Aired 1 year ago 2:07
dumi Discussed on NewsRadio 1020 KDKA
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Aired 9 months ago 58:46
How To Easily Create Your Blog Business Plan [Step by Step Guide]
Have you created your blog business plan yet? Do you need help creating a blog business plan example? You may have started a blog just as a hobby so it never occurred to you to write a business plan for a blog or new business. Maybe you don't have a blog just yet and you want to treat your blog as a business so you want to know how to make a business plan for a blog. Whatever your situation, the moment you want to start treating your blog like a business you should consider building a business plan for a blog. You see many bloggers struggle to build a successful blog business because they don't really have a plan for it. It all reminds me of that famous quote by Greg Reid. "A dream written down with a date becomes a goal. A goal written down into steps becomes a plan. A plan backed by action makes your dreams come true." I really believe this to be a reality so, in this post, I want to spend time going through how to write a business plan step by step. Disclaimer: please note that this post may contain affiliate links which means that if you buy one of my recommended products I get paid a commission for sharing the link at no additional cost to you.Â I only recommend products that I have tried myself and have experienced success. What is a Blog Business Plan? Well, very similar to a startup business plan, a business plan for bloggers is a document that contains the who, what, when, where and why when it comes to blog planning or blogging goals. A blog cannot start itself, so there needs to be someone to get it started. That person could be you or you and a best friend or family member which addresses the 'who'. The 'who' also looks at who is your target audience and clients to a certain extent. The 'what' goes through what goals the blog is going to accomplish over the period agreed by the people starting it. Looking at the 'when' you can include a number of dates like start dates as well as dates of each goal achievement. This may be obvious but 'where' could refer to the location of the audience that you serve as well as your blog's domain name. Finally, I see the 'why' as the most important element of the contents of the business plan. This is because it is the reason or motivation for wanting to achieve the goals. I know that this explanation sounds very simplistic but the idea is that you want to tell people about your blog in a succinct way. photo by Sarah Pflug Step 1 - Blog Overview Right, so how do you start a business plan? Many business plans start off with the executive summary which should be completed last so we will leave it for the end. The blog overview will cover off 6 different sections. These include the blog summary, mission statement, blog history, market and services, day to day operations and financial goals. Blog summary This would be like doing an elevator pitch of what your blog is about and who it will serve. Let's look at two practical examples. Nadalie Bardo from itsallyouboo.com has her elevator pitch as "I'm here to help you slay your goals, so you can build your dream life with confidence and action." Natalie Bacon from nataliebacon.com has her elevator pitch as "I help thousands of high achieving women with personal development, money mindset and online business." Mission Statement The mission statement is in many cases slightly different because it not only addresses the needs of the client. It also takes into consideration the goals for the owner and other key stakeholders. Here is an example of a mission statement from LinkedIn; "Connect the world's professionals to make them more productive and successful". So, you can add a bit on to the end of your blog summary that includes a personal goal or an accomplishment of your 'why'. Blog History Your blog history will be expected to give an overview of who you are and why you believe that you are qualified to run this blog.
Aired 9 months ago 50:04
SEO for Beginners: How To Write Your First 5 Blog Posts Like a Pro
Are you looking for a simple SEO for Beginners tutorial? If so, then it is possible that you have come to the right place. If you are new to the concept of search engine optimisation (SEO) you may be confused because it almost sounds like a foreign language. The reason for this is because many articles use words that are unusual to a conversation in any normal setting. Of course, understanding the language only brings you part of the way to helping you to get results for your blog or website. To be honest, there are so many bloggers and small business owners who struggle with SEO in a big way which is good news for you. You do not need to feel alone or somewhat isolated when it comes to understanding how to get your blog or website to appear in the Google results. I will spend some time explaining the basics as best I can with the hope that it will help you to grasp foundational SEO concepts. What is Search Engine Optimisation? Just in case you found this post by accident and you have never heard the phrase search engine optimisation or SEO before here is a definition. SEO simply means that you are placing your content in a format that can be easily understood by the search engines like Google, Bing and Yahoo. So that your content can be displayed accurately in the search results pages for users to consume. Google's entire search business model is based on delighting the searcher with the best results. The reason why you need to do this is because the technology used to index all those billions of pages of content are these things called spiders or bots. They don't speak a language like English but they do understand codes. So, when we as bloggers place code around our content we are helping these spiders to understand how to index our content. Optimisation is the name given to the process that we use to tweak the content so that these spiders or bots can understand it. photo by Matthew Henry SEO for Beginners Tutorial So, without further delay let me dive into this simple SEO for beginners tutorial which is going to help you to write your super SEO ready blog posts. We are going to take things in steps as I don't want you to get lost along the way. The first step in this tutorial is thinking of a topic. You can decide on any topic or sub-topic that is relevant to your blog or business. When I talk about topic I am referring not just to a broad topic like food. Think more along the lines of a sub-topic like vegan breakfast ideas or the first 6 months as a new Mother. Once you have a sub-topic in mind spend some time mapping out that sub-topic into a series of 5-8 posts. Google loves giving you authority for a bunch of topics (also known as topic clusters) rather than a single topic so you can help Google by writing in a series. The series can also be in the form of a progression where you outline a process from start to finish. Blogging Progression Let me give you a very practical example of a progressive set of posts. Anybody who wants to start a blog follows a number of steps. Normally, they would conduct some niche research and spend some time uncovering most profitable blog niches that they want to write about. Next, they would do some research around a name for their blog and spend some time with that and once they are happy they will buy a domain name. Not everyone does this next but some of them spend time building a brand by coming up with the look and feel of their brand including colours and fonts Finally, once they are happy with the name, colours and possibly a theme (if using WordPress) they will purchase hosting and setup their blog. At this point, they proceed to write out their posts and promote their new blog or website to everyone. So, the progression looks like this: Psychology of Progressions In this SEO for beginners tutorial, you need to contemplate for a while about human behaviour.
Aired 9 months ago 29:00
Sunday Porch Magic
In this episode of Shades of Intimacy, Jason and Jennie discuss rest, wrestling, stress, growth and so much more! They talk about resting up to where you are just resting, not just to rejuvenate you to get back to it.Â ___________________________ Join Jason and Jennie each week as they train, teach, tell and set the stage for people to experience their own growth within their relationships and families. Reaching the depths couples intuitively know is possible but have no clue how to get there is what they are committed too. Shades of Intimacy will give you the tools to start or continue your journey and continue to move forward in your relationship. It's time to get connected and build your tribe.