18 Burst results for "Jeff Davis"
Using YouTube To Build A Brand
"Over the past several years the accelerate your business growth podcast has gained recognition as a great resource for small business owners sales professionals business leaders of all kinds and that is really because of the guests. These are people who have expertise in a particular area of business and they join me to share their expertise with all of you that way. You can get the answers you need. You can Find out who's out there who's really talented and good at what they do. See connect with them. See what books worksheets. You name it. There there's all sorts of good coming out of this hide. Cast instate is no different. I guess today is jeff davis. Jeff is the founder and ceo of maglio inc. A venture backed creative and media analytics agency famous for building brands on youtube with capabilities to also originate co create and validate new brands. Thanks so much for joining me today jess and it's a pleasure to be with you. It is a pleasure to have you here. And we're gonna be talking about youtube which i have to tell you is such an interesting topic for me because it's one of those things that i play with but i'm not really sure that i am doing what i could be doing to really maximize it so while i know the listeners of this i'm looking forward to getting a lot out of it as how fun. Yeah the one thing that Is been you know since my departure from procter and gamble. We spent more than a decade now on the youtube platform. So it's it's kind of ironic that it's been you know at that platform. You launched in in two thousand six is now quite an old platform. I honestly but still one that i think has major impact for how you create awareness and trump for products. So i look forward to talk to you. Yeah definitely and and you know what everyone says is video is the thing and so while youtube has been around it and my understanding. Is that for the longest time. Youtube has been like the second most searched site on the internet after google. That's correct that's that is still a factor that the second most used search engine people don't get that is youtube behind of course google and all of owned by google And so what. I like to say if you don't have at least a channel if you don't have some content that is searchable with the right words etc you're foregoing the second most you search engine in the world crazy crazy and and i think people might have sort of grown up with this idea that unless you're doing a how to video or sh showing someone had a take a washing machine apart and put it back together. Which is what. My husband uses it for That you don't need to be there but that's not really true anymore. Yeah definitely not in fact if you take a look at the most significant growing trends I haven't seen this now for for for a few months but but it's probably still holds true. You know how to videos are a major growing piece All of several categories including beauty and and skin care and all of that those are major categories and then if you look at the educational components and educational being a very broad topic but if you just take a look at khan academy or or the number of sites on there that are just geared for educational learning. I joke around. You could get from from youtube and it would be more valuable than a than a stanford or harvard degree because the content is so incredibly rich. Yeah that's interesting. I think you're probably right about that. Because it's practitioners teaching what they now. So you're getting it from the horse's mouth so to seek yes exactly yeah okay So what do you think is the biggest mistake that business owners make when they're building a brand on youtube that's actually an easy one and Ended up being one. That has been the case for some time. People are starting to figure this out but one of the biggest mistakes you can make is having content designed for another platform even another digital platform. Instagram facebook video. And that's done just assuming that. Oh you can just repurpose that to youtube. And the reason why i say that is that in general we found we were one of the first Consumer products so one of the famous parts of my story you know having served a couple of decades at proctor and gamble and then leaving and then joining the startup world and my first company was a company called or brush inc a or brush tongue cleaner. And it was this crazy cool product. That was patented from dr bob wag staff and he had tried to sell it to png and he had tried to license it to johnson johnson and it was was a tongue scraper. Ninety percent of bad breath comes from bacteria on your tongue and he had created a really great product t to remove bacteria from the tongue and he had tried to go about it. marketing it With traditional means one of his last failed efforts was a was an infomercial where it just failed miserably. And he ended up meeting with a couple of young guys. Here in lake city utah. Jeff harmon and And neil harmon and jeff was just one of these guys. That really wasn't early guy on youtube and was doing all new. All these insights and outs and And so we ended up launching this product on youtube. I was the angel investor and eventual. Ceo of or brush and the cool story about war shits in two thousand seventeen youtube. Recognize the ten most iconic admiral moments on youtube from the two thousand five launch of youtube and brush was one of those ten. You would've done. You may not have recognized or brush but you would recognize the other nine it was it was always like a girl. Campaign was the jeff gordon. Pepsi campaign was the kyrie irving Pepsi campaign with uncle drew. They were just these really iconic youtube long form campaigns that people are starting to figure out that maybe fifteen second or a thirty second or one minute was not the best way to to create awareness and trial for your products and services
"jeff davis" Discussed on Growth Marketing Today
"So meet Jeff Davis DOT COM will probably have it up there by its play I'm guessing you'll also have templates for the meeting which is Other resources related to that stuff. We have a couple different things in the people don't find any. They're always welcome to reach out to me personally. and. I may have some things that I can shoot them out of dot seven step were what is were do most companies that you work with fail like what is the one thing that is a almost company that you work they missed this they miss that I think that one step gets overlooked the most that has probably the most impacted is the model I would accept three. Right. So because it takes, it takes a lot of work to sit down with the vote and re engineer. Your Market Strategy But it has nicotine pat because it helps you understand or from a sales rep super perspective right if I m used to churning through fifteen hundred leads, I'm just making US upright. As, a sales leader you're proposing now I'm going to get half of that manager. Jackson's like not. You know I gotta get this volume but if you can help me understand okay we're going to back off these leave or we're going to get more focus on this so that we increase our productivity you gotta be able to explain that to the team so that's how you get by. It but it takes some work right and I think that people pushed to to fast forward to like we're GONNA get a line that did not thinking through house changing the way in which you go to market impact variables like marketing compensation, sales, compensation all searching for those can be used to offset the fact that you may. You may be burning through less leads. Now you've been in both the sales and marketing world would be advised to marketers and how they can deal with salespeople better because I've worked with sales team. You GotTa Bring More leads your leases crop like what can.
"jeff davis" Discussed on Growth Marketing Today
"To all grow chiefs and another bonus is that I tell you in advance my next guests are and you get to ask me. Get to send me your. You can tell me what your questions are for them. I'll give you a shot out for each episode either more of our a Patriot patriotic dot com forge stocks, go today or find links in the description, and if you can't give or you don't feel like it, that's okay I am just happy you're here listening on this episode well enough about this. My Chat, with Jeff I WANNA talk we've been talking about how.
"jeff davis" Discussed on Growth Marketing Today
"jeff davis" Discussed on WRVA
"Jeff Davis highway until B. Bari said he's ready eleven forty W. R. V. A. and now a ninety six point one FM your NBC twelve forecast on news radio WRVA gonna be gorgeous tonight tomorrow and Sunday look for a high of eighty three tomorrow under sunny skies and then on a Sunday seventy eight the police have these guys right now it's eighty six that returns news weather traffic station news radio W. or VA that show news radio W. R. D. A. we have a great day great hits in your project it's a Friday Jeff will be back Monday by the way I want to remind you we're doing a virtual politics implying to its Monday night at seven o'clock here's how it happens and I'll tell you how you can circumvent the system we open up the room at seven o'clock what we do is we will put a link on our website you go to the website hit refresh it seventy click the link can you join us to purchase a politics implants T. shirt we were going to celebrate at the last one and we thought well maybe people still might want to get one in there kind of cool to church with the politics of pines low going to check them out all right back to the phones in the in hand Reiko your news radio WRVA hi Andy all done for the year hi turn the normal.
"jeff davis" Discussed on Beer, Beats, and Business
"Davis Jeff is an international speaker author and business consultant focused on helping. BB leaders strategically align sales and marketing. That's quite the sentence. Full right there. Are You Doing Jeff. I'm doing very well. Thank you for having me on the show looking forward to interesting conversation. I have no doubt that it will be and before before I ask you the question kick things off. I do have to mention our sponsor sketchbook brewing base right here in the Chicago land area. Today I am drinking one of their AMEX dosa Mexican lagers and it's delicious. I think if you are listening this to this podcast on a warm summer day which you may or may not be is perfect for that or just anytime you want to hang out and have a lighter beer when you're not ready for the porter porter's installs usually drank so got guys. Say thank you to sketchbook sketchbook and now on with the show Jeff you are a guy who I talked to a lot about the idea of lining sales sales marketing. I just wrote a book. Here's my question. What did you learn in writing the book about how to more strategically aligned and sales and marketing? That actually is an interesting question. You know what I think I learned was to explore floor of the process. That needs to happen before you can make a transformation or fundamental shift in the business I you know Iraq A- and doing the research for the book you know obviously I had been speaking on sales marketing for quite some time And that sort of thing but really wanted to kind of push myself to provided by the next level of insights for the book obviously right in through through that work. I I really started to think about what has to happen for for change to happen. Like there's this process that has to occur before you can even convince convince people that you need to do it and then do it so oh And I obviously shared in the book and read about it in the book but I think that's the one thing that I probably Learned throughout the the writing process that I maybe didn't necessarily focus on as much going into that that particular project so it's not just about sales or is not just about marketing but almost more of an organizational change or a development question. Yes yeah because when when you really peel back the onion on what you know lying. Sales Marketing really is about. It is a true business. Transformation transformation and a shift in the way people do business in any time that you WanNa do that you have to get the CEO involved Not only do. Do you have to do that. But there are some quote unquote selling to a key stakeholders in executives. And that sort of thing you have to get them on board and really you know get everybody aligned on the same vision and making sure that people feel comfortable about making all that stuff before you can even get to the work of getting sales and marketing on the same page. So that definitely is what probably the one thing that comes to mind. When I think about what I learned now that makes sense because I think something that I've seen a lot I think you have to? I think we've actually talked about this. Is that one of the biggest obstacles at school to really aligning sales marketing in any organization. Whether it's a large B. Two B. Enterprise level or just hack one sales person when marketing person for a small business. It is that it's it requires a change in outlook right it is. It is not just a I've yet to hear our to say to somebody. Sales Sales and marketing should be aligned. Nobody goes. That's the dumbest idea I've ever heard. They're like yeah. That's a great idea. But but I don't WanNa do or you you know. I I love when the salespeople are like. You're absolutely right. We should align sales marketing. So tell those marketing people change and conversely the marketing bureau like we need to align these do things get sales people a change but it really is kind of a an outlook change for everybody right. Yeah no one. What's the change like a great idea? But I don't WanNa do anything different and that and and then you hit the nail on the head because really what I realized through through doing work is that I really have to focus on getting people to understand why they should change first and then start to talk about how you strategically align teams because the relationship between sales and marketing goes deep. Real deal Actually kind of dive into the history of how marketing came the B.. And why I feel that are the relationship between the two kind of divergence point why we are where we are But but I thought it was important to include because a lot of people I think they find it tough to imagine their relationship between sales and marketing being any different. 'cause they don't right they they're like it's always been this way. I'm like well. Yeah I remember even doing that in hyper connected selling where I went back one hundred fifty years and said you know. Sales isn't really been around that long. It's it's modern conception right. Here's how got to wear. It is so not only has it not always been this way but it can will change. That's okay I saw. I'm curious like for you when you're doing the research for this. Where did you rarely see the diversions of marking worded marking pelotas Sales Rahman and become something independence of sales? I guess yeah so you know in in mind you Miami as in marketing but we marking people have to remember that marketing started as a support function of right So what would I talk about in the book so you know it really was the industrial revolution. That really started. The divergence in Paso Marketing was created in order for companies to really meet the the need to communicate with more customers as we had the chance or we had the opportunity to mass produce products. People stopped making them at home and they started purchasing him. So all of a sudden you had this huge judge set of people that became customers. And you know this very welcoming from sales capacity you know when you look when your pool of candidates to buy your product increases that quickly like you. There's not a big enough salesforce to get in front of them and so you really. You really started have seen marketing team sprout up because there were like we need to communicate with these people to let them know. We have these new products so they can go buy new products. Will as sorry. I just think it's the sears roebuck catalog. Right in the late nineteen seventy totally and it has more company started doing yet. Then you start to say well. Everybody's doing it now. We have to build preference in the minds of the consumer more because we have a lot of products that look pretty much the same we want them to buy our product. So that's when you start seeing brands branding brand and brand meant something and so so. The the. The role of the marketing team became more strategic and they beginning they begin to be more revered by top management around pricing and branding and and look logistics thing so they really became a part of the executive team. They got closer to leadership in. That's when we really saw this divergence of Being considered a strategic function and sales being more tactical and in that has had ramifications Louis until today right because we still have that same misnomer that Oh marketers or strategic only and only tactical which you know those those stereotypes there is. Some truth is but But that really is where we saw. The divergence as marketing became more of a function that corporate looked at as a strategic partner versus sales. They saw more as has a revenue generating function get it done. Get the signature on the bottom of the page. Yeah Yeah and so. That's why we that we're it Kinda in the place that we are and you know most marketing really kind of grew as a function. You Know Mo- most marketing leaders started to get advanced degrees. He's in advance education in marketing. We haven't had a sale a professional sales degree until relatively right. I mean some of the universities. They're good number renationalised a couple in the book But that's a that's a new phenomenon. No one went to college to be a sales professional. Like my background's engineering. I ended up A History Major. That's what you'd be like. You GotTa degree you were smart and you had some great skills that you commit connect with people and you. You became salesperson. Most people you talk to probably even today kind of fell into sales happens. I was actually talking with a client about this. The other day I was like very few people are sitting there at eighteen going. Gosh I really want to be a sales person and I'm going to take sales classes. No is your twenty three. You're twenty four that first job you maybe. You can't find a job or you. You just get interested in something like hey. That's a good paycheck. I like talking to people and then you know thirty years later you've been in sales your whole life right. Yeah Yeah So. People have to realize that it's it literally is not until until recently like I said before that we actually have focused sales programs and allowed that is becoming because to be to be specifically is becoming more complex right by virtue that the buyer is you know has more access to information in in the sale is very different So that's why you're seeing a lot. Are these these these college graduate programs that are actually you know putting curriculum together around. How do you decide you still as a professional and I think part of that stems from the the fact that what we're selling now is just different than fifty years ago right? If if you're middle of twentieth century you're selling can be to be as a selling machine parts rain or factory equipment versus a complex SAS platform that integrates sales marketing logistics accounts payable revenue across four different divisions and seven different in countries. Different and you WANNA show up and say hey SAM. IPO let's not gonNA work no really. It's amazing you should here the features and benefits sign the piece right so many. So many salespeople are still trying to do that but what I think is interesting is seeing how not used to the idea of professional sales At an academic level but also just in the field field though salespeople who can bring a more complex and nuanced understanding to their perspective customers. I always talk about the importance of business. Acumen for sales people's like you have to be able to these days really truly be consultation consultation consultative however you say it though similar summer because that's good provide value just showing up with an order form. Just doesn't cut it anymore. No for sure and I forgot the executive name but there was executive at ad that linked in at that was a part of kind of like state of the Union address. I forgot the exact meeting but he showed information really compelling almost actually put it in a book but it didn't make it up but he talked about.
"jeff davis" Discussed on WRVA
"On Jeff Davis your Hopkins road and also a long road gate you're happy the stone on newsradio eleven forty to Lee Harvey a bell on ninety six point one FM mostly cloudy skies scattered showers and storms laying and in the evening in the mid and upper I mean urologist Megan why these radio forty that you are now in ninety six point one FM on the Pearson Honda dot com weather center it's mostly cloudy and eighty seven degrees in Ashland news radio W. IBM time to a one the National Weather Service has issued a severe thunderstorm warning for Chesterfield Emelia and Palitana until two fifteen this afternoon Virginia Attorney General my caring announcing a lawsuit over the trump administration's new immigration role a rule that was announced by his own predecessor W. R. V. A.'s Matt damn line reports the suit all the bits the last to Virginia Attorney General's the current one Mar caring in the previous one Ken Cuccinelli herring saying he's taking coal lead on the lawsuit which claims the trump administration's new immigration rolled violates federal law was Cuccinelli that announced the role change saying that green cards could be denied ever was determine new immigrants use public assistance or may in the future need it could you know he's saying would benefit taxpayers by encouraging immigrants who could stand on their own two feet herring says the rule is cruel and discriminatory it goes into effect in October that damn wine newsradio W. R. Israel not allowing democratic congresswoman ill.
"jeff davis" Discussed on WAFS Biz 1190
"This is Jeff Davis with attorney Richard looking very spooky today. Thanks a lot. I love dressing up and coming into the studio fun time of the week. It is a good time of the week. You know, you look forward to it you enjoy it. Absolutely talk about the law of talk about Georgia law. Get to interact with you, appreciate your questions and discussions that we have and, and my clients. Tell me that they love listening. They love listening to the show. They love what they learn. We've been doing this for a long time and we talk about personal injury. We talk about all kinds of factors that, that happen and personal injury case. And in my everybody listens to it. I get great feedback. So it's really it's, it's nice to hear back from them. You love. What you do. I do. I love I love how many people can say that I know. Yeah I'm excited. Every day go into work. It's a different challenge every day. I like helping people and I like the idea that these cases are different every personal injury case is different. We've handled we've handled thousands of personal injury cases over decades ever ever since nineteen eighty five. Right. And so everyone is different in its own respect, and we like to solve problems and produce solutions and answer people's questions, and we like to be the advocate for people when they are facing an insurance company, because I'm just a believer that it's not fair out there for them if they're trying to talk to the insurance company themselves. I it's such a disadvantage. So that's what we do. We help people. So every case is different every case as unique. There's no such thing as typical case not at all because. You can have two accidents that may look the same, you, can, you can look at maybe to a rear end collisions. Let's say you can look at the cars, and maybe those to act, the, the property damage might be the same and those two accidents but it can be entirely different on all these factors. We talk about it every week. There's so many factors that go into every personal injury case. And that's really the misconception that I see a lot of times where people say, well, I was interacts. Well, I think the thing to do is to maybe reach out, and quote, make a claim and that's really what they think. And that's really what happens and whenever that happens. The insurance companies love it. Because then you have an adjuster, who is trained to low ball, a lot of them, and a lot of cases and try to settle their case without them getting advice from an attorney. That's what happens, you say getting advice from an attorney and I wanna ask you about that. Because obviously I mean you've made it clear. Anyone involved in an accident of significance anything other than a Fender bender? Should hire a lawyer should hire a law firm? Does it matter, you know, which firm they hire, you know is a good enough just to pick any lawyer who represents him or herself as a personal injury? Lawyer whenever that is, well, it certainly matters. It matters a great deal the law from that. You are. So that's your biggest decision. When it comes down to a case it matters with.
"jeff davis" Discussed on Xtra Sports Radio 1300 AM
"Lakers. Don't do it. Because if Davis. Who by the way, it's been cleared to return to practice with that left index finger that left pointer finger, I'm pointing at you pelicans and the Lakers. He's been cleared to return to practice. We're talking about practice. Yeah. We're also talking about picks lots of them. Picks and players for a guy who right now can only practice. And won't promise. That he will stick around you might get him. Anyway. And I get it. You've got LeBron for three years. The first of which is also is already quickly Evaporating. But you cannot win with Jeff Davis and lake and LeBron on the Lakers roster. I mean, I guess Davis play with Rondo. So does that give you some comfort? You're gonna have to get guys off the street to fill out your roster. You're going to have to use your d league roster. The just put guys on the bench. Now, here's the other problem. The pelicans are thinking, we might just stand, Pat. We might just be okay to wait until the off season to explore all of our options. We're keeping our options open. So the Lakers could offer the four picks. The Lakers could offer the four first round picks. And maybe the pelicans would bite. But that's even more outrageous than what the nets did to get Paul Pierce, and Kevin Garnett and think about how many years. They were behind the eight ball. So to speak think about how many years it's taken them to climb out of that black hole. They put themselves in and still they're not a serious contender. I know Anthony Davis is great. But if you're going to give up that kind of merchandise, you better be darn sure he's gonna stick with you long term. If they were to make that trade, and he doesn't resign there. Again. They would have the ability to woo him for the next year and a half and Magic Johnson and LeBron James can be largely persuasive. But there's no guarantee. He could be out of there before LeBron's deal is even up. Don't do it. Lakers. Don't. So this leads me to archways alert Tuesday question the worst trades in sports history. What are some of the ones that come to mind? I can think of a few right now. The worst trades. And for those of you who are sports fans around the country. Maybe there was a really really terrible trade that impacted your team. In your opinion. What are some of the worst trades that you remember that? And yes, hindsight is twenty twenty you can certainly use the benefit of hindsight. To indicate. Hey this team got. The better end of the deal. In fact, this team got the only of the deal..
"jeff davis" Discussed on KSRO
"I'm Jeff Davis. And this is on the wine road. I'm in sonoma's talking with Paul Giusto, and Michael Sebastian Johnny up highway twelve winery in the first segment. You heard them share their story about their time working together at Viansa winery and their desire to start their own brand. They had experience relationships with vineyards and easy access to retail distribution that led me to say this. So the question really was why not. Well, why not was more of? Yeah. I guess it would be why not. Disposal. You need some bankroll to but you figure that out and you put up a solid business plan together. I mean back then we were we were we were we were young sweep we thought we were young. But like Paul always say, we cut our teeth together. And I think that was a big step for us to come together. When we did it together, we got to see a lot of face to face to the customer in see what they want to learn what they want and just making a wine. To say this is what it's supposed to be like in. You're supposed to like this. We learned that you know, what which kind of like a restaurant. Let's let's make wine to what people want, and then she'll case with the vineyards can represent. So when we first started the project or how we twelve the original one and thirty third and third cab kept Franck polo. We did it because we wanted to showcase a vineyard. But also realized what people want, and if you're making a wine that people don't like, but you're saying this is what the vineyard represents you kinda contradicting yourself. So we worked with the vineyards that he and I work with sideline for ten years. And and okay, let's go back to the same vineyards a lot of which we planted and said, okay, now, we have the freedom to create blends that we're hearing a lot about the flavors that people want where are those vineyards? That's how we got started there all along the highway twelve quarter. So you also saw an opportunity to make cabernet baseboard oh based wines that were very popular in Napa. But you could do it on a little bit lower scale price point and nudie could match the quality. Absolutely. Kinda hit the nail on the head there. I think what made us relative. Out of the gates was obviously our experience, and we've talked plenty about that. But then also the grower connection the multiple vintages in the vineyards. I mean, they're all different. You gotta get a bunch under your belt to no one year from the other. How different it's going to be how you might have to treat treat certain things. So you got that under your belt? We also have what we also went to market with was was more accessible price point. And that that really made us relevant. Wasn't exactly fun in the beginning. Because are experiencing the vineyards and on both sides. We know everything we know what I'll say costs to operate a vineyard manager vineyard, get the grapes off get it through the winery. And we didn't we didn't have an NS to overprice. What we what we'd knew too much of in the sense of. We just wanted to be fair to be fair to us as winemakers and the fair to the consumer and that price point I stuck with us for almost two decades now, and it's been appreciative. And I think that's why a big piece. I will still be around. Success? We don't have the caves, they don't have the rose garden. We don't have the tents in the wedding grounds. And nor do we do by one hundred percent. French oak barrels every year. You know, we do buy new oak, we have a combination of American French. And but we we treat our barrels. Well, we get our oak influence that we want for our winds just the cost of operating is is is staggering. When when you when you start adding it all up, and what we don't pinch at all. We don't we're not. So lean but it's from from vineyards 'cause start with quality fruit. Get it through the system touch it as little as possible. Let it speak for itself. I work on some final blends in many cases, a lot of our winds are one hundred percent varietal and arguably single vineyard. So I mean talk about a very pure process, and to do it at our at our price point is is I mean, that's what our brand stands for what you recognized in your early days in the vineyards. And how you were putting this together you realize that we don't have to have a big winery and beautiful facility opulence. And all that. That's not what people I mean, they like to see that. But as you were saying earlier nowadays just want the quality and a great price point. And a good experience. We we want to be I keep using the word relevant relevant on a Tuesday night for somebody relevant Arthur's Wednesday Thursday. And then when someone's having a blowout barbecue or having a don't know a baby shower or something like that were also relevant on a Saturday when there's fifty people over at somebody's house having a party because you know, we're we're. Accessible in the wine quality. I'm not gonna over over, hyper wine quality. I mean, it's just go ahead. Every know everyone shooting for I mean, there's everyone's making great wine. Yeah. Beato with technology in different approaches to wind making these days and. Everybody can make outstanding one. And we're no different from that. But I think how much pay for it really is. And that's where we one when we got started. Because all these vineyards we had worked with for so many years, we didn't need to buy vineyard. We didn't need to plant a vineyard. We had so many years of testing these grapes testing been years working with growers as familiar with it. And that's a that's a strong point right there. You started off running in a sense. Exactly. This is the way we were already moving. There was no break the ramp up was very nominal, right? The ramp up was in the school of hard knocks in terms of learning the distribution ropes, a little bit more specifically in that kind of the the unsexy kind of side of the business, but like I say from from production, and why making in and even a messaging standpoint, we had to know how it's gonna h in the industry, especially with the retail that hey, these guys are working on something. And it should be coming out sooner. When when you first announced it was it like, oh, wow. Let's take that out. Okay. We never really announced anything we just kind of started doing exist. We didn't come out with a lot of fanfare, we still were not fanfare guys. And actually what you were talking making your point there about I think ego is is something that we all everybody in neatly has an ego. It's just a matter of how much you showcase your ego. We don't have we don't showcase our egos. We just were out. There are success really is in the form of a business that. The reason show up every day and and work. He grew up in the vineyards working at a young age. I grew up with my family business in San Francisco and working a lot, and it's just go to work, and do we know how to do? We just wanted to showcase what we can do. And what we learned how to do over the years, and how to make a great wine from our local vineyards and make it in a way that people what? And let let the highway tell the story really just that that common thread that ties in all of our all the vineyards in relationships and sources that we have to where it's like, it's not really about us or a last name or anything or any ego. It's about this wine growing region in snow valley and Carneiro. And we you know, it drifts off to the foothills of the Sierras and finishes and Sebastian just it's such a rich highway by listening to this interview, which is more like a conversation between me, Paul Giusto. And Michael Sebastian, Johnny. You can tell they're making wine for all the right reasons and the best way possible. It's my wish that you feel like you're sitting right next to us in their office says they share their story. We'll talk more about their wind brands in the next segment when on the wine road continues. Is this the year you're going to replace that funky old gas grill? You got it. The big box store ever so many years ago. It seemed like a good deal of time. But replacement parts have been expensive..
"jeff davis" Discussed on KSRO
"Jeff Davis, and we are on the wine road We're back on the wine road here on k SRO I'm. Jeff, Davis now onto another fantastic event during the end of the. Month weekend on August thirty first the. Russian river valley winegrowers organization presents their annual Paula event I went last year and loved. It thirty wineries local esteem, chefs and, guests all sharing wine and celebrating. The harvest season together and this year at cinema contraire vineyards winemakers and collectors will bring wine. Some of rare and older vintages. And guests are. Encouraged to bring a bottle. To to share it doesn't have to be expensive, just a wine that means something to you we'll get to the details of the event shortly but I wanted, to spend some. Time getting to. Know our next guest sonoma's betrayer is director, of winemaking mic Schroeder and winery chef Kevin Marquis I started with. The Australian Mick and said I found. The story fascinating how he got into. The wine business, he didn't wanna work at the same Winery his. Father and uncle did which was highly respected, Penfolds so he chose another one he explains the ironic twist on. How he couldn't avoid working with them Yeah you know it's funny story you. Want to get that seperation from your parents or relatives so. I ended up starting off working in the lab at the one remix door to. Pinfolds and pinfolds I ever acquisition white Beckham early eighties with one remixed door so I ended up working with my father and Dunkel, bit coming from wine country always knew that I wanted to be one went back and, did some equivalent at JC taught studies in in Adelaide in South Australia. And then pinfolds source and potential in me and sent me to rose with the college but who would have. Thought twenty something years later, on be here in I'm. A county and my wife. And I were traveling around the world back in the early nineties and I got the opportunity to look after and, do some wine making up a geyser peak one Rian Alexander valley and my friend Darrell, might be an offer to come back we didn't have kids the Tom's. With what the heck so let me guess is this Daryl groom the infamous Daryl grind yeah yet grooming We read winemakers pinfolds. In fact he lived with us for a period of time on my wife went to, school with his wife, Lisa so we go back a long long way so anyway. We we made a commitment that Milwaukee nod we're going. To be here for for five years and that was twenty five. Years, and counting In, the last eight and a half years being He director of winemaking at synoptic tree Guys repeat for what. Like seventeen years or something chain, years John when we had some incredible With that brand we focused on solving belong to think did an incredible job in really crafting a very unique, style back in the day at guys a peak and they know so focused on on cabinet but just an incredible turning, point in my career was when I heard the long-term winemaker for synon- contributary. Adams was retiring this, is, I know in years ago now and, was one of those times I suppose the second Tom my loss Khanna the. Lights went on and if I'm ever gonna make a change Snuka trae would be incredible opportunity and. So very fortunately got the position in Maine hitting up an incredible team here. At Salonika tree I was kinda surprised when I saw? That, you made the comment working here it's an, betrayer is one of the industry's dream jobs. No, not that I find that hard to believe but that's quite a statement about. This winery oh it really is In fact you know it's. Interesting, story is will Beck. And my guys peak days with Daryl in astray we don't have access. To a, lot of, wines from around the world You know maybe some New Zealand sauvignon flunks astray really is down under very oscillated so coming over here we. Really wanted to get the the breadth and scope, of, what was happening in California and a fire light back to shop night there was one particular day that we bought. Twenty-five, great California Shaba is blind tasting and, they, were to ones that stool stuck hat in my memory Piedmont in knots valley Mike. Some incredible shot up in, the mountains the but the other one was a brain coupes and Mika trae and was. One CU les Pia shod a very very unique expression on great to wire a vineyard in just outside the town, of Salonika so stupid pinch myself and next week. I'll be going out to lay Pierre for the first time product harvest And there's. Something so special and unique, about the light year but I always reflect back thinking well attested this one like twenty. Five years ago and here I am standing in the hop on one of the most iconic vineyards in California Knowing about your. History the, fact that you worked at, Penfolds with Grainger montage and in the footsteps in the hallowed halls of max Schubert being excited about, being again says a lot about, this winery because he had quite an experience back. In the day it is and and I think you you talk to a lot of people And not just winemakers I think people at. Enjoy one. In general there are unique experiences three you throughout your life that That somehow, tweak your imagination I might bring. You back to a sore spot and it's. The winds as the people it's the environment how long it's been around now so at first vintage was nineteen eighty one and so we go back thirty seven years and through Tom and what dreamy Hugh. Was just the greatness of shoddy that that we made that we've been making this stall, of shot nights since, nineteen Ninety-one and for me being on either third director of winemaking in the history of. The brand when I came here. It was really maintaining that quality. And style of what people recognize as being slung Katrina that's what I was leading to you'd be only the third winemaker so that does. Say again a lot. More about the history of this place in their beliefs on what they're doing and it's paying, off and it's funny too I think we. In that the style, of shoddy that we make is Is not. Your typical California stall. When I say that it's more the key battery big full bodied style Al stall is much, more elegantly. Structured brought acidity it's much more focused on the Palo rather than being, the the bigger richer fuller stall and I. Think, even though we've been doing it for thirty seven years, it's actually a really trendy style of Chardonnay now not that leads anything wrong. With the bigger richer styles but but I think people are looking for a different. Expression of shadow IT I'm thinking that he's got. An easy job, because the groundwork had already. Been done late ahead of him just keeping the ball rolling I come on you think this is easy now this is this is a drain job and a, dream one Ray to be working for because it, is such an iconic brand in the in, the industry and we are so well known for. Shabbat naughty. Five percent of what we do is shy but we also make some great Russian river valley. Peanut wa we have a separate little Pino winery here on the estate Property rotten the harder Russian river valley yes they may, fine Nawar to add sonoma's cutrier he's mix rotor, the director of winemaking the winery chef Kevin, Markey is coming up next as we promote the. Upcoming Paul. A Russian river valley event on the wind road continues next.
"jeff davis" Discussed on WRVA
"Well we heard that the protest was coming at the Jeff Davis monument yesterday on monument avenue And it came and went without a lot of incident matter of fact without any incident A couple of confederate heritage groups wanted to hold the rally, yesterday scheduled this In response to the. Recommendation made by the mayor's monument avenue commission to remove that Jefferson Davis statue So Richard police were out yesterday Keeping an eye on things on foot on bicycle on horseback on. Patrol and everything stayed in order You know the right of peaceful protest is guaranteed under the constitution and there were Diverging, sides peacefully protesting and everything went well it hasn't always, been that way But it was this particular time and it was not a huge group the more than three dozen counter protesters gathered at the base of, the monument. Holding signs and calling. For the removal of the statue Yeah maybe about half that many of the confederate heritage proponents who carried signs while standing at the edge of the grassy median across Davis avenue Now according to several media accounts The two. Groups, occasionally shouted at one another Some individual, members even crossed the, street for short, discussions but all stayed peaceful There were. No arrests that were no problems in the rally ended, at about three o'clock So the lines are still drawn everything was really peaceful and. Good yesterday but the lines are still drawn as to what to do with the monuments And. I agree fully with John Reid on, this that it's a part of our history we shouldn't be messing with it And but it is definitely a lightning. Rod strong opinions on both sides And the mayor, has made his feelings clear But as of now the city has no, power to remove those without general assembly approval On the state level And so we'll see what happens as the days, and months go by and this agenda is furthered and we'll see what happens with the monuments on monument avenue Will it eventually just become part of Richmond's history And stay or will things get worn down and, eventually those monuments are going to have to go I hope they stay I'm afraid? It's trending in the other direction eight.
"jeff davis" Discussed on KSRO
"The latest from thailand whereas twelve schoolboys and adult of entrapped and a k for almost two weeks officials are waiting to be briefed on a new rescue plan to get everyone out before heavyweight rains begin the soccer coach trapped in the cave of the boys has apologized to the parents and the first letter he and the team have set out through divers getting ready for possible trouble saturday over immigration police in louisville kentucky getting ready militia group the three percenters is planning counter demonstrations as protesters outside the ice officers planned to call for the abolishment federal immigration police we have good information that some of those planning stem and straight intend to bring guns which is their right as kentucky law allows for people to carry firearms louisville metro police chief steve conrad says they'll also look for two by fours that are being used as a signpost large sticks or other items that could pose a danger some streets will be blocked chuck sivertsen abc news hi it's jeff davis from on the wine round the new modern showroom at smothers european volvo is moving along slowly but they're making progress the new space promises to impress much like the cars volvo is producing these days volvo cars are reaching new heights and technology and class in the meantime they're still open for sales and service right now it's a good time to pick up a volvo at a great price as the contractors are in constant need of extra space during construction they're offering specials on.
"jeff davis" Discussed on WRVA
"Center on newsradio w rva we'll work on to 88 southbound just past tall high parkway has wrapped up for the afternoon in things are moving nicely there we do have some delays along west 100 near chester road and still seeing some slow traffic outbound whole streets near fox club parkway also looking at an incident jeff davis and bells road i'm samantha stone on newsradio eleven forty w rva now on ninety six point one fm a much cooler afternoon today temperaturewise were in the low 50s with mainly cloudy skies but for tonight mostly cloudy skies with overnight lows in the mid50s a warmer day tomorrow with high temperatures in the mid 70s for news radio eleven forty w our va and now a ninety six point one fm i'm meteorologist megawatts from the pearson honda dot com weather center it's cloudy and forty eight in downtown richmond newsradio w rva time three oon a former top adviser to president trump's election campaign from richmond has pleaded federal charges this afternoon that resulted from these special counsel's investigation into russian election interference abc's aaron katersky has more rick gates arrived at federal court to plead guilty to participating at a financial conspiracy with former trump campaign chairman paul manafort is also pleading guilty to a charge of lying to federal authorities gates is the fifth publicly known defend in to plead guilty in the special counsel investigation the charges do not involve conduct connected at the trump campaign rather they focus on seventy five million dollars the two met allegedly funneled through offshore accounts gates is 45 he told relatives in a letter pleading guilty is better for his family angry house of delegates republicans today last doughty gop
"jeff davis" Discussed on Welcome to Night Vale
"Etcetera. So there must have been previous draft similar us. I know there is a song I never got written called you and your Latin jazz. This notebook went through a bunch of different either rations, like it was one point yet. Then it becomes a uh, than it becomes a sausage. Renewable, you went through like this one was around for four albums and there's still a lot of blank paper in it. If you was weird. Although is that right? New songs, Internet, if you'll see bizarre even though she is paper. I hate writing longhand And so all my stuff I have like all of my old stuff it you can tell us the old stuff because it's in word 'perfect rather than word while by have like voters of WordPerfect files. I learned headed tape at seven. So basically Either early as long as I've been writing, I've been reading on computer and it just That's the only way I'm comfortable doing it. I learned how to hype at 12 is summer school in court Lindh and the became the only way pros into this deal will very seldom right pros but songs have always been law. I can't imagine writing a song Lewis on on the laptop and say that's IT as my typing it up. So they'll be able to read it. When I figured out for the most part, this whole takes of myself, I songs words say, This is a good take loops. I don't know what that says Welcome to Mavis Beacon teaches the mountain goats But PUK asked about typing and the mountain goats. I'm Joseph ink and I only lists of to the mouth goats. This is the show where I talk with John, Dr. Neil singer and songwriter, if the band, the mountain goats about music art life, and anything else that comes up this season. We are going song by song through Johns two thousand album All hail, West Texas. Today song is Jeff Davis County blues, which as you'll hear is a song with a particular meaning to my life later, we will hear a cover the song recorded just for this podcast by Julian cost her. But first, this episode was a tough one. It would have been tough even without the subject matter which gets a little heavy because this was the last episode recorded on my first trip down Durham. We had spent three Solid day's sitting in John's basement recording. Imagine us John cross-legged on an old mattress may sitting in a small plastic folding chair outside the Sky Bow boils inside we sweat. And we talk. We're going to talk This episode about Jeff Davis County blues, Jeff Davis, Gabe lose, which is also Jefferson Davis County, I think. Yeah, it serve the hyperbole that people often criticise younger people for engaging of calling having the best. Lots of things are the best yet, Right? It's like I did the best for that moment. Yeah, is the best in some in some way at the other thing is the best. So it's always hard to pick a very favorite one bourbon sandwiches is wonders. You know, that's maybe the best written song on the album. As far as the lyric goes, It's really, you know, it's very measured. But Jeff Davis, I think it is like it's a step up. Jeff gives County blues has a kind of a maturity to the to the to the resolve where I'm not asking for attention. I mean, it's like whereas best, But desert has little Ben Dinh pretty much punches you in the nose telling you. I bet you can't not pay attention to a guy, yelling, hail, Satan. And If you missed all store at all, I bet you're going to hear me now, Right? And that's that's punk energy, which I like, and you know. But. But I also and more drawn to in part because my natural tendency is to jump up and down and yell, and I enjoy it, you know, But I'm always wanting to try and find other ways to, you know, to leave an impression. Dear. Yeah. This has a similar to which is wonders. It hasn't over minute over a minute, long instrumental, Yeah, we it. When I talk about maturity in songwriting, I consider like the ability for the singer to shut up and stay out of the way of some nice cords That to me is maturity or that sit where they didn't use to have that could I couldn't play the course that nice Yudo end. And there's an ace seven in here at a minor seven The keeps coming in a pretty
"jeff davis" Discussed on Accelerate!
"Now as after the dow now it's down there on sunday mornings agents assists from one team it to another but if you have acquisition and you'd have retention i think that you sold out a trade off right between those two had a we are we really breaking down that wall or reduce creating cheat calling something different what's the role marketing plays in retention it's a different place a different role right so a miss that'd be a different set of skill sets in there again let's just one thought right as or hybrid down but at its epicentre thing now it is interesting i just i just wonder who replacing words to mean something slightly different but they're diff third seemed to be up a trade off or are a handoff agitate between those two and a proposed thing so we doubt are being we have to think about that more but yeah it's it's talk with the top went in but i i do think the business transforming in some way do i know what that is i don't i don't know anybody they'll know with any of us have the exact answer powder relationship for chance but it obviously is going to have to in order to to uh to be successful with the new buyer okay what jefferson that run out of time but the great note end on so tell people they can learn about what you're doing and connect with you shore the best way to buy me is to go directly to my blog at jeff davis the number two dot com i had an information there about what i do i coach and console companies to help them understand how to do this better uh also i'll have a blog there as well as the sales and marketing lima tsomet all that it's always update its let folks know when the next summit is happening on us which is when it'll right now is scheduled for next june's in june of twenty eight teen in chicago yet in chicago so we are currently only in chicago s today but there are planned in the near future to be expanding to other major cities like a new york san francisco or boston so i'll debt his all in the works as we speak.
"jeff davis" Discussed on Accelerate!
"Now before i talk with jeff let me remind you that if you haven't already signed up to receive my periodic emails then you're really missing out i save some my best advice about sales leadership marketing relationships resilience and character the character what sales people need to have former subscriber so visit any paula com right now to subscribe okay let's get out at jeff davis welcome to accelerate thank you for having me appreciate it that's pleasure have you on the show we're trying to get the setup for a long time so the dress where chicago today that is true i'm here in chicago chicago on my favorite cities thank you i love it as well we are actually having really nice weather of third typically all this not last long here so i am praying that this kind of mild chilly weather of sei's around before we plummeted into winter yeah i'm in for those of us who grew up in the upper midwest now the once there is a expression with weather up there which was the two yet ten months a winner in two months of bad skating yeah yeah yeah yeah at slow valentine's it's felt like that one as a kid so um book but we can welcome in so standard question open up the show with for my guess is in your opinion what's what's the single biggest challenge facing sales reps today you know really i when i think about it i get the bout engagement ray is a bow.
"jeff davis" Discussed on WWL
"Act will try to block traffic from driving grew rocca those trying to keep the water out of my plug which would have turned absorbed i have situation that were worse situation and that got robbed a beer but we watch the water i have to grind on on jeff davis saw at one or the other son but growing on jeff davis has been blocked for at least five years and up called on many occasions and nothing but drain on the left i maintain uh cause the film agrarian our house and either stood up there in the water maintaining this hearing about eight o'clock the rain ended um and the water rosa inch and a half from that point after the water had ended uh so those though pump sean and an end uh about pinned thirty we are the stories film order movement and bob tim 45 there was a a vortex awarded going into that drain and live there and watch all of this crap coming down from both jeff davis to have a court heard from the other side uh and so we just sit there are virtually you try to keep it open but uh when i hear these people stand up and say the pomp sean when perimeter momma called a man say i'm standing by the pumps bernado uh it it just this so infuriating and it's not just with the sewer water apartment in this side of it uh i'm also general contractor in the incompetence of this organisation in just about every phase amazing and so for the mayor to stand up and say that make the commitee makes makes it look stove quit their main here i mean e e e after know what's been going on those plenty of people complain about this organization ibm for longer than i bet he he's he's on the the board of the sewage waterboard soho so in other words my suggestion here the last two days but in particular today my suggestion is that leadership top leadership has allowed and maybe even encouraged incompetence and if they've tolerated mediocrity well it's political and and when.