20 Burst results for "Hernan Lopez"
"hernan lopez" Discussed on This Week in Tech
"See we'll see. We always had a special relationship with the uk. And i think americans love the uk. So well i really love that. It's quaint but i've yet a politician on this side of the salty puddle. I mean when they go to england than we have a great special relationship On the rest of it but over here. I've never heard it called special relationship and also let's consider the would relationship that's what you call someone. Who shaggy acknowledges upon us. Oh lord that. I've heard that line special relationship for a long long time. Yes that's a very common. Maybe you're right to do. We've updated it for the modern age. We now call it. I think it's booty call. Yeah it's pension. You know about that further but i have to say he knows more than i do about these. Things must be an occupational hazard. I've got the internet people. Come to you and confesses sorts of things i yes. I can't say that there have been a couple of times where i've had to be very polite and had to very official and afterwards i'd have to look something up and go what the heck was that. What was in saying. That's when the urban dictionary so very very handy say let's see. let me get back on tech here. Let's Quickly before too long. Hey here's a here's an story that made me so very happy You know wondering which is a podcast network founded about five years ago They have Shows like dirty. John dr death. The shrink next door amazon just bought them for three hundred million dollars. Wow i've heard people say in there. It's going to be part of amazon music. I've heard people say oh. Yeah this is amazon. Trying to build a you know podcast business to compete with Spotify and maybe perhaps apple will get into this and others but honestly It wonder he's not gonna give you a podcast business. I i'm not sure exactly what it gives you What are your way. Please explain to me. What's the land. The land boom in podcasting. What's in this in this particular case with one three. It gives them intellectual property for amazon that amazon studios could use In a variety of ways. So you know dirty. John is already been turned into a miniseries. Diane a tell it right right and so what so. What wondrous specializes in is in. It's more almost more like a old style. Radio theatre podcasts. Are you know a true crime. And they tell stories and and this is something. That's just gold for amazon studios hernan lopez who founded as a former fox executive in a way this was done right was this was because he founded in twenty sixteen He this was hollywood. Saying you know we should get this digital transformation happening. How do we get involved and instead of making sideways video of seven minutes that you could put on a phone but on your tv. He came up with this. Which was i think. Probably a better a better move and unlike qube Wonder is still in business So good news. fox Sorry amazon does not has not said when the deal is expected to close it. Has you know it's one of those deals it has to be. I mean at this point. Three hundred million dollars a rounding error for amazon and that they can make money off of content. And they also know that right. Now i'm not. I'm not disparaging the catalog that amazon. Has they have some great shows. They've got things like the expanse some of their independence but netflix's kind of kicking their butts on the content side and rather than than trying to match them. Beat for beat. This could smart play. They're they're going off into a territory that's not really taken by any of the big players and wondering gives them access. Actually you know amazon In two thousand twenty. Was this number to amazon prime. The number two network in terms of growth did very well in twenty twenty. So it is you're right netflix's number one then it's amazon. I had a list financed. Sorry i'll tell you what one of the things that's interesting about this to me is you've got spotify buying up Essentially podcast studios amazon has made. Its move and apple which you know for years was kind of place. You went to get podcasts. has kind of fallen out of that running. And you know if you have an iphone or a mac. You use it to easiest way to get podcasts but they don't have any content. They don't they're not kind of marketing. Anything is this is an apple podcast. And and i wonder if that's if they're just watching this and thinking it's not worth their time or you know why they haven't made that move themselves. Yeah interesting question They are apparently hiring people in creating content. But the as you said Father robert they do it behind the scenes. And i wonder if it might be that in six months. Maybe the ww dc or an apple event. Phil announce oh. And here's our whole. You know. New line casts casts. Yeah exactly yeah. Apple doesn't seem to be having a great deal of success in the context of the content side of things i. Hbo is doing fairly well. Amazon's not doing. I mean the boy's seems to go down friday while on amazon and they still got the grand tour and the rest of it did have But yeah netflix's still eating everyone's lunch at the moment yeah and rightfully so they. They've they've put some really good shows on streaming and created some really good shows for streaming well and again such unusual year because people are watching so much more that actually i think one of the reasons Amazon prime for instance has done well as people finished net flicks and so something you know. There's some people are subscribing to more services than ever before wall street journal said they'd have harris poll that said Americans on average say. They're willing to subscribe to three point six different streaming services Do you remember when we talk cord. Cutting was going to save money. Not even close not even close. Yeah well though actually followers. I would say if you haven't seen it. Derek hills on net flicks worth award. You keep plugging that every time your youth. I'm sorry i love you. Love dairy girls yes. He does do netflix's one month. A year i one month. I've been everything scrabble. I don't need it. I finished netflix's on a month by the way amazon prime in in italy. It's ridiculously cheap. I pay twenty nine euro for the year. A wow wow. So here's the this is the graph looking for from the wall street journal cumulative number of us streaming subscribers the red is net. Netflix sixty six million but prime video. Probably because You get it with amazon prime right forty seven point nine million in the q four twenty twenty hulas number three with let's see thirty four million thirty five millions then. Cbs all access ten million. That's gotta be star trek right. I mean i don't. I'm surprised to see that in the list showtime Disney plus coming on strong is going to move up. I see disneyland for three or four x. Yeah yeah yeah disney's now at seven million so yeah disney's call the content and they they'll very good marketing sir yeah. Hbo also is. Disney has thrown all of its eggs that basket and And they will make sure that it happens for them. That's the future of their national team and we talked about it when it happened a couple of weeks ago. you know warner's putting all its movies on. Hbo max and all For twenty twenty one all the first run movies.
Business Wars: Behind the scenes with David Brown
"Business. Wars is a lot of fun. It's when i first heard that this might be a possibility. Someone said the thing about business. Is that quite often. We think of wall street or the financial centers of london nerve. Tokyo shanghai but sort of solis sort of dry. The fun in business is always that human element and so the founder of wonder. Which is this podcasting company based in los angeles. He'd come up with this idea. What if you could kind of go deep into the heart of some of these great battles like coke versus pepsi nike versus adidas or nintendo vs. Sony your net flicks versus hbo even before that. You probably didn't have blockbusters. Did you have blocked jason lately. Yeah okay well so there you go. So everyone kind of connects to these major brands. Right and in fact a lot of us feel very think about how you have apple people windows people. I mean we invest a lot of our identity into these brands. Will that i think is what business wars is all about. We're sort of looking at these battles between these titans. A lot of these brands that have become household names. And we're looking at it from the inside out so sometimes you get a sense of how. The ceo or the entrepreneur started up a business because they wanted to get rich or they just wanted to get someone's attention sometimes. It's because they want to beat the other guy you know. They think they can do computers better. You think about the steve jobs story for example is those kinds of stories and when we started to go deeper and started to do some the early research on the program we realized. Wow it's calm surprising that this hasn't been mind more. You think about the recent movie. What is it the movie about. Ford and ferrari in a way. That's a kind of business where unto itself and it's so cinematic and there are these larger than life characters behind the scenes and those are the kind of characters we try to bring out in business wars usually at six episodes over the course of about three weeks or so with two episodes coming out every week and each of them has about thirty minutes long and at the end of these six episodes quite often will spend another thirty minutes doing an in depth interview with someone perhaps someone who wrote the book on this particular business war or maybe someone who knows a lot about the industry that kind of thing. That's what business was is all about. How did you come to host one of the most popular business. Podcasts wasn't an idea that hernan lopez the founder of came with or was it. Something you suggested it was it was actually not neither a. We didn't know each other he used to work for. You probably heard of the fox networks. I think there's a famous australian behind some of that famous. Yeah well he used to work for the international arm of that and he saw what was happening with podcasts. Several years ago and so he'd come up with this idea. Well i used to be the host of a program on public radio here in the states. it's called marketplace. Still on the air and it's a national public radio style program and it's heard across the country and i was based in l. a. And while there. I made a lot of great friends and rub shoulders with a lot of really terrific producers and one of those producers ended up at wondering in la. And i had since moved from los angeles to austin texas which is why more met now. And one day. I get this call. And it's from one of the former producers at marketplace and she says. Hey i'm working over wondering what's wondering whether it's a script podcast platform and my boss. I told him about you because he has this idea for business wars. Would you be interested in talking with him about it. He got on the line and he said i'll send you over a script and maybe we can just Just wanna hear you talk. And so we started talking and he said well. If you'd like it we'd love for you to do it. And it all happened very quickly. And i didn't really know what i was getting myself into. I figured maybe this will be a three or four shows and so now here it is about to two years at a couple of months into it later and We now have gosh. I don't even know how many episodes out there now but a lot
"hernan lopez" Discussed on Even the Rich
"This is episode. Three of our four part series. Diana to meghan. If you like our show please give us a five star rating and a review and be sure to tell. Your friends. Subscribe on apple. Podcasts spotify the wondering app or wherever. You're listening right now. Join wondering plus in the wondering app to listen ad free. In the episode notes you'll find links and offers from our sponsors. Please support them. Another way to support us is to answer. Short survey at wondering dot com slash survey will use many sources when researching are stories like vanity fair tatler and town and country and yes a few tabloids but we especially recommend a few books the diana chronicles by tina brown the queen and die by ingrid seward and diana her true story by andrew. Morton i'm brooke seffrin. And i'm a risha skidmore williams. This episode was written and produced by caleb singer. Our associate producer. Is kate young. Our audio engineers are danny simi and sergio and rica's sound designed by marcelino villalpando and james. Morgan are executive producers. Are stephanie marshal. Louis and hernan lopez for wondering tech entrepreneurs. Were in an all out race to cash in on our collective addiction to social media. It's a fight that started in silicon valley. that's now gone global. Hi i'm david brown. The host of wonder show business wars. We go deep into some of the biggest corporate rivalries of all time and in our latest series. We track the war between chinese and american startups as they duke it out for our eyeballs but tastes are fickle. Join us for tiktok versus instagram. Listen on apple podcasts. Spotify or listen ad free by joining one three plus in the wondering app..
Podtrac: NPR back at #1
"Has released its top US. podcast publishes rancor for June. Twenty twenty. NPR regains the number one slot followed by IHEART radio and the New York Times the Ranko includes participating publishers only. Pandora's android APP now supports offline podcasts. However, you need to be paid. Pandora user to gain access to this feature. spotify has announced it's created a team to develop original the programming for the growing US Tino podcast audience, so new music, entertainment and crying town Creator Mark Smelling have an an exclusive podcasts partnership. An interesting data point from the Edison Research Latino podcast listener report, thirty five percent of not knows who don't listen to podcasts. Say that the reason is that too long. We've updated article on. How long should a podcast be with this new data from Germany? ETAPE is a new remote recording service that just needs a browser. You'll find it at aetate code and the new one to replace APP isn't available outside of the US since the wondering includes a subscription service, there's a lot of research that needs to be done on a market by market basis, according to see Hernan Lopez, talking to news.
"hernan lopez" Discussed on American Scandal
"Cover art in this podcast, you'll find the absolute including some details. You may have missed. You'll also find some offers from our sponsors by supporting them. You help us offer this show to you for free, and if you do like the show, we'd love you to give us a five star rating and leave review. I always love to know your thoughts and reviews or one of the best ways for others to find the show. Tell your friends and family and showed them how to subscribe. You can also find us and me on twitter search for the Hashtag American. American scandal or follow me at Lindsey Graham. We use many sources when researching our stories, we highly recommend the books, not one drop by Ricky and out of an out of the channel by John. Keeble and if you WANNA see photos of the spill, you can find a link in our show notes to an article in the Atlantic with photos by Reuters and others who are on the side of the time, and just a quick note about our reenactments. You can't always know exactly what was said, but everything in our show is based on historical research American. Scandal has hosted edited and executive produced by me. Lindsey Graham for. Sound Design Derek bears this episode was written by Benjamin, Gray Editing by Andrew stelter executive producers are Stephanie Jen's Marshal, Louis and Hernan Lopez for wondering..
"hernan lopez" Discussed on New Media Show
"At two right well. We'll leave them alone today. Yeah so I think it's interesting in a news on that you know. We've crossed over that line so at this pace it. It looks like we added about forty seven thousand podcast in the last thirty days. So that's that's an incredible number right and that's that's subtracting the removed as well. So that's that's new that is that is an incredible absolutely incredible number which means we're going to be over a million within sixty days so the so the question is where where's at distribution. Us A foreign. What's we need to break Daniel? Hey go get the breakdown on that. Tell me where those I don't know if you can get the data where Oh maybe I mean I I mean we know on our platforms. Were contents being listened to and not listen to? I want to know where the creators are. Oh over the critters are yeah I want to. Who's you know? Where's the breakdown? Where's the biggest growth? The United States Europe. Wear whereas you know. That's what I WANNA know. That's up number. Forty seven thousand one month a big number. It's massive so the medium is growing fast and Oh and also I should probably mention how many shows were removed. Let's see her because I think he has says. Eight thousand seven hundred forty seven were removed in the last thirty days so almost almost nine thousand shows were pulled out of the apple podcasts catalog. I remember they've been trying. They didn't start their clean up until about a year ago so they way way through it right right so it says twenty one thousand have been pulled out in the last ninety days or about one hundred and sixty six shows a day. That's amazing lose some big numbers. Yeah and you know just for the record. I haven't done any cleanup so I haven't pulled shows my directory so I got a lot of dead ones in there too. We'll most forms. Do you know I guess it depends on what you consider did show is that when the feed is down amis down yet depends on down and that could be the vast majority of what's getting pulled down by apple to We just don't know the breakdown of what status was yeah speeds and why they were pulled down now all right well. I think we've had a whopper of a show here. Rob Yeah. I think it'll be bitter popular. Show I think in the medium. I think so chilled and you apologize. Everyone that's listening. We have not got the RSS Coalition meeting show out I have to do some editing. Been asked by a couple parties to Remove their statements. Don't they don't them in the public domain for some legal reasons so maybe that legal reasons but it is legal reasons companies temping? So if you're part of the Coalition Slack Channel The unredacted we unredacted audio. Is there So anyway Nothing nothing nothing dramatic irs super-secret or anything like that it's it's no now so I mean if you listen to the even the edited audio. You're going to get the real strong impression and feel for what the with. The sentiment is about the artists coalition. And what we're trying to pull together. I think you'll get a really good snapshot of. Why and who's involved and things like that but I'll be frank the reason why it's not as I have been deep in spreadsheets. Getting not blueberries taxes done but my personal Texas done moving and starting a bunch of stuff going. I sent stuff the accountant yesterday so I have a little more breathing now. And I I talked to Marco Arment WHO's Who's the creator of overcast at The PR REX podcasting threats event here in in New York. You're just this last week and And he said he was going to join us on the media. Show all so. Let's try rob to get him on the fourteenth of much so I think he was very Outspoken at that pure x event About you know being very careful about making changes to the medium Around RSS and and being very very careful that we don't break the good thing that we have here. So I heard that there was as I had a rep there as well. What was are they are the suits here are we? Are we going to have to wrestle with some of the corporate folks? Oh yeah I think I mean. Large money and investment is here in the medium and we we just have to adapt to it and keep touting what we're doing with the podcast academy is Keeping Independent podcasters front and center is the is the focus of the of the medium and just making sure that everybody keeps that in mind. I ran. I RAN A UP. A nonscientific Paul Tom. If you're listening who's completely nonscientific ran a poll on my audience where I got fifty five responses. So you know not a big sample In the age range run from about thirty five to seventy six and I've got a pretty wide range of listened to my show and the first question I asked was were you okay with me sharing your Ip data with an advertiser and that was just the crux of the question Thirty Three said no twenty two said yes. It's okay and it didn't swing the yes weren't drew a largely on the younger groups. It was all across the board so I couldn't get a handle on an age bracket And again they didn't do survey monkey enough like this. This was just an email. They sent me the second question I said was would you be cool with me selling your Ip data from you listening to my audience with facebook. Google and Amazon. Would you would you? Would you be okay with me doing that? fifty said no five said yes and then the last question I asked was is. Would you be cool with the advertiser and I made up some fake advertiser name. Would you be cool with the advertiser taking that data and sharing that with Their inter-business departments and partners of them to track you when you come to their sites from in the not even necessarily referral but let's say It was a pen company and they sent them over to an eraser company. Would you be okay with being tracked down the Eraser? Companies Webpage fifty five said. No interesting so we've got kind of kind of spectrum of acceptance Sir some degree. Well not a lot of acceptance Asano. But I'm clear where that accepting line is from from the numbers. Yeah and then. The final question was if you could opt in if there was a mechanism for you to opt in would you opt in to being tracked. And that was more of a loose question. I didn't get as many total responses on that but it was really Kinda like Split Down. The Middle. People said that they would Because again I said if you could opt into all this or opt out and it was kind of split and and some of the comments were well. I'm already given this. You know I've already agreed to have this shared with Amazon and Google and facebook if I if I like you todd and that was kind of the thing if I like your show I would probably opt in to Lao that to happen so you could be monetize. That was kind of the response And they said you know that they don't want to be just a across the board they wanNA give that on a show by show basis and I thought. Oh that's interesting. Yeah well I think the the whole whole discussion really at this pyrex. Podcasting threats event was really focused around the tension between Monetization and privacy. Right so how you know in your your little research. There really is indicative of the of the the question. And and how emmy even if we could. How would we deploy an opt in process across this whole industry? That was one of the key questions that we we had breakout groups that got together to talk about that issue And come up trying to come up with ideas on how that might happen. could that process be Commonly shared across the cost some sort of a deployment in the RSS feeds of being able to to have that option process be gathered on a this on a distributed basis but aggregated into a centralized repository of opt in that can be shared across multiple platforms I think that's probably one option on my my fear. Is that if we don't do something like that? The what we're going to start to see is content get sucked into proprietary platforms more and more over time because those proprietary platforms can do Often just for their platform right and so The advertisers will tend to come in and spend more money in those proprietary platforms in sponsoring podcasts. in offer higher. Cpm's two shows that are in those proprietary platforms in this is fundamentally were the threat lies to the openness of the podcasting medium so mark. I don't have that publishing where I just talked about it in my show So if you want to hear the Kauai frame the question it was done on episode fourteen. Twenty e c unless it was twice on fourteen twenty five about a thirty minute mark and then last night. I talked about the results at about the eight to ten minute. Mark ON EPISODE. Fourteen twenty seven so By happy to try to pull that together at some point but again it was purely unscientific. I just had them email me. Only and the those That data is some sort of an online website. Or you can put it right. Could I could put it on my. It's it's in my show but I have to go pull it out and I could blog about it so I think that and again it's purely you know. It is like rolling. His eyeballs is not a poll. It was just a survey survey right. Yeah and it might be the basis for for a session for you at a podcast movement. I already submitted as a matter of fact. Submissions for podcast movement are due today. Really this is the last day today is the last day. So if you haven't yet rob you better get busy. You've got until midnight. Wow Okay I guess I shouldn't have told you crap. I would've been one less lipson session at the show. We don't do Lipson sessions. We do training cell phones and and and talk to be really fair but I. I'm sure we'll be doing this. Show live at that event too. So yeah there's no session mission for that. So that's something I've talked to my team about too is like you know I i. I'm I review. All the sessions are going in and I talked to our team members. I'm like we have to make sure we're inclusive in broad. We can't be focused on the agenda of blueberry. We have to make sure that we're we go in. We'RE TEACHING PEOPLE. Because if we don't you're not you're sessions is getting approved. Dan's GonNa read right through that and say. Oh that's that sounds pitchy. And that's the last thing that We WanNa do an event like that. We WanNA train not pitch because we all get pissed off when we get pitched right totally. Yeah that's true. Oh March I was the last day while that is a couple of days. So you've got a COUPLA days. I'm incorrect so that would be Sunday. All.
"hernan lopez" Discussed on New Media Show
"The awards another great nonprofit organization and and then she got reconnected with me by somebody at stage route. Sony could help specializes in setting up not for profits and young her. Her essentially care group is on east. Small Group is it's what they do. Is they set up on no for profit organizations and then they help them. You get the multiple rap and that that makes sense because they're not profit thing for those of you that are listening to have never had to set up a nonprofit. It's easy to set up a for profit business. It is very difficult to set up a nonprofit business right. Yeah so going back then talking about support. This is in order to get fulltime staff. You'RE GONNA have to raise a significant amount of money. And and you know I look at the dues. I pay to some organizations. We belong to and boy that. That checks hardy one to write every year What do you think then the structure is going to be? Because if you're trying to do this as a member organization now to are you going to are you gonNa have corporate tears or no probably not right. No the will be room. For companies to sponsor the organization just bond soared the awards response or meet up. So that's what other offer Providence Station. And then when we run the awards they will be an entry fee. That tells me in. Line with the annotations. Do you know to help us. Process the volume of also making sure that people apply for the awards that make the most sense because we will require that of voters. Seventy five bucks. They have listened to this shows that they're voting on or all the enemies. What we don't want to see is a system that ends in based on opium. People just won't stop the Hound. Listen to The finalization will come from donations. Plus member dues award injuries. So will all of the members get an opportunity to vote for the nominated Shows for the awards or every member will vote for that worked on their peer group blast. All the members will vote on the general awards. I gotcha on the analysts. Do you see the the nomination process working just curious. Or if you've got that clear yet we don't have that tier yet so we're going to. Obviously there will be a filtering. Everybody who applies how applies. How do we get to ones that? Make the shortlist thing. What happens in the allegation? Although I might be wrong on the peer group goes through all the entries and then they vote on their Andrews on that essentially crates of a master shortlist enforced where the ultimate release ends up. Yeah I know that I have gotten away again. Just you know from running my awards. We have a there was no entry fee and now we require a registration fee to participate in The did get some push back on that. Our interest is relatively inexpensive. We try to keep it that way for any podcasters so that they can afford to to enter and have their audiences participated structured differently. Obviously but I think to then there's going to be again this fine line that using going back to talking about You know Netflix. Spending twenty six million dollars or whatever it was they spent two Oscars out of twenty one. Nominations we gotta make. I hope that you'll take into consideration that these podcasters creating great content and making no money What is that look like from an entry fee is at you know? Do you have a different level? We want to happen are then. Motions are going to table on Wednesday just to make sure that the connery's that are specifically dedicated to independent. Hashers up Rigorously and then how do you keep commercial shows out of the independent show? So there's gotta come up with all this definition so I usually one to To navigate because if you just count Who publishes the show? And how many how many people have on the credits I? I think it's easy to determine when I show is is not you know truly truly independent and does does the peer groups structure help without to does he does as well Okay because I think a lot of shows now. She gets even more complicated. There's a lot of shows that have people that are volunteers that do prep and do social promotion and all that stuff. So the lines get really blurred. Currently you know because of the nature of the space and people's you know something about budget some people don't right Yes so I mean one of these will probably end up doing this and I know that I am. I getting myself into trouble. Don't do it if you don't don't get yourself in trouble. We all that governors are orange. You have an opportunity to comment on the On other roles But I think we're going to send them out for a broader group of people to take Luca on. I'm definitely going to be talking to the people that television got him. You just see how they navigate those usual though they don't have similar. Pro-nazi goes to make a television show union network. There's just no question in the fifty bucks. So have you even thought about The the aspect of the the actual awards ceremony itself a- even gotten that far even think about what that looks like a little bit. I come I mean I I want to do it early on For Simplicity and John and efficiency I think is timed Orion one of the other industry events so we have enough people in the same city of that same time. The represent your dream again. I think most people don't realize it's one thing to go to the Oscars or the enemies of being around for ninety years. You're not one of those organizations just getting beat bowl the talent to show up. You say don't know that you're GonNa wish dot and Todd knows that. Well that's that's why we have A. It's even worse. Hernan it's worse because we've done a situation with the podcast awards where the two hundred and twenty nominees all have to send an acceptance video. Okay because we do it live now. Let's add another component to that. If you don't send a video in you one we must qualify them right now. I've never said this publicly but we have had in the past a show that has one but yet did not send a simple video saying hey thank you audience for voting for me and they were disqualified because they didn't send their video or you know in order to get it so they won't even send you know and it's in the rule so you have to submit an acceptance video and they don't that's challenging so. I understand completely about trying to get people into play so when you call their name. It's crickets right in the number one event that you probably could do that with podcast movement. I would imagine but not determined yet but yeah he's not determined. I Don Franks great colleague on ankles game a friend and a the at one of talk on is for sure too so I think we covered everything. Have we went through or anything? Hernan they WANNA talk about it. All about the podcasting space. Or what's what you think is going on in the content area right now around podcasting and kind of kind of the I mean I I mean I have a question about it. I mean around fictional content. Do you think we're just seeing the the very early stages of the growth of that I hope so I I don't know if people notice when we started wondering That's how we started. We wanted to do fiction shows because being here in Hollywood understanding a little bit of drama space. We thought that that was had a weaker that we could have meaningful Stationing we noticed at the time. Two Thousand Sixteen this ceiling of variety for fictional Audio shows or audio dramas was way lower than it was or true stories on so we kind of art are interesting audio drama and tale a couple of months ago. We launched the show all blood ties of the first Domino Donnie. Three years with eleven. Jay offline Josh God it's Story reminiscent of succession. Needs the a catching Keel podcasts. We really brought over Was Number one for twelve days. Any US I episode one is going to cost a million downloads pretty soon. So that's GonNa be the first and re entry for us into podcast in all your that way. So why do you think that the fictional side kind of stalled out there? I mean I know that I mean if you look fundamentally at the roots of the podcasting medium. It's it's been mostly reality. Based soups stories. That have really driven this medium forward for the last fifteen years. It makes sense. But they're huge gap. There is like for like we had some great shows in the early days but then they just poof they disappeared and then it took a long time before we had I. I'M GONNA call it fan fiction or if you know whatever the Jonah is actually called. It was a long time before we had stories back in that space. I think is gonNA means nothing. We all realize this envying work hard and expensive to make and demand from advertisers. Wasn't as strong because you don't have the colors. Red Hat's Manasian Yuga. Y'All end up spending twice as much as you would. Not Trucial aren't really made it Just just draw. The reality was that market changing with Hollywood get more involved or yet will for us. What change was on our promotional platform? Got A lot bigger and we have listeners. Who Love some kinds of stories that we took a gamble that they will love scene stories body. The restrictions says dirty John and blood is there are themes common themes collingwood Dr Death so we brought it to those listeners. I think numbers on it. So when when a podcast turns into TV show and go like Amazon prime or whatever but yet the the audio podcast is still public. Did you guys see a bump in the audio podcast when the TV show has released or what? What was the dynamic there even even when it's not direct rates of podcast when Dirty John came on the television. Show was a four-time increase on listening from one month to annex to casts joking risque mean but we just saw the same thing with the Hernandez Commend Joe. Knapp picks wasn't related to our show. A picked up some of the same phone goals that we Review for the first time and we saw huge Brazilian missing chart show. But that's GonNa borrow something that we weren't really. Dr Death is launching in the fall On Biko it's about our gas We have all twelve showcasing development Serious just announced yesterday the set up of week rash about they we work. The rise of we weren't setup.
"hernan lopez" Discussed on New Media Show
"I believe I'd be to New Boston Gordon called from spotify. Who obviously runs the outgassing Over there or in Rosemount is a talent agent from UTM. One of the best. The most wanted only Augustine's based on one without a great gravy judgment I Lawrence spoarer he's a producer on the criminal again won a very long running show and so we have initially decided to have the four B. Seventeen people we have allocated in. We have a Niles Ready. Eleven those Governor seats or on or member sates were actively looking for the remaining six their patients to three people. Some people for instance known as I heart wasn't included. And actually that's wrong. Well known only IHEART couldn't be memorization by is specifically by the CONOR BYRNE WHO? I consider a friend. Great College to be a board member and evaluated in acquiescent said yes or no but I think he he has all the right questions and then people that we are reach on reports as well so Hernandez you go through that list. There's no indies on the governor's board yet. So are you guys gonNA fill the rest of the seats with Independent Creators Gordon? To see how he goes to our goal is by the time we got to a seventeen. You will probably be nine people that were companies and people that are in this now. You're the. Indy might be different from our readers of because to me. Don't Albright Elliott Tele Colon Rica. Murthy unauthorised border are indices. I mean they're not employed by be organizations like Like The I heart or MPR bought a true true in the Could be somebody who has absolutely no affiliation. Were actually looking for people. That are absolutely no not yet. I think that'd be a good idea to have some board members that came came out of the pure podcasting space in that represent that side. Because I believe I mean. Many of those folks have have passed her. I really ships with radio and things like that too. So I think giving giving the impression that the organization is were representing the broad spectrum of the medium. I think is really important. One of the other questions that I had for you though is podcasting. I believe over the next couple of years is GONNA see phenomenal expansion and growth into other markets around the world and was just wondering if you guys are starting to think about this organization this awards starting to look at the globe as its platform and said of just the US that hosing the crawl walk run framework. I would love to eventually be global organization. We want to make sure in particular. I want to be mindful of not promising that anybody or Mary royal in the world will be able to join because we won't be able to vet obligations as easily if they come from a country. That doesn't speak English just to ask about it. That's one of the questions that were talking about next week. So from the Audience Kevin Black ask have the founders ever worked together. We have not for the same company. But we have Cobra. An number of initiatives Era Dean on I And and Kerry Othman work together on pot fron which is a a podcast upfront. Travels around the country. We've done shows in Alessandra San Francisco Detroit and we're GONNA do a one in Chicago this year And you know we all know each other and we have multiple injury events by visit acting the first time that this group gets together. Now the couple of big companies did ENTERCOM or cumulus. Say anything or they asked her as ray thought towards them we talk there. There's one person at entercom that have reached out to And she's going to come to their meeting next week decimal server with the goal of I would like to have her be known on the board and Cumulus media were talking to As well so someone suggests in a Chat Room. Would you guys be open to a poll? On who would be the best indies for the the rest of the Board of Governors? That's interesting I hadn't thought about it. Yes would only be open to it. I'm not we need. We won It's There's so many things at once or to war which is young diverse geographical representation diversity of Gender Racial And a number of other goals that we it is going to be hard to find somebody who can take all the boxes absolutely Suggestions I view in San any names To me We're GONNA be talking about names on on a of the media Wednesday. Yes so there's lots of comments in In the chat room some on my personal patron and in some round the new media show so After the show you can go back and read all the comments. I'll send you the link to them the seer yet. Just more discussion about About independence I think. This is a theme. That were you know I've been hearing and Rob Spin hearing the concern that And again I. I understand this completely that it's going to be impossible to make everyone happy. It's not GonNa Happen on round one. I I fully fully understand that are I think though that we need to make sure that you know from the training perspective here okay. Here's something else in the back of my head. So okay we're GONNA put together their training packages you're gonNA pointed towards other groups Training information what is the so. Then will that be? You know what is going to turn into podcasters chasing a tail. Numbers excellence okay. Here are great interview techniques here in in an is if they follow those techniques is he gonNa make it easier to win an award. I'm really throwing conspiracy out there a little bit. But what do you think that I I understand? You're trying to improve the space and true improved the quality but podcasters Often will look at information and say okay. This is what I need to do to win. A A golden Mike. Or whatever the awards up being named Do we want them chasing that because this space is Ben made up of no rules? I are yeah it does agree question because I think look up and speak for on personal experience. I think any listener who listens to one ratio can tell you that they sound very different from what used to be that traditional ratio. One of the sounds. That was more celebrated on the moment right. So if you listen to this cinematic this sound very Hollywood or the same reason. A lot of people were used to that. The sound of cereal did not like our house and that's fine And there's no one sound that should work for everybody I think What you people should be able to learn from different ways of doing things on approaching some stories and the British show that works for them on shows designed to win awards. I I think that I am. There is in the television industry some degree off award seeking that I mean I. I've seen that when when watching television Because it is. It is fun to win an award. I don't think that anybody ever goes and says was going to do this. This way.
"hernan lopez" Discussed on New Media Show
"Could be someone that's done a series in there's a whole definition. Active is all over the place. What is going to be? The you know what is going to be. The criteria and heavy decided that yet how you determine if someone is working in the space. Because there's a lot of podcasts are really working in the space. They're not making the money they're just doing a show. How do we you know? Where's that house? That determination factor GonNa because we honest with you in order for this to succeed and get people to get excited about it. We inclusiveness has to be launch on present. And then yes I mean. The the rules are not setting stone yet. But there's a drought which we're going to discuss that meeting next week by they're meant to be inclusive at it's meant to allow everybody Which we understand the majority of podcasters are independent and we them too because the way you get organization to have broad credibility is by being representative of that medium Right won't one of the things that Other academies have been in the last five years? Greece is for the other wearing representative enough. Because if you look at the volume base he wasn't necessarily representative of the Abune Bub nation We wanted to Not have to correct that by rather start on the right foods. So for instance one of the things that we decided to is the majority of Board of governors will be women Half an half of the Board of governors will be either coming from companies like one or MPR or independence like Elliott accordion or more th-they or other people that were talking to In in in the in the Rotas Ace we one geographical representation we want obviously all kinds of diversity representation and we want everybody to our voice. Now there is a membership fee to join It's that right now. One hundred dollars a year will have a discount for people who joining early on a discount for students as well But I don't think that the fee will be a major deterrent. The Devil Day set right now The other thing that we will look for our two references from other professionals. Because we want to make sure that when obviously location will be done no line and we're not gonNA have time to meet people in person or sometimes perhaps even goal. We want to be able to know that you were always June for a ton and vice versa and and barn. We'd some organizations dot are already in the business of recommending Oricon puck astros on giving credits to make sure that the United States. The members are professionals. So I do have a question. It came from the audience and then A follow up to this then is so with ninety five percent of the podcasters in the space being independent Folks that are doing shows on their own and really not without a team. Are they going to be representative of this in the awards so that there's going to be enough categories where they're not just silent into a specific chunk where there's going to be enough -nough categories where they're gonna be able to be be equally represented or he actually majority represented because they are the majority of the podcasters and the second quest Follow up to that is and this is not the audience question but my question is what we've seen with the Academy Awards you looked at Or was it the Grammy's Netflix Scott? twenty one nominations They walked away with two and they spent some multiples of millions of dollars to to whatever happens within that group to be able to do. Pr and promotion to get votes. And when I'm worried about is that while we'll have and again this goes back to how you're going to have to work through the structure of the actual awards process and again i. I'm glad you have to navigate this and not me is that how do you prevent Those that have the biggest budget they be able to do. Pr It's happens within the current academies from the ones walking away with all the awards. How do you set that? So that you don't alienate the the the ninety five percent of the what I would assume would be the member base of this organization Greg Questions and I'm glad you asked them both because we have thought about an untalkative that first we're going to have awards at specifically for Independent Truly Independent. One person ought casts And they they shouldn't have in one or perhaps more than one award there will be able to compete on the general categories and our dream would be that one day. What just happened at the Academy? Awards were parasite warned known only the best International bigger and also the best picture which wasn't had never happened before. I think the same will be allowed to happen in the future. When somebody gun win the best independent PODCASTS and podcasts of the year and even been decided yet. But that's the does your stations trying to buy their way into blurred. One of the goals that we set from the get go is a the awards will be about celebrating quality not were winning weights rank and there are a number of things that signal we want quality and what. I think will be very different between us and the economy out. Wgn On film. I leaving no Sandra's on sunset. We'll see what happens and I see that on Sunset Boulevard. There are so many billboards In in Indiana stretch and Iran awards time have those billboards are bought a mood zoos on TV. Suits trying to influence voters. He's really hard to market to them. The third only three thousand or them more fourteen thousand in the case of what I'm saying is I I do that here in La because the voters are concentrated La. Nobody has luxury in August in. Because Hot Cassini's geographically dispersed. I don't think it will be a way to England's voting in a way. The question from the audience was who are all the founders not just the ones on the stage announcing all the groups they say they wanna who all the groups are that are affiliated with this or have a linemates but this area on again. They're not you know the alignments I invited people known companies. They are people who work for companies The permission up personally from the company so but I. I wanted to make sure because there was some misconceptions some of the article that NPR and wondering getting together and bureau wondering are not getting together. Aids. Anne a grown man and as B B overwhelming for. Npr is a founding member of learning station Gary Hoffmann from barracks. She's a CEO. But she sold.
"hernan lopez" Discussed on New Media Show
"Hey everyone welcome to the new media. Show my name is Todd Cochran and of course I'm joined by my co host. Mr Green. We got a great guest in the studio or in the virtual studio today. Rob You WANNA do the introduction for us. Yeah it's I'm excited to have Hernan Lopez who's the CEO of Wondering on the program with us today. Hey hearn thanks for joining us. Thank you so much for having me. Yeah that's great well. I mean `less jump right into it. how how goes the progress with the PODCAST Academy? What's going on with that right now? The academy I mom assuming dot listeners. My occurred or or or read anything about it. But for those who haven't the Konami is a membership organization. That has a goal of celebrating and fostering quality in podcasts. Making a gration. And we want to do that. In three ways. One is through off grading seminars and meet ups and sharing resources. If with professionals who joined there is Asia's on rotational people not come on his The second way is to allow professionals to network with each other. We ideally want to with members. Permission take The ability to search for each other in one is looking for a host or producer sound designer. They should be able to find one from the economy depending on on the location. Nine degrees up. The third goal of education is to Raid an annual award ceremony Tentatively goal the Golden Mikes and We we want to do it in a follow in the Footsteps Television Academy the Oscars that Recording Academy all. Those organizations are very soon learning constituency. they're all not for profit member base so professionals were working. Industry are the ones who join and they They are assigned to peer groups and then they vote on the Joan Outer Respond on the Gore. All your message. I mentioned have been around for anywhere between forty nine years the really groups of people that wand their profession to be celebrated. And that's what we went to her. If I can I've we might want to back up just a little bit. What was the was the genesis thought on on starting this? I you know I kind of spent a lot of We we all kind of We heard the announcement. Of course it podcasts movement evolutions but take us back a few steps. When did you start talking about doing this? And how did things come to To fruition? So I I think people I started wondering relatively late in the parking Easter remind. My company is only four years old before that at in the television industry For a while and before that I really starting rate on cable television so I noticed that the wasn't a group In podcasting that was formal was incorporated that on spoke to the goals of Celebrating podcasting quantity dad was adequately funded the Way Television Academy on the Oscars I I know that many organizations that From the cutting podcasters from two obviously the people's Awards that have been celebrating already for many years But I thought he was born to create underground station. Dod had significant funding to achieve all the goals that we want to achieve And An to for to refunding the non for profit foundation be self-sustainable also thought it was important for the nation to be one of members of people and not companies because if you try to do on organization where the members are companies you very quickly becomes a trade association and and you start have corporate groups Tried to navigate what their goals are on their goals may be oh boast we want another maybe a boast with people that choose to the Agassi and system through a scene Abedin and professional center and said they saw the PODCASTS movement speech. I think it's amazing is. He's a great gift the packing house. That's fact that people from the garage or from the home can launch podcasts. And do everything on their own and be better and have more listeners on better perception down podcast coming out of a company like wonder NPR. Or I heart and I think one of the goals one kind is to make sure that Dodd Rate Egli Room continues and do everything that we can to celebrate Podcasting Coming from either people who choose to his in complete by themselves or people who choose to borrow the money or any combination majoring in in I think I got a couple of unique perspectives on this. And and I'm sure rob away into you know when I started the the podcast awards originally back in I guess an hour. Two thousand five the The challenge ahead with that was even though that that was a that was started by myself independently and was separated from my company. Rob Wason Blueberry podcasting and it was essentially podcast rewards is own outright by my wife and I and the The challenge I ran into without as even though we were trying to do good and giving him exposure to people there was always this Y Todd is part of blueberry so the podcast awards have to be things that something's being driven by by by Blueberry podcasting and it really wasn't the case but there was always that perception there so I understand the need to have a. I guess for a better words in his ex analogy the separation of you know Church and state or federal government and state. Or however. You WanNa do it. There has to be this kind of separation. Otherwise people will think that there's agendas or that there. Are you know undue influence? And all that so. That was something that I ran up against with Doing the the podcast awards. I think now the way. It's structured after multiple changes is. We've we've been accomplished some separation in keep it You know kind of cleaned up the process and made it better but it took a lot of time a lot of criticism and a lot of you know. Be Honest with you. People pretty critical. They're into is I heard and I understand what you're trying to -CCOMPLISH here so And I know you're you've taken some bullets but it's it's it's it's hard because everyone looks at things a little sideways at times and say okay. What's you know what's in it for them in in in what you're trying to have you know you're trying to move the space. Ford people have a tendency to have a visceral reaction when they don't need to but at the same point. I think Robin Ibope had a experiences with the first association that was attempted to have been started and that was back in. Oh eight with sociation for downloadable media and you know it's like herding cats because everyone has an agenda and you know you it's hard to leave the agendas at the door and when I go into any type of any type of group think agreed group. Talk now always know that you know there are gonna be agendas just part of the process and hopefully can work through and set goals and organizational standards and that basically over time you build the trust and that those agendas get left at the door or their curbed or they're well known People get called out for when they need to but I understand the challenges here in getting this the started and I'll I'll be honest with you when I heard about. It is just like Oh man. They have no idea what they've undertook. Right road yes And I completely. I knew that he wasn't going to go smoothly as I would. Hope Former gold mine used to work at Nielsen. Once told me if you're ever going to be in the business measuring audiences pauling or even awards manhattan thick skin. That's fact reporting AIDS bolster. Everybody hates the audience measurement. Everybody hates be award ceremony except for the winters and and so I tried to do a Lotta Research. I was a member of the television automate briefly on and we looked at what they do. Order to recruit members and members qualify. So there are a number of those models that were picking up for instance People are going to have to show that they're working another active professionals in the odd casino industry. And they are. They belong to one or more peer groups Wise you to one beat rogue in particular whether the host or a writer or music supervisor or a reporter or marketing executive upgraded executive. And in fact we're looking for one year group Tentatively gold a one person show We're looking for the ideal name because we realized that the vast majority of podcasts are one person shows and and I think there should be US Pacific bureau specific data reunion to celebrate people that can do a whole podcast by themselves But the one thing that I thought was really organization to making it. Your unoriginal people mccown. Buddy says to be very clear that it's not a trade association so therefore we don't have a bunch of lawyers for one company or another company law. We should be doing This sort of adding Merriman. We should be doing this on that in making sure that our podcast are adequately countered by platform aor me. I think that when you get When he tried to been been You fall into a risk of alienating multiple players and again I wanted to to just make their own institution as focused as possible see. What is that something that everybody got real? While every can agree on we want to quality. We won professionals to continue to learn those skills and we professionals So those are the main goals organization. Go ahead ask me. When I'm on on those goals you also announced an an educational component to this too and I was just curious if if you had if you guys had put put some significant thought into you know as you look at you know new producers coming into the medium that are that one at one a developer professional career in this and want to earn money from what they're doing and quality definitely Does tend to map towards being able to make money from from doing a podcast. How important is the education piece to? You know what you guys are planning on doing. It is important. I can't say that we have theorized exactly what we're going to do everything the area and I do know that we're not going to try to replicate what already exists so for We have One of the plans to meet ups all over the country So that professionals At work and can get to connect and from those connections usually end up with job opportunities and to me and someone told me the other day this Ram meet up of podcasters in Orange County rate will go on and talk to them to see whether we can sponsor their meet up as opposed to creating a second meeting where there's already by the nets eighty equally Alex Bloomberg the amazing six parcels of EIBAR series called the Gimblett Academy. There's no way that we are going to try to replicate that. We're going to actually send people to listen to that. Show to Jesse. Thorn show to a number of other resources that existing broadcasting and to given to how they learn in addition to that overtime depending on the budget that we get the ambition of their sation. Will there be a way where there are specific seminars organized by the arcus Academy. Yes we like to get there but we want to walk than Than an apology. The Siamese crawl walk run No I think you're GONNA see us. Do One thing that I just is my initial reaction and there's two or three things on top of my head Number one I started immediately getting instant messages from folks that were independent podcast creators. That were extremely concerned. That based upon the least I'm looking at the initial application that it looked like there was gonna be a high bar set for in these join so I guess the question really then is in the end. Let's just put the the bread on the table. Here it what is going to be considered someone working space if you've got if you haven't individual that is actively doing podcast and what an inactive can do is definition as across support. It could be someone who's putting on an episode every week. Someone's for an.
"hernan lopez" Discussed on No Agenda
"Case came through clear certainly an interesting An interesting Miss here I want to thank all officer. Whoa WHOA WHOA. Whoa WHOA. Whoa W oil. W He's from Deutschland Deutschland John Being a producer of the no agenda show and at the same time a member of the Content Marketing Association in Germany called the CMF the content marketing forum. I came up with an idea. I would like to donate the submission to the best of content marketing award for the German Contest yes I would like to submit. The animated. No agenda show is a youtube series to promote the no agenda show I'll fill out all the forms etc. Cova cover all expenses as a way to hit people in the mouth. What do you think should I proceed? I said yes. I didn't even ask you Johnson. Yes let's do it right away. I didn't have to ask me what I'd say. Of course you'd say yes. What a great idea awards. Don't get me started on awards. Have you followed the latest controversy? No out so there's been I think two or three different podcast awards and yeah. I think I. Heart radio has their own podcast. Awards playboy used to give awards to its writers. I mean come on right so there used to be something called the podcast Academy I don't. I don't think I'm a member but I do remember. They put me in the hall of fame over some other. Some other podcast network has decided to resurrect the podcast academy and subsequently do awards and the the thing that was interesting. This was announced partially in a Bloomberg article. Where let me see if I can actually have it here? And this is Bloomberg very funny. Actually yes Bloomberg. Podcast producers are creating. This is Bloomberg Bloomberg owned by the guy. Who's WHO's Who's not really running? Podcast producers are creating their own version of the Oscars the new the newly formed podcast academy plans to hold Golden Mike Awards in early twenty twenty one Hernan Lopez founder and chief executive officer of podcasting startup wondering. Why didn't they raise money than wondering? Raise like a ton of money maybe wants to create the Academy Awards. Podcasting Lopez has recruited ten of his peers to form the podcast academy.
"hernan lopez" Discussed on No Agenda
"Case came through clear on what an interesting An interesting Miss here I want to thank all officer. Whoa WHOA WHOA. Whoa WHOA. Whoa W oil. W He's from Deutschland Deutschland Adam. John Being a producer of the no agenda show and at the same time a member of the Content Marketing Association in Germany called the CMF the content marketing forum. I came up with an idea. I would like to donate the submission to the best of content marketing award for the German Contest yes I would like to submit. The animated. No agenda show is a youtube series to promote the no agenda show I'll fill out all the forms etc. Cova cover all expenses as a way to hit people in the mouth. What do you think should I proceed? I said yes. I didn't even ask you Johnson. Yes let's do it right away. I didn't have to ask me what I'd say. Of course you'd say yes. What a great idea awards. Don't get me started on awards. Have you followed the latest controversy? No out so there's been I think two or three different podcast awards and yeah. I think I. Heart radio has their own podcast. Awards playboy used to give awards to its writers. I mean come on right so there used to be something called the podcast Academy I don't. I don't think I'm a member but I do remember. They put me in the hall of fame over some other. Some other podcast network has decided to resurrect the podcast academy and subsequently do awards and the the thing that was interesting. This was announced partially in a Bloomberg article. Where let me see if I can actually have it here? And this is Bloomberg very funny. Actually yes Bloomberg. Podcast producers are creating. This is Bloomberg Bloomberg owned by the guy. Who's WHO's Who's not really running? Podcast producers are creating their own version of the Oscars the new the newly formed podcast academy plans to hold Golden Mike Awards in early twenty twenty one Hernan Lopez founder and chief executive officer of podcasting startup wondering. Why didn't they raise money? Didn't wondering raise like a ton of money maybe wants to create the Academy Awards? Podcasting Lopez has recruited ten of his peers to form the podcast academy.
"hernan lopez" Discussed on No Agenda
"Case came through clear certainly an interesting An interesting Miss here I want to thank all officer. Whoa WHOA WHOA. Whoa WHOA. Whoa W oil. W He's from Deutschland Deutschland John Being a producer of the no agenda show and at the same time a member of the Content Marketing Association in Germany called the CMF the content marketing forum. I came up with an idea. I would like to donate the submission to the best of content marketing award for the German Contest yes I would like to submit. The animated. No agenda show is a youtube series to promote the no agenda show I'll fill out all the forms etc. Cova cover all expenses as a way to hit people in the mouth. What do you think should I proceed? I said yes. I didn't even ask you Johnson. Yes let's do it right away. I didn't have to ask me what I'd say. Of course you'd say yes. What a great idea awards. Don't get me started on awards. Have you followed the latest controversy? No out so there's been I think two or three different podcast awards and yeah. I think IHEART radio has their own podcast awards. Playboy used to give awards to its writers. I mean come on right so there used to be something called the podcast Academy I don't. I don't think I'm a member but I do remember. They put me in the hall of fame over some other. Some other podcast network has decided to resurrect the podcast academy and subsequently do awards and the the thing that was interesting. This was announced partially in a Bloomberg article. Where let me see if I can actually have it here? And this is Bloomberg very funny. Actually yes Bloomberg. Podcast producers are creating. This is Bloomberg Bloomberg owned by the guy. Who's WHO's Who's not really running? Podcast producers are creating their own version of the Oscars the new the newly formed podcast academy plans to hold Golden Mike Awards in early twenty twenty one Hernan Lopez founder and chief executive officer of podcasting startup wondering. Why didn't they raise money than wondering? Raise like a ton of money maybe wants to create the Academy Awards. Podcasting Lopez has recruited ten of his peers to form the podcast academy.
"hernan lopez" Discussed on No Agenda
"Case came through clear certainly an interesting An interesting Miss here I want to thank all officer. Whoa WHOA WHOA. Whoa WHOA. Whoa W oil. W He's from Deutschland Deutschland John Being a producer of the no agenda show and at the same time a member of the Content Marketing Association in Germany called the CMF the content marketing forum. I came up with an idea. I would like to donate the submission to the best of content marketing award for the German Contest yes I would like to submit. The animated. No agenda show is a youtube series to promote the no agenda show I'll fill out all the forms etc. Cova cover all expenses as a way to hit people in the mouth. What do you think should I proceed? I said yes. I didn't even ask you Johnson. Yes let's do it right away. I didn't have to ask me what I'd say. Of course you'd say yes. What a great idea awards. Don't get me started on awards. Have you followed the latest controversy? No out so there's been I think two or three different podcast awards and yeah. I think I. Heart radio has their own podcast. Awards playboy used to give awards to its writers. I mean come on right so there used to be something called the podcast Academy I don't. I don't think I'm a member but I do remember. They put me in the hall of fame over some other. Some other podcast network has decided to resurrect the podcast academy and subsequently do awards and the the thing that was interesting. This was announced partially in a Bloomberg article. Where let me see if I can actually have it here? And this is Bloomberg very funny. Actually yes Bloomberg. Podcast producers are creating. This is Bloomberg Bloomberg owned by the guy. Who's WHO's Who's not really running? Podcast producers are creating their own version of the Oscars the new the newly formed podcast academy plans to hold Golden Mike Awards in early twenty twenty one Hernan Lopez founder and chief executive officer of podcasting startup wondering. Why didn't they raise money? Didn't wondering raise like a ton of money maybe wants to create the Academy Awards? Podcasting Lopez has recruited ten of his peers to form the podcast academy.
Podcast Live new event and Spotify launches a daily podcast playlists
"Podcast live, a company that makes live events where podcasters can perform interact with an audience, and hosts special versions of their regular shows is today, announcing its second event, rugby at Twickenham podcasts involved to include a number of independent shows plus podcast from sky, the times, and the telegraph Spotify has launched a daily podcast playlist spotted by vox, media's Zack con Yvo terra notes that it appears to contain ten new episodes of shows, you're subscribe to in Spotify, a short clip, telling you to try something new and nine episodes from popular shows, we're not seeing it, but then the only podcast we subscribe to in Spotify is what it's this one Dutch podcast newsletter. Pod product has noted that spotify's player when shared on Twitter now plays, full podcast episodes in the player imbedding. The tweets might also be a simple. Ways to get a nice looking player on your blog or websites, perhaps more from Spotify. It's sound up. Podcasting accelerator is back for two thousand nineteen. It's a five day accelerator program designed to educate and support women of color in developing podcasts from idea to pilot production music service title now, appears to list podcasts, almost all their own programming, though, here's the podcast of the year at the Dutch podcast awards last week, the bills in Atlanta's the wards were built from a mix of public and jury votes. The I tunes performance marketing campaign and affiliate system used by many podcasters to measure promotion of their apple podcast shows is changing name to the apple services performance marketing campaign. Catchy in land. The head stuff podcast network is expanding into a former music studio complex and adding a membership program, the BBC. She is looking for podcasts with hope punk whatever. That's is wants to find a new podcast blockbuster based around three key priorities innovation new voices and new audiences. That's according to their commissioning editor for podcasts. Jason Phipps bullet is a new iphone app designed to help you share a clip from your podcast. We have an example of a tweet from that in our show notes, and our newsletter new talent alerts from their recent competition. NPR have posted eight podcasts from students in grades five to twelve that means age ten to eighteen willing to a podcasting workshop where the difference, the Himalayan podcasting workshop looks to be in a fabulous location. It's from July the seventeenth to the twenty-first and event for you. The best of the British podcast awards is happening on Saturday. The sixteenth of June has part of the underbelly festival in south Bank in London in the UK, and as a side. At the British podcast awards appear to have invested considerably in PR for their winners willing to a piece in the guardian today, featuring a pre ceremony photo. Shoots taken at the awards that even credits the sponsors as much to learn for other countries. We think the company responsible is cover PR, and the illusionist has just added an extra live show in Perth on the third of July after the previous one sold out that Twitter, account adds helpfully, the Australian Perth, not the Scottish Perth or the Canadian Perth, all the several American Pertz would also add not the river in New Zealand, nor the asteroid northern military flying boat so Monday, so opinions are rife on the internet over the weekend. Bill Rosenblatt thinks that podcasting futures and add funded medium is not rosy and Jose Navarro things all podcast from Mexico sound the same. There is no audience. He says, if there is nothing on offer, we need to diversify that offering provide content that breaks. The conventions of traditional radio and import casts today. We talk about kindred cast that has Hernan Lopez. The founder and CEO wondering and to common cadence thirteen to war and back, the daily from the New York Times, which has a special week on Europe and the UK's blunder through Brexit negotiations. Thanks for that and bear brook, which played a role in identifying the victims of a serial killer
"hernan lopez" Discussed on KindredCast: Insights From Dealmakers & Thought Leaders
"Welcome to a special episode of kindred cast today, we we're taking a deep dive into podcasting with one of the most influential leaders in the audio space, her non Lopez her non is the CEO and founder of wondering, which according to attract the largest independent podcast network with multiple hits like Dr death business wars dirty John and most recently. Life's short with Justin long wonder is best in class producer who shows are constantly at the top of the apple charts. Her non welcome to kindred guests. Thank you, such a pleasure to be here, and says, pressure to interview by Chris. Oh, please pleasures all ours. I wanna start and I know you've sort of told the story before, but I think it's really interesting of your background of being president CEO FOX international. That is something that's not common in the podcast based have someone with your experience in media in general, and then making your way to the podcast space. So tell us a little bit about how you got here before you started wondering and twenty sixteen. Are two parts to my transitioning to be an interpreter role of podcast. The first one is I wanted to enterpreneur about half of the time I was at FOX, these amazing company, one of the largest multimedia companies in the world, great team. The division that Iran operated that FOX effects, folk sports NGO channels outside of the US. But the left was four thousand person behemoth, and I keep dreaming of this flowers. Dreaming of starting something on my own. But, you know how it is and become the bigger, your divisions them, less direct influence. You can have or the list able, you are to experiment in things proceed to small and podcast was definitely perceived to be not was known existent unaccompanied. I folks, many other companies then and I wasn't even at the big podcast on twenty fifteen. So I get the bug from. Zero bought my journey. There is talking to few people immigration were fanatic podcast listeners, and will not shut up about how much into Gus pockets are great. You just can't believe about this, and that and that and every time that your in any street on, you made a small group of consumers squad deeply passionate about a product and they wonder why easing there more of it, you need to attention. And I remember that in the early days of cable and satellite industry where our saying there was a similar group of much motor. And I'm talking outside of the US time Muthu, yes. Cable was pretty must medium, but in countries like France, or Brazil, or Colombia cable penetration was maybe ten or fifteen percent. And there's a phone of which you get critical mass of consumers attracting betting on. Then we intern attracts higher revenue, which in turn attracts better on more viewers. So the same dynamic, I so plane in the international cable television. Marketplace in a number of countries I so he played in streaming and my theory was, it's going to have a new podcast. I think it's about to happen now. Yeah. I mean look the twenty sixteen when wondering started I think it was a hundred million dollar industry. That's it certainly grown since then. But we'll get on revenue in a minute. In the short time you have over seventy podcast. I think in the wondering network. That's a pretty incredible ramp up. I think that when I first met, you it was prelaunch and wondering and twenty fifteen or twenty sixteen. I think you said something along the lines of, you know, you wanted this launch like twelve shows in your first six months, said that guy's either fifty percent. I'm or fifty percent crazy. Maybe it's both. I don't know which one but you did it and you've done an incredible job of just launching hit after hit. A number of flops on your one. Okay. Flops on a number of shows that Mr. Mark, and I think it's interesting to see how you learn from what doesn't work. When I started wondering I was obsessed with serial and I wanted to replicate the success story behind zero and I started to peel through all the layers of that amazing success story. And I realized that -serily station of podcast was new only zero and start up when one of the time, the only two shows that done that such a scale, and so, well, and then he don't ameet that television series Asians, also knew only been without for about eighteen years, since the invention of TV in two thousand one was the first time that people were able to watch television on demand from beginning to end every episode and then sequence what we got out of that was this Brando's on the wire. And then effects with the shield on AMC with breaking bad on madman and HBO. We'd game of thrones again so that age that change from close ended television to sear lies. Television was born out of changing the -nology and the same thing I thought would happen to podcasts, and clearly, right not to dwell on the FOX by any means. But what are some of them, let's say, maybe the ones you learn the most from in the early wondering days. I thought that one of the things we could do because we were connected to the wall of Hollywood and came from television might then chief content officer, the time came from television. I felt that audio drama would be a space where we could make a difference. And we created a number of I felt very good. I love people thought were really good dramas, but we found that the ceiling of popularity of all your mama was far lower than what he needed to be, you know. Order to make the numbers work, right? And people want to Pierce, drew stories like Syria, like start up. And it's not a CC to create a true story, the way game lead critic start up all the way that is American life, crates hero records years, a lot of tapes. So we wanted to create something that was more strip them. And then we stumble on almost by accident, our first modest hit was show, coll- Hollywood and crime, which launched in January twenty seventeen and I really was the first docudrama in the podcast space lies docudrama, essentially the was a narrator with a script very carefully crafted strip Donna would habits. But instead of going got on gathering tape because the story was covering a crime to have in seven years ago, the Dahlia ground, we heart actress to dramatize we wanted to recreate that space where Sierra lived by with Hollywood sound. And we added. Sound effects on again scoring under my decision. So when you listen to that show as well as any other wonder show, since then the show, sounds very much like a television series or a Hollywood movie is what we call emotionally mercy storytelling from that first success than we went to the wall of dirtyjohn. Right. It was clear to me, you sort of found your sound pretty early. And if it was with Hollywood and crime. It was really the level of production that set wondering apart, I think, and like you said, the way of making it a little bit bigger than what maybe we had seen or heard before in the podcast space in your produced a lot of podcast, and you still are from my view. It's not a quantity over quality. You still have that quality. You've just been able to do it a bunch of times. Now, what is the process of finding a great story in green lighting it and getting it out to the world? Thank you, actually own quality reappraised. I would say that it's more about. Distinctiveness than quality because you can argue that the shows produced by Gimblett by Panapool street, every betas. Good, sir. The one ratios, just out shows sound very much like a Hollywood movie now way that I believe most other podcasts publishers don't sound like the also plays into how we the question says how we green light stories when somebody speech story to us, we think about the protagonist the integrity as we think about the stakes within about how we're going to keep people tension from beginning to middle to end within about the cliffhangers. We think about what's the ending. We think about all the things that people in the television world must think especially this year lies character driven drama. They wouldn't green that show a less all those questions are head of time. Right. And also the Hollywood sound, I remember the launch of dirty, John, that felt like a movie release. I don't know that I. A marketing campaign like that. And podcasting that really made me take step back and go, oh, the game has been elevated here and now we just all have to catch up, thank you. And the case of dirty, John, we both got very excited about the delay times on us about the show and the story, he was meant to be a newspaper story originally buy work with Chris golfer, turning his outline, which we needed was four episodes or for parts of reinstore into a six part podcasts, which he wrote every word on. And then that podcast into a newspaper article as we were talking to the senior leaders, the LA times, we became more and more convinced that this story had the potential to be us global as any Hollywood movie. So we should treat it as such. So initially we had convinced him of doing three full page ads. And we even show to look at the New York Times, the full page ad. To promote my love when we got closer and closer to the release date got more excited about listen to the cuts and they approve fourteen full-page ads, plus a digital campaign so much that I didn't even say it was a podcast they were coming soon. That's people thought that he was movie amazing. It looked like it for sure. Sounded like one you partnered with the LA times you've done that a couple of other times now as well. Boston Globe, I think for gladiator and then you did it with Dr death, this fully ours, which was dated was over Monday body, but which us launch the newest Barnish, we Bloomberg yesterday called the string next door. Got these partnerships clearly beneficial. What's the thought process and finding those partners for these projects scenes, the LA times, all these owners have approach us because they wanted to create a story that is as compelling in audio asteroid, John or doctor death was, but they also want to get it in front of millions of listeners, potentially. The rejoined Dr death did. So all of them were driven by both those goals, they were reported by their teams. But our content team or hand in hand with them in essentially crafting, how the story, would they structure and how to adapted for audio and how to make it compelling? Because it's relatively well known how to structure up Sierras print stories so that people will read every article in audio, he takes particular style of storage into make sure that you hold people's attention in every main it from beginning to end over six his make sense, right? Because if you were to adapt that to movie, it would have to go to a screenwriter. You've gotta have that filter to make sure that the great story is comes out in the medium that you're trying to put it into does something, citing all you, you must do that in bring you don't necessarily need to do. So obviously both. Bring an audio required heavy editing. But in print, you can add more details, you.
"hernan lopez" Discussed on Inside Star Wars
"Harrison <Advertisement> <Speech_Music_Male> <Advertisement> Ford. <Speech_Music_Male> <Advertisement> <Speech_Music_Male> <Music> <Music> <Music> <Speech_Music_Male> From <SpeakerChange> wondering <Speech_Music_Male> <Advertisement> this is a <Speech_Music_Male> seven part <Advertisement> deep. Dive <Speech_Music_Male> inspired <Advertisement> by the <Speech_Music_Male> story behind <Advertisement> <Speech_Music_Male> an unforgettable. <Advertisement> <Speech_Music_Male> Classic <Advertisement> movie. <Speech_Music_Male> <Advertisement> This <Speech_Music_Male> has been part, <Advertisement> one <Speech_Music_Male> <Advertisement> of inside <Speech_Music_Male> Star <Speech_Music_Male> Wars. <Speech_Music_Male> <Advertisement> Listen for <Speech_Music_Male> a new episode <Advertisement> every Wednesday. <Speech_Music_Male> <Advertisement> <Speech_Music_Male> <SpeakerChange> <Advertisement> <Music> <Advertisement> <Music> <Music> <Speech_Music_Male> Written <Advertisement> and narrated <Speech_Music_Male> by Mark Ramsey <Advertisement> <Speech_Music_Male> audio <Advertisement> design <Speech_Music_Male> and production <Advertisement> by Jeff <Speech_Male> Schmidt <Advertisement> produced <Speech_Male> by <Advertisement> Mark Ramsey <Speech_Music_Male> media, <Advertisement> <Speech_Music_Male> executive <Advertisement> producers, <Speech_Music_Male> marshal <Advertisement> Louis <Speech_Music_Male> and <Advertisement> Hernan Lopez <Speech_Music_Male> <Advertisement> for wondering <Speech_Music_Male> <Advertisement> <Speech_Music_Male> subscribe on <Speech_Music_Male> eople podcasts, <Advertisement> Spotify <Speech_Music_Male> NPR <Advertisement> one <Speech_Music_Male> hundred <Advertisement> com <Speech_Music_Male> <Advertisement> or wherever <Speech_Music_Male> you're <Advertisement> listening <Speech_Music_Male> right <Advertisement> now, <Speech_Music_Male> <Advertisement> if you <Speech_Music_Male> like what you're hearing. <Advertisement> <Speech_Music_Male> We'd love <Advertisement> you to give us <Speech_Music_Male> a five star <Advertisement> rating in <Speech_Music_Male> review us, <Advertisement> and be sure <Speech_Music_Male> to tell <Advertisement> your friends <Speech_Music_Male> and <Advertisement> show them <Speech_Music_Male> how to subscribe <Advertisement> <Speech_Music_Male> <Advertisement> finding <Speech_Music_Male> linked to subscribe <Advertisement> <Speech_Music_Male> to inside Star Wars <Speech_Music_Male> and more information <Speech_Music_Male> on the episode <Speech_Music_Male> notes <Advertisement> just <Speech_Music_Male> tapper <Advertisement> swipe <Speech_Music_Male> over the cover <Advertisement> art. <Speech_Music_Male> <Advertisement> You'll also see <Speech_Music_Male> some offers <Advertisement> from our sponsors, <Speech_Music_Male> <Advertisement> please <Speech_Music_Male> support <Advertisement> this show <Speech_Music_Male> by <Advertisement> supporting <Speech_Music_Male> them <Advertisement> <Speech_Music_Male> <Advertisement> join the conversation <Speech_Music_Male> <Advertisement> on Twitter <Speech_Male> at <Advertisement> wondering media <Speech_Music_Male> <Advertisement> and at <Speech_Music_Male> Mark Ramsey <Advertisement> media. <Speech_Music_Male> Use <Advertisement> hashtag <Speech_Music_Male> inside <Advertisement> <Speech_Music_Male> Star Wars <Advertisement> <Speech_Music_Male> on Facebook <Advertisement> search <Speech_Music_Male> inside <Advertisement> Star <Speech_Music_Male> Wars, or <Advertisement> <Speech_Music_Male> follow wondering, <Advertisement> dot <Speech_Music_Male> FM <Advertisement> slash <Speech_Music_Male> inside <Advertisement> group. <Speech_Music_Male> See you there. <Speech_Music_Male> <SpeakerChange> <Advertisement> <Speech_Music_Male> Desk <Advertisement> inside <Speech_Music_Male> Star <Advertisement> Wars <Speech_Music_Male> inspired by <Advertisement> the stories <Speech_Music_Male> of the making <Advertisement> of this iconic <Speech_Music_Male> Bill. <Advertisement> <Speech_Music_Male> Some cases <Advertisement> we can't <Speech_Music_Male> know exactly <Advertisement> what sent <Speech_Music_Male> dialogue. <Advertisement> <Speech_Music_Male> Scenes have been <Advertisement> reconstructed <Speech_Music_Male> based <Advertisement> on extensive <Speech_Music_Female> research. <Advertisement> <Speech_Music_Female> <Advertisement> <Music> <Music> <Music> <Music> <Music> <Music> <Music> <Music> <SpeakerChange> You can type this shit. <Speech_Music_Male> George bush. Assure can't say it.
"hernan lopez" Discussed on EOFire | Entrepreneur on FIRE
"Oh okay so the first thing is we don't want anyone to hate their boss the whole point of the show in a pleased we just need to all be better bosses we need to be better employees so i am one host my co host is the guiding larry seal who's an executive poach and we talk about this sort of people skills you need to get along in the workplace in the same way if you were calling into a podcast or writing into four to an advice columnist about personal advice about getting along with your partner or your family or whatever to provide that same kind of advice for the people skills the emotional intelligence the the selfawareness all the things you need to flourish in the workplace because we spent and so much time at work i have always believed that the people that you work with make or break your work experience it's not about the task it's about like the environment and the people that you work with so that's the goal of our show we'd we take callers and we take our emails and restored of how people understand what they can do to just have more fun in their workplace varnish and give it a liz in his very unique strategy and set up of the podcasts why really got to enjoy that we actually had hernan lopez of wondering on the show last week's whose great getting to talk to him so if you have and shouted listens to them so we chatted with hernan definitely go that a listeners about a week ago um and it was great episode in furnishing don't you goanywhere because we're about to crush the lightning round after we think our sponsors.
"hernan lopez" Discussed on I Hate My Boss
"Take a breath you don't have to know everything you don't have to be everywhere you don't have to do a thing when in doubt ask great questions and listen to the answer there's absolute that would be my parting advice absolutely just engage people hey what do you think the priorities are here how do you think we ought to solve this how else could we do that what an elderly you need to decide they get to decide that you don't have to think it all up your that's it asking questions doesn't defer via thorny issue springs people and it's a great defeat mmm the end of the day vacant till you make it but now we know where you're faking your faking knowledge confidence leadership having a clue all right people i've said it before and i'll say it again we want to hear more of your crazy work stories so please send them to us voice mail or email we are at four two four two two four five seven one one or i hate my boss at wondering dot com we'll be featuring them in our favorite segment you can't make this up we also want to know what you think of the show so please leave us a review on apple podcast go to our show page click reviews and then review if you're not in the mood for writing it's fine you could just give us five stars this episode was hosted by me larry seal ceo and founder of engage leadership m liz dolan boss meritous and satellite sister the original theme song was composed by martin bongko audio engineering by nisha stand special consult julius myth produced by cameron kill executive producer jeffrey quiz created an executive produced by hernan lopez for wondering.
"hernan lopez" Discussed on Inside Psycho
"These were exploding under the big screen and audiences were responding audiences were changing hitchcock would quizzes limousine driver how much money you think of first class low budget shocker could make if it was made by a really great director not that i'm thinking about any great director in particular back on the lot he held one particular submission close in his hands and smiled that devious dark smile of his this one couldn't beat farther from the tuxedoed sophistication of kari grant or the autumnal yearnings of jimmy stewart the american every man which could do anything he wanted so surely he could do this as long as the suits of paramount don't hated because if they do than hitch will after risk everything to make is he will be a reality next time on inside psycho from one dri this is a sixpart deep dive inspired by the story behind an unforgettable classic movie this is part two of inside psycho we'd like to learn more about you please complete a short survey of one rita com slash survey and subscribe to the show on i tuned stitcher the one reopen android or wherever you listen it's free for more information and to comment on this show visit our website wondering dot com slash inside cycle if you like to show we'd love you to give us a fivestar rating in review it helps others go inside psycho to britain in narrated by mark ramsey sound design edited by jeff schnitt produced by mart ramsey media executive producers jeffrey glaser in hernan lopez wondering please thank us.