35 Burst results for "Jasmine"
"jasmine" Discussed on The Jasmine Star Show
"Hi my name is edison jasmine's podcast editor. Thanks for tuning into another episode of the jasmine star. Show a conversational business. Podcast rediscussed how you can build a business of your dreams and use it as a vehicle to build a life that you love. Our team is so excited about today's episode because honestly it was pretty spontaneous with a team of twenty not a lot of our businesses spontaneous these days and fact jasmine typically has every minute of every day plan to the max to ensure she gets everything done before dinner with their family but this was different just a couple of weeks ago. Jasmine sent a completely spontaneous tax to everyone who has opted in to receive. Text messages from her. The techs told them she would be answering their questions live for the next thirty minutes on zoom and before we knew it people actually showed up and that my friend is what you're going to hear today before we get into the episode. I do want to.
"jasmine" Discussed on The Jasmine Star Show
"Week just to have conversations with you so what we're gonna do is we're gonna get to the next slide. We're going to go into human a so please. At the time of this recording it is live. Y'all we're we're live and in charge. Leave your questions here. I will answer them in real time. If anybody is feeling like that tension of i don't know what to do or that tension of jasmine. You don't really seem to understand like my situation. Okay no problem if you are here in saying i've tried it and it didn't work leave the questions so we can workshop them. And then have you on your merry way to go. And deploy lastly before we get into live to me. I know that. Sometimes i talk about this content and it makes people feel a certain way it makes people feel like they're behind it makes people feel like they're not doing enough. It makes people feel that other people are ahead of them. It makes them feel that they're not going at the pace that they should. And i just want to stop here and stop that narrative. We can choose how we feel about learning things. Everything is a decision in a choice. You can choose to think that. I hear jasmine inviting me to a challenge and i am stressed and overwhelmed and i feel resentful in. I'm not where i wanna be or you can hear me invite you into a challenge and you could say that's great now is not my time and you can just as much say. I don't know if that will work for me. But i'm willing to try because i'm tired of being tired and tired of not getting the things that i want. Every single one is a choice in a decision today. Will you just choose number one to give yourself grace and the number two to own your decision. Defend your decision and then move on. The only thing i wanna do is help you move along the way to marketing your business..
"jasmine" Discussed on The Jasmine Star Show
"Now this is where people will start saying. Oh no i can't do that. That's not my jam. I'm not comfortable. You see jasmine. You probably feel comfortable. And i have to tell you before this came returned on. Your girl is just like sweaty. I am awkward. I hate being on camera. I started my career as a photographer. I was squarely behind the camera. Never in front. And then all of a sudden i had this coming to where i realized if i want my business to grow. Would it not make sense for me to do things that. Get the most attention so my question to you is. Do you want your business to grow and get attention. Yes or no well. Let's have a conversation but let me just add on there. Do you want your business to grow and get attention for free because if you do then what i'm going to tell you is. Hey here's a shortcut getting the things that you want. Okay stories reels video and this is where you're just like What do i value more my comfort or growing my business. There's another right or wrong. If you value comfort and safety insecurity rock on you do you. I'm not going to be a judge. But if given these two options. When i am telling you i am visibly uncomfortable right now. I do not like what. I'm doing right now but i push aside how i'm feeling and i choose to do something new and uncomfortable to get different results. So let's pop back into the keynote. Let's talk about the things that we need to do. And we need to create things that followers want but creating video takes time. And i get that and that's a pressure point. Now here's the thing. Even though i want to create video to get attention is creek conversations with you. And even though i am uncomfortable. Oh okay but i'm going to get over that. Nothing will take away from the time that it takes to create video but my power. Play what i believe. My superpower is as a business owner. Is i can look at a complex situation and breakdown. What should be done in bite size forms. So if you're on board with a bite size form of what. You should be doing then. Let's get this party started. So i want you to get a little bit unstuck. I want you to tell yourself a different story. That how you behaved in the past does not mean how you're going to behave as a business owner in the future. We must change to get changes in our business. So let's talk about two key tips to save time tip number one is to batch your content. So we're gonna keep a we're gonna peel away from the keno or talk a little bit..
"jasmine" Discussed on The Jasmine Star Show
"Conversations collect feedback. If you're looking at different options of how you wanna use your skills also understand. That skills are new. Aunt so for example words is and i feel like. That's your to jasmine. just based on how. Well you summarize the cliff notes of my lily pads. I was like well. I talk about myself and i've been sitting on wherever but the thing about your core skills that on lily pad to is that it's been with you usually your whole life for example. I worked at a preschool for my first job. I was like sixteen. And i was helping the chef prepare meals for the little kids but always notice typos in flyers so i would always go to the front desk behavior. Typo run on sentence. Like kind of unprofessional enabled always call me. The eagles by you know like all equal. I until even though i was there to help the chef prepare meals knows a horrible cook time. I was finding ways to use words and to harness them. You put me if you put me flipping burgers at in and out. I'm sure they will have me navigating customer problems or something that requires words. So what you need to do is if you don't know what that skill set. Is you of have an inkling get feedback because according to research and this is the same with relationships relationship research indicates that your friends know if you're headed for divorce more than you know it's because they're neutral parties and it's the same with your career. I think your friends kinda know if you're on the wrong pass usually better than you do because they can neutrally see if you're happy or not. Is you attachment to working out. Yeah and so. I would say you know really asking yourself and asking the people around you. Where have you seen me at my best. And if you can ask colleagues wherever you see me at my best at work Even your parents you might be surprised and then you ask yourself what skillset am i using and in my book come up with ten in chapter two and i could go through any of those but it's important to know that i can't obscure the entire workforce into ten skills. That's but i do believe that there largely the buckets that we all fall into and they're nuanced right..
"jasmine" Discussed on The Jasmine Star Show
"Either things are doing into the jasmine star show. I am very happy. You're here and i'm even more excited for you to step into a career you're excited about and aligned with because that's exactly what today's episode is all about my guest..
"jasmine" Discussed on The Jasmine Star Show
"It's just a date. But if you're anything like me we become attached to the date and so in the process of being attached to the date that we arbitrarily assigned and then told ourselves we must we must. We must get it done by this time instead. What would it look like for us to realize that we were the one who made that date and goal in the first place so if we created the date we are also of equal power to change the date. And i am so embarrassed to admit it took me thirteen years to give myself the permission to change the date. Recently this past year we had set dates dates for promotion state for projects deed for features. In i had created a very very spunned web of dates and expectations that i had arbitrarily assigned and promised and said this is going to happen and then a crazy thing happens is when you are working with a large group of people and and when you're working with tack when you're working with the community and when you're working with the litany of other things you realize oh i need to change the date i have to tell you it wasn't easy. It made me frustrated. And i was upset and i'm like why. Why can't we make this happen. And i realized how upsetting it was like it caused me to have like an upset stomach. I had a migraine. I was so frustrated. And then i simply said to myself. Does it have to be this hard. And the answer was no the minute. I moved a set of timelines for a launch by two weeks. Now i can sit here and let me. I burn a hole in your ear telling all the reasons why we had to get done by this date and all those reasons at the time they totally make sense in any. You don't want to say those reasons. These still make sense in my mind today because what we moved to launch by two weeks and nothing different happened. Why because i was the one who meet the timeline to begin with. It's crazy now. I know it doesn't feel like it. Sometimes but you have plenty of time to achieve all of your goals and you are right where you're supposed to be you're not ahead and you're certainly not behind. You're doing what you can with what you have in. That is enough so if they need a push back a product launch or only plan one week of social media content instead of two. That's okay give yourself grace and know that you are right where you are supposed to be in you are in charge of timelines tip number two is to regularly audit your day. Several years ago. I invested in some consulting and the first assignment that this mentor gave me was to give a time audit of my day. Now i don't know if you remember but a few episodes ago like maybe like thirty or forty episodes ago we interviewed theresa low. No shoe is the mentor. She was a prison. Why invested in to really go through and streamline what. I was doing as a leader and what i was doing as a ceo. In so i really hated the idea after the time out it. I had to document everything i was doing from the moment. I sat down to work to the moment. I closed my laptop before dinner. I wrote everything. I nineteen link everything from answering direct messages to ready newsletters to hosting live classes and social curator to having meetings with my team to when i took a lunch break. I did all of this for about a week before my next meeting with her and then together. We looked at the items that i was doing. That didn't have to be done by me. And then we removed them from my schedule entirely. I know that sounds crazy. Because if i had not done in time on it i would have been like. No that is something i must do. It took a few weeks for me to get the hang of delegating a lot of my daily tasks but after what was done even talking about it. It's like. I felt so much less overwhelmed. And i felt so much less burned out. In my business. I finally had the space to be creative in spearhead the vision for social curator and i wasn't requiring eighteen cups of coffee a day by lake three pm and then still at the end of the day feeling like so exhausted. I am telling you this because regularly auditing days is a great way to get a handle on your business and your schedule if you're beginning to fill burnout simply write down what you're doing through the day for a few days. I recommend minimum five days. Because then you begin to start seeing patterns. Then take a look at the list and see what is absolutely necessary. And then you could stop doing. What isn't that chances are. There are a lot of things that you can remove and little tiny pockets if your day which you can do something. That's going to really push back the burnout in. I really do mean a few minutes a day. What would it look like for you to do. A five minute meditation or deep breathing or saying a prayer. Getting your mind right. You can literally go outside and walk for five minutes. You might be like. That's ridiculous nuno friend. Get outside in each for five minutes. Maybe that extra five minutes will help. You create a healthy snack. Maybe you just call a loved one. It's very common for me to call my twin sister. Like hey i got a few minutes. I miss you. Tell me something thirty seconds. I'll tell you something in thirty seconds now. Now all of our conversations are like this but i've come to believe in no that i will take thirty amazing seconds with my wild and crazy sister than no seconds at all and it just puts a pep in my step and i think to myself. I'm really happy that. I have time in my day for that as well as long elongated lunches or vacations with her as well. Let's get into tip number three. Get help i know i know. No one wants to hear this tip but i want you to hear me out. It's very hard to do it all alone. For years i was a solo per. Nor i mean yes jaydee. My husband and business partner helped me with what he could but i was the one when he first started photography business. I was when physically shooting and editing and meeting clients and doing all the marketing and all of the branding and then finally. I realized that. If i wanted to scale my business without burning out i needed to hire an assistant and once i did my business grew exponentially and i'm really happy to say that the first and only photography system i ever hired is now the creative director for social curator. Shoutout to me. So here's the thing you never know who the person who you never know who the person entering your life will be and how long those to crown and held will change with your business and for your business. So do you want to know more about making your first. Hire for your small business. I got you. I was worried. I didn't know which way was up. So my free guide how to make i hire for your small business is going to walk through all of these steps including the best way to divine your new team members roles and responsibilities where and how to create a job opportunity page to receive applications. What questions to ask potential candidates in the interviews and how to onboard your new member properly comma. Come on y'all. I created this guy because i wish that i had it when i was hiring my team early on. This is the answer to getting rid of your overwhelm. And it's been something you've been looking for. I got you you can head to jasmine's dot com slash higher your team to download the guide and scale your business to new heights by freeing of time to focus on revenue generating tasks o. k. As we come to the end i have to admit renting a businesses and sexy nor is it fun every day but if you re examine your timelines if you audit your days you get help you will be able to balance it. All and berno won't be inevitable. You can definitely avoid it. I believe it and just remember. I'm always in your corner cheering you on. I'll talk soon..
Death Toll Rises in Northeast After Ida Remnants Drench Region
"Hurricane ida has killed at least fifty nine people across the us this week at least forty. Six of those deaths happened in the northeast. npr's jasmine gars reports the remnants of the hurricane in that region caused widespread destruction. New york subway system came to a slow start yesterday in other parts of the region like southern new jersey and pennsylvania were tornadoes leveled dozens of houses. Recovery will be slower while touring the damage new york city governor. Kathy hogan said it's time to accept climate change and storms like ida as a reality and strengthen infrastructure like the drainage and transportation system but the death toll in new york city has also highlighted the issue of precarious housing. Several of the deaths occurred in basement. Apartments in at least one family who drowned was living in unapproved
"jasmine" Discussed on The Jasmine Star Show
"If we have this narrative in our mind that were just sitting around on the couch eating cheetos all day. Binge watching netflix. Not doing anything and then we're failures. I'm like no no in place of the three things you didn't get to. There's forty seven things you did in place of this one thing that you said no to or didn't show up for there's all these things that you said yes to and you did show up for and so i want to help. Women flipped their focus. Not just being present but being proud of what they're doing right instead of guilty for what they're doing wrong. So let me give you a tangible way that i do. Jasmine and i started doing this several months ago every morning. I will have this little journal. Thing that i'm working on. It's it's an idea for the future. But i'll journal two to three lines. I'm not a big war. So it's like i can't time for like twenty five pages but like i can do a couple of lines and i just check in with myself like how phelan house my energy what's going on. What am i ran about that type of thing. And that's a really important moment to check in with myself to consider myself before pile on the tasks of the day. I didn't used to do that. I use just wake up and pile on the tasks will now i check in with myself and think about oh man. I'm really not feeling great today. I'm kind of discouraged about some things going on. I'm not going to pile the things on today. Today's not the day to be super productive other days. Man i'm on top of the world. Let's knock it out okay. Cool but one of the other steps that i take a journal line to check in with myself i will write down what i'm proud of from yesterday before i powell and the pressures of today and just what am i proud of from yesterday man. I cook dinner. I went to the park with my kids. I knocked out three podcast. And i always have so much to show for how i spent yesterday but if i don't take just a moment to acknowledge it to be proud of it to appreciate how i did spend my time. Then all i'm doing is looking ahead to what a haven't yet done. I'm feeling guilty for wearing falling short. I'm feeling bad about in pressure for all the things that are coming so a very simple thing that you guys are listening and watching today can do is simply focus on what you're doing right and feeling guilty for what you're doing wrong or however you feel like you're falling short because i think that as women we focus on the nose the things we said no to the things. We didn't get to. And i want to help you. Shift that and focus on the yes. It's not that you're not gonna go warriors. Sure we've still got goals. We still we still have those knows. But i wanna be this no this thing and i said no to allowed me to say yes so i'm going to be excited about my guess. Proud of my. Yes whatever that says a calendar appointment a task when your to do list or or whatever and so. I think that shift will allow us to really appreciate the moment that we're in went while we're in it will enjoy it more and i think it's just going to give us a deeper sense of pride and help a shake that guilt. Let me give you weird. This is a weird analogy jasmine. Just just with me here. I like i like analogies because they make teaching points. So when.
"jasmine" Discussed on The Jasmine Star Show
"That's the most comments on wanted to camp on that one for a second because we all do that. The second is the opposite problem and that is not doing enough things and that is no one that listens to your show so we can move on but some people do struggle with not doing enough things. Maybe someone you know we all felt it in the pandemic but maybe an empty nester someone newly retired. They're gonna have got all this time. I felt a little and aimless and so they might feel it in the opposite way. The third way is doing the wrong things. So let's say that someone has a fulltime job. You know their their business. Their online businesses their side gig. But they've got a full time job and they hate it and it's toxic culture and they're spending forty hours of their life doing something they hate. Wouldn't matter how. I help you manage your calendar if you spend a large portion of your time doing something you hate. Of course you're going to be unhappy out a balanced so doing the wrong things whether it's a job that you hate showing up to volunteer commitments. That your heart's not in doing things that guilt or obligation. That are not important to you when you spend a lot of time on the wrong things fell out of balance and then the last one slightly different is not doing the right things and so here. Here's where this came from jasmine. And i think you'll love this. Because i'm sure you've seen it too. I hear people all the time. Say things like. I love to work out but i never have the time to. I wanna grow my business. But i can't really find time to work on it. I wanna play with my kids. But by the time i get home i don't have you know the energy to and so what i want to encourage. People is when there's a gap between what you care about deeply and what your life really reflects then. Of course you're stressed. Of course you're anxious. Of course you're angry and frustrated and exhausted and out of balance. because there's an inconsistency in your life between what you care about and what your life really reflects. And i think sometimes we get sucked into some of these time traps that you mentioned where we spend a lotta time on stuff that we don't care about and we don't have time for things that we do and so i wanna help people bridge that gap. I wanna help. People cut out the crap that stealing their time that they don't care about and spend time on things that they do care about so that they can do the right things at the right time. But i just gotta give some tough love to my listeners right now. Because here's the truth. I will have people say in the same breath. I don't have time to go on a date with my spouse. We haven't been been on vacation five years and these are the same people that know every single man that's ever received a rose on the bachelorette. Listen if you know about the every man on the bachelorette but you don't know about the man living in your own house. You don't have the time problem. You have a priority problem..
"jasmine" Discussed on The Jasmine Star Show
"The jasmine star. Show i have a question for you. I think i might not answer. But i'm going to ask it anyway. Do you ever feel overwhelmed over. Committed out of balance in your life or business. Or maybe you fill all these things about both of those elements. I've certainly experienced my fair share of filling burns out and unfulfilled. But i've really great news. You can absolutely take back your time phil balanced even if you have a really busy life and totally not feel guilty about it today. You're going to learn how to achieve that balance. Have to tell you that my guest today is christie rate a number one national bestselling author personal development expert and host of the christy wright show now christie is known for teaching about personal velopment business in faith. And i have to tell you that. I've spoken to kristie on multiple occasions. I look at her as valuable industry. Peer and over the years. She has become a friend. She speaks from hurt and she practices what she preaches. A really appreciate her level of authenticity. In kind of just that straight dylan to me. Honestly jasmine stop beating around the bush. And let's just call a spate of spayed o. k. You know she really does practice what she preaches. And the good news is that she host a conference in nashville tennessee. And it's called the business boutique. And i've had the honor of being a keynote speaker. There twice over. And i just know that you are going to love learning from her today on how to take back your time and find life balance as an entrepreneur like always. I aim to always only bring people in the podcast who i know on a personal level or who i know will over deliver the content that they share speaking of that content. I love hearing christie's top tips on a.
"jasmine" Discussed on The Jasmine Star Show
"Welcome back to another episode of jasmine star show. I am very happier here. Do you want three no-nonsense no fluff super specific things to do on social media today to build your business in your spare time boom. I got you seriously if you just have five minutes to mark your business and social media. Today i'm going to share a recording from facebook. Live that i hosted where i gave the actionable actions actual actions. Yes i just said that. Because when i'm just taking actions not actionable actions a you can take these actual actions and you could watch your audience. Begin engaging right before your eyes and here a code word for a long-standing regular podcast listeners. Why don't you send me code. Word actionable actions on instagram. Why i want to connect with you. I wanna say i wanna say what's up. I want to say thank you for listening to the podcast but only the people who sent me that code word. You guys were real. Oh jeez that's when. I know oh we got a real. We've got a real playoff. Got a real player. Okay so speaking of getting people engaging right before your eyes just like you're going to engage with me by sending the actual action code word before we get started. I want to let you know that in this live video that i referred to in the class that i'll be teaching next week so i say oh i'm going to be teaching zeke. Listen this was a recording from a couple of weeks ago but because you know that class had passed. I just want to let you know that if you join social curator. Social curator dot com. You can watch the replay of the class completely free. You can just go to social curator dot com.
Hurricane Henri Makes Landfall on Rhode Island
"Henry has weakened slightly to a tropical storm. It's still expected to be one of the worst storms New England has seen in about 30 years when it makes landfall later. Today, parts of Connecticut and Rhode Island have mandatory evacuations and over to the West in New York Governor Andrew Cuomo has declared a state of emergency for parts of the state, including New York City. That's where NPR's Jasmine Garcia is and she joins us now. Good morning, Jasmine. Good morning. So what is the extent of the damage so far? Well, the brunt of the storm hasn't hit yet, But the preview started Saturday night with intense rainfall and flooding. Here in New York City. We saw extremely heavy rain and flash flooding and as we move forward, the concern is also that high tides could lead to worse surges as the storm hits. Parts of southern New England are already getting tropical storm conditions and folks who are traveling should expect delays and cancellations and in New York several parts of the commuter system have been suspended. And you know, this storm came on pretty fast. As of last night, Various cities sponsored concerts were still happening as audiences got absolutely drenched and waited through some flooding to get back home. What's expected as Andre moves in closer Tens of millions in the region are under tropical storm warning. There's been mandatory evacuations in coastal areas across the eastern Seaboard, Connecticut and Rhode Island have asked folks to shelter in place. Residents are also being told to expect power outages as the storm hits so people sheltering in place should be prepared for that, and The National Guard in New York, Massachusetts, Connecticut and Rhode Island has been activated to help with any rescues and
"jasmine" Discussed on The Jasmine Star Show
"Is to focus on your belief and for everybody else who you love and care for. They love you so much that they think they're doing you a favor by saying i don't know maybe what if this happens. Are you sure they're doing that because they love you. But it chips away at the thing that you're destined to do so the kindest thing that you could do for your brand is to focus on what it is that you do and then to ask of people what you need if you need to talk to a parent. A sibling a child and say listen. I know this is crazy. And i don't know if you're going to agree but i'm doing it. So the greatest gift you can give to me is if you have an opinion that you don't think i'm gonna listen to our thing is positive you keep it to yourself if you have something positive to share bahir it but what i need from you from right now. Is this when you get silent. Acquiescence aka support from people. You love. you'll be able to step into your superpower and when you are successful your results will silence their doubts. But you got to get to that point and give yourself the permission to get to that point to a such beautiful way to end this conversation. Jasmine thank you so much for your time and being guest today. Thank you alex. I appreciate you. I think you're miraculous such a great conversation with alex right. I loved getting to know him. And i hope you enjoy this. Interviewed on his podcast. Creating a brand for more tips on how to build a brand and market social media. You can download my free instagram. Branding bundle this. Bundle contains three of my most downloaded guides all in one place. The five things that should be an every owners instagram bio then secondly we have ten lifestyle photos ten captioned templates and the step by step guide on how to use them for your business and that last and final piece of the bundle is three ways to take better photos on instagram. I mean come off friend. If i want you to build a brand. I need to give you the tools and resources to do it. I know you're gonna love these jam-packed guides and these video tutorials and filling up the workbook so come on friends. It is time to download that bundle. You can head to jasmine star dot com forward slash branding. So i can hand deliver it to your inbox along with a glass of drink so we can toast to your success together..
"jasmine" Discussed on The Jasmine Star Show
"Text like yeah. We'll do that. You know you build something off of that. I think i've never considered starting social media that way. And i think it's probably because i mean even you at this point i look at your social media and it's done really well but you've put in the time in the reps i haven't so sometimes i'm like are people are gonna care if i'm just posting a random picture of like what i'm working on right now or if it doesn't look super professional like is that going to hinder me and i think that holds a lot of people back because we feel like we don't have anything of quality that to the world standard being super polish. No now no alec snow. This is where i'm just like. No because people say i have. Anything of quality and unlike quality is subjective. There's no there's no gold standard of quality because honestly alex jasmine. I look at your stuff. It looks really great. And there are people and i hear them everyday who think might who think content sucks. So who's who's right about the quality. Alex or somebody else but you know at the end of the day if we see this happen all the time. All the time is that you could work on a piece of content. You're like wow. This is like peace. Deborah systems like this is like my gettysburg address. And i'm a go out there and then it just falls flat and then you could put something out there like you can put out today and all of a sudden it pops so if you ever experienced that then it's a clear indication that your barometer of quality is what the world thinks parameter equality is and we all have that so if quality is subjective are only are only guiding point are only north star should be our availability to be unattached to what we put out and let the market judge it. I can't tell you what's going to be the most effect. I can't tell you if you sitting in a park on a bench is going to perform. I can't tell you if you doing. A sing along to a real is going to perform. I can't tell you you shine is on lives. The only way you know is when you put the content out so every day you put something out and then you judge you put them out and then you judge because and then you judge and then over time the quantity of your work will determine what your audience determines is the quality of the work but that only comes after eps. That's a good. That's amazing he talked to me about the consistency. Because you were just talking about that a little bit. What role does consistency play in succeeding. Well i know you're in the workout world now. If i came to you. And i said hey i wanna lose. I want to lose ten pounds and use usa great. Here's your plan. But i'm only doing the plan one or two times a week right. I'm only meal planning one or two days only working out one or two days. And then if you give me the plan and i stick to the plan every single day..
"jasmine" Discussed on The Jasmine Star Show
"He was a great interviewer. I think you're gonna love this interview. So let's listen in jasmine. Welcome to creating brand podcast. Thanks alex i'm already starting off. I just came off a laugh. I think that you're particularly terming. And i'm trying to actually provisional as we started but we just you just said something really funny before you record so this is me saying thank you so much for making feel warmed and welcomed. And i'm really excited chocolate building a brand very cool very glad to have you here today as well and i have to say. It's very rare. That i bring somebody who talks faster than me and it has more energy than i do but i'm pete in both areas so we'll see how this goes that i don't talk fast. People listen slow so There you go and people can listen to this on the slow speed. If they're listening on a podcast or prepare your hearts whereabout about to hit the nitrogen level. That's funny. I've never heard one seventy four and you want one of my friends is named eric. He sent me a recording of him. Losing my podcast at the the half a percent important. It sounds ridiculous. And i talk fast but not that fast anyway. Moving along here. this podcast is called. Creating brand is actually been awhile since we've had somebody on the show to talk about exactly that creating a brand. So i wanna say thank you for being here bringing back to our roots. Jasmine really excited dive into this topic with you today. Thank you. I could talk about branding all day every day and twice on sunday. So i'm here already started. Love it so when i was thinking about this topic and having you on the show what. My mind really went was to to myself and many of the listeners. I've talked to were building software. We're building a survey for building a product whatever it might be and we're not really devoting our time to building out our personal brand especially on social media. Were busy again doing these different things. And i know you've heard this before. Obviously and i just want to see if you can have any opening thoughts on this and should it be prioritized even early on when you're trying to build verse again that product service or whatever. It might be that you're doing well. The answer is yes and for somebody who's listening. Who's no alex. I refuse to build a personal brand. My answer is yes both for people who are aiming to build a personal brand but also people who are trying to build a brand around their business in so the answer to that is truly instead of us being so consumed with with what a brand is Seth godin into find the brand as a series or set of expectations that empowers a customer to choose one business over another and that's like a really beautiful elevated description. What brand is also a little esoteric so like the basic hood version that is gripe to of what a brand is is what somebody says about you when you're not in the room and that's what i really want people to focus on because a brand is not a website in it's not your business card and it's not up your typography. It's truly how you are making somebody feel about you. And or what you're selling and i could speak to this both in both capacities number one. I build out a personal rain and before we started recording. I told you like. Hey there's a good chance just due to the nature of where. I am in my life right now. My daughter is eating lunch. And.
Feeling the Burnout With Host Jasmine Clark
"You're a scientist a legislator and a mom of teenagers. I have to imagine you are feeling a little over it with everything that's been going on. What's your burn out level. So i don't even know if there's like a maximum burn out level but whatever that is i'm probably passed it you know it's just I have a lot going on. And you know. I actually did a forum. Yesterday i was teaching a class. Two potential candidates women who want to run for office and Right as we're wrapping up the class and people are asking questions. And i thought it didn't have any questions left so in raises their hand and they go. How do you do it. How do you balance everything that you're doing. And it's the one question that i dread especially as i am speaking to people who are potentially thinking of going into office because it's the one question where a lot of times like I don't know i don't have an answer. I have an answer for a lot of things. If you ask me. You know about corona virus. I can probably answer that for you. If you ask me about certain policies. I can answer that for you but when you ask me. How do i manage to balance all of the things that i have going on into in my life. Right now The answer is i. i genuinely don't know. I just feel like i'm kinda. Just do it on autopilot. I use some type of internal triage system that prioritizes things in a day so that everything gets done but it has to get done in a priority order so yeah i have a lot on my plate and but but i think that every single thing that i do is worth it you know i have to keep going to keep fighting but i can definitely feel the burn out sunday's more than others But it's it's definitely there.
"jasmine" Discussed on The Jasmine Star Show
"Com forward slash planning. I am going to be dropping link in case you want to go there and sign up now. What we're going do in this live class. Because i'm going to bring people on camera. I'm going to be doing business coaching. So you're gonna have an opportunity to say. Hey jasmine listen. I've tried it. It doesn't work or jasmine. I spend too long great. Let's workshop your business into your questions and again we're going to get down and dirty and heavily fun so now it's dive into your qna. I've seen this question pop up. So i just want to say thank you in. I'm here for it all right. Let's go into amy jasmine..
"jasmine" Discussed on The Jasmine Star Show
"Hi there welcome back to another episode of the jazz star show. My name is katie. I'm the social curator content manager. And i could not be more excited to share with you and ask me anything session. That jasmine hosted on facebook live just last week i she started off with a training on how to beat the algorithm. And get your posts scene and it was pretty amazing then. She gave incredible advice too. Business owners in all different industries and in typical jasmine fashion. She wasn't to tell it like it is owen. Needed ready to hear it. Let's dive.
"jasmine" Discussed on The Jasmine Star Show
"Can't but help want to connect with you and your business on a deeper level. I really want you to create this really distinct idea of who. You're speaking to that every time you're ready to post a photo on linden or host room clubhouse or record an instagram. You're like whatever it is you're doing you know it's going to be a perfect fit for ideal client and this is the best part. Your content is going to fill tailor made for them. So i want to make a little bit of a quick note here on the term ideal client in this episode mean using this term to describe who you are speaking to and ultimately selling to on social media so who you're speaking to and selling to social media for you. You may describe this person as like your perfect customer or the dream reader of your blog or the ultimate student or a dozen of other names. What i wanna be clear. Is that when i say ideal client. I'm referring to whoever it. Is that your product service blog store subscription. Course or anything else you sell. That makes money. We wanna make sure that this is perfect for them. So i'm using ideal client. But you know who i'm speaking to. That's who are trying to speak on social media your dream ideal perfect person you want by the thing that you're selling so now that we're on the same page. I'm going to level with you when it comes to speaking to your ideal client on social media. Unfortunately there's no like megaphone option to ensure they hear everything you have to say but come on. Wouldn't it be nice like hey instagram. Put a feature that every time. I push like this nitro boost. Everyone gets to hear what i have to say. No instead you have to communicate virtually through the content that you post friend. It is a content. Game people like jasmine. I'm a business owner. And i say things that are pretty polarizing in is say things that like your content is the gateway to getting discovered. You might have the best product or the bus service. But in order to permit to the noise you have to create a piece of content that capture. Somebody's attention and you communicate through your content and in order to communicate through the continent. You're posting you have to be clear on who your ideal client is. Secure message can be crafted specifically.
The Latest: US volleyball team loses 2nd player to injury
"Porter Rico's jasmine Camacho Quinn earns gold by running the women's one hundred meter hurdles final in twelve point three seven seconds jasmine the younger sister of Chicago Bears linebacker Robert Quinn made history becoming the first female Porter Rican track and field athlete to ever win a medal I had never heard of you know everything happens for a reason I came through with a call team USA's Kenny Harrison finished fifteen one hundredths of a second behind to win the silver medal in a photo finish just ahead of Jamaica's Megan tapper Harrison silver represents the United States six straight Olympics in which it's modeled in the woman's hundred meter hurdles I'm Danny camp
"jasmine" Discussed on The Jasmine Star Show
"Hi friend thank you. So much for tuning into another episode of the jasmine star. Show my name. Is courtney and i am the community manager. Here at social curator. Which means that. I get to spend my days. Interacting with incredible people like you inside of our private facebook community. Now i have a question for you. Have you ever been in a funk. i'll give you anything about it. It shouldn't take that long as a business owner. I'm guessing your answer is yes because it's completely normal to feel overwhelmed and uninspired from time to time in fact we see it all the time inside of the social curator community and we know that it can be a difficult hurdle to overcome. That's why jasmine spontaneously popped into our community to teach curator seven of her best tips to get out of a funk and fast. And that is exactly what you're going to hear today because it's just too good to keep yourselves so friend. Without further do here is jasmine's facebook live from inside the social security community on how to get out of a funk i welcome welcome and surprise i am popping in with a message around the conversation. I am sitting outside of my apartment. Yes lay permit at the time of this bill Filming there's a track passing by at the time of filming. My husband and i and my daughter are still in an apartment as we are trying to refurbish a fixer upper. And it's wet. This process really heightened awareness to so many things personally and professionally and just like building a house. You and i are trying to build a business and we have this vision of what the house will of like you know. The house is the business and give his vision. And we just can't wait for it to come to life. And then i have to tell you that always cents. All we feel is delays. It's not happening as we had expected. Man oh we thought we could afford that. Now he relies. We can't it's going to take longer than we expected. And i realized that the emotions that i was feeling personally are also very similar to the feelings that i feel professionally in the good thing was is that when it went into the group. I realized that i wasn't alone. Somebody had asked a question. The group and it just sparked so much conversation with myself am the team and we said why don't we. Why don't we talk about the things that a lot of other people aren't talking about. Ooh wow there you go. Why aren't we talking about the things that a lot of other people aren't talking about so i'm gonna do a flash fire poppet to talk about things and bring him to the service so my question for you right now. Yes or no. Do you ever find yourself in a funk in. I'm going to answer so that you have the courage to answer in. The answer is yes. It is very common for me to find myself in front in fact jamie. Lynn asked this question it last week. Which your best advice on getting out of the funk lately..
Sensory Marketing: Marketing to the 5 Senses
"Of your papers talked about this terminology. Sensory marketing so just like to give background to our listeners. What is that an is it at play in the world of beauty and personal care definitely so sensory marketing. It's it's kind of like not just color but this field of sensory marketing kind of exploded in the early two thousands Where people started to again. It's kind of like a low hanging fruit right. People weren't really studying. How the senses impact again. Our purchase behavior our consumption behaviour How we view brands and products. And people i guess a services So sensory marking basically looks at how to utilize the five senses to create again Experiences or products so I tend to focus on the visual. I like color There are people who kind of devote their research. Career looking at. How sent impacts Consumption behaviors in how you view certain products or people so all the five senses and like. It's very interesting because brands are doing it. Like brands are been doing this for the longest time But the academic world. I guess didn't really look into it in a systematic way up until like the early to mid two thousands in so for instance hotel brands right. Hotels want to have a consistent look and feel across all their their properties so if you go to marriott in chicago we go to marriott and paris when you walk in. You're going to have the same like sensory experience. The colors are going to be similar or the same You might even recognize the smell of a lobby right. These are always marketers. Used to create the sensory experience It's interesting because i found out is preparing for this podcast. That marriott actually has a signature scent they call the tune and you can actually buy like us little Sent diffusers candles all these things marriott sense you can make your house smell like the marriott which i found agreeing with like lesser news than like some positano hotel. I don't know i did not know marriott that one but okay. Yeah i got a link where i got a link. I couldn't believe it like there's all these marriott sent diffusers in candles. And i'm like okay i marriott smells like i haven't traveled in that in a bit. Yeah while allegedly it supposed to smell it it here like apple in grapefruit mixed with jasmine roses cedar so who the it sounds really nice does so that all that whole putting together a brand in the five senses that is sensory marketing. That is sensory marketing. Yes
Aladdin 2019 Review
"Nasr you're new to the show. But i'm gonna put you right in the white hot spotlight of telling our audience. All of our fresh is out there. What is allowed in two thousand and nineteen about so twenty nineteen version of aladdin. A street thiefs named aladdin. He meets this beautiful young girl. Who in reality is the gorgeous princess jasmine but he doesn't know it at the time he sort of becomes desperate to win her heart and fall in love with her and while he's sort of on that quest he comes across a lamp and genie and he becomes really close friends that this powerful genie and both of them soon find out that. The evil sorcerer. Jaffar is also wanting this lamp so that he can take over the kingdom and like neighboring towns. I think that's the best way. I can describe. Obviously so much amazing stuff happens in between. But i think that's sort of the the meat and potatoes of live action latin.
Navajos Say New Arizona Restrictions Will Complicate Voting
"At least a dozen bills impacting voting in arizona have been signed into law this year. By the state's republican governor but leaders say the measures will limit turnout in the elections and disproportionately impact native voters arizona. Public radio's ryan hinds just reports. Gop members of the state legislature say. The bills are necessary to make arizona's elections more efficient insecure but to new laws signed by republican governor. Doug ducey have navajo. Nation officials worried that voting could become harder for tribal members especially elders one limits. The amount of time voters have to add missing signatures to early ballots in another purchase inactive voters from arizona's early voting list democratic state representative and navajo nation tribal member jasmine blackwater. Nygren sees them as retribution. We saw the power of the native american vote in this past election. We know that the native americans specifically the navajo population came out very strongly in support of president biden and now we see their voting rights being attacked block water nygren says because of the vastness and remoteness of the reservation the new restrictions put added burdens on an already challenging process for many tribal communities she and navajo nation president jonathan nez called the new arizona laws voter suppression another bill. Still under consideration by the legislature would require. Id numbers and other documentation be sent with early ballots. Tribal leaders also opposed that measure for national native news. I'm ryan hinds in
Roku Channel Adds Quibi Shows
"They listeners. Mike schneider here. And i'm brett molina and welcome back to talking tech so mike whatever happened to that video app funny mentioned that i think folks will remember the short live video service that launched in april twenty twenty by former dreamworks animation ceo. Jeffrey katzenberg and former ebay ceo. Meg whitman it got. Its name qube from quick bites or video snacks of eight to twelve minutes ideal for riding the subway or bus or in newburgh or waiting in line unfortunately justice launch the nation shut shutdown with the corona virus and started binging seasons of long form content. So could be shut down six months later in october. Twenty twenty then. In january twenty twenty one roku announced it was acquiring quibbles content for its own growing roku channel and now brokers gonna make a huge chunk of that library thirty shows available may twentieth which roku celebrate to streaming day. That's the day it shipped its first streaming player back in two thousand eight back then. It was called the netflix player by roku because roku he don't know began as a part of netflix and then was spun out of the company. Now some folks have seen this content because qube has more had more than one million downloads tap when it launched initially but for most of this. This is going to be new stuff. One of the shows hashtag free. Ray sean has already won short-form creative arts emmy awards for stars laurence fishburne and jasmine separate jones. There's also show starring sophie. Turner of game of thrones and liam hemsworth of the hunger games and christoph waltz specter. There's also documentaries Called ball and big rad wolf. And there's reality shows. I like christie's court where chrissy teigen presides and the revived punked hosted by chance. The rapper. also. Come into roku this week. A double helping of kevin hart who die.
Blazers Win Fifth Straight Game, Beat Jazz 105-98
"The Portland trail Blazers continued their late season push with a one oh five ninety eight win over the Utah Jazz Damian Lillard led parliament thirty points as the trailblazers have now won five straight and nine of their last ten games the way we've been playing over the last few weeks has been just our our best basketball we've been stranded with vision and walk in on I think you guys been able to sustain that level focusing at that level of play CJ McCollum added twenty six points while Jusuf nurkic had a double double with fifteen rebounds eleven points he also blocked four shots Rigoberto grabbed twenty rebounds and scored fifteen points for the jazz Jordan Clarkson top Utah scored with twenty nine but the jasmine's twenty eight of the forty three point shots they attempted during the game I'm Jim Bernard
Jasmin Foster: First Black-Owned Stationery Brand Sold at Target
"In the guest chair. i have. jasmine foster. Jasmine is the founder of beat rooted inclusively designed stationary brand created to celebrate and uplift women of color. What i really love about jazzman. Her experience is that she started her career in retail on the buying side. And now here. She is someone who has landed as a product and business owner on the shelves of target very company. She started out working for today. She's gonna share how the majority of korean retail was pushing the boundaries of representation any collusion. And how that led her to changing the face of the stationary industry with her company. Be routed i really love with jasmine had to share on from starting to even employing her parents now. So let's get right into it. Share a little bit. About what led you to the retail path and what were the different jobs and experiences you had in retail. Yeah of course up. I went to university. I was a marketing major to start off with. And i had this idea that i was working advertising and live in new york and work on cool ad campaigns for nike and get paid like twenty five thousand dollars in half four roommates in the target came to campus has like have you ever thought of a career in retail and in my head retail. Jobs may only store jobs like i never considered. Who are the people that made the decisions about what was put on shelf and so after interning at target in realizing that like you can hover pretty cool career doing retail as well being a buyer making the decisions of what americans get to like by day but also make a little bit more money and not have to have a roommate. I'm soul so. I started my career. I target i worked for amazon bridge for general mills and i've worked back at targeted Tuesday anti target. Actually but it really all of it was in the retail buying space mostly working with emerging categories innovative spaces trying to get the next best thing on shell.
7-Year-Old Fatally Shot in McDonald's Drive-Thru in Chicago
"In Chicago or father wounded attack yesterday, remains under investigation. Chicago police say seven year old jazz Lynne Adams was shot repeatedly and died at a nearby hospital. According to a worker at the restaurant to people in the drive through Lane got out of the car and began firing into a vehicle Jasmine and her father were in. Jonty Adams was shot in the upper body. Police say he's listed in serious condition. The shooter's air not in custody. A motive is not yet been determined. The Chicago Tribune reports the father may have been the target because of gang ties. Mere Lori Lightfoot called the child's killing unthinkable in a tweet gurnal. Scott Fox News. Another probe targeting New York governor Andrew Cuomo was
Interview with Jasmine Davis & Lisa Yeaton from Extreme Networks
"On this episode of culture comes cocktails. We have jasmine davis internal communications manager at extreme networks and lisa eaten senior senior social media specialists that extreme networks first time. I've had multiple guests on the podcast from excited about this. Welcome to the podcast. Jasmine and lisa. Thanks for having us. We're really really excited. So thank you for the platform. Yeah thank you were hosting if they were excited to be your first double guests. It's it's a lot to take in. We've got a lot of great stories to share so one of the make sure we brought brought both of you on. I'm going to start things off. Lisa with you. You spend a minute talking about your role at extreme and your career there and maybe even a bit about extreme networks for anybody who's not familiar with a company. Yes so let me get started with boy with extreme networks. Networks is so extreme is a networking provider so we provide Networking solutions like wi fi. Router in your home we sell that technology but instead of selling it to individual homes we sell to enterprises businesses so we are the official wi fi solutions provider of the nfl. And the mlb example. It goes beyond businesses. Were also doing venues Hospitals governments a lot of universities and schools. We have around fifty thousand customers in eleven thousand partners around the globe that we work with. And i've been with extreme now for five years my first week at extreme with actually when we launched the social course product. We were as either sixty at extremes. So that's kind of fun back. I wasn't on the team. That launched it but it did launch. When i first started though either six. You've been around. As long as i have. And i started out as an intern. In now i moved around the content and communications teams. Now i manage the corporate social media accounts for extreme and i also help enable the feel team because we are global company so we have them course social media channels but then we have around thirty global handle. That are field. Marketing teams managed. And i help them to enable that they give them different assets that they can translate in their region and things like that and then we use either sixty s a tool to help enable them as well so along with jasmine. We own manage the sixty platform together.
Personal Branding on Instagram with Jasmine Star
"I'm excited everyone to welcome our guest today. Jasmine star to the show jasmine. Thank you first and foremost for being here. Well thank you for having me. We're talking about things that i absolutely love so it's gonna be a party. We have that in common the reason i'm excited why i want everyone to be listening. Today's we get to talk about my favorite marketing topic right now which is personal branding. And from my perspective. I've worked corporate jobs for eighteen years at ad agencies. So i understand what it means to have a resume not a reputation outside of that i wanna hear from you wait wait. Let's hold on you about to drop that. Mike people have a resume and not a reputation. I think that's the podcast app somewhere in there. Is the podcast episode title. That's a real rich. Okay let's go on ahead pause and just clap that moment up. Well it's it's my reason for this whole show right it's the mission behind it. Let's get more people doing that. But i want to talk to people like you who've done that. let's start like top level. I like before we get into like very specific tactical things. Let's take a step back and say okay like personal branding. it's kind of a buzzword but like what is the value of building the brand of you. What and why does that matter. When people are excited about a business they will buy when they want when people are excited about a person they will buy to support in support is endless. And i that that clear distinction and the best most powerful mechanisms are when people buy a brand business and a personal business as one. Then you are just like a soon
Jasmine Green Talks Plants And Cities
"All right. Jasmine green thank you. So much for coming on the podcast. How about we start off by telling everyone a little bit about who you are and what it is. You do sir jasmine green. I am a pg candidate at uc davis. And i studied plants in vacant. Lots and more broadly plants in cities and generally urban ecology so. I definitely didn't start out as a plant person per se and so it's been an incredible journey. I think in grad school mostly as far as getting really introduced to plant and all the cool things that they do. Ecosystem is the collagen wise largely. I would say. I was more interested from a landscape perspective of what could deal and my in my department of plant sciences department which has a real focus on the people side of research. I would say more like applied research. And that's where our lab which does urban ecology work really fit in because as you mentioned urban districts are really complex and large part of that complexity comes from them being designed for people so a lot of you know the traditional kind of theory of like how communities are structured or how ecosystems are formed in succession in. That kind of stuff is really really different. People are the ultimate like each constructors. You know they can. They've designed this entire system. That is really in the interest of this one species which humans so from from my point of view. I started as a masters student. And i was looking at yard. Transformation so looking at lawns like in like single family homes and so in california. Which is very i go to school where you live right now. One of the main ecological issues in environmental issues drought and saving water. For you know for those drought times to make sure enough water considered for people years for there to be used in agriculture and also to maintain for environmental quality
Should I Water From the Top Down or the Bottom Up?
"Also had a question to fred at plan. Talk radio dot com from jasmine and jasmine. Says is it better to top water or bottom water. And does that change depending upon whether it's an outside plant or container plant inside will actually. It can go both ways. So i'm gonna throw it all together and say that for all practical purposes when you have either real hardy or even delicate plants such as graphic and violent watering from the bottom where the moisture is brought up through the soil. Through osmosis is the safest way to keep the soil moist. It does not then leave any kind of residue on the leaves of the plants. It doesn't water spot the violence and things of that nature so i would say if it l. Practical watering from the bottom is a very excellent way of doing it now I violate that. Because i have several I'm going to call tropical types. That i keep indoors in the wintertime. Put on the porch in the summertime etcetera I water them from the top. They are the kinds that are less. Just a tough enough and the residue from the city water. I'm in is not significant. So if if she wishes to give the tree of the plants the best. I would say bottom water into a saucer into a gravel area. Whatever let osmosis on up through the planet's it's also there's another name for them anyhow. It moves water up through. The plant keeps them constantly moist and Doesn't put residue on the leaves so she can go both ways. It doesn't matter mitt. Much whether it's indoor or outdoor Safest and best would be from a saucer reservoir and Just like any other hydroponic so to speak where the leaves on hydroponically grown tomato. The puts out a great big beautiful fruit have never had a drop of water on now. They get humidity from the air. And so on but It's kind of an open question. And i would tell her to go for it but safest will be the bottom
21-year-old woman dies after driver runs her over on Dallas' McKinney Ave
"Are searching for the driver who ran over a woman during an argument in Uptown early Monday morning. Investigators say 21 year old Jasmine Assan land into a man's car when the driver pushed the gas and took off, causing her to fall into the road before she was hit. Witnesses say the man is in his early twenties and drove a white Camaro. Police are hoping surveillance footage from local businesses can help identify the suspect. In the double
The Fight Over The Future Of Natural Gas
"Keeps your apartment warm Okay i know i know. Our electricity is some mix of renewables. But i'm pretty sure that our heat is gas right and so many people are in exactly the same situation about half of the homes and businesses in the country a burn gas for heat in the winter especially in the cold part of the country. Right plus a lot of people have gas water heaters. This is basically your own little fossil fuel power. Plant right there in your basement and it really adds up between heating homes and businesses burning fossil fuels on site accounts for more than ten percent of the whole country greenhouse emissions. Wow okay all right. And i'm glad we're talking about this because i feel like i remember. Natural gas has been pitched as this cleaner fuel cities. You know buying buses running on compressed natural gas and that's supposed to be a good thing question mark while it is cleaner. It was cleaner than the diesel that those buses were burning. And it's a lot cleaner than coal but you know when you're putting up buildings and installing equipment. That's going to be in place for twenty thirty fifty years. Maybe cleaner isn't good enough anymore. I'm killed really bad about this. Fossil fuel plant. I've got my house now again. Guilt about this is not the point. The point is there is an alternative Another path at least for new buildings and also for when a lot of other buildings you need their furnaces replaced. Okay okay and i talked to one of the people who's pushing this alternative ali hundred mahia cunningham with the natural resources defense council. We're going to have to tackle emissions from pretty much everywhere. The benefit of buildings is that we have the technology. Okay dan what technology we talking about. It's got a name electrification. I like the name. But i i do feel like with electricity. I mean there are greenhouse gas emissions from generating electricity to right right absolutely for now but the thing is if your goal is zero greenhouse emissions burning gas will never get you there but electricity could if it's coming from places like solar and wind and hydro which increasingly it is so the environmentalists are saying if you're putting up a new building making decisions for decades to come. Don't lock yourself into burn guests. Give yourself the chance to be zero. Carbon got it. Okay but what does that. Look like dan. Well let's go to our next story like sitting here. We have tyler holland. Who works with construction company called wiedeman corporation and he is going to give us a little audio tour to explain this whole electrification idea like sixth all electric apartment building that. We've done john reid from our member station k. u. e. r. actually recorded this was masked and socially distanced. Mike was out on the end of a long pole. Now that la this buildings six stories high still under construction not many people around so this is an affordable housing project now in most buildings in salt lake city and really lots of places in the us where it gets cold there would be a pipe underground going into this building. Delivering gas to heating furnaces. But here in this building. There's no gas hookup. Its all electric. Every apartment has an electric heat pump on the wall which takes care of heating and cooling. Okay dan i feel like i should know this. But what what's a heat pump The heat pumps are basically the key to electrification They work pretty. Much like refrigerators. They use compression and expansion of a gas to move heat from outside to inside or the other way around in this case the heat pumps are capturing heat from the air outside and moving it inside the apartment for heating and in summertime. they do the opposite. They'll move heat from the inside to the outside are also heat. Pump water heaters. I will tell you from personal experience. They have gotten so much more efficient and they just work better than they used to. Are they really expensive. Though for big buildings the machines themselves can be more expensive than say a gas furnace or a standard of water heater. Which is why tyler said. They only did their first all electric building. Because there was this environmentally-minded developer give group. That insisted on it. Tyler's company thought this is terrible. It's going to cost a lot extra. But once they started working on it they say turned out to be cheaper. You eliminate gas taps you eliminate running all those gas lines through your building so by not putting all that gas infrastructure in there. You're kind of saving money. Right and now tyler company is totally sold on this. They're sharing their blueprints and budgets with other builders just to show them that it makes sense for business for the climate also just for cleaner air. We everybody to do it. I mean it's it's everybody's air that we're all breathing makes my mountain bike ride that much easier and the basic idea is down the road. This building will have zero greenhouse emissions once. It's getting that electricity from the sun or the wind or from falling water Okay got it. So will we see more building like this around the country. A lot of cities with big climate goals are trying to promote all electric buildings like this. They're really focused. On new construction not so much. Retrofitting existing buildings. Nobody's forcing people a tariff. Their gas furnaces at this point and salt lake city is not considering any formal ban on new gas hookups. Vicki bennett who's director of sustainability. There says they'd like to try persuasion. Incentives maybe expediting building permits at our next step is exploring what sort of incentives would be would make a difference you know what would be enough to get them to pay more attention to going to all electric buildings but there are cities dozens of them mostly in california that have adopted rules that say in one way or another new buildings cannot get connected to gas pipelines anymore So that's what that person from. The american gas association was talking about like at the top of the show. The campaign against gas exactly and that movement reached the third place. We're going to go visit flagstaff. Arizona whom where nicole anti-monopoly is director of sustainability. that was one of our strategies. Could we say no new natural gas in new construction. And this is where they run into the backlash. Yeah i imagine. The gas industry wasn't happy about this. Not really we have seen some internal documents from a meeting of the executive committee of the american gas association last year An environmental watchdog group that climate investigation center obtained these documents through a public records request. And they showed that by late. Two thousand nineteen a group of big gas utilities had already launched a campaign in favor of what they call consumer choice. One of them is southwest gas. The biggest gas provider in arizona and in february of two thousand twenty. The speaker of the arizona state house introduced a bill that makes it illegal for cities in the state to limit gas hookups. Republicans generally supported it and in arizona. The law just sailed through a passed both houses and signed into law within a month. So what does that do to to the city of flagstaff. Plans nicole antenna says it pretty much left them looking for a plan. B it definitely put a huge hurdle in our plans for promoting electrification and fuel switching Instead of requiring developers to go all electric they have to persuade them to the approach. Utah's taking and since then similar bills have passed and three other states and they're being considered in a dozen more cleaning. Florida georgia whole bunch of states. Well so this is my question about the like you know. Consumers can choose. I mean our individual consumers actually choosing here dan or is the developer kind of choosing for the consumer. It is an interesting conflict. You have these states stepping in and they're saying on behalf of consumers although it's also on behalf of the gas suppliers right no you. Cities cannot interfere with the consumer's right to burn gas or the developers right to build a gas burning building and the cities are saying just like we have building codes for public safety. We want to enact rules that will help end climate change and that means no new construction that uses fossil fuels. So they're saying the community is making this choice and we should have the right to choose right. I mean that's what it kind of felt like we were talking about kansas way back at the beginning of the episode. Felt like the folks in lawrence have decided on this goal which is one hundred percent renewable which means down the road. Gas wouldn't be an option like that's the choice. Yeah i asked. Jasmine more. The city of lawrence's director of sustainability. How this would affect your city's plans if it passed. And she said it's kind of hard to tell. But the bill is written. Very broadly it prohibits any municipal ordinance that quote discriminates against restricts limits or impairs. Close the use of a utility. So she's worried that it might even ban city programs that are aimed at promoting energy efficiency since that would reduce gas use. Wow that's pretty intense. Then she also said this no matter what. We'll figure out a way to continue to make progress. She sounds pretty determined. I'll say that yes. She does okay. Dan charles as always we appreciate you. Thanks for bringing this to the show. Thank you
Thirty, Flirty and Thriving?
"Alison. Jasmine parker and i had a remote movie night to watch thirteen going on thirty and loved this movie because my parents told me that i was thirteen going on thirty all the time because i was a smart ass way. Jasmine how old are you. I'm thirty or my gosh. i know i'm the baby. You are the be okay. We're basically all the same age but this week. I'm turning thirty. Which feels like a huge deal to me in part because of thirteen going on thirty. You know the funny thing is my whole life. I think because of this movie. I was super amped on it. I was like when i'm thirty. I'll be yeah thirty and flirty and thriving but now that it is breathing down my neck. I'm terrified. I don't know like i don't know i feel about it. Did feel like a big deal for you. When you turned thirty known i think i was still like scrambling into like the same things i was doing at like twenty eight twenty nine. I think it hit my mom. When i talked to my mom about it. Like when she turned thirty she was pregnant with me and i was like. oh i don't have that milestone. My thirtieth birthday was really sad. I really wanted it to be thirteen. Going on thirty themed but it happened during covid and it was just so walloon But it was the moment. It was almost like night and day. My mom started pushing me about kids. Ye know yeah. It was like a flip switch. I really do not want to start thinking about if i should try to have kids or get married or settle down whatever that means. I'm just really grateful for where i am right now. Then so lucky. And i just wanna keep focusing on work and my friends and having fun and i think that's why i wanted to revisit. This movie thirteen going on thirty because this movie was the earliest impression i had of thirty meant and it showed me that being thirty was fun and glamorous and exciting and there wasn't that element of fear or pressure anxiety. At least from what. I remember the movie