26 Burst results for "Inc Magazine"
The Role of Business in Political Change, with Christine Lagorio-Chafkin
"Christine. Welcome to the show. Thank you for having me. Let's pleasure talk to you. we're you recently. Wrote an article title inc magazine titled business leaders spoke up after the capital riot. Will their voices remain strong. So first question. I have for you is. Was that really a strong response by business. Yeah i i think that it was at i sort of a subtle response and then all of a sudden the the sort of numbers of responses grew and grew and snowballed so quickly. I just had never seen like this. This letter signed by close to two hundred. Ceo is urging congress to accept the election results and ensure no further delay in the orderly transfer power than the business roundtable the us chamber of commerce. The national association manufacturers like everyone was speaking up and it was almost as rush to just show support of our democracy which is not a crazy idea. Of course the sheer numbers. If you looked at twitter users everyone and linked in you start every business leader just putting their foot down and saying. This is unacceptable I don't think it was overly shocking in that. Like i said like every business wants on kind of order and and any instability is bad for business right like this. It wasn't a political statement. At first it was just a hey like respect the rule of law And and i think that you know business did step up in in a way there. And i thought that that was sort of meaning fall whether it was a hugely political choice. I i think is is still up for debate at so. It seemed like that also came the last minute. I was sort of building to ahead and and seemed to me. In many cases came serve even after the fact and after the factor january six and I dunno seems are opportunistic to me to some degree and that you know how much of the business response was shaped by the prospect of bill. Democrats both senate seats in georgia and and sort the desire to be in the good graces. Now they're going to be the party empower every time. We see the transition of power from party to party. We see And i think silicon valley is a really good good kind of bellwether of this obscene. it Every every transition and now that silicon valley has so much lobbying power to money invested We've seen that shift already Just like we did for years ago. it seemed more subtle than and now it because of the instability and because of the events of january six like it was very abrupt and we saw it immediately we saw. Vc's tweeting just very very much more political than you know the leaders of banks and Very big businesses. But they were. They were tweeting Very politically and i think that they opened up a bit more right and they felt a lot more freedom to if they were already democrats Speak their mind for sure. Well yeah it's so our struck me. Was i guess still surf. How few are individual business. Leaders spoke out. I mean there are certainly the collective groups in the business groups. You've had that letter signed by ceo's but seemed like sarajevo. A safe thing to do is we came into the beginning of january and the the past administrations still seem to be doubling down on their their story about the the elections are one Trying to say it as nicely as possible. It seems to me it's like geez. How did why do january sixth bridge too far now if what you really value is stability above all things in the case of business you know you want predictable markets and the like that you sell into. Yeah it seems seems like almost too little too late given the impact that could have because there are some school thought and we'll get into it. The businesses actually should be playing a larger role in societal and political change. I think that that's really interesting. And of course true. I think that you know for me. As a reporter. I follow what happens on social media And what how these these big social companies work and how the smaller social companies work as well and watching. I think exactly how you say that. Was you know why january sixth the bridge too far. You can say that exact thing for for twitter and trump's account right and her for how facebook responded to the you know political ads and misinformation about the election. You know there were so many times previously when they could have made the right calls there and failed to. And how did it get to a little insurrection of the capital. You know to for everyone to say oh wait. This is too much we should have done. Yeah it's not like the warning signs were there areas.
Zconomy: How Gen Z Will Change the Future of Business with Jason Dorsey
"Jason. Save up to fire nation and share. Something interesting about yourself that most people don't know sure what's up. Fire nation thrilled to be here with you. Huge fan fire nation. Everything about something that most people don't know about me is. I wrote my first book when i was eighteen years old and it was so successful. I ended up sleeping on the floor of a garage apartment with five thousand books that i had printed thinking somebody was going to buy them instead. They were furniture. So a bed of books means you're not selling as many books as you want to fire nation but guess what jason's grown he's matured and right. Now he's rocking z. Konami which is all about generation z. And how gen z is going to change the future of business. So i kind of want to start a few steps back jason. Because i'm just curious like how does one get into studying generations wide. Did that interest you. And why did you get into it. Yeah share well that. I book that i wrote when i was eighteen at ended up not selling it first and then becoming a real big bestseller and i started speaking all around the world and i ended up on sixty minutes and i was on. That show is all about millennials. And i'd written a bunch of books and started a company and everything was going great but after that show i started speaking all these corporate executives who are now our primary clients but i was speaking all these exact and he would say such terrible things about millennials and i am a millennial pretty fended lazier titled your pants or fall off. You live with your mom and all this stuff. And i'm like well. No actually. I have my own house in our own office building in my parents worked for me and my pants are on very snugly. Thank you very much. And so so after that i remembered Clear as day. I was in this boardroom. Big public company and the ceo had said Some things about millennial employees. That i just i didn't fully believe and i'd spoken about half a million millennials at that time and so i asked him because i didn't know any better. Now i serve on lots of corporate boards. You know one of the couples on sold for eleven billion dollars. I live in this world now. But back then i didn't i didn't i didn't know and it was really a set up for success so i asked him i said is there any way i can see your data about millennials because you say the turnovers hiring. They're not as engaged and on and on i. I love to understand better. So i can conceptualize it and maybe help also for so. There are a lecture or whatever so they sent the data to me. And the data didn't match with the ceo had just said in the boardroom which basically never happened. Ceo's don't go off the cuff in front of their boards prickly a private publicly-held company like that. So i asked my wife who has a phd. I said denise you know this is. The strangest thing was just in this room with this pretty famous. Ceo they said all these things with great conviction then. I looked at the data and the data doesn't match what they just said. I said what do you think we should do. And she looked at me and she says we start a research for. She's up because if they don't even know their own data if we can help them to understand their data make better decisions and we can really great copy and help lots of peoplesoft. Lots of challenges and so. That's how we got into this thirteen years ago. We founded the center for generational kinetics. We lead research all around the world for many of the biggest brands in the world. And all about separating generational myth from truth through data so leaders can make great decisions whether you're a startup or venture capital or your bootstrapping yet or you're in a big public company getting accurate data and being able to make decisions based on that increases the likelihood of success de risk strategies. That you're looking at drives innovation and so forth and we found that generations in particular or one area where there was just so much myth and so much misinformation and if we gave people great information that it could take action and that was incredibly exciting. We've had seven hundred clients since then which is pretty wild and done studies all around the world and just love it absolutely it now. Your ceo is just flat out wrong when it came to millennials and you had the data to back it up. Did you ever go back to him. And just be like joe burrow. Check us out. you're wrong in also my pants. They're pretty snug. Check them out. I know that was a quiet. But i really do credit him and i if it wasn't such a negative story i would say what company is because it's really big famous company but But no but. I do believe that he something that we saw frequently. Which is the idea that generations older generations. Think of millennials through the lens of their kids or their grandkids and so that that becomes a proxy for the whole generation. And in fact when we wrote the economy book new book. What we found is the same thing was happening again and there was all this misinformation and it just wasn't true and that's why we spent less two years right in the book is because we've got to clear this up because when people have the wrong impression about an entire generation it leads to so many problems for everybody. Everybody loses so no. I never never corrected him on it. But i do give him credit for sparking the idea. I'm glad that you do give them credit for sparking that idea because sometimes fire nation. Is those things you just like you know. I'm not just quite sure about that. Let me look into it. They can really uncover some great opportunities in one thing. That i think is a huge problem in this world in general and especially when you're talking about generations is just regurgitation. You'll hear one person on one talk. Show say one thing. And then you'll regurgitate it. And then somebody else regurgitates regurgitation and like seven layers down. You're like how'd you hear that. They're like oh. I don't really know like somebody just mentioned it and like now you're speaking it like it's the truth and it's just regurgitation of what you know is something that has no data to back it up. So what most people get wrong jason when it comes to generations break that down for us shared. There's a few things that jump out. The first is this belief. Generations are a box or stereotype and that is absolutely not true. We're generational researchers. This is what we do more than sixty five generational studies and what we see is generations are not a box but what they really are powerful clues and as long as we used them as clues and only clues to dry faster connection trust and influence in create all kinds of positive outcomes. We don't wanna put people in boxes. We wanna use this as clues. So we can figure out how to better lead market sell collaborate innovate and so forth. And when you sort of at that level people seem to really embrace it because it just gives them another lens to better connect. So i think the first is people think. Generations are boxes or stereotypes. And they're not in fact. Our clues are driven by math. We look for what's called predictability by scenario so that's the first thing that people i think it wrong. The second is this idea that generations are the same around the world. Now one of the things that we've uncovered repeatedly in our work. We publish all this on our website. Is that generations vary by geography so for example in the us will see differences between urban and rural within the same generation. And that i work a lot outside the us and we'll see differences. Has we travel around the world and that's important because if you're a global company or frankly a global brand fire nation is you want to make sure that you really representing each of the different geographies. And what makes them different now. One cool thing that we've uncovered and we talk a lot about this bunches. Economy is the most consistent generation the world. now that doesn't mean exactly the same but the most similar generation the world is now gen z. Gnc's about twenty three twenty four years old. The oldest and the reason the most similar is because of cheap mobile technology so if you live in different countries around the world you might even get your phone for free as long as you use it for payment. Think about it started using a text. Payer sort of like a mobile credit card in different parts of the world and because we've driven the cost of a mobile down solo basically two zero in many places now. All the sudden young people around the world are having access to entertainment news information dating banking on and on and on and as a result of that. We're seeing a lot more similarities. As i travel all around the world the younger you get but interestingly the older you get even to gen xer baby boomers from a different planet as you travel around the world. So that's something people get wrong. And then the last thing that i think people get wrong. And is they have to deal with a bunch. Is people confuse life. Stage or age with generation. So for example jen's is now twenty four but when we do studies and ask people how do you think the average millennial is they'll say twenty five as if we didn't keep getting older you never talking about millennials for fifteen years. Say there they're now forty. I think that's a board it because you stay in the saying generation but you pass through different life stages and frequently people confuse the two and it's very important to understand the difference because if you're trying to market or employer build a business that targets different groups generations gives you all these clues but we got to distinguish between the generation which travels up right at ages up baby boomers for teenagers versus life. Stage for example high school or college which are still pretty similar ages as they have been for the last four years and so knowing. The difference helps you to understand that. Yes really interesting. How people always confuse age with generations. And how that all goes. I mean you know. I was just talking to a friend the other day literally. He's in his late thirties. I'm in my late thirties. And he's just going off and riffing about jenner. How millennials or just entitled and all this stuff and it looks like you know where millennials. He's like oh no. I'm definitely not a millennial mike. Well we're we're like the oldest millennials millennials. And he's like well. I need to look at that. And so it was funny. He came back. We know there's actually a lot of great things about millennials and he's now like listing off all the good things because he now is identifying himself as a millennial so it's really interesting fire nation and yes. We do get older. That is what happens to all generations and all human beings foreshore. And we're gonna die something. I'm pretty excited about as soon as we get back from our break which is about how generational work is actually going to solve challenges for both entrepreneurs that's you fire nation and companies as well as soon as we get back think is the best platform to create market and sell your own online courses in. We speak from personal experience. We've been hosting our online courses within kick since two thousand seventeen with dinkic we can deliver content to our students in a simple user friendly way that allows them to learn and take action fast plus our students are always raving about how easy it is to follow the flow of the contents. Thanks to think theme and templates. So if you're ready to create an online course to help you reach a wider audience build revenue in make a bigger impact than think. If is the perfect partner to have by your side to prove it. Think if it has an exclusive for you fire nation. Their five day course challenge. Here's what one of their recent students had to say about. This challenge helped me gain the confidence and clarity. I needed as well as a perspective required to compile my specialized knowledge into marketable contents that others will be willing to pay for sign up for this free challenge today at think dot com slash fire. That's t h. I n k. I f i. C dot com slash buyer looking for business. Coach was helped thousands of entrepreneurs just like you to increase profitability by an average of one hundred percent per year all for less money than would cost a higher a fulltime at minimum wage employee fire nation meets clay. Clark klay has been coaching businesses. Like yours since two thousand six yep even through the great recession and he does it for less money than would cost a hire a full time minimum wage employees at a time when inc magazine reports that by default ninety six percent of businesses will fail within ten years claes helping businesses like yours to grow on average by one hundred and four percent annually. Houses even possible clayton only takes on one hundred and sixty clients so he personally designed your business plan. Plus cleese team helps you execute that plan with access to graphic designers. Google certified search engine optimize web developers online added managers videography workflow masters in accounting coaches visits thrive time show dot com slash fire to see thousands of video testimonials from real people. Just like you. Who plays helped over the years. That's right do your research view. Thousands not hundreds of proven documented in archives videos. Testimonies from real people just like you. At thrive time show dot com slash. Fire thrive time show dot com slash. Fire then schedule your free consultation with klay himself to see how he and his team can help. You thrive so jason. We are back. And as i kind of teased before the break. I wanna get into. How generational work console challenges for fire nation. That's for us entrepreneurs but companies as well. Sure that with us. Sure one of the things. That also is not obvious as i'm venture partner at a venture capital firm and serve on lots of start up boards. It's an extremely passionate about and what we're seeing much of the opportunity being created today has a generational trend or thesis. It's the adoption of new technology new solutions or bringing a different way to look at old problems and when that happens that's where both change and frustration and challenge and frankly companies go out of business but it's also wear new opportunities are created so i'm speaking with entrepreneurs and working with entrepreneurs were trying to look at what are millennials and particularly gen z. Doing right now that you might want to be able to build a business around or leverage as their pine power influence increases so for the first time what we're seeing is technology trends are rippling from the youngest to the oldest and that's a huge shift. It used to be from the oldest more affluent down to the youngest. But now we're seeing younger. People are actually driving tech adoption up to the older but the key as an entrepreneur mississippi that we coach entrepreneurs about is being able to sort of step out of your generation and look at it through the lens of another generation. it's what we call generational contexts. One of the best ways to do that is actually bring members of that generation into the conversation. I can't tell you how many times i'm speaking at places. And they're asking me all these questions about millennials or gen z and. I'm like well. Why don't we invite some of them to the conversation. Let's talk to them. Uh let's actually talk with them. See what they say. Say get and so. I think when you look at bringing generational diversity into the workplace into innovation. You can solve all kinds of interesting challenges. I'll give example right now. What we're seeing is the gen z and even younger millennials. I talk about both of these in this economy book. They want a different on boarding experience. Obviously we're in this time of covert and all these changes but even before that what we saw is that the youngest generation wants to be on once on boarding to be by text message. Which sounds i know a little bit wild but there are companies. Do all of their on boarding through text message so you get semes- before you Short for your first day in alaska you just give you a simple example. This is in the book from coming called on border. When you they'll send a text message and it'll say what's your favorite snack three o'clock when your energy starts to go down. Do you have a favorite sports team are causing all this sort of stuff and the is when you show up for your first day. Or they'll even now senator gift baskets to your house. They'll have all your favorite snacks ready for you on your show up because they already know because you put in your text message or the. Have your favorite sports team. Or they'll find the best place that you wanna go eat or have that food delivered so they're engaging you by text message in a process that generally used to be in person and frankly pretty terrible at most companies. There's another company that worked in with again. This is generational trend. They figured out how to pay all employees fifty percent of their wages every day at no cost. They're called instant and what they did. Is they basically said you get a text message or message on your phone after your shift. And it says hey. Would you like half your money today. Yes or no. If you click s you get your money. Will all the sudden now you have. An entire generation is growing so fast that thinks they should always be able to get half their paycheck. Every day will imagine how that changes so many other things and all the sudden other generations. What do they say well. This text messaging on boarding thing is pretty cool. You mean i can get paid every day. That's pretty awesome. I think i want that. To and all the sudden the generational trends creates huge businesses. And those are the types of things were seeing you know so much. Innovation is driven by other generations. This is the key they don't even think it's new or different when we interview them. They think you've always been able to do on boarding by text message because they never got on onboard before there was text messaging or if they've only worked at a place that gave them the ability to get paid every day. That's how they think everybody gets paid. And you know older generations. So i work with the frequently. Get defensive and they're like you know. The young generations are trying to change everything. And i'm like no. They're not this is just all they've ever known they don't know any differently. Change to them is actually doing what you're proposing and it's not about one being right or wrong. It's going we can. We can leverage us. We can adopt this and all the sudden on boardings better retention is higher engagement is higher in these types of things and you see it on the marketing side for those fire nation members who are really growing their businesses and they're more than sales marketing. Same exact deal and the idea is just recognizing this you're creating so much opportunity. We see this particularly with social media. We see this with podcast such as yours that this is a great way to engage younger generations who then index for talking about these things and driving awareness in referrals and excitement fire nation. So many things to take away here. One of my favorite things jayson broke down was specifically tech trends are rippling from the youngest. To the oldest. Like think about that shift. Think about that change. How the ripples actually going from the youngest to the oldest now which is a complete flip from how it used to be back in the day and one thing. I wanna really dial in on just because i'm personally curious and i think fire nation is to is this the up and coming generation now. Let's talk about generation z. Like who is generation z. And what do we need to know about them. Yeah absolutely so gen z. The key thing is that they're already twenty three or twenty four years old. So that's a good starting point and what we uncovered in our research and we publish. This is economy. Book is at gen. Z is the key thing we got all these research firms around the world to change their birth years. Gen z does not remember nine eleven and that is a huge deal because it's the biggest event for the millennial generation we call generation defining moment. But jesse doesn't remember it at all. They learned about it in school or heard about it from a parent or they watched the video on youtube. But it's not something they experienced and they're now twenty three twenty four years old so a huge event of the generation before they don't remember in fact they're they're covid nineteen is essentially their defining moment. This pandemic is the generation defining moment that they're gonna take with them and we talk about this a lot. So one thing is they. Don't remember kievan of a previous generation and the other is there. Cuban is happening right now. But what i think you're entrepreneurs will find super interesting is that we've been doing this. Study for the last five years called state of gen z and. It's our big study released every year. And what we've uncovered and we've seen it for five years in a row now is gen. Z is more practical or frugal with their money than previous generations. And this is shocking and when we dig into it what we find out is that gen z came of age around the great recession. And what do i mean by that. Their speakers are experts. Like you talked about earlier. This regurgitation people running around saying oh gen z struggled during the great recession in the workforce they were twelve and were not working right but instead what they did is. They saw their parents struggle. They heard their parents struggle. They know people lost their houses. They saw millennials drowning in student loan. Debt having back home a mom and dad and you put all that together and what you see is. They're very conservative or practical with their money. As a result they're driving double digit growth at stores. They like couponing they wanna know. They got a good deal. They want things to be a bargain. They want them to last a long time really have utility and what we see. The example. i'd like to give is a gen zero sixteen years old. We'll have a birthday party. They'll get fifty dollars. They're all excited it away. And then they'll go to their mom or their dad and say hey. Can i have fifty dollars. Wanna go buy something. Mom or dad will say but you just got fifty dollars. And they'll say oh. No that's my money your money. It's overseeing that so if you're trying to market to them you've got to understand their practicality with money we also see the gen z when we do values based research. What we find is for the last four years Their top concern was climate change. Or would they would call climate crisis in their own words. And so that's been the top that they've been looking for brand alignment and for entrepreneurs to get behind and so forth however in the last six months we are new study. Social justice has leapfrog. Climate changes their top issue. And it's significantly more now so all the sudden as you see the generation respond to events around them. You can sort of see how they're shaped so if you wanna make sure in line with their values you gotta know what their values are going. Even deeper on the employment side is people look to hire them. Gen z no is looking for stability. This one's this one's tougher for entrepreneurs. So i want to explain it. They're looking for stability in an employer. What do i mean by that. Gen z saw these layoffs. I heard the layoff. Seen millennials struggle and as a result they're looking for an employer that they view as stable. So it's interesting because they tend to automatically defined stability by being a big company. So they'll say. I want to work for a big company will say why and they well because they're stable and the truth is you and i both know that. Just because you're big company does not at all mean that you're stable and just because you're a small business doesn't mean that you're not stable so it's important that you message to them. We also found in our research is gen. Z is very much interested in benefits which is shocking given their age in fact two years ago. Twelve percent of gen z was already saving for retirement. Wow and yeah. That's crazy right and many of them already have an emergency savings account. These are eighteen year olds. That are taking up their phones showing us emergency savings accounts and it. Just it's such a different generation. I think the key here. Mrs so important for all the marketers who are listening our nation is at gen. Z is not millennials. Two point oh they are not millennials. Just more extreme. That's total bunk. People say that it is not true. Jesse is a completely different generation raised by different set of parents who has come of age only knowing social media it has always existed for them. That's why they trusted so much at the same time. They're more diverse than any previous generation. Different set of values different purchasing pathways. And now the key is they over index on influence because of how they use digital media and already twenty four years old fastest growing generation in the workforce today on a percentage basis. And they're gonna be the most important consumers to get right over the next ten to fifteen years. One thing that i assume and please correct me if i'm wrong. Because it's just an assumption but generation x. And millennials like this is like. I'm speaking of my generation's here that i cut kind of overlap. Both pretty closely. It's we came to like being seventeen eighteen years old and it came to money in debt. Just kind of close our eyes and kind of believed the rhetoric of. Hey you just have to go to college and it's going to be expensive and you're going to get college dad and that's okay and you're just going to be a paid off at some point in the future and now like millennials and gen xers just hammered with this dead. They can't payoff ten twenty even sometimes thirty years later because it was just brutal with the mountains of debt that people kind of blindly get into it. Seems from what you're saying. Generations not gonna kind of take that same approach in just blindly. Sign away their lives to this debt of secondary education in colleges and universities in the such. Is that true. Wow that is such an insightful. I mean you you are super pro do so yes. That is actually true What's interesting is when we studied student. Loan debt with millennials in particular. That's what we call an economic anchor. So what it's causing. It's actually causing millennials. Now this is wild to delay marriage kids and buying a home because of student loan debt and that has massive ramifications on all parts of the economy to everything from financial services whether or not. You're buying life insurance. You know the the homebuilding recovery like on and on we could keep going to income households. There's just there's so many things that are impact even ultimately the ability to take care of your parents later on so what we saw. Was that large student loans at delayed major life commitments which we which is what's happened as a result And by the way gen z will tell you they're not sure that if spending a whole bunch of money and college actually pays off his it remains to be seen right now for millennials. We were told. I'm a millennial. We were told getting the best college at an. Just get debt. And will all be worth it and then for a lot of it wasn't on the flipside. Gen z in our new. Study in this in this economy book because it's important to understand how thing about education gen z is trying to graduate from college with as little as possible ice which is super cold. They're also saying that they're looking. They're very interested in the employability of their career. So so if they go and they pursue a certain path. Am i going to be able to get a job in that path. Now by the way kobe. Nineteen has been a massive massive. You know challenge for that because there are people that were three or four years into college university you know. Maybe they're going to study retail merchandising. Well aren't hiring never hired for that role again or they studied. You know oil and gas and those aren't hiring whatever it is so all the sudden people who already had you know pretty heavy commitment are now realizing that that path isn't there for them but we are single. Gen z particularly during this experience. Right now is they're saying. Hey i want to make sure. I'm getting value for my education and raven seeing well if it's going to be online only i'd rather go to a community college or state school or somewhere else. Get some credits. And then i'll figure out. If i want to go back into the future maybe take a year off and then come back and so forth so there definitely much more conservative with debt when it comes to college university and by the way the other people who are more conservative are their parents boomers had to cosign on all those millennial loans just. That's my mom about it right. And that as a result for many millennials it was tough for them to pay it off on the flipside. Gen-x is going well. I don't know if it's worth it gen x. Gen z kids. You will not end up. Like those millennials so the that's also being weighed into the conversation now is college university worth it and then you add the layer of kobe. Nineteen is it worth it if it's nontraditional experience and you know i don't know the answer to that but it is something we're observing and now this is where it gets really interesting. So the oldest members of gen z. Those that are about eighteen to twenty four. They're bearing the brunt of this. Pandemic what i mean by that is in our latest study. That group was most likely more than any other generation to lose their job. Have a decrease in pay or have a shift in responsibilities meaning. They had to assume a job that they didn't sign up for where it gets interesting though is younger so my daughter is nine years old. Her name is russia Sushi is in fourth grade right now. She heard this is in the book in third grade. Her last end of the year project. Which i didn't know anything about Was she went and built a presentation. She built all and google sides. She built it all in spanish. She had animation. She presented it. She recorded it and then she uploaded to classroom and she thought that was completely normal. She's nine and then of course. You saw one of my powerpoint slides. He's not very good. So i say that because the younger members of gen z. This is the real twist here. They might end up turning this pandemic into a positive. Because they're going to learn a whole different way to learn to collaborate they're going to get the benefit of the older part of the generation struggling. So they can learn from them. All of this stuff largely will be resolved in terms. Of least what normal looks like in the future and so they're gonna get the benefit of all of that the closer you are to those transition years of eighteen to twenty four the worse is but the further away the more benefit could end up being you so it's pretty interesting that within the same generation you can have two very different experiences and by the way this is what happened. To millennials millennials like me who crashed into the great recession and then the millennials who came afterwards who benefited from a very robust economy. So even within the same generation you can see pretty significant differences. I mean fire nation. I really hope you're enjoying this contest. Much as i am. Because i'm seeing the application to the real world and that's so important because we're entrepreneurs in the real world. We own businesses and companies in the real world in this stuff makes a massive impact so jason of everything that you shared today. What's the one key takeaway that you really wanna make. Sure fire nation gets from all of this awesome stuff above generational impact and the generational studies. That you've done and then share how we can even learn more about it through you and any call to action. You might have for fire. Nation is time to share. Yeah absolutely so the number. One thing that i would share. You know as an entrepreneur myself now for twenty four years is i would do. It's called a generational snapshot and what that means is you create essentially a pie chart representing the different generations. Either of your customers or of your employees or team members or ideally of both. Because what you'll often find is that there's more generations and you suspect it and it will help you to shape your messaging your leadership in your marketing to better fit them and going a bit further if you don't see enough of the next generation coming in particular on the customer side that's definitely a yellow flag that you need to pay attention and make sure that your dappling for the next generation because they will be the ones that drive growth. So that's the best easiest how to that will cost you zero dollars that a promise will make you money. Which are the type of things i'm all about. And if you want a whole bunch more in terms of how to actually recruit and retain motivate and so forth across generations or market and sell. You can definitely check out the new book. It's called economy. How gen z will change the future business and what to do about it. We do talk about all four generations and just packed with how to in case studies and all kinds of cool stuff and we'll put together a special promo for fire nation. New it be on my website. Which is jason dorsey. Dot com slash. Fire you'll be able to get all of that. They're including three free video courses. Because i am a passionate entrepreneur. Have been for a long time. And anything i can do to help them. Nation will fire nation. You are the average of the five people you spend the most time with and you've been hanging out with j. d. n. j. l. d. So keep up the heat and head over to your fire dot com type jason in the search bar. The page will pop up with everything that we've been talking about today. But of course jason. Dorsey dot com slash. Fire is gonna get you to that gray page with all that awesome content. And i just wanna jason. Thank you for sharing your truth. Knowledge value with fire nation. Today
Anchor and Spotify launch 'shows with music'
"Though. Here comes the music. Have you always wanted music in your show one now's your chance anchor and spotify have launched shows with music. A chance for proper full radio type shows with fold tracks however shows only pair spotify and your listeners only hear the songs in full with spotify premium bond musicians do get paid as they would with any other spotify played. If you're in the US you can earn with anchor sponsorships, but you can also upload your own adds to it's available. Now in six countries and episodes containing music will undergo a review process before being published to spotify. UK Radio Executive Matt Deegan notes that his show was rejected because he didn't talk enough and the ants that if anyone asks it definitely isn't radio and it doesn't mean that songs have come to podcasts. One example of how the spotify in can use might make things better for listeners is mine nineties playlist. It's a new show from Sony Music entertainment with the first episode featuring deep dive into TLC's no scrubs. It's a three minute thirty, four second song on a Sony Music Record Label. But on the podcast is played for less than two minutes and continually talked over by the hosts apart from one thousand, five seconds clip to hear the song in full on spotify least would surely be a good thing. Google spas speakers use Google podcasts as you guess. But what if you use podcasts are antenna potter even spotify new podcasts setting section has been spotted by android police, which will enable you to change the default podcast provider in Google assistant in the future. Congratulations to the founder of good pods. Jj Rambert who's been honored in INC magazine's female founders one hundred list. The social podcasting APP has users like Malcolm Plant well and Kim. Kardashian. British podcasts at to be translated into new languages. Something else shows to be translated into Spanish. Danish and German by Danish PODCAST PLATFORM PARTY MO and listener is new PODCAST APP for android. It promises now you couldn't remember everything you find interesting in podcast with listener you can tap one button save the time and convert what you just heard into text looks quite cold twitter a podcast conglomerate checked it out for us. Cost Movement virtual is less than a week away, and if you're a fan of Aloof British accents than you can join our Edison James Curtain that's me once reviewed as James Corden esque to my Ferrara Anyway I'll be leasing a conversation around emerging international markets in podcasting and why you should care. Spain's your net of lack telera music. Kenya's pulled Rogo of Africa pod fest and Malaysia as Norman Chennault Todd. Lovers. Asia. Are On the panel with me please join me. An 'cause News Ruby Jones the host of the seven am podcast in Australia is interviewed by media will link to that today pause play was released last month podcast about live music a global pandemic and walk comes next it's new from KT KT x studios looks at the live music scene in Austin Texas and beyond and crooked media's pod. Save America has possibly snagged their biggest guests yet former president of Barack Obama. He has things to say about the census birtherism misinformation and rage,
Google Career Certification Versus College Degree (Who Wins?)
"Article. From INC magazine about Google's recent announced if you missed this, this is really exciting. Google has plans now. To come up with their career certificate program for a while and they recently announced that they're launching it. It's called Google career certificates. It is a collection of courses. That will help those who take courses get qualified in high pain high growth jobs. And they don't have to attend. A college or university. That is significant folks. Not, because it's a brand new idea. This isn't a new idea at all. To offer. Certification Training that don't require a student or participant to darken the door of a college classroom and it gets them qualified this not a novel idea. The reason that this is so significant is because Google is behind it. We're talking about one of the most powerful companies in the universe. Massive brand awareness massive brand credibility. So when Google says, Hey, we're launching a certification program trust me. Parents adults like you who want to make a transition. You aren't doing what you love and the only thing standing in your way is. Stage two of our seven stages which is getting qualified. It's all of a sudden. This is going to be very accessible. Now, here's the deal just a few details. It's a six month program. So all of these certifications are running six months and at a fraction of college costs. No here's how this is going to change the landscape. This is going to threaten higher education. Make mistake about higher education is going to have to pivot. They'RE GONNA have to get more innovative and start off. Education. In the form of Real, life? That allow students to say, Hey, I'm not stuck in college debt and can't get a job I. I'm not dead it's affordable and casual my way through it. And I'm now going to be able to step into something that I. Really. WanNa do. This is what Google is going to do. They're going to change the landscape. Now here's something else that's going to happen. because. It's Google. Other companies. I believe Ramsey solutions will eventually do this. But other large companies will say. What we're going to create our own job training program. We know we're, hiring for character. And a culture fit. And then we can train people. Who have the raw talent we can train them for the skill that they need. To win here, and that's what we need out of people. Companies are going to start to go If Google's doing it, we can do our own training program. That's GonNa Really. Change. Things. Folks. When kids can come right out of high school and get right into the workforce for good companies. Because companies go. We don't really need the degree requirement anymore we're going to step up our hiring game and our interview process. And we're going to hire really quality people's we're looking for character here and good culture fit. Personality fit. PASSION FIT And then we'll train them on the actual skills. And you're GONNA see companies that are hiring. More and more go you know what? We're going to drop the college degree requirement. But you do have to have this certification that's going to be good for you the worker.
How to Build a Stronger Thought Leader Personal Brand
"Now. My guest today says good leaders develop ideas. Great leaders develop people and the best leaders. They develop new leaders and joining me on today. Show is bobby. Mr Bobby is an inspirational speaker. He's a CO champions or fantasy connection and heart based leadership he is an INC magazine. Top One hundred ladyship stakeout. He's also spoken at ten x five times and was either five hundred thousand social media followers. Bobby is a recognized influence and thought later in networking social media and personal branding important important topics we're going to jive today. Bobby is the civically. Share some key aspects to invest in and build a stronger doll later. Personal brand muster speak tips as a way to build a side hustle. If you want you as a professional speaker as well as signature moves to optimize your authentic networking follow up all very very important as you'd building the that thought leadership welcome to the shine. Thank him Ram delighted to be here. Tell us a little bit of your back story if you will the areas of as we said networking social media personal brand Jane. How did you get into those areas? And obviously you've developed real passion and now expertise and sharing that with with people all over the globe but how did you come across those particular areas and develop your skills and in and then yeah well I think originally when I start a mosh my career's partial speaker of fifteen years ago? I had several careers so I had accrued engineering one before forming arts Another one in marketing and can never really fit fell. No loss about stuck up Phil and that eventually became my wife steep but when a launch my speak career and personal brand I can be idea that hey you know what. Here's certain puzzle. They'll work for me and I'd say becomes. The speaker thinks fiend named my value interest. Mosquitoes my passions. And when I can tell you that happened was initially. I started leadership speaker or a soft skill development leader and then the first thing that took off Expertise was now working. I I kept a call to talk about. Networking Bill Relationships doing live networking session. That work in the office place now with politics network. Nabil leads in the became my go-to senior talk when people. I know how to follow up. How to engage compensation how to close competition. So I became the first part of expertise. Then a few years into Dewey Aquino on networking. I talked with the idea of your brand. Which is you know when you need somebody. What are the memory? What does the experience? What is your promise? You deliver that person as your personal brand and when I said that it completely resonated people love with bananas for that idea that that's tell me more about this personal branding. How does it Work Network Game in pretty soon? I was talking about personal branding all time and soon. Perseverance became my second thing. I would talk about so networking and personal branding and then when I first Talks I decided to. I realize the social news here to stay. I was like you know what? Let me let me. Invested social media. One of my friends have told me years ago. Bobby voice investors for the world. You should be on all associates including twitter which is when I had avoided and fine I will. I launched a facebook page newsletter. Might twitter strategy started pumping continent there six months. I'm doing that on twitter. I will five thousand followers in someone said Bobby what you talk about. Can you come in and do a session on leadership volunteer engagement? I was totally. I was like wow. I just got a professional speaking gig off a twitter. Wow else go. This is great social media man. I'm investing and so I decided invest in social Further I developed different ways to bill so on on twitter particularly when I hit a hundred thousand followers. I started getting quite a bit of influence. Great I'll do this across all platforms and that within two years of doing that. I would say that I started getting a lot of speaking around social media. How engaged Bill? How do you fall adequate haunted community and that became my third area of expertise is the social media and digital influence and so they all came along away in one of the things that I've found that as as big of brand round a workshop. Power connection these these expertise Nice little triangle. Personal branding is connected with the Self Networking relationships sexual others. Digital'S ASSOC meat is catch with all serving more leads to my whole idea of the power of connection. Yeah what I love about what you've just shared me a story and I want to identify just in case people have missed missed. This and this is often what happens. You're they're doing the work you'll leveraging and your finding out ways to leverage and get your message out there in connection people's often will nauseous because you're probably using skills that you've developed and enhancing it and even the natural skills and strength to and payment. We'll often recognizing you what you might just doing naturally and then reaching out and saying hey we want to learn more about what you're doing and sometimes what people do try and do that the other way. They try and position themselves but they had not yet really built that credibility when you're thinking about those different areas would you? What was happening for you at the time that you suddenly realize this actually fits together because why ask so. Many people do have expertise across different areas. But they not yet seeing how they can all combined. Because you imagine office such own wealth in depth of experience and knowledge to share with clients and your audience because of the fact that you're drawing on all of these experiences in it's relevant and it supports in a base why. What was some of the House that you had that you can share with others tonight? Why think a big Aha is the fact that you we all wear multiple hats? You'll have an aspects of our brand so on the one person's a dancer but also Statistics for me. I was performing arts but I was also an engineer and I was also speaker and so how. How did this will work at whatever it is that you know everything about your brand and your thoughts and your brain can fit under the brand of you. It's it's just how you show the story in how you put it together. So you know. I've worked on my brands that everything I talked about for my wife statement to the pop connection fits with everything. I do not just as a professional speaker coach author but also fits as a father as a son as a friend. Everything do wrong. What brand is great? It's very it's very it's all. It's all bobby so twitter linked in wherever I am. It's the same bobby. There's a slight difference in terms of how I gave it target audience. But it's the same. I don't have three different. Instagram profiling have to to Pretoria To Din profiles. It's all me and I've been able to learn emerge that really well and also help others did as well. I'm and I tell him that you want you can completely do both if you are into Yoga but you're also into cybersecurity go forward make your story It's nothing wrong with that. I think it's totally fine so for me. That was a big moment for me as I went to. That the second thing is you know you're right as I went through. Bioprocess everything evolved. I'm always learning getting feedback involving growing so things over the years of chain targets. My why statement my brandy. Everything is always changing all the one. I've had now has been the same for a couple of years but it might evolve again and so the other being obviously Conceive all grow and change Whatever you're doing I mean if you think about speaking for example I was a networking expert. I still am but at the timeout networking at live events in the workplace. I wasn't talking about how the network who online but eventually I learn how to do it and teach people are not going to be the networker you have to learn to network online too now. Here's network with twitter. Here's a network within. Here's I never would. Facebook and so ideal have all been grow as a leader as speaker. I think that's another big thing. That's that shifted overviews from.
"inc magazine" Discussed on KTAR 92.3FM
"Then we turn on the light you can find out more at Prescott dot org Bob Maclay KTAR news and if you've never been up there it is a tremendous sight to see get chan the holiday spirit to say the least KTA our eyes on the economy feet H. continues to climb at a list of the top fifty cities in America to start a business Eric J. toll of Phoenix community and economic development says the city has jumped a couple of spots in Inc magazine surge city let Phoenix moved from the number eleven spot twenty nineteen choose the number nine spot in twenty twenty six now ranks second in that business creations seventh in population growth and ninth in job creation told says if it continues to maintain a stable business environment the future looks quite bright for Phoenix pretty soon drivers will have a new route around metro Phoenix with the opening of the new a stretch of the loop two oh two South Mountain freeway this Wednesday governor do see along with others will gather at new bridges over the Salt River to celebrate the imminent opening of the twenty two mile stretch of freeway the new southbound freeway is part of the loop two oh two already ringing much of the Phoenix area it will provide a new connection between the loop two oh two Santana Chandler and the I ten in southwest freeway well it is a great night to do some Christmas shopping let's check in on the valley roadways Patrick roadie is live in the valley Chevy dealers traffic center is are we have some new service you crash around the valley check out the right now it finish was in thirty Fifth Avenue in northern and also facing crest at fifty percent and the Dow wrote a collision faces every for the seventy fifth of the south Thomas road Hey good news in Glendale the clear to crescent had day for said you should have both directions a third river for quite a while the day this report sponsored by credit karma could you truly free credit scores and free credit monitoring from credit company today tell the bell of the could come out now I'm Patrick roadie Katie areas thank you very much partly cloudy skies tonight will drop to an overnight low.
Tone-Deaf Peloton Ad Stirs Controversy
"Uh from wondering I'm David Brown and this is business wars daily on this Wednesday December eleven. It's the ad everyone is talking about but not in a good way Peleton's thirty-second holiday spot has gone viral. You know the one in which a man gives his wife a stationary bike. Critics are calling it sexist. I classes and tone-deaf here's what it sounds like now time first time I that's right excited. Let's do this five days in a row. He's price I am six. Am Peleton began running adding the ad for its twenty three hundred dollar bike in November but it was only last week when social media observers took notice and reacted with a vengeance. The many troubles according to critic stem partly from the look on the woman's face. She appears almost terrified throughout the spot. Is it just well her acting or does she actually fear that if she doesn't spinner brains Out every morning at six o'clock she won't have the beautiful body. Your husband demands. No one seems to know for sure but the fact that we never see the male character doing anything but sitting on the couch. Sure doesn't help one tweeter scoffed. Nothing says maybe you should lose a few pounds like gifting. You're already rail thin life partner of Peleton. It's complicated though. The woman is model gorgeous to to begin with and she looks exactly the same. When at the end of the ad it's supposed to be a year later and she tells her husband she had no idea how much this would change her? Well how exactly we. We don't know the question is leading critics to say maybe she dropped her weight from one. Oh five to one zero three. So go the snarky comments about body shaming and prompting defenders to suggest asks that she probably wanted the bike for the other benefits of intense exercise from releasing endorphins to getting stronger. The bike maker didn't help itself self much with its non apology apology. In a statement of Peleton representative wrote while we're disappointed in how some have misinterpreted this commercial. We are encouraged by grateful for the outpouring of support. We've received from those who understand what we were trying to communicate in a column for INC magazine. Jason often said that's about as passive aggressive. Aggressive is a non apology can be adding. It's the absolute worst possible way. You can ever respond to a customer or critic so he didn't like it very much as the backlash ashed mounted peleton share price cratered last week. It dropped about fifteen percent reducing the company's value by one point six billion dollars according to CBS. News but hold John there. You would be a simple matter. If the thirty second spot were completely responsible for Peleton's stock slide but look businesses almost always more complicated. That's true this time around to. There's just a whole lot more going on here. Number One Peleton stock has risen seventy percent since its public offering including about twenty percent. We're black Friday so already. Those stock prices were sky high. There were due to come back down to Earth. CBS News analysts pointed out. Furthermore the so-called lock-up Period Korea Time following an IPO in which insiders aren't allowed to sell their shares is due to end as early as next month meaning. There could be a sell off on the horizon. Finally Peleton rivaled sold cycle so far only a studio based business plans to begin selling a stationary bike in direct competition to Peleton early next year. Now at production time Peleton John was still running the offending. Why but it could be because as the old saying goes all publicity is good publicity the trade pub? Pr Daily quoted marketing. I thought leader Peter Shankman who wrote on twitter if you really think the creepy Peleton commercial is going to hurt their brand. You
Food Site Gets Prized Ingredient: $83 Million in Funding
"AH from wondering I'm David Brown and this is business wars daily on this Thursday October tenth there were dollar a month subscription service that will deliver live video cooking lessons from celebrity chefs like Bobby Flay Guy Fieri the food network is modeling the Channel Home they felt it would be a good business opportunity notice that community I products second Well hellers instinct appears to have been and editor endorsed kitchen products ranging from aprons two sets of pots and pans and expensive candles what makes the company different is that its founders Amanda Heller in Mirror Awesome pop up stores success of course isn't guaranteed as recode points out the behemoth food network just announced a new somewhat similar venture seven stubs set out from the start to make food fifty two into a community the two whipped up the idea while cooking and stubbs kitchen heller dual sports recode reports companies in its portfolio don't rely solely on advertising for revenue but sell products or subscriptions the the success of Peleton the high end indoor cycling company it's betting that wealthy consumers will pony up for virtual cooking classes just like they do for spin classes right on because now the site claims millions of followers it's videos are entertaining board travelers on jet blue flights perhaps most importantly the founders salad the website is called food fifty two it offers a combination of superb writing for home cooks ranging from recipes to feature stories about workplace around crowdsource all of their product designs they say they tap into a community of twenty five thousand people for design ideas and feedback still with food and cooking the News Corp. which owns the Wall Street Journal he started turning group last year with the original intent to build a huge Internet conglomerate but that strategy sued fifty two's literary slant in some ways food 52s content is no different from what you can find on any good food blog recipes cooking tips in content coming out of our ears and eyeballs why did it investor sink so many millions into this particular site well. Peter Churn and used to run in your own business at more than one hundred million that's a hefty evaluation for a site started by two former New York Times food writers which by the way explained you know what I'm talking about and so good business news like good news in the wider world comes as a breath of fresh air today were reporting on the sale of a site that you may not assessment in restaurants and online stores selling kitchen and homegoods plus a wildly enthusiastic community that's the backbone of the business last week the evolved quickly and now T. CG take stakes in niche companies with clearly defined audiences like the meditation at Business Head Space and bars a venture capital firm called the Churn Group announced it's buying a majority stake in food fifty two for eighty three million dollars that stake values the ten you money will help Heller and stubs to expand their original line of kitchen and home accessories called five two they also plan to open a brick and mortar retail location as well told INC magazine in two thousand seventeen that they wanted a place online to hang out with other cooks and there wasn't one if they could create such an online while it's not the same model as food fifty two the channel is targeting the same audience as well funded as food fifty two now is it can't match the ever of heard out unless that is you're one of the millions of foodies who live and die by the best way to crush garlic or how best to season your roasted leaking apple strong bonds it's grown with its millions of followers who as Amanda Heller predicted love to hang out in its virtual space and that could be challenged resources of the multi-million dollar food network which has been around for more than three decades food fifty two has grown by some fifty percent a year over the last set if the new money turns out to be all about selling more cutting boards and garlic presses and less about funding mouth-watering recipes and stories about workplace the years according to the online newsletter morning brew now as venture capital boost the homegrown company into rocketship speed it lead to maintain the days when we feel like the business news is filled with failures and bankruptcies to be honest can get a little depressing if you listen to the show yesterday about forever twenty one linked in send a note by carrier pigeon whatever works best for you we sure appreciate. I'm David Brown back with you tomorrow
Why Open Plan Offices are a Bad Idea
"The dumbest management fad of all time. That's a quote from Jeffrey Jones, contributing editor at Inc magazine in an article that talks about the research from Harvard that found that in fact, open plan offices are bad for productivity. The reasons they state that people tend to Email and text each other a lot more in these environments than in a traditional environment, traditional office environment and the reasons for that our couple guess Polly's the privacy concern, you don't want other people listening to your conversation or overhearing your conversation. The other part of it is you don't want to distract the more disrupt the office environment. And that's something. I spoke about back in it beside one hundred thirty of this show where I felt that for me open plan offices are a major productivity kill because I just get to easily distracted. I'll go to sticky Nuys icon help listen into other people's conversations. And so it turns out now that have a design these things are actually reality for the same reason. Video conference calls. Don't really work unless you've got a private room set up for it. So the short answer is open plan offices tend to kill productivity because it actually discourages people from face to face interaction, which is a little ironic considering the whole point I created really was doing courage more face to face interaction. The other thing, of course, in an open plan office is you've got that sort of social influence around you because everybody's always watching what you're doing. And so a lot of people, of course, trying to busy when in fact, maybe they're not maybe they need some time to design out. And really think about a problem. It's how to do that plan office eve everyone's looking at you, you're worried the boss things you not doing your job. So next time if your office where you want to get rid of your open plan office environment, the boss wine, have it drop some names on him. You can drop Trent that might not do it. You could drop Jeffrey James, the contributing editor from Inc magazine, also may not do it. But if you drop a Harvard study owning pretty hard to not bag that kind of research. Anyway, that's just my thoughts. Agree open plan offices bad idea or thanks for tuning. I
Popsockets Wants to Go Public
"Business wars daily is brought to you by net. Sweet the business management software that handles every aspect of your business in an easy to use cloud platform net sweet has a special offer for listeners of this show and net sweet dot com slash BWI. Ellie be sure to stick around to hear more about it at the end of the show. Tom wondering, I'm David Brown in this business worse. Daily on this Wednesday February twentieth. You know, every wanna be entrepreneur dreams of being the posted guy in nineteen seventy four three m employee named. Arthur fry was a singer in his church choir trying vainly to keep track of pages in his hymnal. The story goes that fry knew of an adhesive developed by a colleague for which no application said yet been found. He applied it to little pieces of paper post. It notes were born. And we assume fry never lost track of song again. Now three m makes more than fifty billion of the oh, so useful things every year cut to twenty ten to the office of philosophy. Professor David Barnett who you might think of as today's posted guy while teaching at the university of Colorado Barnett got frustrated with the way his headphone wires kept tangling up in his pocket. So he glued a button onto the back of his phone and wrap the wires around them. Now, according to the tail. In Inc magazine, his friends than started to poke fun at how far the button protruded. Here's where the story gets much much harder than the post it note. Bornet poured several years his life savings and several hundred thousand dollars of insurance money that he received after his house burnt down into designing a collapsible button. He called it. The pop socket it caught on with social media influencers and intern with teenagers between twenty fourteen and twenty seventeen Inc. Reports. Revenues grew more than seventeen thousand percent in twenty eighteen the company says it sold sixty million of things now with revenues topping two hundred million dollars bar net. Wants to take the company public. He's planning to expand into Asia and wants to raise the funds to do. So and to reward loyal employees with equity options. He's your said than done today. There's a market for the things now called phone grips. And a slew of competitors. The pop socket competes with numerous legitimate rivals like Korean company speaking, which makes a magnetic metal phone mount in the shape of a ring that you can place over your finger, but it also fights with Asian knockoff makers. It recently won a rare order by the United States International Trade Commission that allows the feds to seize counterfeit products at the border out of one hundred seventeen intellectual property complaints filed at the trade commission in two thousand seventeen pop sockets order is one of only three such protections. Granted op socket has come a long long way from the day barn. It the philosophy professor decided to glue a button on the back of his phone, which just goes to show. Why everyone with a good idea wants to be the next posted in better? Maybe you're next. Wonder this business worse daily? Tell us a little bit about yourself, would you? Visit one dot com slash survey. Take just a minute answer view questions and thanks for listening. I'm David Brown back with you tomorrow. Every company battles challenges as they grow updating manual processes, replacing inefficient systems getting a handle on cash flow as you scale, you'll need software that can handle that growth introducing net suite by oracle the business management software that handles every aspect of your business in an easy to use cloud platform with net. Sweet you can save time money and unneeded headaches by managing sales, finance and accounting orders, and HR instantly right from your desk or even your phone right now net suite is offering valuable insights to overcome the obstacles that are holding you back for free. Those insights come and guide called crushing the five barriers to growth, all you have to do to get it for free is to go to net sweet dot com slash b w daily again. Get nets weeds guide crushing the five barriers to growth when you go to net sweet dot com slash. BW w daily now. One more time net sweet dot com slash b w daily.
"inc magazine" Discussed on KGO 810
"You the headlines from Inc magazine. Real headline, not the onion. A new study of nineteen million meetings reveals that meetings waste more time than ever. And then, of course, they finished with. But there is a solution. Not stop having crappy meaningless meetings. Were hey, let's chitchat for forty five minutes instead of damn work. John. Oh, I I hate meetings unless there's a specific purpose with an agenda, and it's not just all it's all feel good. About whatever out. No community gender. What is the purpose of the meeting? Why are we here, by the way, the sub headline from the Inc magazine? Article is pointless meetings will cost US companies. A whopping three hundred ninety nine billion dollars in two thousand nineteen maybe it's time to fix that. Yet bag. Oh. So much of my life. I just I am v. I am. I'm the guy. Who sell of course, my producers are saying. Yeah. Meetings with union. I am the who sits I'm the one who sits in meetings enrolls, my eyes. I'm that guy. 'cause I'm a oh don't say something to Brown. No, don't say something just because you feel like you have to say something because if you don't say something everybody thinks that you're not adding value. Stop. Minks just go. We wish four hundred billion dollars a year in meetings, folks, cancel the meeting unless there's a very specific purpose. We do it's called show prep. You guys. I don't know why you're complaining right now. It's a little bit like a writers. Meaning, you know. All right. All right. All right. How about this headline? Tell me this has never happened to you real line from Yahoo sports. That's still exists. All right. Real headline. I have no idea who this person is. But I love this story and Kanter.
"inc magazine" Discussed on Longform Podcast
"How did you get involved in tech reporting in the first place like what led someone at valley wag to pay you there and what were your early days is a reporter like well i think we were both in the same early days at inc magazine's full disclosure i was briefly a freelance fact checker at inc magazine urus staff reporter but reporter is like half reporting half fact check okay i'll just go out here and sows terrible jacker it was not a career for me how were you as a fact checker i think i was pretty good probably kind of annoying i mean i feel like fact checking often comes up in the late breezy conversational anecdotes and the things that make you transition smoothly from your lead to your nut graph and actually it's gotten five details kind of slightly wrong and you're trying to think about how to do it better and at inc i was fat checking pieces about like yulon mosque in paul graham so that was like that was the only time i've talked to you on us to check is yeah yeah that's kind of interesting as like a springboard for getting involved in technology reporting because there was a period of time where i felt like business and tech reporting because i think tech reporting kind of like a descendant of business reporting would either become very puffy like press release see like how i did it i'm an entrepreneur pieces or very confrontational takedown pieces and like there wasn't much room for much else and not to insult inc magazine but inc magazine falls more on the former side and i would say your early tech reporting fell more on the ladder side was that something while you're working at inc you're like thumbnail show these people would i really think i read an old like blog post in mind from inc and i was like okay i always wants kind of salty about this but i feel like there was just no freedom to even have.
"inc magazine" Discussed on The Nice Guys on Business Podcast
"Fucking faking it but i know you are vague and i don't i don't take that off how how did you put that altogether dude still now what was really fascinating is that what i realised a long time ago is that everybody likes to talk about themselves and if i just asked really good questions people like to talk in when i read then realize is that if i had a platform that people respected i could do it in a way that was scalable in so about three years ago i started writing for inc magazine and you know it was just a transformation i've always been writing for lots of different publications and i published a book and all kinds of fun stuff but the minute i started writing for inc magazine things changed and at you know if i if i call you up and this is a great sales tactic rate if i call you up and i say hey i'm bill carmody amancio over trey point i wanna take a meeting with you if they'd be like click but what i say i will army and i write frank magazine and i'd love to do an article featuring a company like how quickly can you get door right so the interesting thing for me was that i just realized it's if utah on the positioning and if i can sort of joe connect authentically with some really powerful fighers like the ones you just described that also opens a door to any other person that i want to talk to because if you see me talking to tony robbins and richard branson and malcolm glad all and they're like oh and and i want to talk to the ceo of this company they're like a yeah of course i wanna be like included in that let rich a group of zia's yeah fame begets fame in that the definitely is a is a good barometer forget an you more what's interesting about it though and again i don't watch it on which a throwing arianna huffington under the bus or anything like that and a.
"inc magazine" Discussed on Inc. Uncensored
"What will your story be in two thousand eighteen now that the holiday rush is over legalzoom can help you make this a memorable year before all the distractions take hold make this a year you finally get serious about launching and running your business rest of little easier knowing your family's future squared away with the right estate plan legalzoom has been helping people like you take care of their dreams and responsibilities for more than sixteen years they're not allow firm but they have the resources to keep you on the right path including advice from their network of independent attorneys all at your fingertips get off to a strong start in two thousand eighteen at legalzoomcom today and get special savings when you enter uncensored in the promo box at checkout legalzoom where life meets legal all right from snow to gopro from snow guy in the appropriately winter issue of inc magazine we have a unique and fascinating profile of nick would men and the kind of state of gopro you know one of the most popular and at one point profitable tech companies out there john you at a did this story tell us why it's so great well a at one reason why it's a great is that it was written by one of our editors at large i tom foster who has written number of awardwinning stories for us and who has had a longrunning friendship gets you can almost caller with nick wittman the founder of gopro nick is one of those like he's a very inky character on super charismatic 42 basically big sur for dude big outdoors guy wanted it like literally wanted to learn how to film himself surfing better during the two thousand two trip to indonesia to go surfing which is i guess what you do i feel like i know so many guys like that yeah he was 27 at the time uh the prize and you know he kind of almost through air i mean he freely admits either here one of its top executives myths like and we did nor astromer elbow about anything jeff but they created this camera and it's a it's a great product we've all seen the videos you strap it on your home it he goes skydiving you put it on your dog the dog oh swimming i mean you you get this unbelievable video it wind vile.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"In a and i'll i'll add to their sales and cash flow brother i don't care what size you are you know okay so we need to her about that i know running people all the time who had gotten to the point where their sales in their cash flow is solid in a sustainable and it will drive their company and amos focus of that on that one day they're looking around say oh gosh roma cashflow go in a way to all of this other stuff will a win into three yachts to to did need and um you know all that kind of stuff but if i don't wanna get off track and get into my editorial comments so we need to wrap up a mr jeff hayden and i wanna wrap up by saying this sir i want ont you to talk about in chapter seven you say you don't need a coach unido now wait a minute i'm an executive codeshare come on man so you don't need a coach and need a pro wrap up by telling me more about that well the basic premise there is that there are a lot of people who say their coaches and not necessarily have they done thanks they mayor king other people to do you have donna things that you are teaching other people to do so if unless let's take on nonbusiness zap let's say again that i want to run a marathon i can find a local fitness trainer to give me some tips ya fi but would not be better off getting advice from the person who has run barrett odds who get just say if i was you this is what i would do abbas they have a wheel that works you don't have to reinvent the wheel you don't need a special deal for you there is a perfectly good wheeled sitting out there that you can follow he also and i'm sure windonw work with people they're not talent theory stuff and you're telling him you're not flock you're looking at them it's idea got me is by thinks it got to do this way and i'll help you because you know that that works in it has worked for you and so that's really what the the look for a pro thaddeus find people who live accomplish what you want to accomplish and then follow their blueprint.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"I'm not sure what kind of music in but the band attack occurred camet is there league is our stand yards in mapo gasoline's very nice guy but he does a lot of work for a company called ernie ball they make ur struse yet doesn't get paid a dime but he loves the strings has for thirty five years or something like that and so he does things with them that are natural an unforced he does one where they they built new strings that are basically on breakable if you break them they'll give you more free and tries to destroy the strings in this very unrehearsed candid video and is the goals diet it's got hundreds of thousands of views and it for you tires people needs that's a link between music and musician and company and so i think that's more influence our marketing is going and it will no longer be air quotes influence our marking marketing it will just be sort people representing the things that they love which i think is what marketing should be sewer we have some breaking news here on the business builders show with jeff hayden so that's great now let's let's reversed federal but what has you worried but as you concerned for two thousand eighteen woo for small business pointed here any size for that matter arts wahdat's of speaking lightly and i talk to people afterwards that's probably the most fun part and i meet lots of entrepreneurs who get a foothold in their bark it with their business and then they spend a lot of time worrying about alba and slurry things you know where i need i need to become a big company and so they put in alda this i'm going to pronounce it wrong but the accrue chamorro a bigger business because maybe they used to work at one there is there are one or two things that dr results for every business end when you lewis focus of those things because you're building all these other pieces in parts than i think your business starts to fade away so i knew at least among the people that i've talked lightly is that in a sales was your big thing and you're starting not to focus on sales too much because she got a little bit fat unhappy you're in trouble focus on what really matters ma'am.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"Six months free by using the promo code marty wolf so visit near post to eightycommarty wolf and enter your zip code to see if you qualify followed by the promo code marty wolf to potentially lock in six months free debts near post to eightycommarty wolf so you're talking about goal setting a new addressed at and by the way what i really like about the book is it's in know i love the idea of step one step to step three do this do this to this you make recommendations and i like that you know it's a it's a it's a practical book i hope you hope you find that the account complementary but i find it that way so let goal setting you talk about that in the context in you talk about jerry seinfeld talk to me about that goal setting in and what it took his same journey like you're talking about cycling talk about the jerry seinfeld that you have in the book signer seinfeld has this process that he follows even today as elder all in every day he wants he writes a joke and when he does he puts in acts on that day and he's leading the power of numbers build a career and build a catalogue there's there's a cool video you'd up i can't tell you right off the top of my head where to find it but it's our youtube somewhere but he lays out all these sheets of paper that he's collected over all of his career where he's got jokes material his worked on with things like that and he's built this body of work not by feverishly working for two weeks a crowd in the whole thing out but by day after day saying this is what i will accomplish i'm going to do that when i do that i check it off i feel good about it into roy will do the same thing so for him in the career of being a comedian.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"I would keep working do better that would motivate me to keep trying in its this really cool virtuous cycle of efforts and achievement and motivation ended you create your motivation threeyear effort in your success mob so you'd on half to and that's that's the basic premises book you don't have to wait for this inspiration in motivation to straighten that will than last year your whole life in fuel your journey all you have to do is pick out something that you are interested in trying and then put in the effort to get a little bit better and that will create that cycle end the cool thing about it is when i first started writing i was i was trying to right so who was a process of an effort some are on the way i became a writer it became marta my identity and when you get to that place where that is your identity then it's also easier to have motivation because that is who you are it's not something do it's who you are in that helps you you enya and your keep getting better though small successes rife asas keep adding better now about entrepreneurs they start a business yeah and it first there people who are starting and trying to run a business but at some point the skill that they gave me at some point they looker out saying i'm an entrepreneur i run a business i do these thanks and then that spurs yuan to even greater sense yeah and that's one of the mit semi let's get this out of the way right in chapter one you dissed somebody that's pretty famous so so talk to me about that all i think it was a gentle oh my gosh was so i i take a little shot at county robin zia i he's a he's a wonderful guy and his done wonderful things that i i have all the respect in the world for him but the idea that you can go to a seminar walk through some odd kohls and come out the other end to change person for the rest of your life if you believe that go.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"Heck gone to pay the bills got to pay the bills my man hey my sponsored nearpost post each meters want to be business champions business allies and business problem solvers to help make things simple and easy and more efficient so i like for you to go to near post to eightycommarty wolf that's near post to eightycommarty walsh learn about them and learn about the special offer so my guest is jeff hayden we are talking about his book we're going to start talking about his book the motivation myth how high achievers really set themselves up four letsie really set themselves up to win okay so of the reason i ha perez hesitated their jeffers i want to read something in the introduction to really get deeper into the book so in the introduction of the book you say that's why motivation isn't something you have motivation is something you get from yourself automatically from feeling good about achieving small successes let's launched their to explain what you mean to me we actually earlier you asked a prettiest do questioned that leads to that when you asked lighted i decide to right and i didn't have a lightning bolt of inspiration it said this is mile ice purpose work and what i want to do i just thought i was interested in and thought i as how look for it and so as i proceed it asked that first death spiral of a press release that i wrote on i got better and as i started to get better i would do something and feel good about it that would motivate motivate me to keep trying.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"And again my guest is jeff hayden in he writes warren participates with inc magazine what are you write about in inc magazine what your topics it is the leading magazine for entrepreneurs small businesses startups and so on i i do right about entrepreneurship leadership management business that kind of stuff but i i am successful enough now added that i could kinda broaden my scope solid they don't slot my aunt and so i like to write about happiness and that gene goals in life satisfaction worklife balance at all of that other stuff that is part of the business light but typically doesn't get talked about as much euractiv on linked in i just saw something a link to natura i've known of you i follow you did you know i'm a disciple i did not you on you know this assent doesn't sound like a humble brag but i have nine hundred and some thousand followers so i'm sure you're the leading want up well i'm ahead beyond its after you promote the showed all of those people you say this marty wolf guy ended out and and as producer dc tiller they got voices for this kind of stuff night of the tonnes dc i appreciate it all right so we're we're going to have a great show again i am huckabee hook up with you in addition linked in is there are other things other ways you want us to connect with you limited in his line i'm on i'm on twitter and i have lots of followers that i'm not a a huge twitter disciple on late it is fine or if you go to eightcom search my name you'll find about 1500 articles that are britain their soviets an easy ways low yes jeff hayden h a d e n hey jeff let me ask you a question inec magazine do they run any uh any ads do they do they do advertising in inc magazine oh absolutely okay well we're gonna do here on the business builder shows that okay.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"Uh and so it was easily the worst paid by the hour project that i've ever done because it took me forever uh but it turned out well and so i just on the side started writing in i would find work wherever i could i i found projects will alliance which i i think his it's called something else as it gets dark isn't it i think at mesa uh find projects there out work nights weekends and a finally got to that tipping point where i said okay if i were really really hard i could probably make a go with this and i can forego in know was a pretty good salary yet another job and so i took the plunge in bed on myself which is what every entrepreneur at some point does yet they finally said you know if it is to be it's up to me and if i if there are challenges are roadblocks i'm going to bed on the fact that i if up not smart enough to overcome than i will work hard enough to overcome that and that's in a nutshell bentley will happen i wanna even go bad what what what was the inspiration was somebody in your family arrived did you admire someone did you wanna be did your i want to write the great greatest novel you want to be the greatest novelists of all time what what what what was the port was the beginning of all that what was the inspiration i wish i had a better a it really fun fancy answer for you i i had always thought that i wrote well but all i wrote was things there were businessrelated like proposals justifications and things like that but i i looked around and said i don't want to adult don't wanna manage eight hundred people anymore i don't wanna work i do weren't i want to do something on my own i want to control it and i want to be able to work for our warm cyanika struck bad when i looked around and said okay what may be could i did and i decided to try writing if that had not worked out yes i would have tried something else so again what entrepreneurs do yes so maybe were kind of starting the gold on the road of the motivation meth how high achievers really set themselves up could win.
"inc magazine" Discussed on The Business Builders Show with Marty Wolff
"This episode of the business builders show is brought to you by contractor succession l l c if you are in a constructionrelated business and you want to exit your business in the next five years in contact uscontractorsuccessioncom that's contractor successioncom if you want to exit year construction business in the next five years to finish strong and finish well contact uscontractorsuccessioncom the pronorth business owners professionals who seek excellence bringing them business classroom to you it's the business builders show here's marty wolf two three god welcome to the business builders show with marty wolf show for entrepreneurs business owners and business leaders i marty wolf your host for the business builders show and along with my executor producer dc taylor we will be your guides on this learning journey a proud to let you know we record this show in the studios of ninety four three fm the talker which is part of bold gold media and we are in my hometown of scranton pennsylvania which may be bigger than my guess hometown or where he is right now my guest is jeff hayden where are you sitting in right now jeff hayden i am in beautiful downtown farm bill rigid near which actually doesn't really have a downtown oh okay so this is kind of nice dc taylor w we may be the bigger town which thick where the big to have the big cities these are in eighty gentle with me this is exciting take the business pull the show is distributed by cease wheat radio that c dash sweet radiocom you can find the business bullish on many other fine shows on a c sweet radio in yes my guess is a jeff hayden that's h a d e n he wrote a superb book called the motivation myth how high achievers really set themselves up to win i'm gonna repeat that and i'm gonna put the accent on a couple of words so the title of the book is the motivation the motivation myth how high achievers really set themselves up to in so jeff are welcome to the business pull the show man marty i it's a pleasure to be with you so um you're a contributing editor for inc magazine now i.
"inc magazine" Discussed on WJR 760
"Of the latest stories you should know about from the world of family business story number five inc magazine recently reported that marriott international the largest hotel chain in the world which is controlled by the marriott family believes that a culture of wellbeing plays a key role in their success they say that went employs feel good about their situations they're more inspired to give back to others and they say that marriott succeeds both with its customer service and with its community involvement because employs fuel sense of wellbeing that they want to share with others what jeff and karen our most family businesses just about the family are they like marriott and really care about employee wellbeing well it is a critical issue employee wellbeing particularly now now with the millennial generation coming up and you know it's it's really a question of unmet expectations and um i think in in the first generation of course founders our hardworking persistent entrepreneurs and really they they've power through anything so wellbeing pride as a man mean much to them but to the next generations i think it's matters more what are you thicker i think it came to it can depend on family right i mean we had recently we had on the recall to family in here from the wall bridge group and they explicitly say that the family business is the family now of course they make an effort for all of their employees whether their family or nonfamily to have a sense of community and to feel like they matter to the family and invesco oil is very much that way to they also talked about making sure that all of their employees have a sense of of wellbeing and that's just good business practice but i i do think that it's it's going to dependent some respect on the family itself right.
"inc magazine" Discussed on $hit Could Be Worse
"Hello loose douai are heirs get in not london output lender then romanov so so you have any cool things it's been going on like any uh announcements that you guide coming up or like that do you didn't you just have a set done oh yes stockman always i am now suicide girls she which i don't if a lot of people really know that has apparently the do 'cause they thought such a huge following but um yeah became a suicide girl and my cell of the day um went live yesterday i saw that and uh what else am shooting with inc magazine again days and inc magazine is fuck an awesome um and i love being an in a magazine sets fucking coal like a lot of like hey mom can't hate me look i did something out not all of you will like um you know if you just hearing j but if you know what she looks as she has an amazing back p l faster than sleeve that it her back is ridiculous i could hurt pretty fucking oh my god i was gonna say f y the first time i did it like i went in for the first session and i was like faulk might how i didn't know how i was alive like i it was done like that that like i had to cut it off i don't really do that but i like how to stop because they who he was like two reeling into my backbone and like my schiller shoulder blades and then the next time i was like fucking i'm zim get numbing cream and i've i've heard like mixed reviews as always everything's a mixed review with no mean stuff but i this podcast as mixed reviews i'm telling you.
"inc magazine" Discussed on EOFire | Entrepreneur on FIRE
"Fire nation a welcome to a bonus episode yes a bonus episode because i guess there's gonna be dropping value bombs in you're you're buds you've heard of him before he's been a guest twice on your fire episode thirteen 54 episode nine hundred in twenty six this is his third time in this third time is going to be a charm just like the first two in his name is orion eleven vac ryan's a software entrepreneur he's the author of the number one national bestselling book ask some feature inc magazine is number and marketing book of 2015 ends by entrepeneur magazine is a number two must read book for butting entrepreneurs and was recently highlighted by the 4's magazine as one of the top ten business transfer 2017 wow he's also use the ask method to help build multi milliondollar businesses in 2003 different industries different industries jerry over a hundred million dollars in sales in the process insists then his student entrepreneurs have used the ask method in thousands of different industries to launch and scale their businesses on line so ryan welcome back brother take just a minute film some gaps from that in shown give us just a little glimpse of what's going on in your world that is an amazing intro ihop excited to be here and to be back you would our hanging out a couple months ago in your home city of her home territory of order ricoh has great to connect with you again the only i would add to that is a dad i've got two boys i got a two year old and a fiveyearold and it's like wrestle mania seventeen 247 to my house and i'm married to the love of my life tie lean my college sweetheart and life is amazing just happy to be here got to hang out with you antilien as you mentioned on this great island slash us territory of puerto rico and there was so cool to see you bring down forty amazing entrepreneurs to this amazing islands in.
"inc magazine" Discussed on Finding Your Frequency
"Handle welcome back to find your frequency i'm your host europe's benard than i'm your co host ryan treasure and joining us now mr leonard kim he's a recognise recognized as a top marketing influence her by forbes and brand twenty four eight top digital in youth market or by inc magazine ended top personal branding expert by entrepreneur magazine in redletter resumes added week recognized him as one of their socially strong entrepreneurs every v she should be following he specializes in branding in growth strategies for experts in companies looking to win in the digital space ladies and gentlemen welcome leonard kim hey everyone so happy to be here thanks for having me you have a fantastic resume i felt like i could go on for days thank you hi where i would imagine in fact yacht speaking of that are why don't you tell us a world war history of leonard kim and your how you get to this level sure how far back you want me to start from the beginning of any about how all the in now when this things start about thirty two years old by now i guess my whole journey started when i was about seventeen to eighteen my mom she decides is say hey letter guess what you're going to pay for this apart man pay for this car you're gonna pay for everything operates at hawaii how fun is bomb uh like about right now uh like i recap macy's they saw women's she is all those do great doing the oakland ero exactly as i'm like there's no way i'm going to be able to pay for others working on racism i figured that out in you.