35 Burst results for "Electronic Arts"

"electronic arts" Discussed on Masters of Scale with Reid Hoffman

Masters of Scale with Reid Hoffman

06:14 min | 1 year ago

"electronic arts" Discussed on Masters of Scale with Reid Hoffman

"Sure that was it in all honesty. I'm just not. And actually. I would have welcomed the opportunity to have the compensation because we could have shared some of the things that i'm sharing with you today. Which is not perfect but we have been directly addressing this for some number of years and we have been all we can to be a better company each and every day and come out in service about people built on a foundation of diversity inclusion equality and equity. I want to ask you about the term metaverse which i'm hearing more frequently. What is the metaverse. And how does a company like. Ea think about it. Yeah i mean it's the buzzword of the moment that special so the metaverse as would or as a framing of digital spice i think was first using called snow crash which is like nineteen ninety-three. So imagine this this notion of a three d virtual wold where we all exist as avatars. I think that was the first time. The two avatar was used it kind of blows. My mind went back and read it again recently. Wow you know in hindsight it was such a visionary book now what also to if you haven't read the book things don't end that well in that book in you know kinda goes sideways in a hurry and then of course we had ready playa one which retold that story of what happens again didn't go that well in that book either as it turns out so as humanity we probably want to be careful of. Just how fast we run. This thing called the metaverse be that as it. May you know what the metaphors really is. I think about it as concentric circles. The first thing is is a three d virtual representation of a social space so think about what facebook would look like in a three d. environment. We would have an avatar. We would speak to each other. We would share stories just social interaction. What else bought we want to do together. We might want to take a walk so in that world. We're going to have to build a door in this room that we're gonna have to have somebody go walking. And then we might want to play sport. And so you should think about it. As a three d visualization or three d. representation of this social spice that will ultimately evolve to be much more than just you and i chatting to each other is virtual avatars. You should think about entertainment. She's thinking about education. You should think about exploration and ultimately you should think about corporate enterprise which is at the very center of these two books and many other books have been written since as we think about it. I don't think they will be metaverse or metaverse. I think that's highly unlikely there. Are these pockets on the internet. That we've been most about tom. And i think the notion of the metamorphoses likely to be that. And then we're gonna see. Two groups are running towards this. You're gonna see groups that have this kind of social interaction. As their coal concede they call motivation. Think facebook snapchat think twitter. Who are gonna look to draw and build out three virtualization of that spice. The other range the spectrum you have games companies who already build out three d. virtualization who already create three. Abbas warranty facilitate social interaction in the context of a three d virtual. I space who started to kind of walk backwards. And what other things can you do in a game beyond just the coal conceit of the games of. I'm a soccer player today in the context. Afifa what might happen. If i walk out of the stadium and you started to see us and others kind of expand what you can do inside of a video game. The next step of that of course is well. How do we let you create in that world. So the metaverse likely all or series of these small amini meta verses likely won't be built by anyone company but would be built by empowering a global community of playas and creators to create the wool that they want to spend timing. And what you got to see from us internally. What you're hearing from. The industry right now is democratization. The creation of content and services and that will be true for the sims which escaped now which you for fee for an apex and battlefield. And so many other games this notion of metaverse is going to be developing three d virtual representation of a social space where over time with a to expand the activities that we could perform in that spice and the wall expands in line with activities that we want to perform and so is like many metaverse. If you will right evolving now and the commercial activity that takes place within that metaverse becomes i. Guess a part of your business and we'll tell you where the very inception of this the very inception and so. It's hard to understand how it's all going to play out. Our role is to create the foundations for these amazing worlds. And then empower our community to do great things and just put some. God riles implies. So bad stuff doesn't happen. And i would tell you we're still working through that and you usually see the expansion of what fee for is today versus what it was tanno fifteen years ago and you see the expansion. What the sims is today. what we're really doing is doubling down on where we add the most value and inevitably there will be commercial. Enterprise both with the venda and with others in the world as the vendor over time. We'll have to figure out how that will work. But in a free market economy everything kind of has a y of himself itself out. There's all this communication that's happening and growing on your games platforms and makes me think platforms lake. Facebook and twitter have struggled to sort of moderate the discussions and their platforms as dialoguing games and meta versus growth. How much do you worry about this. Monitoring the dialogues on your platforms. Yeah i think this is a really good question. And i would say is not the right word but we want be very very thoughtful very thoughtful. My position is we should be out there. Ed censoring speech and censoring dialogue and censoring opinions. That's not our role in the world. With that said we're values..

foundation of diversity inclus Afifa Facebook Abbas tom twitter tanno soccer Ed
Electronic Arts Shares Gaming Accessibility Patents With Everyone for Free

Kinda Funny Games Daily

00:46 sec | 1 year ago

Electronic Arts Shares Gaming Accessibility Patents With Everyone for Free

"Is making a legends pink system and other accessibility patents free to use. This is kenneth shepherd over at fan by in an effort to make accessibility features more while accessible. Ea is opening up. Five of its game Game development so other developers can use them in their own games in a post on its official site. The company says it's allowing other developers to use these features royalty free so as to help create a more inclusive video game industry of the five patents. the one that most people will be likely the one that most people will likely be readily aware of is the pink system apex legends which allows players to highlight things of interest to teammates with the push of a button. Also included are automated image processing to help those with cognis intact. The generates audio for those with hearing

Kenneth Shepherd EA
Peloton Making Its Own Fitness Video Game

Talking Tech

01:50 min | 1 year ago

Peloton Making Its Own Fitness Video Game

"Listeners. It's brought molina here. And i'm mike schneider and welcome back to talking. Tech fitness giant. Peleton wants to turn your workouts into a game. Yes that's right. Mike peleton revealed its first endeavor called lane break. It's a rhythm based game for its bike and bike plus models. David tackles the company's senior director of product of product management said in a statement posted a peleton's website that the game requires players to match or sustain their cadence or resistance during a workout to get the highest possible score now bike. Riders can control their cadence with their legs speed and switch lanes by turning the resistance. Knob on their bikes. They'll also face multiple obstacles which are all synchronized to the beat of the music. They're listening to Tackle cities excited at the prospect of games helping the fitness space appeal to a wider audience. Of course it shouldn't be too surprising because we've seen a lot of big companies lately seem to dip their toes into the gaming space Amazon is about to launch a new open world. Online game called new world later this year. Meanwhile google continues work on. Its stadia cloud gaming platform and of course as we mentioned in yesterday's talking tech episode netflix hired a video game veteran from electronic arts which has fueled speculation the streaming giant might also make a play for video game fans. Well there's certainly seems to make sense. Amine peleton bike rides are kind of interactive experiences. Anyway you know and fitnesses made for application you know to keep exercisers interested in state. Of course you know it. It helps break the monotony of whatever. You're a regular workout is. I'm as you know. For instance like the apple. Fitness app has three rings for exercise. Stand in a movie in each

Mike Schneider Peleton Mike Peleton Product Of Product Management Molina David Amazon Netflix Google Apple
Dead Space Is Getting a Remake

Kinda Funny Games Daily

00:58 sec | 1 year ago

Dead Space Is Getting a Remake

"Tim a little bit ago a few weeks ago. Now we had a report about a new dead space in the works over at. Ea we got further clarification from jeff grubb at games. Be that that that this next dense base is a full remake. He put out the article over on games. Be reads like this. Electronic arts has stars about our frontier co-developer motive working on a new dead space game. You'll gamer and matsu first reported the existence of the game and games beat. Can't confirm parts of what each outlet has heard while a new dead space is coming. Motive is rebooting the franchise with a full fledged remake. Irish shot to ea for comment. And we'll update the story with any input from the publisher for its debts based game. Motive is taking notes from capcom. Recent resident evil remake like resident evil remake. Expect the next dead space to use the original game as a strong foundation. But it should also have martin visuals and will likely bring in new gameplay mechanics inspired by other entries in the franchise

Jeff Grubb TIM EA Capcom Martin
EA Acquires Another Studio

Kinda Funny Games Daily

01:39 min | 1 year ago

EA Acquires Another Studio

"Ea has acquired played democ for one point. Four billion dollars renan's sinclair at games industry biz. Electronic arts has agreed to purchase play dynamic from warnermedia for point. Four billion dollars in an all cash deal. The companies announced today founded in two thousand ten the manchester uk based play. Democ is best known as the developer of the mobile in facebook. Game golf clash. Well we've enjoyed working with the talented team play. Democ as they've grown golf clash beyond all expectations into a hit. Mobile game was tremendous longevity. Wb games president david haddad. Said he continues. Well we have great respect for the play. Democ team artists divest is part of our overall strategy to build games based on warner brothers. Storied franchises and quote last month. Wb games parents warnermedia announced that it would be it would be spun off of parent company. At and t. And merged with discovery in a forty three billion dollar deal but it was reported that not all of the publishers operations would be going along raising questions about the fate of the remaining studios the play democ acquisition announcement specified that the rest of the wb games portfolio is included in the deal with discovery. Play democ becomes the fourth significant for ea since december when it reached an agreement to purchase racing game specialist code masters for one point. Two billion dollars thwarting take two's interactive's take you interactive's own attempt to add the company to its portfolio if all that up with a two point one billion dollar acquisition of glue mobile in february and the addition of super supromega baseball developer metalhead software in may

Warner Brothers Democ David Haddad EA Warnermedia Golf Manchester Facebook UK Baseball
TEST8Delivering Justice - DTNS 4049 - burst 01

Daily Tech News Show

03:00 min | 1 year ago

TEST8Delivering Justice - DTNS 4049 - burst 01

"May deepen the heart of germany's black forest. Monkey forty seven is a batch. Distilled handcrafted gin with a cult. Following among the world's finest bartenders the forty seven refers to the impressive array of botanical. Used to make this. Well rounded jim ingredients. Likely and berry hand peeled citrus. Fruit and brand believes are paired with more traditional juniper lavender botanical to craft an unbelievably complex gene. That bartenders are obsessed with it. No you can have monkey. Forty-seven delivered right to your door and get five dollars off your first order undress me dot com using the promo code dt ns. That's dri dot com to get this cult. Favourite gin delivered to your door. Must be twenty one in older promo code. Valid for new customers only void where prohibited monkey forty seven certainly german and certainly fund are coming up on dt and s blocks screwing over recording artists. Can the us government help ease the supply chain strain and is microsoft entering a post console existence is. Here's the daily tech news for thursday june tenth. Twenty twenty one from studio redwood. I'm sarah lane from lovely cleveland ohio. I'm rich draw felino rem austin texas. I'm justin robert young and i'm the show's producer. Roger chain for the show. On dan we were talking about the perks. You get when you get a new haircut depending on where you live and all sorts of other things if you want that wider conversation in our expanded show good day internet also known as gdi do so by becoming a member at on dot com slash t and s. Let's start with a few things you should know. Starling spacex is sadly internet network is reportedly in talks with several airlines to provide their inflight. Wi fi service at panel at the connected aviation. Intelligence summit on wednesday spacex his vp of starlink commercial sales. Jonathan hoffler stated. We've already done some demonstrations today and looking to get that product finalized to be put on aircraft in the very near future motherboard. Sources shared forum posts made by hackers claiming to have stolen source code for electronic arts fee. Twenty feet twenty. Twenty-one code for e as matchmaking server also source code and tools for the frostbite engine and various frameworks and sdk's totally in seven hundred eighty gigabytes of data ea since confirmed to motherboard. It suffered data breach the hackers clams are correct but that no player data was accessed. And he doesn't think there's any risk to player privacy. Sony has revealed its air peak s one drone specs geared toward professional viagra. Fers for amir nine thousand dollars. The air peak s one works with sony's a seven s mark three fx. Three and eight k capable alpha. One mirrorless cameras that attach with a

Sarah Lane Felino Rem Justin Robert Young Roger Chain Starling Spacex Berry Jonathan Hoffler Germany Us Government JIM Cleveland Austin Spacex Microsoft Ohio DAN Texas
Delivering Justice - DTNS 4049 - burst 01

Daily Tech News Show

03:00 min | 1 year ago

Delivering Justice - DTNS 4049 - burst 01

"May deepen the heart of germany's black forest. Monkey forty seven is a batch. Distilled handcrafted gin with a cult. Following among the world's finest bartenders the forty seven refers to the impressive array of botanical. Used to make this. Well rounded jim ingredients. Likely and berry hand peeled citrus. Fruit and brand believes are paired with more traditional juniper lavender botanical to craft an unbelievably complex gene. That bartenders are obsessed with it. No you can have monkey. Forty-seven delivered right to your door and get five dollars off your first order undress me dot com using the promo code dt ns. That's dri dot com to get this cult. Favourite gin delivered to your door. Must be twenty one in older promo code. Valid for new customers only void where prohibited monkey forty seven certainly german and certainly fund are coming up on dt and s blocks screwing over recording artists. Can the us government help ease the supply chain strain and is microsoft entering a post console existence is. Here's the daily tech news for thursday june tenth. Twenty twenty one from studio redwood. I'm sarah lane from lovely cleveland ohio. I'm rich draw felino rem austin texas. I'm justin robert young and i'm the show's producer. Roger chain for the show. On dan we were talking about the perks. You get when you get a new haircut depending on where you live and all sorts of other things if you want that wider conversation in our expanded show good day internet also known as gdi do so by becoming a member at on dot com slash t and s. Let's start with a few things you should know. Starling spacex is sadly internet network is reportedly in talks with several airlines to provide their inflight. Wi fi service at panel at the connected aviation. Intelligence summit on wednesday spacex his vp of starlink commercial sales. Jonathan hoffler stated. We've already done some demonstrations today and looking to get that product finalized to be put on aircraft in the very near future motherboard. Sources shared forum posts made by hackers claiming to have stolen source code for electronic arts fee. Twenty feet twenty. Twenty-one code for e as matchmaking server also source code and tools for the frostbite engine and various frameworks and sdk's totally in seven hundred eighty gigabytes of data ea since confirmed to motherboard. It suffered data breach the hackers clams are correct but that no player data was accessed. And he doesn't think there's any risk to player privacy. Sony has revealed its air peak s one drone specs geared toward professional viagra. Fers for amir nine thousand dollars. The air peak s one works with sony's a seven s mark three fx. Three and eight k capable alpha. One mirrorless cameras that attach with a

Sarah Lane Felino Rem Justin Robert Young Roger Chain Starling Spacex Berry Jonathan Hoffler Germany Us Government JIM Cleveland Austin Spacex Microsoft Ohio DAN Texas
ТЕСТ13Delivering Justice - DTNS 4049 - burst 03

Daily Tech News Show

03:00 min | 1 year ago

ТЕСТ13Delivering Justice - DTNS 4049 - burst 03

"May deepen the heart of germany's black forest. Monkey forty seven is a batch. Distilled handcrafted gin with a cult. Following among the world's finest bartenders the forty seven refers to the impressive array of botanical. Used to make this. Well rounded jim ingredients. Likely and berry hand peeled citrus. Fruit and brand believes are paired with more traditional juniper lavender botanical to craft an unbelievably complex gene. That bartenders are obsessed with it. No you can have monkey. Forty-seven delivered right to your door and get five dollars off your first order undress me dot com using the promo code dt ns. That's dri dot com to get this cult. Favourite gin delivered to your door. Must be twenty one in older promo code. Valid for new customers only void where prohibited monkey forty seven certainly german and certainly fund are coming up on dt and s blocks screwing over recording artists. Can the us government help ease the supply chain strain and is microsoft entering a post console existence is. Here's the daily tech news for thursday june tenth. Twenty twenty one from studio redwood. I'm sarah lane from lovely cleveland ohio. I'm rich draw felino rem austin texas. I'm justin robert young and i'm the show's producer. Roger chain for the show. On dan we were talking about the perks. You get when you get a new haircut depending on where you live and all sorts of other things if you want that wider conversation in our expanded show good day internet also known as gdi do so by becoming a member at on dot com slash t and s. Let's start with a few things you should know. Starling spacex is sadly internet network is reportedly in talks with several airlines to provide their inflight. Wi fi service at panel at the connected aviation. Intelligence summit on wednesday spacex his vp of starlink commercial sales. Jonathan hoffler stated. We've already done some demonstrations today and looking to get that product finalized to be put on aircraft in the very near future motherboard. Sources shared forum posts made by hackers claiming to have stolen source code for electronic arts fee. Twenty feet twenty. Twenty-one code for e as matchmaking server also source code and tools for the frostbite engine and various frameworks and sdk's totally in seven hundred eighty gigabytes of data ea since confirmed to motherboard. It suffered data breach the hackers clams are correct but that no player data was accessed. And he doesn't think there's any risk to player privacy. Sony has revealed its air peak s one drone specs geared toward professional viagra. Fers for amir nine thousand dollars. The air peak s one works with sony's a seven s mark three fx. Three and eight k capable alpha. One mirrorless cameras that attach with a

Sarah Lane Felino Rem Justin Robert Young Roger Chain Starling Spacex Berry Jonathan Hoffler Germany Us Government JIM Cleveland Austin Spacex Microsoft Ohio DAN Texas
TEST9Delivering Justice - DTNS 4049 - burst 01

Daily Tech News Show

03:00 min | 1 year ago

TEST9Delivering Justice - DTNS 4049 - burst 01

"May deepen the heart of germany's black forest. Monkey forty seven is a batch. Distilled handcrafted gin with a cult. Following among the world's finest bartenders the forty seven refers to the impressive array of botanical. Used to make this. Well rounded jim ingredients. Likely and berry hand peeled citrus. Fruit and brand believes are paired with more traditional juniper lavender botanical to craft an unbelievably complex gene. That bartenders are obsessed with it. No you can have monkey. Forty-seven delivered right to your door and get five dollars off your first order undress me dot com using the promo code dt ns. That's dri dot com to get this cult. Favourite gin delivered to your door. Must be twenty one in older promo code. Valid for new customers only void where prohibited monkey forty seven certainly german and certainly fund are coming up on dt and s blocks screwing over recording artists. Can the us government help ease the supply chain strain and is microsoft entering a post console existence is. Here's the daily tech news for thursday june tenth. Twenty twenty one from studio redwood. I'm sarah lane from lovely cleveland ohio. I'm rich draw felino rem austin texas. I'm justin robert young and i'm the show's producer. Roger chain for the show. On dan we were talking about the perks. You get when you get a new haircut depending on where you live and all sorts of other things if you want that wider conversation in our expanded show good day internet also known as gdi do so by becoming a member at on dot com slash t and s. Let's start with a few things you should know. Starling spacex is sadly internet network is reportedly in talks with several airlines to provide their inflight. Wi fi service at panel at the connected aviation. Intelligence summit on wednesday spacex his vp of starlink commercial sales. Jonathan hoffler stated. We've already done some demonstrations today and looking to get that product finalized to be put on aircraft in the very near future motherboard. Sources shared forum posts made by hackers claiming to have stolen source code for electronic arts fee. Twenty feet twenty. Twenty-one code for e as matchmaking server also source code and tools for the frostbite engine and various frameworks and sdk's totally in seven hundred eighty gigabytes of data ea since confirmed to motherboard. It suffered data breach the hackers clams are correct but that no player data was accessed. And he doesn't think there's any risk to player privacy. Sony has revealed its air peak s one drone specs geared toward professional viagra. Fers for amir nine thousand dollars. The air peak s one works with sony's a seven s mark three fx. Three and eight k capable alpha. One mirrorless cameras that attach with a

Sarah Lane Felino Rem Justin Robert Young Roger Chain Starling Spacex Berry Jonathan Hoffler Germany Us Government JIM Cleveland Austin Spacex Microsoft Ohio DAN Texas
Ready for a Summer Games Fest?

Talking Tech

02:00 min | 1 year ago

Ready for a Summer Games Fest?

"So mike you remember when we used to go to the electronic entertainment expo and see a bunch of new video games. Yeah seems like another lifetime ago. It's been nearly two years since last time i was. I was in los angeles for the annual e. Three industry convention obviously last year. It was canceled because of the coronavirus pandemic and to fill in the void. Our pal jeff keely created this summer fest which was a series of online streamed events including a preview of playstation five and a bunch of games. And now if you're into games you've probably heard jeff who began covering the industry as a teenager and then in later years began producing the game awards in two thousand fourteen which many of equated to the academy award for video games. Well this summer. He's going to produce the summer games fest again and kicks off june tenth so far participants include Playstation xbox activision to k amazon games electronic arts epic games riot games tencent games and newbie soft. And there's more but that's that's that's gives you an idea it's going to be really well supported and then there's a new. A new independent games will be highlighted in something called days of the davos. Which is a showcase produced by eight bit and double fine productions which is one of our favourite game developers and they've made some super games including full-throttle second thoughts and grim fandango. I'm not sure if you're a fan or not but rock band. Weezer live on this june tenth broadcast. And you can watch on all the major streaming platforms including twitch twitter youtube. We have all the links in my story on tech usa. Today dot com they'll be more musical performances and special guest announced in the coming weeks jeff said and in the announcement came out. But what's really going to be. Interesting is if when and how the summer games i might conflict and come right up against e. three which is back this year but we'll be all online and streamed.

Jeff Keely Mike Academy Award Los Angeles Jeff Amazon Youtube Twitter USA
FuboTV Shares Rise on Better-Than-Expected Q1 Results, Subscriber Growth

MarketFoolery

02:00 min | 1 year ago

FuboTV Shares Rise on Better-Than-Expected Q1 Results, Subscriber Growth

"Percent this morning. After these streaming sports company raised guidance for the full fiscal year this was after revenue more than doubled in the first quarter. A how how. How real is this rise in the stock because this is i'm not hating on fubo. Tv but my first thought. When i saw this was. I wonder how much of this is a short squeeze so interesting survey. They grew their subscriber base at five hundred ninety thousand paid subscribers their total revenue like you said grew hundred and thirty five percent year over year. Two hundred nineteen point seven million their advertising revenue actually two hundred six percent to twelve point six million their subscription revenue increase two hundred and thirty one percent. So it's reaching a lot of subscribers but it still their overall base is still not Not massive in the way that you might expect some other streaming platforms if you think of streaming a lot of people think of youtube tv or who are net flex so this is still a very small player in the space like you said. It really focuses on sports so it is there. It has a lot of sports offerings. It also has forty three of the top fifty networks one hundred twelve channels so theoretically. It's for everyone but definitely for that. sports fanatic. And you're not to be interested in it. So the they mentioned launching a betting platform as well So like like. I said they have a pretty small base Their market caps only two point four billion in a really massive a massive area with a lot of tailwinds as people are getting more and more into court. Cutting you still see about seventy eight million people in the us with legacy cables that there are still people who need to come come over to the other side and court cut so it was a really really stellar quarter really stellar start fubo As as people see that pent up demand going back into live sports but because that basis so small. It's really impressive. But it's still not these staggering numbers. You come to associate On netflix hulu. It really is going to be

Youtube United States Netflix Hulu
Microsoft to Expand Testing of Its Xbox Cloud Gaming Service

Talking Tech

01:52 min | 1 year ago

Microsoft to Expand Testing of Its Xbox Cloud Gaming Service

"We're talking about video games in the cloud. No you're not going to be on an airplane flying. you play video games. This is a totally different thing or maybe some day but right now we're talking about cloud base games while you're on earth that's right. It's it's still a big developing story and one of the big players. There is microsoft which has been building out and testing a cloud based video. Game service Over the last couple years and it's going to be expanding that and i didn't realize they had actually done this actually calling it xbox cloud gaming service and been previously. We've been referring to this project x cloud anyway so microsoft announced. Its the services is going to be able to be tested on more devices. Currently it's being tested on. You can play it on xbox consoles p. season android devices but it's going to begin a limited beta test by inviting some game pass ultimate members to play on chrome and edge browsers on windows t in windows ten. Pc's and on the safari browser on apple iphones and ipads. So you're getting more devices and obviously you're getting outside of the windows microsoft round when you get into apple here For those familiar with this the xbox game pass ultimate. It's the subscription service that microsoft. Has it cost fourteen ninety nine a month and it gets you access to more than one hundred games. Click games like halo. grand theft. auto five fallout four. It also includes xbox gold which is the online multiplayer access. Which if you're a longtime xbox user you have that anyway to play games with other people online that's nine ninety nine itself so this is just five dollars more and you get the access to ultimate and there's also various games from electronic arts as part of its e a play library

Microsoft Apple
A JPEG Sells for $70 Million, Creating a New Era of Digital Art Auctions

Business Wars Daily

03:51 min | 1 year ago

A JPEG Sells for $70 Million, Creating a New Era of Digital Art Auctions

"From wondering. I'm david brown in this business. Wars daily on this tuesday march twenty third. If you're an art collector with a spare seventy million lying around a rembrandt says on may be out of your reach. But you just might be able to score yourself. A lesser van gogh picasso or like someone last week. You own your own people digital montage. Oh you've never heard of people that's okay. He's not one of those guys. They teach art history class. Which makes it all the more remarkable one of his electronic art pieces just sold at auction at christie's for nearly seventy million dollars even though it only exists in pixels is the third highest price ever commanded by a living artist. According to the new york times people is a digital artist from south carolina. Whose given name. Is mike thirteen years. He's created a drawing every day. He started with pen and paper but now creates art. Digitally the record breaking piece titled everyday's the five thousand days is a composite of the first five thousand days of that project. This was also the first time christie's sold a piece of digital only artwork. It was purchased with the cryptocurrency ether. Another first for christie's something tells me you won't be the last either. So you're probably wondering why in the world someone would pay seventy million dollars for a pack a reproducible. Virtual file right. Something you can't touch or even hang on your wall. yeah. I know. That's what i was wondering. Turns out every day is is in just another pretty j. peg. It's what's called a non fungible token or nfc and if you're thinking is so tell me why that matters. Well you're going to need to stick with me for a moment. On this one in tease us blockchain technology for authentication. Now this blockchain is the same sort of thing that you find in bitcoin right. It captures information and shares it with a network of computers and once shared. There's a digital ledger. That records the data across thousands of computers. Making it impossible to manipulate or so goes the theory. So when you buy an nf it's quote minted to you. Meaning an ownership record is created across thousands of computers around the world. You own the original one of a kind file. I know it may seem complicated on the surface but it really is pretty straightforward essentially techie. Way of making a digital file one of a kind like a physical object even if others tried to make a copy. It's taking a photo of a famous painting. It's not worth what the original is worth. Entities allow users to own bits of video songs or images. Their popularity actually began years ago with a game. Called crypto kitties where people could buy in trade animated cats after attracting top venture. Capital firm says investors some crypto. Kitty sold well into the six figures. Lately they've turned into a blazing hot sector in art and collectibles. Sports stars like lebron. James and rob gronkowski have even gotten in on the action selling. Nfc video clips. In digital trading cards people has been at the forefront of this craze in february a short video clip he created sold for nearly seven million dollars in one weekend in december he made more than three million dollars selling his t's bad for a guy who calls some of his own work crap according to the times not to be outdone. Sotheby's has gotten in on the act last

Van Gogh Picasso Mike Thirteen Christie David Brown The New York Times South Carolina NFC Rob Gronkowski Kitty Lebron James Sotheby
Roblox Founder Worth $4.6 Billion

Latest In Tech News

01:35 min | 1 year ago

Roblox Founder Worth $4.6 Billion

"Roadblocks david basuki is now worth four point six billion as shares soar. You see a chief. Executive of roadblocks may well be letting the sound made famous by the game after the firm's debut on wall street netted him four point. Six billion u s dollars. The gaming platform has risen in value by sixty percent to forty seven billion after its first day of trading on the new york stock exchange. It means it is worth more than some of the biggest game. Publishers including take two soft and electronic arts service sukey said it would help create a digital world that went beyond gaming to all those who helped us get one step closer to fulfilling our vision of the metaverse. Thank you he tweeted. The metaverse is a science fiction concept for a series of interconnected digital worlds where people hang up late games work and learn phrase was coined in a novel snow crash where it served as a virtual reality successor to the internet. The novel ready player one. And it's twenty. Eighteen film added patient depicted similar idea in its oasis in several games have attempted to create virtual worlds for real world activities. Roadblocks is the world's largest user generated game site players can also build and share online worlds. It is free to play. Relying on purchases paid for in currency known as robots for its income developers are also paid into virtual currency which can be converted back in a cash last year more than twelve hundred developers may ten thousand or more with three hundred making more than a hundred thousand

David Basuki Sukey New York
Little Nightmares II/Initial release date

Nintendo Power Podcast

01:03 min | 1 year ago

Little Nightmares II/Initial release date

"On february eleventh we had little nightmares to from band dynamical entertainment on the twelfth. Of course. Super mario three d world plus browsers fury from nintendo and on february twenty third will have curse of the dead gods from pass tech games and focus home interactive plus persona five strikers from sega and peace studio and rogue heroes ruins of tasos from heliocentric studios team. Seventeen on february twenty fifth. We have ghosts and goblins resurrection from capcom on twenty six. We have bravely default to from nintendo at some point in february. We don't have the exact date yet. But we will have capcom arcade stadium and on march fourth. We've got see of solitude the director's cut from jeremiah. Games and electric arts on march ninth. We have apex legends from electronic arts and on march twelve. It's crash bandicoot four. It's about time from toys for bob and activation and on march twenty third. We have story of seasons pioneers of olive town from marvelous and finally on march six. We have both balan wonderland from square unix and monster. Hunter rise from capcom

Heliocentric Studios Nintendo Capcom Arcade Stadium Sega Capcom Jeremiah BOB Hunter
Electronic Arts Plans Return to College Football Videogames

Hammer and Nigel

01:57 min | 1 year ago

Electronic Arts Plans Return to College Football Videogames

"For you. E got kind of excited for distant sliver to second thinking you were talking about, Maybe possibly everything opening up 100% in the state of Indiana. That's why I thought you may be talking about they are they are in Nebraska. So I just thought maybe maybe that was the big announcement concerning business. Unfortunately, I'm wrong. This one actually has to do this first one. I didn't even know because I wasn't a big video game guy was never. I didn't play a lot of those college football games from EA sports back in the day, but there hasn't been College football video games for like a decade now, right? Maybe maybe longer. Shorter hammer since 14 4004. Okay, so it's okay. EA Sports came out with college football in this had the Michigan quarterback on the cover Denard Robinson Robinson, and after that, Copyright issue came in, and players wanted to get paid for their likenesses, and all the college video games had to come to an end. Well now It sounds like college football. Maybe coming back. EA Sports. The folks who make the football video game are re booting college football starting next year. Now there's no other information about this of whether they've reached some sort of agreement with the N C. A or if they're going to be paying for the use of lightness is and all that kind of legal stuff has of the N C. A a kind of loosened the rules a little bit for some of these players and their ability to make money off their likeness and personal appearances and things like that, right? You can, like set up shop and get paid for your autographs and let's say your Trevor Laurence of Clemson. Hey, this Saturday Come on down to Nigel's Bar and Grill. Trevor Laurence was going to be there signing autographs. You couldn't do that

Football Ea Sports Denard Robinson Robinson Nebraska Indiana EA Michigan Trevor Laurence Nigel's Bar And Grill Clemson
"electronic arts" Discussed on Newsradio 970 WFLA

Newsradio 970 WFLA

02:57 min | 1 year ago

"electronic arts" Discussed on Newsradio 970 WFLA

"Too, when she started to drive the same thing. So, Yeah, we don't. Even with a green light we check because we know what happens. The 21 year old suffered minor injuries. Space accent. It's reusable Falcon nine rocket are at it again. 321 and lift off of the Falcon nine on its historic 25th flight of the year carrying the SX M seven satellite. Into geo stationary transfer orbit the launch taking place at Cape Canaveral after a couple of delays. The payload was a high powered broadcast satellite for Sirius XM. Tom Brady threw a pair of touchdown passes, including one to Rob Gronkowski as the Buccaneers beat the Vikings, 26 to 14 and Tampa Gronk's TD catch early in the third quarter gave the box of 23 to 6 lead and they held on from there. Brady says. It's nice to get back into the win column, but it's on to the next one. I was just going to get a win. So it feels good. We just by then it's night. We'll kind of move on and get ready for Atlanta and go there. It's gonna be Biggest game of our season. Ronald Jones ran for 80 yards in a score. Scotty Miller also had a TD catch for the Bucks. They snapped a two game skid and improve to eight and five on the season. Next of the Bucks are on the road against the Atlanta Falcons on Sunday at 1 P.m.. Florida's presidential electors will meet this afternoon in Tallahassee to certify the vote. Florida has 29 electors, among them job routers, the chairman of Florida's Republican Party, real estate developer Motion Po Pack, and Roy Inman, the founder of Island Doctors. The electors were nominated by the state's GOP and approved by the governor. During this afternoon's meeting, the 29 will sign several documents certifying President Donald Trump swim in Florida. Congress will meet in January to count those electoral votes and then certified Joe Biden as the winner of the election. I'm Rory O'Neill. He had Saito five and news radio W F L A. It may be back to the drawing board for Take two Interactive as it's been by UK based code Masters gets topped by rival Electronic arts Code Masters, which makes racing games, the dirt grid and Formula One serious, has pulled out of a $970 million takeover deal with take two Saying. Instead it will accept a $1.2 billion offer from electronic arts. And then there's a big deal in the drug industry announced over the weekend. AstraZeneca has agreed to buy rare disease specialists Alexey on pharmaceuticals for $39 billion in cash and stock. The ST Petersburg City Council will allow a skilled nursing facility to be larger than originally planned, according to ST Pete Catalysts. In a vote last week, the council gave a thumbs up for American House ST Petersburg to add 15,000 square feet to the project at Ninth Avenue and 66 Street North. To accommodate greater separation and isolation standards to treat patients with covert 19 from Bloomberg. I'm Steve POTUS Cretins Radio W F L A peaceful vibes,.

Vikings Florida ST Petersburg City Council Tom Brady Rory O'Neill Electronic arts Code Masters Cape Canaveral Republican Party American House ST Petersburg Atlanta Falcons President Donald Trump AstraZeneca ST Pete Catalysts Steve POTUS Rob Gronkowski Scotty Miller Atlanta Joe Biden Ronald Jones
Pro Bowl will be played out on Madden NFL 21

All Things Considered

00:27 sec | 1 year ago

Pro Bowl will be played out on Madden NFL 21

"Maybe you missed it. I sure did. But the NFL announced last month there is not going to be a Pro Bowl this season. That's the National Football League All Star game, which is fine makes sense. Not smart to have an extra game when the virus is raging set aside the regular season here for just a second Instead, though, the league announced today players selected for the Pro Bowl are going to face off against each other electronically in Madden NFL 21 the video game From electronic arts.

NFL
Video games 'good for well-being', says University of Oxford study

Heartland Newsfeed Radio Network

00:37 sec | 1 year ago

Video games 'good for well-being', says University of Oxford study

"Good news for gamers new research suggesting those hours spent playing video games. During the cove lockdown may actually be helpful a new study on mental health and video games with some fresh results that many gamers have known for years oxford university in london surveying players of to specific games. Nintendo's animal crossing new horizons and electronic arts plants versus zombies battle for neighbor bill from multiple systems. The study finds that both of those games brought about a small but significant positive factor in people's well being over three thousand players took part in the survey across the uk us s. and

Oxford University Nintendo London UK United States
Study suggests video games can help mental health

On The Edge With Thayrone

00:37 sec | 1 year ago

Study suggests video games can help mental health

"Good news for gamers. New research suggesting those hours spent playing video games during the covert lockdown may actually be helpful. A new study on mental health and video games with some fresh results that many gamers have known for years. Oxford University in London, surveying players of two specific games, Nintendo's animal crossing New Horizons and electronic arts plants versus zombies. Battle for neighbor Bill for multiple systems. The study finds that both of those games brought about a small but significant positive factor and people's well being over 3000 players took part in the survey across the U. K. U. S and

Oxford University Nintendo London U.
"electronic arts" Discussed on TechStuff

TechStuff

06:46 min | 2 years ago

"electronic arts" Discussed on TechStuff

"And and of course, the value of the company now has in the billions, but will again address that when we get further up time line. And a ninety one, that is a momentous year for both Hawkins and for EA. That's trip. Hawkins decided to leave EA. he had felt that he had accomplished all he wanted with the company, and it was time for him to move on to something new and challenging, and that new and challenging thing ended up being three do. which was? The whole idea was going to create a video game console that would lead the market. It would be the most powerful. Console and it actually it was. Predictive of the consoles that we see today. It was meant to be sort of an entertainment center, not just a video game console. But it was really expensive. At also the Games that I came out with Three D. O. didn't get a lot of critical acclaim and a lot of them. relied heavily on full motion video that went full motion video was just becoming possible in the console worlds, so people were using it a lot to the point where it became a gimmick thought that Oh. This is good because as full motion. Motion video in it, the and you know full motion video like any other tool is just a tool. Is this if you're if you're using three d? For example, these days is just just a gimmick. It's just a gimmick. Yeah, exactly so, and that was the that was the ultimate problem with three do. which spoiler alert did not take off now actually in it take. An meanwhile back at EA Larry. probst steps in becomes the CEO of EA. And Nintendo that same year ninety one lunch Super Nintendo. Entertainment System the SNES or snacks. If you insist on pronouncing it that way, and then EA began to develop games, both for the genesis and for Nintendo, and in an effort to really kind of hit as many fans as possible. They also said they prefer. There to be lots of different consuls competing in the market because that means there's not one dominant player that can use the leverage against right when there are a lot of different players out there, then ea has the advantage. which has been an important part of the company's? Clever, business business standpoint. Yeah, it's another one of those things that some people get a little. I think people want games to be fun and they don't WanNa. Think about the business end of it. Because the business end is not necessarily fund, it can be pretty pretty pretty grand rim. Yeah, but anyway that that was that was starting to take off right ninety one and That was when he made its first real acquisition which was. was distinctive software, so they bought an outside development studio. The idea was to kind of they saw talent out there that they wanted to get and instead of trying to hire the talent away thought well. We're a larger company now we're we're publicly traded were highly valued. Let's use this opportunity to purchase this other company and make it part of what we do and distinctive software was the company that had created the test drive series for accolade. Which of course was a a competing company to electronic arts, and so this same division ended up creating a new line of games for electronic arts called need for speed. You may have heard of you may have played those games, and then eventually distinctive studios was renamed EA Canada, and it's it's. It was located at an a British Columbia. That's correct over in Vancouver. And Yeah that was nineteen, ninety. One was also the year that the established EA sports as a division. Yeah, so now we finally have an actual formal division within electronic arts that is overseeing the development of sports, titles and a lot of big sports titles came out of that division, Madden Football fief of games that were related to hockey to basketball and of course that will become more important as well that wraps up a classic. Classic episode, the Electronic Arts story part one. I can't wait to find out what happens in part to even though it more than seven years ago now, but we're going to go and check that out next week. If you guys have suggestions for topics, I should cover on tech stuff. Reach out to me on facebook or twitter. The handle at both of those is stuff H. S.. W. And I'll talk to you again really soon. Tech stuff is an iheartradio production for more podcasts from iheartradio visit, the iheartradio APP apple podcasts or wherever you listen to your favorite shows. ME. Golden is a new podcast about the hundreds of women who have gone and turn up murdered just a mile from El Paso, Texas. The crimes are unsolved and extreme. Number started to rise, and then a lot of theories were floated on the gangs. The serial murder, the cartels organ traffickers, the possibility of some sort of strange devil worship. It's been fifteen years since I first heard about these murders and I've been haunted ever since. How is it possible? These crimes remain unsolved? Join US on a journey to understand the conspiracy and culprits behind this horror story. How these crimes remain unsold than thirty years, and who is responsible. Find forgotten on the iheartradio APP, apple podcasts or wherever you get your podcast. Coming June first. Renowned Buddhist. Author and teacher Jarvis Masters steadfastly maintained his innocence since he was sentenced to death almost thirty years ago on a new podcast. Dear Governor. Jarvis poses the question. There have to be cooked. By the execution of one in the confines of his nine by four sell in San Quinton Jarvis will share his riveting life story how he has managed to maintain a sense of optimism in the most dire circumstances are pulled to their lost their mind by now think. Provide the details of the bloody murder and trial that landed him. I really believe that they found that women I would not charge. Here details from inside the courtroom as attorneys fight for his final state appeal with newly disclosed evidence that bolsters claims of innocence, will the California Supreme Court exonerate him or reaffirm his death sentence listened to dear governor on the iheartradio APP on Apple podcast or wherever you get your podcasts..

EA apple EA Canada Jarvis Masters murder Hawkins Nintendo Electronic Arts San Quinton Jarvis California Supreme Court WanNa Vancouver US El Paso Larry. probst British Columbia D. O. CEO facebook Texas
"electronic arts" Discussed on TechStuff

TechStuff

06:40 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Could've sued him a whole lot or they could have created this this kind of awesome contract for for creating games and it went. Hawkins said that yes that this is one of his big wins in life. He essentially said that that he negotiated an incredibly favorable deal for electronic arts. This was something he could not do in intendo because the intendo held so much of the power in that relationship and You know when it comes to big business guys you know. Whoever holds the power that that becomes an important part of any deal and it was certainly something that Hawkins was very concerned about even if you think back to the days of him saying I want this company be about video games an art. You can tell they're still a cut throat businessman lurking underneath that artists exterior there. And and so yeah. This was a great example of that and in the fall of one thousand nine hundred nine. That's when electric arts held its initial public offering the IPO. That's when it became a publicly traded company and Hawkins decided in order to really justify going public and to to get investors excited and invested in the company and to really increase the value of company to initiate a policy. Where every single month? He expected there to be three new games entering into the development process. Now not not completed. But you know that that would mean that as time goes on you have more and more overlapping. Games until some come out for publication while others are entering the development process. It. It's a pretty tough standard But and also they were handling games from other developers at this point two so that this didn't even include those games right right. The company at the time was worth about sixty million. Yeah and And of course the value of the company now has in the billions but will again address that when we get further up in time line and a ninety one that is a momentous year for both Hawkins and for ea that's trip Hawkins decided to leave. Ea He had felt that he had accomplished all he wanted with the company and it was time for him to move on to something new and challenging and that new and challenging thing ended up being three. Do which was the whole idea was going to create a video game console that would lead the market. It would be the most powerful console and it actually. It was predictive of the consoles that we see today it was meant to be sort of an entertainment center. Not just a video game console but it was really expensive at also the games that I came out with Three D. O. Didn't get a lot of critical acclaim and a lot of them Relied heavily on full motion video. That went full motion. Video was just becoming possible in the console worlds so people were using it a lot to the point where it became a gimmick. You thought that Oh. This is good because as full motion video in it the and you know full motion video like any other tool is just a tool. Is this if you're if you're using three D for example these days is just just a gimmick? It's just a gimmick. Yeah exactly so. And that was the that was the ultimate problem with three. Do which spoiler alert did not take off now actually in it take an meanwhile back at EA Larry probst steps in becomes the CEO of EA and Nintendo that same year ninety one lunch Super Nintendo entertainment system the S. Es or snacks if you insist on pronouncing it that way and then EA began to develop games both for the genesis and for Nintendo and in an effort to really kind of hit as many fans as possible. They also said they prefer there to be lots of different consuls competing in the market. Because that means there's not one dominant player that can use the leverage against right when there are a lot of different players out there then. Ea has the advantage which has been an important part of the company's clever business business standpoint. Yeah it's another one of those things that some people get a little. I think people want games to be fun. And they don't WanNa think about the business end of it because the business end is not necessarily fund it can be pretty pretty pretty grand rim. Yeah but anyway That that was that was starting to take off right ninety one and That was when he made its first real acquisition which was distinctive software so they bought an outside development studio. The idea was to kind of. They saw talent out there that they wanted to get and instead of trying to hire the talent away thought. Well we're a larger company now. We're we're publicly. Traded were highly valued. Let's use this opportunity to purchase this other company and make it part of what we do and distinctive software was the company that had created the test. Drive series for accolade. Which of course was a a competing company to electronic arts and so this same division ended up creating a new line of games for electronic arts called need for speed you may have heard of you may have played those games. And then eventually distinctive studios was renamed. Ea Canada and it's it's it was located at an a British Columbia. That's correct over in Vancouver and yeah that was nineteen. Ninety one was also the year that the established. Ea Sports as a division. Yeah so now. We finally have an actual formal division within electronic arts that is overseeing the development of sports titles and a lot of big sports titles came out of that division Madden Football fief of games that were related to hockey to basketball And of course that will become more important as well that wraps up a classic episode the Electronic Arts Story Part One. I can't wait to find out what happens in part to even though it more than seven years ago now but we're going to go and check that out next week. If you guys have suggestions for topics I should cover on tech stuff. Reach out to me on facebook or twitter. The handle at both of those is stuff H. S. W. and. I'll talk to you again really soon. Tech stuff is an iheartradio production for more podcasts. From iheartradio visit the iheartradio. App Apple podcasts. Or wherever you listen to your favorite shows unlock..

Hawkins EA Ea Sports Ea Canada Nintendo intendo Larry probst Electronic Arts facebook Vancouver Apple H. S. W. twitter Madden Football CEO British Columbia basketball hockey
"electronic arts" Discussed on TechStuff

TechStuff

06:36 min | 2 years ago

"electronic arts" Discussed on TechStuff

"This kind of awesome contract for for creating games and it went. Hawkins said that yes, that this is one of his big wins in life, he essentially said that that he negotiated an incredibly favorable deal for electronic arts. This was something he could not do. In intendo because Nintendo held so much of the power in that relationship and you know when it comes to big business, guys, you know whoever holds the power that becomes an important part of any deal, and it was certainly something that Hawkins was. was very concerned about even if you think back to the days of him, saying I want this company, be about video games an art you can tell they're still a cut throat businessman, lurking underneath that artists exterior there and and so yeah, this was a great example of that, and in the fall of one, thousand, nine, hundred nine. That's when electric arts held its initial public offering the IPO. That's when it became a publicly traded company. and. Hawkins decided in order to really justify going public and to to get investors excited and invested in the company, and to really increase the value of company to initiate a policy where every single month he expected there to be three new games entering into the development process now not not completed, but. You. Know that that would mean that as time goes on, you have more and more overlapping Games until some come out for publication while others are entering the development. Process It set a pretty tough standard but and also they were handling games from other developers at this point two so that this didn't even include those games right right? The company at the time was worth about sixty million. Yeah. And and of course, the value of the company now has in the billions, but will again address that when we get further up time line. And a ninety one, that is a momentous year for both Hawkins and for EA. That's trip. Hawkins decided to leave EA. he had felt that he had accomplished all he wanted with the company, and it was time for him to move on to something new and challenging, and that new and challenging thing ended up being three do. which was? The whole idea was going to create a video game console that would lead the market. It would be the most powerful. Console and it actually it was. Predictive of the consoles that we see today. It was meant to be sort of an entertainment center, not just a video game console. But it was really expensive. At also the Games that I came out with Three D. O. didn't get a lot of critical acclaim and a lot of them. relied heavily on full motion video that went full motion video was just becoming possible in the console worlds, so people were using it a lot to the point where it became a gimmick thought that Oh. This is good because as full motion. Motion video in it, the and you know full motion video like any other tool is just a tool. Is this if you're if you're using three d? For example, these days is just just a gimmick. It's just a gimmick. Yeah, exactly so, and that was the that was the ultimate problem with three do. which spoiler alert did not take off now actually in it take. An meanwhile back at EA Larry. probst steps in becomes the CEO of EA. And Nintendo that same year ninety one lunch Super Nintendo. Entertainment System the SNES or snacks. If you insist on pronouncing it that way, and then EA began to develop games, both for the genesis and for Nintendo, and in an effort to really kind of hit as many fans as possible. They also said they prefer. There to be lots of different consuls competing in the market because that means there's not one dominant player that can use the leverage against right when there are a lot of different players out there, then ea has the advantage. which has been an important part of the company's? Clever, business business standpoint. Yeah, it's another one of those things that some people get a little. I think people want games to be fun and they don't WanNa. Think about the business end of it. Because the business end is not necessarily fund, it can be pretty pretty pretty grand rim. Yeah, but anyway that that was that was starting to take off right ninety one and That was when he made its first real acquisition which was. was distinctive software, so they bought an outside development studio. The idea was to kind of they saw talent out there that they wanted to get and instead of trying to hire the talent away thought well. We're a larger company now we're we're publicly traded were highly valued. Let's use this opportunity to purchase this other company and make it part of what we do and distinctive software was the company that had created the test drive series for accolade. Which of course was a a competing company to electronic arts, and so this same division ended up creating a new line of games for electronic arts called need for speed. You may have heard of you may have played those games, and then eventually distinctive studios was renamed EA Canada, and it's it's. It was located at an a British Columbia. That's correct over in Vancouver. And Yeah that was nineteen, ninety. One was also the year that the established EA sports as a division. Yeah, so now we finally have an actual formal division within electronic arts that is overseeing the development of sports, titles and a lot of big sports titles came out of that division, Madden Football fief of games that were related to hockey to basketball and of course that will become more important as well that wraps up a classic. Classic episode, the Electronic Arts story part one. I can't wait to find out what happens in part to even though it more than seven years ago now, but we're going to go and check that out next week. If you guys have suggestions for topics, I should cover on tech stuff. Reach out to me on facebook or twitter. The handle at both of those is stuff H. S.. W. And I'll talk to you again really soon. Tech stuff is an iheartradio production for more podcasts from iheartradio visit, the iheartradio APP apple podcasts or wherever you listen to your favorite shows. ME..

Hawkins EA Nintendo EA Canada Electronic Arts Vancouver facebook WanNa Larry. probst apple D. O. British Columbia CEO twitter Football basketball hockey
"electronic arts" Discussed on TechStuff

TechStuff

06:19 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Focused on computers, not on consoles. There were other reasons as well like. If you want to build a console or a game for a console, it gets pretty expensive from a production standpoint because you have to manufacture the cartridges, you have to build the roms directly onto chips. You have to build the cases all this kind of stuff and so there were higher costs associated with producing a video game cartridge than a computer disc. Absolutely so They had their own reasons for really focusing on computers versus console. The console market didn't really recover until entailed. Any S came out. Yeah, yeah, run around the around eighty eight. That's when EA started to reevaluate this position of focusing on PC, only instead of or computers, only sin PC. We tend to think of as anything that runs DOS or windows but anyway that that time. That's when e- It was starting to really look at. and. Say Well, maybe there's a reason to get into this now. Entering into any kind agreement with Nintendo was something that Hawkins was a bit reluctant to do. Because Nintendo had very strict licensing agreements and standards that you had to meet because Nintendo did not want another video game crash. They absolutely they're being very careful about what they published. Exactly they did not want market flooded with bad games, not to say that every game that came out for the was amazing, but they were trying to keep as much of a control on that as possible. And you know that's something that publishers. Publishers are game. Developers might view as being a barrier. They might go through the trouble of developing a game only to hit a roadblock with the licensing problem. And then you've got all this time and energy and money that was spent on something that you can't actually sell. So there was a big issue there, but they did decide to start developing games for the in the first one was skate or die which my friends who had any S.'s? They loved that game. I did not have any S so. I was largely ignorant of it. I was still playing computer games at that time. Time and instead of just publishing the game directly and distributing it to license it out to Kanani and then Hawkins, said the council market was still just unproven that that the the crash from before was so devastating that you could not be certain. It wouldn't happen again and also again said that consoles were kind of underpowered. When you compared them to computers now they would later really revisit this especially. Once the Sega Genesis came out and and they're. They're tune changes dramatically, but at that time they were really saying. Computers are really that's that's our main focus consoles or Or something we might do as a side project share so in one, thousand, nine, hundred eight, they released a game that became one of the most important franchises in the company's history, and I am of course talking about John Madden football. Hawkins has a lot of There are a lot of interviews with Hawkins where he about his fond memories of developing that game about bringing John Madden into the experience, and saying that you know we would show him how we were doing things, and then he would spend the next twenty minutes yelling at us about how he got it wrong. But it was always in an effort to make sure the game was as good as possibly could be so while Madden's approach was what some people might call aggressive. In men that they were working on making a really good football game, or at least that was there that was the goal, and it did become one of the most successful franchises. History as of two thousand, thirteen, their twenty four games out, and it sold a nine million units. Now we'll talk more about some controversy with Madden football, but that really plays in a few years down the line in one, thousand, nine, hundred, eighty, nine, they began to develop games for the Sega Genesis Console and this is when they started to really rethink that approach and say all right. Maybe consoles are actually important enough for us to consider it being A. A main line of business, not just some little side business where we can make a little extra money. There might be some serious cash in this business. Hopkins's said that that this deal that he made with with Sega was kind of a crowning moment and has has said that he had been kind of stealthily reverse engineering, the sixty bits second genesis for a couple years and that when Sega found out about this You know it's it's. It could have gone one of two ways either could've sued him a whole lot, or they could have created this. This kind of awesome contract for for creating games and it went. Hawkins said that yes, that this is one of his big wins in life, he essentially said that that he negotiated an incredibly favorable deal for electronic arts. This was something he could not do. In intendo because Nintendo held so much of the power in that relationship and you know when it comes to big business, guys, you know whoever holds the power that becomes an important part of any deal, and it was certainly something that Hawkins was. was very concerned about even if you think back to the days of him, saying I want this company, be about video games an art you can tell they're still a cut throat businessman, lurking underneath that artists exterior there and and so yeah, this was a great example of that, and in the fall of one, thousand, nine, hundred nine. That's when electric arts held its initial public offering the IPO. That's when it became a publicly traded company. and. Hawkins decided in order to really justify going public and to to get investors excited and invested in the company, and to really increase the value of company to initiate a policy where every single month he expected there to be three new games entering into the development process now not not completed, but. You. Know that that would mean that as time goes on, you have more and more overlapping Games until some come out for publication while others are entering the development. Process It set a pretty tough standard but and also they were handling games from other developers at this point two so that this didn't even include those games right right? The company at the time was worth about sixty million. Yeah..

Hawkins Nintendo Sega John Madden football Kanani Hopkins
"electronic arts" Discussed on TechStuff

TechStuff

06:19 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Focused on computers, not on consoles. There were other reasons as well like. If you want to build a console or a game for a console, it gets pretty expensive from a production standpoint because you have to manufacture the cartridges, you have to build the roms directly onto chips. You have to build the cases all this kind of stuff and so there were higher costs associated with producing a video game cartridge than a computer disc. Absolutely so They had their own reasons for really focusing on computers versus console. The console market didn't really recover until entailed. Any S came out. Yeah, yeah, run around the around eighty eight. That's when EA started to reevaluate this position of focusing on PC, only instead of or computers, only sin PC. We tend to think of as anything that runs DOS or windows but anyway that that time. That's when e- It was starting to really look at. and. Say Well, maybe there's a reason to get into this now. Entering into any kind agreement with Nintendo was something that Hawkins was a bit reluctant to do. Because Nintendo had very strict licensing agreements and standards that you had to meet because Nintendo did not want another video game crash. They absolutely they're being very careful about what they published. Exactly they did not want market flooded with bad games, not to say that every game that came out for the was amazing, but they were trying to keep as much of a control on that as possible. And you know that's something that publishers. Publishers are game. Developers might view as being a barrier. They might go through the trouble of developing a game only to hit a roadblock with the licensing problem. And then you've got all this time and energy and money that was spent on something that you can't actually sell. So there was a big issue there, but they did decide to start developing games for the in the first one was skate or die which my friends who had any S.'s? They loved that game. I did not have any S so. I was largely ignorant of it. I was still playing computer games at that time. Time and instead of just publishing the game directly and distributing it to license it out to Kanani and then Hawkins, said the council market was still just unproven that that the the crash from before was so devastating that you could not be certain. It wouldn't happen again and also again said that consoles were kind of underpowered. When you compared them to computers now they would later really revisit this especially. Once the Sega Genesis came out and and they're. They're tune changes dramatically, but at that time they were really saying. Computers are really that's that's our main focus consoles or Or something we might do as a side project share so in one, thousand, nine, hundred eight, they released a game that became one of the most important franchises in the company's history, and I am of course talking about John Madden football. Hawkins has a lot of There are a lot of interviews with Hawkins where he about his fond memories of developing that game about bringing John Madden into the experience, and saying that you know we would show him how we were doing things, and then he would spend the next twenty minutes yelling at us about how he got it wrong. But it was always in an effort to make sure the game was as good as possibly could be so while Madden's approach was what some people might call aggressive. In men that they were working on making a really good football game, or at least that was there that was the goal, and it did become one of the most successful franchises. History as of two thousand, thirteen, their twenty four games out, and it sold a nine million units. Now we'll talk more about some controversy with Madden football, but that really plays in a few years down the line in one, thousand, nine, hundred, eighty, nine, they began to develop games for the Sega Genesis Console and this is when they started to really rethink that approach and say all right. Maybe consoles are actually important enough for us to consider it being A. A main line of business, not just some little side business where we can make a little extra money. There might be some serious cash in this business. Hopkins's said that that this deal that he made with with Sega was kind of a crowning moment and has has said that he had been kind of stealthily reverse engineering, the sixty bits second genesis for a couple years and that when Sega found out about this You know it's it's. It could have gone one of two ways either could've sued him a whole lot, or they could have created this. This kind of awesome contract for for creating games and it went. Hawkins said that yes, that this is one of his big wins in life, he essentially said that that he negotiated an incredibly favorable deal for electronic arts. This was something he could not do. In intendo because Nintendo held so much of the power in that relationship and you know when it comes to big business, guys, you know whoever holds the power that becomes an important part of any deal, and it was certainly something that Hawkins was. was very concerned about even if you think back to the days of him, saying I want this company, be about video games an art you can tell they're still a cut throat businessman, lurking underneath that artists exterior there and and so yeah, this was a great example of that, and in the fall of one, thousand, nine, hundred nine. That's when electric arts held its initial public offering the IPO. That's when it became a publicly traded company. and. Hawkins decided in order to really justify going public and to to get investors excited and invested in the company, and to really increase the value of company to initiate a policy where every single month he expected there to be three new games entering into the development process now not not completed, but. You. Know that that would mean that as time goes on, you have more and more overlapping Games until some come out for publication while others are entering the development. Process It set a pretty tough standard but and also they were handling games from other developers at this point two so that this didn't even include those games right right? The company at the time was worth about sixty million. Yeah..

Hawkins Nintendo Sega John Madden football Kanani Hopkins
"electronic arts" Discussed on TechStuff

TechStuff

05:54 min | 2 years ago

"electronic arts" Discussed on TechStuff

"It's not that Europe was not interested in it was just it was slower to adopt it then other markets so ea was trying to really invest in what they saw as being an A. Yeah so so. That's that was the beginning of that and in one thousand nine hundred. Ea released wasteland which was a post apocalyptic role playing game as pretty. You know innovative. There were some other post apocalyptic. Rpg TYPE STUFF. That was out for computers. Some of them were just text based games not even Graphs Games right. But but yeah. We Wasteland is one that I've I I still. We are still not in the era of me playing video games that are not maybe Super Mario Brothers but but but but I but I a lot of my friends speak with speak of it with a lot of nostalgia. See The reason why I know so many of these titles because I followed the same kind of pathway that. Ea did in that I abandoned consoles shortly after the Atari era and moved onto. Pc's because I saw it as being a platform that would allow for more sophisticated types of games and that's something that Hawkins himself had said as well as one of the reasons why EA in its early days focused on computers not on consoles. There were other reasons as well. Like if you want to build a console or a game for a console it gets pretty expensive from a production standpoint because you have to manufacture the cartridges. You have to build the roms directly onto chips. You have to build the cases all this kind of stuff And so there were higher costs associated with producing a video game cartridge than a computer disc. Absolutely so They had their own reasons for really focusing on computers versus console. The console market didn't really recover until entailed any s came out. Yeah yeah run around the around eighty eight that's when EA started to reevaluate this position of focusing on pc only instead of or computers only sin PC. We tend to think of as Anything that runs DOS or windows But anyway That that time that's when e- It was starting to really look at and say well maybe there's a reason to get into this Now entering into any kind agreement with Nintendo was something that Hawkins was a bit reluctant to do because Nintendo had very strict licensing agreements and standards that you had to meet because Nintendo did not want another video game crash they absolutely. They're being very careful about what they published. Exactly they did not want market flooded with bad games not to say that every game that came out for the was amazing but they were trying to keep as much of a control on that as possible. And you know that's something that publishers are game. Developers might view as being a barrier. They might go through the trouble of developing a game. Only to hit a roadblock with the licensing problem and then you've got all this time and energy and money that was spent on something that you can't actually sell so there was a big issue there but they did decide to start developing games for the in. The first one was skate or die which my friends who had any S.'s. They loved that game. I did not have any S so I was largely ignorant of it. I was still playing computer games at that time and instead of just publishing the game directly and distributing it they actually licensed it out to me And then Hawkins said the council market was still just unproven. That that the the crash from before was so devastating that you could not be certain it wouldn't happen again and also again. Said that consoles were kind of underpowered when you compared them to computers Now they would later really revisit. This especially once the SEGA. Genesis came out And and they're they're tune changes dramatically but at that time they were really saying. Computers are really. That's that's our main focus consoles or something we might do as a side project share so in one thousand nine hundred eight. They released a game. That became one of the most important franchises in the company's history. And I am of course talking about John Madden Football Hawkins has a lot of There are a lot of interviews with Hawkins where he about his fond memories of developing that game about bringing John Madden into the experience. And saying that you know we would show him how we were doing things and then he would spend the next twenty minutes yelling at us about how he got it wrong but it was always in an effort to make sure the game was as good as possibly could be so. While Madden's approach was what some people might call aggressive in men that they were working on making a really good football game or at least that was there that was the goal and it did become one of the most successful franchises history as of two thousand thirteen their twenty four games out and it sold a ninety nine million units. Now we'll talk more about some controversy with Madden football but that really plays in a few years down the line In one thousand nine hundred eighty nine. They began to develop games for the SEGA GENESIS CONSOLE. And this is when they started to really rethink that approach and say all right. Maybe consoles are actually important enough for us to consider it being a main line of business. Not just some little side business where we can make a little extra money. There might be some serious cash in this business Hopkins's said that That this deal that he made with with. Sega was kind of a crowning moment. And has has said that he had been kind of stealthily. Reverse engineering the sixty bits. Second Genesis for a couple years and that when Sega found out about this You know it's it's it could have gone one of two ways either. Could've sued him a whole lot or they could have created this this kind of awesome contract for for creating games and it went..

Hawkins Ea SEGA John Madden Pc ea Nintendo Europe Football Genesis Hopkins
"electronic arts" Discussed on TechStuff

TechStuff

06:27 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Jarvis Masters and steadfastly maintained his innocence since he was sentenced to death almost thirty years. Innocent people on death row newly uncovered evidence posters, those claims of innocence. I really believe that they found that women I would not been charged. You be the judge, dear governor the PODCAST. Innocent on death row listen to dear governor, I heart, radio, APP, apple, podcast or wherever you get your podcasts. All right we're back and let's go back into what's going on with the EA so nineteen eighty-five comes round. and EA starts releasing a bunch of games, including some that were really famous in the fantasy gaming genre the big one being the Bard's tale which I also owned. I did I did not I. I think I know I'm sorry. Was Very Dungeons and dragons ish. You would control a party of players you generate characters, and then put them together in a party. and. Is was kind of standard for a lot of other video games at the time, wizardry was very similar in this respect right where you would have certain number of fighters, certain number magic users, maybe a thief, or even a Bard, who could affect the way the party performed by playing different songs that was one of the big innovative gameplay elements of the Bard's tale. So you know play a little song, then everyone gets gets all amped up and they fight better, or you play another song and everyone's starting to feel chill and they start healing faster. That's terrific, useful barreds. Yeah yeah as opposed to and. There's this guy singing again. We can't get him to shut up. broken four lutes, and he doesn't get the hint. The alternative title for the Bard's tale was tales of the unknown volume one. It was a fantasy RPG and you. There was something really creative about the Bard's tale series, which was that you could import players from other gain. On certain platforms. APP, apple to is one of them. Yeah, yeah, yeah, you could, you could pull in things from from Ultima, which was from origin systems that was not part of electronic arts at that time, or from the aforementioned wizardry, which was from Sir. Tech also not part of EA, so these are games made by other companies, and it allowed interoperability in. In the sense that you could pull like if you had played the this other game and you have these characters that you had developed some sort of emotional attachment to, and you had really invested in this game, you could then pull those characters into the Bard's tale and use them again in a totally different game, which was kind of an awesome idea. I will say that from my own personal experience from playing wizardry, and then pulling characters then from wizardry into the tail. They ended up being. A Tad overpowered like to the point where the whole First Section of the game was pointless to play. Because you just, would you know blast? With If, I were to encounter a moth. And you were to give me a sledgehammer. You know that's kind of the way it felt, but it was still really cool a game mechanic now in one, thousand, nine, hundred, eighty six, and in nine hundred eight, they would release sequels to the stales you get Barksdale to Bard's tale three I remember Bard's tale three in particular that was the one I played the most and. In two thousand four, we saw the release of the Bard's tale, but this is a game that was not released by EA. Was it connected directly to the Bard's tale games, but it was created by someone who had worked on the first two. That's right, yeah, the one of the people who helped develop the maps in the first two barred style games was the developer behind the Bard's. Bard's tale, the two thousand four games, so I remember being being excited when that game came out because I thought Oh, they're relaunching this. This franchise that I loved as a kid and much. Yeah, it was more just the name, still a fantasy RPG and you played a care who is very snarky. Thief barred character voiced by Carolina's Alman. The that's worth playing just for just for that. It was entertaining. You had the nearest five minutes Sunday the narrator and you had curiel was his character, and they would bicker as you played, so that was kind of fun, but it again didn't relate back to the Bard's tale games of my youth so I was tricked their trixie. Nine thousand, nine hundred was also an EA released their first productivity application, which was called deluxe paint. the program for the Commodore Amiga known as a machine that particularly powerful, when it came to graphics and sound compare it against the other computers. The. Amiga blew them away as far as that. I mean had a friend who had an AMIGA. And I remember just being completely flabbergasted that a computer could do what his AMIGA could do. As far as graphics and sound were concerned because when you compare it to my apple, two or my to eighty six it just. It outperformed hands down in that, so it was a great game platform. But this was a painting platform or a painting application, I should say and it was based off of an inhouse art development tool that that e had been using that. They called prism, so they essentially took this in-house tool, and then packaged it and change it a bit for consumer, so hey, kids. Kids would be into this, too yeah. We're using this to develop games, but I think people would really be interested in using this for themselves, so I am sure they tweaked it, so that would make sense to a consumer. But. Hopefully, yeah or not, just released at the table has because you know things things make. You have different kinds of tools for people who are professionals in an industry and people who are just. Interested. Yeah, but yeah, that was an interesting departure from just creating games. I don't have anything for nineteen ninety-six. Didn't say this at the top of the show, but we're not gonNA cover every release. EA ever made because first of all that would take us about five hours I. Think just to list every game. Yeah, and second of all that would that would be a really boring podcast it'd be that'd be like like. Yeah, even for our threshold. That would be boring, so we don't Wanna I'm just kidding. I'm just getting. But no I agree entirely..

EA Bard apple Ultima developer curiel Carolina Barksdale
"electronic arts" Discussed on TechStuff

TechStuff

06:32 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Do you continue trying to do that? Do you hike your prices up and hope that people are willing to pay it? E as point was that? Hey, we're starting to make a name for ourselves. People know our product and they like it so if if they like it and this is the only way they can get it. Then you're gonNA have to play ball with us, and this is sort of the first example of a really throwing. Throwing its weight around. Yeah, this was also the year that it made its conference debut at the consumer electronics show, and so yeah. They were really really getting out there in the public and starting to make waves. Yeah, and keep in mind. This is all on the first year that they're actually offering games. You know they'd been accompanied for a while, but of course as soon as they became a company, it didn't mean that they had games to offer everybody. They also had established these ideas that they'll. Every single person who worked on the game was going to be credited. If you are the creator of a game, your name was front and center on the the Games screens. They would let you know that. This was a game developed by so, and so, and that was a response to a lot of the the activity. They were seeing on the console market particularly with Atari. And that there were people who were essentially anonymous game. Developers had put in hours and hours and hours of time to create video games, but there was no sign of credit for them on a on the actual video games you know is. This is no x title from X.. Company Sharia the the word that I've seen tossed around and a lot of articles about it is is serfs that these people were being treated like serfs and Hawking's was was saying that. You know some of these kids that he'd out at Apple. Where were and I. Quote Legitimate Divas and they deserved better than that. And they let's make it clear. EA was not the only company doing this. There were other companies that split off from Atari for example that were founded by developers who wanted to have more more control and more credit for the work that they were doing so e is one example of that, but it's by no means the only example of that now in one, thousand, nine, hundred, eighty four. Larry probst joined the company as the vice president of sales, and he will become really important to ea already important at that point, but becomes even more so over the years and begins to distribute games from other companies, not just their own company so now they're becoming a distributor for other. Publishers and one of the first ones was Lucasfilm Games. There was also SSI and interplay. They all used electronic arts as a distributor. So now they're bringing in money, not only from the games that they are developing in their their own house, but also from. Yeah. This was this was the year that the that the video game market really crashed. was really feeling. All of the effects of the crash and this was do do a lot of lot of things but but but mostly Atari had been kinda sort of driving the market into the ground for a minute. The market was completely flooded with games, and and not good Games. theralac there were some there are some great titles that were among the ones that came out that year, but there were Atari essentially lowered the bar so far before anyone to submit games to the console that it was flooded with games that were just rushed. That had bad art that were poorly constructed. That were impossible to play. And the. Made people stop by Games because they were just not fun rate, and also they were so many consoles on the market. It had kind of boomed, and these things cost four to eight hundred dollars in today's in today's concept of the dollar right right, and so they you know. Yeah, it was it was not sustainable. With the quality of games that were coming out there was such an early boom that it was just a rush right, and then the rush was followed by a bubble bursting, which we see all the time, not just technology, but in all kinds of markets and and so you know as of a game company, electronic arts had a tough year ahead of it because you know that was. It was affected, too. Even though a lot of its games were being made for PM Cedar. Spreaders I was saying PC's, but really this time we weren't really calling on. But yeah, they were being made for computers. It's still was affected because you know. A lot of consumers got jaded on the concept of games in the first place that was however the year that they published a game called the seven cities of gold, which also owned. Yeah I was I was known for being a terrible terrible colonists colonialist I guess I should say I would go in and wreak havoc on the various Maya and Aztec cultures and plunder them. Yeah. I've heard that it was a very educational game. eductaion meant edge new talent to mole. Yeah I WANNA say. That one that was not part of the package, because if it were part of the package, then obviously a about it being educational and then. EA began to switch its strategy at this point. When the video game market had crashed in instead of marketing games as being from specific creators the way they had been where they had made these develops. Show right They were instead going to look at creating actual brands and genres, so instead of saying from the mind of so, and so they said. Why don't we find a game that really resonates with people and then just continue to create games within that brand or more, even just within that type of Gameplay. This would actually end up being something that people would criticize ea four years later to the point where they well, they've taken it to something of an extreme, but we'll get into that. I guess and they also decided to start making games for lots of different platforms, so besides the apple two, they started looking at the Macintosh which was brand new nineteen eighty-four. The AMIGA the Commodore Sixty four IBM compatibles which were just starting to take off right around then. The Atari eight hundred and the Atari St. We've got a bit more to say about electric arts, but first. Let's take another quick break. Today's episode is sponsored by serve pro as America begins to.

Atari EA Larry probst apple Apple Hawking vice president of sales America IBM
"electronic arts" Discussed on TechStuff

TechStuff

06:30 min | 2 years ago

"electronic arts" Discussed on TechStuff

"To sell it for forty. Your profit margin has shrunk as a software a software retail store. You know. Do you continue trying to do that? Do you. Hike your prices up and hope that people are willing to pay it E as point was that. Hey we're starting to make a name for ourselves. People know our product and they like it so if if they like it and this is the only way they can get it. Then you're gonNA have to play ball with us and this is sort of the first example of a really throwing its weight around. Yeah this was also the year that it made its conference debut at the consumer electronics show and so yeah they were really really getting out there in the public and starting to make waves. Yeah and keep in mind. This is all on the first year that they're actually offering games you know. They'd been accompanied for a while but of course as soon as they became a company. It didn't mean that they had games to offer everybody. They also had established these ideas that they'll every single person who worked on the game was going to be credited if you are the creator of a game. Your name was front and center on the the Games screens. They would let you know that this was a game developed by so and so and that was a response to a lot of the the activity they were seeing on the console market particularly with Atari and that there were people who were essentially anonymous game. Developers had put in hours and hours and hours of time to create video games but there was no sign of credit for them on a on the actual video games. You know is. This is no ex title from X. Company. Sharia the the word that I've seen tossed around and a lot of articles about it is is serfs that these people were being treated like serfs and Hawking's was was Saying that you know some of these kids that he'd out at apple where were and I quote legitimate divas and they deserved better than that and they. Let's make it clear. Ea was not the only company doing this. There were other companies that split off from Atari for example that were founded by developers who wanted to have more More control and more credit for the work that they were doing. So E is one example of that. But it's by no means the only example of that now In one thousand nine hundred eighty four Larry probst joined the company as the vice president of sales and he will become really important to he already important at that point but becomes even more so over the years And begins to distribute games from other companies. Not just their own company so now they're becoming a distributor for other publishers and One of the first ones was Lucasfilm Games. There was also SSI and interplay. They all used electronic arts as a distributor so now they're bringing in money not only from the games that they are developing in their their own house but also from. Yeah this was. This was the year that the that the video game market really crashed was really feeling all of the effects of the crash And this was do do a lot of lot of things but But but mostly Atari had been kinda sort of driving the market into the ground for a minute. The market was completely flooded with games and and not good. Games THERALAC. There's some great titles that were among the ones that came out that year but there were Atari essentially lowered the bar so far before anyone to submit games to the console that it was flooded with games that were just rushed that had bad art that were poorly constructed that were impossible to play and the made people stop wanting to buy games because they were just not fun or rate and also they were so many consoles on the market it had kind of boomed and these things cost four to eight hundred dollars in today's in today's concept of the dollar right right and so they you know yeah it was. It was not sustainable with the quality of games that were coming out there was such an early boom that it was just a rush right and then the rush was followed by a bubble bursting which we see all the time not just technology but in all kinds of markets and And so you know as of a Game Company. Electronic Arts had a tough year ahead of it because you know that was it was affected too even though a lot of its games were being made for. Pm Cedar Spreaders I was saying. Pc's but really this time we weren't really calling on but yeah they were being made for computers. It's still was affected because You know a lot of consumers got jaded on the concept of games in the first place that was however the year that they published a game called the seven cities of gold which also owned. Yeah I was. I was known for being a terrible terrible colonists colonialist I should say I would go in and wreak havoc on the various Maya and Aztec cultures and plunder them yeah. I've heard that it was a very educational game. Eductaion meant edge new talent to mole. Yeah I WANNA say that one. That was not part of the package because if it were part of the package then obviously a fifth about it being educational And then EA began to switch its strategy at this point when the video game market had crashed in instead of marketing games as being from specific creators the way they had been where they had made. These develops show right They were instead going to look at creating actual brands and genres so instead of saying from the mind of so and so they said why. Don't we find a game that really resonates with people and then just Continue to create games within that brand or more even just within that type of gameplay. This would actually end up being something that people would criticize. Ea four years later to the point where they well. They've taken it to something of an extreme but we'll get into that I guess and they also decided to start making games for lots of different platforms so besides the apple two. They started looking at The Macintosh which was brand new. Nineteen eighty-four the Amiga the commodore sixty four Ibm compatibles which were just starting to take off right around. Then the Atari eight hundred and the Atari St. We've got a bit more to say about electric arts but first let's.

Atari Electronic Arts apple Larry probst Ea X. Company vice president of sales Hawking Ibm Eductaion Pc
"electronic arts" Discussed on TechStuff

TechStuff

06:23 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Do you continue trying to do that? Do you hike your prices up and hope that people are willing to pay it? E as point was that? Hey, we're starting to make a name for ourselves. People know our product and they like it so if if they like it and this is the only way they can get it. Then you're gonNA have to play ball with us, and this is sort of the first example of a really throwing. Throwing its weight around. Yeah, this was also the year that it made its conference debut at the consumer electronics show, and so yeah. They were really really getting out there in the public and starting to make waves. Yeah, and keep in mind. This is all on the first year that they're actually offering games. You know they'd been accompanied for a while, but of course as soon as they became a company, it didn't mean that they had games to offer everybody. They also had established these ideas that they'll. Every single person who worked on the game was going to be credited. If you are the creator of a game, your name was front and center on the the Games screens. They would let you know that. This was a game developed by so, and so, and that was a response to a lot of the the activity. They were seeing on the console market particularly with Atari. And that there were people who were essentially anonymous game. Developers had put in hours and hours and hours of time to create video games, but there was no sign of credit for them on a on the actual video games you know is. This is no x title from X.. Company Sharia the the word that I've seen tossed around and a lot of articles about it is is serfs that these people were being treated like serfs and Hawking's was was saying that. You know some of these kids that he'd out at Apple. Where were and I. Quote Legitimate Divas and they deserved better than that. And they let's make it clear. EA was not the only company doing this. There were other companies that split off from Atari for example that were founded by developers who wanted to have more more control and more credit for the work that they were doing so e is one example of that, but it's by no means the only example of that now in one, thousand, nine, hundred, eighty four. Larry probst joined the company as the vice president of sales, and he will become really important to ea already important at that point, but becomes even more so over the years and begins to distribute games from other companies, not just their own company so now they're becoming a distributor for other. Publishers and one of the first ones was Lucasfilm Games. There was also SSI and interplay. They all used electronic arts as a distributor. So now they're bringing in money, not only from the games that they are developing in their their own house, but also from. Yeah. This was this was the year that the that the video game market really crashed. was really feeling. All of the effects of the crash and this was do do a lot of lot of things but but but mostly Atari had been kinda sort of driving the market into the ground for a minute. The market was completely flooded with games, and and not good Games. theralac there were some there are some great titles that were among the ones that came out that year, but there were Atari essentially lowered the bar so far before anyone to submit games to the console that it was flooded with games that were just rushed. That had bad art that were poorly constructed. That were impossible to play. And the. Made people stop by Games because they were just not fun rate, and also they were so many consoles on the market. It had kind of boomed, and these things cost four to eight hundred dollars in today's in today's concept of the dollar right right, and so they you know. Yeah, it was it was not sustainable. With the quality of games that were coming out there was such an early boom that it was just a rush right, and then the rush was followed by a bubble bursting, which we see all the time, not just technology, but in all kinds of markets and and so you know as of a game company, electronic arts had a tough year ahead of it because you know that was. It was affected, too. Even though a lot of its games were being made for PM Cedar. Spreaders I was saying PC's, but really this time we weren't really calling on. But yeah, they were being made for computers. It's still was affected because you know. A lot of consumers got jaded on the concept of games in the first place that was however the year that they published a game called the seven cities of gold, which also owned. Yeah I was I was known for being a terrible terrible colonists colonialist I guess I should say I would go in and wreak havoc on the various Maya and Aztec cultures and plunder them. Yeah. I've heard that it was a very educational game. eductaion meant edge new talent to mole. Yeah I WANNA say. That one that was not part of the package, because if it were part of the package, then obviously a about it being educational and then. EA began to switch its strategy at this point. When the video game market had crashed in instead of marketing games as being from specific creators the way they had been where they had made these develops. Show right They were instead going to look at creating actual brands and genres, so instead of saying from the mind of so, and so they said. Why don't we find a game that really resonates with people and then just continue to create games within that brand or more, even just within that type of Gameplay. This would actually end up being something that people would criticize ea four years later to the point where they well, they've taken it to something of an extreme, but we'll get into that. I guess and they also decided to start making games for lots of different platforms, so besides the apple two, they started looking at the Macintosh which was brand new nineteen eighty-four. The AMIGA the Commodore Sixty four IBM compatibles which were just starting to take off right around then. The Atari eight hundred and the Atari St. We've got a bit more to say about electric arts, but first. Let's.

Atari EA Larry probst Apple Hawking vice president of sales apple IBM
"electronic arts" Discussed on TechStuff

TechStuff

05:39 min | 2 years ago

"electronic arts" Discussed on TechStuff

"No, no, he actually originally wanted to call it amazing software but that just didn't seem to really click. He got a bunch of people together to try and. Brainstorm an idea. He had actually used two hundred thousand dollars of his own money to fund this early part of the company and he they started thinking about other possible names, one of the names they came up with was soft art, but the head of another company that was called software software arts asked him if he would reconsider naming his company that just to avoid any confusion and he agreed to do that had another brainstorming session and came up with electronic arts along with a team of other folks in marketing, people as well and outside marketing company and electronic arts was born. They would actually receive by the end of nineteen eighty to. Two million dollars in venture capital from Sequoia, capital and Sequoia capital even gave them some office space to work out of before they had any sort of physical headquarters right right very originally I think he worked out of his own home when he was hiring his first couple of people and all all of these people who, at the time and the naming of the company kind of came about because he really wanted he really believed that computer games are an art form and wanted. Wanted, the Game Company to Operate Conflict Music Label and this is really evidence of their early marketing campaigns and attempts they they would get these game. Developers together impose them like rockstars have have rock music photographers come in and do these photographs of them, and and really concentrate on the software artist. Yeah, even the art they would use in their the the games they sold, which at in those days game didn't come in in boxes yet. They were in usually plastic bags and you had some art. That would be included, but it looked pretty little like A. Little little like a lot of these games came out of someone's garage and here's here's a fun fact of them did. But. EA They took an approach where they really put a lot of graphic design work into the the art that was included with the Games and there were several sources I read that likened the the art on the Games to Alabama than you would see. On what we used to buy music on which were these giant vinyl albums? I actually. Kids are doing that again now, but they are. It's around. There was a while where I would say vinyl album. Just get that blank stare. Those days appear to have disappeared again for at least a while, but. I see that keeps up. And, they actually moved to a headquarters in San Mateo California, and they were there for quite a few years. Ultimately, they ended up moving again, but and also you know e expanded greatly, but we'll get into all of that so there. Early early efforts were concentrated on a few titles and they. They wanted to produce all of their games internally they wanted to be. A publisher, a developer and distributor, so these are all different parts of the video game industry, and you can have a company that's just one of these things, or you can have a company that does multiple roles here, but to break it down. Essentially publishers, the these are the companies that fund the development of Video Games. Now they might have a development team within the publisher, or they may pay an independent developer to create a game, but they are the ones who say here's some money. We believe in the project that you have pitched. Why don't you go ahead and build that game? Then you give us the game and we will make sure the game gets to distributors. Who will then make sure? The game gets to stores, and then the way it generally works. If if you're about an independent developer and publisher the publisher, we'll give advance to the developer and. is against any future royalties the game cells until you pay off that advance, and then you usually have some sort of royalties sharing program where the publisher gets a certain amount of the money from sales, and the developer gets another a you know a percentage of those sales as well but the advance has to be paid off I because that's the initial investment the publisher makes to. To the developer developers are of course, those are the people who develop the Games are the ones who actually build the games so again it can be an independent company. It could be part of a publisher. It could be part of a distributor either all different types of models out there, but these are the people actually building the code making the art writing the games that's that's. Yeah then you've got the distributors now. These are the people who are responsible for delivering finished games from publishers and delivering them to retail establishments and other outlets, so they sell gain a publisher sell their games to distributors, and the distributors take those games and sell them to the retail operators who sell them to the public, so ea was all three of these things right and at the time Hawkins said that he had done a lot of market research, and the one hundred and thirty five. His competitors were doing the same thing. which which seems like an awfully large number, although at the time in one thousand, nine hundred three we were just on the verge of a little bit of a market crash. A little bit little bit little bit as understating it. Yeah, but but but but during this boom there were there was a lot going on, and and also the concept reminds me a lot of apples. Apple is a really terrific example of vertical integration and and from his time apple I feel like probably that's one of the places where he picked up this concept, Gotcha we'll be back to talk more about e. a. in just a.

publisher developer Apple Sequoia San Mateo California Alabama apple Hawkins development team
"electronic arts" Discussed on TechStuff

TechStuff

08:44 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Welcome to tech stuff I'm your host Jonathan Strickland? I'm an executive producer with iheartradio, and above all things tech, and it is time for a tech stuff classic episode. This episode originally published on May Twenty, seventh, two, thousand thirteen. It is part one of a two parter, and it is called the electronic arts story. This is clearly one that I'm going to have to do. An update for a lot has happened in seven years and there's a lot more to say about. But we have to start somewhere right so let's go back and listen to the electronic arts story part one. This particular stories pretty interesting. We're specifically time, electric arts or EA. which a lot of people view these days as some sort of a mega maniacal corporation bent on the entire video game industry, and it's a yeah. ooh, we'll get into it later on, but but it, but it is one worst company in America twice who? Years in a row. Yeah, yeah, but but to start off. You know it's it. It didn't start off as as this. Company that was bent on on having a stranglehold on the video game industry and I'm not saying that that's what he has now word. That's goal. That's what does. The popular perception that is to be fair it does as I've twenty, thousand, hundred, twenty, two, hundred and seventy five million registered players, and is operating out of seventy five countries. It's not doing too shabby. Company, but had interesting beginnings now to really understand how EA started. You actually have to go way back before e. was the thing and my first date that I wrote down was in one, thousand, nine, hundred, fifty three. because. That's when William M Trip Hawkins. The third was born now this guy is going to be the founder of EA when we get up to that point, but he was, it was his idea to start up a video game company and and. You know the way came about this was as he was growing up and going to school, he started to get really interested in. Computers in general and Games as well in fact, in nineteen seventy. He designed a board game. It was a football board game called ACCU STAT PRO football here five thousand dollars from his father to get this off the ground, and it was a complete commercial failure. Right I entrepreneurship attempt and it and it failed which often. A lot more from failures than our successes, but it teaches us a couple of things about Hawkins that he's interested in games. He's interested in football in particular, which becomes extremely evident in a during the the evolution of. And he started kind of designing stuff you. He was a big DVD player from what I understand, and and was really interested in how all of the math and statistics worked, but noticed that a lot of his friends were not interested in doing that at all, so he was kind of thinking like Hey, what if yeah? He was looking at at different ways of creating sets of rules and statistics, and also at the same time he was starting to get interested in computers now the early Seventies. This is predating the personal computer. If you were interested in computers, it's because you had a job that. There are computers at your job. Or maybe you were attending university and they were computers. They're a right right. And in nineteen seventy one he had his first interaction ever with a prototype microcomputer. This was over at a friend's house and and that kind of set him up for a couple years later. Yeah, nineteen, seventy-three. He has access to a D. C. P.. P. Eleven mini computer and he creates a program written in the basic programming language that was designed to run simulations of football game so exactly a fully interactive gaming experience more like if I put in every player stats, and then set this to go and have it play out as if it were a game. What would the results be and he tested it? A simulation of what was going to be at that time, the Nineteen seventy-four Super Bowl game, and it turned out that his his game ended up predicting the final score fairly closely in his game. It said that the dolphins would win over Minnesota. Twenty three to six, and the real score was actually twenty four seven, so at least in that sense, the statistics seemed to hold true now. Of course, we all know that in reality. From day-to-day basis statistics can give you an indication of how things might go, but there's no guarantee that's how they will go right Indiana, so it's a luck certainly been involved in that one, but. Nonetheless he was a student at Harvard at the time he graduated with a self designed major in a strategy and Applied Game Theory of an interesting major. Right there, Ya especially for for nineteen seventy-three. He. He says that he spent a couple of years convincing Harvard to to let them get that degree because that was what he wanted and would go on to get an MBA from Stanford Yup. And when he graduated in Nineteen, seventy eight with NBA he went to work for a little company, called Apple and that time. It really was a little company. You know just just about fifty employees at the time. Yeah, fifty employees he had joined early on. This is of course you know right at. At the very onset of the personal computer era, the apple two was the first computer from apple to really hit it off in the market. The first apple was mostly adopted by people who were hobbyists are really had a fascination with computers, but it was not a commercial success. What didn't run away with the market? Apple two was a totally different story that was the one that a a larger niche began to get interested in personal computers still was still kind of in the hobbyist era, but It was a a looser definition of hobbyists at that point, not just people who are obsessed with computers right right. I mean that in the nicest way I I come from a family. That's part of this niche so. Hawkins said that in Nineteen, seventy seven, he saw an apple two at a computer fair and realized that this was kind of you know he'd been turning around this this concept of of games and computers and programming for a couple of years and decided that apple was yes the way to go. He's not the only one either. There were a lot of early game developers who were looking at personal computers as the platform of. And many of them. Showed an early preference for the apple to Richard. Garrett of origin also had that same fascination, so is works for Apple by nineteen eighty two. He was the director of strategy and marketing at Apple Computer so from. Up Yeah the those humble beginnings, and of course by then apple was doing very very well, and had already had its initial public offering, which netted Hawkins quite a bit of money, and so he made a big risky decision, he decided that his fascination of games and computers needed to really be indulged, and so he left Apple Computer will he supposedly had had decided almost a decade prior that in that nine hundred eighty two. Two would be the year for him to start a business to start a a computer business, and that that would be the year that that the home computing market had caught up to his desire to play in it now now. I, on both of us, honestly don't know whether or not that's truly what he thought that some of the some of the stuff. He says he says well after the time right and it's. It could be ret conned is all I'm saying I. I'm not saying he definitely did do that. I'm just I have a little bit of skepticism either either way on May twenty eighth, nineteen eighty two fun fact the day before I was born. In case, we needed to feel really old right now. Thank you Lauren Welcome. He, he incorporated electronic arts and this was not going. This was not the original name that he thought for the company. No, no, he actually originally wanted to call it amazing software but that just didn't seem to really click. He got a bunch of people together to try and. Brainstorm an idea. He had actually used two hundred thousand dollars of his own money to fund this early part of the company and he they started thinking about other possible names, one of the names they came up with was soft art, but the head of another company that was called software software arts asked him if he would reconsider naming his company that just to avoid any confusion and he agreed to do that had another brainstorming session and came up with electronic arts along with a team of other folks in marketing, people as well and outside marketing company and electronic arts was born. They would actually receive by the end of nineteen eighty to..

Apple William M Trip Hawkins football EA apple iheartradio Jonathan Strickland America executive producer Harvard Indiana NBA founder director of strategy Stanford Minnesota
"electronic arts" Discussed on TechStuff

TechStuff

05:38 min | 2 years ago

"electronic arts" Discussed on TechStuff

"Welcome to tech stuff. I'm your host Jonathan Strickland. I'm an executive producer with iheartradio and above all things tech and it is time for a tech stuff classic episode this episode originally published on. May Twenty seventh two thousand thirteen. It is part one of a two parter and it is called the electronic arts story. This is clearly one that I'm going to have to do. An update for a lot has happened in seven years. And there's a lot more to say about but we have to start somewhere right so let's go back and listen to the electronic arts story part one this particular stories pretty interesting we're specifically time electric arts or EA which a lot of people view these days as some sort of a mega maniacal corporation bent on dominating the entire video game industry and it's Yeah Ooh we'll get into it later on but it but it is one worst company in America twice who years in a row. Yeah Yeah but but to start off. You know it's it. It didn't start off as as this company that was bent on on having a stranglehold on the video game industry. And I'm not saying that that's what he has now. Word THAT'S GOAL. That's what the popular perception that is to be fair. It does as I've twenty thirteen. Twenty two hundred and seventy five million registered players and is operating out of seventy five countries. It's not doing too shabby company but interesting beginnings now to really understand how EA STARTED. You actually have to go way back before. E. Was the thing and my first date that I wrote down was in one thousand nine hundred fifty three. That's when William M Trip Hawkins. The third was born now. This guy is going to be the founder of EA when we get up to that point but He was it was his idea to start up a video game company. And and you know the way came about. This was as he was growing up and going to school. He started to get really interested in computers in general and Games as well in fact In Nineteen Seventy. He designed a board game. It was a football board game called ACCU STAT PRO football here. He borrowed five thousand dollars from his father. To get this off the ground and it was a complete commercial failure right. It was his first entrepreneurial attempt and it and it failed which often we can learn a lot more from failures than our successes but it teaches us a couple of things about Hawkins that he's interested in Games. He's interested in football in particular which becomes extremely evident in a during the evolution of and he started kind of designing stuff. You he was a big DVD player. From what I understand and and was really interested in how all of the math and statistics worked but noticed that a lot of his friends were not interested in doing that at all so he was kind of thinking like. Hey what if yeah? He was looking at at different ways of creating sets of rules and statistics. And also at the same time He was starting to get interested in computers. Now the early seventies this is predating the personal computer if you were interested in computers. It's because you had a job that there are computers at your job or maybe you were attending university and they were computers. They're a right right and in one thousand nine hundred twenty. First interaction ever with a prototype. Microcomputer this was over at a friend's house and And that kind of set him up for a couple years later. Yeah in nineteen seventy-three. He has access to a D. C. P. Eleven mini computer and he creates a program written in the basic programming language. That was designed to run simulations of football game so exactly a fully interactive gaming experience more like if I put in every player stats and then set this to go and have it play out as if it were a game. What would the results be? And he tested it by running a simulation of what was going to be at that time the nineteen seventy-four Super Bowl game and it turned out that his his game ended up predicting the final score fairly closely in his game. It said that the dolphins would win over Minnesota. Twenty three to six and the real score was actually twenty four seven so at least in that sense. The statistics seemed to hold true now. Of course we all know that in reality from day-to-day basis. Statistics can give you an indication of how things might go. But there's no guarantee that's how they will go right Indiana. So it's a luck could have certainly been involved in that one but nonetheless. He was a student at Harvard at the time he graduated with a self designed major in a strategy and applied game. Theory of an interesting major right there. Ya especially for for nineteen seventy-three he. He says that he spent a couple of years convincing Harvard to to let them get that degree because that was what he wanted and would go on to get an MBA from Stanford Yup and when he graduated in nineteen seventy eight with NBA. He went to work for a little company called Apple and that time it really was a little company you know. Just just about fifty employees. At the time. Yeah fifty employees. He had joined early on. This is of course you know right. At the very onset of the personal computer era. The apple two was the first computer from apple to really hit it off in the market. The first apple was mostly adopted by people who were hobbyists are really had a fascination with computers but it was not a commercial success. What didn't run away with the market apple? Two was a totally different story..

football William M Trip Hawkins Apple apple Jonathan Strickland iheartradio EA executive producer America Harvard Indiana founder Minnesota NBA Stanford
"electronic arts" Discussed on Biz Talk Radio

Biz Talk Radio

03:14 min | 2 years ago

"electronic arts" Discussed on Biz Talk Radio

"Of a cannon right before earnings been sitting around now trying to edge out to new heights the ad homes you know which name for whatever reason billing type the cloud some medical device companies biotech and unfortunately a lot of crappy biotech can you do realize what's going to happen to all that crappy biotech when all said and done they will do the usual go back where they came from but besides that everything else is in differing levels are trying to do better off the lows that's all we can say right now a very very split tape we have advise you pay attention to the new yearly high let's see what shows up on it oh by the way golds and silvers they're a little bit on the red side today little pull back no big deal and see what's on that list and we're still amazed let me give you the example of amazement take two interactive they report after the close today the stock at the low on Monday was one thirty today is Wednesday they were poor at the close it's gone from one thirty to one forty eight in front of earnings now as you know we have a very big role we never touch anything before earnings why we don't want to be up percent are down three percent are up three percent and we have to depend on earnings we don't want anything to do with earnings because we don't know what they're going to be how we're going to get a reaction no thank you market is tough enough but take two interactive has gone from one thirty on Monday at the low to one forty eight as I speak an earnings attack and I can tell you there have been dozens of names that have made moves like this within a day or two of our necks amazing bets being made I will tell you a few of them of gap down but I think a bets being made because a couple other gaming companies Electronic Arts actually gapped down on earnings after rallying.

Electronic Arts
"electronic arts" Discussed on WBZ NewsRadio 1030

WBZ NewsRadio 1030

01:50 min | 3 years ago

"electronic arts" Discussed on WBZ NewsRadio 1030

"All the rumors here, which probably isn't a very good basis for me saying what I said, but I'm getting tired of for the last thirteen months has been reported every month was gonna come out. And I want it out. This comes after the president's nominee for attorney general William Barr suggested that Muller's report may not be made public in the end. Meanwhile, Russia's foreign minister does not believe we are headed toward a new Cold War after the United States and Russia both pulled out of a nuclear arms treaty details from Lisa Carter. Sergei Lavrov mandate. The while the US decision to suspend the nineteen eighty-seven IMF treaty is regrettable. It signals a new era. Not a return to the Cold War the Tweety band production and deployment of certain types of nuclear weapons Laverov accused the US moving towards destroying the entire arms control system. He said Russia doesn't want a new arms race, but we'll keep up with threats posed by the US Labra also admitted that the development of a new low yield nuclear weapon actually increases the risk of a nuclear. Conflict seven thirty eight fifty three degrees in Boston on this Tuesday. A good day for the markets. All the indexes in the green look at look at more businesses now from Bloomberg's Tracy jonky popular free to play games like fortnight are transforming the video game industry to the detriment of more established companies Electronic Arts says the holiday quarter was a difficult one Snapchat after the bell says it didn't add any new users in the latest quarter. But it didn't lose any either and it squeezed more revenue out of its user base. Snapchat might do more to help Wall Street and tomorrow's trading today. Didn't need the help the Dow up one hundred seventy two points. Nasdaq up fifty four the SNP up thirteen I'm Tracy jonky Bloomberg business on WBZ. Boston's newsradio. The social media giant once again coming under scrutiny that story just ahead on WBZ. It's time.

United States Russia Boston Tracy jonky Sergei Lavrov Snapchat Bloomberg IMF Lisa Carter William Barr SNP president Electronic Arts Muller