35 Burst results for "Iot"
Bahubali Shete CEO of TinyChef on His Journey to 1M Voice App Users
"Remember when you and i i spoke about what you were doing that. You're working on the the knobs and the scale different things in order to automate all the mechanical parts of cooking. And then you're going to add. Recipes is just that was like sort of a secondary element in some ways and you totally flipped. It eliminated the first part. So i guess that makes more sense because you started out in the iot that's equipment and then you wound up determining that wasn't the best way to go. So what data points did you get. And and how did you collect those data points. The convince you to make the switch in your focus so Don't change the cooking equipment very often in the sense that smart kitchen appliances which are coming definitely You need smart kitchen appliance. You need robotics but consumers do not have enough space in the kitchen to add more wrote gadgets in the kitchen they already have enough and they don't chain them in unless there are no small blender on those kind of products so the basic cooking up a novel on wednesday by his dad with them for any answer fifteen years and it's it's not easy to change and you cannot retrofit on these devices because they're so attached to things that the look and feel and us except those products are very important so i felt that numis been not willing to know either it off changes equipments and hence the market was becoming very niche game smart kitchen appliances and i felt that i was right in saying that that it is going to be yields before the Plans has become a commodity. And become you know get used to them and start using them in the kitchen and in the meantime you know me as a startup definitely wanted to find where the pinpoint sought and assault them. And that's really felt that the pain points really in the journey and that's where we shifted our focus to this. How long did it take you to come to that conclusion to be already reality mad about you. Know five thousand knobs and be able to ship it to them. We made a road running campaign and all that and then we had noted on everything. Get so you had a indigo kickstarter. Yeah in new right. So you fully funded that you actually produce the product you could have shipped them the product but at that point you decided it's it'll be better for us to refund the money than to have to deploy this product in support it because you didn't really believe in that market segment anymore. I say so. That must have been a very painful decision to make. It's it's both painful as well as emotional for me. Because i come from robotics in address space and i'm so attached to hardware. I believe i can saw putting hardware than getting away from data and then being myself as a businessman rather than being technologist was said that a decision so tell me how that decision played out. was that just. You looked at the data. You made the decision or did you have a mentor. advisors other people in the company that you consulted with. How did that play out. This is really important. I know a lot of people have had go through these pivots and this is sort of a soft pivot but a significant one. Be great to share your experience on that. Yeah definitely for explain a very major role in that. So it is in vlad. I met so many People i met from meek it companies see yours to Big marketing gle ascent from campbell. Nestle and unilever walmart so many people and then i had the vehicle does the idea in understand the views on it and definitely doesn't have any clear advice coming from all of them which was also deflecting in my initial trials Consumers that it was difficult for them to add up or product in that existing kitchen and yeah a lot of an Next so it was. You talked to a lot of people they all gave you. Basically the same advice you were seeing the problems on the customer side so it just became obvious even though there was a painful decision for you emotionally given your background. Yeah well it's hard to. It's hard to kill the baby right. I mean i think that's what we would say is a baby for adoption or whatever it is you're doing and focus So then the the feature that you thought was going to be complementary to your main product became the product so once you decided that this how did you change. How did you change your strategy. What did that mean was going. You're going to be doing differently. Reduced doing more of the stuff that you already doing the recipe side or did you have to basically start over I had to start or in some sense It was in the same direction. Same solution same in a find though solid from the consumer angle but the approach is completely different. I i i i may have said this in one of the podcast but you know one of the consumer is such just nine initially conducted a focus group discussion. One lady told me a benign asked her a question that what is that your family as as it acknowledgee vici-. You had that in the kitchen to help you in the kitchen. And she said google maps to said my husband who is seventy plus. Now who couldn't drive denise back even in our own city now he's able to drive in any part of the world anyplace from any to any point with all the confidence just because he has maps. It doesn't get up. And i wish that technology was available in the kitchen with which i can walk. Can anybody can walk into the kitchen. Cook any dish they will and that goes in iowa for me. So that's fascinating so that's a really interesting insight so you you spoke with this one customer and you realize what they needed was google maps for cooking. And it's really interesting because we really think about recipes is being more mechanics of it. So how do i know what to do. When and what sequence. But it's really as much as anything a confidence builder if you could build them something like a cooking concierge or adviser that helps them through the entire process. So there's both a functional and emotional aspect to it grew and when i looked at it I also realized that there is so much of resources so many this is available in thumbs up man you can find it as a bs in a local all lack but still not satisfied for the simple reason that didn't know what to trust because it's one thing about searching for some election bleeding some reviews but other thing about cooking that dish yourself for your family it could end up being a messy meal basil. They didn't know whom trusted partner in himself. At spiezio sweaty critical of them and an back. I felt that you know be need not only a good content but a good experience in order to make be committee For consumers in the kitchen so to become the will the good expedience than realize that we need any is solution which understands colletti techniques colletti science. Which can then have a very fruitful conversation with the consumers and make that choice. I expediency really a natural expedience intense. I started my journey on the i or colletti
Greg Elfrink - How To Create And Sell Your Own Media Empire
"So when you're when you're seeing someone 'biocyte. I'm kind of curious because he's probably pointed to the seller. Sometimes it's a more of an advance or sorry. The buyer felt like an fbi site because they see the opportunity. Someone did all the hard work of creating the website finding the products. Maybe figuring out what's working what's selling what's not like. What are some things that you're seeing sellers do with a website that on empire flippers. Like are there certain things that they're looking for. Is it like that. where they're like. Oh they did all the work for me. I'm gonna pay for that because they can saved me years of work in heartache to figure all this out like can you know prep yourself for that in a way as a seller. Yeah you're asking. What can i do to help. A buyer seed at their web site. Is that shortcut. Yeah that in the motivations of a buyer yes so they can kind of sync up in the right spot and you know get the valuation yet. This is a very good question. Because i i always Both buyers and sellers so if you ask a seller like why are you selling your business like almost one hundred percent. The fans like i want money vic big vol but that's usually not the real answer right there. That's the superficial answer. Then you dig deeper. They're like oh. I want to do other projects and like okay. Let's dig deeper. You peeling back the onion a bit. eventually filed like. Well i want to focus on other projects. Take less than my time. Because i'm moving to this new house and selling this Business allows me to make this down baby in the house for my new family. And now you're getting to the emotional reason right. So whenever a talk to buyers and sellers say dig deep find out who the buyer seller is copywriting. One we all do like everyone listening to this podcast of the market price familiar with copywriting right but for some reason when you go to buy or sell busy like take the copywriting Just like throw it in the trash like. I don't need that anymore. Businesses success but like the buyer seller. Is your customer right like that is your customer. You need to think about their own motivation. So when it comes through selling thinking about a buyer we recommend Or at least i recommend the seller jagger our buyer persona content. So there's about six of them and they all very different motivations for example a newbie norm. If you've you know you're seller dealing with someone who is a newbie norm. Someone's brand new to the space like that doesn't necessarily mean they don't have business document or money they're just new to online business acquisition. They're probably going not have as much confidence. And so you're going to have to hold their hand a little bit more and that's okay For the seller. Payoff like yes. You might have to hold their hand a little bit more but when you give them a quality business you might have. Effectively changed their entire trajectory of their life in a positive way. Because like maybe knows just starting out and that's always going to be the biggest pool buyers talking to because there's always more people coming in right versus say like a investor yvonne who that would be more of your brand aggregate or someone who's raised millions of dollars to acquire businesses. Obviously their motivations going to be a lot different. And if you're a seller like say you're a amazon. Fda entrepreneurs does example works really well with And you have a one product business. So one hundred percent revenue comes from a single ecommerce product on amazon. Most buyers don't like that look at that and they're like darris seems soup. Exactly right like whoa. Because it's a two hundred thousand dollars of single skew like But an investor ivan. Not risky at all to them. They don't care. They'll buy one product businesses all day long because they raise millions of dollars. A your five hundred thousand dollar eight hundred thousand dollar. Even three million dollar one product business one hundred k. to them as long as it meets their other strict criteria cousin to them is not as risky. Because of all acquisitions are doing right. So this is these are important things to know as a seller going into who am i dealing with For things you can do before you ever sell is ask yourself like would i buy this business like just be honest with yourself would i like. Does this seem like a good deal. Why why does it seem like good deal. You start interrogating yourself. And if you're really honest with yourself There will probably be some answers. The actually seems like not a good deal away. Now i know. How do i fix it. Like how do i make this a good deal for myself right so you always like sellers are obsessed with evaluation for obvious reasons. There's a second. Part of selling a business called attractiveness so some sellers they'll be like Like say you're running this huge media site this You know michigan. Thirty thousand dollars a month affiliates. I and you have this bad ass team writers. Va's as all this all these systems and processes set up in the first thing the so as things like andrei increase my valuation by firing. My old team get rid of that expense. That's valuation boost right. But then the buyer cousin sees all the work that has to be done to maintain this business. He sees you working seventy hours a week. He's just going to discount. You're like hey. I'm going to eat iot. I'm going to hire a team. So i need this for a lower price because the net profit is going to be lower right so you almost get like no benefit for doing that. I always tell sellers like yes valuations imporant that think about. How can i make this business attractive as well. Now right now would you. Would you recommend people go and start a site from scratchers now. A good time to go. Try to find like a site that needs a little bit of love by the site. Flip it and make your multiple. Like what sort of path are you kind of recommending people. Go down if they want to get into this world. Yes so if you're just starting out. I probably wouldn't recommend buying I think it's good to get your feet wet with building. That is a long game. So you don't you don't need to build something until it's profitable. You should be building something to where you're comfortable with the system. So that's the important thing i always like. If you wanna go fast always recommend buying something and if you have some skills. I think it's really good to buy something. That doesn't look great on the outside or even on the inside right like you want to buy other people's problems it's very similar to real estate investing right like if you if i buy a house. That only has like cosmetic issues and smells terrible. No one wants to go in it right. I basically get the smell of discount by the south thirty thousand dollars. I painted to cover smell or whatever and now it's worse as sixty eighty thousand dollars. I just built all this equity for very little right so you. When you're buying it online business you want to look at it in the same way especially once you have skills now if your brand new buying online business. I probably wouldn't recommend buying too many problems because he probably don't have solve them if you're brand new to buy dot go like get this amazing deal because there's a site with us google penalty that's been banned from all its affiliate programs. Like you know you don't want to hunt for like the deal. You're almost always going to be better off buying a high quality business for fair value. Like that's always going to be better at least until you get some skills then you can look at doing this like discount. I call it by business. A discount right. You're looking for these problem of businesses problems like But that's what i recommend. So you wanna go fast. Buying is one hundred percent way faster than building because you already have all the data and you can do all this. Low hanging fruit stuff like cro on page optimization new content taking advantage of the high domain rating on the website. Right all of. You can't do your first starting out site ray like if you put The split testing software. Vw show up on your your ten page affiliates. I was one visitor. Burma like you're not going to change. You know you don't have a lot to work with yet. so
Amazon planning a wall mounted Echo
"Moving into the smart home amazon plans a wall mounted echo. According to bloomberg in i okay. Y'all know that. I have been adding things to my house to make it smarter like the infrastructure. So i i actually just added a fin. We'll talk about that in a week or two when i when i start seeing results but added a fin water monitoring device. I added a device from a company called ting that tracks. Basically you plug it in. It looks for electrical fires. I have added an quanta. Water heater controller in product. And so what am i saying. I'm saying these are doing for the sexy devices there. Yeah the unsexy but was interesting here. What i'm discovering is my first night in the finn was like we have detected a very weird thing happening in your house and they sent me a notification but my phone was on. Do not disturb. Sign my house wasn't actually flooding. But i was like you know what i need. I need like a panel. i know right. Maybe like the equivalent of a flashing light. That's like hey these parameters are happening in maybe shakeup deal with it because if it were really a flood. I'd want to know and i don't have the fancy finn that shuts off my water for me so actually thought this was kind of neat because it would be nice to have like a command center that you could add a glance. Look and be like okay. Everything's functioning normally. Yeah i mean we rely on our smart displays quite heavily in our house. Even though i have my phone with me all the time. Not everybody does. And it's really handy to just see something pop up that you know you need to know this right now without looking for your phone or missing a notification. This is actually one of the big downsides of my transition homekit. there's no smart display unless you have an apple. Tv and you're watching tv so bloomberg is saying that amazon's working on this. It's ten or thirteen inch diagonally measured Obviously can control smart devices. It'll have the typical amazon services from music videos. Video chatting with a camera built in should be pretty skinny thin unlike some of the smart displays. Because this can be wall mounted and bloomberg says it's could retail for between two hundred two fifty. Maybe by the end of this year. Anything can happen because this is just them. Hearing from sources we amazon has new official comment on this. But i think these ecosystems are overdue for something like that a lot of people used ipads they mount ipads to their wall and use those. Yeah so you wouldn't have to do that and you could use your ipad ipad actually so
Self-Sovereign Identity and IoT insights from the Sovrin Foundation
"Hello hello hello. Welcome to inch blocks your dedicated podcast to blockchain and smart contracts in industries and institutions. All around the world. I'm will lead oscar of your host for this podcast. We will be discussing sell sarin identity and iot internet of things with special insights from the sovereign foundation. I'm very pleased to have michael shea. Managing director of the dingle group and the chair of the sovereign foundations. Ssi in working group. Michael thank you for joining us today. Could you please give our listeners. A quick introduction on yourself thank you will lead to assure. I'm a thin the whole career in the technology sector. I part of my career dealing in actually embedded systems and and and You know writing what would be now qualify as iot but really wasn't called that back in the eighties nineties but Been running really more on the business side for the last. You know fifteen or so years running a consulting agency as well as in the last five years being heavily involved within the cell sovereign identity community focusing on density and privacy great great. Thank you for that introduction. So as you're probably aware you discussing me here at intial blocks to always ask our speakers a question which is what is blockchain. And how does it work. Do you wanna have a go at defining it absolutely what is blockchain so it is a database it is a decentralized database which is cryptographic secure immutable which brings a certain Properties and characteristics that. Make it valuable. The decentralized part means that it operates in a wide ecosystem it's not inside any one businesses carpet firewalls that gives resilience redundancy And brings other challenges to because it's outside in the world. That's where the cryptography and the different proof of work or algorithms for dealing with double-spin whether whether it's called a double standard problem or that that level of assurance that the transactions have not been modified out. That's pretty good. Thank you so since we're in a Let's definition kind of state at the moment. I'm gonna throw a few more requests definitions to you now. Which is you know. Can you give us a brief introduction to sell sovereign identity which for you listeners. We will also referred as sl and what are decentralized identifiers also know as did and verifiable credentials as also known as vc's so self sovereign identity is an identity model where the entity that the identity is related to is in control of the information and control of their identity. There are several originally. Christopher published. The ten principles a self sovereign identity back in two thousand sixteen The sovereign foundation actually just released also a twelve principles of ssi. Actually in the last couple of weeks as well really. It's around the ability of an entity to control that information about themselves Water decentralized identifiers. They are the pointers The it's a pointer to the information. The identity information called did document that starts to help create the the trust layers Within the identity self sovereign identity. It is ties back into the the the private keys public keys of the entity that actually controls the identifier verifiable credential is a cryptographic bundle that is created by what's called issuer of a credential so an entity or take a person in this case for example driver's license Fulfils the requirements to get a driver's license a department of motor vehicles or whatever the equivalent is called in your local jurisdiction issues either applied could be a plastic piece of plastic with your photo and certain information or it could be a digital credential and what that says it includes Claims attributes saying that you are legally entitled to drive a car for example on it has other pieces of information might be an address might be your eye color. Might be your. What type of vehicles are allowed to drive.
DAOs Back In The Spotlight with Professor Aaron Wright
"You've been in the ecosystem a very long time so you you were here. When the dow the entire the dow thing went down way interested in dallas. Before that do that kind of kick it off for you. Yeah i mean. I actually was an avid reader of bitcoin magazine. Way back in the day. And i remember Dan larimer writing about decentralized autonomous corporations which was kind of the precursor to douse. I thought that that was a fascinating concept. The thought being that you can use at that time that bitcoin blockchain and an interesting implementation called colored coins to begin to represent the structure of a corporation as using blockchain to kind of record interests in the entity using those interests to to think about how to transfer assets had build controls into a corporation using smart contracts. I thought it was absolutely fascinating and kind of all clicked together as not surprising when when metallic and others began to veto venture towards thirty. Am and dow's became an important part of that story. Right does appear in the white paper. There was lots of conversations around. is that the community. I began to think about. I was equally fascinated and the dow itself was really i expression of that interest right So a theorem Was just recently launched for the most part even though it took some time to get the on tests nats and a whole bunch of other technical hurdles. But you know i really thought it was great that christoph and and team began to really push. Here they wanted to build a was in the white paper. They wanted to explore what these new digital organizations can look like and the dow is really the first grade experiment in that area. I i remember even before the dow launched seeings or demos and other things by the sparkle team dealing with you know a theam slash iot related devices which i thought were incredibly cool and i think to everybody's surprise though. The dow just was much more successful. Than i than. I think anybody would have imagined right. It was supposed to be kind of a a small experiment. It became a massive experiment and then he had a kind of a spectacular. Finish at which i think was Was great in terms of automating people's minds about the possibilities of a theorem at but at the same time highlighting a number of the challenges and but technical and then over subsequent months has lawyers and other folks began to to get some regulatory challenges as well so it you know i think it was the first great use case for theory was dow's and i do think people had a bit of ptsd. How after the dow and they were kind of free to play around and divan and start. Start to see what this ecosystem look like. There was obviously developer teams like the arrogant team and the dow stocks team. That were that were pushing forward. But i think people put to to the side as we saw token sales and other other kind of crypto economic systems began to be exported in twenty sixteen seventeen eighteen. But they're back great houser coming back to focus. There's a lot of activity in the dow space that i think as you know folks are beginning to pay attention to and if you are a developer or somebody that's interested in boxing technology. I imagine that it's probably worth your time to start to dig in here and think about what may be coming over the next couple of months and years.
The Great Microchip Shortage of 2021 Is Causing Headaches for Tech Companies, Car Manufacturers and More
"This is business wars daily on this monday january twenty fifth. Happy star the week everyone. Well we've got one of those good news bad news situations to kick off the week. I the good consumer demand for electronics like laptops five g powered phones and even tech-laden automobiles has bounced back faster than expected that means that consumers are spending again and that's good for the economy now the bad news. There's a global shortage of semiconductors. More widely known as micro chips are just chips yes. Those little electricity conductors that form the essential components virtually all consumer electronics are in short supply. And that is making it. Tough for manufacturers to meet demand and that in turn is bad for the economy now there have been periods of chip shortages in recent years but a perfect storm of circumstances makes this one especially tough to beat. According to a wall street journal report in the early days of the pandemic demand for laptops and cloud computing services surged among remote workers creating greater chip demand. Now ten months in consumer spending is loosening up especially in certain categories as new car sales began to rebound each with an average of one hundred. Semiconductors touchscreens computerized systems and other bells and whistles. Well that means a lot more chips on top of that. You got five g phone sales spiking and that means even more chips and then there's a so-called internet of things iot where everything from your refrigerator to your bathroom scale can be connected to the internet and of course you guessed it more chips which means big moves from the world's biggest chip manufacturer taiwan semiconductor manufacturing corporation or t s mc the company's making enormous investments to respond to the chip shortage and possibly emerge bigger and stronger than ever bloomberg reports that. Tsmc spent seventeen billion dollars last year to boost manufacturing capabilities. This year total spending could be more than twenty five billion to push its output even more that kind of spending would make it one of the biggest spending companies with a market value of ten billion or more in other words. The corporate wallet is wide open. But there's a method behind the mad. Spending competitors like intel. The biggest chip manufacturer in the us by sales are struggling to meet demand. The tech giant replaced it. Ceo after losing ground to us competitor. nevada Bloomberg report said that intel has been in talks to outsource some of its chip manufacturing to tsmc turning the competitor into a supplier to while it's not confirmed bloomberg analysis speculates that if tsmc can cement that outsourcing relationship intel may shift. Its focus away from its own manufacturing efforts and opt to focus on other areas of its business and become a long term revenue stream for tsmc right now though scoring everything from laptops to new cars is a struggle with some plants actually sitting idle while they wait for the chips they need or forced to pay higher prices for those that are available but if
Presidential Pelotons and data accountability
"What can happen if you have a connected bicycle in the white house and this reminds me. This is actually a good thing. I think to think about because we're old enough to remember this. But you know presidents used to get special. Even obama had a special blackberry created for him. It used to be that you didn't have to worry about cybersecurity because the president in his office had his landline phone rate. In the secret service had radios. And it's not like if you need to get in touch with the president you can get in touch with the president right. Well not you or i but someone important and then cell phones came along and everybody was used to posting on twitter and doing their thing and this became a real concern for people who are worried about foreign powers spying on presidential communications and now with the bringing in of connected devices. Maybe not a smart home like i don't think the white house kitted out with philips hue bulbs but a peleton is an entry point into the network so my hunch is i would. I would love for someone to tell me how to secure the peleton in the white house is on its own dedicated network. Maybe that can't touch anything else. I mean i'm trying to think of the ways that this could be bad. And i'm not really a hacker so i don't know but i like that we're thinking about this because we're probably going to benefit down the road as the defense insecurity infrastructure for the us figures out how to secure the stuff that will trickle down to the rest of us. And we'll get new an awesome best practices and the peleton itself. I mean it can track your heart rate at belief certainly detracts the rotations of the the bicycle tyre tyre but flywheel and so on and so forth like you could get in personal health information from if peleton's data was hacked or whatever and that sounds like who cares but really a foreign power could determine that while publicly every the president's in good health etc maybe he isn't and they would know that and that could change some outcomes. I think peleton does is great and we didn't think about this from a security standpoint but my wife wanted it on and we just didn't buy it because it was too expensive for us so we bought a non connected bike for about four hundred dollars and she the peleton digital classes so no data is actually tractor or something like that. And i'm not saying go do this for security reasons. Or that's what biden should do. But that's one way to mitigate it no. I don't think there's any speakers in like i don't know if he needs to watch what he says. He can't talk about microphones. My bad microphones. Right i've ridden a friend's palatine. And i don't recall that but i was also dying by the middle of my ride so i told you including speak. Anyway i'm like. I don't think anyone wants to hear me. Okay so just throwing that out. There is interesting security thing and something like we should all be aware of going forward. And maybe we'll get some new best practices out of this.
Klobuchar worried about data security for Amazon Halo
"Talk about iot device. Privacy's specifically the senate or rather. Amy klobuchar is really wondering after reading review of amazon's tracker what the department of health and human services plans to do to ensure privacy of people's health data so club. Hr read the amazon review. Said how it takes so much personal information like naked pictures of my body which it does you can delete them it's optional. You can delete the photos from the device. Those photos amazon gives you the option of sending them to the cloud so they don't automatically go there so that's all really important but kluber chart points out in the letter that seventy nine percent of health apps do share people's data and people may not be aware of that that was a study from the british medical journal in twenty nineteen. And so she's asking the department of health and human services for questions basically. She's saying. Hey are you paying attention to this. What are what actions do y'all take to safeguard users private health information. Do you have the authority at actually do any of this. And what else do we need to give the department of health and human services like what regulatory powers we need to give so they can strengthen privacy and security protections for this kind of data and she's asking for all of the information that h h has to make sure devices like halo aren't like willy nilly grabbing your data and share in it in ways like the might be uncomfortable were even detrimental to one's health and i say thank you.
The Fourth Industrial Revolution and the Evolution of Compute Platforms
"Like to pick your Brain when it comes to the cloud definitely most of those new develop technologies are very late to the cloud of aleutians. Who are all in to the to the hips game. Giants bringing as close as possible to all the organization and enterprises. How do you see this fitting. And what future do you see or the next gen of clouds. How do you see them evolve. That's a great question. I really do. Think you know people think well cloud it's big. It's you know it's been here for y.'all. It's sort of maturing. I think there's a next a next generation Coming and here's a couple of a couple of three reasons right. If you look at enterprise data in america only ten percent of the day is in the cloud today only ten percent so that feels like the beginning of something containerized compute platforms cloud kuwaitis. Or whatever you want you want to think about. That stuff was only invented. Five five and a half years ago. I remember being in a room. The first time. I heard about docker Kinda weird right. I think it was five and a half years ago. That feels like the beginning of something the levels of efficiency on how you manage the orchestration stack and the compute stack for cloud. That is still evolving right. So this really feels like when i stand back from cloud look at the patterns. It's the patterns of a baby rape. This baby is going to grow mature into something much more complicated. It's the early days of that saw. So i'm very excited. The other big thing that's changing with cloud is cloud is essentially becoming the fabric for compute. A apology right. You're you're gonna have you're always gonna have some devices with a lot of computing and you can match those out of the edge. I do think with five g. you're going to see some very skinny devices. Start to A start to appear. We're in several conversations with people that make machines different things that they're full of computers. Why wouldn't you just put that at the edge. Lower the cost structure of your your cleaning. Robots increase the the meantime to improve the meantime to failure. Give it more features because now it's in a networked environment so but still you have a lot of these things out on the edge. You have sensors and sensor nets. Apology will be clouded. The edge cloud at the cdn edge right especially because in talent. And i'm really now going to start to use video to do synthetic iot and to really trigger lots of different environmental processes and procedures. So the cd endpoints at the edge near the edge of the network. Which are globally very very close to most most common of those also become part of the compute to politics behind that you've got the data centers and the new as your unwavering things. You're starting to see move out into metro areas so you're really gonna have a different compute topology and you're going to start designing platforms in administration layers to take advantage of that. Do i really need comput- right at the edge. George needed the cdn layer. Need it back in some data center in the middle of nevada somewhere. And you will design bill to that and you're putting your workloads where where you were needed to. The other thing that's gonna happen is the cost. Structure of that stuff will continue to shrink. Which is gasoline on the fire of growth right when the cost structure of iot a and cloud continue to go down things that weren't computerized and digitized in the past because it was marginally profitable becomes easy. I think we look back in ten years and everything that could be connected will be connected so in that sense. Do you see as a phenomena. The web scatters becoming more for utilities. Play or do you see them. Continuing to innovate in other fields. You've mentioned mentioned. Vr and others. Where do you see them or on around players as they are today. You know. I think when you look at the web taylor's they they sort of have a schizophrenic environment. Right they have this giant stream of web scale revenue which is hugely important a giant gravitational pull but every one of them has some other innovative clever thing. They're doing and then when when you go and you look at the portfolios that They're microsoft or an ibm has those are extremely road. Also right so. I think you're seeing players move into each other's environments right we partner With all of those folks. And i think just a little point on that right. We reorganized our entire company. Seven quarters ago to make us. Structurally better at partnering and structurally better to engage with. We think in this future world as You know lots of very large tech companies. Start to overlap with each other. We think the partnering might be one of the competitive skills that companies have to have right if you are a good agile partner. That will matter a lot in the future. And it's it's an easy thing to say to really hard really hard to do right. You have to have a lot of humility and you have to be really great at listening in. You have to put the other person's the other person's had on most big companies are traditionally very bad
JRPG Report Episode 144 - The Legend of Heroes: Trails of Black First Details - burst 02
"Hello friends welcome back to the show. This is the g. rpg. Report episode one hundred and forty five little bit weird this week and we knew it was going to be with christmas eve falling on our normal release date and of course christmas the next day and there must situation My little girl's birthday being the day after christmas so yeah we get a bang bang. Bang three a craziness there. Obviously just mitt that there was really no time to reporter Record a podcast. Even before christmas was just too hectic so We're recording this on saturday. The twenty seventh just a couple days left in twenty twenty. Goodbye rents But we've got a lot of cool things to talk about today. I kinda wanna wrap up all the stuff that we've missed as it's been nine days since our last pockets. No i'm sorry that's not even right. That is fuzzy. Math is been eleven days since our last podcast. So we've got a few things to go over That have popped off. Since then. And i wanna kinda look look forward to sometime this week. Mean jordan are going to get together and kind of talk about What games we really loud from. Twenty twenty maybe even discussed some Game of the year options and then look forward to twenty twenty one as Right off the bat. We got a bunch of games coming out in the beginning of the first the new year. We got to tell you rods two. You've got bravely default to you've got he's nine And the newly Confirmed for some of five strikers. Just a name The the big big ones I'm sure there'll be others. That will be unfortunately lost in the in the way. So we're going to record that sometime this week and In lieu of any news breaking. I may just make that part of the normal podcast unsure on that. But let's get into it. I hope you guys had a wonderful christmas holiday I didn't have any games that i particularly wanted that. We're already out. So i just kind of asked Asked the parents for Email confirmation that beginning Today risa to when it comes out on january twenty six that was cool and i did end up much too. Many of your delight. Hopefully i'm finally going to take a dive into these series. I picked up. Yee's eight for only twenty dollars on the ps story. I could not refuse as the physical version just refuses to ever go down in price so i figured this was by far the best opportunity. Get in on. What many consider to be a very very good. Jr pg and at some point. I'll be playing. It don't really know when that's going to be but that's enough rambling We did have fell. Calm day Twenty twenty winter addition and we got a few tidbits of information about the new legend of heroes. Toddle kiro no koseki if you notice the thumbnail for this Podcast are the two newest main characters is a third as well but these They dig use some high-rise resolution images of the to unsure why the third one was kind of like ashaari pow We'll get you later but still no names for these two characters but we do have a bit of information stuff. You see that image. There's a couple other on our facebook and twitter feed of those two characters while they are. I say have that trails feel to them. I do kind of agree with what president condo said last time that at mediate Glance they don't appear to be trails characters. And i believe that lies in the fact that they are from calvert So they're going to look a little bit different and we'll talk about that in just a little bit. These illustrations were drawn by katsumi. Nama and the other characters are from alcom. Like i said the character's names were not announced to this game is coming out sometime in twenty twenty one in japan so those were the images. There were some other ones as well. If you'd like to see all those. I did put up a slide show video on our youtube channel. So you can check those out if you don't feel like clicking through pictures of via the website here is what we do know and i will just read this to you as this is the about for the new age of heroes karoo new koseki beyond the blue sky ahead of flashing light a land. A dawning resides cuba. There's no spoilers going on in here. This is all preliminary stuff in the news story arc. So we don't have to worry about that type of stuff the ladder this latter half of the trails. There is about to begin. The setting moved to the calvert republic in two thousand and twenty one foul calm release. Legend heroes kernigan the latest entering the trail serious as its fortieth anniversary rumors of work. The calvert nation is a multi ethnic nation experiencing unprecedented economic growth. Brought about by post war reparations. In a corner of the capital of a huge nation were immigration issues bringing about political instability. Okay well maybe. There are some spoilers in here okay. let's just get to the best. I'm sorry i read that. And i didn't think about it until just now okay. The command style action time bow system. You didn't previous trails. Titles has been revamped and that's going to set up an from a couple people. Let's just see what they said. Seamlessly transitioned from action oriented field battles to turn based commands battle to turn based command battle systems while making use of the unique elements the sixth generation combat or meant would try to pronounce his last time. I'm not sure how it is x. I f. r. x. i. p. h. a. z. Feel in a ballots to evolve from the previous trails titles. Okay so what does that mean. I don't. I don't know i really don't know how to had say seamlessly transition from action oriented field battles to turn based command battle systems I i mean obviously there's a bit of an extra element when you strike the enemies on the field in order to go into the turn based battle i. I need to see this in action to really know what they're even beginning to talk about would just have to wait and see You will feature many elements you laws. It's setting including a topics system which enabled together until such topics by communicating with. Mpc's out towns tra- gate situations in your favor when you act as a spray gun and that is the The character it's basically a detective. But they're calling them spring and alignment flame system. In which characters three alignments great and chaotic fluctuate depending on your own style influencing various status allies and adversaries and even scenario developments please look forward to allege heroes lowest entrance toasters depicted enrich expression by thumbs new original ingen. So that's that's pretty cool Here's what how they set up the situation and I get. I don't wanna get too much into this. The to emit the two people that you see in the image the one is the one call the speaker those are they say sometimes detective somedays negotiators and other days as bounty hunters. They're up for any job from any client. That's pretty cool And then the other one is Say to be a school girl wearing uniform. Prestigious school visits a rundown building located in old town in cowards capital. So that's the setting that's beginning of it. You can check out those images. Like i said there's a third character in the images as well with the two swords on his back and some long hair but we don't have any details. There is a battle scene that shows what looks like to be a craft or an art powering up but that from that snippet it does look to be turn based. So don't i'm so confused as to what to make. But i'm certainly excited about this one. But the lack of details and the promise of something new is leading to some question marks popping up. And i don't necessarily love that idea but it is what it is and until we learn a little bit more. It's just going to be speculation Unfortunately though that wasn't the only bit of information. And i'm sure we'll have a bunch more but Foul calm day twenty twenty winter. Also let us know about and this is not really affecting us as much. But they did. Say that a hatch marco koseki which is the one before this one and after cold steel four Clouded leopard entertainment will release a switch. Pc esteemed version of the game Sometime in summer. Twenty twenty one in japan in asia. I'm nearly positive. That's the same company that handled The transition for coastal three and four to the top of my head. So i came out for. Ps four in japan on august twenty seventh. So you know nearly a year later. They're talking summer to get that Switch pc version now. It handles the asian side of this and i s america handles the translation available. At least they have for the past two games In the cold still series in the west still no confirmation that that translation is ongoing. That have to assume that it is unless it's being handled by other parties I mean exceed did do the first two trills of cold steel games but at imagine that they are going to do this hedge amari as well and as soon as i hear something about that it will happen. It's certainly a good thing that this is happening and It could lead to a speedier at least for these games in the west. But like i said still no information on unfortunately. The last thing that they talked about was not briefly. Mentioned this last time the natto. noca- seki game. That is coming out in japan for For playstation four. This was the old Two thousand twelve least. Psp action rpg though some new details and images kinda showing the ps p version versus the Ps four version of it They're sent opposites gonna run at sixty frames per second on. Ps four with more vibrant graphics. Not being obviously these are things that you'd want to have updated from an old old system user interface options One thing that i thought was very interesting. And i'm not to say what they say. This game is not connected to the trails game. However the main character's name is now utah herschel now you trails players especially cold. Steel will know towa. Her last name is hershal So what they're they say there's no connection but then there's a connection is the protagonist and a boy from that island who attends and academy in saint elise. Those aren't you know aren't names that i recognized the from the trails series so it is very very interesting and i would be would like to know what that connection is at kind of read through it. You can read through the tales. Like i said before i am lower on the percentage scale To say of this game was actually going to make it over here or not. I if i if you say your day is gonna come today out outs. Action say no but would just have to wait and see. The original game did not look super impressive. So this isn't a game that i'm all that excited about to begin with but we'll have to. We'll just have to wait and see if that indeed happens for a lot of switch owners the next. Gop g they will more than likely be picking up is going to be bravely default to gain closer and closer to that february twenty. Sixth rolled wide release date friend square annex released new trailer for it albeit in japanese and have still not seen an english version of this yet so it talks all well. Supposedly it talks about wiz walt. The country established by those mejia's. They did it themselves to studies. The magic research institute But the the real kicker with this one and you can see it. Is this places overgrown. It looks like it was built kind of in the middle of it are on top of a giant tree. And there's just this tree just going right up through entire town is really cool again Trailer is how long was trailer of about three and a half minutes. Like i said in japanese so you can't really tell what's going on but it is kind of cool to see some of the visuals in action Four it but if you're elected shake those game out for yourself you can check out the demo for it It is now live on the east shop and One who feels the demo before its release will even pick up one hundred mine. Intendo platinum points here is the Short official description of the demo experienced the games at risk and reward system character strategy and stunning visuals in the latest braley default to final demo in this demo. The games four men characters are already other journey with jobson abilities at their disposal. I downloaded this. The other night. as if getting the switch away from my kid was hard enough with minecraft previously The kid did pretty good for Christmas and her birthday. And i now had to contend with her own copy of animal crossing so she and my wife can play two switches and who copies of animal crossing so they can will each other's islands. I know she also got the Spyro trilogy which. I really enjoyed those games growing up. So i can't wait to play those with her and relive those moments and she picked up mario maker to so. I'm not seeing that switch for a while. Maybe once she goes to sleep. If i don't have anything to play eck fired that demo. I would like to see how it is shaping up as will If you've got some free time and you're looking for d'you monster hunter rise. There are to say ten videos in total. Let's do a little no here. One two three four seven eight nine ten eleven twelve. There's twelve total. So i check. They were they were released in two packs. I take them all and made them into six long. Because it only about a minute minute long. So if you're one to check out some of the different weapons they go into monster hunter rise. You can do that going from Things like the switch axe gun lance hammer sorted shield heavy light bogue gun. Land is long swords and even the hunting horn. You check all those out over on our youtube channel. J rpg report dot com. You can also see a new second official trailer for the action. Rpg magnum lord Still no western released on this one yet. It is coming out in japan on march. The eighteenth for playstation four and switch said. This is the second trailer for the game. It looks pretty cool. I do hope that they bring this one. Over is from publisher. D three Developer felicia quite heard of them before. But still no word on it. I really hope they bring this over because it does pretty fun but yeah nothing Nothing quite yet. i'll go over some of these ones. That are just videos. There's a fifteen minutes of new footage from christ tales. This is previewing the present and future game play of it Remember this game got pushed back to early. Twenty twenty one. That's just the winner that don't into it's been Hit with a couple delays here lately. Not sure how much. Everything's pandemic related at this point but how much they just wanna fine tune things in. How much is really needed to make this work. Obviously you're doing with a system of past present and future while stuff can go wrong and working Just the way that you would like it to work New genesis the fantasy star online. To almost say reboot but definitely the new version of there is the opening movie for it and you should probably check this out. If we're looking at over fifty minutes of new footage as well mostly the character creation for its but this opening movie You know typically when you see these opening movies. They're using a pre rendered scenes. This was actually created using parts of the in game graphics. Engine which looks amazing Definitely if you're looking forward to this you should check it out sometime in twenty twenty. One is the release date Four it but again. This is one of those. Well not one of those but this is the faa gain. That i'm kind of just don't understand why it's not on playstation four. In the west it is in japan. But you've got to either play on xbox or on pc here in the west doesn't make a ton of sense but there's just things like that in this world that we gotta kinda get used to them. I guess we got three bits of sky news this week. i is. You can check out the fourth official trailer for six defiance of destiny I believe there's an english. There's an english version for this out. Now you can check it out. There was originally came out. There was just a japanese version but the english version shows off of really cool voices that they've got for the game. They got some good voice. Talent in this one in Very fitting for the series especially the little reincarnated pug services is awesome It's about seven or review of the game If you are curious about what's going on in this one changes that they've made this series. You will definitely want to check it out. Of course it doesn't come out in the west until summer. Twenty twenty one. Japan is going to get it in right about a month on january. The twenty eighth The other day actually. This was on christmas eve that this news broke New punchy released some new information screenshots for the game featuring and i hope i get these names right la haro aetna and flown Those were the original characters from the original the sky and they are saying that Basically once you beat the game you can Play a scenario with these original characters in it so kind of a you know. They're not in the main game this something post post content but the fact that they're in their would open the door to other characters popping up from other games as well. So that's a cool thing The world inside of an item. I m worlds have mended. Detailed in this article on worlds are divided into several fours slash layers and the items level increases with every four. That you clear says weapons become stronger as they level up. You can clear there either. Worlds to power them up once. An item is leveled up. You can get the same item at the same level from then on pretty cool feature of the sky series all these images i took input into a slide show. You can check that out on our youtube channel so you can dispatch companions into item worlds to research them. There's a new team attack system with up to ten characters in it. That's a pretty cool feature. New enemies were detailed There's a new horsemen. That's pretty crazy. So here's the Previous protagonist Oh here we go says not only will hear from. Our doctors appear the protagonist in heroines of the sky. Two three four and five will also appear in three d. The protagonist and heroines wilburs as downloadable content sometime after the launch of disguise six. So there's a from the sky to or i don't know in timika these pronunciations. I'm at risk of offending people. I understand how they're supposed to be pronounced So yeah they're gonna add them in there as as post content deal see. That's the type of thing. Like i would think you'd be okay with paying for because that's obviously not a part of disguise six. They are previous games characters in new content. So take how you feel about. Dlc that is that's one thing i think is is no k To do speaking of all those previous disguised characters they are all assembled in the rpg. Mobile game And we got news from bolt chain games that they will release worldwide the mobile version the sky arc in spring. Twenty twenty one Unless you're in these countries in the no fast if you are but we are a western primarily focused podcasts. So you're not going to get in china taiwan hong kong macau singapore malaysia or korea Sorry don't i don't know why maybe that is. Just it's gonna come out later. Maybe there's some rules preventing that From happening if we're interested in getting it on a closed beta for the game. They will have one for canada. Brazil australia and the philippines sometime in january so really happy to see this thing go worldwide. There was a global announced trailer for it This came back It came back in march of twenty nineteen in japan. Had a whole bunch of issues with it and It was de definitely the this game was deadly responsible for some financial hardships for nippon ichi. And they finally got up. Right obviously gotta writes the point. Now they're really to bring this thing out worldwide As far as the gotcha game or not. I don't know if i recall. I think it was paid game. But i should probably ended up before speaking about it. But i'm sure there's elements in there but hopefully this is a Not another one of those kind of like. We've we've like. We've got enough of those already know ankara today. So in place of it you get one last plea for listener support We've had a few people signed up for but really not a whole lot of response so I kind of said you guys. I would do this to the year. See what we got and move forward I would love to have listener support. Not have the need for ads but it is just a reality of life and we may just see what that happens. If i get a bunch outpouring of support here after listening to this. I may reconsider. But at this point at least in the a few few adds to offset the cost of Of the time spent during the podcast hope to understand and hope you are okay with that excited much. Rather have just you guys Do that and not have to worry about. It would wait and see so you. Click on the link right below this episode. Either through anchor. John daly greatly. Appreciate it. And i don't have the read ads. You don't have to listen to him. That just seems like it'd be the the best thing for both of them If you're looking forward to to see how to say these things seal thurs. Dx and the They were supposed to come on japan on february twenty eighth. they have been delayed until march fourth. Twenty twenty one in japan. So if and when a western. What's going to happen for that. it's now going to be About five weeks later. I would to guess based on This delay these games Were from chloe tecmo and gusts so yeah just a little bit of Delay they save for further quality improvements. The games will be available for. Ps four switch and pcv steam win. They are released whenever that is sort. Online alsatian lakers got version one point to update it is now available and it adds a simone's ancient apostles story of course over various user interface online system battle improvements bugs fixed in addition to those two that new ancient apostles. The reaper of the woods. These are the first in a series of free additional stories. So yeah if you've been playing this game and you want some new content. You can get that for free. Always happy when they decide to do that. Company manhattan people interesting name for a game. Company will release an ios android version of us six. The arc of nepotism in twenty twenty one. The company announced again. Sorry if i got that name or wrong the us titles loves to make imprint answerable words all the time Remember not long ago. We got word. There's gonna be a mobile version of us eight This may just be the next in the line that are going to have a mobile versions for For all the used titles are no further information at this point or was announced. Just this is going to be happening. Of course this is in Is in japan so kind a like. he's eight version. No word if that's gonna be coming to the west and to be quite fair no no word if it's In the west either speaking of Ios android versions of games the alliance hd the alliance alive hd remastered will becoming too often android an early winter. Twenty twenty one in japan. You can already get this game for. Ps four switch or pc much better version of it perhaps it's a little bit cheaper On the mobile platform but still no word of a western release for that mobile platform. So if you want to get this game and you've got one of those consoles or pc. I would say it's that's going to be your Best version of it. One last mobile thing to announce and i will hush about it. Because i know you guys love it so much command action. rpg near reincarnation will launch for and android on february eighteenth. Twenty twenty one in japan. Post your square. Inex- developer apple bought announced. There will be a near on amata in game. Collaboration featuring characters to be nine s and a two day and date with the games launch course that is in japan only No information listed here about the worst and inversion. I'm pretty sure this one's coming to the west but Don't know exactly when that's going to happen. Speaker of near autumn mata total worldwide shipments in digital sales have exceeded five million according to square inex-. That's an awesome awesome plateaued to have reached and kudos to them for that. I believe that is one of many reasons why we are getting the new near game coming out or re rematch. Whatever you wanna call it of that new one coming at a replicant here soon. That's another game to start saving. Your opinion is four and hopefully build a buy. All these games coming out here in the near future. I've got one last. You talk about with you guys again. probably wouldn't talk with jordan about our game of the years for twenty twenty four to twenty twenty one. The next podcast. I am still trying to get through. Colts deal for Often not had time to play here lately. I think just hit or maybe just shy of one hundred hour mark. So i've still got a good thirty to forty hours to go hopefully make it in time to Play roz a two day one but we have to wait and see that game just keeps on keeps on going but Going to be is going to be tough. I'm really going to have to search my feelings. That i think is flowing anything to if it's going to be found pacers. Seven remastered or a remake rather or four. It's it's really tough there. There's my heart says one thing amonte says another and there's different things to have to consider overall ought to make that final decision here real soon on what that What was looking forward to our thoughts here are coming out this week on. Kyle duncan beckett. This just insane twenty twenty year but looking forward to twenty twenty one famitsu has gone and interviewed a bunch of creator interviews and one hundred and ten of them to be precise al shift to here and try to find the big ones but right off the bat. The biggest one to me is from atlas and so They've got three different people. The first one is Crater takata and his keyword was think outside. The box is what's new is says so about sonoma say five. We are working hard on development to make it an even better product. You'll be waiting a little while longer. Please look forward to it. from trader wada his keywords carrying out my original intentions. What's new is my project has been steadily in the works. Thanks to everyone. The persona series will celebrate its twenty fifth anniversary. We have exciting plans in the works. So plead look forward to it. Love those things and hopefully something comes of it. Here is the Big one that we've not heard about in a wall and this is from a shimano is keyword. Silence his ambition for twenty one with last year's nobody Causing swift changed the world. All we can do now is can you. To focus on our work. Our title and development is going to an important face and we want to face it in an head on in order to deliver interesting gameplay to the world. What's new here we go. I'd like to announce the title will develop we're developing as soon as possible we previously created contemporary dramas but plea look forward to the quote fantasy. Rpg in quote. We're taking on next there. It is guys we heard about this. Rpg from alice many years ago and then come plead and silence for years. It's still a thing. I didn't think it was. I honestly thought it was one of those projects that kind of just died on the vine right like sound like a good idea. But we've still got persona. We're still got shimagami ten. Say what do we need another. I p for well they still have it. And maybe we're finally going to get a look at it. Obviously this is going to be next generation. Made that's what they were planning the whole time. And my hearing this. I personally think. Obviously as mt five comes i i think this game may be going next and then percent of six. Just my just my feeling on the matter. I may be wrong. But i wouldn't mind seen we've gotten you know we got persona. We got royal. We could maybe use something different in new. So i think that is an incredible Not really an announcement but certainly something that We've been waiting a long time to hear a thing about gung-ho online entertainment. they did the remakes for granted. They not or handle that one They say they're developing a new console title. They hoped to announce able to enough that. Some time This year so i think that's kind of cool. I'm trying to go through. Obviously this is all japanese craters. All genres of games So i am really looking forward to it or not. I'm sorry i was reading. There's going through here. See what is jr related and what is not You got a lot of them that are that are not so here is from a side games. too cocky. His keyword adamant his ambition is iot announce even if it's only a tease an original new title for console that had been developed with my colleagues in my new work environment and nothing but the highest confidence in it. What's new what did you think of the end of the year. Grambling fantasy link announcement the grand blue team. I think we've been able to showcase its solid and high quality single player gameplay appeal falling twenty nineteen multiplayer showing so please continue to the forward to it. thought that they they said they announced that really will launch twenty two so twenty be important that they focus on belmont here square inex- from who says keyword is bravely for the second year in a row. Who that's funny ambitions. I hope fought to success. And that i can prepare for the next one don. Oh and influences weather. It's third or three. I don't know that's fascinating again. I haven't read through all of these. Some kind of reacting as i'm reading the that's very cool. Obviously you would anticipate if this is successful that there would be a bravely the third or bravely default three that remains to be seen Qatar say the story will connect. He says what's new feature fanfest. Seven developments are in preparation. But please wait a little while longer for details. Saito says keyword is near. He says i'm working on here for a little longer. And then there's also babylon's fallen a completely new title. He says i'm pretty busy Fujimoto says changeless nece. That was a word dragon. Quest will announce celebrate its thirty fifth anniversary so hoped to be able to announce something. I can't imagine they don't announce funnel or drain quest twelve in. Its thirty fifth anniversary year. How could they not right. And that's all they're doing is announcing it put. You're putting a logo and anna. Once the end of it it's really you have to at least do that You shot us it. Nope in mind twenty. Twenty one will be the busiest year of my career. I'd like to make a year which i can deliver surprise and excitement to gamers and players will also paying attention to my health. He says please look forward to verse. Nelson sure both five fourteen and sixteen as well. So that's that's interesting Poor guy he's going to be It's going to be busy. So here's president condo from foul com. He's as keyword is turning point in two thousand twenty one foul to major milestone of its fortieth anniversary naturally. Would we should always aim for rejuvenation regardless of turning points occasions. Like this are important. So i'd like to use this opportunity to review our current development methods and systems. I wanted to increase the number of development lines and staff in the cabin. So we've already expanded and reformed we await the applications for those interested in development fell com much much needed president condo. You guys need you guys. Needed just expand like crazy. You really got to kind of get in step with some of the other companies. We love your work but you need to invest a little bit. And so. That's i'm happy to i'm happy to hear that To say the least let's see. Is there anything else to rpg related. I don't think so no. I didn't say anything there. I didn't see a hundred and ten people. So maybe there's a new one coming over. This one was This article came out just a few hours ago. So maybe will be some more reported on the next podcast. I would love to know what you guys are looking forward to most into twenty twenty one Obviously there's a few things there could be. We know we know. Graham fancy rethink is twenty twenty. Two nine percent sure tells arrives going to be tween twenty two. Don't even say sixteen is not coming out in twenty one okay. Neither is remake part two so those the big ones. I think we're going to kind of let go for a little while. But we've got some great games coming out we're gonna talk all about what is for sure coming out on that next podcast and look back at what's happened so far. Have you guys had an awesome christmas convert to a new year. We'll do a new year. Podcast i think thursdays okay. Things are a little bit different right now like next week the kids out of school but then going virtual the week after so as if live can get crazier become a teacher as well right. You guys are all feeling that strain The parents out there as well and his can't just get one bit of for for too long. That would be too easy so anyway. I will talk to you guys here next week. Hopefully it's on thursday but We'll just have to wait and see what works out. Best for all of us. Enjoy whatever jaffe effigies got for christmas or if you're still playing through a game you already had and i see us here very soon. My name is james fisher for the gop report. Thank you so much for this thing. Each and every week until next time get back out there and level up.
Philips Hue smart bulbs to lose Works with Nest integration
"Quick update on philips hue they are ending their works with nest integration. This is not a surprise. Works with nest was going away for a long time. Now it is and now philips you does not work with it anymore. You can connect your philips hue devices to google home so it's going to work that will work but things like i know that i had like a direct integration between my air conditioning in my old house and my philips hue lights that if no one was home for a long period of time it would like randomly do the lights on and off and if you had like the nest protect smoke detector there was a pre-built integration that. Turn them red. If the smoke detector went off in the middle of the night so you could see through the smoke.
How voice AI is disrupting industries with Mike Zagorsek
"Thank you for the introduction as you said, the product marketing at at Sound Hound Really Marketing in general and been company about four years. Really to help grow awareness. Grow the business and. and. Really find and match companies and organizations who are looking to add voice interface of their products with. US essentially. We. And as you Dustin, as you pointed out we do have a long history we started in two thousand and five. The first ten years of the company's life was really known for this music recognition APP if And that was them strategic for a number of reasons. One is that it's in the round, the volume detection, but it really allowed our co-founders who were Stanford Ph D. students with a vision voice. The really give them the ten years that they needed to develop this independent voice platform hound defy. So in Twenty fifteen, almost ten years to the day. Of the founding they revealed Apply for three all. And thus brought us to conversations like this today. So is that the plan all along or was it something where overtime you saw? Hey, this is a growth opportunity we need to be in there. That was the plan all along. So it. The specifically, the the PA she thesis of our co-founders was I. Don't remember it exactly but you really around voice interface systems. In the form of a platform. So they they knew that to do it the way they wanted to, and ultimately the way it works with somehow today. Would take a long time so the As you can imagine for anyone in in a startup environment. Looking to raise capital saying well, we have this great idea for voice interface system, but it will take ten years. Usually Isn't the turnaround time that most investors are looking for so. The, the music recognition service was born from that and it really. It pave the way for. For, where we are now so it was always the vision and the, but the brand is very much associated with the the APP. The APP has three hundred million downloads worldwide. So keeping the company name, the same as the APP is a great way for people to get that instant recognition and then. And then this is the marketing side of me say was great that you love the music out but it's tell you about what we're doing now, versus if we completely rebranded and changed your name, we really be erasing ten years of awareness in momentum. You Justin. I. Come across. This was a long time ago actually and I can't remember who it was. That was talking about it but it was probably maybe even two years ago it might have been on the voice possum. But it was all about how there is the the company has managed to get. Some tremendous benefit. From first of all, actually trying to recognize audio. And I'm wondering whether you know whether this is part of your not in terms of like maybe what benefits has the company had that's maybe unique to sound given the Google Nuance. Amazon you know IBM they all haven't come from an area of of trying to identify or the types of audio they've just kind of tried to specialize in speech. Is there anything specifically that you're aware of the May have kind of given sound a little bit of an added edge through being able to recognize music. There's definitely a correlation there in fact what In addition to the music recognition, one of the features that a subset of. Users. Love is what we call our sing recognition and so we were the pioneers of that where if you had a tune in your head and you set, you sang it into Pratap about new. Sang it. There would match a database of songs and the way that worked was It was crowd source of people with sing the song and uploaded leverage that information and that way if you sang and even if it was not sung particularly well. He would match up and so the combination music recognition but also being a pioneer in this singing humming you. You're getting a feel for how does how do you deconstruct audio? and. And then match it to to patterns such that you can provide the right amount of response. There's definitely differences I would be wrong for me to say that. Everything. We took in music recognition able to parlay into the voice, but there certainly is a healthy overlap which which took advantage up. And you alluded to it earlier with a waiting. With hound defy what is hounded I, what is it that sound out as offering now in addition to the music recognition? Yeah, great segue. It's is the name of our voice Ai Platform? The it's Applied for a minute product. So users can create a free account on how dot com they log in, and it's a developer environment and You mmediately get access to. Voice. Interface product you can Enter Commands Program responses, we also have what we refer to as domains. So we've hundreds of a few hundred remains. and. They work. If you zoom out they work similar to something like Alexa skill or Google. Action. The differences that you are the ones that you want for your proxy with your voice enabling an APP or. Not Product And you decide. You wanted to be able to handle things like whether stock sports scores. Through how you can enable that and the Nice thing is there's no pressure on the user to then take any action so few and then ask the product you say. What's the you know the score weekend for the football. Game. It'll just answer because it's been enabled. So giving developers control. They get. Our our. Voice recognition are allieu response is access to the domains and and now we've We've we've prioritized working with partners. So if you now view are using the Mercedes and you ex cloud-based experienced. Honda Hondas Automotive, which we can talk about but also We're powering we have a partnership with Deutsche Telekom powering some of their their their products in the IOT space In the US, we have MUSICA music partner Pandora also snapchat so it's It's a it's a great tool to show the power. You can do when you have control, but it's also something we've been able to really invest with partners to elevate what they're doing in a way that's highly visible
Protecting sensitive information: Growing data, regulations and risks
"So in our discussion before the show you noted. That as you said, data system Gary Systems wouldn't place ten plus years ago aren't keeping up with the massive amounts of data process today leading to increase hacks and breaches. So you know, one of the first things I usually like to ask about is how the businesses changed since you first entered. So in this case, that's an extra crucial questions a then in now as you were just discussing with. Some of these things but. Then now on what data security systems, where like back then and what they didn't implement or couldn't have known about and what data systems and data quantities would be like today if they had. So I think there's a variety of factors that go into that right so we were securing our system's ten years ago. We didn't really have the connectivity or the belief that we can just call a function over the Internet right today with a RPC today with all these different API's and all these smart Iot devices that we have today data's being exchanged. Previously never seen before every every year we create more data than we've previously created. For All the years before combined and so. Yeah, it's pretty unbelievable and so ask yourself how is it possible that the approach of translating what we did with putting security guards or having solutions? How does that translate in the digital world where data moves at a speed where we can barely keep up and so as a result, we just have to come at it with a different approach. There is no longer away can buy and protect the perimeter because that doesn't mean you're safe the old age of the advice of you know. Being able to being in control is to minimize risk is now actually more of a liability and so and also this is compounded by the fact that when we saw Google and the way they were able to use heterogenous computing to be able to you know do math producer extract value from their data. Every company wanted to become a data company obviously as we know, and so they started acquiring all of these different data all different data. Sets an trying to extract and analyze this information ten years ago. That was all the rage it's still is today but now we have these privacy laws and regulations that have been passed that are affected. We causing what we previously put into our balance sheet as an asset is now mostly a liability and the idea is if we were to understand where were the transformational shift that happened before in the history of humanity, it's when we digitize. Before you and I would be carrying cash or cowdery shells or gold billions, and we were, you know somebody held us up with, took that from us that was gone and so by building trust infrastructure and removing the value of money from the physical possession of money, itself were able to build the Commerce Foundation, the trust foundations that enable the economy today, and that's the big realization. Of businesses changed over the past five years because we're starting to understand what is the de risking of data look like in the same manner that we've derailed transactions and money today because I make sense it doesn't make sense. Yeah. So so where do you see standard security practices sort of falling down the worst right now in twenty twenty or some things that you think should be obvious but are being haphazardly implemented if at all yeah. I, think that's a very good question. So I think ultimately some of the control like basically the biggest realization, some of the most sophisticated seaso's will tell you is that compliance those unequal secured right and so just by checking the box doesn't mean you're secure right? From all the time. Yeah, right. So by versing operationalizing bicycle by being secure, you should be able to inherit compliance. It's a by product of hunting security posture. So folks who just think like, let me just secure the perimeter. Let me buy another firewall upgrade my sister's that's not a security solution. We have to understand the Algebra that goes into why you need to secure our first place a from their realize will, why do we even need it in the first place the best and? The best prevention is to not have anything worth stealing, and so if we can use the if you can have the value of data without having the actual data itself, it solves the problem that we're all trying to do because another bridge or larger wall or lower motor barbed wire that's not going to solve the problem because somebody else will be a more sophisticated attack on against. Your defenses and as time goes on, you know what you have now has to be upgraded. What we need to see is to stop thinking of diy and we need to start adopting realizing that it's just better if we become business enablers become more of a risk management. Organization rather than could trolling and securing us off. A ridiculous expect every company to be able to build their own bank fault. So why? Do. We expect them to secure their data in the same way. Does that make sense?
Everything you need to know about human rights in South Sudan
"The first report of its kind by a U N panel. The Commission on Human Rights in South Sudan reported on Tuesday that government forces through most of two, thousand and seventeen and two, thousand, eighteen intentionally deprived IOT and Luo communities living under the control of the opposition in western Bahr Gazelle state of resources amounting to collective punishment and starvation as a method of warfare government commanders also authorized as soldiers to reward themselves by pillaging items deemed indispensable to the survival of these rural populations the report adds. Since gaining independence in two, thousand and thirteen. The brutal conflict across South Sudan has caused incalculable suffering to the civilian population resulting in staggering levels of acute food insecurity and malnutrition noted the commission with seven point five million south. Sudanese. Currently requiring humanitarian assistance we have found food insecurity in western Bahr, Gazelle Jonglei and central. Equatoria states is linked directly to the conflicts and therefore almost entirely human induced said, commission chair has been super. It's quite clear that both government and opposition forces of deliberately used the starvation of civilians as a method of warfare sometimes as an instrument to punish non-aligned communities as is the case Jonglei she added
The Amazon Flying Security Cam - What Could Go Wrong?
"Under our rhetorically named. What Could possibly go wrong. Section we have Amazon rings announcement Thursday. Of Their Thomas Home Security Flying Webcam. The thing that surprised me when they announced this Lisa has forbidden cameras in the House for us. Rightly. So you know she doesn't know where that video is going. I said Yeah look at this. You wouldn't want this. What are we gonNA get it like? Oh It cameras hidden in the base until it takes off. Drew Right. But in order to use it, you have to map your home. You actually have to take it around say. This is the garage. This is the kitchen if the teacher the layout of your, house? Yeah. Like the first thing you do. It's named the always home cam. It will cost two hundred and fifty dollars and is slated to start shipping next year. It is self docking to allow it to recharge and it's able to fly around its owners home on preapproved paths. As you mentioned you know and it's supposed to allow homeowners to check to see if they left a window open forgot to turn the stove off. Or to check to make sure robbers are breaking in presumably. Because they're billing it as a security feature. And perhaps, not surprisingly announcement has been met with mixed feelings. It's. Rick Holland the CIS, Oh mvp of strategy at digital shadows in an interview he told threat post for privacy advocates the concept of an untethered IOT device. Sir veiling the house is a little disturbing coupled with rings controversial privacy practices. The adoption of the drone could be low. However, those that have already embraced. The concept of in-house security cameras are likely to be excited the prospect of having A. Single drone monitor your house instead of multiple individual cameras would be alluring, and this is exactly leases position is like, Hey, instead of having, you know cameras like steadily looking out into our various rooms. You know this thing gives you total coverage potentially as long as it's you who are flying around and looking at things because you know consider the idea of it getting taken over and someone in Russia. Taking a stroll around your house using this thing. Main really that's what's going to happen. ring for its part said they has it has built in privacy into the physical design noting that when the drone is docked in its charging based, the camera is physically blocked the cameras down on this. It's sort of a like a think of it as a as a big T. shape where the top of the tea is a big square. So it's square with a with a square post that drops down from the center of this, the tea and the camera is down at the bottom of that. So in this thing descends into its doc, the post is going into a into a square shaped hole bus. Preventing this thing from seeing anything. So it's clear. The camera cannot be seen. But it's funny too because they said. The device also has been designed to hum at a certain volume. So it's clear that the camera is in motion and recording and I thought wait Are you kidding me has anyone here? Ever heard drones a micro drone fly You can't hear yourself theta. Generating the lift required using four tiny designer approved props of course, has to look cute and right. That requires that they spin at thousands of revolutions per minute. At least I suppose we don't need to worry about the thing. Creeping up on anyone and surprising them. and. Then what occurred to me is what I WANNA know. No one who designs and test these things has a dog or cat at home because this thing would drive. would. Day would dive under the bed and never be seen again. This clarify down the hallway thought about that. Wow
Crazy things people connect to company Wi-Fi networks
"Talking Tech is brought to you by Amazon Alexa turn your home into a smart home in just minutes with an Amazon Smart Lighting Bundle and right now they've got a special offer just for our listeners find out more after the show. So at the office, we connect our laptops and smartphones the company Wi fi network, and that's about it right? Well, not exactly Ryan. Olson. A top security researcher at Palo Alto networks found some pretty strange things in there as well. Ryan you tell everybody what you found. Yeah. Thanks Jeff Percents last week released a report based off of the survey where we reached out to over. A thousand people who are it decision makers all around the world. We were really interested in getting understanding of sort of how they view this Internet of things all these things that are being connected our network, the potential security ramifications of those things that you connected and we did find one of the questions we asked was what strange things are you finding? They're being connected to your. Networks and a couple of them were pretty strange. One was a smart trash can That's a really weird one that we learned about and another one was a smart hand wash to censor, which is also an interesting item to be connected to your network and sort of make sense in the world of Covid nineteen where you want to keep track of people often they're. Washing their hands and you're gathering all that data. But those are just examples of the billions of devices that are being connected, the Internet, which of having advantages for companies and for individuals but also eventually opened up new exposures for their data. Will you also found Tesla's and teddy bears and things like that. Now, what advantage to accompany is it to have a tesla on their network? For a company in particular that Tesla was probably connected by one of their employees they probably drove up, they wanted to connect their car so that somebody could get updates or something else for the car and they just connected to the company's wireless network without really thinking about what the impact of that would be, and that's true for lots and lots of IOT devices. It's very unlikely that a company is going to ask for that Internet connected. Teddy bear to be connected on someone brings it to work. They say, Hey, I wanNA use this here. I want to connect and they don't necessarily get permission or check with it or definitely check what security say is a good idea for me to add this device to our company's network will what's your feeling? Ryan is a good idea to connect tests, teddy bears or should companies be pretty strict and have just a computer and smartphone only policy? I think the the best way forward is to do this with your eyes open I check right before I jumped on the call I got forty seven devices connected to my home network and I'll tell you some of those computers, some of those phones but there's lots of IOT devices my house as well but I know what they are I know why they're here I know what purpose they serve. If you're a company whose allowing people to bring things into their office attached into the network, you should know what they are and why they're there because one of the things we're really refined commonly is. Not Devices. Simply are not well secured. They don't have patches being applied to them to close off security vulnerabilities. They have insecure configurations with these easy to guess passwords on them, and that means that they act sort of like a window into the company's data and window that someone might be able to peer through. But someone might also be able to smash it walk in and start excellent training lots of eight out of the network, and that's really where the danger comes in. You GotTa know what those windows are in know how you're keeping them secure. Ryan thanks so much. So I think the moral of the story is Hey, folks if you're bringing stuff to work in your plugging into the company Wifi Network, you might WanNa. Ask I write. Absolutely
Using Existing Edge Hardware for New AI Capabilities - with Roeland Nusselder
"So Roland. Glad to have you on the program. I. Know we're going to be talking about a at the edge. I. Think in order to have that conversation based on where your firm is focused we should talk about micro controllers and a tiny am l. This is for for you folks really really big opportunity for ai at the edge he maybe not up what we're talking about today. Yes sure thing very me of course. So tiny mel is machine learning or a I own really cheap low power hardware and then usual micro controllers. Some Mike controllers are very cheap low-power chips and they're literally everywhere are hundreds of billions of my controllers in a roads sets also why they can be cheap. But it's very challenging to deploy machine earning or to run machine learning or microcontrollers and its resulting but maybe it's good if I did a bit of a wide so important to run machine learning microcontrollers. So one way to do this, I mean if he thought, you could think that you can just sense the data back to the cloud depressing Darren very heavy and. Expensive jeep use bid. This is often not a very good idea. First of all, they're bench with limitations. So if you have a camera that's connected to Wifi network and they sent up the whole camera to the clouds, if you have multiple gummer's connected through same wife network that just doesn't work your your wife is down immediately than there are things like latency take. Time to send it to the cloud to person Darah Senate back there reliability issues, diner radiant, and it's done. You still want to make sure that your product works their privacy issues. You don't want to send feed data or audio data through the clouds and dinners energy consumption. That's actually a big issue because sending data to the cloud or even if use WIFI consumes a lot of energy and that's not good. especially not if you have a battery powered device Saddam L. Solstice by running machinery and work by running two workloads on the device itself the very cheap low power chip. But. The thing is it's very difficult to run machine learning on a chip and that's what our companies folks them. Got It. When you say chip in this case, you're you're talking about microcontrollers. Yeah. Exactly. Okay. Got It. Got Maybe. So you've walked through a couple of instances an. Familiar. With you know the edge as as sort of an idea and the intersection of of Iot nfl you focus on this space pretty ardently though maybe we can talk about some of the cases where hyping data to the cloud makes sense and some of the cases where a dozen year security he brought up bandwidth. There's a lot of these practical concerns. Can we tie this to you know potential business cases Hey dan here's an example where it completely makes sense we we gotta send this stuff up it might be at the edge, but we got to send it to the club and here's an example where we really should not be doing that Do you have any? We can talk about The main thing here is that you want to have devised a battery powered. That's an important issue because makes much cheaper much easier to install vices. So for example, if you have a small camera in a grocery shop to detect if a shelf is empty or not. You want to make the device battery-powered at getter with smoke, and you can do that if the machine learning workloads is running on a mic controller and it just sense a small signal to the cloud if the shelves empty or if the if the shelf is enough to empty and you always want to tasks on the edge, if that's bull doing reason, why would not want to do it on the edge is if you need so if the Model is so complex that requires a lot of energy to run and requires very expensive. Large ships skull jeep use said, that's why you want to do hoax over example for very complex and opie models of complex NLP tusks you you might want to do it in cloud, but if it is Bulbul, if you game run it locally, you generally want to do that because of bent with. Issues, because of latency issues, because of reliability issues because of privacy issues. So a good example of adults that you want to run locally is, for example, an H. system where on a heating air conditioning system where you have a small camera which idex if there are human in room, and then if there is a human into room, the heating air conditioning system automatically turn on or turn off. You don't want to send it whole feed your feet to the cloud it. It's not great for your free event with of your Wifi network. Another great example where we ecstasy for between is in retail. So you're starting to see devices that are battery powered that have a small camera and that have a small microcontroller controller, and it runs in a little deep learning model to detect if the shelves empty or not car, and if the shelf has empty than the signal to store manager that someone needs to fill up the shelf again. Yeah. Yup or for example, as small camera detects how many people are waiting in acute and at the stores manage store managers do more effectively locate their their stuff thus like debt or you can do gay seduction off shopper and detect. What kind of products show purser January interested in said at the shop nick and do better product placements those kind of thoughts. been if you're running ds on larger chips that are more energy consuming, you have to connect them today Tristan Nets, somehow that makes it much more expensive to install much more painful store owner. So if he can make this battery-powered, you can just clip it on a shelf or you can just Louis this evening for example, would you really like if you can make these device better half these kind of
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"Container. But? But an Iot platform that has a lot to do with provisioning and maintenance So so you think about Iot. If, we go back to the old days with computers and companies, they would have to install thousands of computers and they'd have to know what computer went with WHO and. what was version of software on it and you know what? They find of and. If it broke you know what? What is there contract maintenance contract on and you know all that stuff right so that that's really provision right is. An for Iot, it's a hundred times worse than that. Yeah. Yeah I mean that's that's the big. That's the big cheese right there. That's where the problem is. You know when someone talks about Iot. Matter at all, they don't have provisioning and maintenance speed is in fact, your problem is going to be I handed out hundred centers. Two hundred people they all went to lunch and four of them were playing with the sensors together you know flipping him and dropping their banks and whatever they were doing and. And then they mixed them all. Up Okay. So now they all leave and they had each other's sentences right and and then one through one in the trash. Okay. So Basically You've got to be able to identify with the right said Sir and what censors working with sensors aren't working and how to swap them back and forth, and who have you given him to what was the cost of them and what was the version of them. All that stopped right that's provisioning and the maintenance right? That is an Iot platform and IOT platform or is provisioning maintenance messaging and delivery events you know and if if it's not doing that No I like I like. Talks now a little bit about security. Now, you've you've talked about the authentication part of it and And so there's there's a, there's a source about them. And then there's also going to be some encryption. Maybe, just just just at a high level because we're winding down here but just just give us your thoughts.
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"OAKEN. Innovations is going to be open source in the library by which IOT devices can use identities on the therion blockchain and signed cryptographic leader. M Q t messengers with which is a sort of widely deployed iot communications protocol with those identities. And they actually developed this This protocol as part of the Out COLLABORATION WITH TOYOTA TO ENABLE BLOCKCHAIN ENABLED RIDESHARING SYSTEM. But it's very general all kinds of it applications but it's it's a great first stab and one of the things that the attitude of the trusted. Iot Alliance is very much. The only way we're going to learn it is by doing staff and working together so this now oaken and Toyota had a very specific problem they were trying to solve. Which is you know making actions on the theory and blockchain in Iraq with a particular car built this protocol. I think they believe and we believe that. There's a good chance that maybe that's generalize about the Watson different applications about how they interfaced the blockchain photography with the MT IOT layer. But we'RE GONNA WE'RE GONNA put it out there in the world and hopefully people will build on it and use it and we'll learn whether or not this was the right way of going about it or the wrong way of going about all by by real world experience. Okay yeah no in that approach. We'll see I guess at that if that works but I think a quarter to high level so Furman. Listening amputee is one of the. Let's say five six most popular application protocols. They're using an Iot that are using not in the application protocol. Wraps around the data payload to give it could give it some sense what it is and where it came from and how computed in here this is adding to it a signature For identity and so. Yeah I could see that working but I think what you're saying is yeah. That might work but we're still trying to sort it out. Yeah and the best way to sort it ad is to get you know. Sysco for instance makes an enormous amount of tooling around amputee for hundreds of millions of devices. That are out there in the world and who better start telling us whether or not you know what they're institute he engineers take a look at the protocol. See whether or not this is crazy. Approach or or a little message. We're not gonNA recognize them in giant middleware staff. It's already in two thousand and deployments all over the world or task job. Is this works and I? It's a possible way of relating identity from the blockchain to all teams jets. And maybe we can build the next one sense. Well let's shift from technology to business now and I have to admit to everybody and everyone. Everyone knows that I'm relatively new at this looking into this. But for me what came.
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"Of that good and all of the different constituencies along the way so if I put on my ot boggles so to speak? Oh you know. Do you know As per the show then of course everything you said is important. I'm looking at is. How do we make the product environment or the or the the system more efficient? It seems like it's coming down to an efficiency efficiency value prop for Iot is that right. I mean I mean for for the technology anyway we can talk about. I think you've been talking about the business efficiencies associated with truth and here were were what. I'm what I'm trying trying to get at is is this the. Is this really the truth in terms of transactions so that's where the efficiency is is really. Why is so interesting to Iot not at you know at a high level it seems like that is the efficiency from truth mix the IOT system or more efficient? I guess but also I mean do you going with this. I'm just trying to now look at it from an Iot point of view. What are the benefits so people listening to us right now? They're either deploying Iot they're about not deploy. Ot and what their questions going through their mind is well. How can I use blockchain? We've heard we've heard some edges. We heard efficient secure truthful. It's all around that or filling gaps from Jessica. Well one of the biggest issues as you know with blockchain or with IOT is is interoperability And so this blockchain could provide a highly permission. Private blockchain across trusted enterprise surprised parties blockchain could provide some solution to that issue You know connecting just device. Data is one thing. But how do you make sure that How those devices are? Interacting is compliant on how that data is being used. If you have multiple sensors that are being fused to create some sort of broader picture around something How can you share that data faithfully insecurity across different partners IOT solutions today are or or very expensive. Because of high infrastructure and maintenance costs associated with highly centralized clouds right adequate server support you know networking equipment so to some degree. There's an opportunity here around sort of sharing some of those infrastructure costs as you're relying on this shared database architecture her to Update and be that sort of shared truth across party That's a level of efficiency that getting into more than sort of computer level but is is very relevant. Especially for really you know. High Scale IOT implementations then they're gonna the operational and regulatory and kind of social challenges that I think not still suffering from around trust you know people still are not totally sold that Devices can be trusted. You did that you know. Do we want to rely on fully autonomous cars to drive us around for example So I think you know. The extent of these mechanisms uh-huh.
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"It's like Gary McGraw and schedule and I think they've had a lot of success in application design. I think as we abstract out towards Iot IOT becomes a little bit trickier so the idea of security by design is basically to involve security personnel trained engineers and architects at the inception of a project and involved throughout the full life cycle of the project including you know sort of ongoing maintenance and traditionally you want a lot a lot of focus on things like threat modeling and risk assessments sort of very high level. Abstract assessments of the project and various security challenges. Does that you'RE GONNA face. I think where that becomes difficult with IOT is most IOT deployments are a full stack deployment meaning that they involve. Aw Hardware software. Networking operating systems all of these components that traditionally security has addressed in isolation and. We're building them all up together. And not only that. But we're interconnecting them and we're using a completely heterogeneous makeup of a system so you're you're not even dealing what sort of a standard build. So you've got all of these different components that go into making an IOT system and understanding the security security implications of all of those interactions. These incredibly incredibly difficult and I think part of the problem with with sort of building an Iot security or IOT system with security by design has that in a lot of traditional sort of security by design and processes you have certain fundamental principles that you can fall back on building secure defaults. Defendant death you know. Sort of a protect detect react cycle of development full tolerance. All these things. There really aren't very many good guidelines for IOT deployments. You know you take a look at this top. Ten checklist of these are the things I need to think about in Iot system because I think if you decompose your iot system. You're going to find that there's is GonNa be dozens if not hundreds of individual components and each of those might have a top ten list of things to consider but the interaction of all those parts together is next next to impossible really to sort of understand in terms of the security implications wants. Thanks get up and functioning. So the best thing we can do with secure the design vis-a-vis. IOT Is really make sure that you have the appropriate people involved in the project that you have security architects insecurity blue senior senior people who have experienced developing systems and seeing how they go sideways. You can just sorta sit in on conversations about the projects that you're thinking thing about and developing and really just sort of noodle on them and point out areas of traditional risk and constantly do threat assessments and you know revisions of clans and look for areas of weakness and to really kind of approach the system from beginning to end you. You know from from an architecture all the way to like you know the end result pen test perspective and you know it's sort of a maximum information security field that there aren't enough people and I think what it asser Bates. The situation with Iot is the population of people that you can call on to fill. Those rules is even smaller. Right right. Well you've you bring up the three points of point number one. Maybe I should try to convince my daughter on Iot security so it would be point a number one point number two related to that is the appropriate getting the appropriate people involved in. I think I think that's a good point specifically when you within organization if you're you're a startup and even if you're a larger company you don't necessarily have those skills so glad a house you know you need you need to. You need to bring them in. I mean even if it's you know using data twenty rule where maybe you don't have a huge budget but just at least have the high level overview of people that do have the experience because they're out there and they're there for higher they're just not necessarily within within your organization and I think but the most important point I think is the operative word of system and you've brought that it up but that is really the difference right. I mean in the sense that you're having look at it from assistant point of view so in addition to the APP the mobile cloud network security which all worked very very nicely. I mean which have a history that you can fall back on. But it's the interplay between them as the assumptions may be that that the architect is making between the different systems. Where you really? It's IT'S A it's an IOT systems system security. I mean you're having look there so maybe I mean would you think that maybe he just system design in general maybe a very good area to look upon and maybe there's some lessons to be learned there. Wouldn't there be one would hope okay I think. The composition of most IOT deployments is different enough on a case by case basis. That even airing the hugh might run into some some trouble and of course this is. I know you hate to talk about the security fears around Iot because you have certainly hype But I really think that part of the reason that people are so nervous about Iot security is because they realize that you know. These systems are incredibly complex evolutionary more complex than traditional additional systems global your desktop operating systems and we continually have problems with traditional systems. You know my my laptop crashed unexpectedly this morning and luckily came back but That's not unusual on. My laptop is not connected to any physical system that has any real life life interaction with people right like it doesn't have any actuators or electron magnets in it or anything and you know so. It's crashes kind of a hassle hassle but you know as soon as we started talking about taking these traditional systems evolving them one step further interconnecting them providing autonomy and then connecting them up with machines. Sheen's that have real world interactions with people I think any sort of casual observer informed or otherwise would look at the head and say wow that's really error-prone lots. Lots of bad things can happen here and the consequences could be a lot more grave than crashing laptops. So you know. It's unfortunate that there is so much much fear around Iot security but I think it's somewhat warranted You know I think we're going to probably find solutions to a lot of these problems but I don't. I think we can underestimate the danger that IOT system security can pose to businesses and human life. Eventually yeah and and just to clarify my position. I don't like is the fear mongering and I think the you know the the point that you made is is that it is evolutionary and everything evolves and. It's not like IOT deployments are are out there one hundred percent today the revolving and they're getting more and more complex over time and just like you know all these different branches security at least. My view is moving at a glacial speed. Even though we're you know our eyes are really close to it and we're looking we're looking at and it seems like it's moving really fast. Yeah but it's not. It's not really moving that fast and my point is since evolutionary and it takes time. We're GONNA catch up to it. It's just gonNA. It's just going to take a bit of time. What I don't like is the fear mongering you know that goes without the solution side of it you know? And that's what I'm trying to do in this podcast specifically okay. Yeah it's going to be scary and okay. Okay maybe it but what do we do what. What do we need to do because the listeners of this podcast the folks that are GonNa be implementing all these different systems? And I think we're hitting on it. You know the first thing is looking at it as a system in terms of what are the inputs. What are the outputs seeing the threat? Vectors art each of those and again like you were saying during a threat to set a threat assessment doing a risk analysis because that is in the in the wheelhouse of the business the business person and we take we take it piece by piece but what I don't like is just you know when I was at I was at so I was recently moderating for the morning of the second day of the of an Iot conference in Berlin just last week and the person who had this great presentation on he was he was an operator and a great precision. Any leaves it with is fear and he just leaves it hanging out there and it's like really and so I just I couldn't help myself and I just said why do you not in these words. But why did he do that. And this is on stage. What don't you think this this and that? And then he goes. Well you know I just wanted to make a compelling and that's that's my issue is yeah I agree Justin Austin. It's scary and I agree that there could be lives at stake and I agree that someone was able to take over. You know a car remotely and I think yeah. That is definitely possible but you see what I'm saying I mean that's kind of my point of view and I don't mean to ramble on it but but I just got a little bit heated on. I think you're you're definitely right. I mean I think all the problems are surmountable. It's just a matter of yeah. Yeah and just put in just getting behind him and just knowing that there are problems there but however you know I mean. I think you know the counterbalance this is that it's really weird in Iot the security ramifications like you're saying And even privacy because we haven't been talking as much on privacy which we will but they're pretty large but it seems there's certain extent that it seems to be the last priority not only for the developers because because it's not a shiny feature but also further consumers and when I say consumer I don't just mean the home consumer but even the commercial consumer and so it's this dichotomy of you. You know huge. Potential implication with a lack of I guess a lack of carrying on both the producer both the buyer and the seller. So I I don't no I mean I don't know what's going. Is it going to be a big catastrophe. That's going to change that you know. Is it going to be. You know I'm GonNa WanNa talk to you in fact maybe it's a good segue into the next question on on regulation but the government regulation. Is it going to be a consumer up bopha. But I I don't know what are your thoughts on that. What do you think is going to actually really or do you agree with me one that the party seems low? And if you do. What do you think's going to raise the priority of security and privacy in our in our industry? Yeah that's an interesting question. I think probably to answer that. We should sort of step back and recognize that. I owe tease this huge coach. You know catchphrase billy pulls in a lot of different systems in you know when we talk about Iot we're talking about you know consumer Iot we're talking about about industrial we're talking about Herschel infrastructure people. Yeah and so in all of these different arenas have slightly different security considerations and so. I think it's a big. I think when you find where you find consumers rushing headlong in regardless of security implication. It's it's typically in the the consumer Iot market route then if you look at sort of the industrial manufacturing smart city those types of big business markets. It's I think there's a lot more skepticism own summers. And there's a lot more security concern is is exactly because of regulation I think the federal government and the FTC has been pretty quick to find people for failure to protect data..
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"I guess process unit. How's that working for very, yes? So we leverage. A I guess development platform called platform. I o very frequently. That's not our our only tool. Some chipsets are not supported by platform. I o but we really like the way that it allows us to work in an agile manner. More similar to web development. And so we use a lot of chips that are supported by platform. I oh, and then we also use yet. I mean, like you mentioned there's custom SDK's for for different ships that the manufacturers release that's sort of our. I don't know. How to explain it? We don't particularly love that. But we have to deal with it sometimes. And so we, you know, work in those environments when needed since sense. All right. Well, when we step back in and tell him when listening a little bit about yourself and in particular bit background your background in IOT. Sure. So my first real interaction with technology was really as a mechanical engineering student and. I had a personal piffle. I would call it. When I realized that you could use software to simulate things in the real world predict real world events in my case, really revolving around mechanical engineering and physics and thermodynamics and a natural extension of that is if you can simulate something, then you can also control the simulation and build control systems within that environment. So, and that's really what I consider. My my technical background is in control systems, and I just sort of latched onto that, you know, those a lot of signal processing and simulation. And since I've been doing this in relatively recent years machine learning has been big in the in the control systems space, recently and. Another part of that right is after you've simulated you interface with real hardware, and I think really I o t sort of is just a natural extension of a lot of this control systems ideas. But rather than traditionally and how I was taught in most of my schooling where everything sort of runs on one embedded board in an isolated environment. You can start to spread your software out through the network and have a lot more flexibility regarding like what your code base looks like in where it's running, and you know, how it can scale and all sorts of things..
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"This is less than one in module seven of the icy IP, technology course, an overview of IOT analytics and big data. Al- incremental value of not product Kuzmin transforming its data into useful information analytics transforms the data and as such is of critical importance every IOT deployment. Hannah leagues has been used. Well, before I o t a one of the biggest differences in using analytics in IOT is a size of the databases these databases are often time series based so by nature. This is big data. Consider the number of sensors, and they can be thought of as the calms in a spreadsheet than time time equals one two three four. They can be thought of as the rose in a spreadsheet depending on the fidelity of time measured. Whether that's one per second, one per minute, one per hour overtime, these will produce very large data sets. And in fact, are the definition of big data. All this data or big data is stored in databases. Metaphorically in IOT we like to use water. So we have data streams that feed into data lakes, which are databases, and then are redirected to data pools, which are portions of databases to be worked on by. Analytics. There isn't direct relationship between the digital twin? Analytics in fact, the structure of the digital twin the fines structure of the analytics or the data science. The digital twin consists of two parts the data and the model. The raw data comes in from sensors in time series form, and is from also external systems in an unstructured form. This raw data is analyzed by analytics for a couple purposes. One of them being to create models models are created to simplify the data. So we can again apply. More analytics in a more simplified form. It's not practical to apply analytics to millions and millions of points of data. This is why we need to create the model. Once we have created the model with data analytics we then use analytics on the model for further analysis. This always starts by creating the model then improving the model, and then comparing that model with other models to provide insights. Digital twin is everything that analytics needs it consists of a federation of data and the models federation means that all the data and the models do not need to be stored in one database, instead we point two different databases. It should also be noted that there's not going to be a single digital twin for an IOT product. There will be many different digital twins. They can be at the part the product the system were the environment level, and they can also be used to provide different forms of functionality the structure of the digital twin is higher article. And as mentioned before it defines the data science structure. This is why you always start by defining the digital twin technology wise when designing your product. And remember we always start with value..
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"Most IOT products will be far more complex represented with a hierarchy of data models and code to achieve a realistic simulation. This is less than one in module five of the icy IP. Technology course, an overview of standards and protocols in IOT. Should I be noted that protocols are synonymous with standards, which are synonymous with layers, and they can use interchangeably while seemingly dry understanding protocols using the internet things is strategic because protocols are the root of standards standards. Dr networking the software that moves the data from the edge to the core protocols have grown as independent silos in IOT or more. Specifically OT protocols have grown as independent silos because they've been developed individually for each of the industries as serve networking evolved from first sneakernet in that was where people would walk up to the instrumented machines, look at the displays write it on a clipboard and then move onto the next one this Denic stent to 'em. To 'em or machine to machine communication, which is more like an intranet with their own proprietary protocols. This is the problem area. And this today remains the problem area for integrating lia- t from sensor to cloud. There are three protocols maybe four they are the media layer the network layer the application layer and the meta layer is important, not to conflict the protocols or layers or standards. There is more than one. I o t protocol is important understand each layer the interdependence from each other and how they all work together to deliver data the lifeblood of every IOT product..
Interview With Kevin Dusablon And Danielle Frimer
"Welcome to this episode of designed for voice. I'm your host. Jeremy wilkin and today's topic. We're gonna be talking about a number of different best practices that have been developed over the past few years and inspired from other fields such as news and media that can help us build better types of voice. Experiences joined today by kevin and danielle from sandra welcome. Thanks so much for having us happy to be here. Why don't you introduce yourself a little bit. Tell me about your cells and what you're doing and how you got to be inside of the hoist experiences. Sure i'll jump in my name's kevin so blonde. I have been a sound designer for at least a decade Working on video games and film broadcasts work podcasting. Theater played in bands Just everything with sound for a long time And i got into the voice space Close to eight years ago and got in by Being part of an engineering team for one of the large t t s voices out there on the market and then ended up joining up with a little ragtag bunch called toy. talk Where we did some pretty wonderful experiments around voice and character story And since that time. I've stayed in the space and Just been iterating and having fun creating stories and characters ever. Since i'm danielle from my background is in theater i And a player in an actor in addition to voice designer And i got started in the voice face Basically by accident. I went to graduate school for theatre in san francisco. I'm at the american conservatory theatre. I loved the city a whole lot and wanted to stick around when i graduated and so i was looking for creative jobs in interactive writing and voice over. I guess at that point it wasn't specifically interact writing. It was writing in general and came across the ragtag bunch that kevin mentioned toy. Talk and basically Got a job working for them. on interactive iot interactive apps. And that has sort of snowballed into a career in conversation sign and love a lot awesome. This is great. You have very different backgrounds but very useful skills bringing to the table which kind of melds together a lot of different things that make great voice experiences. So i think your background's set you up for really good To really good show today. And i kinda wanna kick the topic off by a. We're going to go through some of the best practices that you've looked at but the first one we want to look at is story talion in how to bring that to life with voice experience and a lot of people think of voice experiences story tallying two really only crossover at the point where you're doing these storytelling apps where it's like you're in a room and you go through this experience in their games and that's that's one way of storytelling but there's so much more to it so i want to open the floor. Lets you kind of tell us a bit more about how storytelling can apply for all types of voice. Experience design. yeah. I'm happy to jump in there so kind of actually picking up off of my my career background while at toy talk what was interesting. Is that group. though. I called it. Ragtag was actually quite know we assembly of of professionals from pixar and lucasfilm and other places like that at that time in my career. I was just coming out of some great triple gaming experience and so we were working on storytelling and character development from different disciplines with that group At at scale and at the very top of that industry Which was a super exciting thing to be a part of and at that time we actually weren't entirely sure how we were going to express these characters. We knew we wanted to have characters talking back to audiences and taking them on adventures and that was that was crucial It became evident immediately. That story was going to be sort of the centerpiece of both. How developed All of our content and then also how we enticed the audience to join us and empathize with these characters and and encourage the utility of literally speaking with them and again sort of just over the time at toy. Talk and bolstering. And now at at sandra we've now engaged in so many iterations and on so many different devices without screens and in so many different locations. We've really engaged in this idea of bringing voice and bringing conversation to this medium and in that endeavor story has always been present There's really never a moment when we're not considering how to use beats weather visually or through sounds To to take the user somewhere or to orient them or help them understand what they are trying to achieve or where they are now in the experience. So i'd sort of make the case that really in good you x. Story exists sort of eight -ly You can't guide somebody through an experience without taking them on some type of story whether it's short or long and i actually passed this win over danielle because we were speaking very recently about a project that is a little bit less. Inherently story oriented That we worked on earlier. This year with sandra one that kind of does get away from that idea of traditional story story game And this is a more utilitarian experience that we created But i think we've found. That story ended up being one of the most important and sort of exciting components to develop and one of the things that are our client in. That case was most excited about receiving
"iot" Discussed on The Internet of Things (IoT) Show with Bruce Sinclai
"Creating and monetize ING IOT value part to help the reader develop and then execute their IOT strategy and part three dives into IOT technology. But the tech is never that far away. The challenge of explaining I o t comes from the breadth and depth of not only its technology. But in this case, the different applications of technology and business, but a point of view must be taken and the one I choose for this book is the buy and sell perspective that is bio t- technology integrated into your product, and then sell it to your customers. This product can be a discrete product such as consumer goods commercially equipment or industrial machinery or can easily be a system or environment such as telematics or smart cities. If that isn't broad enough, the lessons learned this book are also to the Bion us perspective that is by T product integrated into your operations and then use it within your company. Part. One part one starts by defining IOT it digs down a layer below. Today's pop narrative that described the tech that we're dealing with more than that, it views the technical components of IOT from via perspective this business. View of technology will be a cornerstone for the rest of the book, then without fluff or fanfare, the book gets into the core of business value generation and monetization, it answers the questions in. What ways can we use? I o t to create incremental value, and what are the classes of business models that we can choose from to make money IOT tech and the business models to monetize. It are intrinsically linked. You will discover that as technology advances. So too will the business model increasing in strategic importance until it becomes the IOT products. Most strategic feature one of the most profound benefits of using. I o t properly is the unprecedented view. We get into our customers business. We will discuss. How we can then translate that into a deeper and more profitable relationship for both parties involved. Part two part to establish an IOT lens through which to look at your customers. Your industry and your competition to develop your business strategy. Leveraging IOT's unique data capabilities to focus on outcomes rather than products and services will transform your industry and the competitive space with this background the book, I sex the outcome economy, what it is how to become part of it. And while become important to your business to affectively, build, sell and support an IOT product the enterprise must be data driven the Silicon Valley internet of things companies will use data to develop and sell products more efficiently. Support customers more effectively and partner more effectively. This book describes how to become an IOT company on it department by department basis.
"iot" Discussed on IOT Podcast
"Some of the big news that we had this week were all around how companies are using iot devices not just for sensing the world or for receiving commands from the cloud but also for running cloud workloads right on them one of the insights that we had from working with customers is that data has gravity and as lots of data's generated out on the edge such as video data sophomore practical to take the and compute and put it right on the device in operate on it they're sort of forms this balance between the cloud and the edge in iot so there are a lot of announcements around azure iot edge as a supporting platform for that and you guys actually announced that you were going to open source as your s iot edged yes why you guys are doing that because it feels very weird coming for microsoft some of the reasons why we're open sourcing it in addition to increase transparency and trust that it provides is that so it's already across platform runtime runs on multiple versions of lennox as well as one does not and as customers wanted to go to new platforms we want to enable them to do that and so open sourcing and then managing those contributions or a great way to enable that we're also seeing that each customer has a slightly different requirement and qu quite frankly we don't want to be the bottleneck i mean edges a very hot topic right now and so we want to enable them to bring their best work as well the able to contribute to this edge product with this and as i look at azure sphere i see that microsoft is still very cloud syndrich in the sense that you got all this stuff running at the edge it's not autonomous necessarily but it needs to be able to call back to the cloud to get security updates to maybe lincoln with ai trading models etc is there in your worldview away for things to run completely cloud independent or how do you handle those things with intermittent connections.
"iot" Discussed on IoT inc
"Yeah i was about to actually comment that that everything that i've seen most of everything that i've seen in other people as they are talking about the value of machine learning almost i mean most of the cases that you see where the value is is on the supervised model that's a lot of the locations that we're seeing come out and there is some value in certain applications to the clustering as well but but a lot of the values coming from the supervised models okay okay and that's kind of my that's my intuition i mean so this is a ninety ten ninety ninety ten or eighty yeah eighty twenty rule maybe roughing okay i guess i guess that's good because that's kind of yeah that's the that's sort of my feeling but but then as i dug into this a little bit more i did learn a little a little more about the unsupervised learning and i could see in certain circumstances i guess maybe twenty percent circumstance there could be some value okay so now i want to switch gears so we've created our model now in iot we want to execute this model we want to run it within our within our within our product with it as a car whether that's closed dryer where this surgical tool how do we then take this model that's going to be pretty complex and then execute it you know so a very simple example we had a spring and it was ethical k knx just a straight linear line we kind of go along the x axes and we wanna know what's what's if we play this force what's going to be the compression so we just sort of go up the why axes and then we go across over and we see where it intersects the model and then we get some sort of we can execute the model now obviously in in in machine learning the number variables are quite a bit higher than that but i think the concepts the same so how do you now execute these models once you've created them whether it's been point and click in some circumstances or.
"iot" Discussed on IoT inc
"Now you mentioned learning is it only for learning type algorithms or would it also be for classification or clustering type algorithms as well what do you mean learning algorithms well you were saying you tune the hyper limiters to teach it on how it's going to learning so is that are you talking about that in general or just yeah just type algorithms okay yeah i'd say in general they're all alerting algorithms yeah so now there are some in in iot some iot platforms and this is really the the plumbing but somebody ot platforms have analytics packages that come with them and some of them are point and click like you can do rules engines as it's classified i'm not sure if they classified that way and in a l but they have rules engines which are very simple logical rules that you can take data and do certain things with them but there's others that are more complicated for example a company was the company's name so ptc bought a company called cold late i think it was and they and some important the name of the company but more was more of a point and click as opposed to a scripting approach to doing this creation of the models have you come across any point and click type tools that you could actually do anything meaningful with or is it really the domain of scripting whether it's python are even math lab zet you really need to get into to create these models now i think there's definitely value there and get it depends on sort of the level of sophistication you want with the with their model so if you're doing you know something like trying to create a self driving car then that's that's gonna be code right because you're you're like in probably tensor flow or some some library where you have a lot of control over exactly what the algorithm is doing and you are researching and sort of on the cutting edge of creating some sort of algorithm that can really do a good job with your specific use case but there's also a lot of use cases where you know.
"iot" Discussed on IoT inc
"People business and that's had nola nolte of next generation and this is c in business and now he's your heist sing hello and welcome to the iot business show this show is for business leaders and managers employing the internet of things for their business or the business of their customers find host bruce sinclair and i interviewed the industry's leading thority is to find out how they use iot in business and create value if you like this shows scribed to it on i tunes can go to it inc dot com check out my complimentary articles videos meet ups and webinars quick shoutout for internet of things world which is taking place may fourteenth through seventeenth in the santa clara convention center i've known and participate in this conference since its humble beginnings and i recommend attending as there's value in critical mass this is the biggest general iot conference of our industry as such attracts the players you wanna meet this is episode five and our miniseries on a not which is made possible by the program if you enjoy this podcast consider indirectly funding by enrolling in the iot ink certified iot professional or i c i p online training and certification program of course only if it's right for you it pulls together everything i know about iot in the three courses i c i p technology business and i sat peace strategy and digital transformation details of which can be found at www dot ie ot dash inc dot com slash training.
"iot" Discussed on IoT inc
"People business and let's hat nology of next generation and this is c in his messiah now he's you'll heist sing a low and welcome to the iot business show this show is for business leaders and managers employing the innovative things for their business or the business of their customers find your host bruce sinclair and i interviewed the industry's leading thority is to find out how they use i o t improved business and create value if you like this show's scribe to it on itunes can go to i o t inc dot com check out my complimentary articles videos meet ups and webinars turns out there aren't that many experts in a i applied iot so it's a while but here's the first episode of the miniseries on the topic of a and i o t if you enjoy this podcast consider funding it by becoming a certified i o t professional by completing the ink certified not professional or online training program it pulls together everything i know on iot in the three courses in the program i c i p technology i c i p business and i c i p strategy and digital transformation.
"iot" Discussed on IoT inc
"Coming out on this episode of the only agency business cheyrou in my view delivering outcomes is i t's killer app it requires the iot platform this technical underpinning and the iot ecosystem his business underpinning to come together in just the right way in this episode business show i share with you three lessons from the ici peace strategy and digital transformation course the first is an overview of comes also one of the main drivers of every iot strategy then a digital transformation lesson on marketing and finally an important methodology that should always be employed when starting in iot offering in that is design sell build blue this as mall fell will said a side of cia feet business empire no the people who will the business and they've had noisy of the next generation insulin internet the is is that ihc any prisoners sire on now he's your highest leaves dan komen hello and welcome to the iot business show this show is for business leaders and managers employing the internet of things for their business or the business of their customers find your host bruce sinclair and i interview the industry's leading authorities to find out how they use iot to improve business and create value if if you like this shows subscribe to it on iteens can go to ohio t e dot com but check out my complimentary articles videos meet ups and webinars i have been talking the talk long enough about my iot certified iot professional or ici p online training program now it's time the walk the talk by giving you a few sample lessons from the ici peace strategy and digital transformation course this is the third course of three in the icy ip program if he found any of them valuable you can get a lot more information at www that iot dash inc dot com slash training now that were coming to a close on these three episodes i'm very excited to get started on the new season of the iot inc business show and with that i give you three of the fifty lessons in the ici peace strategy and digital transformation course and joy.
"iot" Discussed on IoT inc
"I have been talking the talk long enough above my iot inked certified iot professional war ici p online training program now it's time to walk the talk by giving you a few sample lessons from the ici ip business course this is the second course of three in the icib program if you find them by boy you can find a lot more information at www dot iot dash inc dot com slash training i can't tell you how excited i am the use this the previous and the next episodes the transition into a new season of the iot inc business show and with that i give you three of the sixty seven lessons in the icy ip business course enjoy this is less than one in module three of the ici p business course an overview of the iotc valuecreation framework all business starts and ends with creating value i can argue that the biggest challenge facing iot today is not security and it's not standards are interoperability the biggest challenge in iot is creating in a value so that the iot product is profitable consumer iot exemplifies this challenge and i call it the 10x curse a traditional thermostat seventeen dollars a smart thermostat hundred and seventy dollars the traditional lock ten dollars a connected lock one hundred dollars a traditional doorbell fifteen dollars a connect the doorbell honor fifty dollars connected irs smart doesn't necessarily equal value just because a product can be connected doesn't mean it should be connector are these smart and door connected products worth ten times the cost of the traditional counterparts.
"iot" Discussed on IoT inc
"Training i'm proud to say there are around sixty students enroll four of graduated in one is landed a big iot job thrown out later and with that i give you how to get in i ote product greenland with michelman kebich and the in our view the best way to start experimenting this iot used to seek out a small file a case that arguments exist system functionality ends create some some new business days and it can't affects extends from all of existence systems because if any uh any major changes required stop will inevitably lead to internal conflicts before talking go to market strategy we need the talk go to green light strategy for most people internal or external iot is a big unknown an unknown are scary to get that iot pilot started think small enough illusionary in this episode of the it business choice speak with michael min kebich about his experience and building iot products and systems and the best way to get them green let four days as mall i'll leave that aside of the ihc business failure people who the business and they've have noisy of the next generation internet this is that i ate seized in business sire and now he's your highs use then kellyanne hello and welcome to the iot business show this show is for business leaders and managers employing the internet of things for their business or the business of their customers find your host bruce sinclair and i interview the industry's leading authorities to find out how they use iot complete business and create values if you like this show subscribe to it on iteens can go to ohio t dot com the check out my complimentary articles videos meet ups and whether or not.
"iot" Discussed on IoT inc
"Aznar told they've got a side of the aisle seet business empire yeah people of the business and that's have noisy of the next generation henson ads this is the inc eight prisoners sire on now he's your highest boosting henman hello and welcome to the iot business show this show is for business leaders and managers employing the internet of things for their business or the business of their customers find your host bruce sinclair and i interview the industry's leading authorities to find out how they use iot to improve business and create value if you like this show subscribe to it on iteens can go to ohio t dot com to check out my complimentary articles videos meet ups and webinars this is episodes four in our mini series on iot product reproduction with system integrators product designers or book it's where we take all that fury from the last thirty odd episodes and put into action by talking to the pros who've been there done that and got the tshirt well after a very satisfying to day intensive workshop a couple of weeks back i'm added again if you're interested in taking my one day workshop i'll be putting it on in conjunction with the i'll t mega meet up that we're having here in the silicon valley on january thirteen 2016 might meet up along with three other most active in the bear combining forces and what we're calling the iot mega meet up we'll have at least three hundred attend is joining us had evening so if you wanna make a day of it come early join me in the morning by the end of the course you'll have a solid understanding of iot tech and how to use it to generate value in your business for more information go to www that i'll t hyphen inc.