20 Episode results for "Dr Brick"

How Does Business Coaching Help | The Doctor Breck Case Study

Thrivetime Show | Business School without the BS

07:25 min | 7 months ago

How Does Business Coaching Help | The Doctor Breck Case Study

"You have questions. America's Number One business coach has answers. You're from Minnesota. Here's another edition of ask clay anything On the thrive time business coach Radio Show Welcome back to another special edition of. Ask Me anything here on the drive time. Show on your radio. Pud cast download on today's show show. We're answering the question that has been emailed a lot lately people say hey. Hey Hey I have heard from a friend of mine that you help your company grow i. I've seen a testimonial online about how you've helped the company grow. I've heard on social the media. How you've helped the company grow? I know your program is month to month. I know there's no contract I get it but I would like to know what actually do you do for for your clients. What are you guys? Actually do how do you actually help them. Have a wins or successes or what. What kind of things do you do? What kind of strategic help? What kind of accountability? What kind of deliverables? What kind of back end support? What do you do to help your clients and so I thought we would do is invite one of my friends and one of our clients? It's a doctor brick onto the show. Dr It's D. R. E. R. E. C. K.. Dot Com. If you WANNA look here D. R. B. R. E. C. K. dot com Dr Brick and Dr Brick Kassebaum is a chiropractor who has had major success in the past year and the guy has been in business business for over fifteen years. He's been able to double his business in just the past twelve months. So how did he do it. What did we do to help him? All of these things things will be answered on. Today's show interview Dr Brick about his experience with actual one on One business coaching. And how we've been able to help him him double the size of his business in just the past twelve months now Dr Brick talked to me about Since you've worked with Tim the last took about a year and a half two years a year over year. What kind of changes have you made? And how has it impacted your overall profitability or growth. Will I'm happy to report. You know December of two thousand eighteen. We had our highest grossing. So I'm super excited about that. Ever ever. You know what that deserves the winner of the week. Dr Wreck celebrating a sales record here on New Year new you how is it possible. He's a diligent door. So what kind of practical changes have you made. Oh Man Well we had to look price structure. So you know we have to have to be honest with it The value and what it cost to deliver services and we can't continue to give away services You know for free or or losing money on them. And so that was one one of the big steps We also had to get rid of toxic employees or contractors in our case the massage therapist are self employed contractors But a little warning about therapists by the way the only difference between the rapist and a therapist is a space. I just think about it. Okay back to you. That reminds me Sean Connery on Saturday. Night live right now. Okay so other changes you've made this year. What other changes you made you fix up nonexistent on On our SEO literally was was is non-existent you may have found if you put my name in exactly exactly spelled correctly. You might found me on like twenty pages back got it. But now you've got all the content tags Hugo reviews all started from scratch and we now have like two two hundred fifty seven reviews and we're climbing The Google search engine each day. I I was doing a Search for you Was Was it yesterday and I I I think you were over to fifty. And he pulled up real quick to fifty seven. You're right two hundred and fifty seven Google reviews and so are you. Are you having people are finding you online now. Yes and that's a that's a nice new thing you know people come in and like hey I saw you reviews. Are you having up ten percent more than last year. Twenty percent. What are you up? We're up uh-huh so it fluctuates a little bit. But but I mean literally from like a year and a half ago to now. Yeah we're up double double now. Have you have you you fixed years. Have you changed or improved your sales scripting or your sales processes me half. Yeah we very Intensely win over a lot of scripting scripting and things But then also we do We do have a no brainer offer. And so the conversion aspect of that to go from. Hey this is all free eighty two I do expect you pay me at some point Getting a better conversion script for me to work from has also been very helpful and then you from HR Dr Perspective and hiring people. I'm not going to put words your mouth. But most people most clients. We worked with most doctors who worked with before business owners before they come into our program. Have a hard hard time finding good people And then after they're in the program that's usually not a problem anymore right Is that the case with you or you GonNa Finding people or have you changed your recruitment process Just before starting working with Tim We had to we had some change up in some you know. Some people left on their own accord and got got it. We're about to have that conversation anyway. So it worked out. Nice timing but Yeah so we brought on some great people in the last year and And now we're we're operating from a totally different way of thinking about that with not being held captive and a hostage in my own office and how how do you feel. Now I mean do you'd do you and your wife does it. Does it feel better to feel. Had more pride about the business now that you're more profitable difference in her arms to really. Yeah Yeah I mean I've I've been a doctor for the last fifteen years but You know to be successful doctors kind of a little better. The actual tangible action steps tips like give me a task to do today that I can. I can put my hands to work y'All and doing that but I mean I I had to borrow money from family members. James Thank you that Big Shot to your dad. I O U But yeah I mean it was tough on my wife. She's a schoolteacher. And we were were. We were living paycheck to paycheck. Every month Trying to Rob Peter to pay Paul got it and not fun not fun at all and you're a doctor you're practiser yes embarrassed your your business does not have to be embarrassing and you don't have to feel stuck but you do have to take action if you WANNA get unstuck Thomas. Edison has said and I it quoted so many times on the show vision without execution is hallucination. So if you feel stuck you feel overwhelmed. You don't know what to do. Just reach out to us today. Just reach out to us today. To thrive time show DOT COM and schedule a thirteen point. One on one assessment with yours truly and we can see if if we can help you Again Months Clark. I'm a business coach. Big Shut up Dr Brick and it's always like the in each and every show with the boom freak to what uh-huh.

Dr Brick Dr Brick Kassebaum Tim Minnesota Dr Wreck America DOT COM Sean Connery Google self employed R. E. R. E. C. K Edison D. R. B. R. E. C. Clark Rob Peter Thomas James Paul
Search Engine Domination | Learn How to Make Millions with Online Marketing (Part 1)

Thrivetime Show | Business School without the BS

1:22:48 hr | 1 year ago

Search Engine Domination | Learn How to Make Millions with Online Marketing (Part 1)

"You know, Dr just just this weekend. I, I use the internet. Have you used the internet? Relent. I know what, what I was thinking. I thought you know, I use the internet on Saturday. Thank you out gore, because my wife had to get a rental car because her vehicles getting repaired. And I thought, well, I use the internet there. And Andrew we had a guest on today. We just interviewed, Dr Dan. Yup. And we went on Amazon Tobias book. Right. I did. And then Z we went about neely's book, one of our guests about her book, and then Z today, I Google searched a thrive or who's in Australia to find his phone number z. I use the internet today did you use the internet today? Did you think gore I didn't? But I probably should listen. This is taking right now. Thank you. Thank you Elvin. Thank, thank you. Now, think about this. If everybody's using the internet out there, everybody's using the internet to find the products and services that they need the solutions. They're looking for okay? Wouldn't it make sense to know how to manipulate the search engine results that you could come up on top of the Google Google, I would count? You wouldn't it make sense. It would be it's the new move. Back in the day, we could just get the biggest add the phone book, and we were I now that doesn't work. We're doing this is episode. One in Andrew put note on this, this episode one take note over there by your workstation area. Okay. Gonna keep track of them. This is show, one z of twelve part series were doing on how Google works. So, like a dozen shows that's almost like a dozen. It could be a baker's dozen. We might give a bonus thirteenth show. Us do that. So do you think the show could be worth some money to somebody out there, if they actually Apollo applied it and actually put it in put it in motion, I was thinking about this? The other day I had a client, brought this up and they'd written down a number. And I said, what's this number and they said, I think clay because we did a show about the trillion dollar business coach. Oh, yeah. Bill Campbell the business coach for Steve Jobs in the business coach for apple the current CEO, Tim cook and the business coach for. Zuckerberg and the business coach for Google and Eric Schmidt, and the book titles, called the trillion dollar business coach. But this guy said, I think I was thinking about your clients you've coached. I think you have added a billion dollars of sales to their bottom line. Wow. A billion? Wow. And just this particular guys businesses like nine to ten times larger and it's only been six months of Google domination. See that's the conversation to six months of Google domination. And he's growing the sales. Well, it matters because that's the move nowadays. I mean you know it's crazy, but he's got their smartphones. They're Google and businesses or looking at it. They're believing what perfect strangers are saying about that business. I wanna rip on you and me together all by myself, I you can just kind of be on the on the rip on ourselves. Bus see the year was nineteen ninety nine nineteen. My wife worked for you. Oh, you had the optometry clinic going strong. Kylie who still works there today was my wife's manager. Yeah. And people would leave thousands of people would lead Z. I bet you I bet you throughout your career. You've probably. As a as an optometrist. You've probably treated or your clinic has over a million people, I would think that's probably accurate and up until nineteen ninety nine when I first met, you, I don't recall, you and I ever talked about Google reviews now because it wasn't a thing back, then I don't even remember us talking about it in two thousand twelve. No. I don't remember in fact, I don't really remember it being a frontal lobe. All my gosh. Holy crap. This is important it held on twenty thirteen fourteen right, Z. Why didn't you get any Google reviews? You bad, bad boss. What are you going? Good reviews up until twenty thirteen well, because they weren't a thing now Google wasn't a thing. But remember when we were on the Bloomberg by Bloomberg interview that GRA back then wasn't it? It was called back rub. Initially goes call back rub. And I remember though, we were on the Bloomberg podcast. And I remember talking to the person who books the interview and they kept wondering if we were real. Yeah. That's the move are you real? And they get this person who is vetting me. They'll get a PR company who's trying to get me on Bloomberg. They're like Mr Clark. We'd love to. Have you on the show? We've really enjoyed one of your books, we found we read the book, make your life ethically like that book. We do like what you're doing. We like to thrive concept, but we can't find any evidence that you're real. Yeah. And I remember thinking, I, I I'm mad I'm like, what, what in? So I said, well, under what criteria, what do I need to do? And I said, can you type in sixteen o nine south Boston? This is two thousand like thirteen fourteen ish and they go yeah. What's that? I said, that's my office. Oh, you have an office. And I'm like, well, how did you think I had? And this PR guy says why thought or you're one of those home based business life coach guys. Right. And I appreciate that he says. How much revenue do you do it elephant in the room? I mean, are you doing, you know, as you know, like four or five barbers, I said, it's multi-million? So it's more than a million in more than two million. So I'll give you that I gave you that and he's going. Well, can you tell me exactly how much I really don't wanna talk about that because I've competitors? But they wanna buy me. They could talk about that. You signed an indie, I'll be more. But then they're like, well, what is your partner doing? And I know you remember this interview didn't involve you in this ridiculous vetting process. But they're like what is your partner? Do I said he's a optometrist. And he's an entrepreneur. He's they said, what does he do you? We're gonna find it. So I googled, Dr Robert Zellner in associates. I think at the time, honestly you had like, maybe twelve reviews or something, maybe nine reviews because it was like twenty thirteen and you had something like thirteen reviews or something stupid, and they were all bad and all my bet reviews for elephant, the rumor bad, because it wasn't a thing. I needed to maintain you. I didn't know about it and it wasn't coming up top and search results. Right. So here you, you and I. You. And I both had like thirteen reviews, all of which are bad. See why did we what do you by default only? Get bad reviews. If you don't ask you're happy customers to leave you. Good reviews because the emotional ones, the emotion drives reviews. And when you have bad emotion. Yeah just can't stand it, they've got it in his PR guy was born yesterday. He was like, oh, seem like you guys have a PR problem. And I'm gonna skews me what he's going. You guys have bad reviews on your businesses. I mean, do you not take care of your customers, and I'm like? We are the largest hair business in Tulsa. He is the largest optometry clinic what more do you want? And he says, well, what are businesses? I mean, obviously, you guys are having a tough time with those ones. But yeah, yeah. But I'm going okay to have you type in regent Bank. That's, that's the Bank that doctors owner invested in and he's like, what percentage owner is he? I don't find him anywhere on the website. It we just went on with this ridiculous. It was like being an equa inquisition. He was like I was being on trial on behalf of our resumes, because it wasn't verifiable. Isn't that crazy is crazy because it's just crazy. So I remember I came to Z. I've got an opportunity, we can get an article written about shooting the Tulsa world talking about on the business ventures. You're involved in this Andrew, this was disease, reaction. He's like, okay, I mean, bring it on a what, what why it's the most people who don't have a successful business crave. Being the media was sure they want to be in the Tulsa in here. He's going well, why, and I'm like, because it'll improve our Google trail. So when people search for us, they can find us, and find we're real and I remember you just being like, okay, but you weren't excite. About it, it wasn't like your cheat meant to be in the Tulsa world. You might made it. I made it. I'm somebody just then article in Google reviews. People started going. He's guys must be legit. They must be, but because up until about two years ago. We weren't interviewing celebrities consistently. Yeah. People still were like, does it work. Are you real in, because you don't buy a new Maserati every week you have? You have a nice Porsche drive out. How long have you had the Porsche? It's two thousand ten so, so why would you not by a new car? You could you could you have an auto auction. I could. I mean, you could buy a new car, every fry sell everything news. Seriously? You could buy a new car auto. You could buy a new car Friday shirt, and you could take pictures of yourself and a private jet hanging out with Tyler peasant in all these single women you could do that. Could you could be on YouTube in front of a pool talking about a night all my money overnight? It's crazy. Let's get automate. Some success, get right? Quick. Thing it's get filthy rich scam. Now, what why why, why do you not devote your time to selling get rich quick hype? You know what I think you've changed them on my, I think I you know, what I think I decided an pepperoni pepperoni, and that is, I think I'm going to start doing that. Why, why am I not? That's a very good question. Why am I not? You can sell out of it. I mean come on now. Seriously Z talk to be the why, why are you not know the secret move? Why are you not online doing these ridiculous? Marketing videos, where you're standing in front of a house to Louis. Pull your leasing cars. Ars releasing male models cars. You're leasing, why are you not nail model male model? Releasing see. There's actually a thing you can do. It's called pop up crowds. And I guess, in L A, if you wanna look like a celebrity, you can actually move do a pop-up crowd. Yeah. And I know about this, because a guy went to college with started the company that does it. Yeah. And he was like, oh, my gosh. People call me all the time. It's crazy. Get out of here. He goes. No, it's like Uber for crowds. He's like, so you have a guy who's a, a nobody who's trying to trying to look like he's somebody. So he will literally think about this. Take a girl to a movie, right? In hire people to act like they're taking photos of him when he gets out of his car. Oh, yeah. Even though he's like a b- actor from a B movie that isn't a thing anymore, right? But he's taking some girl who was born yesterday on a date. He's forty she's nineteen. He wants to look like a big deal. So he's literally paying me to act like I am, as 'paparazzi, how crazy is that. That's the move. It's been done Z. Those the moves. They, they work. But again, why have you been such a very bad boss, and not have despite? Dedicated your life to fame and media articles and press releases and Google reviews recently we had to embrace Google reviews and star will, I know because of how it impacts sales but outside of that. You and I haven't really gone after why are we idiots? I know better use his at my time, and I enjoy doing what I enjoy doing. And, and. Chasing that I you know what I probably should hire someone to take my picture, though, pop rox. I mean who doesn't like it will pop runs here pictures of looking good. I tell you that Photoshop needed there. I mean, think about you, though. If I hired somebody to take your pictures win those extra wide lenses, sufficient big fish, fish islands taking four hundred yards away. You can't get my head in the photo is the majority of certain kinds of lenses. What kind of lends Andrew eighteen millimeter? Yeah. Eighteen. Smacked him. Whatever it takes to small, seventeenth way to fit in the cranium, this largest now the good news drivers is this cream this large cranium as large because it's filled with knowledge, the you're not gonna get in college. We're gonna teach you on today's show how to make millions of dollars. Whoa, whoa, whoa backup. That's if you have a business was here. He was hair, and that's if you listen to us, and that's if you implement this could be worth millions, if you do it, okay. Could be this is part of this show, number one of twelve twelve and don't don't beat me up, but there's more shows because we the last time we did a search engine deep dive. The thrive nation got crammed. It it got crazy. Any further ado back to the show. I'm shows don't need celebrity narrator to introduce this show. This show, does two-man, eight kids co created by two different women thirteen multimillion dollar businesses. Ladies and gentlemen, welcome to thrive time Shaw. Yes. Yes. Yes. And yes, thrived nation on today's show. I have fired up to be here with you, because we have the man, the myth village and the good chiropractor of choice for people with a sound mind all throughout green country. It is Dr BRAC. How are you, sir? I'm great. How are you doing? Man. I'm I'm fired up for you Bahir. We're gonna be talking about search engine optimization. We're as the but in a in a kind of a away, you, you're optimization guy. You're a help keep the spine in line. Yes, it's all about nurse central nervous system, optimization. What I'm gonna do is because normally we talk a lot about business growth and we're going to talk about how to optimize your profitability by optimizing your website today. That's we're going to focus on. Let's talk about how you optimize the human body. The skeptics the doubters the people out there that don't see a chiropractor on a weekly monthly basis, the value of having a chiropractor. So for me, it's very simple every cell in your body has a nervous system component. So there's a nerve that connects to every single cell of your body and by affecting the central nervous system. We're able to optimize how it functions and thereby optimizing your entire health. So it improves your wellbeing functionality of Oregon's your immune system muscle function. That's why all athletes have chiropractors there's really no aspect of your body. That's not positively impacted by chiropractic. Okay. So there's the claim the claim is that a chiropractor will help you improve your physical health your, your being your wellness. Can you give us some testimonials maybe share with us an example of somebody, and then you have seen it could be in the past ten years. Five years, two years. Maybe last week, somebody who was previously in a bad shape physically. And after coming to you. Insistently over a given period of time. They now are in a state of wellness. Absolutely. Yeah. I mean it's really hard just to narrow down to, to pick out one story. But one of the things that was really fun. The other day is one of my patients that I've seen for a while we've been working on her with some headaches, and some lower back, so some very bread and butter type issues that chiropractors often work with but she's doing great. She previously did not have any children was having a little bit of trouble conceiving and through chiropractic care and her taking care of herself. She was able to enhance her own body's ability to function more properly. She did get pregnant them. She has had her baby, which, we, we worked with her through her pregnancy and help that process be easier and more pleasant for her. And hopefully for her baby as well. But then the other day, she actually brought in her baby to make sure that he's doing well and, and on the right track also, so that was just a fun. Great opportunity to do. As well. And we do that quite often. But then also I had another lady that told me she's been dealing with headaches and stiff neck for years and years, really. And, and with the first adjustment she came back in the second actually, she cried, on the first adjustment, just with the idea, the hope that she would one day, not have to have headaches, not haven't had a big deal. That's a huge deal. I mean if you're having daily headaches, I it's just debilitating and she had tried talking with the neurologist, and even talk to a neurosurgeon. She's been on all sorts of medications and just had not found a solution for her. And so that first visit just the hope made her cry. And she came back on her second visit and just said they weren't completely gone, but that she had only had two headaches in the week that inbetween that I had seen her. So she went from daily headaches for over a decade to having to in one week and she was just hugging my neck screaming my praises. It was just it was so fun, so phenomenal. And then. Since that was a couple of weeks ago. She's now not had a headache. Since her second adjustment. Jason I, I have to say this. I have to not nice to complain about our guests, but I'm gonna I have I have a complaint. I wanna log this complaint initially on a man law article seven dash four three two. This is my official complaint. Number one that I have I have complete number two two complaints here about Dr brick to park in number one. He blows my mind death. He caused him. He causes me headaches. Think about that. That lady gets re relief from headaches. I get headaches. Right. That is a complete complete over one complaint. Number two, is there is a lot of rumor a lot of speculation. A lot of controversy surrounding his name, his last name, Dr brick can you go on the record and share share the listeners out there. What is your last name? My last name is cast bomb. So it's kinda like rock. The casbah listen to that. I was going to say it wasn't this his name your last name is what again, cast bomb. How do you spell it k s be a you know nothing about this for a second Jason? All right. You don't I'm shameless marketing branding. You are thinking about this. How much easier would it be to market? This man. If this was his this is the name of his practice. We're getting there. Oh. Here we go. The ball. It'd be easier here back. It'd be so much easier. It's tough. You think about said, go to rock the casbah dot com dot com. Wouldn't it be easier to get him business? Oh, absolutely. It rhymes people. New website and you should change your you should change your last name. But to be cast bomb people say it very few people know what the song's about, and but rock the cat. That'd be easier to visit to get your spun line today by going to rock, the caz bomb dot com. That would be hot. Why does he continue to go by Dr wreck dot on it so much harder? Whatever we have a show sponsor Jason. It's my duty to get the great people out there to go to Dr. Brexit dot com to schedule their first exam right at first judgment, and there, I x Ray. It's all how much Dr brick it is free. It's phrased as a pretty hot. That's a good. No brainer right there. Great number. But he refuses to change his name. It's just ridiculous now on today's show that we are really talking about profitability coaching and search engine optimization. And I will try to reference rock the casbah as much as possible today, but it just gets stuck in your head, doesn't it? If people could spell it. That would probably be great rock. The has bomb rock look as Cabot who look has just that makes me want to just go see a chiropractor right now. Okay. So now we're talking today. Today, Jason about search engine optimization. Yes. Now, Jason to make it easy for you. I have a list of twenty. One clients that I've worked with who to content of the, the topic of today's show has changed their lives. Yes. I'd like for you to read each one one by one and we will break them down because this is going to be a multiple part series about search engine optimization. So Jason go to text in green the game changing results and read the first testimonial testimonial, number one. Our internet leads in a four month period of time, have gone from around ten to fifteen leads in a month to one hundred eighty internet leads in a month following the system, and who said that, that was Mr. Aaron insists over at Sean homes. Think about that a home builder called Shaw homes, these guys Sean homes have now become the largest home builder in Oklahoma. Oh, yeah. The largest in Oklahoma. Can you read that testimonial again, please? Oh, absolutely. Our internet leads in a four month period of time, have gone from around ten to fifteen leads a month to one hundred eighty internet leads in a month following the system. Now dr. Abrek. How has internet marketing impacted your business? Stuck breakfast. Calm. It has helped us a ton. I was in the somewhere in the abyss the obscurity of the internet just a year and a half ago. And I was I was essentially nowhere to be found online. And so since working with you guys, I have a great beautiful website and a ton of Google reviews, and we're having every day, I have patients that come in who either have either found us via online. Search or have vetted us via Google reviews. And so even if they found a somewhere else, they're all going online to research. And so it's making a huge huge impact. Now, if you are out there today, and you have a sound mind in a piece of paper and pin, I want you to write down the following answers the answers to the following three questions. I will read off the questions. I want you to write down the answers to these questions. So question, number one, how much would it be worth for you today to be at the top of Google? Search engine. Results. Now if I was Dr Breck, and I know I'm not. But if I was this is what I would do. And this is what I am doing for elephant in the room that you would change your name. I forget first off. I would change my name. Let's get that out there right away. I would change my name right away to rock, the casbah. My name is Dr rock the boat. Dr rock, the Kassebaum here, put now what I would do though, is I would get to the top of Google search engine results in cities before. I open yet. Right. So as an example for elephant in the room, if you do a search, Jason, I'll do a search real quick. So you guys can see what I'm doing Lee pulled up here and didn't evening. Okay. I mean do a search for. Okay. See men's haircuts. What's really neat about this is we're top in Google. But Jason I'm not sure if you're aware of this, or not, but we started doing search engine optimization four Oklahoma City one year before we opened up there. Yeah. We were getting reviews in shops before they were open why. Well, it's better to have traction early on that way. You're not playing keep up people would call boop. Boop boop, I am looking at my haircut elephant in the room, where he has located and we'd say what we're going to be opening up soon here in about six months. Now, what's really neat is for Dr Brecher sir, my friend, you we could begin to get optimizing say, BIC, spear south Tulsa, Broken Hill, or wherever you want to be in the future, before you're there, which is really cool because in the phone starts to ring, right? And then you grow out to it. You know, do you mind, share with the listeners? Dr break your, your plans for the future. Or are you gonna have a four thousand rock? The cast bomb chiropractic centers. Are you can have one big corporate vision? Are you gonna have franchises? What is your vision for the next three years? That's a great. Question clay. I think you're, you're the visionary. And so, yeah, I don't buy haven't thought about four thousand yet that number hasn't come to me. But yeah, I think definitely expanding and growing I'm having a ball. I'm loving practice. I really enjoy helping patients and I want to help other chiropractors be able to do the same and just help more and more of the population. And so we are looking to very quickly start expanding all your new locations and I have patients that are driving from more than an hour away. And so, I think we can help make their process easier by coming closer to them. Now, the second question I want you to write down the answer to is how much is it costing you to not be top of the search engine results thinking about that for sat one hurts a little, how much does it cost you to not be top, Dr brick before you were on Google. Yes, contrast, and I'm not asking you to share the listeners the actual revenue amount. But can you contrast what it cost you your mind to not be findable on search engine results? It's really painful to think about, honestly, if you've actually lived at four and after. Oh, yes, it is, is a stark contrast, y because again, what I said a moment ago about, even if people have been referred to me. Yep. They still go online to confirm what their friend or their family members said, hey, you should go check out this person. Or sometimes I'll get a notice that somebody has recommended me on Facebook, and so that patients recommended, but then there's five other recommendations as well. They then go and start checking out Google reviews because they want to know you know what does the rest of the, the crowd say about this place this person. And so when I didn't have any kind of reviews I didn't have any presence. I lost that question before it ever came up to me people ask me all the time, they say clay, why do you freely almost an cavalier way. Why do you give away your systems? You know, there's so many searching. Companies that charge eight thousand a month twelve thousand month. Why do you actually give away these systems? Other people are charging four to eight thousand dollars a month for well, one, I sincerely want everybody out there to prosper. And I know that excuse me. Wow, wow, getting emotional. When I give away the knowledge, only diligent people will apply the knowledge. True. So even if I give knowledge to nefarious stupid, people, they won't implement the system, so it's almost a litmus test. If you're a diligent doer, then you're a good guy. But if you're an idiot, and you don't implement the system that you're not a good guy anyway. So it doesn't matter I can literally give the system to every chiropractor in Tulsa, in only the diligent guys would do it. Right. So I'll I can say is one, I freely give away the system because I know that it works. But to altruistically I want to help people in this system, took me years to develop all right now, the third question is one of the listeners ask themselves. What terms are your ideal unlikely buyers actually typing into the Google search engine bar on a daily basis. What terms what, what are they searching for? And you might say, well, clay, I used a keyword planner, and I would say. One stop talking like that, too. I wanna stop talking like that. I talk when I used the internet stop it. Stop whispering. What they stopped doing it. Okay. But what did you do is, I want you to think about so for elephant in the room Jason as an example? Yeah. I'm going to show, the listeners of a bunch of example. Let's type in jinx men's haircuts. Jinx men's haircuts. I'm pulling it up on the big screen of integrity. And we come up top, and I might think of like. I don't know. What is the thing? It's, it's, it's a barber shops in Tulsa. Let's see. Are we are we are not actually a barber shop? But maybe some people search for barbershops. Oh, there we are, but we're not actually a barber shop, but I still want to be top for that you might think of like man buns, you know, man, buns and Tolson, you might say, well, what are top for that, too? And you might say I'm looking for men's haircuts near me inner were there. So I want to be top for everything. Stop believing that people only type in one phrase stopping. And if you read the book on search engine for dummies, they clearly lay out in that book, Jason that seventy this seventy percent of people surveyed said they searched for a different term than everybody else. So they ask they ask a hundred people blindside, they don't ask them all at one time. They say what word would you type in to find a haircut and they and seventy percent of respondents have different answers to why is it important to know Jason so you can figure out, which you can figure out how many different keywords that you want to be top four because you don't want to just be stuck using the same one. If you think everybody's searching the same thing you could be completely off. But what if every chiropractor in Tulsa was fighting for the keyword chiropractor Tulsa? Right. It's pretty competitive. Right. Very competitive. But if nobody's searching for find the best chiropractor in Tulsa, it's not competitive, winnable. That's a powerful powerful idea. Jason. Do you have you searched for a Bill Bill checks, number one fan? Do you know that I come up top and coup for them? I knew that you come up top for another patriots related term a museum built six number one, number one fan, number one fan. I can't even spell Bill without having Google corrected. Oh, yes, I know. Talking, Google Bill Belichick. You know, you will be on the show soon. I've been working on that for years. People say, you're a sick man how much money and time that cost you a lot. Let me tell you what worth every. It's worth it. I mean, I want Bill Belichick. He you know, you know, if you're Bill, Bill, check there are, there are psychos out there that run around running around to Gillette stadium waiting for Bill Belichick though to get there in the morning. And when he gets it like bell. You smell like it winter side. My hat people who want to be Bill, Belichick's friend. Right. Oh, absolutely. You know one night after he sits down after victory. He gets out a little beer and he goes built Dila checks. Number one. Your who is that sick freak? And then he's gonna see me and he's going to say there is clay Clark, that sick free. You'll have actually received a cease and desist letter from the patriots. Yeah. Have you? Yes. Really? My wife saw Email. Is that for him somewhere on? No, the thing was, it was a very emotional time in our lives where when your your favorite team is saying stop doing what you're doing. But I think I have Email founder and ask John tomorrow, Email founder, Okocha about about because I think we might have it got you. And if we do we should frame it. That's power. I think it'd be framing that all I'm saying is if you're out there today. Think about the keywords, ask yourself, what are the what are the words that you are? Competitors. What are the words that your, your potential ideal unlikely buyers are, are searching for? And what are the words that your competitors are optimizing for? So we're, we're going to pick on Dr bracket a positive way today, and I'm going to type in Tulsa, Cairo. Pressure. And when I search for that, I can see Dr Brett caz, bomb, right there. The cast bomb Iraq casbah I see him coming up topping the Google search engine results because I scroll down to the bottom, he sees worse done here, Dr brick, I do what you would want to do is copy all those words at the bottom, they're calling searches related to Tulsa chiropractor. Right. You're gonna want to copy those in pace those on a word document until your coach or your optimal at miser team or yourself whoever's writing the content right to work on those words to absolute. And then you click on the suggested related terms the bottom, and then it will pull more suggested related really really really related terms. And then you will do it again. And again and again until your head explodes, and you will dominate search engine results, and that's how you come up with the keywords, right? They're very good. That's how you do it now. All right. Give us the first public reading the text and yellow please as as relates to profit coach. Guana one and search engine domination on this rock, the casbah edition of the threat time show. Well, everyone uses the internet, yet few know how to market effectively using it. Wait a minute. Everybody uses the what everybody including babies use the internet continue, according to research published by Pew Research, in March of two thousand eighteen seventy seven percent of people now, go online on a daily basis to find the answers solutions products services and connections, they are looking for. What people don't use the internet. The Amish unless it's room Springer. I'm argue with you about the Amish real fast this war. I can argue this, I went to nappy Indiana, one time, did you want to Napoli, Indiana? I couldn't tell you to buy an aluminum trailer. Oh, I bought that aluminum trailer from, like Amish man. Right. Because I was a man in his barn, I was visiting my wife's family for the first time in Kentucky. I thought since we're in Kentucky, I might as well buy my trailer. They're back. So I gue- like Kentucky trailers. And then I discovered that aluminum trailers are lighter than each original trailers. So I thought let's get in aluminum trailer turns out the highest and most reviewed at the time this is like fifteen years ago, the highest and most reviewed trailer company was near Kentucky not in Louisville, But near Kentucky. And it was a company owned by the Amish. Yeah. Engine how I found them. Jason google. Yes. There was using Google in their computer in the Amish who do not use technology. No SEO brother has a Kyle. What are you doing? There nothing. I'm just optimizing my website. I don't know why think they sound kind of like Scottish or something. Little brother has a Coyote over there. Something dirty. I'm using the internet to optimize my website, but I swear, I was I only did it one time. Broder has a Kyle. You're watching TV. No, I'm not sending optimizing website brother has a Kyle. You turn it in butter. What are you doing behind that butter churning? I'm just optimizing. This guy is trying to support his family here by using Alborz internet. All right. Let's continue reading from me, Texan yellow fun fact before get back into it. If you ever ask Andy to say aluminum, he'll say, aluminium, are you kidding? No, that's a British British waves. Yeah. By the way is a guy. He worked with us at DJ connection at the age of eighteen and he still works with us today at the age of thirty eight he can. He cannot escape me. Nope. He is a beautiful man who has five kids. He's trapped in your phone. And by the way, his kids are not white, because he's not white. And a lot of times my kids in his kids hang out. And sometimes as I'm with the kids, the grocery store, we get funny looks because it's like five white kids, five, non white kids. People ask a lot of times, like almost scared are those your kids, I gotta tell you what balance that got to keep a balance. That's right back to you. Jason already. So seventy seven percent of people go online. However, from my personal experience, having personally coach hundreds of brands to help them to increase their value by hundreds of millions of dollars. I personally discovered at Lear. Discover that less than one percent of the clients that I have worked with new how search engine optimization worked for before. I taught it to them. This is a an idea that has blown my mind over the years, I have spent years teaching people how. To optimize websites. And I've gone I thought for a while there. Dr brick I thought you know, the people that I'm teaching how to optimize a website to the reason why they all don't know how search engines work. It's because they're coming to me to learn. That's probably why therefore why they don't know how optimize website is because they're coming to me to learn this, if they didn't know they wouldn't come to me. Right. But then I got asked to speak for Hewlett Packard, Maytag Val. Spar O'Reilly auto parts e x p really expe- realty. Oh, o'reilly. So good. Rock, the caz mom, but I go to these conferences, Maytag university, and I go out there to speak, and I noticed that nobody knows how search engine optimization works. Nobody I think it's less than one percent of the people that, you know, think about the people that, you know, that are photographers dentists doctors lawyers. Family, friends, cousins whoever clients. How many people do you know outside of the coaching program that I've taught directly, how many people do you know that actually know how search engines work, this is going to sound super sad negative, but everybody that I know that has a small business or business interest outside of the coaching program. One hundred percent of them have no earthly idea. SEO works, isn't that crazy? They're not registered on Google. They don't get reviews. They have no idea. What content is like it's seriously. If I hadn't started working for you, I would not have known and this is what's crazy. I want everyone to go to YouTube real quick, and look this up here and I'll put up on the big screen here. I went to speak all the time in Vegas. This is a highlight of me. Speaking in Vegas for the international community Bankers Association to find this video, you search on YouTube for clay Clark, international community Bankers Association. And this is me speaking here and let me skip through it here. By the way to get the video footage. I made the video offer. Stay up with me all night after I spoke. So we got super sick footage here. This is us going up the escalator then it Caesar's palace. Oh, awesome. But anyway. Great. The systems. I'm gonna teach you today are not based on theory. They're based on things. I've actually done. First thing there, it is speaking in Vegas, you know, his knowledge without apple rooms, are you wanna win? Or do you want from all over the country? What are the all of these people don't know how search engines work. That's a big full room. These are there's thousands of people attending a workshop bankers. And none of them know how Google works. But you now the listener as a result of today's show, you will know how it works, and you will know the lyrics of rock, the cast promise I will make for you on today's show. You will know the lyrics of rock, the caddo known them for thirty five years. But today. Wrong look has ball who wrote. No. That's what we do. That's how he's sing. That's how we doing. All right. So now. So now Jason here we go read another game changing headline from public gallows are testimonial number two on our list of integrity. Papa Gallo says we've reached over one hundred Google reviews increased our Google rating, and we now have more money in the Bank than we've ever had. We now have more money in the what in the Bank than they've ever had in the name of the company is, what that is Papa gallows pizza in a Florida satellite beach. Florida Dave and Tricia rich. Great business, right there on the ocean bam. Next. Oh, we have a testament from someone. We know I think this is on this is a texture from some guy. Maybe he's in the studio today. Can you read this this this text? Yeah. So, so this and says we had our highest grossing month ever, we started from scratch, and we now have two hundred sixty seven review. Oh, wait a minute are us, Dr brick. How many reviews do you have today? Now I think it's two seven hundred seventy and again. It has impacted your business. It has greatly impacted our business. Now krista? Hey, Sousse, a thriving from San Diego rights. What Jason we just set records for the best day, the best week the best month the best quarter in the best year last year? And it's only January thirtieth off the hook Jim the hub Jim in broken. Arrow, Luke Owens, the founder of the hub Jim in broken arrow been in business for over ten years now. He's thriving, he went from six hundred members to eighteen hundred members and he says, what so Luke, the Viking says we started two years ago with six hundred members and we just topped seventeen hundred members this program saved my life. Oh in Jared Jennifer, the storm in Mormons from Oklahoma the unbelievable platinum past these guys have pest control company. They write what the number of customers we've had is up four hundred and eleven percent over last year. We are on the top of Google. We went from nonexistent to the top page following the system. Oh my God. Just platinum pass it's platinum dash pest control dot com. Now we have another not. Quotable more of a long form piece of literature from from Dr our good friend, their Dr basketball. Dr dawn Calvert, the founder of score basketball at score dot com. He writes, what we're the largest basketball facility in the three or four state area. We have people that call us from all over Oklahoma because of our website. My team has been freed up tremendously because I'm not involved in all of the little things. It's just streamlining your business. So it's not taking just all of your time away from your family. My wife is very important to me, my kids, I've got to have some of that, as well as a business owner if you allow your business to eat you up. Well, it's not really worth it. You've got to have a value of life as well. We wouldn't be where we are today without Klay Clark and the thrive time show team. All right. Think about this for a second, if you're out there and your businesses, not thriving and you're just barely surviving. Perhaps you should take notes. Perhaps you should now. Right. Down the specific steps he will teach you so Jason and he's scroll down to the bottom of our notes on today's show profit coaching one on one and sir. Search engine domination part one. I want everyone to understand four big ideas. And then on the next show will dive into the details about those four different main ideas. So there are four variables Jason that impact your search engine rank and what are those variables? Those four variables are Google canonical compliance. Yes. Mobile compliance. Yes, the most HTML content and the most reviews now behalf of all the listeners out there. I we put we put a microphone in the minds of our listeners and ninety five percent of our listeners, just said. So I always explain what those four ideas are again. Read them off one more time because we are taking notes, and then explain what they each me. So that is canonical compliance can mobile compliance? Yup. Most contents and the most reviews so starting with most reviews having more reviews than anybody else in your industry. The most content HTML content is the number of site map articles that you have when people search a specific keyword. How many words do you have to have on page Google would like you'd have three hundred and fifty but you should always shoot for a thousand. Okay. And so what happens is when somebody searches a keyword Google indexes Indian all pages of content on those websites to rank who has the most mentions of that. So the more content you have the more keywords. You have expressed the faster Google finds you and the higher your rank on their who get reviews and you get reviews. Well, first part is, you've got to ask, so. See this is this. I think none of our listeners were blown away here, but somebody friends of our listeners are blown away right now. You mean you mean I have to do a good job. Yeah. You start doing a good this true story, I was working with the contractor years ago. Sad story set story, and this guy he comes into our meeting uses clay, clay says the Dutch break, you would have laughed if it was like a Seinfeld episode he's. So hard to get Google reviews. And I said, well, you know, you're gonna tunnel leads and you're getting a ton of jobs. What's going on? All my clients are upset. And he says, how do I make the bad reviews go away? It's true story. And I and I said, well, why don't we get to the root of the problem? How do you how do you? Why are you doing a bad job? And he goes. What? And he was like he was. He was on. John are like is this being serious? I'm like, no, seriously. Like how bad of a job are you doing? He was. Well, I got a deposit for one big job. I got in there to replace the windows does lake house. I got a bunch of money up front, and I got the money and I started working on, I realize this projects over my head, and I said, what did you do? He said, one just ghosted. Mike. Also, you ripped out the windows out of a guy's house, put the tarp up took the eighty grand or whatever. And then left you I way underbid sit I quoted him like eighty grand turns out. It's going to cost me like seventy five grand. And I'm going so you just ghosted. Yeah. Can I ask you something? How often do you do this? He starts telling me about a string of LLC's over the years. How he's gone into business out of business changed the name of the company and he goes any other day. Somebody was so upset the actually spray painted on the side of my vehicles. I saw they wrote you suck. He's still there. They'll, they wrote really horrible things like conman or scammer with spray paint. Nice on the side of all of my auto vehicles. Wow. And I'm going the you know who did it is. I have an idea. Did you screw them over? What would. Yeah. But the thing I need to know. How do I get good reviews? I mean it's crazy. Have you seen the Seinfeld? Did you? Did you ever watch Seinfeld? Duckbo absolutely. You ever since Seinfeld where somebody asks Elaine, and Jerry, if George is a good person to date in, they explained that he's gonna love him and leave him. Yes. And he gets super upset upset. And he says you guys how dare you talk behind my back? You told them that I would love them and leave them where do you get off? You can't say that about me and they're like, well, you do goes, I know I do, but I want to be the one to tell you have to do a good job right now. Jason recently at elephant, the room you see me do it all the time. Yeah, we just little upgrades. We do this little upgrade. Right. Let's talk about the business cards, what kind of business cards to be roll out about three months ago? We scrapped the paper cards, and we basically, it's minimal, so it's just our logo and our website on the back. It's got the threat time logo thrive time website. But what makes them different is, they are all metal cut- and laser etched. And they also function as a bottle opener. So we have metal cards now. Oh, yeah. Two guys like him. They love him. Do you hear things about I hear great things? And a as that typically expected when you go to greatclips for haircut, you expect a middle cart. No, I don't. Do you have a cartilage yet? I haven't I didn't pick last time. I win. Last time, I went you need to harass the team, we'd herash. We got. We got gotta get your car. Oh, yeah. The super easy. But you are already in my phone. Ooh. So much. I want you to have that, that a time of need when you have a bottled water in your. Why do I have that you're asked about Oko? Okay. Now the man's. Oh, yeah. Talk about the mainstream. So we have this guy. Ashley he turned. He usually makes a beeline for the butter minutes. He came in on Friday. He turned. He looked at them, and he saw that they were now the Andes mints, he looked at me and he goes, hey, know what did you do? I go. Oh, I mean, we just updated our butter minutes. Now we have aunties misuse. I know. But whose idea was this? I was like, well, Klay thought we needed to have something that was gonna take it to the next level, and he slowly walked over to pick it up and goes. She's got extra points in my book, who he was just like he was so adamant about how that little bitty change was such a huge upgrade there. I thought he was going to be upset that he's just a guy who loves the butter men and it'd be, by the way, if we have someone like that. We'll get those two dispatchers. Let's let's talk about this to the playlist. If you go to T R, lounge dot com. I'll pull it up. Real quick here. A lot of our listeners have said over the years, they've said, what of our customers have said. If it walked up to our front desk, and said, hey, the music you play overhead. Where's it coming from? And you're like, well, you know, online video I want, I wanna play that playlist right now. This is a verifiable true hundred percent story. I decided to go ahead and create what's called Klay. Clark radios. If you click it in now takes you to the radio and you can listen to what we're listening to in the stores right now. And so we have and I make I choose every single song that's on that playlist is up there right now. If you E dot com and you click on clay Clark radio. True story. I know that least fifty people that listen to this now in their offices. Oh, yeah. We have tons of just play it like we have a guy who's in the count, and he's a guy just played on my computer and people come in, like, would you listen to Klay clock radio? And I pay a thousand dollars a month for that, and customers love it. Oh, yeah. And the only the only drawback is we will do even one elephant in the room franchise commercial per hour. And we we've in one commercial per hour to attend a in person workshop. So, but I'm saying is those are little things the online booking little, I'd like to brag because a friend of mine, just the other day was bragging about the paraffin hand dip. He just he asked me said, do you do the upgrade? He goes, man, it is amazing to move. It is the move. I mean he is I think he likes the haircut. But I. He's going for the wax. I'll be on. Oh, yeah. He's kind of a high maintenance guy I love him, but he's, he's a little high maintenance, but he loves the hand wax, and that, and that and the head wax was my brother-in-law Justin's idea to do that. But this is what I want listeners to understand. We provide haircuts. The Mets are extra. Yep. The online music extra the online booking extra the mental business cards extra, the paraffin extra. We out massages, extra ask yourself today. Ask yourself today. If you're chiropractic business for your automobile repair shop for what can you do extra? Because it is the law of reciprocity that states win you over deliver. People feel the need to give back to say thank you to refer you to do something to reciprocate, the good deed, right now when you do just enough. Or not enough. And then you ask for a review and let me give you an idea of how not to ask for. The other day, I hired a, a service that came out to my house. It did a terrible job. I'm talking about the worst. And you might say we'll play what kind of service wasn't. I don't want to say 'cause I don't anybody out there to spray paint the size of their right? Yeah. It's a radio show. So I tried out to ever says up negative about a particular business, but it was is it is big business. Did terrible job? Wow. Expensively bat to, then they automate a text that comes to me, but says rate today's experience now I did not do. Let me tell you what Satan said to me. I believe that God speaks to if you're a Christian, I believe those Satan's trying to talk to you. So I believe God said, don't leave a bad review, my child for all of us have sinned, and made mistakes, and you don't want a bad review, either. Don't leave a bad review. And I'm like, wow. I've heard God's voice for this. For the first time I realized it was just me talking that voice. But then I turned the left, which was decided, I think we're could be the right defensive your left handed. And right handed by turn to my left and I, I see what appears to be sated and some like, say tan. Now, this is, so it's not committed yet. Cow. So good. Anyway. So I go. So I said, what's that? What's that say tan dark father of death in? He says, is the daily. He is the leave a bad review you can do it now. It's so easy. Cow brass tack on, I think to myself kinda wanna do it now. I can say, honestly, never left a battery view about a business and online ever. So you look at impressed with your self control. So if you look up my name and you find the reviews, I've left for companies, you could find one today. You can look up. You can look at okay, you can look at Buffalo Wild Wings and Tulsa, and you can see my reviews of buffalo. Buffalo Wild Wings in that'd be broken arrows when I'm looking for let me pull it up. Real quick air. Okay. Got it there. You can see the review. They have seven hundred ninety eight reviews. Oh, yeah. And you can see my review. I wrote incredible wings and TV screens. Try the dry rub. It was good. I wrote that, though, on, but you click on my name, you can see all the reviews, I've left, and I've never left a bad review, but you can't automate asking for reviews Jason. Why will because the last thing you want to do is ask for review from somebody that you have either royalties through or laid angry. Right. Yes. Yeah. You don't wanna you don't wanna invite a terrorist just destroy your asthma. This would be like the you automating your review process. Let me tell you how stupid, this is this is the equivalent of you know, we have the gun show in Tulsa. No, he's been to the gun show. A couple of times, I have a couple of weapons. But let me explain how the weapon process works when you go out there, and you buy a Rif live a rifle I have a Glock some weapons when you go and get a Glock at the gun show yet. Right. You have to provide your identification, and verify who you are. And you felt piece of paper here piece of paper there, and they're looking for like they're gonna look in your police record. And if you've got violent crime at all ever, you're not getting the gun, if you've had any type of assault and battery in your in your past, you're not getting the gun, if you have psychological issues, you've been arrested for recently or public intoxication. You're not getting a gun, right? This would be like you automating your reviews would be. Like giving people letting people buy guns and then give them a gun, and then say on your way out. We'll check to see if you qualify to get a gun or not. That'd be screening people for guns after you, give them a gun, you, you want to buy a gun. Here you go, sir. Now, if you go to line, number two, we can do a psychological valuation. If you don't pass just bring it back, step on you buy the gun step to you get the bullets over here, and step three. We'll see if you qualify. Right. That makes no sense. Automating and review process. Stop it because we all we've all had a bad day with our customer people headed elephant in the room. I can just say this. If we cut a hundred haircuts today, somebody's gonna make a mistake usually once a day be, you know why because we are perfect working, but I built DJ connection dot com. I man, I tried to make it perfect. But you know what we usually make a mistake for every hundred weddings we DJ we'd use. You screw up two or three that sucks. It's the best for humans. Right. But we'll how did you scrip wedding a really tough crowd to please? And let me tell you the worst, the worst weddings group I ever did, if I if I had automated reviews. I'm gonna end it before it began K for your wedding. Did your wife dance with a duck breath? Did your wife dance with her dad? It is, honestly, like the biggest regret of our wedding. Did they didn't that we did not have a dance? We didn't have a DJ. We probably would've met, you know, two decades ago head, we had because we got married here in Tulsa, and at the height of your DJ connection. Yeah. I'm that was two thousand one. Yeah. And or the beginning where you're going, and that still today. We're coming up on eighteen years. We did not have a dance for DJ six. No. But thank you. About the same age and we got married about the same time. That's I just celebrate eighteen years this week. Wow. And but this is what happened is bride calls me. Hi, I'm from my wedding, my dad, and I've been practicing dance together, he never dances. He never sued him practicing for months, I want to see if you could play the way you look tonight. And I said, okay, I'll get it. Early rookie DJ. I didn't know to clarify the artist. So she said the way you look tonight by Frank Sinatra. I think is okay. She said, I think. New rules with the DJ connection. I changed the rules to be where we would verify the song playback to you, or listen to, to verify it's the same song. So I said, ladies and gentlemen, family, and friends gathered around. It's now time for the father daughter dance. The bridal be Nancy with her dad. It's going to be an incredible time. Now, he has been practicing a dance for several months here folks, and let me tell you what, let me tell you what he is a phenomenal phenomenal dancer. He's phenomenal. And everyone's laughing because he doesn't dance something folks, he's really been practicing here. So I up the song and again, it's been awhile. It's either happen this way or the other way, it was either can't, I think they wanted the Elton John version. So it's like, so I can't explain the something about the way you look tonight takes my breath. That's how that's the song they wanted. But instead, I queue up just you the catoon and then everyone's looking at me, like, oh. Because the father of the bride has been practicing this dance for months looks at me with the death. Look, I know this is before download music. He had to buy the CDs. You didn't have it. I got nowhere to go, buddy. I'm like, oh, so as a DJ you got to moves one, you can hide behind the booth, but then everyone knows where you went, 'cause there's no, there's no secret door to right? Or you can stand up there and take bullets. So. And if you're at a wedding, and you get booed, it's pretty rough. But I'm like, I'll is a German, apparently I have the wrong song there. Apparently they wanted the Elton John version my I, I sing it for you, but we'll come back to you here. We'll see get that music you'd up here in just a few minutes on my, my apologies folks. And you hear it from the back. You hear like this little people in the back gone. And the father of the brides looking at me with that death. Look, an abroad comes up to me, make up totally smeared running down the dress. And then people are coming to Hugh. It was almost like instead of hearing that father daughter dance. It was almost like a Hitler impersonator was hired who's a Hitler impersonators there near. It's like the mind comp. It's being re read the bible reading from mind com instead of it's, it's no, it was not good. It was horrible. It's like you decorated the gifts for the bride with, like swastika packaging or something anyways that offensive man, and as the wedding continued, my wife, I sent her out to try to find the CD at best buy, of course, best buy's not open at nine o'clock at night, now, I'm just telling you that was the most uncomfortable thing ever. In had I had automated reviews. What kind of reviewed thing I would have gotten a twelve page poetic? It would have been paragraphs and there's not a cooling off, period. We automate reviews you don't give the customer a cooling off, period. No, you contact them at their most agitators. Not good. Okay. So Jason four variables that impact your search engine ranked the most are what, what, what, what it is compliant. Yes. Mobile compliance. Yes. Most content. Yes. Into most reviews. Okay. So the first one is what canonical compliance, that means you follow the established Google rules. You might be saying today, clay claves, Klay Tron Menendez. I don't know. Whether my website is completed, and I might say, stop crying about the wedding. It's been about fifteen years, but I want you to Email info at thrive time, show dot com. Info at at thrive time, show dot com. And we will run the report for you right now. We will check for you. Well, and I will give you an official score. I'll tell you what's wrong with it. It'll take my team about an hour. And so if fifty of you fill out the form right now understand that you are, are, wrecking my life. In a good way, we wanna help you, but it's gonna require about fifty hours of work for the team. But we will do it. You might say, why do you do it? I do it because there's really no way on an audio only show to show you visually. What's wrong with your site? Right. But a report really helps it's all color coded it works very well. Email info at thrive time, show dot com. We will tell you if your site is canonical compliant. Jason, what's the next variable, it is mobile compliance? Now again, if you Email info at thrive time, show dot com. We will tell you whether your website is mobile compliant. Now, let me give you some some tips, some pro tips, some hints, some ideas here. Real quick here bonus bonus ideas, here we go. If your site is built on. Wordpress. That is a good thing. True Dutch bracket. You've had a website built, not on WordPress. I have it's like invisible. I was invisible. Were you we built on flash? It was through weeks. So I don't know what their platform is. I'm just telling you if you're out there today and your website is not built on WordPress. You might be a good person, but you're gonna lose. Also, if your website is not hosted by go daddy, or a reputable hosting service. I recommend daddy you definitely are going to lose the game. And you'll lie Jason why you would lose the game. If your website is hosted on a private server, that's hosted by some guy. Well, you're not going to be able to update it. It's going to either stay archaic or they're going to have full control. There's really too bad reasons. Dutch unit guest one you're gonna guess why having your website hosted by some random dude is not good one. You're never going to get a hold of him. Yeah. That's I mean, if you ever have a problem, you're, you're not going to get going to get ahold of them. Yep. I don't know the second let me tell you from a search engine perspective while you, okay? Anytime. You're site goes off line. It impacts your go. Rank Google doesn't want sites that are on and off all the time coming up in the search engines. So if you're having your website, hosted by guy, let's say the power goes out, and Tulsa, right? Go daddy has your site backed up on all different servers. So even if the power goes out and Tolstoi the server that's in Vegas is still on run. If Vegas gets hit by something the, the, the server, it's there's servers all server farms all over the country. Right. That's raising one in two to Dr BreX point, you can get a hold of somebody all the time. In bonus reason, number three is, let's say that I have a company and Dr brick, I said, hey, to save money. Why don't you? And I both both of us host our website on the same server. What if my sight is an adult website, and you don't know about it right in your site is a pure, great site. If my site has a bad ranking right call a toxic site. It affects all the sites on the server. All right. That I did not know. Yeah, so there's actually a guy in Tulsa, does not work independently of the other sites that are gathered with. Yes, this is a true rose bad story. There was a guy in Tulsa, who I worked with years ago, who had a site hosted by a local company, and Tulsa and his site just wouldn't rank, and I'm like, who's your site hosted with, and I looked, and he basically had his sight shared with a company in Tulsa, that he was aware of, but on the same server, there was an adult website, hosted on that same server that was littered with viruses and issues nefarious back links and it killed the rank of all of the sites. Well, you just cannot work with an amateur. It relates to hosting your website, Jason, what's the next variable? So the next variable is the most content now again content. I don't wanna beach up on audio only show. But at the end of the day, you have to have more content anybody else in the world about that subject. If you want to be top, and Google right now. Jason, there are two primary ways that we would suggest that all of our listeners out there, right content. It can you share with listeners what those two ways are. Yes. So you could either sit down and type of the content yourself, or you could record a podcast and have it transcribed to an actual article or you could pay a SEO service to do it for you. So you could either a right. The content yourself or be have someone write the content for you. Right. Dr brek do you write all your own content yourself? Or do you have somebody read the content for you? I have someone write the content for me. So does our team right for you? That, okay. And that's what we develop in the room might deem rights for our company elephant in the room the same team that writes, for Dr brick rights for me. Full disclosure there. Now, some of our clients very few almost none of her clients, but silver clients almost none of our clients. But some of our clients as I think about a client, I, I struggle to think of an example. But okay, yeah, let's if you type in Tulsa, tumbling lessons, I'm going to do a search for Tulsa, tumbling lessons. Coach lever this would be this particular Jimmy Howard with coach Levi, and we did right for coach Levi, this particular gym is called Justice tumbling, and they write their own content in the form of podcasts. So I'm going to go to I'm going to search here. I'm gonna pull up their website. I'm on now on now on Justice tumbling code dot com. After having I search for Tulsa tumbling, then I put my mouse over the about us an ice girl, down to the podcast, button, you can find on Justice tumbling code dot com, and there you can see their podcast. I'm gonna hit play on it. Real quick. Here we go. Let's see what kind of audio we get here. This is the history of tumbling. What, what we're listening to the podcast on our podcast, but dream within the dream. Hello, and welcome to Tulsa tumble, talk with Justice tumbling company, the one and only tolls the tumbling show, where we your tosa tumbling experts answer the questions that we get from parents and athletes on a daily basis. We're your hosts Colton crews in rusty breadth, slur. And we are the owners of Justice tumbling company in Tulsa, Oklahoma. And then they do a podcast every day. Now what does it say? One hundred sixteen. Yeah. Wow. Erdei the author every day they've been working with you for one hundred sixteen days. True. Now, look at the reviews, let's type in Justice tumbling, Tulsa will me reviews. These guys have Justice Tom. Do you do or you smaller fellow tumbler, I am a former tumbler you still now, now tumble off a diving board into the water? I didn't know if you're a sneaky, tumble, you go on the weekend, gymnast when you just. Tumbling. So and it partly cheerleader later on. So it gymnastic gym gymnastics kid like a actual, you know, gymnastics gymnasts with the different apparatus. Are you serious? What was your? What was your thing? If your top competitions your type thing you did. Well, I was young. So I had just gotten to the point of competition when we moved on I had to stop. But what I enjoyed the most was actually, the parallel bars really, really. I was gonna say either parallel bars or rings with that upper body come on Swiss. And so you, you know, rusty. Yeah. You were a tumbler. Do you know who is the guy we had on the show, the warrior a warrior, the warrior, the war or Justin Wren, Justin ran now but he was he's a warrior but he is he's a he's a beast. It's the gymnast the gymnasts, the warrior who claims to the peaceful warrior. Have you seen that, have you seen that before the peaceful warrior, you see that movie I have not, we had the, the guy that movie is about Dan millman on the show? Yeah, I do not know him. Get out of here. You know, Dan, millman is, how do you not know who Dan? Former gymnast I don't know him. What do you know of him? I, I know of him this is Dan millman are here. Dan millman now here. So on for years now or listening to Dan millman on Lewis house podcast. This podcast within a podcast, some people take longer to learn a skill that others, but those who take longer often learn, it better than those who learned quick, like for me. I'm thirty nine I'm still trying to learn the spread eagle. Okay. So Aaron cross the cross of thirty nine years old. Can I do it now? So the point is those guys are getting reviews, every single day over there, Justice every day, every day. I don't think people realize what I mean by that. I mean every day Jason how many reviews does Justice tumbling. Now have they have one hundred and fifty three Google review? Interesting. How many podcast we said they had one hundred sixteen in how many reviews one fifty three? They are the perfect client one a day. The perfect client now. I wanna make sure the listeners get this. Do you understand Mr. listener? Mrs listener. If you only do a fifteen minute podcast every day and get one Google review a day. It will take you a total of seventeen minutes a day and you will make millions of dollars. Let me let me, let me try this again. It's worth millions of dollars. Millions of let me, let me get my megaphone where I give them a good subtle tip. So. So. Just. What if you just do a fifteen minute podcast every day? And you get bored with you a day he will generate millions of dollars of revenue millions of dollars of additional revenue millions. You might say. Sure it's worth my ten. That's why you're not the if you're saying that to yourself. That's why you don't like this podcast. Right. True twi. You don't like business. You hate mess while you're not making millions. Right. And that if you if you don't have time to do that. That's why you are a medical marvel you have an opportunity to soon to work in the in the circus community as being one of the few people in the world, whose head can be fully. In, in inside of your rectum and yet you're still able to function as an adult. I mean, if you think about the flexibility in the gymnastic training, you must have received them if they touch that Justice tumbling, if you walked and you say, I'm here, I wanna know can I, I'm forty two I listened to a podcast about success. I don't actually want to have success, and so that I can still listen to the show, but have a justification for being unable to do anything. They told me I do a fifteen minute podcast every day, and I gotta get a review every day, and I don't have those seventeen minutes. So if you guys can help stretch, me and teach me how to be more, flexible. I wanna put my, my head my cranium completely up my anus and I wanted to see if I can get stuck there. And if you can help me, make it work can still breathe and not die. That's all I'm asking for is that something you guys teach is that as classy offer. I don't know. It was that kind of like a forward roll, but just stuck in there. I'm just saying why would you listen to this show and not do that? Come on, man was like you're saying earlier, you could give anybody any idea. Why would why would you give this away because you're giving it away to the people who are going to implement it? There's so many people I don't understand. Help me help me listener. Why would you not do it? Get outta here man. Come to a workshop. Listen, we've got a smoking hot deal right now. Let me talk about the, the smo- smoking hot deal. We have. I'd have to break Cuban new workshops. I have it's thirty seven dollars to attend a workshop that includes food for both days and work book, and all you have to do is go online right now in leave a review about the thrive time show podcast on itunes or on Google. That's it right. You leave a review and you get a ticket for thirty seven dollars. It's a great deal. I don't know. I don't ever. She just buy a ticket for two hundred fifty dollars. The. I don't after Phoebe dollars. Well, then what you, do you really need the workshop and Jason? I mean you've been to the workshops brek you've been an up sell people at the workshop know what kind of crap do we teach at the workshop Dr brek. Well, actually, the first workshop, I saw. I was impressed that you were giving away this information, right here, about search engine optimization thought that there would be a catch, and that they would be a price. There would be a, a second seminar, potentially that okay? If you pay for this, when now we'll actually give you the information, we'll give you the real content. But this is a, a sales pitch. Now. That's what I thought going everyone thinks that. But it was absolutely not. I'm like, wait. I, I need to be taken like detailed notes because they're, they're giving the information right here right now. And so, yeah, my pin was was burning up. I just feel like there's somebody out there who's wrestling with this idea, and you're going. Wait a minute. You said this could be worth millions to me mill and you're thinking, wait a minute. How could it be worth Jay's? Not. How could this idea be worth millions? Well, the idea can be worth millions because if you implement these systems if you are the most reviewed if you have the most content you're going to show up, number one in Google when people search for eating terms related to your business, which is going to generate more leads than anybody else, which is going to generate money and profit air. Go your millions now maybe you're out there and you're saying. Wait a minute. I have a basketball coaching program truly have no customers, but I've really good. I mean if I put a suit, I can be that man. The Batman of Google optimization. Going great. Craig, I Pat I've implementing the system I now make copious amounts of cash. I'm not a douche LaTour. Greg yet. The what why are you wearing that Batman suit? I'm not creek. I bet you will change your life. You'll literally transform into a new entity. True. It's crazy how this will change actually wanna show up at work tomorrow. We're in that Batman suit. I Don I don't understand why people wouldn't do it. I don't get it helped me Jason. Well, they just don't have the time. Billy. Here it all I teach people the system I year after year. I do it. Let me tell you let me to how unsuccessful I am at this. I've probably taught the system now verbally at workshops. To over fifty thousand people and I probably only have. Four hundred million years. I've made well I suck. I mean and I've tried and I've tried being funny network shops. I've tried an intense. I tried every possible scenario. I've tried Jason. I'm an ice sculpture at the workshop you do. Can you explain why I have an ice sculpture, you have the ice sculpture, because it symbolizes you're slow decaying death if you don't implement the systems, right? And it's still even with that dramatic effect. I've tried having a band. I've tried serving great food that you're going to serve great for the next workshop. We're gonna have a band. I've tried making the workshops funny. I brought in guest speakers. Like the guy used to run Harley Davidson, kin. I brought in brought in Qin the ban who used to run Harley Davidson, I've brought in Michael LeVine, the former PR head who ran Nike, and he Dell the PR for Nike and Michael Jackson. And prince we've we've we've woven in celebrities Jason what, what, what, what do we, what do we need to? Do don't you break? What do we need to do right now to get the listeners to be doers of the word in not just hearers of this search engine optimization conversation? What, what do you try to hammer to the head? I have not tried that. I think that's the biggest thing I think it's just density in in ourselves. You know, we're, we're sheep and we're we kind of go with the hurt and we're, we're done. I don't wanna take that proactive step to change our lives. I've heard people say, I mean, I've Kinch mitt for who ran Harley Davidson, a great guy came to the workshop and spoke. I've sat down with him of setting doctors Zellner. I've sent him a lot of great people. And what I found is that the difference between the successful people and the unsuccessful people is really just one thing, the successful people scheduled time to do it, and they do it. Unsuccessful. People say, I don't have time. Right. When I say there's just one other factor. And that's just it's the discomfort. You know, it's that's not me. I don't know how to do that. And you just have to get out of that mentality. You've got to get comfortable with being uncomfortable. And, and do the thing that somebody else isn't willing to do. That's the difference is those who do have, and those who don't won't. And, and so, you know. Yeah, it may not be in your wheelhouse. It may not be something, you're totally comfortable with, but you can get currently you can learn new skills, you can grow as a human, and do things and learn from the challenges of it, the first time you do it. I'm sure it won't be great. I'm positive of it. I we're hundred percent sure you're not going to do it, right. The first but you're going to get better. You know. And that's the thing is you just take one step and get better. Now, Jason I want you to read here about what the song rock, the casbah is about a happily. And then I'm going to read the lyrics listeners. All right. So rock. The casbah is a song by the English punk band the clash released in nineteen eighty-two. Yes. The song was released as the third single from their fifth album, combat rock it reached number eight on the billboard hot, one hundred chart in the US. Their second and last top forty and only top ten single in the United States, along with the track Mustafa dance. It also reached number eight on the dance chart keep reading a rock. The cows ball was musically written by the band's drummer, topper heathen, based on a piano part that he had been toying with finding himself in the studio without his three bandmates hidden progressively taped, the drum piano, and bass parts, recording the bulk of the songs, musical, instrumentation, himself, rock Catspaw look cast gun. This origin makes rock the casbah different from the majority of the clash songs, which tended to originate with music, and they go. You scrolled through me. Oh, he's written by the strimmer Jones songwriting partnership upon entering the studio to here. He is recording the other clash members were impressed with his creation, stating that he or that they felt the musical track was essentially complete from this point relatively minor overdubbed were added such as guitar and percussion. But what is the song about? Let's find out you. I'm gonna read the lyrics to listeners. Okay. So now, the king told the boogeyman you have to let that Raga drop the oil down the desert way has been shaken to the top. The shake he drove his Cadillac. He went cruising down the VIN. The museum was a standing on the radiator grille. The sheriff don't like it. Rockin the casbah rocketing the casbah, the sereved whole LA. Iraq, and look casbah Iraq, the casbah, but order of the prophet, we ban, the boogie sound degenerate, the faithful with the crazy casbah sound, but the bedouin they bought out the electric camel drum, the look guitar picker got his guitar picking thumb as sheriff he had cleared the square they began to wail the sheriff dough, Lockheed rock, the casbah. Her. The casbah sereved. Lukasz ball. The cast now over at the temple oh over the tempo. They really Peckham in the in the in crowd say it's cool to dig this Chinton thing. But as the wind changed direction the temple band took five the crowd caught a whiff, oh, that crazy casbah jive the show Reeve a whole lot rock, the casbah who are gonna casbah does show. Reeve. Who? Freaking rock Luca's ball freaking rock. Look Cavs about the king cold up his jet fighters. He said, you better earn your pay drop the bombs between the minarets down the casbah away, as soon as the schrief was chauffeured out of there. The jet pilots tuned to the public radio. Blair, as soon as the Sharieff was out of there, the jet pilots wailed, this Sharieff dough, Lockett rock, the casbah. We're not gonna cast Sharieff Dojo lack. Yes. Rock, newcast ball, frigging rock. The casbah he thinks it's not kosher for the mentally. He can't take it. You know he really hates it. So the song the song about the song is about drilling for oil in the Middle East and how the Sharieff is not down with it. And once the schrief piece doubt, there's a war began, that's this is what the song is about. No one knows that. Let me tell you what I what the song is about now. The song is about getting your back getting your spine get your body and your head aligned. Get over to Dr brek dot com, Dr break, which your last name again. Kassebaum the song is about getting your body, your body, your potty since a weird. You say it that way, get your body over to our good friend, Dr brek last name again, place Kassebaum. Yeah. Go to the website, Dr brick dot com. Go over there. See what's cracking? Get your back just to get your spine in line. The first consultation is how much money Dr back, it is very and you get an adjustment. Yes. An exam. Yes. An x Ray. Yes. How much therapy? How much does it cost? It costs you nothing. But a little bit of time. You know what I'm gonna? Do I'm going to end this show in a high note, I'm going to queue up the audio from Justice tumbling. We have a thing called hit the gong in the office, where anytime one of my clients stops losing money, they start becoming profitable. They get to bang the gong. I'm gonna keep the audio of those guys begging the gong going. I was gonna say if you've been to Justice tumbling, and you did the move with the forward. Roll. Now. Come see me. And we'll, we'll help you while you're right at AC. And now you can be profitable. Well, we like to in every show with, with a three to one to Bouma before we do that, before we rock, the casbah, let me cue up the audio of Justice tumbling celebrating celebrating getting into the end zone abs-. They're not celebrating the idea of getting in the end zone. They're not at the one yard line. Celebrating. Give out a lot of people celebrate that a lot of conferences. Celebrate the idea of getting into the end zone. Are you guys excited to get the end zone? You could do it. People running around. I'm excited. I'm gonna know we're going to celebrate hearts to. We're going to celebrate getting into the end zone. Right. So with any further do here comes the audio clip. Home as real quick. These guys are no longer losing money. They're making money Justice. Marshall, he only Glenn we've ever had to podcast every day every every day. They're broadcasting really are so long. He hit the gong and you do a big three lab. They're gonna hit the going into a big three lab. Here we go. Oh. House gone. Go board rusty. You gotta here we go. Harry is going that way on. Hearing on them. Yes. Yes. All right. Here's he comes. He's going down. Oh, brand-new. Not losing money. Thank lord. Thank you. Greg. Further ado freak to what.

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Put On Earmuffs | Not Everyone Deserves to Be Heard (Yet) - A Knowledge Bomb

Thrivetime Show | Business School without the BS

1:04:30 hr | 1 year ago

Put On Earmuffs | Not Everyone Deserves to Be Heard (Yet) - A Knowledge Bomb

"Earmuffs not everyone deserves to be heard. Yeah you gotta sometimes because not everybody deserves to be heard grabbed the duct tape and mentally prepare yourself for yet another mind expanding knowledge bomb from america's arcus number one business coach clay clark. Yes yes yes and yes. Yes dr brek welcome onto the show. How are you doing this morning my friend i'm doing great. Thanks for having hey. I am having a great week. My understanding is your week might be better than my week because because your pool is now open am i right is your pool opens right there where close so we do have water in the pool. We have water in the pool. Waters in the pool. Were the final stages that we have to lock town to open up the incredible awareness at dr brex backyard here. We have to get the chemistry right but other than that. We're ready the chemistry. Is that like you in the in the chemicals need to agree real things or you gotta sit. Sit the mood set the tone. I'll light some candles. Okay okay and wow. I didn't know you know the chlorine the <hes> the calcium hardness the the p._h. Balance in the water right now. It's basically just a really big bat to <hes> talk to me about the p._h. Balance educate us all the people out there that don't have a pool educate decayed us about the chemicals the balance what what what that means listen in ground <hes> recently re plastered pool and so to take care of that surface <hes> you have to have the right p._h. You've got to have the right water hardness <hes> for the for the rest of the chemistry the chlorine to do its proper job to keep the algae growth down and so what happens if you if you don't have the right balance. Oh it gets nasty quick here in oklahoma. At least it gets it gets really nasty. Quick you get a couple of leaves and debris in the pool pool and that's organic matter that the algae can eat off of and the next thing you know you've got a nice green <hes> cesspool instead of fun oasis swamp instead of so now. You're saying that <hes> do you. Do you got it comes by and does this for you or do you do this yourself. Well we have it redone. The whole pool has been renovated wine so somebody else well. We bought the house as a foreclosure. There's a lot of deferred maintenance and so every so often there is a need to do this and it was passed due time time like what kind of stuff do you do. Replace the tile. We did some <hes> stoneworks and tile work <hes> they re plastered the surface so that was a nice process of about an inch inch inch and a half thick. Is there a pool a iraq patio debt. Oh cool but it's kinda hard on your feet. You renovate data at all or is that hand to be worked on on some because we had some pipes break sometime before we own the house and so they did all that but otherwise the regular maintenance stuff i take care of. There's so much to unpack here so you bought your house out of out foreclosure. I did yeah and i like to. I'm not asking you to share your address with the listeners tha. That's what we're not going to go there in the ballpark. Okay seventy i in harvard okay so you go you. You and your wife decide you. You want to buy a foreclosure on. What was your process like for for buying foreclosure. We did a lot of online searching urging a lot of online yeah. Just you know where do you wrote a certain for online. <hes> foreclosures well. There wasn't any specific place <hes> but <hes> i would be on realtor add beyond zillow. How did you know is in foreclosure. You can just find out a through some of the information if it's banking. There's there's a lack of details tells and things that you start to figure out and the price point is is definitely better than it should be for. This is and i'm not asking the price house. I'm just asking as a percentage. How much of a discount did you get on the the house. Goodness probably about a fifty percent fifty percent. I think you bought a house fifty percent. Maybe a little more than you're sick. I think we got it is osso forty five forty seven dollars no way i don't know now you got the thing have been paying for it ever since that's is impressive project around every corner. That's impressive so you bought the thing he got it half off. You're in. You're in the house. How long have you been in the house just six years now when you were going through the process of buying the house. Did you have anybody who told you. It's not a good idea to foreclosure. I don't buy a foreclosure. It's a bad idea who i'm not asking you to name names games but what kind of people what people in your life we're telling you. It's a bad idea to buy a foreclosure. I think some that just wanted to hear their own. Their own voice did yeah people specifically typically say this too yeah. I also had some that i think that were well intentioned but <hes> you know looking out for my best interests tell you i had one told me this israel bad idea. I think they might have had another client different idea on the back burner family man. I was gonna interrupt. Some family members said you know. I think this may be a money pit. You might wanna walk away. You have anybody else tell you the hey you shouldn't buy a foreclosure no. I didn't make sure they had information okay so it's. I'm mentioning this because today's show is called earmuffs. Not everyone deserves to be heard right now. I'm just going to throw out this idea for the listeners out there. Just good throw it out throwing it out and you can just you just just maybe you don't like today's show i don't. I don't like what you're throwing. That's fine you can boomerang back some negativity but this is what i'm saying remember. They didn't put on the earmuffs. This is what i'm saying the u._s. Chamber of commerce right right now is showing that right now corded u._s. chamber of commerce and c._b._s. News seventy five percent of employees steal from the workplace sin most do so repeatedly all right so think about that for a second wow that's positive things now thinking about this other fun positive stat eighty five percent of job candidates. Candidates candidates are are lying on their resumes. According to inc magazine and forbes is reporting that nine out of ten businesses fail nine. Eh yeah so if you look at it just objectively conservatively least eighty. Five percent of people are wrong about everything right because eighty percent of people were lying on resumes seventy five percents still in the workplace. I mean jason with stats like this. Would you agree that at least seven to ten people do not know what they're talking about with with with the stats to back it up absolutely but also with personal experience i realized yeah that's so here's back so i'm gonna give you some examples of what i'm talking about today and and we'll just kind of work through this together so if you're out there listening today and you're thinking about buying a house okay you're thinking about buying a house and you're thinking about buying a foreclosure as dr brick just mentioned. That's a great idea. If you have enough cash you can pull enough cash out of the house to renovate it but i don't know anybody listening to this show who shouldn't buy a house out of foreclosure if you can why why am. I saying that because you're buying money you're paying fifty sense and getting a dollar. That's a hot deal. I thought so it's a smoking deal. Why would anybody do. I'll tell you why 'cause there's family people in your life who are going no. You should buy a brand new house. You shouldn't look at one out of foreclosure. You know they're listen to me. Listen to me. That is a great way to build wealth. Let me dr brick is is it possible to earn one hundred thousand dollars of equity just by buying a house yeah absolutely think about that. Dude your net worth done a little better. Your net worth goes one hundred grand just by buying a house right. Why would you not do that. I'll tell you why people don't do it. It's because everyone around you is giving vigna false information. Yeah warren buffett says be greedy when the market is fearful be greedy when the market is fearful. Let me give you another example so many eight people jason when it comes to grow a business. They said that the group interview is what the group interview strategy that i've used for years and i've talked to hundreds of business owners to to create time freedom for their families to create a a inbound pipeline of great candidates most people when they first hear about the group interview. They say what they say. It's impossible. It's unethical. Nobody in their right mind would ever do it. How could that possibly work. Who's going to show up for it. You've been you've seen the group interviews as recently as last wednesday at six pm. I thank you sir. How many candidates do we have show up their proxy bowling. One of my clients had a record week. They had eight people show up and they only had like twelve confirm on indeed which is huge think about this that means that there is a total of for our group interview dr brexit fifty people confirmed to be on the show and we only had for my i think we we only have like less than twenty show up okay so why why jason interview all the candidates at the same time as opposed to interviewing them each individually because it it allows you to interview all of those people at one time. If you had twenty people show up. That's half a work week. Schedule it out throughout your week to sit down for one hour of power. Most most people do go through the process of them lying to you about the resume because eighty five percent of them are going to and it's just it's easier. It's more condensed added shows you who your true like unicorns and eight players players are going to be because the people who stand out in a group setting those are going to be the people that you want higher so let me just give it a listener to example's probably give you tend to watch out. I'm gonna give you examples of people being wrong real estate and foreclosures every every most people three hundred four people. I run into really push back about the idea of foreclosure <hes> they just do yeah. It doesn't make any sense so on monday night at seven pm. I'm looking into purchasing a house. That is it's crazy. It's listed to be worth just over eight hundred thousand dollars okay and i'm gonna get that thing for one hundred and ten thousand dollars. That's great. That's awesome. You know talking the hundred thousand dollars equity now. Why why am i going to now. Why am i going to go look at the house one more time. Why am i gonna because because because because because i i wanna make sure there's not core issues that i care fix big foundational problems therefore i'm bringing one of the guys i flip houses with but most people would go but what if the market markets bad are you gonna be stuck on the house. What if i mean come on but i i just i. I know very few people that say yeah. That's a great idea. Do we have what's the catch. There's a catch. There is a lady who needs to get rid of her house. He's trying to sell the thing and we wanna buy the thing and it's just there. It is now the group interview. I do the group interview every single week every week. I do the group interview. You know i do the group interview because it works but people push back on the group interview. Let me give you another example call recording dr brick. Why do people push back on. Call recording your business coach chiropractor but why why do you think that most people pushback on the idea of recording even though american express does it on every call southwest airlines does it a._t. And t. does it every large company records their calls and why dude why does the typical small business owner pushback about the concept of call recording will no doubt their employees are pushing back themselves. You know they don't want to be recorded. 'cause if they were doing their job. <hes> <hes> you know they wouldn't push back but <hes> yeah i think that's probably the biggest thing is rocking the boat changing things having to be that beneficial or benevolent dictator yeah said before you know <hes> but yeah once you do. You know exactly what's happening and what's not happening. <hes> with your scripts and sells <hes> inbound on outbound calls now. Let me give you more examples of where most people are wrong about everything. Okay <hes> <hes>. Let's get into no-brainer advertisements. I know that super offensive for people the idea that i mean we've already dealt with buying things out of foreclosure. We've talked about a group interview. I mean we're really taking a show. Call recording. I mean where do you get off. Recording your calls to make sure your people what actually saying what they should be saying. Now we move on the no brainer. <hes> people hate the no brainer. The customers loved and even though it makes your customers love you. I just hate it. Business owners hate the no-brainer. Every time customers love the no-brainer see understand. I never i never came back on the no brain so let me give you an example of a great. No i'll give you a great no-brainer. The new england patriots are getting set to start their season here with every other n._f._l. Team going back to summer training camp it right weeks. <hes> and julian element element at the age of thirty two continues to tom brady's number one target. He's not six feet tall favorite receiver. He was drafted as a quarterback from kit state state <hes> and he worked on the practice squad for two years before getting to play for the patriots in game situations now. What is the no brainer offered the jason what's to offer the julian. Edelman made to tom brady as a young young player year one year two well. That's a great question. I know nothing about football related match your receiver. You were drafted. You put quarterback your whole career. You're on the patriots as receiver right. You're sitting behind hind west welker. Who's a particular hall of fame receiver great. You're getting no playing time gotcha. <hes> what's the no brainer that you could offer the greatest quarterback in the world in terms of winning super bowls. If you go ahead you pass me the ball and i'll give you all the credit okay. What do you think dr break. You know. He's not on the field. It's all the practice squad. What's the deal. He could do the no brainer the jewish settlements until he gets on the field. That's tough. What do you think he did to get on the field but he goes oh man. I'll carry your shoulder pads practice everyday but i'm guessing that tom brady already somebody doing but that's about like what elements elements says. The oldest player in the eta knows that brady likes to live and workout in california during the off season <hes> so he calls versa he flies to california. He and tom have not preagreed to work out together right. He calls book boop boop. Hey tom i'm in the area and if you need someone to catch some passes. I'm hearing you're in the area. I'm in the area so now the only guy it was in the area <hes> and go back and watch the documentary or you learn about the situation. He didn't have great living arrangement setup couch couch throughout way because when you're on the practice squad you're not making very much money right now and he travels out there. Not knowing that tom brady is going to reciprocate and say yeah. Let's let's let's let's team up here. He didn't know tom brady would appreciate that right but he did it. That's a no brainer. Ask to be a starter. I <hes> a lot of guys won't do that. It won't work out with a guy like tom. Brady is the starter but he made it o brainer another example anything you throw at me. I'll get exhibit rhyming those other for example <hes> ryan right now as a t._v. Show called song land with adam levine for maroon five and we have two contestants from the show booked now. Two of the people from the n._b._c. show are booked on the thrive time show very max embers moved there and we have darius book to be these are contestants on the show the hit show song land. It's a fun show to the contest watched. I have fun because i got to tell my kids that you know ryan titter yeah it is and i guess one of their babysitters. Previously we also her family knows him from victory or you realize yeah yeah so. I'm just sitting senators. Great guy hardworking guy and all i'm saying is that he wanted wanted to go work for or work with timbaland. Now you guys know who timbaland jason timbaland his oh yeah i can't hear the word timberline without hearing that oh really now okay so timbaland was famous for doing a lot of beets and he does a songs that there are very catchy and he's done albums with justin timberlake and so ryan tetter wanted to intern for intern for timbaland now. What's the no brainer. You're that ryan header had to make jason. What do you think the no brainer is that ryan had or had to make he's working at pottery barn now. He's oral roberts university student. I remember this like it was yesterday. He moves to nashville during the summers <hes> and he goes to nashville and what is the no brainer. What's the deal you'd have to offer timbale and to get a job. They're working for one of the top producers of his time for any of the top producers like any of the musicians that i listen to that came up under the mentorship of like somebody big was hey. I'm a no name songwriter. You right beats that don't have songs. How about. I give you these songs. You make them hits. You get the credit for it. You would love that to be true and i want that to be attribute. It's worse it's worse. It's worse because again he's timbaland. How many people are making that pitch makes the most aggressive no brainer <hes> the progressive nova that that was a very it wasn't aggressive no-brainer. I'm talking about that crazy aggressive alfano brennan no brennan you say. Are you kidding me man. This guy's working fulltime at pottery barn mhm. He wants to work for timber and banging out hits every day. How's it going to get that deal doctrine. What do you think he did man. I don't know i'm trying to think here <hes>. Let's it's. It's the steven spielberg move. He is the same move to inter win some made services well. He says i will work here for free doing anything forever. I'll just get your coffee so he didn't get a chance to do anything with them long time yeah. He's like the pool boys like the cabin boy. He's like the towel guy. He's like the gripper. He's like the mover guy you. You just have to get the golden. Look then you gotta have no brainer if you're out there listening and you say i don't know what a no brainer is. I can't get out of here. Do a deal that hot. Let me tell the listeners about my first no-brainer with d._j. Connection dr break. How long have you been married. Fifteen years okay man. No no no no eighteen eighteen years eighteen years ago eighteen eighteen years ago <hes> union credible wife are looking for a d._j. Okay imagine writing. <hes> and you've got a guy. That looks like he's born yesterday right twenty years old <hes> looks like he's he's boarding yesterday driving a hand painted mazda m._p._v. right. What kind of no brainer do you think that i had to make those. I weddings because i had a hot no brainer building d._j. Connection dot com but what was the no brainer that i had for. What do you think guinness. It's crazy crazy hot no-brainer. It'd be all i do it for free. This is what i said. I said i'll d._j. Your wedding <hes> for a dollar for now. My normal price and i like to charge is five hundred bucks <hes> for whatever the package was not only the package for you so you have three hundred people okay. My normal package. Price would be six hundred bell d._j. The show for a dollar <hes> or if it was like a fifty people i'd say my normal show would be five hundred is a smaller system but i'll do it for a dollar now. Here's the catch as the show's wrapping up. I want you to pay me based based upon what i'm worth it <hes> so if you are writing me a perfect ten. Pay me five hundred bucks if for the middle packaging uh-huh if i'm a perfect ten payment six hundred hundred package right but if i'm half as good as you wanted pay me three hundred <hes> if i'm ten percent is good as you think an you know pay the sixty bucknell. How many people were you actually ten at ten but they were cheap. Skits like <hes> maybe two out of ten okay. It's not bad and they'd pay me like a hundred bucks or something <hes> but i'm saying i want people overby because that kind of deal is hot. You brought the value and then they paid for doctor. What's the no brainer that you offer at dr. Brecca wreck dot com d. r. b. r. e. c. K. dot com. Will you can come into our office. Given evaluation a consultation exam xrays if necessary an <hes> and treatment all at no cost obligation all no cost allegation free ninety nine is my <hes> friend jason levin now what percentage of people come in there there and they come in for the x ray exam the adjustment <hes> and they never come back very few to maybe maybe three three uh-huh and that's a very good number elephant in the room with our first haircut the dollar and i would say would you say four to ten people three people. We never see them again. Yeah yeah ah the deals hot it gets it gives you the golden look it does when we get the opportunity to basically you interview us. <hes> you see what we're all about how we do what we do and if you don't like you're not out anything but a little time jay's. Let's say that you and i teamed up to buy a coffee shop which i know you secretly want to do so. Let's say we had a through. I know let's say we had a a coffee shop all right and we have this coffee shop and it's located in a great area. It's hot hot deals good downtown. It's located at starbucks so we're competing downtown tulsa with another starbucks. What would be the no brainer. We'd have to do in your mind to win over the people to win over the people. We're going head to head all war. Versus starbucks the coffee people listening out there. What would you do. I would have the lowest coffee prices because so going back to the beat any competitor's price because as far as coffeeshops go. Everybody always marks everything up and that's the one thing people always complain about. Is you pay five dollars for a cup of coffee so lowest prices first year and then on top of that ad on something like free refills or let me educate listeners on the super move here. I've worked with coffee places. If starbucks charges five five fifty <hes> then you charge five fifty two first beverage is on us or it's a dollar first beverages on us. You say well. How do i know they're not gonna come back and screw us over. You have to get it into the database right to get that coffee so your your name which name your phone number. I'll entering into the system uh-huh free coffee for you. Why is that a powerful moved onto brick because one you're giving them the sample again you bring her death and then they'll they'll pay for it on the back then but then when they you better coffee better service better music better to core better better better better then people don't mind paying the same price at starbucks right true now the thing about commodities auditees about keeping your price is always lower than everybody else. The danger with that is a it's a sprint to the bottom but so doctor recommended are the cheapest chiropractor practice and oklahoma. I'm not but the first experience is free is free. That's see that's the move. That's you're saying you're you believe you're one of the top chiropractors in the area based on the level of care you offer absolute but your first exam is free yeah so in a way if you can visualize it. The prices are gonna go up and all all all the way to the bottom for the first offer right so the first offerings the cheapest in town <hes> but they're going up a little bit on the next offers. Yeah i mean gene. We're very competitive in our pricing. <hes> you know we're still a great value but at the same time the first visit is absolutely free. There's never been a better value than europe term. Just walk into your your bathroom and seeing that justic thing. It's like a throne room. It's an unbelievable experience. You got to go check out his bathrooms. Dr dot com now keystroke recording jason. Why is so again. We're talking today about. Not everyone deserves to be hurt right. Do you go out there and ask the average person hey cool. What do you think about working for someone who record your key strokes. Now i love recording can only imagine why what i loved record keystroke jason why most people say oh that's unethical that is shade that cats that creates a really weird environment for your team knowing that you know what they're doing. Why is keystroke recording pushed back and held in such low regard by most of humanity well. It's like brexit earlier with <hes> the call recording. It's the people who know they're not doing their job or no. They're up to no good are the only people who are going to push back or the people who have had instances where they've got caught doing something before because somebody did not tell them where they did. Tell them they're very like transparent in their handbook. Hey we record calls. We record keystroke then they get caught doing something stupid and they're made to feel dumb and and they just i feel like holding people accountable is the biggest thing so if somebody knows that they can't do anything wrong. It freaks them out. Yeah the people who wanna hit the panic switch. You wanted to destruct button. It's like i just wanted to send this awful email. Just want to go to the i shouldn't go to it's seven dollars and twenty cents per computer record. The calls are drake or the key strokes forever forever at active trek dot com as e. T. r. a. k. dot com. I i don't know why why you would have any problem recording keystroke at your office. I can't think of a reason i mean that's like. Do you want to know the truth. No i don't wanna do you wanna know how life is i do not want to know how oh i just can't handle the why would you not crazy sir. We've got to your bank balance. You wanna look at what is now video reporting the nest cameras. You can get those cameras right now. Those are great cameras and you pick those up lows right now the nest cameras. Why would you wanna have video recording in your lobby. Can somebody dark record. You tell me if i'm an automotive repair shop. Why would i wanna have the news cameras in my lobby for the from the from the client side as well as from the business owners underside well. We live in a litigious society and so <hes> you know everybody. Is you end up in these situations where it's a he said he said she said you know he he said <hes> and so a lot of times <hes> if you have it recorded then it just takes care of it. There's there's clear evidence that shows one thing or another happen and you don't have to wonder and so a lot of maybe potential threat get eliminated off the cuff. That is amazing. It's amazing. It's amazing to me. I i i find it to be outstanding. I find it to be amazing to me that anybody could possibly push back about call. Recording keystroke stroke recording video recording the group interview gimmick. Keep our own employees honest. You know i mean i've had situations where you go to a store and then like i'm sorry we can't accept cash cash you know and it's like the company's just admitting we hire shady people <hes> 'cause they're not allowed to handle any cash <hes> where video recording if you got somebody they stealing off the top you're going to see i mean in our case you know you can put a video ad over the front desk. I mean just right there where you can see. I mean you are big brother now. Are you guys adjacent with this book called proverbs proverbs proverbs my professional action items for a second i was going at home. This is either or there's a great book title. It is the professional action items professional actions probes all right so this is a book in the bible that is filled with words of wisdom that i think everybody should read even if you're not a christian because there's universal truth in there that i think everybody should grasp but one verse in particular that jumps out at me as proverbs thirteen twenty proverbs thirteen twenty proverbs thirteen twenty. I'm going to read this verse dr abrek kind of break it down. I don't expect you to be a biblical scholar. Gonna break down the the reverse to you twice you marinate on it and then i would like for you to break it down for the listeners out here we go walk with the wise and become wise for a companion of fools suffered harm walk with the wise and become wise for a companion of fools suffers harm dr break. How does that apply to being a business owner. Oh there's there's several applications. I could make <hes> gin. You know who you're around and so you're going to be like their said the top five people you spend the most time on that too. You'll be like in the next. You're so and that's tim. Ferriss wisdom and ferris is definitely not a christian. It's universal truth. It is but then the also have the the flip side of that and <hes> you know if your <hes> around suffering <hes> the company and fools <hes> you are are also like you said a moment ago with the prices. You're you're on sprint to the bottom. <hes> you know the the lowest common denominator ends up winning out <hes>. You know if you get great quality people around you. You're going to have great quality <hes> events in in life experiences. If you are at the lesser quality end of the the gene pool then you're going to have those <hes> more bad luck as they like to say you now. They're just always having bad. No i mean you. You create a lot of things so let's think about this for a second. If you're out there today getting feedback for most people people in the most people yeah you probably two months running around your city with wearing some earmuffs so people are most always wrong long about everything. I'm gonna continue. I'm going to hammer this idea. 'cause i want everyone to understand that. Most people are wrong about everything all the time not not everyone. I'm just talking about the vast majority at least seventy five percent now last week this is this is a story. That's gonna just freak out. Somebody okay last week. <hes> we had a client at sam adams really haven't they called the stick all the sign boop boop hi. I'm looking to buy that house and we in one. One of our mid-may agents answers the phone. Okay okay we'd like to we can show it to you. Whatever it is okay yeah and i have a friend of mine. Who's going to help show it the agent you know <hes> so the person already found the house house before colleague sam adams or before finding a real estate agent <hes> according to door dot com. It's a flat real estate company based in dallas <hes> little we'll have more than nine hundred ten people research look for the house. They're gonna buy online calling a realtor. I had a realtor but i was doing the work. That's exactly so nine and a ten people are doing their own research so the customer the consumer the buyer the potential buyer. The home reaches out and they want to offer two hundred seventy five five grand now. I'm a. I'm a math wizard so we can keep up with me here. Here we go right two hundred seventy five times six percent equals equals there sixteen thousand two hundred dollars of commissioner player right and they so then the client the potential buyer reaches out to us directly and they i said i know what what's this thing. You guys are doing a thousand dollar. Commission agents is yeah. You just pay us a thousand so i could save fifteen eight thousand two hundred dollars by buying a house from you and they go well. Yeah okay okay so oh they're just having a hard time getting it and so they talked to their friend. Their friend who has the ruler is open the house for them because they found the house right just drove over an open the house for them to have the magic key the person who des litterbox right so their friend invested. Let's call it an hour and they drove drove there twice with through traffic adversity right ask or whatever they drove their open the door and then they go yeah what about the house and then they drove home an hour of their time invested <hes> and their friend is like no no no no no you technically are working with me now right so they can charge charge thousand eight thousand one hundred dollars of commission good story. This happens all the time. That's what real estate is real estate is. This is what real estate is. An american contractor charts a complicated. Someone had to help you on that right and so here's the deal. Is that the person the buyer hadn't signed with with this real estate and they said what really doesn't agent do. We're like well. They analyze the standardized contracts that are regulated by the government so they're they're doing not a lot but if you don't want to use them we would encourage you not to their thinking about this kind of a real friend person. They know they're going and just kind of you know. Sever this relationship with his acquaintance. I can save eighty one hundred dollars correct and being that i don't talk to them very much which i'm okay with probably talking to them never <hes> so they call them book. Hey agent. I decided decided not to use you. I'm just gonna go direct and the person saved altano money but it gets better the person's thinking about moving forward now the thing about buying a house and the other person says the agent the agent who got denied the former french. The friend says hey just so you know though you're preapproval is through this other person's <hes> to this mortgage company that is run by this by a family member of this person okay plot twist now you're now. You're preapproval though member your your loan is contingent upon the funding for my family member and that family member tacked on eleven thousand dollars of closing costs my goodness and so they call our agents say do. I have to use that lender. Someone else and our agents says well yeah. We've got several different lenders. We'd recommend there's lots of men tulsa. Let me give you some phone numbers and so they were gonna get screwed again right so their friend was gonna make eleven thousand thousand dollars plus thousand plus. The eleven thousand on closing costs eight thousand commission. They're gonna make nineteen thousand dollars <hes> and inflated that sixteen thousand a commission on that one didn't that crazy yeah so we ended up closing the deal and we save that buyer again i mean significant the money at least fifteen grand right and then the closing costs by recommending a different lender so they say you know fifteen to twenty grand and at the close you know the buyers like what's what's the catch. How do you guys make any money. This is where i love. This is where i love it. Right is what we said. We say here's the deal we don't. We don't really make any money. We klay who the owner founder guy he'll make one hundred bucks <hes> and they're like well. How does he like left thousands of these but it's volume no prater later but you would not believe how many realtors this makes mad. Can you guess as to why sam adams realty dot com is making realtors mad. Oh no not at all that situation thousand a lot of people would know more friends over and over and over and over. We don't don't do open houses. We do closed houses yeah because when you have that low of commission people want to buy that house right you thinking about buying a house when you knew that little commission commission was going out. Does that give you more flexibility as a seller or buyer to negotiate sure yeah 'cause. There's less commission play right. It's just a better deal right. I mean you just say the sixteen thousand so now. If the buyer wants five thousand ovulate yeah i can i can still do that. I'm coming out ahead but before the internet before the internet had all the information available online realtors served a lot of value. David hunt for housing information is power. They knew what you did not know but now they don't don't now we sam adams. We are doing real estate. What uber did taxis. We're just going in there and just eaten up the industry great. You're out there today and i'm telling you if you are a potential buyer or seller it would make no sense to not use a company. Tony liked door dot com or sam adams realty because you save a lot of money but if you go out there and ask the average realtor shady tell you that it's gotta be shading so it's gonna be a catch. There's no cash but people say it's gotta be shady. <hes> it has to be now other areas. I get pushed other ears. Were most people are wrong in this will be the final one ahead on. This is where most people are wrong the forty hour workweek <hes> now. That's a sacred cow for somebody yeah now. Let me walk people through my rationale for this all right right dark breath. Do you remember the old story and fourteen hundred nine thousand nine hundred fourteen hundred ninety. Two columbus sailed the ocean blue. Do you remember hearing that as a kid do it. Let's say that you're like whoa clunky movie here and then spread disease and killed everybody. Okay maybe like that. Let's say we do remember there where pilgrims there were pilgrim. Some people say they were terrorists okay but the point is they came over here they whoever they are. They came over here and they decided to use survive. They didn't wanna die much right so they thought we need to probably plant some corn plants crops and build some houses now did they. I have the luxury of going well brother. Everyone's name was like probably has a kaya catch or brother jeb diet do you do you want to go on break. We're going to go to subway subway but to the concept of going on a break for an hour would have happened if they would have worked forty hours a week while building their houses and planning their crops that first year we probably wouldn't be here because they would have frozen through the winter interesting. Their houses would have been half-built interesting any agricultural society when everybody had to plant their own food. <hes> did people work forty eight forty hours. Okay okay so then i think about <hes> we go forward into the history until we we get into the big profound highlights of american history dr dot com when you start a doctor breakfast chiropractic center right. Did you work forty hours a week. No oh interesting now. We've had worn we were. We had so many big guests on the show. <hes> we've had paul hood on the show who loves to give all of our listeners. A copy of of snowball <hes> warren buffett's only authorized biography <hes> and i was reading warren buffett's book. It's occurred to me that <hes> warren buffett. He didn't work forty hours a week. No i understand he spins like six hours every day reading so so you think about okay so if warren buffett who's done very well a little yeah he's been all right doesn't work forty hours week. If dr break is done for the week i can kind of relate to dr brecca if wolfgang wolfgang puck on the show turns out. He doesn't work forty hours. He works six days a week anything about john maxwell leadership speaker without him on the show and he doesn't work forty hours a week and then you think about seth godin everybody we've had on the show who's worth more than ten million dollars more than a billion dollars every single guest we've interviewed. Does it work forty hours hours a week. Everyone doesn't surprise me at all. We've never had a guest on this show and i've read a ton tyler pez where i claim saying that i read an autobiography every hour every day but i have read a lot of autobiographies biographies very successful people. We're talking about steve jobs so we're talking about ben franklin talking about thomas edison talking about him ford talking about richard branson talking about oprah talking about t._d. Jakes steven spielberg talking about very successful people and i have i have never ever ever met anybody who's at any level of success us at all. That works a forty hour work week ever i believe now. Let's go back 'cause we don't like the pilgrims story and we don't like these modern stories. We need to go back to further justification. Okay so brecher utilize. That book called the bible. I and i know a lot of people think it's obscure than like that's fine. That's fine but let's go with adam and and <hes> what was it who was adamant steve or who was adamant okay so adamant during the garden adam and steve all these years no adam and eve that they he couldn't produce in child. That's why it was so they're they're adam and eve in the garden. <hes> harping on the i don't know why am i just bringing up the facts so adam and eve in the garden and <hes> god says adam. Here's the garden. I want you to work yeah now. The bible was written originally in this language called hebrew right so it was written by people that drink a lot. No oh not hebrews hebrew is written in hebrew which some call gods language. We've had a rabbi lapin on the show. He breaks down the hebrew he studied hebrew but the word take the word work in the hebrew <hes> which the which is the language in which the bible was written states that adam was given the garden to work but the word work in hebrew means means worship. It also is defined as six days. That's what it means in the hebrew language is a six day work. We could tell us adam. He's supposed to rest on the sabbath. Do you remember that part. Dr pepper supposed to rest on the sabbath. Yes so that means the seventh day but it's pretty specific that we're supposed to work on the sixth day. Why do you think we're supposed to what why do you feel like genesis. Do you feel like it's random as a as a guy who does believe the bible. Do you believe that it's random and it talks about the sixth day. No i don't interesting pattern. Now we go into exodus and exodus talks about working on the six day right resting on the seventh day where we get the ten commandments interesting so i don't know i don't know if i like it though because genesis one twenty four to twenty six. I don't know if i like this part but it says god said i command the earth to give life to all kinds of tame animals wild animals reptiles and that's what happened. God odd made every one of them. Then he looked at what he's done and said it was good got a little bit not humble you know god said now we will make humans and they will be mike us we will let the rule the fish birds and all the other living creatures n._a._t._o. Just keep reading. You're gonna find these talks about got it all done in six days but he arrested on the seventh now i just am struggling to understand why god would hammer home working six days in exodus and genesis. Could it be that it is not possible to become successful working five days a week. Now you would have to ask yourself. Where does the jackassery. I mean concept. Where's the jackass you can't. Where does the concept. I mean the jack constant. Where's the concept of the forty hour workweek. Come from i've heard this before but <hes> it's right there on the tenant and i know i know shutout had it and lost it nineteen thirty eight. I think it was around the the depression era dylan oh roosevelt and thirty eight he rolls out this thing called the fair labor standards act which officially creates the forty hour workweek now. We've got a bunch of hipsters living in a coffee shop living living on the couch with her mom and dad working three thirty five hours a week watching bernie sanders youtube videos wondering whether or not having success somebody needs to pay off my student. You can't have success s. unless you say yes to work six days a week. You can't compete if you don't work six days a week. I've never had a single client walk through that door. Your walkout of that door is a consulting client. Who's had any success at all. They worked forty hours a week. I have never seen an author becomes accessible working forty hours a week. I've never seen a musician should become successful working forty hours a week. I've never seen a pastor what oh i've seen some pastors. Try or twenty hours seen it. I'm i'm sorry i've seen it. I've seen <hes> it's interesting. It's interesting how wolfgang puck goes on vacation time than most people <hes> but yet people look up up to him right interesting <hes> so i would just save your out there today and you're thinking about jay's let's say that somebody has a business coaching session with you uh-huh and they think about going home and asking their spouse for feedback on the strategy or their best friend dangerous to ask ask your spouse hey honey. What do you think about the idea of recording what's dangerous because i mean the whole premise of what we're talking about earmuffs. Some people don't deserve to be heard and the one thing thing that i could throw out there which had to edit on the podcast. Opinions are like stomas. Everybody's got one or a couple so you have to really so how many people operate in that opinion field this argument or conversation which always turns into an argument so many times so it's like oh i think this it doesn't matter if somebody who knows something is telling you something something. That's a fact in fact refutable. What is your skin color. My skin color is brown. I always joke and say it's like caramel so let's have let's have that conversation conversation that people can have because the whole like i'm gonna offend somebody. This real quick yes. I went to school in town is predominantly white in minnesota minnesota coquito and there was a myth going around the white. Guys can't jump right or don't right there was this one town uncalled wachovia w. a. c. o. an i._r._a. And there's these two brothers named the deans there was joe houdini kim members brothers named there's two brothers and these guys were like six foot three <hes> naked fly and they would dunk and just all the talk but in my town i would like to have the conversation that you couldn't possibly have in modern american right now. I'm gonna have that so we'll get offended but we have somebody who is not white in the room to media referee. I love to do that. This is what they said. This was people i go well. You know the reason why a white guys can't dunk 'cause it's a genetic thing uh-huh right. Have you heard the doctor you played sports yeah. I can dunk actually not anymore but there was a time. Now i'm telling you i've i've heard that that and i'm i'm caucasian. I'm taller you five eleven okay. I've heard though that argument in the town. The reason why we can't talk is because we're missing part of like a tendon lieutenant as he'll tended. It's very rigid urban myth or you'll hear a lot of white guys go with the reason why that guy can't wrap is because he's black right because his tongue operates differently reverse. I'd like jason because you are white black simultaneously drew. You like obama yeah. I like to think of it that way but you grew up where you probably weren't super accepted by either group or you know not at all. That's what my whole backend understand up. That was my whole routine because a lot of people don't get it and then i can't have that conversation so you put it in a funny element and i'm like oh okay so let me get to pick your brain. What are stereotypes types that you have heard about black people that you could share in the podcast or about white people that you're like that's insane well so one that i can just like completely debunk is is like the whole wrap things. That guy can't can't because he's white has nothing to do with your genetics has everything to do with how creative you are a and if you know anything about the whole structure so rhythms it awaits flows knowing how to similize metaphors all of that stuff because if you look at it who's one of the highest rated highest grossing rappers of all time 'em both at the same time without having to think about evan miller those guys did they did things that hadn't previously done by caucasian but it was because there's very few caucasians that were as committed to the craft as those exactly but then you flip it around and what are things you hear about black people stereotypes that are maybe not positive. One of my favorites everett's always makes me laugh is oh you know those african americans they. They can't swim because their bones are -tudents. I'm a great swimmer and i know guy name's robert. He's about he's seven feet tall all over two hundred pounds one of the fastest ever seen and so all i'm saying is view out there today and you wanna play hockey and you're black due to play basketball and you're white and it'll be rapper and you're white you want to you can break the through the stereotypes but there's this all this ridiculous gillis momentum called opinions well and and i'll i'll add something <hes> you know in my own ignorance grown up in rural oklahoma <hes> i remember this little movie that <hes> mario van peebles did call posse posse and the the cool part about it. I mean it. Was you know just the cowboy movie. <hes> probably the early nineties i'm guessing and <hes> you know but at the beginning it actually like goes through like statistics about you know like every third cowboy was black and it's just something then you know like most western movies don't really <hes> show in the in the movies or or speak to <hes> but i hadn't even thought about it you you know. It's just like i said i just did my ignorance. Just hadn't really considered and then you start. It's kinda seeing that would make sense. I just there's so many people out there that that should be quarterback back where i was gonna go. I've got a rodeo patient. Who's a rodeo cowboy. I mean well built athletic black guy. I mean you know audio. There's a lot of black cowboys still today and i mentioned this because there's somebody out there that wants to play quarterback. You're black and so you don't try because you're like aw quarterbacks are white guys there you go and there's somebody out there who wants to be running back but you don't try because you're white <hes> there's all these so. I'm just asking asking you right now today. Break the bear to take a moment in right down. Just make a list of the areas in your life. You're being limited by the opinions and the false beliefs of those around you make list those things so let's let's get into artless. We talked about today real estate. Maybe you're thinking about buying. I talked to a young couple this week and the the the discussion was you know we we should we break our lease and go buy a house. I'm like well. How much do you pay the first month's rent and last. It's two month penalty <hes> twelve hundred dollars to break the lease and i'm like yes break delays. Why because that's an agreement. It's not unethical to break elise if you're settling based on the terms of the agreement right so if you're leasing a house and the agreement states that you know if you went out you got to pay two months to do it don't complain about the penalty but pay the penalty do it because the interest rates have never been lower do it. I talked to another couple of weeks ago and i'm thinking about buying foreclosure but i just don't know now if we don't we don't have the experience to do it and i was told by my dad. I probably shouldn't buy a foreclosure and tell me what do you say. There's somebody out there thinking thinking about getting married right now but you're like well. I was told i need to wait. 'til after college get outta here. Get out of here. Everybody told me clay you shouldn't get married in your twenties and and she pregnant we know she was pregnant and yes. I got married when i was twenty. Why because i don't benefit i did not benefit at all from being on the dorm. Rooms people say we'll call it just where meat but most of your friends for life that may be true for you or it may not be. I don't talk to anybody and i went to college with and you might say day. We'll play that group. Interview sounds efficient but my office will front desk person thinks it's offensive your your front desk. Person thinks it's offensive that you should still be recruiting even when you're fully staffed left why because it makes people replaceable that won't be compliant call recording my desk guy says it's unethical to record calls. He'd feel like he's being micromanaged. Micromanaged right which is why needs to call recording the no brainer. You're thinking about changing your life by coming up with a no brainer offer. You're not going to do it because you ran it by your husband. Who's wrong. Listen female business owner. I talked to a lot of female business owners and i know there's a lot of discussion about who should lead the household and he's certain and things but work with me on this female business owner if you're right. He doesn't have to be right to just because he's married to you doesn't mean you should get a voice about how you're going to mark up the prices of your retail items quit asking him. He's a joke and you know it right. Just because you're married to the guy doesn't mean he gets to speak into your life jackassery sirri automatically n._b._a. Somewhere right unbelievable another example would be some people say what you're saying to me. It is harsh and i don't believe it have have you actually cut off communication with members of your family who are actually in your close family. You actually cut off relationships forever because of their talks because of their toxic boksic worldview yes because i do not need to debate the merits of capitalism every thanksgiving. I don't need to work out every thanksgiving. I don't need to work on my anti bernie sanders pitch and the thing is we used to have these people come over for thanksgiving. I used to go for thanksgiving. You sit down. I say how are you. This is other conversation over you. How are you. I said things are great all <hes> so. How are they doing. Well well you. You know i've been able to find a job for six months and this economy's terrible. You know you're making so much. I think it's wrong. You make so much and i make so little oh no. I didn't know we sit down to watch football us. It's the lions versus who gives a crap. Half the families asleep more ate too much turkey there watching the game and it's like man. That's it's sad. Those athletes make so much more than teachers. No it's not because of america wanted to pay one hundred dollars a ticket to watch a third grade teacher teach which we would do it we don't want to. I'm not gonna run around town wearing a jersey with the name of a teacher on it that you're such a mean person okay okay. I'm asking you mr listener. Why aren't you wearing a jersey with the name of a third grade teacher on it. Weren't you showing up at random high schools and paying. Can i pay two hundred dollars to sit really close to watch. No you don't do that. You pay two hundred two hundred dollars to go out to the thunder play to watch the denver nuggets play. You'll drop three hundred dollars to go watch. The miami marlins play baseball game. You won't even watch the game. You're just going to be running around drinking beer having a blast e blast but you so it's easy to say well. Ideologically teachers should definitely get paid yeah well. Maybe we agree with that but they don't so move on but every year. I'd have to have the same stupid conversation with somebody who just wants to pick a fight every or so i remember i i. I remember how it was. I called him right. It was so i called bouba both yeah what's going on with what's up. I just wanted you to know that that i will never speak to you again so i just wanted to let you know just to be clear so last scenario. No no no no no no this israel. This is this is happening. I'm you know thirty year old man <hes> put up and putting up with you for thirty years now right so i'm just out is <hes> the birth of one of my children children. You showed up and went on some rant about healthcare every birthday party wedding. You've ever been to a couple of had to go to for you. You know it's always been toxic so here is what makes you understand the words coming out of my mouth here. If you are near death say you're on the side of the road and you have one person to call. Don't call me because i'm blocking it all right if you need someone to attend a wedding number three. Don't call me if you are finding yourself needing a friend. I am not that friend. If you say i need my family. You don't have any more whatever paperwork we need to fill out were done. I'll change my last name if i need to but we're done and they're going really i you you were good. I hate to keep you from calling and you burn that bridge. I'm telling you there's somebody out there. That's got abusive uncle in your family. Maybe you were raised raised with a father that abused you. I multiple multiple clients of mine who their father's beat them as kids and adults verbally beat right right and i'm like you. I give you permission to never speak to your father again. I realize he's in a prison somewhere. If you don't have to answer the phone call just because you share a little bit of d._n._a. Doesn't mean that you have to continued <unk> just toxic than it doesn't need to be in your life just because you live in the hood doesn't mean you'd have to stay in the hood just because you live in the woods doesn't mean stanford right. I see a lot of clients who are sharp people come in. They bring in their staff with them. Great people and they'll say well. Hey i would like to introduce you to my staff this. Here's my brother-in-law and he's helping me with my sales. I'm like okay. What's your name. Well my name's clayton and i i do all the sales and i'll tell you what we'll cletus this week. Did you make your we're talking this week. Is i guess we're supposed to be one hundred calls a day. Is that right well words but i didn't do it. Well why not we're could. I didn't want to and i see this business owner. Being held limited in health. They're they're big sabotaged by the redneck cousin closet cletus and i'm going. Hey a mr business owner. Have you ever thought about firing cletus well. I what he thought about firing cleaness no because my cousin you're wear cleats his stealing money from you and not making calls and not doing doing the job right and you're not gonna and they'll say something like well. Blood's thicker than water like a perm was a haircut in the eighties. Yeah that was that helpful that blood's thicker than water okay. We'll perm was a haircut in the eighties. What does that mean nothing the point is you gotta punt that person i mean jason. Have you seen this before dr bracket. You've seen this before. I want to take jason. Have you seen a client who could be successful but they have more on as a partner friend in <hes> somebody in their business. It's just sabotaging it. Through their passive aggressive jackassery same situation in that same person was the head of sales and all of their leads in every week that we would meet the business owner could have been fantastic but he left everything that was going to jump start the sale so the person who is supposed to make the calls the appointments record all the data go to somebody who didn't want to do it and then he didn't have the stones to fire them because they were family so i'm just telling you out there today. If you want to become successful you're in a rare group of people if you get there and it's not lonely at the top. It's just peaceful. That's great. It's very peaceful. I'm gonna write that down. It's very peaceful. I i am only it's peaceful. I actually just finished handwriting a book about that. There are two books coming out that are handwritten <hes> and so yesterday it kept clark <hes> we're putting the row of trees were digging in the entry way. It's really cool stuff and there was no drama right. Nobody had a drug problem. Nobody nobody was having issues. We didn't have any fighting screaming no yelling no stealing no bernie sanders debates. It was just a peaceful thing <hes>. I didn't go over to my neighbor's house and give them feedback right. They didn't come over to me and give me feedback. There's no fighting. There's no affairs. There's no stealing there's no it was a peaceful place but dr break speaking into the life of somebody out there listening. Who's got to break ties with somebody today. If there's somebody in their life they've gotta break ties. <hes> help somebody out there. Oh man all right right so like i said before if you share some d._n._a. With somebody that does not mean that they need to continue to be a toxic force in your life so as an adult clay myself. I believe jason we all three. Give you permission to no longer have that person your life and so <hes> you know if it's a work environment first of all as a business owner i recommend not ever hiring family in the first place that is a lot of that is error because my personal because i wanna make sure everyone gets this only hire somebody who you would fire <hes> if that is what was required right if you hire somebody who's unfirable <hes> so i would say yes. I agree with the don't hire family unless you're willing to fire them right. Don't hire friends unless you're willing to fire them. Don't hire anybody unless asher willing to fire them because if you have somebody who can't fire that's about linear now hostage again hostage and so yeah any anything that's holding you back. <hes> you know if you actually actually want to be successful when you don't wanna be that statistic of the nine and a ten small businesses that will fail then you have to be willing to do what others aren't willing to do and sometimes that's a draw the line and you know your life of of that toxicity in those toxic relationship think about this in a world where seventy five percent of employees steal from the workplace seventy five percent and eighty five percent of people lie on their resumes and nine out out of tin small business owners fail. You probably should put on some earmuffs because not everyone deserves to be heard now that he further i do three to what hi i'm erin antennas with shaw homes. I heard about clay through <hes> mortgage pitch lender here in town who had told me what a great job he had been doing for them and <hes> actually noticed he was driving a lamborghini all of a sudden so oh i was willing to listen <hes> in my career. I've sold a little over eight hundred million dollars in real estate so honestly i thought i kinda we knew everything about marketing and homes and then i met clay in my perception of what that i knew and what i could do definitely changed after doing eight hundred million in sales of fifteen year career. I really thought i i knew what i was doing. I've been managing a large team of salespeople for the last ten years here with shaw homes and we've been a company. That's been in business for thirty five years. We've become one of the largest builders in the tulsa area and that was without clay so when i came to know clay i really thought pattern. There's not much more. I need to know but i'm willing to listen. The interesting thing is our internet leads from our website. The site has actually in a four month. Period of time has gone from somewhere around ten to fifteen leads a month to a hundred in eighty internet leads a month just from the few things that he's shown us how to implement that. I honestly probably never would have come up with on my own so you've got a lot of good things to say about the system that clay put in place with us and it's just been an incredible experience. I am very glad that we met and had the opportunity to work with claim so the interaction with the team and with clay on a weekly basis is honestly very enlightening. One of the things that i love about clay's perspective on things is that he doesn't come from my industry. He's not somebody who's in the homebuilding industry. I've listened to all the experts in my field. Our company has paid for me to go to seminars. International builders shows. It's all kinds of places where i've had the opportunity to learn from the experts in my industry but the thing that i've found working with clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective. That's difficult for me to gain because i get so uh-huh entrenched in what i do. I'm not paying attention to what other leading industry experts are doing and klay really brings that perspective for me. It is very very valuable time every week when i get that our with him from my perspective the reason that any business owner who's thinking about hooking up with thrive thrive needs to definitely consider it is because the results that we've gotten in a very short period of time are honestly monumental monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because i'm very pragmatic and as i've gone through the process over just a few months i've realized it's probably one of the best moves we've ever made. I think a lot of people probably feel like they don't need a business or marketing consultant because they maybe are a little bit prideful and liked to think they know everything. I i know that's how i felt coming in. I mean we're a big company. That's definitely one of the largest in town and so we kind of felt like we knew what we were doing. I think for a lot of people they let their ego get in the way of listening to somebody. That might have a better or different perspective than there's. We just really encourage encourage you. If you're thinking about working with clay i mean the thing is it's month-to-month. Go give it a try and see what happens. I think in the thirty five year history of shaw homes. This is probably the best thing that's happened to us and i know if you give them a shot think you'll feel the same way i know for me. See the thing i would have missed out on. If i didn't work with clay is i would have missed out on literally in eighteen hundred percent increase in our internet leads going from ten months to one hundred and eighty a month. That would have been a huge financial decision into just decide not to give it a shot. I would absolutely recommend klay clark to anybody. Who's thinking about working with somebody. In marketing i would skip over anybody else. You were thinking about and i would go straight to clay in his team. I guarantee you're not going to regret it because we sure haven't.

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3x More Sales In Just One Year | The Tim Scotch Success Story | Wins of the Week

Thrivetime Show | Business School without the BS

50:48 min | 1 year ago

3x More Sales In Just One Year | The Tim Scotch Success Story | Wins of the Week

"On today's show. We celebrate the success of a thrive or by the name of Tim scotch and his company scotch construction. I love scotch. I love scotch scotches got Scott. Whoa. And now it's time poor. Things gave them the flow. You can do it. All right now, Colin Tim, Scott. Okay, we're back. You could tell me what is your name, and what's the name of your business? Okay. My name is Tim scotch. My company is scotch construction Inc were pet some home builder in new braunfels, Texas. Cool and how Tim, how did you first? Hear about Klay stairs. All right. Jason. I'm going to ask you this question, I'm going to start by asking Dr brackets kind of, like I'll throw the question to him first. And then you just try to one up. Okay. Okay. So our good friend Dr brick. We're celebrating today, the success of a member of the thrive community by the name of Tim scotch he works with his business coach clay stares. All I want to ask you this. When did you first reach out to Tim Redmond? And when did you did you reach out to him? Did he reach out to you? How did you and Tim Redmond come in contact because obviously today, Tim Redmond is, is your business. Coach gerrad. You guys connect we first connected about a. Yeah. And a half ago. And he he first approached me after seeing our clinic and action. It when you were reached when, when he reached out to you, did you recognize that your clinic was stock, or did you think that that is was as big as it could ever get through, what were your where was your business at where was Dr brek dot com. Your Practica business stuck at at that point. So it was very serendipitous or fortuitous, if you will. Because just at the time that Tim was had approached me. I had actually been starting my process of looking for a business coach and recognizing the need for one over probably the last two or three months leading up to that point. And I had actually met Josh Redman. Oh, yeah. And, and Matt. Yeah. And so they, they had actually introduced me to Tim, and then, you know, like I said, Tim came in the clinic kinda solid action and said, hey, I think what you're doing is great. But we can take it to the next level, and I said, you know, I've been feeling the same way there's something missing. And, and I'm not sure how to put my finger on that. And he said, I. I've got some answers for you. Let's meet have coffee and the rest is history, and Jason you manage some some wonderful clients to see if you could share about what makes your bo- talks clients. So coach able so trainable so diligent, what allows those wonderful ladies, who are based in Tulsa, and in Colorado yet. So good to work with. Yes. So they're based in Tulsa, and alamosa Colorado. And I could brag on them just all day. They have a fire like they legitimately want to grow their company, and they will do anything, and everything in order to make sure that they get it up, you know into orbit as we call it. And then further like they are just go getters and what's the name of their company that is revitalized, medical spa. You there's one right there on what is it ninety six and riverside riverside in Tulsa? Yep. And the other location, do we know where that one, it's in alamosa Colorado. Okay. And do we know what their website is off hand? Yeah. So it's a revitalized medical spa dot com, the right here in Tulsa. Yep. Do they have do? They have a hot no brainer. They do so. With your first visit you get twelve fillers of, oh talks for free, which would typically cost, somebody like one hundred and eighty dollars. So let's think about this for a second. What, what's the name of that company, again, revitalize medical spa? Okay. Revitalize the medical medical spa. Our listeners go out there and go to their website. What's their website? One more time. It is revitalized medical spa dot com of our listeners go to that website. They're going to see a diligent client. He's very coach -able, who has a no-brainer on their website. Yep. That, right. There is a sign of a great coaching client, when they're willing to come out with a great offer. Dr brick talk about the, the no brainer offer that you're offering at Dr breath dot com. Right. So we have are no brainer. Is that you can come into the clinic for a free consultation exam x. Ray therapy and first treatment all at no cost, no obligation. How's that working for you working? Great. How's it worked for the clients? I think they love it. Have you been growing the last year and a half or so? Definitely how much have you grown as a percentage, as a percentage? Well we're somewhere between a hundred fifty to two hundred percent. I mean, we've, we've almost doubled some months of have been double, and then some just under. But yeah, we're, we're pretty close to double month after month. So before we get back into this testimonial with Kalis stairs, and sharing about the client that he works with Tim scotch. I just want to encourage everybody out there to think about this for second in our country. Jason official United States population right now that we know about. I mean, obviously, there's other people who are here that we don't maybe document or know about, but. What's the number you could find there? My friend of you've found a number as of two thousand eighteen was three hundred and twenty seven point two million people. Okay. So let's think about that for a second. There's three hundred and twenty seven million people, and of those three hundred twenty seven million what we know right now is roughly ten percent of our population starts a business. Now, why I'm not going to go with the hard stat on that is because nine out of ten businesses according to Forbes fail. So there's a lot of LLC starting a lot of them ending a lot of them opening a lot of them shutting down. All I'm saying is it if you're out there and you want to start a business about only about just ten percent of the population actually do it now according to Forbes sixty seven percent of people want to start a business, but yet only really one at a ten actually do it. But think about that nine of those fail, which means that you only have statistically one percent chance of achieving the American dream and having your own successful company. So if you are. Crazy enough to be in that ten percent of people that actually go out there and start a business. If you're crazy enough. You're listening today and you're going, I am crazy. I mean, if you're the kind of guy who you know, you've thought about huffing glue. You say no, you've thought about doing. Bungee jumping, you said. No, no, no, not risky enough. If he's I thought I've thought about jumping out of a perfectly perfectly good plane with a parachute, and he say, no not enough. Adrenaline for me if you've thought about pumping gas, while smoking, but you say no, there's just not enough adrenaline there, if you have thought about going down the freeway, sixty five miles an hour in reverse new thought. No, there's not enough risk. If you've thought about ice fishing on lake that is barely frozen. If you are that you say I throw caution to the wind because those things aren't nearly risky enough. And I have started a business because I love the risk. If you're that kind of crazy person, but you were you legitimately one percent, chance of making it Dr break. Why do you need a coach? If you're crazy enough to go out there and start a company, why should you least higher coach or figuratively where a parachute? So one of the things I've found is that that crazy aspect doesn't necessarily run a business. Well, but yeah, there are a lot of things that I did not know about business that I'm learning even after a year and a half of coaching. I mean every week I'm learning something new and can hit on the pain points. I hear all the time. He sure I've looked there's five main pain points on your all the time from clients as they go. I don't know how Google works. Now, I don't know how internet marketing works, right? Really don't know how to recruit good people. Yes. Don't know how to sell anything at all. Managing people is impossible, and I'm not really sure a stay on top of my accounting, where my taxes on home money game. That's kind of so let's get back into our interview to our testimonial from Tim scotch with scotch construction, as he shares about his journey with his business coach, Mr. clay stairs. We were actually contacted by one of clay's associates. It was it was probably a God thing I wasn't I was not in a real good place at the time. And the young lady asked me all the right questions and basically made me realize where I was initially offered a solution. Wow. I've been. Okay. Yeah. So talk to me, a little bit about the, the leadership initiative, the, the coaching program that we've been involved in how long have you been going is been like fourteen fifteen months, something like that. Yeah. Something like that. Yeah. It's about fifteen months. I think yeah. So what is what is the program been like kinda go in and give us give us an overview, you were to do a flyover over the last fifteen months? What does it been like? It's been very interesting very eye opening. The whole thing really kind of centers around our weekly. Coaching sessions, which are one hour phone call. We, we've been to a couple conferences up until, but it, it it's very helpful. I mean it's been really, really good for us medically helping us turn around. Yeah. What, what would you say, Tim? I liked the word you said there has been eye-opening. What, what can you think of like one? At least one spot that was an eye opener for you. Weren't thing that sends out kind of teaching me to. Instead of working in my business working on my business. You know, taking myself out of the day to day, operations and, and that kind of thing. We're back with breaking what we're breaking down the success of Tim scotch and scotch construction and coaching his coach. Mr. Klay stare, no one want to talk about this dark brick. Why do you have to have a weekly meeting with the coach wise that helpful to have a set time to have a coaching meeting as opposed to a changing time each week, if we were changing times it would it would become a mess in a hurry? I think the consistency is key on so many things. But definitely having that standing appointment keeps it keeps happening. Otherwise, I don't think it would happen at all. We probably would have met three times and lost contact altogether. I'll say this with, with our coaching program, our philosophy that is implemented by Tim Redmond, clay, stares, and all of our coaches. The idea of the weekly meeting, I would love I would love to take credit for it. I would love to say I was. On a toilet seat. And I came to know what happened is I when I was selling I was wrapping up DJ connection dot com, two thousand seven eight. That kind of thing getting moving on exiting. The company and clients were reaching out to me for one on one coaching. A lot of people reaching out to me. I mean a lot, and I thought I don't know what business coaching is no one ever said that word they just said, I need help grow my business. Could you do that? And I thought, okay, I'll do it. And so they said, how much do you charge? And I said since I'm independently wealthy, I guess, if I was my, my thought nothing you just nothing like nothing go do it. So I'm out there coaching people helping people in it worked. And then another person told another person and another person, all of a sudden, it's working more and more and more. And Vanessa goes, you know, you should probably charge for that majority of your time doing them. If I don't go. Yeah. Yeah. But I was kind of in the wilderness at that point, because I'd had a bunch of success. Early on. And I was done with my baby that I built DJ connection dot com and then one client said to me, they said, you're a great business coach. I thought, what is that word? That's what does that word. You're saying, and they said business coach. I never heard it that way coach. I thought okay. So I went online, and I started research, now, this is two thousand and nine salami imitate the computers of two thousand you hit hit and you type in business coach in the and he goes. And you wait. So I didn't do a ton of research. But there, I started to find rumors of this man, who was the business coach of the business coaches. The, the guru the guy who was the true leader in the field and his name was Bill Campbell. Now, Bill Campbell is now the focus of the book called the trillion dollar business coach. He is. He was the business coach of Steve Jobs, co-founder of apple. He was the business coach of Susan the CEO of YouTube. He was the business coach of Jeff Bezos, the founder of Amazon, he was the business coach of Eric Schmidt. The CEO of Google, he was the business coach. I found out that he met his clients, Jason on a weekly basis. And I thought, well, if the best business coach in the world does that I probably should too. And I've started to discover he also had a rule that he didn't have his phone on. And you couldn't have your phone on during that meeting, and Jason I thought to myself, will I should probably do that, too. And then I read this book called the ultimate sales machine by Chet Holmes. When I realized Bill Campbell was coaching people that were big business owners, and they had the venture capital in the money needed to get done right run, and Chet Holmes was coaching those kind of businesses to I realized they had small business owner, I would tell them what to do. And this is how it would go. But we'll kind of role play pledges. All right. So Jason lead to do this week, you'll need to make your website canonical compliant. You're gonna make you website and mobile compliant, he'd make eight forma and you'll need to shoot in about us video I'll see next week bloom. And then you would probably say what? Was any of that English? I, I don't know. Clients wouldn't know what to do, but this would happened. I remember I was charging nothing at this point, they could you do it for me. I go to you mean they said, I don't have a video Ghafur ended occurred to me. Wait a minute. Most businesses in America are small business owners and they don't have all the resources. So I thought, here's what I'm going to do. Just this one time, Mr. business, coaching client. All you use my video offer in my web developer. Just this time. So then they were paying me a flat fee, and I took a percentage of my money almost all of it, because I was getting paid zero at first, but they want to start charging people a flat fee, Brett crazy deal. I hired the video offers in the photographers. They were on my team had like a team of people, right? In my team would do it for them. And pretty soon I realized to do this. Right chasing. I can't have just one Kotor. Why could I not just have one coder one graphic designer and one photographer and just one cold collartoo to help you make? Cold calls and one what why did I can't why can't you just have one of each? Well, I mean, let's look at long-term if you're trying to get one hundred sixty clients that's a lot for one, coder one video. Okay. And what else Dr Beck, why didn't you just can't have just one also never wanna be held hostage? Yes. Yes. He been a self employed man for a long time right away. Got into that. That deep dark negatively called the truth. 'cause I'm just telling you been there. Ideologue for who played this game? He said, here's the deal wins. It do. And I said, well meet with the client once a week. So next week he says, oh, if you want if you. If you wanna rush -cation, but if you, if you wanna put a rush on it, you can charge me. You can pay a little extra. He's an employee of mine. What what you're saying? If you wanted he goes, Well, I, I worked for the weekend, to get done, but I'm going to have to charge, you, just, you know, just a little extra said, how much true story this guy went from making a thousand week to twenty five hundred dollars if I wanted to rushed for the week and he would do this. I don't know every week. And so I realized I've gotta have team overtime from two thousand seven eight to start building that team. Now, we have that team, but it's really cool now with a guy like Tim scotch we give him homework to do, and then we have homework to do, so he has a the coaching consulting the best practices, but only as a team to actually help him do it. Dr Brett can you talk a little bit about the kinds of things that you typically have to do as homework as a business coaching client, just for the listeners out there that are going, well, this is going to be crazy. I'm gonna leave every meeting with just a ton of homework and I'm not going to be. Able to get anything done. And what's the point of you've been hiring someone to help me if I have to do all this work? Yeah, we keep a weekly running agenda on a docs app, Duggal new Google document. And so, you know, any changes any ad it's both of us can see. But honestly, there is more highlighted under Tim and the team to do than there is on mine, but things for me are things like get the team, the Email lists that we can send out Email reminders for Google reviews or talk to my own team about phone, script or. Right now, we're, we're working on switching over some things from a very archaic filing system to a modern day, digital, you know, practice management system. That sounds like a blast and that's that's super fun. But, you know, it's taking those steps so we break it down into small edible chunks. And then this week, we're working on this junk, and that's going to be utilizing that system for the scheduling the next time it's going to be for the daily patient notes. Yeah. It's, it's really not a lot of tasks that I get put put to each week. There's honestly more think on the the thrive time team every almost every meeting. Now what I'm gonna do is I'm going to jail, by the way, the document, you're working on the five nineteen winds of the week, Tim Scott success story show notes, every time we do a show, I don't think listeners, maybe know this because I don't do a good job talking about it. But every single show, we ever do we transcribe the entire. Not of the show, and we add show notes so that you can prove you can vet and you can know what we're saying is true. So let's put a link Dr BreX website on today shows people can check out Dr brek dot com. Put a link to scotch constructions people can go check out Tim scotches company, and verify that he is real. But he talked about this thing called working on the business. Absolutely. I want to get your take about what it means to work on the business. Well, I don't think that I had really worked on the business until I got together with him, and your team because I was so busy and clueless in so many ways just working in the business that there are so many things I didn't even see come in my way that I was just putting out the fires, and what was immediate and urgent, but not necessarily what was important? And so there are so many things that now we get to focus on that are important, and creating that time to work on the business instead of in it now, I want, I wanna read it. I went to I went to read. Notable cordial to the listeners here and I'd like for you to really marinate on this. Okay. So I'm going to tell what Jason have you read the notable quotable all provide some credible echoes some sound effects and read it twice the first time read it, and I'm going to add a sound effects to make you sound quicker, faster with more alacrity invasions, does he could possibly handle good sound quick or read it. Nice and comb. Gotcha. But I'm gonna at the quick fix. The second one will be more of, like, it's, it's that reverb echo that it's going to be surrounded by birds on top of mount sweet. Okay. What's read the first right? By Michael Gerber, by the way, the best selling author of the emails revisited retorts about in that book, working on your expecting to if your business depends on you, you do not owned a business. You have a job, and it's the worst job in the world because you're working for a lunatic. Your business opportunity is the is the on. Is the on its preneurs in Sokoto him or himself not to work in but to work on? That again there. Yeah. Sorry, folks that good reads, the resource might have an air there. But verbis could read it again and okay away. That makes sense for people who don't speak. You gotta if your business depends on you, you do not own a business. You have a job, and it's the worst job in the world because you are working for a lunatic. Your business opportunity is the on that an entrepreneur invents to grow him or himself not to work in, but to work on Michael Gerber. So let's let's try to decode what he. Talking about is you wanna work on your business? So I want to give the listeners out there example of me working on my business just this weekend. I noticed that in our. At our workshops people ask me all the time. What does it mean to build a website that is canonical complained? Give me the list. Just gimme a checklist of all the things that are in your head that make website, friendly to Google just gimme list. And I thought I'm gonna give you over there on my chair. You'll notice the SEO for dummies two thousand fourteen or fifteen edition on my desk, you're going to notice SEO twenty nineteen. Just I would like for you to leave your microphone to get the SEO twenty nineteen book from my desk over here. And I'll let you just read some of the things have highlighted in that book because that book is so helpful, but also so terrible because it's a technical book, it's like reading. Eighteen camps for nuclear propulsion. Do is get uranium and how's it? And I, I mean, it's, it's, it's, it's maybe not fun to read. Sure. So I'm sure not. I'm gonna have you doctor Brad. Right. You could read any portion of the night, highlighted any part where I've written on it just partner. You've read it. And then maybe I'll break down, what that means. Okay. But I'm putting together this weekend. A book a workbook, for search engine optimization written, so that our clients could understand. It's all they'll just read any excerpt from toward nineteen. So I just open the book at random this page fifty six and the first highlight is make your site accessible for all devices. Okay. What that means is your site has to work on tablets mobile devices has thrown phones computers, has worked on all these tablets all these different things. And not really none of our I yet to have a client ever that knows how to do that. Or or how you can even check if your site is compliant wrote. So I'm putting a link in my condensed workbook, where you can check to see if it's mobile compliant. Even if you don't hire us you can just it's going to be really cool. If you're out there listening, it's going to be really, really cool. And by the way, if you Email right now to info at thrive time, show dot com, we'll do a free thirty seven point assessment on your site and give you a list of what's wrong with it. We'll give us another portion of the book that says this is stuff where I'm working on this stay they're paid you any page, you want me this, this. I'll tell you what you are reading, SEO twenty nineteen any any part of the book at all abused by very helpful book. Just unbelievably tough to read it. It makes my head explodes. When I look at it. Okay. Go for all right? Here's a Mark that I'm not even sure if I'll know what I'm reading here. Sure the function of meta, tags is really quite simple. Meta tags are bit of code on your site controlling how your site appears in Google. Okay. So meta coming from. The Greek word meaning above. And so if you go to if anyone goes to website right now, go to your website if you're listening right now, go to your website, and then right click on the website, and you can view your meta description, and the meta description there are three areas. There are three areas in your meta description. Google really cares about one is your title tag. Your title, tag, simply tells Google, which your website is all about. It would be like telling Barnes and noble, what section of the book store, your book should be in the description is kind of like your book, title tells people. So again, if I wrote a book about how to eat healthy, I would tell Barnes and noble, put it in the healthy lifestyle area, or put it in the cooking section of the bookstore, that way, people know where to find it, and then the description is like the title of the book and then the key words, that'd be like the subtitle of the book that explains see might say healthy living is the title of the book and then it would be like, the, the keyword might be eighteen practical recipes but again, I'm breaking it down. On the business in Dr brick, nobody's coming to me and saying, please do this. Right. Please spend all weekend reading books and all the books, you've read, I've got some seriously, not fun books over here about search engine optimization. I've gone through nine of them so far. And I've taken that kind of note to they're all being put into this book and that thing's going to be hot, but Dr brick working on your business can be hard. Sometimes, I think without a coach for some it's impossible. Well, yeah, I think a lot of ways you wouldn't even know where to begin there, it is already know. Like I said, I was putting out the fires, and I didn't have enough of a perch or view to be able to see what's going to be coming next. And what am I not seeing because I'm just so busy with my head spinning trying to get through today? Jason on Saturday. What did we do what time did we meet up on Saturday, and what were we doing, and who was with us, so Saturday, we had all of the newer, coaches, and senior Jonathan, and we met at thrive at five AM. Technically, four forty five and for about four forty five to nine fifteen nine thirty. We just ran through training on properly assigning action items, but also understanding how Google canonical compliance is interesting. A lot of our clients have no idea. Do these boot camps, right? I was I worked with you guys a lot on rhetoric because what happens is or how you communicate because what happens is Jason. Let's do a pop quiz here. What are the four variables that impact? Somebody's search engine. That is a great question. First and foremost, G four variables that affect somebody's search engine. Teacher. They are the most original HTML content. Nice. The most Google reviews the most Google conical compliance into the most Google will compliance. Now again. Did you know those things before you started working with those two years ago, I did not. And what company, did you start working for two years ago, I started working for elephant in the room and what was your position you originally hired for I was hired onto a manager. But did basically assistant managing call center and then manage, and then you've got promoted to what job superman injure, what does that mean? That means I oversaw, the three locations in the corporate, quote, unquote. Yup area, and then also stats emotional management's all that. And then you got promoted again to do what to coach interesting. So, but he, he did not know these skills before I did not now he does very interesting. Dr break, I was looking at the, the up the patriots dirty move. They just did this year. You hear about the dirty move to move on. So good. We've got a guy on our team. I'll pull it up here. So you can see this guy. He's perhaps, the most athletic man I've ever seen on the big screen here. Seems Jamie Collins and he Bill chick schemed together to come up with this play watch this play. It's going to blow your mind. It's so dirty. And so good. Here we go. Watch us move. Remember seeing watch? Let's do it again here. This is covering on Jimmy Collins, real quick. It's two hundred and fifty pounds, almost zero body fat with hops. Like that would fifty pounds. He has over a forty inch vertical. Some have said he has a forty five. Inch vertical. It's like a Puma. I believe he's listed as having a forty one inch vertical some of the players said no no in a game. Homing has been humbled. Watch it again here. This is him versus the colts Jamie Collins, then Atari and the basically the colts are about ready to hike the ball to kick a field goal now the rules state. No one was aware of these Ruth, the rules state, you cannot go past the line of scrimmage before the balls. Hiked if you're on defense. Right. Right. Can you explain what that means for the listeners out that really really don't know football too much? Well, it's called offsides. And so if you're a defender, you're not allowed to cross this line that the ball sits on until the ball. I moves by the offense. Now anybody who does? It's penalty if you're Jamie Collins and you have the ability to jump high in the air in mold yourself, I wanna make sure on because he did this move multiple times. He jumps Bill Belichick worked at the moment. But he goes three to one in the NFL you can you can have headphones on where the. Coaching staff can communicate with quarterbacks and stuff via headset, and also linebackers and so long story short. They're like three two one and go. And so he tells him to go before the ball is hiked so he runs. And this particular one, it's a little different style, but he has some where he just runs and jumps. Now, if you have managed to fifty pounds, right, who jumps over you and you're bent over about ready to hike the ball, and you see tutored and fifty pound man flying over you about ready to land on your back. Right. What would you do seriously? In the moment, if you didn't know it was coming, and you see this guy run and jump over you before you hiked the ball and you know it's your job not to hike the ball. But in the moment when a guy jumps over you, what are you gonna do? Well, I'm only one hundred and ninety five pounds. So I'm probably going to crap. Well, this is what Bill Belichick found is that there's three or four different predictable things would happen, one, the guy to panic would think, oh, my gosh, maybe I messed up, I kind of all. Yeah. To he would move, right? And if you move the ball, then it's off sides or three. You do nothing. He blocks the crapper that field go after you hike it, right? So watch this crazy play. To make it a six point. No other team is free is free as part of the other rules. You cannot hit the man who's hiking the ball. Right. So he has to clear him. I mean if he if he runs into him, then he's nobody can jump like that house. Right. Over kidding candy store. It's like he's like one of those shows of shopping spree shows we have all the money in the world and you're behind the line of scrimmage at no one can block them. We'll get it going. Look at the, the poor the poor sad man hike the ball. He's he's very hiked the ball. And he knows. Now, let me tell you about Bill Belichick and Jamie Collins. So Jamie Collins he decides he because the patriots have a set salary cap like every other run. The can't pay any more than a set amount, just like any other team. Okay. Sure. So Jamie Collins goes up to coach Bela check in. And he says, coach I need to get paid, you know, 'cause the average NFL player, by the way, only plays like three years. Okay. So there's nothing wrong with that as we're getting this idea. So I'll Jays and I'll put a link to it on the show notes. But the average player, I want you to look at the average how long the average player plays in the NFL and put a linked to just put a link to it's like three years. Yeah, I knew it wasn't very long. So Jamie Collins is doing great for patriots. Right. He goes to belt Bill Belichick who works, essentially as the general manager. So Bill check people don't know that he's the guy who signed he's the guy who recruits said players, he decides all player personnel decisions. He decides who's going to be on the team any coaches. Right. Very few other coach do that. So he says to Jamie Collins. Is Jim Collins you want to get paid. He says, hey Kumon go to the Browns get get a big deal. So Jamie Collins got a four year deal fifty million dollar contract, and he got twenty six million up front twenty six million guaranteed. Right. You know what the catch was with that contract that Jayme consigned signed he can get out after one year and come back to the patriots. So he got paid. And they just signed move. Oh, they just recite him. So he got all that money, all that money home. And now he's back playing for nothing. So look here, Jamie Collins just got signed with the patriots. And it says here, Jamie Collins detail. It's amazing. He just resigned. He's back and they're not paying them. Anything, that's check it out because of those contracts work. It looks like this year. The Browns will actually have to pay him more than the patriots do. But he plays for the patriots right? So all I'm saying is Bill Belichick is thinking on the business. He's working on the business. He's thinking a year ahead. He's signing guys that are so much. He's signing. I, I love the patriots, but I have no idea what he's doing. And this year, we lost a very, very talented left tackle who blocks for Tom Brady, and we lost them. I'll pull them up here. You can see this guy. We lost. Patriots lost seem as Trent Brown patriots lose Trent Brown type again right now. Yeah. Okay. So the patriots, we Troy Brown, we lose Troy Brown, who blocked for Tom Brady last year. Very very good player. He's six foot eight. A massive man. And we ended up losing him to go play for another team and I'm thinking who in the world or the patriots going to get to fill in for our guy. Right. And it turns out they have. Guy name win who they signed last year. They were developing, and now he's gonna take the spot of the guy. They just lost. He's meta man. That's what it means to work on your business. Not just coaching the game. But to think about the games next year right wreck. Why do you have to think about your staff and a head of the game? Why can't you just coach the staff you have? Now. Why do you have to always be recruiting? Why can't you ever stop recruiting as a chiropractor? Well, I mean, if you don't want your business to grow, then I guess, stop thinking about it. But yeah, if you are completely content, and you don't want to go anywhere with your business, then stop working on it. But if you're growing, and you've got goals that you wanna meet, then you've got to continue to push the gas. And you've got to got to keep working on things and improve processes and systems and and keep things moving forward. It's so important. I don't think that the listeners out there have a full appreciation. I don't think I'd do a good enough. Job of explaining the parallels between coaching the patriots and coaching your team. But they law. Lost a lot of players they lost a lot Jason. You find a list of the players. The patriots lost this year to free agency. Yeah. I definitely and then while I'm doing that. Do you want that stat? I do want that stay. Yeah. All right. So according to the NFL players association, the average career length is about three point three years. The NFL claims that the average career is about six years for players who make a clubs opening day roster in their rookie season players with, at least one Pro Bowl appearance usually have the longest career of all NFL players. Okay. Now, this is it's, it's, it's big. It's a big idea. But if you're out there, you have to work on your business recruiting is one of those areas another area is being proactive about your search engine optimization. Another area is being proactive about recording. Your calls training, your team another areas being proactive about your accounting being reactive, or proactive reacted means just surviving and proactive means thriving. It's not any further ado back to the interview here with Mr. Tim Scott about the growth of his company scotch. -struction as a direct result of the business coaching from Mr. clay stairs. So talk to me a little bit about. I know you not just over the last handful of months, there have been some. Well, we'll say over the last six months, what would you what would you say are some real practical things that you have done over the last six months that now are showing some great return on investment? Now, definitely our marketing plan. I mean we, we now have one and it's. New show. We before join do clay, we, you know, our company was kinda we're kinda floundering in the in the basically nine years startup psycho, we had made that leap to the next level. Yeah. And we didn't we just didn't have have tools and place. Now we do but we're yeah. We're, we're we've had marketing plan. We're, we're we've got several jobs going now. Whereas four, we had peaks and valleys, always kind of wondered the next jobs coming from. And now were you know we've got a. We got several jobs going. Now we got a backlog of jobs, you've got a pipeline. We got jobs coming up. We've got jobs were bidding in the future. So we're not wondering where the next jobs, come in from mental wondering how we're gonna do the job. Yeah. And or your or your revenues up over last year. Yes. Yes. Definitely. Yeah. How how much are they are? They up like a hundred bucks a couple of hundred bucks or they, how would you. How would you explain to somebody how how much they're up? We're probably looking right now or. Know there are sales being triple. Birkdale, being triple to sue. Sales simple. Our sales being triple. Did you say who sales have triple triple triple? Cripple, six triple triple triple. She gets be they would be probably Saint with the city due to. Kirpal my second really triple single sales have tripled triple triple. Yes. Here with the song. To me. That's a so good. It's almost sexual. I don't know that a lot of people view business the way that I do you want to be like, oh, my job is just something that I, I have it's not something that I really get passionate about it. I really do. Like the the Cowboys. I'm really excited about the Browns. I love the patriots, but I would never actually get excited about my own business, and that, right? There's another part about coaching Jason I celebrate we celebrate business growth in unhealthy borderline psycho-sexual. We love we love business grow. I mean we really do talk about it every morning. That's the first thing we tackle is we're super excited to shout out. Hey, which one of our clients are winning or growing or the second somebody mentions? There's I mean, we freak out. So let's let's let's go back to the patriots, which, again, for people out there that aren't familiar with why. I love the patriots so much one. I'm not from New England to I only like Bill bell check three. I don't care what players on the team. Four, it's very similar to running a business. And so tell us about the coaches who left the team this year. What, what after they win the Super Bowl, the tradition is to celebrate and then to go get another job. Right. So tell me what players left the patriots this year. So players, we've got wide receiver Chris HOGAN, or starting wide receiver, by the way. Oh, really? Yes, we lost him, and then tail end, rob gronkowski tied at tight end. Oh, the best tight end in football left team. Okay. You have me reading football stats. I don't know anything about that. It's okay, it's okay. I do know gronk though, okay? Keep keep keep your position. You can read their name later and wattle got Malcolm Brown. Big big big big losses here. Keep going aarc row. Yup. Keep going. A quarter rail. Patterson now, Cordeiro Patterson, was the one of the fastest people then in the NFL played with us with us for one year. Awesome player receiver who also played running back quite a bit for us last year and keep going trae flower. They vary. Very good player who left our team to go play for a guy he used to play for him 'cause his head coach Matt Patricia the head coach of the lions used to be a coach on the patriots. And he left to go coach the lines. And so he reached out to trade flowers and trae followed him and who else left Trent Brown now, what coaches left, that would be Brian. Flora's yuppie left become a head coach, Chad OSHA. Yep. Jerry Shipp linski. Here's what I'm saying is we lost a lot of coaches and players. But every year homey reload and what he's doing and people don't know. He's doing this, he's training up the next level. So this guy win who will now w y n and he will now be playing. There's a starter this year. And last year. No one knew who he was, but they're coaching them up talk brick. Why can't you ever stop? Coaching up that next level that next layer of reinforcements. Well, because at some point somebody's going to tap out, whether it's, you know, an issue in the office, you're in your business, or I mean things just have a long Jebby in cycles of life. And so, you know, you may go ten years and it's just, you know, it's time for them to move on. They may have a family situation. A job change for their spouse that takes them elsewhere. I mean, there's any number of variables that can come and you wanna be prepared for all of them. And so you've always got to be coaching and training and bringing up that next generation, I mean, in our office, I employ a lot of ladies. And so we've had women leave for retirement. Yep. We've had a lady leave to have a little a little bit earlier then retirement, but her daughter, had a baby, we had another one who left because she had a baby. She came back for short period. But just a quick. Disclaimer. Everybody out there, who's already thinking. I know what you're thrive nation. Listen, I know what you're thinking. You're thinking a friend of mine right now would be offended by this idea. Listen, I have hired. A lot of women throughout the years. And the reality is I've yet to have a man go Boston. We talk. Sure, what's going on there, Greg? I want to leave because I have, I'm having a baby. I'm like you're having a baby. I'm having a baby. I had a lot of women do that. No. So women tend to leave the workforce and come back to the workforce, more often than men. You just can't ever stop. Recruiting does is it shocking to you, Jason this man? Mr. Tim scotch has grown his company by three times that he's increased sales by three hundred percent. And when year is it shocking, no only because I know the coaching path, and if you're diligent, Dur like you can get so much done. I'm proud of him. He's grown that much in a year like that's insane. Let's get back credible. Let's get back to the good job, Tim, Scott. Now let's get back to our scotch scotch scotch. I liked what you said your marketing plan that you have just what are like two or three or four things that you can think of right off the top of your head that are part of this marketing plan that you're saying, oh. Google reviews. There we go. Oh, you love me with the Google reviews. Yeah. Yeah. No, it's, it's, it's that's part of it. Your, your internet, your, your website, I guess you're in cresent with Google reviews. And, and I guess the, the SEO's and getting out on the front page, and, and all that, you know, we've developed, you know, marketing we'll sure's and things like that, you know, things to hand out and what have you so just different different. There's it's multifaceted. I think there's different. Different legs. And I'm not thinking of right now. Well, those, those are some great examples there and, and probably, you know, another question here is Tim. Do you feel and this is kind of a qualitative answer here? But do you feel like your life is, is better this year at this point? Then when we first started your just your life, and your family, and your marriage, and all that kind of stuff you feel like your life is improving or at least on a path to improving now. Definitely I feel like. You know, currently experiencing a better lifestyle, I've got a little bit more time to be with my family. I can do things that, that usually, I'm, you know, put it this way, some of my kids, friends, never realized I was alive. I thought that was did Mike did. Oh, no. So I didn't know you had a dad. I thought he was dead. Oh my goodness. But now they know you. Yeah, but now they know man. Yes. Oh, who's that, man? Oh, that's why that is. Well, we'll be well just last question here, how would you how would you recommend to a person that is considering getting getting to become a part of our coaching program? What words would you say to somebody that is thinking about doing that? Just take a leap of faith. It will help you tremendously, you will never regret it. It's for me. It was the right thing to do at the right time. It just it's turned my life around is turned my company around itsel ping, just tremendously with, with every, every facet of both. You know, you know, I've got more time and more energy and more patience for my family. And then I'm you know, a learned one of the things I've learned is that, you know, I need to get out of the way and let the company run it sells. And that's kinda warmer out with with clay's processes and everything that we do, we're trying to do things that are systematic that it repeat themselves in something that eventually, we can hand off to others, so that, it's, it's the way to go. Well, Tim, you have been real joy to work with. And it's so fun to see the fruit of your labor and again because this is this has been your you're doing the stuff. And so fun to see the fruits of your labor. So, well, thank you very much him for taking a bit of time to do this. I sure pre she ate it. All right, man. All right. Thank you have a great day and a wonderful weekend. If you're out there today, don't break somebody's out there today. Let, let me let me let me just give them a few action steps. They should definitely take on, sir one. If you live in Tulsa area, and you're having a problem with your back. Sure you're having all soreness, our jeez. What are what are all the things you can treat over there? Dr brek, there are so many things. It really starts at the top of your head works all the way down to your toes. So I mean if you have a foot pain ankle pain so plantar fasciitis, and those types of things sciatic issues problems in the lower back problems in your mid and upper back stress headaches. The list goes on and on. I mean carpal tunnel issues. Elbow shoulder check really ACA really act. Yeah. Not a big thing that we work with. But I mean, even if you're just not feeling your best bestself you know, you could have some things as far as just an organ function. This is not optimized. And so there's really not anything we can't help with. And again, if you want to kind of test out, Dr bragged you live in the area. If you don't most of our listeners don't live in Tulsa. But if you live at the Tulsa area, just go to Dr breath dot com. It's D. R E, R, E C, K dot com. D R B. R E C, K dot com. Go over there and rock. The broadcast bomb. Check them out there. It's Dr brek dot com. Your first exam is a dollar. No, no, no, no. It's free. It's for your first exam is free. The first x Ray is free the first adjustment. It's free. And if you're out there today and you say, you know what I, I need some help? But my business. Well, here's the offer we have for you. All you gotta do is leave us and objective review on I tunes till the good folks out there. What you're learning on the program or leave us an object to review on Google and again, just subscribe to the podcast on itunes, leave us a review or you can just go to Google map and leave a review and you can do is you can screen shot that and sitting that over to you can Email that over to info at thrive time, show dot com. That's info at thrive time, show dot com. And then we will give you a free conference ticket, and the only costs you. You have to pay is thirty seven dollars to cover the food, and the workbook for both days. So you're instead of paying two hundred fifty dollars for a ticket, you're paying thirty seven dollars. You can get that today simply by going to leave us a review on itunes or on our Google map. Just do a search for three time show, and the word jinx thrive time show and the word jinx. And you can find Google map or you can search for thrive time show, and I tunes, and you can find us there. We do Linda, we do, like the end we like to lend you some help, but we do like to end every show with a three to one. So now further I'd do three to what? Oh. Do you seriously want to grow your business? Get the tools templates the training videos and the workshop you need to be successful at thrive. Tough school dot com for only two hundred and twenty eight dollars per year and only twenty five hundred spots available. Don't miss out and reserve your spot today at drive times school that counts.

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The Life of an In Trepreneur | Going from Self-Employment to Employment | Knowledge Bomb

Thrivetime Show | Business School without the BS

30:13 min | 8 months ago

The Life of an In Trepreneur | Going from Self-Employment to Employment | Knowledge Bomb

"Grabbed the duct tape and mentally. Prepare yourself for yet. Another mind expanding knowledge bomb from from America's number one business coach clay. Clark yes yes yes yes and yes on today's show. We're GONNA talk about being an interpreter being an intra per newer. And specifically what it's like to work at Shaw homes And so but before we do that Dr Brick I want I would like to define what I believe in preneurs you can find the show notes take notes there on. It's the ten thirteen outline but an inch per noor is somebody who works with an entrepreneurial mindset in an organization okay. We're one of two reasons one. They lack the capital needed to start out on their own. More to which would be my reason for doing so is they don't want to own their own. Think think I know this may sound difficult for the listeners to believe but I don't want to own anything else at all seriously If you're listening to the today show and you have a strong desire to buy me out of everything. Call me make me an offer I will sell to you because because I don't WanNa make another dollar. I don't WanNa meet another person. I just I have one hundred sixty clients. I'm so happy we can help you. We have a conference that I look forward to every two months but beyond that I'm good and so I said well why why okay. Let me just walk you through the laser show we coach which one hundred sixty clients that I coach. Every one of those clients is a human. They have a website and so right now just is to show you the laser show. That is my life. I go into A and I go into my inbox which I haven't done Friday here. It comes go daddy renewal. Apparently really we have a client. Who needs us to renew their website because it expired? They'd signed up with go daddy previous hiring us and so right now. They need us to renew their website. Right now It's seven thirty seven in the morning on a Sunday and then we have another woman. WHO's a great lady who wants me to update all caps right now her website and she's not a client? This person used to be a client years ago and is not not a client anymore but she wants us to update it right now now. Another employee just emailed me right now. This is real stuff The nationally observed observed holidays. And we'd like for me to change the days off. We have an open the room based upon these recommendations because it's fair indigenous indigenous peoples day is coming up then. I have a doctor here. WHO's a great man who is outraged by the content of our show? Outraged not a client. It just a person out there who is outraged. Then I have another member of the team right now. Who wants to know that it looks as though my credit card was used without out my knowledge and I need to call them and let them know what scroll down then? I've got somebody who wants me to come to their birthday. Pardon five kids which means that every week theoretically all of the kids all my kids are are in a class at school and they have thirty classmates which means that theoretically thirty weekends per year per kid. There's a birthday party plus your own five birthday parties and then this woman who's not a client now has told me that we need to go ahead and take the numbers out of something. There's something that there's something that was on her website from years ago when you take out the numbers immediately and then there is somebody who wants to be on our show. Who if I had him on the show listeners would not like this person so we're not going to have on the show and they WANNA know why for the third time then we have somebody who's very successful? Who wants to be on our show who I will have on our show We have somebody who who is Doesn't like the format of our show. Thank you for telling me on. We have somebody else here who just emailed me photos uh-huh from the conference and they'd like for me to look at them and then we have somebody else who wants me to finish writing something for them. And this is what it's like to Own Multiple companies so. I turned off on the weekends. And I'm not able to do it and then on Monday. I usually get an update via text or phone from people. Tell me they're frustrated that I did not respond to them in a timely manner between the hours of Friday at five Monday and as a reward to for holding people accountable. I usually run into an employee that I fired at any store. I go to any any time. And how it is so incher preneurs kind of cool because when you work at Shaw homes and something goes bad. WHO's the customer GonNa get mad at? Their doctor will probably the Yes But Shaw is a great company. had been doing things right for thirty years. They're building more homes than anybody else in Oklahoma but when when we need more capital to grow Oh and when we need more money to build or develop a neighborhood who needs who has to worry about getting that capital shock. Yeah and when somebody calls about a warranty maybe they maybe they bought a house four years ago and the warranties expired but now they want us to come in and fix something or they want someone to fix their house maybe a problem. They have with their house. They built four years ago. WHO ARE THEY GONNA call show now? What if the employee moves on and gets another job but they still gonNA call Sean? Yeah so the owner has to own everything right who has to think about the tax situation the liability the changing laws who has to do with unemployment hiring hiring firing who has to think about the marketing who has the weight of responsibility of thinking about how how all the employees are going to feed their families who has to think about who needs to be fired who has has to approve the new plans who has to make sure that the company builds modern home designs that people will actually like they've been in business so long two houses in the nineties nineties look very different from the houses in two thousand which are very different from the houses now who has to decide how smart home should be or how old school it should be who has to decide how much customization they will do or won't do who has to decide if we should continue expanding even though we're coming up against an election year or many people believe that if trump tastic loses somebody like Bernie Sanders or AFC will come in there and dramatically raised taxes. Who has to think about these things? I was thinking about the trends of the economy. Who has to think about who has to think about all of that? The own the owner. I feel like you're giving Mr. Shell like an anxiety attack as an owner. I'm about having panic. Attacks is saying this is the owner right so you have to think. That's what I'm saying. If you're you're saying hey hey dude. I'd like to buy make your life epic. I'm telling you I would like for you to buy because I like working with a hundred and sixty clients I really do. I love that part. I love helping our health and our clients love doing conferences. Every two months love it love answering questions from great listeners. But the emails coming in from people. That aren't aren't my clients anymore. people that You know people who've sold the business. The new owner of the business calls me with questions about their websites. It'd be built six years ago people who saw me speak at a real estate convention a decade ago. Who are emailing me wanting to know how to buy a copy of my book? That is clearly available on Amazon these. These are the kinds of things that I don't think that exciting right and so being an entrepreneur can be a great place for somebody to have success without owning their own business. And so that's why I would encourage encourage anybody out there who is entrepreneurial mindset maybe who has an entrepreneurial mindset who wants to work for somebody or with somebody I would encourage if you live in the Tulsa Oklahoma area to apply for a job at Shaw homes and Colton. You're a former client. Yes Sir and you work atd Sean. Combs do have you sold some houses since since since starting show homes they have within my first month one point five million and you said one point five million dollars of homes in your I guess her credible and do you make commission on this. Yes so what kind of commission you make you make a percentage. Is it like ten dollars or eleven. Dollars percentage of a percentage. Yes sir. So are you gonNa make more money than you've ever made in your life this month potentially yes you will. Yes you will yes for sure yes okay. So let's talk about. What was the journey like from? Now I'm not asking about the specific company. But what was the journey like going from being self employed to now working in an organization. So let's start it off. You already sold the business. You're no longer involved in the day to day operations. What was the transition like going from being self employed to being an entrepreneur? Well Like like everything you said. I don't have to worry about the taxes or or anything coming down the line I was working seven days a week. You know I have three kids and my wife and They they got to see me but when they did see me. It was very stressful And and they saw that and and so the transition and has been amazing. You Know I. I work from twelve PM to six. PM Every day. I mean from what time to what time from five to six. I'm sorry sure from from noon to six PM. Okay from news six hours every day. Every day I do have a lot of days off but I choose not to take them. That's my choice but I get to spend time with my family. I get to see them in the mornings and I get to you. Eat dinner with them at night. Things that I wasn't ever able to do before and do you do you like it. I love it. What's the most fun part about the job Just the fact that it's very similar to owning in your own franchise except I don't have any stake in it They have all the system set up in place they have the call center. They have You know all the SEO already not happening and all I do is receive leads so it's really nice and then people walk in and you know people aren't gonNA walk into your your model home unless they're interested interested in buying a model home And so they're ready to buy and you're ready to sell and it's just it's fantastic. It's an awesome atmosphere. You asked me to break off air. You said that's the only drawback or what are what are what are what are they drawback owning oxy fresh. Yeah so I mean. For a new franchise owner what what would be the pitfall. What's what's the thing that I would love about it? But it's a drawback to most people okay no autonomy at all over the creative aspects of the business like you have zero input. What about how the print pieces look? zero input about website updates. which to me is a great thing? That's really freeing. I don't think a lot of people like having having worked with companies where people focus on this watching. It killed their business slowly. Yes Oh my God the fact that like What the marketing team does? Or what the thrive development team does for our entrepreneurs entrepreneurs takes so much work off their plate. You know what I dislike weekends so strongly because it breeds creativity. There's no structure. I hate it and it's like I record the show which I like. I'll go get groceries. Come a routine I do but then it's like there's like ten hours on a Saturday where there's no oh structure no. Please don't know what to do with yourself. I hate it I really do. Because it's like well we might go to this kid's birthday party we might aunt. We'll see what what happens. I hate that. I didn't have anything planned today. So I'm GonNa go put together a drier and a Heavy back stand just to give me something to do for four hours and I'm just saying maybe somebody else likes likes that freedom I don't but maybe you do. I'm thinking you bought go ahead if you bought an oxy fresh though and you're like I don't WanNa change the website. NOPE KINDA WANNA fix the scripts. Um I'm thinking about wanting us to do a new strategy. NOPE change the no brainer offer. Nope I'm thinking about maybe wanting to have different logos nope I want to freshen up. The website I have an idea. Sorry I can't hear you. I haven't idea an sorry. I can't hear you excuse me I have an idea. I'm sorry I can't hear you. That's what it's like. Owning a franchise you just implement the proven system. If you own a papa. John's guys I have a new idea for a new pizza. I'm sorry your calls breaking up by I mean there's no but that's what it's like owning a Franchisee so you have to decide but being an interpreter I think is a great thing Colton share with us maybe maybe some of the things you've learned since being an entrepreneur like to answer any questions you have yes so The first week that I was there working for show I did nothing but watch videos And it was just basically explaining the system and how it works and I had never sold anything other than doing doing tumbling coaching But I never did anything with sales especially homes before that and so I knew that whole process And so something I learned the first the first video I watched was called. Be Your own. CEO and I mean literally everything I get paid as commission so I don't get paid anything hourly which basically is exactly exactly like running your own company and anything I bring to the table and I can add to what they already have given me. It just helps me out. It's more maybe more work for me but it in the long run will Will benefit myself. And so I've really found how I can create a to do list and and get everything done in that to do list. Everything is required from Shaw but then also extra things that I want to do. Whether it's like going live on facebook live or whatever it might might be to help me get my name out there so that people know that I'm worried. Did they let you do that. They do that yes they do. Yep Okay Enterpreneur enterpreneur organization. So you have aspects of entrepreneurship the entrepreneurship religious. Solving a problem for people in exchange for money. That's all entrepreneurship is solving the problem for people in exchange exchange for money. So they allow you to solve problems. Creatively Market Yourself. A little bit shaw homes correct. That's correct so so that's what it's like there so I had A. I want to open it up for you to ask any questions. You have for their doctor. Brecca Myself Jason as we had as we get into the second half of today's show. What questions do you have for me about anything at all working at Shaw homes or any business questions at all what we are? We do podcasts. Young there at for Shah homes and it markets directly to wear your location in is we have scripts we have all these things that are required from Shaw other than facebook and Youtube. What are some things that I can do to get? My Name. Came out there my brand out there in order to make basically me who might be a Walmart diamond present myself in a tiffany box. Well if if twitter what business you have in this case it's homebuilding you want to get in front of ideal unlikely buyers who buys homes at Shaw homes. You've met enough of them now. Who is it Is it dudes. It's no no no no. It's who it's the wives dudes will be sitting in the car that we're all they can you know so. Do dudes do not care they care about the garage. The garage is cool in the garage is where they live. You remember a Weezer. Yeah no one hears me seeing you remember that song before. Haven't you gonNA play it anyway. So the guy's only care about the garage take my wife and I are in the process right now. She wants to build a house and it's exciting for her and I don't care about anything it's her house. Can you just get to live there seriously. There I do you WanNa Smart. You know speakers throughout don't care do you want a theater room. Don't care do you want a dining room. You mean the room no one ever goes to no. I don't want that room because it costs money. Remember the dining room guest room. No I guess do you want so my no no no to me. It would just be erect a big room like this man cave a room. We have concrete floors in here. Paint the walls black and put barn would and crap want him and I'm happy look at my shelves. Jason Shelter Beautiful. They're just live edgewood shelves. That's what I want. So what's it. Did you pull those shelves. Pay made a guy to get him out of the woods. But that's all I would do. I don't I don't have these desires that most women have when it comes to building a house so you wanNA market two women. That's right so what I would do. I'm giving you three ways to market to women that would be very effective for you or Dr Brac. If for Dr Brek right now he has more people chasing. Kim Has a waiting list and he can use his marketing dollars. He doesn't need to spend his time doing this. But if you're a chiropractor out there and you wanted to get in front of customers and you couldn't afford to just run advertisements. This is what you would the new one get involved the PTA as the PTA's for private schools so get involved in the PTA at a private school for the schools near your neighborhoods. What if you don't have kids in that neighbor doesn't even matter? This is my pitch. I'd show up and it's hey PTA. What's happened and and what's happened in I work at Shah homes and everytime we sell a house. I'M GONNA donate five hundred dollars to your local. PTA every time we sell house if it comes as a result of referral from you guys so if you hear of anybody who's thinking about building a House Syndrome to me and I will pay you five hundred dollars per house we sell and did you guys can use on the on the PTA to do whatever you WanNa do with it they'll take that deal all day So it's made. I've done this multiple times with photography company. That works I had one lady does worked so well that she ended up getting almost all. Aw of the senior photos for one of the largest high schools and her state literally the PTA got a percentage only like two hundred fifty dollars per senior photo auto shoot to the PTA. WHO's always cash starved? Right and these moms are like well. If you're going to get your photos taken you'd better go over the data you'd bet. He was almost like people orbiting on the school. If they went somewhere else moms were in a serious. Because then I'm not making. This is a real number. They raised over one hundred thousand dollars the and one year just referral photostats sick. Yeah this is a big high school. They had well over two thousand graduates And they got. I think it was like six hundred kids to get senior photos through one company. All that money was donated to a computer lab. That's a real thing that's awesome. That's really cool. second-place women love that home and garden. Show Dude Dude you're going to be there they don't want to be there dude. You're looking for beef jerky and pretzels and stuff. But the women love that they do so you go there you get a booth and at at the booth. You've have people register for a chance to win a dream vacation because women love dream vacations and guess who's going to sign up and you say all you just sign up today for a chance to win a dream vacation and by signing up you're just agreeing to model home tour and and guess what you gotTa do. You GotTa give away that dream vacation. You'll get thousands of women who will fill out that form for a chance to dream vacation. He's big post up stands. It's a win of ten thousand vacation or a five thousand dollar trip to Hawaii or when a dream vacation to Hawaii something like that and just schedule a model home to her for a chance to win and people will do it. What would you do the drawing right there on the no because what if they don't want to sign up but they don't show up subsidy eligible unless they show up guys? Are People sign line up though. So when did you home shows home and garden shows. I think there's at least two or three of those in Tulsa Oklahoma Garden shows. And then you do the winters women expos that kind of thing wine and roses hoses that kind of thing. That's why didn't this. It's so great. Why didn't if you're a man in my immediate center of influence and you tell me that you wanna go wine and roses? I know what team you're you're on. What's the what is wine and roses? This is good for you but I'm serious though. There are certain teams. Were on this game. They're certain teams. And I know what team you're on if you're recommending that we go to wine and roses and you're a dude in my center of influence team your team. Maybe some. You don't even know I'm talking about I don't even I don't I don't even know what I'm talking about. I'm saying if you came up to me and said so. Have you gone to the wine and roses. When is that it's so great? It's so fascinating and fabulous. And if you use the word fabulous I do know what team you're on as well. No that's fine so again. If you if you would say that then I would know what team rob general women go to wine and roses so you go to those events so again. PTA's the local expos. Third Mega move and this is all I got for you is. You'd like to have a guy by the side side of the road who's assigned flipper guy. Yeah like they have the the mattress guy. He's flipping the signs all the time in. Put a link to the IT'S THE TULSA MATTRESS I'm put sign flipper. Let me see if I can get the audio. Just put a link to this guy here. He is here he has mckim. Take Pride in your work and being yourself to pretty good modest artist to live. By Juniors Acre Brienne pommery introduces us to a young man in South Tulsa. Taking those words to another level at a busy intersection in South Tulsa. You can hear the sounds of trap. Hundred I in memorial thick and occasional horn most courtesy of this guy. It's all very different. From what Chandler. Farad gentler has been out here on the corner of one hundred. I I a memorial most weekends for the last couple of years putting on a show for drivers and hopefully reeling in customers. He's assigned spinner and he takes this job very seriously. I I believe that You she put every ounce and you haven't can your job whether that be flipping burgers or if you're a CEO or something. So I'm just going out there and I'm trying to do everything I can do the job as best as I can. The polite reserved teen is not what you'd expect when you see his enthusiastic performance. I didn't enjoy it the first couple of weeks and then I'm just it's like well I don't care I'm going to try to make fun for me. I don't care what other signs slippers work really really well. Put linked to the show on the show notes. It's called sign spinner Getting noticed for flair and work ethic. That's the youtube video. Title Sign Spinner Getting noticed for flair and work ethic. But that's that's how you do it. That is the only way that there is as for you as a enterpreneur working at Shaw to generate leads. Okay now as far as the company itself will put this on the show notes that the homebuilder needs to get Google reviews which you can help out with at the the ownership needs to get reviews which comes as a result of wowing customers the ownership needs to write content to make the website top and Google which they are doing the ownership ownership needs to run relentless ads on facebook instagram and Youtube and the ownership needs run Edwards and retargeting ads? But that's what you can do That's techno how do you go about finding a sign flipper of that quality anyway. You make them like this guy. said he didn't want to do the first couple of weeks and then he learned how to do it. So you gotta find somebody and you just pay. Am or you or you could say that. I may be For her you know you have to offering much more than what he's already making their. You WanNA create sign spinner. Wars of this guy has been trained and groomed by mattress firm. But I'm just said there are people out there that you can find and just teach them to do it but that's the only way that you can have an impact on creating more leads over there as an entrepreneur show homes. That's it awesome any other questions you have about working at Shaw homes. Any business questions at all as we wrap up today show for Dr. Break Myself Jason. I don't think so. Really Yeah Okay. Okay now Jason. We like to end every show with the boom. Yeah but before but before we do that I want I want to share something with the listeners. Out there okay test your debts in fact this just can I get it my megaphone please can I can I can you pass them out quick. There's a megaphone down there. I WANNA share the secret with our listeners. I called his megaphone megaphone secrets. It's going to be and suck implement stuff page. Not Change talks. Church Services Chatterbox. When you're learning and I think a lot of times so it's easy to kind of watch life happen and not participate in one of my clients? We were talking about doing something and now he was actually on Good Morning America. You saw that Josh with living water irrigation powerful J. View Google search right now. Tulsa man buys eight billboards everybody. Everybody do a Google search for Tulsa. Man Buys eight billboards to proclaim his love for his wife. Josh with Living Water Irrigation. We actually got Josh Josh featured in Good Morning America not as a result of knowing what to do but he actually did it. We just got Kelly Clarkson has a show. ooh She's invited him to be on. The show is going to be on American idol. Netscape Kelly Clarkson show she's been in the Washington Post Fox It's news and I believe the Ellen show is going to feature him. He just did an interview with them. That's all kind of a pre interview to see if he'd be a good fit to be actually on the show itself. Josh Allen would be hilarious various together. I hope that happens so I'm just saying you can josh. Could've said we'll Klay. What do I need to do to share the story with America I could've told them what to do. And he could have just said okay not done. But he's a doer. Not just a hearer. You got to be a doer of the word not just a hearer. And I think it's so easy easy to let our lives just drift by where we don't get anything done and only way that I know for you to get stuff done is to turn your phone off ninety percent of the time and to put your head down to work right but break if we're not careful what happens to our days if we're not intentional about turning that phone off and getting stuff done on the next thing you know the day is gone and years have gone by Send you go. Oh lordy. I'm forty oh no mysteriously start to say AH. I'm fifty sixty all of a sudden closing time seriousness. What happens right now? Can we put in the garage song right so this is this is very important to understand you have limited time. It's your most valuable resource vision without execution acution. Is Hallucination. Remember remember Thomas. Edison said that vision without execution is hallucination. If I would have referred to shaw homes but you didn't apply you wouldn't have got the job that's right but we we actually. I actually called these people in the meeting with you. Yeah we did. And I have a prediction that if if Coton if he applies the first two steps yes then the science is not even going to come into. I think he's going to be so swamped. I agree with business. He's not getting getting get so good. Nine flipper the PTA. An a trade show moves so nominal I would not do the sign flipper move and focus on those two. But if you're looking for three the sign flip the bonus move but those verse to will keep you busy people who are happy. They tell their friends. And now you're rock and roll and this is a a weezer song. Put a link to a police Jason. Yeah it's getting the garage and I just WanNa wrap up today show by playing the first verse of this song. Everybody go extreme this song right now on on spotify. Dungeon Semester's guide. Oh yeah come on now Got A twelve sided die. Yes I've got chilly. Which is here we go? Song is dedicated to all the men out there who don't have any input in house. They're building right now glaucoma. I've got those design in the garage. Do yes favorite wrong crew in your garage. Baby I've got a free real quick if you're a woman out when you don't let your man decorate his garage. What are you doing yes in the garage? I feel safe. Nobody cares about my ways so true this saw. Yes that's where we all need to go men out there out there and you're married to a woman and she says I want to build a how you say let's build that house and you mentally try to care but I know you can't care and then you get to the part where you do the price out in a build out with Shah homes dot com and you say now for the garage. Is it possible that I could have a three car garage concrete floors in zero female input. Uh if you have a strong marriage you might get to decorate one third of that garage. You have a strong strong marriage. But I'm just telling you it's so it's so important if you're out today implement the things were teaching and get yourself a garage and now any further I do here. We go three two.

Shaw homes PTA Shaw Tulsa Jason Shelter America Oklahoma facebook Google Weezer Sean Youtube CEO Clark Josh Josh Bernie Sanders self employed Dr Brick spotify
Bill Campbell, the Worlds Best Business Coach | 14 Principles from the Trillion Dollar Business Coach

Thrivetime Show | Business School without the BS

1:33:19 hr | 1 year ago

Bill Campbell, the Worlds Best Business Coach | 14 Principles from the Trillion Dollar Business Coach

"Yeah. Some shows don't need celebrity narrator to introduce this show this show. May eight kids co created by two different women thirteen multimillion dollar businesses. Ladies and gentlemen. Welcome to thrive time Shaw. Yes. Yes. Yes. And yes, Dr brek how are you doing my friend up doing very well? Thank you. How are you doing? Well, I'm glad that Jason could make it here without certain death apparently en route in transit to the man cave studios. Where there's a lot of construction going on back there you stepped in what we just explain to listeners. What happened? So, you know. So, you know, like Indiana Jones, like the movie that made people afraid of quicksand. I think I I think a quicksand I am so sorry for not warning about the mud out. I should have known better. I've been here after trained before I typically always wear like snow-boots today decided to wear like slip on one size too big. So I I- apology to Jason right there. That's one deduction of megaphone for me start the show. Now, we are keeping score though. So hope they make a points back. We're talking today about Bill Campbell the subject of the new book called the trillion dollar coach the trillion dollar coach. Now, if you are out there today, and you do not know the name Bill Campbell. You're you're certainly not alone. Because most people don't know about this man because he was considered to be silicone valley's secret business coach. But I encourage you to go to trillion dollar coach dot com. It's trillion dollar coach dot com and there you'll see the new book written by Eric Schmidt. The CEO of Google. Now, this guy let me just tell you what kind of impact this guy has made throughout his career. He's worked with companies that you know, but you just don't know about him because he volunteered to work for free. So this man worked for free. So the vast majority of his success that we're gonna talk about today is previously. It's never been discussed because built just didn't really want to celebrate his wins and the silicone valley CEO's were kinda secretive people, but let me just tell you the impact he had Bill Campbell was the business coach for Apple's co founder, Steve Jobs. Have you heard a Steve Jobs there there? I think another name sounds familiar. That's a big point. Also, he was the business coach for Jeff Bezos, founder of Amazon also the coach for Sheryl Sandberg the chief operating officer of Facebook. He was known as the best business coach of all time. And that is why after his death. He died due to health related. Issues. Eric Schmidt Alan eagle and Jonathan Rosenberg decided to team up and to write a book documenting how he impacted them bloom. Explain this to you Bill Campbell worked with the companies during their growth phases when they were just little baby businesses, and he worked with them all the way until they grew into now companies that exceed a market value of over two trillion dollars. And this book interviews, the eighty people who Bill impacted the most and we're not talking about people. You don't know. I'm talking about the top venture capitalists of all time share she'll Sandberg's in the book. I'm talking about Tim cook the apple I mean, the who's who of business is all featured in this book. But let's let's start start off talking about the early life of Bill Campbell. Yeah, he was born on August thirty first nineteen forty and it was a legendary grew come legendary business coach, but he started off being a football coach. Let's start. There Dutch brick you played football. I did in high school yesterday. What do you think are the parallels between football and business from a coaching perspective? I think there's a lot of parallels. I mean, you've gotta motivate people. You've gotta have a good game plan. You gotta be able to execute. You know, the determination the follow through being able to see what you're doing wrong analyze it. Then correct. And sometimes on the fly. And so, yeah, I think there's a lot of parallels. What a certain point Bill Campbell decided to leave coaching football into get into corporate America in throughout his career. He a lot of lot of success himself. He went on to become the chairman of the board and into it. I went on to become the vice president of marketing and the board of director for apple. He was also the CEO of Clarice and into it from nineteen ninety four tonight and ninety eight the CEO of into it from nineteen Ninety-four. It's nineteen ninety eight and a company called the go corporation, which he successfully sold AT and. Now, the Gordon go corporation was the pioneer in the tablet technology. So lot of the stuff you see now on your smartphones and the tablets. That's what the go corporation was all about so Bill decided that he wanted to become a fulltime business coach let's start there. Jason if you were a fulltime business coach who had already achieved a lot of wealth. How much do you think you would charge your clients if you're sitting down with Steve Jobs, and Steve like, well, you know, being that I have one of the most valuable companies in the world, and you're trying to help me how much do you want to get paid? How much do you think is a fair amount Fairmount for me be weird because I just want it to be like livable. I like to enjoy my job. But also meet all of my needs so somewhere that would just be comfortable for me. Bill went for the low low price of free. Nice which is interesting because. I don't think anybody else would do that. Yeah. I would go a little higher than probably just meet, my knees. My knees are probably a little bit. Really? Yeah. Well, this is the notable quotable from Bill Campbell and read he says, he says, I don't take stock. I don't take cash, and I don't take. From anyone? I don't take stock. I don't take cash, and I don't take from anyone. I love that. That was his whole mantra has whole or his whole energy and people might say, well, why did he do it? Why did he said that it was his way to give back to quote, Tim cook? The apple Tim, cook says bills passion for innovation and teamwork was a gift to apple in the world trillion dollar coach has captured his tireless spirit so future generations can learn from our industry's greatest leaders. This is what Sheryl Sandberg has to say about the book billion trillion dollar coach in Bill Campbell. She said Bill shared his wisdom. Generously expecting nothing. But the joy he got from teaching others. I was privileged to have him as my coach for several years many times since then when asked for advice by others. I think of Bill and tried to live up to the example, he set John door. One of the top venture capitalists of all time. The chairman at Kleiner Perkins writes. Bill was world class listener hall of fame mentor in the wisest man, I've ever met his ambitious carrying accountable transparent profane humanity built the culture at Google and dozens of other companies into what they are today. Love was bill's distinguishing trait. He got love and he got family. I miss you coach Susan the CEO of YouTube rights whenever I had a tough decision to make. I think about Bill Campbell. What would Bill do I him so much? He had a gift for helping people to realize their full potential and getting organizations to work. Well, together trillion dollar coach the book has done a great job of capturing what made Bill special to me and others the current CEO of Google rights whenever I saw Bill. He gave me perspective about what really matters at the end of the day. It's the people in your life Bill had such strong principles around community. And how to bring people together he used those principles detailed in the book trillion dollar coach to form the. Dacian of Google's leadership training. So all of our leaders can continue to learn from Bill. So I want you guys to think about this for a second the same coach was working with the founders of square and Twitter, Jack Dorsey Google. Apple that's a lot of big Amazon. Huge. I mean think about this bubble quick survey Dr breath. Did you buy something on Amazon this week? Yes. Okay. That's a make a point four youth. Jason did you buy anything this week off of Amazon either personally or for business? I four days out of this week. I did unbelievable. That's that's knowledge. Now think about this Jason have used Google in the last twenty four hours. I use Google within the past fifteen minutes. Right. Okay. Break-up use Google within the past twenty four hours. Yes. Okay. Now another question these are profound about this. I mean, everybody listening. Here's probably used what are these products? We've we've mentioned already now how many of you have used Dr break if you ever used into it or turbo tax that. There we go get what about square Jason abused square or Twitter. I have used square more than of us Twitter, but I've used both. This is unbelievable talk about an impact. I mean, this guy shaped the the world as we as we know it so much of what you're using today was shaped by guy, we've never heard of another example, Ben Horowitz, the man who built and sold ops wear to Hewlett Packard for one point six billion dollars of cash rights. No matter who you are you need to kinds of friends in your life. The first kind is one who can call you and something good happens. And you need someone who will be excited for you. Not a fake excitement veiling envy. But he real excitement you need someone who will actually be more excited for you. Then he would be if that happened to him the second kind of friend is somebody who can call you who you can call and things. Go horribly wrong when your life is on the line, and you only have one phone call who's going to be Bill Campbell is both both of those. Ends been Horowitz. So again Bill Campbell. We're talking about a guy who is so massive so successful such an impact, but people are going. I've never heard about this guy. I don't know a single thing that he's taught people can you get some specifics. Okay. So when I did the days I decided to do a deep deep deep dive into Bill Campbell. Watching interviews. Listening to podcasts, by the way. There's a great new interview that just came out with Tim Ferriss and Eric Schmidt. The author of trillion dollar coach in a CEO of Google where he interviews him about Bill Campbell. I wanna put a link to the Tim Ferriss show on our show that as an entire podcast devoted to Tim Ferriss interviewing Eric Schmidt about his relationship with Bill Campbell. We're gonna go to the fourteen principles Dr break. This is how we're going to do it. I'm going to read the principal. I like for you to kind of break down. Explain what that means to you. Sure. And then we're gonna read a notable quotable from Bill Campbell himself so principle number one. No that. Great products drives success. Everything else is just a supporting function, Dr brick as a chiropractor. How important is it to actually have a great service? I think that that's everything. I mean for me that adjustment is the most important thing that happens during your visit in our office. We have a lot of additional therapies additional things that go along with. But at the end of the day you strip it all back. The the one thing that has to happen is that adjustment of your spine to allow your nervous system to function properly. I don't care what kind of business is. I don't care what kind of business you have. I don't think about this for a second have you ever met somebody or have you ever been in a spot missed asking rhetorically thrive nation, if you've been in a spot where your product sucks, but you're marketing awesome. Have you ever been in a spot where you're marketing is tremendous, but your product sucks. Well, I think of an example just yesterday. I went to a local business, I won't mention their name. And I went there and the person who. I talked to at the front desk. How was your day and she responded? Well. Another another day. You know, like, well, you just getting here for your shift or your wrapping it up. She's just getting here. And I'm like, okay. My kids are with me. And they're watching this person just job. Well, I don't care. How good the marketing is for that company that brick and mortar business. I don't think anybody had a positive reaction with this person right now I can contrast that to yesterday. I went to sprouts to get some stevia in combat you for my wife, everybody, I met there was very upbeat, very kind very nice, and you know, in the food qualities good. Yeah. But what if they're marketing was great Jason? What are their marketing was great? But you walked in and the food quality wasn't great and the person working. There wasn't nice. I would immediately turn around and go to whole foods so homework here scale of one to ten I want. Everybody to ask I want everybody to pretend that you have a Bill Campbell as a business coach teaches them of the Bill Campbell moves wants you to rate yourself on a scale of one to ten with ten being the highest and one being the lowest think about the service quality of your business skill of onto ten ten. Awesome. One being the. I write down a number. Because what if what if you're what if your service quality today is a seven what if it's a six what if it's a one? What what if it's a ten what if it's what if you're a nine, and you're very very close to welling people. Jason what do we just introduce today to all of the elephant in the room stores this week to all the room stores a little little perk little tweak. What was one thing? We we introduced into the service experience members canal bring their sons into their haircuts with them. Now, what was one more thing? We did it tastes good. Oh, yes. So across all three shops, south Tulsa, we did away with those boring buttermilk, and we replaced them with Andy's mints. Oh. And what else do we do? Oh. And then downtown we did away with those butter and replace them with sea's candy. Oh and then broken. What are we attempting air? We just threw them on the trash and replace them with famous Amos cookies. Oh on the reason why we're doing this is because we're trying to take the service level to a whole nother realm writing called the wow. Yeah. Now, let's go back to these Bill Campbell products. Apple how many people were bought an apple product can apple phone, and I phone you get that sweet sweet box. And you just look at it as a majestic gift from from the Lord. And then you hold onto it for ten years. Don't you? Yes. The by the box, right? You wanna start playing with the box. But I mean, okay now, Google Google. Jason why do you like Google and not Yahoo? Google takes me exam. Where I need to go. And they just they found a way to figure out their algorithm toward their faster and just overall better. And I don't have to get news updates about random crap. I don't care about right? That's huge for me. I don't wanna go on the internet black hole. And I don't even wanna know what's going on with most things. I mean, I don't wanna know. I don't want the negativity of the world to block out what I'm searching for. And I really don't care about who's upset about Trump Obama. I just want search for Tulsa dog training and find a good trainer for my dog. Every time you log on. It's just that beautiful graphic. They don't Swami with terrorist attacks or what people voting for. It's great. It's unbelievable. It's that's the kind of stuff you're going to find with the companies that Bill Campbell coached now principal. We'll let me read the notable quotable here from Bill Campbell this Bill Campbell. This article is featured in Forbes, and I will make sure I put a Lincoln the show. It says first of all I don't really take the company to coach unless the founder is passionate and really wants to create something durable. Once you get the founder and the CEO. Oh, you just want to find out. What makes them tick? You're trying to understand what they want to get out of their management team. Then you try to spend time with the team and then put processes in place. I'm not going to tell Larry page and Sergei Brin. How do their search engine algorithms that Google I'm just I'm just trying to bring what they're doing to life? So think about that. He's not getting in there as a coach and saying this is how you should code your website. And what he's doing? He's he's saying, hey, let's get the management team rolling in the same direction. That's what he would do now principle. Number two is trust your managers and make sure they trust their subordinates, Dr brick. What does that mean trust issues? I mean, you've got to you've got to trust that everybody knows their job is doing their job, and and that flows from the top all the way down. So I mean, you know, in that you've got the managers, and then the people below but starts at the top. I don't know if anybody can relate to this. But I can guts terrible when you have somebody doing management, and you don't trust that they're actually doing their job. Right. It's awful. It is awful go in steps to to prevent that. With the you know video cameras surveillance giving more security, and then also the call recording. I agree with Dr breakfast said you put in the call recording clarity voices a program we recommend you put in the video cameras. I agree with all. That. And I wanted to pile on with this Jason elfin the room if we have to write somebody up for, you know, breaking a policy where do we have to put that file we send that immediately as soon as as soon as it's been signed by who it's being documented for by the management and by third party. So we can just verify all the information. We immediately upload that to our disciplinary folder in dropbox. Now, I can tell you this though, I've had situations before where I've had to deal with unemployment situation. And I go to look for the files. Right. And they're not there. And I asked the manager. Hey, where are these? And they say I forgot that really kills trust. Because I have to go back verify every time just as recently as yesterday. I was looking for some core source documents on dropbox and a member my teams like, oh, yeah, they're they're they're they're yes. Yes. And they're not there. And so that's tough. And that's why you just gotta trust but verify trust but verify 'cause if you just blindly trust really put you in a bad situation when you assume it makes a at of U N me notable quotable from Bill Campbell coming in hot. This one was featured in Inc magazine with an interview with Jeffrey James that reads, the one thing I learned from Steve is to hire a great person for every single job in your company, every person has to be great. You can't just accept mediocrity because you have it's a low paying position you just can't there's somebody else out there that can take the job and do something really wonderful with it. I really hire good people in count on them. Provide me with the knowledge and understanding of the position that I don't have. So I wanna make sure we're getting this. If you're out there, and you have people in your team, which I want you to rate right now scale one to ten your trust, and your managers ten being all I trust my managers one being not so much. I want you to write down. Why now on a scale ticket rate your managers on a scale of one to ten Jason being like, well, I really trust my manager. So. Yeah. One being not so much an answer. The question why? Now question over three. Rate, your employees. Rate those employees on a scale one to ten ten being the best one being the worst. And why why this is so big now principle number three from Bill Campbell until Bill Campbell store here, he believed in structured life. He believed in living structured life, the only giving Bill Campbell. Did you guys know that Bill Campbell wake up every five thirty in the morning. He went to work out at six AM to seven then he went to work from eight to every single day. Jason do you know what he did after two o'clock every two pm? What did he do? He went to coach soccer, volunteer soccer coach he would. What would happen? If you text the guy or called the guy he would ignore it. Right. Yes. He said I wanna be a hundred percent present. He called this concept. One hundred percent listening hundred percent being present. He was obsessed with having the same repeatable schedule and not being interrupted. He wanted to be uninterrupted in working with the kids and uninterrupted with his wife and uninterrupted with the business chasing. Can you talk to us about the importance of being uninterrupted when you're greeting customer up front at elephant the room or being in a staff meeting. Oh, it's super important. So with all of my coaching meetings on Mondays or the days that I'm an elephants opened close Tuesday. So back to back those days, I know that I have to be one hundred percent engaged in the coaching clients. But then also and hundred percent engaged in any of our new or returning customers elephant because I know that the second that I break my attention from them, they feel undervalued, and I feel like I'm not doing my job. Because with when it comes coaching client that our power is there's I'm supposed to help them along their path. And they want to be able to confide in me trust me. But also know that I'm there for them. So I tell every member of the team after the meeting. Hey, guys from nine AM to four you can't you can't contact me. If it's a burning fire. Here's where you go. Here's who you contact or I trust you to handle it. And then Tuesday's the same thing elephant people coming in. I put my phone down. I'll handle action items when there's nobody in front of me. But if I'm with a coaching client or an elephant client or customer. That's all there time dart brick I wanna get your take on this UC patients at your clinic. And you have to stay on time. Yes. How many patients do you? See a typical day maybe up there sixty five seventy. So you've got a doctor brek dot com. D R E R E C K dot com, Dr dot com, and you live in the Tolson area. And you schedule your first exam that your first exam your first adjustment. The x-ray Ray, the whole deals is free is free. If you go to our website, basically, there's a coupon there that makes it free. It's free dot com. So if you go there your first exam is free you've been doing this for a long time. You have sixty five patients day, what would happen if you got distracted and decided to take personal phone calls, while helping just patients will I mean, there's a number of things. So even before the phone call if I'm distracted, then you're really not getting that quality service that we were talking about just a minute ago. So it's present time consciousness. I mean that's been been my mantra what I'm all about ever since they won. Because when I'm living at adjustment. It's hard to heart and soul to soul. I mean, there's a an energy connection. It's not just a mash on bones. But yeah, I mean. I do not answer my phone. My family knows don't don't call me unless you know, even if the house on fire fire department, you know, but I mean, if they call back toback, they know if it's not a true true emergency. I mean, still not gonna use the phone, but I'll get to it as quickly as I can. But if it's true emergency don't even call twice, and you've set it up where if they absolutely need to get a hold of you can call your office. They can call the office the. Yeah, the latest let me know. Hey, there really is an emergency. That's very different than the mobile. Office. Nobody. Yeah. I mean that moment is yours. That's very different than the rest of the world. Oh, yeah. There is the world. Never does that. Kids aren't playing in the corner. Had a funny story that Anita share. But it's far from the past reckon shirt, but I will give no details as to who. It may be the people will go, you're horrible. This guy pulled me aside. And he says, hey, man, I today, I was you know, my wife, and I were you know, of do, you know, we're kind of just doing a little. A phone call like. What what what what is? I get a phone call and I did. The answer the phone. He's like we'll do. I saw the call coming through like. No, no. And I go you do this a lot don't you? Do you do this a lot? And he says well the other day today, we were kind of you're doing, you know, and then the phone rang, and I might get out of here. That's he he wouldn't turn his phone off at night. And then like, so do you sleep with your phone on goes? Yes, how often do you get woken up with like Diener update or short? Ding us all the time. Yeah. I don't recall having a full night's sleep. A lot of say, you shouldn't even charge it and you're like in the same room being another room. So I'm just saying out there live a structured life. Think about the things you're going to say no to create those new boundaries now principle number four Bill. Campbell wrote spend your days doing not planning. This is an example from Bill Campbell's life. He liked to spend his Saturday, mornings planning. And then he liked to go ninety miles an hour during the week, but he's finished weekend. Replanning every every Saturday reprint replanning recalibrating refocusing. But then during the week, he would just go Dr brick when do you do? Most of your strategic planning. I do it in the morning. And so, you know, like him my schedule is very similar a lot of people will ask me if it seems boring or Monday, but it really doesn't. It's a matter of I know where I've got to be win and what's going on. And and so I'm not guessing or or you know, trying to figure it out in the last moment. But then, yeah, we'd take some extra time on the weekend to you know, work on the business and on in the business. You know, Bill came less has an another principal when a share with everybody the principal called. He says your company must have unifying products and principles pretzel. Number five. This is important because every company has its own culture. And as a coach his job was not to create his own culture. His job was to figure out the culture that Steve Jobs wanted to create or Jeff Bezos wanted to create and then to help make sure that was unified as an example, there are a lot of people out there that should not ever. Apply for a job to work with me ever. I would say there are some people probably eight at ten people out. There would hate working for me. There's one young lady who her husband wanted to apply for a job working for us. And she says, my husband would absolutely love it there. I know me for a long time. So okay, cool. Another young ladies probably about two three years ago. I remember she pulled me aside and goes my fiancee wants to work here. But you cannot hire them because it would hit you real fast. So Jason talked about the culture that we have in our office. We're kind of energy we're gonna culture we're going to speed what kind of how does it go everything is so fast. But like speaking to the last principal having structured life, you make it well known if you join the thrive team or the elephant team every day structured the same way. Here's your job. Here's what you do. All of team thrive gets it to do list. Every morning they've got it on their clipboards. They know exactly how it flows as soon as we get out of our first meeting. It's just ninety miles an hour. Our boom, boom, boom. But it's also still positive like you and John walk around saying such encouraging things like Jamaican calls yet. Right. And keep the ball rolling. But it's still fun. But at the same time, we do work in an environment where it's do or die. Like, it's in the words of John Kelly to hell, yes or hell. No. And I love that I thrive in those because I love chaos, I love energy excitement. There's gong. If you close deal. Yeah. There's like a a bell that rings when you set appointments there's the victory lap high five and everybody five we have employs music over the Tanner jetty music. It's it's a fast paced culture, and some people would love it some wouldn't. But Bill Campbell is just talking about. You've got to have a unifying product and principal another exam. We had a young lady who worked for about a month. And Jason she hated me. I'm serious like she would look over at me, I of death, and we had a guy that applied for job throughly after she left. Yeah. And he goes I worked with her at her previous job. And she told me that she hated you. Which let me know I would love working for you. I mean, it's just interesting concept so principle number six, it is imperative that you stop in fighting as soon as it arises, which goes back to the Bill Campbell notable quotable. I don't take stock. I don't take cash, and I don't take. So he worked he worked for free and his as his way to give back. But if you listen to the interview with Tim Ferriss, Eric Schmidt explains in great detail, Bill realized that usually the biggest problem facing a company is not fighting from the outside. It's usually internal implosion Dr brick what kinds of your team. Now, there's never any infighting in your company, and there's certainly never any in our companies there Jason, but what kind of infighting hypothetically may one find within a company. Well, thankfully when I do higher. I mean, one of the things I tell them is because mostly I work with women say this drama free place. You know? I mean, we are family, and we're close, and we're spent a lot of time together. But man, we are going to squelch any kind of dramas soon as it arises because we're just not gonna harbor. We're not gonna do because it does. It destroys the vibe it. It destroys the energy. And so, yeah, we do we I'm meet bring whoever parties are involved or what comes up as fast as I get hold of it. Bring him in my office and say, hey, let's get down to the bottom of this. Let's resolve it and move on. Otherwise, somebody needs to leave. I'll just give me some examples of stuff that I've seen kill cultures that. Little little too close to home for me. But I'm just going to give a lot of them just a lot. And maybe Jason you can put somebody's on the show on principle. Number seven one, it's winning employees passively aggressively decides to not follow dress code. So it's a dress code everyone should wear a tie and one employee. You know, I've been there a long time. I don't want to that's that's one to see dress code infractions. But it's not an aggressive like I'm not going to do that. They don't ever come to you. It's I'm not gonna wear that tie. They just stop. Another example is lateness where it's a minute late. You know, one day two minute late and then four minutes late and then seven minutes late and then it's a half hour late. And I think subconsciously the person is a little bit late doesn't even think about it. But over time becomes a new normal. And then it becomes a problem third right now, we live in a culture of social media. And I've been has been brought to me a lot people say, I'm not building up my own brand. I hear this a lot like very much people saying I've been working with you for two years five or six years nine years. Eight years one year, six months, and I'm never I'm not building up my own brand on the NBA National Basketball Association. They're having a huge problem with this right now, it's that each player wants to build up their own social media following more more than they wanna win. Sometimes yield a lot of people though, whether it be stylists, whether it be graphic designers, whether it be photographers they want to build up their own brand. And so it sends mixed messages to the consumer because they're like look your dog offer who worked for you fulltime as an employee. They have their own company over here on the side. And they're promoting their stuff. They did on the side and stuff on the side looks better than what they're doing for you. And so I'm gonna call. There's a lot of that another another cultural issue is of course, you're not paying them to build their brand yet another. I mean, those owners of those athletes aren't. Them to build their own one hundred percent, correct. In another area of infighting is when employees are using Lincoln Facebook. And indeed during the day on your dime. They're funding. So what happens is they're on Facebook reading tips for how to get a raise while they're working for you half, the time, you see that a lot another another example of infighting working with family where you have a family member say. So you have a family member working for you in a one family members supposed to be doing. Graphic design. Let's say, right. And they don't get their job done. Well, the family member who's their boss, and they sort of just hide the jackassery other employees, right? You have one family member who's supposed to maybe do helping you with the county and you've been their family member who's supposed to be managing them. And they just sort of skirt over at hiring family. That's so weird. Because when you work in a company, and your boss is the daughter of the founder, it can be tough to see how you could ever get promoted because you're like well this guy's daughters. My bus. What's my chance to get for hiring failing? I'm gonna get weird. Hiring family other examples of infighting is people who refuse to save files the right way as they had their own naming convention, right? What happens when you can't find a core document wreck? Oh, it's awful that is horrible. Actually, my sister who runs a child care facility for a major hospital and Oklahoma City. She just had to let somebody go, and she was kind of telling me about it. But they do have a centralized system to where that person cannot delete. They can't take files with them. You know, certain things right that they're not able to do. And it's just I mean strategic but is so smart because. Yeah, I mean, they can on their, you know, if they have two weeks, they can do a lot of damage on the way out the door for sure I've got another example, that's pretty pretty crazy. It would be hiring hookers from the workplace. This is happened at least ever gonna happen in my office at least twice that. I know of in my companies, we had an employer in the day, literally going onto Craigslist or to order pot or drugs or prostitutes during the day other causes of infighting is when you have clients that higher your employees or employees who flirt with the idea of wanting to go work for your clients. Yeah. So I've seen this one. This was all in your business that could definitely do all the time. I remember what four or five years ago at one guy working for our team. And I it was up camera, but he's talking to the customer. So what are you guys pay your business 'cause they're doing a photo shoot together? Well, we pay, you know, start at this rate that I'd love to come work for you. Maybe saying I'm and there's that weird weird aura another cause of infighting is discussing religion. Or politics. So let's do both real quick just to show how this all right? So jason. Well, you get to play the character view eerie with your real religious beliefs. I was born to play that role. Okay. I'm gonna play mine. My real real with my real religious beliefs. Okay. Yes. And the only difference is in real life. Unite don't get into debates true. But I'm just going to show how this could happen real quick. Okay. Yeah. So Chason did you did you just see that new article on CNN about how people can't pray at work? I did not. I don't read CNN, nor do I subscribe to anything. I just think it's crazy that we cannot pray at work. I mean, that's that's totally cool. But I don't see the point in. Whenever see I never see you at work. You don't pray work. I am not a religious, man. I'm just here to do my job. Well, it's okay. If you want to go to hell, yeah. If you believe the construct of hell Israel than we can have that argument. But I'm not are you saying you don't believe in the construct of hill. I'm saying, I don't believe in anything, homey. Where you get off. And then all of a sudden, okay? Well, fine. And then throughout the day though, instead of asking Jason could you help? Wash the towels. Yeah, I might think things like hopefully can pass me clean towels before he burns it how I mean. There's that kind of right? But there's a lot of that. Right. Another example. Let's go with this'll be good one. People right now who are in favor of building a wall, Dr bracelets for ten you're anti wall. And I'm for wall. Okay. There we go. Did you see that article yesterday on box about the new wall Pentagon's giving Trump a billion dollars to build the no that's ridiculous? I can't believe that that kind of money. I know we we should have. We should have started building the wall years ago, we're wasting so much money allowing these links to come in there, so many legals I feel like our country is populated with sick birds at just want to come here and work who else is going to do the job. We're just trying to keep people out. Did you still food out of the microwave? Yes. Actually, saw a great great photo of Tim Redmond. He's on a cruise right now. And it's senior frogs and says the fun side of Trump's wall. That's pretty clever off saying is that there is that's true. Is that you took if you talk religion or politics, it's going to divide a room. Oh, it gets ugly. Does every time another cause of infighting? I'm just listen them all out here. Jason let's do this one. You're my manager. Yeah. And I cut hair. Jason great, man. It's kinda slow today. A little bit. You know, got about a half hour here. Quick question for you. How much do you get paid? Oh, you're right there that you've seen that discussion multiple times. Oh, that's a hot one. That's that. See this is infighting. This is in this is in fighting. This is what it is ruined through over and over all the time. Another cause of infighting hate Jason win. Are we gonna get our company headshots because I noticed you got headshots and I did not get hit shots. And I noticed that you got them. And I did not get winter. We're gonna have company headshots where do you get right? It's constantly my wrong here, Dr brick business cards, how Sarah has business cards, and I don't I know that I've been with you little bit longer, and I pretty much believe I should have been this cards to right? Where do you get off? It's constant on saying is you just you gotta be. Almost always. Okay, now principle number seven. Determine your cultural values from the outset. And then model them Bill Campbell. Bill. You know was obsessed with keeping a set schedule, which is why he personally had a set schedule. He always got to woke up at five thirty always worked out from six to seven always should up to work on time, eight o'clock two and then never answer the phone when he was gone. I think it'd be really really easy for him to preach that, but to actually do that is where you start to see the culture develop cultures nothing, but culture is what you allow to grow. That's what that word means what you allowed to grow. What you'll have to to grow within your organization, but darker brick talked to be about this. You can't preach being on time. If you're not on time. Right. Right. Well, and I think a lot of times you'll have some kind of a great business. Mantra or you know, kind of your what's values? Michigan emissions Dame your mouth, and then you you don't actually follow through with them. Like, it's great. And it's slogan on the wall, but nobody actually performs or lives by it at. All right. Just completely undermined everything you you worked to try to do to create that or or, you know, just walking hypocrisy. It's like when people say be the change you wanna see like, but but don't ever say, you're not now speaking of guiding principle, he says don't manage Bill. Campbell says don't manage your team via Email. Yes. I'm gonna read a long notable quotable from Bill Cameron as I read it. I went to listeners to just marinate on this this appeared in in-command Zine article by Mr. Jeffrey, James. Bill Campbell on Email member he's working with Google, apple Amazon. Facebook. Into it. The biggest companies, and they're all tech companies, and the the coach that is endorsed by all of these people is telling you get off the this is what he says he says one of the greatest boom and busts of technology. The era is what Tronc man, it's one of the greatest things that's ever been constructed anywhere. Also, a crutch Email is one of the great great things that's ever been constructed invented. And I'm a full supporter of it. But it's got to be used wise. I worked with an executive managed by. He's read a report or something in his Email folder, disagree with it. Then cinema saying something like I think this is the stupidest thing I've ever read. He blasted out to six people who'd been on the group as a result each person the group who wrote him and other within write him another two to three page Email message explaining why the report wasn't stupid. Everybody would end up spending forty five minutes, thoughtfully bang out electron, answer and invariably turned out that when he blasted criticisms like that out onto the network. He would find out that they were right? And they had thought the situation through very carefully. The executive was just not aware of all the reasons that they had got to that point. Because he did not follow the process. I tried to tell this guy that electron criticism was very insensitive was pretty insensitive. I suggested that he that. He just he into the committee that we sit down and say, look, I really don't like this. And let me tell you why. And then they'd get. Chance to say. Well, let me tell you the problem. I don't know how many hours we wasted answering electric messages just to address something that could have been settled during a brief hallway conversation Bill Campbell. Just stop using Email to manage. I see all the time. I remember we used to have a video company, and we had different managers in the video company. But we ended a wedding video. It's like a one hour video thirty minute video. You have to send the video to someone who QC's the video their job is to watch the video into check for heirs. That's what you do. Your job is to watch someone else's video that they edited doing their very best and to into find errors in the video. Right. That's the job. I mean sense to find errors. I remember at one q seer who used to always Email responses instead of talking to somebody and he would say. Point one name spelled wrong. Two words don't match music point three. It would be great. If you could ever get that. Right. Now, never commenting on the other. Fifty five things that were right, right? So the person who would edit it we get mad only getting the name. So this is what would happen. They would add the name and get that. Right. Then they would go in and edit the voices to match, but then intentionally at the end of the video. They would right. Screw you. Then the q- sear would go love it. Thanks for making the changes. Then the employees right back. We'll be were an idiot. You would have actually watched the video. So don't criticize me for making airs because you didn't even watch the video. 'cause if you did you'd see at the end, I said, screw you. And it would all be Email. It would be almost explosive, and I'm just telling you Email is absolutely the worst way to communicate with people drew it should only be used to confirm. What was said it should not be used as a way to discuss or to assign action items. Because Jason how often when you get an Email. Do you not even know what the person's talking about? I never know they're talking about because with at least this is my personal take on. Anything as far as text based communication? So text message for work or Email. I will only ever text or Email if it's good news. It's right. I will always call. If there's a discussion that needs to be had or bad news happen. It'll be face to face meeting or phone call because an Email or text always comes through either insincere, there's no tone, and so people will take it how they think. Well, he says a lot of things and he may have missed punctuated here. So he must be mad at me. What did I do wrong? And then they start to stew or it's the tone just comes across as passive aggressive. Whether whether the intent was there or not, so I just I try to unsubscribe to all of that. And if it's good news Senate through could be quick. But sometimes it may take longer to make ten phone calls as opposed to ceasing ten different people, but you can be more specific you can be more detailed, and there's that human element to it that way everybody leaves on the same page. Bill Campbell was a huge fan of starting off every meeting with building repore, essentially, celebrating wins or going over good things that happened and that for me. Has been the hardest. Part of growing company is having winds to start a meeting or report. Because on a human level. Just me. I don't like that. Like, I don't. So like, I just don't learn that dive into the of what it would ever meeting about just being. I mean, this is how I am. Like, if you said if I if I close the deal say, yeah. And you said good job on that deal. Could job job. You do the job. Yes. I don't know what to do with that feedback. Some always like, yes or okay? But I don't I don't really process that emotion. Very well. I'm always like, okay. That is thank you. But I do process the emotion of hey, we could do this better. Yeah. There's what we can do to make that better or hey, I just don't do well with like praise and I thought for the longest time that everybody else was like that. And I've done it probably ninety nine percent of humans are the other way around. See I feel you on that. I am if somebody gives me a compliments like I was talking to. Stairs on Tuesday. And he gave me a very very nice complement on time doing coaching and kinda stood there. Not in those. Your shirt is nice. But I can celebrate somebody else's wins like the moon back in. So I would just say when you start off your meeting though, you do have to start off with that report. If you have to deliver criticism make sure you do it face to face over the phone with some nuance record hot take their. Well. I mean, kind of back to the the Email thing one of the things I've always told my team is that if the exchange is more than one and two back and forth than it needs to be a conversation with you know, if you can face to face, and if not definitely a phone call. But also, you know, kind of going back to the struggle with the praise I would say some of that is because both of you guys are self driven. You know? And so you get that internal motivation to keep driving and keep going and a lot of people don't have that. And so, yeah, depending if if you're not really self motivated and driven from internally than you need those external cues to say, hey, keep going you're doing a good job. But I mean, that's just a an individual thing that. Most people most people are not internally driven, and I'll give you some examples of me behaving badly. This would be your favorite examples. Well, I just think it's important to my favorite examples, letting lizards get learned from some self deprecation, you know, I I. And these are things that like, you know, I can never ever go back and fix it. So it's it's brutal. But it's learn from it. Yeah. Well, like, I was watching Kobe Bryant there's a video of Kobe Bryant and practice, and Jason you ever see the video of Kobe Bryant and practice where he he's freaking out of the team. No is that I'm thinking of Dennis Rodman when he broke the scoreboard. Okay. Let me just show you it's like, you know, it's like Kobe's in practice in. He's doesn't he's not playing basketball the same way. Other people basketball here he is going against Jeremy Lin and practice. I know it's hard to hear what's going on coke guarding. Kobe's yelling, Jeremy Lin to shoot the ball. He's guarding shoot shoot shoot shoot. And he talks trash the entire practice. And it's because Kobe has this thing he calls the Mamba mentality. Which is he is just intense. And so he is it's like he has probably four to five times more intensity than the average player. Another example, b Russell Westbrook. The thunder. He plays with an intensity that like you can't if you're on the team you just can't keep up with him. Right. And winning is not enough. And that's how I've always been for business stuff. I don't understand like if someone says I didn't get a chance to read the book this weekend. I got busy. I went to the lake. I don't get it. Because like I've never wanted to go to the lake. So nothing wrong with you. If you want to go to like, you're normal person. That's good. It's good. I'm not saying that in a condescending way. That's good. It's normal. But I just don't have anything else. I wanna do of into be great at one thing in Kobe was the same way he didn't wanna travel each wanna play basketball dominate his whole goal is when championship he didn't want to go out to eat with the players. He didn't wanna hang out with the players. He didn't wanna go out moves with the players. He didn't know what was going on with the players and in the book eleven rings, Phil Jackson talks about this in Kobe's come out and talked about this a lot. He didn't interview Shaquille O'Neal where he explained shack. He was so mad that check showed up to camp out of shape. He's like how can you be out of shape? Your their job is to win the game. And shack says during the interview he's like only had to do is dunk. Fun. You know, if I can I'm good really really upset Koby. I mean next level, and I have in the past attempted to become friends with or to allow certain people that don't have that Mamba alpha dragon energy to get close. Charlie sheen. Tiger blooding. I'm just saying every time they get close. It ends bad because they can't keep up. And so it's like it just doesn't go. Well, and so someone who says, hey, you know, why don't we partner? Okay. What's? Well. All right. Well, hey, let's since we're both busy. Let's have our first meeting tomorrow at five AM. Let's go, and they're like five can we do, you know, seven no because already have meetings, then and it just starts to create this in almost every time. It creates this friction and this tension, and then the person will ask me like are you mad at me? I have made the mistake of being honest and saying, yes. And so I would just say it's important that the birds of a feather flock together. And if you are a super-duper alpha, you might want to hire somebody like John Kelly who works with me who was also alphabet. It's kind of like my buffer because John John my speed bump somebody coming. Miles an hour on ninety miles coming Hutton. And then I see the speed. John's speed bump, so if you're out there today, you're saying I am and alpha. Just please understand you've got to create a buffer because if not man you're going to create some serious friction. Well, I have friends that want to work out with me. And I love it because I can always they're like, whoa. What time do you work? Let's five. Oh, great. I'll meet, you know, they're like, oh, yes. I don't wanna work out with you. I don't want to do it. I do now principle number nine maintain a culture of respect. Bill Campbell writes, the reality is that you have to earn leadership from the people that you're working with. And who an who you are who are working for you? The reality is that you have to earlier ship from the people you're working with and who are working for you. Those of you who don't know the story. Scully Gobber name of John Sculley. He worked at apple during the time when Steve Jobs was there is apple is growing and Steve was intense. And he felt like he needed a CEO. So he brought in John Sculley to help manage apple. And as is well documented, it didn't go well and Scully into forcing Steve Jobs out of his own company. And Steve was very very bitter about the whole thing understand it. It didn't go well, and it's a situation where if you're out there, and you have a business, and you have a partner and you ever get to a place of disrespect now, it gets really really bad Bill Campbell says he says the title doesn't mean much unless you earned the respect as a leader. So what happened was Steve Jobs brought in Scully to be the CEO, but it didn't respect him and created this weird friction, and I would just ask you right now. How much respect? Do you command from your team? I call it the rule of ten x the rule of ten x basically if people don't feel like, you know, ten times more about the business than they or is ten times more passionate than they are. Or at least you're ten times more engaged or ten times more invested or ten times more devoted. It's really hard for them to follow you. And so you've just got a show that you're all in all the time. Dr brecca if you came across to your team like being on time for patients didn't matter what would happen quickly. I mean, the whole thing falls apart because so much of what we do is timing. And we for us it's called the flow. So I mean, the patient flow throughout the day, you know, from one station to the next as we work through therapies, and then the adjustment checking in and out. I mean, all of that is is strategic in and it's like clockwork. And so if it doesn't work like clockwork man, we fall apart quickly or would fall apart quickly. But we can't allow that. And so it's it's crucially important now. J I wanna get your take him next principal from Bill Campbell's. I think this next. The principle. I think we all agree with this. I just don't know. How implemental how implementable it is by everybody. Gotcha. It says be honest with your team. Now, I'm not an encouraging ally to your team. But think about this. Let's say that your small business out. There listening today and financial you have enough money in the Bank for one more payroll. And a member of your team says how are we doing boss 'cause you're ROY slow? I mean wreck do you think it's wise to tell your team? Hey, guys. Here's the deal. We are down to our last seven bucks. And I work all the time. And by the way, my kids hate me, and we're getting sued. I mean is there zero can only imagine the squeals tires as they're leaving the parking lot. Yeah. Is it asking you this? I mean, what's how much information should you share with your team in your mind? Yeah. One of my employees her last position. She her last paycheck was that computer, working on go ahead and take that home with you. If we anywhere near that point. We're in super-duper trouble, right? But yeah, I mean, yes, you want to be honest. But that does not mean, you have to have complete full disclosure, you need to be honest about what they need to know. So it's all on a need to know basis. And like, you just said, I mean, the ten ten x idea, you do know more, and you've got a bigger picture. And and if you're running your business, well, you've got that thirty thousand foot view as well as being you know, in the mixed and middle of it. But yeah, you just you want to be honest with what what information is pertinent to their job getting it done, and what needs to be passed on. But that doesn't mean they need to have every aspect. I mean, you might be strategically planning something, and they don't they don't necessarily need to be on in on any of that. And this is a problem. I've had with partners in the past is I've had partners in the past when your partner, you know, you need to disclose everything which I do. But when you team up with people that don't have the emotional capacity. To handle it. Yeah. Sure. They'll say, so how are we doing on Google where we ranking on Google, and you're like, well, we're on page three and say are we gonna be top? And you say well our current pace for two years away. And they're like do. You know, and you go guys because. Amazon didn't make a profit for nine years. Nice. Guys, combed him look at it. ESPN make a profit for over a decade. Listen, listen, not bad. Tesla took them over ten years. Square guy square. Only took, you know, close to a decade seven eight years, I square and Twitter at all the vacuuming all your stories stories. I wanna know a story about getting rich quick. I don't have those stories bad again. That's why just be so careful careful about who you partner with because certain people can't handle the truth will on that note. If I could add one more thing before you close it's a lot of people. See it two ways. It's you have to be able to speak into mainly employee's because partners. You can be honest with coaching clients, you can be honest with paying for the service or they're invested some house. So there's a higher level of honesty, you can take with them. But for somebody who is just like an employee than the company people think there's two roads you either need to tell them what they need to hear or tell them what they want to hear. But right in that little middle sweet spot. Is you tell them what they can handle. And you find okay, I know that I can give them x amount of information without their head exploding that way, they still feel like they are going in the right direction. They're informed. But I'm not going to give them a reason to be catatonic. As example, I'd say let's say five six five or six years ago, we had employees who was awesome, cutting hair. But a personal disaster. It would come in just in cut hair all day. And then occasionally on the way out when we're sixteenth in Boston. She would Klay. How's your day? Great great. How are you walking out? What's going on? I might be pregnant this multiple times. You've heard this from the same person. It's like I am. Can we prayed for you, you know, or sports like my ex you wouldn't believe what he said. And it's every day. There's never a time where out of the drama free dramas river. And so it's a weird situation because when we had to promote somebody I had to promote somebody for a management position. Yeah. It's clear to everybody who works there, except for her that there's no way you could put in charge. Jason why can you not put in emotionally nuclear person in charge of managing people. Because as soon as something goes like crazy, they're going to hit that nuclear launch button. They're gonna blow everything to kingdom. Come. And then it's gonna be the slow or hastily downfall of your company. So I just remember I'm standing in front of our sixteenth in Boston location. And she goes, and my even being considered for management, and I remember going what are names in the hat. That's a hat and then that name in the hat. There's three names and your name is in that hat as what we're looking for is very emotionally stable consistent hardworking people. That's what I am. That's why they don't even say it. Right. So again, that's that's that's probably the hardest. That's one of the top principles prince whenever eleven work on the people, then the problem. Yes. Bill Campbell says it's not working, and I'm going to help you in your next role. That's how he fires people his line for firing people as it's not working out. And I'm going to help you in your next role until you have to say and rumor had it he said that a lot because he believed in working on the people and not the problem. So a lot of times there's certain people that just cannot get anything done on time. They just can't hit deadlines. Right. They want to deadlines, but they can't hit deadlines. We'll do they want to if they don't. Here's what I'm saying. I don't even know all I know, they don't do it here. They might say they wanna hit. Deadline. You know, what I'm talking about the person that says I wanted to be on time, but they're not, but they consistently cannot deliver. I wanted to save the filing right place. But I forgot I wanted to finish the workflow. But I didn't. Well, that's my my line is, you know, you're great person. And we, you know, this isn't a great fit. And so we want to help you find a better fit. Can I share a story about being a bad boss? Guy. Just. Out there. We had gone my team who went to a bible college locally. He was top sales guy dressed sharp guy. Jason you elect this guy this guy like this guy. Sounds like he's kinda sounds like a been. Yes. But but no I cannot say because he is a then as world removed from what happened. Okay. So we get to work, and you know, he left his computer open, and there are sites. Like, can you guys? Explain the basic premise of tender. Do it's like the movie predator in a sense. You just you just stock people and dating hook, right? When you say up. What did you mean? I mean, it is adults who are consenting to get together heat. And yes, the to and heat they're looking for a partner to make not really looking for a relationship. They're looking for physical interaction is that is that accurate Jason from your active. Okay. So he was on something kind of like that. And he sent a girl this message. And he says, I can't wait to meet you. I can't wait to be with you. I'm so excited. I'm I can't wait to marry you and all this, but it's a site that was it wasn't like a nefarious site. But it was one where it was like more of like a fine hot singles near you. So he flies out there. And he comes back to Tulsa and employs like how was the trip man? And I'm not hanging out with the guys. I'm just hearing them talk. And he's like, dude, I told her I loved her and I have fake name. She was you know, who I am. We got it on the whole time and like four days of just getting it on and I'm never never called her again. It's awesome. She's and I'm like, no, I hear about the second hand palm aside. I'm like did you travel to a nother state to meet somebody tell them it's a false go under a false name and hook up with her under the premise that you love her did you, and then you left her have -solutely. And I go really, and he goes. Yeah. It's awesome. And I'm like de let me look into like, okay. Here's what we got here. So I right away. I knew we had a people problem. Right. But he was a phenomenal disc jockey integrate sales guy. Yeah. So MRs whereas being a bad, boss. I should've known gotta get him outta here. What happened was I'm working with the guy and he's getting promoted through doing a good job. And I get a call from a wedding venue on the day of a wedding of show on my Nokia phone. Did it do this? Hey, this is clay how can help you in the wedding venue says we your guy is here detaching. And he is completely intoxicated. Any hasn't started DJ -ing yet? Right. And I just want you to know he drove here intoxicated and owners, I'm not calling the cops because someone's wedding, but you need to send somebody in take care in your in your company vehicle right with your name, blaze and on right? So I talked to the guy and he proceeds. Tell me he's nervous when he does show. So he's always drunk. Oh every show. So again me being a bad, boss. I sit down with him. And I start coaching him on how to get his life together. Step one step two step three. And then he goes, hey, by the way, I want to know on a lot of the trade out shows we were doing trade outs without back and Magoo's places where we would be six hundred dollars a traitor. They wouldn't pay anything. They would just give us gift certificates under those situations. When he goes when I would do times, I've been I would like double the trade at amount and turn it in for commission. So on the events where we didn't get paid at all. He would just crank up the trade out commission to make trade amount to get a bigger commission. Right. And I'm like, you would do this often. He goes. Yeah. I just I mean, no one ever caught it, you know, and I have one more thing because we're like kind of my my buddy, he's like, you know, how a lot of times we charge a bride hundred and fifty dollar deposit on the day of the wedding. They asked me how much they owe. And I say, oh, it's this amount. I thought it was one hundred fifty less than that. I thought the deposit went toward and he goes, no, no that doesn't and he's like, and then I would turn into tip. He's pocket in the catch. And I go anything else. Yeah. Yeah. I got one more thing. What? And it's this continues to be worse worse and worse. It's a revenue firing him. I'm trying to coach him up trying to life coach to quote doctors owner, you shouldn't be a life coach shouldn't be life coaching people unless your life coach. I mean, I used to just murder. I would just say again Bill Campbell says principal Levin work on the people than the problem. Principal number twelve. Judge people by more than metrics, which we just talked about, but Archer brick how bad can it be whether it's a football team basketball team or a business team? Let's say you're star receiver gets a tiny arts after the catch. Right. Does great endzone dances. And goes to the Pro Bowl, but talks bad about you. In media interviews and is disruptive in the locker room. How bad can it be? If you have a star behaving badly this. You know here here recently there's been situations where? Yeah, that that player just undermines the entire rest of the team. And so you know, you may have a star player in football on your team. And then yeah, they're doing their one job. Well, but then they're doing five other things just horribly or undermining everybody else's efforts. And so that becomes a cancer really quickly. And it does it destroys the the focus the energy the teamwork the commodity. Yeah. That's just not ever going to work. Well, principle number thirteen. This is one that's been very hard for me to learn as well. And again, just all examples of how I had to learn this painfully over time this one, oh, I hate this principle Bill Campbell. But it's true. I hate this. True. I hate it. It says principle thirteen focus on the long-term. Always Eric Schmidt. The CEO Google reports in a fortune magazine interview, he wrote when there's a business conflict, you tend to get rat holed into bills. General advice has to be rise one step higher above the person on the other side of the table and take the long view, he'll say something like you're letting it bother you Eric don't. You see to be successful an entrepreneur you have to have a sense of urgency. You really do. Yeah. But I don't know. I don't know whether well, but to go back to your example of working with partners. You know, I mean, you had to say, hey, what's the long term? You know, this could take a little while with Google getting to the top. I mean like you said you've got to keep that you can't miss the force for the trees. And so you sometimes have to step back a better perspective and not get too bogged down in today's Meyer because tomorrow is going to have a whole new set of of issues. Here are situations where I have dropped the ball. The most recent I'll give you one with be about. Twelve years ago or so but employ on my team said to me to go clay in a staff meeting. Everyone's there, I don't get paid enough. Look at the guy. Look at him. I said can I ask you what you get paid? I shouldn't have got it. They're in a group setting. I'm getting a thousand a week. Now, this is by the way, this is like fourteen years ago. This is like four ish. I'm like you make fifty thousand dollars a year conservatively, but you're making hundreds okay? What time do you get to work buddy nine? Okay. What time do you five days a week? Do you do that five interesting? What thing I get to work. I don't care. I just don't get paid. Well, you should care at three till night. Yeah. But had I I only fifty thousand a year, and I grew up poor you talk about poor. Let's get into it. We end up getting his epic debate epic which was great for everybody else to watch. Right entertaining. Great. Not great for business entertain. Yeah. And then I was like, okay. Okay. Okay. So I get it. So you feel entitled you feel right now. Right now, you feel entitled to speak that way to me. I don't respect. Right. Right. Right. Right. I I get so you aren't being paid enough. Well, it's awesome. Is there's a lot of other DJ companies in our town. It's my second crazy town. Lot of I don't think any of them pay as much as we do. But what I am power to do as right now is to go apply because you are fired. And he was like I've been fired after two years working for you. Oh, yeah. Get out of here. So I fire him. Feeling. Good feeling great about it. What happened was I created a decade me guy who's super motivated? To hate me. Now, what's cool about this scenario this job this idea? This the story is I've only done that about fifty times. And it's because I love detest dislike chronically late, poverty minded people. Only grasp by only understand the language of a player. Nece? I have a very hard time with. Sea-level conversations. Now, I learned this idea from TD Jakes because I learned that as an eight player in many other situations, but my long view, my lack of seeing the long view is the trade of a C player. So TD Jakes talks about this break, the giraffe and the turtle. Yeah. This is so good TD Jakes if you serve eight a draft, hypothetically, if the talk he'd say, Mr. Taraf, what do you see up there? And they would say, oh, I see the blue skies the green treetops see maybe the mountains. I see other animals, I see potential predators. I see all right 'cause I'm Super Bowl. And if you said, Mr. turtle, what do you see the turtle go where I see them draft. Poop and sacks. I see. No offense turtles. I'm sure. No, no, turtle impression I've ever heard is Ian sex that I see dirt. And I see just no hope for the future see down here is for turtle. I've never even seen the drafts face. You won't even look at me you go ask the giraffe. Mr. draft was the last time you talked to the turtle went down there to see his perspective. Why would never go down there? I can't even I can't even bend down there. I mean, I've never I what is turtle. And it turns like, are you kidding me? On believable. Frigate where does that I hate that draft up there frigging giant? So what happens is both people are being honest from their perspective. This was so freeing for me right understand the turtle is reporting. What it believes to be true right based upon what it sees and the giraffe sees what it knows to be true from its perspective. Right. And if you as a giraffe cannot will not go down to the level of the turtle at least for a moment to figure out what the heck they're talking about. They are going to leave in a very very unfavorable Unpa super negative bad way. It's going to end in an epic abysmal. Terrible way. You've just got to get down there Jason to this allies. You do this. I just had a conversation like that this past week. We it was before we decided to do the whole ideal schedule sheep. Yeah. Which was kind of just serendipitous. So I wanna say it was. Probably around Tuesday or Wednesday. But most talk to employees, and they were talking about how they wanna change their hours. They feel like they work too much. And so I said, okay. Well, how many hours do you work weakness? It will definitely under forty you know, basically, the whole nine to five thing, but I just can't handle it. And I just feel like I need to change hours. And so I always joke. Hey, if you wanna swap schedules. I would love to swap schedules with you. And so there was like, well, you work crazy hours. How do you do it? And I'm like, well, I think about it like this you go into it thinking, oh, I work this nine to five schedule. I am at work during these hours not doing the things that I want to do personally. But the way I look at it is you work nine to five I work five to nine, homey. I get up at four my day starts at five. I start my action items typically, I will get done, and I'm home still working until about eight thirty or nine, and I do that six and a half almost seven days a week now, but you're in the growth phase of your life. Exactly accumulate some wealth some assets. And I let him know look I'm looking at the long-term which going back to Bill. Campbell's thing is I know that this is momentary. I'm doing all of this now and. Grinding as millennials would say, hashtag workflow. But I I'm doing all this right now knowing that this isn't what I'm gonna do forever now. Bill. Campbell's principle, number fourteen. He shares is be yourself. Yes. Again. I wanna I wanna just make sure we're getting this. Everybody out there listening, except for you, the listener just just me and not docu breaker Jason inches. Other peop-, not even you the listeners friends of yours. We all have like kind of a bad a bad part. Sure. So I'm gonna write down encourage all the listeners right now. Right down your best character, trait and your worst character trait. Now, make sure you set set us on fire. So we don't see it. But I was able for me, I prefer isolation. That is my worst character trait. Very good for business. But very, you know, it's it's it's like, you know, hey, we're on vacation wise, dad standing by a deck looking out over the trees will your other prefers to be load. It's it's it's a weird. That's weird. Now, if you get into it, you say why I stuttered a lot as a kid and got made fun of a lot. And you know, had some abuse stuff that happened, and my parents dealt with it as soon as they knew about it. And it was this line. I mean as a great family, I wouldn't change anything. But I was raised. I'm saying that we will have some sort of justification to explain why we do that somebody else your like your character trait. That's bad is you're you're pretty big a lot. You just kind of that's a natural character trait. You just like you'll say like if you're supposed to be there at three you'll tell someone just made me around three if someone says how much was that sales ticket in the ticket was like one thousand fifty dollars. They'll say around eleven hundred because you're just kind of a general person kind of a you don't like the details. You kind of just well, I just I'm more of at the Asian person somebody else out there, you have no vision because you worry about everything all you do is look legal documents and go what if we get sued? I can't do we. So we all have somebody out there. You're funny in a cutting way. Right. That's your bad trait. You cut people down somebody else, you just love to stir up gossip if there's not a gossip you just some reason they're just that's your deal. You just love to stir it up somebody else out there. You're saying I'm always a little bit late. I'm late Salat. You're just someone else's. I don't say money. I as soon as I get it. I spend it. We all have some character trait is not good so Bill Campbell's talking about being yourself. He's talking about being yourself in positively best qualities your best qualities. So don't hide those best qualities from the world. But if you have bad qualities don't running around being the office Eminem saying, I'm just being real because that's right now Bill Campbell as we as we kind of get into who. Bill. Campbell was Bill Campbell obviously was the inspiration for the trillion dollar coach the leadership playbook of silicone valley. Bill Campbell written by Eric Schmidt. Alan eagle, and Jonathan Rosenberg a lot of people don't know is that he was considered as the secret coach to countless technol-. Entrepreneurs including as I mentioned before Steve Jobs, Larry page Sergei bridge visas, but people need to know this. He started out somewhere. He was a football coach for Columbia University. And then he worked as a marketing executive at apple. He also worked at Kodak, and he went on to become the CEO, the accounting software maker into it. And he also served on Apple's board. So it wasn't just a random guy running around pontificating giving people life tips. He was a sincere guy who. Had a pass so rage twenty seven to thirty three. He was an assistant football coach at Boston College twenty seven to thirty three Jason held you. I am twenty six. Okay. So we're twenty seven to thirty three. He's coaching football. Boston College assistant coach eight thirty four to thirty nine. I'm thirty eight. He was the head football coach of Colombia's football team. The clube the Columbia lions from nineteen seventy four to seventy nine. But then he decided, you know, what I have got to do something with my career beyond where I'm stuck do. You think it's too late Dr brek to switch careers at age thirty nine. No, you don't know hits really close to home thirty nine. Yeah. A lot of things you could do. I mean, I could do. I mean, the listener out there. I mean, there's a lot of people who didn't really get started until after this point. And I think a lot of people say, well, it's too late or or I've already missed my opportunity. And that's that's bull. I just don't buy into that. I think if you have that passion you have that drive. You've got the the the wherewithal. And the idea you've got something that you want to see come to fruition. I mean, go for it. You only got one life to live make the very most of it saying if you're not wasting so much time watching TV or or sleep in for ten hours a day. I mean, there's a lot of opportunity time that you may not really be realizing grab it and use it. Quick fact hero quick facts. We do the show every day. So I've got these stats baked into my cranium. And Jason you can put a link to on the show notes. But the average American according to Nielsen watches TV five point two hours per day, and is on social media over two hours a day. So that is almost a full time job for most people after breaks. It is a fulltime job. Sure. But I'm saying to you out there at the age of thirty nine he was coaching football unsuccessfully. I might have because is not necessarily a powerhouse for football. So after the age of forty he decided to join J Walter Thompson the advertising agency, and then Kodak where he rose to run Kodak's European business systems business. He ran that European film business now nineteen eighty three now. Okay. So this is like eight forty three. This is what's crazy? He left Kodak which was a fourteen billion dollar company right to join apple a ninety million dollar company in his own mother thought he. Was crazy now. Listen, listen, they're thrives at the age of forty three. He left a huge company. Kodak a fourteen billion dollar company. Kodak was huge. Remember before smartphones. Everybody was praying. He left that coveted go. Join apple all right age forty three then while working for apple. He was hired to become apples VP of marketing and into run Apple's Claris software division from that point forward. A win. Scully refused to spin Claris off into its own independent company. Campbell decided to move on he left he left then he ran into it. And he went on to have major success running into it. Now at a certain point after the age of fifty all right Bill Campbell average of fifty he decided to become the CEO of a company called the Gold Corporation a startup pioneering in tablet, operating system industry. So we've all seen the ipad, the iphone they have that. That touchscreen technology. That's what he worked on. And the go company was sold at a certain point nineteen Ninety-three when Bill Campbell was fifty two AT and T. So the age of fifty he starts career three let me you about career three. He says what I'm gonna do is. I'm going to work for free. So in nineteen ninety seven age fifty seven and beyond. He began to work with Steve Jobs for free with Amazon for free started working with Google for free started working with Facebook for free. You gotta listen to the interview with Eric Schmidt on the Tim Ferriss show. You can hear all this stuff. But what would make a man want to work for free? But what would motivate a man. Well, I'll say this is higher purpose. Yeah. He's fifty seven. He knew he was like, you know, what I'm not gonna be a life forever to have enough money. But I would encourage everybody to. Died your life into three parts and one of my mentors back in the Jewish guy. He told me he said Klay break your life into three parts. Okay. One of the parts. He says part one learn is between one and twenty five your entire focus should be learning. Now, if you don't actually start working for a job or a boss where you can learn a lot until you're like late twenties, you got extend that out a little bit. So maybe till earn until you're alert until you're thirty thirty five he's aren't strict, but right, but the first thirty your life next phase. He says earn so ages twenty five to fifty or thirty to sixty just earn focus on being profitable, stop volunteering at crazy things that don't make money stopped participating every association possible. Stop just get earn something. Now, the final chapter of your life focus on returning. Learn earn return, and that advice has really. Made an impact on me. Right. Because I I think you can get confused. You gotta mix it up. If you don't think about life that way, but I have a huge Amana respect for a guy that worked for free for fifty seven until the time of his death and a so much. So I'm going to on the show. Jason is we wrap up today. I'm having you put a link to every article that you can find that has been written about Bill Campbell on it. And every video interview about Bill Campbell that you can find all the books written about Bill, I want I want a huge list of links because everybody should by all big these big companies, Dr brek, there's the biggest companies the world attribute their success to one guy. Incredible. But also, I think it probably gave him a huge amount of freedom that he's not attached to the results. He's not not being compensated based on how this goes he has the freedom to say. And if you don't like it. Hey, you didn't pay for it. I mean, you know, he he's going to run the way he wants to run. And he's he doesn't have to to answer to anyone, you know, he can give that that brutally honest truth without having to feel like, oh, but you know, I've got to earn my check. Now, he he's free from all of that. He's able to create a system and a way to rise above it to be passionate about what he does to give his all. And then also at the end of the day. I, you know, with his blocked schedule walk away and say this is my wife's time. I gave you your time. I'm done. And I'm doing my thing with my wife, my kids my grandkids. I'm doing my soccer coaching. So I think that's a beautiful thing. Bill campbell. I can't tell you how much we appreciate what you've what you've done your life. Certainly deserves an ovation being I've been doing coaching since two thousand eight. I'm very familiar with your life. But I know a lot of people aren't so if you're out there today, and you have learned something. Why don't you go pick up a copy of trillion dollar coach? It's a a book you can buy Amazon right now the trillion dollar coach written by Eric Schmidt. The CEO of Google endorsed by Sheryl Sandberg. The COO Facebook the CEO of apple Tim, cook Jeff Bezos from Amazon John door the top venture capitalist. Susan, the CEO of YouTube every model, here's yeah. I'm just saying you gotta go pick up that book because Bill Campbell. I'm just telling you there's so many principles that he teaches that if you could just implement one or two of the principals in that book, it can have the power to change your life. My is clay Clark. I am a business coach from the father of five kids on that's Dr brek over there. Dr brek is an unbelievable chiropractor. And if you're out there, and you're saying, I got some kind of a pain in my spying allergy issues and need an adjustment. Go to Dr brek dot com. D R B R E C K dot com. Dr brick dot com. When you go to Dr breath dot com there you can schedule your free exam your free. X Ray your free adjustment all over free there by going to Dr brek dot com. And we like to end each show with a boom Jason. Are you psychologically, ready to boom? Yes, brick. Are you Cairo? Practically ready ready is your spine in line must. Line. Here we go free to what? Oh. What if one awkward potentially even harsh conversation had the opportunity to serve the catalysts that would forever. Change your life. My name is click Clark. And I'm the father of five kids. I had a goal to be a millionaire before the age of thirty and to hire my dad, and after I achieved my goals, I've spent the vast majority of my professional career helping people like you because I care enough about you. I'm willing to have that tough conversation with you today because I believe in your future, and I know of your dynamic ability to change are you tired of chasing your rainbow dreams and being one of the ninety percent of American businesses that fail every single year. Are you tired of feeling stuck and being one of the seventy percent of Americans that hates their jobs? Are you looking to build a real business that will realistically create both time and? Financial freedom for you and your real family while you're still on earth in healthy enough to enjoy it. Are you done with the pyramid schemes the get rich quick, hyper programs, no money down real estate scams, and those quasi religious feelings focused motivational seminars? Are you looking for the practical and actionable business systems and processes in the strategies, both doctors Zeller, and I've used build thirteen multi million dollar real businesses, my friend, these are real companies. We're talking about a real multi million dollar Thomas clink, a real multi-million dollar wedding, photography service. A real multi-million dollar durable medical equipment company, a real multi million dollar bids. Grooming franchise, a real multi dollar marketing company, a real multi million dollar auto auction up Bank, a top ten items podcast and the category of business and an Amazon bestselling book. So we do we just know how to pick the right industry or do. We know the proven path. My friend. Why did ninety percent of businesses fail? Get all of our businesses. Don't what if you knew the proven systems to would you to earn financial freedom, but will the system work for you? Well, I don't know call Rachel and Tyler Hastings with Adele clinical research in New Orleans. These folks have implemented our systems over the past twenty two months, and they are now making incredible monthly prophet with Dell wrecked clinical research over one hundred thousand dollars per month will the system work for you. I don't know call Thomas cross it with full package media in Dallas, Texas and ask it what feels like go from being a started to grossing over one hundred thousand dollars per month with his real estate photography business with twenty six months of joining our program in implementing the proven business strategies, but we'll assistant work for you. I don't know call Rachel and Ryan was tiptop Qena and ask them what it's like to grow there. Trading business from just one location to over eight locations within just twenty four months implementing are proven business. Coaching system will the system work for you. I don't know call Erin antics, which Shaw homes and ask him what it feels like to be Oklahoma's largest home builder and what it feels like to increase the amount of inbound leads that he receives over three hundred percent within just eighteen months of implementing are proven system. So what does it cost and what's included in the system? My friend the thrive time show business. Coach program is now enrolling just twenty five hundred people out there, just like you into our exclusive ultimate business coaching program. This program includes one ticket to the two day fifteen hour and the world highest and most reviewed business workshop, but to thrive time show world headquarters and Tulsa, Oklahoma. This program will allow you scoops access to Email your questions to info at drive time show dot com where they could be an. On the podcast and the live radio show broadcasts this program will get you access to over twenty five hundred business training videos taught by people like the former executive vice president Walt Disney World resort's who wants managed over forty thousand employees and one million customers per week you can learn leadership taught by the iconic investor in two time NBA champion two time. Gold medalist an NBA MVP David Robinson. You can learn public relations taught by the PR consultant of choice for Nike President Bush, President Clinton Prince, Michael Jackson, Nancy Kerrigan, and Charlton Heston and countless other world class mentors, and my friend. You will gain exclusively IP access to get a behind the scenes look at our businesses including elephant in the room. How the systems work, Dr Robert Zeller and associates out of the systems come together and the z sixty six auto auction. Okay. So what does the world's most effective in practical business school cost? You. Well, if you went to the university of Tulsa and study that a private school, you won't learn anything that will help you to start or grow a real business and will cost you forty thousand two hundred and twenty one dollars per you. Now, if you went to oral Roberts university where I personally went to school and studied business at yet another private school. You still won't learn anything practical either that will help you grow a successful company, but it will cost you forty one thousand and twenty four dollars per year. So let's do them out. That means at the thrive time show business school without the BS. Experience is thirty nine thousand nine hundred ninety three dollars less per year than the university of Tulsa, again, that means that the thrive time show business coaching program is thirty nine thousand nine hundred ninety three dollars less per year than the university of Tulsa. And that's why we've made our program exclusively available for just twenty five hundred people like you at a call. Cost of just nineteen dollars Vermont which comes out to ping two hundred and twenty eight dollars per year. Are you kidding me? No, not Kenya. Thrive nation. This is your opportunity to experience the world's best business coaching program for twenty dollars a month. So why would you do it? Well, according to studies conducted by Nielsen other people not you, but the average American is watching TV five point two hours per day and consuming two point three hours per day of social media. And so they don't have time to invest nineteen dollars per month in a coaching program. Did you know the Cording to Forbes eighty eight percent of the world's rich people spend, thirty minutes per day reading and studying on how to improve their practical business skills. My friend's father of five kids. And I know that my kids get enjoy the fruits of my financial freedom. Not because I'm a genius. But because I know the proven systems I took the ACT three times I had to take algebra three times. Just a pass. I got kicked out of college. Trust me, if I could do it. You can't to my friend. You have nothing to lose. But you will lose by default if you do nothing. So are you going to act and take advantage of his exclusive offer before all twenty five hundred spots are taking or you just become another setting sample of ninety percent of American businesses that fail and the seventy percent of Americans. According to Gallup that hate their Josh reserve your spot in role in the world's best business school today at drive time, show dot com. It's just nineteen dollars a month. Reserve your spot in enroll in the world's best business school today at thrive time, show dot com. My friend just nineteen dollars per month. And there's only twenty five hundred spots available. Do not miss out on this exclusive opportunity.

Bill Campbell Jason great Google Bill Apple founder Steve Jobs CEO Eric Schmidt Amazon Facebook principal Bill Campbell Sheryl Sandberg Jeff Bezos Tim Ferriss chairman Tim Dr brick
Dont Be an Educated Idiot. You Must Take Action (The Mod Scenes Success Story)

Thrivetime Show | Business School without the BS

1:58:40 hr | 1 year ago

Dont Be an Educated Idiot. You Must Take Action (The Mod Scenes Success Story)

"On today's show. We share the story of how Stephen was able to grow his company mug scenes over thirty five percent within just one short year of business coaching. Some shows don't need celebrity narrator to introduce this show, the dish oh dot. Two-man eight kids co created by two different women thirteen multimillion dollar businesses. Ladies and gentlemen. Welcome to thrive time Shaw. Yes. Yes. Yes. And yes, Dr people back to another sighting of time show on your radio and podcast. Download and welcome into the DOJ o of Mojo now Chup on today's show. We're talking about the success story of a company called mod scene seen. So let's let's walk listeners through the process of helping grow abyss, essentially mod scenes heard me appear on a podcast of some kind. Yep. They filled out the form, and they believe Victoria, gave them a call. And it's about fifteen minute call I try to figure out whether they're good fit or not then they spend. Then I think Toya schedule thirteen point assessment with them. And I went over. I ask them various questions about an hour to really get to know the client to see if they're the right fit to thirteen point assessment. Then we make a proven. Plan proven plan. Now once somebody gets the proven plan Chup explain what that weekly coaching looks like what does it? What does that from your perspective as a coach, the only doctor BreX perspective as a as a client because he is a business owner and a client and a chiropractor? So chip handsome guy, by the way with a great hat by. Where'd you get this came from Kohl's go part is it has the year. I was born on. It sounds like, you know. Little hack. It's a beautiful. Thank thank you. What I'd say is really cool about the coaching program is that Klay creates a path for every single client. And it's not built off ideas. It's built off proven systems that have worked across industry. And so every week we meet with the clients and first things first is we're always doing a rush to revenue. That's the first goal. Rush to rep and rush to revenue we gotta get you doing some sales and covering all the costs that you have in the business. And then we we concentrate on those revenue generating activities and system is ING out the business that you can create time and financial freedom all at the same time. Let's let's get really specific for a second. I want you to think about it think about your clients chip and think about a client. That's having big wins right now, financially declined your mind having big wins financially. Now Jason I want you to think about a client. You're working with right now. Who's just having some early wins some Ernest few early winds something where it's a little early win. Not not a huge win a victory yet. But just early winds Jason wants a client the. You're working with right now that maybe said, hey, I'm getting more leads or hey sales are up or what the client? You can think of right now, you're working with their sales are up. Am I led to mention their name? Yeah. Mentioned her name. It's company. Okay. So revitalize medical spa, they do botox skin-care laser work, there main their main flagship location is here also, but they just opened their first franchise in Alameda anima. So that's Colorado and between the two of them their biggest win is they're go getters, they're super diligence. And in the span of one week they took both of their locations one having like eighteen reviews one having twenty and other both well over fifty. So they called their former clients they got reviews they got lead yet. Yes. So every new client since they hit the forty Mark has all been Google referrals. Tell me about the homeys you work with in Boston who have the mascot Chevy seen the mascot, right? Boss, boss, boss. Tell us about this Klein, what makes their companies excessive whose this business. Angels touch. They are a auto body restoration and detailing company. So anything from like a Fender bender to detailing a full restoration of like a classic car nine aim it. They do it. But since they started with the program each month. They've given me updates. So I started with them in December. But each month they've shown that they have grown about thirty percent. Now they're year over year. They're fully up forty three percent all because Christina is a beast. She has a wicked awesome accent. And she's just system is is everything if we give her system she tackles it that cleaning checklist. Optimized her waiting area. Yeah. Just a little bullet points. She took to that stuff. And now she's getting compliments on it. It's given her this energy to approach things differently. But literally they turned everything that have into a system doing checklist for everything. And that Dr brek she was she knew she she's it's coming. Angels Tonj touch based in Massachusetts. And we made the business plan for her part of it whenever you have an automotive repair business or a chiropractic center dentistry place, where brick and mortar where people come to that business. You gotta make sure that that that lobby looks good smells. Good sounds good. And there's a checklist for it in. And so she's renovated that completely changed. The way that the experience for the customers is she's getting compliments, and she's getting more and more customers talk about your journey down the path. They're doctor Brechin, Mr. Tim Redmond tell us about your journey down the path. And maybe a few specific wins that you've had and some things you've had to change to achieve those wins, sir. So one of the things early on we had to look at our price structure. We hadn't raised prices. We hadn't changed anything with our our pricing system for a long time. And so we had to really consider. What was the? Cost of doing business currently, and where did we need to place ourselves? And we do want to be a great value in the marketplace. But we also don't want to be the cheapest of cheap. So you're you're underpricing your center for how long? Six seven years at least. Okay. So you're underpricing yourself. Tim came in objectively as a coach and said, hey, we knew Ray those raises prices a little bit. Okay. So the fries increase what else did you have to do to get to a great spot financially? Well, really one of the biggest things that the coaching did for me was the systems and so- systematising things. Putting in those checklists putting in things that were reproducible and consistent. And so there are a lot of things that just warrant that consistent before we were we were trying hard we were focused in the right areas. But we didn't have a good clear plan as to how to execute and jumping a lot of people within the systems. I think for some people when they hear the word systems there may maybe thinking what are you talking about? Or they think it's begging to go. We know trust me. We know we need system. Know about what specific systems they need to implement. I wanna tap into your wisdom as a coach. Then we'll go back to Dr brek on this before we get into the mod scenes success story. What are some specific clients you've specifically worked with? Yeah. And some of the specific systems that you've put in place specifically. I was thinking of one another fellow chiropractor named Jay strode or health works practic out of Franklin in Murfreesboro, Tennessee, we've been working with them for about two years. And I it was all about marketing and that Russia revenue we just talked about. And then for about the last year and a half, we've been working on system system system. So scripting every time there's a touch point with the client or potential client. It's a scripted interaction. Wjr instituting all kinds of office checklist. Front and back end office all all of these systemized checklist. He can have now have managers in his office doing all this stuff that he was doing taking up all of his time. And the cool thing is he's been able to take his family on two trips. This this year, so far and the business hasn't experienced a hiccup whatsoever with him not being there because of all the systems he has in place. He's still growing twenty to thirty percent year to year on top of all that really frustrates me about business coaching. Frustrates me. A lot is we have a hundred sixty just wonderful clients. And I know they're wonderful because I speak to pretty much everybody before to vet them to see if they're a good fit and make sure they're wonderful on the weren't those seriously, we won't take their money. If we had a guy I just talked to a guy their day really wanted to move forward with the program, but he wasn't gonna implement. He literally spoke to this guy a doctor in. He's very very. A lot of gross revenue very little profit. And as I'm going through the thirteen point assessment. I asked him I said do you record your calls for quality assurance says? Nah, I don't think it's ethical and my business different. And I go, you know, you're in Texas where you can record calls. Also. I mean, do you know that your people are even tracking where the leads are coming from. This is what he says, this is an honest assessment. He goes, well, I believe my my team. I trust him. I trust him. I said, okay. Well, so you don't record your calls. You won't want record my calls, but I won't coaching clay one improve. Okay. Do you have checklists for cleaning your bathroom? No. I don't. I don't. I don't believe that it's too. It's common sense. Do you have a pro forma glisten, man? I don't have time to to deal with all those details. I'm gonna focus on the big one. I want to coaching and if you're not coach -able that's a frustrating place to be in. When you when you want change, but you're unwilling to do the things needed to change dodger. Brecca wanna get your take on that. Because I think a lot of people think to be an entrepreneur you have to this alpha type personality dust being very uncomfortable. You are coach what what made you coach was it. Did you have to go to the bottom? Able to always coach. I've only known you long enough. Yeah. You figure out hey may not have. So maybe somebody else does. But now, I think there is something very true to it. You're saying as far as on for Noor's, our creatives types, they are ALPHA's. They're the ones trying to blaze their own trail, and it can be difficult to listen to somebody else. But it's amazing to me. How many things translate across any business any platform any service or product the the systems can be the same just applied maybe slightly differently. And so the principles all still stick, you know, everything that's that's true for a fortune. Five hundred company is still you know business principle is is still true for a mom and pop start up. Now, this is again, I'm just this is an offensive idea for somebody out there. But I have read all the books that are behind me on that book show. Yeah. That's a lot of books four or five. I read those is because. I wanted to know the specific systems needed to grow business, and it might be offensive for somebody. I know it is because I met people at the conference say this. When you realize that a person who has taken algebra three times. And who really isn't good at much, but who just knows the systems can win all day. And then with somebody who's really smart and has a lot of degrees in a lot of education, and maybe age experience life experience that if they don't know these systems, they can't grow. It can be very frustrating. Yeah. Can I chime in here another win that we've had just to prove that these systems work is tip top canine down in south lake, Texas. This is crazy thirty one thousand dollars in sales in one we one week, and that's only after eight months of being open. Right. I mean, thirty one thousand in a week we've met small business owners that come into our conference to in in a year are doing two hundred thousand dollars of gross revenue in business for twenty years decades. So if you're out there listening today this show is meant to help you build your faith that you can. Can grow your business dramatically, just like Dr brick just like the folks at mod scenes, but nothing works unless you do my Angela nothing works unless you if we teach you the proven path if we do the initial call the thirteen point assessment says I make the plant takes four hours to make that plan takes about an hour to talk to you takes me at my team half hour to talk to to talk to you. So we're talking about five and a half hour investment of our time. The worst thing that you could do is say you want the change and did not be coach able like Dr Breck, and like you're gonna hear from these folks mod scenes doctor breath, you had a a hot a hot tape. Just something that goes back to your point. You're talking about is one of my first mentors. We were at a meeting, and he was talking to a group of us that were still students at the time. And he looked he point out this guy. And he goes you're gonna do really well and business and what he was trying to assess was who was the student who was the student and who's the beast in. So the a student those are the ones that are gonna struggle. They're gonna try to out think the system there and try to out guess it blazer own way, they know better. But the students just more to go. Hey, I don't know off all. Take take me on that path. You guys all all take the steps you say to take I'm nine so their coach -able disagree with Dr Brexit. I want to point this out because what you just said is based on your observations and that conversation, unfortunately, I was the student. So it took me a long time to figure out just follow. The I just wanna make sure we have a lot of smart listeners who listen to this show. And I just wanna make sure that the listeners kind of get this idea rightly divided I have been coaching clients since two thousand seven eight doesn't eight and I will tell you that the ones who are super super smart in unwilling to implement what they're learning like you said out think the system those outnumber. If you looked at the client who are losing, right? The people who are have the business owners. They're losing the super smart people that out think everything and don't implement that's probably three to four business failures. And one at a four is somebody who is. Just maybe not the most academically smart person ever who implements. It's usually it's almost always people that are super sparked that struggle to implement it really is a problem. It's a thing. So let me just give you an example of these kinds of things we talked to a doctor. He is an ophthalmologist Obama. Dr Tim, Tim as first name, I won't mention his last name's I've promised to my one on the show that guys grown guys in sixty days. Literally, his grown is optimally practice over thirty percents already a big company go, Dr Tim and sixty days, but you know, why following the system everything all every system the entire thing right now. Let me tell you about let me tell you about the the clients that struggle, though, it's when you get really smart person, and we say Chup, we'll kind of role play case. So you're you chop I I want to implement call recording. But I mean to a half to an ethical, and then what system shy us, and I know you're recommending clarity voice. But I have a different one thirty have. And but the problem with this one is that it only lets me record inbound calls. This is the stuff you run into all the time when people are trying to over think something that's already been proven in. Honestly, that's one of the reasons I brought up the tip top example a minute ago because with the franchise model, I love it so much there's not even an opportunity to try and argue with this stuff. It's already set up for you. Therefore, you have to follow that path and in it's just a no brainer. Now what about? Chef we'll push back. Do you get from intelligent people when it comes to putting video cameras in their lobby to ensure quality control. Well, it's unethical. Clay, I can't record. That members target puts up cameras, the Home Depot, and I know that traffic lights put up I know WalMart puts up cameras, but we can't never win. Yeah. And that's what keeps small businesses small. What about the group interview? We're gonna back. Do you get from intelligent people about implementing the group interview? Well, what kind of Telemit's group interview, don't I need to tell them tell them that tell them. It's a massive you have to do with the same day the same time every single week. We'll could've pushed get we. We have a client. As example, we have client right now. Dr Tim again in Alabama the up Malla gist. We told him, and he did it so great. This is awesome. We make a list of the hundred people that you want to refer you the hundred optometrists on philology which mean, which means he has surgery surgery in the eye. Optometrists treat the eye and they refer out surgery ophthalmology. Okay. So he's getting referrals downstream from up. Thomas. We should make a list of the top Thomas in town and bring them by doughnuts. Every week until him to pre sheet the referrals because you'd like to help their patients, and he says, okay done, and we said, and then make sure you ask every single patient for an objective, you know, Google review, and he says, okay? Well, Dr brick no pushback. He's doing it work. He now calls them doughnut referrals texting over Marshall with all these exclamation points. In another doughnut Rivero, but what kind of pushback did we get from very smart person? Oh, yeah. About the dream one hundred. That's a waste of time. I can't dedicate that much. I do step one drop off donuts. Yeah. Step to what do I do that drop off every week anyway. Yeah. Absolutely. Every single week. But what if they told me no, go back the next week Trump off donuts drop off donuts, you hear doctors talk about on the show people. Yeah. People think it's hyperbole. I don't think they believe they tell you never to come back. Oh, I'll see you next week. What kind of pushback, do you get from smart people when you tell them it's time to gather reviews. When I say, it's time you have to capture a review every single day from at least one real customer. What kind of pushback do you get from the smart people? I'm going to automate it. I'm going to automate getting Google reviews. And that way, the only the good ones come through. And we'll store them up and we'll slowly release them over time through some third party. Okay. What kind of push in from smart people when you say we need to add content to the website, everyday either. You can do a podcast you can write the content or you can have our team right to content. But it doesn't matter. You have to write original hypertext markup language content every day, and you can add that content to your site map by adding either podcasts original podcast by writing it yourself or having our team do what kind of pushback, do you get from the smart people? Hey, I don't know if you know this. But I was reading a blog about these things called spinners, and they can take my competitions content and spin it into new content for me, and you can't do that. Now what other areas do we get pushback from smart people? I see this a lot all say. Doctor doctor client, I need you to save all of your files without acronyms, please. This is an impediment to growth, and I need you to stop using acronyms because nobody knows what you're talking about. And we need to stop using acronyms as you scale, or if you get to a place where you're getting to we're going to scale something like franchise, something, can you please explain why you can't use acronyms because soon enough like you LAN musk says, you're gonna have a glossary of terms that nobody knows nobody wants to ask about because they don't wanna feel stupid. And then it's like you said it's an impediment to growth, it's an impediment to getting things done correctly. Okay. So think about this. I'm gonna read a notable quarter to you from Elon Musk actually, I'll put it on the show night. Did you read this incredible listeners as I queue up some incredible quotes music. Don't use acronyms or nonsense words for objects software will processes at test in general anything that requires an explanation inhibits communication. We don't want people to have to memorize a glossary just to function at tesla. Think about that for a second. Why do doctors typically pushback about removing jargon from their business? The way they've always done. It clay. Might've businesses difference the way it was the way. We've always done. It. You hear people say, okay. Okay. So you're saying that you've always done that way, we say that a lot this is how I've always done it. We hear this all the time. And then all say. And for eighteen years you've been barely making it, right? And by default, it's going to I need you to save. All it'll take me all weekend. Yeah. Absolutely rename the TPS reports the are five files, the m seven documents, and I go, I know but your front desk, lady or guy doesn't know what you're talking about. Right. So every time that you say that they don't know what you're talking about. And they'll be would take me all weekend to rename better to do it in one weekend than to end up losing a lot of money or patients or kind of push back. Do you hear from smart people Jeff about saving their passwords all in one place? That is a sensitive subject right there. Nobody does it and they can never get into anything. And you know, they don't even have real pushback. It's just like people don't do it. They know it's gonna should definitely do that. I should. Yup. I shot should. But they just don't for whatever reason. I don't know what he's worried about that one password protected. It's going to release all their right? It's it's a funny thing. It's a funny thing, you know, where else I see pushback lay people no-brainer coming up with a no brainer. Yes. Say that's going to devalue. I can't I can't do half off. I can't do a one dollar. I service that's going to devalue, my brand it's super important. You don't become a poor smart person? Doctor. How often have you seen really smart people who are just getting destroyed by people like myself who are pretty low on the Q charts. I think it pretty smart. I a certain set of skills, you, listen, I know about neuropathy as work, but it took me like years even learned that word say to get neural Niro, but a narrow pathways were you do repetitive task over over good or bad. It becomes a habitual activity. Tony along time to figure out how to kick a soccer ball or shoot. A basket. Took me a long time to master business growth. But now, it's like my default setting took me a long time. But I think people get frustrated when they meet me a lot of times because I think they. Want me to be deeper? There. But you see chancer yet answer question. I mean. Yeah. There are a lot of people that are getting their tills kicked by or guys like you. Or you know, I mean, just the people that. The just they do they have a system. They fall the system. They don't question system. And they just they go out and they execute execute execute, and that's the you know, I was listening to a little podcast not long. And that's one of the things that the guy said was execute is worshipped like just you've got to execute. And so, you know, a lot of people have great ideas. But it's the one who's doing them that actually makes difference. We're gonna share with you a story of a client who really just knocking it out of the park, and we're going to do chops. I'm gonna keep the audio can keep the audio audio. We're gonna oposite from time to time to break down what they're saying. And give some context to it. And I'd like to get Dr breath, take on it. Jason's take on it in your your take on it. Because this is a powerful powerful success story of a company it's grown by more than thirty five percent and less than a year. It's called mod scenes, and they make decorative backgrounds and sets for churches. For a big corporation peon. Like, if you're watch ESPN or you're watching wife church online. They're they're doing the backdrops for big organization and cool, physical backdrops or digital physical jobs. Really, really cool. They help the lighting the stage set up just a really great business. It's another further ado back into the Mont scenes story. So I'm Stephen hall. This is my wife, Sarah hall. We are businesses. Mancini's and we make state backdrops for churches corporate clients. I get involved in a scenic industry. It was an accident. I'm a lighting designer by trade, and there was a huge need for churches to have easy to use scenic. And so we met in our church and then made it brought her met in lots other. All right. So this is the first a teaching moment Champa wanna get into. All right. This client is person. He saw a problem. And then he saw a need, and he filled it, right? He saw problem. He could solve can you talk to me talk to the listeners out there help educate us about why it's so important to sit down in make a list of all the problems that you can solve for your current customers. If you have an existing business. Yeah. Because a lot of times what I found is entrepreneurs and business owners are selling to themselves the idea of what they want. So you gotta sit down in the mind frame of the customer and create that list. What does the customer see when they see my business? What problems do I solve for them? And don't put your own flavor on it because you're not selling to yourself. So think about one of your clients think about restore home health. Yeah. What problem do they solve they solve home health? So they do a home nursing and home physical therapy for people that are homebound after surgery or after an injury. Do explain more. If I don't get it. Okay. So. They if you're stuck at home after a major surgery, you have a major knee surgery hip replacement. They will send physical therapists, and nurses to your home to check in on you help you with your meds, healthy with your physical therapy and all of that. And that's a real need that people really have real need that people really have angels touch the business you work with in the Boston area. What problems do they solve? They do auto body repair. They do detailing and they do complete restorations of vehicles. I would love it if she would hear this podcast. Yeah. Make sure she gets to this one. Absolutely. But think about this Dr brick where do you go to get your oil changed in Tulsa? Right now. I go to the dealership. Okay. So you go the Audi dealership is it. Nice in the lobby. It is. It is nice. I've been there. They haven't nice is that the one attached to Jack Cooper. I think in the right one or the different one. No, this is on. Forty third and memorial. Okay. Mario now these Alexis. These ones have this Audi dealership. Do they have fresh coffee available that do do? They have refreshments available new big screens. No, they have a couch is they do have some big. Yes, they did have some some nice eating Mercedes dealership on that. I used to go to a lot you go in there to get the car serviced, and you sit down, and they know that I'm going to bring kids with me because I'm the average person's gonna bring kids on week last time. I was there to let's start with his knees are all things that you should write down to share with her. Okay. One is their opening hours when I can get there. Thank you. So I typically can't go to a dealership Monday through Friday nine to five. So they're open when I need it, which is after hours and they're open on the weekends. When there when I needed when I go in there, if you're going with your daughter, what is she going to say after about six minutes or my daughter. What's what what are kids going to say after waiting for about six minutes in the lobby of an auto dealership. I'm hungry, I'm bored. There. It is. Variety of healthy and tasty snacks for free for their customers for free for free. And it's it's unlimited at the Mercedes dealership. There you go because they assume you're not going to take forty seven cookies. You know, but they're nice. Until this to angels touch. Yeah. We work with a company here and broken arrow called the garage fresh baked cookies. Yeah. And people cannot stand at ten come in it, smells, like fresh baked cookies there making them in the store, they're making in the lobby. It is awesome. So they thought about the needs of people didn't have big screen TV's that Mercedes dealerships here watching great ESPN sports have different channels. You can watch mid got magazines that make sense they've got cars on display shop that are crazy. Awesome car. No want you to look at him sit in fun with them. So they're making it an experience, that's the key. Now, I see a lot of car dealerships out of auto repair shops, where they don't think about the customer experience the customers now sitting on blue chairs from like that they stole from like, a third grade imagery, you know, what I mean? Know what I mean, they got magazines from nineteen four people they've got. And it's not good old people magazine's, I'm reading about the recent death of Princess, Diana. What in the world? Already been filled out says George Lucas plans to launch Star Wars. Anyway. So your people we landed on the moon. Call my wife. I mean, you're reading through old periodical I visualize the place I'm talking about right now with the does the wrong way. Now, let's think about it again. If you go in Schupp, what's something you need to do every three thousand miles four thousand miles with vehicle change, my oil. So I've been told okay. So I go to change oil change oil. We take it in there. Now when you take it in there on a Saturday, how long it's gonna take you to get to the place where you have your oil changed actually at the garage talked about so about fifteen seventeen minutes and once you get there to the garage. If wouldn't you like it if they would do or any business out there listening? That's an automotive repair. Wouldn't it be cool? If they did a twenty point inspection top-down, Dr brick. Yeah. Sure, they did twenty point inspection. And they say here is what's about to go wrong. Say hey, you know, what sir by the way? Seriously. This just happened local place. I took my car to about a month ago. They did not do this for me. I pull out of there, and I was stopping to go into the gas station. And my my kids were still in the car out there. So I go into pay. I noticed my front headlight is out. I'll come on. So I drive back to the place. I was just at and I said, hey, can you change my light while I'm here? And the guy said, yeah, we can't was it out. When I got when I was here. He goes. Sure. Bring it out. So if you had a twenty point checklist, you say to the customer, and so Trump imagine that this was your experience I come back yesterday. Just you know, we did our twenty point inspection looks like your wife or blades need to be replaced. K? Looks like your engine coolant is low looks like your tire pressures fine. We recommend you rotate. The back to tires some balding onside balding. We recommend that you would replace this that the belt the if I went through and told you there was three at a twenty things. So these three things have problems these seventeen are fine. And I said do you wanna go ahead and get the new blades today? Do you wanna top off the we say, yes? To some of that we would not get at one time for sure especially me personally. I'm not a mechanical guy, I don't work on vehicles. So I, you know, what's so frustrating is changing my wife or blades. I'm like it's like the same every time when I could never figured out. So I would totally loyal to the garage, right? Let's think about this for a second. If we didn't know that the garage broken just so port for angel's touch to get this. If you guys were driving down the road, and you saw signed Arctic that said one dollar oil change. Yeah. I'm in. Would you go in? Oil change. Oil change houses work, and this is where the sales begins the front desk person who've. Agreed. She would need to say here's out goes. It's a dollar for the labor today. And then just whatever the cost of the oil. So it's like, you know, nineteen dollars today for the oil and the change or fifteen or whatever. Eighty percent of people will say, okay, cool. Yeah. Have a line around that business? You would think. So the no brainer words. But again, we're talking about this. I want to make sure we're getting this these guys at Maat scenes, they embraced every single step. We've taught them if implemented like you wouldn't believe and another any further do back to the interview with mod scenes Mancini's actually came into our office. And Tulsa, they drove from Oklahoma City to Tulsa, Abby their coach interviewed them. And that's what you're hearing asked mod scenes the questions. So then further ado back to our interview with mod scenes. He's selling himself short. He's a phenomenal lighting designer and working in churches was constantly running into the same three problems that he needed a set. He had a handful of volunteers most of whom are high school students would no had no budget, and he had no time because leadership cut making changes in their decisions over and over and over again. So he knew that other churches have the same problem, and that the event industry also has the same problem where you have a lack of skilled help a lack of time and a very tight budget and Mancini's was born out of that. About what you do. Well, two reasons I really like to make cool things. So that's one of the big ones. I really liked to make things that are beautifully. Interesting. And also, the I think that the church is the hope of the world. So I want to build and encourage that However, I can. Okay. Can I go ahead and probably lose half our audience real quick give a polarizing hot take. This is my favorite part of this year. This is something that everybody out there. Listening needs to get Jason I want you to answer this question. And I'm not going to judge you for the answer. All right. But I have to have you answer for sake of this debate. Gotcha. I have answered now you don't again, we don't have to. We don't have to agree. But I do need you to answer this question. Otherwise, this will not be a fun discussion to watch the sparks fly. Usually, it's me cereal. I believe my personal religious belief is in the trinity. So the father son Holy Ghost IM age Christian. That's my worldview, that's my religious belief. What is your religious belief in? Do you have religious belief? Do not. So you consider yourself as Agnes tick atheist. You have a preference. I just let people decide what they wanna call me. I'm just I'm a guy who I like the idea of it. But it's not something that I've ever bought into my. I guess my belief is enjoy whatever it is. That makes you happy, you know, spiritually as long as you're not hurting anybody else. Do you believe that some greater being like an opponent hill talks about created the planet or are you thinking it's randomness? I just wanna know your have you thought that it? Vont the church's Scientology says no, I I haven't really thought that deep on it. Okay. So it doesn't make any sense. But that's just my personal opinion. So let's let's just go right there. Yeah. So that's great. So now, we have some disagreement. This is great. So happens is is mister hobby lobby who started hobby lobby, David Greene. He is a Christian guy right now. Mister Howard Schultz who started Starbucks is not of the same faith as Mr. green. Okay. Very important to know this. So Mr. green, why did Mr. green start hobby lobby? Do you know, Dr brek why Mr. green started AVI lab, I do not by the way, he started the company for six hundred dollars in everyone should read the story in. It's incredible. There were people with cerebral palsy where they have deformed hands. Right. And he noticed that there. They were mentally sound. But they couldn't do a lot. And so he thought how can we employ these people? So he was working at a shop a craft shop where people would come into the. Shop and they would purchase beads, bracelets and things like that. And and in his own free time, he would make mosaics with the leftover things and sell them, really. And he would take like fences privacy fences that had fallen down or were being replaced. He would clean them up. Make sure the Renault termites or whatever. And he would make these rustic frames and people really liked the rustic frames. And so he thought I wonder if other people would like these rustic frames right here in Oklahoma. He started making these rustic frames then he thought, you know, what I could hire the cerebral palsy people to make these right? And then that's the way employ them. So he started hobby lobby as a way to help. And then the profits. He's like I'm going to I'm gonna feed my family, but I'm gonna donate the rest of my church. That's why he started. Okay now. Let's go to dateline Starbucks. He has no Howard Schultz starts Starbucks. No, no Jays. Have you shut that door quick? The got a little bug coming here. Got so Mr. Mr. Starbucks Howard Schultz and his book. Pour your heart into it, which everyone should read by the way, more than a hobby. David Greene story read that book, but then pour your heart into it. Starbucks is awesome. You'd love this book. So he is a white collar executive. He's traveling around the world, he goes to Italy, and he realizes everybody's gathering around at a community place having coffee, and he's like this doesn't happen in America in America. Nobody's gathering around having coffee, grab it and go. So he's asking who's making the coffee this coffee's better than into their coffee. I've ever had. It's good. He's kind of like you Jason. He's a foodie for coffee. Yeah. You like double shot. Right. I love all coffee, but double shots, very close to my heart. Why do you like double show? I like the way that they brew it. I like the people who grew it. And I mean, I'm not like, Starbucks like a sheltered say, you know, you you pay for the. Experience the coughing. I am. I mean, I am I am I'm a trans culinary student trained. Culinary student. The colon. Oh. But yeah, double shot. Just does it differently. They have like a really cool atmosphere and the coffee speaks for itself. So Mr. Scholtz, he starts Starbucks. No, no, no, no this. What happened? He went to the founder of comes back from America after going to Italy being these baristas with the vision to build these small coffee houses where he can have baristas. But in America, no one gets the idea. So he goes to the dude who owns a company called Starbucks chip. Are you were you aware that Starbucks existed before how I did not know this, and they sold being grinders and beans. So he goes to the guys by the way, the original logo for Starbucks. I want to put a link to on the show notes. Yes. It is a bare chested mermaid remember they had to change the logo because it was a -fensive in a lot of cities. So anyway, so they go to this day. He goes to these foods these coffee grinder guys. And he says here's the deal guys. We could open up a coffee. Shop miss. We don't want to open a coffee always do. We'd like to make the beans the grind the beans. That's cool. But seriously, we could make money as a coffee shop just went to grind the beans. You'll never work. Wait. He says here's listen up. Can I use your beans? I'll pay you for the beans. And I'll give you if you let me use your name because you're not establish name in town all work for free. Now, this white collar executive chip is they white collar executive, right? So Howard Schultz leaps his job in works for free living off his savings depleting savings opening up the first one in pike place in Seattle. I've been to the first one he's personally worked there. Now he is definitely in favor of the rainbow flag who knows about the rainbow flag Chep what's the rainbow flag. The rainbow flag is a flag that's made up of all of the colors on the spectrum. And it is a symbol for gay lesbian as being bred community. Right lesbian transgender. What do you call it elbow? It'll be Q there. It is. Okay. So he is very much for what we would call progressive causes. Okay. Now, very for progressive causes. We got that. So he's in favor of what Dr progressive causes. Right. But Mr. hobby lobby is in charge of what their Jason more, secular religious values. Mr. hobby lobby guys in favor of more and more the religious conservative Christian. And so this is what? Happens is Howard Schultz begins to say, you know for Christmas. I don't wanna call it Christmas anymore because that really it. We would be defining holiday by saying Christ. So I'm just going to call it the holidays. Remember the controversy when he's holidays he wouldn't use the word Christmas in his stores. There was a controversy over the color of the cups. So but he has decided to use the profitability of Starbucks to move his causes forward. He's taking the profits from his company to progress to improve to fund his beliefs try, if you go into hobby lobby this guy every year does full page ads in every market with the the centers prayer. You know, he's the guy plays Christian music overhead and he donates incr- crazy amount of money and insane amount of money to building the world's bible museum to funding orphanages in both of them are doing they're using their business to serve them. Although they are a hundred percent diametrically opposed. Right. They could not be more different in their values in my opinion. Although they both agree on capitalism. But this is what I see a lot of business owners getting it wrong. This guy Mancini. He says he's a Christian guy and he wanted to help the church. So he found a way to help the church while also helping himself a win win. But ship is e people who own a business who get themselves in a weird situation where they because of their partner or their employees start to sell products or services that they personally don't feel good about. Yeah. So their employee's, is example of a company party. Okay. And let's say there's one hundred employees coming in one employee walks up to you and says, hey. I know that you want to call this year's politic party a holiday party, but I want to call it a Christmas party because I believe in Jesus. Well, if you're the owner of the company, and you don't want to call it a Christmas party because you don't believe in Jesus, you can say, no, no visits exists to serve you. That's right. So if you work at Starbucks, and you're a Christian, and you wanna have Christmas music playing overhead and you want to call it Christmas and Howard Schultz says don't do it. No. Then you have to do what he wants the boss right in if you wanna have a Christmas party, and you have one super aggressive person that says I'm offended by it. You don't need to convert. You don't need to change your systems to accommodate them either. Because it's impossible to have universal praise. I really I really like about this mod scenes guy is he's out there saying I'm gonna work with churches to help them. But ask if you're listening today, what's a cause that you believe in that your business could fund. What's it caused that? You believe in that a business could fund thing about coal off fitness Chup every time that they sell a membership. They don't eat a certain percentage of that revenue to drill wells. Yeah. In Africa for water in Mozambique. How cool is that? Now. I mean, where be Parker every time they buy every time a customer buys a pair of glasses. They give away. Now, if you work for a company that that hasn't thought of their 'cause yet or for a leader that doesn't have any 'cause they're behind ship one starts to happen over time. If the leadership, you know, that the leadership of your company doesn't maybe have any type of cause or big vision overtime, what could have people lose their buying. They lose their excitement. They you know, if that's part of what you've originally hire them on for in the expectations change the night. You've got a team working for you. That's not really passionate about doing. What you guys do? So for elephant in the room. Jason, you know this. But for every first haircut, we do we donate a dollar to what compassion. International. Now that is a cause that feeds kids, you know. So if you're out there, and you say, I have I I wanna help world hunger. And you don't have the time to do it. We donate to that provides schooling clothing education for kids who are in the third world and Chup Montell Jordan's rings a bell. This is how we do. I'm gonna pull it up on the big screen here this week. We got Mr. Mantell Jordan to kind of come out here and do a little read here for us. Let me let me this Mantell Jordan on. No, I don't want to sign up to Twitter. Okay. We got here gal hit play. Let me get my audio going Jordan. It was up your this is Mantell, Jordan. And that elephant in the room. This is how we do it. Every first haircut is one dollar, and we donate it to compassion international. Oh, thank you, Mr. mom how we do it. Now. Also, James white the running back for the New England Patriots, James white hair. Mchugh it up here. Here we go elevating. Room starts with one for everyone dollar haircut. We donate one dollars to compassion international because we wanna help provide kids and third world countries with medical care nursing, food and life changing education. It's very very hard to get behind a leader that doesn't know where they're going. So I'm just asking rhetorically didn't if you're listening. What is it caused that you could get behind? Jason. What's it? 'cause you're fired up about what's it? 'cause where you go, man. I've just are you fired up about helping prevent male pattern. Baldness I should be managing a barbershop. What are you passionate about him? I didn't realize that. Or I I had no like understanding of how like deeply affecting Alzheimer's was until I watched Seth Rogan celerity for charity, and that really really eyes to that whole just. Yeah. It's awful. But the way he goes about I love comedy. I've always wanted to be a stand up comedian. So he has thing that he does every year. I think it's a comedians for charity or something like that. I have to do more research, but being involved in something like that where you have these big alias comedians that come out and make you laugh having dealt with something so serious and then turning around and giving all that profit to Alzheimer's research hilarity for charity. Yes, showed him Dr break certain caused that you're into are you into helping teach dodgeball to third graders in lot via certain caused that you. Or a certain worldview, I mean, you have a certain wife get behind. Yes. So judeo-christian. And so that's a big part of how we framework you know, what we do. How do who we serve? And so yeah, that, you know, supporting the church and the mission of the church to share the love of Jesus. But then within that there's other things because we're called to, you know, help orphans and widows, and so adoption is also something very near and dear to my heart. You know, something that ships passionate about he, and I have talked about this a lot we share in this visits chops. It's probably hate to take the room down. I mean, you mentioned Alzheimer's you're talking about taking care of widows. I'm talking about, you know, feeding kids I don't want this to be too deep, but it won't be. Chef is really passionate about supporting the owners burn Cal. That is. They want. He wants the donors burnt co to do. Well, actually, I friend him on Facebook yesterday. Nice burnt goes a great Barbie. Ministry. Every coaching client Chup kits. He donates large income to burn. Tuesday, retool any further new back to our interview with mud scenes. How did you first hear about the drive program? I heard about heard of the threat program through a podcast Berklee was talking church leadership podcast where he was interviewing Lear sheet podcast. Thread cooking, healthy both for eight time freedom in financial freedom. Okay. So you guys are all incredible. So some of you probably know this because I I worked with a few of you guys. But you're a credible. You've helped us with setting up the new website. We keep getting honestly more than we could handle. Which is an awesome win. It's been really good to be able to. You know, what we want directionally and be able to have you guys. Help us get there specifically through making artwork that matches the the quality of our business because we have a high quality within what we do. And you guys make it look like that. 'cause mean graphic designer I can stage design all day graphic design not so much. And we're working on systems to have even more time. So we're we've got the we're working on the financial freedom. We're really close to to having everything absolutely paid off all of the money that we invested and we worked through and we have tons of assets for how small we are for in three years. We've grown at the time. So yeah, you guys are incredible. So. Now, I wanna break down to powerful things that Steven with Maude scenes just said there Jason two things too powerful things. Jason do you remember middle school? Remember middle school. I do. Okay. Think about middle. School's eighth grade. Number eight, Dr brek, I do what age by the way. Did you meet your wife? I actually took notice of her in seventh grade. Okay. I share this. Okay. Oh is that? Right. Do you grade sixth grade? And what what year was that? What what year was that guy? Oh, come on. Don't use. My brain would have been nineteen ninety six or seven ninety six ninety seven. Okay. So this would have been nice now ninety six okay. And I think it's important that we all we all. Remember big back in our minds. Go back to nineteen Ninety-six. Okay. And we got a coupon. Song that let me find it real quick here. Older man's Lou earlier. Yeah. Ninety three ninety three. I was being born that you're thanks Jason big year for James. Yeah. But you're still more handsome than me. I don't know about that. I maybe have more hair on. Okay. So this is Mariah. Carey boys to men from nineteen ninety six sing it. And this is what would happen is. We would all go to the school dance. Right. And what you wanted to do is. You wanted your parents to draw about maybe like probably a block away from the school because she didn't want anyone to know that you had parents. So drop you off in you'd be in a gym a gym the lights are down are few students still shooting the basketball. Jocks shooting basketballs and the basketballs and everybody's trying to dunk running up there in the net. Don't the ball the impressive guy. That's less on now. The impressive athlete who's now unemployed. He would be able to dunk the ball and can really dunk, and then the girls out there Anson in groups of three to five typically the chaperone around with light with a flashlight you can buy pizza slices for a dollar, maybe two dollars. Maybe you got like a mountain to mountain dew hot cocoa. We didn't have red bull yet. Hot cocoa. We're having a great time. You don't have Chitose Mitch your fingers all orange L. And then you look up, and you realize put crap my parents are going to be it's like nine fifty. The clock strikes. Ten we gotta go. The DJ hops in the Mike and says. This next song will be the official last song of the night. So if you're out there, I think about that special somebody and give them to get them on the dance floor. Okay. Just missed my opportunity to dance to one slow song. Jeez. I swear dodge that bullet. Because I thought you know, I had a song that I was going to dance to couldn't get the urge the nerve to ask because I was like I was standing against the wall against it. And you gotta get your back up off the wall. So the Motte scenes he's listened to this podcast. He's going. I gotta get my backup off wall. Go ask the girl out to dance. But instead he's gonna ask the man bear pig to coach my business. But a lot of people they listen to a show like this. And it's like fun. We're having a time and laugh and learning concepts. I'm learning every day. But I'm not engaging. I'm more of just acting. I'm just I'm listening. I'm having to time at my mind. That'd be nice some day to own a business once we day. But what if what if they accuse another song this song is like your member song Trump? Keep the song. They say what is up next? We're gonna play our final slow song in the deejays and FM DJ from local FM six point nine or something in. This guy's not really good disjuncture. You remember the DJ's from from the middle school dance. Were they good that? You're have a good FM DJ. No. They got black lights everywhere. And you're like look at my laces. They remember that they had Strobe light Strobe shows in the fall. And the DJ would play random stuff. Jim the last close on the night. And you're gonna ask the girl and then he hits play. And you're like this. This isn't a slow song. Truly his hit the wrong button. And you're like I can't ask visit of the right time. I was going to do a slow song for me. But he's you know, so you're making excuse I can't ask her to dance to this song. I had planned I planned on just a timing's. Not right. But he said, you know, seen said I'm too busy to grow my business. Systematically, I'm too busy. But you know, what I'm gonna do to make it happen. Anyway. What time what time do most of our successful clients typically wake up waking up at six or seven or what time are they typically waking most of our successful client. I mean, pretty much four to six AM. Easily easily much time of bailable. Right. Talking to you if four straight hours, here's a visit you go to bed at nine pm. What you can do is. You can sleep six hours any wake up at three AM. Jason what time did you wake up today to o'clock you two in the morning and yesterday, and so what we did we're able to get so much done. All right. Are we doing this morning? We're eating the franchise disclosure document for elephant the room all recorded on audio. What time do you wake up in the morning typically about four thirty? So you're a successful, man. You're waking up before thirty Chep. What time our coaches meetings? Six AM. Why chip why do you think I'd make our meetings that early because we're special forces? I want to set the tone. That's right -ality for clients. Right. So his possible. So here's the deal. Yeah. The DJ has played skills. And this wasn't a song you wanted. But you're like, so now only the Embiid guy goes out there. And let me tell you what he scores ten. He's out there on the floor. He gets. The ten and now you're like. This is the worst case scenario, they they stopped music. Clayton Clark your data's here. Clark. And you look and you're like. No. And you have to leave the dance party without asking your girl because it was third grade. Ashley or Amanda, you couldn't ask her out every girl in every girl in nineteen Ninety-six. Their name was Ashley Amanda or Tiffany brianna. There was there was a bunch of Brienne as every man, you knew every man, you knew his name is Mike Matthew, John every man. Zack's out there. Now now everyone's name is Schuyler Reicher, Madison. There's a lot of any name that could be any gender. That's the name people choose now, it's eventually someone's just going to end your kid trans as the way to kind of all the names, Madison Schuyler, they could be any. So now playing you have to leave now 'cause you're debt grabs you by the hand, he's son. How did you dance with anybody to get out of here? Frick? I don't even know like an MBA and got kicked out of the game. Get off get. Now, you're done you're done. And now your buddy looks over you and goes Frank. I see what happened to my friend. John. Did you see what happened to my friend? Mike, Mike, John, Steve all all my buddies. They're gone. And we've got one last song. Hopefully, this DJ can correct himself that hops on his. My bad there. I. Hit the wrong button here. But we have a six point is where we plays days vase best music. One more on. This is a special shout out did a -cation from Mike to carry all Frankie dedicate because he's got balls. So now. He comes out there on the dance floor. He picks up that phone he schedules his thirteen point assessment, he asked she says, do you wanna dance with me? And she says yes because history favors the bold. So now, you see your friend out there. John dancing with with Kerry. You see Amanda dancing with with your buddy, Brandon? There you you've got your then you're going to participate. So you run out there. And you look for someone and her name has to be Katie nineteen Ninety-six only. Only had left you look around. And you ask Kate how Katie might not be ten. That's okay. Because you're a two, but she's a nine. So you go out there and you dance with her. And then the chaperones not looking you do this thing called the David Copperfield. Magic trick you start moving down. You're moving down to that kind of that debt that waste region top of the ways top of the lace. And then, you know, you get a little skin little, and then the chaperoned turns on the lights and they say, gentlemen. It's time to go. And you look back at katie's, Katie. Are we going to cancer? And she was I don't know. He's well we go together. And now you're going together, which means nothing because you don't have cars going nowhere. You remember that when you're at school all all week? It's like they're going together pass a little at that point all the girls taller than the boys. It's a deal it's deal. And so all saying actually get this history favors the bold at eighth eighth grade dances. But people who just can't get up the courage to ask you have not because you ask people who have the courage to knock on the door. And to ask will never have. That's kind of success. So Stephen is a bold person to reach out. Right. He knows we only have one hundred sixty spots available. Shut right now Abby is coach. Is she booked out his book out plus one? She's she has negative one spots. Look from her. I thought she had one available to availabilities, and I gave her to and now she's overbooked and reason why people don't wanna be overbooked because it takes a lot of work to prepare for those meetings. Ready, but he reached out so that was bowls. Both you painted a picture there. I'm stuck in eighth grade sixth grade right now, just jerk. Do you? Remember just the toll Jean jacket thing. Yeah. Back added this onto you go. Here you go. Yeah. Just keep that one from back wing. It's gonna come back around. Hey, did you hear this song, by the way on the elephant in the room playlist? I just added it this week for me. Yes. I I. Yeah. How's it possible? People thought these people might actually be singing look at them. If you're in your car right now sing along Dr dot com. Adjustment. Come on break it down. Cook cook curl over that part. I was high. A little bit of it. Oh, my mind. Everytown unbelievable makes me cry might forty one billion views Grandpa's favorites, really. Yeah. He loves. But he loved just. Mother-in-law tape because they were lip synching. Just clear you are people can't see us. You have skin do. And you said your grandfather was racing. Yeah. Did he have or black people or my wife's grandfather, your white grandfather hate you? He loved me. Okay. But just those people. You ever this song guys? After you had a break up with Ashley, right? Yeah. Go into your room. And you listen to songs. And you're sitting there sing along. In your third grade mind, your fifth grade mind, this is the biggest event in your life ever. And then you would call your your friend up JP nicknamed JT Cup J J P JP unit. High-speed dub this for you. He says sure you go you put in to tapes side by side, and you hit the Cuban. Do you give it to them? Wrote on there with the marker you'd ride on the market you'd read on their militantly bootleg mix JP mix tape, but then your fancy guy, and what you do is. You would call up Ashley, whoever it was just you just broke up with and you'd call them. And this is back. You had the star was the star sixty nine blocked the numbers, right? You'd kill him show. Who is you JP is Dan is this you John and you'd say, no, it's not me. Is play as you listen to that. And there would be a you knew that she was feeling what you're feeling connection. And then you pick up the phone, and you rush she hung up on. Oh. To that time. You gotta bring someone OEM to work. You have to lay it down. You got to do it down. Okay. So he interacted though, he didn't just sit there and stand against the wall interacted. He reached out. He did he took the action steps he had to take now. Then do back to our interview here with Mr. Stephen with mud scenes. How he described where you were at before the Fred program before the thrive program. It was. Putting out fires every single day. We're doing stuff still, but nothing nothing. Nice to be honest. We had a website that I threw together on swear space that was functional enough people could kind of figure out something and order and hope that it came to them, and it was lots of urgent calls to close friends or to Sarah or to somebody else. Hey, so I got an day. So I need like two more people to help me because I don't want him to get. But since then we put a lot of processes in place. We have were standardizing how are demanding factoring in the design end on my on my end. So we're doing a lot more with the same actually less people at times. So it's been incredible. Okay. What has been the biggest needle mover? Your business with the coaching. When it's been the biggest Neo mover. Probably actually, not probably certainly your encouragement to get reviews and push our, you know, push our excellence in what we do because, you know, anybody can go to website by something. And if they know nothing about what the companies, providing they just have to do it on hope. Luckily, we're an industry where it's kinda tight, and there's not a lot of competition, but knowing like people being able to look and see we have over one hundred or us. They're like, oh my gosh. There's like to four star of using this. So. It's been a huge Neil mover as as far as people's confidence. Actually that in follow because I didn't horrible job follow. And we're doing a much better job on follow up. All right. He broke down to powerful moves to Paramus. He is a business to business business owner. All right. I just talked to a man the other day, great guy who has been ding machine business vending machine company, and he was under the belief that people don't read reviews win thinking about allowing a vending machine company to install a machine in their business into have access to the business to come in to refill the machine consistent basis. He didn't think that people would read reviews before engaging in a service like that had the same conversation with a janitorial service, right? A few months ago that thought you didn't need reviews in order to convince another business to allow you. To clean their business after hours into give them all access pass to your company, Dr brek, if you're going to hire somebody to come into your practic center to clean it on a daily weekly monthly basis. Whatever would you want to see reviews? Yes. Why man? Like, you said if they're coming in after our, especially Robbie blind credibility very much so seriously. Yeah. But I think also I mean playing devil's advocate, even if you're in a industry where that were Trie like having their of uses just a bone at like, they're going to now just be blown away because they didn't expect to have reviews, and now you have them, they're wild even more. Well, and part of it is that when somebody googles your business name, your your Google, my business, your Google map is going to show up. If you want it to or not, and it is going to show them your reviews, if you don't have a intentional effort, you know, this'll we talk about a lot people that only leave reviews naturally are usually the ones that are not disgruntled. Yeah. Probably the ones that are never gonna be happy. No matter what you do. So you've got to pay attention to those Google reviews because people are going to find him, and they are going to read them. Yeah. Everybody wants to see what other people think what what other people that? Have you lies your business and their experience? Everybody wants to know that by the way, ask your former customers, call your former customers asking for views. And chip what percentage of the time with a customer? Not know how to leave a good review nine out of ten nine point nine out of ten. What percentage presents the time with a customer now at least nine out of ten if not ten Jason what percentage of the time are your clients. What do your clients ask their customers to leave him a review, and does the customer not know how to live review I'd say ten is like optimistic. Ted time Kalomo. In the elephant in the room because you manage all three stores and salons. We have a review contest going on right now, we do and ideas to get as many reviews as possible from our ideal unlikely buyers. Yeah, let me ask you, my friend. How hard is it to get a customer service review? It's it's difficult. But the trick is you have to ask. Oh, there it is. Just like you have to ask the girl out today. It's just like you got to pick up the phone to interact with us success doesn't need to be for other people success needs to be for you. That's what we do this thing. This is why we do this thing. It doesn't have to be just our business. That's doing that. You can do it. But the problem is you are working right now if you're listening right now, you're working your business. You listen to the show for fun, and you're going I'm gonna call someday. I challenge to do that. I challenge it. Now, you said a other day, just go duck break, you said not. To be a devil's advocate. Right. You said to be a devil's advocate. I think if the devil had an advocate the that advocate will be later. And I think this is what Darth Vader would would say to you right now if you're listening right now, and you're thinking about picking up the phone to give us a call. Together, we can rule but galaxy use father and south. That's join me together. We can say had an advocate, I think he'd be Darth Vader. But I'm telling you you've got a pick up the phone and side to take action. And we mentioned this other thing that's powerful that plagues every business owner, and I really want to make sure angels touch. Here's this and what was the name of the business. The bow talks. Ladies great, ladies that is revitalized medical spa. You gotta play this for them. They got to hear this the follow up thing. Now. Let me make sure we're getting the follow up thing. Okay. This scenario. Have you had you have you ever had a garden? Yeah. Yeah. Did you do a good job with it? Okay. I join team up here gardens Alex plane to you what? First off. I didn't want the garden. Is why I don't do dogs either. Okay. Because I don't want the dogs now. I like dogs. I love that you have a dog, and what people have dogs great. If you have a dog that's round me all the dog, Don Clark here as well. I want to have to take the dog on a walk. Amen. Because with every right comes responsibility with every possession comes maintenance with every employee becomes follow up. You wanna scoop poop so school with the poop onto school with? This is what happens is I. Find out. I was probably fourteen fifteen years old at that point. We have a garden family garden. Okay. Families plan to the garden. They say it could you go out there and pull the weeds. I don't want to. You know? And when my dad mom would follow up with me, I would pull the weeds. But if they didn't I would just forget, right. Just forget about it. So I think when you hire adults now, you think okay, I've told them to make sure they follow the script. And I don't know if you've ever been in my sales trading meetings there before Jason but for elephant the room, but I'm constantly like follow the script follow script. And I record the calls and I follow up and I follow. And I think a business owner thinks that some day I'm gonna get to a place where have a garden that doesn't require me to pull the weeds. I'm going to have a sales team. It's so good. I don't have to record the call. I'm going to have a manager. I can trust so much that I don't have to put cameras in place. I'm gonna make don't you? If you get to that mindset were you are chasing, passive income, the illusion, the Mirage of passive income, even if you have real estate, it's not pass if you if you have stocks and bonds is not passive if you get to a place where you're chasing them the Mirage in the lie. Why of passive income? What's going to happen to you? And your business you're gonna be falling behind because you're not you're not doing the follow up. You're not doing the daily work. That's required. You gotta weed the garden. I mean, somebody has to the garden if it's not you then somebody else has to be personally responsible for it. What kind of follow up? Do you? Do your successful clients have to do on a daily basis. One huge thing is following up with Leeds four five six seven eight twelve times before they actually answer that phone call even though they filled out a form on the web. We have across our system at the average client I've worked with and we put this on a on a info graphic office. The average client needs to be called and Forbes reports this to an average of six times right six to reach somebody. Now. That's right. And you got a text them, and you got to text them and call them and got to get a hold if you don't follow up, then you you're spending all of this time and money on marketing and advertising all just to let that fall off the cliff because you didn't follow up what if you have an employee who their jobs make a hundred outbound calls. Day. How often do we have to follow up on every day? Yep. Every day. Did you did you not make one hundred calls? Unbelievable. Unbelievable. Follow up. You have you have to. And if you don't do it. I'm telling you, you're gonna lose. Now when you fall up with somebody Jason for the fourth time at the elephants room when you're managing a store, and you say, did you fold the towels for the fourth time that day what happens of intially? Well, I mean, it'll be the same thing. Yeah. Folded them. If I go look in the dry right now, the dryer is gonna be empty. Yeah. We did the four clocks. So if I checked the checklist, they're all checked off. Oh, wait. No. We did it sign for it. Then I do my my disappointed Obama. Whereas I'm not going to yell at you. But you're gonna feel it. I have to do it and show you how to do it. And then ensure that you can do it, right? After demonstrating for the hundred times how to correctly do. It has anybody ever got an angry with you. Because you followed up all the time. They call it. What's the term micromanaging? Micromanager? And I'm telling you if you're not willing to follow up the people relentlessly, you're going to live. I tell all my clients that micromanagement is management. That's what you should be doing. Any further ado back to our interview here with our good friends from mod scenes, Mr. Stephen a great American. Yes. Certainly, yes. So with like, we go to a lot of trade shows. So that's one of our like three legged stool pieces. A lot of trade shows tell people about our product show our product, and we get information from those people so typically name phone number Email address. So whenever we first started the company, we get all that information. And we do nothing with it. And it was four of the now get between like one hundred and fifty and two hundred and fifty leads and then for the first two years of the business. We just sat on them. Like, we'd send them occasional like big blanket Email like we're doing new stuff gay by in like five percent would open it. Okay. Now, we physically call every single from every trade show, we send them follow up Email after that call especially if we miss them. And then we have like a essentially every two weeks. We're calling them until they cry by. So yeah, it's great. Can I have one thing to that? Because of that we've actually got to get into some really good opportunities. So what to less than a month ago? I went over to ESPN and got to pitched ESPN. So we are a small company, but two years ago, we were in my garage with like a bunch of boxes from you. I cut plastic that we had on a frenzy and CNC now we have a full manufacturing area. And we were ESPN pitching to that. Yeah. So. Juppe into this story guys. Listen to this story Motte scenes said the companies in a garage two years ago right now, he's presenting the ESPN now, he's working with the largest church in America. I feel as though some people and not your clients Jason and certain that my clients believe they think some people that once they have a great idea. It's so good that the product will quote unquote, sell itself. Yeah. The market will come to them. I Kyra practice all over this country. Brechner our colleagues you went to school with. Yes. Who have set up chiropractic practices, get a prominent location? Right. And it's a good location. And they haven't I signed big sign ninety occasion. Yeah. And they just think people are gonna come here. Right. And then they sit down on day two, and they go. And rather than getting a little bit pissed. A little bit intense Friday around four o'clock, they go, you know, what let's go. Get a beer. Got cash in the Bank money in the Bank, no stress. No worries. I got six months of cash in the Bank, no stress here, buddy. Wait, wait out. I'm just getting my name out there. German American festival there American festival drunk as a skunk. Grander. Over. Pressure. But then when they sober up on Monday, they realize patients the same problem the next week then the next year and eventually find right win on a month before threat of money. They call me they need something. We it. Don't look good. Call weird business coach guy. Okay. So what happens is people call me at the precipice at the threshold of health, and they're like, hey, my businesses at the precipice pale is there what you could fix it. Or you'll hear people literally on the thirteen point assessments aweso. Here's the deal, my son, and I've been working together for twenty seven years to win what we would call custom remodeling things. Very good. They could huge successful company. I wouldn't know if you could help me, and I said sure, well, here's the have not paid taxes in twenty six of the twenty seven. He is my my accountant explained to me if I ex patriot my money, and I bring it to a country called, mafia. I don't my citizenship, which I did that we find. So what I need to do. I need to fix on my marketing and my accounting, but I didn't got time to talk about my Google reviews. I just want to talk about my vision vision because because and this is my favorite. This is my favorite making model because God has given me a vision to make two hundred million dollars. The Lord now when someone says on me because I am a Christian man, I'm assuming you're meaning Jesus Christ or the father son, but they will go as far as to say he told me in a dream. I was like I've been remodeling for twenty two years haven't paid taxes the twenty one years, and I was just donating it, you know, just serving the the makeup, and then he was like Goalby rich do it. And I'm going berry is that you know, it was not bury look over and buries. It wasn't me. And I'm like could have been buried, but it wasn't. And then I realized and so now I am here. I am helped me and you can't help somebody. Chef that's that far for gone, right? Right. And I have to say, it's not a good fit. It's not a good fit. So you have to do today have some kind of urgency. Dr brecca we don't you? Did you have to have some kind of urgency right now? Because this guy called us. He's still a garage going coaching. Now, you don't wait until you're the end of your rope before you call the best time is now I mean, if you continue to do what you're doing. You're gonna keep getting what you're getting. I mean, you've you've got to decide do you wanna go a different direction, and you just want to keep going the same when you're going. Now, the other follow up Chapa wanna do is at Mantell, Jordan. Now, we've we've done research and Mantell Jordan who was so nice to elfin the room read for us. He is now a prison worship minister true vol up on what churches he there. He's at victory in Atlanta. Louis just play a little audio clip of Montell Jordan Laden prison worship now. Here we go. It's as we get ready to close. I'm gonna leave you with something. He's still taught was transitioning from the world of music institute. Sounds if she this was a song administered to me, he's a tall. Mast have a moment of personal reflection. I'm really good is the praise and worship leader. Not Montilla mckee's at some other dude, he six eight I know we'll tall. We'll tall. We need some more Mantell. Now, come on. I promise shut up. Here's the Mantell. Guess us. Smooth like butter. Bring home until somebody. Clue stay. Lights planes. That's the measure humus crushed the. Titles. All the rations to to the congregation's few than have refundable. Friends. The party hands until you're. Really, so shoe. Wait has. The greatest show just. Shoot. See? Can see all. You. He's still got smoke. He's let's get to the end of the song doing our towards the end here. See? Won't. Great at home. Being all too. It's still a kid crawl. I'm there. This you. You can see. Violent going on there. To normal size. Violence to compare. What Jordan big shutout Tim church? Website is victory. AT L dot com. Okay. So if you're out there today understand no one's gonna fall up when you're leads for you know, they have that kind of urgency. The time is never going to be right. You must act now. Take action. Jason you have clients you've worked with taken fast action, right? You've also probably been shadowing some meetings. You've probably seen clients where they don't take action. You've probably seen this more than anybody. What happens to the emotional state of somebody who puts off doing today with the need to do today until it becomes a burning fire? What you can see it in their eyes tomorrow actually does come. And then the stuff still isn't done. And now everything is a panic in everything is a huge burden because now you're way behind so I wanted to bring it a motivational speaker to talk to our listeners today to just encourage them and have some action. And so I thought if somebody out there listening in you're like, I don't want to micromanage my team, but you own a business. I wanna hold people accountable, but you owned business. I don't want to take action. Job is I don't wanna stop partying every night. And I don't wanna wake up early. But I want to business I don't want. What time do you? Go to bed last night. Jason, none o'clock on the dot interesting. Why because I had to get up to fabulous idea. Self-discipline weird. Speaker. This is all I can afford here. We brought him in and hopefully this will help you get yourself mentally situated into a place where you are willing to do the things you have to do today. Kids are probably seeing yourselves. Hey, I'm gonna go out, and I'm gonna get by the tail and wrapping around and down and put it in my pocket. We'll I'm here to tell you that you're probably gonna find out as you go out there that you're not going to spa and now back to our interview. Okay. Overall, cookie spirits is incredible. I I'm challenged by like every single week like whenever I had a. To do something. We talk about me and Abby talk about like, hey, we'd really like to make this updates the website and do this every single week you guys like hit out, Mark. And I know a lot of that's on abbey's amazing management. But like for me, I'm like I wanna be that good. I wanna be that awesome. I want to be able to hit my marks every single week whenever we come in our meetings. Like, hey, we talked about this. These things got done this week every cleared yet reason why John has to push everybody so hard is because no kidding. You just started or been here a little bitter. They're you guys are working on stuff. And you might never hear the feedback of that except for right now. But the results are helping you guys out traumatically. And that's so he's got to be excellent virtuous cycle of we excellence our clients deliver. Excellent their clients customers on both ends. A great product. It's a win win. That's how I should be. Missed doesn't have to be versus the customers. Should be your your van. Oh, yeah. For sure they are. And because of that they're going to be customers over and over again. And as we're customers longer. I mean, our business relationship continues to grow. So for us. We're a smaller company, you know, like I said two years ago, we were my garage every any is pretty much every penny when we started came out of our life savings and me working overtime and second jobs and stuff like that. So that money like it's a big deal to pay to pay feed to company to do the marketing and stuff that that you guys do for us. But every single month you guys over deliver in it makes it's like, I look at my balance sheet. I'm like, okay. This this month, we really need to lower something a little bit that thing at the top. That's right thing. That's safe because you guys put so much effort into what you do. And it's a huge deal. And to see seeing this really need is again shook Chauhan's his whose work on there. You guys are awesome. Hire all of you individually, then manage to go. Well, we don't need any more after that one week explosive work ethic because you don't need a fulltime people time. Yeah. Bring the whole team for what it costs to hire for seven dollars. Now, we talked about the earlier scenario that great. Graded value employees guys team are working. Well, and I just wish these guys are benefiting from everybody here working as a cohesive team that you. That you have so many people are show say most people are not as diligent as our people struggled to work on their business and their business. So when do you get your action items done, and then what trade-offs have you had to have to do that? See Tuesday at four AM. Car on the way here. We literally spent the entire drive up here working on some of on my action items for Tuesday, typically, Saturdays, all take and least half today and work on a portion of those. And then Tuesdays I have a block of time. Like right after our meeting fresh in my mind, so I can get get started get the Gephardt stuff done. And then have the couple small pieces to finish up. What is the hard stuff in your schedule? Jason what's the hard stuff in your schedule? Dirk brick vistor listener, what is the what is the hard stuff in your schedule that we don't have time to do. We we really we don't wanna do we have to do it. But we're like Frick I'm gonna go. I I'd like to yesterday Saturday. I had to do a lot of things. I didn't wanna do. All right. So we'll Cup crazy day woke up, and I discovered that the toilet down in the man cave had overflowed at like three in the morning. Sucks to too. So I called the plumbing company came out and fixed it. Had to take my son to get his lawnmower repaired. Help my son that could play list for a party. He's DJ had to go to hobby lobby 'cause I just have to go. It's like a gravitational pull thing for me had to go meet up somebody at three o'clock, they're dropping off a shipment of products. Had to book a cruise for the kid who's had to take it on that one by the way. Sure. Hopper. Definitely. No. But so there's certain things I committed to do. So my schedule it, but one thing that I hadn't planned on doing was we have two opportunities to write two articles for Forbes right now, two articles, cool, and I hadn't planned on the request to write these two articles. And so to get those done I had to find time. And so I had to find time when my wife was out doing some activities and my kids route doing activities, I found a two hour window of time. And for me, it's really really hard to focus into right to meet writing is a very hard thing to do. So I cranked up my music and for anybody that wants to know specifically what I listened to yesterday. I'll be happy to play it for you. And I I listen to this might sound. But listen to probably, you know, two months now, I going bagpipes on us this this is this is this is the last samurai soundtrack in. This has been a good one for me. And how I found. This was listening to the Magpies and the bagpipes that's what I used to right right to in the bagpipes it rolled into another one was going the restroom who'll so the back pipes music. I was listening to that. And I was like this for years. Whenever I'm doing paperwork is it just so you can get pissed and getting done faster. So you can turn it off. Daughters. Ask me. The show because my daughter came down one day, Dan. What are you listening to this is the world's best bagpipe? And then she says that how do you know, if it's good all sounds that was a great little fourteen year old Joe pretty impressive there. And she didn't intended to be funny. Wouldn't even funny best. So that's how I do it up chocolate something you don't like do. But you have to do something it's hard to do. But you have to do it. And how do you do it? So specifically yesterday I had to we have a baby on the way. Well, I had to block out about five hours to. How'd you block out about five hours to put together? I ki- address. I don't you mean by that that's an innuendo floor put together Nike address. Say. And and we've just got a bunch of stuff around the house that we're working on getting done over the next three months before this baby gets here. And I've gotta make sure in block time because otherwise it's not going to get done in mama going to be happy. Jeff, you know, what you know, they say to get. Down a snack shack. And what were you doing yesterday? Putting together a dresser. Guys, if you have kids today. Listen, if you know like I know chop, let me tell you what he means by this what he means. Whereas he's saying to you you just don't understand the hypnotic rhythm of his vocal chords. He's saying he's saying yesterday, my wife, and I address. In today. We may put the drillers in put the doors. Tomorrow. Who knows we may? A wreck the show. Put the ill on the show. We're gonna buy nursery recline. This. That's not an anyone that we really do have to get a recliner. Maybe maybe tomorrow, we gotta keep. Good. I can see they have something. Sam. Sam I might just buy it in close. Faxed boxes. Have to do. You don't wanna do? Besides the show every week. Look for this every week. I'm sorry. You're stuck with charting. Yeah. I mean, I love seeing patients love failing around the no, no, no, no maps involved, but doing patient charts. You know, I like I said, I love the interaction. I love helping people, but there is paperwork that goes along with it that I do not enjoy. And so I have to write Ray reports. And I have to do narrative reports move or personal injury cases or or charting for billing purposes insurance do it because I don't get paid. Oh, so little little issue of not getting paid. Hey, real quick seriously. This is. I have actually worked to the chiropractor. Who didn't do what you just hit an only know this because there's one meeting was like, hey, what do you do when you need like short term cash infusion. Call you. Like, well, you get a small business loan or you do decrease your expenses. He's like Noman the busier were getting the blessed. One. You have I found it. He literally was not doing that. Yeah. So if you can't be self-disciplined that you go broke gonna need you're gonna need a partner. The worst thing you can do is be working that hard and not making any money. I mean, it's one thing to knock working onomic money because that just makes sense like naturally, not working. I'm not making money, but you're like, I'm busting my rear, and I'm not making. I think the second worst thing you could do is. No, you're doing nothing but link you're doing something. So that way, right. Lying down worse. That is a weird lose a weird game. Social media game is on point. Yeah. Now, Jason what's one thing? That's kind of difficult for you to do. But you do it. Anyway, I wouldn't say it's difficult because I've gotten really good at it. I still don't like the task of it. But it's a payroll in statistics like every Friday, I make sure that it gets thrive early. So I can double check everybody else's stats and then get mine in. So it's just digging through the system when you members did we sell how many products that we sell are you reporting this area correctly. Are you checking boxes a through z? And then every Sunday every other Sunday before payroll meeting on Monday going through. Did they punch in here to punch out there are there hours? Right. Did they actually check their time for the meetings fun now cook because Jason's virtuous man, who's not married, which we know what he's saying is not filled with innuendo where when he when Jason says. I'm gonna check this. Check all those. Chuckle those box eight z with my native we know that just meant he's literally doing lady. Lady for you. Always have a secret move, you're working on over there. And we're just trying to decode at chess right into a book called chip decoded soon. Maybe all learned something from that book back to back now to our interview with mod scenes later drought the week as time insurable. How the infrastructure shots in pack you enter this. They have been incredible. You share share that thing that you told me the other day about? Are you going through the book with Cashman? Yes. So Stephen brought me the beginning of December and he had gone to one in June. And we had just had a baby I didn't come to that one. And so I came into Semper in Ken Schmidt was here. And I was just like totally blown away. He and really enamored with the like what he was talking about. So we bought his book, and I've been like working through the working through the book, and really like working to apply all of those things that the business, but even specific through that and coming to workshop with Stephen league, I realized that the in my mind, I still like like I was separating myself like from the business like this was like, it's that's my husband's business. You know, like Steven has this business. And so I wasn't like I was on a part of it. Like, I wasn't supporting him. Like, I wasn't. And I was like, oh, yeah. I'm totally like a supportive wife. Like, I let my husband go run out and start this business, right? Like and then realize that? Really wasn't like doing what I couldn't what I wanted to be having the part that I wanted to have in it. And so like, I really enjoyed the last couple of months kind of like kind of owning that and particularly like marketing and calls a lot to are like managing people. 'cause that comes more naturally more natural to me than those to him. And I have a background in psychology and counseling and leadership and things like that. So being more involved with like, our employees in our clients and things like that. And also the workshop like he came back from the lower sharp last June and even the Houston completely exhausted because we just had a baby. It really it made everything feel very possible. Like, I mean, there's all these like systems and plans and things like we we have some kind of big idea where we want to go, and we have zero how to get there. And so like thrive house, this is how you're going to get there. Right. But then coming back from the workshop was like, this is actually like a thing we could actually do this. We can actually get there we actually and then and then after last December one me coming out of that workshop, and realizing actually have something to contribute to this like that we can be diligent, and we can be excellent we can show up every day. And so. Okay. In terms of processes and systems. What is the biggest system improvements that you've made since we're with? Would definitely be. There's two they're huge. So definitely are sales. So we went through and scripted out on our sales, and you know, what an outgoing calls going to look like most of the time. It was me calling my cellphone. Hey, how's it going? Maybe like somewhere in the middle of nowhere. You know? I I don't necessarily. I don't have a quite a Meyer. I don't have is not set up for success. And I don't even have bullet points in front of me. Like, this is why should actually buy from us. I'm marina booed calling saying, hey, what do you want? You know? You know that that was really what it was. And now, it's very clear. It's hey mime. Stephen, I really wanna help you with your stage design. We are the best in the country at what we do. And we're here to serve you. And if we can hit your budget, we're going to try to and if we can't that's okay. Either way we're going to help you as best as we can. Now, he's talking about installing sales scripts our friend Maude scenes, it's talking about installing sales scripts, and I'm sure you've never had pushback from a client on this. But why do other people not not ever worked with certainly none of our listeners. What what are the typical pushbacks you hear about call recording in? How do you help people? Resolve those tensions. Well, first of all, we use examples when we can write to show people. What can go wrong if you're not using call recording? And you expect your team can I get real though, like free to be real. And then I would like to sing a cowbell version of. What I see a lot is that business owners as they're growing. They're small business if they're solo for newer than they've gotten really good at sales themself. Because there's nobody else to do it. And when it comes time to scale that and have somebody else take over that process. They think a lot of themselves, and they think will just a rockstar. There's no way I can do placate this process on fire. And just you know, how am I gonna get somebody inside this head in literally all you have to do is just start writing s the cool thing about being in the program. We have I don't know how to say this. But I. I'm this. Have seal script it's based on my personality, which is not really I mean, what are the chances? Right. This by the way, they're reinforcing. This by going to these stupid seminars would have you been to a stupid seminar yet Jason almost want to send you one time. You come back group cloud. We're dealing with. Have you been to a stupid so quick? Yes. I went to one stupid seminars. Tritter my sales team back in the day. Not making this up made me crazy. I thought at the time it was the hot sauce. This guy gets into the room. And he gets everyone all motion cues up the music, and he's got this like kind of an art to being a cheese ball, motivational speaker. You have to get kind of the cinematic music going so me get kind of the epic background. Yeah. You got to kind of get that go. There's a certain way you do it. Somebody just kind of get it. Let me right. Get the. Yeah. This abyss private good. I maybe let me do this type ethic. Let me find it. This'll be the kind of. Yeah. Here we go. So now, it's like. Do you wanna take your business to the next level? Are you tired of your your sales being stu-? Are you? Are you tired? Are you how many of you? Today are tired of your sales being low sales is the transference of motion. And if you can't transfer you can't trip for the passion. Nobody's going to buy from you. So everybody to say with me. Now, do you want to buy this or that everybody say with me what about this? Or that bring the passion just go on and on talking for hours about passion. So everybody the conference is now going we gotta get our people passionate some going back to the DJ office talking to my employees like guys. We aren't I remember this meeting specifically it was I'm so sorry to anybody who works at the time like William Wallace writing. All right guys all dressed up for another another. Kandar land. But no, I was really pushing the idea guys listen, we're not hungry enough. Because that was that was the theme of the sales. Are you hungry? Are you hungry hungry? We started this business. You guys were hungry. Some you guys have been here since like what the second or third year. You guys were hungry. These guys making fifty grand years deejays are seriously just sobering up from last night's for me. And they're like, okay. Are you guys hungry? Yes. Do we gotta get back to a hunger? What we're gonna do is. We are literally not gonna eat anything. Until we close the deal. Can we commit to doing absolutely now that worked for the first day? And then the next day. I'm like are you guys ready to get hungry? No starving. I have a theme about you have to get hungry. 'cause that's what they taught us hilson right now. I don't know now. It's like, hey, we're gonna record the calls. We're gonna use a script that works. We're gonna make a hundred calls. You can eat an apple three people are going to say, yes. Ninety seven won't. It's not a big up and down emotional thing. Wreck you've seen those what happens if you have a team that's entirely fueled by motion just as you said it fizzles out really quickly. It's very emotional. A lot of drama. I used to have one guy who he he'd he'd read one of these self help books that I recommend it to which I should not have done because I was motivational phase one and he's to stand his desk all day and go. Lord. I know this next deals going to be mine money to name it. I'm gonna claim Lord. Here comes fishing the ram in the Bush ram, and he would say, this vile over ramming Bush ram of the Bush ram the Bush ramble because he I don't know where we got this church with sales, and he's like Raymond the Bush ram in the Bush brother rent the ram said he'd get out Graham. Has. So it became almost like there's certain athletes that time they win anything they attributed to Gaden the win like the pagan wins consistently. They're like. Michael Jordan, really wasn't America's best dad. Right. I don't know if you you know, extramarital things there and. But he's winning spiritualize ink sales. And I didn't know that like that was a bad thing to feed. Yeah. About kidding? I had like this whole team of Christian. They were four guys who had actually gone to local bible, school or wholesale semitic. Five guys who would sit there Jesus. Jesus bless us. Today is going to be a huge sales day. Here comes what would happen is. We would have conceals you have times. We don't sell anything and times you sell a lot. Well, Jason what do you think they would do on the days? We didn't sell anything at all. Probably be very demoralized. Or just clap. What do you think happened chips? Said just the bottom of the bear wreck. What do you think happened? Oh, I mean on God's not blessing us right now this before this. Got weird. We pull it in this story, we pull it and there's like five us guys sales down. This guy's like. Well, can I can I bring up the real issue? I'm like, yeah. What is it goes? Someone's got to send in their life. Somebody's gotta sit spill the beans, boys. I'm not kidding God. Because somebody's gotta send in their life. And I and if you'll just tell us what it is hill unleash of lessons. I don't wanna know that. I don't know because I was just like letting him do it. But I was looking courage necessarily, and by doing culture means to plant a seed and let it grow. So maybe I wasn't courage it. Okay. I wasn't courage by letting so anyway, so this guy he says what send do you have in your life? This guy's like, I gotta be honest, man. I. Masturbate. We're going like. Let me like I didn't wanna know. I mean like all the time. And he's like in a transfer. He's committed to go into the end with us. And we're like, okay, music know, it's like seven or eight times a day. I mean, it's just I don't even I just that's all I want. On the phone. All the other impair we're talking about. Mel. Hey, we're talking. Oh boy. Anyway. So now it's awkward tension. Yeah. We're like, okay. What's let's move forward with great emotional state of the sales team is like instead of people chanting and clapping other just like calling it feels like it feels like crickets, it feels like a bad situation. And so you can't and I see I see churches. Do this a lot? I used to work with church. They want church over with years ago who refused to ask his congregation to do the auto donation, Dr breaking this works. I commit to tithing church. Right. We can set it up where it's autumn curb billing just a certain amount comes out every week. Jason don't we do that elephant the room? It's automatically Kurt billions. We charge a certain amount every month. Yup. Is it shocking to you that when people are gone for the summer for two weeks? They don't typically male an check to their local church. Does that shock Jason? No. So most churches are giving goes down in the summer. There's this pastor, listen, if you would just hop up on the Mike and say, folks, I appreciate you giving today but moving forward we're gonna do is. We're going to set it up on auto giving because I know some of you have been trying to mail in checks, and sometimes we all forget to make it easier on you to make it easier on, you know, a lot of you pledged for the new building. Let's just go ahead. And automate it he wouldn't do it for the longest time. And he's saying, well, I waiting for the Lord to lead me waiting for a sign and all this. I don't know what to do there. And then I guess it was his finance guy. Someone in the church with finance guy was like we don't have any money in the Bank. So we're gonna have to do it. True story their revenue went up almost thirty percent without asking anybody for any more money or or having even any growth, just because people automated, it a lot of people wanna spiritualize things that aren't spiritual. Right. It's very possible to over spiritualize things back to our final portion of our interview with Stephen from mud scenes. And that's that's been incredible. And then the other was the other was our processes in order for film it. So now, the more sales stuff in the more of the business management than I do the less. I'm doing filming. So and we've hired people to do film it and to do that we have a really we're working on a very detailed system, but we have like a checklist for entire water. And so I know if calls me, hey, this is wrong. I can pull out that checklist. Nope. Nope. It's actually do you have five boxes here's the weights of every single box. Here's the dimensions. Did you know? I must have missed one. Then then we know where to get to it it really, then we're not overnighting product our expense. The because they didn't find a box because reception put it in a different room. I know that I don't make your plan, obviously at the workshops, your coaches meetings. But you've been just wonderful clients where we are. We're does even work with I think he's sending ice. Thank you get the whole team elephant there is there have you been like lines. Explain what makes them a good flying for you to work with these. I work with amazing. I think you were consistency your diligence you get amazing people as well. And makes it so much easier for me to come in at show, you different system. Maybe where you to into so coach -able like, okay? Yeah. If you have a crushing this. This is talk through it. It's just really good relationship and will brag that day meeting actually creates his action items, maybe this on the agenda that he's just so goal oriented, just great. What's your team? Deserve event. Anybody else? To one and a half is that you say garage. Are you have office now today that you we do? If you wanna show you pictures afterwards, we haven't office in shop space that we're trying to live in as long as we possibly can we outgrew it like last year. Honestly. About thirty percent larger than this room. And we do almost half million dollars worth of. Fourteen. So it's about in this room. Oh, yeah. I have like road cases. Like big cases, you would tour with stack another quadruple. Try to stay there as long as possible. And then deploy that marketing, John, it's not painful because the real estate expes is sucks to you. Idea. Also, you mentioned in our conversation earlier that you do international work countries. Have you service? In a lot in Canada, some into Mexico. Kick cure ACA. There's an island nation off the coast of South America pronounce so I can't remember it. But yeah, so those it's it's kind of bang shift to do a customs voice for that particular country. But it's pretty cool. We we bid on a lot of stuff in other countries as well, but shipping, and specifically tariffs whenever you're doing like, a high value piece, and shipping it and or stuff is large as well. Relatively large so shipping international shipping gets expensive as you can imagine. Really? Always the case was that. Did you have that business before came to thrive was something that came as a result of coming by the international business? Yes. About half and half. So we had a little bit like in the Caribbean. But like Canada is like. Are Canadian sales the probably doubled since we thrive which is great because the sale's I made up there are two production companies, and they don't have the same the same ability -bility of scenic products that are here in the US nonsense huge competitors. And Canada do is steaming bills questions this team five out there. All right. Final teaching moment. I wouldn't want to down is why why did we want mod scenes? What do we like it? When our clients come to our meetings to share with the team how their businesses grow. Why do we want our clients to come in personify, the businesses that we helped behind the scenes because a lot of our team members are working like you said behind the scenes, and they don't necessarily get to see the day to day that we do as coaches graphic designers. Graphic designers web coders search engine optimized tog refer talkers videography, and they don't necessarily see the huge huge benefit that they bring to these people's lives every single day by being on our team in working with him. Here's a bonus tip for anybody out there. This is a true true, honest to God crazy no brainer for you. The listener. You. If you have a business, and you're doing at least one million dollars of gross revenue. This is the one move. You can do that will change your business. It's so crazy if you just hire a ten dollar an hour employee who you pay ten dollars an hour. Plus, you say every deal, you every appointment you set for me all give you ten bucks or something like that. It could dramatically change your business. So Shaw homes brought in a guy by the name of Matt now cool story with Matt Matt was working for us at a desk. Located approximately about a foot behind daisies desk making outbound calls, right and met told me he said, hey, I'm gonna move here to AirAsia. I I think it was Zona moving moving Zona to go work with somebody. He's a great member of the team. And I said, okay, sure, he said, yeah. So put in his two weeks. I plan on him leaving. I thought this is how it's gonna end. Well, then one day I'm talking about. I'm like are you really going to go or excited? What's going on? He goes, well kind of fell through I don't know how to I don't have to ask. But I want my job back. Got some good news. Good news is I can get your job in this building bad news is you can't be on my payroll. He's what because we've already filled your spot. But I know Shaw homes is looking for an outbound cold caller that will work out of my. They want me to manage the cold caller. They're going to work out of our building. Chip the desk that used to happen. He goes weird seeming to work at the same desk doing the same job just getting paid by somebody else's at. Yeah. So Matt literally, I'm not exaggerating this February versus last February go to shawl homes dot com. You can visit their website. You can call them to verify ask for Aaron antennas. Matt is increase their sales by more than twenty five percent is the company to fifty seven million dollars of sales last Big Joe. He's increase their sales by twenty five percent one man. Think about that for a second in a typical month. If you're doing fifty do the math on their if you're doing fifty four million a year. Let's say fifty four million divided by twelve what's that number that is four point five million? And if you go up by one point two five that means that Matt has brought an over one point one million dollars. This he as a result of paying that ten dollars an hour, plus whatever he gets paid per hour plus commissions, he's increased their sales over a million dollars a million dollar baby. We talked about it earlier in the show right following up. He's making over one hundred calls a day in most companies big one hundred cold calls a week. Yeah. It's crazy. Get a full time person to call your former patients, your former clients current clients or prospects, it's a game changing event. I wanna go around the horn with final words of wisdom, and we'll wrap up today's show chasing if you were talking to somebody out there who's on the fence about business coaching. What feedback would you have for them? And why why do you feel like they should check it out avoid innuendos as much as possible because they get you in trouble. No, I think it's super important is just follow up his one thing. But also self accountabilities another because like you can work with the coach every hour you could work with coach one hour or every week or a couple of hours of every week. But unless you actually do the action items that are given to you when you're not in the meeting with them. You can't help you can't grow any further said if you're a coach person reach out, right? But if you're not don't do it. Yes. You have to be coach person you have to be diligent person. Now, Dr brick anybody a tip out there and be a tip to your younger self ten years ago. When your business was not doing well, doing great what advice? Ice. Would you have for younger version of yourself ten years ago, man, there's so much? I had to read a book to myself. That's my book Jack answering by. That's right. Take the time to be intentional. You know? I mean like you said it may take a weekend to do certain things. But the time it saves you in the long run is so huge. So yeah. I mean, just get off the fence get it do that hard thing today. So that you don't have to worry about it tomorrow. But be intentional. Be proactive. Not reactive when you do hard things. Life does get easier. Chup? What's your what's your final tip for the members of the thrive nation listening to today's show? What advice would you have for? You can either go out there and create your own path up a mountain or you can follow one that's been maintained. It has trail markers that has guard rails on it to get you to the top safely. So I would just suggest that follow proven paths when you can. And that's what we offer here thrive. A system that works from all the way in the beginning of marketing all the way through to accounting. It's been proven clay doctors E ON their fourteenth million dollar plus business this this works. You just have to follow the path. It's really cool is when we start opening these full package media's. Yeah, you will probably open up your first multimillion dollar company and then your second. Yeah. Within like eighteen months because the full package media's the systems are already franchise saved three years. You could probably buy a business because you you see it, right? You've already coached the tiptop canine up to doing a start up to thirty thousand dollars a week in sales in less than how many months eight ish. Yeah, we do thirty thousand dollars a week all year, that's one point five million a year. One multi-million Dr company to another market, that's too. I mean, it's it's so possible to scale what you have those proven systems and processes gotta follow them though. Gotta follow nothing works unless you do in each and every show in the boom. So here we go three two what? Oh.

Jason Starbucks business owner Dr brek Mister Howard Schultz hobby lobby Dr brick Dr Tim Google Texas Boston Audi Tulsa Mancini Chup Alzheimer Stephen Alameda ESPN
Can You Teach Fish to Climb Trees? | Elon Musk versus Tom Brady

Thrivetime Show | Business School without the BS

1:43:34 hr | 8 months ago

Can You Teach Fish to Climb Trees? | Elon Musk versus Tom Brady

"Can you teach a fish to climb a tree. Can you teach Republicans to wrap. Can you teach eighth fish to climb a tree. Can you teach corporate commander to be a nice guy you see Albert Einstein once famously wrote. Everybody is a genius but if you judge fish by its ability to climb a tree it will limit its whole life believing it is stupid. The question I have for you at this point of your journey together is what is your genius. Shows don't need a celebrity narrator to introduce the show but they show two-man eight kids co created by two different women thirteen multi million dollar businesses. Ladies and gentlemen. Welcome to the time. Shaw Walk. Yes yes and yes threatening split the exciting time. Show on your radio and podcast downloaded on today's show. We are joined with the man. The Myth the legend Dr Brick. Rick how are you sir. How excited to have you on the show today? I'm excited about a great. Many things excited to get into today's topic which is can. Can you teach fish to climb trees Elon. Musk versus Tom. Brady are you versus everybody nobody else. Let's let's let's talk about this. There's a neat thing that was created back when I was in college called Napster which allowed you to download files commercials absolutely download files. That was kind of a NEAT NEAT nifty thing and it changes the music industry right and then there's this thing that came out a little bit later called facebook book All right now facebook. I I don't like facebook. I'm not into facebook. I don't WanNa go on facebook. I'm Kinda Bill Belichick as relates to facebook. But I think it's very important for you the listener to understand what facebook instagram twitter youtube. What what they've done to you and if it's a good thing great and if it's a bad thing it's okay when I want you to be aware of and let's have this conversation for a second? FACEBOOK essentially allows you to be perpetually actually distracted in a great game called comparison and Jealousy. So let's let's give it example. Let's say that my good friend friend. Dr Breakfast is on facebook. And my good friend Jason's on facebook. Now Jason. You just got married right. I did and he got married. And what is your wife's name. Her name is Alexis Alexis. The Lexus is a very kind person. Beautiful Lady Great Lady. Nice Person Okay so you get married to Alexis and your photos turned out. Great Andrew took photos. I'm Andrew used to work for us when I owned epic photos now. Andrew decided to volunteer to take photos for you and the photos turned out great all there. So they're really. They really did great. You picked it's a great place you got married. I'm getting married at the botanical gardens. Which is a beautiful location Can you explain to the listeners. What that location looks like? It's like a massive park with a a bunch of plants and flowers and fountains and flowing just streams giant pond and the upkeep is. I don't know like what they pay the groundskeepers but they should be paying them. Like a crapload because these guys do a great job like everything is just pristine it is it really is a wonderful facility and and did this just in. It's nicer than most people's backyards. So what happens is though is some people not not you not not you have other people. I'm sure it's not our listeners. But some people then began to see. See your photos on facebook of of your wife and you and they start to go. I wish my life was that good. Because it's like it because that's a great time and left to get married great photos with this or they start to say. I wish my wedding photos were that good right. I wish my photos would have turned out that good. I wish my I alive. Would Dr Breakfast. Okay he's like Donna's he's a fitness guru. He's a he's a chiropractor he's a great guy and so Dr Brac you know no. He's on facebook just doing his life ready doing maybe they post highlights of a birthday or a party or something positive but then someone else goes. Oh God I'm not as fit as him And they feel bad so then people go on facebook and they're like well before I post this photo myself. I'm going to change the angle of the camera because this angle shoot up or even straight on. What kind of fat? If I shoot down I looked kind of thin so I wanted to change. It can go ahead real quick before we take the photo. Can I just change real quickly. And and then we have little filters we can. There's little filters do you change the filter. 'cause you want to remove any impurities any type of thing that would make you look normal. They make you look like a real person because we don't WanNa look like a real person we want to look like. We're a super person because we don't want to be real real we WANNA be. We want to be better than real. And so what happens. Is We start to compare. So what are we talking about. We're talking about. Is that you listening today. Have a gift. I believe that you weren't a mistake. I believe that you were born with a purpose and you have a gift and I don't know what the Gift Tis but I do know that you have a gift purpose and you were born to do something well. I don't know what it is. I don't know maybe you were born to be a chiropractor. Maybe you were born to be a great musician. Maybe you were born to be. I don't know drummer. Maybe you're you're born to be great baker. A great mom great dad. Maybe you're born to be a great dentist but if you were born to be a fish and then I teach you how to climb a tree if you attend my tree climbing school and I'm trying to teach you Mr fish to climb a tree. You're not going to do well and Jason. Why would have fish not do well in my tree climbing schools? Well it could be due to lack of arms or opposable thumbs. The fact that he's the opposable thumbs. Okay continue he or she may be gasping for air as they're trying to do it seeing as how they're outside of element unless it's an underwater tree so I'm going to give listeners some examples where we before we get into this idea because I want you to figure out today what is your gifting. What were you called to do all right? The word vocation originally meant calling. That's what it meant in the original. Latin is calling. We're vocation means calling or vocation means calling so I'm asking you what are you into. What is the thing that you pursue when you do you like it? It's like it's called the flow state three lose track of time and space. Because you're so into it. So Jason You the notable quotable for Mr Albert Einstein who by the way yes he was a physicist yes. He did things where you're going. I don't really. We know how applies that like. What did he do? He was a physicist. I mean how does that really impact our life. I'm sure a lot of people think about but yeah it was genius. What did he do of practical value of practical value? He was the one who introduced to President Roosevelt. The idea that the Nazis were developing a nuclear weapon. He pointed out that. Hey if we don't get on IT WE'RE GONNA die why because we hadn't started our program yet and they were almost done so we started the Manhattan project. Albert Einstein recommended that we choose Robert Oppenheimer to lead the project. They began to make the nuclear weapon. That we then dropped on the Japanese thus ending World War Two. We would all be speaking German right now. Though if Albert Einstein who was Jewish but he was born in in Germany did not save America so he read their Albert Einstein in my opinion is one of the founding fathers of modern freedom. We would not be free today day if it weren't for Albert Einstein so please read the notable quotable Jason from Albert Einstein. Albert Einstein says everybody is genius but if you judge a fish by its ability not to climb a tree it will live its whole life believing that it is stupid. The question I have for you at this point of our journey together is what is your genius okay. So let's I want to get Dr Brex. Take on this. I'm going to. I'm going to throw myself under the bus to explain to you in what areas of my life. I am official trying to climb a tree. I went to school school and at school. I am semi dyslexic. Which means that? I don't understand the words reading on a page until I read it like the third time time thus it's hard for me also have very very limited capacity to memorize things so when I read something I have to read it over and over over and over and over and over so a lot of school consists of this all right class. I want you guys to do today. Once you get your book your history book read pages eighty through one ten and I want you to memorize memorize the states and the state capitals well for me. That's like an impossible task that to me is like asking a fish just to climate tree but our modern school system is based on memorization. That's the system drew so therefore because that is the system is memorization. I I can't participate in that conversation. I can't do well. They're so therefore in school. I thought I was an idiot and then and I realized fairly quickly. I'm not an idiot. I'm just a fish trying to climb a tree but I tried for a long time to climb that tree thinking I was an idiot. Another example physical coordination. Don't have it so I tried to live up to Dad was a very good athlete. I tried to play sports and I was okay at certain sports I got I got to be pretty good at basketball. Doesn't great but I was trying to climb a tree. Three and I was a fish what was born to do when I'm good at his business is very easy to me. It's what I do it thinking of logical conclusions of if you do this. This works like the scientific method towards business. If I do this this works asking me to me. It's very easy to go. I wonder I wonder how everyone gets to top Google. I know what I'll do. I'll download all of the websites that come up top for the search Tulsa deejays. That aren't mine mine and then I'll look for common denominators in. That's what I did and then I figured it out. I didn't know how to download site a pay. Some the students who are interns to come download the website. It was crazy as they were learning internet. They were they were college writing how to code and learning technology but they were. We're near new. They were about ready to graduate from. Osu with a degree in computer science and they knew how to download websites they didn't know how to get them to the top. Google into me. I just thought if we download the ones that are top. Eventually we'll find a common denominator and that's how I learned about title tags and descriptions and key words and content and all the things I learned about so again. I am naturally borne to be Internet marketing. Search engine hiring business growth accounting marketing expert guy. It's e business easy for me because I feel called to it so dark. Dr Breath you are. Do you feel called to chiropractor do. How do you notice how I was headed towards a medical school while I was in college alleged Kind of the opposite of you. A school came very easy to bring up God gifted me with a great memory. So memorization was an easier thing for me so real quick. Somebody needs to hear this it. It doesn't mean that I have to resent you right or vice versa. No we need to understand our gifting and respect each other because of them and to not compare in order to feel jealousy get off of social media and stop comparing Dr Brick is a very smart man for a good at memorizing. But you're also we're all we're all smart in our own way so you were good at memorizing good at school so you thought I should go to medical school right so I was headed towards medical school and then realized I was disenfranchised franchised with that whole idea and then I discovered chiropractic for the first time I hadn't experienced it as a patient But I started looking into it. Further and further deeper. I got into it the more I realized aligned with my passion and so it did very quickly become apparent to me that it was actually my calling the the philosophy of health. That health comes from the inside out that God has designed to heal that we're one with our world and the nutrients that we bring into. Our Body are important for its health and wellbeing and so all those aspects together gather to said yes. This is this is you. That is good that that right there. My friends that right there. That is good. Now let's say you're listening right now and you say I don't know my calling. Well I'm GonNa say this and then Dr Brooks has as a hot take care. I'm going to say this us. You should spend your entire day all day. Yeah Yeah you know no I know I know right now according to Nielsen I want you put it on the show notes Okay Nielsen. The average average person consumes eleven hours per day of media. Just do a Google Search for eleven hours of Media Nielsen. You'll find it in Google and put a link in the show notes but the average person we. We don't have time for you. The average person you have time but the average person doesn't the average person you listening right now. You have the time. The average person does not have the time to figure out. What's it's going to do with their life? Because they are on social media most of the day eleven hours a day. They don't have to date. They are busy right now. Thankfully when I was trying to figure this out social media within exists so so you sat down and thought about what you wanted to do. I really made a very conscious effort to figure out what path I was going to take and then very very intently intentionally went down a certain direction but I was going to say that I really felt that I could succeed in the school academic setting and so I knew you you know when there was a test What the measure was to success however once I graduated and I was in business? That's when I became fish climbing a tree so just the opposite of you you clay I was I was way out of my element trying to run a business and so that's why I figured out I had to put other people around me like you to be able to to make it for my shortcomings so that we could complement one. Another and the thing. is we all everybody out there in some area of our life we are a fish trying to declamatory right. Now I'm GonNa Queue up audio for you. This is what I spent my entire day on. Yesterday I spent over twelve hours yesterday on this and the way we spend my saturdays just to listeners knows I get up around three usually. Yesterday we were up late on Friday. A kids went to a football game. And so we're later. So Jason United met at the office at what time four forty eighty five or five. Is it five four five forty five so we met clients and do we did and then we got home around nine nine thirty I think and then hung out with family and did some chores about my western flowers and went to the store and watched a movie with my wife and swam and had a great time but then when the kids are off doing their thing and they go visit their friends kind of pocket of time so I had about twelve hours I was working on so it was like five hours on Saturday and maybe two on Thursday night and then another one or two Monday. But I've been working on this all week I. I'm very excited about this. This is an audio td. JAKES has a great sermon. He just did called called grasping the moment. Td jakes grasping the moment. And it's about how you if you are the one who it feels called to do something then you're gonNA run into opposition and people that don't agree with you and people that want to form committees and people and he talks about how trying to seek consensus is the worst thing possible because nobody is going to agree with you because if they already agreed with you they would have already done it and so it's a really good message but I turned it into this this hour of one so I want you to understand that whenever get ready to anything how that were. I WanNa pump power because and everything starts not with the board. I know with the with the votes everything starts with once. The power of change begins the warrant whether it is one Nelson Mandela whether it is one plummets who decides to sit down or whether it is one person the decides we should be able to fly A. Whether it's one person telephone it starts with once you have to decide first first of all this morning if you're going to be the ones are you going to be the person who's always waiting. Some one whenever the enemy knows that it is coming always sets traps to stop them from succeeding. Because they're the one whenever the enemy knows that the one it's coming the craft to stop them from succeeding because they're the ones hit this because they're the one I want to talk to some people folks that have been up on decrease the attack attack that blindsided you attack where tack on another level. That doesn't even live up with your situation. I want to understand what the other stand about you is that you are. The one who so much is given much is required. And so the tech starts out talking about Abraham because Abraham is the one and Abraham had to move out from his country get away from his tidbits because he was the one so he was a misfit because it was one so he had to live in isolation and separation because he was the one so he probably was lonely only because he was the one and it took a long time for it to materialize his significance because he was the one and so he was traveling nomadic as a business from place to place always never fitting in with any crew. No vote would take him because he was the one that from people who have always been a little isolated server pin accepted never been a part of the crowd. He's always happens because you are. You probably not likely to the one the one I don't fit in. I don't guess what me Bo- over without a fight the one on the the at the one willing to become her so because I'm not without the law so don't stop working for people to come to clean it with some polls and census at trying to get everybody to come in for competitive with your visa. They say men with your breach. Go the power to work forty hours a week at put my check in deterrence to keep the Gore. Disrupt my lights all all for myself self. If you have it just with all your utilities at the same if you ever get where you can go to the store without a pocket full of coupons. We'll we also we'll be old. Well let me take his. That's all because you just. It's called fighting this level. fiving on that way to continue hurts my money by the cloud. The Strip is develop resistance. It is resistant stopped if it I if AH thrift from the struggle struggle right now. That's why it was good for me that I was flicked it. That's why the Devil Chase Teeth or the Pike Utah Utah a holiday. Let the how about a moment about moment. Always have an attack Sir Sir Thomas trouble right south trying to get a witness a witness to change what you I thought we were about ratification. Coppery you. You Ain't going back. Hundreds is temporary discounts. We know rustling between temporary discomfort at long term benefit. Never from make a permanent decision over a temporary condition to prison. Discussing this right on the cusp of something and your values because of determining your choices and if you value the right thing you will will suffer for you will wait for you will endure for you will sacrifice forth you will know the long term benefit outweighs immediate gratification. What kind of sick person would spend their entire day by themselves? Editing together a sermon. That's an hour and a half long and turning it into like a six minute highlight reel and then set it to music. I don't no that's what I that's what I do. I'm a fish and somebody else might go. Why people ask me all the time at conferences? How long did that take you? Why why would you do that? Well the thing is. I'm a slow learner. But I have found if I listened to the same sermon twelve times. I'm starting to get the idea. I'm starting to feel like brother. TD JAKES was teaching us. That when you're the one like Abraham Your family is not going to like thank you. If you're the change agent if you are the irritant that causes the oyster to make the Pearl. People are not going to like you. If you were the pressure that causes the coal to become the diamond people. Not like you so I started to realize okay. This is why so many people dislike me but yet I benefit so many people so last year my wife and I were just sitting down. Doing the math looks like we've helped our clients create over over a billion dollars of growth last year. A billion that's awesome so that's cool but man I've irritated their competitors right because a competitors like you're taking get our business away from us Principle that only worked with one type of business in every city that irritates people the rule that I'll fire people who don't do their jobs in that era people and so the idea that like if you work for me and I ask you to write content and if you don't I'm GonNa fire you accountability. These ideas that they're irritants. So I realized of I am the one I cannot run it by my team. I can I ask them for a census or a survey or seats. Okay because I have to be the one and then if you have a value or something you really believe in. You're going to struggle for it. So because I will not work with companies in the adult industry or the casinos os or companies benefit off of liquor sales. Whatever it causes people to get mad at me when I tell somebody I'm not gonNa work with your vaping shop or your it bothers people and so what happens is is that I had to learn this idea and td? JAKES was his his fish. He's a fish in his ocean. In is eliminating the word he takes a text. That is very much a living text. But it's the text was as Christians. We believe that it was the spire. Oh my God. divinely inspired text. He takes text which frankly I think is boring and he makes it relevant any illuminates the taxed next but Brecca mean. Have you ever read the Bible does. Is it exciting to you. When you read the words some well sometimes sometimes some give me some parts that are excited like James? Did you like proverbs. You like what do you like so I like story and so you know. There's a lot of story in the Bible yet so different characters different personalities Because I believe there are real people come so I'd rather not calm characters but people in the Bible that their story is told it's fun it's fun for you so it's yeah. I enjoy reading the stories about them. But there's also parts of the Bible Leviticus numbers where it's very mundane? It's very boring. Um It's just kind of a chronological history of you know who was who's father who was whom mm Father Yep And those kinds of things and so. Yeah that's not necessarily a lot of fun but You read about things that I think are almost written for script for like a movie scene scene and I wished Hollywood would grab a hold of it but if you think of like a Samson there's been a couple of movies that have been made about Samson and it's like man you guys have just missed the mark But then you've got you know David There's also been a movie. I think. Richard greer actually Was The star of the movie that was about David's life and he's just a phenomenal person in that means full of turmoil and he's full of You know some controversy and and some hypocrisy within himself but he wrestles with it and he tries to follow God. It has this nature about him. That wants to do his own thing as well. He's a hero in a champion in one moment and then he he falls away. Does something totally inappropriate and wrong on another He's actually like a hero for the nation but then he becomes a murderer and and An Altar Everybody and I think everybody out there. Everybody out there okay. Some of you are going to say. I love reading the Bible. It's summer going to say it's hard to read the Bible but we all agree that. Td jakes his ability. Due to illuminate and bring context to the Bible is incredible. Now Jason before you worked here. Here's kind of a quiz show before you came to where you've been working here now for many years all in all almost three three okay. So I'm going to read these names to you and you tell me if you you knew these names before working with me okay. Where are you familiar with? Lee Cockrel I was not okay Lecoq or the former executive vice president of Walt Disney world. Resort's who wants managed at the same time forty thousand people. What about Napoleon Hill? New of him never never anything. Okay okay interesting yeah okay. What about what about Andrew Carnegie that one again was another name. That was like you know big but I knew nothing personal campbell. What about bill camp? Did you know about Bill Campbell. No and I'm actually better now that you've introduced me to bill. Can you explain to listeners. Who Bill Campbell is the super coach? The coach of the some of the most successful people in the world the business coach for Steve Jobs for apple for the founders of Google Eric Schmidt there's the CEO Larry and Sergey Bazo saw. Jeff Bezos facebook. Unbelievable business coach. Bill Campbell look him up where you. I'm just kidding if he more names. Were you familiar with Daniel Goeman. I was not okay. Daniel Goldman is the is the guy I wrote. The book emotional intelligence you know what about what about David Bach. The Guy who wrote the automatic billionaire no those new. What about? Let's go with Jim. Rohn the best selling author speaker. NOPE nope what about. What about Chet? Holmes the author of the ultimate ultimate sales machine. I was not a bug right there. I got US buzzing him and his. What about the Elon Musk yeah. Did you know what he did. I I knew he was the guy from Tesla. Okay but did you know much beyond that you know about his eighty hour work week world know or pay pal or city nope I just thought he was the crazy man. who made the the electric cars did you know a lot about proverbs? Ten four that God blesses the diligent and punches. The hands of this lacquered. I did not see. This is what I'm saying is working here for me. I am a fish my water. My Ocean is growing companies right. But if you're out there today and your ocean is adjusting the human spine. You're a chiropractor or you're a dentist or your lawyer. Whatever the crap you are it doesn't mean you're an idiot? It just means we all have a gifting and one area and we've gotta find what that it is. We gotta find it. We got you have it. You gotta get off facebook for just like an hour and then maybe ten more today but just get off there all day and think. Think about your life and ask yourself where are you right now versus. Where do you WANNA go? You have to ask yourself this thing. If you don't don't ask yourself where are you are versus where you want to be. What's going to happen by default Jason? What's going to happen? What's going to happen if you do? Not Ask yourself where you are now versus where you want to be. WE'RE GONNA end up getting stuck and you're going to go through the same motions day in and day out wondering how come I don't have the things or you're going to be that guy who's looking at brooks photos on facebook saying I don't have that that how come I don't have that. How come I don't have a pool? How come I don't have a business? How can we don't have a great family huck because you've got to stop jealousy and comparison? We've got to start figuring out. What our ocean is it so important? I've known what I was supposed to do since I was sixteen so I've had head start here. I've known that I was called to make copious copious amounts of money growing businesses. That's what I do. But you Mr Listener Mrs Listener. We have to figure that out. Now Abraham Maslow's Those of you who went to college might have studied. Studied maslow's hierarchy of needs. He's the first guy really to get into positive psychology psychology. There you've had Freud and he's talking talking about the odor. This complex the Electra Complex. And it's weird but let's talk about Abraham Maslow's he was teaching about what makes people successful. What what is it with the notable quotable from Abraham Maslo? Oh yeah all the evidence that we have indicates that it is reasonable to assume in practically every human being and certainly almost every newborn baby that there is an active will towards health in impulse towards growth or towards is the actualization greeted again. Please all the evidence that we have indicates that it is reasonable to assume practically every human being and certainly almost every newborn in baby that there is an active will toward health in impulse towards growth or towards the actualization. What he's saying is that everybody his called to have success in some area? That's what you WanNa do but if you don't get depressed and that's what it's called a casino casino. Is You go there. Because you're seeking kings of success and you can't have find it yet and so you go there and you go leaning leaning in all of a sudden that they meaning that replaces uses that winning so for me. I hear winning dignity. That's what I hear so never I have a successful day. I get something done on. I make money I sell something grow something I build something I go letting meaning I get that little rush of energy that little blue. I get that from winning. I don't get that from from listening but people who don't have any winning because they don't know their ocean yet. They haven't figured out where they're supposed to be swimming. They then go to the casino see now and have you ever seen this bracket he's seen this. Oh absolutely but then also going back to facebook. I mean there's been a ton of money. Dropped into the psychology of the little dot with the Red Dot. That tells you how many messages or how many new locations and then the how many likes and that's for a lot of people that's their only Ding Ding. Ding is is a hey I got two hundred likes and so the other day we made a video called wake up and wake up this video We put out out there and the video originally put out there is that I've interviewed a lot of super successful people and when I've interviewed billionaires millionaires. I've asked them what is your daily routine. Look look like this. Is the video Makita Brooklyn here and this video here. It has five hundred eighty one views right. And it's it's it's a compilation elation of me interviewing I think it's like twenty five people or so and I'm asking everybody from Craig Rachelle Wolfgang Puck. What time do you wake up? What does your routine look like? And they all basically saying. Hey I wake up previous to six in the morning six thirty and I have a routine I do every day and I don't deviate from it. That's that's that's the thanks like someone hit play real quick and most successful people do this. I hope that you can be inspired by what I do. I need you to understand that the bigger no dreams early web. That's Eric Thomas Right there. One of our guests. This is Melissa. Hartwig I am quite famous in my community at least for my commitment to my morning rich the founder of whole thirty the best selling book in program I do not deviate. I do not deviate. I do not deviate from it for any reason even when I travel even when I'm on vacation in the morning routine is preserved and I figured this out a long time ago realizing that as an entrepreneur working for myself. I didn't start the day off the way that I intended it. My Day was gonNA run me over. I wake up in the morning around thirty without an alarm upright five. Jay Papas on the Best Selling Co author of Gary. Keller the book. One thing I've ten most as my wife and I we work out. We eat healthy anyway. This videos never probably GonNa have a million views and it'll explain to you why because I'm teaching how to be successful and people don't want to be successful you do because you're one of our listeners. And I get you but most people they just want to go on facebook comment on things and letting meaning. Now if I wanted to make video about sex drugs or ice cream kittens I could get a million views all any eighty us make a video about sex. Drugs is creamer babies. I mean if I made a video about cute babies confusing if all of those are in one thing right now but I'm serious if you watch if I'm a search for quick for cute babies on youtube and there's videos thirty six million views right now so of babies laughing. So hey buddy are you hungry. Are you hungry. Thirty six million views folks. It almost almost have to club myself in the Crotch to stay awake while watching this video I couldn't. I would never want to watch this video. I don't I don't get how you can have three million views and I might just be a Weirdo but I don't WanNa Watch somebody else's kid laugh. As the average person is spending eleven hours per day consuming media have been cute kittens. This was fifteen million views of this video with kittens. That's all people want to do is spend their day. You've watched you know the the youtube or excuse me the facebook APP for however many hours rive hours and you've just gone down down. It's like taking a depressant over and over and over and then you gotta have a video that's laughter or Kittens so that you can get back up and I'm not depressed. I'm not I'm not depressed that I have five hundred and eighty views of five hundred. I don't care I'm not my again. I'm just throwing it out there if I make a post on facebook which by the way for the Listeners out there listening to our show it's heavily contrived so all my facebook all my social media is very intentional Somebody somebody who is not me is posting and we sit down on Mondays and agree on what's going to go out and I hate it but it has to go out so we posted bill belichick video that it's a great interview but I just I just hate the medium of social media. Such a distraction for people keeps distraction. That keeps you away from taking the actions. Sion's that you need to take it's a distraction. Sort of it keeps you from taking the action. You need to take a distraction. And so but I I'm not gonNA compare and feel bad all right but let's let's get into this self actualization I want explain Maslow's hierarchy of Needs Pyramid Okay and the pyramid is broken up into into these five levels okay so level. One of the period of of a pyramid is psychological. Needs Basically Maslo points out we all. We'll have a need for food water warmth and rest food water warmth and rest. I'm not sure people are aware of this in Communist China which I'm not a fan of it all all and communist China essentially. If you don't work you don't eat which I do like that feature so America though we've created this thing called Los Angeles where you GonNa say Welfare. Have you looked up real quick. Look up on your computer. Quick look up the Los Angeles a Los Angeles Tent community real quick. Because we're about this on Rogan's podcast. You did. Yeah okay. Yeah so I just talked to. Michael Levine about this he he lives in La urging it now but there. Oh Yeah and there's in this area of La there is I Dunno thousands and thousands of people that now choose to live Homeless lifestyle out there in La and it's it's huge And our country somehow believes that if you're lazy that you you deserve food water warmth and rest and so a huge. There's a part of me that can kind of get behind this idea. And that is that you know if you're here in Toss Oklahoma. Yeah I'll help get you a bus ticket and you can go live in la where the weather's great. I agree with that idea now. Behind that that aspect of the idea Jason Look what percentage of our federal budget goes to welfare place. Look that up. I will say this ten community is nuts. Yeah but this is what happens when you tell people people were still going to give you food and still going to give you water and shelter. If you don't want to do anything so Clark will keep working very hard today. And he's going to work the first half half of his day for you. Remember your entrepreneur out there. It's called a graduated tax system and the more you make the more they take a lot of my clients discover how taxes work on the first year I worked with him You'll have an entrepreneur that comes in who has a goal to make two hundred thousand a year right and I explained to them and you'll you'll need to earn four hundred thousand like what I'm like. Yeah because you're going to pay about a half your income in taxes and they go out no no. It's not true. Texas doesn't have a state income tax and the federal income tax is is what it is and then when you buy a car and you have to pay a tax you buy a house you have to pay real estate property tax. You buy dinner pay pay tax. You go to the grocery store you pay tax. You buy clothes pay a tax. You look at your cell phone bill and see what percentage of your bill is tax and you realize that you're gonNA spend about half your income on taxes. Jason you find a hard statistic from a credible source that shows the percentage of the American federal federal budget that goes towards welfare for. Have you found something. Well it looks like from the Peter. G Peterson Foundation. Okay have a full report from the Fiscal Year of two thousand sixteen said recently it was the most complete set of data data available from snap snap assisted approximately forty four million beneficiaries. I want to know a percentage of the federal budget that we spend on taxes. It costs seventy one billion or two percent of the overall. We're all federal budget. So two percent goes to welfare okay but in two thousand twelve it was two hundred and thirty five billion that was spent that was twelve percent of the overall federal budget. I I don't believe you statistics I want you to look up this percentage. I don't like that. I don't like that website. Look up the percentage of Americans that don't pay income tax. Let's do that. That's probably the best way to look this. Okay and find me a credible source. Don't do if you if you quote me nerdwallet or something I don't want to. I want to quote like I want to quote Fox. I want to quote CNN. I want to quote USA USA. Today give me something. What percentage of Americans do not pay taxes? Okay so Morgan Freeman says get out of here you find it something over there I am scrolling scrolling through. Nothing's more terrifying than to look up statistics on here but it's what percentage of Americans do not pay income taxes. You will find it. We'll come back to this. Oh Yeah did you find it. Okay Okay You keep looking. So we're moving our way up so these psychological needs then you have safety needs. I want to feel security and safety right. Then we WANNA feel the next level's belonging nece Love and needs inaction connection friends by the way by the way by the way. If you have a friendship it requires what for the friendship to work requires having values you share values and you share time do share values and T- starts with a time so if you have a thousand facebook friends are they really your friends I mean can you spend time with a thousand people. I found this to be true. He he who finds a friend finds a good thing and most people have a hard time. Having more than six friends myself included. Why because it requires spending time time? Okay so you gotta get off this thing. Oh Man oh man look at. I bet you an extra of all relationships Ryan I mean we're talking about buying. Ui Flowers and you know you've got to be intentional. Snow with your time with your children with your wife with your business with your friends Whatever relationship you want to have be positive and continued to progress? You have to spend time. I'M GONNA. I'M GONNA Jason. There's a link you can look this up real quick if you'll type in more than forty four percent of Americans pay no no federal income tax more than forty four found out from the The Tax Policy Center. Yes and this is you can find the link right now on Marketwatch DOT COM or the tax policy center. You can find and it you can also find it in Forbes. I want to put a link to the Forbes article. Alright yeah the Forbes article better than I thought I thought it was just over fifty percent so well let revive is is an improvement from what I thought well let me read. Forbes says new estimates of how many households pay no federal income taxes this is Forbes shows right now says the Tax Policy Center has updated its estimate of the percentage of households that will pay no federal income tax this year now. This article came out in Twenty fifteen eighteen right and at that point we now figure it is forty five point three. Nearly five percentage point higher than just twenty thirteen. So we'll make sure we get this article article. I want to put a link to it. Says new estimates Jason. It's called new. Estimates of how many households pay no federal income tax. That you find that they're on Forbes you will find it and and you know I'll put a link here for forty five point. Three percent of people pay zero taxes that was in two thousand fifteen went up five percent from twenty thirteen. I'm I'm just telling you right now. According to all the estimates I have read everything. I've listened to all that I've consumed. It went up again but as there was an article that Jason was was Just click on it. Looks like it may. There's another Ford Four. Excuse me Article that says forty seven percent. Yes and then I want to put a link to those articles gets going up right so I'm just pointing out this for you. This is this is the kind of BS. That's why I was attacking your steadily. I'm not attacking you. I'm just saying if you pay no taxes. WHO's paying your taxes taxes? We are so. Don't give me that crap that only four percent of our budget or two percent budget goes to welfare. Half of the people pay no taxes. So who's paying for the roads. Who's paying for their college? WHO's paying for their military? WHO's paying for the security? You are why 'cause you have a job. Why am I going off on this? I'm going up on this. Because every single person needs to find their ocean. You need to find the ocean where you can be a fish. And then you need to contribute value to society -IETY and then you pay a percentage of your income in taxes. But if you want to be a hipster running around recycling your clothes living in Los Angeles you are a Maggot on our society. You are a Maggot. You are a soul sucking maggot a parasite parasitic. You're sucking the lifeblood of our country. You gotta find the ocean where you can be a fish and then you must work work because you you need to contribute into your thing okay. Contributor be a contributor right now the next areas belonging this of loving relationships now you move up. A Steam Prestige Christina in the feeling of accomplishment layer one. The First Year of the pyramid is psychological needs the second level level two is safety threes belonging. Now you have to earn your way up this this. You're not just given this. You have to work your way up. This esteem needs prestige and a feeling of accomplishment. You don't get that feeling you can't shortchange your way to the feeling. No no no. I have a way to short change it. I know how we can. We can get that fake. I've away Let's make the cat videos and put them on youtube and run around talking about how we have forty five million views and you get a little hit. 'cause you went viral. Let me explain. Hey may make money off of Youtube. This is a true thing. All right for every one million views on youtube will pay you two thousand dollars now. Okay so if you made a video with a million views you got two thousand dollars ten million views you got twenty thousand dollars so if you want to spend your day making cat videos right you can do that. Actually make money but you have to make videos about things that people want to look at. And I'm going to repeat the categories either little tips for you to be viral on Youtube. One people people love sex all they love sex. People have controversies. They love scandals. All you got to have a scandal controversy. People love celebrities. They love La L. A. Bieber. bieber's doing this doing that kind of doing this conyers doing that. They love celebrities. Bill of controversy They love sex. People love watching other other people fail. People love to know the pastor that got exposed for this for the celebrity who's falling people love to see people lose people love to see about the new person's addiction. Didn't people love gossip and rumors they just they just love it. They love cat videos. They love puppies cats. Now if you WANNA put a video up there like you know how how to achieve success. No one's going to watch them because some people don't WanNa have success and if you WanNa talk about gaming the system the secrets the government doesn't want you to know about getting federal loans. People love that Kinda stop. People Love Ella. Manati people have inside nine eleven inside job stories. People have controversy but people don't don't be posting things of practical value because people weren't really into that right now now esteem needs now. The next level is self actualization. Achieving One's full potential. This is where are you are doing what you were called to do. You are a fish in your in the ocean. Now you feel good when you're in there helping your patients gifts aligned and get into to proper health do you like it I love it. Do you feel like you're in flow state where you kind of loose talk space and time like you could do it all day all day and the thing is we have people ask me if I ever have a bad day. I know I'm helping people all day long. But then I even you know I'll go home Having worked really hard physically you know throughout the day mentally emotionally. I'm just giving giving giving and yet your batteries still. It's like an endless reservoir of an endless resource of energy. I mean I still go to bed tired. I mean when my ahead spilled them I go to sleep but I feel good. I mean yeah I do I do this is what's crazy so crease ways. People say to me all the time it happened just yesterday yesterday. A Guy says dude you up at three thirty yesterday as no yesterday just been dry really got up at five. Why because we're up late with the football thing? I got up at five. Thank you for the office at five forty five but most days. Yeah three o'clock so you get up at three and they're like. How do you do that and not get tired like well one? I'm in my flow state baby. I'm doing what I was called to do. I love it now. You say we'll clays or are there ever people ever there ever times in your business. Coaching career. You don't love it. Oh Yeah let me I tell you what I don't like Lazy People. I don't understand them. I don't want to understand. I don't empathize with them. I don't deal with people that are like I just astounded to fill a motivated. I don't know what that's like. So Jason What tends to happen if you work at elephant in the room and you find heart you find it hard to stay motivated you find it hard to you get to your work by ten. AM or whatever your shift is what tends to happen well. That's I haven't done that personally but I've seen it happen. The person who finds it hard to get to work eventually starts to show up later and later or they miss meetings or and they're they're they're also actively just not engaged. What should I keep them? Around is some sort of life project and try to fix them at the expense of our customers. Some would but we don't because it's not good and so my customers who loved to exchange their hard earned money for goods and services. That are a good appreciate me for firing idiots in for pulling the weeds and you might say well. Don't you feel bad. No why because it's my flow state. I believe I was called the fire. Idiots that's what I'm good right. Think about this for a as an example. Kobe Bryant the famous. NBA Player your turn now venture capitalist. He said I can't relate to lazy people. We don't speak the same language. I don't understand you. I don't want to understand radio so as an example this is interesting. We had a member of our family who offered to pay for me to go to Europe as a gift And I appreciate the gesture but I don't WanNa go to your so. I set it on and go to Europe. We don't WANNA go. You're up but we're going to pay for it. You can go uh-huh Nope I'd rather coach by client do what I do. Mother recorded twelve hour. Show breaking down one and a half hour jake sermon into twelve minutes or six minutes. I'd rather I'd rather do the same thing everyday regular Atwood's why is my flow state. Serious people struggle to it it once you find your flow state. You're not going to want to retreat from it. The word vacation means like retreat retreat from something. When you have a vocation you find your? You're calling every day you're gonNA love you're GonNa every day it's GonNa take a celebration when you love your occupation. So let's let's look at Tom Brady for a second now. Would you argue that Jason objectively. He's he's done. Well very I have some Tom Brady stats here. Real quick can read Tom. Brady statistics real quick place so so Tom Brady. Fourteen pro bowls. Okay that's like the All star team Three time all pro which means you're like the best six super bowl championships okay he is an astounding. Six foot four. Yep He weighs two hundred twenty five pounds heavier than I thought but then again he's tall. Yep and then. His net worth is five hundred eighty million dollars. That's what he's worth worth climbing. So He's worth five hundred eighty million dollars now. Let's let's compare for a second. Let's go on facebook just kind of compare. That's almost kind of get into this comparison. Jealousy thing let's talk about. `Bout Elon Musk the muskie one. How much awesome stats Elon? Musk well he's a founding member of faith. How does he have any pro bowls? No okay keep going. He's founding member of solar city. Was all pro anything at business. No title though he didn't making all NFL he's the CEO Tesla How many super bowl championships does he have? I believe it's zero okay he stands at a not as astounding six foot two. He's not six four. He's not why genetics okay. How much does he weigh? One hundred and eighty six pounds. How much does Brady Way? Two hundred and twenty five with. What's eons Networth? Well that is twenty point. Two billion billion dollars I feel like based upon the jealousy in comparison game one kid argue that Elon. Musk is a pathetic loser. I mean we think about. He's not to twenty-five five no he's not six four. He hasn't won any super bowls. True right now other you could flip it and go Tom Brady based upon the judgement. Comparison thing he. He's he's pathetic loser because he hasn't how many four companies and he doesn't it's not worth to twenty billion dollars I mean so. Here's the problem if you don't know what you want. It's never good enough because Tom Brady is great the greatest of all time. What he does but he's nothing nothing he's not worth anything at all in the tech world? What loose right now? You're thinking about Elon Musk. He's great he's great but Elon Musk. He's one eighty six and he doesn't look sometimes like a lean one eighty. Why you understand Tom Brady? He looks lean but he's to twenty-five that straight muscle. He was like a swimmer. How he looks like he's just he's very very physically strong but he's he's very very lean so he doesn't look like he went me? Look Up. Tom Brady Twenty nineteen looking at his face looking him. This guy wouldn't the world look at Tom. Brady Tom Brady twenty. Nineteen this guy is just. He's a beautiful man. Look at his face. Look at look at the look on his face now. You look at Tom Serious pictures now. Look at Tom Brady. Twenty nineteen versus his rookie year. Look his face looking at look at him now for versus. Dan Look at his face. So Tom Brady say Tom Brady Now versus then okay now versus then Tom Brady now versus then. Look for it on Google images. Look at him right here. You see on Pinterest. You see that Tom Brady. If you just type into Google title Tom Brady now versus then and then Click on images. You'll see the top left. You see the image click on that please look at Tom Brady now versus then. Do you see that picture. Did you find in Google images. Yup Okay look at that. That's a different person. Now I want you to put a link to that on the show notes can see it in. If you had to guess not knowing doing Tom Brady. Which one does he look younger and well actually? He looks younger in the now. I know he's a professional. So now you you know nice got the chef. And he's got the routine and he's he's doing it. Well this is. What I'm saying is improving as he gets older I? This is what I'm saying to you. This is what I'm saying. The listeners is Tom Brady has found his flow state. He's found his ocean where he can swim so when Tom Brady's doing an interview this is what people don't understand is is the oldest quarterback to win a super bowl creek. Correctomundo if you listen if you listen if you listen to this show with any regularity at all or you listen to any interviews with Tom Brady you will understand this idea. Tom Brady was interviewed recently. Asked him how. How long do you plan on playing? And he says and I'm paraphrasing. He says I have no hobbies or no interest outside the football really other than my family so for sure. playtime forty five. But I'll play as long as I can. I predict the. He'll play Tilles forty-five yes but I I believe he'll try to play until he's fifty. Yeah what you can do because of the way he plays right there. Are Tom. Brady rules if you watch Tom. Brady play there are certain rules. He does one is he tries to release the football within three seconds right so when he gets the ball. He's counting in his head. One thousand one thousand two throat so you can't really. He's almost like his own offensive linemen. Because you can't tackle them if you keep. He hasn't the ball and the way. The current rules work in the league. You can't hit the quarterback if he doesn't have the ball run you can be suspended find etc settled back in the day. You could hit a guy late now. You can't so with the current rules and his current regimen. It is likely he can play till he's fifty. So you might say what in Tom Brady. Almost every year takes a pay cut so that the team can afford better offensive linemen because that allows him to win other quarterbacks. Don't seem to have this figured it out so Tom Brady Look Tom Brady. How high he gets paid versus other quarterbacks so Tom Brady's salary versus other quarterbacks you can find where he pays himself off 'cause he could command whatever he wants but he chooses to make less money over the right because td? jakes spoke about this. He has a long term perspective. Yeah he values winning so he's struggling for it financially strong and he's only making he could be making twice far more. I know it's kind of a joke. But says as he can make you understand his career. He's turned down almost one hundred million dollars of earnings. So far. That's crazy. I didn't know that. Yeah because every single year homeboy takes a pay cut so he can afford an offensive offensive line because he wants to. He values winning a championship over making the most money. So if you look. Tom Brady salary versus other quarterbacks. You'll you'll find him so again. Think about this for a second bracket on your take on this sir. Tom Brady or Elon. Musk in your mind. Who's more successful or they both successful in your mind? They're both successful but again it's you know being in their their correct ocean their own water Space and so Yeah I mean it's just ridiculous to compare them And I hate the comparison game I don't get I have a facebook account. I don't get on very much at all But I believe that about ten percent of it is positive and beneficial. You know you can stay in contact with people every photos with the grandparents about the kids and I would say about ten percent of sexist positive. I would say as a general rule I mean this. I'm not not just joking. I mean this. I think that the average person Sex was meant to be a good thing and he talks about it in in the Bible however for a lot of people sex sex and lust and constantly chasing women around his a thing. They can't overcome right now. This is what I want to share with listeners. Out There Tom Brady and twenty nineteen. Okay right Tom Brady right now. In twenty nine thousand nine. He's going to make this year. He's going to make a says. This contract raises between nineteen salary by eight million to twenty three months. It's he's making twenty three million dollars this year. That's what he's making this year. So the highest paid quarterback and twenty nine thousand nine. Tom Brady. He's making twenty the three million so the highest paid quarterback this year Let's hear eyemouth Russell Wilson so Russell Wilson this year. How much is he making this year in okay says NFL quarterbacks the article is called NFL's highest paid players? Russell Wilson on top at seventy nine million million says blockbuster contract extensions are pouring in the. NFL GETS READY TO KICK off one hundred season Thursday night. Zeki Elliott and Jared Goff signed contract contract extensions worth more than two hundred twenty million combined with all pro wide receiver. Julio Jones's inching closer to a megadeal that is likely to set a record for wide receiver salaries is worth close to twenty million a year. But even those stars can't touch Seattle Seahawks quarterback Russell William Wilson who is the NFL's highest paid player in two thousand nineteen eighteen at seventy nine million including nine million off the field in April Wilson's four year. One hundred and forty million contract extension has average salary is thirty five million per year and Tom Brady is not making thirty. Five million per year right so Tom Brady is making twenty three in Russell's making thirty five so you would think well maybe the guy is winning. The most championships is getting the biggest deal. No right because Tom Father Time Tom Brady. He continues to value winning a championship over being the highest paid. Two right now. This is a fun stat if you look at the highest. And you don't have to do it now Jason. This is fun for our listeners. If you look the highest paid quarterbacks past several years They don't win championships. Right now look at the list on here so from two thousand eighteen of like the top. Thirty five yeah Brady's fourteenth and everybody else I've never heard of. Yeah and it's because they lead off some of the other. You guys are making more more money than Tom Brady. Okay so more than Tom Matt Ryan Okay. The Falcons Falcons nuclear energy super bowls. Winning okay back to you okay. So Cam Newton. I know him Cam. Newton Cam Newton Cam Newton. We'll give you a tip here Cam. Newton Cam Newton. I have no athletic ability but I want to throw the ball. You gotTA stop trying to run around. Tom Brady as the three second rule. Why don't you just throw the freaking ball? You could play forever Cam Newton if you would just throw the ball stop running around okay then. And of course that Number Eleven Philip rivers. Philip rivers the chargers a fine man for the chargers. How many super bowls is he? One doesn't say but because you're not gonNA find did not keep going on number ten. Eli Manning Eli Eli Eli Eli has won two championships. And he's up. As I've watched football. He seems to have only played played. Well in two games okay. Back to you and then number nine is Ben. Rothlisberger die pronouncing the steelers. He's had a fine career. Okay who else then. Then we have. Russell Wilson was number eight last year. Okay keep going. And then we got Aaron Rodgers number seven number six. Joe FLACCO FLACCO FLACCO. Yeah again these guys were very good but they're not at the level of Tom Brady but they're making more than Brady and then skipping ahead number one was Jimmy Garoppolo Garoppolo Garoppolo. Yeah Tom Brady's backup How much is he making now? so this is as of two thousand eighteen twenty seven point five million so we're quick Tom. Brady's he's backup is making more than Tom Brady. That's literally the name of this Article Tom. Brady's backup is making more than Tommy links. All over the place on the show notes good for the listeners. So what I want to do is I want to make this very practical. Aren't we've talked about Tom. Brady his ocean football right. We've talked about Elon. Musk his his ocean which is business and tech startups Now let's talk about your ocean so we'll get listeners to get out a piece of paper paper. I don't WanNA use paper my smartphone. Be careful smartphone makes you dumb. 'cause you get eleven hours per day spent on their needs to Klay. The smartphone is a good tool. Yeah ten percent of the time. Klay Nudity is a good thing between a man and woman. Yeah what percentage of nudity out there a spin between a man and a woman right now husband and wife think about that. What percentage of of of okay so get into smartphones and we think about this for a second so the smartphone? Let's put it down for. Let's take notes on a piece of paper because we want to put it up where we I can see it where there is no vision. The People Perish. There's no vision. The People Perish. Let's put it on tablets. We can see it. Let's put it somewhere and we wanNA write down our goals for our faith. What are our goals for our faith? I'm waiting for you to write down your goals today. He on waiting to Voodoo Doodoo. Okay now so now. What are your goals for your family? I'm waiting clay. We need to move on. I'm getting bored. This is about you write down your goals elsevier faith but claytus. I'm driving pulver pull over. Pull over it's okay. You can pullover all over faith. What are your faith goals? What are your goals for your faith? I don't want to do this. I don't like them a turn. The show I'M GONNA turn your show off right now. I'll stop okay fine. Write down your goals for your faith. Now these are my goals for my faith. I'm telling you my goals for my faith. I want my kids to know and love the Lord so that they won't depart from him when they're older I want them to have those values I I I don't want to put my values on my kids. Okay fine I want my kids to discover their own path. Which is why they're both addicted to Pot uh-huh so figuring out your faith goals all right family goals? I want to be married to one wife my entire life. She is my goal. What yeah that's why like like this is how this is how the House that we're I think we're building right now is is? It is an interesting my wife right now designing the house and she's going over the plans listeners. Rotunda this Rotunda this nice circuit a rude. I know that looks out over the pool and you know the house designed. It's got them have little wine cellar room little. I got nothing on that I. I'm not thinking about it. I'm not really because it's going to be her house. We've lor means forever and she would like to design some. That's fine happy wife. Happy life it sticks within our budget as well all I'm saying is I'm not going to sit there and argue with my wife life. About what kind of flooring she wants because my goal is to make her happy. Do you see the difference Jason I have a black toilet in the man cave. You've seen that black twitter I have. Why is it black because you wanted to write? Why do I have my own bathroom because you don't lecture bathrooms other people anybody so my wife's goal is for me to be happy? I would like for her to be happy. So we don't sit there and fight or some couples. I see he couples. I have met couples as the Lord is my witness. I have met a couple just in the last four or five months. I work with couples in our coaching mean. uh-huh coaching a business owner. And the couple owns it together and they are fighting. I walk in the meeting. They're still fighting over. I guess one one of them keeps the bathroom cluttered. And so there's like towels and I dunno towels and a toothbrush or there's you know Deodorant rivers going on. There's thirty clothes goes all over the room. Couples are fighting still over so I realized very quickly in our marriage I cannot share airspace with people I can share the conversations and I can share. Our living. Room is my wife's dominion. I know input there. I don't even go into my kid's room. Somebody who listeners. I don't ever go there because it's not my world right so again. What are your goals for your faith and your family now? Let's talk about your. How many kids do you WanNa have breath? How many kids do you have? I have three more kids Potentially I don't think Biologically but yeah maybe down the road you have the ability I'm up for Fostering and adopting do you have the ability to create kid yourself. You're like an Amoeba where you can sell people. Kate no no no. So you have to have somebody. Participating my wife is definitely needs is be a participant. She won't have more kids no. I think it's out there though. It's it's so important we know how many kids who have especially if you're not married yet or you're married without without kids Breakfast is important for someone to sit down and define how many kids they WANNA have. Well I think Yeah I mean if you're married it needs to be something that you guys agree upon One of you doesn't I mean it's not gonNa work out so well if one of you wants like eight kids and the other one doesn't want children at all actually had a couple that I Treated years ago. Where he had lied to his is would be fiance and told her that? He wanted children when he knew in his heart. He never wanted to have children and they didn't stay together and I see. This is only every time there's exceptions. I'm serious though because people won't talk about these goals because because we're on pinterest or were watching the voice tonight. We're too busy going out to eat. We're trying to chase. I'm trying to get door dash to deliver me off guard and they don't enough time right now to think about my family goals he's talking to you just cleared up forty five minutes. If they're bringing you stuff now finances about your finances people would like to put a a lot of pressure on your finances. So people like to say. Can I borrow money. Can you help me out on this after by car right now coach. Help me with the down payment. Could you help me with my house. If you have money. Everyone says I would like a little pay raise. Every employee wants to get paid a little more and the customer always wants to pay a little bit less notice that the customer the customer pays a little bit less employees. Just wants to make a little more but people are going. Hey boss boss can you pay yourself a little more. I mean I was thinking about it for the weekend and I was thinking I was going. I think you should pay yourself more. I I have never had an employee also also a general rule as not always but I would say ninety nine point seven eight three four two percent of the time almost all the time. I'm nobody ever says cajal boss. Now I recall doing payroll this week. I recall my wife doing payroll all. I recall getting the checks on time but very no one ever calls me and says thank you again. Because they're working they're exchanging their time for money they're solving problems for our customers. I pay them but I don't get a lot of employees I'd want. I had one lady one young lady for the elephant in the room just at this and I appreciate her by the way she came into a Friday meeting and she said I want you to know. I am now making more money than I've ever made in my life and I can now afford my utilities and my car gas. I've worked in the hair industry for years for the first time in my life. I have money in the bank and you I think so I just WanNa tell you and I'm going There are people who are appreciative. Yes in man. I took you like fifteen years. I mean you get like one every three years two years but again again. So I'm just finances you gotTA figure out your goal now. What happens Brek when you know your financial goals and you hit them like if you hit your financial goals what what what do you think happens? Some I've got other goals that I want to accomplish. What do you think having to me for you for me personally and I hit my goal because I think that's a win for you it? Is I think you you thoroughly enjoy succeed for me. When I reach Michael's now here's what's crazy? Crazy town's going crazy town is recently a lot of people in the ministry. Space have been reaching out to me and telling me I need to get involved in ministry. Now let me explain this to you. Why don't get into ministry? I curse too much. I don't feel called to do it right. I am annoyed annoyed annoyed when people ask for help and then don't do anything with it. I'm annoyed with people that are like could she pray for me. I'm looking for a job. How many jobs have you applied for? Why haven't yet? I'm just trying to wait for that perfect job. Could you pray for me. I'm trying to buy a house. Have you looked did houses now but I just am annoyed with the idea of. I think you have to do in the natural what you can do. And then the supernatural. God what he's supposed to do but don't sit there and pray. Hey for you know God I want you to give me a staff and all of a sudden no it magically appears you gotta do what you can. I get annoyed with the idea but a lot of people are saying you should go with B. to the Amazon. What you need to go with me to Brazil a lot of people right now? A lot of business coaches in the jungle. That need your hope. There's has at least five people I can think of right now. Who are telling me almost every week? I need to go to Brazil or Argentina or Israel to do missions with them. And I'm going. I don't WanNa do missions. Why do you understand Mr Listener that I barely acknowledge dollars? The presence of other countries like I have a map and I'm like the US of a what about the rest of the world. I've never had that thought. The Michael Jackson Song Song Heal the world. Make it a better place for you and for me and the entire human race that in my in my mind mind I hear it. He'll America make it a better place for you and for me and the American race there are people in America. Get dying but I don't think about the whole I don't care I delete late. The Olympics to me are dumb. I hate the Olympics. I cannot stand the Olympics line. 'cause I don't care air with I don't care. I'm so tired of America's going to compete this year versus the Soviet Union Do Americans should we compete versus a communist country now the America versus Russia and Putin treating athletes ethically no old. Because he's an idiot was should North Korea be allowed to compete in the Olympics. Picks no 'cause they have supreme dictator. Who's a freaking idiot? Should China be allowed to compete shocking shocking. That China bulldozed people's homes to build US Olympic Stadium Olympic Village. Are you kidding me. Do you understand what it is to be in a communist country. You can't own land. You're told how many kids you can have forever. It was one which meant you can't have an uncle or an aunt. There's one child and what happens with the other kid. I know this because I have. I have multiple friends who've adopted babies from China. Let me tell you what they do in China if you have a second kiss true story you birth to a second kid which is a violation of the code. If you do make to give birth they make you take your baby and set it on the side of the road to die. That's why if you're driving in China China Down the road. You will see babies dead babies on the side of the road in China and you say I just want to give a little more power to the government. Because our country's she's not doing well so let's do a little more universal healthcare and let's T- privatize these stupid more Universal Free College. Let's be more like France. Let's be more. Let's let's the little bit more like North Korea. Let's be a little bit more like Argentina. Okay so you want to give up your your your responsibility for a little convenience. You want to advocate socialism and communism. I get it okay. Okay so what we're talking about again is your financial goals. Everybody puts goals on you. People say you should speak at colleges. I don't speak at colleges. Listen if you're on a college campus right now and you're not there to get a specific skill. You gotta drop out as I said the establishment. It doesn't want you to speak at colleges. Oh my gosh. I spoke there so many times and every time it was always caustic because a student would put their hand up and go. I'm a junior. I'm studying business. I WanNa know what are your beliefs on the responsibility of business owners to give back and to fight climate change. I'm like okay Do we want a real answer. Yes okay well. I want you to look up. Hydrocarbons Mr Student look it up there like what does this look it up. Look how many hydrocarbons come any pollutants go into the air when a volcano KENO explodes I would like to look that up. Please please please look up. Like when Mount Mount Saint Helen's blew up please look up. The soot reached Seattle. Look it up see how much pollutants go into the air. Every time volcano can busts. Look that up please. And then explain to me should be banned and volcanoes are banned cars. I mean they're like what do you understand. We have to keep all of them have their cars on constantly to produce the same amount of pollutants gluten that we produce when a volcano blows up like take a century of cars to make up for one volcano explosion. Should we ban volcanoes. What and then I get into this whole we we just dumb? I never had these thoughts or I remember one student. Put their hand up. They won an award for the best business plan and it was for solar panels. And I'm like can I explain to you. Do you understand that if we covered the entire state of Oklahoma with solar panels we would not produce enough power needed to produce the energy for Chicago Kogo. And you're like what I'm like. Look it up. If you put a solar panel on your house understand won't pay for itself for like twenty years in the cost of energy to go into producing the solar panels. It's not going. I'm going to pay for itself. But it's taught as a fact that you have to do so or panels and anyway. I can't even go on a campus. I can't go there but people want me to. They asked me. You should come teach entrepreneurship for newer ship will on Friday's program that aired on Friday has about the NBA or portion of it was about NBA's whether to hire whether to get and he'll on Moscow's not a fan MBA's norris. Peter Thiel nores doctors Zellner nor am I right so again you say. What are your goals for your finances? The problem right now too is financially. I've hit my goals also A long time ago and people keep telling me I have to do things that can I mean. It's like Klay. Do you understand that if you would expand like a thousand N- clients than you could make more money. I don't WANNA thousand clients. I one hundred sixty of you. And that's IT Jason. You see me do on boarding. We're kind of people are a good fit fit for our program and WHO's not people who understand well one people who are coach will people who are willing to grow and I. I've noticed there's a certain that you give when you're doing the on boarding and you say okay. We'll initial homework before we set this whole thing up is what you look at this. I want you look at this and once you do these three things and people were like okay got it wrote it down printed off. I will do that by the next time we talk. That's great but the people who are like well. I think I can do that or I can try to commit to that. Or you know ponder. It could try to commit to that but I do have to watch the kids in the morning get up earlier. I can't stand forty-five-year-old men told me they can't get their actions done because they have to spend time with their kids. Wake up at three free go to bed at nine. Wake up at three. Get your get your six hours of work before they wakeup quit making excuses. Stop it so faith family finances. You've got to figure out your financial goals Jason Twilight traveling. No it turns out though people all the time who fill out the assessment for him and say could you come traveled to New York. We would hire you if you come to New York right know your conference could be bigger if you move to Dallas No. I don't want to move to Dallas. Why it because I want to be able to have a small of group where we can do what coach hundred and sixty people and answer all the questions right wreck how conference change if you had a thousand people it? It wouldn't be the same at all it really. I mean you can literally raise your hand in the crowd and you stop and call on that person to answer their question The bigger very intimate feels very connected. If it was bigger you just be a number lost in the ground It would lose its energy by it. Would it would be totally different. It would be different. I don't WanNa do that. I don't WanNa talk in generalities and get people excited and walk on hot coals. And I don't want to do that I wanNA help you get your answers. There's your practical questions but your finances. Listen listen Mr Listener. Listen to this miss listener. Write this down. Somebody needs to write that down. How much money do you WanNa make per year in? Don't let me or you or your anybody. Don't let yourself be impacted by anybody else except for you with that number because the world says you should would always make what more right because you need a newer house new car so many people so many people tell me all the time basically you're harmon things tutored and ten thousand miles on it. Do that thing I was behind the your day in. Traffic can barely accelerate anymore. I'm going don't you don't you talk about Betsy Z.. Don't you homer of love. I'm not putting that thing out to pasture. They said we can't get a porsche. He should get a nice car. I don't want to why why because I like it. I was looking for different vehicles because it's getting near the end of their. I think it was going to buy another h two you should. I think I'm going undo because it's it's my move the box out. Yeah it's either that or the original H.. One problem is my wife wants to have enough room. Oddly enough for our kids to fit inside the vehicle and I was like we can put them in the box. Back of the box is rolling around her moving around. That's right it's like a bag of cats moving moving around so but again finances. Everybody says I need a bigger house. People are always underwhelmed by my house every house had ever had in your backyard. It's really I mean it does look smaller from the front from the back But Yeah you've created an amazing away sir. People they'll have always had a house. We lived in a couple of houses behind gates and they come over and they're always expecting to find the biggest house in the neighborhood and they pull in and they're like. Oh Wow it's a four thousand square foot house or you know it's nice but they're like oh you thought it would. It'd be more Buji. I thought I thought it would be more paintings of yourself. I thought he would have more let I remember. One client had leather floors in their house. All right leather other floors. What in the world now listen leather floors huge aquarium the most opulent decor? Two Beautiful Pristine osteen magnificent like our backyard pool but twice In this is what she said to me in a meeting she says is it possible. I could go down to the scholarship this month because Mike. I'm at my limit and I don't have enough money to make my mortgage this month and to a true story and I'm going what and you know why she has all that stuff because people told her she needed she's buying stuff she doesn't need impress people she doesn't know exactly all those people who aren't actually looking in care there it is they might so you gotta you gotTa figure out your financial goals. The goal should not be acquisition of stuff. It should be financial apiece de-stress so you don't have to work every hour of the day just to make it okay. You want if you're being chased by a lion and every second of the day now fitness goals Brek yes fitness goals. We always come to me when it comes to fit. 'cause you're a fitness guy and in your own biceps get Outta the fitness goals. Though again I want to encourage listeners out there we want to get in good physical shape but have you met people who are at the spectrum where they're already jacked it clearly. See this guy or Gal Jack but yet it's not good enough in their minds. Have you seen this. Oh yeah definitely especially women what men and women you. Yeah well because I think You know there's a time years ago where like body image issues were primarily women win but I think those days are more and more behind us I think more and more men are having body image issues. See a lot of dudes like back when I was going to Planet fitness. There's a guy and he was always throwing up like curl like fifty five pound dumbbells. Nothing shunned like wow. That's impressive and I was. I was a scrawny dude back then so I'm like how belonged to take you to get to where you are like. I do this every day like you do it. Every day. He was like yeah. I was like. Aren't you afraid you're going to hurt yourself. I can't be picking every time I look in the mirror. I'm smaller now get even if that's what you do if that's what your pool is and your fish if that's your water in your official that's your ocean fish fine but make sure it's your own goal yet right. Don't you gotta own. Don't get into the comparison. The Jealous Jealousy of comparison of ovary. It's never good enough because one goal can override the other. I mean you. May you want to be married to that. One one for life and yet you spend all your time at the gym for your fitness goals and you've undermined another one of your goals. Now we get into friendship goals this big. It's it's so important you write down your goals for your friendship because if you don't this is what happens to me a lot when you're successful before it will before I was successful. Oh I was building the DJ business. I always was trying to network with anybody. I possibly could trying to learn as much as I could chasing. I was selling chasing selling and chasing trying to get yes trying to I was asking everybody. Hey do you know if someone getting married soon. Yes would they like to hire me. Are you getting married. Are you planning a party I would ask everybody. Are you looking to get married soon. Or you know somebody who is or you. Every every every chamber event every networking opportunity I was always networking trying to find a new lead. Everybody was elite. One of your gifts. Is the hustle hustle you embrace the grind and you. You are a hustler so that was what I did for a long time. It was like trying to chase a lead but then at a certain point I realized I can't make any more time but I can can make more money so now I've had to say no to grow. It's flipped so now people like do you want to go out to dinner. Do you WANNA come over. Do you want to go out to eat. No Watt because I really don't have a whole lot of friends and the friends I do have I want to spend time with. It's like I want to spend time with doctors and I'm not like Dr Zone. Let's go on a date and it's not that it's more of. I just want to see him a couple of hours every week. You know a couple of hours to stay stay in touch. I WANNA see my wife. You know turns out a couple of three hours every day when I see my kids but if you have a friend I went up friendships with people I value. I don't want to just be be out there just kind of an acquaintance of the world Because that can happen by default can't can't absolutely. Yeah we're nobody actually knows you. There's no intimacy at all. It's all all at arm's distance and and I think that's another reason. Why so many people feel depressed and the unknown to everybody not actually knows who they are on the inside they just what they've put out there as an image of who they might be so you've got to write down right now? What friendships do you want to have? Because your network is your net worth your network becomes determines your normal normal. Let me give you an example if you hang around people all the listeners to write this down thinking about this. Who who who who who? Who Do you spend in your time with? Think about this if you hang out with people that are all really into fitness. You'll probably find yourself getting into fitness. If you're around a bunch of people who are very wealthy you'll probably find yourself over time becoming very wealthy bureau around an entrepreneur who's successful. You'll probably become a successful entrepreneur. Now you are just through osmosis because because it's hard to be friends with somebody who are doing totally different world views and values then it's hard in common to bring you back together now now if you are around people who have criminal frequent run INS with the law frequent for no. I'm not talking about speeding tickets. I'm talking talking about like drug issues. People who are constantly having problems with beating their spouse. That's the dangerous thing. Why is it dangerous chased if you hang around with a guy who has domestic violence issues because then domestic violence will start to become like your new normal net crazy? Yeah because it corrupts morals this is. This is a big idea from proverbs. It talks about this and I'm going to look up the verse real quick for the listeners. So I can. It says. Let's start with the first Corinthians. I First Corinthians fifteen thirty three says do not be sled. Bad Company corrupts good character. First Corinthians fifteen thirty three so jason put down the show notes. First Corinthians fifteen thirty three do not be misled. Bad Company corrupts good character Brigadier. We're seeing this happen before. Yes what happens when you hang around Krupp people you become like them and how well Like you're saying I mean it becomes your normal there's some certain aspect of desensitized desensitizing Yay start to synthesize that negative behavior. And the next thing you know it's kind of your norm so so You know an example from my own life when I was junior high Some people were making fun of somebody and I joined in knowing it was wrong but I joined in Dan because that was who I wanted to impress and You know the person that I didn't realize it in the moment but the person I made fun of was actually somebody. I care very much about out And so I felt like lower than low like I was below an Anthony's Yeah and so I learned be hard. I yeah that was a hard lesson but I learned aren't now and I've seen it with my my own kids. You know fringe groups who you hang out with is Who you starts to affect our talk? Yeah starts to become who you are the attitude that you carry. You're in a lot of kids that don't like their parents. That are respectful of their parents. It's easy to become disrespect of a ditch. Disrespectful of your parents right now. Proverbs thirteen twenty rights walk walk with the wise and become wise for a companion of fools suffers harm again proverbs. Thirteen twenty walk with the wise and become wise for a companion of fools all sufferers. Harm this walk with the wise and become wise for a companion of fool suffers harm yet. I'm getting stuck in your head right there. There you see it's it's your neural pathways proverbs. Thirteen twenty if I say get stuck in your mind walk with the wise. He just made you say that. Say Walk with the wise and become wise for a companion of fools suffers harm. You see how that works so I WANNA make sure we're getting this idea because this right here is is an idea. The terrible years ago I was running the DJ business and employees came to work and showed naked photos of his wife to our entire team. And I am going. I didn't I'm not aware of this right. And I'm one of the employs pulls me aside and was like dude. We got a problem here. What's the problem? He's like this dude. You just showed naked photos of his wife to a lot of guys and I'm going he did confront the guy. Did you do it no I didn't I go to the two guys is did he show it to you. Know he didn't okay so I- anyway. Long Story Short. I talked to the guy. This is about six months later because I couldn't prove it And it was just hearsay. Say kind of right. I kind of a weird thing going on so I finally confronting. He'd had at this point in adult beverage and I'd say hey. Did you show photos. Your wife goes yeah. That's how oh I got her to marry me. I took naked photos of her and we were in high school and so he was a freshman in college and I told her if she broke up with them over there all over the Internet and she's a pastor's daughter and that's how we're married. Wow that's a terrible move true story. True story guess still married by the way and I said so and they hate each other and so that was a true story. I'm like so you wait. What you're you're you're you actually took naked photos of a freshman in college and then you said that if you break up with me I'm GonNa put him on the heels exactly like so? That's how you got married exactly now. That guy does that kind of thing all the time I he has. I've seen seen him hire migrant workers. That aren't legal Now as I'm watching from a distance now hang around the person but he'll hire migrant workers and then not pay them and then they'll say I need to get paid and he'll say well. I'll have you deported right now. Legal all pay half of what we promised so that you won't get deported. Reported about that buddy and this is what he does now he he is a guy who's had success suck emphasis on the sock than a success. He's had success by his terms. And I know people in Tulsa One thinking of it now is people tells recently discovered his games teams and they know that he was an association with many moons ago. And so they're going. Are you aware that this man is married to a quote unquote trophy wife. As a result he's married to a model a trophy wife as a result of holding naked photos over her. I'm one oh yeah. Yeah are you aware that he does not able to get things done on time and on budget. Because he doesn't pay migrant workers. Oh Yeah are you aware of his drug issues. Oh Yeah are you aware of the cocaine. Oh Yeah are you aware of the prostitution. Oh Yeah and you think how did he get that far if you look who is around holy crap. He's around some bad people. What so so you reap so the moment that confirmed I knew what he was doing? What do you think I had to do? Breath the moment I got him loose. How do you let them? Yeah you can be in your inner circle and to let them go and he in other people have since tried to make it right with us and hey you guys should meet. I mean I'm not meeting with that guy no no I I was out somewhere I ran into the guy He was okay. We need to talk to you. Know Math change person totally changed this five years ago. Totally Change I wanNA make it right and that was like five or I'm not GonNa talk to you and just recently I've found he's doing it again the same stuff I mean. I'm just telling you that right. There is suck cess. That's what that's one of the world a lot of times the world says by any means necessary. Do what you have to do to financially. Get ahead that's what do you not agree that. That's the a universal anthem and our world. Right now yeah do whatever it takes to make money. That's very true. Do you don't agree with this. I agree that everybody believes that. Yes I was was on a conference. Call the other day with this. Well this'll be maybe a day but took a year and a half ago. I guess on the conference call with a guy and we're done he's not a Klina Line of mine just for full disclosure. Not Kline was a vendor. Okay a vendor and the background you could hear his wife Kinda yelling at him or something and I said Whoa you got you okay? Do you want to reschedule. And he says well I married a seven and I'm letting her talk to me like she's a ten. Wow and and I'm going. What and he goes you understand? She's twenty years younger than me. Keilor's I married her because she was a trophy wife and interiors and I'm going what but he just comes tip of tip of tongue. It's right off the top of his mind. He just said his retort was man. I married a seven. I WanNa talk to you. Like she's a ten and I was like what he goes. She's not that hot. I mean she has kind of smaller teeth seriously. And he's having that thought and I've met her she's very beautiful person. But there's people out there that views success as they'll do whatever they have to do to make money complet- completely void values or morals. And if you have that mindset you're GONNA pay for. Have you heard about celebrities buying their kids degrees. Have you heard about this. Yeah it's a big deal. Oh Yeah you're going to buy your degrees all you now right well you so you can see why you would do that. If you're a high school coach in your goal is to win by any means necessary. You could see where you might be paying your players and breaking the laws you could see. Why if your goal is to have sexual pleasure at all cost? You could see why you would hire prostitutes. You could see why if if your goal is to always be in a euphoric situation while you might constantly gamble you you could see where if you don't have your goals defined you're not gonNa have success now. Craig grow grow shell the Pastor of life church the largest church in America rights. You must say no to grow. You must say no no to grow so what I'm GonNa do right now is I'm going to give the listener some hard statistics and Jason. You can grab them off you off of the show notes here sure that This would have been the eleven twenty nine show nuts. I'm not sure on the show comes out but if you can grab it off. Eleven twenty nine show notes. Here are the statistics I will read in the following order here. We go harsh reality check. Wow fifty percent of first marriages in America don't work sixty seven percent percent of the second. Don't work seventy three percent of the third marriages don't work. According to psychology today. Seventy eight percent of men have had an affair on their current partner. According to The Washington Post Seventy eight percent of men seventy five percent of employees steal from the workplace seventy five percent nine out of ten small businesses. This is fail. Eighty five percent of employees steel took this out eighty five percent of employees in their resumes. According to INC eighty five percent sent land the resumes and seventy five percent still from the workplace right so brick. If if you're in a room with a hundred people eighty five of them. Are you know. Lying resumes. or seventy five to seventy five hundred. People are stealing right. Do you want to hang out with him. I don't know if you know that. Seventy eight percent of men are out there having affairs on your wife. Do you WANNA get married. Tips from seventy eight percent of people know if nine at attend and business owners are failing. Do you want to get advice from almost anybody about how to run a company so I just encourage action items from today's show One figure figure out the ocean in which you can be a fish right. Don't feel bad if you can't climb a tree in your fish figure out your ocean Put this on the show and it's one of these action steps in here. I want to make sure it's actually number one. Find Your Ocean where you can be a fish find. Define your six goals today. Here's the hard part the hard part like like I. Ah like a very trendy haircut. Here's the hard part I encourage you right now to write down what you have to say no to today Today today what is the thing you have to say. What's the thing for your for your family? What do you have to say no to not to have those family goals happen what you have to say no to to have those faith goals having faith family finances? What are you have to say no to to make those financial goals happen? Faith family finding fitness. Would he have to say no to hit those goals. Faith family finance fitness friendship. Who Do you have to stop hanging out with his corrupting your morals? And who do you need to start hanging out with faith family finance fitness friendship and fun. Fun Fun Fun calls. Yeah what are some some things were. When is it time to stop working to go have fun? When is it time to go? Hang out with your kids by the pool. When is it time to work? You can afford a pool. That's that's the great challenge and I just encourage today. I WANNA I WANNA I wanNA leave Dr Break Opportunity here to Kinda give us capstone thought but this show is designed to be repetitive. Designed to not be punitive or not trying to punish you or yell at you or judge you. I'm trying to coach you up teach you and it might be harsh. Might go man then some harsh examples man. That's that's that's why you're hanging around some crazy people. Well let me tell you when you allow thousands of people per year to come to a conference when you have hundreds of employees and hundreds of clients when you when you open your world up to that you're GONNA see corruption you're gonna you're GonNa see I have seen. I've lived a thousand careers because I coach so many clients so I've seen it but Brek what advice would you have for someone today. That that maybe hasn't been able to find their ocean yet kind of you know their fish and they found themselves yourselves trying to climb a tree and maybe there are thirty. Five well I mean there's a number of things one of the things I was GonNa say is it's easy for me in my position to look at Guys like Elon. Musk and Tom Brady. Eighty and to say they don't have to say no to things but yet I know through you know some of what I've been exposed to that. They both say no to certain things and so we were talking about Tom Brady and how his appearance has changed. I know that there are a lot of food items that he doesn't eat. I know that there is a regimen that he keeps And there's time that he spends in the gym and things that he has to say no to in order to keep those commitments So no matter what level you're at you still have to say no You know so Craig. Rochelle's words are true. Another true for himself. Another true for me and for everybody else listening but if you find that you are a fish out of water trying to climb a tree Take that pause. Go through these F. Chiefs six goals figure who you are who you want to be and what matters most to you and then you start eliminating those things that are not it Indirect connection to getting you where you WanNa go through you know you. Can you can really end up in the wrong place and go much further away from your goals than can you ever realized if you're not actually keeping score paying attention knowing what the destination is enjoy the journey but you still gotta be pointed in the right direction now Jason. I'd like to you ask you this. Because you've coached some clients and help them to have some success do you. What advice would you have for a client out there right now? That saying. They're finding struggling to find time to achieve their financial goals or they're struggling to find time to automate their savings because you've actually gone through the evolution yourself. You're are you there yet no am either you know. So you're you're down that path you've done through a huge transformation. The past three years with her health with your finances a lot of stuff give give somebody out there some practical advice or maybe sure what you've done because Uber you're a really different dude. Now Yeah so take it from me I actually. I slipped up in my in my growth path Last week I was talking to John About how everybody in the offices offices like in the foot like football and I've never really watched sports immigrant and I told him I just don't have the time to watch it goes no you don't make the time. I thought that super important because how I heard that I wouldn't have identified that problem but that's one of the biggest things I run into. Somebody says Jason. I don't have the time to sit down and look at automated my savings. I don't have time to do something fun. Make time I have recently found that I have a ton of time Friday and Saturday to allocate to my marriage and making it better so what I do was Saturday. Fridays from five until nine. That's all lifetime. This is good. This is nobody gets anything. They don't respond to my phone. We do date night and and Saturday after we do the on boarding and shadow sessions. It's typically around noon when I'm free. Yep I have the rest of that blocked out for what. I'm calling Saturday. which is wants to go during the week? Your Saturday and you've been married for how many weeks now going on four I am so. I'm so impressed with what you're doing because you gotta pull the weeds and way ahead of the curve. I mean Andrew has been right now for a year I believe. Yeah and it's so cool to see their marriage. Oh absolutely automated his savings. He's has a Saturday date scheduled. I just he's not spending one on one time with other women all the time he's setting good boundaries. You're doing the same thing. It is so exciting so so encouraging to see young men and women out there not living in a tent with three chicks and a dude smoking. Pot what it's just exciting to see that but it doesn't feel as good as where I'm at right now job well done and now don't even further ado we like each and every show with a boom and I've discovered whether new studio Mike are a little bit more sensitive and so we boom we have to kind of pull back. It's like a boom three two and we've got a backup three to one and we got back up because when you're too close at peaks we can't be we can't because then I gotta ask Greg to come in here and fix it again. And then he's going to say I can fix it but this is a new system and you got a back further away. So who am I have to pop the listeners here until three to four attend the world's best business works out led by America's number one business coach for free by subscribing tonight in an objective review claim. Your tickets by emailing you did and your contact information to influence drive time. Show DOT com.

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Corona Dupe 2020

Podcast Generator Demo

32:42 min | 4 months ago

Corona Dupe 2020

"Hello and good afternoon. I would like to give you my opinion on the current krona status crisis it is an a manufacturing crisis that has caused our economy to crash. And you can find the story about one of the Corona virus crisis in what? I'm talking about on story reports comments dot blog spot dot com. It's entitled all you need to know about the corona virus. One of the best things you can do is listen to one of those six one. Six three W or D. Radio in Greenville South Carolina. It's one oh six straight. Wr D DOT RADIO DOT COM terraced show and also the Bob. Mclean show an afternoon. Kerr show in the morning Monday through Friday. Six to ten in Bob Mcclain in the afternoon. Three to seven. Pm They have updated really say Salia information about what's going on with this manufactured crassus terror in the morning is on the cutting edge. So you really WanNa know what's going on tune into one of six three W or DOT radio DOT COM. I'm GonNa read you. What I put on my blog today dated my blog story reports comments that block spot dot com. This is news flash. Deborah bricks works for Bill Gates UNIV- University of Washington model is based on Italy deaths. Worst case scenario and is incorrect for the United States. We are all being duped by the media in the government on corona virus death rate predictions. President trump is being duped by Deborah Bricks and Dr Vouch Dr Bricks deep president trump into panicking all of America Dr Bricks in Dr Fallacy or now duping America using the University of Washington model which is based on Italy's death rates and inflates projections for the United States and is false. The death rates aren't going to be as high as they're predicting now. Dr Fallacy is called a seat. Cdc propagandist because he received major funding from the bill and Melinda Gates Foundation. Listening to this who also funded the corona virus patent-holder the Peer Bright Institute that's Pi or B. R. G. H. T. Institute in the United Kingdom Patchy received a hundred million dollar grant from bill and Melinda Gates. Now this is some time in the back in the past. It should say so. That's not being brought out and I don't know. President trump knows about that but they're tied in with a corona virus patent holder. Believe it or not. And they're poised to make money off all this. The Gates Foundation is also a major funder of the Pill Brat Institute with Darpa. Darpa the wellcome. Trust the Kingdom who debate Joe World Health Organization. European Union E. U. Indira. I'm not sure what Tara stands for like I said the PO. Brian Institute is has a patent on the Kona virus in the US. Patent Number One zero ten thousand one hundred thirty seven hundred one. That's one zero one three zero comma seven zero one. You can look in a now. The question is is conductor. Anthony Fauci running damage control for the British pill brought institute during the colonial virus outbreak. This is this is Chocking information question to ask is did Dr Phil. Ci DISCLOSED HIS CORONA virus conflict of interest to president trump. He sure didn't do it to the American people. It's a hidden thing. Dr Vouch Iw is not what he seems and neither. Is Deborah bricks now. Here is definitive proof that Ansi Anthony. S Vouch E. MD. Bill Gates are engaged in a massive conflict of interest The Krona virus outbreak in negates association with the Pill Pill Dot Com Corona Virus Pat. You can find some information about that if the F. B. cover up dot com also at age. Amc Dot Com the virus uncovers Rothschild Lord kilbride as a key to the hundred forty years secret monopoly on the Pilgrims Society Americans for innovation. Whatever that is lifted poured out of it are we being mindlessly driven into government mandated depression. And that's what this is Brought on by Certain people the government were relying on Deborah Bricks and Dr Faouzi. A president trump always promotes. Those is his Goto people and they are knee deep in corruption. A we being minus driven into a government mandated depression to stop a Bug. That will end up with the death rate slightly higher than bad flu season. That's what was predicted by the heads of the CDC Center for Disease Control Innate and in a adi in February twenty eight editorial and you can go read at www dot in e. j. m. dot org slash de slash full slash one zero dot one zero five six slash capital in E. J. M. Lower case e two zero zero two three eight seven question. Mark and the word query equals capital. Letters are P. Let's but you can read all that on my blog store report comments dot blog spot dot com when they eventually admit the Kovac. Nineteen has a death rate in the range of bad flu season. I personally I don't know they ever GonNa admit that. Remember that the heads of our three big government health agencies knew that all along and February twenty eighth editorial explains it the website I just gave out. They knew that all along and put it in writing way back in February twenty eight before they stood back and allowed to stock market the economy and thousands of businesses to be decimated. I knew wasn't gonNA be any worse than flu season. But they've promoted this thing and panicked American public and crashed our economy on purpose the current. Us Corona death rate is fourteen point six people per million people the current us flu death rate twenty. Eight twenty seventeen to twenty. Eighteen season was twenty people for a million twenty people per million which is about five more than current. Us chronic death rate the flu season. Twenty seven twenty eighteen. So where was the hysteria then granted the US corona death rate will no doubt go up but still? We spent an entire winter with the flu. Death rate two times with the krona rate is right now which is able. I twenty twenty and you can see the CDC flu death rates debts quoted at CDC Dot Gov Slash NC HFS slash f a s t ats slash F. L. U. Dot H. t. m. l. Let me talk about Deborah bricks now. She's touted as an expert and trump relied totally on everything she says. Recently she came out and Admitted that The first statistics that they relied on were too high. They were wrong and So and so they started Lorne expectations for the US. Death rates and in that occur. I mean curve and now they're they're depending on the University of Washington model which also is Incorrect because it's based on the death rate in Italy. Which would make the death rate over here. Much more higher than actually is so. So it's it's not a valid Prediction marble either. And that's what Dr Deck. Dr Bricks is relying on now owned website the website called the Gateway Pundit Dot Com. You can read an exclusive interview but a paper about how Dr Bricks connections with the Clinton Foundation and Obama. You can read about her connections with the Clinton Foundation Mama and Go to the Gateway Pundit. Just top in Dr Briggs connections with the Clinton Foundation on Obama on forcing indicate conflicted loyalties. Now her past unfortunately provides answer. Dr Bricks Warns. The lady you see with the scarf. Different scars everyday talking about Her predictions about Tacona Varson. The but she's relying on the hopped up information and she's pumping this to the public in. President from panicking. Everybody in the United States her and Dr Doughty Adopt Deborah. Bricks comes across. As a calming voice of reason while encouraging Americans to default on their life savings she encourages Americans to stay at home and away from the Corona Virus. And it's killing eighty year olds and pre existing with with pre-existing medical conditions the fact that the fatalities from the corona virus are almost nonexistent in the working class has no bearing on Dr Bricks recommendations spot of the fact that the death rates from the Krona virus today eight or faction of the numbers from this year. Flu Season. Dr Blix's yes. We all stay home and shut down the economy together Dr Bricks. Privacy said all of the flu models predicted somewhere between one point six and two point two million deaths. If the government did not mitigate the problem mitigate the problem but we all know that these are large and massive numbers difficult to validate can't be elevated Dr Brick said some models predicted half the. Us would be infected. So that's totally false information and no wonder everybody in this in United States panicked because they've been listening false information and they're only predictions of course. These predictions are based on wild exaggerations in the next two months as a corona virus numbers are tallied at a much lesser mortality rate. Americans will not be happy about losing their jobs their life savings due to the dire predictions of the lady with the scarf. Dr Bricks. That's what you need to know. And that's what the news media's not telling you now Dr. Bricks mentioned the Christopher Murray Study. And you need to know about that. Dr. Bricks is still promoting between a hundred thousand two hundred thousand deaths in the US from corona virus. And she's basing that on the death rate in Italy with the University of Washington model. Of course. The doctor knows these predictions caused panic throughout the US and in the world. Unfortunately the data comes nowhere to nowhere supporting these predictions with the elderly and sick being the primary target targets of these of the disease. And that's the way it usually is with with with the flu and during the flu season this is difficult to believe now individuals under the age of seventy without other medical conditions or a very low rate of dying from disease and Lo. Thanks not being reporting is people's dying that had the krona virus but they got they have other underlying problems that that ended up killing them and not necessarily the corona vars. They're not reporting. That Corona virus is just one of the conditions they have when they go to the ICU. But they actually are a lot of people dying from for other reasons and their reporting is the corona virus that killed him but in reality it was some other underlying health conditions. They had so they're not reporting that part of the statistics either so it's very very deceptive in his panicking. The American public and the fake news media is is very good panicking the American public and they've done a wonderful job. They've heard the American public into a stampede. And it's still continuing and I don't know where it's going what the media is not telling us. Is that Dr? Bricks has has a storied past closely aligned to the Clintons and Obama? And that's what you need to know. She's not what she seems now. I don't know if president trump knows this but if he doesn't he should know it in my opinion he should know it and if he if he knew it I can't see how he can rely on these people so much although he has to rely on somebody and let's expert and knows more about these kinds of things and he does but these people are her out to destroy his presidency. And they're they're they're also out to destroy the US economy and they're doing a wonderful job but doing it. Now listen closely to this. Dr Blix's husband is former is a former bill. Clinton advance man page riff P. A. G. E. R. E. F. F. can read about that in the Washington. Post magazine so Dr Bricks is husband was tied in with Bill Clinton and he was advanced man for Bill Clinton now. This relationship with the Democrats and the Clintons is something that the good doctor is unable to separate from and also the good doctors. Not GonNa tell you this. You're not going to public there when you see the Corona Virus Task Force. Anything else on. Tv You're watching the doctor bricks in Doctor Faustus. Show that's what you're watching and these people do not have your best interest in mind interested in my now. They act like they do but they along with the fake news media. Don't have your best interests in mind and If you'll notice when they get up there and ask. Dr. Newsman asked Dr Bricks or Dr Foul Chea Question. They don't they. Don't give them what you have a hard time all like they give president trump because dr bricks knocked her fatty on the doctor bricks. Dr Fatty Show where walked a working hand in Globe with the news media to destroy the economy? Fake news media this. Show the doctor fiction. Dr Fatty show is about hopping the media using the corona virus prediction models. That are based on at least death rates and other information. That's not correct. Both Dr Bricks and Dr Fallacy are in bed with Bill Gates and the Clintons Dr Bricks knocker faculty must be working for the deep state they are actually putting out fake news about the virus cities kill the US economy. It's hard for me to understand. How president trump does not know this or allows Dr Bricks and Dr Faucher to continue to deceive the American public with hyper predictions using inaccurate models. Predicting what Tacona virus will do in the US and the US states. And here's my opinion. President trump knowingly or unknowingly is allowing Dr Bricks and Dr fouts to kill the US economy for the good of the US population. I do believe that. President trump is an honest man. I do believe he's doing all he can to help the people of the US. And I do believe he is trying to make America great again but I believe he has been duped by these two people and others that have misled him about the colonel colonel virus models. They're using that are incorrect panicked people in the US and crash the US economy and continue to make crash crashing making it worse shutting down businesses everywhere. Because of this. And it's because it's over hyped. A different states have different scenarios. Going on some you know. Have the corner virus near as bad as other states but yet some of the states are are shutting down businesses unnecessarily putting people out of jobs. It's a snowball effect and it's just getting worse and news media is perpetuating it and actually you know. President. Trump is In the government's perpetuating too and they're trying to inform the public but informing the public. They're they're they're actually panic in the public even more. So if you know the truth about this which I'm telling you the doctor bricks and Dr Fallacy are not who they seem and they're putting out exaggerated false statistics that are based on models future models of what might happen that are incorrect based on what is happening in Italy and they had a couple of other models that were they used it. Were wrong the death rate in the United States is actually going to be lower than what they have predicted. It's going to be comparable to what the flu virus is going to be elevated a little bit above that but all this shutting down the economy and telling people to shelter in place and is way out of hand and way out of Control and is actually attempt to destroy the trump presidency and the US economy and destroying the US economy for sure now people who are in states that can go back to work because the corner Basch is not as big a threat as advertised by Dr Blix Doctor Fallacy. Along with President trump should go back to work if they can not opinion people. Can People get shopping work at the Walmart and other doing it or packed like sardines but people can attend? Church is because the cone avars makes no sense. There's so many things about what is happening around us. Make no sense but the one thing it does make sense in from the get-go this whole thing didn't smell right from to me. I couldn't put my finger on what is happening. What is happening is they're people these two people Dr Bricks knocker fallacy and there are others there seething president trump in the news. Media is taking this water and running with it in there have been and they crashed the US economy and the stock market in Nancy. Pelosi Democrats are throwing gasoline on the fire and in also deceiving the public and for their own evil. Devious Whatever whatever they got on her mind. Or what for what reasons and So at this current time things are. This is April second twenty twenty things that are continued to shut down and I think we all can shut down and as forrest relying on these some of these predictions that they're given a president. Trump is giving and Dr Bricks Dr Doughty. You can't rely on because they're going to be much worse. I think than what's really happening. So the question is stop. Think about what what what. Kinda do well me personally? I've tried to research this and try to get a handle on kind of what's going on and this is my take on it and then also. I know I keep in mind that this is a man made thing manufactured thing in God is in control ultimate control of everything. A man thinks he's in control thing but he's not so keep that in mind for this reason. I'm concerned about it. I like I like to research and find out in my own way. What I think is going on and I wanted to passes information along the others because the national news media is not going to tell you what I just told you and I don't think president trump is gonna come out and tell you that if he knows because he's not a position to do it but I think he can allude to different things About the section. That's going on with the news media. He does that every day. Matter of fact He. He tries to circumvent some of the ASININE media questions. That are asked news conferences. Now here's what I suggest tune into one. Oh six point three W. ordeal in the radio radio in the morning. That's one. Oh six one zero six three or d DOT radio DOT COM terrace. Show now you really going to get some real time real news information and actually if you listen to the president trump news conferences and all the other. News media hype. What I see for the future. Immediate FUTURE IS THE ECONOMY GETTING WORSE. People panicking more Because of what is going on in the news media and deception by Deborah Stocker Deborah and Dr Falcon those associated with him laid out this information and like. I said you can go to my blog. Which is called story? Reports COMMUNIST BLOC SPOT DOT COM S. T. R. Y. R. E. P. O. RT S. C. O. M. E. T. S. DOT BE L. O. G. S. P. OT DOT COM story reports comments stop blocks DOT COM. This blog talking about was dated Tuesday march. The reason was dated Tuesday March Thirty First. Twenty twenty updated entitled all you need to know about the corona virus. Because I have been duped also I was thinking. Originally the University of washing model was accurate. And then I found out this morning listening or the six point three that it's totally inaccurate. And even the terror on one six W sixty three w ordeal DOT radio comedy. Originally she thought it was pretty accurate too and then she got this information about Dr Bricks and she alluded some information about Dr Fallacy. That I looked up and both of them are are corrupt individuals so this is My take on it and because the corner virus manufactured crashes didn't smell right to begin with I think I now know some of the stuff that's going on and why it's going on and you do too so hope you have a good day and also please visit My other website called Streams owns dot com S. T. R. E. A. M. Z. O. N. E. S. dot com there. You can find free. Roku channels in among those channels are the virus news. And I try to update things on on on that that was started originally Owner this option that The Krona Var crisis was legitimate. But I have since found out and it is. It is no way legitimate. It's manufactured and it continues to be manufactured and continues to destroy the economy continues to put people out of work and it is doing so because people don't know the truth about that is manufactured and it's in my opinion conceive to destroy the economy and try to destroy President Trump's presidency and keep him from being re-elected now. The Democrats try to do that with impeachment and many other things and this is so did so-called deep state and the news media national news media and this is just a continue continuation of what they were doing before. But I've got a handle on it. I think what I'm telling. You is factual so if you listen to this impe three. If you listen to this bought a podcast. Whatever you WANNA call it now you know the truth to and listen they all instead of saying have a good day anymore they they say be safe while almost seeing have a good day quit saying be safe be safe. That is a good thing to do. But it plays into this fake manufactured corona virus crisis so again. Have a good day and thank you.

President Trump Deborah Bricks United States President Dr Bricks Dr Bricks Dr Blix flu Dr Bricks Dr Fallacy Dr Phil Dr Doughty University of Washington Italy Dr Vouch Iw Bill Gates Dr Fatty Show Dr Deck Dr Brick
Should I Hire an Industry Specific Consultant? | Ask Clay Anything

Thrivetime Show | Business School without the BS

14:17 min | 7 months ago

Should I Hire an Industry Specific Consultant? | Ask Clay Anything

"You have questions. America's Number One business coach has answers. You're from Minnesota. Here's another edition of ask clay anything On the thrive time business coach radio. Show yes yes yes yes and yes thrived nation on today's show. We have an incredible guests joining us. It's Dr Bric brick. How are you sir? I'm doing great. Hey we're having I'm excited to have you on the show and I'd like to ask you what he explained to the thrive listeners. Out there what exactly you do for a living. I'm a chiropractor Kyle straighten people's spines spine and help them. Live a wonderful and amazing life. How long have you been a chiropractor? going on sixteen years now. When did it it first occurred to you that you wanted to become a Cairo practice while I was in college? I was On a Pre Med track headed towards medical school and decided that was not the right fit for for me but I knew I wanted to help people and I found and kind of discovered capital for the first time and as I looked into it further I knew it was it was my pat. Why why did you decide? It wasn't for you the premed path Quite honestly I was pretty disenfranchised with medicine. I saw a lot of people around me taking in different medications and having procedures and not getting any better so I just felt like there had to be a better way For me there were say. I had a headache I I knew it wasn't just a matter of a lack of aspirin in my system. It was that I hadn't eaten or add overexerted myself or some some real core reason for that headache rather than just I am a need for a pill to to come in and solve it. So when did you first get introduced to Chiropractic care in that process of searching For a different career path So I was. I was pretty focused into the health. Sciences overall but I really hadn't had had any familiarity with chiropractic ahead inexperienced hadn't needed Or thought that I needed Hadn't had any real neck pain back pain or anything like that now. Obviously I know that there are. There's so many other aspects to Chiropractic so I should have been using all along but it was just in the process of searching out you know the vast majority of people don't believe in chiropractors. Yes I do. I can't win. I become Gorno. Where did you first become a believer? I became a believer When I was I was looking into it and then I happen to be working on a Over the Christmas break While I was in college I was doing some work for a concrete crew. So anyone out there. I know Eric Chip could definitely speak to that. Yup But I was been over raking concrete for several days in a row and I ended up with a back injury The had never experienced anything like that before and that was my first real experience with characteristic in it helped immensely sleep now. I have a a difficult show interview. Millionaires billionaires very successful entrepreneurs like Jason. You know we interview. Wolfgang puck maxwell however a while back. We interviewed a gentleman who is an expert in weed pulling have Paul we and aw I am a member of the thrive nation there and I've got the audio of that interview. I'm GonNa play the audio of that interview for you and like for you to kind of give us a the play by play as to whether you agree with his weed pulling ahead vice because you know. I think it's important people need to know how to you know. been properly in the back so let me get queued up here and we'll be right back just one second. Are Everybody Josh. Mail from fifteen dot com and. I'm super excited. Added about today's episode. We've got one of our brand new mentors it's Jerry from Jerry's landscape Jerry. Welcome to the threat fifteen. Thank you for having me. The be here. Is there anything before we get started with our episode here that you just want to tell our thrive just a nice tip forum. Well as I learned from my GRANDPA. Are you so tell me that you know you can lead a mule to the feeder. But you can't make them drink. I'd so I'm GONNA talking fast. I don't I don't repeat that's Komo Style and take note so you're saying you can show us the path but we've got to put action to it that's it that's a great great. Yeah okay well. Let's get started with with here now I see. You've got some samples looking at the frontier. That's a weed okay. Type of weed or a Just your basic. We'd how do you get rid of. We've got phone okay. I could show you how to do it. I would love to see example. Wow so really simple here. So let's pretend attend. This is the soil. Okay this is this is this is your weed so if you want to do is you WANNA get down. Get Low. This Seurat's you won't bend your legs. Okay lower your buttocks sure. Sticking out your chest okay with your back you're GonNa sure career yes okay. Here's down as close to the soil bed as possible. Get your fingers on that route and then when you pull you don't pull your back. You pulled this. I think you're GONNA have a long career family. You grab you grow. Thinks you come straight. And they're going straight up straight up the route underneath that there. That's a great lesson so for arthritis now has driven Your Business for the past twenty years. I would say my Chevy fifteen hundred okay. The doctor do you disagree with the Weed Pulling Techniques Talk Jerry in his alleged Landscaping company Jerry. From Jerry's landscape I think Jerry is going to have a long long and successful career but it also on Saturday I mean. Do you see people coming in all the time that are a laborers of some kind people that were in construction with back injuries. All the time time yes every day okay and you can help these people absolutely all right. Well we have a question from Dr out there. Today who is not a chiropractor he's an ophthalmologist I surgeon and he writes. What are your thoughts about Niche Consultants? I know your time coaches act really as the COO of my company. But I recently recently read about a consultant and the Care Space and works on strategy negotiating with insurance companies etc.. Are these good investments or do they just confirmed armed the clients intuitions. I've got a hot take on this but before I get into. I WANNA get your take on this Dr Rick you've worked as a chiropractor. For how many years a fifteen going on sixteen years. Talk to me about the effectiveness of having Tim Redmond as your coach versus maybe some of the other consultants that you've had in the past. I I have had industry-specific consultants and One of the things that I would say about that is that it's it's very specific. It's very narrow. Oh their scope of awareness and Business Acumen is very much in that one niche But with Tim Redman. And the thrive time time Crew as a whole The truth about business is all businesses operate in very much the same way as all the principles of business are the same name. And so what you guys do. A great job of is Applying that to any and every business that those same principles work regardless of your business whether whether it's healthcare whether that's Automotive Repair I mean I saw somebody from tiptop canine just this week You know so And they do doc training and So yeah it's really. I mean all those are very unique different niches but But your system works for all of them in terms of the the the growth that you've been able to experience since having Tim is your coat. How much have you been able to grow? Maybe as a percentage in the past two years two hundred is we've doubled doubled now hiring some other consultants. What kind of results did you get? Or how did they help you. Or how did they help you. Maybe my laughter is the first indication they did not the help me very much at all. I don't I don't recall. Growing any percentage rate Lost ground I remember hiring a DJ consultant back in the a day for the entertainment industry And they came in and they said well we're going to do is we're GonNa help you identify your biggest strengths. weaknesses weaknesses opportunities and threats the swot analysis. Okay we did this. I got this big binder with like I mean I'm talking. What about a huge report talking about all my competitors right myself our company versus the competitors strengths or weaknesses or opportunities? These are threats most of which I was already aware of right and then potential legal concerns okay and I said well what do I need to do. Do as a result of how do I grow my business as a result of what you're telling me what do I need to do. I just wanted to I need to do you tell them. To all put my hand to the plow but I have to know where where I'm going here and They got nothing serious every time all the information but no plan specifically what do I need to do. It's consistently every time. Did you run into a similar looking. Did Yeah actually called One of the The actual the leader the founder President of a particular management group group. That was that was very industry specific and I said Hey I'm struggling I'm having some issues What what should I do and he said go to work? If you're out out there and I said I'm at work and I'm trying. I don't know what else to actually do the help if you're out there today and you're thinking about hiring in an industry niche coach I would tell you to They're not all bad. I've just yet to find a good one now. I'm gonNA find one And so it would be wrong for me to say blanket statement right. All of them are a complete in epic waste of time. I can't go that far. I can't say that I've yet to find somebody who's come to me or our team our conference or our podcast whose bragged about the success of their industry standard industry specific consultant. But that could just be because the people that are happy with their consultants aren't reaching out for help that could be it could You know in there may be some very specific information to your industry but what I love is that I know you're a student and and you loved to research and you would find out all there is to know but Yeah but if somebody's been in their own industry for a while like you said it's probably only to confirm the information they already know. That's the part they bring to the table as the business owner you bring the business understanding and principles that they can now apply now Jason. I'm not going to three under the bus us with a question that is. I'm not trying to make you quiz you with cruiser memory but you just attended the workshop at the workshop. One hundred twenty five people here. It was hot and many of the people who are here are having big success right. Can you think of any people that used specifically remember who attended the workshop that we're having some success that maybe you could brag on a few of your clients that are having success. I know there's MR living water blink on his first name. Josh Josh. Yeah Josh actually spoke and He's killing it regulars Mira Gatien. He's killing killing it. I think he grew up. He's up I think he said by seven hundred percent. That's amazing in two years I've lived number. He and Jerry should get to go. Hang out get to get rid of the weeds now along they go. So we've got we AH again Living Water doing great living water irrigation. WHO's another big win Antiques was shot. Homes had a bunch of testimonials about how he's grown up twenty million one dollars a year in sales right over the past two years up twenty million dollars in sales show host. Who else who else Jason? It's nuts I had a lot of my newark clients here and while they're still going through the early processes of it they're huge winds are they're all implementing and getting a chance to see you speak about. Seo In in the sales process they came to me and they're like I get what you were saying now right it all seemed the`real before and Mike how is this going to help my business but then hearing klay and then watching people like likes Sean. I mean twenty million dollars of growth just because he was following the system. Now come Monday to meetings. And they're just like like. I have a list of things that I wrote down from the conference. We're just GONNA grow. Yes yes so you have living water. Irrigation is up seven hundred percent. Show homes is up twenty million dollars per year growth dark brick as a percentage you get. How much are you up there two hundred? That's huge tiptop. Canine there are tiptop. Canine franchisees that are growing dramatically. I go on and on the winds. Were just epic. Uh and I just think if you're out there today and you're feeling stuck you gotta decide to take action and because we can only accommodate one hundred sixty clients. I'd recommend when you book a ticket for an in person workshop right now I do it. Go to thrive time show DOT COM book those tickets today at Thrive Times show dot com. And when when you're in town visiting one of the best tourist attractions in Tulsa that I can think of is The offices of Dr Wreck Dot Com true Dr Breath Great Time well Dr Break People come to who your chiropractic office and they say brick. What's cracking What kind of what the offer that you make for everybody? What's the no brainer offer that you offer for? All of your first time customers they can come in for the consultation the exam the first adjustment the an x ray if need be Therapy all at Okoth no obligation it is free. Check it out today. Dr Brick Dot Com D. R. R. E. C. K. DOT COM. It's D. R. B. R. E. C. K. DOT COM and start Rick Dot Com. Check them out today and book your tickets for the next in-person thrived time show workshop and without any further ado in each and every show with the boom and so here we go forty one.

Jerry consultant Jason Dr Brick Dot Com D. R. R. E. C Dr Wreck Dot Com Minnesota Dr Bric America Kyle Cairo back injury headache Thrive Times Wolfgang puck Gorno Josh Josh Tim Redman neck pain Tulsa
Just Say No to Jackassery and Socialism | Confronting the Uncoachable Mindsets That Produce Poverty with Josh Spurrell CPA

Thrivetime Show | Business School without the BS

3:47:01 hr | 6 months ago

Just Say No to Jackassery and Socialism | Confronting the Uncoachable Mindsets That Produce Poverty with Josh Spurrell CPA

"According to INC magazine ninety six percent of businesses fail that's a massive percentage. Obviously but when you stop and consider that our country now has three hundred and twenty seven million citizens who all claimed that they want to become successful it becomes sadly Leeann abundantly clear that most people are wrong when it comes to business in fact the small business administration the US Small Business Administration reports there. There are twenty seven seven point nine million businesses in our country however a lot of data suggested many people form an LLC and never actually do anything with the business so let's work off the assumption though that in our country there's sixteen million active businesses out there off at sixteen million ninety. Six percent of those businesses are going to fail that means by default we all have just a point. Zero zero one nine three percent chance of being successful and it. It is my hope on today's show with the help of Dr Brek cast on the chiropractor and Josh Pearl the Canadian. CPA we can teach you the proven path and the proven moves moves that you can use to become successful however what do you call somebody who knows the moves that they can use and who has seen proof oof that moves work. They've researched our clients and they've seen the success of companies like Shell homes DOT COM or full package media DOT COM or Dr Brek DOT COM or S- Pearl Earl. CPA's what do you call somebody who now knows what to do and then chooses not to do it would would. Would you go as far as to calm an idiot it. Would you call him a moron. What do you call somebody who knows? The proven moves that they need to use to grow their business but they simply just choose not to do it. I call these people something worse than being an idiot and something worse than being a moron. I call these people people dion coach ables. She'll you're shaking to google. Search results are going to have the most viewed the most content the most canonical autocell compliance mobile compliance. I do it. I couldn't do what you're telling me to do. I WANNA be copycat. So he's saying the do the it sustainable human resources successes doing the group interview every vic the I don't do it as the I want to without so you're telling me the irrefutable fact that eighty five percent of employees lie on resumes according to economic. That doesn't change me because at my heart I believe that people are good and I will read all resumes cut Gore clearly reject the idea of doing a group of us. Could we success. Look you must have for doing this. I must I choose not to use it or to do this. I shall use I successful person in history of galaxy without a day deepak. I don't need us. A liberty raped her to introduce this show. This show go to eight. Kids Co created by two different women thirteen multimillion dollar businesses. Ladies The gentlemen. Welcome to time. Shaw Bill Yes. Yes and yes Jason on today's show. I'm excited because he had twenty nine guests booked. That's huge huge. Twenty nine guests on one show. Only only one of the guests though is going to be in in the studio in person today right and we have we have Dr Brek correct here in person in the studio. How are you sir? I'm doing great how are you doing. I'm excited to have our one guest in in person in rumor has it. You have a set. Get a a record of switchboards. Tell us about. Tell us about the wind because we live here for wins the week so much so that I have music always ready to celebrate the winds of the week because now it is time for. Oh Yeah all right Dr Brick tell us what is your big win of the week so clay. I had challenged my staff to You know push themselves and push me and for us to help as many people as we can and so our goal was to See over eighty patients in a single day and we have now seen ninety patients in a single day your goal was to see eighty or go yeah patients consistently see eighty patients in a day But we hadn't broken that little seal their at eighty and so I felt like we could do more. And that We could help more people. Oh and so a challenge them and they they rose to the occasion and and kick that challenge to the curb of ninety before I lose my mind and start cheering excessively What was the previous record? Seventy seven seventy seven in your new record is what has what now is now ninety. Yes yes that's impressive Jason. That right there is why we do this. It's so did you use your or your earnings to go buy yourself a bunch of shoes. No I did not buy yourself a pair of easy to celebrate. I didn't okay now. What we're GONNA do on today's show? We're GONNA talk about calling leads. The importance of call recording firing people online marketing. A business business exists to serve the owner gathering. Google reviews the importance of writing content tracking keeping a schedule spending money on SEO CEO call recording accountability hiring the right people the importance of consistent meetings daily planning training the dangers of invoicing using tracking numbers launching ads the Group Interview Merit based pay obsessing on logos and print pieces as opposed to getting something done company-wide to do lists being accurate on your follow up having high quality branding team training and delaying gratification. All this and more. So let's start art here with calling your leads when people fill out the form at Dr Brek Dot Com That would mean that they are trying to schedule their first I'm a I'm their first adjustment. And what does that cost the listeners. It doesn't cost them anything so their first exam is free. Correct net net. That is the exam The the X ray right and the adjustment right. Yes sir. Okay and I. It's free it's offering and Jason. Let's start start right there. Let's start right there. The no brainer If everybody could just do the no brainer. Wouldn't life be a better place. They would get so many more leads. So let's talk about this wreck most chiropractors. Dennis Doctors Lawyers People that we work with. Who are professionals like you right? They will not do a no brainer right. They just said I don't WanNa cheapen the brand And therefore even though they're top and Google they get far less leads. Then people like you. Who have a no brainer a deal? So good and so hot the world can simply not say no to who it talked about this. What encouragement would you have for anybody out? There who just doesn't want to implement a no brainer. I had been at that place before where I also didn't want on achieving my brand I didn't want to Come across differently than however you'd myself but As you said I mean when you put. It's something out there. That is so good. That people can't say no to then you have that many more opportunities to actually interact with people. So I'm interacting now with people that I would I have never met prior to doing no-brainer and so there is that I tried different calls to Action Previously and they didn't actually call anybody to action but now this does and so. We're getting leads that were I mean we understand that we also have to follow up those leads quickly because when people are hurting they want you know immediate response and so the the better. Your systems are to to reach back out to those people to connect with those people answer. The phones The better opportunity you have to actually interacting get those people in your door and have them become your patient your customer. I always Like to tell people this little fun little kind of rhyme. Jason is when you can't sell your business goes to hell. I don't know why that's always so fun for me to say or teach but it it is it's true and Dr Breakfast before you teamed up with a Tim Redmond for those who are not familiar with the story How long ago was it? When you teamed up with Tim Redmond over that Redmond growth if I remember right at two years now okay? Listeners know this we might team. We provide all the back end systems for Tim's clients do all the photography videography graphic design. We make the business plans and Tim helps implement that in and help clients lead them down the path and it's a really good relationship. How much have you grown since working with a coach as I've double you doubled? Yeah so you've doubled since working with the coach right. Yeah I mean we're we're just talking about you know a new record day but consistently. We're seeing you know twice as many patients as we did prior to this time. So You know prior to two years ago we were seeing on average about thirty five. Maybe forty patients In a day. So we're going to go rapid fire through all these teaching points. What would you say Dr Brecht Anybody Right now? It said somebody was in the studio right now Or maybe a guest will be on the phone line here in just a minute. Who who refuses to offer a no brainer deal? And they're and they're not getting leads. What would you say to them if they absolutely refuse to? Yeah it's it's weird because they're out there paying coaching you. Tell them they need to make no brainer. But they just won't do it. What would you say handicapping yourself? You're shooting yourself in the foot. If you're you're not gonNA be coach than I don't understand why you have a coach Oh man so Yeah I mean I just I. It's a proven system. I talked to two patients since about this all the time. Yeah there are a lot of ways to go about losing weight. There's a lot of systems that you can use to lose weight So whether that be like a weight watchers Jenny Craig. These systems have worked for other people. And if you implement the systems they work and so you know you're just handicapping yourself within the system. If you're only using part of it so I would say jump in with both feet and absolutely you know. Apply what you're learning Apply what you're being told. Follow the proven path. Because if you are are then it's just a matter of time to find that success. Now Jason on page one thirty nine of the boom book we talk about sales and a lead comes in. We have to call the leader. What yeah it's called the same lead over and over and over to why because typically people aren't going to answer on the first go around let's say why decide to because they I don't know the number now? Let's talk about this. I was talking about this just last night with my beautiful wonderful bribe. We were talking about this. There's a phenomenon right now. The average person has over a thousand emails and their inbox and the average person. No longer listen to voicemails els drew and the average person occasionally checks facebook messenger and the average person. Now this is just it just happened a few months ago. It's it's crazy it's become a new thing. The average person doesn't respond to text messages. Either and the average person does not respond to phone calls from numbers. They don't know so. How are you supposed to reach the average person seriously? We're just we're just talking about this because we have a very dear friend who reached out to us and and said Hey let's get together and do ABC One-two-three and we said let's let's planet and so we're calling the guy and a pretty consistently you know like once once wants a day and he calls me back out of the blue and says hey. Where have you been calling you text messages I called? You texted probably this ten times a not matter. Anything he goes oh man. I don't check the text messages anymore. Because I'm on these group taxed and I get so many I just quit checking So how are we to reach the adverse sir. I mean that is the question so Dr Break. What would you say to listener out there? Who just refuses to call the same lead until somebody fills out your form right? uh-huh what would you say that. The average person who does not want to call their lead on a consistent basis I mean why would you advertise. If you don't WanNa follow up on it. I mean why do you put yourself out there to to have business or service or have a product that you're trying to sell if you're not going to Jason. Why is up on that? 'cause in my honest opinion and why would say it's it's more than an opinion because a proven it. I need to write a dissertation on this. It's most of the small business owners nowadays believed that just because not to say that Brecca's Dunsborough thoughtless use breakfasting example. He's got his former felt on the website. The phone number on the website potentially some sort of social media link that you can reach out to every business owner thinks the customer is going to come directly he to them they do what happens. is they fill the form out. And now it's on the business owner or their team to call them back and then like that's not how this works. The lead is like a fish. Your Business is like a boat you have to get the fish in the boat. The fish typically don't just jump into the boat right right and you cannot have a passive mentality now point number to call recording Jason clarity voice DOT COM as we recommend clarity voice dot com all of the clients lions who've implemented call recording all of them whenever they start listening to the calls. Are they pleasantly surprised at the quality of the calls before you know once once they start hearing in the calls for the first time or are they shocked at how bad the calls are. It's somewhere right in the middle. Typically it leans more towards shocked and they they listen to the first call and they go deer or listen to him in the meeting and they think pause halfway through is this. What's happening in my office? It is but now we we know. Every day there was one particular sports facility that I worked with and Tulsa and we pulled the calls for the first time and this is how the calls when Jason Pretend like I'm calling you and your lead got Yeah this is. This is Jason. It is by the way this person sent him just like this. Yeah Ah so I was calling you about our program and the customer again. What would you do a I was calling about program. Your is it like a computer program kind of program. We do sports and so would you want to do. I'm confused as to what this is about. This is what they did every call and it sounded like this person had been smoking a lot of stuff before making calls. I played the calls for the owner. And that's what was happening. The dude was blazed. Just high as a Kite Jason. Have you have you been around a lot of people that are high as a kite. If you ever seen this this phenomenons more than I'd like to acknowledge and when you're around somebody who by the way of people out there if you're if you're smoking a lot of pot this is what's happening to your brain it dramatically slows slows down your ability to process the law of cause and effect or D- or conclusions We'll also numbing. You emotionally to your surroundings and numbing you slightly to pain and the adversity of life so break. I'm sure you've seen somebody who's high as a kite and when somebody's high as a kite. Why can't they process? Things emotionally the right way. What happens if someone smoking to much pot for any pot consistently? I mean that's how it works. That's what the effect of it is on on. Your brain is the that you are no longer connecting the dots between certain activities. And and like you said cause-effect right and also you know there is that numbing aspect that happens and it's not just the numbing of your body it's the numbing of your mind and so You know that's a big deal here in Oklahoma right now with our new medicinal snl marijuana laws everybody is is you know going out numbing. Not only the body but also the mind in the process and what we've found and this is a sad thing but it's true is a lot of these business owners in Oklahoma have people that have medical marijuana cards and they are high while working for them and the terrified to fire. And I'm I'm just telling you if you don't listen to the calls you won't know how good or bad your team is but Jason if you're out there assuming your team is on it right now as it relates relates to the calls and not recall call recording. Would you not agree. You're throwing away. Thousands potentially millions of dollars o one hundred percent any of the class that I've had not to drag anybody in the buzzer anything injure like we fix the problem sense. But they didn't realize that. They thought that they were not getting lead. They thought that their lead conversion systems broken. They thought that their form is broken. Oh turns out you have have people that either one. Don't call them back or two when they do call them. They're not following the script so the customers are confused and they just decide to go somewhere else now Elon. Musk could be here with us on on today's show because he has class page one sixty s he says he says one lesson I learned at pay pal is to fire people faster. That sounds awful but if I think if somebody's not working out it's best to part ways sooner rather than later. It's a mistake to try too hard to make something work. That really couldn't work. This is as Elon on. Musk the founder of the guy behind pay pal the man behind Tesla the man behind space. X Let's talk about this breakfast listeners. Out there that just won't fire people that treat customers and patients wrong wrongly. What would you say? Well what advice would you have for somebody out there. That just refuses is to fire people. I mean you you do you have to you. Just have to get over that fear of wanting to be their friend and Actually you know lead your company and be be the boss. Sometimes that's fun and sometimes it's not fun but when you have a passion Shen for what you're doing you have a mission statement. You are on purpose then you start to very quickly. Connect the dots that this person is not on your on your passion. They're not on on your purpose and they're not in your organization so you you're able to better remove yourself from the emotional side of and You know you just put on your big boy pants big a girl pants and you you get it done and over time it does get a little bit easier. I Know Klay that you've had to do this several times and that it's not an emotional Roadblock roadblock for you at all anymore times this week three times and so Yeah I mean. It's it's part of the process and you you have to embrace that it is going to happen and Sometimes that person may be a friend but And they can still be a friend and you can let them be friend in another work position you know they can be a friend in in personal life and no longer somebody you see at the office Carlot's not you. It's me which France what happens is when business is that we all go out there. We start a business and we're fired up about the idea or passion we care about our patients our customers and what happens is is that from each person. WHO's not you as as as the company scales each person? WHO's not you is a little less passionate than you are? Sure so by the time you get to about fifty employees. The Guy at the very entry level usually doesn't care at all about the mission were the passion and it's your job as an owner to make sure that the Bozo perfect doesn't happen where Abe players higher be players and be players higher see players in prison. You Have D. and F. players on your team right so you gotta do is set the standard hard and Sam Walton is. He couldn't be here Jason because he is That is true. There's only one boss the customer and he can fire anybody in the company from the chairman down simply by spending his money somewhere else. So if you don't fire bad people you will lose row yeah now brick. You're having great success now but but tell the listeners out there about the pain of not being successful and how long it took you guys to figure it out because there's somebody out there lose not gonNA act today unless unless they experienced pain they cannot handle. Your success. Story is not motivational enough. So they're kind of going. Yeah I'm not motivated by a great story of gain. Gene might need to hear about the pain of not implementing this and how long were were you stuck in the pain. Tell us about pain. Yeah I've been in practice for. We're going on sixteen years now. Yup and I struggled in the pain the the bottom depths of abysmal business sense For about twelve years Twelve years folks. So I'm telling you I mean over a decade for sure if you've been stuck you can get unstuck if you don't implement all the things we're telling you today. Hey it's not gonna work because even if you say okay I'm GonNa Start Calling my leads every time I'm GONNA install recording. I'm going to do all the marketing but I'm not gonNA fire people that's not gonNa work. You've gotTA fight you. What what what would you like? Osu Football Oklahoma State football what would the team look like. If anyone who tried out got have to play well unfortunately maybe like it does now. I mean that would be terrible. I didn't get to play because I'm I'm not at the caliber athlete that needs to be on the field. And so you've got an avid criteria that you want to excel and if I mean you've got to hire the team that you want to be not the team that you currently are have been here we go and then You know if you have people on your team that don't meet that standard Then you need to continue to do the group interviews you need to find better quality players and bring them into your team so that you can let lesser quality players go and seek their passion elsewhere. Now let's say that okay. You've embraced calling leads. Call recording firing people now online marketing on step six page one twenty one of the boom book. We talk about this all the time. But yet I have met a hand surgeon. Hand surgeon and the Upper Midwest As recently as in trouble. Let's say three years ago Ish who told me that people do not use the Internet when looking for a surgeon now he was referred to me by his friend who is killing it. WHO's making a ton of money who's been active longtime longtime client and he says dear friend friend? You're rolling. How're you roll and you're doing so great? How are you doing so great in the friend says well? Oh I've been using Clay Clark in his coaching system. For a long time now and we kill the game online marketing men and he says we killed the game and he says yes and he says your doctor to people actually look online for you and he says yes he says that's why you should use them. This is the story and and then the hand surgeon says this. It's crazy he says yeah but all my business comes word of mouth to which the other doctor says. I know because you're not understood. It leads come in for referral. Nothing comes in off the Internet. And he's like I know because you're not on the Internet I can't imagine how goes God. Did you know my hands feeling. We're oh you should do go to this guy. And he'll cut it open with a scalpel is the only guy used to cut my hands open. Think about this think about this for a second. Think about this for a second I try to help me understand the mindset. 'cause you're say I don't do online marketing because all of my business currently comes in from word of mouth which I would say. That's why you need to do online marketing. But how could someone not see that conclusion. Well I mean referral. Patients are the best patient you know so you have a patient. That's out there talking about your services because they've experienced it firsthand and when they do they've already presold there for in their family member on you and your services right right so they are the best just like with with your business. I mean that was the best type of lead is because you had helped his friends so now he's telling his friend The the one doctor is telling Dr the hand surgeon yes and so I mean those are the best types of patients and so yes you want to do what you can internally externally to Continue Teeny to grow that area of your business but yet if you're not playing the game of course you're you're losing every game. You don't play like addict coach. That said you miss every shot. You don't take true And so you know I mean. He's he's just doesn't even realize what he doesn't know because he's not in a segment of opportunity if he gets online then all of a sudden not maybe less than half of his world side that was almost hidden from the Internet. If you typed in my name you couldn't find a doctor Dr Brek. They couldn't find find my name because it was so lost in the nether world of the Internet and now it seems as though I could be wrong but it seems as though you're getting at least just to qualified patients every day. Yes every day every day multiple multiple day. Because I've done everything wrong way before. Okay so if you're it was taking her late we're GONNA WE'RE GONNA take some calls here in a little bit Jason. I believe we're going to be. We should be calling a Canadian. Who is coach? -Able Josh spurlock here at seven. See amount he he he might be done without conspiracy. I know I can for sure. Because he's from up there he's into Bieber and he's into Bryan Adams and he's into the Blue Jays and and he's into an ice hockey. I can tell you that all those stereotypes are true. I can say that. But we'll be calling a Josh Perl Canadian. CPA WHO's very coach. ables well here at seven and then we will take calls from people who maybe are less than coach. -able according to call screener. Okay so here. We go now gathering. Google reviews news gathering reviews and a business existing to serve the owner. Dr Brek if you do not fundamentally believe that the business exists to serve you. What does your life look like as a business owner? If you do not believe that the business serves you what what does that look like. This alone was a paradigm shift for me because I did not Ever consider the business to exist to serve me Prior to getting coaching and so I hadn't really read that I hadn't come across that prior to working with Tim Redman in and you guys at thrive and So I had to kind of sit and wrestle with that a little bit but No I totally. I'm on board with the idea. I get that now now Because I have goals I have passions and I did create the business to feed those goals and passions and You know prior prior to that. It was just me slaving away trying to help every patient that I could But at the same time running more and more empty. If you you do not embrace this idea your life will be held and let me give you an example. We have an elected official. Whose most people? If I mentioned his name they go. Oh okay I know him feel if you live in Oklahoma you'd know his name and he has determined that we are the best marketing team in our state. That's his worldview And so he's he sends me a text. Hey can we meet for dinner. I'd like to discuss about how you can help me. During the remaining two years of my term to market my reelection election basically and so I said well we have a thirteen point assessment. I can schedule it and I gave them times. So it's like you know I think nine. Am on a Saturday or Tuesday at three five spots open and he said no no. I want to meet for dinner and I said I appreciate you and I just don't do dinners anymore. They used to do a lot of that. But because my kids and the wife now and hanging out so we could do during these five times and he says well if you want my business then you're going to have to meet me for dinner and I said I want them so the happens though in so I'm turning down okay business for great right business right. 'cause I just had another elected official. Who reached out to me? Who He we went out we went over the boundaries? We went over the Times I was available and he said sure. Let's do it then. Then that's great but if you're not careful you're run around nine o'clock meetings every night. You're going to be rescheduling in every day for the patient. That just has to kick come in on Monday through Friday. They can't get a nine to five. They can't get an wants me to work on Saturday. Everybody does of course. There's very very few people that say. You should be closed on Saturday. No one thinks I should be closed. Yeah I should live at the office you could see. As example. Doctors owner is open seven days a week right but he's not fair hair right. He has people that are there Who worked different shifts and they rotate on the weekends? But Jason if somebody does not believe that a business exists to serve them. What's going to happen? They they will exist to serve their business and they will just do that. Twenty four seven. They will become the hardest working employee in their business and they will never have time for any of Brexit. The goals that they originally started the business to accomplish and then they can't sell the business because if someone wanted to buy the business and they discover that you have to work a hundred hours a week to make it happen. You're not sellable. I'm serious on your own personality. You know I mean in a service that that I'm in in Chiropractic I mean I can have a practice that staff driven. which is something something that we're working towards or it can be totally personality driven where I am the commodity that people are are really purchasing rather than the service itself and so that has to be something that people that are in a service definitely have to consider. Now we talk about this a lot on the show we talk about the importance of gathering objective reviews. Okay so if you're a podcast you'd WANNA get reviews on itunes and stitcher and Google or chiropractor. I would argue that. Google is very very important to get good reviews Dr Break. There's gotta be somebody out there saying themselves. Yeah but I'm a doctor and Reviews don't necessarily early Impact me and I know there's somebody out there because we have a listener who listens to almost every show Who came up to me at the conference and was very nice about it but they said handling and my industry reviews? Don't really work Jason. How often have you heard this that? The getting reviews reviews really doesn't matter in. Maybe you heard it as recently as yesterday morning. We won't mention anyone's name but I mean talk to me about the excuses. People give for not getting reviews reviews and the kind of pushback people have about reviews. A lot of people. Don't understand that that is how everybody finds you like if somebody buddy if if I'm going online to find a chiropractor if I don't even I'm looking for breakfast. I'm just looking for somebody. I'm going to see who comes up. I because I'm not going past that first page Google but more importantly I'm GonNa look at that map. Because it's the first thing that pops up and brexit going to be at that top of the map clicking on him I won because he is the fastest person two two he's got the highest and most views and if I see that he has when he goes out like three hundred and seventy some other review. So I'll pull up if I if I see that compared to you know a best choice chiropractic just because they wanted to be ranked alphabetically top and they have three reviews and it's two point five. I'm not going. There is three hundred and twenty three reviews but I mean it's massive and as you know just to answer your question. I hear that more frequently than I like to call. But the best part is when you're able to show somebody I always pull the colour example. Might look they're beating a multinational corporation as far as overall reviews content and visitors. Because they're just on it if I Google Joplin gyms. I'M GONNA CHECK OUT Kolat before checkout planet fitness. Now think about this for a second. I'm going to do a google search on all the listeners to do a search right right now for the phrase. Joplin Gyms J. O.. P. L. I. N. Gyms Jason Again. I don't WanNA mention the name of the company but we're on the phone yesterday with somebody who mentioned it's not possible to get reviews because they're so busy. Yeah which is the best time to get reviews drag incurring hurt somebody out there. Who for whatever reason is saying? I'm so busy right now. How we can't get reviews? What would you say you have to get reviews? I didn't use to have hardly any reviews. I think organically we had like fifteen reviews. And you've been in business. It is for twelve years ahead of teens gave us right. I mean that that's just what happened to come in over a decade period But then we started to. Actually you have a system of asking our patients to review us You know and and we do our best to make sure every patient is happy and so you know we feel comfortable asking taking every patient. That's in the office to give us a an honest review but now we have three hundred twenty three. I think you said and You know that that momentum just builds now I have patients who come in for the very first time who've never met me before I was online. I was checking you out and you have great reviews. People love you I read you know four or five of them they all consistently said you guys care you guys take care of it is you. Guys are the best place to be and I didn't want to go anywhere else And so you have to to get those reviews it matters and then also your competitors are out doing the same thing you know. That's the biggest challenge for me is that there's a competitor. That has you know one. One hundred fifty reviews. I want to have you know five times as many Just so like Jason said so. The difference is so great that it's again a different the type of no brainer now. You're clicking on our website rather than the other one because it's a no-brainer. Five thousand people say this place is the place to be. They can't all be wrong if you search for Joplin Gyms J. O. P. N. Joplin gyms and you search for it. Look Cola they come up top with three thousand seven hundred eighty seven reviews. You Got Planet Fitness rocket in two forty six. Okay so it's if we're keeping score the score is three thousand. Seven hundred. Eighty seven versus two forty-six convincing score. Yeah they do pizza on Monday and they had video reviews. Look they have video reviews They've got the Web's Jason. If now the next moment here okay the next the next potentially uncuttable moment we hear from and people all the time is they say yeah. I don't have time to write content for my website and I don't want to add content to my website. Co The laws do it. They come up top and Google. There's only four variables that impact your rank in the Google search. Engine results through one. Is You build your website to be canonical compliant to make make sure it's mobile compliant. Three you get the most reviews and for you right the most content so if you own a business today you have to do the falling going for action steps one get a video review on a daily basis possible to add an image to your website that is optimized three right search engine content and four get more reviews the I. S. M. B.. Get more video reviews. I yeah those images and optimize them s right search engine content thousand words per page m m get more reviews V. I s. without without him your online presence will perish. It will happen. You'll die will diminish Brek. Somebody out there is going. I just don't have time to write the content content and I also don't want to pay your team clay to write the content. Would you say to someone who says I don't want to write the content myself. I don't have time but I also don't want your team right in the content. What would you? What would you say to that person? I mean there are a couple of different things that that we've talked about Through the coaching one one of those is to do kind of like a video blog. And you'll have it transcribed there. We go so that becomes part of that content word wise in your website But but yeah I mean you either do it yourself and you as Jason Just said you are your you know most expensive Hard working employees in your business or you delegate You know you've got to to these. Are Things that have to happen. You've got to find a way to do it and it doesn't all have to be you wearing every hat in business If you're going to grow grow you've got to create some systems that allow you to scale and some of those are a big part of that is delegation now Jason Tracking. Oh yeah tracking. There are some people out there. The just They they hate tracking. It's it's a numbers thing I think they don't WanNa track. And how tough could it be. Let's contrast very very easy to coach. Client to give a clear. Mind that tracks consistently tracks they're tracking all the time to okay so think about these two in your mind that are just right there in your cranium. mm-hmm let's let's put on blast. The person who tracks does a great job. Who is this person? A number one is going to be the super attorney. Blake Johnson Johnson. uh-huh when he tracks there's also all sorts of notable quotable essentially. You measure what you treasure treasuring something by measuring what he's treasuring. How how does that impact your relationship in a positive way? And how does that help him grow as company it impacts the relationship between us as coach in Cocchi whereas he can see eh tracking and going over all of the ads and the systems that were doing that dollar amount. Go up every single week so when he looks back at. Oh this makes sense i. I can see the Ford Progression of my company because I'm tracking where the numbers are and it helps them personally like This past year. He's seen massive wins because he's found areas where he wasn't hitting his personal weekly Wrigley goal so he decided to ramp it up and then shoot for a higher number that way he's out or he's he's over achieving and he He kind of pulled the old reap technique. I started doing like a like a monthly subscription. And now that he's tracking that he seeing. Oh all this extra money coming in and I didn't even think about that before brick. There's somebody out there who is in the doom loop where you used to be right and for whatever reason they don't want to track I don't I don't get it. I need your help. I've read some things recently. That kind of spoke to this there's a great book The I'm trying to think of the title. It just escaped me the Bible. That's a great book okay. Just that's always my Mike. My backup suggestion. It's four disciplines of execution four disciplines of execution and You know part of that talks about the need for a scoreboard. I mean if you ever watch sports sports without a scoreboard. Sports are far less entertaining. They're far less interesting fundamental beef with cheerleading. We have no idea totally subject what the score is mature leader you. You'd never know some people will say man. Your kids are killing it today. I appreciate that sometimes. I think my kids are doing great night. No no they're losing their lives in. Yeah we just lost you talk again as you got to have scoreboard and so for me. One of the things that we're working on implementing implementing is different games that the employees can win And so you make it fun you make it challenging and you also have a reward that they're shooting for You know right now. We're in the college playoffs and You know these guys are playing to get the gold ball. They're playing to get the trophy and people play harder. People are naturally competitive when there's something to win and so you know we create weekly games than we create you know monthly gains we create quarterly games. And then we have an annual game. And then you know we can reset those games aims and we keep the score and so we know what we have to do each week in order to meet our monthly goals. And then we heard this. You know what we're going to do each month to meet our quarterly and the quarterly for the year. And and that's how you keep the engine running forward and the average person who is not a successful entrepreneur because remember over to our country in America right now we have three hundred twenty seven million Americans we only have sixteen million of which you have an active. LLC An active business and according to INC magazine ninety six percent of businesses fail so that means there's point zero zero zero one nine three percents chance that you will be a successful entrepreneur and that's point zero zero one nine three so when I'm in a room of a thousand people. There's usually usually one of you. Who's going that's right now? Meanwhile the whole audience you say folks. How many of you out there want to track? Hey guys guys guys how many one guy in the back gone. That's right. We got to track because most people are passionately going the wrong direction. Gino Geno Wakeman in his book. Traction says use it exclamation point. You Must Review Your scorecard every week to ensure that you're on track for your vision. The real magic of using scorecard is not limited to managing on a weekly managing on a weekly basis. You will see thirteen weeks three months. At a glance which enables you to see patterns turns and trends do some tracking. Everyone's gotTa track this next and these are all all things that you would only do if you're again this is how the world's GonNa Label you if you start doing these things. This is what your extended family is GonNa say about you. This is what the employees are GonNa say about you. They're going to say you're so anal You're so type A.. You're such a jerk. I mean you mean you want to be accountable to a set quota of reviews per day. Who Do you think you are? You want to write content on a daily basis. And you'RE GONNA fire us if we don't do it. You mean human. The business exists to serve you and not me. You mean that you're GonNa hold US accountable to having a website. That's not terrible. You mean we have to follow a cost because you're listening to our calls. You mean we have to call our leads over and over and over the only person that would do these kind of things is a successful person now keeping a schedule Dr Brac. There's somebody out there that for for whatever reason part of their their demon mind Part of their it's like a satanic wealth wealth repelling thing called jackassery. Yeah makes them not want to start their meetings on time right and I am recovering jackass. I'm sure everybody that we've gone through this Talk ought to be about what happens in a company where the owner starts. Everything late in doesn't value the time of everybody else. What happens? Well it absolutely sets the tone for so many things I think I mean it's it's starts well before that late meeting. The schedule is needs to be consistent. The schedule needs to to be pre thought out preplanned. And you know like you've talked about unions start everyday with at least an hour before you've you're talking and communicating interacting with another human You know I start my day at around four thirty in the morning That's when I had my quiet time. Go Get some time in the gym and then you know after six six thirty ready now I'm interacting with other people But I've been doing that consistently for years now and so initially it was tough I'm a I'm a naturally a night owl. I'm not a morning person so I had to coach myself into being a morning person but those are some of the best hours of the day and so you know. My schedule's consistent Here on Monday on there on Tuesday. I'm doing this Wednesday between the hours of nine and twelve. I'm with patients between the hours of two thirty and six. I'm with patients. My wife doesn't call me my kids. Don't call call me You know if there's an emergency they call nine one one All hear about it in a little while because I can't do anything about it during those times. My attention is one nine percent focused on the patient. That's in front of me and Then my staff is is taking care of everything outside of my room Do you know in the office. And then you know the rest the world is operating somewhere outside of my office and so I can't be everyone's savior and I can't solve every problem and so I don't even attempt to but but You know you've got to protect your schedule and you've got to well first. You have to have a schedule and then you have to protect the schedule and you have to be able to say no so to certain things so that you can say yes to better things and that starts with you know starting your day on time starting your meeting on time You know having the agenda for the meeting having a plan Set if things that gives me and then you're going in the meeting on time And you've got action steps ready to happen and roll out when you leave the meeting. Not Having meetings upon meetings to have another meeting eating in committee to form another meeting those are things that just you know. It's terrible on it. Weighs your company down. Nobody wants to come to the meeting. Because it's pointless you need to have the meeting the energy that has a point and get something accomplished. This is so important for somebody out there if you were to open up your Bible to John Ten ten then. If you don't believe in the Bible fine you get this idea because I want you understand how passionate I am I am about this. The Bible teaches us. These these these universal truths that if you don't believe in the Bible that's fine but these these particular verses I think will resonate with you There's a John Ten ten and is the Bible verse and it says the thief has come to steal and kill and destroy. I have come that they may have life and have it to the film to the full. What that that means again? The thief comes only to steal and destroy. I have come. They may have life and have it to the full is that I really do believe that it is a satanic idea to be perpetually late yes I do believe it is a satanic idea. You might say that's harsh if Satan in the Bible if John Describes it and he says the thief comes to kill and destroy you will destroy business and you will kill Your Business and you will be robbing your own family of potential financial success. If you're always light right so it could not be a Christian idea. Nee Christ like idea to constantly be late well and part of the idea of being a Christian in his daily dying to oneself and I believe that being late and especially perpetually late is just a very very selfish action you know center because you're not taking into into account the other people that are now waiting on you see and I'll think about this for a second. We talked talked about call recording. There's nothing dishonest about telling your team. Jason you're listening to the calls and that you're gonNA use those for trading purposes American Express. Does it go too. Many cameras are up there and you see those now has cameras everywhere on every aisle. There's nothing everybody's doing. There's nothing wrong about it right. It allows you to see what's going on right right because otherwise I mean nobody's going to tell you until it's too late right. I was at a Lows yesterday no no no I was it was I did go to Los. But I was at Walmart the one that's east of the county line on Seventy I two new Walmart and there's cameras up and I was messing with my daughter but it was Aubrey in Havana. And there's your your your your face on a huge screen now and they're so I'm like guys. I think we're being watched. But there's a camera where you obviously know in. The lady works at Walmart. You know the lady who kind of Man's these self checkout area so you can get help if you need to. or She doesn't know that messing with her but I'm like I feel like they're watching it and I'm looking right into the camera and I can see my face on the big screen right guys. I think that's me. Oh no what about all the things I've been saying and so it was just really funny and so I was like Swipe my card my credit card. I'm like I don't want them to see my credit card. Numbers swiped a play this game and the ladies just laughing because she thinks for the longest time that I am actually just now discovering these cameras are up but but your employees will try to flip it on you and make you feel like a bad person right. Why are you micromanaging? Me Do not trust that. I can't follow the script that you cannot follow the script. Never take about this. Think about this that that is a perversion of truth. Right right somehow you feel bad when you record the calls on your team somebody somebody out there needs to hear this. You should not feel bad for holding people accountable to do what they're supposed to do. Somebody out there. Jason feels bad right now. They're they're holding their team accountable to doing a set number of Google reviews per day. These think I'm being Taran ICAL and it's the whole relationship. They're not my friends anymore when a treat them that way right. I've never known anyone who's doing the right thing to be bothered by accountability. Now look at this John on eight forty four reads. You belong to your father the devil and you want to carry out your father's desires. He was a murderer from the beginning gaining. Not Holding to the truth for there is no truth in him when he lies he speaks his native language for he is a liar and the father of lies. I'm how perverted and crazy is it. That we have great clients that used to feel bad about making their team tractor numbers man. My team used to make me feel bad about that back in the day. DJ CONNECTION DOT COM. I would be on the guys about tracking and they would get mad and then they would go. What is your deal? What is your why do you? Why do you have to make us track what you've never? You've never forgot to track before they always do that or if I wrote them up for being late. Oh so you've never been before right. There's always that holier than thou thing now. I don't have that problem. I won't get into that discussion but man I'm telling you what you've got to if you're out there are feeling bad about. Hold your team accountable. We've got to work through that now. The next thing a Lotta people fight us about is hiring the right people which would imply some people are the wrong? Does we have to do a group interview every week now. The group interview is a game changer. and Jason by default what percentage of people have talk to whether it be at the conference or over the phone or an or in a coaching relationship. If that if given you some sort of pushback about doing the group interview whether it be the ethics the practicality the Darwin. I've heard this one. It's a Dr. Darwinism it's just. It's unbelievable could could you please explain fine. What percentage of people push back on the interview? Well every coaching client that I've ever worked with initially has pushed back on it and as far as the whole Darwinian thing goes does I mean survival of the fittest. It exists for reason the strong survive. And so that's the same. Need to look at your business the same way like. Why would you WanNa have the smallest Gaullist specimen possible? When you can have an Arnold Schwarzenegger on your team? I hear people say all the time. They'll say well my brother you know. He's very vital to our team. That's fine. Stop talking talking like that is very vital. So what does he bring to the go. Well he he he. He calls all the leads and he's very effective manager. Well maybe that that was true a decade ago. But he's not at the meeting today or any meeting. He's chronically late yeah well my sister though. She's helping him right now. The two of them are working together to try to get more functional in two thousand twenty. And you're like stop. No get them Outta here. Fire fire the incompetent people hire competent people Dr Breath what would you say for somebody out there. That's pushing back about doing the group interview. You just have to do it I initially push back And you probably would argue against this klay but I would say even if you're not willing to do it once a week Do it every other week do it once a month somewhere. I mean you're going to have a much better team that you're working with if you at least start somewhere and you start to when you have a person who needs to be fired. You're able to do it. You're not being held hostage any longer. Sure or when situation happens We had a woman who Got Pregnant intended to come back to work but then you know didn't and we needed to replace that person fault of her own. I mean that's great situation real quick. I WANNA see off on this for a second Jason. You're a recovering. Stand stand up. Comedian guy you've done. Stand up comedy yes again. Humor comes from honesty honesty so whenever you say something where they go. That sow true. They Catherine Bathroom Humour Britain. Now let me explain this to your real quick because somebody out there is going to get offended real fast and I'm not trying to offend you. I'm just trying to make sure getting this Scythia because again it's a sick and perverted thing where you're offended by truth. Yeah so here's an example. Jerry Seinfeld is absolutely hilarious and one of the things that he discovered. Is that Kids Love Candy. I mean he talks about this at great length. That Kids Love Candy. I'm GonNa Queue this uproar with this seinfeld talking about how much kids loved candy. Okay and one second here. This is one thing I do about being with my older relatives. It makes me feel like a kid again. You know they're feeding you trying to Steal Candy Candy was my whole life when I was a kid. I ten years of my life. I think the only clear thought I had add was get candy. That was a family friends. School they're just obstacles in the way of the candy. I'm out for the candy here. I'm just again and again and again and again that's why you have to teach kids not to take candy from a stranger if they're playing on a playground because they're such candy moron idiot brains. This man menace candy. I'm going with him goodbye. I don't care what happens to get. Don't go they'll talk to you. They'll kidnap you. It doesn't matter. He has Henry. I have to take that chance. It can be tickets so the first time. You hear the concept of Halloween. When you're a kid you brain can't even process ask the information you like? What what is this what did you say? So what did you say about giving. Can't who is given out every the one that we know is giving out candy. Are you kidding me. When is this happening? Where why take me with you? Got To be a part of this. I'll do anything they want. I can wear that. That is true right there now. Another thing that's true but it doesn't get the same comedic reaction and is most women who have kids. Don't come back to work for a while. Now think about this for a second. You're saying why are you talking about US okay. We talked about the gender income gap. Think about this if you played in professional football right. Let's let's let's say you're Tom Brady And you're really good at football and you're twenty six and you go. Here's the deal coach coach. Jason I've gotTA leave on male maternity leave. Because I live in a socialistic economy and I would like for you to pay me full wages this year. I'm going to be gone for a year. And but you know don't replace me. Don't get another quarterback back. I'll be back. Why couldn't you do that? Why could you not just not fill the position of quarterback during the year that Tom Brady's gun because we actually need somebody as a hike and throw the ball? I mean football's all about Ford progress. You'RE NOT GONNA get that without your quarterback so you you think about this though for a second okay so there are a lot of women. Great women I know Who have decided to leave the workplace for two to five years to have kids right? Does the world change. When you're gone? I mean does this technology. Update do so if you're if you're if you're gone for five years sure. Is it possible that you might have to work for less money. Yeah then another woman who didn't to leave for five years. Yeah I mean we're talking like ten iphones are there so we talk about the gender gap on income owned. Just deal with this for a second People that leave the work place ace. Every three years for one year deserve to be paid less than the person who doesn't Miss Work for one year every three years so you see a lot of career women who don't we'll have kids and they make a lot more than women who do leave with the kids for and I see this all the time in my business people will say I'm GonNa Leave to have a child field and I'm GonNa come back and Jason. You worked with me elephant in the room. Stir and we've had some women who have come back. What percentage of the people that say? They're going to leave. And then come back after having a kid actually comeback the batting average of the people who come back or not high in my what almost three years of being there we've had how many what percentage says you think actually come back half less than half. We had two hundred five actually come back so I mean you've seen that right so if you didn't do the group interview and you accepted what someone I said to you. I will come back. And you trusted that statement Where would you be? Well I mean like you said I mean as a quarterback you have a job that still needs to get done and so you have to have someone else to fulfil the that role And it could be for any number of reasons. I mean you know. We've had Spouses of employees employees. That got another job. Offer another state There's going to be things in life. Life is going to happen. What as a business owner You do not live in a vacuum you don't live in a utopia world if you do. Congratulations great job if you do not and so there are things that are going to happen. And so we want to be repaired for those things rather than you know now Something falls in my lap on Monday and I've got to Get a a Advertisement advertisement for position out on indeed or You know in other sources and then interview a ton of people and try to find the best candidate in read through resumes. And I mean till I'm blue in the face. It's it's a terrible process. Accrued last minute group interview We had a position that we had to phil recently and The previous group interview. You had people that I did not have a position for but they were great candidate. Oh Yeah People that I liked and I I asked them if I could keep them on a short list and we have people that I wanted story visit. I love this and we. We brought them back in for a checkup up. Kind of you know. Make sure that we're still compatible. Things are still on track that the situation hasn't changed and They were hired. You know kind of on the spot because we had already previously interviewed him it is I I if you do the group interview you just post the job post every week. We can help you. If you're stuck. Just reach out to us for one on one. Coaching we can help you get to a conference. We can help make a job post posted every week. Everybody who responds. Just tell my love to interview you this Thursday at six or whatever time works good for you and your family interview interview them all at one time and save yourself a hell of going through fifty resumes because eighty five percent of people. I am the resumes according to INC magazine Right. So you're you're talking about reading your basic reading. This is how it works. If you do one on one interviews like this step one post the post step up to the candidates will email you. Fiction pieces. People pieces of fiction of good crave narrative. You will read the creative non truth documents. It's called resumes then. Based upon your ability to read fiction you will then interview people who will say insincere statements to you for the same reason. They wrote wrote insincere statements to get the interview. My big my biggest weaknesses. I care too much. And then eventually you're GONNA get worn out after interviewing forty people one on one and you're eventually is going to hire somebody out of desperation right. This is gonNA suck but with a group interview options choices in the personal. The person with the most is options. Wins now Jason we have. We're GONNA call now. Josh S- Pearl the Canadian longtime account and a client and account who's based in Edmonton Canada. There you always worry when you call people on a live show or shows being recorded they're not gonNA pick up after two rings. There's little hope for pickup. Yes what's going on dude. He might have called them in a number. I guess to pay. By the way we are in Tulsa Oklahoma and are you you're Edmonton right now or did you decide to drive down. The line will be here for us. I am actually in Vancouver. Actually the moment really and what do you. What do you have in Coober I? We're just doing a little bit Sightseeing we were harassing the influence or down here so Yeah I got a little bit of a bit of a meeting with a SOFA. Nice Nice okay so quick For the listeners out there that are not familiar with with you and For you just so you know we've got Dr Brick on the show. Dr Brecca meet Josh Perl. Harry doing Sir Break Yourself. I'm doing well. Thank you great to meet you. Too professionals a Canadian. CPA and an American chiropractor an Jason. I are what you would call. Non Professionals Bro. Yeah I wore my Justin Trudeau shirt just for you. Now we'RE GONNA Today we're doing today is we're working through some of the uncomfortable mindsets listeners. All around the world have and we're trying to make sure everybody knows what they need to do. And then we're trying to convince everybody ready to do it and my understanding is today. Now we're GONNA be talking about the importance of knowing your numbers are you. Are you prepared my friend. I am ready clay. And how long have you been in business for the listeners. Out there who don't know practice now so. I run deep small businesses for more than two decades at this point but had many accounting practices. I e Pete practice active for over eight years now. And how did you. How did you first hear about me? Seo Clay we will we will is the key eight percent of the time and I I was one of eighty percent of people. Did you find our podcast or the website. Or would you find I. On the website business culprits and then you came to the conference and you and you your flight you flew from Edmonton to Minneapolis near flight got cancelled if I'm correct right. That's right yeah. And then you drove from Minneapolis to to Tulsa all night to attend the conference. Wow that's yeah yeah showed up looking like a homeless person and you still let me in my luggage or anything and what was it. Was it worth it was worth it. Yeah so I think it's one of the best guards that have been to and talk to me about Your your your growth in the last eighteen months or so since we've started working with you I mean we're in terms of revenue wise. You know we're we're up over over thirty percents that's for sure so which is a you know a big statement coming from from Edmonton Alberta Canada because the economic situation? There's is fairly tough. Thirty percent. Growth is unheard of these Daz explained to the listeners out there how tough economy is because you you almost deserve merit badge and an award and then a buffet of cookies because you've survived the disastrous socialist economy up there. Explain what what the economic climate is like Edmond and the best way to explain it would be maybe if The people people of Texas would understand if You know all of a sudden government decided you weren't going to build pipelines ship oil even Texas completely independent oil and how Berta Is Pretty much the same sort of economy in our government. decided that we don't need pipelines anymore so talk to who made that decision The Mr Trudel The the key shirt that Jason Beasley is wearing. Yeah that's true now again. Describe your economy now as as is known as a socialism is it's they're calling the officially calling it socialism up there I duNno officially call it socialism. But I would certainly classified as socialism for sure and is that a is has turned out to be a good thing. Would you like socialism No I I think you know pretty much majority of western Canada Canada It feels very alienated with the social practices that have been enforced from eastern Canada. So how can you see socialism deteriorating Korea rating your economy. What are a practical examples where you go man? Socialism is really getting us I think it would be you know when we look the the choices better made You know from the left it at some point or or just completely disregard you know the importance of industry and the importance of business overall and we've seen Extraordinary amount of businesses actually just believe they actually just closed up shop up and move jurisdictions so people forget that you know the what happens when you when you go after businesses. They'll they simply stopped working or they'll engage in tax planning or they will just simply lead to other jurisdictions and we've seen great exodus of businesses that western Canada. Okay so you have fought the good fight. You're up there listening to Bryan Adams Wall listening to your Bryan Adams. Justin Bieber mix while Sipadan Molson Elson fighting the good fight. Are The mounties helping you to be successful. How much of your success would you credit to the mountains? I'm going to credit. You know maybe like Anura Point Zero Zero. Okay you're a one percent to the mounties okay. So now let's talk about the importance of knowing your numbers. My friend John Josh. We have a lot of listeners. Who for whatever reason don't like track of their numbers? Yeah yeah that's important so let's breakdown some numbers for business owners that you know really business. His owners will work sixty three percent more hours than regular employees and unfortunately sixty one percent of the time business owners are probably making less than employees in their industry in this leads to the fact that nine hundred ten businesses fail and until you point out this that over over and over it again and it's very very true and when you dissect these failed businesses you'll find that twenty nine percent of the time these failed Biz owners will list that they simply actually ran out of cash and that makes it the second most common reason that businesses will go under. You know right behind not having enough customers and most people never really see what happens to these stale as owners just see the signs taken down at a location one day and they think that situation nations more like a video game but you know as my work as a as a CPA style the tax returns for the business owners for you know at least a year or two after Mr these businesses go under I what actually happens with business owners after they go to business and I can tell you the results. Are there actually pretty ugly. Really you know There's significant life savings that are lost families break-up and significant mental health concerns. You know become the norm so knowing knowing your numbers has catastrophic consequences the most entrepreneurs you help your clients with accounting which is cool but you also helped him a little bit more than the just accounting. You don't do just accounting. Can you explain what you would do. If you're sitting in front of your clients who was refusing to track their numbers I mean. How does that conversation go for? Let's let's pretend for a moment that you're talking to one of your clients is a newer client and they just will not track their numbers. Well what kind of coaching and mentorship do you provide people. I mean the most important thing that we're gonNA news we're just GONNA set bill we appointment We're GONNA block them into those appointments so before. Oh four and account before a client leaves office. We're usually going to set that their next appointment Because that's the you know the hardest thing that they're going to have trouble with right You know from there we're gonNA actually you know Pretty much dissect their personal financial situation. We do what's called a financial plan for the business owners owners. It's different than the financial plan that regular investment advisor give you truly specifically designed for an entrepreneur because the household finances are going to greatly affect the business owner so we're going to dissect those personal financial circumstance or the business owner and then we're GONNA have from there once we understand what we have available to work with them. Then we're going to dive into a business owners. Okay so you are. You're you have your throughout the throughout their listening today. You own a business and you. You don't know your numbers you. What's going to happen sprawl? What's going to happen? They don't other numbers we're off. You just GonNa GonNa make poor choices so for example. You're going to hire this employee. You're going to hire decided to lay someone off from by piece of equipment or get get into a lease that you can't afford You know what the cause you to make decisions that are going to cost you to run out of cash Again which is the second most companies and my business. We're going to go on it. I'm GONNA go under. Okay now I WANNA talk about this next idea. You have been doing this so long. You've been an accountant for so long. You've actually made a list of the ten biggest mistakes that that small business owners make with accounting. You've kind of a a reverse top ten list here. This is like the bad the bad ten walk through your top ten list of of the biggest mistakes that most small business owners make with their accounting so LE. Let's go with number one. I kind of alluded to it already. The most common mistake I it is probably mistake affecting every area of their business and it says they cannot keep appointments and this includes keeping appointments with themselves and their accountants to review their numbers. You know my millionaire clients. They rarely missed appointments. You know but I had a client for example one of my millionaire clients. He was in the midst bits of selling his business for seven figure deal and he was having some sort of kidney issue that was causing swelling. All over his body and he gets out of the hospital title and shows up to my office looking like rocky rather than you know miss an appointment with his account but mind you have broke account broke client. Who have come down with the SNIFFLES? They have a every emergency that you can imagine that prevents them from key points out. Jason Jason You know you you know. Party wants to effort now because it is so true and part of me also wants to Israel you've seen his Brek. How many? How many sick days do you give yourself for correct? None zero interesting. So it's it's interesting though that some people want to be successful entrepreneurs they want to be successful entrepreneurs but they want to call in sick. They want to miss appointments so if that was you. It's the same drive that gave Josh the initiative to get a rental car and drive down from Minnesota. He told John John Spur. Wanted to work with me personally and I said all work with him and John said why NATO they go because he drove from Minnesota and John's like one hundred percent. I agree with you man. He found a way he made. It happen I mean some people come up with solutions. Some people just complain we we have a small city city called bixby which is located fifteen minutes away spill from our conference center jinx. Totally true story about four months ago so two conferences ago we had a guy who showed up about forty five minutes late to session one and after the we will only do fifty minute Sessions and we take a break for ten minutes. He comes up to me. He's like dude. You're really hammering people for being late night. I didn't appreciate that because I live in bixby and I got a little bit lost. You know and it was like the first session. We talk about the uncool mindsets and we talked about the importance of honoring your commitments commitments. And being on time it just so happened that he walked in during the par Jason. You've seen this before more awkward when a guy shows up late to a conference where we're teaching time management at seven forty in the morning it's brutal. And so he went off on this tangent about how he's being mean to him and you know what what's your business background. We started talking. He's failed at one business. He's felt in another and I said you probably just need to leave. This is like a full contact sport. This is like business football you know. And if you're worried about getting get your feelings hurt. I mean this is not the place for you. So let's talk about the biggest mistake number two Josh Pearl so the biggest mistake number two pretty simple one but naught having separate business and personal accounts. It's just going to make your life complex. It's GONNA create more airs in my experience that it causes you you to lose credibility with any government auditor. You know any any transaction. That could go either way. You know if you have demonstrated the discipline to separate your the business and personal accounts getting this lose credibility with any auditors procedure. Okay let's move onto dysfunction number three three three minute break. The hearts of all the software provider because they will be disagree with me on this one but using accounting accounting software too early. So if you're a solar printer all you need to do is keep separate accounts. Print your statement so once a month review them make notes on them handle statement into your account at the end of the year. And if you don't have enough work yet the higher first employee you spending more time selling rather than learn any quick have you. Jason had the had a meeting where you've worked with the client. They discovered they had no money. has this ever happened to you. Yeah and it's awkward. Let me give an example. The worst situation I've ever seen Pearl. I was working with a cosmetic surgeon years ago and this guy was doing about as much revenue. As you're doing okay I mean we're talking. I can do doing well right. And he had budget bought himself a new house. He Do- doing well luxury car Leads coming in and his card got declined for the monthly charge. And I said hey male maybe we need to get to get different card on finally with the card expired and he goes okay so he gives me an he sends me back. Hey use this card doesn't go through and you could sense kind of a panic in his voice and I said what's going on. I don't know so his assistant who I worked very closely with. He tasked her with figuring out where the bank statement was. No exaggeration homeboy. It was over a half a million dollars from insurance companies But in his accounting system he was using a cruel based Accounting Josh where he was factoring in his lifestyle based upon. How much money can you? Can you explain the difference between cash based accounting and a cruel because this guy thought he had about a half a million bucks in his bank account and he had like five hundred bucks in his account and I had to point out to him. It was bad because he used his numbers to get a bank loan for for a big house and found out that he didn't mean to but he'd actually lied to the lenders because he told them he had a cash balance of this much much but he actually had a cash balance at this much. Explain what the differences between a cruel and cash-based and how people can screw up that kind of accounting. Well if you're for example it's order a revenue transaction so if you're looking straight on the bank statement you're not going to count cash system until the deposit hit the bank statement but in a cruel system you're going to book receivable that increments show up on your profit and loss and things are great but it disregards the fact that is that was that actual revenue collected elected or even collectible period Okay what's what. What is our next dysfunction? My friend so I it kind of goes hand in hand. I'm with that example. You're just talking about it is once you have employees. Not Hiring an accountant or professional bookkeeper to help them during the year You know the software companies make you think that the programs are easy to learn. But that's a lie. They just want to say the program you know. I hire university graduates with four year degrees and I would. Estimated takes a minimum of a year working fulltime before I'm somewhat happy with their level of competency but yet we get these business owners who thinks they can learn accounting or their spouse can learn accounting in a weekend I mean. It's it's not uncommon for you to visit the owner who spoke to quit quits. Their job you know bringing in three four five thousand dollars a month into the house to quote unquote do the books. Let me take a look to the work. They're doing and we have to tell own that. We can do a better job for two three hundred dollars a month. Oh boy that those are fighting words right there. I see this all the time time I see it where it's dumb. It's the husband of the entrepreneur quits. His job to quote unquote help do the books. And he doesn't want to do the books and the one thing he doesn't do. Who is the book books which creates all the problems? So it'd be better just for your spouse to keep that job or to just pay him three thousand bucks a month to do nothing to Hawaii and hiring accounting firm. So let's talk about this now. Move Number Four. What's what's what's the fourth dysfunction? So I believe I think we're onto the number five this rounded number five here okay. So what's this function number five this just in so to function number five not reconcile only all those accounts you know going back to your surgeon. There didn't realize how much money had count. But you've got to reconcile those accounts in the software And you should be reconciled in each and every time you do payroll. So I see people that reconciling only accounts at different times of the running and that makes no sense to me whatsoever. You want to reconcile your counts before you run payroll to make sure you have enough money to meet the payroll will start there. And so if you're paying people weekly. Direct salty comes weekly biweekly biweekly. Paint people biweekly. You're dropping happens. Some serious knowledge bombs. What's the next dysfunction? So once you have employees so you have this accounting software working you need to be reviewing a six EXC month comparative Balance Sheet and you should be looking at the balance sheet before you look at your profit and loss statement. You know business owners. They always WanNa look at their profit and loss but unfortunately mistakes. They're usually hiding on the balance and their obvious. Once you review that balance you start to gain a level of comfort hurt with that balance sheet. You're going to start to identify these anomalies. And if you see these auto you know that the prophet lost that you could using to make significant business decisions you know could be completely out of whack well and just I would assume you can also see those trends much earlier you can't yeah. Yeah those those comparative numbers you know. The people are looking at the ballot sheets just one balance sheet one month one moment in time. They're very difficult to see the anomalies. But if you look at six Lump Comparative Balance Sheet and they have you know six months worth of numbers in six total. You start to see those anomaly. You don't have to be a CPA to feed them. They start to become obvious. What is our next dysfunction? My friend so the the next dysfunction is the same thing where we looked at the balance sheet six comparative. We should also look at the income state. And we're talking talking about interim financial statements so this is the the financial statements that are coming out of your your quickbooks software We should be looking at a six month. Comparative would've profit and loss statement because we don't have the same level of due diligence that goes into interim financial statements whether you're doing them yourself or even if you're having an account and help help you with them you know year. End Statements get a whole heap of extra due diligence. Work done to make sure the information is correct but interim financial statements don't have have that so by having a six month comparative profit and loss statement. You know you'll be able to recognize the anomaly yourself and start to understand if this information nation is accurate enough to make major business decisions on. Okay okay so so now if I'm listening here and I don't like I don't like this this I don't like it. I mean this is all I don't I don't i. We're talking about accounting and I'm going come on. Come on really I mean I've the business because I think a lot of people view businesses. Just offense they go. Let's talk about vision talking about marketing. Let's is talking about sales vision. Marketing Sales Vision Marketing sales entrepreneurship. Wh purpose be find your wife find your be beat be. Don't be a beep player player. Find Your Y.. Brek you've seen this people view with when they talk about entrepreneurship Jason. Do you have a a lot of your clients that want to charge into accounting. They're like hey let's start up meeting by first. Let's grab a beer then. Let's talk about accounting. I mean do people get really fired up about accounting like is it out of my twenty clients. It's I have to where they immediately WanNa talk about their accounting so they can get it out of the way everybody else is just like about that logo update that we were talking about so people want to hide behind a logo updates and branding and marketing pieces and not talk about account every time but again we were playing football on offense. You you got defense. And you've got special teams. So we look at his offense as marketing and sales branding defense is accounting and legal compliance and special teams that special special service or product that you provide. That's the product or service you provide. That's a special teams Josh. Why do people want to avoid accounting so much? What is it It's it's complicated. And I think a lot of times they make it overly complicated It's like anything else when things aren't going so well they wanna you know. Stick their head in the sand and pretend attend. Nothing's wrong so let's talk about dysfunction. Our next dysfunction my friend what what. What number are we on number? Eight number eight number eight so you know and AH this'll help. This number is going to help the client who doesn't want to deal with their counting but you know most clients that come to and they have way too many accounts on their chart of accounts else you know they have a profit and loss statement. That's two three four five pages long and the more that you have the more coffee retain the accounting records. And you know the more time they're going to have to spend reviewing these records in order to make business decisions and most people just keep adding these accounts at all end up with his extensive classification airs for example. Let's say someone by INC one year and one year they classify that ink and ink expense and the next year. They classify classify it as an office supplies. And then you end up with Jerry ince's period over periods month over month year over year and you think that they're variances but all in all reality they're just classification differences. Brek you're in the process of Buying a building. Yes when you went to buy a building do they just let you get a loan loaned to buy a building without. Look at your financials or does somebody have to look at your financials. Someone has to look at your financials. Yeah do you mean they just won't go in there and fist-bump you know they don't just hand you money. move on a smile and a wink now. I'm sure Josh. I'm sure you've never seen this before. But I think a lot of entrepreneurs never WANNA do accounting until they have to. Yeah they sell their company and now they have to look at the numbers for the first time in a decade. They went by building and now they have to look at the numbers for the first time in a decade they want to get a mortgage. They have to look at the numbers for the first time in a decade. Can you talk about if if somebody was your client can. Can you work with American clients answered. You just work with Canadian clients. We can live with American cars on the bookkeeping end but not on the on the tax. Then why not. Why not why not? Well the the you know I I. I'm you know at this point Very proficient in Canadian tax Trying to know it's like anything you can do. Something something really well Or you can do a lot of things just okay so I'm I'm really good at the Canadian tax. Why don't you move down here Well not building pipelines. Have you say you. You said that your proficient officiant in the Canadian Accounting and you're not proficient in the American County and that is your. Is it that your reason for not coming down here for the taxes of Americans so the people want to hire you won't you won't take them on right now. You will not do it. We can do bookkeeping for US clients but we wouldn't be able to look at their taxation that she's for advice. What do you mean what do you mean by that So bookkeeping so the regular intern financial reports of business owner hires bookkeeper in the news. They pass it off to an accountant at year end. Who could do the year end taxes citizens? There's not a chance you will not take anybody who wants to be a there's Americans right. Now who are dissatisfied with their accountants brechin about account. Yes some preparation Josh. You're trying to fill our minds with excuses saying saying that you don't want to take our American money so when I'm GonNa do is I have been practicing the Canadian national anthem. I'm going to queue it up and I'M GONNA sing along I'm willing to. I was willing to invest the time needed to learn this incredible saw and you are not willing to learn our tax code. That's a bunch of crap. Is Your Song on about a minute and twenty seven seconds long right and I have. I have taken at least ten to fifteen minutes to learn your song and you will not take. Even the thousands of hours needed to learn are thousands of pages of tax code. And I call that as craps let me queue you up your your anthem here. Let me let me tell you this. I've got it. I'll let me get here. Let me try not cloud state farm commercial which is not your house. The Canadian national anthem clearly continues in there. I know something right there. It's very influential up their view. It up here. I'll say red and white theme. Yes Erica please remain. Standing for the singing of old Canada led by universal music multi by them selling recording artist Clifton laser and victor petters. Aerobic tenors a vocal group. That matters up in Canada. Oh Yeah I have no idea. I've never heard of the Canadian tenors. You're from Canada. Real quick. Josh Josh is absolutely full for craft what the Dritan the next election drake will be the president. And the and the tenors will be the vice president. You have a prime minister though right. Yeah former drama teacher. Okay let me did a great job. pity drama. There you go on your own and I'm Eddie Calvo there Paul Thou dost in US combat. He's taking it up kraft uh-huh line up Martin. Her Uh water more Eh. The warm weather borough. Oh well he's taking it home. More cowbell hello tracked down to America. We've sold. He's coming down to America. We're all welcome. What are you the tenors? We we did it. We did that for you so when you come down here so I I I can guarantee you that I will vote at least admit it in twenty seven seconds all right. So what is the next dysfunction. So now now you have this well. Organized Chart of accounts that profit and loss. They've been speaking on one page. But now you're gonNA take the profit and loss Birdman and order numerically. Descending order you know a lot of accounting for order thing that alphabetical order but you should order in numerical descending order because most businesses they're going to be one loft in revenue cost of products sold direct labor rent and then Labor accounts most of the the other counts are about optimization. They're not going to be the difference between winning and losing yet. You'RE GONNA find the business owners. They're not generating sales. I'm I'm not making any money off of each new transaction and they're spending an ordinance amount of time on trying to minimize their phone bill reducing their interests of bank charges and then I gotta sit with them at a meeting and tell them table. Phone Company could pay you a thousand dollars a month. You're still going out of business. I agree but let me hammer home. Why as an example for my business for my life for what I do? My biggest expense is labor. And that's GonNa Hover for most of my companies to keep that around around thirty five percent. Yes I just looked at the numbers last week and for one company we hit thirty eight percent and went up. Well what happened was is is that in. The short happens up there in Canada but in America during the month of December a lot of entrepreneurs are trying to find write offs. So they'll ask me to like. Hey can you guys right five hundred pages of content for my website this month and so we had a lot more labor labor-intensive activities being ramrod through the final month of the year so when it went up my wife said hey it went up three percent. I wasn't scared 'cause I was aware of the trend within the business but she pointed out to me. Hey did go up three percent and I said well that's because we're not that's service Labor base okay but if you don't have that is your your your labors at the top and say your second biggest expense. Is your office space or your rent or something. If you're not aware of those things you will you will spend all your time time on whatever you see I statement right. So you'll see people all the time. Were beaten up their vendors over a thousand dollar charge when their biggest issue is their labors. That's at that is powerful now. My final one final dysfunction. We WanNa hit here. This is dysfunction number ten and what famous Canadian would you like to dedicate. This is to blame hitting that. We're going to dedicate it to Maybe it's our old Prime Minister Stephen Harper when we had an economist is the premise or rather than drama teacher. We'll we'll donate. We'll give it to him. Does the average person over half the population in favor of socialism. What percentage of the Canadian population is is a jackass? Ask well the. The current government and power actually lost the popular vote election so they were not actually the most Popular Party. But it's Oh it's it's based on On the writing system so if you went enough if enough of the writings your your your power of the vote. Okay all right okay. A number ten. What is what is the tenth of the final dysfunction here? So it's thinking that minimizing your advertising expenses is a good idea idea you know we found that anything. Less than two percent of revenue will moral than than not result in contraction and revenue year over a year and this is two percent of revenue on real advertising expensive like Google Ad Admiral Retargeting Youtube bads facebook instagram linked in advertising this. This isn't the wine of the month club or sponsoring a kid's soccer team real advertising expenses. At least two percent of your revenue is not where you should be pinching pennies. Michael Levine Wien The former PR consultant of choice for Nike for for Prints for Michael Jackson for Pizza Hut brands he talks about how wow aggressive growth. Companies spend ten percent of their revenue on marketing and advertising. And nobody's that just don't want to shrink need to spend at least two to five percent so you're in the same conversation conversation here now. We have a question from a listener. Josh who's from Russia and I'd like Jason read the question. He is from Russia and he wrote us this via email. And so Jason. Could you read the email. Yeah what the the email read the actual America and then you can kind of break it down. So so I get it Gotcha. Yeah so he says first of all if there were a chance to play that his podcast helps me up like td. Jakes wait wait a second. You're doing this crap. You're not using your Russian accent. You have to use the Russian accent the ability to do it and it's getting better at this time so please like a fine wine. He gets better over time so please try to. I read your stereotypical Russian accent. Danila apologize in advance. Okay first of all if there are if there were still clay that that his podcast helps me to Chin up like D does for him. I may humble students from Yik. It didn't Burger Russia. Sure sounds right but thriving to achieve Steve Michaels got up today at five. AM So can send a high five message as don't live in USA. Tell him if possible also stopped here in Jackassery. Sorry were miracle or we're regulus. That's why I found out time to this one and probably would read search engine domination as very interested in in it but can't fathom it during podcast So he was saying first of all. If it's possible to play that is podcast helps me get motivated dialect. Td jakes does for him cool. Oh that's awesome. And what's his name again. His name is denise deal deal. I appreciate you saying that. I'm glad that you have suffered through two of my books. Start here in Jackassery Many many people all around the country all around the world actually are buying that book. Spro have you read jackassery or start here. I've read. Yeah both of them actually. Which one did you like the best and why I like to start here? It's pretty comprehensive. Did you laugh when you read. What did you laugh when you read? Jackassery didn't make you laugh. Yeah there's some good stories in there but start. Here's your favorite one. Here has a huge amount of content from the lottery. I I think it is kind of an all encompassing book that you designed it to be. Okay Okay let's continue. So Jason Continue Reading Okay and he says is breaking it down to do. He is humble students and in Russia and he's driving to achieve his goals. He got up at five. Am and he wanted to. I believe this is a callback. Twenty year Previous episodes where you said if you wake up early you'd send people virtual high five. Yeah do you wake up at five. Okay what you WANNA do get up at five and then tweet at me. It's twitter twitter Ford Slash the Klay Clark v V. Klay Clark. Just tweet at me. High five at five. AM getting going. I want to give him extra props because five. AM in Russia's like. I don't know one o'clock here like you know eight o'clock pm the day before yeah. He's almost in the future. He isn't the future now. What student next portion of his email? Let's see so yes. He's breaking down how much he loves the books and he's interested in search engine domination to read next. But it's something he can't quite fathom yet yup and okay so going back to the accident again I apologize us. No no denied and apologize. We think you sound and then if you guys I would like for Denise to record show where he to kneel pretends record record record you want you to imitate Americans and you send me that audio and I'll play it on the show because I know that there's every everybody but it could imitate Arnold Schwarzenegger everyone. Everyone has their own. Arnold even me exactly everybody. Can everyone can say you got to pump to dive. You got to move your blahsy. We all can kind of do that. But he can't imitate the average American because if he did as governor he might WanNa she's he struggles still to say the word. California governor anyway continued in the previous message. You told me that it's possible to ask a question for ask anything category and maybe Klay will enter it. So I have read books of Seth Godin but broke out unleash idea virus bootstraps but emission in marketing. Stop stealing dreams and he preaches that gold calling and stuff like this is useless but klay vouchers that it's essential gun disagree with cliff. I like to put that in Prince. Okay so let's let's let's do this real quick S- Pearl how did you go out and get your first ten clients. Well let's break down the cold all calling so you know my first business. The construction business and it was looked like opening up the phone book and calling people so In terms of Okay I. I think it's still a viable option. The accounting practice it was going to networking events gathering the cards. It means they calling them up the bookie off the console. Now let's talk about this for a second. I WanNa make sure that I'm not attacking Seth Godin who is so. We appreciate him being on the show and I love his books. Yeah what happens is you are this. Is Daniel how I would explain it. Imagine that you have a tool a tool like a handyman when you have a bunch of tools and you've got a hammer and a screwdriver and a tape measure and you've got a hammer screwdriver. Tape measure for certain jobs. A hammers needed for certain tasks a hammers needed for certain tasks a screwdrivers needed. So if you said claims I need you to screw in this outlet that the screw screw came loose on the outlet. Can you screw it in and I go. Yep Let me get my hammer and you're like I don't think that's going to go. Oh well poop poop and break it. That's not a move but if you said could use screw this in. I got a screwdriver that makes sense. So Seth Godin a lot of what he teaches is is cold calling maybe isn't applicable for certain things. He's reverend he's referencing but I can tell you. Redmond growth is a company that is built entirely based upon word word of mouth and cold old calling the entire organization. Redmond growth is built based upon word of mouth and cold calling I can say elephant in the room is not based on cold calling. No we started. We started with cold calling. Now's we're going into Oklahoma City and expanding. We are doing more cold calling as well or just calling random people Oklahoma City and giving them free haircut from the phone book. We're still doing now so I would just say. Let's not get hung up on Seth Godin says. Don't make cold calls Klay Clark. Does I would just say Seth Godin and Clark each teacher. Oh you tools and because I've been coaching clients. Now since route dozen eight nine an hour twenty. I've been doing this for eleven years ears and I don't think Seth Godin has worked with one hundred sixty simultaneous clients where he's worked with different industries different niches so I think his experience is different brick. How did you go out there and get your first ten clients so mine was a little bit more? Like Josh. Says he's talking about the accounting practice. it was more of a warm calling so doing some networking cards and then having to follow up INNOCENT SORTA like cold calling but I call it warm calling so you you have a little bit of a connection Maybe it's a friend of a friend or some kind of so many degrees of separation but you're still having to kind of kind of go out there and work but I would say Chiropractic as the rule is probably not the best industry for Colt going. you know but there are definitely some that that's going to be a bigger factor depending on what you're doing You know some people don't know that they need your service and so cold calling. Maybe the very thing that that helps get them in the door so again. If you're out there Neil and you're asking asking you should I make cold calls or not Each industries different Jason. Do you think your clients right now. That doesn't make cold calls at all and is very successful. It does not make cold calls ever. Yeah so I work with a Garage in Massachusetts and they don't do cold calls angels touch auto body repair people could seek them people. Google them when they are looking for automotive repair whereas most people are not looking for Josh wire most people not actually out there looking typically for an accountant. Why are they just why uh-huh most people just stick with their same account even if the relationships dysfunctional while most people stick with their accountant apple to change really so a lot of work the challenge so I love cold calling for accountants? Because you call and you could get a hold of small business owner and you say this is this script. I'll call you Jason Okay. Let's pretend that you owned in a roofing. Company Co pay is this Jason Is. It was Jason. This is Clay Clark with a Pearl. CPA's America the real edition where we spent thousands uh hours learning the American tax code. We moved here we actually. He's been Canada. Are you familiar with our American accounting practice. No but that sounds impressive. Hey on a scale the only one to ten seriously Ten being the best one being the worst. How highly would you rank your current accounting firm in terms of their quality accuracy? Your your happiness with them. I'd I'd say three three. Yeah what is it ten look like in your mind I mean. My current guide doesn't really meet regularly. I'm very confused by the time we get done with it. So somebody who kind of just walk me through. What all of these things mean and how I can get a better grasp on accounting? Well I have a thing right now called the hundred dollar guarantee. It's I'm GonNa to meet you for one hour. I'm GonNa pay you one hundred dollars for the first meeting and I guarantee you. I'll save you at least one hundred dollars a month under taxes. Would you like to meet for an hour. I'll I'll pay. Hey y'all give a hundred dollars cash when I get there and I'll meet you for an hour and I will find where I can save you at least a hundred dollars a month. I would be an idiot not to accept that sprawl. Don't you think almost if anybody out there listening who's listening from Canada reached out to you. You could save them at least one hundred dollars a month within just one hour meeting with them. Most of the time people have import tax planning so you would find at least a hundred eighty. Didn't that's the kind of pitch that works so that pitch works very well for that industry. Now if if you're out there listening today and you WanNa learn more about Josh Perl. Josh can you. Are you going to offer our guest anything or is there a place people can learn more about you or where. What does the action steps? You would request from our half million listeners. I I mean the half million listen if you if you want base that we have we could probably you know direct you to who are our Youtube Channel So sperling associates. I think the older hundred sixty video up there now or which is good quality. Business Information Whether you're whether you're in the US or Canada they both work or you know on the the The website will be spilled the awesome. I tell you what if you're listening right now from Russia I appreciate you and I want you to know that Rocky four was the best Iraqi out there and you know just because Ivan Drago the when the main characters that movie killed are Apollo doesn't mean we're bidder. No not bitter still said just it just because I personally don't like Putin it doesn't mean I don't like to Neil so I think you're great. You're a great future American Pearl You keep up the fight up there. My friend in May the pipeline be opened in the future. Is there any chance at all of them allowing oil production to happen again. I'm they're they're saying they're going to build the pipelines and it's been years in the making we'll see the pipeline could actually be built like six months right but it takes years of bureaucracy to get through years of bureaucracy. We'll spur. I appreciate you so much. Hope you have fun. And you said you're in Vancouver Right. Thank you very now. Educate our listeners. Where's that in relationship to do? Let's Say New York Vancouver near Vancouver is just kind of Rada both Seattle okay so far west Canada and then where's Edmonton as it relates to. Let's Say New York. Oh Well you think of Montana and then drive north from Montana. Dan from the Montana border for about eight to ten hours. And that is the milk northerly city in North America with more than people. How many people have up there Every time there's you know just over a just over a million one point three in the Greater Evan scenario so similar size it's also don't you have the biggest mall. Aw World up there. We think it slightly smaller than the mall of America. Now I think you can look at it and thought you know we don't want to lose these these Canadian and so does the next year or something like that but it pretty much one of the biggest malls we are competitive bunch. Hey are you. Are you aware how cold it is up there. I mean are you aware where is your. Is your body unable to process cold weather. I I'm kind of a kind of a date of bother me at all ash. What was the coldest? What was the coldest temperature this year that you can remember? How many years of your life have you played hockey hall The coldest temperature this year. So uh I mean global warming I I guess it it is a thing we can see it. And you know I'm I'm continually idling my vehicle to try to accelerate the process a little bit but I think this this year was only about I think we maybe had minus twenty five or something like that A. I've seen what might fifty years. How many years of your life have you played hockey? I'm just breaking down stereotypes real quick before I let you go breaking therapist so I guess maybe the first twenty three years of my life I played a UH. So that's theory type. Hold true here. Give me one stereotype or to stereotypes that you go that. Most Canadians believe about Americans. That might even be. That might be true but just stay types where we go because we we assume you love Bieber you love drake you all play hockey maple syrup exactly so what. What's the stereotype that you guys all have about Americans that we have about American? Yeah the American Think that We live in Igloos. I think would be nice. Nice I appreciate you so much. My friend have a great rest of your day. And we'll talk to you soon. You taken by today's very special edition of the thrive time show Kluth coach the cultural able to teach the untouchables how to optimize website have implemented sales system. How to hire people how to do accounting organize our schedules how to create manage the to do list list manager meeting fixed branding overall business all right? We have an all star Dr Lineup of people that will be calling into the show. We have some people in the studio. Here we've got a lot of people. Dozens of people dozens of questions and hear. It would have been saying plethora if a great descriptive for the fake. You for that early interruption. However we're not yet to the part of the show where I'm going to introduce so back to the model if it's going to be a laser show here today as we as we tried to teach the uncomfortable how to grow a successful company? You know it's a show where. I don't know that we can teach the uncatchable how to grow successful company. But we're going to try so Mr Ladies Man. Welcome onto the thrive time show. How how are you sir? You know what had happened was I was nine looking for things and I found your thing and I was like this is offensive. You know because it's like cause and effect and if you don't do this you don't get that and I registered a complaint and then you called me to resolve it and I wasn't looking at half of the problem solved. I would just look at Braemar. Grievances Yeah Okay Right I mean just WanNa be heard playing with okay. Well we'll we'll start right now. We'll start by attempting to teach you how to get to the top of the Google. Search engine engine results does that. Does that. Sound Fair found fill in very thick so you have a flower shop and you want to get your flower shop to the top of Search engine results. I am I correct. That is what I'm that's what we talked to. The top of the Google search engine results. What you have to do is there are four variables? There are four variables that impact. Your Google search engine rank. There are four visited the fun fact for all your listeners. Out there they're going over the the fabled with word for made quattro in faded. How could that possibly be helpful? Hippos can we love to hit the first variable is one. Your website has to be canonical honestly compliant. Who am I talking to Google right now because I know that my health and my friends we spent hours up on squarespace doing all editing and all this stuff and it's compliant to myself well just because you built it yourself doesn't mean that the website is actually going to score? Well let me tell you filter through. I thought looks beautiful in my friend. He built that website and it looks so nice and there was no way you could possibly be wrong. 'cause I built it myself. How much time on Mr Ladies Man? Just because your friend built the website and spend time on it doesn't mean that the site actually adheres to Google's canonical compliance rules. You with a very bad person and I'll tell you if I read a blog on Wync the other day and he was telling me that Google chained because I read like half of that article. I didn't read the whole thing now. I read half of that article because I read half of that article right. I will tell you this. Google has changed with row and because I spend all my time on shirt I how did I get so emotional. Meanwhile in everybody if you go to if you go to the best. Seo Book Dot Com the Best Seo Book Dot Com if you go there you can download you can download right now at the Best Seo Book Dot Com. You can download a free copy of my newest book. Look they're called search engine domination now that particular book in Chapter Two of that book it breaks down all the specific steps APPs. All breaks down the entire checklist of what it means to be canonical compliant. Now step number two as you have to be moberly You're upset has has to be mobile has to be compliant as it relates to Google's mobile compliance standards now third. Your website has to have the most objective active reviews of any website. Yes your website has to have the most of reviews now again most objective review. So you have to get real reviews news from your real customers all right. That's we have to do and number four you have to have the most the most the most original content if the most I original content. If you do in fact want to rank at the top of the Google search engine results so Mr Ladies Man. What question do you you have about? Or what questions do you have how how to optimize your website so that your floral shop will be top in Google search results in your city. So he of the deal. This is the furthest claim. I'm listening to this show for a long time and I have tried to get myself from Google reviews but the problem with most people will not leave me a review view when you're sent them the email so that is a problem. I failed so would you say about that with a credit card bills coach. I know everything I I will say this because I talk about on the show often but I don't think people often you watch yourself understand the profundity of statement when you're out there trying to get an objective google review from a client. They're not going to give it to you. If you ask them via email would they're just not going to just goes against human nature. People are not going to leave if you review because you send them an email no way first off. The average person has thousands and thousands of emails in their inbox to the average person doesn't doesn't tend to tend to respond to most so you have a lot of things going against you. If you want to get a Google review you have to ask or real customers who are really happy with you if they will would be willing to leave an objective review at the point of purchase or some time win they are actually interacting with you face to face or over the phone. It's very imperative paradigm that you ask actual people. Yes but I got this new APP and this new APP pens people reminder of email and the text messages in number to do that and stay. Yeah because I don't like reading through Jackson if I just don't like to be told no and I don't like that rejection and so that's what I'm going to do did that's why you're GONNA lose. You have to actually ask people in front of you at the point of purchase to leave a review or over the phone. You have to do it. You have to be proactive about Getting Google reviews every single day. You're going to have to eat something or you will die right right okay. That's called being reactive. We have to eat something. I don't think every day just to survive. Okay I go with you go with your them as it relates to Google reviews. You happen to go getting a Google Review. Your Business is like breathing air or waiting for the human condition you have to eat and breathed to survive. Okay that makes thing if you want to survive as a business owner and or thrive you have to get did you have an objective review from your real clients at least one day every day you have to. Do you have to oak fence that makes sense. I get it now. I testified that makes sense. I feel like I have moved to a new level. I am going to go out there and get myself some reviews every single day. It doesn't matter what is going going off with Delta Google with you because I know that getting a Google review with what's best for my business body. If my business. It failed in my opened with everybody filthy right now in half day that my hair thank awesome half take all my grind convicted awesome here with good with the Cleveland Youth. And I appreciate that. But it's not about a feeling it's about a commitment to being consistent you have to get a Google review everyday we day from your ideal and likely buyers now. Let's move onto writing content you've got to add at least one page of content to your website six days a week. You got at least twenty four pages of content your website every who'd if why because Google L. Checks for the freshness youth. I'll give you I'll give you the trucks. I'll I'll give you some precedents right now. I I don't know what you think think I'm talking. I I know I know you think I'm talking about what I'm going to say I'm going to read to you. I'll put on the show notes. I'm going to read you. An excerpt from Google itself in Google was talking about how the actual pages called. How search organizes information organizing information by indexing this from Google Google dot com itself when crawlers? Find a website. Our system renders the content of the page. Just as a browser. Does we take note of key signals from key. The words to website freshness and we keep track of all of it in the search index. So you would say in that. Google no add content to my whip thought or not. That's that's what you think. So if you say that to the top of the Google and it makes money as possible for my business. I've gotta add the twenty four page of content per month could do that. I had twenty four pages to my website every month. I'm going to do it every month. I feel like doc adding content to my website every month and I have been tested. Thought I had been tipped by Rod. Now I'm going. Yes you can put that on the good book you put that on. The bad book is brought that down. Tell somebody slapping people. Three people next Intel so ladies ban is going to beat rotten at least twenty four pay content every single month will and that's how you get to the topic Google so it's a good thing for you. I'm glad that you've made that choice. And that is how you doing again. If you want to get to the top of the Google search engine results you have to get an objective. Google Review every single day on your google map you have to do it. According to Forbes over ninety percent of people read reviews. You've gotta get reviews gotta get reviews just like you have to eat every day as a human or breathe to survive. You've got ought to get the Google reviews. Second second you must you gotta go out of your way you have to. Do you have at least one page of content to your website. Twenty four days per month and so I'm so glad we've been able to help the ladies man and now we'll introduce our next guest. Onto the thrive time show George MIC MIC burnaby from the law firm of Burnaby and sons. We'll start off by telling you I. I don't know how to put this but I'm kind of a a big deal and I off relates to Google search engine optimization. I would be the first ask. Is it legal. And is it ethical. the doctor dentist for lawyer for a professional ask for Google reviews I personally find it to be shady okay okay. I'm assuming that that was the question. What was the question? We're the question is this. Is it ethical for my clients to ask their our clients for review or should it happen. More organically is an ethical to encourage people to leave Google review. I mean at the end of the day Chris. I mean we got an answer to them the maker. So you're telling me that you would feel bad about asking for a Google Review. y'All does this yard. It is a bad thing that you would have to ask for a Google reviews that we are saying is it is unethical to ask well. I don't even understand the basis of your question. Well climbers the thing. Is this my employees. He's not going to get Google reviews. They know they're supposed to but I can't make them do it. I mean I asked him to but I can't make them do it. I mean at the end of the day. You can't force your employees as to do something right because worth the current law. I mean you. You don't WanNa face unemployment case right right no you WANNA force your employees to do what they need to do. As as long as what you're doing is legal. Just hold them accountable and if they will not get reviews from your ideal unlikely buyers than fire them right now. You're talking about firing. My family really got proudly on my payroll that refuses to get Google reviews. Are you talking about firing. Your brother owned brother-in-law your own blood. I mean Tavis. I mean blood is thicker than water. Right I mean you got his fire your own family right right. No you've got to fire people that refuse to do what is required bottom line. If people will not do what is required they must be but fired much period bottom line. That's how it works every my family flavors I mean a lot the water right I mean blood is thicker than water I think about blood is thicker than water. Okay if you're going to go to high ethics. Let's let's talk about proverbs. In the Bible proverbs verbs proverbs proverbs. Thirteen twenty from the Bible reads walk with the wise and become wise for a companion of fools suffers suffers harm walk with the wise. Become wise for a companion of fools suffers harm. What does that mean what it means? Is that when you surround yourself with people who are jackasses where the year related to them or not. It's going to hurt you. It's going to hurt your life. Hurt Your Business hurt. Your success assess you cannot surround yourself with people that are not willing to do what it takes bottom line bottom line. Look at the story of Abraham He. He was asked to leave his town. Leave his country leave his family. The average person is wrong and that just wrong about business the wrong about most things most of the time again according to Forbes only nine out of one hundred people ever start a company but nine out of ten start ups fail Ale which means that less than one percent of people are ever going to figure it out in the game of business ever so don't ask feedback from the average person they they won't get a Google Review. Fire them where if they won't write content for your website called fire then but that is what has to happen that that is how it works you know you start quoting facts and talking about him. Seventy five percent of employees stew from the workplace according to the US Chamber of Commerce Eighty five percent of employees lie on the resumes. You come across is a negative person a negative person. I mean I'm involved in Karadzic community. I Care I care about people. I don't hate people I you know. I can't fire people. Didn't you will never be successful bottom line if you can't fire the people if you're not willing to fire the people who are unwilling to do what is required to achieve that which you desire. You can't win just because you're people won't get Google reviews. News or write content doesn't in any way shape or form change how Google works. That is how Google works. Please please get out of here. You're wearing me out all right but I want you to know that my team does their best. They just can't get hookah reviews or content. Right no right right no no. You're one hundred percent wrong get outta here. Alright Our next guest here on today's shows a beautiful man from Essex England by the name of Hairy Mathurin Harry. Welcome onto the show. How are you sir where I'm doing very well However I have a concern about your tone omit peers is in all of the shows? You do you focus on building a business that serves the owner would would would imply that. The owner is more important than the people who work on the team and it would cause people to believe that the goal of a business is not to build community. It appears as though you believe they're all business exists to all make a good profit and to work with people you like and to make a product you're proud about but at the end of the day when you think about it I mean we would all go on a great people out there that that maybe have a bad attitude that you could spend your day coaching. And you don't have to be super profitable. I mean you could the same standards as everyone else. You're right I could. You're right I could. And there's a great book I would encourage you to read called start with why. Oh I have read is such a great book. It's really revolutionary and groundbreaking when you think about by Simon Sinek how how great leaders inspire everyone to take action. How great leaders inspire everyone to take action? I have found having coached clients over the past just twelve years and having worked with my partner to build now sixteen multi million dollar companies. I have found that it's easier to just find people. People that have a good attitude people who have a good attitude who have great character and teach them what to do. It's easier to higher character and then trained skill as it is. It's easier to do that. As opposed to finding people that lack character and trying to teach them character that point number one and number two. Why would you go through the a personal? Hell needed to build a business. If you don't build a business that will create time and financial freedom for you and your family to it. Real quick took a quote a assignment cynic. He says people don't buy what you do they buy while you do and what you do simply proves that you believe it. That is absolutely crap. Everybody today bought gasoline for their car and they didn't buy gasoline for their car. Because of why the petroleum companies are doing it. I I bought a MAC computer in the last fifteen days. Why because it works better than personal computers created by the other companies? That's why I bought a MAC computer. I listen to hip hop music that I enjoy because it is better. I don't buy it because of why they make it that jackassery and that kind of worldview where you're GonNa Somehow flip the purpose of the business and make the business exists to serve your people that's Jackassery the inverted pyramid. That's Jackassery a business. Exists is to serve the owner and to create both time and financial freedom for the owner. And if you view it differently I disagree with you and you're going to be traveling around all the time flying Going to seminars going to conferences Sean. Always seeking the new thing purpose. Meanwhile I am going to have time and and financial freedom while you're out there travelling around trying to find twenty-seven new ways to motivate your employees. I am going to be enjoying both my time and financial freedom. Doing doing whatever I want to do. We'll save us a luck to interject the second because some cynic and his great book called start with why how great leaders and SPA everyone to take action on. He says he's the only two ways to influence a human behavior. You can manipulate or you can inspire hit what say you okay. An example of this how I would disagree with that statement in that quote entirely is is this. I hire a lot of great people. We South African Americans. We have Asian Americans we have Caucasians we have all different people men and women who worked for us and I will tell you that the Mormons as a general rule rule work circles around the average person. Why because they come to work to work they just get it done every single day? Why I no no? I mean their faith doesn't allow them to drink caffeine or to drink alcohol. They come to work ready to go every day and they're sharp and I could spend my whole whole day trying to inspire it or I could just hire Mormons so win possible. I Hire Mormons. Why because they're already inspired shared with the desire that is required to become successful? I don't need to tell them. Aright guys make sure you stay sober this weekend. I don't have to encourage them to make good life choices. They just do it because it is part of their D. N. A.. And if you have a team right now and the team is unwilling linked to do what you require them to do. You've got to launch. You have to launch the group interview. You have to do the group interview every single week. You need to be interviewing a a lot of candidates and you have to fire people quickly who are not a good fit if somebody is not a good fit you have to fire them. You have to in fact Guy Kawasaki. The American marketing specialist author in Silicone Valley Venture Capitalist. Who was responsible for marketing? The original Macintosh computer computer line in one thousand nine hundred eighty four says Steve Jobs has a saying that a player's higher players be players higher see players and see players higher the deep layers. It doesn't take long to get to Z.. Players this trickle down effect causes Bozo Explosion in companies. Tony Hsieh the CEO. Caputo says we believe that. It's really important to come up with core values that you can commit to commit. We mean that you're willing to hire and fire based ased on them. If you're willing to do that then you're well underway to building a company culture. That is in line with the brand you want to build along mosque Elon. Musk the founder. CEO in the CTO of space x to co founder and CEO of Tesla Motors the CO founder and chairman of Solar City. He Co chairman of open the CO founder of Zip to and the CO founder of x dot com. Says one lesson. I learned that pay PAL is do fire. Are People fascinated. One lesson I learned at paypal is to fire people faster. That sounds awful but I think if somebody is not working out it's best to partways sooner rather than later. It's a mistake to try to make something work. That really couldn't work so Ilan and musk. WHO's a billionaire he's doing well he's doing very well guy? Kawasaki doing very well. Tony Shay doing very well Steve. Jobs the late great. Steve Jobs writes. Some people aren't used to an environment where excellence expected. Guinea says some people aren't used to an environment where excellence is expected. All these people who are doing well would encourage you to fire people who absolutely refused to do what is required hired. Therefore you have to do the group interview each and every week claves. What kind of message does that send people? I mean if you on a spot where you're not hiring hiring people right now. What kind of message would that send me a call team if you're interviewing people that could be the replacements? Your people need to know that if they're unwilling to do what is required. You will make them go. That's how it works. You have to create a culture of accountability credit culture where people will do what they say they're going to do and if they don't they're going to get fired all right thrived nation our next guest to appear on today's edition of the thrive time show is ready from Rural Arkansas Randy. How are you sir where mom tell you what I don't appreciate all of them? Microphone Apparatus everywhere feels. Feels like you're trying to trap me into some kind of trick. Now you do recognize that this is a radio show in a podcast is broadcast to hundreds of thousands thousands of people all around the world are not aware of that where now they sent me an email that was a view of the show because that is what they want me to do do I ain't I ain't being a part in in a Manati. What who's the Manati that you did there? Speaking of who are these organizations specifically well that would be the the the Europe Europe the the BBB. That's the better business bureau and the one world order. They want way to check my email. And I and I ain't going to do it. You know you see. I have a car garage where I'm fixing. I maintained vehicle and I'll fix mufflers and transmissions and that kind of thing but I ain't going to get on the Internet flavors or I'll watch me everywhere it's like black helicopters are everywhere just the other day I was going to the store or go to store store and I check out about myself from soap Some good soap. You know organic so piano. Natural made the link something queer that my wife would go there. Urnov check out and I am in receipt when I bought the soap operas. The soap came out to six dollars and ninety seven cents. Now six conine seven when you ride the mark of the beast by three that comes out to six nine seven and there were three people working at the time. I don't find that to be just a coincidence right now. I'm looking through the email but it looks as though you're you're trying to tell me on the show today that you don't believe that the Internet Internet works for your industry that people do not Google search muffler repair in your area. You believe that the Internet is not a valid away to market your business. I'll tell you what right now. I'm reading a book but I I once wrote. And it's about Abraham Lincoln. Are you familiar. With Abraham Lincoln. Yeah abor Labor or just. A redneck Abraham Lincoln use Google no Merigo Christopher Columbus who found on this great country in fourteen ninety two when Columbus was able in the ocean. Blue did did you. Did you read about him using a blue. WHO's no no the he used the Internet? Now Yeah so did Brett Farr go to the hall of fame and football for throwing a computer to other nerd. No so I I ain't gonNA use the Internet it to market you know so. My question is if I am out there and I'm gonNA routed listener loaded listener to your shell. Doesn't you know. Non Non non shows a week now. What have I don't WanNA use the Internet to market to mock customers? What's the best way to market? As extreme as your worldview may seem to some people. I have people that I talked to. On daily basis that share your worldview doctors. Dentists hand surgeons who believed that for some reason because of their unique industry. Nobody uses the Internet to research and to look for the products and services that they need. I find this a lot with doctors. The vast the majority of doctors that I've ever worked with believe that the Internet is not something that they need to master in order to reach their ideal. Unlikely buyers and I would just say this categorically if you go to thrive time show dot com and click on the podcasts button on the right column of that page you can download would the boom book for free and in the boom book. I will teach you to specific moves that I know to use. That will help you to grow a successful company. I will teach the moves that boom you can download the book version of the Boom Book for free but nothing works unless you work. You have to implement the proven systems in that book and I just find that so many people wanna fight back about what works. It's weird because they they want to know what works you. Tell them what works and then they want to argue with you about whether it will work for them look putty. I've been waiting a a long time for my opportunity to voice my concerns and questions about your coaching system. Okay Okay Okay I. I'm glider during the studio. What what what is your name against her? I think the bigger question for you is what is my. I feel like that's the question I just asked you tonight phrase that Oh smutty smarty your smarty pants I asked to what is my name. And then you as I recall what. Where's Mabel Mabel Mabel? Are you there sir. Maples not there. But I think you had an issue with call recording drew. Recall the question about call recording Yes yes I do recall I I personally take great offence to the concept of coal. Call recording you. You were on your show saying I should record my calls true. I'm saying I don't WANNA record calls and you're saying on your show record ordure calls. I don't WanNa do it. Do you think that Christopher Columbus recorded his Co. he was on the phone with with Prince Diana discussing some of the intricacies of what was going on at the Vatican. Did you say Prince Diana Oh okay okay I get it now. I see what you're doing doing. He tried to pay me into a corner. Here's my own words. I'll tell you this you will impede three of today's transcript immediately or high. We'll was mabel. Don't know where Mabel is but I think that call recording has been a proven method for for a long time as example example. I mean if you were to call American Express today or a southwest. Airlines are a lot of bigger companies. You would notice. They have call recording in place for quality reassurance if you go into major retail stores like target or Walmart or other big establishments you'll notice. They have video cameras. They are recording. What's going on? And they have a monitor so you can actually see the video that they are capturing of you in the store and they do that to minimize theft left to minimize inaccuracy to verify. What was said actually happened? Call recording can't do anything but to help your four team and that's why I encourage you to use clarity voice dot com. That's who we use clarity. Voice Dot com dramatically increases. Your sales percentage. I'm not sure why you're so hung up on recording all right. Let me ask you five questions right now. Point blank question what okay. I'm ready to go. Why did the INCAS not record calls? If our recording was so essential for a great civilization they died early questionable to wasn't available if if call recording with so great hokum president trump doesn't want his calls recorded at all times and shared with the American people. He's the commander achieve secrecy question about three. Oh Mabel I think it's a good time to move gone to another guest For being on the show. Whatever your name I I really like? You've contributed a lot today. Believable and all my parents get this guy out of the studio and I didn't realize it goes just gotTa keep him out of here. I Apologize. That was a little distracting. But the point is you. You have to record your calls if you use clarity voice dot com. You'll soon discovered. The vast majority of American employees do not follow. Call the script and or systems. Unless they know that you are recording their calls for quality assurance it is super vital to your success as a business owner to record your calls. Make it happen Client up our next guest here on the shell. Yup He has wants to come men now. Is that okay. Can we send them an absolutely cinnamon excited to meet our next guest. Clark you off but are looking. Thought you'd be I realized that you have come on the show with an agenda to attack sort of ridiculous person but being the fact that you appear to be two and a half feet tall and and green. I'll give you the floor. What what question do you did? You have for me time questions I shall ask right now. We we eat now. We're we're not going to eat this. PODCAST WE teach business skills that pay the bills. I need you. Just what business questions do you have for me later. What time we must face? What are you talking about it? This is a business show. I'M NOT GONNA go face darth vader. What what is the business question question that you have hearding Nice now sheriff? Much talk to my website convert Baidu not conversion. I marched improve. Do you how often do you call. The League's lead actually comes into your website when someone fills out a form and you get their lead information. How often do you call the lead each and every every day one time I called each busy I am teaching the force pants? Well here's the deal in order to actually convert leads into sales tells you have to call each lead on average six times and that's because the average person will not pick up the phone if they don't recognize the number that's calling them so people will pick up the phone unless they recognize the phone number. That's calling them. She'd text every lead immediately. A link to your testimonials Nielsen and something. Lets them know who you are so the text should say hi. This is such and such plumbing we will. We'll be in touch as soon as possible and then send them a link to testimonials you've got to texture leads right away and then after you texture leads. You need to call them on average of five times per day that's for inbound leads. I'm not talking about cold calling. I'm talking about when someone fills out your website for on average again on average with the two hundred sixty clients I work with doing over two point. Two billion dollars of gross revenue in annual sales. The average client says that they have to call their leads. An average again average of think about this for a second five times to get the other person to pick up up the phone no time to call these lifetimes wants to do business with me. They won't Travel Dago to seek Yoda. They must ask specifically by name. How old technology I am well? Then you just won't be successful. I don't understand the question if you don't have the tenacity needed to call each and every lead until they cry buy or die just not going to be successful. You've got to call all your leads five times per day and send them a text and an email. You've got a cinema texting. e-mailing Collier leads five times per day. If you don't do that you just aren't going a be successful at strife flows through the force. So does that mean. You're actually going to call your leads. No try just to what just happened but for the longest time you were telling me that you weren't GonNa call your leads and now you are going to go your leads to myself. I'm arched. I don't always doc okay fine. You're sick freak. Let's get another listener on. Today's show our next listener. Here has a few questions. It's about how to generate more leads for their new business specifically with with their website. I understand it is that correct. I have a small business and I want to pump up the leads. How did you find a shirt that small? What shirts that big man small shows my stride? Asians I'm here to Pablo my sales leads. I want to know what to do to get to the top of the Google search results will as we talk about often on this show. What you need to do is you need to get the most objective? Google reviews a step one. Step two you need to write the most original content on your website the most original original relevant html content. And if you don't know what that means you can just download a free copy right now of my book called search engine domination the nation. You can get that for free right now. Going to thrive time show dot com and clicking on the podcasts button. I do not have to use computers. Well Technology I'm old old school. I realized that it's not what you want to do. What you want to do and what you need to do or not related? You've you've gotTA learn how to Dominate Valley search engine marketing. If you'RE GONNA get leads no no yes. No you have to guess you consummate Tudor. It's obsolete you to death own ahead I I'm not gonNA sit there and debate with you. Obviously you're physically stronger. You cut my head off but the point is you have to write the most original html content and have the most objective reviews. You have to do that. It's impossible to gets google reviews. Okay I you know the people I say right gets me Google Review Daoud. But we've talked about this on previous email. People expect to get a lot of google reviews. Most most people will not by default lead a positive objective review if the prompt they receive is an email they just will not leave an objective Google Review. If the only prompt that they receive is an email from your company asking them about your products or services they just won't leave a review so you've got to ask the people at the point of purchase. Okay how happy they were with the purchase and if they would be willing to leave and objective Google review have to ask in person face to face. Ace if you ever want to gather actual objective google reviews from your real clients. You have to do it. You have to understand it. You have to master if you want to get to be top in the Google search engine results so right now if you Google Search Tulsa let's say you Google Search South Tulsa personal trainers South Tulsa personal trainers. My client can't comes up top. Magnus fitness if you Google Search Joplin Jim Joplin Missouri. Joplin gyms my client co law. Fitness comes up top. Oh you talk about these facts you never talk about the feelings true. What about the feelings of rejection I asked Google Review? I don't know how to push through those feelings of rejection. Whoever if you Google Search Bartlesville gyms my client comes up top and the search results Barr Cola Cola? Fitness comes up top when you're searching for Bartlesville Champs if if you search for Topeka Topeka Kansas T. O. P. E. K.. HP Kansas my client comes top in the search results. If you type in Tuscaloosa Lusa ophthalmology tuscaloosa ophthalmology. My client comes up top in these search results. It's just it's just how it works. Okay I do I will do this I I knew this. I only eat the meat and stables and I get bumped up in I I put it to fax and so now I will say I will get to review our right to content on the daily basis are so I can dominate and pop adopt with my sorrows. Thank you I appreciate appreciate you for not ripping my head off and then killing me with my own head as previously mentioned Now let's let's bring in our next guest. I thought I'd use them because I just gets. It's the motion into people's heads. I appreciate it. I wouldn't have done it before. Okay onto our next guest and our next guest is who hello nice to be on college so I I have so many questions. That isn't the almost every day I got because I didn't quite catch your name there. What was your name Sir? My name is Gerard Bill. Well I do. I have a question for you about okay. How do I do tracking every time I sit down to do the tracking and trick numbers? I find myself. I'm thinking about ice cream bar. I could distract it quickly and all of a sudden. I realize Tuesday's become Wednesday. When does it become Monday? And I do not do tracking. What tips do you have for my tracking? Well you just have to the schedule time each and every week to sit down into track where your leads are coming going nowhere. You're gaining traction doing advertising on on Google on facebook this book and retargeting ads in networking events. Or whatever you're doing to market your company. It's very important that you know where your leads are coming from comes down to a a self discipline and just scheduling set time each and every week to look at your numbers into find out where each and every one of your leads came from right. I know that self discipline is W. Debare Bras. But I wanted to ask you all of it. I just don't have the time you know it's like I run out of time. You're on negative about instagram and in the facebook and the dog that pretend they're all things I love up to do so come on now comb down okay. So so D- Ask you today. What are you doing that? You shouldn't be all according to Nielsen Right now. Average person is spending eleven point three our not nice eleven point three hours per day. Negative consuming meat media that turns out to be a lot of media so get out of there quick consuming media old according to the New York Times the average person is spending five point three hours per day watching TV according to psychology today the average. A person is receiving over one hundred distractions per day from your smartphone. Turn the push notifications off turn the TV off turned the social media off in focus on. What matters you've got to block out time for the things you need to do by saying no to the things you don't need to do? Every every time I sit down to do something right down to do my attracting sit down to do my accounting okay like a message comes in from the facebook or the instagram grandma. I need to respond. You don't need to respond ee. Just don't need to do it. Claiming what if it's my child shirt screaming Ronnie bus and they're screaming like. Oh No. Oh no no. The only way I know to reach daddy is on instagram. Well How am I supposed to do with feelings of the feelings of missing out you just gotTa understand. You cannot be twenty four seven connected to your smartphone mark phone without becoming dumb and reactionary. You've got to learn to turn the phone off to say yes to the things that you need to do. Is I'm going to try Friday. I tried to do it. I'll turn my offers. They will say things and I will see if I can find the time needed to do the things I need to do. You know I I need to say no to grow right. I mean that's why I need to do. Thank you for joining us on today's show and I think we're ready for our next guest First off I just want to say I'm just a longtime listener and I. I love the show because the format is like it's fast paced but not like too fast paced. You know 'cause I tend to listen to the show backwards. Italian learn so I'll download each show and I'll play it backwards and it's like well do it like a half speed which is like half the speed of normal but it's not too fast and if your voices faster faster than I couldn't hear out on us backwards. I appreciate that. Did you have a question for me about how to grow your business. Yes I've been coordinating weddings. Thanks for several seasons and one of the biggest issues I have is with time management. It's like I'll set a time for sale. Say I'll I'M GONNA call you back one. PM Right but then like at twelve fifty nine pm. Somebody else calls me and it's like they call me at the time I was supposed to be calling else and I'm like I say to myself south author. Who are you going to answer the answer? The phone or make the call and answer the phone and I'll try to merge the calls or I'm talking to the person that rec- recall me but also trying to merge with the person who I I called and it just it's weird you know it's like Hello Allah what what's going on. How's it going? I'm like I'm GonNa do God and they're like who is this. I said I'm like you know who this is. And they go out and their person says you do too because you put me on hold. Yeah I was just talking to you and it's just like the circle and it's so weird well if you listen to the show for for any amount of time at all. You're going to discover that entrepreneurs have to have a different way in which they deal with time than the average person. Yes the average person can be late to a birthday a party or late to an event and forgive whenever somebody's paying you to solve a problem for them to provide a product or a service for them. There's usually a lot unless patients I would encourage you to do. Is Whenever you whatever you have. Scheduled honored that in your calendar but then say no to everything that you did not put into your schedule. You must learn to say no to grow as as we've mentioned on the show earlier but it's super important that you only do what you're scheduled to do during in your day. You must design the life you want to live or you must accept the illiberal life that you don't want by default that is a fabulous tip and I'm going to put Don t shirt and just block it off my count right now. I'll tell you this next. I make an outbound call that I've scheduled and someone else calls me. I am not going into that phone and I am not going to merge the call call. Well thank you for being on the thrive time show and now it's time to move onto our next guest. Ma'am what brings you onto the thrive time show. What question do you have bought it so oh hard to get on your show? I've been trying to call you. Never answer the phone Hyundai bookmaker believable. I call your cell phone number. He never answering. I Call Your Mush Russian. And she tells me to call you. You never answer Mr Big Shot. Who Take your mister big shot? Joe Never going to get to fall all right. Aunt Dan Mabel. Obviously you've somehow snuck around to the show. What what question do you have? Do you have a question. How do you feel good about recording? It's like American Express three quarters the cause and southwest airlines records. The 'cause you go to Walmart you go talk. There was recording video cameras everywhere. Why can't you just let you foale aren't calm down it's because the US Chamber of Commerce in CBS News have reported that seventy five percent of employees steal from the workplace? And I've run companies for for twenty three years and over the twenty three years I've found over and over and over and over and over again employees are going to lie cheat and steal when they do not believe that you are watching them. It's all about accountability. It's all about call recording it's all about. GPS systems and work trucks. It's all about out recorded video in office office places so if you're out there today and you're you're struggling to get your team to do what they're supposed to do. I would encourage you to install the following four accountability ability systems. One in your office. I would encourage you to install coal recording call recording via clarity voice dot com install the call recording via clarity voice voice dot com to install. GPS on your work vehicles. Make sure you know that your employees are actually going to the job site so often employs are not actually going to the job site three. Get the video cameras installed in Your Business via the nest system its Nest N. E. S. T.. Dot Com. Get those camera systems legit setup in your office get it set up in your office and four install active track. That's Act Ivy T. R. K.. Active Track Act Pti V. T. R. K.. All of your office computers that way you can record the key strokes of each and every one of your employees and you'll know what they're saying about you when you're not there with their typing. How about you what websites that are going to because right now most of the data out there shows that the average employee is wasting about forty percent of their work day? That's right. The average employees employs wasting about forty percent of their work day. So you can almost double the productivity of your team without doubling your workforce but with just installing the keystroke quarter the the installing the GPS systems in and worked trucks where the people are actually going and selling the call recording via clarity voice dot com. Why can't you just trust people because if you do you're GONNA get robbed blind in your business installing these things in your company and in Your Business Systems absolutely will change your life? It's unbelievable it was so different now. It's so negative. When I was growing up I used to go skinny dipping? And what are you talking to the locals spring. It's only local spring. It's like a pond aunt Mabel. You're always so weird. Could you stop. No we go skinny dipping. Talk Right. We were close at all. What does this have to do with the story? We're talking about. Instilling call recording for accountability and NEST CAMERAS FOR ACCOUNTABILITY and keystroke recording. GPS systems for accountability. What does that story has to do with accountability? What you're talking about? I just like to help wouldn't show would say things. Just what are you. Where do you get Oughta the hitter? I cannot believe I'm your cousin on your mother's side uses doesn't Baresi just don't respect to elders may get off the phone and please put some clothes on. How did you know I wasn't wearing anything I guessed? And speaking of guests our next guest comes to us and block that mind. Our next guest comes to wants to talk to us about Apparently they have a question about how to hire and how to find the right people can. Are you ready for a great question about time to find the right people absolutely absolutely Jack what's with the pirate. Ask You answer your question. What's going on with the with the whole pirate Motif Artie? Hardy already to know the secret. I'd like to know why you're doing the whole pirate theme of you could tell me that'd be great. I will enter question in the form of retail like can't onto the pirates learn the alphabet. I don't know it is because the pirate has spent years on only the seas. I don't think that's very very funny. But could you tell me for real. What is the question that you have for our our guests all right fine? I'll stop horsing around us. Ah Why do you always harp on the importance of having a players working on your business team. Why can't we have see players like we have on the pirate ship? Well because AUSE Steve Jobs. The CO founder of Apple talked about in in Greg in great length the importance of hiring a players he talked about how a players have the ability lead to run circles around be in Sao players. How our small team of players can absolutely out produce a team of BNC players? It's because because nothing works unless you do according to Maya Angelou. It's because John D.. Rockefeller John D. Rockefeller the world's wealthiest man during his lifetime said the ability to deal with people as purchaseable a commodity as sugar or coffee. And I will pay more for that ability than any other under the sun. It's because most people just can't can't manage CD players most people can't and so whether you think it's meaner auditing today. You can't have people on your on your team that that you can't trust Tim Ferriss. bestselling author of the four hour. WORKWEEK book series says a person success in life can usually be measured by the number of uncomfortable conversations. He or she is willing to have again. A person's success in life can usually be measured by the number of uncomfortable conversations. He or she is willing to have Guy Kawasaki. WHO ONCE WORKED FOR STEVE JOBS? Steve Jobs has a saying that APE players higher players be players higher see players. NC players higher deep layers. It doesn't take long to get dizzy. Players this trickle down effect causes BOZO EXPLOSIONS IN COMPANIES Steve. Jobs said some people aren't used to an environment. Where excellence is expected Alana? Musk the man. Behind SPACEX TESLA. So we're the city pay pal. He reads one lesson. He writes one lesson. I learned it. Pay Pal is to fire people faster. That sounds awful but I think if somebody is not working out it's best to part ways sooner rather than later. It's a mistake to try too hard to make something work. That really couldn't my first. Let me ask you this and in your boat slash work environment. I know you guys work on a boat but in your work environment to any of the following things happen. What do people steal from the workplace? Yes that gave is frequently tiny belie yes at the workplace. Daily daily people engage in sexual activity with other members of the employees team fornication. It's one of our favorite occupations. Is there an overall culture of distrust within your organization. That's pirate law people within your organization. Believe that your meetings are going to start on time and the checks are going to get paid on time where pirates. So we don't start meetings. We don't have meetings we do is we we rape and pillage rape last see the treasurer and hide them up so that no one else can find it. Okay because you're pirates. I could get it but for the listeners out there who are not pirates. I don't think you want see players working in your organization you don't WanNa critic culture or to work environment where we're we're things can't be trusted where people don't know if they're going to get if they're going to get paid or not or corporate trust doesn't exist where a pirate culture of of sorts exists. You don't want to work in an environment virement. We're we're we're we're a pirate culture ours. I take offense at this. I am pirated. I don't know why I wanted to be on your. I don't know us. I've got one. That's the pirate joke volcano are you. Are you ready for yet. Another pirate joke. I don't WanNa hear it but okay. Why couldn't a pirate crew play cards? You have me stumped because the captain was standing on the deck fire right there. My friend was impressive. And now we move gone to our next guest here on the thrive time show podcast and download as we attempt to coach the coach. Now claves thank you for having me on the show along timeless center sure. I'm glad glad you're on the show. And what what question do you do you have for me. Well I just wanted to say I have a big problem with your book. Okay On page one. Seventy five or your boom book. You wrote the secret to success is determined by your daily agenda however what what if I do not have a daily agenda where you're going to have to have a calendar now or or to do now. Every successful person I've that I've ever interviewed WHO's WHO's worth millions or billions of dollars? They all have a daytime or they'll have a daytime and a to do list. I've never had a successful client. That does not have these these things now now now now now. You're not gonNA sound that over what I'm not GONNA be. Limited by the tyranny of time management. It's not not going to carry up to do lizards do it. I'm not going to carry a calendar. I ain't GonNa do it. What I'm GonNa do is I'm going to be the first car in the history of America what to be successful without a to do list and counter on a daily basis? Why why don't you just give it to do list in day planner? What is so hard about being disciplined wound enough to carry a to do list and a calendar on a daily basis because I had a dream and my dream consists of complete time freedom? I don't WanNa be this makes no sense held under the rule of a calendar. That's telling me Oh you gotta be over here and you've got to go over there. I don't want commitments. I don't want responsibilities these. I don't want to have to show up for something that just because I said I would look. I've been coaching clients for a long long time. And I can tell you that. Share this past year. We've had massive success and I'm actually going to document the success of our clients okay this year because if you go on the show notes to today's show I want you to see this. Don't try to change me with your fax Wchs. I'm going to focus on how I feel. And how I feel is a fact sure. Our average client grows their business over thirty five percent a year NAT NAT. That's the only matters if you care about number. Whereas according to INC magazine ninety six percent of American businesses fail ninety six percent of American businesses fail take about that whereas our clients are growing by an average of more than thirty percent more than thirty percent? I'm going to put a link here. You're on the show. Notes to the name of the client to the their website into their growth percentage so that you can check it out look do not care about your facts. It's like I can't hear hear what you're saying. I want to set a record first entrepreneur down the people that are growing now Harry List and calendar at all times. Why do oh you insist on being? The only person does not do this. I don't get it so you're telling me right now. That Lebron Jameson Lebron before he shoots his shop he he goes. Hey Hey Kobe. Hey Hey shack check with daytime or real quick. 'cause I WANNA look to shoot the ball in the hall. Is that what you're saying is that what right right right. No I'm just saying you're an adult basic level. You reached out for help growing your company. I'm assuming you can't grow your company if you can't grow yourself and in order to improve yourself you have to do the most successful people do you half a to do list and a calendar. Okay fine I'll get myself when claims in fact I was as you were talking. I was working on my to do list really and I wanNA tell you. What's don't you want to know what's on my to do list? I'm sure it's star cast but sure well you only want to put the most important things at the top of your to do list right. You know things you really Wanna due. Sure Am I. Am I correct. Yeah the top of your to do list that you WANNA do go ahead down to do what. What's what's on your to do list now? The number one most important thing on my to the d list that I WANNA do in my complex laugh with all my complexities and all the requirements. All myself is that I wanna get done Dan. I WANNA make sure I commit to it. I don't want to drop the ball. I wanted to do it. I just want to deal with John. Maxwell wants me to do John. Maxwell said in his little book here the twenty anyone lousy leadership. He wrote various. The secret. To success is determined by daily agenda. And I WANNA make sure I get it done so I typed it here I'd like to have permission to read it to your listeners. Okay what is it well right here on my to do list item number one. Sure I put do Claes mom come on now I show out here. Who Book this guy can we? Can we get some decent guests on the show. I mean I know. Today's show is called the coach ables. But I'd like to have at least one sane person who has a real business question for me go ahead caller. Welcome onto the thrive time show. What say you I like to be on the thrive time show? I'm so excited sided to be here and I'm excited to have you on the show What question do you have? Sir is impossible to train people today. People Today Are Idiots. They don't want to to allow me to transfer my Karma. I tried to teach them how to get my business and they will not transfer my car. I received my aura. Are you saying that you're trying to who teach people how to do what you do. You're trying to teach them how to work in your company. Yes encouragement what jobber what were you wanting to do. What job is it? I want people to sell things. Sure beautiful things to answer the phone into savings to my customer and that is what I want. I appreciate your passion. I'm just going to ask you here if you have the following things in place because if you don't it's going to be very hard to train and you're people one do you have a printed typed out in a written script you want all of your people to follow. I do not have this place. Do you have a call recording system like no clarity voice DOT COM a call recording system clarity voice dot com installed so you can hear what people are actually saying on the phone versus what you want them to be saying. I did not have this technology to actually have a weekly scheduled scheduled appointment in your calendar blocked out just for training your people. You know where you can teach your people the skills they need to be successful. I do not believe inscription Gao regarding. I believe in transferring. My Karma do not want to create a bunch of robots who cannot think do you have a steady pipeline of new candidates coming in who are capable and who want to work for you the people that have high character where you can train the mosquito you you you WanNa hire character and trained for skill are are you constantly recruiting New People. No I believe the old dog can be taught new tricks. I believe that nine eleven was an inside job and I believe that cannabis can be used to help people do you invest in your people emotionally training them on a weekly basis or or do you just sort of train them when they don't understand the handbook and therefore failed to live up to your to your standards actually have gray a training programs. Oh well and play for you audio right now of my manager. I'd love to hear of Yoga Studio Training. Our people crazy. We put the video cameras in their audio that he's trained him training people in transferring his Karma. Yeah from him into them. Well I love to hear here at go ahead and hit I before I play I start with this. This is audio played from a secret dime a sacred place. This is my Dojo. Teach the yoga and I want everyone to picture themselves right now. In Yoga Studio so that the profundity not of this moment housed okay. I will picture myself in your Yoga Studio and a member of your team training your people I am so sorry rem late. I just went from the other side of the. Please allow me to put on something more proper before we can begin. Thank God there. We go so much better now. Who is ready for the yoga chasing the children's his position head down buttocks up? Everybody understands yeah. That's good. That's good very nice posture. So I wouldn't transfer energy. I wouldn't transfer my car. Here is my God Emma on you Jason. I said you have a great our guys man. This is a great way to stretch. You see you can do this with your partner partner for this energy our yes. This fire has just started and we will not put it out. What is what is he doing? I don't really know that Bruce. Okay now we go into the happy baby boasts none. Please regard me. I'm sorry please allow me to do what regarding yes you doing. tastic my dear okay see as identity policy trying to go deeper and deeper Robert and bring a deeper and deeper into stretch. Yes okay Fabio. That's enough of the police. Then do it. Yes encouragement my own. Look this one this little one is flexible really good. Oh fantastic so you do like the laser. Now we transfer the energy. You see you just way. Everything on top of her straggling feels pretty good hunt. Boom boom boom. Am I straight enough here. Do you think my curving a little that feel the transfer of the feel solid. Stand this now. It sounds to me that you're trainer is being inappropriate with the vast majority of your customers. D Do you agree. Oh yes I agree I I have thought this for some time. Okay so so why. Don't you fire him because he's my brother-in-law and he's all super sexual. He is a a family of sorts and give a hall pass to my brother in law and my cousin. Anybody I'm related to. I would never fire somebody well. Then you can't be successful awful. I mean it doesn't matter how good your system is if you have bad people working for you. It doesn't work to quote Maya Angelou the bestselling author and award winning actress. Nothing works unless you do. I mean it doesn't matter how great of a system you have you have people on your team won't follow your systems in who show perpetually late and who are flirting with your clients. It's it's it's not gonNa work I mean why. Why do they still work for you because blood is thicker than water? Well if you open up Your Bible proverbs thirteen twentieth proverbs. Thirteen twenty it reads walk with the wise and become wise for a companion of fools suffers harm again. It says walk with the wise and become wise for a companion of fools suffers. Harm arm are. Are you not aware of that verse. I mean are you not aware that your network is your net worth that you becoming average of the five people that you spend the most time I'm with I mean what what what is the challenge and understanding this idea. There's no challenge. I just would like to keep them on my payroll forever. Because he's my brother the law. Well then it's never going to get better. Oh it will become better because I have become what did did you walk around your daily life carrying during a a sound effects machine is exactly right. That's impressive I want you to remember this day taking my daughter that I must fight you. Maybe not bow distant future every time you go anywhere. You're still around from side to side wondering what is that over there. Is that the guessed a publicly shamed. Somebody come kilby or site both well. That's the first sound effects filled a death threat from a listener. We I've had in quite some time. Now let's move on to our next guest. Who Do we have here? On the thrive timeshare I can tell you the mining this Kevin aren't. I'm a little nervous to be on. The show could be August with you a long time listener first-time in your studio a lot of stuff in your stadium here and I just wanted to get will push back about the merit based pay thing. Are we paying people if they do their jobs in the not paying them if they don't do it because they are so here's the deal Sam Walton member of Manati founder of Walmart. The Senate club he talked about how the customer share is the boss and they can fire everybody from the chairman on down simply by deciding to take their money money elsewhere again the roster is the boss. WHO's the boss? The customer not now now is now the boss. Let me put the actual quote here for. I'll read it to my Sam Walton. Alton said there's only one boss the customer and he can fire everybody in the company from the chairman on down simply by spending his money somewhere else so we have members members of your team that simply will not do their homework. Their tasks in their daily checkless follow their scripts or make the product. The right way a or ship it the right way or if. They're just unwilling to do what they're supposed to do. Those are insubordinate people who need to be fired. Well now academic peer a Bernie Sanders said what being a Socialist Maine's is that you hold out a vision of a society where poverty is absolutely unnecessary. Assiri where international relations are not based upon greed but on cooperation or human beings can own the means of production and worked together rather other than half to work as a semi slave to other people who can hire and fire. Okay let's let's do at this point by point one Bernie Sanders is state. He is that the AH socialism means to him a world where poverty is abolished proverbs. Ten four states in in the Bible. Let me look it up here Bernie. Sanders doesn't doesn't like the Bible or or cause and effect or anything that actually makes sense but in proverbs ten four it reads Lazy Hands Make Poverty but diligent hands bring wealth again. Lazy Hands Make for poverty but diligent hands bring wealth. I'm there's another verse that talks about. If you don't work you shouldn't eat if you don't work you shouldn't eat now. I realize that doesn't fit into Bernie. Sanders is ridiculous. Worldview where Lazy People Somehow get rewarded by being by receiving subsidies from people who actually work hard. But this is from. This'll be seconds thesselonians. Three ten this would be. Let me read the verse. Two it says for even when we were with you this we commanded you that if any would not work neither should eat so this idea that everybody everybody deserves equal compensation that net poverty should be abolished. Poverty is the punishment for being a slacker. D- I'm frankly glad that there's poverty in America. I am glad there are people in America. That are poor if they're lazy. Nobody wants a kid to be poor. WHO's raised used in a poor family but we've had a lot of guests on the show like jt McCormick who grew up poor? WHO's gone on to become successful? I grew up without money. But this whole idea of coating Bernie Bernie Sanders is just ridiculous and the final point is that says we're human beings can own the means of production and work together rather than and having to work as semi slaves to other people who can hire and fire. What are you kidding me? That's why the service provided almost any government institution is terrible because they can't hire and fire people. That's why it's awful. It's because they can't fire people. That is why schoolteachers. Shire's by and large the American public school system is a disaster because they can't hire and fire people and listen I although we could not get Steve Jobs on the show today because because he is dead. I do WanNa make sure that queue up this sound clip right here because this sound clip right here is what Steve Jobs would have to say to you right now. If you were interjecting acting that kind of jackassery onto a program or an interview featuring problem their courses the unions the unions of the worst thing thing that ever happened education because it's not America crecy it turns into a bureaucracy which is exactly what's happened and teachers. I can't teach and administrators. Run the place and nobody can be fired. It's terrible if you run a business right now if you run a company and you do not fire poor performers. You'RE GONNA lose say saying right now that I'm a socialist that I'm a jackass. True if I am Lazy I deserve poverty as a punishment is that is that correct sir. That is absolutely right. Well I do strongly disagree with you but I don't care what are your phone. I need to get a ride at home. I just need to borrow that. That's okay and you guys got anything. Eight in the stadium here. Just get out of here. Get get him Outta here. Who'd we have up next on our dealing chevra? Yeah Yeah I wanNA talk about running online as everybody says the You gotTA RUN ADS. But then it's like I would never ever click on an ad because I I don't you know okay. Let's talk about the. We have some time. I wanted to talk about medical. Marijuana helps okay me with anxiety seems to be also WanNa talk about this new thing. I'm working on. It's a three D. PRINTER APP. where like you just watched Baba's he'll you pay and then like he'll tell you what to do? And the Abbot transcribe with Bob. San Actually paint for us. It's like everyone could be a painter and then like pull it through the pain. Chad's biological it Bob backwards and the candidate big if if you have any time at all. I know you're busy. I WanNa talk about the power of silence earlier just being their own with your thoughts you know just like ah I guess a little noise here but it's more of like you know what I'm saying. You gotTA breathe. I guess not total silence. But we'll talk about those big big the only coherent thing that I think everything is clear I I was well talk mom. For whatever reason reason a lot of people are very adverse I am adverse we turn off his mic. Please please taken away. My voice man can most people are adverse to running ads. They feel like the ads won't work in their industry and the advertisement going to work on their ideal unlikely buyers. But I just WANNA share share with great clarity that all successful brands that I've ever worked with run advertisements retirements and you WanNa run advertisements where your ideal unlikely buyers are shopping. So you don't want to run as an example if you had H.. cheerleading gym or a program that taught tumbling you would want to run ads. Where the mothers of the of your potential students? I would be spending their time so running ads on facebook is very effective for gymnastics centers. Chilling training facilities that kind of thing also for pediatric Batra. Dentists facebook is very effective advertising platform however when it comes to advertising to let's say for accountants. If you're an accountant counting down there and you're trying to gain extra clients are additional business clients. Usually advertising on facebook is not effective. So guys like Josh S- spurlock and hood. CPA's have found over time that not a lot of people go on facebook in spend their time on facebook. Thinking about what accountant they want to choose or or they're not even open to thinking about what accountant to us because they're looking at a picture of a cat and commenting and engaging in comparison in political will debates but Google is a very effective place to advertise the kind of person that would type in Tulsa CPA's or Tulsa accountants accountants is probably somebody looking for an account it so that my friend is Hopefully everything you need to know about advertising. We have a lot of shows about advertising thing and the importance of advertising but advertisement does work and you need to stop smoking pot as we're attempting to coach the coach ables. Who what other winners do we have? A book here Who who's next? Oh is it on all. I appreciate that thinking isn't Ana for Mito Commu onto my show. This is my show. You're in my studio. No no not your Shaw your. I know it's my show. It's what is impatience. I'm patient I saw. You're wrong track. NRT fills your body drag it. Energy is a good thing not important to stop stop on time. It hit important to seen as strong. It's important to be time independent strong. What's wrong with you know not important to finish on in time? The president is present. Are you aware of how the economy works. It's a soccer arguing the circle. No no not you call you so far you welcome to me onto your show but it's my show you've talked about how you don't have to be on time. I mean not yet to say anything that is accurate or to even ask a question that makes sense most such thing as up a bad bad teacher only had stood on. You have that in reverse. You just said we'd like a sacred oak with North Korea. We don't have had a path upon which we can build relationships. No trust circle of trust like Dennis Rodman with Kim Jong Wu shirt that the two of North Korea. That's Tape Kim. Jong Ruin North Korea Getting Jong North Korea. Stop saying this Rodman kind of part we must make today. No this is is the pack called on. You're just you're absolutely cut once once feelings with one's actions success is around the cone. Success is about causing Kona. Your success is not about must align. It's not mine it's causing back. T get this tennis North Korea. Dennis Rodman North Korea come on North Cardio. How does it take that long to mute that guy? Just get him Outta here listen. Success Zest is not a super spiritual thing. It's about cause in effect. It's about what you do on a daily basis it's about sowing sowing and reaping as an example. If you Google search right now bill belichick Fan. You will find me at the top or or near the top of Google search engine results. If you do a Google search right now for Bill Bella check number one fan with the number sign I come up at the top or near the top. Why because I sowed the seeds I got the reviews I wrote the most original content more content than anybody else about the subject of bill check so I had the most content? I have the most reviews the most canonical compliance and the most mobile compliance therefore I rank the highest. Why is it that some people want to spiritualize everything? The reason why elephant in the room men's grooming lounge does well is because we offer for a haircut experience that is far superior to that of our competition and the first haircut is a dollar. Why is it so hard for? Somebody need to grasp the idea that success is not a super spiritual. Woo Woo thing. I cannot tell you how many people have come into into my life. And if told me that the reason why they're not having success is because Jesus doesn't want him to or in the reverse people who are not having success will say the reason why they haven't had success but they're going to have success in the future is because Jesus has told them they're going to. I can't speak speak to the various spiritual tiffany's that you've had or haven't had I can only speak to the A. Plus B. Law of cause and effect. I I can only speak to the scientific approach I teach specifically the super moves that you can use that work and document the successes if you go to thrive time show dot com for slash testimonials you can click there and say the documented success stories of our clients. Now some of our clients are outspoken. Spoken Christians some of them are not but the point is it's the law of cause and effect. The reason why Josh was living water. Irrigation is top in the Google search engine result assault is not because he's a good guy but he is a good guy. He grew from three hundred thousand dollars. Revenue to one point nine million dollars of revenue as a result of consistently doing the following four things as it relates to digital marketing one. He's gathering consistent video reviews that's v V. He's consistently distantly gathering consistent objective video reviews. He's adding images that have been optimized for Google search results S he's he's adding consistent search engine content. He's adding consistent original relevant. HTML text to his website and him. He's getting more reviews is V. He's getting the great video reviews. He's adding images that are optimized s s these adding search engine content it's original and relevant and related to the keyword and him. He's getting more of us than everybody else V. I s. m. that is how you dominate search engine results but for all thirteen points in the proven system that doctors the and I have documented us time and time again to build at this point sixteen multi million dollar companies. There is a proven path for each step so step one establish battles revenue goals. We'll walk you through the proven path to establish the number of customers. You need to break even into a chief financial freedom that is documented step three established the a number of hours. You're willing to work on your business. This is all documented in the boom book. which is available for you to download for free right now no catch to it? Just go to thrive time show dot com forward slash free resources and download the boom book. And if you say I've already read the boom book that I would ask ask you this. Are you implementing the things in the boom book. Are you actually implementing the things. In the Bloomberg Knowledge. College is just potential. Tower action is the real measure of intelligence. According to Napoleon Hill again knowledge is just best potential power but action is the real measure of intelligence. That's what Napoleon Hill says Napoleon Hill the best selling self help author of all time time says that knowledge with application is meaningless. He said the action is a real measure of intelligence. And it is up to you to implement what you're learning. You just cannot keep gathering information and not acting upon it you can do it. And for the hundred and sixty view that are have been fortunate enough to be into our business. Is this coaching program. You've seen the successes and I appreciate you for sharing and documenting your successes which everybody can watch and see it thrive time show dot com forward slash testimonials. But if you want to become a millionaire you can do it. If you were to become a billionaire you can do it. But you've got to apply the proven systems. uh-huh May and that guy got me super pissed. Well let me read this notable quotable to you from Napoleon Hill the best selling author of thinking grow rich the personal prentice. This of Andrew Carnegie in the personal mentor of Oral Roberts he writes a Carnegie Rockefeller James J Hill where Marshall Field accumulates a fortune for the application of the same principles available to all of us but we envy them and their wealth without ever thinking of studying their philosophy and applying it to our selves. We look at a successful person in our of their triumph and wonder how they did it but we overlook the importance of analyzing their methods. And we forget the price. They had to pay careful well organized preparation that had to be made before they could reap the fruits of their their efforts. Well said Mr Napoleon Hill and now we have yet another a guest here on this uncoached ables edition of the thrive time. Show Sir I love the costume. What question would you possibly have for? MUST-HAVE I fight crime. I get it that that is awesome. I destroy villains bring justice world my wife not to the accounting so oh you mean that you fight People with weapons. Who might want to kill you On a daily basis. But you can't make your wife do the accounting. This is true. I don't do well with uncomfortable conversations. What advice do you have? Well the best selling author of the four hour. WORKWEEK tweak the former startup venture capitalist in the award winning podcast Tim Ferriss has written a person. Success in life can usually be measured by the a number of uncomfortable conversations. He or she is willing to have a person. Success in life can usually be measured by the number of uncomfortable conversations. He or she is willing to have that conversation. She dresses me and tells me harsh. Cut My hair well then unfortunately my friend you are going to lose if you want to win as an entrepreneur. You're you've got to find your biggest limiting factor and hold them accountable. Which is why I would highly recommend highly recommend? Do not go into business with your girlfriend with your wife with your best friend or anybody that you know unless you are prepared to fire hear them unless you are prepared to fire them if you're if you're if you're prepared to fire them and you're okay with firing them and somehow in your weird relationship that firing your significant -nificant other or your best friend wouldn't harm the relationship then by all means go into business with family and friends but John D. Rockefeller the world's wealthiest command during his lifetime. Once wrote a friendship founded on business is better than a business founded on friendship. Why did he say that? A friendship founded on business is better than a business founded on friendship. It's because when you start holding people accountable for getting things done done man. That relationship can get weird real fast. Okay so we do. We have time now for two more guests on this epic. Pick addition of the thrive time. Show as we're teaching you to just say no to Jackassery and socialism and confronting the uncoached mindsets that predictably produce poverty. Who is the next guest on the thrive time? Show let me start by saying this. Clayton's your show always smooth like butter. The Young Joan rivers with a leg speculative. Your Voice is a smooth as Joan rivers his young legs. What's well I just want to start off by saying I've ever heard time keeping retaining key employs give you my top people engaged in the task at hand? What advice would you have? Well I guess I would like to ask win. Do your key. Employees Typically leave your company when it will have an employee fails to meet a deadline. How is will leave a decapitated horse head in the bed? I found that when you wake up with a horse in your bed you never forget. That's a little too intense. I mean why don't you just write somebody up you know and say in the future. You're no longer do this. This is not acceptable clemency. How many threats to choose to motivate my employees to maybe involve now actually decapitating a horse? And I think that's the problem problem. I think no no horse had and I put it in the bed at people always get my motives wrong. They misunderstand what I'm trying to say. Okay we'RE GONNA WE'RE GONNA meet your mic Mike but the the main issue is that you have to have a carrot and a stick you have to have a reward in place to incentivize your employees to want to do well well you have to have an incentive or a bonus or something they're chasing. It's like if you do this then. This great thing happens but then you also have to have a stick stick in place. Where if they don't do their job? This bad thing happens but I think. I don't think I know that that threatening your employees employs with physical violence is not a move and I mentioned this because a lot of bosses out there are just infinitely upset that their employees are not as passionate as they are and they intimidate him they threaten them and that's not going to work. You have to have a carrot in place to motivate your top people and a stick to to prevent people from drifting a carrot and a stick a reward and penalty. You have to have that in place to sustainably motivate and retain top people will now. We still have time for one more guest on this uncoached. ables addition of the thrive time. Show Sir we'll come onto the show in. Hopefully you are more coachable than the last few guests. Thank you for having me on the show. I appreciate you my name. Is Al from house garage. I just checked me out on instagram. You know it's like whatever I'm huge Hashtag Hashtag AL's garage. You know what I'm saying it's like Bo and I WANNA go viral. So just tell me how to do it. I would no. I was born for greatness and it's like like not even possible to debate this. You know I just want to know the moves. Tell me the Mauve toby the move to what to do. Do ally appreciate you and it's not just Aitmatov. It's a series of moves. She have to implement. Okay all of the proven a moves. Okay well I know a guy. Okay I know a guy who knows how to do I would. I'm not sure what it is. But let me recap what you have to do to build a successful company right and this is from page four of the boom book that all of our listeners can download for free right now you can download download the book for free by going to thrive time. Should it come free resources drive time. Show dot com port slash free dash resources one. So you've got to define your goals. You gotTa wire doing this. How many customers you need to achieve your goal and the number of customers needed to break even to you got to determine the number of hours you're willing to work on the business all right three? You need to determine your unique value proposition proposition. Four you want to improve your branding so that you look world-class five you've got to create a three alleged marketing stool a system for marketing. Your Business that does not involve your time. You've got to create systems that are in place that will allow you to market without exchanging your time for dollars. It's GonNa be a turnkey way that your marketing six. You've got to nail the sales conversion process you've got to learn the proven proven process for sales. You have to nail the scripts right. You've got to have the the call recording place everything has to be repeatable and scalea you so you get but I wanna know what the move. What is the move I need to do? I know it's like I know I know a guy who could knock out your thirteen steps. I know a guy but what is is the move okay. So so who. Who is your sneaks? o'fallon really yeah. You guys have got what does he do for a living. He does profiteering okay. He has a series of of business ventures that he does up on the Cape that allows him to a generate an economically viable business of the situation assist situation for themselves. So you're saying that this guy is going to knock everything out for you but you just want to know what the what the secret movies. Okay so you is wicked. Awesome all all right. So you're gonNA treat me like a townie who's never left the Cape before I explored this vast. Well now. We'll tell you I know a guy. I just want to know the move. This uncatchable show has almost pushed to the point of insanity pleas meet. This guy's Mike Success is not about a singular move or a singular action. It's about figuring out. In determining the best practice systems that work and diligently implementing them until success you have to learn the proven moves and then implement those moves until you achieve success. That's what we do here. We teach you the proven systems that you need to know how to grow your business but if you're looking for a hack or a move or you quote unquote Noah Guy. It's not gonNA work for for you but if you're somebody who is like our one hundred sixty clients who wants to implement proven systems that are scalable scalable and sustainable the same systems that Doctors Ellen and I have used to build sixteen multi million dollar companies. Then this is the show for you. I don't I don't get it. I don't understand it. I've been coaching clients for twelve almost thirteen years. Now I don't quite understand it but if you're out there today and you feel stuck and you WanNa get unstuck and you are coach. -able you are trainable. Unlike today's guests I would encourage you to book your tickets to or next. in-person thrive time show workshop again. Book your tickets to our next. in-person thrive time show workshop by going to thrive time show dot com and clicking on the conference's button and just click on the conference's Button and book your tickets there. You can put your tickets for two hundred and fifty dollars if you'd like to attend or if you'll leave listen objective review about what you've learned about the thrive time show on our google map or on our tunes account for the thrive time show either wages leave us a review and take a screen shot of the review. An email to info at thrive time show dot com. Email us a screen shot of your review Info Info at drive time show dot com. We will give you tickets for as little as thirty seven dollars. Your tickets will be thirty seven dollars that means you can attend the world's it's highest rated and most reviewed business workshop for thirty seven dollars. What's keeping you from doing it? I don't know but we WANNA help you and and I want to encourage you that you could absolutely get on stuck and so I wanted to leave today. She wanted. She wanted to end today. Show by playing an audio from a startup up that we worked with three years ago. That now has gone from a start up to over one million dollars of revenue. Think about that nine. Nine and ten businesses fail nine out of ten fail but this guy went from being a start up to a success story. His name is Thomas Crofton. His company's called called full package media. And you can learn more about his story today by going to full package. Media Dot Com has is going on Thomas Crossing under founder of Media in Dallas Texas. I've been a coaching client with Klay Clark. Since the beginning of more business we started about a year ago August last year. No clients no idea what we're doing no clue Really what was going on and now we've groaned. Where we've got six photographers got office? Space here Admin sales or workforce whole time at developing online Glenn System in law that growth review to Klay helping us in there so many things that stuff is not revolutionary. It's not this crazy Z.. Walk on hot coals and all this stuff is just real real stuff like gruber us. We were totally insufficient interviews. We know were different and were were special and we need to do one on one interviews. We can find quality candidates and not just Kinda do this group interview saying we tried that failed miserably Views now every two weeks At it up it's awesome. It works good will always have kind of influx of new people that we can train begun on US help their website graphic design. Seo as the overnight thing that I thought before. I started this business before cloud the kind of a joke or something. That only your apples of the World Amazon gift to the topic of Google But Clay said no just do these things Follow these steps it there and I think now he's looked today. Were number two for Gospel Safe. Takefuji you don't Louis Look so we're getting the top there that's really cool. It's it's really awesome to get leads if you will call you and say hey on Google it. We want to hear about services this is so that's really great. Say there's nobody out there. That's not a good coaching client for clay. I mean you're it's anyone regardless of the business it's not about the businesses especially as it's about on the steps he says You know it's it's a good thing in our week it's on track. Keeps you Kinda in line. which are doing what you should be doing? And it's good to kind of give you some flow in future business and I remember our first meeting. We set our goals and our goal is to do sixteen shoots a week and time me and my business partner slash brokering direction were like. Oh that's GonNa do Sixteen Week. That's like crazy and today. We're doing nine ammunition about fifty four last week. So he's helped us grow putting a lot of hours a lot of hard work as well but if you follow his steps duty duty says a lot of principles that he's kind of taught instill in that help us. So Yeah Clark L.. I want to venture out to find someone else they'd be more expensive and a lot more fluff and no the real actual or digits grown. So that's the way. Thanks over the past three years. I've had the opportunity to work work with SHAW HOMES DOT COM. That's the largest homebuilder and Oklahoma Nets. Shaw Dot Com. And we've been able to grow the company from just under forty million million dollars of revenue to now over eighty million dollars of sales and revenue within just the past three years. How well Aaron Erin? Antics reached out for coaching one two. He is coach Abol Three. I showed him the proven path for he diligently implemented everything that we taught him. But don't don't take it from me. Let's hear what Erin antecedent has to say about what it's like to follow the proven path. The Path less traveled what it's like to follow the path that most people will never understand or go down. What is it like to go down the proven path the path that very few people choose to follow the path that actually works beaten path to the top of success? The Path that leads leads to the top of the mountain of success. What does it feel like and sound like what kind of things do you have to do to actually implement the proven path? Our sales have gone up. Eight point two million dollars so far through the third quarter which is twenty point three percent increase crease. From last year our our sales have gone up. Eight point two million dollars so far through through the end of Third Quarter which is twenty point three percent increase from last year. Pretty hot one is among the three things. And you don't have to look at a new start the team getting three days. You're doing good well. There's three things that the hammer online is one as you get you reviews using your content so reviews content to the group interview. Three is scripting. Firing the scripts pools go with good reviews at Taunton. uh-huh how your team to do it. The one here can then take this. Knowledge shared her so a year ago. Oh I had a sixteen member sales team today. I have two of those people still remaining on my team so I meet with them every single week and make sure that they're doing google reviews and we have sixteen different locations on you. Google my business so we have a lot of locations to get reviews for in the last thirty days we have between all of those locations a it just under two hundred Google reviews and a force them to do a certain number every single week and so they saw a the people who were there have heard from the people or the people. Who are there heard from the people who used to be there that when we started getting more Google reviews we started having more people come in the doors and actually our traffic in our models is way up and if you look behind the scenes on insights you can see where people are clicking on driving directions and showing up at her models because of Google and they're ready to buy their convinced before they get there? I'm when we hit a hundred. It seemed like it was a tipping point on our main page. That one hundred customers were convinced before they came in. They wanted home from us which I'd never saw before we don't change the ads pretty much. The same having changed we in a long time and the ads work because the reviews you guys writing content. Same thing every week. You make sure that they do podcasts and give. I don't even know how many this last week but lots of everybody every week. The reason why a parent is really solid. As Bush relationship goes does the in his employees and ask for their feedback about to ask them. Hey what you so I can say to them. Hey fire those and then one fired a goes to Dr Bricks chiropractor. He's getting adjustment. He's like you work with laid. Yes I hate that guy. He got me fired. Wreck says some defect of us. Okay gesture back continues to share how he does that he got fired but it is in the day was what was his name. They got fired which were not write. Reviews important user clients they should bring their employees to me. Yeah and a and the other thing was at first. I started by just doing the group interview when I needed somebody and then it seemed like the more and more for I held people accountable the more and more. I needed somebody all the time. So that crucible where I think we worked at about a year and a half. I remember we had a conversation. I'm saying Ron Kirk is having this much over. Yeah I think I said it in that tone of voice over your off right and I would tell you that you'd have low turnover so a really cool. Oh meeting. That happened is one of the people that most recently fired. who was demanded a meeting with Gwen Shaw to complain about the thrive method of doing things that we had we had turned over thirty one people in two years he had counted and he had gone and gotten transcripts from all of them to share with? If Mr Shaw about how horrible. The thrive way doesn't work and so as he sat down to start explaining this. He's like well. Let me just explain that. That system doesn't working. There's been so much turnover in Glen. Let me just stop you right there. The last three years of all been record-setting years for us both in volume. I'm an profitability. So that argument isn't gonNA fly right here. So did you have something else you wanted to talk. So that was the entirety of our conversation. VERSOLATO's we've got examples patriots fans and they got a guy then watts who let's wrap it on the Patriots. Let's play the patient spreading season two seasons and then they let it go somewhere else. He's been here fifteen years. They convinced he and his wife and their seven kids to move vacuum England and unretired. Yeah and then they just cut me day so the point is it's like if you wanted to Rostro patriots or any team that wins at anything. You're uber form. If you can't get it done you're meeting bad. I'm just like I realize that you on your wife and you shouldn't kiss came out of retirement always integrate over cutting because you're not performing with insist goal of business is to grow the business. Gold oldest is not to create a fund campfire invoice. To hang on this. You know so. It's very different though than so but if you haven't cut that those people we could be a great team down there now six months or a year we're starting to get and then those people should stick around for years fifty people a week keep coming looking and everybody. Everybody wants to work at our company. And it's pretty awesome. So so let's recap the group interviews every week. How many candidates do you have every week or I mean we get like fifty ish week? CBS I mean we had seventy something about like if they show up and then One hundred twenty to one hundred and thirty that apply every week last week we probably had a people people who that yeah I think would be a great fit for shop but They want it not because they have extremists. Houses eight or nine for last week and then content. You'RE GONNA every week reviews. You're not changing your ads every week. I'M GONNA throw one more thing here that you didn't ask about but that was really relevant for me. And that is I feel like what we do have super specialized. When I first came in here I was like but you don't understand? Our business is different and I have all heard this rain. Thank you don't understand our businesses different. This is so specialized. There's so much training that needs to go into this. And I never in a million years thought that I could get people to like excel homes right away. That hadn't been here for a year going through intensive training in the interesting part of it is. We just hired a couple full of people who have never done this done what they're doing plugged them into the system. One of them did one point five million in sales his first thirty days in which is just not and he's never done this before the other one was like one point two million in thirty days and we've sold old with tons of rain new people by the way while I was out of town in Alaska for two weeks we sold in sixty days. We sold forty six houses. Think kind of crazy with all brand new people in the scripting. We have gone on starting this week. I think you bring by workstations. And then we'll hire the people who work in this building but just calling just for you and the scripting needs playing irving script. Yeah Yeah So. That was the part about like them. Having to be like so proficient in what we do I thought they needed to know everything about the entire company and all the massive amounts of data and charts and stuff. We have but interestingly if I just give them four things they need to talk about in each home on a one sheet beat and then a what we call the path which explains how to buy a home and I literally make them read the bullet points while pointing the each bullet point on this chart. The customer completely understands how to buy a home from us and then we created a what we call John. Kelly method of pricing out off the customer thanks to John Kudos for the for the pricing out of the home. which was the most complicated part because you needed to know everything about how home is built? We no longer do. It's just literally a powerpoint. Were they read. What's on every slide? As they go through this slide show in it literally asks them the question. Do you want this or this. This is how this works. Do you want this or this. And they don't read all three years ago. Ah Sales for the year that year. WanNa say we were at thirty thirty six million where we get. What are we right now? Today we are at sixty two million. We're going to end the year unless we suck. I think we'll be at at eighty million this year one operating you sell house profitable six percent that's net after all expenses. Although that number is up we're probably probably GONNA be at about eight and a half percent this year so the house is three thousand just as a prophet with sin percentages not. That'd be thirty. Thirty Thousand Eight percent of the twenty thousand two thousand dollars profit per house yourself. And then I make two thousand dollars promoter for seventy minutes. We are twenty five hundred okay. Is your exclusive for houses. Okay dollars. If he sells one house he paid for me in your house a week which means I fake myself of the year every. I'm pretty sure out of the extra eight point two million this year. We can afford you. Would you like I did the math. I had our accounting department. Look at that real close. Yeah Y- The question here because this is an example of what the relationship should look like after three years questions for real light win win so for you coming in with the mindset of where he needs for different how was it what did play do how. How did he get you to think differently about your business He mocked me with humor and repeatedly sadly over and over again and told me different stories of other examples from other industries. and Ah I definitely had a pain threshold there that I was willing to at least looking at it. I think I believed half of what he told me at the beginning. And prove it to me on the other half and so as I started to get wins in certain areas like Google review thing really gave us wins. And then the no-brainer gave us a bunch of wins and we started getting a lot more leads coming in so that credibility lended itself to going. Okay maybe he's right about some of this other stuff too so I started like trying other parts of it like I remember the first time I did the group interview I I was shocked at how much time it's saved me in so it's fifty hours of time. Say Yes maybe more. Oh yeah for sure means terror so we got the euro are Aaron. Didn't have a you have to go through. Read all the resumes and then guess who's lying and WHO's not based on penmanship for context agree to or whatever and then you have interviewed people and then I can also remember like some meeting meeting sitting in the fourth or fifth time he had told me the same thing but just in a slightly different way always with humor. Because if you're going to the honest you gotta be funny. You look versus Yup and you and I have seen this. We're GONNA church long enough to see this but there are Americans who advocated mm-hmm these over that are even pastors paraphrase persecution. This plan you should be because has money is bad. Yeah but anybody here. We're actually read the context of understanding the love of Money Money In itself bandwagon. But anyway so you guys are citing things most marketing companies in Tulsa either. You're not sign things or they cite emotional ardent. Who would be like this? If you'RE GONNA close marketing companies in Tulsa. They say asking for reviews doesn't work. And furthermore you can't ask in the home because it's GonNa show review from the same ip address and then the reviews won't count and so really what we want to do is make this act for you and this APP called pilot. What's it called pilot? Pilot Trust. Pilot wants another one. Just it's like it's gonna Tex people or email them and ask them how to experience was and then they'll leave review them and so an I'm telling my client you'd have to to get reviews in the home. Boom is flying in the face of every other marketing firm and everybody else is saying opposite. What I'm saying your employees employees are saying the opposite of what I'm saying articles on line that are written by Rondos who have logs are also saying and then I had a couple of thoughts you yeah yeah incited zero? Yeah I just go in there and say can you can. You can not funny funny. Really bad thing. Yeah I mean you had some painful conversations with me through the process you know I mean probably out of the first twenty twenty times we met. I only cried like eight times but during those painful conversations when you mix it with humor made it a little bit easier to pal it so and then it was logical argument too so I would go home and like think through the logic of what you mentioned about at the site and stuff but falls logic working for you to say mood nine out of ten business owners are using trust pilot to give abuse. And you can't. That's not a false logic unum and it's like yeah they are which is why the wrong or you get say that nine hundred business owners think that group interviews abuse unethical and it doesn't work that also calls logic of course they don't the wrong and so it's almost like like I said if anybody said if everybody says something I always go the opposite of what they think is true success who and so we have to teach his clients this stuff. It's talking to other marketing. Firms are teaching false logic. Which is neither ten people? Say You shouldn't use the script because you don't want to make your employees feel like robots. Well well that's great. That is a great step. You know but you should be asking employees that they wanNA feel a robot. That's false question so any questions for Aaron because Aaron been down the path system mm for years now and doing a great job. I didn't next year. If the trump wins and one hundred million dollars for sales loses. I think you'll probably get yelled else but I mean what do you do that. I would agree with that but I'll say either way we're doing hundred million the question about the sales scripting process and also the John Kelly method process. When you go to do that project to to work on your business? Was that harder than you thought it was going to be initially like once you've been through the process. What was that like compared to what you thought it would be like? Oh I wouldn't say it was harder. I mean the one thing you know the phrase I you nail then you scale it already had all the information formation in my brain it was more of a thing like putting it all down on paper and it really helped like having. John Live to talk to because he had just been through our old process and so he was like. I can't picture what you're talking about. You're trying to describe to me. What Crown Molding on top of these windows looks like and I don't have a picture in friend me I can't see it so it was a delegation of getting all these photos brought together but then literally what class it is this right down exactly what they what you would say and then make them say what you would say but you have it all written down and so that part was pretty easy? Although it took a little bit of time the content was easy and I think for most people. If they're like they come from the place of being a technician nations if you listen to this show on a consistent basis. I know that you are coach. -able and I hope that we are approachable and the best way for you to get into the conversation and to dramatically increase. Your compensation is to take the first step so one you can go to thrive time show DOT COM and book your tickets to attend Dr. Next in-person thrive time show workshop. You could you could do that. And if you leave us an objective review on itunes or Google yet if you leave us a review right now on itunes or Google and then screen shot the review an email that to info at thrive time show dot com. You can attend the workshop for just thirty seven dollars dollars or if you would prefer to pay full price you can buy a ticket for two hundred and fifty dollars or if you'd prefer to look into one on one coaching just just go email us right now. To Info at thrive time show DOT com. That's Info at thrive time show dot com. Email us your contact information. We can schedule what we call eight thirteen point assessment where I can find out what your biggest limiting factors are what your strengths are. Your weaknesses are where you're stuck and I will personally make a proven plan and path for you that we can lead you down if we have in availability at that specific time time in place and space in the universe so again you can book your tickets to a conference you can schedule one on one consultation or you can download unload all of the e books you download an e book version of all of the books that I've ever written today by going. To thrive time show dot com forward slash free resources. Now if any further ado we like two in each every show with a boom so we go to one.

Jason Google Dr Brek business owner INC magazine Oklahoma Dr Brek Dot Com Brexit US Small Business Administrati Dr Brick Kids Co Gore Leeann Tim Upper Midwest Jenny Craig facebook Shell ABC
Dramatic Diligence is the Difference Maker | The 5 Most Common Denominators of Perpetual Pushback That All Entrepreneurs Will Face

Thrivetime Show | Business School without the BS

2:20:43 hr | 3 months ago

Dramatic Diligence is the Difference Maker | The 5 Most Common Denominators of Perpetual Pushback That All Entrepreneurs Will Face

"On today's show we discuss why dramatic. Diligence is the difference maker and five most common denominators of perpetual pushback that all successful entrepreneurs will face. I also share why. It took my favorite pastor bishop. Td jakes over. Ten years to build a congregation of just over one hundred members suppose I would acquit. Our pretend years have over one hundred members ten years and did have over one hundred members. Suppose to buy Ninth Year. Said this is not working for me. I go self fuller brush. Walk away at nine and a half years and said you know God bless me this He would've blessed me. I gave him mind and a half year. It wasn't a matter of blessing. It was about or being faithful. Some shows don't need us a liberty rate her to introduce this show. This show too may eight. Kids Co created by two different women. Thirteen multi million dollar businesses majors and gentlemen. Welcome to overthrowing time Shaw Know You. Yes yes and yes. Based on today's show we are talking about how dramatic diligence is the difference maker dramatic. Now the word dramatic. Some of you might not know what that word means. Some of you might know what it means sudden or striking. What I'm trying to do today is is to shock you out of that quasi diligence that people call. I did my best so Dr Brek you have been a chiropractor. For How many years sixteen. Sixteen Year juicer. And let's talk about the worst economies that you have seen the worst moments you've seen the worst situations that you've gone through. We'd take Corona's a virus panic aside right well. Let's focus on the really really bad terrible things that happened previous to this sure. So let's go with when you got out of medical school on. How old were you approximately goodness I was about twenty five twenty five and did you have a lot of hope optimism for the the world at the time. When you got Adam were you. Were you fired up or are you ready to go absolutely? Yeah I mean I you know I'm going to have the world by the tail right. Oh yeah now. What what. What chiropractic college did you did you graduate from? I went to park a university in Dallas. Texas Okay C. Graduated from school. And how old were you approximately this time? I was twenty four twenty five. We're married. Yes okay so you're you're married and kids at the time no can't did you go work for somebody else or did you right away to start your own thing. I started my own thing. And when did you first run into adversity? What was the first time where you ran into something and you thought to yourself? Oh I didn't plan for this. Th Th. They didn't talk about this in medicine medical school. They didn't talk about this in college. Where was the first time that you ran into some serious pushback For me the the first real Realization with With pushback was just not having enough patients to make ends meet so It was only within a few weeks. you know maybe a month or so where. I realized I was not gaining traction Nearly quick enough to make yourself this thing self-sustainable In short order so I was burning through some savings rather quickly Jason there are five common denominators that I've found with entrepreneurs they run into every single time and I'm going to list off these these common pushback areas and you coach with entrepreneurs I do. Dr Brek. Cuban self-employed Again. For How many years sixteen sixteen years and your website is Dr. Brek Dot Com D. R. B. E. C. K. dot com and a Nathan. How long have you been self employed for twenty two years twenty two years in? What is your website? So people can check it out. It is complete carpet. Tulsa DOT COM. Okay and we could sit here and argue and say oh. There's twenty-five areas of pushback entrepreneurs run into there's twenty two common struggles entrepreneurs push through. But I just want to focus on five five and Dr Brick already sort of a stole the first ones earned hearings and make a point but it's marketing so marketing Jason. We have so many people that come to a conference we do and they say I really really want to have success. That's amazing well wh- we want to do it. And they said why I invented this product invented this. I did this idea product. I got this new degree. I've got this new skill I can offer. I can powder coat weapons. I've heard that when you can make some money I can make products. I have a machine shop okay. I have a gym fitness gym. I've got a haircut idea. I've got a New Vision for the new way to revolutionize carpet. I've got a product. I WANNA sell to kids. I've got a product to sell to adults. I've got all these products and things but the first area of pushback I always see. I always see is marketing. Oh yeah talk to me about a client. Think about think right now thinking thinking deeply about. Let's go with your client a Lake Martin. Minimal Shantou Jason about Percy Lake. Martin Mini Mall. What is the name of the owner that that would be Mr Jason? Let and worst located. Approximately? He is in Eclectic Alabama or more specifically the Lake Martin Area Lake Martin. Many Mo- what's his web address studios with Personal Fan. So it's a lake actually have to look it up. It's Lake Morton cubed or wherever you look it up real quick while we will be thinking about it folks. Think about this first thing. Are you having a problem with marketing? Are you experiencing some pushback? Is it harder to sell than you thought it was going to be? Okay Jason. What's the Web Transit? Is Lake. Martin cubed DOT COM okay. Like Martin Cubed Dot Com. Okay so let's talk about this for a second Lake Martin. Cube Dot Com. How is he getting customers now? So he is getting customers now based off of his Google reviews and then His business is it exists entirely on sites in wonders because he has a little bit of everything so when you go to his storefront I mean it screams at you. There's something for everybody out front. They make a very big deal out of the displays but they also do Almond marketing so he has retargeting ads. His Google presence is massive and they do a ton of content. Now we have helped him into the top of the Google search results. Yeah Alright but marketing was a problem. At first it was yeah. Was it what you would say you're on you're on the record. It was a problem for him. Yeah think about other clients up Marty. the incredible Roofer. Yeah well what what is Marty's company That is okay. Roof NERDS DOT com. Did He have a problem? Initially generating leads. He did because of course in Oklahoma. You can't throw a rock two feet without hitting a Roofer so it's very competitive but also in the same vein a lot of people don't know how to market they have listening. He didn't have ads running. He didn't have any web presence before. Starting with Dr you another client of ours longtime climate. I cannot mention his last name no I cannot. I cannot the industry. He's in no I want to but I can't but on the door I have just framed up the thank you note that he sent me on Thursday nice as part of the will work for easiest program and I always tell clients. It's better to give the receive and you might. You might feel bad when you achieve your goals and if you do feel bad jason. The best way that our listeners can deal with that that sense of of negativity in that those feelings of guilt. Yeah are to Send us a pair of easy. You got a pair easy I did. I got my first pair ever. I've been wearing them ever since and they're awesome. Okay so again. If you're out there cheating massive success as a result of listening to this show and implementing this and you feel bad feel free to demand in a pair of us you know you already have a pair yeah. I wear a team wearing that burdens associated. Saying no it. Eventually you'll feel bad now dr brick. What's I shoot? You wear a size ten taller them so you'd have to. You'd have to go through eleven eleven. They're all out there and you're achieving massive success and you begin to feel bad. I would encourage you to mail a pair of visa size. Eleven easies send it to us at the river walk address just do a Google search real quick for thrive time show and there were Jinx J. E. N. K. S. and. Send us a pair. We'll work for as folks. We'll do it in. This is eleven and then all will give those deductor Brecca. I'll give you a shout out on the hair but anyway so marketing it turns out to be a problem for every client. It does every every single one every client you've ever had every single one take another client thick deeply. What is another Klein that you've worked with that? Once had a problem with marketing and then now they don't come on now. Well Yeah we'll just do shout to angels touched as always. I mean they've been in business by the time that I started working with them. They had already been business for like twenty years. Now Angels Touch. We give them a mega point for pushing through a learning what to do and then doing it whereas angels touch located they are Inborn Massachusetts so essentially the Cape Cod area. Okay but again. They had a problem with marketing. So if you're listening right now and you have a hard time generating leads a this is not a new thing through be. We can teach you the super moves but you have to understand that every entrepreneur that. I've ever run into ever has a problem with marketing true. So what I'm going to do is let Dr Brek share about how he how he generated his first customers. And then I will share with you. The thrive nation how I generated my first customers and some of these moves might not be moved that you should do. But it's what we did do okay so we're not going to sit there and say well this is what you should. I can tell you what to do and for our coaching clients. We make a plan. But I'm telling you when you start a business. It's kind of running through the minefield of what not to do so. Yeah Dr Bracket you can go back and think about this. How did you generate your first ten customers? That's a painful journey for me because it was tough and so I didn't networking I met people anywhere and everywhere I could Had A friend of mine. Tell me to put Five pennies in my right pocket and not go home until I put the opinions on my left and each penny was a person that I introduced myself to reach out to whether that was at a convenience store gas station a grocery store. You name it anywhere. I could go You know just as an extra measure to make sure that I was out there talking to anybody and everybody that would listen so your marketing strategy was to talk to as many humans as possible. Yeah I mean just you know. Try to get the word out of who I was and where I was. But it was not a well-thought-out plan at all I had a mentor at the time. That was really big on just building the practice off of referrals except I had no one who be there to refer to me so you gotTa have a base people. Where did you where did where did you start to intentionally run into humans? So I I had a practice in the in kind of central Tulsa and so I just literally started making concentric circles a near my practice and so I went to neighbors who were professionals You know they. They were neighboring in their businesses. And that's where I started and then I started working my way out from there at Church. you know. Just as I'm I'm being introduced to people My wife's a schoolteacher. So I talked to her friends I was essentially a You know the network marketing Type of person but in person instead of reaching out to all your friends on social media and everything and and hounding everybody Virtually I was doing it. Live and in person The Internet was was going but it wasn't Something that everybody was all about Google Searching Wasn't necessarily the number one way that people would have found you at the time Yellow page ads. Guys were coming to me all the time all the time. I had no budget to up to be able to really market So yeah I was on a shoestring budget and just doing my best. And it wasn't very good so I will say this when I was building my first company. Dj CONNECTION DOT COM. I went to see a man who I thought would teach me that. The secret sauce Because when you are young entrepreneur you want to secret sauce. Burkard saucier convinced. There is a secret sauce. You're going to get the secret sauce. I then we'll be successful so you're looking for iota and there's a Lotta Yoda's out there. Now let me tell you something about. Yoda's there's like real real talk iota the real iota. He is hanging out in Dagoba I believe like a swamp kind of area. And he's not out there looking for clients all right Luke skywalker trying to find him. You know he's trying to wear iota who's iota. Where's your? Have you seen Yoda. Can you take me to Yoda you know and Iota is really not wanting to be found. Okay but then there's all these kind of we'll call them. Competence you built I the Star. Wars analogy some that. Some people don't have please briefly. Explain who palpitation is just listeners. Understand what you were talking about that. So impotent originally so you see him in the first episode four six and you only know him as Darth city is. The bad guy But once they revamped everything started with the new trilogy you realize he started off as a mentor or a fake iota and he ended up leading. Luke down the wrong path. I'm GonNa give you a mega point for that. That was well thought out. Okay now I will say this is it. There's a lot of people are going to call. Them CHARLATANS NO CHARLATAN is somebody who doesn't know what they're talking about but they recently read the definition of a charlatan a person who falsely claims to have a special knowledge or skill a fraud. And you know why do you know why? It's so easy. For Charlatans to make money in a frothy and a good economy when it. Kinda me that's just rocking wise. It so easy for a charlatan to make that money well because like I said Yoda's hiding out there not wanting to be found in. The charlatans are out there up front very easy to be found and of course in a good economy. There's some money to be spent and there's I think it was a P.T. Barnum there's another sucker born every day and You know we're all full of hopes and dreams like I was and we're all eager to find that iota and so you end up running into the Charlatan Five Times more frequently than you do iota and so I'm going to tell the listeners out here about how I became a business coach and was able to help grow businesses and that kind of thing but it started like this. Okay I had A. I bought all this equipment I bought. I mean really good stuff. I bought the JBL speakers. Because I knew that was the key. the microphone about the. I bought the SM fifty five the S. H. Fifty five microphone and by the way deduct it moved. I think somebody's moved my fifty. I'm going to have to find it. It was hanging right there. It was actually. Yeah I'll I will figure that out but you know what I think it's on the shelf. There is behind the Hymie on the shelf. Jason can we can. We grab that micro quick I I want to look at the Mike Is. I'm talking about the same style. Mike that the Elvis US right. That was the claim to fame is. It's the same same type style. Yeah this is the idea that it's the same. Look as what Elvis used back in the day so I bought the fifty five S. H. Microphone here it is. It's beautiful so have this microphone. I've got the fog machines I knew fog machines is what brides would I knew that. Just fog I got the speakers. I got the American DJ lights. I've got the pioneer dual DECK CD. Players. I've got all the music I mean I've really I've really spent dollar that I had I worked construction and I did poured concrete and I worked at Applebee's worked at direct TV. I worked at target and I was working between seventy one hundred hours every single week. Depending upon what hours like pickup I worked at a nursing home. I mean any job possible so I buy all this gear and I'm convinced if I just tell people I'm available for business. I hand painted my nineteen eighty-nine Ford escort because I had hand painted the vehicle because I had put my energy into it. I knew money would come home so I went to a church. That talked about this. I went to I went. I went to a church that talked about this church. I went to a not gonNA mention the name of the Church but I'm so glad that they're not around anymore. This just incredible church but I went to a church that would tell you versus that you wanted to hear writer but not the real versus now. Let me tell you. I ain't never talked about it my church this this particular. Church Hebrews chapter eleven verse. Thirteen all right. Let me let me start. With the verse. Eight Hebrews Chapter Eleven Verse Eight. It reads by faith Abraham when call to go to a place he would later receive as inheritance obeyed and went even though he did not know where he was going by faith his home in the promised land like a stranger in a foreign country by faith. He made his home in the promised. Land like a stranger. In a foreign country he lived in tents as that Isaac and Jacob who were heirs with him on the same promise for he was looking forward to the city with foundations. Who's architect and builder is God? And by faith even Sarah who was past childbearing age was enabled to bear children because she considered him faithful. Who had made the promise? And so from this one man and he as good as dead came descendants as numerous as the stars in the sky and his countless at the sand on the sea shore. This is this is the encouraging. I never heard at my church here. Does all these people were still living by faith. When they died they did not receive the things promised they only saw them and welcome them from a distance. Admitting that they were foreigners and strangers on earth let me repeat that verse. Thirteen chapter eleven. Hebrews says all these people were still living by faith when they died they did not receive the things promised they only saw them and welcome them from a distance. Admitting that they were foreigners and strangers on earth I never I had never had somebody. Tell me that. If you're faithful you might not actually get your reward until you get to heaven. I never ever ever heard that idea. Matthew five ten in Matthew Five. I'd never heard these ideas. Matthew five ten it's chapter five verse. Ten it says blessed are those who are persecuted because of Righteousness for theirs is the Kingdom of Heaven Amen. I thought that I would get all this free stuff on earth and I worked hard for a season. I thought I thought Matthew. Five ten red blessed are those who are persecuted because of Righteousness for theirs is the kingdom on Earth. I thought it said I guess it doesn't say that but I thought it did. I thought Hebrews Chapter Eleven. I thought I thought I thought it read all these people got all the stuff when they were alive. Because I thought that's how it worked. I listened to just enough Tony Robbins to be convinced that if I would just could concede it I could achieve and I. I didn't I didn't realize about the messy middle right so I went to go see Clifton Tolbert now you might say who the crap is Clifton Tom. Well Clifton Talbert. His life was made into a movie back in the day called once upon a time when we were colored once upon a time when we were colored. I'd never seen this movie before But I had heard about the movie I had heard about it because he went to our church growing up. Not the not. The church I was ripping went to a different church called Christian Chapel at this particular Church Which is a good Church Bible based church? He was sort of a celebrity at the church because his life was made into a movie and I thought to myself. Wow your life's made into a movie. Perhaps you've done something right. Let me into the trailer to once. Upon a time when we were colored came out in nineteen ninety-five received two thumbs up from Cisco and Ebert hit play real quick here queuing it up hidden play feel in the flow waiting for it. I want I want to work. I needed to work. One saw a couple of the actor's name so I mean it was a lot of pressure rise above it. Harnessing orangey walk out the door. How there it is. It's going to happen. I believe it. I got the Eagle on the screen. I don't hear any music right now. But maybe that's the interro started out by republic pictures a subsidiary of the Spelling Entertainment Group. Ooh Here's a trailer fishing in the small towns of the American south years before the big cities began becca roots brandy. People held tight friendship soup forever. I'll get a pleasure bringing anything on family show. Rashaad was in the movie that she was bill. Cosby's wife from the cosby show was time that would test their courage the now in this particular scene. The KLU Klux Klan is marching on Glenn Allan Mississippi where Clifton was raised and change their lives forever. The Guy. He's been more Dan from the highly Clayton classic novel intimate an Epic Story Struggle. Look again half straight vital beach and Destin. Art wants you to. I'll freeman June. He'll build lot of breakfast guide. And every time we get a little substance they try to take it away from US and so I. I watched the movie then. I picked up the phone. I cold called and Doug who worked for Clinton who worked for Clifton at the time did not set an appointment with me. He would not let him meet him. I Call I remember calling. It's like Boop Boop boop building the community institute this is Doug How can I help you? Yeah Doug and like disappointment. I'd like to book an appointment to meet with Clifton about what I want to pick his brain right now. We're all booked. So this is the first adversity. I'm trying to find a Yoda So the first adversity I ran into trouble and how to market my business is that I ran into adversity and Jason. Why would a guy who grew up in Glenallen Mississippi? He was not allowed to go into the front door of a bank because he was an African American who went on to build a bank. Why would the first African American west of the Mississippi to built a functional bank? Why would he not be readily available to meet with anybody who wanted to quote unquote pick his brain? Well it looks like he already has his F. Six goals in his life in order. It's like with you. I I look your calendar this morning. I know what times you may or may not be available but at the same time I also to the weekend so you have decided who can contact you and win and be successful and you know in order to be successful. You have to operate that way so that would be what Clifton did. He has spent too much time effort and money to be that guy so I reached out to him thinking hall. I'm GonNa meet him but he wouldn't meet me. Brexit shocking that a super successful person isn't just readily available. Furthermore he's not at a networking event. Trying to get clients shocking. No not at all it. Does Jockey okay now. So He'd finally after Multiple Times calling multiple times. I don't even know how many times I call them but many many times eventually they said yes. I DID JASON. Because I had a problem number two number one. Every entrepreneur runs into is marketing. We all have the initial problem. We we have is marketing right all right but we have problem number two problem number two. I'll I'll see I'll tell you what I did you tell me. What do you think the problem is? I showed up late. Oh I've been chasing guy down for like maybe two to three years disappoint brick. Why would I show up ten minutes late to meet a guy who I've been chasing around for years to try to get the meeting? Why would I show up late? I'm not sure why you would show up late. That seems out of character for the clay that I know so. Yes I'm I'll get into. This is like a nineteen year old ration here now. This is the one with the big suit and tie. No No. This is not a member of the Tang clan. But what Jason. Why do you think I would show played? You didn't know any better you you didn't. You didn't have instilled in you at that time that everybody's time as well as your own is a precious commodity and it's not like you meant to squander it but it's just. I would assume that's one of the things that he probably drilled into your brain after you showed up ten minutes later but why do you think that most people show up ten minutes late night like it's not a big deal? They don't understand the importance of being punctual like being on time. Great being early as even better. Because it's showing that you not only are prepared but that you gave enough time to make the most out of the because I mean Clifton had to take time out of his day that time he's not getting back to meet with you and a lot of people don't have that much instinct. They don't have that character yet of well. I need to respect this person so I need to be at this meeting right when it starts if not before well and he definitely hit on the right word in my opinion. And that's the respect because when you're on time it's a matter of respecting yourself and obviously respecting the person you're meeting with to be on time and it to me. It's a huge sign of disrespect when you do show up late. Yeah now Nathan. Why do you think I should have played seriously? Why why would i? There's by the way now. This wasn't intentional. Move you're not. You're not saying you should've laid on purpose to show. Hey I some cloud I deem important to a deep dark sub-conscious problem that everybody. Wh Why why do you think that I was late? I WANNA get Biblical on. If you jump back to proverbs. Twenty six and go down to the twelfth verse. Okay it says. Do you see a man who is wise in his own is there is more hope for a fool than for him and I think a lot of times. That's really what happens. Is We think I'm big stuff? Some people don't mind waiting for me so what I was doing is more important than the person. I'm going to meet that I think is important as we come up just dumb stuff that we were doing. Maybe I was spending extra time. Do my hair. I was talking to my girlfriend will. Finally I realized. Oh shoot. I've got somewhere else. I'm supposed to be. And we run late rushing to try to catch up to them because we thought we were more important than the person. We're going to see if they were more important. We'd be there early on taking a little bit deeper than that at that time. Clay had you come from a family of people that were chronically late. I would say more people were. I was around people who are chronically late at all times. Every everybody that I was around was always late. That's a big thing. Too that I've noticed is like I before like I probably around my sophomore junior year in high school I started get fed up anytime and make plans with friends and they'd always show up late or I would be with them. We'd be ready to go. And then we leave fifteen minutes late and it's just like it doesn't matter if you're going to like a school event or a movie. It sucks getting there late right and again disrespectful to everybody who made plans. But I noticed that all of those people who had that problem came from like a lackadaisical background or they had surrounded themselves not with family members but friends or anybody in their network. Who JUST DIDN'T CARE ABOUT TIME? So then it kind of bled into their characteristics so okay here we go again problem number one. I had was marketing but problem number. Two that everybody everybody has. I hope except for you. Mr Listener is diligence. Everybody has a problem with diligence by Burmese. Him He says to me. I'll never forget this. He looks at me. Looks at me and he goes. Why are you wearing those earrings? This is an African American man. Who's in a suit? Who's not getting paid to meet me? Why are you wearing those earrings? Mongolian they use it because I don't know you say. What do they look like the big hoops? I got it was it was I had massive hoop earrings. Big Silver hoops. And I. I was a disc jockey so I was only around club people All the time always club people it was just. That's what I did. It was every night. There was a club Dj at the U. Catan Liquor Stan cronies and then that was you. That was me and I would go to these places and you would have club issues every night. Some guy would get in a fight with somebody else every night. I got paid in cash if I got paid every night. There was drama in the club. This is my normal. So he said why. Are you wearing those earrings? Challenging your status quo for a moment and I don't even know I I don't know says okay well. Why don't you come back next week on time? Dressed for success and I o okay Wh WHY he says I'm African American. Which was the wrong color to be growing up you see. We were discriminated against. We couldn't go into the front door of a bank Because of the color of our skin and you are discriminating against yourself. You're telling the world I'm not ready for business. You should not pay me. I cannot be trusted. Based upon the way you're dressing and your lack of care about being on time and so we can start again but you will dress up bin be here on time or I'M I. I don't have done so I left mad at the man who didn't want to meet me. Who told me the thing I needed to hear right? He gave me the very thing I needed. And I left Matt So I come home talking to my wife. She says well. How was the meeting we? She's my girlfriend at the time I think. And she says he just just because she was still going to oral Roberts University. How's the meeting told me I needed to change address and Timothy Lady freaked out freaked out what he said you come back different time beyond time dressing to impress so I was mad. She's well maybe you should do it. I mean he's super successful right so I come back the next week I got. I wet my address pants on. I got it address shirt on and we're blue shirt. I'm ready yellow. Tie and Mick Khaki Pants on on time and he says well Mr Clark. Let's go do some lunch. You WanNa go to southern hills. I've never been to southern hills or to any place in my life at all at this point where there was a gate so we get there we pull up in his Mercedes. I've never been in a Mercedes. Never been in a Mercedes not even one time so we pull up to the gate and the gate guy says Mr Tolbert. Who's where WHO's your guest today says Mr Clark with okay? We'LL MR TALBERT MR CLARK COPA. Great Day bupe raises the gate. And it's kind of a slower thing that did it opens up and we we drive back and it's just as beautiful manicured it's unbelievable and I said did you golf Clifton. He Says No. And how much does it cost to go here and we start asking him about these fifty thousand dollars upfront fees to get to become a member. I start asking golf. Wh Why do you go here? well you know. There hadn't been an African American. That had been a member of the club so I wanted to change that. And it's a great place to network and I'm going. What does that mean he says? Well you know Indiana. I can't remember the exact words but he said something to the effect of your network. Is Your net worth going? I mean because it's coming at me so faster. He just taught me about being on time and diligence. Then he taught me that my network is my net worth but I it was all coming at me too fast. So we get there. We walk in the front door. Have you been to the southern Southern Hills before ones? Okay so I go on the front door. There's a guy there and he and he says a circuit. I take your coat and I'm thinking no so I'm gonNA give it back. What kind of. I'm kind of defensive. I mean the ninety s Mr Tall at me and says he's he's it's his job to put your coat on the coat rack that shared if it's part of the servants here. I'm going well. I don't want him to do it. I'll do it myself. Is it just because of how out works not how it works so just give me your again coat? I run into the restroom. And there's a dude he's offering you liked towelettes and mints and he's offering you a mouthwash and it's the first time experience over and you're never seen this. Granite countertops everywhere. Everything is nice rich. Everything tapestries were Nice. The weather was nice. All the furniture was beautiful. It's ornate I never seen it and so we're having lunch and he says you know eating's not a competitive sport and I remember going. What what I'm taking notes in my book like what does this mean who is then. Guy. What what this guy. All these forks. It's like It's like an overwhelming buffet. Folks you have to start from the left and worker in true and so I'm going. Hey what forks toys. He's when you start for me outside running away and they keep coming back with. Would you like a water which I could coffee? Would you like a salad? Would you like? I've never been eating a buffet all new things and so I'm asking him questions but I'm not wanting to hear the answers because he's telling me stuff that I don't WanNa hear you weren't ready to receive it. Because I wanted a charlatan. I wanted the guy and by the way I've been to chamber of Commerce events and I had met a lot of charlatans now I'm just GONNA use first names only I'm not gonNA use last names here but I paid a guy back in the day and then back in the day named Bruce And Bruce promised to protect me and my new company. Dj Connection from potential but to Gatien and help structure my company. In a way that would allow me to scale and into grow to the next level to build a a a workflow that was systemic. That was It was it was going to allow my company to be a scalable and allow us to avoid not taking who pay. Bros still. Don't have any customers pay her syllable. Oh my gosh I paid a lady. Don't remember first name but to make a logo for me In for ten grand. Oh she made a logo that would speak to the modern bride A logo that would resonate with the bride and the mother of the bride logo. That would allow me to separate myself from the other part time. Dj's into crib rupture that would communicate. Because a picture's worth a thousand words and for about I wanNA say fifteen grand. I got a brochure and logo and a website and I could update for one hundred and fifty bucks deferred update ranking Google. No it didn't. That logo didn't help us that logo. Oh my gosh. Maybe maybe a month ago I mean it was bad but he told me something. I couldn't find audio that conversation because honestly I wasn't recording at the time but I was listening to a TD. Jakes a sermon. I'm going to queue up to you. I'll play for you what I think was. Td JAKES is saying here. Did the did the gravity of of the whole situation. At what point did it really sink in? I mean probably the first African American member of Southern Hills taking you along with him yes. Walking through that whole experience took still about a year for that whole thing to kind of really sink in. I think it took me a full year to grasp what he was saying. And why it mattered and at somebody would spend money to be a member of a golf club. That doesn't golf right. And there's a sermon called the union between stability and fruitfulness by TD. Jakes the union between It's called again the union between stability and fruit and fruitfulness by Bishop. Td JAKES it. It's probably the best sermon that I could. I've listened to recently. That reminded me of this conversation. And so when I heard this is the same conversation so I gotta take the Audio and played on tape shop. Let me just listen to the idea. This is what Clifton Clifton. How did you because he introduced the stairmaster into the marketplace and he was the guy who did it and I said how did you do it? He said well. These young had invented the stairmaster and they were had been trying to sell it for a long time and at the time I worked at a bank and they came in to get money but no banks would give the money because they didn't have any sales and so they kind of gave me the project to look at. You know some junior banker they say go meet with Clifton. Navy kind refer junk deals to Clifton because no one really took him seriously at this point in his career Even though he had served honorably in the military and had great grades they just people didn't listen to him and so these guys come in. They pitched the delist. We need money cooked and says I. I can't get a lot of money because you don't have any sales but what I can do today is I can sell these stairmasters. All over the world in these young guys who had no sales were desperate for money. The the inventors of the stairmaster They said Oh okay and he says okay they said okay okay. He's plans contract and license agreement to sell and I said well. Clifton how did you I mean how do you know how to sell it? He says I didn't. I just told him. I would so for three consecutive years without compensation my man Clifton Tolbert went to every trade show. There was always wearing a suit always on time always prepared and working and working and working and so in seeds and not getting any type of traction but he's tilling that soil tilling that soil. He's so in the he's so in the seats. He's watering. He's water in those seats. Not Seeing anything because he had faith like potatoes. You can't see them below the surface they're growing and then and then one day he gets a call. This is clipped Talbert. Yes I'M GONNA be half the United States military. I'd like to a place in order for one stairmaster. I liked your presentation for one. He's home so he delivers it. Personally he drives from Oklahoma to the military base all night to deliver the thing in person. Wow gets there and they're going did you. Did you drive your yes sir. WanNa teach you how it works will make sure you know how it works. WanNa make shows the first stairmaster after three years right three years and they liked this. You drove all the way here. Yes I did. We like the wizards. Yeah okay we'd like to order a million units. Whoa and all of a sudden Clifton. Tolbert went from being a The guy trying to sell a stairmaster for the low price of free To being super successful now bishop. Td JAKES is one of my favorite minds. One of my favorite pastors to listen to because he's gone through something. I do not care about Charlatan tips. I don't want tips from people that have never sewed the seats. I don't want tips on how to get rich quick. 'cause I know it's not possible because in the event that you listen. Listen listen to this Mr Listener and this is a true story about a fitness guy that I helped years ago. We'll go I'll go back at more than five years so you can't guess who it is but this man. Oh this man has small shirt. He wanted a lot of members. Yes he did. He wanted a lot of members. And you know what happened? He teamed up with me and I gave him one thing about a business coach. That's why I only work with one hundred and sixty clients. I got him to the top of Google. I made ads. That worked chasing. He had leads coming in every day and one by one people would write in. You could see the emails coming in saying this is what the email said. Hey coach I hope you're okay. I should up this morning at five. Am for personal training session and you weren't there. Hope you're okay the next day. Hey coach I hope you're okay. We had our meeting today at one and I didn't see hopefully you're okay another email. Hey coach every time we have our two o'clock personal training session. You start late by twenty minutes. Can I get a refund? Hey coach I didn't get paid this week. I you're a good guy and everything I'm not attacking you but I worked for you now and I need to get paid. Hey coach I need to. We need to get paid. I we're releasing this building. We gave you the first six months free now. We need to get paid. You start to see all these broken promises where he didn't pay the landlord. He didn't show up on time for the personal training session. He and Jason. What do you think was happening? Even though we had he thought he had a marketing problem and he got some leads but what prompt hit diligence problem. He could not consistently show up to work. He couldn't consistently play pay his employees or any of his bills. I mean that's just a that's a deep-rooted personal problem is in your life together. You have no focus. You can't say oh. Hey great business idea and then go to somebody and pay them to help you the not execute anything at all which you see happen far too often you do and what happens. Is People think we have a marketing problem? And you probably do the marketing problem. You probably have a marketing problem but we also may be have a diligent problem now. Some people say stop quoting scripture. I listened to this show because I want truth. I'd say this I'll give to you even if you don't believe in scripture that's fine because it's universal truth because God made these laws okay so Gandhi. Here's Gandhi Gandhi says. Your words become your actions. Your actions become your habits. Your habits become your values your values become your destiny. It's the same thing but the point is so. I am listening to this. Td jakes sermon. Listen this is what. Td jakes said Td. Jakes NEW YORK. Times bestselling author. Td jakes thousands of members. Td jakes superstar on YouTube. Listen to how TD JAKES how his first ten years went. Listen to this here we go. I'm eighty two fruitful but I made it through unfaithful suppose would acquit. Our priest. Ten years have over one hundred members ten years and did have over one hundred members. Suppose to my ninth year as I said this is not working for me. I'M GONNA go sell fuller brush so I would have walked away at nine and a half years and said you know if God would admit to bless me this. He would a blessed me. I gave him half year. It wasn't a matter of blessing. It was about being faithful because they might not have had one hundred till now and steel. That's fine because he can't be worthy at all. You don't measure success. The way the world business success was you put your hand to the plow. You don't look back once you say yes. You don't say what you signed up. You don't quit. And so he clifton he told me he said he's a clay took about three years to get my first sale. Now because I'm a fast writer. It took me about three seconds to pull out my little journal and write down. Okay okay so a tip PR tip number one so it took three years. Three years to it took three years to sell the I stair master. Okay got that down. That's Clifton Tolbert. He said this to me here and deer journal on this day. Clifton Tabart said to me at the other hills took three years to sell the first stairmaster. Maybe twenty seconds in. I'm like okay. Okay okay yeah got it but what I missed was. It took him three years of showing up on time wearing a suit following up in the guy who plays the order had met him. I two years previous right. So it's the consistency. It's the diligence now in the event that you have an overnight success which I've never seen before but if you do have one. I wish it overnight success upon anybody. Td jakes goes on during the sermon. Which is a great sermon that everyone should watch called the union? Between stability and fruitfulness he now shares. What happens if you get the money to quick? Listen to this. This will blow your mind up. God knows where he can trust with the blessed. God knows when you're ready to have a dove enough. God knows when it will go to. God knows what you won't lose your way. God knows what you won't get strung out outdrew. God knows what you won't lose your. My God knows what you won't have a nervous breakdown. God knows with your own. Up God does your favorable to fight out the enemy. God knows what you can withstand the pressure. God knows what you can find out the hate us. God knows last show all my God. An appeal did all you gotta do. Baby it's real simple. You don't have to go to college for this. You'll have to take my class. You don't have to download link did and read some older frigates each real simple by just show up for the fight everyday. Put a fight. Where's the clock? I saw a winter. Two o'clock this show I so I wanted to hear a get rich. Quick Tip So then he started talking to me about branding. And he said he hadn't read Michael Levine's book Mike Levin the PR consultant for Nike in Prince and Michael Jackson. A guy who is now considered a friend. He didn't tell me about his book. He didn't know about his book. I'm sure he just said what you gotta do. Is You gotTa make a list of your ideal unlikely by so the people that you think would want to hire a DJ who would want to hire a DJ and right away. I went back into my stinking thinking. Which is this is this guy A. Dj Is it is it. Have you ever been a DJ? And that's why I'm thinking my mind as one of the wisest kindest men I know is teaching me right. Well my industries different You know and then so make a list of the ideal in likely buyers you want to market to and call them all every day I'm going every day every day. Clifton how'd you start the bank after you came into that money with the stairmaster for the three quick years of uniform? How'd you start a bank? He says well I made a list of all the ideal unlikely buyers and Tulsa the kind of men who had money deposited in a bank and I called them all all of them. Yeah all all you're talking about. Maybe like one hundred thousand people know maybe ten thousand people because not everybody's successful you call ten thousand people. Why why would you start a Bake Clifton? Y was a kid see. I couldn't go into the front door of a bank now. I wasn't idiot. 'cause I've just watched the movie about his life About segregation somehow. I missed the part that he couldn't go into the front door of a bank because of the color of his skin he says Banal. I walk in the front and all the time. They'll just sit in the lobby because I can now gone oh man and I I remember. I said we're talking some point. He told me his first ice cream cones. And you're the first time I went to the circus. As I was a little boy I went to the circus with my uncle cleave. First Time I'd ever been and they all of a sudden the circus stopped. It was going well whites elephants to music then landed at an ice cream cone and they stop the music And I said why because they made me leave because they saw a black kid in the circus and made believe that's rejection and I'm like really this happened to us. Yeah and actually my first ice cream cone. They knocked it out of my hand. So that's my life. So you talk about rejection. I don't know so I just put. I put in perspective sure. The perspective really helped me to see. Look here's a guy who couldn't go into the front door of a bank who now owns one who cold called relentlessly for three years to get a say I just wow so pro tip number one marketing and generating leads. Make sure that your website looks great. Your first impression does matter. Make sure embiid back before the Website Clifton. Talbert was the website he had addressed. Nice Toyota's where to suit suede dress up. Show up on time step to that. Diligence is not an event. It is a process. So Jason in my by my a big drum here to my right I have a big stack of. Yep I'm editing. This mastermind book. Oh yeah how long have I been talking about this book? Oh man for as long as I've known you. Yeah like you started that I remember. You had the first Almost a year eight so far. Almost yeah in this book we have Horse Schultz. The founder of that was a good Jabar's Carlton. I'm excited for that book that I'm going to give the horse. The Horse Schultz chapter which is still can't say his name correctly. I want to give the good. Then we've got in here. We've got Wolfgang Puck's in here Damon John from Fubu Shark tank. He's in here. T HARV EKER and here. I've got I mean it's A. It's a big book. Oh Yeah Oh it John. Maxwell's in the book those who can't see this is at least a rim of paper is really at least it is really thick. So it's it's a big editing project. It's about five hundred seventy nine pages at a and let me tell you something this is like. I don't even know how many times have ended the book now. Now if by the printer over there would have to grab right now but I have. The edits took me six hours to find the air's in the first twenty pages yesterday so I mean but if I hadn't learned diligence nothing could work so step one okay marketing and generating leads. That's a huge problem. We all need to make sure our branding looks great. Our branding branding must be outstanding. Doctor we've worked with you for a long time we've helped you and Tim. Redmond has coached down the path. Your website did it used. It never did the website previous previously to working with Tim and our team. Did it generate leads? Never do you generate leads on your website. Now I do daily. Are you at a place in your career? Though where you have the maturity to show up on time to meet your patients yes and are always perfect. No do you. I mean to some patients run behind which creates a late flight issue. Yeah sure but if you've ever met a chiropractor he's a good guy who can't show up on time and take care of even just a few appointments. He has. Yes so the diligence is that not a problem for most people know is very real and You you're seeing a year example Before the Can Get rich quick one of my friends. I was so jealous of when we got out of school. Because he in my estimation from where I was sitting. It looked like he got rich. Quick all the stars align and everything happened wonderfully for him But he didn't have that diligence factor there That I was learning the hard way and having to figure out much like you were and You know he rose very quickly but he also fell very quickly because he didn't have the maturity to handle it and so his life Looked amazing from the outside Early on and then it kind of crashed and burned. And he's having to rebuild it from the ashes and now he's diligent now he's learned lessons yet but You know as as a bishop. Td JAKES said. You know you wouldn't wish that. Wish that on anyone Because of the pain and struggle that that process was where I thought that that's what I wanted except the maturity that I grew into Was the diligence before the prosperity. Not The prosperity ahead of the diligence. And and so you see that all around you in different places But those are the sad stories. Those aren't you know they look good for a moment and then they look terrible after after a little bit so again. I'm just talking about the five common denominators of perpetual pushback that entrepreneurs will face you. You have to push through. It's going to happen. It's going to have Napoleon Hill writes. Adversity will come at some time to every man and woman how you meet it what you make of it and what you allow it to take from you or give you determined by your mental habits all experiences. We'll do something for you or something to you. You gain strength through struggle. So I'm just I'm just throwing it out there step one marketing generating leads man. I so I picked up the phone booth phone made by one hundred calls and I thought that's not working. I got another meeting was Clifton. This was probably my best meeting. Clifton I go. I'm cold calling. It's not working. How many cold calls did you make? Probably one hundred. Thank every day or just one time one time a hundred calls. He's come on man. I made cold one hundred calls every day for three years. I just remember going to teach you. Oh but because he started a bank because he was the first african-american west of the Mississippi to open the bank because he was the stairmaster guy because his life was made into a movie because he was nominated for Pulitzer Prize. Because I wasn't paying him. I don't know there's a lot of reasons I did. It and I started doing it every day doing it every day and I realized that the more knows you get the more. Yes as you get you gotta get one hundred knows forever yes. I started making little games for myself every time I make a cold call. I'd put a little tally ticker down there. And I'd put one rejection to rejections rejection. Four weeks I kept working working through it working through just rejection rejection rejection rejection. It would happen every day and I started. I opened up the phone book to the AS SECTION FOR BUSINESSES. They were sorted. Alphabetically started calling apartments in more. I called better my script. Got and Jason Eventually. This was my scripted. You pretend that you are the apartment of Your Community Manager for an apartment COMPLEX AKA a sales rep. Okay got it here. We go but but hello you. I'll call you. You answer the phone and your vintage on Yale but boop hello. This is the vintage on Yale. Jason speaking can help you. Hey Jason do you know who's in charge of scheduling our Community Pool Party? That would be me. Who's asking you see our? Yeah because implied that I was a resident. I'm my name's clay and I'm a disc jockey and I had heard that we we do a party every year There of a pool party on a scale of one to ten ten being the best one being the worst. How happy were you with last year's entertainment I was About five five now with ten being the highest. Yeah what could they have done better? Oh you know Music selection was a big thing Engaging they kind of were just there behind the table and Just Kinda hit play and that was it. Well here's the deal. I don't know what you paid last year but I got a special going on right now where it's a charge dollar to Dj for you. And then I get after the end of the show you can just pay me what you think. I'm worth can I? Can I ask you? How much did you pay the guy last year? We've had him like seven fifty. Okay Yeah you just pay me what you think. I'm worth an I'll just come out and Dj for you is that does that sound good. That sounds fair. So man I gotta bookings because I figured out the marketing thing. Yeah that's step one marketing generating leads step to the diligence thing. Oh Baby I showed up on time. My cold calls every day. The problem number three I ran into is my shows. Sucked Room last year was a five and I knew you wanted to ten and I wanted to give you a ten but my best is probably a four. No idea so I didn't know the importance of making a workflow that. Wow so now jason a workflow or a system that wows. Why is that important? What's important because one of the issues that I've run into with tons of clients I've seen you run into your client. Other coaches into their clients. I'm sure that you know Brecca Nathan ever run into it is as the business owner and you as well being you know. Multiple business owner. Is You have everything in your head so you think you know the flow. Yeah I know the flow but where I realize the issue comes into play. I've tried to help them. Still coaching some of my clients through it is yet figure out where you start in where you finish and so as redundant as it seems as repetitive as it seems you have to do it you have to get out of your head. That's why one of the first steps that you have on your path for all new clients is by a big Whiteboard. And then start documenting this because you have to know where your marketing and branding is against problem one and then from there. What's the initial contact? What's the follow up? How do you set an appointment? What's the follow up? How do you handle the event or you know the sale? What do you need to do that? And then again. How do you close? And what's the follow up once you can once you've built a a repeatable and profitable system that allows customers you're gonNA discover that you can create time freedom and financial freedom right but before that you're going to create chaos and Warren Buffett. Who couldn't be here today because he has class and style he said. I tried to buy stock in businesses. That are so wonderful that an idiot can run them because sooner or later one will who you've got to build systems. Michael Gerber the the IRA the myth revisited. He writes most entrepreneurs are merely technicians with an entrepreneurial seizure. Most entrepreneurs fail because you're working in your business rather than on your business so I had to go out there and figure out what a good business looked like. Yep So at the end of the show so so funny things I did there so great now looking back at every were dumb at the end of the event. I'd look at the customer right in. The eye had walk up to. I'd say could you leave? Could you write a review not not Google? Google reviews? We didn't have online reviews. I said could you leave me review at hand him if he's a paper and they're they're right there they're looking at me and I'm like could you leave me a review real quick and they go. Yeah and they'd Right. Great job exclamation point or good work or thank you or. I don't know and I thought I'm killing the game. I got exclamation points. They're saying great job. I'm on your own then. I'd call back the next year. Took a year to figure this out Hey Linda I wanna read book. This year's Party how was IT We went with a different direction. Wh-why clay we just. We is budget thing like I was cheaper. She says no no. No no no it was it was it was it was it was. It was cure bad house. I bet well your your equipment was great music music. But you're like on the microphone. No one could understand the words that were coming out of your mouth. You weren't funny. You didn't have any. You had inside jokes that you liked that nobody got you. Were up there having a good time. You're talking so fast we couldn't hear you. Your face was so far away from the microphone. People didn't know what you were saying. You Got Feedback. All the time you know feedback all the time you are just. You're just not very good. Oh so then I thought well what would make a good dj and just because of sheer persistence. Some people gave me another shot. In this time I did something crazy. Weird Nathan you do this complete carpet. I wrote down what they wanted. I wrote it down. I never done this previously. I just put a date in the calendar where I was supposed to be and so when they said we want reggae music I wrote down what they want and they said no matter what don't play the mock arena. I wrote it down in years past. They would say no matter what we don't want democracy in and I'd say Oh okay I keep that in my head. I get to the party nine months later and I would play exactly the songs they want. Didn't want no. Yeah because I didn't I didn't know about systems. I didn't write anything down. So Jason. It took me from two thousand from ninety six. I started Djing through two thousand. All of a sudden I got a call from the Tulsa Chamber of Commerce the Tulsa Chamber of Commerce. And they said you. Clark are tosses young entrepreneur of the year. I'm going how does that work. And they said we have so many people that have said. You're really good disc jockey like we had bank of America. Call US and say you're great. We've had Boeing call us and said you're Great Holiday Inn select says you're great all these big venues big companies. Ups says you're great and by the way this point guys. I'm DJ in like one hundred fifty events a year myself And so they gave me this award. I'm on the cover of the Tulsa World Business Section. By the way we were just cover the Tulsa world yesterday. The whole thing bent. Summer's on the cover. That because we're we're the first men's grooming lounge one of the first ones to reopen after this Kobe craziness but I got a lot of calls. Huge amounts of calls and Jason Good. You just predict what you think. What wrong when I started getting twenty calls a day instead of twenty calls a month. What do you think happened? Well I would assume you either. A got overloaded and panicked and then do nothing or you took everything on without having a plan. Oh I did I I put everything. And what could possibly go wrong. You think Nathan if you book every event you can possibly book and you don't have any systems look at possibly go wrong. Evidently our minds can only hold a finite amount of information not infinite and so I assume that six months later the twenty jobs a week were not readily memorized. Br Equity. You think and I. I was using paper panels writing stuff. Down what what can you? They can possibly go wrong. Nothing could go wrong. You know with those kinds of issues right klay Well I mean so. Many things equipment breakdown You know needing to be in two places at the same time. being overbooked and Or three or four places potentially at the same time Because you're saying yes to everything and you're you've got time to figure it out right except you don't And so yeah I can imagine just a plethora of things that could go wrong. Here's what happened I Book and Everything. I mean I was killing it. I would tell us like I'm on fire. I had days where I would book. I days redbook like ten. Of what ten events some book five. I mean I was killing. I was smashing their deejays. And they're like wait till you have to. Dj them some booking all the events And so then I thought okay. Okay here we go so I hired a top personalities in radio. Fm Radio at the time. I names everybody Tulsa but no but I'm not considering their names and one by one these guys would go out and they would ruin winnings I mean just. There's something beautifully terrible about ruining just the feeling of like Oh. Somebody's spent twenty five years planning and their life savings spinning on this wedding. Yeah and I would I would so I would call after every wedding and I'd ask the bride. How happy were you with the DJ? And she would say very upset. Why well one? He put his poster that says the name of his company In front of the table that say call one. Eight hundred eighty muggy. Dj He put that burden table. And I'm like what I don't want him promoting your company. I don't have A. I don't have a banner like that. I'm telling you he does. He put a banner up so I called the Guy Dude. Are you promoting another DJ company at someone else's wedding? He's like yes. How do you think I get my gigs? This is how I do it. You can't be promoting your company's. I'm not an employee buddy. I'm a contractor. So He's out there passing at its cards hopping on the Mike. I'm making up the name of the company. Here's The gentlemen do you won't take you to the next level. Of course you do call today. Book Power deejays power digits. Call Right now. Power deejays at someone's wedding the bride would ask for the bribe would say. Could you please not play Macarena ladies? Jim The broad doesn't want the muck arena but she doesn't know what she wants to talk to the and they would almost like taunt the bride's yeah one of the. Dj's was from New York. I'll never forget this guy and he was a dancer and in New York. I guess that like it's normal to book a DJ and he runs out there and dances with you all night and teaches dance. Moves here. So he's out there just getting into the groove he's feeling the flow and the bride tells me about fifty four showed up at her wedding. I said specifically said specifically I remember talking to you and telling you I do not want the disc Jockey. Come dance out. I didn't want that and you wrote it down. Why would he do that? I call the DJ pay. Dude why are you there? Dancing with all the brightest freaking bridesmaid. You're hot hot. It was beautiful ladies beautiful. Ooh True story encouragement this guy literal. I'm not kidding. He literally the bride had Two sisters that were twin too early nineteen years old. And he's out there grinding with them. This is before camera phones. But the Dads we'll show you photos I had one disc jockey that took a bridesmaid home for the night. I had one disc jockey that was so hammered. He fell asleep in his vehicle. Fully loaded with the car on Just falls as passes out in the parking lot. I had one disc jockey that was running down the road driving down the road in a flatbed truck and he didn't put up the back of the truck so a massive speaker fell out wall going full speed on the highway. A lady had to swerve out of the way with her minivan to avoid somebody. I know I had another disc jockey. He went to the Omni Hotel and apparently he ran around with loaded assault weapons so he left his loaded assault weapons. Ar Salt rifle in the hotel. That was checked into my name. I've had another. Dj Smoke Pot during the show outdoor event. This was before it was legal to smoke. Pot Right I mean I could tell you had so many horror stories because I didn't have a workflow that wowed I had marketing going I had personal diligence going. But I didn't have a workflow. Now what's The workflow step for? You GotTa Create. Checklists systems checklist. What checklists. I'll get for checklist jazz? No often if you don't get time for checklist too often and it makes me mad every single time. I don't have time make a checklist. Did you make a checklist. No I don't have time for. Could you show me an example of a checklist I grew I show people an example of a checklist? Or you go so right now our center for Disease Control these these guys. Great Greg Gus. The burks. I don't know so you've got Dr Deborah burks and Dr Faculty theology who initially these guys predicted. The death of two point two million American deaths Neil Ferguson came out and predicted the death of two point. Two million American deaths Neil Ferguson. By the way for those of you who have not been listening to this show want to actually have a little context to this real quick. Just a little a little context. Neil Ferguson is the director of the Abdul Latif Jameel Institute for Disease and emergency analytics. He initially predicted that two point. Two million Americans would die from the corona virus and now he has said that we are predicting more like eighty thousand deaths from the corona virus. And Neil Ferguson. Who is the director of the Abdul? Latif Jameel Institute for Disease and emergency analytics. He has a recommendation for America. He's not our president. He's not your governor. He's not your mayor but this is Neil Ferguson's predict this is Neil Ferguson. Wants you to do listen to this is Neil Ferguson's pro tip. I think kind of fundamental decisions have to be made by countries as to whether they're going to follow whatever recommending and while the Chinese. Now Real. Quick Neil Ferguson. Do we have this real controversial document we made? It's called the declaration of Independence and we have other document. We have The called the constitution. And Are you as constitution is based upon the belief that we inherit our rights from God so God has given us given us as Americans certain inalienable rights as Human Certain unalienable rights and we believe that the constitution was written to defend those rights. And we had this thing called the bill of rights. Neil Ferguson in the Neil Ferguson and you need to write this down Neil Neil write this down. And so the First Amendment gives us the right to peaceably assemble. So of course we're not going to follow the world. Health Organization tells us to do or what the Chinese government tells us to do because these organizations are controlled largely by communists. Let's listen to you. Talk but please Neil Ferguson. Write that down. We're not GONNA do what the Chinese did or what the World Health Organization wants us to do because we're not communists we will do what Sweden did which Sweden decided to essentially not shut down their country and to let the corona virus develop a herd immunity immunity within the population and they allowed those who felt compromised due to having a compromised immune system or people who are elderly. They allowed those people to self quarantine. But Neil Ferguson let me. Let's let's listen to Neil Ferguson. Pro Tip next time next time. You see Neil Ferguson. Ask him say neal. Who What's the name of your organization and the Neil will say? Oh Yeah I worked for the on the director of the Abdul Latif Jameel toot for disease and emergency analytics and then say Saudi Arabians and the Neil will say what and you'll say no. I mean the people that were having a price war with. You're saying that your organization the Abdul Latif Jameel Institute for Disease Emergency analytics that is supported by governments that we don't share the same worldview with your recommending that we should shut our country down. Oh okay so listen. This is Neil Ferguson. Pro Tip for how you should protect your family. Listen to this so I think fundamental decisions have to be made by countries as to whether they're going to follow w Jerry's recommending and what the Chinese name the attempt to suppress all transmission or alternatively try to mitigate some sense control in pedantic but short of completely stopping spread and it's important distinction because in the former case effectively that's a strategy which I mean in theory if it works could could largely prevent deaths from this infection but would really have to be kept in place for twelve to eighteen months until we have a vaccine of twelve to eighteen months. Pass literally folks. This is what he's proposing and one by one. Your are killing you with one paper cut at a time. Let me explain to you what this means. There's a sunk cost. Okay so first we said. Can we take seven days oft to stop the spread? Can we quarantined for seven days? Fourteen days to stop spread. And then it's like. Could we do fourteen more? Maybe thirty okay. Now that we've done two months. Could we do three now? That people are getting paid more money to not work than to work. Can we go ahead and keep doing that? I know I know the alcohol. Consumption has increased by fifty five percent according to Newsweek. I know that marijuana sales have increased. I know that causes suicides have increased. I know this but now that we've already essentially been quarantined for two and a half months. Let's go ahead and try three months and then four months and then five and then eighteen months pretty similar communists and the only cure for this is a vaccine that Mr Bill Gates wants you to have in that little vaccine. It's the only it's the only the only cure that we the only way to open our country back up the only way we could possibly have church again or football again or graduations again to all get the vaccine. Oh by the way Bill Gates makes sense so now for some reason even though the corona virus really doesn't impact kids. Cnn has to say about the corona virus listen to the CNN report about the corona virus and how deadly it is or isn't for kids. Listen to this here. We go as any parent knows. Children get colds and viruses a lot but mercifully children are not getting terribly sick from this new corona virus. Children simply don't get very sick when they get this infection this is Dr Arthur rheingold UC Berkeley doctrine. If you scroll down here this is Dr. Deborah burks the scarf queen telling us that we were going to have two point two million deaths and now we're not but I want you to listen to want you to listen to how how much that she lies consecutively so listen to the lies of Dr Burks. Let's listen to it here. We go. I'm sure many of you saw the recent report Jason Up. The word mini please mini mini. What does the word many imply? I'm sure many of you listen to this. Okay I'm sure many me Let's see many Pronoun adjective a large number of or noun the majority of people. Do you know anybody who's read. Neil Ferguson's report Jay single person no breath. You know Nathan. Do you know anybody who actually read. Neil Ferguson's report. I don't know how to spell the place that he does it from so I don't even know how to look it up. I have put a link to his report On today's show notes. Okay but nobody if you go to thrive time show dot com and just click on the current virus button. You'll see it. I can a In My Very unscientific poll through my patient base in my own office. No one has read that report. Most didn't even know that there was an initial idea that two point two million Americans could die from this. So listen to this folks here we got here. We go here. We go a fever and really important facts for the American people. I'm sure many of you saw the recent report out of the UK. Okay that's number two because I said I'm sure many of you saw i. Nobody that I have met except for myself has read the report. True Okay now. This initial report is why the initial Pana Catherine. The media kept coming out saying two point. Two million Americans could die two point. Two million Americans could die tonight. Point two million Americans could die tomorrow. Two point two million Americans could die tonight. Two point two million Americans but nobody's read the report Deborah. Nobody's read the report. And then you see you said I'm sure many of you saw the report and you said it came out of the UK. However you didn't say I'm sure nobody here has read the report written by the director of the Abdul Latif Jameel Institute for Disease and emergency analytics which Oh by the way the founder of the company his name is Mohammed and oh by the way he is a gentleman from the country of Saudi Arabia. That we're having a price war with I just throwing out. I'm sure none of you read the report that was written by Neil Ferguson. Who by the way none of you know his name? I'm sure none of you've read the report but anyway I wanted to make sure we get that out there that no one saw the report. I'm sure none of you saw the report. Why did she start off by saying? I'm sure none of you saw the report will. She's trying to make. It seem like it's common knowledge even though it's not right so listen to this here. We go scarf Queen the American people. I'm sure many of you saw the recent report out of the UK about them adjusting complete. Who's them? I'm sure you saw them adjusting? It's not the Mayo Clinic. It's not Johns Hopkins. Why aren't we why are we listening to the UK and the Chinese and the World Health? Organizations PRO TIPS. There are frequent communists. Now listen to this. She's an hour adjusting the mile. They're adjusted manager. Neil Ferguson is adjusting the model. She doesn't say who is adjusting. The models shouldn't say the World Health Organization she just says about them adjusted the model them. How many of you even know what a model is? That's a really pretty lady right or do listening even know how a model works. None of them. Now Neil Ferguson has been talking about this model that he created fifteen years ago. Okay a models where you put in certain information certain data and you extrapolate that this might happen as a result of that based upon certain known data. Now listen to this surreal you get to. These are really important facts for the American people. I'm sure many of you saw the recent report out of the UK about them adjusting completely. There needs on. This is really quite important. If you remember. That was the report that said there would be five hundred thousand deaths in the UK and two point two million deaths in the United States. They've adjusted that number in the UK to twenty thousand so half a million to twenty thousand now when you go from a half a million to twenty thousand year predicted deaths in the UK. That made your model. This is super important model by the way. When did we as a country I mean? Did people start talk where people talking about models five years ago? I'm a forty year old guy essentially and I don't know I'm almost forty years old. I don't know any time in American history people running around going in the models. Not even you know what the swine flu that talk about. A model with the every year common flu. There's no model anybody ever focuses on so step. One Neil Ferguson makes the report that scared of Erica step to Dr Deborah burks comes out and says hey this is model might kill two point two million people and then she goes to president trump. And this is. This is a president trump If you're listening today I really need you to let America know how scary this White House scary. Decrepit virus is or how scary. The credit hours isn't in comparison to the common flu because nobody seems to know this. So let's listen to president trump explaining how the country got shut down four weeks ago. We had the greatest economy and the history of the world. The greatest in the world greatest in the history of the world. We had the most jobs ever in the history of the United States. Almost one hundred and sixty million jobs right and then one day I get a call from Debra who's fantastic and from Dr Pfau. And he said she said we have a problem. I said what's the problem and they said we may have to close it up. I said close what up. Close up the country there it is. That's what had happened. So if you ask yourself. How did we end up here? It's because Neil Ferguson. Made a report that said that two point two million Americans might die. Dr Norbert Knocked Voucher. Told trump should the country down. That's how it happened So now so now we have an interesting time in American history because now we know that the virus isn't more deadly than the common flu. But we know that it's more contagious. This is Fox News. We played a CNN clip. This is Fox News Clip here. We go what we're trying to figure out. In this whole scenario here is how deadly viruses and so far it is highly contagious but not very deadly. We can agree on that based on the data. So this is okay. Fox News is saying this. Well then we have the scarf queen doubled down tripled down recommend shutting this down. Shut that down. Let's determine what businesses are essential? Which ones are not essential? Well then let's listen here to Governor Cuomo explained to the good people of New York His pro tips for finding job listening to Governor Cuomo. I get the economic hardship. Everybody gets everybody feels it. I want to go to work. Go to drop. Isn't essential worker do tomorrow now? There are people higher. You can get a job as an essential worker. So now you can go to work. And you're not gonNA kill anyone listening to that. Guy Again. Let's see them again. I get the economic hardship. Everybody gets everybody feels that I want to go to work. Go take the jobs in the central worker. Do Tomorrow now. There are people hiring you can get a job as an essential worker so now you can go to work and you're not gonNA kill anyone. Okay I got to know I get the economic. I'm just saying again listened to him. I use it. I get the economic hardship do you. You've been paid the whole time you. It's unbelievable yeah. Then he's I get it. Do you get the economic hardship. Do you you've been paid the entire time I get the economic hardship. Everybody gets it. Everybody feels you WanNa go to work. Go to the drop is an essential worker sounds like communism communism they tell you what industries you can be in what industries you can't be in who's essential WHO's not. Everybody gets a paycheck from the government. There are three really incredible variables about communism that no one seems to grasp one everybody gets paid from the government to government determines who's essential and. Who's not three? If you descent you will be arrested and or you will disappear or you will be reeducated. That is what's happening. That's what's going on now. You could get into why China created the virus and is there a virus. How big is the virus? And I'm just telling you. It's a very simple timeline. It's very simple. It's complicated timeline. It's one Neil Ferguson. Predicts two point two million American deaths by the way? If you don't know who Neil Ferguson is look him up Neil. Ferguson is the director of the Abdul Latif Jimmy Institute for Disease and emergency analytics very long track history that we can base our trust in with the J. Idea now the initial argument and I have been arguing with anybody who is is so bold as to bring this up to me. They'll say you know have to shut down. His overwhelmed. Hospital beds soccer. Moms stop talking about this soccer. Dads stop talking about this. I've had at least one hundred. Maybe more soccer moms and soccer. Dads tell me well. The reason why we have to shut down because they're worried about being overwhelmed by hospital beds I worry about. I worry about being overwhelmed by food. Lines more than I worry about being overwhelmed by hospital. Beds I worry about the the bread. Lines the handouts. The Food Pantries being overwhelmed more than I worry about hospitals being overwhelmed right said this from the very beginning. I've been very consistent but I thought you know what? Let's bring some facts to this. I know this is a lot of friends who work in Hospitals Hillcrest hospitals a big hospital in Tulsa. They are laying off people. It's true yes one lady works in our office. Her husband works on the floor that they turned the whole floor into a cove in nineteen floor corona virus floor quietest floor in the building. There's no patients up there. Well and you know I've said this from the very beginning did majority of people even if they can track this is going to be stay at home rest and recover. That's it. I mean more than ninety five percent. So we're going to need in. Your patient aren't going to need a hospital bed at all. New York Times came out. I'm all leaks. You can find just go. To thrive time show DOT COM and click on Corona Virus New York Times now reports that we're have all the heart attacks gone. That's the headline except for treating cove in nineteen. Many hospitals seem to be eerily quiet. They're not only eerily quiet. They're not even seeing cope. Nineteen patients now. Let me hit play on this audio. This is fabulous audio. This is from Cinder Senator Scott Jackson. He's a Republican. He's a Republican senator. Scott Janssen he's a Republican from Minnesota. He points out. That hospitals get paid thirteen thousand dollars every time they diagnosed somebody is having coverted. What even if they don't treat them so listen to this here. We go aim. The numbers is unreal issue because until people massage and sort of game the number wasn't accent future generations and the idea that we're going to allow people to massage and sort of game. The numbers is unreal issue because we're going to undermine the trust and right now as we see politicians doing things that aren't necessarily motivated on fact and science the public's going to their trust in politicians is already wearing thin twentieth data. Dr Falcone tonight. Well I would remind him. That anytime. Healthcare intersects with dollars. It gets awkward. Right now. Medicare is determined that if you have a cove in nineteen admission to the hospital. You'll get paid thirteen thousand dollars okay. You get thirteen thousand dollars. Hospital gets thirteen thousand dollars of free money every time that they say that a patient has corona virus now. The New Jersey governor was on Tucker Carlson and Tucker. Carlson was asking him. Hey what gives you the ability to shut the country down and this is what this is. What the Governor of New Jersey has to listen to this. You made that decision. And as I noted before fifteen congregants at a synagogue in New Jersey were arrested and charged for being in a synagogue together. Now the bill of rights as you well know protects Americans right enshrines their right to practice their religion as they see fit and to congregate together to assemble peacefully. By what authority. Did you nullify the bill of Rights in issuing this order? How do you have the power we were that? That's above my pay grade. Tucker Cy wasn't I wasn't thinking of the bill of rights where we did this. We went to all first of all. We looked at the science. And it says I cannot believe the lackadaisical response from the governor. This is the governor of New Jersey. And he's the one who initially wanted every every state to be shut down so we're not sure we get this idea. Step one Neil Ferguson. Wrote the report predicted two point two million American deaths point to Debra burks who by the way was appointed by Obama. And if you read his book the audacity of hope he wanted to fundamentally change America. She was appointed by him. Could it be possible that she still hasn't allegiance to his agenda? Yes then the governors say we after after Dr Jean. Dr Birds Convinced Trump to to come out there and he didn't shut states down. He just came out and shared the recommendations right now. The Governor of New Jersey who who who says he says he didn't consider the bill of rights. He decided to lock you in your home. And so now everybody's under house arrest. Everybody is under house arrest. Call what you want. Everybody's in solitary confinement to stop the spread. Everybody's running around looking for masks unbelievable the herd mentality. We need to hurt immunity but we have a herd mentality Dr Ben Carson. The cardiologists comes out and says this one of the things. We don't seem to talk about a lot of the number of people who have recovered which is going to be about ninety eight percent of all the people who get it They're going to do quite well there. It is so again. I just I'm telling you the facts Stanford came out with a study that shows that the corona buyers it's the Stanford study finds that between fifty and eighty five times as many people had infections as we thought so. This is not coming from me. This is coming from Stanford and this is all on com slash corona virus. This is great news because that means a ton of people who had it didn't have to go. The hospital didn't have to do anything and they just recovered at home. And so it's not the death rate goes plummets. Once you start actor factory and how people just got over. It went on just like the Common. Cold patients believe they. They probably had it in January and February because they were all tested for the flu in all came back negative but had these very same symptoms. Now interesting thought I. I'll just to be interesting. We're talking a lot about Wuhan. Some people never said the word Wuhan before now. Another one's hand. I'll tell you what we'll hand that's Graham use it. Hey what did you do? I'm listening now. A lot of people though have talked about. Hey you know. The Chinese created this virus that came out of China. Maybe they created it. Maybe they didn't. I'm just going to give you two facts bat. I'm GonNa give you facts. That will blow your mind that I think will dispel any rumors. We have here The National Institute of Health which is by the way the laboratory studying this corona virus was funded and signed by the funding for this laboratory was signed by President Obama on December sixteenth of two thousand. Fourteen the Act provided the National Institute of Health with thirty point three one billion billion dollars. Now it's on their website put link to it so you can see it on the show notes and I thought well. Let's let's let's read on the National Institute of Health website. What what are they doing with the thirty billion dollars and this is what they were doing. I will read you. The words says here we examined. This is on their website here. We'd examined the disease. Potential SARS like virus. Which is currently circulating the Chinese Horseshoe Bat populations. Okay all right says using reverse genetics. We generated a virus expressing the spike of a bat corona virus in a mouse we generated. Now if you look up the word generated if you look up the word generated the definition of generate is to cause or to produce to create so they created the virus in other animals. So why would they do that? I don't know why would Dr Fatty and Bill Gates be longtime buddies who are obsessed with making. Everybody get a vaccine. I don't know why would they? Why would our own president who said he fundamentally wanted to change America Fund the Chinese to create a virus? I don't know what. Move it from a BAT TO A MOUSE. I don't know. Have you ever seen a horseshoe about these? Things look like they breathe viruses sick disgusting so I WANNA make sure we get this okay so I mentioned this to you because now that I have a workflow that wows elephant in the room there will be and adversity. That comes up a change because they're always a change. I'll put a link to this on the show notes but there will always be a change. Change is a constant and so I'll put a link to the new guidelines but we have the guidelines for cutting hair are now different different. Why are they different because pop quiz folks Jason? Who initially wrote the report that predicted two point? Two million American lives might be lost from the corona virus. That was Mr Neil Ferguson. With the Abdul Latif Meal Institute for Disease Institute for Disease Emergency Analytics and then who recommended to president trump that we should shut the country down. That was our resident scarf. Queen Dr Deborah Brooks an FAO G and then the governor of New Jersey Dr Brek. He said that he can. He didn't consider what when he told the people to shut down his state. The bill right so the Constitution and here we are and now there's a moment to it. It's called a sunk cost. Hopefully there's some good business learning here. It's when you are wrong but you've been so loyal to being wrong. The the embarrassment it's too much it's when you've posted to many things that are wrong on facebook in a row and now there's a certain Nursia a certain momentum a certain energy behind the wrong things that you wrote And you don't want to take them all down because you've been on twitter now for two and a half months talking about how we should shut everything down and we were talking about diligence at the beginning of this so so here we go in wrong directions good so I need to update the guidelines today as my Stepdad once told me as I was apparently digging myself into a hole in his particular situation he said you know often works best. If you reach out for a rope rather than continue to use the shovel now here we go. This is what we need. This is what we are supposed to be doing now. Moving forward hair. We're supposed to be doing appointment. Only and we have to work via appointment only again appointment. Only all of our employees now must cover their face with masks. All right we gotta make sure that we have no more than ten people in the establishment at any given time. We've gotta make these are things we have to do. Is this a particular governing body that has some authority over the Oklahoma State? Board of cosmetology and borrowing advisory board on massage therapy. I just got a quick question. Sure a virus that knows no boundaries. Why do they think that these boundaries the virus will go? Oh wait a second if they do it by appointment. I won't affect those people but if they just came in all off the street I'm GonNa Affect them but but by appointment I want in fact those guys I would say just so. We're we're getting this idea and I want all the listeners. To know the facts I have been saying this now for two and a half months and eventually eventually all happening for me and always happening where year later two years later. Three years later four years later people will say you know you're right and I know that's how it's going to be for this too but I WANNA make sure listeners. Know Matthew five ten blessed are those who are persecuted because of their righteousness for theirs is the Kingdom of Heaven. I'm trying to get a reward on this plant. I'm just trying to make sure we can save our liberty so I wanna make sure the listeners. Get THIS IDEA. So step four okay. We talked about the the the the steps here the steps. Okay step one the first day. These areas of adversity every entrepreneur runs into. We all have a hard time marketing generating leads to. We have a hard time becoming a diligent person. Step three once you do that. You've got to create a workflow that wows people step for you. GotTa create quality checklists systems training systems. You have to do it you you have to do it so right now. I could be upset about it. I am upset about it. I do think it is ridiculous. But I have to update our checklist in the store to adhere to the new guidelines through. I have to doesn't matter by want to I have to and adversity number five or pushback. Your number five is this as an entrepreneur. You have to adapt or die and I think so many entrepreneurs say it's stupid that I have to I. I agree. Listen Listen listen to your folks. I think there are so many stupid things. And so Jason. If you can make a list of the stupid things that I'm upset about that I have to every day and I will. I will get into this okay. I think it's stupid that I have to think about the emotional needs of my employees every day. I think it's stupid I don't like I don't understand like why. Do you have to be motivated to do your job? I don't get it. I don't get it. I don't understand that. I think it's stupid that Jason when you were a manager. You had to remind people to do the checklist every single day. Even after you told them for the seventh time this is true. I think it's stupid. I think it's stupid that you can quit a job and file unemployment and say you were fired and get paid in kind of in the meantime. I don't understand how that works. I don't understand you. Quit a job and get paid by the government to not work. Even though you didn't get fired you quit. I don't understand that. I don't understand America's current prevalent world view. It says in the Bible very specifically it says he that spirit the Rod. He he that Sparrow with the Rod. He fits with the rod hated. Now folks the Bible Verse Proverbs Thirteen Twenty Four. It says he that spare the Rod with his son but he that loveth him chasing him okay. I think it's stupid culture. That says he loves her cat. We'll never ever punish them. I can't stand that. I can't stand that. Most pastors are wusses. Can't stand you. Go to church. And your pastor says we should socially distance and we just WanNa make sure we don't spread the virus. The models are showing read. The freaking models pastors read the models. I don't understand passers. Don't read the models you're supposed to be leading people. I don't understand pastors that. Have given up their right to peaceably assemble. While they're great states are figuring out what they're going to do. I don't understand when all of a sudden you began. Martin Luther King Junior stood up for the right to peaceably assemble at risk of losing his life. Meanwhile pastors or talking to soccer moms and soccer DADS. Who are like. I'm sure they have our best interests really. I'm sure they have their best interest at heart. I don't understand that I can't stand. I'm continuing to share things. Bother me that people cheer for low gas prices when it is the very thing that will put America's economy and the worst possible situation. I cannot stand when people cheer for low gas prices which by the way is our biggest economic engine is the oil industry especially in Oklahoma. I can't well I mean it's the whole thing The whole the whole world. Our whole country is dependent upon oil and gas industry. And it's without it you you heat your homes or call your homes. You can't get from A to B and if the gas prices get too low. People don't have the ability to heat and cool their homes they can't get from a to B and then the bottom falls out then all of a sudden we have to buy our oil and gas from other countries would have a monopoly and then all of a sudden we're buying money for buying oil and gas from countries that are hostile towards us as the Middle East. I cannot stand people who say that being the studious about being on time makes you anal. Can't stand that people I can't tell how many times people said you're so what's your deal. I can't stand families that continue to hang out with family members that are wrong. I don't understand that I don't get it. I Don I mean. Let me read this to you. It's interesting idea interesting idea. Maybe somebody would like to read this idea. Maybe maybe somebody doesn't like this idea. Maybe someone says well. That wasn't true. That was true. That proverbs thirteen twenty. It says walk with the wise and become wise for a companion of fools suffers harms says. Walk with the wise and become wise for a painful suffers. Harm proverbs thirteen twenty. I used to think wrong because I was around. People Clifton Tolbert helped to change my way. I thought I don't understand how people read this verse and say walk with the wise and become wise for a companion fool suffers harmless through your brother-in-law than vitam over every day. I don't understand how people say walk with the wise and become wise for companion of fools suffers harm unless they go to church with you. I don't understand how people skipped the entire portion of the Bible where Abraham had to leave his family. The leader everybody to go start this great mission. I don't understand this I I'd the world we live in. It blows my mind. It says here specifically yes. Blood's thicker than water. That's in there somewhere right pillow people say right but in there somewhere no. Oh that's right it will matthew five tenths. Blessed are those who are persecuted because of their righteousness for the Kingdom of Heaven. Can't stand people that say I would post on facebook and educate people about the truth of the virus but I don't want to offend people. It is liberty. That's that's at stake right now. I don't want to lose any customers. You're going to lose all your customers if we're shut down for another month. Not some of them. Is it not breakfast at not alarming to you? That in America. Right now we just passed twenty six and a half million Americans who are unemployed. Is THEY'RE SCARY? Hosts SUPER SCARY. Yeah absolutely people won't stand up for it they say. Oh I don't WanNa offend anybody and I just think about the conversations. I've had with like my grandparents who lived through the depression and yeah I mean it is very scary. It blows my mind though that people will not speak got. Let's let's do a fun. Let's do a fun. Let's do a fun story. Let's do a fun story. Do you guys remember this. Little thing called the civil war vaguely not personally but yes. I've read about it okay. So the civil war and there's a lot of reasons to the civil war but I WANNA make sure we get the fundamental idea. Abraham Lincoln wrote this thing called the emancipation proclamation the emancipator and man sit patient proclamation I know they don't talk about this a lot on the voice. I know this isn't talked a lot about on instagram. It's called the emancipation proclamation. Yes sir what about the mast voice? Do they talk about it there? People do not talk about these things they don't and so the emancipation proclamation was where we basically we had. President Lincoln who came out and said that he was going to now end slavery. He's done with it and so it caused brothers to go to war with each other with each other I would do. I'd shoot my brother right in the head if I needed to to end slavery so I don't speak to my own brother. He's a communist. He's a socialist. He talks openly about things. They're antagonistic to this country You know lost my dad to Lou GEHRIG's disease. I'm doing just fine so I'd be willing to fight my own. Father Would Moan mother. Yeah I feel anybody for what's right. Because blessed are those were persecuted for the righteousness for they shall inherit the Kingdom of Heaven. I don't care what political things used to hold us. I don't care what geographical convenience that caused us to be friends. I don't care about whether you're a client or not or used to be a client or not so two weeks ago At a longtime clients been around one time. Who's in favor of this shutdown? Dna evitable shutdown. Was We shutdown perpetually he's not a client anymore. I don't care now so picked up three clients this week. Is that the reason why they want to become a client is because they appreciate me standing up for what's right but I'm not seeking praise. I don't need anyone to clap. So it's very important though that you figure out what your principles are you dig down deep. Because I'm going to tell you this you're going to have to fight for this right now. It's going to happen. It's going to happen. Let's listen this is from the emancipation? Proclamation I'm going to read this to you and maybe somebody out there can can get this idea. He says reading an excerpt Abraham Lincoln Rights and by virtue of the power for the purpose aforesaid. I do order. In declared all persons held as slaves within said designated states and parts of states are henceforth and henceforth shelby free and the executive government of the United States and could in the military and naval authorities thereof will recognize it maintain the freedom upset persons. I hereby Enjoin Upon The People so declared free to be free to abstain from violence unless in necessary self defense and I recommend to them that in all cases win they labor faithfully for reasonable wages and I further declare and made make known that such persons of suitable condition will be received in the are into the armed forces of the United States. To Garrison forts position stations and other places and to man vessels of all sorts in said service and upon. This act sincerely believed to be an act of justice warranted by the Constitution upon military necessity. I invoke the considered judgment of mankind and the gracious favor of Almighty God. That's how intense I feel about this corona virus jackassery. It's going to get folks. I'm telling you it's getting epic true. It's getting epic and you're going to have to choose a side. Don't post on social media stop it. Don't post two circles and saying this is how I feel in the middle. Stop It. It's it's whoever is going to be. The most resolute will win this thing. I'm telling you it is. There's a group of people who want to end the way we operate as a country. Have you guys watched bracket you've seen Bill Gates have you here? Have you ever seen Bill Gates where he was talking about a forty five thirty minute interview seen as interview where he's talking about the future of America with only a little bit? I haven't seen the whole thing. Oh It's worth watching. He's advocating to no longer ever have church ever ever have heard. Oh my gosh ever ever ever not ever where did you think in America you could potentially go to jail for wanting to go to church? I always felt like it could be any day that people got weak and refuse to stand up for their for their values. Drew a lot of people in your car right now listening going. I agree if I just don't WANNA post it because my daughter went to Oklahoma University and I don't want to offend her. Tell your daughter. You're no longer my daughter. I've done that too three brothers. I'm doing just fine teller car up poop. Hey you're antagonistic. To the things that make our country free called the constitution. We believe as a country that you derive are inalienable rights from God and the bill of Rights. Defend them and as long as you don't view it that way you're not my daughter and it's done and it should happen that way but instead of you hanging out with them every week. I could see their point. Are you kidding me? You're either part of the problem or you're part of the solution true. That's what it is and if you are part of the problem right now I'm telling you. What did the pain you're causing people the unemployment you're causing people so you gotta get? This is an entrepreneurial show but I WANNA make sure we're getting these principles because these these when I started the DJ business DJ CONNECTION DOT com. I didn't have September eleven yet and in September. Eleventh happened and there was a lot of people. I remember a lot of people saying that. We should not have events but it never got traction. They said we shouldn't have events until the terrorists are done. We beat them to. They're gone because the threat. We shouldn't travel anymore. Vcr Air because of the terrorists. We should not travel anymore. Which still hasn't happened? I mean they're still out there but but that was an argument People said we just shouldn't go would still be under those same. Bush got out there with the megaphone liking or not. And so we gotta get out there and go back to work. We gotTA start shopping. We gotta go. We gotta go gotta go. We gotta go. But there's people that said that the great recession that happened. I know a lot of people that said. Oh man would just need to fundamentally change the way America works because there's inequality need some people. Some people were big winners. Some big losers. We'd have fundamentally changed anybody talking about the one percent before that really you know it wasn't it wasn't a hot button topic talking about the one percent until the great recession. Yes and so what we have is step one. It's a marketing in generating leads You GotTA learn how to do that when you do it. People are going to say probably none of our listeners. Here Jason you've heard this in a meeting you tell if I'm if I boss if you've heard it to let me know okay. They'll say but my husband thinks that used to call people but my wife doesn't want me to call eats too much but I don't want to offend. Somebody can advertise during this time. Because what if I scare people? History favors the bold. Quit GETTING FEEDBACK FROM PEOPLE. That are wrong. Eighty five percent of people. Please put on the show. It's eighty five. Percent of people are lying on their resumes. According to INC magazine eighty-five percent of people are lying on the resumes. Seventy five percent of people are stealing from the workplace according to the U. S. Chamber of Commerce. Cbs News so why Brexit shocking that most people are wrong about most things most of the time. Not at all. Okay so point. We've learned diligence now. Diligence is the steady ernst an energetic effort the persevering application of effort. You gotta be consistent. I'm not deterred by people that would tell me that I'm wrong. I stand up to them. I'm actually somehow energized when people tell me that. I'm wrong and I know they're wrong. Step three create a workflow that wows and then when your state board guidelines come out and say you have to make those changes. You step four credit checklist and training systems. Do these things five adapter die clay with the corona virus. I can't possibly work systems. You're the Jason People who say that. Aren't they the same people that were saying? I can't work on by systems right now. I'm going to Europe. I can't work at my systems right now. I'm getting married in the fall. Plenty of time. You have more time now than we've ever had in my systems right now. I don't offend customers. The end of the day folks. You have the time to get things done. You need if you need to get them done so right now. What am I doing all right? One still bring my companies some of which can't see customers but we still have to pay our employees that such a weird world so we have that going on. Some of the businesses are doing very well right now businesses. I've partnered up with some of them are doing great. The automotive businesses are doing great. Pm H Tulsa. Doing very great. The company started by Randy intricate. It's doing great living water. Irrigation is going great. Somethings are rocket. Esther and I have been talking. I just finished a book called fear. Unmasked which is going to be coming out. She is Tim tvos literary agent and it explains to you the time line of the corona virus. I was just on CNN. Last night to being interviewed about the corona virus and my response to it on the same day by the way I was also on Channel. Two I was also in the Tulsa world that was also in the New York Times and by the way. I'm editing a book and I'm doing a podcast and I'm being a dad and I took my kids for a walk yesterday on the land and my work in nineteen hours a day. Oh Yeah why? Because we gotta fight for liberty and it's like walking and Chewing Gum. You GotTa pay the bills and you've gotTA fight for freedom right right if you need any help fighting for freedom if it's just not sinking in you need something more simple. Do what I've been. I've been sending this to everybody who thinks that I am a Where I'm looking for a redneck now because of my views It's just fighting for your freedom and so if you don't understand it there's a great song out there by the American born toby. Keith called courtesy of the red white and blue. And if you're not intelligent enough to get the point class making listen to that because he dumps it down anybody who understand it so Nathan was ramp up today show. We've covered a lot of ground and it's super important and my job is is a host and how I look at it as a coach is to always help. Clients grow into always speak about the biggest limiting factor. The biggest limiting factor. If you think folks you'd think for a second that this corona virus things going away real quick if you don't stand up and fight for it you're wrong. I almost tease. I don't want to say guarantees. I don't know what's GonNa Happen with that. I would say if you listen to right now. Don't protest at least once publicly You probably the probably won't end because you know the people that never protest it's business owners so to ever whatever voices louder always wins so if you're out there listening right now and you probably have. It protested yet. You're probably not going into you know I'm talking to really good entrepreneurs. I talked to a guy this weekend in Vegas never protested a day in his life isn't allowed to see a customer talked to another guy today in Vegas true story. He has a restaurant business for a long time. On the verge of bankruptcy terrible conversation terrible conversations podcast listener who needed to get funding from the paycheck protection program. And we're helping all the listeners. Get that funding. No charge by the way if you need help securing your funding email info at halftime show dot com info at drive time show dot com. He wanted to know. Why are you doing this for me? Like do you make a commission. All banks make a commission. I'm doing this because it's the right thing to do is we. Were talking at eleven o'clock at night sir. I don't even know how I can't believe you're the one on the phone with me. It's eleven o'clock at night. You make a commission. Nope I thought you get up at three. I said I'd do Leah Rough Day tomorrow but that's the reality through. There's a time for a time for peace. There's a time for different seasons in life. There's a time to be passive. There's a time to be called. There's a time to be intense. There's a lot of different times and seasons. But this right now is a wartime. This is the time to stand up for what's right and if you're not irritating somebody I guarantee you. You're not doing enough if you tell me. You're a business owner and you haven't got into at least one fact this debate. I know a lot of listeners. Don't know how to debate. Debate using facts. Don't debate using name calling us. Facts US facts Nathan. What is your hot. Take our two things. Piggyback what you just said. Business owners are the only ones who are going to be able to make the America that we're going to want to live in and if you don't someone else is going to remake America in the way they want to live in and so we need to get out there. Make sure follow it. Claes talk about be vocal and It's not it's don't be. This isn't time for passivity. This is the time to get out there and say hey. I love this country. I love being here. I love creating awesome jobs and I want to create a place that I want my kids to be able to grow up in and if I can give one bonus tipped all the stuff that you're talking about in those five tips given sure there's an underlying part you talked about through this whole thing that I want everyone to get. It's the thing that unlocked success for me and that is a before you can do these five steps you have to start off with the capacity. Look at yourself in the mirror and say m I coach -able and I was not comfortable for about eighteen years. My business is so my business only God is good as my own knowledge could get me. And when I became coach -able I've been able to triple the size of my business in three years or the last two and a half years because I stopped trying to remake the wheel myself and start looking to the master wheel makers who already had really great designs for wheels and start going what. I don't have to just make this up as I go. I can actually have a proven path. So these are these steps are way. Said you don't have to make it up as you go. That's what your politicians are doing right now. Oh they're making up things they go. They don't have any. We've already made that decision. We made the bill of rights. The bill of rights is not something we created that we toss out for the first time we haven't adversity. It's it's the rockets the rules it's what we cling to in our time of adversity. It is the source. We should go back to. It is what made this great country free and allowed us to have unbelievable innovation and success is the highest standard of living in the world has ever seen is because all of those bill of rights. Dr Brek what is your hot. Take while you were talking about just a moment ago. The biggest limiting factor. And I believe that for all of us it's between our own ears and its own mindset. It's our beliefs it's You know your beliefs creates your thoughts. Your thoughts your actions your actions your character and Those things cycle back around. And so you know that is the the biggest limiting factor for myself. I know and so as I was able to get out of my stinking thinking and then I could redirect And start to create a new reality for myself within my own business. The same is true for the environment as a whole right. Now in our in our civilization in our country is if you are constantly consuming negative media Social Media and all the like you don't know up from down any longer and so you've got to get your head up out of that and start to to look into what is real what what's I had a friend that posted something the other day that that really got under my skin and it was a matter of the fear. That's not based in reality. It's all the fear. It's a lot of bark and no bite One of the things I would encourage people to do that is so easy. And if you haven't done it yet you need to do this today. And that is contact your governor you can send an email. You can make a phone call these. These outlets are readily available and You know it bothered me that there are people within Oklahoma that are saying you know governor stick. We need to keep it. Close Save our state Organization with so many members You know seem to be influencing certain decisions. I said wait. They need to hear from the rest of us and so very quickly. I started sending emails to Governor Stitz Office to say. Hey you know you gotta think about what you're actually doing here for the long term and the flip side of that coin there is another voice that needs to be heard and as a business owner. You've got to take that action step and make your voice heard because if you don't there's somebody else who is talking absolutely absolutely Jason. What is your take we wrap up? Today's show talking about dramatic diligence. The difference maker the five the five common denominator a common the the five most. Common denominators are perpetual pushback. That all entrepreneurs will face obviously. Obviously we're in the bonus round in terms of pushback right now the product pushback. We're all facing. Is this corona virus. What would be your what would be your your final cherry on. Top deep thoughts was relates to the corona virus has a whole or these five top of common denominators as much as I love to reference the wisdom that I get from my heroes of the hip hop industry. One of my favorite quotes used throughout tons of popular. You know chart topping singles is. Don't talk about it. Be about it so if you say oh. I have all these problems with my business. Great will don't be figure out what the holes are packed them up. Make a system to where you can avoid that injury in the future when it comes to the direction you're going in as far as the virus you know like you said the loudest voice wins will if your voices in your head. How the hell are you GonNa win? You're not getting anything out so you have to be passionate if you care about. It demonstrated go do something like brexit reach out to your local governor show up somewhere you know protests. Make some noise. You can't just say oh I hate this online and expect it to get better. You have to take action and you have to be smart about it whether it be with making your systems or just getting through all this nonsense. Checkout THRIVE TIME SHOW DOT COM. Today Thrive Time Show. Dot Com Click on corona virus. Click on the corona virus. Button a button that I wish I didn't have to have but could on the corona virus button right there on the homepage so you can see all the facts related to the Corona Virus Nathan. What say you get a big ask of you? Clay as we're going through this just roll around my head adapt or die. Can you do a song over your list of things that you wish were different or I would love to hear on? Behalf of the thrive nation loved to hear that at some point a song I adapt or die. I'm not gonNA commit to doing it because it requires so much time to do it. And I'm currently in the process of finishing a book and then it's a potentially potential won't close the door and and then also because I have recognized that our I talked to my wife about it last week she. My wife asked me 'cause we were. It's abundantly clear that the governors plural are not aware of the bill of rights. Nor are they reading? These models predicted by Neil Ferguson. Nor do they understand. The government doesn't have the ability to shut you down because of that. My wife has asked me if I would be willing to run for governor and so that's what I'm going to do and so I'm doing it and I'm doing it because it's the right thing to do and I've been thinking about it a lot and there's only two things that I'm going to promise that I will get done. During that time April fifteenth. We always are sure of taxes. People always the famous phrases. Were always sure we're always the ones that you can count on. You know. People say his death and taxes. Two things you can count on her death and taxes well under my four years of governor. There's only two things you can count on there will be no abortions in the state of Oklahoma and there will be no income tax. And that is it because the governor of our state right now governor state. I'm talking to you you could end abortions right now and you know you could and I've spent a lot of time with Randy brogdon discussing this. He could do it. It's an executive order thing you can do it. But leadership requires being willing to get shot in the head for your beliefs so I would rather die from assassination at the young age of forty two then to live in a world like this and so I'm going to make sure there are no abortions. There's no income tax and nobody gets in the way of your bill of Rights Abi Ability to peaceably assemble. Because this state right now it is unbelievable that we are in one of the most conservative states in the union. And we have a governor in your state in all states who was willing to shut down the state. Think about how crazy that is. The First Amendment we have the right to peaceably assemble. You couldn't go to Easter this year. You couldn't go to your graduation. You couldn't go to a wedding really and now there's a sunk cost to it now. The momentum behind it this is the problem this is why we made the bill of rights. You can't do that. This the shutting down is the equivalent of me trying out bigamy for a Saturday so I tell my wife we're monogamous. We have a great relationship. It's just my wife and I and I say hey just this weekend. I'm going to try being married to somebody else and see how that works. That is the equivalent of trying to kill a dog. You you you put the dog down and then you come back and say why. Why won't it play? Fetch it is the equivalent of saying in order to fix this current virus to help to help the reduce the spread. We're going to starve ourselves. It is the equivalent of putting two middle fingers at the founding fathers and saying I know you said we have certain inalienable rights. I know I know we agreed to these things I know. Men have died on the shores on the beaches in the air on the land. We've had paratroopers die. We've had navy army air force. These people died. They lay down their lives for this. First Amendment Right which reads Congress shall make no law respecting an establishment of religion or prohibiting the free exercise thereof or abridging the freedom of speech or of the press or of the right of the people to Peaceably Assemble and to petition. The government for a redress of grievances. It saying that although all these guys died for that we it doesn't matter that's crazy and so will I run for one term. Yes we'll I run for a dollar. Yes one term one dollar. That's all I wanted to get paid one dollar and one term things. I'M GONNA do no income tax. No abortion. That's IT I don't want to be reelected. WanNa be lifetime politician but it has gotten to that point. I see so many strong minded people men and women who I thought were people who are in favor of our constitution pastors who I thought were resolute and their belief that we get our rights from the Creator and the bill of Rights. Just upholds those rights. People that I thought had that worldview are now telling their congregations that we're going to be watching online and through the winter that blew my mind through the winter through the winter. Have you guys listen to Governor Gavin? Get Governor Gavin newsom from California. Have you seen him? I have have you seen him talking about wanting to have a state shut through the fall of? You've seen this well and I've had people ask me do you feel like it's premature for us to start opening things up and I said no I think it was premature to shut them down. Oh yes I mean you know. We were doing this based on false information in the first place. Why are we now writing that? We're doing something great by keeping it that double down but now we've got a culture where it's a sunk cost culture. I see it all the time. It's when a young man starts dating. A girl had been dating for six months here at unlike or anymore but since they're engaged they might as well get married. It's there's a good reason to break up. There's just you know it's comfortable but it's not great. Have you ever seen a business owner? Lie about billboards. Yeah I'll leave you on this deep thought. Why are people continuing to be in favor of shutdowns comes down to why the same reason why entrepreneurs live out billboards the only person? I've talked to in recent years. Who is accurate about billboards was Josh Wolff? Josh Wilson with Living Water Irrigation. But people would John. I've been coaching Josh for a long time in Josh Says Hey Claire About these billboards. I'm not getting any leads. Where do I need to say on them to get leads? A New Era Gatien Systems. They're not gonNA work and he's a thousands of dollars a month. I know I would just ride on that billboard. Amy I love you more right a message to your wife. Get some media out of it. But you can't make any money with billboards and he is a year right. And he's not made any money off those billboards But you know Jason. What most entrepreneurs do when they have a billboard. That doesn't work you know what they say. It's a long game so long game. Yeah it's exposure exposure. We gotta just test it out. I've been two years. You had those billboards up their big boss. I ran into an entrepreneur at the conference who forever reason felt the need to chastise me about billboards. And I'll summarize the conversation high man. We've been doing billboards for years. Okay do you ask people how they heard about you? Do you ever get leads from billboards now. Well you should probably stop doing them now. Watch name Recognition Randy Mike. How much money have you committed to spending now to two to three thousand a month every month you got a two year deal? Of course you're loyal to that idea. I mean another example. I'm just trying to fill your brains. I won't be. How did how did the Germans? How did the Germans become convinced that killing Nazis was the right thing to do? I mean you had to have been indoctrinated over a over a period of time. I mean it had to been when someone would come out to you. Meet a few imagine. You're a young German and somebody said you need to round up and kill Jewish people Use it had to have been a perpetual indoctrination. It was actually a very short period of time. Which makes it super scary. They just had people who were willing to get the information out there and people who were not willing to fight against it they were just taking it as the Gospel. They created much like now. They created a big enough enemy with no backing and people were so scared. They thought OK. This makes sense and I'll tell you what happened is. The economy was falling apart due to intentional. Things that were done to destroy. The economy. Hyperinflation was occurring. Where the money was losing its value and we needed deterred to a strong leader that the German said we need to turn to a strong leader and Adolf. Hitler was that charismatic young leader. Who had a plan and his plan was? We need to separate you from the Jewish people who oh by the way. This was the argument he had by. This is interesting who we have. We have rumors to believe that they are putting money over. People they have all the money like a quarantine. They may have these little viruses they might be spreading. They're dangerous people's we need to put little stars on their outfits in separate them from you and another most recent time in history. This happened African Americans. It was taught to us that we African Americans shouldn't marry Caucasian Americans because they carry diseases. That was the argument not true. That was the argument that sickle cell. Anemia could spread through the water fountains that they have a history of being angry of of fighting violence. And Adolf Hitler wrote this Adolf Hitler. The worst person history of the world he wrote except for. I think I think Neil Ferguson. The top ten of the worst people in the world. I'd say eight offs the worst person in the history of the world but somewhere in the top ten. There's gotta be Neil Ferguson. Because he is completely shut down our economy. He is largely silent from media interviews. He acts as though he's holier than thou. He recommends that we should shut our country down for eighteen months despite knowing all of the chaos this causes and he's smugly tells you that we need to stick this out for one more month or two more months or three more months. Adolf Hitler said if you tell a big enough lie until it frequently enough it will be believed. That's true for the one thing. Adolf Hitler said if you tell a big enough lie until it frequently enough it will be believed. Listen to this audio. And then we'll wrap up the show. This is kind of politicians that we we need right now. It's a politician that is willing to die for their cause not for applause. Somebody who's willing to die for their cause somebody WHO's willing to die for a principal. Listen to what. Listen to what Martin Luther King Junior said. Let's look up Martin Luther King Junior Martin Luther King Junior. This look him up real quick here looking up on wikipedia. What do we what do we know about Martin Luther King Junior? Well we know Jesus died at the age of thirty three. What speaking the truth? We know Ronald Reagan got shot wide. Speaking the truth. We know that Martin Luther King Junior died in nineteen sixty eight. Why did he die in? One thousand nine hundred sixty eight with the. Did he die from natural causes no? He died at the age of thirty nine for speaking up for what is right and he could not fathom the idea of living in a world where African Americans were denied their First Amendment. I amendment write that down their First Amendment right to peaceably. Assemble LISTEN TO HIM. He he said he said. I would rather die than to live in a world like this and I'm on his team now. I am one hundred percent on that team. God take me home but do not let me live in this world like this. This is insanity Christians out there all of you Christians hiding from the virus all you pastors hiding from politicians. Don't lose your five. Oh One C. Three about one hundred years. After Abraham Lincoln was also shot for right. Ma- emancipation proclamation. That you read or listen to this. Listen to Martin Luther King choose what you're saying volume in China even Russia totalitarian country. Maybe understand some of these illegal injunctions he just said maybe if I lived in maybe if I love going to rush totalitarian country maybe if I live in China you gonNa rush totalitarian country. Maybe understand some of these illegal injunctions made. I could understand the denial sudden basic frisk amendment privileges. Because they haven't committed themselves to that over there but some of the Freedom of assembly some wearing the freedom of speech some of the freedom of press some rare. The greatness of America is the right to protest far right let in a water hoses turned around. We aren't Johnson tunnels. What will happen? Now we've got some difficult days ahead with me now. Because I've been to the mountaintop body. I would like to you a long life and people don't understand this. He was told that if he gave this speech he would be assassinated because there was a momentum to it and he knew this. His phones were being tapped his closest advisers. People were saying if you give that speech. They're going to shoot you. That's the kind of politicians we need now. These politicians who say well up getting so many calls from soccer moms and soccer dads. Who are being scared on. Cnn come on man. Unbelievable along life longevity has its place but I'm not concerned about that now they realize five thousand kids are aborted every single year in Oklahoma. Who FIVE THOUSAND EVERY YEAR? Five thousand kids every year killed now go into nursing a nursing home and shoot old people. That's wrong if you go rip babies out of a womb and Kill Them. That's wrong to human life. That comes from our creator and the bill of Rights Protects. These things. It bothers me. Politicians will not issue an executive order ending abortion in this state or any other state. Even though they run on these principles they get you to cheer for them. This guy's my guy really republican-controlled state where we've been talking about ending abortion for. I don't even know how long and we still don't do it are you. Are you kidding me what I WANNA do? God's wheel and he's allowed me to go up to the mountain look over see. The Promised Land may not get that to know the night we get to the song about anything. I'm not fearing it man. That's the kind of leaders we need. Do not need these people and I ask you. If you're listening right now no matter where in these great United States that you live if you have a corrupt mayor whose shutting your city down because of fear of this virus preach to you. Cnn At nauseam. From Neil Ferguson or false reports and Dr burks false reports if you if you've been falsely shut down and you're watching your city implode due to forced unemployment. If you're watching that maybe this is your time to run for senator. Maybe this is your time to run for mayor. Maybe it's time for you to run for governor. I don't even care if I win for governor all I want. Is the ideas the ideas to win the ideas to live on the ideas to peaceably? Assemble the the bill of rights. If nothing else running for office and that idea becomes common again people know that we get derive our powers from our creator and the bill of Rights. Just uphold those laws. If that's nothing if that's the only byproduct we get. We change the narrative but everybody listening right now. If you love this country you need to be thinking about today. What can you do? What protest do you need to do? What Social Media Post you need to do? What education do you need to do because all it takes is for pastors and business owners and leaders to sit this one out for freedom to be gone and I just cannot bear the thought of that happening? If you're out there today you did not get your paycheck protection program funding. I'd love to help you. Email me today. At Info at thrive time show dot com info at drive time. Show DOT com. I've teamed up with Lenders Teamed Up Partnership There's no contract lenders I know people that owned banks that are willing to fund these things for you as soon as possible. Make sure you get that paycheck protection funding as soon as possible before the money's gone and we'd like to each and every show with a boom so here we go three two one oh.

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How to Get Your Employees to Be More Productive | Ask Clay Anything

Thrivetime Show | Business School without the BS

57:40 min | 7 months ago

How to Get Your Employees to Be More Productive | Ask Clay Anything

"Yeah you have questions. America's Number One business coach has answers. You're from Minnesota. Here's another edition of ask clay anything On the thrive time business coach radio. Show yes yes yes and yes Dr Brek what the heck how are you doing sir. I'm gray man. How are you doing? I am fired up about today. Have you a breakfast having a great weekend. You look like you've been having having great weekend I have I have. We've had a ball. What kind of stuff have you as you as breakfast been up to so right now this season alive? We've got cheerleading every Saturday morning in every Saturday we've got to cheerleaders second. Well we've got three but Yesterday we had a second grader and a fourth grade game to attend and Cheer Four. So you're attending in games when your kids are cheering for football team. Yup and we had two wins to win dip. Okay in Oklahoma state. Didn't play so. That was a win. Win A win for America Jason. You're looking good today. Did you have a good Saturday. I did okay. Highlights do you have the highlights. Were I got over over. Three hundred products made for elephant in the room in the spring and half hour record. That's a win right there but After that I had like a really nice relaxing afternoon with my wife I got my dog groomed and she looks the best she's ever looked and the best thing I could take away was I wasn't you got your dog groomed. Okay Oh yeah. She's looking looks like a polar bear. Now yeah the big highlight was. I introduced my wife to Wesley Snipes Blade two. Never seen it so really. That was. That's how was it received great great actually okay. Surprisingly wins all around now divorced. Okay Nice Nice. Now we have a question from a thriving here who I'll kind of read the the description of what he's asking here and I don't have the actual question that was asked to one of our coaches Indus- it's been relayed to me but this is the main question he's wanting to. I know how to get his employees to get more work done how employee's his guys quote unquote to be more productive on the job. He's grown from having a couple of guys on his team last year. Now having thirteen guys working on jobs and I'm going to lay out some specific instruction for this person and then Dr Brick you could Explain maybe why this would be hard to do. Okay all right what industries. And he's he's in construction remodeling and construction that sound so step number one in Jason Appeal type these on the show notes here so number one is we want to define the expectations -tations so Dr Bracelets Dot Com. We're now in your offices and your chiropractor when you define the expectations that your team has. Why is that part art difficult to do just to define expectations? What because there had to be a time in your business at some point Before you became successful where you had people on your team not doc getting their work done or not being very productive and you have to define expectations talked to us about the difficulties of defining expectations. For the first time I think Really really for me. For the first time it's about Still trying to be likeable and non wanting to be the heavy And coming down with the Iron Fist And I kind of you you you find that balance of how much assertiveness and and you know coming down hard yup versus just really being a better leader by giving them a clear path and That's what I think I had initially failed to do was give them a clear path as to what I do expect. What is supposed to be done what I'm going to measure what I'm GonNa follow up on so you're saying that being likable Was it was tough because he was burns. You worried about being likable right Jason. I think we have a boom book over there by the printer her and if we don't it could be a short research project. But if you have it I would encourage you to grab it. Bring it over here but if you don't it's okay. But for our listener I would encourage you to go to thrive time show dot com Tom and click on the podcast button. And then you'll see that the boom book Rican download that book and I would recommend you have a copy of that book because Dr Breakfast said is one hundred percent true through one hundred percent of the time and I have found that it's easier. It's easier if you just resolve in your mind that you're not going to be liked but you you are not going to mistreat people but if you just put in your mind that being liked is not essential to success so let me give you a sample break. Yup You have kids I. How did I know that your kids would never violate the BRECK rules? Never but only my family with my kids. Your family's perfect but I have found that whenever I tell. Tell my kids. Hey we're not gonNA eat any ice cream no ice cream And eat ice cream. They did this anymore but back in the day you would say. Don't eat ice cream. And then they would Jason when I disciplined my kids and I said okay because you have violated the rules and you clearly knew the expectations. This consequence is going to happen. Do you think that they were big fans of me as I was laying down the law of course not nobody really likes cause and effect especially if they knew what you're saying saying that my kids don't like discipline I would venture to say yes now. You have managed the elephant in the room stores to put it in perspective respective to for our listeners. Out there you've managed thousands of customers to and dozens of employees at different locations. What kinds of Moments during the work day where a member of the team might not like you when you hold them accountable to the expectations. Well for instance. Let's say if there is like a lull and this kind of goes back to Myburgh answer to his question is if we are ever experiencing like toward the end of the month to get super slow. All of our members have already come in the first week two to three weeks so in that last week gap. It's really really slow. So people KINDA WANNA stand around for another station back and forth. Check their phone. But we have these massive checklists saying hey we have panellinio time to clean so I need you to have time to. What if we have time to lean? We have time to clean come on now. That's so continued. Yeah and so all just hand. I'm a checklist and say. Hey I need you to do this this and this and you're not busy so new to do this this and this and they're like well how can we can't just have a break and the vast majority of our team is great. Yeah but there are certain certain people that don't want to get the work done even when they know the expectations right so I want to read this notable to our listener from page one sixty three of the boom book which reads from John. D Rockefeller the world's wealthiest man during his lifetime. He reads he He wrote the ability to deal with people is as purchaseable a commodity as this sugar or coffee and I will pay more for that ability than any other under the sun. So one defined the expectation step one but just note as it has a thought here. It's going to be difficult because people will not like you win. You enforce the policies now step to clearly define the uh-huh carrots and sticks clearly define wh- the good things the bad things that will happen to you when you get your work done right now. I Work Construction Abrek. Have you ever worked in construction about half. What kind of construction did you do? Well so my dad. He was the superintendent of schools. And so anytime there is a work project or some kind of renovation. He just sorta volunteered. My young back For the hard labor part so we did concrete-block like cinder block construction stuff projects I got to be the one who carried a move the blocks so we did some Ditch digging literally Put in a sprinkler system in the football field and then some concrete which. I really really don't like you know. been over and it makes me appreciate Chiropractic all the more now see I did concrete where we would pour the basement Swede. Poor the We get if these big aluminum forms they were about Six feet tall. Maybe maybe seven feet tall Their aluminum and you assemble them on footings that have been poured into into a whole. That was about ten feet deep in Minnesota because we reporting basements and my job was to help Cut All the rebar and help erected the forms and then they could pour the concrete on Crete in those structures. That was my job and I had an incredible Boston. Peter and Peter would let us know that we could make perp Atkinson a long long time but approximately it was like two hundred dollars per basement that we poured or ten dollars an hour and so we had deep thoughts. What's like what does this mean and you know so? Some guys couldn't stand the fact that we got two hundred dollars per basement. They would rather just make ten dollars an hour. Sure and I pointed out to him like a couple of guys and I wasn't a leader at all I was just a guy on the crew but I was pointing out towards the new guys. Guys Look we can make twenty dollars an hour if we go double the speed and it's very possible to get paid two hundred dollars every ten hours if we just go faster and I would say the vast majority of the people on the team. You did not like the rules. They didn't like that idea. He gave us the opportunity to double our income and he didn't give us the opportunity. Said this is you could make ten an hour or two hundred dollars per poor and so I am going to now via decree. I'm now going to tell you that's it's GonNa work. You're not going to get paid two hundred dollars per poor and the reason why is because I don't want you spending twenty four hours doing something that we could easily get done in ten right and the vast the majority of the people on our crew did not want the carrot Jason. Why do you think an elephant the room you can get bonuses for gathering objective reviews? Oh Yeah for selling memberships for up selling products up serving products for you get tipped. Actually if people are happy you get more but even though there are carrots why why do some people now the vast majority of our team at this point because we have done the group interview for years. We have a great team now but by default why do the vast majority of people all not want accountability. Well one some people. Just don't like vegetables. I think when it comes to like the whole like incentives. Listen you're being able to pursue the carrot. You're dangling joke homer time place oh Why people don't want the people just don't like okay okay? I didn't hear that he'll love. It deserved okay. Continue sorry about that but now When it comes to like the incentives like two hundred dollars an hour or two hundred dollars I was per job? Doubling your pages for working twice as fast or the multiple incentives that our stylists can get some people just find it to quote unquote hard or difficult if they say okay. Well if I do this amount of work I'm guaranteed this pay. So why do anything else all right so step one define those expectations again. Management consists of your ability to get the members of of your team to execute your business plans systems and processes with excellence. Step two clearly defined the carrots and sticks now step three. This is the part you don't WanNa do. Not you are listener wants to do this. But most people don't WanNa do this. It's follow up and physics physics. Yes you see physics a Lotta Times in physics you find that there are certain rules and principles that you could apply to business as well but there's two objects that are in motion right one's going one way and one's going on the other and the object that has the stronger force keeps on moving right right so the if if there's a if there's two objects in motion right whenever encounters offers whenever one object encounters something stronger than it. It may make it stop or go the other way right. So if you've got employs on your team who intentionally dote oh did they choose not to be productive. They're going to choose to continue to be unproductive until they come in to see encounter with a stronger force Brek. You've seen this before. Yeah so now. We've laid out the expectations. We've clearly defined the carrots and sticks but there are certain people that are going to push. The envelope pushed the line and they will not stop doing the jackassery until they encounter a stronger force. Have you seen this phenomenon duck. Absolutely yeah I'm not even even this week. Ah this week where we had a little situation between Massage Therapist And again it kind of goes back to that resolve to be the stronger force And so We had to deal with with some things just two days ago. I deal with this on a constant basis which is created the problem that it is me. It's created the personality. Type that his mind is it seriously I lay out Jason. You've seen this before. We have on our search engine team right now. We have a great team. Do we have a great team over there. Even awesome bins been on the team for twelve months right. How did he go from being an entry level? Start Guy to being the head of an entire here department in less than a year. How did he do that? Will you laid out the path. He looked at the path and said that's cool. I can follow that. But what else can I do. If you're on the search engine team your job obvious to do what right. Search engine articles interesting so in this past year. I've had members of the team. Say I know that my job is to write surgeon articles. Because there's something else I can do and I say no But I appreciate you. You're great American. If at any point you do not want to write search articles anymore more doing really really well and you may get promoted or stop doing them and you'll get fired but these are the options and we'd have unbelievable turnover on these surgeon surgeon team on the first week of somebody's career now. Once once they get past the first week we have a lot of people will stick around for years. Yeah because they make a lot of money per hour. It's a great the opportunity and if they do a great job can get promoted so been literally just came to work every day and did his job and other people around him did not do their job and Jason when somebody won't do their job on the surgeon team what do you think I do. You got to cut them. And then the person who I cut goes and tells their family remember they don't say hey family. I got fired today because I was choosing not to do my job. They usually say something. Like what Jason Anything. They normally tell people around them when they get fired from a job. We'll just wasn't fair. The hours were crazy and they gave me so much work and I asked to do something else and they were just really mean to me and then they go on glass door and they leave a review view they tell their family and then when I go to church on Sunday or Saturday Life Church I run into them in the bathroom in the bathroom or their parents or their spouse I it was at Walmart. A couple of thanksgivings ago ran into a guy who I fired the week of Thanksgiving years before. There's a great little way to rekindle that relationship but he was scheduled to DJ. Somebody's wedding on the Friday after Thanksgiving and he called on Wednesday and said I can't do it. I have family stuff I'm doing and so what do you think i. I DID JASON IF A guy's refusing to DJ for a wedding that he is promised to do a year in advance. Day After thanksgiving. He's he says I'm not going to do it so I wanted you to know. Just call a voicemail from the guy the day before Thanksgiving I'll boss I can't DJ on Friday. So sorry. I had some families come up if the guy can't Dj on the events he's promised to DJ. What what am I gonNA do? I mean if you can't do your job you most likely will not have a job the next day so I called him back on the eve of Thanksgiving and I said Hey I understand. You don't want to do the job. He said I want to do the job. I just came to the job because family stuff came up and I said you're a disc jockey which is why you're making hundreds ZIP dollars per show. Somebody's planning on you being there so somebody else now has to ruin their plans to cover for you. So are you telling me you for sure will not do the event and he said yes so I fired him and his wife pointed out to me with great detail in the shopping line and the self-checkout area of Walmart Martin. I fired him on Thanksgiving years ago. Well the day before and so this right here was a great way to rekindle that relationship. So I'm just saying Eh thanksgiving together. That's right but if your goal is to light you cannot manage a team right now. You can't now Colton Bolton you're joining us Colton a former client and you. My friend served in the US military. My correct that's correct. What were you doing in the military a couple of different things? What was your what What branch of the military were you in the United States Marine Corps really? Yes Sir Thank serves thank you. I'm scared okay. So tell us us about the process of becoming a marine. Do they let anybody join. I mean if you just sign up and put your hands up. How many guys WANNA be Marines? I'm what percentage percentage of people that want to be marines. Get to be Marines One percent actually so one editor one hundred people that want to be a marine. Yes Sir and you have to be in the navy first before apply to be in the Marines. And how does that work no no. It's a completely different branch. But they say it's a department of the Navy but it. There's there's a lot of rigorous training the happens before you can even go into boot camp so you have to be able to do At least ten pushups I'm sorry Pull ups ten pull ups you have to be able the do one hundred crunches and you have to be able to run three miles in under twenty one minutes. So let's talk about this. Let's talk about the the process. And we'll have Jason Take not okay so I wanted to join the Marines today. What are the steps? Just walk me through the Split. Step one step on going to the recruiters recruiters office. And I'm I'm going on Monday baby. You're going there are thirty eight and I apply you apply. Yes what can what gives her age limits. Yeah I don't know if you qualify. Twenty eight is the top pro. You're saying this is step one though you apply Yup what steps to Then you have to actually test out. So you have to be part of the to become part of the PULLEY program which is where they filter out? All all the people who shouldn't be in the Marine Corps. And you're you're doing your runs in your you're getting your physical tests tests. Yeah T- what is called. SPF stand for a physical fitness test. Didn't you eat last night Jason. PF TEASE PF. Changs that okay all right anyway so you go ahead and then you did you physically are capable user. Then what's the next step Then you have to go and get physically examined by a doctor to make sure that you can run over to brexit office there you go checking you out and making you cough and okay so what happens. Then you get on a bus and you if you pass ass all the tests you get on a bus and you go to If San Diego or Or the East Coast West Coast. Okay and what happens is that for basic that's for basic. That's for boot camp. Yes Sir and then you're there for three months and you're kind of yours but when you're studying you're ramp you with owned by Uncle Sam. That's exactly what you're in San Diego. Yes Yep oh great great weather. It's gotta be relaxing. You guys doing over there. Well we why we're literally literally right next to the airport and so while we're dying. We're we're watching planes. Take off and got some audio. I've got some audio on. Yeah Yeah exactly. I'm being serious so you're over there and you're you're getting trained in is it. Is it a good time looking back. Absolutely but while you're there it is it is the what you consider. Hell why just because you have authority that is always always on you. You have to request. What kind of crap are you doing? We're kind of crap. Are you doing what. What's the toughest part I want to hear? Specifically what are you okay. Well if you make any kind of mistake we'd go out into the sand and we we make sugar cookies. Which is where you lay down on your belly and you have to spit in the sand and then pick it up with with your mouth? Are you serious. I'm dead serious. And then what kind of a relaxing exercises are you doing with these big would would post. I'm seeing here. What kind of fun things are these? I think hell week I think Yeah Yeah Yeah So. We're getting to run in the sand with these giant Oh well logs on our on our shoulders. This seems like a lot of fun here. Sure Yeah for five minutes. Maybe what are you guys do it in the water. It seems Kinda cold. Why don't you guys hop in a hot tub or something that's a good question You know they're. They're preparing us for for battle. They're preparing US for war. And nothing is easy in war especially when you have bullets flying at you and so they have to prepare you it to all links possible. I'd like for you to This microphones hot though. So if you get too loud the Mike tends to peak so you've got a couple of but talk walk us through. What does a drill? Sergeant is that his leading the exercises by the way drill. Instructors your instructor Yes sir. What kind of motivational phrases do they say that you can repeat? Oh my God just give us a few. Just give us a family friendly. You just gotTa make sure when you really loud you just gotTa Kinda step away from the MIC. A little bit doesn't pop a little bit there. So what kind of motivational phrases do they. I just WanNa hear I just would like to know goodness I don't know if I could say any of them. Just get like like like say if you need to back up a little bit into Mike when you okay get on your face. That was hot. Sorry there we go. Okay we're trying to get get get on your face all the time all the time. Yeah Really Oh oh yeah all the time. What about if you're tired and you're you're in that log around and it's just not going? Well what does he say this. FBI yeah this is really really hot. MIC is the hardest physical part of the whole thing for her physical at the very very end. The last week it's called the crucible people and so what we do is the crucible and we'd go up on this mountain in San Diego and we're literally on a cliff and we have to basically basically live out there for a week and we're we get about about four hours of sleep which I guess is nothing for you but it's six hours everyday. Do you really well. We're we're in what's called the WHO but it's really a tent. That should only sleep one person but there's two of us in there. They're not but what we call it and this is good. This is a good look into the marines. Yeah Yeah so And then we're waking up and they have all these different type of activities that we have to do and and it all comes from our history. So you'll hear like a History lesson on why. We're doing this and a specific marine. Who lost his life because he did this? And you know for instance there was one guy who Woke up in the tonight and they were being ambushed in in Vietnam and he killed everybody. Sorry this is a little birth. He killed everybody who is who is coming into their their camp with a what's called an e tool which is a shovel and that is historical fact and so we all the bad guys he killed the bad guy with a shovel stealthily. Yes was his name. John Rambo no he was he was a green beret wasn't he he was this really. This really happened. And so you're learning all these things and do an for one percent of the people make it so do most people quit or do they get kicked kicked out of the marine. No it was so the one percent that I was talking about. They don't even. That's that's from the process of the pulley program all the way through boot camp and then once you become Marie at the very end so when you're in boot camp They've they filtered filtered it out so well that out of a battalion of ninety guys maybe seventy actually become marines at that point at that point. If you don't like the exercises can you. You know what happens. Have you tried to quit. Well actually there was a guy who ran away. I would've fence and they. They found him out of McDonald's. I would be in Canadian McDonald. I would be in a Canadian. McDonald's Putin keep going keep and then he spent spent the rest of his enlistment in the brig which is like jail is the break A division of McDonald's no no this Lewis some some McDonalds I think so all onto saying you're out there ruin. Should we get this idea in the marines. They don't ask you guys do you you want to do the workout. Oh no and if you think about the NBA great coaches like Belichick In the NFL. Great coaches like ballot check or in the NBA. Great coaches coaches like Popovich. They're not asking the guys if they want to do push-ups or burpee or workouts and most most people say they don't like their boss. Is that shocking to you. Break that most people know like they're not at all so you don't WanNa do mean things but if you're number one goal is was to be liked it. You can't do it. It's not possible. You're chasing a Mirage Unicorn Jason. When did it occur to you that it was not possible to be liked by everyone now again? We're keeping this fair and balanced elephant. The Room we pay people really. Well we drop off coffee for the stylist we check on and we hit matching from time to time and the vast majority of the people I would say ninety five percent of the team right now are great. People who I know really do like you put there is always one or two people that don't like like you. When did it become clear to you that you could not get everyone to like you? When I first started managing it was kind of like a gray area? Still trying to be that likeable guys it but then once I started to do more implementation that like you gave me and started holding myself more accountable and following the team the shift occurred. I started seeing people not like me as much as I stayed diligence and got promoted. That's when it really started to kind of sink in and it wasn't everybody but it was like you know every now and then I've actually warn people we've had to stylists that want to be managers now island. No I'm like. Hey that little friend base you have going on right now. That's GonNa Change like that. The second you become a manager so I hope you're okay with that Just the first time you have to tell co-worker hey you need to fold towels right now. Are you need to clean the bathroom. Not Pop on your phone right. And they're like are you can't in May who are you who sorry I'm forty years old you can't tell me to get some just telling you enforcing the rules can make difficult. So many notable quotable from Elon. Musk who says one lesson I learned. Well starting pay pal is to fire people faster. That sounds awful. I think if somebody is not working out it's best to partways sooner rather than later. Here's one lesson I learned it. Pay Pal is the fire people faster. That sounds awful. I think if somebody's not working out it's best to part ways sooner rather than later. So so let's recap the rules just one more time so make sure we're getting some good education on this podcast station routes well I. I could rhyme two times in a row if I had to. Oh I've seen it okay. So step one defining expectations defined the expectation would be very very clear as to what you expect. And let's put some detail on this. We need checklists us. Any call scripts. I need a manual. I need checklists. Call Scripts Emmanuel if it's construction of its hands on you want to train in your guy's role play with the guys over and over and over until they can't possibly do it wrong with the DJ's I used to have them set up the equipment and take it down over and over and over until they couldn't possibly get it wrong long. I used to practice announcements until you couldn't get it wrong. It's very much like Dj boot camp. You had defined the expectations now step to clearly define the carrots and sticks the rewards awards in the penalties clearly defined those and three follow up and physics you must be the strongest force otherwise people will run over you Just on Friday. I had I had to weird situations on Friday. Someone said you have a moment. That was very nice to look nice but I don't think they perceive it that way. I said they asked the question. Do I have a moment. That was the question and I said I don't because I'm doing an interview with the one thing. podcast on it's Garry Keller's podcast character Williams and they asked me to be on the show. So I said I've got to be on the show here with Jeff Woods the host I cannot. I was told them why. I can't can't hold this young lady I cannot because I'm GonNa be in this podcast then. I finished the podcast and she notices that. I'm making my way to the restroom. And then she sees me. Come out of the restroom strewn just washed my hands and she says do you have a moment and I said I don't because I'm copying into a meeting right now with dentist and she said but it's what. What time was the meeting? The meeting with the dentist I think is like at noon and it was like eleven fifty eight or something. I said I meet this person like they're literally walking in. Oh Oh I said but you can talk to John His job. He's available but I wanNA personal leading personal. We can talk about as a group out in the open with John on on Monday at our staff meeting away from the bathroom. But seriously I'm not gonNa have you know what I'm saying. That was very nice to the person but they were not happy about it right and I wanted them to be happy about it but they weren't then it occurred to me. My job requires pissing. Someone off every day on my checklist. Step one Piskunov step to get things done step three. It's every day out of the way. Is it not true. Well Yeah I mean the situation on Friday. We had gone from throwing a baby shower for one of our Sasha therapist who is expecting twins to almost immediately right after the shower dealing with the other massage therapist who has problems so it was from highlight to low light. There's one guy out there he'll be listening to this show so we can hear this because this is so funny. He applied for a job in our call center and he came to the Group interview nailed it shadowed nailed it on the phones nailing. It works next today's has been nailing it for years and an next to another young man who tim who's nailing it it at some point. He confided in. I think it was daisy. He says it's like all we do hear his answer. The phones uh-huh I hate this place. Brainwashing took a colt. We all read the same script it's like brainwash. I mean seriously. All we do is make it calls in a call center. You have some nerve clay. Yeah so he's just telling everybody I cannot believe it it said on the job job on the on the on the now hiring post that we could earn up to eighteen hour. And I'm only making like twelve an hour and some daisies like well. Here's the deal you get paid per appointment book you get paid based on merit based pay you get paid based on what you do. Well that's screwed up. I can't believe leave that I can't be as as you can. It said I could earn up to twenty an hour. I'm only making twelve. She's like well. You got to do your job. Are you kidding. So it doesn't work with her so she tells me hey this guy's complaining and But not before he complain too. I think three or four the people so by like noon that day I had multiple people come up to me and say hey. This guy over here is complaining about the job and so I walked up to the young man I said. Hello Sir I understand you like your job. He says well I know I just. I don't like making and calls. I feel like you said on the job post that it said now hiring on the call center and we're looking for people with sales and management experience and all I do is make calls and I'm like well this is this is what you do is a call center. And he just had that look of just he was so mad. I said well you know what you're GONNA do. You need to quit ready to fire you. Something has to happen. How do you want to frame? You WanNa see you quit or were fired because you can go either way. And he's like oh I'm going to be all right buddy walks out. Does it happens all the time. Yeah this is at least once every two weeks. This conversation happens so again. How do you make your team more productive one? You define expectations to you clearly. Define the carrots and sticks four. You follow up in physics now step four kind of a bonus blast you blast. We can never stop recruiting Dr Brick. Tell us about the power of the group interview. The power of interviewing doing the relentlessly the power so I was a little reluctant. Initially thinking that The group interviews would be a waste of time. We don't typically have a lot of Turner we don't have a large Staff you have a lot of people's who've stick around at your business for a long time a lot of tenure very little turnover once established saint of with my business but we never stopped the group interview right right. Well that's I mean and so I thought initially you know we're a staff of about ten ten and You know I'm thinking well maybe you know that works for people who are fifty or or eighty because there's more turnover there's more people but as time went on I started to realize more and more the benefit of the group interview and just recently really realise the benefit when I had to replace to people around the same time and so We were able to get people hired. go through the whole process I think we had like two hundred fifty applicants for one physician and one hundred fifty before I cut it off for a second position. and We were able work through 'em process that within just a couple of weeks and we were able to go on vacation during that same timeframe and we've got to New People that are hired and doing a great job and so hello. I definitely see the benefit of the group interviews now and will continue to do them ongoing. Have you ever checked out. That book called the Bible Artwork. I have controversy very offensive fan a lot of people in the moment I say the Word Bible there are you kidding me. You eat living a life of standards. I hate that so anyway. Matthew Chapter Twenty Six verse Twenty One reads and while they were eating. Jesus I said truly I tell you one of you will betray me This is like owning a business. So what happens is I'm GonNa give you the stats out there. That aren't that awesome. Hopefully in motivate somebody out there according to CBS News. And Jason. Put these on the show notes here according to CBS News and CBS News and the US Chamber of Commerce seventy-five percent of employees steal from the workplace and most do so repeatedly so in the construction direction field. I WanNa give you unique action steps that apply just to you so Jason I'm GonNa give them unique action steps just for the construction industry Or an industry where people work in the field one put a GPS device on every work truck. You've got and you have to know where you're going And I'm just telling you get ready for not positive things things happen when you discover where people are going had that happened in my contractors this week did you really were his McDonnell. No he went on vacation so he hired a new job manager. Yeah and it's like super sneaky. Nobody sees this. He's like a twenty two year old kid so he's just like he's an apprentice will hold doing a ride along with other contractors. Guy Drives wait outside where he's supposed to be and starts token up in the truck token up in front of the kid who's an but that guy is a quality employees hey augier GPS. And I'll tell you what's happening Toke. What do you mean some people call me? The Space Cowboy Miller smoking talking to the old cheese milk. Okay wow you serious in the work in the warning label when blazing all over the side of really now. I have worked with a pharmaceutical sales company. Back in the day of many of them actually we put. GPS vehicles on the cars and we found out that their top guys. We're actually going to lunch at night trips. which is a local I don't know why they call it a gentleman's Club 'cause the only people that go there not gentlemen gentlemen so it's a local ass face club and so if you're somebody who's a man of ill repute but no standards and you want to watch women dance around on Poles that's where you go and it takes a four hour our lunch it. Yeah yes it's taken eggs. You know what I mean those legs legs in stakes them legs steaks and legs sticks and legs. This Justin I got. I got a really we get more well researched for my stripper references put. GPS on your vehicles and you find out where they're going Second thing you WanNa do if possible. You want to set up a camera on the job sites. Now this is powerful. There are cameras out there guys you can put on the job sites. Just use a nest camera. Mariah plugged into an outlet and have a mobile. What's the word? I'm looking for hot spots but you can get one of those from T.. Mobile Forty five bucks a month and you can watch your guys on the jobsite working or not working but you have to have cameras up if possible and GPS in the vehicles. You've gotTA DO Andy One. Install call recording because will they take jobs on the side. Oh Yes yes they will other other facts just just just negative gift especially since I have your tools and materials now inc magazine Each magazine reports that eighty five percent of job applicants applicants now lie on the resume. Eighty five percent of job applicants. Now lie on their resumes now have other stats. Aren't that exciting. But if you have an office team out there Arup team appeal at work in an office environment. You WANNA put keystroke recording on the computers and there's a program called active track it's act Z.. T. V. Track T. R. A. K.. Dot Com an active track will allow you to see what your employees are typing during the work day. And if you need to record their calls Oh you do use a company called clarity C. A R I T Y CLARITY VOICE DOT COM clarity voice dot com to record the calls but for as little as seven dollars and twenty cents. It's per month. You can see what your employees are typing on the computer. It's called active track so with that Typing track after track him. Is that something. Where the U preset the filter to pick up on certain words or strokes? Yes and it actually shows you a pie chart at any given time of where or a bar. Graph of where people are spending most of their time and that's very helpful but according adding to this little organization but will organization this little Research that was done here by Ken. Blanchard perhaps you know of the book called the One Minute Manager. This is Ken. BLANCHARD's group The New York Times bestselling author they decided to monitor thirteen hundred private sector companies and they found that forty one percent the average employee day was spent not working forty one percent of the day. You can almost double your workforce just by causing people to not screw around at work other fun stats. These are just really encouraging stats. right now. According to Harvard health publications eighteen percent of people are now insane mean meaning that th