Aired 2 hrs ago 2:22
gino jonathan Discussed on Raised by TV
Raised by TV
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Aired 6 hrs ago 2:27
Out Now: The Gino Lombardo Show
Out Now: The Gino Lombardo Show
Aired 7 months ago 19:06
Episode 48: 2019 IBM Watson Marketing Trends
On Episode 48, we have Jon Chang of IBM Watson Marketing in to chat about the 2019 Marketing Trends Report. This is the first of two episodes with Jon. In this episode, we cover the first five of the top nine trends that IBM covers in the report, including the emergence of the tech-savvy "martecheter," how the director of marketing is hottest new role in marketing, making hyper-personalization a reality with AI and machine learning, how digital marketing agencies transform into "consulgencies," and how GDPR actually helps marketers. Hop you enjoy the chat. Of course, you can listen here on our website, at ConfessionsofaMarketer.com (https://ConfessionsofaMarketer.com), anytime. But don't forget to subscribe to Confessions of a Marketer on your favorite podcast service. We're available pretty much anywhere you listen, including Apple Podcasts (https://itunes.apple.com/us/podcast/confessions-of-a-marketer/id1293299565?mt=2&ls=1), Google Play (https://play.google.com/music/listen?u=0#/ps/Ifei6akicbvyhx6engeb5z7iqxu), Overcast (https://overcast.fm/itunes1293299565/confessions-of-a-marketer), Pocketcasts (https://pca.st/K6kw), Spotify (https://open.spotify.com/show/11vd8Vggy5Moxxg1bzduuZ), Stitcher (https://www.stitcher.com/podcast/confessions-of-a-marketer?refid=stpr), TuneIn (https://tunein.com/radio/Confessions-of-a-Marketer-p1039144/), and Castro (https://castro.fm/podcast/fb5bc453-9b21-4eb8-b2db-8d904ee91bb6). Oh, and here's our RSS feed (https://www.confessionsofamarketer.com/rss). Cover and header image from Flickr (https://www.flickr.com/photos/icetsarina/33179199188/in/photolist-SxW4Yq-2exAk41-2dvmbZq-QPHLLc-2etKM8b-QJGuVB-2erXHvt-23NhLft-QwbkQe-S4rR5J-QpNAxF-2e5trXY-2d3h3DY-2e29QA8-2dWbV7i-2cwhw48-2chePVv-2duDiR4-2dy3vJs-96goTb-2euPaQd-2etWrX5-2eurWzB-2dn1iva-2dmMtPH-SpSFdE-2d4yrDZ-2cMrirr-2dUk4Xm-TDNcu6-QeBPF2-Nd4UPd-MuxM8L-Mxav7D-G3m8Sz-DSCJhR-DyWBox-CBAzr6-CJrNXs-B2KQZG-okUQTk-2dtJhmX-SGKwTq-2daf5rD-Sur5ML-2cWQuDM-RdsvtR-2dfoava-2evpsJq-2cHLTR4), public domain. Special Guest: Jonathan Chang.
Aired 6 months ago 60:33
Arjun Sethi of Tribe Capital on Data-Informed Investing
Arjun Sethi (@arjunsethi) of Tribe Capital joins Erik on this episode to talk about Tribe Capitalâ€™s approach too investing. He talks about the â€œfirst principlesâ€ approach they take to evaluating companies and why he says rather than the company pitching their firm to Tribe, instead he tells prospective investments, â€œwe will pitch you.â€ He breaks down the data-driven analysis that Tribe does of the companies they look to work with, and talks about the kinds of data that work best for their analysis. Erik asks why the bigger venture capital firms arenâ€™t taking the same approach and runs through a number of industries to get Arjunâ€™s take on what the keys to success are in that sector. Arjun talks about some of the writing on his blog over the past few years and points out that â€œany successful company is not successful because they have copied someone elseâ€™s framework.â€ Thanks for listening â€” if you like what you hear, please review us on your favorite podcast platform. Check us out on the web at villageglobal.vc or get in touch with us on Twitter @villageglobal. Venture Stories is brought to you by Village Global and is hosted by co-founder and partner, Erik Torenberg.