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Hasbro takes home Peppa Pig, PJ Masks in $4 billion eOne deal
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Hasbro vs Mattel - Boy Toy | 2
Itâ€™s the 1960s and Hasbro is struggling. The pencil manufacturer turned toymaker hasnâ€™t had a major success since Mr. Potato Head hit the shelves in 1952, and itâ€™s starting to lose money. If the company doesnâ€™t act fast, itâ€™ll be headed for bankruptcy in no time. Mattelâ€™s â€œaccessories sold separatelyâ€ approach to Barbie has revolutionized the industry. Now Hasbroâ€™s toymakers hope to replicate her success with a doll of their ownâ€”for boys. But first, theyâ€™ll have to get the green light from CEO Merrill Hassenfeld, who has one iron-clad rule about new toys: no dolls. Meanwhile, Mattelâ€™s about to roll out a hot new boy-themed toy of its own that will cement the companyâ€™s status as the worldâ€™s top toymaker.You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.Support us by supporting our sponsors! Zip Recruiter - Right now, listeners of Business Wars can try ZipRecruiter FOR FREE at ZipRecruiter.com/BW
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Whoâ€™s the real expert, and who the liar, liar Pants on Fire? Pants On Fire is produced by Gen-Z Media in partnership with PRX. For more great Gen-Z shows visit http://bestrobotever.com or follow us on Twitter and Facebook and Instagram.
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When Fighting Comes First
Eric Kelly was so successful at fighting off bullies as a kid in Brooklyn, that he grew up to become an Olympic level boxer, until a bar fight ended his career.