5 Episode results for "Dr Narrow"
#158: This Miracle Molecule will Supercharge Your Health with Nobel Prize Winner Dr. Louis Ignarro
"And what nitric oxide does is phenomenal. It's Vasil dilated her which means it widens the arteries and when it does that it lowers the blood pressure, it improves blood flow to different Oregon's because you're dilating the arteries and. In addition, this nitric oxide can keep the inner lining of the arteries. Healthy. Hi, everyone drove here host of the broken bring podcast. Today we are talking with Nobel Prize. Winner Nobel Prize. Winner twenty two years ago in October. He won his Nobel Prize for his discoveries centering around nitric oxide. That's what today's podcast is all about. Now here's how powerful nitric oxide is. If you've never heard about it, you definitely want to pay attention this in nineteen, ninety, two the. Journal science declared that nitric oxide was the molecule of the year because it's such an important signaling molecule comes to our cardiovascular health the health of our heart we WANNA keep our heart healthy our brain health nitric oxide is so important when it comes to our brain health for our immune system for our nervous system. Nitric oxide is the Miracle Molecule, and if you've never heard about it before, you want to listen to this podcast because we're gonNA share doctored Naro. He's going to share what things are hurting your nitric oxide production. It's produced naturally inside of your body and he's GonNa talk about what things can actually help you what foods, what habits, what lifestyle components you can bring into your life today to increase your natural nitric oxide production, and we're only beginning to understand the true impact of nitric oxide. In fact, right now and Dr Narrow talks about. It on the podcast nitric oxide is being used as an intervention. It's in a few clinical trials right now that we're waiting for the results on to treat cove in nineteen and it could be a game changer. So without further do a quick word from our sponsor thrive market who I love, and then jump into today's episode Dr Liu Ignarro Nobel Prize Winner Hey, everyone is true I wanna. Take a minute to talk about my personal diet and why I trust and use thrive market. So over the years of tried a lot of different diets and my journey of exploration, I've been a raw food est I was a Vegan for a few years and tried variations of a high fat diet and I've realized the key and we talk about this on the podcast is personalization what works For one person doesn't work for the next. So for example, after years of trying a high fat diet and I still do a variation of this. But I discovered that I don't have the genes that allow someone to digest high amounts of saturated fat. I don't digest saturated fat as well as maybe the next person. So all the coconut oil that I was having just wasn't working for me. This is back to the central message precision and personalization are essential to creating optimal health. So I started to look for an oil that could actually work for my uses everyday for medium to high temperature cooking and I made the switch from coconut oil to. Oil, which is mostly mono unsaturated fat and I feel better. Now I'm not saying coconut oil is bad for everyone it works for plenty of people. But in my case, it wasn't the best option. That's one of the reasons I love thrive market. It's an online store full of my favorite natural foods home and body care products, and they have everything you could want. For, any type of diet including the Diet that I follow today. So as I noticed, I need to eliminate one thing or want to try a new ingredient. It's all there on thrive market it's a one stop shop. 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Change, your diet and order nursing ingredients at wholesale sale prices. That's a key wholesale. Just go over to thrive market dot com slash broken brain that's thrive market dot com slash broken brain sign up and start filling up your car. You'll see the credit automatically deducted at checkout. Now let's jump back into today's episode. Welcome to the broken brain podcast where we dive deep. Into the topics of Neuro Plasticity, EPA genetics, mindfulness, and functional medicine I'm your host droid and each week my team and I bring on a new guest who we think can help you improve your brain health feel better and most importantly live more. This week's guest is Dr Liu Ignarro. Dr Narrow is a medical research scientist who was awarded the Nobel Prize in medicine for. His breakthrough discovery of Nitric Oxide, N., O. N., how it positively impacts health and longevity especially hard health his groundbreaking research on nitric oxide pave the way for among many other innovations Viagra. A Very well-known medication to a lot of individuals were recently by the way nitric oxide is currently being investigated over the world in hospitals and universities as a possible treatment and intervention for. COVID, nineteen Dr Narrow is a distinguished professor emeritus of molecular and medical pharmacology at the University of California Los. Angeles and he has his PhD in Pharmacology with over thirty years of experience in teaching doctor Dr Welcome to the brokering podcast. It's an honor to have you here with the honor is all mine drew. It's great to be here and I really look forward to. Talking about good health effects. Absolutely, in preparation for the interview, I was listening to pretty much all your content that I could get my hands on online and I've seen you mentioned in numerous. Speeches and talks about. Teaching is so central to who you are nothing fires you up more than explaining concept and then seeing a student that light bulb moment where they get it and I just want to say where did that come from before we jump into everything we're doing a passion for teaching come from while I can tell you clearly my passion for teaching, which is every bit as as large as my passion for a discovery or original research. My my passion for teaching came early when I was in elementary school and high school and you know why? Because I had lousy teachers and I would always sit there and wonder why can't these people explain something better than what I could. Read in the Damn Book. You know they're there to teach your up in front of the room teach and impart your information to this edens so that we can understand it and I swore that if ever the day came when I would be a university professor, I would not do it their way. I would do it my way and try to become the best teacher I could, and I've always had this passion for communicating with students I love that that's incredible and we'll come back to that. In your origin story. I want to take a moment to congratulate you because we're coming up on the twenty second anniversary of your Nobel Prize I believe you got the prize. In October. Twenty two years ago. Does that sound right? You very good at this very, very good. Yes. I the announcement of my Nobel Prize was an October twelve. Of One, thousand nine, hundred, Ninety, eight, and you know this coming Monday October fifth the Twenty Twenty Nobel Prizes will be announced. So get ready. You one thing I don't know who's going to get it. But I'M NOT GONNA get it a second time. That one is enough. One is fantastic. Especially one as powerful as the one that you've gotten, we should awe only hope and dream that we can have direction i WanNa talk about your basis of the work for receiving the Nobel Prize for discoveries concerning nitric oxide as a signaling molecule in the cardiovascular system. Let's start off with the basics what is nitric oxide and how's it so fundamentally related to our health and function. That's a great question would require a about a week to answer but I will try to do it in a couple of minutes. Nitric oxide firstly, I want to remind everyone is not a gas I I mean is not a liquid or solid, but rather it's a gas. It's a gaseous substance that only lasts for a few seconds. It's very unstable. This is what made it so difficult to find in the in the human body, and that's why the discovery came. So late in the nineteen eighties and so essentially. What I discovered was that our bodies produce this molecule of nitric oxide which should not be confused with nitrous oxide. That's laughing gas, and that's what's used in a dentist office, for example, to relieve pain. Nitric oxide although it sounds the same is a totally different molecule and. What we discovered was that our arteries, our endothelial cells that line the arteries actually make this nitric oxide and what nitric oxide does is phenomenal. It's Vasil later. It widens the arteries and when it does that it lowers the blood pressure, it improves blood flow to different Oregon's was your dilating the arteries and. In addition, this nitric oxide can keep the inner lining of the arteries healthy so that blood does not clot a when it's not supposed to in the arteries also prevents cholesterol plaques from depositing in the arteries. So as long as you keep making nitric oxide in those endothelial cells, it will keep your vascular system very healthy. So one of the reasons we make nitric oxide is to protect our cardiovascular systems against high blood pressure. Stroke and heart attack. Assembly that's fantastic. I'd love to build on that a little bit and dig in and you know the history of nitric oxide is very interesting. We often thought it really had no value inside the body because it was associated as being a pollutant or something very hazardous to. Human beings we didn't essay. Think it was something that was going to be helpful towards absolutely because nitric oxide is a pollutant in the earth's atmosphere the way it forms that one a bolt of lightning zaps through the air. It causes a chemical reaction between nitrogen and oxygen. It's n and Oh to form. No, that's nitric oxide and it remains a gas in the atmosphere. Now, nitric oxide itself we've learned is not the dangerous. Aspect is not the dangerous gas in the atmosphere. What is dangerous? Is that nitric oxide being very unstable? With. In the air to form nitrogen dioxide or in to another name for that is acid rain. That's. What's toxic of course will kill you and if you fly on a plane and you go over any Industrial City like Los Angeles New York or specially Beijing and China. You see a brown gas hove ring over the city that's all N. O. Two but guess what it came from an O. N. O. is the starting material and the environment is loaded with Eno. And because of that reaction nobody in his right mind was thinking that our bodies could make nitric oxide for any useful reason It's only because I stepped outside the box and reason that we perhaps we do make it I looked for it. I was lucky we founded and the rest is history. The rest is history and one of the important questions that you're asking yourself. Early on that you say is you're asking and hypothesizing is the power of good questions they lied to. You know it's more important to sometimes you say, you have the have better questions than necessarily having the answer because the questions take you on the right direction. And one of the questions you were asking early on was, why is it that some people have improved cardiovascular health and some people don't I heard you share that in past interviews and that was. The reason of investigating down this pathway of an. That's correct. I was wondering actually back in high school. I would always, I would see that. So many of my friends and neighbors would have cardiovascular disease and not live very long whereas an equal number would be perfectly healthy and live normal Loma lives. So the obvious question to me on as a kid, I ask lots of questions. I, drove my friends crazy I drove my parents crazy everybody crazy and especially. The teachers, you know these they asked me to sit down and just come after class to ask them questions. But you know why did some people yet these diseases and some not. So after taking a lot of courses in getting into college, I came up with my own idea which was not based on any scientific evidence whatsoever. I just thought maybe just maybe. Our bodies produce a molecule that protects us against cardiovascular disease. Some of US make a lot of this molecule some of us don't and those who do not make sufficient quantities of this molecule might develop cardiovascular disease I. kept this in my mind drew threw out my college medical and graduate education until I was working as a professor and eventually I found that molecule which is nitric oxide. So the moral of that story is never never give up. Let's pay off your statement there, and we talk about some people making more levels of nitric oxide and some people not how does the body create Ano-? How was it created and how does how we breathe relate to that? Very, very important questions when we discovered that the body produces nitric oxide, we did not understand the mechanism we knew the body produced it, but we didn't know how and then we but mainly other investigators found that nitric oxide is made by an enzymatic reaction in the body very simple. You know we eat protein proteins are digested two amino acids. And each of the twenty amino acids has a different function in the body but we make one we we have one amino acid called Arginine, which is extremely important because arginine is what this enzyme uses to make nitric oxide. The enzyme is very appropriately called no cintas. Okay. So so the no synthetics binds Arjun name. which has a lot of nitrogen on it and it takes one of them off and it makes it into nitric oxide. So so our body uses enzymes one enzyme to make nitric oxide, and once that was discovered then then it was. Really, easy to ski down the slopes to figure out how we could make more nitric oxide to keep us healthy. What are the problems associated with inadequate nitric oxide? How can we make more nitric oxide? What does a healthy diet have to do with nitric oxide and so on. So you know how sciences one discovery leads to another to another. Until finally, you can figure out the entire puzzle. That's fascinating. You mentioned something right there which is what is the problem with not having adequate levels of nitric oxide being produced in the body? What are some of the ramifications that can happen? Okay. There's a whole bunch of them when we initially made the discovery that our bodies produce. No. We didn't know what the ramifications were and then shortly thereafter we showed that if you don't have enough ano-. You'll get hypertension, they'll get high blood pressure because the arteries make nitric oxide to keep the blood pressure down in the normal range as soon as you start blocking production of Ano-. Hypertension. Same thing if you block the production of nitric oxide, you can get a stroke because you get blood clotting of. unnaturally in the brain. If the blood clots unnaturally in the coronary arteries of the heart. You. Get a heart attack so so no. It is required to maintain those functions also if you have inadequate no. We know now based on another discovery we made in the early nineties that males will develop a impotence or erectile dysfunction but let's not leave the ladies out ladies who make inadequate amount of no will also suffer from erectile dysfunction in the form of. they lose their their sensual or sexual arousal they lose sexual arousal the Libyan, the nitric oxide levels come down. And any other other aspect of course, something that you're an expert in it's called the brain. The brain depends. So heavily on nitric oxide for numerous functions, the most important functions we know about Eno and the brain is that the nitric oxide promotes learning. Memory recall recalling information in the memory and also just you remembering fax and so on. The other point that I always make to graduate students and young investigators that the brain has more nitric oxide in it then does the rest of the body. And we don't really know why all we know is that Eno in the brain promotes. Memory Recall. Learning and so on. But there's gotta be more functions. You know I think Enos important in the brain to to dilate all the blood vessels to keep the blood circulating in the brain to keep the delivery of oxygen and nutrients going to the brain, and when you dilate arteries also promote the removal or a washout of metabolites that can injure the brain just like they would in your muscles when you're working and so I personally believe that that the nitric oxide is one of the most important signaling molecules. In the brain you know and you know what I can tell you drew as as a Nobel laureate I can get by saying anything I want so. Well, it's not too much before your actual Nobel prize that that nitric oxide was named the molecule of the year. Top Science magazine so I don't think that. Your statement is off by any means at all. I WANNA return back to breathing because even start with the basics you know most of us were never really taught how to breathe and we come to take it for granted. We just go about her day we're breathing we don't really check in on it every. So often maybe we might notice that we're holding our breath or we think. About it in terms of athletic performance but take us from the point of US actually intaking oxygen and how that is connected to the process of breathing and ultimately creating the majority. Nitric oxide is kind of created a few different places, but it seems to be from all the discoveries that you've been part of and other individuals that there's something special about breathing through the nose. So correct. Sure of course that discovery was made. Oh, about fifteen years ago from. A couple of great friends of Mine Party Friends of mine, a in Stockholm Sweden at the Caroline's hospital what they discovered, they were looking at asthmatics and they were trying to measure. How much nitric oxide. is in the exhaled breath of as Matic's and those studies. While they worked out. Okay. But what they discovered, what I'm trying to say is what they discovered in those studies doing various manipulations that when. One breeze through the nose into the lungs. That air has a very high concentration of no gas. When you breathe in through the mouth, there's no ano- gas, and so the idea was the question came up. Of course, logically, why you know why is that air that comes through the nose full of nitric oxide and they found that the nasal mucosal cells in the nose, the noses complicated inside and those nasal cells make lots of nitric oxide gas. Okay and when you breathe in three or knows. That nitric oxide gas goes into the lungs. And they figured out. Three things. One that when you breathe in Ano- The nitrogen oxide is what we call a smooth muscle relaxing agent in other words when the nitric oxide hits the a tracheal smooth muscle and the broncos smooth myself. It relaxes it. So the Trachea and the broncos widen so that more air can get in the lungs. The other thing Oh does when you breathe into the nose is it reaches the pulmonary circulation. So all small pulmonary arteries, capillaries and so on. They all dilate in order to increase blood flow to the lungs and you know I mean, Mother Nature is very smart. Of course, you want to do that. You want to get more blood in the lungs so. That there's more blood to pick up oxygen you. WanNa dilate the the the broncos to get more air and therefore more oxygen in the lungs, and you can get a much better oxygen extraction from the lungs into the blood by breathing in through your nose, and then of course, the blood will carry the the I mean the circulation carries the oxygenated blood through the rest of the body but the third thing that was found actually a few years later. was at nitric oxide is anti microbial as well. Nitric oxide is a reactive free radical, so it can kill certain. microbes it can react covertly with certain components of bacteria. Parasites and yes viruses and yes. Corona virus and when nitric oxide does that kills those poor those microbes let me call the microbes and prevents them from multiplying. Okay and that's how breathing in through your nose you know protects us against every day you know influenzas and all kinds of infections that can occur because there's so much garbage in the air, and so I believe as you do I think it's essential when you're inhaling to inhale through the nose, there are many other reasons to to inhale through the nose inhaling through the mouth. You. Don't bring in nitric oxide all these all these deleterious substances present in the air go directly into your throat go into your teeth into your buckle cavity oral cavalry can promote. Gum Disease can promote cavities and on and on so. One can write a whole book and I think a book has been written. Why should in hailed through your nose and not your mouth? Yeah. There's a New York Times Bestseller Al I. Don't know if that's the one you're talking about, but it's called breath. That's right. Breath I've read that book I haven't read it but a lot of people are talking about it and fundamentally it continues on this argument talks about this and I think your work is also probably mentioned inside of their to. A little bit is is really why fundamentally breathing through your nose is so important and listening to this podcast. No, we've had guests in the past come on from dentist. We've had dentist talked about that. If you breathe through your mouth, all the cascading effects that ended up happening especially at night where you don't end up getting the deep level of oxygen saturation, which can keep your body. In a more high anxiety, almost sleep apnea state. Even if you're not an individual WHO's overweight, we've also had and this goes right back into your work. We've had a doctor's come on the podcast who specialize in individuals who want improve sexual performance from the inside out. Right and they're educating people which goes right back into your work that actually erectile dysfunction. If you have it as a male, it's one of the first indicators that you may be suffering when it comes to your cardiovascular system in your heart health correct. That's absolutely right because one of the the one of the first signs of making inadequate amounts of nitric oxide would be. Erectile dysfunction that would come first well before you would see a more dangerous. Consequences such as a stroke or heart attack another another Another thing one would see as the nitric oxide decreases as you get older is the development of type two diabetes that can be diagnosed fairly early on before you get serious cardiovascular disease, and of course, let's keep in mind that. Men with type two diabetes almost ninety, five percent of them get erectile dysfunction, and that's because of the decrease and the inadequate amounts of nitric oxide. Fascinating. Talk a little bit about you know a little a little bit more. Your work has directly influenced. The creation of Viagra everybody knows the little blue pill that's out there and Viagra actually. You know coming from the world of you know I'm not a physician I'm not. I'm just somebody who deeply curious. So I'm not a physician not working directly with patients. I'm not a researcher I just like to translate the knowledge towards people. So let's say early in my career I didn't have erectile dysfunction, but I would often have a negative viewpoint of medication in terms of. Okay, let's minimize the use of it. Let's start natural interventions I because they tend to be de prioritize but later on in my research but but in addition to that, later on my research I came to find that fi grows pretty like symptom free. Drug, that's out because of the pathways and the way that it works. Exactly. Yeah. Viagra, the generic name for that. SILDENAFIL and then the Pfizer pharmaceutical company named. Viagra. which was a neat name but yes, you know before. The Way Viagra came about is in my laboratory in the early nineties we were I was told by a urologist at UCLA. That in neuro transmitter, every nerve releases and neurotransmitter that produces an effect on the end Oregon and so the neurotransmitter that caused penile erection was not known not known, and if that's not known, you cannot you. You can't know what causes erectile dysfunction. There's nothing to study, and therefore they were no no drugs available that you could take orally to. Treat erectile dysfunction there were surgical techniques where rigid prostheses. Inserted into the penis. To keep in rigid and I'm not GonNa talk about that anymore. Painful and. So everyone was looking for a drug and none of the herbs and other things that came out really worked I mean it just didn't work so. Once we discovered the neurotransmitter was nitric oxide. Then we did a little bit more work as did urologists and they found that men with erectile dysfunction were making very small amounts of nitric oxide. So Pfizer pharmaceuticals picked up on this there are brilliant. And within six years, they developed Biogra- and guess how biogra- works by Agra works by boosting the production of nitric oxide in the Corpus Kevin Awesome in the erectile tissue of the penis. So if you don't have nitric oxide, Viagra cannot work if you have a small amount of nitric oxide, biogra- can boost the action of the nitric oxide and how make this very short to the point if you have a normal amount of nitric oxide and you take Viagra good luck. And it brings up the larger point, which is you know. Obviously knock on wood everything. Thank you for all the medication that's available out there and along with it going back to our first point, which is if you do have erectile dysfunction, that's a wakeup sign, which is, let's look at your lifestyle. Let's look at your movement. Let's look at your diet because you know we're not designed to have that especially at an early age great for medication but it's a warning sign. It's the canary in the coal mine to say pay attention. I'm so glad you said that I have been talking blue in the face at scientific meetings at medical meetings at urology meetings when a mass speak although I'm not a urologist and that's the point I make you wouldn't you and your said it. So so beautifully, you should write a book on that really that you've expressed yourself very clearly erectile dysfunction is the first sign of a nitric oxide problem, and therefore that nitric oxide problem is going to develop an places and usually as I said before. Almost everyone was type two diabetes. which comes from bad diet sedentary lifestyle on and on. That is due to a lack of nitric oxide. That's why the two go together. Now, what comes first erectile dysfunction or type two diabetes? We're still trying to answer that question but I'll bet my Nobel medallion that the answers that type two diabetes is GonNa come first and then erectile dysfunction is GonNa come next and so the bottom line which maybe we'll get into is that Eating a healthy balanced diet engaging in physical activity and stop leading sedentary lifestyle you probably because of that will not. Develop either type two diabetes or erectile dysfunction yeah. The movement pieces. So key this these. DOTS that you're connecting here in your last statement, they piggyback off of we had one of the world's top experts in insulin resistance on the podcast last week Dr Ben Dickman, who's done some really great work on this topic and wrote a book called why we get sick and you know he's talking about basically when we continually Spike are glucose and then ultimately end up raising our insulin long-term and we have these lifestyle like high super high sugary diets. Right I know you're all about balanced diet, but we want to get the sugar out of our diets that are there especially from process colas and other things like that which make up the vast majority of calories we end up in a place where we pre-diabetic maybe then on our pathway to end up type two diabetes and those cascade of effects and up having a whole host of issues on the body including lowering nitric oxide production. That's correct. That's correct. High sugar well, absolutely destroy produces oxidizing effects which destroy. Much of the vascular endothelial cells and those are the most important sells for making nitric oxide high sugars will do that. Also, high-salt excess salt not a little bit of salt but excess salt you know how people just had salt everything they eat without even tasting it that excess salt and the excess sugar that you get from foods, processed foods, and of course, sugary drinks all that leads to a decrease in nitric oxide production by the blood vessels. That's that's absolutely correct such an important point in. For you know, let's just on this podcast they know that we've talked about sort of ultra process through diet, which is responsible for more chronic illness than anything else that's out there. You know there was a study that came out last year eleven, million deaths a year that's linked to ultra process diets the vast majority of salt that especially people eating the western Diet here in. And a lot of other parts of the world since we've exported this western diet, the vast majority of salt that they're consuming comes in the form of breads and rolls and highly processed foods not necessarily always the salt that they're adding little bit see-sawed on their plate it's coming from this ultra process diets. Yes. If interesting, my wife started to learn how to make bread. Few months. Ago, we've started to learn to do a lot of things the pandemic started in. March and she she's a physician anesthesiologist and we get along because she has a passion and motivation for anything and everything. So she decided she was GONNA learn to make bread without a bread machine and let me tell you she makes the breast bread in the world. But the point is that she noticed all her reading all heard the reading the packages reading this and that. The quantity of salt that many of the bread makers put in the bread is phenomenal I. Mean it's it's it's dangerous dangerous amounts of salt in simple things like breads and you don't have to. You don't have to add all that salt. You have to make the bread a different way you know so that you don't need all that salt but you know I'm saying I'm emphasizing your point that where we don't expect it. We see so much salt in. So people if they if they don't solve, their foods are getting the salt in other foods at fairly dangerous level. So we have to be cautious about that. It's so true. I want to connect one more dot that you talked about, which is you're talking about type two diabetes. We know that diabetes and other Co Morbidity is like obesity art things that are associated with a higher likelihood of death from covid nineteen, right. So let's come back to the point we made in the introduction when I was bringing you on the podcast, why is it that nitric oxide is being investigated as intervention or important part of treating or avoiding corona virus? Yes. Well, let me explain. It was really the very logical thing to do according to One of my colleagues I've known for thirty. Years Dr Warns April at the Massachusetts General Hospital. for twenty years, he's used inhaled nitric oxide. To administer to newborns, many thousands, ear many newborns are born with. A problem in the lungs that is that when they are born. The, circulating blood the blood is not diverted to the lungs to pick up oxygen. The blood still is trying to get oxygen from the mother from the Placenta but of course, the Placenta is cut right is is removed when the baby is born. So those babies turn blue because they get oxygen and many of them. Most of them died I mean it was just a terrible terrible thing. But what my friend discovered is that if he gave small amounts of nitric oxide by inhalation into the lungs right before your eyes and I've seen it and it brought tears to my eyes, these blue babies turn pink. And they are cured from this terrible. Pulmonary hypertension. The cured and in a couple of Days Z. O. Mom and dad could could take the babies helmet condition is scared it just. It's one of the reasons why I call nitric oxide, the miracle molecule and I really really believe it so. To make a long story short. Okay. So we have inhaled nitric oxide. We've had it for years. We have covert nineteen comes along and experiment was tried and I think to go four or something where we had a related corona virus infection that didn't spread too much as some patients were given inhaled nitric oxide and it seemed to work those patients felt better. And they went home. So now when this epidemic hit, a five large clinical trials were started with nitric oxide and the results are almost in some of the data has leaked out already in. It's clear that nitric oxide is very effective in treating an patients with severe covid nineteen and the three main reasons. I'll make real quick I mentioned those reasons before i. Let me say that what kills patients with Covid nineteen is massive inflammation of the lungs massive blood clotting that's called thrombosis that kills the patients in examining the lungs from these patients. It was shown that the endothelium in the blood vessels was destroyed. What does that mean? It means they're not making nitric oxide. What happens if you don't make nitric oxide, you get azo constriction no blood flow to the lungs you'll get broncho constriction no air into the lungs and you lose the ability of the no to kill the virus remember no kills viruses. So for all those three reasons and because no goes down patients die. Now by taking the inhaled nitric oxide, you restore everything that thrombosis fairly rapidly disappears these patients breathe again they come out of the ICU in a couple of weeks they go home now a few patients. That's been reported for a few patients. There are hundreds of other patients still on the clinical trials and the FDA forbid the release of the data until the trials are complete. But I promise you. It's going to work. Yeah. It's. So these are already patients that if they have if they are dealing with obesity. Insulin resistance obesity type, two diabetes they're already not producing enough. Oxide, so they're already vulnerable in their day to day life. Dan We already know that not everybody who gets exposed to the virus. We had Jeffrey Bland the godfather of the Functional Medicine Movement researcher PhD was in a lot of work under Nobel. Prize winner Linus Pauling years ago, and he says, you know not we know not everybody that encounters the virus necessarily gets it. So we know that our immune system plays a role. We know that the nitric oxide that we that we create our nose ends up destroying pathogens for some people. And obviously for other people who are exposed to a lot and don't produce the levels of. That would be being produced a healthy person. They can become a lot more vulnerable it just another reminder that whether it's corona virus is some sort of other future pathogen. This is a reason why we want to be paying attention to this miracle molecule. Es. Thank you for pointing that out. That was the first part of your question which I failed to answer. You know sometimes I get carried away with my answers but that point is is well taken that those individuals who have an underlying problem mainly a decrease of nitric oxide production from type two diabetes or from poor diet sedentary lifestyle. Those individuals are going to be at higher risk for developing the more serious consequences of Corona virus infection you're absolutely correct. You. Know I want to zoom out a little bit and talk about. Some of the other things that also inhibit nitric oxide production that a lot of people won't necessarily think about one of the things is about some of the mouthwashes that are out there on the market and tell us about that. This might be neutral. God you know as much as I do about nitric oxide drew that's fantastic A. Well. Our. When we eat, we eat lots of root vegetables, leafy vegetables that contain nitrite and nitrate and all three minus no two minus and these nitrates that we take in actually a pretty healthy because they help to boost the production of nitric oxide in the body, they're actually converted to nitric oxide. Three to you can kind of think, even if you're not a chemist at certain enzymes might be able to convert that Eno and that's exactly what happens. Now in the mouth, we have a very important enzyme that converts trade. Tonight Trite. So three to no two. That's the enzyme is in the mouth. and then you swallow no two into your stomach. Aches absorbed into the blood and that forms in Oh. In it's carried throughout the body. It's great I mean there are many ways to form Ano and that's one way to form An. Oh so read lots of Spinach Kale. Ruge beats urine good shape but the thing is is that if you're going to do all that, don't use a mouthwash because the mouthwashes have ingredients in them that kill. And really kill the enzymes that make the nitrite and the no those. The those molecules, those substances in the mouthwash of course, do kill the bacteria that cause bad breath. Yes and believe me some people do need that. There's no question about it but. The same mouthwashes will block no production. So I've written letters and I really never heard back but the the. I don't even know what industry to call it the mouthwash industry. needs to come up with different kinds of chemicals that will affect selectively the enzymes that cause bad breath and leave the nice ones alone that make nitric oxide and then we'll be in much better shape. Yeah and it's so important to look at because if you take a step deeper. So many of the ADS that I grew up watching during like you know mid eighties and nineties everybody remembers those ads for I'm not gonNA name the brand or company, but kills ninety nine point nine percent of bacteria in the mouth. Well, we know that not back bacteria are not this big enemy they're part of us. In fact, they more likely employ us than we employ. Them, they're essential in all aspects of our health and they're plentiful in our oral microbiome in our nasal microbiome and gut microbiome as listeners know here. So just a small piece of advice and you know not having mouthwash and there's plenty of other solutions willing to some other past episodes where going deeper and digging tear gut health could actually improve your breath because again we'll have. biomarkers. Essential App they might be having microbiomes. In. The GI tract you can eliminate bad breath I read lots of articles about that. It's so true and it's so connected. doctrinaire I want to zoom out again and talk about just your general curiosity because. Only were you awarded this, Nobel? Prize, which is such a high honor. As I continue to read about your work after that, you also continue to keep on connecting the dots especially for practical things that we can all do at home through the awareness. Diet modifications as you've mentioned them emphasis on exercise which will come back to so I wanNA. Ask You. Tell us about this curiosity and you mentioned that you had bad teachers growing up right and so you wanted to explore and half things better explained. But how did your parenting or your upbringing? Support the curiosity that you naturally had. Okay. Well, it was really very mixed. Let me explain Kind of an it's an enigma. You see my parents were both born in Italy. My Dad was born in Naples and my mom was born in Sicily. And despite that difference, they actually fell in love and got married. We always joke about that and my brother and I were the guinea pigs to the greatest food. You could ever eat because neither one ever agreed on what to add. It had to be Neapolitan or Sicilian. So wound up being both and how can tell you is delicious and it was Mediterranean and very, very healthy. So. The problem. Was this. Maybe it wasn't a problem. My parents did not speak English when I was born I was born in Brooklyn. New York. They came over you know a few years before they met in New York dot married. I came along in nineteen forty one. So when I started elementary school, the teachers told my parents that my English was terrible. But my Italian was great and that I was GONNA have difficulty learning in that class unless I really shaped up. So. My Mom's stopped speaking Italian. My Dad was a carpenter. He he couldn't even read not even an Italian he he was uneducated. My parents never went to school not even the first grade never went to school. And despite that handicap, I was able to climb to the top of my profession. and. Get awarded Nobel Price. So that is remarkable i. Agree. But it's because they couldn't help me that I knew I had to help myself and I was afraid and embarrassed when I didn't know the answer to something in school. So I would read and read and try to get the answers you know before I went to school so that I would not look like such a fool you know in class and spell something wrong give the wrong answer I i. that's the way I was I I wanted to be correct I never wanted to be better than anyone else. Of course, not I just wanted to be like everyone else and so I, I worked and I struggled and I work. And I was able to develop a passion and motivation to study and stay with. The kids in class and that's really How it started. The in hearing about the story of your parents and parents and other talks that you've given in podcast I. Think one central thing is that you? Yes your parents may not have been able to support you in the way that we see a lot of today like helicopter parents really getting involved in the academics and. You know hovering over, which is very, not very healthy but they they didn't get in in the they didn't get in the way as much for the curiosity that was there in fact I remember an anecdote that you shared, which is You wanted a chemistry set to start creating these fireworks right and. Your parents initially said no, but I think later on, you convince them that this was important part of my learning and this is going to help me which obviously exactly. My Mom she knew me my mom, she asked me why did I wanNA chemistry set? I said, well, I I wanna read the booklet and I want to do experiments using the chemicals in chemistry set, and she would look at me and say but Luigi that's my name and Italian Lou is Luigi. You're only ten years old. What are you going to read? What are you going to do? So she says, what else do you want a chemistry? Is that for? Of course, I, didn't tell her. My father was different my father. I overheard my mom and dad speak and they speak with a loud voice even though they're not yelling at each other remember they are Italian. So my dad would tell my mom. Look. Can't you see that he wants to do something that we've never done before and we don't understand. Let him do it. Let him do it and my mom finally agreed and whatever I do. I made one of the strongest firecrackers possible and I blew up the fireplace in the backyard and my mom spent the next two months telling my dad I told you i. told You my. You know kids are going to get into their mission of, but if you let them explore sometimes that mischief ends up turning into a Nobel prize. On on on the topic. I would be remiss if I didn't get a chance to at least check in on it takes back twenty two years ago almost to the date now and tell us about where you were and what the setting was. When you got the call or heard the news. Well, you know for ten years prior to nine, hundred, Ninety, eight, many of my research colleagues and especially the people in my lab. But always tell me you know this year, you're going to get the Nobel Prize. Don't worry. You'RE GONNA get the prize and I would always say I'm not worried I said all I WANNA do is do my work make important contributions to humankind. Please don't remind me of the Damn Nobel prize it wasn't a goal that you were pursuing. Oh. My God no drew I always tell my students, my post Docs, young professors that should never be a goal in your mind. I mean, every investigator I've seen who I've heard them say you know I gotta get a Nobel Price. So I got a beef up my research and do this and do that not only have they not gotten the Nobel prize but they have become poor scientists. You never go after a prize you do your work and you answer important questions that have not been answered before in any way you can and. If you answer them. And if you're lucky. Then you'll get a Nobel prize had never go after the prize itself and I never did any time anybody started talking about the prize I told him I told her to shut up. You Know I. Mean I knew. Of all the pressure that no Nobel prizes were announced in the first or second week of every October. So, for I must admit eight nine years before you know I, Kinda just You know maybe the phone will ring in the bedroom at three in the morning. Noon Stockholm time, but I would just dismiss it and get it out of my head. So at that particulier I actually forgotten about it. Accepted an invitation to go to France and to Italy to give a talk. So, apparently when I was on a short flight from. Niece France to Naples. Italy. Where my dad was born many many years before that and he passed away many years before the prize was was awarded. During that flight, Stockholm came out with the announcement that I got the prize. So my plane is leaning Naples and you know I'm getting ready. I was sitting in the front of the plane I get up and I go onto the stairs to walk down onto the tarmac. Naples a small airport you walk down atomic I look up and. Hundreds of people with camera flashes, going off all these bright lights and I'm thinking the first thing I thought was. Maybe the president of Italy's is on the same plane. So I turned around I didn't see anybody important. So walked down the stairs and there was my friend who invited me to give a talk he comes over to me goes Lou. Lou Have you heard the news and I said? Oh. What knows he says he re this. and. He shows it to me and it was the press release from the Karolinska. Institute that awarded the Nobel Prize to me. So I saw that I saw my name and I swear to you I lost strength in my legs. I went right down on the tarmac and they helped me inside the airport and I have been celebrating ever since for twenty two years incredible what a story but I think the moral of it should be, which can be applicable in addition to the celebration to everybody's life. Is that that goal that you think that's Out that, it's you shooting for actually one of the best ways to let it go and just do your work desire work. Dear duty as they say in the I was raised in the Hindu faith I don't identify by that has now but I still look upon those principles they say do your Dharma and don't worry about the fruits of your labor. So you do Dharma which is your purpose what's your Gruber's yet that that is absolutely so true I mean, you know many professionals they'll look for certain goal. Okay. So if you're an athlete your quarterback. To break all the records in book you WanNa, get six touchdowns in a game. That's okay. That's fine to think of that way. You know you're writing a book you're writing a book, and then as you're writing it, you wanted to a New York Times bestseller you know. So you're right it better and better, and and you wait and see those are good goals but the Nobel prizes is very different. Not many are awarded since nineteen O one, they've been about nine hundred Nobel prizes awarded total and in medicine where I got mine is about two hundred and twenty five Nobel prizes total since nineteen one, there's not many of us. You know you just have to go and do your best science and don't keep the Nobel Prize in the back of your head because you know why that brings out the best the worst in you. You may fudge few numbers to get it just right. You may do experiments to not to test your hypothesis but maybe to show that you're wrong hypotheses might be correct. You see you can do things like that and and lie and cheat now in an athlete. Who is going after the A heisman trophy you can't lie cheat if you don't play well, you don't get it. So it's okay to have that as a goal. Each shared a funny story on another talk that I heard that basically. You know if I understand the timeline correctly and please correct me if I'm wrong because I could be. Basically, the year that you were awarded, you talked about the makeup of the number of men that were part of the Nobel Committee that were choosing you as the prize and how there might be a link to something. Can you share that with our audience and of course, of course this is hilarious. And I said in one, thousand, nine, hundred, ninety, two. We discovered that nitric oxide is what causes. Sexual arousal and penile erection six years later is nine hundred, ninety eight, right. So was in March of Nineteen, ninety eight that defies a pharmaceutical company marketed. Viagra which FDA approved well, only a few months after that. In October. Of the same year ninety eight, the Nobel prize for nitric oxide is announced. So I'm thinking you know there was my wife and I'm thinking. What was this a coincidence or what? So I decided to look up the committee members of the Nobel Committee for medicine head. I found that the majority of them were men over the age of sixty. Yeah, you know that's been a joke for the last twenty two years whenever I see these people in Stockholm 'cause I go a lot. I've been to many other ceremonies I I make the you know the people the committee members and so on. So they always remember that statement and they never deny it. Let me tell you. Maria's so funny on that topic, you know people who Austin said you know. Like Viagra and they found like this like for male sexual performance they have Viagra for for women. Why isn't it? They don't have a pill and Many of our podcast guests have talked about this but women rightfully. So they're beautiful divine way they're much more complex than men. It's not a simple solution to create our arousal as simple as men are in. My hope is that somebody does find something to support all women that are out there I can add something to that if you'd like. I was privy to a lot of research that was eventually published by Pfizer but and we did some experiments in our laboratory to without getting into details. But in in adult women. these were. We were able to get samples of their erectile tissue from the clitoris. These patients who obviously passed on and we were able we got approval to study. CER- certain tissues to look at erectile to look at erectile function because in the clitoris, there's a lot of erectile tissue as as we all know. So nitric oxide is still a mediator no question about it and in experiments that were done but company saw fit not to go in that direction to develop let's say a pink pill. To treat sexual arousal problems in women, the companies didn't go through with it I urge them to go through with it. I thought it would be a very good idea they did not but it turns out it turns out drew that tens and tens of millions of women take. BIOGRA-. which absolutely increases sexual arousal. The only thing that a woman has to do is take roughly double the dose because as you said, it's A. Bit More complicated and what they need to do is double the dose but the good thing about Viagra is that it's incredibly safe. It's an incredibly safe drug. There are no side effects. So that's a good thing. Yeah. A very good thing for sure and we want options on the table, and for sure we want people to explore down the pathway of lifestyle and exercise. It's amazing. One touch on exercise for a moment here. What's the relationship for those that are not familiar when it comes to exercise and it seems to be that sweating and lifting heavy things is important process and part of nitric oxide. So why is that? How does that happen? Okay, it's very, very simple. This was discovered about twenty years ago and then capitalized on and it's it's so simple. You know what? I always tell people drew that science. Is. Ten percent fact and ninety percent common sense. Think about that for a second. Okay. So we're exercising. Makes a difference whether you're swimming weightlifting volleyball. Running bicycling whatever you know you're moving you when you exercise your cardiac output, of course, goes up your heart stimulated high faster heart rate faster force of contraction your cardiac output goes up more blood flow throughout your body. What is so unique about the arteries is that when blood flows through the arteries, it creates a force on those endothelial cells. You know just imagine water going high-pressure through a hose. Now imagined blood going through high pressure through an artery, it creates a force on the endothelial cells. Well, the mechanisms have been worked out beautifully that force stimulates this enzyme no Cintas to make lots of Ano-. Lots of no why Comes to logical. Well don't you want to increase blood flow to your working muscles. So Enos of as later widens the blood vessels more blood flows through. Why do you want more blood to flow through? Well, blood has oxygen bound to the open but has nutrients you're eating whatever nutrients you want to deliver all of that to the working muscles in addition when your muscles are working, they make metabolites lactic acid that can be very painful. So by improving blood flow, you're also washing out the blood from the other end of the muscles you're removing galactic asset so. That is why. Exercise generates nitric oxide for the physiological purpose of improving your performance and endurance. But I want everyone to keep in mind that same nitric oxide that's dilating your vessels. Is, going throughout your body keeping you healthy to your brain to your heart. This is why for five thousand years people have been saying that exercise is good for your health. Nobody knew why? Until about twenty years ago so at least one explanation for that is nitric oxide. I'm sure there's many more but listen I'm going to take advantage of nitric oxide right now. Yeah. There's other factors like creating and F, in the brain and a few things but nitric oxide seems to be one of the primary ones that are there especially for the cardiovascular, which is your work is been built on and the best part about it is it's a free tool. It's a free tool that we all have and it works better than most medications that are on the market with zero side Effects Oh. Yeah. Yeah. Yeah. You know I I trained pharmacologist. So what that means is the pharmacology is the study of the action of drugs on the body and also what the body does to the drugs. So I'm trained in that way to understand all these interactions. Okay. and. I can tell you from all of my training. Is that I don't like to take drugs. Okay. Because I know what they can do. Some drugs are very, very safe. Some drugs you know at low dosage, conceive your life taking. Fifty sixty milligrams of aspirin. You know that is very, very helpful. And some drugs have to be taken drew if people have life threatening high blood pressure. which can kill them within a year. They've got lower that blood pressure. I'm sorry you've gotta lower that blood pressure or you don't have to worry about that blood pressure much longer and only way to lower their blood pressure that we know of today in our state of ignorance is to take certain drugs that are known to lower the blood pressure later will have more natural ways to lower the blood pressure you know. But but right now you know in some cases I have to support drugs but ninety percent of the time there are alternative ways and you should seek those out before you take drugs. Now, that's grants this about having the opportunity on the table and not deep prioritizing what traditionally have been seen as soft interventions. There's been a lot of people great physicians you know most of my. Family is physicians coming from an Indian background or their individuals that work in healthcare, and they unfortunately just were doing their best super small into the best schools but they weren't taught about diet. They weren't taught about why it's important to breathe through the nose, but this is all aspects of life, and then now we're so lucky we have the Internet people can listen to podcasts they. Can read books they can have sophisticated conversations and everybody including the doctors that are out there can get educated on actually what works and makes a difference for people. Yeah. That is that is so true. You know people like you do a great job to get that message out there get people to think about or get people to interact and You know that's the way to do. It and now that we are in this pandemic, actually it's a lot easier to do the last time. I was at an airport was in February and no normally, I make two or three international trips a month. Can you imagine that and now it's all through zoom podcasts conventions and so on and You know I'm gaining a couple of pounds but I'm trying to watch what I mentioned. The pandemic and the current state of the world that we've in. Pretty, much anywhere. You Look People are talking about twenty twenty being a heck of a year right a lot. In this year and you know it's easy to turn on the news and see the negativity that's out there about the current state. When you look at the year and believe me there's obviously being you feel the same way to is been some very very just a heart wrenching traumatic things the debts that have come from Cova, the state of the economy. That's their kids that can't go back to school and are suffering with their own learning process and anxieties that come as so much. But challenging and tough things that have happened this year along with that because we all know about that what have you seen to be some of the silver linings that you think will come from this difficult but potentially eye-opening year? Well there are few they're also met with the BAX. You know depending upon. Who says what especially in politics and so on I won't get into that. But what what I see as a positive is that? You know maybe people will start depending or relying more on science you know sciences so important to to pay attention to especially scientific facts. You know I always tell my friends that scientific facts are just that their facts and they're not subject to a matter of opinion you know opinion come you can apply an opinion to an unproven theory. Let's say but if you have scientific facts, well, it's a fact by definition, it's knowledge and it's not subject to a matter of opinion what we've we've learned from all of this I think is that by practicing certain A procedure such as wearing a mask social distancing and so on. You know we're more aware of our surroundings. This will be very protective in that will refrain we will not get the the virus as easily nor will we transmitted to other people and what I think I've heard many many people say is that since we've been wearing masks and keeping social distancing, it's interesting we haven't really. And I don't mean this in any funny way we haven't smelled anyone's breath. We haven't been close enough to people to smell their perfume or their breath and I suddenly realized as it was just a few weeks ago that since February. I haven't had any sniffles any influenza, any flu, any anything because all of those are transmitted by going through. Lungs. So this may be a good way to be safe during an influenza that has nothing to do what the GARONA virus. There's just my own thinking and I think that's GonNa come out later. But what I'm hoping for is, of course, the development of a safe and effective vaccine I know the many of the scientists doing this I'm a scientist I know what they're doing they're taking. Their time because they want to do it right and just like vaccines have worked in the past for polio for influenza for you name it, I mean. So vaccines of work we will see a great vaccine for the the corona virus. It'll take time to get everybody the vaccine. Sure. Meanwhile, we have to be careful, but we will get out of this we will get out of it. It's very hopeful message and Knock on wood that we're heading in that. Direction. You gave a statement at. Congress and when I was looking at a by wasn't sure if that was in the Canadian Congress for the US Congress, but you can clarify. And that statement was I'm paraphrasing here. But only in America, can the son of an uneducated carpenter climb to the top of his profession and go on to receive the Nobel Prize in medicine. And when you look at the current state of. Sciences and education the US. How can we create a better environment to have and support kids especially individuals that come from? The. Underprivileged background to go deeper into the sciences and make it more of a part of education. Okay. That was that was very good and I did make that statement. And I want to say why? Because it puts things in perspective I was asked along with a few other notable scientists to testify to our United States. House of Representatives to a subcommittee that decides the budget of what is called the National Institutes of Health, the NIH or National Institutes of health sponsors or funds ninety percent of the biomedical research done within the US. So we're talking about you know billions and billions and billions of dollars, and so there was a there there. Congress had not increased the budget for some time and there were many young investigators like you point we want to bring in young people if they're interested in science, let's bring them in, but they need to have money to do the research, and so the the nih asked me as well as several other people to go testify to this subcommittee to see if we could increase the budget to. To provide funds for these new young investigators and the rest of us as well. So we met for a couple of days and you know there. Were some members of the house in some senators they're listening? And they would say, well, why Professor at narrow do should be increased the budget for? The NIH for for. Health and not increase the budget for something else like the army and navy and so on. And I said you know because I did my homework I said listen I said you the budgets you have already for the other organizations are in the trillions of dollars you have so much money there I said, you don't have nearly as much money in the National Institutes of Health and I looked at them and I said, what is more important to you your children and your family's Isn't it health or what's the most important aspect for you is in at your health and well being I said, listen we in America scientists in America can do a fantastic job in bettering our science I said. I'm a prime example I said An. My parents were born in Italy. Came to the United States didn't speak English my dad was a carpenter. Okay and yet I was able to do all this research and get noble. Prize. How did I do that and I said only in America can the son of an uneducated Carpenter Wind Nobel prize? and. The implication there was because the Nih America was giving me the opportunity and the funds to do my research. That was so good that it wound up getting a Nobel price and so I remember they paused they looked at each other. They ended that particular session that was the end of the session and we left not knowing anything and a few months later. We learned that President Clinton accepted the proposal to increase the NIH budget and you know over the next four years, they doubled the damn budget. Incredible. What a legacy, a true story you can look at how many. Amazing. Fan. Why it's powerful story and it just shows that. Again. It's been a tough year and there's many people that will argue and say that there's really fundamental challenges here in the states, which is true right? It's true. Of course but as also an immigrant to this country, I was born in Nairobi Kenya my parents were also born there were four generation Kenyans originally ancestry's from India? The United States is is a very unique place that you can have situations like that because of public funding the infrastructure, the collaboration of sciences, and it's another reason to celebrate of how good it is. That doesn't mean they aren't things that we want to improve it just to celebrate the beauty that's there, and also to protect it. As you hinted to earlier, you know I know we said we won't get into politics. Love you can you feel free to get into politics want to but? Anybody that's going to degradate that system that's going to be Anti Science Institute. Thank you. Is Really, fundamentally hurting the core what America's Yes drew you know you're right I do not understand. The current administration in its inability to understand and trust science I. Mean You know I don't get it you know in the I don't think many people understand this in this country. Abraham. Lincoln back in the eighteen hundreds. He wanted to know more about science and what had had to offer. The politicians and the country and the betterment of the people. So he established a an organization and Academy it's called the National Academy of Sciences. He established that way back then and it's still with us. Today is a a lot of members and many of us. You know elite scientists get elected to the National Academy of Sciences. The purpose of the National Academy of Sciences among others. is to advise and counsel the President and Congress on scientific matters pertaining to global and local. Economies. And Health. Okay Our current president not once has ever gone to the National Academy of Sciences. To seek that information and on a few occasions, one parts of the academy went to him in Congress to talk about the urgency of climate control. He walked out and would never interact with scientists again and said that we were all crazy. But all of us Nobel laureates got together to write a letter to him and to Congress and to the National Academy of Sciences which is published in the New York Times just to denounce this kind of incredible behavior which could only destroy this country. So you know and let me tell you and I'm proud to kill everyone this. You just heard me say some not so good remarks about President Right. You want to hear something else. I am a Republican, so there. I. Appreciate you being vocal and sharing your thoughts you know I. Think Civil Discourse regardless of what people believe identify with is the foundation of also America having a chance to talk about things even if people have a different viewpoint and you know going back to science science is not perfect but nothing is perfect. It's always evolving but it's not a vast conspiracy of people trying to topple one side or pushing initiative through and the way that we. Present, and bring new ideas to the foray I was. Max Pollack Nobel Prize winner who said science advances you know sometimes unfortunately, one death at a time I believe in. You know sometimes, it happens just through time and the introduction of new ideas that things get brought in. But those new ideas that are brought in are also based on science and that's part of evolution that's there and I thank you for the. Reminder on that is that fundamentally everybody that's out there that's working in this field and industry they're good people wanting to present new and interesting ideas and help solve problems. Are there bad apples in any line of business or any line of area of course they are but the vast majority of people are good and trying to save you and your families and make the world a healthier place. Of course well said, I couldn't agree more. Dr Ignore this has been a absolute pleasure and a blast to go down memory lane with you here about your life's influences about receiving the Nobel Prize about not chasing goals and instead of focusing on our Dharma. That were meant to do and most importantly a reminder and for some people in an introduction about the power of this miracle molecule trick oxide, it's been a pleasure and you've lived upped to. What your true passion purposes, which is, you've taught us well on this podcast and I'm so grateful for you. Well thank you very much. Do I really appreciated I think that you've asked them fantastic questions and we've had a delightful discussion. I have to say one of the best ever for me and it's always nice to be able to discuss this with people than just write articles for scientific journals which can get boring after a while. So you absolutely and if you enjoy this podcast, please share with your friends that would mean the world with us and helped somebody breathe better by taking advantage of nitric oxide. Thank you again and we'll see you next week.
Optometry Podcast: 2020 Eyewear Trends
"So these I lovers. We're talking the latest trends and taking kids to sit back. Relax and be focused. Greetings, colleagues and welcome to the focus media podcast. It's your favorite optometrist. Dr Narrow Glover, and today. We have an incredible show in store for you today we're GONNA. Talk about taking your practice to the next level by understanding the importance of fashion function when prescribing eyewear. Today's guests are experts in this realm, friends family I like to welcome. CHARLOTTE, Hamill Global Director for communications at transitions, Optical and Dr Melanie Denton. Owner of Salt Mary I care, and I wear in Salisbury North Carolina. How are you ladies doing today out great? Thank you very well. Thanks for having me awesome. Awesome willow super excited to to hang out with you today because we're talking about something that's very dear to my heart, fashion and function and I just want to talk about this all day every day because I. Love talking about it with my patients, and I'm super excited. That I have the two experts here with me today before we get started Charlotte. If you don't mind just giving us your background of how you got into I care and what you? Do over at transitions opera. Yeah, absolutely so. I have a twin. something. I don't know how yours carrier in marketing in before joining the wearing three I working the beauty sector I worked for Laurie, AL in France because I'm French in Italy and then actually when I didn't need to eat I was. Ahead hand by Luke Celtic at the Times that was back in two thousand and five, and I had the chance you were different projects for for. Folks, In France and then Louis. And especially one very dear project my heart that you saw in the US towards the relaunch of the coach sense in two thousand twelve globally, but especially, in the US, so that is basically where I learned ABC's. Eyewear in when I where I was really exposed to a lot of different brands in patients and then. As a consultant I worked with a lot of different eyewear brands. A. It's At, the time is lower and also a more niche brands like for detail, I wear and I joined transitions. In two thousand, seventeen to or work on the. Verge of nations really. accelerating the development of the brand inside. He's one of my big topics. Last year and especially this year, so and I'm very excited to. Talk about it with you there because I knew. Your question about size sex you to challenge me into. The I'm very very excited or you don't have to worry about that. We're definitely going to be happy. To pick your brain, because you are well qualified for this, because you have touched every aspect of fashion, and especially, when it comes to the eye, Care Industry Dr, dead and if you don't mind just giving us a background of how you got into the eye, care industry and tell us a little bit more about your practice in Salisbury Carolina. So I came from more of an interest in being in the medical side I wanted to be a doctor, since I was very very young, and so all the way through high school and college that was a driving force for me, and I've actually got a great uncle who was instrumental in North Carolina optometry, so he really influenced me not only to become an optometrist, but to end up practicing here in the state. so I I've been in care for ten years or coming up on eleven, I. Graduated in line, did a residency, and then I did. Scott's working for other folks for about five years kind of China by their practices and none of that worked out in eventually I decided that I was going to open my own practice so four years ago, I opened a cold start practice in Salisbury North Carolina, and what's really cool about opening on your own Is that you're just able to make it whatever you want it to be in, so there's no elements of my personality and my style that are so different from other practices in my area, but unable to incorporate all of that in starting the practice, and so my practice, who we independent eyewear, and were very fashion forward and try to educate our patients going into that form and function of course. My I came from Warren to be a doctor over me. It starts with the on prescription lenses. Looking at what's best for for function on and making that really married with the style, which is so much fun. You see I love that, of course being an optometrist I'm all about the function you know. We have to make sure that our patients are taking care of health, wise and I love that able to incorporate the fashion aspect I love that you really take small town introduced big city vibes, and that really probably makes a big difference in your practice. I WANNA take. Charlotte. Let's really talk about Some of the big trends intended Lenses over the last couple years. Just want to know. What was the driving factors behind this train? Well, you know I actually them last year. I had the chance to. Talk with a color specialist in France who really doing older trans years and years had ones and he told me that. Beyond a fashion friends I wear transit to help. Our is acting way. Before I. is, saturated colors because of the digital world, and because we are. Facing more and more digital devices that enhance the colors until naturally almost unconsciously colors out back in our lives, and if you look at hushes for twenty years ago, it was a lot of lack a lot of very. Gray white etc, and and it's now if you're. Just back? I also think that the instagram. The power of Instagram is bringing a new. demographic. Being the center of the fashion world and that. INSTAGRAM is about light. It's about feet. Charges about colors is about enhancing light and covers and so again. We are R-, even to converse a like never before. Then in terms of specific trends. I'd say what is Great. Wisconsin. He's that they are. They are almost as many colors as. What we see a for a twenty twenties extremely. Appealing for any yeah, I professional because We have a lot of connacht lenses whether they are from or not but all the trends in Thames off. Frames! Match very well. N Kerr like you know for example. I so at academia the transitions academy back in February. Of guests wearing transparent cidade frames, whether they are optical or optical frames or some frames, and they go with knee, kind of partners, the most subtle like Brown or gray to the most severe wants. A Green Emerald in Mitzi. Sapphire Exa so the Trans and probably are going to the one to give all the details now, but what is magic with the the current trends. Is that really you can easily play? Pair blesses endel and. Let, a lot of combinations that are anyway goan feet. Any of your patients from the most classical wants to the most bulled ones in towns outside and Dr. Denton, are you seeing that in your exam room in your practices? Well as far as the color aspect, yes, so charlotte hit on a few really great points and I tell patients. That's all the time that ten years ago. I didn't see the visual fatigue and the issues from being on screens all day. This world being a digital world has absolutely changed. You know sort of the patient. chief complaints that I'm getting every day in the conversations that I'm having patients so number one definitely that digital world has changed everything on number two I know. Instagram has absolutely changed everything, so my patients are less concerned with what's going on in Hollywood whereas maybe. They were reading magazines in seeing pictures of celebrities in glasses, but now it is much more instagram that they're drawing on fashion inspiration from. And so I absolutely agree with her on both of those points, and then as far as you know, airing frames and lenses, so I'm in a smaller town. To, Kinda, get into my strategy with so I came in, and I did all independent eyewear, and I did some really funky lines. French lines with lots and lots of color, which is very different than the American style American style. This doesn't tend to have so much color necessarily when you're talking about frames. And so we took on this mentality when I was starting that all my patients for us to these teeny tiny little frame, and I think a lot of doctors in private practice are. Familiar with that note, patients come in their big sort of asked you're you're all happy in these will same thing again and so I started kind of helping them. Just dip a toe in the water fashion Myers. Like let's just make the shape a little more interesting before we make the color interesting, and so now my patients you know one thing I love. Someone came in and said well. This is where the cool kids get their glasses. Unlike nuts the best. That's all I've ever wanted. So we've sort of help. Our patients along to get more adventurous, and then that's where the fun begins. Because now you can really pair those fine. Clear Acetate or instead of a crystal clear frame. We do a lot of like you know like a melon or a T. color so nice on skin tone, and then you can pair you have all of these color options to pair with that? We see a lot of our patients loving like herbals and blues. They'll put a frame that has. An interesting. Color, in it sort of model thin, and then they'll draw from one of those colors that I love that I love that color is out there I mean I think colors adds more to one's personality makes the world more vivid I agree with you ladies, one hundred percent when comes to Instagram, influence, a marketing on instagram is a big deal. Now no one is no longer looking at TV or directly to brands because they don't trust brands. It's all about you know that off the market because they've been able to really hone in and create that trust and. And they're very authentic, so they are really having a big impact on what we see cells, and our practices You know one thing I love about you know in addition to having a pretty cool frame and independent eyewear. Is that we now and we've always had actually expanded resources when it comes to Lens. Technology Charlotte to talk about some of the options that transition opticals offer in regards to different. Lens tints that can really enhance and take the eyewear game to the next level. Yeah, so as I remember one year ago where we're having a discussion. Transitions end coming from the the the frames world. I just said something I said, but to me what transition brings brings lights, and it brings something very dynamic into a very static object which are friends, you know we bring light. We bring something. To asylum, we also bring customization. There's something that treats truck me when entered the the our industries that actually you guys doing customization precise customization centuries what today brand like Nike or a return? is trying to create as is in a putting your initial on your t shirts on your bag, adding something a specific design that you can. Sneakers, you've been customizing each pair of frames for each of your consumers of. And even or Ishak there is an for someone with not an ideal vision. I am not an provisional. this is absolutely fantastic and transitions with want to really empower every -ISSIPPI to being able to customize even more to other layer of the customization, and later of something very dynamic and son into an era object so. A few years ago, we launched style colors. We don't mirror so different colors for for new connors that are now available. Be Launched at the moment with genetic. We also launched time the best protection older technology of Janet, Villi bone in our four colors plus the tree, but we can. The I e commerce commerce, classical colors degrade graphic, green brown. End A to a for you. The best off our latest technology waste the largest are on our portfolio in the first permit. Germans is so charlotte there tons of different color options I mean I'm sitting here. Thinking like Oh man. My brain is overload. I don't know you know which route to go because I want to give patients all of these different options. How can we work the color Palette and our some of these options that are somewhat similar different at the same time. Do you mind just breaking that down for us? Yes, I'M GONNA. Drive you through how we build the the existing pat for example on. in that explained she. A logic in you'll be better able to choose to explain to your to to the patients. Of. The grace grant really my advice. Really never selling the default option, but as a real color and really bold commit boulder combinations that are really going to make. It and a real. Option like the the Golden Age or Distorts then. We reworked to colors our portfolio. For the launch of Janet Brown and amber are brought on is less read than before in so it makes it much more in line with the around trends. In fashion in wearing particular, actually brown is my favorite. Cagliari now in in the portfolio I thought that was going to go far style cars, and my first choice was actually at Brown lands. It's it's the most beautiful on that we have. We reworked the ember are to Mekki to more again in line with the Trans End to be able to pair it with more. Diver- diverse choice of friends you under. Their Rayban actually an. Color so it's more honey. It's warmer under practice, one less, yellow and warmer, and our every body odor. The UC's even a patients that we that we exposed to these new br-. Under professor new member at the wants so that is also is probably the organise up for your patience peaking in the in the coming months, and then we have to we have to. In Apostle you and I always get question. Why do you have to in actually because you are very different, so we have the graphic green and the Emerald graphite green is better if she's been. I'm outdoors to really get a better contrast bitter compress, whereas emerald is a real told. Colorado brings it's a bit more vivid, and it's going to be for a patient that is new for something a bit more actionable three to hair, real real connor on their lands with a block. Are we something you'll be borger? Intensive frames and that we have I'm it-it's and Sapphire so. The Sapphire is gonNA. Be Foster for skin tool that is. That, he's probably. That goes with gray silver amid ts need for warmer scheme. That would go very well. We phrase in go old. Are rose? Or A board. You have basic to balance between sapphires wrong number the two brains that for different needs, and then we have the Greg Daddy's always going to be our best several butts on that gray. Please be vulgar and really tried to buried. Try to make you. Try to to have these dread, lighter frames that should be wow, I mean. That's just a wide portfolio. I mean if we can't choose something out of that portfolio to solve our patients problems than we need to rethink what we're doing in our practice doctor Denton. Would you jam? What is your go to? When it comes to transitions in your optical, I know for me. I am a big fan of the extract of, but I'm really sorry into slowly creep onto the signature style colors because there's so many different options and. And for me whenever I get up in the morning and get dressed. I start with my frame and Melendez, and then I basically just myself from there so that's why I'm slowly starting to become a firm believer to style colored whether an extra active but a jam. What's your Go-to in your practice? In also? What do you see your patients? Go into as well so we see a townsville of E. iconic colors just being totally honest but I am seeing a shift whereas five to ten years ago. My younger patients would have said Oh. No, I don't you know transit wounds are for older people. I'm not finding that to be the case anymore. And my younger patient, absolutely game for getting into transitions and a lot of times, those grades and browns are super, functional and kind of where they WANNA start for their everyday pair. I agree with you, I think extra active has been a mainstay on I would have to look at the numbers I think we do almost as much of that is your generates and six seven previously, so as far as the caller go. That's definitely in emerging opportunity in my practice and I bet it is in a lot of folks that are listening as well. were not always the best at. Jumping on that trend necessarily, but the way I found to to really bring it up to get patients interested, so it's all about these conversations that you have through the office so getting kind of into practice management stuff. 'cause I can't help myself, but. BEAVER. In my practice. On the patient from the moment they walk in and really liking them before that you know you have all these opportunities to converse with them and to get to know van and their work environment in their daily like pain points, and what are all the ways I can help you with your vision day in and day out, and so it really starts from there and my team helps me so so much I always say this I'm starting to be a broken record, but I don't have a staff. Staff is an infection you get. And they actually Glenn. They're amazing, and so they give me so much information before I walk in the room. And then I can make i. can you know prescribe from that position of knowing? Zamindar background, and also the conversations I have with them about their personal style, and we really liked it. INSTE- encourage our patience to try different things and look at the options and I learned this. So you know funny like I learned this from trying on wedding dresses. This amazing week. And she said to me. She didn't say like. Oh, which you know, select you want. She said okay. We're GONNA. Try on every single silhouette because you don't. Until, you've tried them all how each one makes you feel? And so I kind of take that approach with only the frames, but lenses as well so you. I encourage my patients. Try A cat. I I know you think it looks like your grandma, but try it because you don't know how it will make you feel and how to wear on your face, and then we have you know, of course, all examples of the colors and it's like hey, we can make this more accustomed to you. Check out how this beautiful ants with book. In your frame in how you know how much that would add to your style, and you know what people would happen as a leave with their glasses in runs, notice and go. Gosh is gorgeous, and while you're lenses, they nash like I thought those only came in grey or Brown. And then you'll get serve friends coming in and saying. Why don't you to style knee is? This is where the cool kids get their glasses. I love that and one thing that I really love with the touch points you know it's one thing to be in the office and you patients. Come in your front desk is talking about it. Your technician is talking about it, but when a doctor actually prescribed from the chair, it really makes a world of difference Let's talk about that. A little more detail. Doctor didn't when you're prescribing from the. The chair. How are you actually having this conversation about? Yes, the fashioned aspect, but also the function aspect I know for me when I have patients coming in, and they may suffer from license, activity or Migraines, things of that nature. This is a great starting point for me to have this conversation about transitions. But how are you having that conversation in your practice when it comes to the medical aspect of? Of this lynch technology, yes, so I. We have really a Well oiled process where this is concerned so I have a specific point in my exam, where I can be bowed and call one of my optical team in the room, and they come in silently. They stand in the back of the room and they listened. The purpose of this is for them to listen to that end of the exam conversation. Conversation, the idea is that there's sort of nothing left behind not only optically medically as well so that way when patients get out to optical, they can ask any questions that are remaining so I bring them in, and then the conversation around lenses. We spend a lot of time on it. because that's why they're. They're all really ticket back to their chief complaints as something like you know. You mentioned today, or we've talked a lot about how you have so many headaches, and you have to be on your screen all day, and that's affecting you so much and no in terms of your lenses. Lottie Blah. Of course GONNA. Talk about material and Anti Glare and all of that, but just talking about light adaptive technology, so there is such thing as late adaptive technology, and on the beautiful thing about transitions is that they're gonNA adapt to how much light is present and so on. You know they'll be really nice dark when you're outdoors on a sunny day, there'll be a little bit less dark when there's some cloud cover, and that's a wonderful thing that's GonNa leave. Your is feeling very comfortable, because you've got the right amount of Tin in protection for the right amount of light, and so then the process goes out to our optical and. We. Don't ever walk a patient to the front desk. We don't do that, so we take them out to our. Sit Down, and then you have a final conversation with one of my team. About, everything going forward all of your treatment plans, and yes, that's transitions lenses in its frames in its contact lenses on, but it's also an opportunity for a patient while so my team says. How was your exam? Do you have any remaining questions? And these are just all the levels like customisation, not we do. A whole experience is around customizing, and so when you get to something like customizing their frames with transitions is a simple thing because you're customizing the whole way through your customization is key and. One common theme that you was have really touched on the route this entire podcast. What I WANNA do next is really dive into the true trends with frames and lenses I know at transition cabinet saw oversized Acetate, safari or some of the transfer twenty twenty. Let's really dive into that because I want. Our doctors are careful, are listening to this podcast to be able to take this information and actually apply it into their practice. Patient comes. Comes in. They can tell them about the latest trending. Tell him about the latest technology. They could tell them the perfect color combination to go with the perfect frame style, so if you ladies don't mind is taking it from the top regards to maybe your top three trends that you're seeing in twenty twenty so far, Charlotte start with you. Okay, so for me. My uptrend would be transferred as a date. I think it's a no-brainer. Stupid easy won. It fits everyone. It's very easy to wear, and it goes with any color, grey, brown vivid colors, crazy colors. A subtle covers KIA comers dark. Everything took Dad's, and it's both May female. Any gender can wear them, so that would be my no-brainer. You have someone that he's very that he's not sure patient that he's a bit scared about choosing east of vis-a-vis where he's going to sit on their on their face all day. This is most of the time something that that that that he's uneasy. Uneasy one for everyone then. I love back to the seventeenth. The oversize acetates trend so obviously it. Carry The star, but think of what I love is that we have either a very strong as Zaid's or very seen so oversize seen metal again is something that goes with any Lens Connor in that. He's very subtle at the same time that immediately gives you a very distinct Tiv and classy style and what I also love for disease. Is that actually frames I? Frames sorry are still very trendy. Which means that the attorney of course, but also you know the toes. The bridges taught choice. Acetates of all. Kinds are very very. E-, food again that something that goes with a bit with any side where you're more on streetside or classical, and again you can really pare them are wease all the colors, and that's on so only to come back to something. That Melanie said. Gray and Brown regarding transitions actually the colors most of the time. I kept professional to bring a new patients to transitions, but then yeah most of the time they are going to go for very classical lands choice, which is either gray or Brown, and on this I think we can be adventurous and the gray, and the Brown with do. Some combinations is a with frames that we wouldn't have done if years ago like I love to pair of Charteris Acetate with Gray Lenzi's or. Or I love to pair gold metal with with gray lenses, because it gives a great exa, gray standout copper, and not as the default choice, we also reworked our Brown and I have to say that now eats. It's every colour we also it goes with everything and Yeah, so they would be my trans and I would just had a bonus one. which is that in the next in the upcoming? Twenty, twenty, twenty, twenty, one and even twenty twenty two. You're GonNa see that the biggest trend in eyewear is going to be the land. Actually we're GONNA have Lenzi's with effect with engraving. Stuff, because that is way to to redefine almost audio for into bring something. Really new is really going to be the epicenter of deep. I wear equipment which obviously has transitions person I read enough. In you know as optometrist. We really love that as well so I'm looking forward to that. Future train also one. That I really love that you meant was the oversized. ACETATE and the reason. Why is because oversize Acetates? When I think about that I also think about glasses and one thing that my patients have a pretty decent following of Hispanics, blacks and one thing that's always troublesome in the exam room. When the optical is I, should say is those regular. Regular frames don't fit our face the best so when you could tell the patient to also look at a pair of sunglasses because it's GONNA fit their bridge better, then you can incorporate dishes into that. Oh, man, you take the style game to the next level, and they're happy all around because when you're outdoors. Of course, they have a nice pair of sunglasses where he looked amazing in, but they also have that transition. leads technology. That's GonNa also just. Being more fashion forward in October, also at the same time, so I'm a big fan of that oversized Acetate, and after like that's never gone, go away. Yeah, and I grew up you and actually you know as a matter of fact I always end up. Peeking might Jesse's to go with my transition lenses in Sunglass Department. Of Fun to say. Of better style than Gypsy irregular. AL found design, so I'm a big Fan of forwards. Woah. Actually transitions help people chew. Go far a slightly bolder of of our friends, because suddenly you know that there are also going to be. You're also going to wear them outside, so you allow yourself to be likely bolander and so yeah, a very good point actually to never limit the choice of frames when you know, your patient would want from chimpanzees to never limit the choice of to the optical wall and actually wear from events. He's not I. Think Anyway also decides. What stylish our trendy or however coolant in terms of. is also there's a meek almost a between. The optical framing the and the Sunglass and a sunglasses, the same kind of of styles, the end of absolutely and one other thing I wanted to touch on that. You touched briefly on. Was the entry points with the the Brownlow? Gray they icon colors. You know it's one thing to get a patient into that, and if you have a patient, walks into your office in an exam room and you're prescribing from the chair as you should be, you know. Let them get into those iconic colors, but the next year they come in. Tell him about the style colors. What I like to do is tell my patients straight up. Hey, Iraq, you know the Dow. MIRA options I have the. The gold. Here's a picture of me. I may pull it up on the computer. Show my instagram or may show me pitcher on my cell phone if they give me time to go run and grab it but that's a great entry point to let patients know that you're not only preaching this, but you also practicing what you preach, and that makes a big difference, and it helps to convert any optical as well and your optical team will love you because you're doing all the work for them. You're just accommodate needs and use patience to what's going to make their lifestyle in her daily demands much easier and more efficient as well Dr Denton. Let's talk. What's your thought worrying? I don't know how follow. That did such a job. I! GotTa remember she's been all across. You know parents, York La, so she is our neck and I've worked for I've learned so much taking notes while we're a podcast. Into I agree with ya I agree with everything. She said as well and we totally. I've nine. Pick out some sunglasses frames because I'm going Oh. That's going to look really nice or transitions in so I'm absolutely doing not to I think that's. Really Brilliant and then. As far as my top three, so one thing we're seeing over and over, is that my ladies in my practice love then some lift in glasses so like. oversize whatever but as long as there's a lift and I don't necessarily mean cap, but that was temples. Go up just a little bit on. They really resonate with Ooh that that's nice like every wants a little bit of whiffed now so that in general weak wise is one thing on the clear Acetate, for sure but like I kind of mentioned before having a little tent translucent. And there are some beautiful shades of melon that I think would pair on Gosh I think that in some cases would pair really well with an amber. On in other cases like where`sthe of the Bluer Tint or the amethyst on Sapphire Amethyst I think would be really beautiful on, and then like some tea colored translucent. Some of my frames comment. That's like this sort of I. Mean it Sorta t colored, but it's just gorgeous against certain skin tones. And just plain with that going with an iconic grey Would be really pretty at the gold, Mir would be gorgeous with that, so there's just so many different ways go, and that kind of depends on the patient neuron personal style and need. On so, that's to translucence and lift is big when like okay, I have two more color blocking. my patients really love it when there's an interesting sort of bit of color blocking on the frame. Mind colored blocking is for those that may not be fully aware of that that that Y or or trend, so just like maybe a whole frame, frying sort of an emerald, but then you have a pigging Mellon just on one temple, or maybe you know. The bottom of the frame is all emerald and then. At the top like an orange layer in a red layer. I. Don't know if that defines it very well Charlotte. You paint the picture you would like. Picasso could see. When about? Is You draw from one of the color blocking colors. Rights would pull and say. I've got some emerald in there, so let's go with a Green Color Lens So yeah, I think that's really fun, and then we're also seeing a lot of like mixed acetate in metal. And our patients really love at because it adds some interest to the frame. And again there's just so many options air, but like she was talking route, herring, gold, gray or there's just so many. It's just limitless that the thing there are so many lens options. You can do whatever you want with you know, and you can make them really funky. Stand out and. Sometimes we ask patients like Your people notice you birthday your glasses and some people want glasses me like you know fronts there. You can do that with transitions lenses, but you can also play the person that wants a more subtle functional Lens. With them interest advantix while this has just been an amazing podcast I mean I've learned so much justice. What thirty to forty minute podcast? A mind blown I. Mean with the guy like myself. That loves fashion and function. You know I'm GonNa. Take it to the next level when I get into the exam room tomorrow for those that may be interested in learning more about resources or ways to get in contact with. With the if you don't mind sharing the best resource tips or your your your social media platforms, so the followers listeners can engage with you more in regards to fashion a function when it comes eyewear. Yes, so for for US transitions I would really advise any eyecare provision to go to our transitions dot com, because they which need older latest things that we have in stoned them in terms of. In tons of my Cheerios, everything is there and that's read the best resource. Sober me you can find me in. My practice is Salisbury I in I rare on Instagram I have a personal doctor instagram called I. Think I can e y think can and. I kinda talk all things cold start. You can certainly direct message me there for any other like tips and tricks, or if you just WanNa chat more, and then I do a lot of transitions videos on my youtube channel, so it's the Youtube Channel Salisbury I care and I wear, but that's kind of how I present. Transitions information to my patients and just kind of to the world I. Guess, so we have on boxing videos and things like that. If you WANNA check that out. Okay, Saran, thank you for taking time out of your busy schedule to hang out with focused media. Hopes the resonated with you today. Please subscribe podcast. Remember keep it twenty twenty around here. Fun Sailor! We look forward to seeing next time.
How to Use Your Breath To Heal Your Body and Mind (Minisode #30)
"Coming up on this week's mini episode of the drew perot at podcast. But we breathe about twenty thousand twenty five thousand times a day. And if you're struggling to do that if you're doing that dysfunctional way it's going to affect your health. This episode of the podcast is brought to you by blue blocks. So you know that. I've done so many episodes on the topic of sleep because i'm obsessed with it. Sleep is one of those things that you nail it you get your sleep right you optimize your sleep. It changes everything changes everything. That's why the clinicians at our medical clinic and a lot of my friends had been on this podcast. Sleep is one of the biggest areas that they focus on always trying to come up with better solutions for sleep now. There's a ton of things that you can do. That are super low cost. And there's also gadgets gadgets that you can include in. That can make a difference now. The thing about gadgets. Is that many of the gadgets out. There can be pretty inexpensive or inaccessible to a lot of people. But there are some low tech gadgets. And i want to talk about one of them. And that is affordable blue light blocking glasses. This is a super easy way to block the blue light from screens and from the light. That's coming from your room and what it does. Is it boost. Your body's natural melatonin production. I love the blue light blocking glasses made by blue blocks because unlike other mass produced brands their glasses are based on peer reviewed literature and the science of how light impacts half blocks glasses have improved my sleep and of handed out to some friends and it's helped their sleep as well to which means now they have more energy throughout the day. The team blocks makes a variety of high quality. Blue light glasses covered different areas of your life. For example they have clear lenses. Blue light line to combat computer screen and artificial light. They have summer glow line to block blue light but add a little yellow light for mood boosting effects and their sleep line which also you can wear a few hours before bed and that blocks a hundred percent of blue and green light for optimum melatonin production improve sleep. That's what i'm all about. That's the one that i recommend the most folks we blocks has more than forty stylish frame options available in prescription nonprescription and readers and they even get this. Have kids sizes right now. Blue blocks is offering my listeners. Twenty percents off just go to blue blocks dot com slash drew and use the code drew. That's d. h. Are you all one word. So blocks b. l. u. b. l. o. x. dot com slash d. h. Are you with the code. Drew d. hr you. I hope you'll check them out so that you can get better quality sleep to give love and attention to all the things you care about in the day. Now let's get back to this week's episode. Heireann droop wrote here. It can be all too easy to take the body for granted especially those functions that we don't absolutely have to think about in order survive. Breathing is one of those things. But here's the thing. It deserves more attention than most of us. Give it my guest on today's mini episode. James nester and dr liu talked to us about the forgotten power of breathing and why breath is the anchor for systems in the body. My i guess james. Nestor is author and journalist. Who's written for scientific america outside the new york times and many more his latest book. It's called breath. The new science of a lost art explores how the human species has lost the ability to breathe properly. And more importantly what we can do to get it back. Let's listen in to my interview with james nester so early in the book. One of the things that you brought up as you started to tell family friends individuals that you were looking into this topic of breathing and breath. One of the first things that came up for folks was do. I need to learn how to breathe. I've been doing this for most of my life. So tell us the answer that question and help our audience understand why i paying attention to their breath. Even though it's something they've done all along is actually something that could potentially help them alleviate from so many of these things that we've gotten used to as a species a lot of people think that breathing is binary i certainly did. It was if we were breathing. That was a good thing because we were live. And if we weren't that was bad we were. We were dead. Were really sick or unconscious but how we breathe depends it influences so much of our health. It's just like what we eat. You can't say as long as i'm eating food on the live. And if i'm not eating food that's that's bad that you know it depends what kinds of food you're eating and with breathing. It's it's how you take in that air. We breathe about twenty thousand to twenty five thousand times a day. And if you're struggling to do that if you're doing that in a dysfunctional way it's going to affect your health. So there's not a lot of controversy about this so anyone who's researched. This knows that this is. This is so true. There's so much science behind it. But i was pretty shocked that it took me so long to figure this out and that everyone that i talked to had no idea that they were breathing. Improperly in had no idea that so many of their chronic issues were attached to the poor breathing. That's what i spent years and years trying to research. Get my head around and one of the ways that you research that in the beginning was as he's sort out the book is you went to stanford and you met a doctor there to participate in a program share a little bit more about that. So i'm lucky. Enough to live in san francisco. Where i'm really close to stanford. So i use their medical library. All the time. And i started interviewing there and i found the chief of rhino refugee research at stanford. This guy named dr jack nyack so these very long launches where we talked about all types of things and he's a big nose guy so he's very frustrated that many of us aren't breathing through our noses because we have this incredible oregon in the front of our faces that serves so many different functions and yet twenty five to fifty percent of the population is breathing through its mouth habitually Which is causing all kinds damage. Neurological problems respiratory problems. High blood pressure. I mean on and on and on so we started talking more and more over the course of several months and he knew the problems associated with mouth breathing. Everyone in his field knew that but nobody knew how quickly those problems came on. So i said yeah at stanford. Why don't you test and He thought doing so would be in his words unethical because he knew how injurious it could be to the body so i volunteered for an experiment. I said hey. Let me get one other person. So it's an end to experiment. And let's just see what happens ten days of mouth breathing versus ten days of nasal breathing and will collect a bunch of data before during and after. And just see if it affects us in any way and you actually went through that and in that period of time when you purposely force yourself through a device on your nose just a little contraption you force yourself to breathe through your mouth. What did you notice. And what was surprising about it. So a lot of people at least my friends at the time thought this was some sort of super size me stunt man. I didn't view it that way at all and either did nyack or the researchers that were helping us out with this this little experiment. We were slowing ourselves in the position. That so much of the population is already contending with the difference. Was we were collecting data and and seeing what happened. So i had silicone a minos Sound awful because it was. And i was just forced to breathe through my mouth which sounds awful because it certainly was but but again so many people are doing this day in and day out and are used to so the the first thing that happened within just a couple of hours. My blood pressure was as high. As i've ever seen in my entire life and i thought ellum just stressed out. It's been crazy day. We spent eight hours at stanford getting four. Different blood draws pulmonary function tests. You know not the most fun thing in the world but then that night. I started snoring for the first time. That i'm aware of stone for about an hour and a half and that snoring got worse and worse as the study went until till i was snoring for four hours throughout the night i got sleep apnea so did the other subject in the study anders olsson. I had the same exact thing. We're fatigued were miserable. We can concentrate. I mean it was so severe. We knew it wasn't going to be fun but we had no idea this was going to be so brutal and to think that so many people are walking around breathing this way and not realizing that at least some of their chronic issues are tied to the ways in which they're breathing Was just absolutely bizarre. And kinda sad to me one of the things that i really appreciate about your book is that you go into the recommendations that are out there and not just generally like we have to pay more attention to this. We should give it more love. There are actually really amazing and emerging things that we can do to solve this at all sorts of levels. And i really appreciate that. Because i think the challenge that a lot of journalists felt in the past was they make too strong recommendations. Do they come across as an advocate rather than a storyteller for it. So thank you first and foremost for that. I'd like to go into some of those recommendations and let's start first with the recommendations around our job so through this dissolution process of us not chewing having smaller nasal cavities and breathing airways and many other mechanisms that end up preventing us from breathing deeply and getting as much oxygen in and through the right mechanism which is through our nose. We've ended up at a place where we have all these issues that we've talked about but as we mentioned with the plasticity are things that are out there tools that people can tap into to reverse a little bit of that process. What are some examples of those tools that you found through writing this book. Sure i just want to dunk into the the advocate evangelist thing. Just just for a second and i think you really nailed it. That is not my job as a journalist. I have no background in medicine. I'm not selling anything. I'm not selling any product. My job is to go into a world. I don't understand into try to figure it out and talk to the experts in the field. So i i would like to be an advocate for data and evangelist facts. And that's that's really the position. I wanna stay in so. I'm not a breathing therapist. Do not offer prescriptions blanket prescription for people what i do. Is i filter out. Research from the leading experts. And i show what has worked for other people per the science so along those lines so if you want to establish a better nasal breathing if that's the first thing you you need to do is to figure out your airway because no matter how many you do no matter how much sudarshan korea or wim hof method you do. If you're airways are messed up. It doesn't matter how. How focused you wanna be or how learned you are in all of these different breeding techniques you have to fix your airway and the that begins with breathing through your nose. Lot of people say. I would breathe through my nose. But i can't because i'm constantly congested. So i just breathe through my mouth. You have to find a way of clearing your nose. it's as simple as that some people need surgical interventions a lot of people don't Dr jacker nyack told me of a sink as plugged in your house. You're gonna find a way of clarinet possible. The nose needs to be considered the same thing so going back into that blanket prescription. Everyone's different so some people i've found got benefit from starting with those breathe right strips which help to open up the nostrils a little. More mute inserts can also be helpful Using tape at night. I've found to be incredibly helpful. Have gotten hundreds of letters from people who say they no longer snoring Right now because asleep tape You know so so that's interesting. This is something mark brahimi. His has been researching for decades decades. So i would really start with those things and none of those work. If a netti pot doesn't work then you can start exploring different procedures. But i would start with the things that are free that have no side effects that are available to all of us because what i've seen is the vast majority of us can really get a ton of benefit from from those and that's what nyack casino as well and i know working because i've been into the world of mouth taping for a while and i recently brought my fiance into that world and she's getting the best sleep that she's ever had in her life is what she feels but previously would look mouth tape on amazon where a lot of people go one of the. There's a prominent company. That's out there that a lot of people would use their product but since your book has come out i've seen one of the things that's come up in it. Is you say look. There's a lot of really great solutions. That's out there and there's different people that are meeting different needs. But for people who want to start off with mel taping. They can even just start off with little square patch of of surgical tape. That is one very low cost thing and a lot of companies make surgical tape and it's pretty easily accessible and in this period of time it's been into maltreating. I saw somewhere right around when your book came out. I knew that it was working because surgical tape came up to the top of mouth breathing when you typed it in inside of amazon so people are using it and they're getting better from the process. I think three is extremely confused of what's going on with the with the rush for mouth tape right now. It was sold out for for weeks and weeks. They're probably like what the hell bunch of people doing home surgery now. This is very strange but whatever works for people works. I would not go on youtube and look at advice. Unless you're looking at dr mark bernie or you're looking at patrick mcewen and his advice 'cause people using duct tape. They're using masking to you. Don't need any of the stop. This is not a hostage situation. This is just trying to ch- trying to train your jaw to be closed at night very softly if you can breathe through the sides of your mouth even if you can talk with the state bon cool but the point of this is just to gently remind you to keep your mouth shut and the great thing about so much of these these hacks is we have technologies now that can measure how well they're working so i've mentioned my sleep not using mouth tape with a pulse. Oximeter versus using mouth tape I've used a an app called snore. Lab which records your snoring throughout the night You can take other metrics before and after you can look at your ph and and breathing so easy to measure So the benefits of it are so easy to see in this day and age so this is not some placebo fact. This is your body operating in an efficient way and the fact that it's helping so many people overcome snoring. I mean nine out of ten am friends who've tried. It are no longer snowing. I'm not gonna say it's going to work for you not promising anything but it's free and it's worth giving it a go when if you look online you can see hundreds or thousands of people who are saying the same thing that one product that that brand type of mouth tape called samna fix it works great and it works great for a lot of people go for that if you want to use it. So i'm not an evangelist. I'm not an advocate for any specific product What i'm trying to say is there are benefits to nasal breathing especially during sleep. You should really train yourself to do that by any means my next guest dr. Liu ignarro is a medical research scientist. Who was awarded the nobel prize in medicine for his breakthrough discovery of nitric oxide and how it positively impacts health and longevity nitric oxide is currently being utilized all over the world by hospitals and universities as a possible treatment not just for heart health but for covid nineteen as well in this episode. Dr narrow talks to us about why breathing through your nose is so important to overall health. One benefit to nasal breathing is the production of nitric oxide. Our sinuses produce nitric oxide. Which is known to fight harmful bacteria and even viruses and yes even covid. Nineteen not mentioned. It also helps regulate blood pressure and improve the body's immune system. Let's listen into my interview with dr liu. Ignore oh i want to return back to breathing because let's even start with the basics you know most of us were never really taught how to breathe and we come to take it for granted. We just go about our day. We don't really check in on it every so often. Maybe we might notice that were holding our breath or we think about in terms of athletic performance but take from the point of actually intaking oxygen. And how that is connected to the process of breathing and ultimately creating the majority nitric oxide is created in a few different places but it seems to be from all the discoveries that you've been part of other individuals that there's something special about breathing through the nose so stood out sure. Of course that discovery was made. Oh about fifteen years ago from actually a couple of great friends of mine. Party friends of mine in stockholm sweden. At the karolinska hospital. What they discovered they were looking at asthmatics and they were trying to measure how much nitric oxide is in the exhaled breath of as matic's and those studies while they worked out. Okay but what they discovered what i'm trying to say is what they discovered in those studies. Doing various manipulations is that when one breeze through the nose into the lungs. That air has a very high concentration of no gas when you breathe in through the mouth. There's no ano- gas and so the idea was that question came up of course logically. Why you know. Why is that air that comes through the nose full of nitric oxide and they found that the nasal mucosal cells in the nose. The nose complicated inside and those nasal cells make lots of nitric oxide gas. Okay and when you breathe in through your nose that nitric oxide gas goes into the lungs and they figured out three things one that when you breathe in the no the nitrogen oxide is what we call a smooth muscle relaxing agent in other words when the nitric oxide hits the tracheal smooth muscle and bronchial smooth muscle relaxes it. So the trachea. And the broncos widen so that more air can get in the lungs the other thing and how does when you breathe into the nose is it reaches the pulmonary circulation so all the small pulmonary arteries capillaries and so on they all dilate in order to increase blood flow to the lungs. And you know. I mean mother. Nature is very smart. Of course you wanna do that. You wanna get more blood in the lungs. So that there's more blood to pick up oxygen you want to dilate the broncos to get more air and therefore more oxygen in the lungs and you can get a much better oxygen extraction from the lungs into the blood by breathing in through your nose and then of course the blood will carry the the i mean circulation carries the oxygenated blood through the rest of the body but the third thing that was found. Actually a few years later was at nitric. Oxide is anti microbial as well. Nitric oxide is a reactive free radical so we can kill certain microbes it can react co violently with certain components of bacteria parasites and yes viruses and yes corona virus and when the nitric oxide does that kills those those microbes let me call the microbes and prevents them from multiplying. Okay and that's how breathing in through your nose protects us against every day you know influenzas and all kinds of infections that can occur because there's so much garbage in the air and so i believe as you do. I think it's essential when you're inhaling to inhale through the nose. There are many other reasons to to inhale through the nose inhaling through the mouth. you don't bring in any nitric oxide. All these all these deleterious substances present in the air go directly into your throat. You go into your teeth into your buckle cavity oral cavity can promote gum disease can promote cavities and on and on so the whole book. I think a book has been written as to why you should inhale through your nose and your mouth. There is nothing more essential to our health and wellbeing then breathing how well our body takes an oxygen processes it impacts our health on every level from how well we sleep to our stress response and even our metabolism breath is an incredible tool for optimizing health. Thanks for tuning into this. Week's mini episode of the drew perot at podcast. Be grateful for your breath if you are alive and you're listening to this that means that you're also breathing. There's so many things that are body does that we take for granted. Breath is one of them. But in this moment if you're not driving and if you can just close your eyes for like two seconds just with me just close your eyes for like two seconds and just sound a little bit of gratitude to your body into your breath for keeping you alive and working all the time to just make sure you can show up on earth and give love and attention to all the beautiful things that were meant to do on this earth. It is podcast. Meant something to you if it changed your mind or gave you some new information. Do me a favor share with a friend. Maybe it might make their day. Thanks for tuning in. I'll see back soon.
March 24: Parker Thompson joins the show
"The accident unlicensed doctor we suggested for script for one of our shows. Sign up for our free podcasts at I tunes or with your favorite podcast here. Fake doctor's orders. Sports five ninety the fan on demand. Coast to coast in Canada across North America. At around the globe on the World Wide Web. This is race line on the race line radio network. Presented by Subaru and race line is driven by the twenty nineteen Subaru wwl read some WRX says TI the atypical sports car summa ru confidence in motion by the Subaru VR's add the formula four performance and by continental tire for what you do. Subaru? Canada is presenting your national radio motorsport authorities. The good old race line radio network. I'm Eric Thomas hosted anchor will Erskine his back as our supreme commander race line. Master control. Josh Santos, still manza the network position this week. We had originally scheduled sound with nascar's Kyle Busch and his two hundred win. We're going to bump him for the hottest Canetti and driver in Oakland. We all right now red deer. Albertus Parker Thompson after his spend tastic sweep of the two thousand double header season opener at Saint. Pete, florida. The interview for you in two parts, plus the usual round of the Subaru Raisani mailbag trivia contests at the race rap. News kid, Colton terrific in Texas will close to get the job done at martinsville. Whilst Dewey has a mighty fine truck, Dave. So for race fans everywhere. Powerful sport powerful radio are twenty-seventh year on the air across Canada. This is the race line radio network. This McGill doom L, and you're listening to race line radio this when you read a game and sign up for credit card just to get the prize. And then you mmediately cancel the credit card because there's no prize when you sign up for a radio shows at I tunes four with your favorite podcast. You're Schwartz five ninety two fan on demand. Eric Thomas race line on the race line radio network. It is it is news an opinion coming your way on the race line race rap IndyCar top back edited brand new event circuit of the Americas. Austin Texas, the home yes of the F one newest grand prix well on the palm looking pretty good will power dominated until something broke in the drive train opening the door for eighteen year. Young Colton Khurda to pick up his very first career IndyCar win the youngest winner in series history that ain't bad and for the underfunded Harding Steinbrenner team to boot the son of Brian hurt has said the whole thing didn't seem real. But it was and way to go. Joseph new garden was second Ryan hundred Ray coming home third candidate, James Hinchcliffe sixteenth. Well, he got tangled up with Felix Rosenquist and that resulted in the flat tire Indy-Car points into Barbara Alabama new garden leading Herta by eighteen Indy. Lights doubleheader at coda. Oliver ask you claims both wind sweeps it for Andretti autosport. Idioms that claiming winner Saint Pete seventh and tenth last week's guest. Dalton Kellet was ninth in both of the races IndyCar notes. Former team owner Kevin Calcutta and remember him while he's denying rumors. His Cosworth firm is planning to build Motors for a new manufacturer to be announced perhaps in may to join Chevrolet and Honda Cosworth. Of course, used to be a major power plant player in IndyCar cart in the seventies. And eighties their last championship and eighty seven with Bobby Ray hall, his second back to that crowns Chevy in Honda should start testing new Motors, maybe in the summer of ood twenty twenty or so coming up our interview as we mentioned in two parts with Saint Pete Indy. Pro two thousand sweeper Parker Thomson NASCAR. Let's do some short track in martinsville. Virginia home of some pretty good hotdogs more on that later. We think Brad Keselowski let all but fifty four the five hundred laps in this one for a second win of the season in rather dominating fashion. Brad took the lead from teammate Joey Logano just six laps in and he was basically gone for the rest of the afternoon. While chase Elliott did try to unseat the leader. But it didn't work yet to settle for second. Kyle Busch third. Canada's DJ Kennington this one way back in thirty second Cup points. Going into Texas. Kyle Busch leading Kozlovsky by sixty one. Well next week. We're going to run some media center sound and re ask some questions for Kyle Busch on his two hundred victory recorded that Fonteneau we should do that history in the making. But please do not compare Kyle's two hundred wins to Richard Petty's. Anyway, a little sound sample right here from Bush as to compare win number two hundred to his first win way back in two thousand five. I don't know. I mean, I think the emotion of it on the first one was way greater just because it was the first one it's just been a crazy ride to book in number one in two hundred here at the same place. That is pretty cool. I'm certainly not downplaying Kyle's two hundred wins. Come on just that we do have to. Remember that's across Cup. Xfinity and trucks Pettis two hundred all at the Cup level doubtful. Anyone will surpass that total trucks at martinsville. Kyle Busch wins again, that's two. Oh, one, of course. But here's the other great headline. Canada's Stewart Friesen had the poll for this one finishing fifth fellow conduct Raphael fourteenth while freezing put up some pretty decent video on social media. Driving back from martinsville. Stopped in dodges punchy store. My second too. Good debt. Martinsville for us sat on the pole are Chevy was fast. Excellent. Probably the best fried chicken dogs and gas day number one thousand four we have the points lead out of that. Yeah, they did. And that's why the corn dog tastes so good. Darn it freezing truck points at the moment by four over grant and finger when's the last time a Canadian driver lead points in a NASCAR national series? Yeah. I don't think ever really unless you know, Eric race line radio dot CA. Let me know where I'm wrong. Why am I hungry? All of a sudden here will anyway Formula one similar to ask ours. New aeroengine rule. Judgment Ha's team Boston thir- Steiner warns against jumping to conclusions over f one's aerodynamic rule. Changes for twenty nineteen after only one race. He's right. They tweak. The aero rules as you know in the front and the rear wings, especially to make it easier for cars to follow each other on-track creating more possibility for passing. Well, let's see how the racing is when they pull into Montreal Canadian Grand Prix in June for TSN six ninety. See if this new aero thing is working or not continental tire sports car report brought to you by continental tire for what you do to prep for this year's twenty four hours of spa in Belgium. They've allowed an expanded today. Official tests for July second and third. This is the big show for both the Blunk pain or blanquita GT series, and the intercontinental GT challenge if each ring several Canadian drivers were following closely. The twice around the clock conscious will draw close to get this sixty eight cars. Yeah. So the extra tests time will be valuable to try and get an edge on all those other people. The rally news is a presentation of the Subaru WRX WRX STI creating those Munster sales. Well, the manager of Mexico's world rally championship round has promised to make the event a lot better and back to basics next year. After this year's a below-par somewhat fiasco lake event the base rally now to fifteen year on the WRC calendar heavily criticized for list of problems like a broken jump on the opening stage a red flags and get this agape closed across one of the stages. Are you kidding officials? Police caught the idiots who close the gate as a joke. So is there intelligence the rally Mexico promises to keep a tighter controls going forward faces in the pets? Denic Patrick will join NBC sports inaugural coverage of the one hundred and third Indianapolis five hundred that goes a may twenty six the former IndyCar and NASCAR driver and former multi-mm` race line radio. Guest will be the studio analyst on race day contributing to NBC's pre race in race and post race coverage alongside host Mike to Rico Denic will also do Indianapolis five hundred pole day on may the. Nineteenth in two thousand five Patrick became the first woman ever to lead a lap in the Indy. Five hundred she won rookie of the year honors that year in twenty thirteen. Patrick was the first female driver to win the pole for the Daytona five hundred she retired last season after last May's Indianapolis five hundred sad to have to tell you the passing of Niagara, western New York dirt and asphalt modified icon, Gino Bigalow in his ninetieth year. Gino's started winning championships at Niagara area. Tracks going back to the early nineteen fifties Gina was there. When Maryville speedway open sixty eight years ago, Canada's oldest and longest operating dirt track. His son, Jim and grandson, Brent fellow Gino into the sport with marked success. Gino was also ransom. Bill speedway's. I ever modified champion and that's more than sixty years ago. He was certainly one of the good ones. We've also lost Bobby Hillen seventy nine years. Hilla went from sprint cars to Indy. Cars during his eight years and Usak and cart in the seventies. He hired celebrated f- when Williams designer Patrick Head to create. The Longhorn chassis for Al Unser to we'll this thing. He finished fifth of the five hundred and was leading what America on the last lap. When he ran out of fuel hill and spent lots of money but never did win a race. Most of us. Remember, Bobby hill and junior the NASCAR driver once held the youngest ever to win a Winston Cup series race. He retired in two thousand nine godspeed, Gino, Bigalow and Bobby hill. And that's this week on the race rapture your thoughts and theories fellow fans the grand prize in the Subaru race Lonnie mailbag trivia, contests comes up in two shakes. All right. Well, pit stop. If you plays coming up at our first guest segment art, one with any pro two thousand points Canada's on Parker Thompson this race line. Presented by Subaru. A range of from his drive this week to local Subaru dealer anywhere along the race line radio network. This is Brad Kessler and you're listening to race line review. Go here there and everywhere with Jeff bland subscribe to podcasts of the Jeff Lehrer show at I tunes with your favorite Todd catcher sports net. Five ninety two fan on demand. Canada's national radio motorsport authority. It's the race line radio network. You know, even charting the career of young Parker Thompson read, dear L Berta in sports net. Nine sixty calorie territory for years aimed at an Indy-Car ride right from the start latest attention grabbing success a sweep of both Indy. Pro two thousand runs at the Saint Pete Florida season opener from the poll setting new track record for those cars to boot with a brand new team. First time out one heck of an accomplishment wanting to help him procure the DOE. He needs to stay in the seat this season. We're gonna push nascar's Kyle Busch ahead to next week. So we can bring you another interview with Parker Thomson part one on race line radio. We had to move the time of the interview ahead because you had a television interview. I guess when you do what you did at Saint, Peter we're going to get into that in detail. We've got a lot of time for the for two segment interview here, tell us how the interview went with with with C TV, you're getting a lot of publicity. Latte. And that's never a bad thing is. No. And I I wanna thank you for having me on the show at her for being flexible. You're awesome mad, and I always appreciate your views. Notre it's it's been a busy couple weeks and Saint Pete honestly, you know, I'm on the pavement try to raise sponsorship. And there's some people out there that are really getting behind the movement. Good now, some people have I I've seen it on social media calling UP tea, of course, for most of us PT means Paul Tracy kind of be compared to that guy's never a bad thing. Either. Is it? I hope he thinks the same way. I don't think he'll he'll take offense to but hopefully flatter. So yeah, I mean PT they're pretty good initials. He's he's got a bunch of wins. And hopefully, I should I follow him up. They're going to call you little PT that wouldn't work. So when they call you the new PT are they? Yeah. That's kind of. But you know, what anything with peachy, and it is as long as he doesn't take offense. I love to call PTO. I doubt that he would take offense at all. And of course, he's a he's a regular on this program as well. And we've charted his career from the very beginning. Like, we're we're charting yours. Now Parker if I had of said, here's how we're going to start the twenty nineteen road to Indy season and the season opening doubleheader at Saint Petersburg, Florida. You're going to put together a last minute deal with a brand new team able motor sports Kentucky their first start in the series. Then you're going to go out and grab the pole for both races setting a new track record. And then you're going to win both races. And these are only the only races, you're contracted for you at a fought, it was out of my mind. But that's exactly what happened. Congrats. And how the heck did you pull this off? Well, thank you very much. I don't even know the right off let alone a couple of wind start there. Tell the most pressure. I've had on my career when you're you're under one race contract. Tell us all came about. Because that's that's a great story in itself. And we'll talk about the racist leader. Well, I originally heard rumbling that maybe their second driver wasn't solid. And I basically put the sealer out Jacob Abel. My key make very well. And I talked to him and said, hey, you know, what you guys ever need help with setup or or help with testing. Let me know I'm I'm available this year. I love to try and help you guys out even just as a as a coach journey. Happy to test the pieces of the puzzle fell together essentially a week before the start of the season, the they had an open ride, and they thought why don't we have Parker come out just test the corner, make sure everything's good? So I went to the test that Miami homestead the test went rate, we were p one for most of most of overall testing, and to be honest. We weren't even showing what we had. We were. I was saying banking a little bit making sure that I I didn't feel everyday. We have was enough to to get the nod to come start seeing pe- while fantastic drive. The number eight for able racing in the Indy. Pro two thousand series, our good friend Parker Thomson from red deer. Berta is back with us on on race line radio. Tell us about this team out of Kentucky, and they're deciding to jump into this series. And and go with you. I mean, tell us a bit about do they have any kind of a pedigree or anything? We're what's their history? You can tell us that Parker. It's kinda interesting. It's of interesting. I feel very connected to the team. So essentially the team is owned by billable now Bill race turf bikes for his career. Okay. It goes back to my dad. I mean my dad race dirt bike sent grand prix Pike's. That's right. So I'm sure if we get those together for fear, they'll have a jolly time sure ills racer at heart. I mean, that's why Jacob is racing. It's it's a family caution. These guys are it's a family team. It's one of the most passionate teams that I've met on the road the end either a fantastic group of people sort of Louisville Kentucky a lot of mechanics, Indianapolis, which we know people from Indianapolis crazy about IndyCar. Yup. And really just I I've never seen such a new team that is is so dedicated to getting the procedures down there. First race getting everything doing their homework. Reading up on the rules. I mean can into new series and go sweep the weekend your first weekend without doing a lot of homework done a lot of work. It's amazing. Parker Thompson on race line radio. Now walk us through you can both the qualifying and the two races. I I would have to assume. Zoom that you must have felt incredibly comfortable in the car pretty much right away. Right off the trailers. Right. Well, what's really important not to give away my secrets? No. I think this is this is general knowledge when you go to Miami homestead, you're not setting a car up to go fast at Miami. Homestead. No, you're setting up for Saint Pete. And I've got the experience to know what the car needs to feel like so that when we showed up to Saint Pete, we barely had to change anything. I mean, the hauler in practice one, and we were eight tenths clear of everyone, which is nice honestly unheard of. That was awesome. To kind of set a statement for the weekend moving forward detailing any pro two thousand doubleheader win at Saint Petersburg, Florida. There's part one of our interview with Mr. Parker Thompson on race line radio. Another very smart young, man. Ridiculously talented part two of his interview arrives a little later in our second guest segment, but right here. Well, let's work in another pit stop. But dead ahead. The Subaru race line Email bag trivia contests. This is the race line. Radio network. This is Stuart Friesen. And you're listening to race line radio. Subscribe to a radio shows at I tunes or with your favorite pod catcher. No medical exam or health questions will be asked sports minute five ninety fan on demand. Canada's national radio Motors authority by gosh. Three slime radio network. I'm Eric Thomas will boo Thomas columns insight. Pratt motor sport us magazine. And they're on the web as well at sports net dot CA so way, we fly again with our world famous. Yes. Indeed, Subaru Raisani mail trivia contest for twenty nineteen another grand prize pack to win if you qualify by answering the Subaru trivia questions correctly in your Email commentary. If you do your entry will go into the brake drum, and then a winner is at random of the end of the on track racing season quit a long time. From now in November. It'll be your for you note, though, here's the quantifying questions still being pondered. I haven't changed it yet might not for a while. The twenty nineteen Subaru WRX STI sports tech model they offer a special eight-way leather accented seat option you need to name the special seat. I shall read it again. The qualifying question being pondered on the twenty nineteen Subaru. Rex STI sport tech model. The offer a special eight-week leather accented seat option and to qualify. Win the price pack you need to name the special seat. Okay us Eric at race line radio dot CA to connect and enter the contest to win the price back again. Eric at race line radio dot CA to connect and enter the contest, Eric capital, E R. I K symbol at race line radio. One big word, no gap in the middle dot CA. Let us now go to the mail bag and see who we have this. We oh, let's look at this ever. Imposing from Toronto listens. Loyally and has really since day one of his show, you know, close to thirty years. He was there. The very very beginning. The very first price pack winter listens on sports net. Five ninety the fan in Toronto E T just got back from a two month. Stay in hospital. Wow. Okay. And find a new program on Netflix about Formula one having looked at it yet. But getting organized back at the shop, ten episodes of about an hour each aghast. We'll have a look when I've had a chance regards Adam posing. Well, yeah, Adam. I hope you're okay. You know, two months in hospital. Holy nellie. That's that's a little drastic. Hope you're okay. And they won't be on the rebound. And we need you around ever. Really do. Yeah. Miss Janice, and I were cruising around net. Flicks. The other night, and we saw this series about F one. It looks intriguing. And I think that once we're once we're done with the good fight. Will is is going crazy. Mixed loves grit. Shell great show. You know, the good wife, then become the good fight. Extremely well. Written extremely well acted and we really enjoy it. Once we're done with that. Once we're done with that we do one at a time, and like do multi watch we will have a look at this new series on on net. Lakes about Formula one looks very very intriguing and we'll get to that Adam. I hope you're on the bounceback really do mean that. And thank you for your note to bring us up to date, and what's happening. Tony Brandon in Saint Catharines. This thing on news talk six ten CK TB in the garden city Sunday night todate live and again, the replay at Saturday afternoons at four o'clock. He says Eric the answer to your trivia question about the special seats in the Subaru WRX STI the sport tech model. He's got the answer. Correct. But to go, Tony he's in to the the brake drums so do. Thank you for listening on six ten KTBS, Saint Catharines and your entry is correct. You can enter as many times as you want. Jason woods knows how that works because he sent me three entries in arrow. If you want to do it. That way you can enter this contest as many times as you want. Just don't do it. Don't be silly and go, you know, entry times two hundred I need six separate or as many pieces of paper because when we go into the end of the right drum, and we'll pull the winner. If it's got two hundred entries on there is not going to do a good. So I need separate entries for each one. Anyway, Jason woods who listens on TSN twelve. Sixty danton Saturday mornings at seven o'clock. He's in Sherwood park Alberta. And that's just outside the city of Edmonton. He says the answer to the trivia question is in the seats. He's got it right times three. So way to go Jason. So he's in there with three separate entries, and that's the way to do it. He says AT is entering the contest. Just watching the first f one race of the season so excited to get the season underway. Gomer Sadi's listening on the TSN twelve sixty Edmonton as we said, Saturday mornings at seven o'clock. Jason woods is in there with a few more entries. So as Steve ceremsak listens on AM eight hundred CK L W in Windsor Sunday nights at eight. Plot ET the name of the special seat option. The twenty nine thousand Subaru is called. Yup. Gotta correct as he has before watch the twenty thousand nine f one season opener Albert Park. Melbourne Australia overall, pretty good race. I thought BOTAS taking up start not looking back. Young cleared forever. Giving Vedder run for his money and catching him too bad t motor orders rather forced him to stay behind his teammate. Even young Norris looked pretty impressive. Here's hoping the season doesn't give us. More of the same old. Same old see not pithy at all in reference to the rather pithy comment. You made last time your head my letter. You got a good memory. Steve no worries. ET all good. Cheers. Eric listening on eight hundred CK L W in Windsor. And I'm going to hold this one over Maryville maniac. Wendy Hollis had a question about the old Iraq series. But I want to hold that over four next week because I want to answer that thing correctly. Some people have been talking about a possible return of the international race of champions. Anyway. Share a contest entries are comments us. Eric race slime radio dot CA to enter the contest the current question. The twenty nine hundred Subaru WRX STI the offer a special eight-week leather seat option. Name that seat another pit stop will. Then part two of the interview with Parker Thompson this race line. Presented by Subaru. The element of performance handling test-drive VR's sports coupe this week along the race line radio network. This is Dan, Patrick and you're listening to race line radio. Subscribe to a radio shows at I tunes or with your favorite Bod catcher, do not settle men sports net. Five ninety two fan on demand. Canada's national motorsport authority we are into twenty-seventh consecutive season. We are the race line radio network. As we mentioned, we've been charting the career of red deer Elbert shoe Parker Thompson since he started his climb from karting to the road to Indy. Ladder determined to land at IndyCar ride. His sweep of the twin Bill Indy. Pro two thousand races at Saint Pete Florida for brand new American teams debut was more than impressive wanting to help him gather enough sponsorship to stay in the seat for the rest of the season. Here is part two of our interview with Parker Thompson on race line radio. One. We went out and got a couple of tenths on everyone. A media tech was all after I got a drug test after kidding, really. Yeah. Oh. The team had to strip apart the gearbox. I I mean first day, which I thought was a little harsh. But hey, yeah series is making sure that the new guys on the blocker are strict to the rules. We were. So it was cool to see the whole Tadic. I think was very surprised. I mean, I don't wanna say they wrote me off. But when no one heard about me what I was doing in the offseason, everyone kind of said, well, he's retired. So no, you're not you never were. No, I know. But it was good to come out in tire show, everyone that I still real race car. Now Parker you said you set the car up for Saint Petersburg. And I in my mind, I'm wondering if there's any parallels to Saint Pete, and you know, the place can be racy in some sections, and Dr narrow and others when you set a car for Petersburg. What exactly do you mean essentially streak courses are kind of in the road department when we talk about setups because usually bumpy the road are has to go over you can't have the car to lower else. You're going to be centering over those crowds. So yes, you're speaking my language, exactly Tronto over the last five years, it's been quite a similar setup. But one thing that's interesting to note. Saint Pete starting last year has been fully repaid. Okay. So it's actually quite smooth. So I mean when I started on the road to Indy Saint Pete was probably just as being Toronto. But now you look at it. I would say Trotta is eagles bumpy car. People's bumpy Jack on our circuit. I would agree. Yeah. I would agree with that. Now, you said a track record. Now, you don't go out to try and do that. But tell us how you felt when you look at the clock when you know, what no one's touch that? That's pretty good. That's like Rick near stuff. You know, new track record. Yeah. Okay. Well, here's what's funny to tell you a little story to the weekend. I think it will it'll surprise people. Sure. Everything went mechanically sound able motor sports. I mean for them to come in their first race first time at the car and have the car one trouble-free, the whole time is amazing. Yes. But the only thing that didn't work. With my timing the whole weekend. No, no times. I was doing all weekend. So what's really interesting is we had a different tyre strategy in a lot of people in qualifying to when I did the track record. And essentially my thought behind it was let's go out on new tires with not come in for new tires and save them for the race. But we're just gonna do one new set instead of to like everyone else did with that strategy. You gotta go out and way time down, and that has the stand because bottle hires. You're not going to be able to put it on poll the amount of competition. The. Yep. Now that didn't happen. So we're minutes to go in the session. Mine engineer got on the radio and said your P four P three excuse me by three tenths. And I said, oh, so I called the tires down for two laps and close my eyes and went for it. And put in probably one of the best Turner polls in my my career, pretty insane. The laugh nicht, I think I touched the wall four times on it. So go set a statement get the track record in the final poll the weekend off into tap the wall. That's that's no fear. There. No, no. You can't have that. You can't have that. Now when you when you won the first race poll for the first race won the first race. Some people have a different mindset and how they go into the second race because doubleheaders are a different kind of an animal altogether. Most series. Don't do them. Do you and your mind? Wipe the slate clean from the win in the first time, you're gonna learn some things, obviously. And just get after it in the second or to say to yourself, boy, it'd be neat to win. Both. What what is your mindset when you working with a double header Parker? Well, what's interesting Eric is usually the qualifying happened before race one start so qualify twice or. Yes. That's right. This was a little weird race one qualifying race one. And then I mean race to qualify for the next day. I looked at it is I mean completely reset. It's race weekend interviews to willing to poll I had a bit of a different pressure. I mean to be completely honest. I'm not racing for a championship. I'm racing for. Championship. Yeah. I needed to go out and make a statement. And so I was going for poll. No matter what I went into that second qualifying and race to I wanted to get a win. You're only contracted to do this one event after you did what you did. And you're out there beating the weeds trying to get some sponsorship money, and hopefully this explosion will give you a hand with that. I would have to think that able definitely wants you to go to the next round at Indianapolis. Where do we stand exactly with this Parker? Abel's one hundred percent behind me. But at the same time, we all know that that racing costs money. And honestly, I don't think I'll ever get around that until I get the IndyCar and hope was struck the drive race cars. Looking at it. You know, what the amount of support? I have received over social media over messaging over people calling his unbelievable. Yes through that a sponsor actually turned up. So I've got one sponsor signed for indie. Good for you. Good enough for me to run the whole month of me. But hopefully, it'll get me on the grid for the Indianapolis grand prix. And you know, what I've got a month and a half now to go pound payment actually calling fruit by car in Calgary. Let's throw this in right here. If there is a potential sponsor who would like to write a check to keep you going in this endeavour to eventually get through the ladder and make it IndyCar. If they've got some money, they wanna spend what's the best way to get a holy to make that happen. Well, this is a two part answer. So first and foremost, I wanna say what I'm doing on the sponsorship sponsorship front of things is a lot different than a lot of drivers. You know, we're doing experiences. So we're getting people out to the races able motor sports has a sweet that we would provide the race drive. Yeah. Cater food. I mean, you're meeting people you mean people in the business people for for your business. So it's not just simply hey, put a sticker on the car and scratch at check doing a lot of unique stuff in the media and after racetrack. So if you want an experience I mean come and get in pit lane. You can listen to me talk to my engineer. You can be part of our pit crew. We've got a bunch of experiences going on on that front of things, and they can only if you want to get in touch with me website. And there's a there's a contact list to fill out it, I contact with essentially, it's just Email me, and you've got an Email directly. Well, that's perfect. I hope some people will dive in on this because you know, we've been following it from the beginning in, you know, your determination is admirable, you know, different race cars suit different drivers in a few minutes left with Parker. Thompson who swept the double header opener for the Indy. Pro two thousand series at Saint Petersburg, Florida. Tell us about this car that you know, different cars suit different drivers drivers have different feel different rhythm different visions. Different ways of applying things different ways of, you know, driving these things this car safe to say, suits, your style. I mean, you drive in the cars the car driving. You is kind of a combo of both. Well, I think as you go up the ladder. You slowly start to feel that you're not driving the car in the cars driving you their yard as as you. Get more horsepower more weight. Unfortunately, the car's gonna matter more and more. I think myself as a driver one of my one of my strong points is adapting, and I think that goes back to I mean, the when I started USF two thousand exclusive and when I went to Indy pro with exclusive last year, I was with new teams and new teams have new setups. And I've been able to win all across the board in a bunch of different cars different setups. And a lot of drivers probably can't do that they need to they need one way or the other to to make their car set up towards them where I'm not picky and more just drive it like a stolen driving like stolen and that that'll that'll do. Well, if you keep on with that. Now, do they not see or hear a note of congrats from Mike Hall over at Chip Ganassi racing? I mean, never hurts to be on the radar of giant in the sport. Like, Mr. hall. Does it no? No, it does not at actually we'll be going to talk to Rick Peterson's. Well Schmidt Peterson is for the next race that I'm at. Do it. I mean, you know, what for the first time in my career. I feel like I'm I'm garnering a lot of support from the top level of IndyCar. Well, you continue to do what you did at Saint Petersburg, man. You know, what they can't help? But notice you and know what you you've got an and the talent you have and the potential that you have it's it's a fantastic story. Parker and listen will stick this on the year. Maybe somebody will grab a holy give you some more funds and keep this thing rolling stupendous work, so far keep us updated on the sponsor search with the all the way Parker have been from the beginning. Thanks so much for the time. Give me on the radio and to all the fans of Eric. Guys are awesome. I appreciate tune in. There is Saint Pete Indy. Pro two thousand sweep winner Parker Thomson of red deer. Alberta on race line radio. One sponsor securities hoping airing this interview will spark more support the new PT will be able to stay with the able racing squad seat for the balance of the season and stay in the face of an IndyCar team. Looking for a young talented driver with a personality? I think on par with James Hinchcliffe. And that's saying something. Okay. Well, the final pit stop is right here. Then we're going to be turned on the last lap next week show setup and more. This race line presented by Subaru power to the heart pounding WRX TI now fourteen time today and rally manufacter champion on the rice line radio network. This is Ryan hunter Ray. And you're listening to raise line radio Sunday. So your money. Sign up for our free podcasts at I tunes or with your favorite Bod catcher. And we'll send you a free subscription for sports net. Five ninety the fan on demand. Absolutely free. Eric Thomas race Len across Canada on the race line radio network. White flag, signaling one more lap. We need to do. So here's what we're finding put together for you for next week. When it get to our part presentation Riesco some Fontana media center questions pronounce cars on Kyle Busch. Is he hit the two hundred career total now to a one across the three NASCAR national touring series. Was this his biggest win can it be compared to Richard Petty's two hundred and can Bush stay hot for the balance of the Cup season. Plus more comments and entries, of course for the Subaru race Lonnie mailbag trivia contest. But when checkers fly, we say goodbye, Hugh Norma sa- race line. Thanks going out to Parker Thompson Kyle Busch NASCAR media and Stewart Friesen big thanks as always bring commander Willer skin and Josh Santos for operations pre and post production. So from all of radio. I'm Eric Thomas song everyone race line coast to coast race, one radio network, presented by Subaru has been driven by the Subaru WRX and WRX. TI confidence in motion. Learn more at Subaru dot CA with a twenty nineteen Subaru VR's add the formula poor performance and by continental tire for what you do. We'll talk again next week, and we will do it right hair on race line radio.
Optometry Podcast: Dr. Carly Rose shares her reopening plans and the value of TikToc
"This is a de Focus Media Production Lis- up everyone favorite optometrist. Dr Darrell Gloveman. Generally resident optometry nourish the welcome to focus media. Thomas is number one podcast where we discussed the hottest topics latest technology. I wear practice management and more. Sit Back Relax. The focus media podcast and rear. All about what's going on in our opposite getting back into routine patient care. I think there's a lot of excitement for us to get back to seeing patients but there's also a lot. We need to be thinking about considering to see patients with safely ineffective later in time as that. Someone who is expert in new factors in getting things fixed for ripper instagram Also rely so if the actor Carl Rosa eyecare on rare. Thank you guys. Thank you for having me. That with a loaded intro quite go that far but thank you off people as it sounds like you've got us I on the square instagram. Because I've been working really hard on our private practice instagram. And then I go over and look at your silicone Batta miserably so very good inspirational kind of a series of images doing to get the word out to your patients about how great your offices thank you so much what it is. It's like a fulltime job and pre covert. I actually have. I don't know if you guys know this. But Dr Cartwright and I work together where sisters. We also have a third sister. That's a graphic designer and I her on full time staff Almost a year and a half ago and so she really helps with that too. So Capri Co Ltd was not a one man show post Cova. It's been total chaos. But I I it's not it's it's a lot. It's a lot to do well. I'm super excited about you being on the show today and it's awesome to have a team assistant just doing something incredibly Epic I mean you guys are really changing the game with how you doing the social media how you doing patient care family oriented A lot of people may not know who you are Jimmy that you're truly star and I hear of become inside is really killing the game. But if you don't mind sharing with the folks who you are background how you got started out time and it will love to jump into how. Colby nineteen really impacted your office. Yeah for sure so When I was an Undergrad I went through a lot of different options. Of course I thought about dental and farm and Durham and Obgyn I think that was all of and at the time my older sister was in optometry school. So I actually kind of eliminated that because I thought it would be redundant to have two doctors and a family. I was like well. We should diversify right and I took eliminating. All these different specialties and I kept coming back up PALMISTRY FOR ALL DIFFERENT REASONS. Work Life Balance and no emergencies even though now. I was at the for a little while there are definitely emergency than I CARE. But at the time that's kind of what? I was thinking and So one day I called her. I was like well this ridiculous by this too and she was like now. Let's just do it so that was kind of how it happened Now we're super glad because we can bounce off of each other. We actually wore. We would never work together but now we work together and we can go to continuing education. Together it's really been pretty awesome. We've maintain separation pretty well. We were super nervous about that and what happened was she opened this office. Cold in two thousand thirteen the year I graduated and went into residency and in over the years. She decided she really liked patient. Care more than the business side and I came on with her as an associate kind of by accident. She was taking a longer trip and with nervous hiring someone to cover her time off. Just because you know you you need to trust to your Kerry with caring for your patient so I came on one day a week and I really liked the business side. I knew I wanted to go into private practice the whole time. I tried to buy an office in optometry school. I tried to buy a building right out of optometry school. Like I was all in and so One day I approached her. Like how about we just flip flop. I take over you stay on the. Nfl's yet and it actually took me a little bit of time to convince her to do that because she knew how much she didn't like it and she didn't want to do that to me right so anyway. Long Story Short. It took maybe eight months to finally get all of the logistics worked out and we flip flopped and I bought her out one hundred percent two years ago. She stayed on as an associate. I brought her other sister on. And it's just been game on ever said. Wow I know I won't find 'cause I I I also have a sister and I care but we practice in different cities and I am mad at personally that it'd be very difficult to like. Have you're busy? Did Not like additional challenges because assisted. You're so close like Harry de dating back so being one hundred percents sole owner though. I'm able to kind of put your vision on things or have you still find that. It's harder with families having different opinions on the mix It's been gradual. It's been two years now so I think we've all kind of fallen into the places but there were no big family blow up or anything like that But it was pretty gradual. I just made slow changes over time. credit card processor right like little changes that I would think. I hope she's not offended. That I'm changing. Credit cards are slowly swap out one frame line for another staff. Of course all new staff at this point it essentially totally different. Everything is totally different. But it was really really gradual. Plus we didn't want patients to be confused right because we're still the same doctor I think most people don't even know that we swap two years ago so we we. Did it really slowly. For everyone's sake mine there the patient community because we're in a really small community and so we wanted to be really subtle now. You're the younger sister. Older sister middle middle. Okay okay. So your other systems Thomas. She Odor Young. Oh yes choose the older one. So are the conversations in the office and also the conversation out of the office that. She Boston you in the office or the data. Warburg doesn't on. Both one of our saving graces has been that. We are a very very small but France. Where about seven hundred fifty square feet? So we're actually usually never in the office at the same time. So good. Been huge We office meeting together but the younger sister that does design work from home and then the older sister. That's the associate. We're never here at the same time. So that's because then sorry go on I was GonNA say my sister and I were very close and She likes to check me even though she's the youngest one so if I was at work with her she was an optometrist. I'll bet it'd be like reality. Tv Show every day in the office. I was like bad. That's difficult to do that out because we actually got approach to do a reality TV. Yeah I care but obviously we didn't but I trust her like I trust her patient. Care totally so she does her own thing I with changing around schedule. That kind of something where I'll be like okay. We're GONNA move from two to three or something like that different procedure but overall it's been pretty smooth. You have a a small community practice. I Care Selling Your House overnight. Team affected your business to this point. I'll just like everyone else is totally totally. Flipped it up by it's crazy it's like. I bought an established practice to not start cold while now here we are basically starting all this what it feels like it's chaos but I'm excited to rework some things and build inefficiencies that we never really considered before because you kind of fall into the same trap so it's just habit you keep doing things the way you've always done things while this has given me an opportunity to really aggressively evaluate Like Hella Medicine and check in process and just start to finish completely reevaluate. So I'm trying to look at it as a really exciting opportunity. Even though I've been total chaos will. How often are you going into the office to see patients right now versus Telemedicine Mixed Finland for you? Well I have a five year old so it'd be really difficult for me to work from home on it we So I come into the office five or six days a week so since we closed I try to keep up with the voicemails and text messages because we have weeds. We are patients can tact than emails and orders and catching the delivery guy My Office Manager. Kinda saved my but to working from home some but it's been crazy so I do I'd say anywhere from one to five Telemedicine Day Some emergencies a fuel a week in office and then just trying to do all the admin behind the scenes insurance stuff in but mostly in the office. Gotcha and let's talk about. Notice the precautions that you have in the office I mean. What are you guys doing? As far as mask redoing as far as cleaning up. If you don't mind is breaking down some of that information because a lot of folks that will be back to so called normal soon but by. What are you doing in the office right now? So we are. I went ahead and got some Atlanta shields and working on four after shields and the I. Oh she'll masks. Of course hand sanitizers clorox wipes the work and then what I was thinking when they bring their staff back on. I want to have like a two or three week retraining process because I want to do things a lot differently I obviously we're going to be scheduling a lot lighter but I want to almost pre check in before they get here and then so what would that look like. I don't know but my hope is having the tax. I kinda WanNa what. Lemonade the front desk physician. Almost though I want the tack to call ahead update all the information get the HPI and all of that stuff that way when the patient walks in the front door they can just go straight back. That's my hope. And then of course being seven hundred fifty square feet. It's going to be very difficult to maintain maintain sixty asking the optical is going to be the trickiest part for sure the one idea. We had with optical as my sister. That's the graphic designer. I want her to create an online store for us of all of our inventory and ask patients to look ahead at the inventory so they could get an idea of the frames. They want that way. They could limit trying on two. Maybe three to five frames instead of fifteen. But we'll see. This is all theory right once. We open back then. That's when the real planning began. Will you guys doing a mere practice with a plans? The U. Her so I think all of this is the best idea is right like when we actually implement them. Maybe we're GONNA find that that doesn't work it off but I I agree that we're doing most of the same things right. We're limiting our schedule. Actually going to be keeping at just a strict thirty minute. Now double bookings new appointments anything like that limiting avenue more than one a visitor. You know like if it's a child can have one parent not any other children for example But suitable limit the number of bodies in the office at the same time but the optical I think is probably the thing that we're gonNA find the most challenging because when you're over in the area of course she wants like pick things up and try things on but our patients are going to be wearing masks. How how well are they GONNA fill that? They're really telling what they look like in their glasses. Put exactly mask on so. I'm not sure how things are going to feel about making our purchase decisions because they can't really see how they look right and that's a problem. I don't know how to address at this point because I don't want people taking their masks off in a in our public optical right I've thought a little bit about pre shopping. If you will like when a patient comes in maybe somehow is it a s an having online shop because I knew that that would probably follow me and I don't think that somehow asking what type of freestyles are into you is it ringlets are. Do you like tortoiseshell like our rally player so an having my activation linked pre-selected things based on what they said their interest was that were not positive how to implement their Yes so you know. We've been in a mix of patient care for about a week. We can have two weeks now and believe it or not going back to your concern about the face masks. We haven't had any issues with the patients. They actually didn't put in the frames on looking at themselves and they've been pretty happy with it now. The real question in as two three weeks out get bills frame. They don't have a face bass they're going to be calling back the glove. You help me pick this raven. I looked like crap. It'd pray awesomely. Maybe I'm doing well with it comes a fitting eyewear. I don't notes in our office. We're basically We have a closed door policy. You know No one can just come in and get glasses. Adjust they randomly or anything like that We have some more. That's Manning Front desk which has been a back there on the call in and go through a series of questions with his nineteen mother central. I hear things and then we have come up. Come in cleaner hands. Everyone in the office is double mask. And we also have Someone checking the temperature than we worked up than we examined. The is And we take them out to the obstacle Ben We basically helping the eyewear and will we a lot of other votes have done that? I've noticed is basically one person takes the frames out and they put him in a band. They sit down with the patient. Show them the programs that we can limit them such now. The problem is this patients. Love the touch. Who will like this? I like this I like this. Put your head down the stretch there. But you know you have to check of because it's just a natural reaction things But they know you just wash everything down. We limit the amount of people that can really be in the office. It has been beneficial You know we we. We had some success. That's great days is listen days. What has been some no-shows as well which is shocking. Because a lot of people trying to get into the office and he made these appointments and sometimes they don't show so the real question also is is it worth really opening up out because feet were saving on an eye exam with they really show up because they scared of something coming on their face and being so close. I mean so many different variables that I don't think there's a right or wrong answer at big as the economy opens up people get safer to actually come into office being in a shopping center when we see people walking outside of shopping. I know things will pick up releasing the location that I'm in. I actually have two questions for you about that when you say You closed door policy. Are you locking it absolutely absolutely and a lot more that you guys doing that as well? Jim Yes we do. Have the door locked. And then we know patients are coming in and when we see them park in the parking lot. Okay we go unlock it and the kind of what we were thinking them. Touching door handles and stuff to. We're getting the door open for them. For All your exactly seen a lot of companies especially private practices doing a lot of curbside service which I thought was pretty cool. Can you talk about that? A little bit more detail. That was pretty phenomenal. Yeah I whenever like for example of glasses order comes in contact lens order. I already mentioned that. We're super small pounds so I can deliver them if they want. Some people don't want pat and I just tell them to pull right up and we have a pretty big Storefront window and I see them. Just pull right up and I just run it out no big deal as easy as I can make it as safe as possible right there. But the patients love it. I mean that customer services unmatched my bringing out my pair of glasses. My contacts show me. Well can really see the smile but you smile dry accident. So that's service you know they're never gonNA forget that they're always going to stick with you just because it acts surpreme On match customer service that you give and especially in a small town because everyone probably knows every and it's just going to sit with him. I know so many if someone did that for me or my rocker the rest of my life and you know I have. I have a hired The power of my business consultant. Thank Gary Her I said could you he? Could you imagine if we did this stuff? Preto like man. How far up would we be? That's what we have to start thinking about it. What can we do to elevate the experience without having to go through a pandemic right right right and also this keeping some of this stuff that we're doing technology as far as online being searched rain collection like you said pirates incumbent to the office all contact lenses in every context? I mean there's companies out there. Now that's four. Thomas like Dr Contact bids about the context. They they nominal job. Two of our colleagues To Female Thomas Keeping everyone in the loose. Everyone gets the eat off of this. I mean it's way with pain. That's out there in regards to the technology when we can really hone in on the e commerce With his glasses or contacts it could start to really implement more of telemedicine not the old school way of palpable on call dealing with things but actually using that moving forward around and then really just excelling customer service with banks doing as far as me people had to curb that will take. Our profession are practices to the next level. And I'm looking for it so that I think this is a great time for a Tomonori. Even though financially was suffering will learning so much of how we Had all these holes in the way that we practiced in our business that it's just going to make a stronger better you know so I'm looking for willing. I agree and I really think I feel like optometry and ophthalmology. I feel like we're all kind of growing together during that time and I just love it. I love it likely to be a little bit of a devil's advocate on this and I'm not saying these are necessarily my personal use. The just some concerns that I heard from the an completely yet. The ECOMMERCE side of the website doesn't encourage price shopping of your optical in bold. Don't carry a one hundred percent selection of Independent. Ira and they are gearing Arabian or a frame. That is easily shopping online. And what you say or doctors that are concerned if I put my prices on the Internet. That someone's just elected this baby in somewhere else much cheaper. Well that's a fear for sure. We already optical. Don't have any Levada that we're moving to all independent and our main line. They're already independent so I'm personally not too worried about that. What I'm more worried about is the quality of the optic. So I am a huge fan of In-person fitting in person Measurement trusting my lab. So I guess my bigger fear versus price shopping. The frame is the quality of the Lens it makes sense. That's just for biased specific. Although you know what I see Jen is. Is this an opportunity right? So number one some vendors and not even allow you to put their stuff online like. You're not going to be able to put probably a chanel or exotic products and stuff of that nature because they. They don't like that right when I look at this as an opportunity for you to come up with your own independent I wear. It could be Jin's I wear for example right and that's something that can be at a price point that's economical or something akin you know go against Worby Harper. That's online that you could sell in brand on your own then. You don't have to worry about someone price shop comparing on that in hopes to push a personal brain when he comes to lead is you could probably only have three options make all you leads is probably polycarbonate and give recommendation of this prescriptions. Between this this works per year not needed. Come into the office and then have basic options of anti reflective coating in a photo comic lands and those are the only options that you may be only six a single vision as well but you you own the space. You let the patient what they can do and what they can't do and lease you do pick up some traffic on line for somebody to people that don't WanNa deal being in the office when some of those people that made by strictly online So that's you know an opportunity just outside of the box and maybe that'll work. Maybe it won't work this five to check it out and see the candy. Southern McBride scored in the future and potential concern. I personally actually have a little bit to telemedicine. So we're going back into patient care. Minneapolis might even be adding an extra hour to the. Because we're seeing less patients crustacean. But they're trying to help. Keep Your Business Afloat. Pay Your staff bigger employees. Maybe have to make your little longer to accommodate more patients after many offices doing that. And then we're saying we WANNA make sure we can still offer Thomasson because our cases like that so winner carving time out to your Europe now would even longer day to be Peter. Nc patients on your computer with that well. My thought is For for right now we're only going to schedule one hour so there will be a big Dr gap for us. You could squeeze like you could see a in person than hell medicine and I and telemedicine I wrote my thought would be and honestly I Talal. Medicine still have a lot of limit in my opinion because while I do a lot of dry and for me dry super comprehensive and I really need to see the person and so I mean I could get you. Entry Level Fish oil contracts exercycle at wash them check. But I can't get it. I can't show you your eyes. And that's where the meat is on Compliance so I don't know I think it's still has its limits to me. It would be both ways like a sub-conscious him check like follow up. Maybe like a contact lens check but I think it would. It's still for me a lot of limits and I'm trying to push where how it could work because like like you said we need to flex flex thing get creative and think outside the box. I'm trying really hard to thank how this could work. Yeah not unlike that concept of being able to check up on a patient for dry is because the one thing that we don't do well enough commentaries have enough touch touch points so data something every quarter when he set up at telemedicine call and say. Hey how're you dry is? What kind of issues are you having? You can at that point in time. Right down all the problems. That haven't haven't come back in two weeks. Reiterated all up you know. It's a crutch point where you head out the social media which is pretty cool. You know In regards to gymnast another question prior to that you were saying We're blessed Tom. We're so I saw something online leaked another day. I think it was Dr Lee I think what they're doing their practices. You know being that not all. The doctors enter practice at one time. Whatever doctors not in the office is actually telemedicine calls the way you know your carbon on both basis instead of doing our maybe up to every thirty minutes and then at Dr. That's not in the office in could actually be handling auto telemedicine calls that way. You're not getting swamped by work. And you can keep within those work hours as well and you both winning. Because you know what's going to the bottom line for you as well let the next part of this. Discussion is a little bit more prediction. We really don't have a good way of now. I have a feeling that things are going to be like in practice when we are seeing routine. Eyecare again how do you feel like Your Business? Long term is going to be impacted. Do you feel like in a couple of months. Everything should look really good or do you feel like optimus concerned in three or four months still about revenue sources coming in so. I don't think things will go back to normal for my prediction is like a year right. I think that going to beep for a long time. revenue wise. I'm really hoping to just crush revenue per patient. I WANNA really focus in on how we can be better not concerned. I mean I'm blindly optimistic. So maybe don't ask me but and that's why I try not view go down the rabbit hole on certain social media pages. If you know what I mean so I turn. I don't think it'll be normal. I think we'll find a new normal but I'm not concerned. Yeah I mean when you have this. Being when there's problems it equals two opportunity right. New Things are more so than yeah anything as we mentioned before. It's just GONNA propeller practices to be better and to be a better sector in healthcare a industry as well so I see us doing well but I think you know about six months. It's going to take John. I mean I. I don't think this has been in the o'byrne so folks feel comfortable with going into retail said. Exactly folks go into retail settings to the mall and just making it rained. Would Buddy and stuff like that? Their life is Great. But the other thing that you have to look at what happens in what. November election election affect the economy greatly. So what's going to happen? Then that's what scares me. You know the gay completely. I have some major concerns I don't want to be alarmist. I think negatively has no strong place but I am presented with receiving less fakes. Ragu capture rate becomes more important than ever with the way that was Lancer sponsored. It were taking vision plans again right when we restart routine care if my patients aren't making an optical purchase and they're saying. I don't really feel comfortable. These things have been touched even though we're cleaning. Obviously we're going to have a We're not gonNA have someone touching the frame and then put it back on the board right but it's an home. I if it was me I wouldn't WanNa put on any of those glasses. Even if I see them being played and I would be much more likely to say. This is probably the young by online. Get a lot of patients might start having their attitude and optical may really suffer though. We haven't been doing reaching Karen my practice. And Daryl you in your practice of seeing. Maybe that's not the case so maybe negativity is unwarranted. Were I mean you know you know? Something's for essential workers turned into refracted right and We actually had Upper like we've seen an increase in capturing because the people that are actually coming in for those things they have one thing in mind and they want to be able to accomplish that so I feel like the folks that will schedule an appointment. They're about their business and not going to waste your time. Come in but again online. There's a place for this is the time to play around with it. You know find suited and see if it is something that you can implement your practice. I mean at the end of the day you have to realize ECOMMERCE is a big thing. We have to realize that people wanna do everything yourself on. They WANNA be able to purchase products webs dry products. Whether it's a pair of glasses weather is a pair of contracts. They want just that means of doing whatever it is for their lifestyle right so we really have to start looking at these other things as well so I really WanNa see our ECOMMERCE grow. I WANNA see us own it and this is the time of Thomas actually own it but also get education about owning it as low vein. I've also been thinking about a lot of products. I WANNA launch. But like how to. So maybe we could get a group of optometrists that are interested in offline and figure out different distributors and packaging and manufactured about 'cause that's like a whole nother world moving. We're trying to figure out. Obviously we want to be the best eye doctor and then we have business and we have optical and retail and marketing and social media. How do we also add in production? But I I have three or four different things. I'm ready to do but it's how so I'm good. You have any ideas on that. And that's what we have to do. We have to sit down as a Thomas Some of us as business owners in figure out a game plan on how we could Continue to have ownership of the space and be able to offer these products not just to our patients but the hope to the whole world because as the online landscape continues to grow. You know we don't grow with it. You Know Private Equity Brigden. Yeah basically so we have to take ownership right now and realize that this technology can serve our patients but we just have to have ownership ownership is so he right now and I care if we don't put our hands on it we will be lost? You know let's be creative projects that you've taken on. We've been talking about a little bit of research regarding this at episode. You are on top now and I am hurting hyphen community to doing it. It's all of the loud. Tick Tock is is working for you as a wild ride. It has truly been wild ride so I have you ever heard of Gary a year. Of course we the only reason I'm on Tick Tock Right. I am late too old for this platform and I'm not personally. I'm not a social media user. Which is well. I am but like my personal. Instagram has like two hundred followers. I typically don't let people follow me ill in fall very foreign for me to just put myself out there on all of these things but he says do it and I do it. I tell my business can phone all the time if you tell me to stand on my head at five. Am on a Tuesday. And that what's GonNa make me sixty then I'm going to do it right so I- begrudgingly got on there and it's blown up. Obviously and I was saying this earlier. I tell people that I have a Michigan State for my statement for my business and I have a separate mission statement for my social media and part of that is to add value to the viewers so I just want to educate and inform and then I also want to elevate our profession. I spent many years talking about how we don't get enough credit because we're not MD and instead of that how about we just show. People are skill and our knowledge and that we can add value and fun trying to do and I think you've done a phenomenal job. I've seen some videos. I gotTa Take Tuck Maybe two three weeks ago. My niece mortgage set up about nine years old University could be She's like this. Don't tip top and I said Tick Tock what so. We could go viral like this. What the mind of nine year old little kids and stuff like that. I mean I know Sonny's three and he knows how to slight ignore a notification when he comes on your dad and subtlety continue watching this show but like Teikoku powerful tool and they will utilize it in a way that it. Yes patient dictation and awareness like you have done In also connects with other healthcare. This lleneres Eq- really changed the game and again I'LL BE HAVING HAVING OWNERSHIP. In another landscape. The digital world social media can really changed the game for us as I care professionals. Your mind is share with us. Some of your biggest hits that we now see with the top and I have to say so I went into it thinking the same thing that is just a bunch of twelve year olds dancing on the viewers because the questions they're asking are the most poignant question. They are really concerned about their health. They really want to know how to make themselves the best version of themselves so I just have been. I've been totally floored. Also side note to link the ECOMMERCE with social media I never got on talk to go viral and I never got on take to sell things but these people are damning me on in the thing. I love those glasses talking. I get them and I'll tell them the freight line because I want to support the local docks right so I'll be like it's Modo or whatever you can easily find A distributor in your area and they will come back and say they can't find him. Can I buy in from you? I shoot him a text. The pay male amount. I'm like selling glasses left and right without even trying. It's crazy because I wear them in my talks and they're like I love. I want that there's nothing. There's no different from you being in your exam room and you're prescribing the chair and you wearing a dope pair of eyewear like I wear a pair cutler and gross frayn's computer glasses in the office all the time and I sell at least four or five of those a month. We're talking about a pair of glasses. Five hundred a pop not even including the lenses you know when people see he doing and they look at you as an influence there. They'RE GONNA want to purchase products. And that's why it's important for eyecare professionals get on that why we need some product lines right like Dr Rose on you. I'm ready for it. I'm making this make it happen. Make it happen but even with social media especially instagram reading that visual back form. That's a good entry way or good conversation to have when a patient comes in Dr Row. The saw you in these incredible glasses. I love bills matter of fact you at this restaurant but I love that conversation at intimacy just takes that doctor patient interaction and experienced mobile to the point where they trustee more. They're gonNA tell you about their family that's going to open up other opportunities and are gonNA purchase and there's always that's gonNA increase your bottom. My I can talk about the patient interaction. All Day listed cool viral is exercise video. I dead and it's so funny because the ones I really think about the ones I like. Take time filming and editing. They swap every time that I dislike quickly films pop up and I don't even think about it. Those are the ones that are above. So it's like I can't predict this algorithm so I guess keep putting think that been whatever sticks right the first one that like I kept. I kept looking at it like watching the video. Three hundred thousand views and I'm like why are rich yet. What is going on. And then I did one in Iceland by my sisters and our whole family. It was a group of ten. We all went to Iceland in January and so we went to the Blue Lagoon and the blue lacunas really have seen this video. I'm going to visit. Burma actually been there before. Does you know that the Silica damages frames so I put a video up like if you like borderline embarrassing even talking about it because it still feels very fraudulent to consider myself any kind of like viral. Anything I basically just said like. Hey if you come to the blue geared. Don't wear glasses get daily disposable contact for like this moment basically it got that one video got me thirteen thousand followers in one night. Wow I don't care they'll get on there for like four or five months so I still am very new. So that's why feels so Friday but it's crazy the kids. WanNa now man. Obviously you're creating educational content asking doctors to go on in light necessarily overtime videos year. An exactly leaves part of our professional ambassador to the exactly. Yes a couple of days ago I did one on brock strain like how to use the brock. String because and you can make one at home right. We're all under fourteen 'cause I did. A binocular vision disorders video. That kind of went a little crazy so then I did a follow up like hey. Here's a brock string. You can make it home. Focus like this is what physiological the PROPIA is and I don't know it's like get five hundred thousand views or something Burbach string like inferior brock. String would be very uncomfortable right. You need to undergo less avenue. It's been a while even even heard that turnouts school. I know I had to go find my rock strings. Oh Man oh man I feeling onto the key is to find the trend and then morph it into your specialty right so and you have to. The this is what's crazy about it so I know for me with instagram and I really kind of over think things and talk has made me stop doing that. Because as soon as the trend head it's gone and really happy. Just put it out there or it will walk. Gotcha will feeling. We're maybe I will try. This tried and I was trying to pull it up while she was talking. I heard the song by latest on there because people have all types of crazy song and I was going to see how many followed of the hat. But I don't ask for much it. We're getting pretty video. What is your handle. Their visas handle barrel. Dr Narrow Glover the R. D. A. R. R. Y. Gloves Yellow V. E. R. Let me see. Now that's after lights every follower than eleven light. So they're doing now. You have four followers now like you polity videos and it's like two hundred twenty one hundred forty one people keep yielded. So it'd be like would be doing a few of US eight mile. Allow your social handles everybody so that you follow again. I would love that so on instagram. I care on the square which I wanted to you guys now. That like. There's this doctor wrote a tick tock following. I made you a professional doctor rose instagram to. I duNno I duNno right now here on the air. You know I agree with you. I'm a firm believer that you know you don't want to confuse doctor to patient with doctor to doctor business. Business Business to consumer I haven- different channels. You can be more. Work is more beneficial because at the end of the day you can be profit of profitable both ends at one you know. And you don't want to confuse that message between your patient base and I can't professional mason you know with these different social media platforms algorithms lurk at certain way. You know people follow you. Show up more on their pages of their friends pages of things like that so. I don't talk at all like that but I know with instagram. You can see how the algorithms where to follow you. I'm a firm believer boys have in your professional and business page Completely separately but some people on both and they do extremely well. Yes they can but for right now. I count the squares instagram Pick talk as Dr Rose. All all fell out the O. C. T. O. R. R. O. S. C. Lincoln Dr Carly Rose and I am about to launch a YouTube. I just got my tripod in light today so for Youtube but I have no idea how that platform work. So it's coming but I don't have a handle or anything yet for that. So doctor rose on picked up and down the Graham. Lincoln is Dr Carla Road. Awesome now what we like to do before we let any guests go. Just words of wisdom You know the law. Moore's and listeners out there in the world of my favorite quotes I'll tell you guys progress over perfection at heart. I'm kind of a perfectionist. And that will get in your way and ruined right so I personally have the say. Don't let perfection be the enemy of better right progress ever perfection and number two is. You can't read about push up you. Just gotTa get in there and do the work right at the end of the line. -solutely awesome thank you so much for your time. Today is great all right colleagues and it's a rack. Thank you daily for hanging out. With de Focus Media Team we hope truly something resonated with you and if it did be sure to give us five stars and make sure you follow us on all social media platforms facebook instagram twitter linked in you name. It and our handle is at deep focused on all platforms so the next time. Be Sure to keep it twenty twenty and we look forward to seeing you in the next episode.