeah afterwards but the show still aired it was first week of December and two of fifteen. I will never forget that day because I saw our site traffic spike up like ugly to see exposure right. The exposure was phenomenal the site hi crashed and we all had to our Brooklyn warehouse and packed nonstop in the cold <hes> but it was such a great memory and to your earlier question glow recipe would not be where it is without shark tank shark tank was a game changer for us yeah in terms of awareness it really widened or customer demographic and so we were getting emails from all over the country people interested in K. beauty wanting to know more about routines. It was life changing for what was the number one bestseller on your site site. At the time it was a product that we introduced on Struck tank actually the Tundra Chaka Press Sarah which has mushrooms in it and it was one of the first formulas I saw in the U._S.. Market that had mushrooms are mushrooms and because that was a serum and moisturizer hybrid and this kind of custard like texture. I think the U._S. customer really responded to that because it was so easy to use. What was the brand can who's from blyth blyth? Okay the so much chagas now there is. I'm GonNa tell you all right. We know the importance of taking a self care break so let's take a break right now to talk about another way to wind down by listening to audio audiobooks brought to you by audible curling you know my personal library is stocked for summer. I'm revisiting favorites like Michelle Obama. Oh here we go becoming again and Marian keyes the break because audiobooks never expire on audible so oh cool. Are you listening to anything new in your library this I am right now. I'm listening to normal people by author Sally Rooney and get this. It's narrated by the same person who narrated Marian Keyes the break wow Ika McMahon is her name okay. Ah says she what is she. Irish and both of those authors happened to be Irish. You get the Lilton the rhythm of the words I love it okay so it's the three sixty experience Hordley. Do you speed it up when you listen though it's like you do with podcast. I gotTA hang off every single word so let's remind everybody what they got with an audible membership so audible members get a credit every month that's good for any audio book and the get to audible originals on top of that members get access to audio guided fitness and meditation in programs and that's great for me because as you know I just started the neighborhood boot camp down the road but it's only two days a week so if I want to keep it up I can just throw in my head bones had in the basement and like squat to the APP. That's so smart right now. Audible has is a mega deal. They are right on the heels of Amazon Prime Day. Please tell me you didn't sleep on the prime. Deals currently so many birthday presents are on route right now. Audible is offering Amazon prime members special from now all the way until July thirty first. If you don't already have an audible audible membership you can start now and save sixty six percent on your first three months. That's a total of thirty dollars off and I can think of so many serums you can buy with that money. Absolutely you'll pay just four dollars ninety five cents per month for the first three months after that. It's going to be four hundred ninety five a month all right so if you want to get in on this audible prime day deal that's good until July thirty first visit audible dot com slash beauty. That's audible dot com slash beauty to get started today now back to today's episode so 2017 you launch Glow Raspy your own in house brand it went into Sephora and just blew the roof off of Sephora right. Were you surprised by that. We actually were I mean we were confident in in our formula and we loved our product because we put so much passionate to it. It was so many submissions I can't even count to get to that formula that we were all happy with and gave that post facial result that kinda mimics what a Korean facial would do for the skin. But when we saw it sell out seven times and have a wait list of several thousand people that was beyond anything we had imagined and when we realized this could really really be something and it just motivated us so much to pour or more effort into our in D and Formula Development and why the sleeping mouse out of the gate that's an interesting choice to launch into market yeah sleeping mask format at the time wasn't as prevalent but what we were trying to do was US harness the best of both worlds so harnessed K. beauty technology of this amazing ingredient that our grandmothers used to use on us when we were little a great ingredient which was what the watermelon watermelon you're not. They do put real water issues soon. Rub The rind on our skin when we in the summers and the heat rash will be gone like instantly overnight it was kind of this miracle ingredient and we can never figure out why until later when we studied ingredient realize it has so so many amino acids and all these great skin beneficial properties but leveraging that and then also the technology of this post facial result once again which Korean facials achieve by combining hydrating ingredients ingredients INEX- fully ingredients all into one facial so that was really the inspiration but in a format that was very easy to use and could do all the heavy lifting for you overnight so it was in a way almost perversely trying trying to negate that misconception of ten to fifteen steps by saying you can cleanse your face and then you can go straight to the sleeping mask slather it on and they wake up different skin by morning <hes> and I think that duality really resonated the jar is actually supposed to look like a piece of melted is that's kind of how our grandmothers used the fruit on us like a alternate ice if you will but the best ray was actually when I saw a customer using the jar to hold her cue tips use so I've seen this for candles on the on the ground but it was just so beautifully done where she had arranged her jars on her shelf fee and this glass jar with standing there empty clean but with cue tips and a little nail file and bear and we loved the up cycling story because that's why we meet the jar glass percent recycled glass. It's one hundred percent recyclable and it's part of what we're planning for our sustainability charter as we roll out more products products so we need to ask you about skin tips so we've heard about double cleansing but I heard you talk about double serum and what does that mean to you so double all ceremony as part of that philosophy where you are telling your skin hair wardrobe to suit you once again I don't I think that people for too long have been boxed into your oily. Your acne prone your dry so you must use this step up routine one two three four five but it's not that simple so once you're really empowered to sit in your vanity or your your bathroom and you're looking at your skincare wardrobe and you feel a little dehydrated or you feel like you're a little dull and then you cocktail those serums with one with vitamin C. and one with higher in Limerick asset and you mix those two together to get that result you want. That's double ceremony okay. And how do you put them on one on top of the other. What do you do? I like to mix them in my palm and apply it all over my face but you can do on top of one another I would just recommend us the thinner texture first and then the thicker texture after okay. I'm you don't like using a face towel. Is that true yes so I've been on a big ditch the towel and it's so funny my mom taught me this. I haven't used a towel and years saves on the laundry which is great but it's really about you. Know your towel hanging in the bathroom in very close proximity to your toilet uh-huh meaning that with flushing there's a spray radius if you sometimes don't keep the cover down and that could contaminate your towel and then you have heard about this in toothbrushes that's fast so you WanNa keep your toothbrush outside of what they called splash radius and makes me cringe also you're tall so if that's not possible which especially is not possible in a very small Newark Bathroom you just pat it dry instead of using tell and it's just a no brainer in the sense. Can you just let it air dry not even air dry because you're patting so the cutting action actually manually dries it faster so it takes maybe fifteen seconds more of your time but at the same time because it's driving that water in your skin is very damp up and plump and Mounsey okay. I'm trying not I'm GonNa try that really great for his specialty hydrated skin. You have any other hidden gems because I noticed on your instagram that you have your own Hashtag. Christine Skin Tips Christine glow to blow tips. APPS is the Hashtag with another give us another <hes> little secret step blows people's my so seven skin method has been around for a while but you can seven skin with a missed and I actually find it easier because what he's saying kings seven skin seven skin methods so when you apply your toner seven times in a row Oh and the reasoning behind this is liquid treatments do penetrate the skin deeper and faster because it's just drops through the skin layers and then you have your serum which drops through but not as much as a liquid or an essence and then you have your moisturizer which seem more lenient that kind of sits and seals everything in so when your skin is very dehydrated which even with the oily skin types it can be possible all to have dehydrated skin it. Your skin just ends up drinking this water that you're patting into it via toner are missed and it's also not that wasteful because you just do a few drops then pat few drops than pat when the mist it's spreads than Pat Spritz than pad and the nausea padding you'll see your skin plump up with hydration and you'll bounce yet like your skin right. Now looks like there's a spring inside of it the way they flew this morning. Don't believe that for the best nested heavily on the car right but I feel like that padding also helping to right you're getting that out of circulation and you know massage or whatnot aw and it <hes> it is little banking. It's actually proven to show that it drives a product and more efficiently as well so you're not you know sitting around waiting for your skincare as or you're just putting it in right. What's your spoliation? Shen routine so I don't actually to Emmanuel exfoliating don't really love grains or seeds or crushed anything. I feel like a lot of times unless you really really micronized the seeds they can have jagged get edges and then cause micro tears so I've been more leaning on chemical exploiters A._J.. Or a P. H.. A. Or even V._H._A.. So normally I use a watermelon mask up to three to four times a week so I don't really the X.. Fully eight heavily on top of that other than maybe once a month on my goodness right so what I'm hearing is you don't ever lean over your bedside table. Grab a wipe. Just give it a wiping go right to sleep sacrilege so even if you get into your hotel at four o'clock in the morning or like it's been a long travel day or something. What are you doing it for you? WanNa fight. I washed to the and then I missed to keep my skin damp on Tom on this flight and then I'm sheet masking are masking the vaseline and your nostrils heard that pros do that because it blocks the all the germs that are floating around the airplane from going in Gerry knows my friend's mom <music> does this. She swears that she's never ever gotten on a plane because of it and then I read it recently yeah they use it. You put news Dipa q tip into vaseline in line the inside of your nose and long flights I've done when I was not when I thought it was going to get a cold olden seemed to work but I was already on my way there to get a cold listeners. Tell us as a work volt travel hack my travel. Heck is never to touch any membrane and what that means. I never touched my eyes and my nose the inside of my mouth so anywhere that has soft tissue sick I agree with you and I'm guilty of touching my eyes because I think that doesn't count as your you know what I mean but I agree. I think that it goes through is very true. So let's switch gears a bit. I know you've been asked about at the Salat about starting a business with a really good friend we have interviewed a lot of entrepreneurs now and a few them have said that they started earlier businesses with a friend and it didn't work out and you know they've had some regrets or whatnot. So what's the secret to you guys working through any like complex or whatnot to maintain your friendship today so it's really like a marriage so when you first you know come together. There's going to be a little bit of rockiness because you guys are adjusting to each other's personalities and a very different environment that involves a lot of high stress financial implications and working that out takes time but as with any good marriage which I keep comparing it's a lot of communication Kishen a lot of open dialogue and having the same goals because we knew that our values our work ethic and our ultimate goals are the same the journey there. It's okay because we know we're going to the same place. I think that it really really helps so what would be your advice to any beauty entrepreneur. WHO's looking to get something going these days so I have a differentiated point of view because beauty is so saturated now with new launches and new innovations every category imaginable which is great because ultimately that gives the customer more choices but I think there's also a lot of confusion and a lot of that comes from the fact that some of these launches I think are more inspired inspired by other brands or what's trending versus what's really differentiated and delivering value to the customer and without that point of difference? It's going to be really hard to take take off in a way in a really meaningful way. The second point point would be to. I get this question a lot. Do I start a business. Do I really just go all in. Do I keep my day job and my advice is usually to just go all in because once you have your passion you know your idea and you know Oh. It's GonNa work if you don't throw your hat over the fence and like just go for it. You're not going to clamber over the fence to go. Get it okay so we're going to move onto the fun part so it's been a rapid fire recession or so. When you go to Korea now what's the ones can carry them? You always stock up on so the last thing I'd purchase was actually a barrier cream. Okay which one it was from Auto Palm. which is this dermatology brand and I actually use it on my daughter myself? Okay what song is always on your playlist that what is that song from little ause ex. Oh All town road doing it. That's playing on our heads like every day every day every uber totally. What's your writer Dai sunscreen right now? I'm testing a formula that I really really love but other than that make Prime Blu Ray Sanjal so don't wait a minute. You're testing what go back formulation okay that our lab samples what okay <hes> three beauty muster in your bag right now so the a lip balm with what are you wearing right now. You're wearing this gorgeous hot pink. It goes with your address. I love everything that's happening. What is it it's actually why a cell mixed with another lip balm okay a little bit of Tint in customization every reform and the other makeup and then I always have a sheet mask in my bag because I love to sheet mask on the road is sometimes she masking Uber's and then a sunscreen because I reapply every two hours? What's the best Korean food joint joint in New York? Oh my God so there's this new restaurant called on O.. N. and it's this fusion Korean. I don't know what the inspirations are. Actually it's just very very unique. There's a lot of hot pots really beautiful okay adding to Phyllis and last question what is something you hope to hand down to your daughter someday and item or a lesson who so when I first got married my husband gave me this charm bracelet and every time there's in a major life milestone. He's bought me an additional charm to add to it so I have one for when we got married. I have one when I had my daughter with her initials and I have one when we started the business and just different little life moments and I want to give her that charm bracelet later so it's like Outta watermelon to it Outta Pineapple Avocado. What else are we going to add on? They're going in the merge store. Thanks for tuning in visit breaking beauty podcast dot com for details on all the damn good products we talked about in today's episode and be sure to sign up for our newsletter that way you'll get every episode delivered right to your inbox. You won't miss a single thing or subscribe to us on Apple podcasts.

Korea Christine intern New York Sephora Australia Sarah oily skin instagram founder CO founder North America Lori L. Christine Chang Regis Joe Christine Skin Sara Lee Laurie Allen Marian Keyes
Katy Bellotte - Balancing Your 9-5 Job, Creative Side Projects, Health + So Much More! (@katybellotte)

What We Said

1:09:11 hr | 2 years ago

Katy Bellotte - Balancing Your 9-5 Job, Creative Side Projects, Health + So Much More! (@katybellotte)

"The following podcast is a deer media production. Hello hello you guys and both back to what we said podcast. If you are new hello welcome I'm Chelsea. JC super excited to have you guys were excited for this episode. We've had lots of fun girl. Talk Doc in New York City we have we love girl talk. It's the best I mean we love you boys too but we also love girl talk so sorry so by today we had a Katie Belotti because I was remembering when she was saying it it sounded like pilates Belotti Katie Body. She is a youtuber. She's an instagram where she's as a creative and she also works a nine to five corporate job at L'OREAL. Peres which is amazing and she lives here in New York City. If you've ever seen the bold type show that's her her like she is the bold type which if you haven't seen the show we also talk about it in this episode anyways. This episode is really different and I really love it. I think this is really relatable edible for a lot of you guys listening who are working nine to five jobs. We understand that not everybody wants to be an instagram or influence her or content creator in that for or maybe they want to climb the corporate ladder and be corporate boss baby now so Katie lives the best of both worlds. We get into office life. You know comparison in the workplace place how to be a good employee how to get noticed all of that good stuff you guys sent him some questions and we answer them and it was really good and we also get into youtube and she was recently diagnosed knows with lime disease so she kind of talks about that journey what that's been like and we really talk about getting comfortable in chaos which we all live in chaos. Let's be Israel if you were to see our hotel room right now. You'd be truly being comfortable in. I'm uncomfortable actually four. I'm I'm sick. Actually there's literally not room for US walk. There's close everywhere at the hotel rooms very very small so we're living the real New York Life Yeah Also WanNa a dimension that Katy has her own podcast called thick and thin and it's really good she kind of it's almost like a personal journal for her where she just talks into isn't really cut much out so it's really like raw which I think is cool. Yeah and she's very well-spoken. She's a very good storyteller so let's get right into it. You guys are GonNa love her. Welcome Katie Array. We're here with Katie. Katie tells a little bit about yourself is so I did grow up well. So I'm Katie Vladi. I grew up in Maryland but now here in good Old New York City Ny and I mean my story is long winded but essentially I've just always wanted to be here so I'm here yeah. That's what kind of kid were you kind of. Kid was I yeah. Oh Gosh Josh I was while I was bullied from very young age to start things off heavy and yeah because I was very I mean everyone's like Oh. I was different but like I was different. I carried this. It's Chunky video camera around with me. Everywhere and films like everything that happened. My parents like thought I was crazy. I would like document and I would like Archive Archive them and save them in Lega. That's yeah yeah that's where my story begins in. It actually is so like to accede is describes who I am yeah so I guess I was kind of. I was very curious as very adventurous but it was also like just a total nerd as a kid to be honest you mean you got bullied at school for. Oh you bring your chemo. Well as as far as I can get. I mean it was mostly just a recording your ti hundred under the desk of course before phones you know where thing before my razor phone but didn't have the best quality yeah yeah that's kind of very began to hang windsor moved to. New York sign mutiny ORC a year ago almost a year a year ends like three months ago and how you like in a I love it yeah like chaotic and I mean it's definitely lately. I I mean I I remember just coming here for so many different things trips etcetera and being like so like just in love with the magic of it and how creative I feel heerden written and living here like let me tell you it's definitely show it shed New Light on New York because yes I do feel very creative inspired here but also it's just it's a the city was so many layers like you and you also expect people to be so mean and you know whatever and people are much nicer than you'd think but also it's just like every day is literally something thing brand new like you see something new. You didn't see yesterday which is what drew me to it here in New York as metal and we were talking about today today. We're like there is it sounds cliche but there really isn't energy that you cannot ascribe here and I feel every time I come. I it's indescribable. It's yeah just you can reach out and grab it. It's just so yeah. It's funny. We were walking back to our hotel and I saw it was like they're recording Clifford. The big Red Dog log in your neighborhood tomorrow like these streets will be closed and I was like cliff bigger dog yeah when you said something new every day. That's what my mind now movie. I'm SORTA production. Shen like every day is like what I'm going to work like a road is going to be closed because okay got an undershirt because there are so many shows in New York that are they live shows house. You talked about the what's the bull type on one of youtube videos and I love today's needs to watch. It reminds me of that. Gotcha like you are the Mike. Okay so that show I was. I watched that I mean it's kind of like has few seasons now so when it first started I wasn't living in New York. I was in North Carolina at college and I was like Oh my gosh. This is like priming me getting me ready for New York and then I stopped watching it and then started watching it and then people kept saying that they were that I remind them now in my current life in New York like characters in the bowl type and it is the biggest compliment you do. Those girls are like girl bosses. I know their characters yeah fill a lot of I mean to be honest. The reason why I love the show is it's so real everything that they experience is so spot on to be honest like it's not one of those like it's yeah girl. You know yes I. It's it's really real yeah but it's not it's not a reality show. Show show okay you so so good. Yeah you would love it good as as Mike on yeah it's on okay. You're the only one I'm getting paranoid. Okay well. What is your day-today look like now. Gosh so as you guys as you said you know. I'm a nine to five girls so I have. I do the influencing the podcast odd casting youtube and everything but that's more of like I don't Wanna say decide projects. I'd say it's kind of both the same like although I spend nine to five or eight thirty to six at the office. I'm constantly thinking about my other stuff and I do that when I get home so basically from start to finish a wake up at like a roughly six o'clock occur so because they go to the gym or I try to do some sort of like I need time in the morning to dislike and get myself in the Yes. Just be like you know either like I don't meditate meditate or anything of that nature but you know either working out or just like kind of getting my day started early. I'm not like sitting at my desk like I just woke up thirty minutes ago and I can't function so that's just that's me then I go to the office around eight thirty and I work at Laurie Al here in the city so I work at Hudson yards hop on the subway. I like you know I. I somehow get myself out the door and I do. I make my desk like nine times out of ten you know and then yeah. I do that and then come home and do everything else that oh I do. Sometimes I just unplug and watch his show or I'll just you know head into podcasting making a video. You know answering emails that sort of thing yeah yeah. It's you're busy Z. Gal. I'm really busy and I like when I say these things. I'm like Oh. It's so cliche like busy girl in New York but like every the the energy here inspires you to be constantly busy. It really does yeah which can be a good thing and a bad thing because then it makes you feel like you need to be doing something like if I'm like sleeping in on Sunday feel guilty. Sometimes my for the most part is a good energy now. That's a good way to describe it how you need to be doing stuff yeah. How many youtube videos do you have schedules for. All of your things like Youtube and park testing testing. Do you have like Oh. I upload this much weaker. Whatever yeah I try in a perfect world I would upload a podcast and Youtube video every week but sometimes it just it honestly just depends pens on my creative like stream and like honestly how exhausted I am after work some days. Obviously my primary focus right now is working at Laurie Allen. I absolutely love my job but sometimes it means like Youtube and podcasting takes a back burner which I'm okay with because a lot of what I do during the day inspires my podcasting and my videos and stuff in it it makes me kind of keeps me grounded in a sense by I definitely posted a lot more youtube videos when I was in college or College Heist Gray but now now I mean it's definitely not more like not as big a focuses you know as everything else by. I'm like trying so hard to like. Keep up with it yeah yeah. It's one of those things so. What made you want to go to college and you know have a nine to five job if you're already tube at that point right so you kind of could have continued on that path? So what made you want to do that. Yeah I mean so honestly by mainly totally transparent at I just going to college seems like what I was supposed to do you and my parents you know they didn't pressure me by any means. I was the first of the oldest child's of course it was like Oh like you're gonNA. Take eighteen apply to college right like that's what you're supposed to do and so that's what I did do and it was one of these things where I was the summer before like fighting with my parents relentlessly being like I don't WanNa do this. I wanted to keep doing youtube because at the time it was like it was you know two dozen whatever fourteen or so when I was going to college so it was like a time where you to wasn't like exactly a fulltime career. Influencing wasn't even a word at the time and my my people around me. My parents were like will you know is that sustainable as its you can actually do for a career like you should get a degree agree because at the end of the day like if if all fails you happy degree in like whatever that was kind of the culture. I lived in in Maryland you know in the middle of nowhere yeah so I mean not the middle of nowhere but like when I told you from like Boston I'm like I'm from Maryland. Yeah anyway so yes. I want one of those sort of things and so I like drag. My feet went to college but was still like in my dorm. Filming videos like not socializing people because I'm filming videos like this is what I'm doing when I'm here like I'm doing school but like Youtube is may focus and then slowly but surely over time realized that a lot of what I was doing college was not only like bettering me as a person and kind of just teaching me that I wasn't all all the ad like I remember going to class being taken communications classes and I'm like I know everything. I've been making video since I was for yeah. I'm a genius and then my teachers like slowly slowly showed me like no. You're not like sit down. You don't know what you're doing. So I learned a lot then. Also it inspired a lot of my content like a lot of the videos as making I was quite literally early broadcasting like the H- the lowest of lows experiencing in college and people were like this is helping me so much so I gotta stick it out. I've got a graduate. You know so yeah you Kinda and a half to go through it. In order to help other people go right. You can't right like you guys in college is what you do. You never been exactly now. I really liked that and we do interview view a lot of influences on our podcast and so I think it's cool that you can speak to that but that you can also speak to having a nine to five job so I want to talk about how we WanNa talk firstly firstly a definitely about corporate job We actually talked earlier that I've actually never had a nine to five a job which is kind of scary honestly. I'm like I need that. I feel like I need that into. Some point in my life hasn't happened yet so I'm pretty I I guess so. What are your responsibilities at work like. What is your job description what he yeah. What do I do well. Let's huge because so so I started at L'OREAL a year so ever since I've been to this been in the city I've been at L'OREAL so it was one of those things where I was an influence or four Laurie Alec working with them as a as a company and then I grew really really close with this group of girls that worked there that were social and digital department and at the time in college. I I really did not know when I was a sophomore. Junior had no freaking clue what I wanted to do but I knew that I loved you know social media and making videos and I was like at the time I was like is this Stephen a career like can I do this at a bigger scale and I sure enough you can so I met these girls at L'oreal and then you know we stayed in touch and essentially they were like Haiti. We really want you to work for us. Like common work for us like this. We need guidance as a brand like we think that you've really good vision and you know we really got along so sure sure enough. That's what I did and I was getting nearer nearer nearer to graduation and you know one of the directors was like give me a call when you graduate and we'll just check it out and see if something about something is available and sure enough like something was available and I took it and I came to New York a week later. It was like a huge like very demanding quick process. Ah says and I know that's not the usual way. People get jobs. I I hate I love. It's such a blessing but also it's difficult because I try to be like here's how you get a job but like my my path was not at all although I do like to say that. It's something that my parents get me which I feel like a lot of times. People's parents set them up the jobs but like I meet my Youtube Channel on my own merit and their which I do like applaud myself four and anyone can do that but anyway so I'm not even out the youtube channel. It's like with with any with anything you can yeah somebody like on the subway and be like hey chatting and then they're like Oh. I have no good at that the number I say the two things you gotta do is just be creating eating making things always in the creative space no matter what it is even if it's not something conventional even if it's just drawing or something that you know you might not think we'll get you a job. You'd be really frigging surprised like we hire people at L'OREAL that make textures for a living that literally smear makeup on a pallet will pay them upwards of fifteen hundred dollars for a day to just you know create art with makeup yeah so that's a job now. If pre- I know right I'm like why do I do this. Exactly so it's you know exactly exactly just always be creating things. That's number. One always be nice. Just you know don't think you're above anyone because you're not everyone's on their own personal journey to you know figuring out themselves selves and being kind to just have empty always and like that's how I got my job at the end of the day yeah and so what I do at L'oreal now actually so funny enough enough that team that initially hired me is no longer with the company so I'm kind of spearheaded yeah social digital on my own with a couple of other people that are newer word as well so it's kind of it's taking a whole new shape now. so. I do social and digital I just got promoted actually like three weeks ago as exciting so ah yeah thank you so. I'm now assistant manager of social and digital royal. Peres so what that means is all do gosh the lightning and thunder crazy right now. This is weather. I I swear New York just knows how to put on a show. It doesn't just rain. It like poor and there's just like a light show outside. It's it's crazy easy and from my office on you guys earlier like I work in this really beautiful like all glass building on in Hudson yards and the lightning like from there. Is this borderline terrifying. Thanks it just okay first of all this show unrelated to that but when you're up in that building and like it's Wendy do you sway you know Asia. See No okay luckily or else I would not work there like afraid of heights like how they build those things I I'm like my you know. People say their job is tough architects and people that bill like. Oh my gosh him I was me that takes so much intelligence that that I will never be able to comprehend no no exactly oh my gosh also they go up like decently fast in comparison to what you think at take eight yeah especially. There's a lot of pressured shirt like put it buildings fast and yeah. Hudson Yard shot about a frigging nowhere. It's the best place to visit though if you ever come into the city there's like so much. The mall is the best and worst thing for me. Yeah Yeah you guys should know by now that Chelsea and I are major foodies. We are working with thrive market and we are super excited to introduce this brand to you guys because we know you're going to be obsessed to thrive. Marquette is an online marketplace on a mission to make healthy living easy and affordable for everyone they offer the highest is quality healthy and sustainable products available for every budget lifestyle and geography and I think this is super special because I have friends who live in places like JC. You're so lucky you live in. La 'cause there's so many healthy Gershon stores around you like we just have the generic ones. We have no just special healthy products. That's why thrive market is extra awesome because you can get that even if you don't live near a healthy grocery store and you can get it delivered right to your door so shopping at thrive market means supporting a select group group of brands that make the world a better place they sell non. GMO food snacks vitamin supplements kitchen stuff homegoods baby products so much more when you can easily filter through their products to buy the values that mean the most you so whether you are Paleo Vegan gluten free you can shop for ninety plus different different values and it's literally in one click of a button so you don't have to read the labels and basically thrive market. Just does all the homework for you. I'm not a huge fan of grocery shopping. Sometimes I just feel like I'm wasting my time and this is super time effective because you just hop on your computer and you start searching for products and it's kind of Nice because sometimes when you search for something thing there will be like three to four options for each product and I personally like that. There's not a million different options to choose from because you know that you're getting the best also the extra bonus thrive market is that you get organic foods and all these natural products at twenty five to fifty percent lower than retail price and it'll start showing your lifelong savings and you will really start start to think about how much money you're saving when you're shopping on thrive market and how far a dollar or two per item can really go so a lot of you guys probably have on your to do list this week to go grocery shopping so why not give thrive market at try instead and shot from home our listeners can get twenty five percent off your first order plus a thirty day free trial when when you go to our link thrive market dot com slash what we said again that is thrive market dot com slash what we said for twenty five percents off your order plus a thirty day free free trial check it out. You guys will love it. Okay wait so continuing on what you do right right so by the thunderstorm storm no it was it was a very powerful yeah so at Laurie Al what I do so as I said social digital is my craft so I do everything from just is planning so we'll have basically solorio. Peres which what sets US apart from other brands we have. Ud we have hair skin so we have all things so. I basically run beauty. Cosmetics is what we also call it on social indigent also I. I do all the campaigns every new product we have recurrently planning twenty twenty at the moment so like halfway almost the under twenty twenty like reminding the campaigns like shooting Halloween free next year. It's crazy. I know you always I never expected acted it to be so fast and used in that sense but like if you're not I will ask you kind of have to like get ahead yeah but anyway so I do a lot of strategy achieve for just helping US plan like you know what type of looks we're going to go forward certain products and just figuring out how to best market product so like which influencers are we gonna work quits or like what kind of campaign like we we obviously like every single you know 'cause. I work with marketings all the marketing teams that create the products they quite literally create them and I have had a a hand in helping with like the packaging design in like what products are called in the names of things. It's like the naming nail. Polish like wonder who's doing that like I'm helping ask medics which is very close whenever I walk into CVS. I see L'OREAL Paris and like eighth. That's me yeah and I do a lot of shooting so I what I do is. It's so so big. It's hard to even just put into things. I've done a lot. Also I got promoted is because I've been doing a lot more than I thought I was going to do what they thought I was going to do so now. I've even tackled shootings. It's all do a lot and I don't have extremely voted photography experience like you but you know I I've got mine. The camera and I've shot some some like macro apparently describe exactly that we'll actually be in store on display advertising it. I'm like I took that picture. Yeah very cool so let it really cool. The you know just kind of a nutshell. I do all the creative stuff in some way yeah which is really somebody like people always ask me. They're like why if you can just do influencing saying and whatever why do you have a nine to five and I say because I literally walk into that building and I'm like I am so excited to make things today yeah. I'm like I have a voice. I sit at the table and people people ask me Katie. What do you think about this or they'll pull me into SP- specific brainstorming sessions because they know I have good ideas and I'm like yeah that is when you know you like your job. When when you feel like you walk in and you're powerful and you you know yeah you have to say well. It sounds got this on lock some questions about because we have a lot of girls who listen like we said who are like working nine to five. I'm like WANNA be they. Don't really WANNA go the other way. They want to be like a corporate boss. Babe and climb the ladder now so we have some some questions from them that they asked also. We have some questions so I've heard you say before that. You're like one of the younger people there yes. So how do you deal with like you say you have a voice and it's like how do you deal with like maybe feeling like you're under experience are underqualified. Even if that's not the truth right having that feeling you will. You always feel like that and you have this impostor syndrome. You feel like you're not supposed to be there but the truth of the matter is a lot of people go like are involved in hiring process so if you were hired that he lost I'm thinking imposter syndrome. That is so funny and else. I cannot do so like I have. The thing is it's like everyone feels like that and you you gotTa oh no that's normal but like I said like in the hiring process so many people. Have you think that it's like three people like their. Sony people that are consulted when someone is hired so that people believe even you like these people would not have hired you. There's a million other fish in the sea like you deserve this place and also you have to know that you know myself like being in a space where there's so golder people like. I'm the youngest by probably sixty five or six years on my floor rice it so it's very daunting and when I'm sitting in a meeting I feel like everyone soaks when smarter than me and yes they could be smarter than me but also I have something that they don't. which is you know you sir? I'm sitting in this age right here right now and like I have just because they're older. It doesn't mean that they're better you know what I mean like. Yes they might be smarter but they're I'm smarter in a different way and so it you've disaster and have to know not and also you have to know that like you will get to their point someday. If you want to and it's all about just I mean just no no your place but also like don't be afraid to speak up. That's the reason why I got promoted. I would not have gotten promoted if I just sat there silently. Even if I created the best graphics entire frigging World Yeah you know sitting there and saying the things that people are afraid to say you know if you're not going to get fired for having big ideas yeah if a company fires for having big ideas now then go to youtube video about exposing them that is that is so dumb. Syrians are them like. Would they do that. Yeah the worst worst case scenario is they're going to say no yeah. They began. No that's not a good idea like okay then. You'RE NOT GONNA die. You ought to be okay with that because yeah no criticism is so hard like yes so hard dealing without. I made a whole episode on that. My podcasts like yeah and the ways I deal with it but it's honestly the type of thing where you just when you do it a ton. You get used to it. Yeah Yeah and it'll stay roll with it. Yeah uncomfortable well we just had Teza on the podcast and she said something that really stuck with me and she was like feel the fear but do it anyway anyways and so it's like even if you're scared to speak up and like may have an idea like in your Marash. Everyone's going to think I'm so dumb for saying this then you say it and it's like Oh okay. I didn't die from that like not. Everybody hates men and get fired. Maybe they said like maybe not this time. Maybe next time thanks for the idea. It's like Oh okay. I'm glad I did exactly even though I said it with a shaky voice or you know what I mean. He's still set it. At least you set it. She got it out yeah. So what is your best advice for someone ah for standing out in the workplace to maybe get that promotion that you want or whatever you know whatever reason yeah to standing out in the workplace. I also have advice on how to stand out when you're like coming into the workplace like how to get hired but when you're already in the workplace speaking up number one also just kind of I mean obviously it goes without saying like just going above and beyond so like if you're asked to do something do it but then do it in like I always do one way and I'll do away that I think is kind of out of the box and crazy and they might hate it but like at least you know I tried something. That's a little bit different than what we always do because I feel like had a big brand like Lori Albert the biggest Judy brand in the world a lot of times. We we get kind of stuck on doing the same things that we've done because we know it works but that's not how you grow and that's not how you you excite especially with like all these new indie brands that are out there like Kylie and Fendi in you know they're all doing crazy things and having these really amazing spokespeople and we're kind of doing a a very classic tried and true and unlike is what if we do it this way and you'd be surprised how well received it as especially upper management people that are like have been here for fifteen twenty in years. Maybe MEA. It's just like do something you know the way that you're supposed to do you're you're told but then also like do it a whole different way and just you'll you'll be amazed at how People React Act Yeah people definitely you'd think yeah yeah well okay another another thing that a ton of people ask for advice is on how to stay healthy. When you're sitting at a desk all day like what snacks you can ring in like how so hard it is right now especially when the CO workers I have me all of snacks be own. Gosh intrigues. Nellie hater line yeah. No I mean so. Luckily I do work at a company where we don't have like snack carts coming around like there's some companies that like intact especially where two snacks everywhere we don't have that. I think it's search on purpose honestly but we do have a cafe. That's right above and like star. Ba- everything you could possibly want is right there. I usually I mean since I work out in the mornings is it honestly inspires me to be more healthy during the day obviously to slip up because like when you're sitting at a desk all day you're like the one thing that can get me through a slower day is a snack uh-huh so like. I mean honestly just bring your own lunch to really helps or bringing your own. Snacks like people will meal prep. A lot of people in my office have little containers that they bring in the Hugo lunchbox. McDill habits specially rationed snacks for the day right but honestly I mean. I have pretty good self control when I'm at work. It's honestly when I come home. I don't have any he's still controlling going in a vacuum yeah. I'm like I did so well today. Let me just eat everything out in the fridge like yeah so I probably would be hard galley. Yeah yeah that is maybe sometimes will. This is some the I told my health clients. A lot is like you can bring snacks throughout the day but like be realistic so they'll. It'll be like why did bring a snack. I brought a couple carrots but then eight those before nine. Am and then they go and get something because they're starving yeah. You don't WanNa make yourself. Don't start your czar of all day. 'cause then when you get home then you're gonNA. WanNa like like you know in you. Go for the anay thing yeah. I always let myself eat plenty of things that are good for me. Obviously yeah buddy macy myself eat as much of it as I want yeah yeah. That's good yeah. I think that's very good idea yeah okay so this is another question someone else asked is. How do you handle the feeling of you know you do so much and then someone else gets more credit or they have a promotion and you feel like you're under appreciated. Oh that's so tough I like. I've I have known not personally known that feeling but a bunch of my friends are in the similar boat because we all have similar creative jobs where it's it's honestly it's so see that's honestly motivating though like you shouldn't be better about it. You should be motivated and be like you know oh even if that person in your mind didn't deserve it or whatever that should motivate you to either work harder or work differently to show how bad that you are a different. I mean at the end of the day like just like I said you just have to kind of. Add your own personal spending things because if you do things the way it's always been done like you know. You're going to get the same results. It's always been you know. You're not gonna get it and things like that like so. I mean it's so tough and it's such a reality especially in the world. We live in where people got promoted just because they know people or because you know not because of the work they're doing a lot of times it's because they do they know and we live in such a world where it's like people but I mean even like when you're trying to get a job. I have friends that are graduating now or trying to get jobs and they find it so difficult because they feel like people are getting jobs over them just because they know someone and that's the reality of life but I knew no and I've got this really awesome job job. It's it's all about how you market yourself and how you work yeah I think at the end of the day even though it's hard easier said than done you guys has no that health and wellness is a big topic on our podcast and a big part of that is fitness so I want to tell you guys about some of my favorite leggings ever and these are the power behold leggings from fabrics. These leggings suck you in so well. They're stretchy. They're comfy. I'm very particular about my leggings and I am obsessed with these. I get the seven eighths length because I am shorter and more petite so for my girls out there that are short. These are free you. 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Dot Com slash what we said to get to leggings for only twenty four dollars which is a ninety nine dollar value fabrics dot com slash what we said we we will have that link for you guys in the show notes below. We were talking about earlier. How a lot of this. I guess differs like I said I don't have experienced a nine to five but a lot of the best things I've ever you know. The best opportunities I've ever received is are things I saw after like like I I was the one who asked literally for the opportunity and they're like okay for example signing with our podcast network like we reached out to them and then yeah yeah. They're like great like I'm not saying Oh. It's just that simple and I'm not saying Sculpture Boston Bake. I WANNA raise but it's like yeah. Let your later actions you know. Speak Louder than words but also ask for what you want and like if you know you bring a lot of value to a job. There's nothing wrong with like yeah. No now if you don't ask the answer will always be now yeah. I love my always think about it because you know they could say no sure but at least you know what a said needed that imagine in your head and you know avenue live without like what if yeah if I would have done it shows. You're a go getter shows that you want to grow the company and you're not just trying to leave. I mean a lot of lean awed brands like maybe not Laurie out but like other brands and people come in and they're like okay that was fine. I'm going to go do something else but it really shows actually really good for the company of you're showing that you wanNA stay and you. WanNa like stick with it and rise yes so I think I mean it's. You'll never never be looked at in a funny way. If you ask for one I don't think executive. They say no yeah well. Another thing is kind of what we're what we talked about this earlier but you have to provide be providing value in order to ask for things anyway so you can't just walk in. You're just normal employees doing the bare minimum. I need a raise then. They're going to be like no exactly but if you're you have to both be benefiting like people are either underpaid later overpaid and like literally. Nobody is paid the exact right amount of what they're worth. Not Lots of people are overpaid tremendously but also a lot of people are like like tremendously underpaid yeah but if you're like making it so that the company is benefitting from working there and you're also benefit benefiting from them to health related so true like if one of these gypped. You're not going to be as like yeah. I'm GonNa give you this opportunity for this and if you're getting gypped as employer. I'm not going to your your customers right. I'm just going to this company. Kinda sucks but whatever no exactly and your employers. They need you like yeah. They might seem scary but they need. You like your component. The Well Oiled machine of the company without like I feel like in the nine to five world people can sometimes feel like insignificant and like they're you know what they're doing doing doesn't really make a drop in the bucket of the greater scheme but like trust me. It does yeah it does it. Does everyone comes together in like you know. I was talking about that yesterday when I was going over to her going to different meetings and stuff and she was like essentially saying that the the manager who's taking me around to the meetings saying saying that every every campaign even that I get. It's like a combination of a lot of different things. It's not just me it's it's my manager's senators relationship with that brand and the you know what. I mean so yeah like everyone has apartment yeah. How do you switch up the eat. Sleep work repeat life. How do you make it not so monotonous monotonous. Oh yeah that's it's really important especially in New York. The caught the rat race view. Just you know fly her. Rut Comrades so many times. We've been really. Hey all your in New York Walker. That's what we talk about. I I see so. I WanNa talk about that but you know I think it's all about. I mean so I'm a really creative person was not hard for me like I I mean I love just taking like an hour and doing something rent like drawing. I do a lot of drying out of journaling a lot of reading. I'll just like block off time in like just I think it's all about scheduling your life to the point where you have breaks scheduled where you can just go and do something just like random like weekends for me. I I'd never plan businesses busy things on the weekend like that. It's my time some himself film videos but like that's honestly like fun but I always leave room for you. Know spending time with my friends is people keep me grounded things like that. Also travelling obviously begged the guy at Lorient. It's really great because we have we have ample vacation days paid time off days and so I'll take a lot of you you know trips and things just to spice it up because New York like as exciting as magical. It is as it is it. It is like any other city that you live in. It gets pretty repetitive. I mean especially when you live. I just moved so I guess moving is also pretty key like move around every once in a while but you know once you get used to your area. It's like you go to the grocery store and you get the same. Things is an unlikely. I'm literally turning into seventy five year old woman like I need to I think is just knowing yourself and knowing that if you're kind of slipping into this unhappiness you know feeling feeling of kind of restlessness. It's time for a change and it's time to maybe like analyze wire feeling like that and usually nine times at ten for me. It's because I'm getting bored or just getting too stuck in my ways spice it up I mean I don't know I feel pretty exciting life given how busy I may time for like things like dating yeah like I mean. It's the best city to do that. Yeah Yeah it's exciting well. We're going to ask you about that yeah yeah. We'll go right into that. So what is is it like New York. Well sexiness city wide. It's a whole different like I. It's a hold of world. We're old ben Ex. I grew up watching like sex in the city and all the shows with like the dating in New York like ten thing how to lose a guy in ten days and be like all those things just like what I expected affected dating in New York to be like and as much as it is super exciting and there's always tell my friends it's like you can go to a different restaurant every single day until you're ninety five and like there's so many places to go in New York. Yeah comedy shows you can go just so many things you can do on your dates which makes it a lot less awkward because in college it was like there was one restaurant and you're GonNa go there and everyone's GonNa see you so serious and I I mean but it's also like it's such a bigger pool so I use dating apps like Albion. Hinge hinge is my favorite. I just got on Ryo which is super interesting since like creative fame quote unquote famous people like Demi Levato on riot on my. I don't think she's on Rye. All L. had dating out for like they call it for the elite. So it takes you have to get approved. Yeah Oh approved and it's because because so it's SORTA theon and even if you know someone they still have to hook through an approval process of like an actual human being looking at their page in like decide yeah yeah yeah so but I to be quite honest. I haven't gone on a single date from yeah. I love hinges more relatable for me because I tend to go for people completely -pletely opposite from me so like not creative at all like doesn't know how to take an instagram photo four which is so so surprising no. That's well opposite attract you. You know we have our own strengths. You can talk about your you kind of want the race. We're all like here's what you should wear to dinner. You know yeah so that's what I've been looking at the dating apps and then you know I mean it's all just about finding the the energy to go on dates after work like that's probably the hardest part about it but they've never gone on one that I've really regretted going on especially because it makes great content for my podcast but always funny story actually talked about a bad data on a podcast gassed once and he listened to it and you're lying. I'm not lying to you the APP because won't so it was the second date and the first eight was like I always always kind of awkward a little bit so I was like. Oh wait you mean it was great. He's really cute. Whatever and you know the second date was kind of just the same awkwardness business but like I thought it was just not even just awkward. He just said so many things I was like. Oh my God. This is a date. Oh my God. This is just a bad day. Everything was just going wrong. It was just bad I talked about podcast awed cast and then apparently he listened to texting is like didn't realize it was that bad of a date dot dot dot and I was like also or sorry it's not you it's me. I didn't say that I wonder is and then he followed me. It's okay it's fine. He wasn't meant to be hope. He's not yes. He's like heard you mentioned it again. He's like get over me. Okay now. I mean is obsessed with me. Why are you so obsessed with me no but that was probably the only bad when I've been on very good dates yeah. I like you sound like you have a very positive. what sort of looking for perspective perspective on day damage is really got. No I mean it's the type hypothet- we're like I'm super picky and I've had a lot of bad experiences in college but it's the type of thing where it's like. You have to keep trying. I think someone one. I think it was some famous. Maya Angelou's had this really amazing quote that I can't remember life Mary now but she said like even if your heart gets broken in like things don't work out you gotTa keep drying trying and you have to think about like future you that will thank you for trying not just closing yourself off being a hermit and like as easy as it is. Just go to bed after work not go on dates. It's like it also makes you a better person because I mean as much as dates sometimes failure job interview. It's like you sit down there like so. Where do you work. Where'd you go to school. Go you know things like that. It also gets you talking about yourself which I feel. We don't do often and we don't really realize like Oh. What do you like to do. You're like wait. What do I like to do. You know it kind of just part of you and it's also just so exciting you know and human tonight exciting. Human connection is very exciting. I love it and and my friends actually it's so funny. were all single at the same time. which is the shot most shocking thing ever ever hands yeah that is so this has been the most exciting summer like of our lives? If you've got like double blind dates like crazy stuff like that and it's like when also you're going to do that you know when young in Newark and single. It's a beautiful thing uh-huh yeah. I feel people are so like hung up on being single and they find it to be the worst thing ever. It's like worse than the plague. They'd rather stay with people. They don't like then to be single. Now I just say I don't know I can't fathom that. Yeah I mean I'm so like take it from me. I haven't had a boyfriend since high school like a serious one because every time it's even gotten close. I was just like no no. I don't enjoy spending time with you than being single that exactly exactly exactly you guys get it girl okay. If you guys are anything like us and I know you. Are you love listening to podcasts. You will love listening to audio books. If you have not hopped on the audiobook train yet you need to you guys are going to be obsessed with audible. Audible has the world's largest I selection of audiobooks and other audio entertainment choose from. I absolutely love audiobooks because you can be cleaning room making dinner. Doing whatever and you are learning at at the same time is I don't know about you guys but sometimes for me. It's really hard for me to set aside an hour a day or something to read or any time for that matter but you can listen to an audiobook while you're doing basically anything so you feel like you're being productive and speaking of productive actually one of minor. Chelsea's favour audiobooks books is the productivity project by Chris Bailey. We added a whole episode on productivity and this is such a good listen. I would highly recommend it. If you guys are interested you should definitely I check it out. It will help you feel much more productive and help you figure out how to use your time most effectively so with the audible APP it is really community because because you can listen on your phone or really any device wherever you are so it's Alexa enabled you can listen at home or you can listen on your mobile device out in about while you're at the gym when you're traveling aveling when you're shopping whatever you want so as an audible member every single month you get to choose one audiobook regardless of the price as well as to audible originals from fresh rush selection. You can easily exchange any title also if you're not loving it at any time and you keep your library of audiobooks or anything you've listened to forever even if you cancel which which I think is super awesome so start listening today with a thirty day free audible trial choose one audiobook and to audible originals absolutely Louis Freeh visit audible dot com slash what we said or text what we said to five hundred five hundred that is audible which is a U. D. I. B. L. E. We dot com slash what we said or text what we said which is W. H. A. T. W. E. S. A. I. D. Two five one hundred five hundred. You guys are going to love it all right. What is the favorite book that you've read. Recently is is ice bucks. Yeah you looked at your. You have like a book highlight on I was like I'm going to start yeah no so I had this nears resolution and I never do resolutions because I think you should ever wait for one day to start doing something but this is like an exception at the beginning of nineteen. I'm like I'm going to read a three hundred page novel like roughly roughly three hundred pages every three weeks for the year and I've done it. I've done it even with nine to five job and everything else I do and I always just finally time before bed. Honestly it's like I love such nerd. I love reading to to the extent where I get so excited for like the time when I can sit down and Reno. I'm the same and it's the recent thing I was a such a reader as a kid. I loved reading and then Kinda lost it there for awhile and recently I was telling my husband. I get as excited to read as I do. Watch netflix series that I'm like really invested in. I'm to the point where I'm like. I really want to like have free time so that I can finish initiative so I mean I think the reason why honestly is because I'm the same way is because like since we lived such a digital age now and we spend so much time digital it all and like plugged in and watching things happen for us it just something about turning the pages and like envisioning it in your head. You know what is happening and not being indictated told what it's supposed to look like such a just breath of fresh air you know bit. I crave it so to your your question my favorite books of the the moment educated tear Westover we. I'm on my list okay. It's a memoir yeah. I'm not usually into memoirs usually hate memoirs to be out no fence people right. Yes you know I feel like sometimes the stories and like okay. I get it like when something exciting to happen this book. I've been glued to it I on the last chapter. It's that good and I. I started it like a week. Yeah so that's that's a great one also where the crowd sang by Delia Owen just okay OK- gals at the ending sending all my coming or not going to spoil it guys but there is the biggest plot twist my mom. I had my mom read it and she calls me. She goes he did not no way. It's really really crazy. It's really so that that's another good one. I mean I have so many pilot on main scrimmage. Those are my top. Pick it out talk to me. I'm really excited that yeah. That's been on my list now. It's so good he I love Book Recommendation Michelle Okay. You also write in your Journal and you have beautiful journal entry. He's loved. We're not you guys need to pause. You need to go to Katie's Give highlight for you my journaling highlight. We're not talking like Oh. It's like pretty writing. flower works a Marin yeah in. It's so pretty why so how long have you sorry. I have you always been into journaling or yes. That's another another thing might crazy child child out of being a nerd and light just carrying the camera documenting. I've been obsessed with just documenting in general whether it be photos or drying or anything and so even when I was really little I had a journal and I would just dear dear diary. You know sort of thing. It's definitely escalated into something. That's more heartfelt now like it was pretty basic when I was younger but now now i. I always have if you were at my apartment right now. I have to journals next to my next. I bad one. That's from my podcasting like things I think about that. I WanNa talk my on my podcast than ones just my life and is one of those things where like it's under lock and key like no one can see it but sometimes I'll share the pages on my on my story so especially when abroad I was really into I went abroad to Italy in college and I was really into the journaling because these long bus rides and I'm like what amaze like everyone's on their phones and like what am I gonNa do like brought the journal I had these colored pencils like the lakes pencils bring with me and I I have them all in my highlight like it's just little doodles and to be honest. I mean you're obviously always your own biggest critic. I thought they were like horrible like I thought they were cute but not like great and when I posted about it on instagram. Everyone's like freaking out over it. I'm like wait. Why is it's literally do do. I don't know how I can't draw hands so never expecting to draw hand because I won't. I don't know how I don't know I draw from observation. That's how you do it. Okay you just gotTa. I have to see something. I can't just bring it out of nowhere but I'd like to doodle and I also write a lot of tattoos. I love me. I love my handwriting handwriting. Reading is really pretty inherited it from my mom. My Mom taught me how to write cursive before I learned to write anything else and so I just insisted all through elementary middle high school writing in cursive for everything which was like the best and worst some professors would be like you need to write this. I can't read it but it's it's. It turned out to be great now that it doesn't matter yeah. I like beautiful in writing but have good handwriting. It's like decent decent but it's not pretty really you have yet. You very beautiful yeah so you will you do writing for like dear followers messaging and say like can you write this for me. Yeah yes UH so so far I've just been. I don't charge anything I just. Dm Me and I write it. I'm super busy as as we've discussed time yeah so it just depends on like when I have time conventionally going to open an se shop and do it like actual like you know like how people norm Hewitt and like make it really legit right now. I'll just read it on a piece of paper or take a picture Karen. DM into them and they've gotten about twelve people have gotten Almighty's which is super cool to work the other day and I ran into one of them yeah no way she she has shine wrote shine on her forearm and she's a Katy look and I'm like walking to work like yeah if wiles literally while that on the body forever doubts crater handwriting so what what do you think the benefits of journaling like. Why do you love it so much. I mean I think just it's outlet. Obviously it's one of those things where we as human beings like. We struggle with things and a lot of times we can't. We don't know why commence let us get so overwhelmed and upset and I'm like why maps that I have is beautiful apartment in New York City at a great job why upset and I almost it almost takes me. Just sit down with pen and just write when I'm thinking to get it out and then I'm like wait a second. I didn't really realize that was bothering me so much you know until I I just got going and I was like in writing and also mean having the podcast something so unique because I feel like I I almost kind of forced to reflect every week which is great but also you know stressful but it makes me realize like that. I have all these pent up feelings and also just the creativity of it. I just feel like once you put something on paper. It just makes it some more so much more real and you know when I was abroad in Italy. I recommend anyone travels like a lot like definitely. Bring a journal with you. You will never regret that I guess you photos which is beautiful too but the way that you describe things you know in that Matt will change your the way you described something. When you look at a photo will change over time but in that moment when you write down something like you that version of yourself you know you were the youngest ever be right now? That is just like encapsulated in time and like that's not going anywhere on the page. It's not you know. It's one of those things things where it's like. I love going back and reflecting on like what what point I was in and what I was thinking at the time and that's something for other things. You know that's true. Did I and I am so bad. journaling always have been and I every year in like usually and it's like January first Genera- right just yeah yeah. It really makes me sad that I haven't journaled up to this point because I'm like I mean I guess I consider instrument a little bit of a journal because I like you know like half. It is also like that sad that like my kids don't have you know when I was whatever but may I'll start my search search more yeah yeah but really I think it's I mean we have phones. We can ride on but there's like something magical about doing it with like a pen and paper and I always say that because I earn I always saved my motto. no. I started journaling again like at the one of my news resolutions this year and I was really good at it till about two months ago and everything in my life went downhill just getting but I stopped doing my morning routine which means I stopped during when it remember but it makes such a difference because it gives you so much space in your mind yeah and like it puts everything that I was thinking in the morning like my first thoughts of the day young's I wanted to be. He'll things guy wanted if you don't want them now I Anzac. The mountainside is had yeah and and I just never got what was that idea had darn it all. I always think this great remember it when we talk about it next time and I'm like no. That's just in the universe. That's my mind sex next to my bed because I'll be laying in bed at night. Yeah my gosh all like rollover and like I'm like I don't turn the light on. I got this and I look at the extent like what did I even what exactly yeah putting an extra beds nice it kind of makes a habit of like when you're sitting in bed at night like you know unwinding usually on like texting or on Instagram like just picking up the Journal Journal instead yeah. Can I think that's really GonNa and you inspired me to journal. Yeah Okay GonNa try it. Let me know how it goes. I will I WANNA get into your rhyme lime disease. So that's a big part of your life. That's been recent egg recent part yeah. So who can you walk us through that. When did you get diagnosed. Without what gives down yeah so this happens. It's actually crazy. I mean not crazy at all because usually this is how it goes. It's like my life. It was really great and then all of a sudden. This just like happened so nothing I had no prior symptoms leading up to the day that I like everything went everything everything hit the fan essentially because it was on a Saturday morning I woke up like every other morning and my old apartment uptown I live alone so just to put the things into perspective so like when you wake up and something's wrong it's terrifying is your law so even though we have technology you know so. I woke up and I just ah the second I open my eyes. Something's a little bit weird like I felt this weird numbness in my legs from the waist down like thighs to toews even my buddy that was not and I was like okay like you know maybe I just slept funny and like walk around my apartment for like a few minutes 'cause I had plans later that day. I was going to a birthday party for one of my close. Close friends sound like this is gotTa. Go like this can't be happening I have I need to be so as walking around went out the night before so I was like Oh. Maybe I'm just hung go over some walking around and feelings still is not coming back in my legs and I'm talking like pins and needles like I felt my legs and it felt like something uncomfortable filling when you're like oh it's worse yelling at me but it was just all over so this is really not okay and my mom is a nurse. Luckily so usually when I call her you oh. She is like a rational explanation for why something's happening so called her and talked to her about it and she was a while to stretch. Maybe pulled some things a lot of times. If you pull a muscle where I discs out of place or something that's what happens like it causes numbness so was stretching. Whatever feeling didn't come back but I was about to be late to to a birthday party something okay. I'm just GONNA GONNA put on my dress and go and like hope that this isn't too serious because I I don't have time for this right now like I have work on Monday. I can't be dealing with US so Sunday. Sunday morning woke up same exact feeling and I was like okay. This is not normal so I went to urgent care which scrapes right. There's an urgent care on every corner here which is so great so I went and I got there and they were like we cannot explain this. This is super weird because I know back pain or anything like discomfort just from sitting at a desk all day I felt I was like perfectly normal like I'm a little bit back pain. Yeah that's normal. All my friends have it just from sitting at a desk for hours so they were like we're going to you know send you to this. Specialist is like back like spine specialists because we think you might just pull something like that was reverend thought like you pulled a muscle or something and I'm like of course like I don't feel any symptoms of this but like of course has happened to me so I went to a spine spinal like he's brain. Lots of things very smart. Guy Yeah Very smart Doctor Guy on the upper west side and he essentially was the guy that was like this is really serious. You need your hospital aw he was like this is like you cannot sleep on this. You have to like she so basically I was there on Monday. When I took off work it was like I was like sewing so annoying of Zig. I'm so sorry to my boss like I so politics. I felt so bad but she's super understandings. I went to the doctor and he was like he ordered like an emergency the MRI like I had an MRI done of my brain. He got it in my brain like had I had four five memorize in two weeks which is forty five minutes each of you in a very claustrophobic space going under there during these really crazy noises and it was super uncomfortable but I think that was honestly the worst part of the whole thing so that happened happened got an MRI. Nothing showed up which is honesty scarier than something showing up so they were like okay. You need to go to the emergency room and my parents live in Maryland so I was just me here. My friends were like super great like they came with me. The Moore is and stuff but at the end of the day like I wanted my parents but like I don't know how to ask them to Congress. I'm really really bad at asking for help. Always always like I went to my. I am I appointment without anyone there with me. I was like no I got this after site. I'm afraid of needles like really to them and they had to incite give me they did draw my blood and put needle every time they did number. I and I like almost passed out every time I was like. This is the most dramatic thing ever that's happening. I'm like it's guys. I'm fine bovine. So essentially I got to the hospital and my parents like drove from Maryland. It was just like very dramatic ordeal. I got there again. They didn't really know what was wrong. They they decided like over the next few days they were. GonNa run tests like I was going to be with a ton of specialists because it could've been multiple. Sclerosis could've been lupus. It could have been a lot of serious things and they I just WanNa. Make sure that it wasn't like super serious and lyme disease is extremely hard to to detect. That's why a lot of times it goes diagnosed in people develop extreme symptoms uh-huh and so this so apparently long story you know. I'm going to describe more things but like basically I've had lyme for a long time and didn't know dancer. That's why it went to my nervous system which is like really gets. You aggravated like it skipped. I didn't have a single like Bullseye at and have any rashes or anything in but somehow it till for people who don't know how do you get lime disease a tick tick bite. There's the theories you can get it like other ways. If your parents have that Abbott. I essentially got it from a tick bite. I don't know when I don't know where I don't know how old Carolina I guess so people are thinking followers takin. I'm terrified of bugs like yeah but basically he's let me get to that and so I went to the hospital for that but I was there for ten days in no one knew what was wrong they they actually did this surgery on my spine to look at my spinal fluid and it was a super minor surgery like. I didn't need to be under for it. I chose tooks baby. I didn't yeah we got knocked me out. I don't WanNa be awake so I was like under and they extracted my spinal fluid super glamorous. This is over the holiday week by the way the Memorial Day weekend best Memorial Day weekend ever and they messed up the surgery. They messed it up. They tore my yes dick. I'm sick yeah. I don't know what they tore. There might be something. Basically they the where they were drawing the fluid was down here like at my base of my spine like writing sitting but somehow like some idiot. I don't know what happened like there's all these. NDA's I literally will ever never know who or how but someone caused a bleed in my spine my upper spine that was like seven inches long and so I was yeah I'm feeling I had that so that pain eighteen plus because they extracted spinal fluid and I've never had that done before my body was like freaking out so I had a spinal headache. That was so excruciating. I had to be laying flat completely flat. I couldn't even sit up to eat my mom had like literally spoon food and my mouth from Yeah Yeah for ten days ten days still so say I'm ill. They didn't even like figure out anything from that surgery. It was after that I went the the doctor that had initially seamy that had been admitted to the hospital was like I'm sending you. I had this hunch. I think you've wipe disease. I'm GonNa send you chew this other guy. This lime disease specialist sure enough. They run test. He's like you one hundred disease like there's a positive antibody in your in your spine. That says you have lime. You have live and we should treat you for rice. I've been on meds ever since on until September. It's and now I'm feeling so much all because not literally it's the most it's just so aggravating because lime disease people. I think it's like this. No it's nothing it's not a big deal. Oh you got vitek. Whatever it's a really big deal people have chronic lyme and it affects them for the rest of their life. Yeah we AH new someone in yeah into men's shoes and wheelchair no it it can really debilitate you and so in many parts of Europe. They don't even recognize it as it is ease so why are wow. It's crazy yeah. It is curable. Oh it's it's terrible. It's treatable but it's one of those things where there is Camano. It's like mono. You'll have it forever yeah. Have I had mono to seventh grade. I have that I've had yeah. They saw it actually when they did my spinal surgery they so they're like oh you had mono. I'm like yeah seventh grade. That's not what's wrong with me so yeah so essentially once. I started taking the line medication might numbness went away so that was so lonely as yoga thing. They found out what it was album rate it because that's what that was a journey. I know it was playing along straight. So one of your recent captions said like you've learned to be comfortable and chaos. Can you kind of expand on that especially after being sick and working nine to five Evan doing all the things you do. I cannot believe I'm even saying that because I am the most. OCD like I need things to be perfect. I need things to not go wrong. They need to go according to plan plan that one year it rained on my birthday and I had a meltdown like needs to me yeah. That's how my life is a has been up to this point of all of this happening and like even prior to that just being in New York and just there's so much unpredictability here. There is a lot of chaos and so it's it's one of those things where I think. It may be comfortable in. The chaos isn't the the right word. It's almost like comfortable with being uncomfortable like being on a fully uncomfortable and like knowing that you're getting stronger. You're getting smarter because of it because if you stay like just rock in one place like being comfortable like you know your whole life I love I grew up you know what am I living there right now with my parents no because I want to be thrown into this crazy current of like no unpredictability and like things like that and with my illness and everything almost kind of forced me like I'm the type of person that's I'm always on the go always doing things always being productive and for ten days I physically could not be had to lay down. I had to be completely flat not not knowing what's going on at work and freaking out that you know. I don't know what's going on at work and you know I'm missing. All these deadlines for my youtube videos May podcast my manager by hates my God. You know just all of that but just knowing that there's nothing I can do. I need to focus on me here because you not to say that lyme. Disease was caused by stress anything like it was literally a tech but like it's type of thing where it makes you think about how you're treating yourself like. Yes you know lime was just something could happen but like I also have not. I've been treating myself very well. Look I've been running. I was running myself down before that I wasn't healthy. I wasn't exercising regularly. I was in. I was not practicing a healthy lifestyle when I was like beating myself up and I was just the worst myself so laying in that bed for ten days. Maybe realize that in ever since I've been just so much you know I know now that I can say I'm not things I can. You know take time for myself. Arrests and like rest is so important especially you know now that I'm I have lime. It doesn't mean that the journeys over like I still have a lot of symptoms and like dizziness and like just certain things that will probably never go away which is scary but like it's one of those things where I'm getting more comfortable knowing that my life isn't just is going to be a straight line because no exciting. Story is a straight line exactly those animals boring story ever. I know ray so that's why I love it. You're so well-spoken yeah. You really are very words. You're eligible you know. Why do I am mm-hmm wise. I read so many books serious. I believe it. I believe it. We said that we started this podcast. We said we both start reading more yeah and we have and I think we've actually gotten a lot. what's when. I say a lot better spoken. I don't even cry for a lot well-spoken yet. Perfect issue a whole episode or some of the books not read that'd be so I love listening that would be a really good one and we ever get sponsors audible and I was like that is a dream by after a concert by audible here on the books yeah yes I I will say I'm not a good reader is in like not very fast at reading these deals listen. I'm not very good at focussing on me like I'll read it and I'm like wait. What about just say and then? I'll have to go back and Mike Yeah audibles. This is not even an ad on whereas I read all my books as I like listened to know those rain yacht cast yeah yeah but there is something magical about like holding the book and reading it. Yeah no exactly agreed well. Thank you so much for being on the PODCAST Katie. Lee's hell everyone where they can find find. You your podcast and then your instrument all that stuff so you can finally mostly just by typing in my first and last name anywhere. It's K. A. T. Y. So that's different K. T. Y. Hi and then Belotti B. as in boy E. L. L. Ot like I'm telling my bank late. Yes originalism and then my podcast is called thick and thin and because I talk about life through thick and thin so you know the highs and lows I o Q. It's very much like a journal entry of my like I just I don't even have guests at the moment I just talking talking for forty five minutes every week so that's where you can find me on the podcast. I make youtube videos as well so that you can also my name or just Hello Katie and that's really all I do or you can just come to Laurie Laurie Office. say hi yeah. We might swing by yeah. You guys can come whenever you want it so yeah amazing yeah okay well. Thanks for how to fight so fun well if sorry. I had to do it did. Ya if you WANNA follow us on instagram. It's at what we said. podcast you guys can see we ask questions on there. You guys can be a real l. part of the PODCAST FAM- if he has to leave us a rating and review on Apple podcast APP that helps us so much five stars only please uh-huh and that's about it yeah. That's all what else you guys. You guys can follow us on already had that. Oh we got slow hot mess a train wreck Amory Smith and me at Chelsea Jade Curtiss. There'll be linked and description. Hopefully if I remember you you will end up all say end. That's we said Yeah. They're so you'll be a part of that okay. I usually listen to this. I never get to say okay so all all like you know. Give you the Q but thank you guys so much for listening. We will see you next Tuesday and we said by

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Part2: Nicole Russo, Sid Fernando

Thoroughbred Racing Radio Network

1:12:18 hr | 11 months ago

Part2: Nicole Russo, Sid Fernando

"The handicapping interviews. This is steve. We're back a little bit more than fifteen into our to on this midweek edition and thanks to nick. Lock for a nearly an hour. Recap of the readers cup with the heavy emphasis on the turf races Nicole russo of the daily racing form. Nicole was covering a couple of the turf raises the turf sprint for both the older horses and and the babies and You know not that not that the other correspondents are taking vacations. There's there's certainly doing you know still doing plenty of work but nicole has been absolutely just busiest convey because minutes after the breeders cup ended and the last things were filed. She turned her attention to the two sales sunday. Starting about two o'clock The first afternoon and then the night of stars and now two days into the keelan sale which continues and so many broodmares are changing hands of course and broodmare or racing prospects. Weanlings are going through the the ring. So we're getting on some new stallions that just entered the market last year. And the then there were the showcase The the absolute Boutique items that went through the ring. particularly on monday and on sunday nicole. Russo joins us nicole. Good morning morning. The call went whether things going to relax for you. I mean you've you've written literally about fifteen things since thursday. Well we're we're in day. Three of kind of keeneland november and As known as deluded to that task You know we've got about another week. And a half year of that testing you know several levels in the marketplace for broodmares and for weanlings by these emerging sires and Next week we've got the selection of racing and stallion prospects that has grown so much in In popularity in recent years so that's always the second week highlight at keeneland november so Kind of plenty of action still to come here. Well let's before we dive into the sales and and talk about I hadn't had toffee yesterday. We talked about what's what spendthrift is up to Which is a lot Before we do that. Let me get your postscript to breeders cup and some impressions. We talked to nick lock and we hit the to turf. Sprints but from your perspective The the results and the themes from friday and saturday. Well i you know. i'm. I'm glad i'm glad that you mentioned nick. Lock and some of the turf sprints and certainly some of the european angles on a huge weekend for them You know glass slippers as we as we talked about last week You know she had. She had experienced running around and left-handed band. And maybe didn't have some of the vulnerabilities that other european have come over for the turf sprint. In the past have had. And she delivered on that. Under a terrific ride from tommy's sorting horses and becoming the first European-based winner of the turf sprint So i thought that was fascinating to see that. Come to fruition and you know how satisfying was it see. What more went on saturday that that was you know. One one of the stories of the weekend just You know a tip of the hat to ron mcadoo and his entire crew. You know if you watch when we're over the last several years us. He's a tough horse. He's opinionated horse. he's not an easy horse. I think for them to produce that he just keeps going out and running and you know how satisfying was it to see him deliver for that whole theme absolutely And of course there was so much bloodstock related performances and the ramifications involved. That includes you know some of the the juveniles and watching for the pedigree's that were were there and you know the unity the you know the enhance. Potentially you know some of the wheeling and and you know some of the other elements then. There's going to be the The the mayor's that Are going to get purchased to support all of these stallions. I mean there's Just a seemingly endless parade nicole between what authentic coma. War of will improbable. Tom's that that global campaign maximum security higher power. And there's others. Yeah and you know you. You mentioned a little bit kind of the the synergy between the racism sales and you know certainly everything everything plays into itself so you have those new stallions going to start at. You know the various entities coming in and spying the mayors to support those new stallions. Certainly we've seen that already at a high level with With spendthrift authentic That's one of the. That's one of the ideas behind beefing up their broodmare ban the fall to get some more top and mayors to support their top and You know and then you also have with these races. Recent to the sales you have the chance for some major major pedigree updates to enhance the value of courses in the sales One family that. I definitely want to mention is the family of folklore who was the eclipse champion. A two year old filly of two thousand. Five folklore You know is in the immediate family of essential quality. Who won the breeders cup juvenile on friday us update for that family. This is also the immediate family of contrails who won the japanese triple crown this year and the family produced another two year old winner on sunday at del mar since certainly a huge active family. And you've seen the demand for that family at the sales with indelible from this immediate family being sold to japanese interests For one point six million on sunday night at the tip tipton and then cherokee maiden also likely heading to japan after selling for one point eight five billion To be the third highest price at keeneland so far. So i mean that that's a major major family pedigree update and example of the sales kind of working together. Here well The the beauty of a breeders cup in kentucky now to keeneland and of course for many years The churchill visits the opportunity for people. If they're in town for breeders cup and and some people had to come in separately obviously and and We're able to potentially attend friday and saturday But came into town for the sales. And let's start nicole with sunday night and we can. We've even some of the other Stories from Breeders cup into it and none was more anticipated and then more or less fulfilling expectation was monta. Moi's visit through the rings. And i mean you know that that was If you've ever attended a high end sale and you think gosh how could you know. The sales possibly be as exciting as the races. i mean you know watching you know this horse. Who's a champion stand in the ring. The ring kind of holding its breath as you know has the bidding creeps higher higher. Wondering if she's going to flirt with that nine million ten million ceiling i mean. That's that's its own kind of adrenaline first of all but you know and and farm had already been very active on the night. So certainly not a surprise. They were in on her But then you know really exciting. Obviously and kind of surprising from a business standpoint to hear that she's going to go back into training and twenty twenty one You know certainly You know she. She missed her entire four year old season. So this is a five year old mare with not a lot. I lot of starts relatively speaking But you know considering the level of the investment. I don't think it would be. I don't think it would have been a surprise to hear that you know they were going to retire. Her at her to this growing broodmare van for twenty twenty one to visit one of their top stallions. But certainly you know i. It's been very much welcomed by the racing community and racing fans that she's going to run for another season before going to one of those top stallions well before and after monoploy girl and then into monday at keeneland. Spendthrift you know. Capped kept at it and three on monday. we'll get to them but In advance even of of monoploy girl there was the purchase of got stormy and it didn't take long For you know the aftermath of of her purchase for two point seven five million. That word came that she was going to stay in training and stay with cassie her. Go back to marquess for another year and spencer of really You know they're they're sunday night purchases. We're just amazing. You know great one. What are bath accuse carrying her. First foal to the cover of triple crown winner justify for four point two million Grade one winner. She's at she's at julie. Mother mother who was a very promising filly by pioneer the nile. I always loved her physical stakes winning filly. One point eight million positive spirit. Another daughter of pioneer the nile. So brad You know she's a half to always dreaming too. Hot dixie chicks. I think she's got a world of upside as a broodmare prospect Really stunned came out swinging on sunday night. And then as you alluded to. They were right there in the market on monday. Book one at keeneland and the other names you mentioned bass the and and the justify that she's carrying Mentioned mother mother She's a truly yup and then when it came to you know some of the other prominent names midnight be su haven't Obviously she's you know she's retired retired as opposed to you. Know a broodmare racing prospect and chuck allen Chocolate laurie allen essentially buying out jeff bloom and the other partners for five million. Yeah and you know that's something that you know certainly you see with these high end broodmare prospects. They say look You know the horses racing or the partners are going to go their separate ways and the fairest way to dissolve the partnership is to run the mayor through public auction. Let the market set the value on her You know and then if one of the partners wants to buy out the other partner the fair market value has been established. And that's exactly what. We saw here with chuck and laurie allen choosing to buy out bloom racing and the partners You know and and no No breeding plans have yet been announced for her and twenty twenty one. But you know certainly. That'll be something. People are really watching to see You know who she goes to for her first meeting such an accomplished racemare. For so many seasons rushing fall also went through and and She ended up being the second highest knockdown of the evening and the more than ready mayor seemingly headed maybe not necessarily headed out of the country. What what do we know about The cool more purchase of rushing fall while she is going to head out of the country for at least one season ended. her first meeting will be to galileo. Certainly no surprise that cool more titan hasn't slowed down at all that you have to think you know. Well he's not gonna have too many more seasons so certainly Taking advantage that match up while the opportunity exists said rushing. Fall you know. What can you say about her. Another one who's been consistent at the grade one level for so many seasons and you know that narrow defeat in the breeders cup silly and mirror turf at what was not her. Preferred distance probably gallant. Tapper certainly lost nothing into defeat in her final career. Start agreed and a couple of other names cooney and this was there. You had a very funny quote. I think in in european. Because chad brown said well. Peter caesar train a lot so when the white birch farm popped up as the As the signatory on the on the ticket i got a big kick out of that and then the chad kind of explaining peter. Peter watched her enough to want to add her to his broodmare. Well certainly and i mean certainly. She fits his program being involved at breeding in both the us and europe. He has an announced his plans yet for her. But you know there's a number of stallions certainly had both continents that she would hit with and his program and peer brand actually Bought her dan. I believe shortly after. She wanted the breeders cup mile last year. Sister family that he's the millionaire with a family that he's investing in autumnal and choose. Be an eight on. Eight tunnel is rushing falls dam Other than that We saw that Miss bessie loo. Who until she came into the ring. And i saw the flash two point two million I hadn't even noticed her in the in the catalog and of course this goes back to the the best lou run that Kind of was was really a bit of a comet In in and around the game with royal delta and some of the success that they enjoyed and she is heading to japan. I saw that mr yoshida border. Yeah and you know a big buy into one of those wonderful wonderful families One of those families for japan the best run may have been a bit of a comment but certainly this family that she is from is not the family of saintly the family of gunrunner and so many other good runners and she's in full to into mischief Bringing that family to japan bringing you know an intimacy full eventually from the family into japan. That's a big investment for them. And i'm interested to watch that. Play out well the The numbers The total how power the totals. I hadn't even noticed A frankly On sunday in the recaps How this shaped up and of course it's always. It's always difficult because some years. There's you know there's fewer fewer modern girls at or or those of that ilk involved. Yeah and these sales definitely that that upper end of the market just very dependent on what they get And certainly with some of these mirrors that are coming off the track Plans can change rapidly for them You know that was the case at the end of last year went been the student when they elected to run her for another season and with from the sale the eleventh hour That was the case. You know a couple of times. Beholder was catalogued in these sales than you know Be wayne us automatically made to keep her to run around for another year so You know sort of the makeup of these sales and some of the high end mayors. They're dependent on those things can change the drop of a hat Were also you know. I think the the sales officials say at frequently when these mayors and these accomplish broodmares come through the ring. You know you're not buying they. They always say you know with a with a year or with a win lang. You're buying the crop with the mary. You're buying the stack story. So i think that does two things one buyers are willing to strap a bit farther. Four them when the opportunity exists and to sellers. Are you know more more willing to hold onto them. Not as willing to part for them what they perceive them as less than their value or not price that they want You know so. I think early on in the sale with these high mares were clans can change and you know they're gonna be outliers at the top of the market. I think it's hard to get a read on the overall market place Certainly mixed results. I think from basic tipton. On sunday and book. One of keeneland on monday which are sort of You know they're similar marketplaces Basic tipton the the average price was up. the buy back rate. Was about what you'd expect it to be keeneland on monday. The average and median crisis down but the buyback rate very study compared to twenty nineteen That's a positive sign in a market. That was selective and has become more selective across the board this year. So i think some mixed results early on in these sales and s we get into you know next week and sort of you know. The overall cross section of the marketplace that keeneland november provides will be able to get a more accurate read on the market without all these kind of outlying actors of the upper end in the back. Well when it comes to an end we've gotten very used to seeing The name larry best then ex on On the sale report and the two days in and best is bought. Nine head At keeneland let's talk a little bit Before we talk about weanlings will will fold. Phases wheeling results in After we talk about The mayor's here. I from these two days and concrete rose and indian miss But I see larry based on a on a steady basis and he's he's quoted the call. I think it was in your piece. He's looking basically for mayors to support instagram. yeah You know larry fast. Is you know. Certainly we knew him first. Off in the marketplace is a guy who came out and bought racehorses and now that you've had success with some of the courts city spot on the racetrack now looking to expand his breeding operation to support them to get them off to a good start. So you know we. We're starting to see him. Think long long-term. We started that last year when he bought blue prize to kick start his broodmare band Bread herta into mischief this year. And certainly larry best is the guy who really supports into mischief You know we're going to see that with his with his stallion instagram. The son of into mischief indian massa And some other mayor to kick start his court. That young stallion stand tailor-made next season starting career An indian mess would be a huge get for any first year stallion and accomplished producer. She's already the damn of matola last year's champion brenner Not mile winner breeders cup strength winter. Also the dam. Of how rod charlie. Who got up for second at a huge chris in the breeders cup. Juvenile so larry best supporting instagram and he has not yet announced to is going to send concrete rose who tapped book one at keeneland You know who is going to send her to twenty twenty one but he did say the plan for twenty twenty two will be to send her to his grade. One winner instilled regard wherever he entered. Stud certainly this great role. Winning turf mare will be you. Know one of the nice kickstarts for invest in still regard when he eventually understood. So you're really seeing him starting to think long term with these purchases. I think it'll be interesting. You know maybe see how these young stallions perform down the line with the quality of mayors. They're going to get. It's it's notable too. It's because i think a lot of people. When when he burst on the scene and was essentially projected to be a is it fair to say co tail buyer and that he would come and go but in fact that that is not the case at all. And you know he is. He's gotten results on the racetrack. And here's you know here's the second act actually and so It's quite interesting. What con with with larry best. Yeah and you know certainly You know we. As i said when we were i kind of introduced to him as a high on fire. You know we were by. We're watching by yearlings watching him by hyatt two year olds and you know going onto race and then you know. Now you see that you know. You're you're watching him. You know kind of look towards building an empire with these stallions. So i think it'll be Interesting to start looking back and five years ten years and start seeing how some of his clan have have come to fruition how How does the cadillac. Because i actually only ended up with a book one In in my in my little hands. And i haven't looked ahead nicole with so much focus on breeders cup We'll talk about the weanlings in a second but what concessions three and beyond What what are we looking at in terms of ratio of the broodmares and babies right. Well certainly as. I sat as we as we move deeper into the catalog. You'll start getting a bit more of a cross section of you know the the middle markets in the lower markets and really get to take the temperature of the overall health of the industry As i said with these horses You know you're you're not just buying the crop you're buying factories so you know sometimes with these sales could project to what people are thinking long term for the industry so i think those are some things i'm going to be watching for You know through the back. Two thirds of the sale certainly still a lot of quality in the broodmare bark market including some courses. You know who have had ice updates from recent stakes Certainly a lot of quality to come in the win ling marketplace. And we'll talk about this in a moment. I'm expecting pin hookers to get a bit more active. So there's another way to kind of take. The forecast for next year in the years ahead. And then as i said the you know the second week of november you're going to get You know these racing and stallion prospects and that's always that's been a fun segment of the marketplace in recent years lesser sale included combatant at. You look central. Who both major races relievers here. So that's a segment of the marketplace. That's continued to grow in scope popularity market. Which has become an you referenced that the sort of a parallel universe for the pin hookers and I literally i've been. We've been doing this fifteen years. And i can remember saying at some point early on in the run when glen oak for you know was the was the sales doyenne a. I remember saying her. What's going on with these weanlings are. Is there a pin hooking market developing and i it was literally the start of it and glenn was you know she had the finger on the pulse and it's become it's become enormous and you can just see by some of the numbers already and frankly by some of the aren aid Some of the reserves that were on these wing links. Talk about what you're sensing. So far were three sessions in phasing on sunday. Now these first two. And we've got some really important offspring that that are you know getting their first views in ring justify city of light the likes of accelerate and good magic and army mule for hill and dale have more spirit and and tapper it Cloud computing west coast three. Drop billy. well. I think what we've seen early on the upper end of the winding market over these first couple days is you're really seeing a lot of end users actually dominate the top of the winning market right now That's sort of all the top price. Horses are going so far. And that'll lose back to this year's you know Yearling marketplace in two year old marketplace. You know those markets were a bit depressed. Due to the effects of the pandemic and the international money we were missing and other things Pin hookers had a bit of a harder time this year so You know certainly going back to the well to restock this season. I think they're playing in a little bit of a lower level so we've seen and users in the marketplace so far i expect to see some more pin hookers coming into the market and in the second week of keeneland and I think at that point. It'll be interesting to see what stallion there tabbing as the stallions of the future Because you know. In in fees on sunday where it's a single session tale with limited we lang's in keeneland book one where you know. It's a split between mirrors and we lang's You know certainly seen the top end horses selected for those. We'll get a wider cross. Range of some of the new hires in the coming week. And i think it'll be interesting to see. You know who they have is. Hey these horses that will develop and sell upward So you know. I think that'll be very interesting. Certainly the names. We've seen emerge so far justifies city of light no surprise You know justify had A colt tie with an american pharaoh. Colt to lead keeneland book. One as the most expensive wind langs had the most expensive whaling of the opening session of book to yesterday and then city of light. Leads away at at cigna at faiza on sunday. And you know. Certainly he's standing alongside his sire. Quality road a terrific example of the physicality and athleticism. the quality road throws Head that miler speed that so valuable in the american marketplace and city of light reproducing. Pretty taibbi wean links from that family So certainly no surprise to see him while embraced interesting. I 'cause my follow up was going to be you know asking who you seeing. Sometimes you you get to see isolated Weanlings just in the course of of doing things at at at any farm but when you see them all on the sales ground and you get to see several you have more of a feel for as your reference. You know the type. Who have you been impressed with. Well yeah i mean you know as i said sort of so far you. What i think is interesting. Is you see these stallions producing the physicals. You would expect them to produce which goes wow City of light. You know they're they're. They're really athletic. Physicals very typical of that quality road line. I think that puts them in. Good stead Justifies seems to be throwing little carbon copies of himself which is fascinating to see You know and then and then mastery mastery was sort of You know and unfortunately we didn't get to see him really come to fruition on the track but he was just a really you know racy looking whore head a little bit of size to him. You know a really nice representation of the candy reid line and you know he seems to be throwing really liked the athletic looking babies and You know they're selling upward. You know well from the study. So i'm excited to see those you know coming along next year is two year olds and in the coming year just kind of thumbing through the phasing names and numbers looks like mendelssohn had a couple of Nice hits yeah and you know mendelssohn was you know he was right there with justify in terms of popular popularity the number of marriage they covered in their first season He was very popular again this this season and his second year. According to the jockey. Club's report of marriage brad. You know and that that scat daddy line. People flocking to it and mendelssohn. Of course you can't discount that. He's a half brother to to into mischief. So certainly proven sire success from the family We expected him to do all supported. And i think that will continue until going through here. the of course the the the younger stallions that had big success including the second crop types of like Well like the nyquist you can see selling How 'bout bolt door looks like. Dora had Had a couple of has had a couple of hits. Yeah and you know booth thorough going to marriage that were bred to him You know he has the advantage of people kind of know at this point what works with dalia doro what works well with the l. trod line and people were sending him mayors that. Were you know. Proven against that sire. Line you know so. I think it'll be an advantage for hannitys. Foles continue to develop. I did see the in addition to that. Six hundred thousand dollars justify i saw that The army mule. I want to get because army. Mules horse that. The johnson guru was really excited about and good fortune to cover melody lady volatile 's and buy-sell holds dam and The halbrook it's two hundred and ten thousand for the volatile sibling. Yeah and you know he He got you know. I mean you're alluding to it with With with melody lady he got a solid group of mares from hillsdale and from their other clients sent. Yeah army army feels kind of interesting on pedigree. Because you know. He's he's atm but through a different one of his sons freezing fire You know so. He's and then out of a crafty prospector. America he would be a little bit of interesting cross for number of mayors and army mule. Another one who showed that You know kind of seven prolongs to file speed. That sort of you know what people flock to in a stallion prospect that That one and and there's there's so many i'm just i'm amazed actually at at how how the the first cropper's seemingly dominate. I'm looking at all of the sunday. Night haven't combed through the keeneland yet but Know this'll this'll go on Yeah certainly you know as we said. We've we've seen relatively speaking a limited sample so far we'll start to see more of these Stallions as we get into london seymour. Horses you know. I expect to see a little bit a little bit of noise from good magic. You know the the curl online approving classic line in good magic was an outstanding two year old from that line You know some looking forward to seeing a little bit more from him and from others of always dreaming His his babies showing up Here and Those are the we got. We got a lot got a lot in hopper -tunities. I collected i Motown and i'm interested in the motown's we've got We've got our mayor philly. It's not a mariette unfortunately volterra. she's in fulton modem. So looking forward to a nice buzz on motown while and certainly you know with the way uncle mos- sons have come out at start this year. Or you know you. You have to expect that motown and some of the others coming behind him. We'll certainly be while received mean. Just look at this year Nyquist lapine out work. I you know and the continued prominence of that line especially with the with the early returning to your old well and the official not that not that we didn't know that Sarah getty empress was being retired but the the press releases out and officially she's going to be bred to dementia so that that'll be. That'll be a pretty fancy cook. A pretty fancy baby with the time comes undoubtedly Nicole i just just a fabulous job by you and you know to to you and marty to be alone on the grounds for for d. r. f. and having to run around and do everything on that front and then you know basically turn right into the retirements in the south stallion news. And then you know these this fortnight of of sale. It's a lot and works been spectacular. Well thank you so much. I wouldn't want to be doing anything else so well. Then that that's definition of being happy life doing what you love and it's obvious when you hear nicole and when you reader just One one of the best and and a new a new generation More or less that was handling these responsibilities. You should be following the call. Dera rousseau and nicole we will keep tabs and We'll catch up soon certainly looking forward to it. Thanks thank you nicole russo. Everybody absolutely great. Just got a little bit with her. Because i i. I'm very impressed because not everybody. Not everybody can make that a smooth back and forth you know and have as as comfortable ability to you know to cover this the sale side so much more so thanks nicole and really i bring up glen easy anytime we we have these kinds of seasons. Because you know she was she was the sales rep and the sales source for us for for years until she essentially moved off into the into the the show world which was thoroughbred racing's loss. Honestly i glenn plenty had a i. I'm going to say this. I mean i don't know if sits on the line yet he's gonna join us next from might might have a rolodex that that rivals said for. I would guess that. It's pretty close. Sids going to join us. And and Watch pedigree focus brought to you by hill dale and quite a bit of hill and dale backdrop. Here to that conversation Because good magic's Babies army mules babies the wailings going through And then there's mcclain's music who's become you know. Suddenly a very much a bit of a juggernaut for killing. dale said. good morning. Good morning steve. Our all right. said We we continue to bask in the afterglow of of breeders cup and and the sales activity and the night of stars and plenty to wade through breeders. Cup your thoughts. I'm you know it was. It was great racing. I watch you know both days than it was terrific. Really starting on friday and i guess i guess we've all gotten used to the the juvenile showcase concept on friday. I mean i personally. I'd like i'd i'd like having you know the two main track juvenile races the old fashioned the early breeders cup format and lineup. But so be it future steph. Yeah yeah the same thing you know you don't wanna you don't want to carve out And make you know what would you do take the dirt mile turf sprint and You know what would you what would you. I don't know what you would segregate at this point with fourteen race card but anyway some thoughts about the drool races. I and we are gonna crown to champions outta here a son of tap it and a daughter of nyquist Yeah i mean you know the the topix colt As a nicole was just saying and you said earlier which i was jus excellent You know it's just got a great paddock. He's just got to you by the way. He's got a pedigree Same pedigree as soon as she noted from japanese triple crown winner And you know he looks like a coke for the classics next year and With the with the way constitution is performing at stud You know he's looks looks like he's you know the next captured stallion down the road to be done and You know gives godolphin a chance in their quest here and you know ironically probably you know. They've tried from dubai but they have a american path to the electoral vote speech This horse you know as a really legit classic coat. Then you got to be the champion. Two year old and this was this was a powerful performance and the the way in which he won said. I thought it was notable. I brought this up with brad cox. Yesterday i mean they. They ran away from him a little bit. And it's obvious that this is a multidimensional young ores. Yeah that's right. The way one extremely impressive and it kinda just signaled you know. Tap it chat all that success in the Obviously if you could get a kentucky derby winner. I mean you know that would be absolutely huge and all. It's very early Now it's you know. They have a winter to dream about it. True and ninety five buyer a very nice stepping off point to come back as a three year. Old the there's There was a lot there. There was a lot to appreciate. And you know we'll see we'll see how how uh jackie's warrior rebounds out of this might be that you know he'll be a middle distance or or one turn middle distance type you know what's not frustrating about it said because we deal with it now. The the unknown factor given how lightly raced The these horses are. I mean not to say that you know thirty years ago when breeders cup started you know every horse was making his eighth ninth and start in the breeders cup but You know they just feels like We have so little to go on. Yeah that's true. And the way structured. Now you got a whole group of horses that you know might have just won a maiden right now or something that. We appear as early three-year-old. That people are kind of you know holding back just the model. It seems lately and So these these horses are going to be facing a whole new group of horses early in their three year. Old as well and those horses you know. In recent years have been particularly from bob baffert have been the appear to puritan continue on the classic the phillies to let's let's folded in the finale performance. Because nyquist is just banging the gong you know early and often yeah. He's got to grade one winners from his first crop which is just absolutely massive and silly had won her maiden integrate one and You know lost came back very impressively. That's kind of what you wanna see These two leaders of the First crop was not this time and nyquist kinda faced off and it was nyquist that the not this time was You know finches nor apparently ran to. What can we guy figure guys were saying whereas this this philly shoulder completely you know dimension of continuing forward and that's what you want to see you know as they go to three so it'll be interesting. He's getting a lot of good winners and You know you never want a horse. Just your first. Two year olds racing. But you couldn't get you know you could be more problematic situation when you can get to grade one. Where's your first crop and set yourself up For the future and of course nyquist is a year darlie styling so not only did they. Get when juvenile with colt. That'll go to stub their but They have talion right there right now. Who's making waves the next potentially big orange and On the on the other two year old front we should also we should also include some china See who else that i had made. Note about. there was the lopate vega winner On pearl we've talked about the low beta vega kind of interesting that the top four in the juvenile fillies this year the the euro still didn't an exit This case said however the top four finishers all irish bred Yeah and lopata vega you know. Americans go over there and buy and You know newspaper record with rope. Go one one on the front end and Pearl same way. Now and mother earth by zaw anthony and let by syrup rants a lot and Who's the four panel of course as well and camping is a kodiak. Kodiak got a couple of mizzou. Also kodiak this in the in the juvenile filly turf and i do want to mention that you know golden pal obviously winning the sprint but said You know what what what did we expect from From him on komo out of the wonderful lady. Shipment I will note that The theros called cowan. Read very well to be second in here. I was thir- yeah. It was third choice and finishes second and was making making ground on golden pow late and golden pow was being eased up a little bit. I think by iran was coasting home at that point but some of that might be an optical illusion however this is a very nice very nice placement. For can't they're us really is and you know i think the first crop of kentucky so Hallandale has been pleased with that. That was the friday action Turn to saturday. And some of the high profile performances particularly when it comes to the sprinting and to The you know the classic and said intimacy jeff pretty much. Saturday was was all about him and frankly I had toffee yesterday. It was a it was a big day for spendthrift. Yeah i mean it's So we've talked a little about spencer of what's what's really interesting about the whole expensive thing. Is that be weighing. You've got a derby winner. breeders cup classic winner Yeah he What i find interesting about it is if you know to accept the trophy. Eric stops and his son-in-law Married his daughter tammy And the students have moved from california dispenser of their heavily into it So it seems that the future of spendthrift is very secure in the next generation because You know there was always speculation about what would happen after. Mr us passed down the road. You know Succession plan and might not but they're very bullish and it's obviously a result of His son in law and daughter Who are heavily invested in this. And as you pointed out with nicole spree. They've been on you. If twenty four million dollars worth of marriage at tipton from a growth of eighty that was like thirty percent of gross. who spent so far and You know when when you think about this you know Wayne hughes's been in the process kind of of Transferring some his wealth daughter Wayne houston i think now it on forbes is the billionaire worth maybe two point five billion or whatnot. But what's interesting is his daughter. Tammy who just been referencing. She's her net. Worth is five point. Eight billion so Stops and eric and his wife tammy Next generation of the way news family are heavily investing in bloodstock as well ends down prospects and this train is continuing to roll so You know essentially spent came to the rescue of fake The average was up six percent But the You know the median. Were down quite a bit like we've been saying the high end is is secure. These people are heavily invested in the stock market. The stock market's been up. They've got the money to spend and domestically they did International buyer they certainly came in and and fill the void aside from what you know what transpired from the racetrack into sunday. And now you know. Two days into the sale said including mama girls win and then subsequent purchase got stormy being offered by gary barber and and she's also going to come back and campaign vir- i meant threat before she starts her career. The other story of course became authentic. And the the heavyweight lineup that we had going into the classic and i i'm very curious Your thoughts on the race itself and then we can you know we can then more fit into a discussion of the the the growing tally of of stallions. That are going to start service. In february extremely practice were authentic As much as it was disappointing for The law and you you know you bet breaking from the inside and mac security trapped on the inside horse went. It was almost like an eight. No brian pepper rates from europe. You know where you have multiple sources and you're able to maneuver some around and You know take nothing away from authentic. He's shown that Three really terrific rate for whatever you know the has goals that derby the preakness and this race Shown that he's the leading sire intimacy of done and He's got that combination of speed and stamina. That people were looking for from intimacy chip who was primarily known as sire of meyler speed very speedy or like his other impressive winter convene but now with authentic he's achieved a new level Stature and fantastic. We'll go to set for seventy five thousand dollars Obviously at this point in time steve. A lot of american already booked and and authentic stature as a stallion had been established Just a few days ago. So you know when a farm Retired young worst kinda waiter. A lotta marriage have already been taken by some of the leading proven sires. So what they've had to do of make up for that is to go out and buy some of their own. You know high-quality america to get to the stallion And that's what they've been doing. It's provoked of course because it's a three year old retiring seemingly early and i think to some decrease it because of The associated Hyperbole that that these press releases generate you know there was one reference You know nothing left to prove well a minute There probably is of those kinds of things and and it's frustrating. You know the baffert they hear baffert say he's just he's just reaching you know his his maximum potential and and You know hearing those kinds of things just makes your bristle because you you want to see these horses at maturity not not that four is even full maturity But it's you know that much closer and let's just beat he he. He beat elders. There were elders in that in that field. And so as as opposed to point given who people whenever you bring up point given people oh he never beat elders like jesus. Okay i get it but you know it. I thought of the same refrain. I brought up with you with justify which was both of these sources are. We're kind of victims of their own of their own sires just justify wouldn't necessarily have been rushed off. You know to to start if he hadn't been if scott daddy wasn't dead and authentic wouldn't necessarily be rushed off if he if he wasn't as i said the ned toffee yesterday if he wasn't a price option that they could offer to the people who can't get the intimacy jeff and and considering he's i classic ores that you know that's one of a couple of ten furlong races. I think people have to understand why this is being done. Yeah yeah exactly You know there's a huge financial Component to this is that you know. They've invested quite a bit of money in the tourist. I when they just bought the breeding writes the racing rights though horse and then When they were forced to pay kickers with each successive grade one race That you know that brings the financial toll that they're invested in this horse to quite a bit To to ensure unfortunately the way it is so now they're you know if you know the sake of argument say that. They're you know. Thirty million into this horse. Kim cheryl Racehorse for thirty million is you know it's it's a big it's a big some and There's just there's just so many things that could go wrong for them. But we might get hurt you know if somebody has that kind of investment in ors unfortunately Because of the way everything's so commercialized. Right now and there's a big massive financial stake it. it's it's you know you can. You can understand their They're wanting to retire. The horse Put yourself in that position. He how you feel Yeah i think the the commentary about you know he's got nothing to prove. I mean i was unfortunate that kind of stuff to come out You know obviously that's ridiculous you know you've had in the in the days path you know yet we're like seattle slew takako bed you know coming back and running it all horses I mean that's always you know that was an old paradigm that seems to be taking praises much anymore but that that language is unfortunately the reality is you know i think if somebody just honesty said our financial resources too much to risk it and and you pointed that we're overbooked with into mischief and He's booked full to twenty five and You know Mister uses very much into breeding and and he elated by this cold. You know season and he'd likely get into being shut as soon as possible. I think that might have been more palatable instead of coming out with statements like that well and since we went in this direction and arrive at this juncture. Some thoughts about The the plethora of stallion news That included unfortunately. Because you not being able to participate in you know the potential Career ender the breeder's cup sprint. And he will end up of course at He's at spendthrift War of will Moves onto kleber improbable times. The tot and global campaign i guess global campaign is a chance that he gets a another assignment. Potentially i guess but They're all headed to windstar. Maximum security to ashford to coolmore and higher power to darby dan. I mean it's you're the way The the meeting industry structured. And i you know i i. I had a common tedium last week. That showed you know charts of your only prices over four years for for freshman leading freshman tax to eighteen to nineteen to twenty up to november one as far as they go. But you know the reality is that even The first crop works is are are the ones that are most in demand how pound and then the proven putin's down. And so what you start to get more courses going to stud and particularly going to accentuated with the wings that are selling now because wing. I doing that will be limited potential sailing hundred and forty years down the road so So what you're gonna have the our menu choices that can go to stud up until that point because they can potentially still breed more than one hundred forty mares. You're authentic for example you know. Probably be two hundred But anybody winning right now Potential impact that will you know will be limited to forty. Probably one reason why a winning prices are kinda down I don't know the exact figures. But that's that was my overall impression there have been some surprising Mummy stallions with leaning biggest surprise That i saw would city of light because city lights want these weanlings that are selling for city of light and of course they're just cried the first few so far anyone step for thirty five stuffy and so far His wings of average two hundred sixty two thousand dollars Mendelssohn went to study of for for the Went to step for the same stuff. She thirty five thousand his wing linked average ninety five thousand so far. Same stuffy quite a bit of difference right there Both yoro for example. Twenty five thousand dollars that his wing so far have averaged a hundred and five and of course the no surprise i only no surprise towards and justify hundred and fifty thousand stud fee and so far limited sample. His wings are averaging four hundred twenty. Six thousand Median four hundred for him so The big horse justify those meanings are bringing some prices despite this despite knowing that they're going to be limited stud but big surprise so far city light And he's extremely it's be these wavelengths will sell next year yearly to. It's it's a good sign for some of these towns Down around might be more yet and will will consider those as As the news comes in. Said i mean overall you know under the circumstances came off you know came off fine i i there was there was. There's a few a few sidebars set to the to the situation that we're a little red raiders. British the british the breeze wrapping up. Your came off aric now did it was it was good. You know it's nice to watch the races in and some great performances we will Have another week of sale activity actually as part of our conversation. And we're we're in that that literally the interregnum said and we'll we'll reserve on that and we'll see where things are after another week of of sail activity and i think we got most of the most of the championships Seemingly probably were decided. And now it's now it's a question of kind of letting the air out of the balloon a little bit Two i mean we will. We should expect at the tail is going to be down came into timber. For example would average was down. Twenty percent growth is down. You know thirty three percent so you can expect to sail to be anything but down And that's to be expected given the economic year. We've had the corona virus Trophy marriage side You know you you're still You're still today as we entered session. Three you're entering the session with the average down. Eleven percent and immediate down twenty six percent and for sale to be up those big days have to be super high because everything else tends to to the middle in the lower end which have always been the ones who dragged down so. I don't think there's going to be any surprise. Sales going to be down. But i think given everything That's to be expected. And people try to make the you know the best of the situation buyers and sellers like and i think the buyers it's it's pretty good market to buy coming in from here on this point today this down There's still some good marriage in there. And i think Those people that are buying. You're going to have a good shot to get you know marriage And wings high-quality Individuals and and pedigree at lower than what they might have say lack from last year nice And one other thing. That i brought this up. I think last week it'd be watching the watch on charts watch for claims watch the claiming ranks for fillies mares and even even at a low level you're going to see some interesting names and There's gonna be a lot of a lot of worship will come off the racetrack Being bought to support mayors and the these next ninety days essentially That's always always notable got keenly january visit different warriors coming up. That's right so going to be a lot of bacteria. well there's going to be a lot of activity for everybody planning their meetings and now with breeders cup out of the way sid you've got sids undivided attention at you. Reach said five one four nine eleven eleven five zero four nine hundred eleven eleven worked their bread consultants. And yes when. I tell you undivided attention. Believe me there there's there's no extraneous things distracting said Over over the last ten days as your greatly missed for all kinds of reasons for for for gravitas and for levity appreciate that and talking to obviously the left twitter so it's made me more productive. No doubt no doubt and potentially less less Less often irked because boy the there. There's stuff that'll that'll keep you up nights literally. Rub my backout. All you got to taking it. I don't know there may be there may be you may be a pied piper on these on this Arena it's possible. Sit fernando everybody worked their consultants and sire watch pedigree. Focus brought to you by hill and dale said. Talk next week. Thank you said for folks. Let's take a break. And last of the morning second of the morning i guess and as well and when we come back at derosa going to join us we'll get Some some tote Recapping ed i think i didn't see at after the race it was. He had a nice try on saturday. At some point and he had he'd had a nice hit of course with essential quality that fact. I tweeted about that friday night and then on saturday when i saw him i went to get a drink. I wanted to get a soda out of at the. You know the sales pavilion where the media room was and and he had hit something. I forget what so. We'll hear tales of we know some tales of success. Because i absolutely no he. He hit plenty so ed to rosa next. That will try to get the sept- today if we don't get seth today. We'll get set tomorrow back after this at the races. With steve on sirius. Xm radio there's a great story talent. Pennsylvania only three states have produced more breeders cup champions in no state can match our performance in recent years since two thousand sixteen. Our numbers of mayors bread has skyrocketed a mike. The national trend in this year's life report shows pennsylvania up over fifty percent why are incentives and bonuses are the best in north america. Please visit us at. Pa brag dot com see why pennsylvania is the premier place to breed and race. Blind people. bring you ep. E. equine unlock and bleeders. She'll now comes flexible. Ha the most advanced scientifically based joint supplement on the market to find out more contact. Me joseph allante has two one five five zero one. Six eight eight zero to be the best. Give them only the best. Prl equine don't miss. A second of thrilling live racing from ecuador. This fall on america's day at the races on fox. Sports watch maggie wolfendale andy serwer in the entire star. Cast bring you the best. The fall racing live from ecuador for full tv listening visit n. y. r. a. dot com sirius. Xm fourth presents.

breeders cup two year nicole laurie allen larry best japan nick Nicole russo ron mcadoo two days cherokee maiden Breeders cup four year five year three year mendelssohn chuck allen jeff bloom Peter caesar Miss bessie loo
AmorePacific's Julien Bouzitat: "There's an explosion of access, brands and products"

The Glossy Beauty Podcast

30:06 min | 7 months ago

AmorePacific's Julien Bouzitat: "There's an explosion of access, brands and products"

"Were thanks for tuning into the glossy beauty podcast. I'm your host pre arale executive editor at glossy. Today's guest is julian vusi tae the chief marketing officer and digital officer at a more pacific. Us welcome. julian thank you good for having me. We're so excited to have you julian. I'm wondering you know. I think you've such an interesting background and you've been in beauty for quite some time and more pacific for quite some time but i'm wondering like how you first got started in beauty. Were you exposed to beauty a lot as a child or as a teenager like what about it was an interesting industry for you to have a career in short so i i did most of my studies in france and including my business will and i always had an attraction for laurie. Al as a company the product but also the combined yeah the whole global the global cloud of the company the different organization division and so. I threw my studies. I kind of like always scepter. Laurie allen i started relationship with. Hr departments very early on and so at the end i applied for a bank. It and that's how my beauty curse tablets very much to lord. The relationship is a group. So what was it about beauty. Specifically i i suppose in france is very different than here in new york away because cosmetics is kind of the history. The legacy is very much there. So you know was that just as attainable is a job for Say a job in banking or a job in technology back. That has always been something very attractive about he for me. I was looking at products. I loved advertising. You know when. I was a teenager was like i was really looking at advertising almost like the professional way of like the way the do we still are communicating. So that was kind of the marriage of like interesting product interesting distribution channel next disability with advertising. And you know a little bit. Of course you know. I've been surrounded in by a beautiful women in my life. You know my mother. My grandma's will like those lead stieg those fragrance so as i was also a bit like just like you know being a beautiful vision women give sensiti to sensitivity tweet. Probably you spent about sixteen years at loria what did you what was your first job. I started the vichy brand. Which is the skincare pharmaceutical brown number. One in france at the time and then a product development On skin care. And then. After that i moved very quickly to the salon professional division. Which are the brands are sold in some in harassing silence. and I was pretty much sent to new york for fifteen months to work on redken and it was a short term assignment was. She was to go back to france after that assignment. And i nevertheless so fifteen years fifteen months new york thousand two my entire life and became a proud american citizen earlier this year. That's amazing especially right now. Julian what's your take. you know. i mean obviously you've been beauty for quite some time. You know the marketing that you probably did in two thousand five. Two thousand six is probably very different than what you've been doing at more pacific this last four years and especially these last seven months. Can you tell me a little bit about that. Absolutely i realized kelly recent. He's the the marketing that i thought was marketing that i was doing in early to southern was actually trade marketing muskie working you know retailers or distributors on promotions and displays pricing and a little bit of advertising a but there was no social was no influence sales. I was not even commerce. You know when. I started to date myself. We were just talking at the very beginning of adding websites to just present. The brand presented product but Solis again. I would say like eighty percent of what i did. Today did not exist. Literally when i started carrying bitchy marketing back into them. When did you start seeing that shift. you know. obviously there's been such an acceleration in the last year Especially towards ecommerce and social media. But you know. When did you really start saying like this. Was the bigger pie or piece of the pie of my job. I really think two thousand and ten for me was the was the click. Because that's the moment where i moved from. Global role attract can which was more a product development and global strategy to a newell as head of marketing forecast as which these luxury Donald brand and cast as at the time was the first brand of the provisional vision. Us to have any commerce as at launch trieste before such an eight. And that's really when. I learned that my three cast. That's where my like learning years of of e commerce. We made all the mistakes in the book. We re platform twice. That's when i started to talk about. Sem as your really understanding what an email marketing strategy should be a as well as older because he stands at goes behind a digital Dr price and a descent time. That's when you know towards the beginning of facebook and youtube. Instagram did not exist and youtube was a big thing at the time we really talking about her first bath now sheep liza youtubers michelle. Michelle chan was telling. His era christine. Leave my first. Cast as campaign was with crystal limb will now is the journal our own ability. She has her own beauty brand. But that's when relax at standard and also when the moment like a new york fashion week was a big thing to brands like. Who already doing starting to go to go out this way. What made you decide to take a leap of faith. If you will and leave. Laurie al i mean. Now you've been you've had a few other stops in your in your trajectory but you've been out innisfree and more pacific for over forty years so tell me a little bit about you know when you took on that job. You know what that experience was like. I think you know the decision of feeding laura was nothing as you are and in some things that are guilty. You know some days. I'm like oh. Did i do the right choice or not enhance side. I think it's been an interesting journey. Nylons so much outside of the group that i learned inside of the relaxing. You wanna be company equatorial. You don't know what you don't know like you don't know what a ms malone groups are going through and always working. I don't. I'm not as good as good and bad on. Both sides probably saloon. I don't really have an opinion yet. On where we are the white refer and to be. But i think what i've learned i less loyal for very small. Entrepreneurial role is staffed. Up and i realized the learning from that was like i moved the sarah entrepeneurship to too much. It was too small It was being the first employee of the company and and where i rebalance a few years. I when another more pacific group in masterton seventeen states gonna be for years. It was to open to market opening to tech industry which used brand in asia and openness in the market and. He was the right balance between what i would call. Entrepreneurial big group corporation where i had the power of the group. I of the products. That already existed. Brenda Established end some resources. Both financial energy sequel. But at the same time i had to build my own team. Usa's deal megan stricture brand so i stopped in. Each fee is two hundred people in the team and a back last summer when we can afford role We had twenty people in the feast for innisfree as well as eighteen people in the field. We self installed as a huge fast gross adventure which is in a way you what i signed a four when i left for my first one. stepped up and realize quickly. That was actually not going to happen. Selena industry is such a great example like bringing up that. That story is just the idea of you. Know for entrepreneur for someone like you with a legacy executive in away being able to bring your your skills and your and your acumen to sort of roll. You know how that works. How that doesn't work and with innisfree had the brand recognition and it was the number one is the number one skincare brand in korea. So what was it that you had to do to make resume here in the us because you guys did multiple things in terms of opening stores partners all of the above and it was really obvious successful for you to kind of be in this new position in is free has been an amazing adventure would say. Is there a lot. You know so as a lot. The brenner really had. I would say we always betted on the flags out. There was a Again inc awareness of the brand through the korea american korean or american asian community at large because of social media yet because of the cloud of the brand in asia we news that was a Of people already aware of the brandon. Us that actually the reason why in the first place we. The operation made the decision to launch us as Because at the of the global ecommerce that was she being too old Run actually present and pro W cameras began a usc commercial because of vast majority of the incoming traffic. And the shipments were being from and to the us. So that's how is he's into. Open the us each free. Gary started and when we worked on the launch plan for innisfree. We really wanted to come out as like the nudity. see brian. You know like we wanted to be the next year. We didn't really want to say. Hey we're like that. Jalen the diane brandy in korea. We are saying well cool. A natural very efficient care offering at a very affordable price point with assistant bill specht to it and a great star experience as well as an interesting digital experience. And that's how we went about it and then specifically because we knew. And that's also where i came into play We we. The group was being an expert of the us market. We said like we cannot just copy and paste. What innisfree is in asia to sixty s in the us. We asked to adjust adopt some of the Adaptation wear Oldest content. Most of it was coming in shots in the us because we needed to have the milk kidney diversity to represent the diversity of a population so we need the first major of innisfree wease from again model Dell or even occasion modal end as diversity deals so can throw makeup ring at the time. We're offering the cash technology to cushion combat. Which is which was a proprietary technology of investi fake and a big innovation and the first korean beauty brand to have a fucking shades of that compact and really starting to offer technology to a woman stuck terms. How would you say the trajectory of beauty specifically has changed since you've been with the company because obviously in this new role you covering many more brands and at the same time. Globally while skin-care is still somewhat insulated compared to color cosmetics. You know there is a little bit more of a minimalism happening. Now versus the twelve staff routine that we were seeing in two thousand and twelve absolutely. I think you know you t west. I really known as it became a category. Be present almost like this kind of like hot front of phrase name to the to talk about like the sned. The snell's snell on the sheet mask the bags so there was no real real ran coming out of it. It was like cute. Packaging interesting ingredients ingredients. You've never heard of and a few interesting new gesture. Like sheet mask. As i mentioned and then progressively from cute products individual product you started to of brands or expert to teach you. What is because. I think there are two things in ballots that have been in the second phase. You had brands Brandon's freelance show was who set to really invest in the market and expanding the market with a certain level of success and in parallel. What we do not have a number of basic out sandro brands. You know we don't have a spokesperson to end the brand like a glorious ep or peach really how variation had where you had actual korean women american korean women that can speak from a personal point of view about the and an adjusted and adapted language the us market and when you see bianca beauty beauty brands successful to the funders brandao successful today for social media. Having someone that embodies that brand is also van brought on sizing on the big brain like us. We we started to do they began. Investment education is also strength which are like models from brands in the market. That's a great segue so juliet. Obviously our role has changed in the last year in the midst of a pandemic. tell us. What your purview is now and knowing what's happening in the market with the trends of founders and bigger brands like yourself how are you marketing today. And what's resonating show changing deo not every day but this this is a this is not and stone. and we're constantly evolving. Our meeks and aware of our message is going if you look at our social media content from three years ago in doing today's radically different knowing shoygu Packaging index journals. Now it's much more than eucation ingredient steps applications routine because a Instagram has just escaped is no visual escapees no longer Twenty twenty events of twenty twenty of contribute to the acceleration contributed to the exhibition of the platform of content. That is relevant for Once but overall you know new role is to oversee fall priority branch which out lenasia needs free premium type of of price points. Our luxury brands west namesake brand So it's super interesting. Because at i from an internal organization where each bucket seeing you each brand has its own marketing team reporting into me but we have a mutual lies our resources in pierre social media digital creative to have a begun clouds an ability to maximize our resources to see both our brands. And that also is reflected with all the partners outside bucknell's agencies for the our destroy precedent where we now had the opportunity to see giants and go back and renegotiate our partnership sheep and have a stronger relationship with our acoustic stem. Did you look step. And on the front end from the consumer. When he's interesting to see where the edgy than while the difference. Best practice learnings that we have ability to to Some that's working really well in a digital tool finding refund sense and very quickly Enrolls out to those brands. An example of that is during the when dependency heat and everybody started to work from home into stuff close east Prentice hall group to launch consultation. We are super proud of the work of the team. We won't she three weeks Very adept at the beginning just with an ability to schedule an appointment. And then our adviser where cooling and consumers is on the phone or through a video and we still very quickly very high conversion from that consultation to the purchase on our website and hire a basket size ventures were From people that had been through consultation so from that learning very quickly. implemented All the brands and we've seen a significant gross Coming from chanel phones. Julian what do you think. Their relationship is now today with stores. Because you know. I had written many stories in the last several years about you know your brands like lenasia and and innisfree and how they really relied on partners whether it was sephora and and net flicks with llanaj all the boys i love before and now you know this is all happening in a virtual world. So i'm wondering you know. What do you think the relationship is between your partners in the store level. And then what you have to do to activate online for this larger base. I mean i think this is something that constantly evolves we have made a successful move but we haven't completely figured it out yet. I think a couple of things there. The we you know through our digital exhibition road map. We already like. But when march when defending heat back in march we were actually Finalizing all our we platforming in communication of ecosystem so we got kind of lucky and we were able to to maximize at gross very quickly and of course our investments and our programs to to to good digital first and we so you check says them that being said we are very clearly older consumer feedback with answer yard or reviews and everything that in beauty. You still need to put your fingers. The group is still into smell it in you still need to to play with the texture of the formula. And that's not gonna go away anytime soon. So of course you know we. We need to be not even find ways To safely provides about this formula discovery we certainly are shifting a lot of our budgets activities to ping online sampling or in stamping. We as that are more appropriate that. This tells a disturbing at spiking time. But that's never going to go away. And so as people get vaccinated and progress unity we can modify going into stars as that will still be that that traffic can styles just for fun at me from discovery point of view what i do believe we need to watch out shrew being forced to stay at home or online ecommerce stick new digital hobbits sticking and people have been foster discoverer of online kept install site every and all those things becoming convenience and what we're seeing from different studies. We're reading is just your first adopted out of safe. T people are realizing it's less expensive of convenient and they're gonna stick to it because it's less expensive and more convenient than my not fully. Go back to experience Expediency had before the pandemic you mentioned at the top of this conversation that you know when you first started and beauty marketing it was really the trade marketing. You know the retailer. It's the training you know which was such an expensive and also let also worthwhile endeavor for brands to get into the hands of consumers. How are you thinking about that today. Because you know you're able to sample online you're able to touch customers with your instagram posts and and social media like what do you think the balance of that is going to look like coming ahead. I think you know one thing that i think we're just. We talked about virtual nation. But i think we just Face on that virtual training masterclasses with other consumer off the beauty advisers and. I think this is really an area. Where i the teams are are relooking at what's coming next and what other digital investment. We need to make. Because i truly believe that what we realized. Is you know. Nobody needs to travel from new york to san francisco in dallas miami oldest time. It's a lot of money. It's it's not the best for your health. I think like actual trainings and virtual meetings are going to are going to stay albeit more and going to be rebalanced versus the excess is that we have in the past however i still believe i've been into a big you know hairdresser convention of ten thousand people in las vegas and urgency and like the inspiration that comes with it will never be repaid by them call so i do believe that at some you know in real life are gonna come back. Can we make digital and virtual digital real life much much more integrated probably. But but i do believe that that geez at the Phillies gonna still be important than we just need to find. Better ways cheaper ways to do it. What are you thinking about in terms of platforms and per brand because you know there's so many new platforms every day. It seems like now you know. Today we had a great story by liz on our team about clubhouse like nobody was talking about clubhouse like three months ago. Now they're now. Beauty marketers are obsessed with it. Not mentioned tick tock tick. Tock is like trying to figure out their commerce endeavor as in their commerce capabilities. So for you like. Where do you decide where each brand plays and what to go big or go home on exactly. So that's you know that's the person who's actually. Why love avenue. Portfolio brand is just one brand at this point because we can test and try different things and ballot pass so of course you know at this hour burns on our on instagram lawrence. Brenda on facebook. But then we've kind of decided that lionising is free will be the guinea pig to really go have young tiktok while an eight amway pacific will actually try arrests because this is underway our consumers of beat more affluent slate. He said he older an a as a bit of time to think about a bigger investment and in two hundred and fifty dollar frame for instance so we using the rest of our portfolio and a different price of our brands to test the validity of different platforms. How do you think that you will accelerate or will you accelerate you know the other brands that are you know in south korea and that are part of the family but that may not be in the use. Us s. are you thinking about that right now. Or is it really about building the four. That are here and loud. I both yes. That is both. But i think he's a different balance compared to the past and i don't know what the pandemic us is. We probably had overextended a Our breath of you'll we too many brands into many channels. And when times are tough you need to maximize your resources was financially human resources You need to make priority choices and so We we. I need to really make a significant jump in sitting and stabilizing and establishing for priority brands. And then we'll we'll start considering. Additional brands are additional channels. But we need to really make a strong successor out of those fall priority brands. We already have peace and six brand in mind and we're already starting to prepare for those shirts with kinkel studies under. Us consumer to get our claims and everything. But i don't see a coming funnels up twelve to eighteen months until we have moved the needle on our first priority brands in terms of priorities. For your four priority brands you know what is. What's the goal this year. Because i mean i know that you're you've seen significant growth in your online channels and your us business here but like what is the target. What are you hoping for as twenty twenty one come surpass show. I think all were britain code can benefit from more awareness even linares which as of niemand advance in that field and yellow round. But even as you know was so happy to be part of the birthday kid this year because that gives us a completely new pipeline of consumers are gonna discover the brand by trying new samples of our best sellers and we know this program is proven to generate significant Recruitment of new consumers. And all your brands as they still have a witch going terms of awareness We know we are more more. Mop allows schreuder american community. We actually made a lot of progress. Also is is panic and afr- americans and and we're continuing on on a on all demographics to push the brands. And i would say another priorities really to make the brands marks Visible so you know. We're really thinking of Of chanel expansions. Lonnie's free are gonna go at sephora schools which certainly going to help us continue to penetrate a burning to the the the us markets We are learning on amazon right now on more pacific memo down amazon will sooner than we launch. Additional brands on amazon. So we're continuing to to to test weapons both on digital channels as well as brecon motor. Now when you think about you know that consolidation that you just talked about you know with sephora and kohl's it's happening across the space you know altos going into target etc. What is your perception. Or what's your take on. The overall landscape is getting smaller and away but at the same time getting bigger. Like what are you thinking as a means to getting more complex and i think this is again very consumer century keno consumer centric driven. No longer welcome similar to one channel. You know people are shopping at target and ask for our in our shopping on amazon and also ping on brenda comes directly so So having a broad reach easy often after find the right path narrows exceeds that the gives you that special relationship and that special visibility because at the same time is a an explosion of access doesn't an explosion of brands an explosion of products. So i don't think it's wise for brench to everywhere and to be just in the background that what you know. I think the example. Farrah is is the perfect best practice The national facial year broke the top ten. Skincare cameron Twenty twenty weeks utah. Chief meant that was done in less than three years. because narrow indie focused focused focus on an amazing partnership yousef are in great opportunities owners. What do you think about you know. Obviously i think one of the things we see in beauty ally is just you know when something works. He wanted to kind of keep doing it. You wanna keep doing it. And maybe not necessarily iterating but trying to also accelerate and focus on new endeavors. So when you think about what you know your other brands use ju- this year you know whether it's at sephora or on amazon you know how are you kind of tailoring each brand. Chew the right channel as you know we are. Of course you know will not done with digital so each each brenda's its own digital roadmap as of the expansion or Sorry brenda Extension at our a new digital bucknell any retailers. So we are very much leslie working with What could be next. And then after a think you know each brands keel as very much to continue to refine as a platform of communication and content for social media. What do we stand for. what do what what. How do we get our consumers. The difference between the social read of seles overseas free find stance as so where we continue to refine our quickey and how it translates into content and communication. To thank you so much and it was great. Having was such a great conversation. Thank you very much. Thank you so much for listening to the glossy beauty podcast tune in next week for another episode. And of course that means if you haven't subscribed please hit that but.

france Us new york arale julian vusi tae Laurie allen loria julian Donald brand Michelle chan Laurie al ms malone korea Brenda Established innisfree asia Again inc Instagram diane brandy