25 Burst results for "Creative Marketing"

A Conversation With Cheryl Contee Of Do Big Things

How I Built This

06:49 min | 4 months ago

A Conversation With Cheryl Contee Of Do Big Things

"Hey, everyone. Welcome to how I built this resilience edition on these episodes were talking with entrepreneurs and other business leaders about how they're meeting today's challenges with new strategies and ideas, and today we're GonNa hear from Cheryl Conte founder and CEO of do big things. Cheryl was part of the how I built this summit both in twenty eighteen and twenty nineteen, her digital agency do big things helps organizations like Google, the N. W., C., p. and Oetzi with creative strategy website, development, campaign content, and much more. Tell us a little bit more about two big things. Tell us about your company. Sure absolutely. So do make things as a digital agency as you mentioned that specializes in working with the world's leading causes, campaigns, candidates, corporations with mission driven initiatives to the narrative and new tack for the new. Era in which we all are living in today where working really hard on the election. But also on the pandemic we've been working on eviction prevention campaigns were likely to start working on. A, campaign targeted at misinformation around vaccines were out. You're really trying hard to help people in a tough time. And sort of give me a sense of how you work with companies like campaigns, of course, and serve creative marketing strategic advice things like that. Sure people come to us for a lot of different reasons right know we are a digital full service agency whether you need strategy you need research online influencers and who to target wear for what whether you WANNA run ads for persuasion or for acquisition were building APPs We build websites, It just depends on you need to do something online to reach someone usually not to sell anything we're not selling things widgets to face cars were helping to promote. Positive ideas that created social change. So I know Sheryl before you launch two big things. You actually created another business attentive dhadly attentively, which was a social marketing software business and one of the first tech startups with the black female founder and then was acquired by Nasdaq company. Can you just kind of walk us through the journey of that business and how was acquired and then how you decided to start do big things? Well, that's a long story of. How I started attentively basically, we saw a gap in the market and I think especially in this time for those people, maybe you have lost your job or your job is changing, you know look at the gaps around you and see if you're able to provide a solution to that problem. That's what we did. We saw in the corporate marketing segment that there were a lot of people using social listening influence or engagement and marketing automation in various. Sophisticated ways online that nonprofits didn't have access to or a lot of different reasons price. The tools weren't really tailored to the way that they talk about their audiences. So that's why we created a ton of lead to meet that need fill that gap and you know we had competition of course, and we were very visible also as an all female team with a black female co-founder easy to get funding. We had to work really hard and I experienced. Real discrimination despite running at the same time another digital agency that had pulled in millions of dollars in revenue. You know we were still seen as risky, which to me seemed very, very strange. Long Story Short we grew over time we became the dominant player in our market and we were an impact startup that then became acquired by an impact corporation laugh bod, which is one of the leading purveyors of nonprofits software right? So it's possible to do good. By doing good and that's what we do here. Do big things and what we did at attentively I know that you've got a blog and you write for different publications a lot about increasing diversity and entrepreneurship. Can you talk a little about some of the ways that you are trying to push this idea out into the world? Absolutely well, when you look at the field right now, they're still this socialization in our country and our world a an entrepreneur looks like Mark Zuckerberg and no disrespect to mark. But you know he's not the only person who's got great ideas entrepreneurs in common every shade, every size, every color, and that's the thing that I think we need to work hard especially now as our economy is rebooting to work on. So I wrote a book Mechanical Bull. How you can achieve startup success. It's the story of my journey, but there's also a lot of friends of mine who are investors who are founders themselves. It's their stories as well of you know, what did it take to get through every part of the startup cycle which is tough. I named it mechanical bowl in part because it's a wild rye have startup no question. Especially, if you're a woman when Women Rides Mechanical Bowl people have a different. Response to that. Then a man, you know when a man rides with mechanical boulder looking at a strength strategy has stamina when a woman is writing a mechanical bowl. You know they're watching Gigli parts right and they're not really on the same amount of effort may be more effort that it takes for a woman that same strength strategy and Stamina. So you know I did it the tough way. Okay. Like being in the tech world as a black woman not easy at all absolutely dancing backwards in heels you wrote an article in the Harvard Business Review's called advice on launching a tech startup when you're not a white man and it's a really terrific article. One of the things you talked about was that when founders of color are pitching, the sees their pitching ideas that may help their communities out but may not solve problems or impact the lives of the rich. White men who they're pitching. So what advice do you have for up and coming founders and founders of color to kind of demonstrate that they're big ideas are worth it are worth backing even if the potential funders you might not be directly impacted by that product or service. I do hope that people check out that article as we worked really closely with Harvard. Business Review on it, and it has a lot of practical tips in that I. Think people from US right now. But at least what worked for me was data data, data data, right and showing look you might not get this totally a problem that I'm solving for you wealthy white male investor. But there's a lot of people for whom this is an issue and here's how much money we can make. We can do a lot of good some investors really care about that especially right now but also you know this is a pathway. To making a lot of money in creating a successful business that builds

Cheryl Conte Harvard Business Review Google Founder And Ceo Harvard United States Mark Zuckerberg Oetzi Sheryl Co-Founder Founder White
How To Help Marketing Build A Bridge To Better Sales?

The Bacon Podcast | Brian Basilico - Marketing Strategy Expert Interviews to CURE Your Marketing

05:28 min | 4 months ago

How To Help Marketing Build A Bridge To Better Sales?

"Most of you know, we got a new dog. Her name is Leyland bush is a 1112 month old puppy. Now, we've adopted a lot of dogs over the years. But this is the first time we've had a puppy in a while and one of the things that I forgot about is puppies require a lot of treats, if you have treats you can train them to do certain things one of the things I've trained Leila to do wage. Is to sit at every crosswalk that way when a car comes she doesn't get hit so she has gotten so good every time she sits at a crosswalk she turns around and looks at me and says check where is the tree but I'm going to kind of blend this into another topic which is how to help marketing build a bridge to better sales rep by basically giving treat. So one of the things about these treats is we have lots of different kinds of treats for different things. I have certain treats that I use would not take her on our walks. We have different treats when she goes outside and goes potty. We even have a different treat that one of my friends gave me she came over with a gift bag and in it included wage toy and some bacon bits. Yes bacon there the Beggin Strips but little pieces and we actually use those to get her upstairs and get her ready wage. Go to bed in her crate. That's where she sleeps cuz we can't trust her to be running around the house in the middle of the night. So one of the differences with these treats is the packaging. Most every kind of food has some kind of way to seal it and there are two different kinds of ceiling mechanisms that I found with these treats with your traditional Ziploc, you know where you you've got a basically squeeze it and it's kind of very precise. You have to make sure that one in fits in the other and then you squeeze it all the way across and those drive me crazy. Sometimes you cut the top of the package and you end up cutting off the ziplock. Then you have no way of locking it. But the second kind of treat came with a velcro inside of it off now velcro allows you to open it a lot quicker and does it require that Precision to close it back up. It may not keep it as fresh, but it's so much easier to work with And that's essentially what I want to talk about is is your marketing. So precise that it's more like the ziplock where you have to align everything and get it closed perfectly or is it more like the velcro which allows you to create a proximity effect. Now on proximity effect is something that happens with a microphone if I turn my head further away, I sound farther away. But if I move myself closer to my mic I get this boom your sound so that's what proximity effect does the mic off except the sound no matter where I'm at, but the closer I am to it the boom. You're it sounds it's a same thing with marketing messages marketing message is matter, but don't confuse marketing messages with sales messages marketing is more of a one-to-many activity. It's something wrong. You can talk to a wide variety of people where sales tends to be a one-to-one activity where your sales person is talking directly to a customer the big difference between the marketing and sales is the personal relationships know like and Trust has advantages over who dad's right? So if somebody sees your marketing message and knows the person sending it it has a different kind of proximity effect than it does. If you're trying to send a message out to everybody who doesn't know you Creative Marketing creates attention and awareness and it has that kind of proximity effect, especially when there's a relationship attached to it. In marketing, I tend to look at things from three different perspectives. Number one awareness posts. Hey, we're here educational posts. This is what product is or services and this is what it does or how it works sales posts. This is something you bought something and this is what you need to know next in order to be more successful with it. So awareness can create sales through proximity people may see your marketing for a particular project that they may not need or want at the time. But if they know the person associated with that it may create enough awareness to remind them that hey, you know, I need to order some supplies or you know, I'm really interested in something else and I need to contact the salesperson to learn more about this new product or this Thursday. Service or something that's been on my mind. So that's what good marketing can

Creative Marketing Marketing And Sales Leyland Bush Leila
Apocalyptic Battle for Take-Out Dollars: Uber Eats Pits Star Wars against Star Trek

Business Wars Daily

03:34 min | 5 months ago

Apocalyptic Battle for Take-Out Dollars: Uber Eats Pits Star Wars against Star Trek

"A. From wondering David Brown and this is business wars daily on this Wednesday September thirtieth. It's hardly a stretch to say that the pandemic has been delivery services, best friend, take-out meals, or so much more attractive when we're avoiding other people that's meant a surge in revenue for leaders and Hungary rivals Uber Eats and door dash in the second quarter ubereats. Gross delivery bookings totaled almost seven billion dollars a jump of well over one hundred percent from q one. Before we all started eating in as a privately held company door dashes keeping a lot of data to itself but the number of people using dash doubled from ten million last year to twenty million now according to research firm Emarketer. Possibly, to Ubereats Chagrin Jordache became so ubiquitous that it was responsible for more than half of all US meal delivery in April. Wow. That's according to market researcher. Edison Trans last week linked in named DOOR DASH number two on its list of top fifty startups based in part on exuberant hiring plans. The companies expected to go public by the end of the year Uber eats holds about thirty percent of US market share despite their rapid growth neither door dash nor ubereats has yet turned a profit chew on. Then these rivals are employing ever more creative marketing strategies in their efforts to. Become or remain top takeout dog ubereats constructed a quirky ad campaign that celebrates competition itself a sort of Meta Mezei the latest ads featuring unusual rivalry between get this star wars and star Trek. They star none other than Mark Hamill Luke skywalker in star wars and Sir. Patrick Stewart's Star Trek's Captain John Luc Picard they compete ferociously almost grimly in games of air hockey and connect for. But when an uber driver delivers a delectable dish, each breaks the foreboding mood to politely thanked the driver in this Ad. Stewart. Armed with Cricket Bat and Hamill carrying a baseball bat in a dark empty warehouse. Tonight. I'll be eating a Veggie cheeseburger. On Shibata. No tomatoes. Tonight I'll be eating four cheese. Tortellini. With extra tomorrow. Tony. Stewart so it's come to the. Thank you. Proper. Part of what makes the spot? So amusing is that the argument tomato tomato is, of course from the classic George Gershwin. Song, let's call the whole thing off. But of course, neither UBER EATS NOR DOOR DASH is planning to call the whole thing off quite the opposite if takeout became essential in March, it's remaining. So in could see even more growth this winter, a second wave of the virus causes more lockdowns. In Uber Eats case, the company says the campaign celebrating rivalries already been a huge success in Australia Taiwan Japan, where it launched last year and ad featuring Kim Kardashian and a fictional Australian character pushed uber eats brand awareness in Australia two levels quote on par with McDonnell's the company told Ad Week the new Stewart Hamill Lads bring the campaign to the US in Canada but whether the cleverness of ubereats his ad campaign can steal away

Uber Eats Patrick Stewart Ubereats Chagrin Jordache United States Mark Hamill Stewart Hamill David Brown Hungary Emarketer George Gershwin Hamill Captain John Luc Picard Kim Kardashian Researcher Cricket Australia Taiwan Japan Baseball Mcdonnell Hockey Australia
"creative marketing" Discussed on Amazing FBA

Amazing FBA

03:10 min | 5 months ago

"creative marketing" Discussed on Amazing FBA

"Need the needs of six seven and eight-figure Amazon sellers and I was a seller just becoming the same as broader e-commerce Sellers as people's sophistication develops and they wish to protect their business as well. So shopify's in the mix. Yep. We could have much bigger picture way of looking at business for people in the start-up sort of world. And that includes a lot of e-commerce sellers. We got our genere who's the founder and CEO of hello Wolfie, which is a smart marketing dashboard. Marketers also known as small medium businesses under dogs are like that or they positioning us as the Plucky Underdog Doug that's going to win in All American movies. So welcome back to the show. Absolutely. Thank you so much for having me back. Michael end the call. We're underdogs right where Hustlers run two dogs. I even liked will go as far say we're taste-makers of what is yet to come and if you want to take a look at where the business world is going off or majority of the GDP is coming from its small businesses doing really well with what they do, which is catering to their local communities and now local community is going global with digital marketing gimmick, and we can talk a little bit about that. That's what's hello we'll see is all about eggs level you really flattering us all with taste-makers, but actually his cheek cuz I for example, I've been working from home mostly via zoom and whatever you if it's Consulting type stuff and and other men wage The forms of digital work for several years. So whenever instead of going on about you working from home and seem like it's news. I'm well been doing that for years. So you're right. We are in lot of ways ahead of the curve and need to stay ahead of the curve as well. Tell us more about your background cuz obviously in the last episode we focused on rightly. I think what hello Wolfie does for people and and some broader pictures are already emerging about your practices as a CEO. What's UPS doing? So it's a bit more about your background. How did you come to be doing all this stuff? So been a Serial entrepreneur for a very long time as long as I can remember selling something or the other all of us very obsessive. Thanks for quarter. You remember being seven or nine selling flowers turning turning them into a Garland and selling those at my grandmother's Kate in India. Now, obviously the issue was I was in India a different currency and I was selling them for $0.25 a quarter which made no sense back then but I was upset about that and then a couple of other stories of that and in childhood and then eventually and you know working on a startup in my late teens Coming to New York working on an agency out of the University incubator, which I help build the entrepreneurship Center there as well and then launching another start up as a result of that which was Creative Marketing Director of project management for marketing firms raised about a million for that beer find it or figuring out we were too early. We were betting that touchscreens or become bigger and cheaper that touched projectors would become a norm and both of which did happen. They just happened years after we ended up running out of capital. I was to learn my first sense of adventure back failure there and and and how to you know, raise Capital have not to raise Capital how to build the company MVP all those awful details that helped profoundly with the next business and the next business was hellomaphie. We we've been launched about its nine months ago eight or nine months ago. We you know scale from just about 30 customers to niang 6,000. You've grown eighteen thousand eighteen thousand percent this year and we're incredibly fortunate to be able to help small businesses all over the world again for.

Doug India founder and CEO Amazon raise Capital Wolfie shopify CEO Serial entrepreneur Michael Creative Marketing Director MVP Garland Kate University incubator entrepreneurship Center New York
Teaching Kids to Save Money With Kennedy Reynolds of Acorns

Triad Moms on the Mic

06:43 min | 6 months ago

Teaching Kids to Save Money With Kennedy Reynolds of Acorns

"Well, today we're going to be talking about money specifically how to help our kids learn about saving what we can do to help them the best ways to save things like that and while we may all find ourselves. Experts in money we have Joe, have a guest joining us today who is an actual expert on this topic and knows a bit more about the specifics than we do So we're going to have her join US year. We have Kennedy Reynolds with us today. She's the chief brand officer and the head of creative marketing ACORNS, and she's also a Mama two three under five years old So welcome, Kennedy thank you so much for joining us today. Hey everybody thank you for having me. So honored to be here. It's actually like an out of body experience to hear me. Introduced as an expert about money because the people were to. If you were to ask me about money you know ten plus years ago I would have I would be like this is a dollar bill. Agnew by things. and. Change and you buy gobbled bubblegum with that and that's that's about where I am. It's so funny. Yeah I mean it's it is so. It's been a wild ride, but thank you for having me. Thanks for joining. Asked you WANNA take a couple seconds. Just tell us a little bit about yourself and how you got into what you're doing and things like that. Sure So I'm originally from Carolina So super excited to be on the phone and I've kind of lived all over the place since then we won't get into that goes too far back but I started my career in writing and copywriting in particular and then got into kind of content strategy and. In different kind of PR and communications agencies and. and then I was working at an agency in New York and got introduced through a client we work. I'm sure you've heard up. To know. Kurna who's this peo now of Acorn, which is where I am now and we? Were we started working together. We work at the very beginning we work when it was a couple of buildings and a few people and and worked on the story of we work what was the brand and you know how we're going to kind of build that story of entrepreneurs and giving them a place to. Live and so a couple of years later we had both moved on from from that work, but no I had moved to acorn. which is now the country's leading financial wellness system. Kind of get all of your money needs met in one APP. And I just had my first child, my son forest and I remember I was on before he leave and I was I was on a walk with my sign in the carrier and no one I had stayed in touch and remained friends and kind of worked on side projects and one of. Called the other wall and on this walk, and he was talking about acorns and just this kind of financial crisis in this country in particular. that he had really found this to be a calling for him and would I consider joining him and trying to build this brand? and I had sworn that I was not going to go back to work full time. And I knew nothing about. Responsible Financial Living But I got really excited about the mission which is You Know T. To support the up and coming so. How can we help people really grow their financial knowledge be financially empowered and? Here we are almost five years later I did go decide to really dive into the work and figured if I'm going to be spending any time away from my kids. then this feels like A. Mission and important problems will help solve but but nowhere in like the. His personal history of Kennedy anyone along the way she's going to write. Work in finance. So I think that I think i. Saw Myself as an example of our customer, which is somebody who you know really doesn't know too much about money and but understands that it's A pretty effective means to you know a vision. or a way of life or a goal and wanted to learn more So yeah. That's kind of natural. Yes. I got three kids that happened very, very productive years. I saved. Anything. Okay yes. Yeah. My husband's exhausted. The just stay away from each other now I'm. Angry, it's been it's been really exciting and complete, and like all the things that you guys every working parent you know are going through these days but. I've been very fortunate. What's awesome. That's really cool. Gave life takes us to some very unexpected places. Though that's totally yeah. It has definitely been the case for me. Yeah. we actually use ACORNS in our family my husband started make you using it with roundup part was how we started and I thought that was so interesting and So basically, it's an the APP takes and you can correct me if I'm wrong. But this is what I understood from what he was doing at the beginning, but it takes and it links it to his account. So when he would buy something, say it costs a dollar twenty five, it would round up to two, but that seventy five cents would go into a savings account. So it just you know really small way to start start kind of saving And he is. My husband is Mr Finance. He loves money and all the things with money. So that was something that he could kind of say hey. Laura. Look. Here's an easy way that you can. Just a couple cents here and there you don't have to do you literally don't have to do anything it just adds up and then after a while we use it and like go on a nice dinner or something small like that, and now we we use it for more

Acorn Kennedy Reynolds Chief Brand Officer United States Carolina JOE Agnew Mr Finance New York Kurna Laura
You have to outwork everybody else.

Skimm'd from The Couch

05:40 min | 8 months ago

You have to outwork everybody else.

"I'm curly's Aken I'm Danielle Weisberg welcome skin from the couch this podcast where we go deep on career advice from women who have lived check from the good stuff like hiring and growing team to the rough stuff like negotiating your salary and giving or getting hard feedback. We started the skin from a couch, so what better place to talk it all out than it began on a couch. Hey, everyone, the show might look and sound a bit different today because we're skimming from three different couches, the scam is working from home for the time being because of covid nineteen today joined by a powerhouse of the music industry, Julie Greenwald she is the CEO and chairman of Atlantic records during her time in the business. She's helped. Advance the careers of Bruno Mars. Kelly Clarkson at Sharon. Just to name a few chewy were really excited to have you with us today. Welcome to skin from the couch. They you for having me so truly. We're GONNA. Jump in, ask you to skim your resume for us. I went to two lane university go graduated in nineteen ninety wine, and then I did a program called teach for America where I taught in the calliope projects, and then I started working at Rush Management With Lear Coin Your Cohen's assistant from ninety two to ninety. Re Unwind Ninety. Three moved over to detmer hurts and became the promotions coordinator, and then from ninety three to ninety nine worked my way up industrial records, and then ninety nine took over island records and became the head of marketing for island addict. Jam. Then I'm not quite sure when I became president with now it's not to get causey with my dates, but I do know in two thousand four I. I came over to Atlantic records online I've been at Atlantic records since two thousand four Julie with something that is not on your kind of official bio that we should know about you I. Don't think I officially. put down. That I am a mom with two kids by that is probably my most favorite part of my life is that I am a twenty year old and a sixteen year old. That's great I want to kind of just start with the elephant in the room that we're all dealing with which is how to run companies amid stay global pandemic, the music industry is interesting, because in some ways you know, it seems like you have a lot of talented people who are at home, and a moment of reflection in some sorts and I'm sure they'll be a lot of good hopefully music to come out with it. But how are you thinking about this time? So for the artists that have been able to continue to give us, music is been business as usual in terms of. Thinking of Creative Marketing and promotional. For these artists rollout there songs, obviously facing different challenges, which is. Creation of music video photo shoots. We've sent artist green screens. We've sent them ring lights, and so been really just trying to keep everybody focused on the fact that the world is listening to music right now to help through such a terrible time, and so many artists are giving great music to continue out there. They're a bunch of artists that still need to get into a studio. Need a collaboration and those artists. Were just trying to be really good partners and friends to down and tell them that you know. Hey, it's okay. Take this time, maybe just right in a notebook and try to just be you know thoughtful, and in good partners to our artists that are staring at the fact that they may not be able to tour. You know for the. Future and so we're just trying to make sure that they see the light to buy you know. Streaming has really offered us a way to share their art and music and doing these live streams social. That, they can stay connected to their hands. I think we've been incredibly lucky. In terms of all the businesses that are really been affected were continuing to. Market and promote during this time. And as a leader, how have you been trying to set your team up remotely and keep them focused at a time when there's so much uncertainty? So, I personally jumped writing at first and I do weekly email. It's very personal. Email to my whole company every Sunday night to talk about okay. We're about to start in next week. Know Week two week three and I share my stories and I let them know that. Now I'm in a house with two crazy kids and husband and a dog just diagnosed. Diagnosed with cancer and Chemo and and so you know I let them know that I to going through you know challenging situations, and then also set up a time for every department where I call it either morning tea, or after key, where every assistant coordinator manager director on up gets an opportunity to see me on the screen and talk to me in. In us. We questions so I can kind of let them know what we're talking about. Upstairs and keep sharing the fact that we don't know when we're GONNA. Come back when it's okay because we're working. How can I help you and in really like? Let them see that they can. Individually email may call me facetime with me and I'm right there in the. The canoe with them.

Julie Greenwald Kelly Clarkson Bruno Mars Danielle Weisberg Coordinator Head Of Marketing America Assistant Coordinator Manager Rush Management Chairman President Trump Causey Cohen Official Cancer Chemo
What Are The World's Biggest, Baddest Jigsaw Puzzles?

BrainStuff

06:18 min | 10 months ago

What Are The World's Biggest, Baddest Jigsaw Puzzles?

"Even before. It became a popular way to while away the hours days and weeks during isolation putting together. Jigsaw Puzzles was a favourite family activity. But did you know that? Jigsaw Puzzles have their origin in education. Sir John Spills Berry an English engraver and map maker in the mid. Seventeen hundred is credited with creating the first jigsaw puzzle in seventeen seventy six by attaching a map of the world to a piece of wood then cutting the country's out teachers used the maps to teach geography to their students and a recreational activity was born spills berry would hardly recognize his creation today in the early part of the twentieth century. Jigsaw Puzzles were used as marketing tools often given away or sold for mere pennies today companies. Still use puzzles for creative marketing. Take Kodak for instance. It's selling what it. Claims is the quote world largest jigsaw puzzle. We HAVE TO ADMIT. This thing is pretty huge. The fifty one thousand three hundred piece puzzle features twenty-seven injuries from around the world and when completed measures twenty eight point five feet by six point. Two five feet. That's eight point six meters by one point nine meters and this beast costs more than four hundred dollars but all due respect to the Kodak Jigsaw puzzle. The world's largest jigsaw puzzle by surface area. According to Guinness World Records was put together in Dubai in July of twenty eighteen. The puzzle was an honor of the year of Ziyad a year long tribute to the founding father of the United Arab Emirates. The late Shahid there are more than twelve thousand pieces in the puzzle which was an image of Zayed the official record size measured sixty five thousand nine hundred and five point one seven square feet which is six thousand one hundred twenty two point six eight square meters putting together. Jigsaw puzzles is a Greek group activity but one thousand six hundred students of the University of Economics Ad Hoc Human City in Vietnam took it to the next level. When they completed the jigsaw puzzle with the most pieces on record five hundred fifty one thousand two hundred and thirty two to be exact when it was finished the puzzle measured just over. Forty eight by seventy six feet about fourteen by twenty three meters. It took the students seventeen hours to create the massive puzzle which featured a lotus flower with six petals. But what about the hardest jigsaw puzzle? Ever it contains only nine pieces and it's called the puzzle nine it was designed by Asaka. It includes a small board. The nine pieces include right angles and curved edges. That fit together in several combinations. Think Tetris but way harder. The challenge is getting the last piece to fit. It's nearly impossible to fit all the pieces on the board. It took Chris Ramsey a magician video creator and master puzzle or two hours nine minutes to solve the ice nine and by his own description. He was completely exhausted. By the end of the experience. You Sokha created another equally. Difficult puzzle called the Jigsaw Puzzle. Twenty nine the challenge here is to fit twenty nine pieces into a five by five inch. That's twelve by twelve centimeter trae. It comes with five corner pieces. Just let that sink in. Then there's the largest hand cut wooden jigsaw puzzle Guinness record held by Dave Edmunds England. Who created a forty thousand seven hundred sixty three piece puzzle celebrating the Queen's Diamond Jubilee the puzzle which featured thirty-three Images of Jubilee celebrations was twenty by eight feet? That's six by two and a half meters. When completed though it collapsed soon after Evans completed it took him and force. More than sixteen days to rebuild the puzzle and move at Sandringham where it went on display and was confirmed as the Guinness World record holder. We spoke by email with Caitlin vesper records manager with Guinness World Records North America. She said one of the main criteria for all Guinness World Records titles is that they must be breakable. Every record titled S- monitored is open to being challenged which allows for all kinds of record breaking opportunities all over the world. The Guinness record for most Jigsaw puzzle pieces tattooed on the human body belongs to the aptly named enigma. Sometimes known as Paul Laurence. Who'S A sideshow performer? Actor musician originally from Seattle in two thousand eleven enigmas set the record for having two thousand one hundred twenty three puzzle pieces tattooed on his body from head to toe in no word on whether anyone comes close to second but many puzzle records are held by companies such as the record for the largest spherical jigsaw puzzle. It measured fifteen point seven feet. That's four point. Seven seven meters in circumference and it was made by unit industrial limited in Hong Kong and featured scene from Winnie the Pooh vesper said brands and businesses. Come to US looking to harness the power of record-breaking to commemorate anniversaries and celebrations or to highlight the launch of a new product. Whole communities can come together to attempt to record to a like in March of two thousand nineteen when more than one thousand seven hundred people formed the largest human jigsaw puzzle piece on record a I. The record raised awareness for autism spectrum disorder. The puzzle pieces the symbol for the autismspeaks organization. Vesper explained each Guinness World. Records title has a set of guidelines. That must be followed. The record for the largest human jigsaw puzzle piece is a great example to highlight. This is considered one of our largest human image categories and the idea is to have a group of people gathered together to form a recognizable image. We define a jigsaw puzzle piece as an oddly shaped interlocking and Tessa leading piece designed to be part of a larger picture. The human image to be created would need to be instantly recognizable as a puzzle piece and not an entire puzzle. This record title can be broken if another group creates same image with a larger group of people. Anybody up for the challenge.

Guinness World Records Kodak Caitlin Vesper Sir John Spills Berry United Arab Emirates Chris Ramsey Dubai University Of Economics Hong Kong Tessa Shahid Seattle Dave Edmunds England United States Sandringham Paul Laurence Evans Official Zayed Vietnam
Apple's WWDC brought dark mode, $6,000 cheese graters -- and antitrust threats (The 3:59, Ep. 565)

The 3:59

04:32 min | 1 year ago

Apple's WWDC brought dark mode, $6,000 cheese graters -- and antitrust threats (The 3:59, Ep. 565)

"The. Two fifty nine I'm Joanie Saltzman. I'm Claire Riley. So yesterday, apple kicked off its WW DC conference for developers with its traditional opening keynote, and brought a ton of news. We got dark mode for iphone. We got a one thousand dollar computer monitor stand. We got the death of I tunes. Now dark mode, seems to be an pardon the verbal irony here a bit of a highlight of the day. This will turn the background black on your iphone screen and native apps. So if you're looking in a dark place, you won't be blinded by glaring white screen anymore, clear. Why do you think something so simple is getting such a response? I think it's, it's down to two things here. I think one aesthetically it's really sexy. It's different. You know, seeing they had this beautiful display of the jellyfish, and the jellyfish body had, like maps, inside it, it was amazing. I was losing it, but I think beyond the aesthetics in the design of everyone to have like a gritty ray-ban on their phone. It's really basic stuff like battery. Alive. You know, you're not gonna be blasting your idols out every time he switched. You find on and also into the day when you try to digital Dato, which is something I desperately tried to turn down screen brightness. We know that blue light keeps you awake so having dock mode. I think really ties into maybe minimizing some of the screen time, things health and wellness. I think it makes sense. Yeah. The MAC pro was also a big reveal to Mackie's professionals have been waiting seven years for an update since the last MAC pro which has sometimes been referred to as the trash can. But now we get six thousand dollar cheese grader. It's beautiful. I mean, and I actually thought I brought a cheese Greg this day. Two big joke about the old original MAC pro this is this is a massively gutsy machine talking about eight causing on process. Expandable ram up to one point five terabytes already on pro five Eddie graphics cod. So the important thing to remember is that people who care about this sort of stuff. This is the machine if you'll using one of these guys, you on a MAC book, a union, MAC, pro customer, that's been some of the reaction people that aren't in that professional grade, which is a very Michel market. And they're saying W F is up with, like an eleven thousand dollar computer. Why is the MAC pro important? It's important because they really lost that creative markets. So they have the video produces an editor's. They have the sound editors who didn't have a machine, and I was starting to go to competitors from the likes of HP Dell. Those windows based machines. Apple native Mike play in this space. It's beautiful it has the kind of the guts inside the machine. I mean they did. They did a demo with red. Injuring in real time in final Kat, or they were putting in up to a thousand track either one kind of curious. But when you have the ability to kind of do that stuff in real time. You don't feel the machine like wearing off the table. A sound like philosophy fan. Absolutely. And it's all expandable which the trash can didn't have, you know, they really they said that they kind of books themselves into thermal corner because you couldn't expand it because it just got too hot. Whereas this one is designed to be, like, Jesus grading up -solutely cool in every sense of the woods. So. Yeah, I think it's not the machine for you or I, but people that will like it. They will really like it right. Then in the midst of apples, big flashy conference. There was news offsite that emerged about how the US department of Justice could possibly investigate apple as a monopoly. Now, this is just the latest in a string of antitrust developments for apple that all seem to be intensifying. Claire, what has apple said about all this look Tim cook has come out and said? Apple is not a monopoly that they are going to, you know, they'll, they'll thought this kind of thing and naturally, they would because I have built an empire that keeps people inside the apple ecosystem, that's the whole point once you're inside apple. It's very hard to break out. Yeah. But that's the beauty of what they offer. But obviously they've got a lot of pushback app developers saying that you charge thirty percent commission to have apps in the app store, that's the only place they can be. So I think we're gonna see a lot of friction over this. And of course, they don't the only ones we've got Andrew anti-trust measures coming up against Facebook. The tech giants are really under the congressional gays right now. And I think this is really going to be an area that hates up. That's great. Yeah. It's going to be something that develops for a long time absolutely for this, and other stories checkouts not dot com. I'm Joanie salesman. And I'm Claro. Thanks.

Apple Joanie Saltzman Claire Riley Mackie Facebook United States Salesman Greg Michel Department Of Justice Editor Tim Cook Dell HP KAT Mike
Herb Kelleher, Southwest Airlines' co-founder, dead at 87

Dave Ramsey

01:21 min | 2 years ago

Herb Kelleher, Southwest Airlines' co-founder, dead at 87

"Business icon. Herb Kelleher the co founder of Southwest Airlines has died. Kelleher Southwest Airlines co founder rollin king reportedly wanted an affordable airline for all Texans. Former Dallas Morning News airline reporter, Terry Maxon says Kelleher was larger than life and will be missed her and choline Barrett. Who was retired as president at the same time. He retired. As chairman really were the the heart and face, south west or a couple of decades. They were they represented icons of south west and with one of those God, they'll be poorer for it. Even if they may be just as good their company among others, Dallas mayor Mike Rawlings has nothing. But praise for Kelleher mayor Rawlings describes her Kelleher as a pioneer in creating short. Flights with creative marketing techniques. Well, don't you wanna work exciting growing institution in a place? It's fun and in wards people. And that's what he believed in. He understood that businesses more than just numbers or or things it was really about the human spirit. Mayor Rawlings says Dallas loves winners and says Kelleher was definitely a winner. Kelly waste NewsRadio to navy

Herb Kelleher Mayor Rawlings Kelleher Southwest Airlines Co Southwest Airlines Dallas Morning News Terry Maxon Dallas Rollin King Co Founder Founder Chairman President Trump Kelly Reporter
"creative marketing" Discussed on The Thaducation Podcast

The Thaducation Podcast

04:00 min | 2 years ago

"creative marketing" Discussed on The Thaducation Podcast

"So you said they were quite helpful. It promotes you, what would you think of when the stars aligned, and what was really helping you to take up Z out imagined the quality of the products, and they was evolving as you went the quality of the products was alive. It here is the most interesting thing as. For the designers listening, you know that being a graphic designer a big part of the job is that graphic designers are essentially artists that are working for commercial capitalistic purposes in most cases, and when I would go onto creative market six years ago. You would see these products, and it would just be let's say texture pack. It would just be this picture of texture on the front of it and say grunge texter vibe dollars, and I've got to myself these are professional graphic designers. Why are they not? Why are they not making intriguing covers why aren't they selling the product of the images? That's literally what graphic designers are trained to do. And I found out any. So I think I was one of the very first people to do that on creative market that made a big difference. The other difference was I knew from working for pay to exist, which was on my marketing company that I was talking about that you wanna drive people to Email list building Email list. Anyone listening? I can't think of any case where building an Email. Lists will hurt you build a name A-List will only help you. And it's sorta like as Aaron Epstein crater market says it's Clinton tree the best time to do. It was ten years ago. Second best time to do. It is today. So if you don't have an Email lists start building an Email lists. So what I did was I had a bye on creative market and most people's byles on creative market resort like their Twitter byles. It might say something like I love coffee, and I love the draw. That's great. But that doesn't do anything for you. And what I did with that bio as I said go to my site, enter your Email address on nine free products. So I was able to drive massive amounts of traffic from creative market to my own site and build my Email list could sell to very easily because I didn't have to pay for the traffic creative market was was just getting venture capital. And they were driving traffic through Facebook ads and. Google ads. And who knows what else they were doing to drive traffic SEO all these things. So I was essentially just siphoning off traffic. With our without the business. That's interesting thing if I was looking at it would probably think. Okay. So clearly, he's cripe market helping him and he's putting out great products. And I guess that's a lot of it. But as you said, it's the secondary thing of. I'm at the mercy of the path home to send extent. So I need to nothing. That's probably a way to look other social media Instagram. I was McColl Elliott today with a a soda influence, and she was very much making the point of using the platform to generate a win. But siphoning awareness into something much time tabu such as Nima list or Facebook group. So that's interesting. You mention that. Because that's a really big insight of how you actually Were were. almost getting double getting the money in the revenue from selling the products. But also, you voting lists the whole time, and that's forbidden algae. Now as you said a load of your products are coming being so direct, which is even better for you. Because it's not cut. Absolutely. And I mean, I'm happy like in the case of crater market that when people buy their people oftentimes right me customers in the so amazing. I think you've in this to me before that, and they'll say shy from crater markets shut by from you because I know the crater mar a cut, and I always say, I don't I don't care where you by. You know by where it's convenient for you. It's more convenient creative market by there. It doesn't matter to me if I give give credit marketed thirty percent cut because I love these guys is they really care about what they're doing. They're providing amazing platform will providing traffic and at this point. They've supported me for six years. Just like people like you have I consider them, you know, close to family..

Facebook Twitter Aaron Epstein Google McColl Elliott Clinton six years thirty percent ten years
"creative marketing" Discussed on BizTalk Radio

BizTalk Radio

01:44 min | 3 years ago

"creative marketing" Discussed on BizTalk Radio

"Sure yeah so i i tend to think of kind of the the fix and flip world in few stages you have to find the property then you have to finance it then you of course have to fix it some people then choose to fill it with a tenant and then and then flip it ultimately either as ten occupied property or is it vacant one to a homeowner and so as i look at that kind of life cycle i where we see people stumble the most in in today's market anyway would certainly be on finding it a little bit on financing it and then and then a little bit on fixing it on the finding it you know i think it's it's it's just a tough market right now to to find deals it's it's not two thousand nine or two thousand ten where you go to the auction and by hannibal properties every day you know it truly does take some creative marketing approaches so i think we we see some of our some of our clients some of our nonclients just for being a little bit too slow to adopt some of the new technology it allows bit allows better seller direct sourcing and marketing so that's on the find it side and so that that usually causes them to kind of overpaid through the mls or other sources of supply on the financing side you know i think it's just not looking beyond their backyard there's now so much the institutionalization we'll talk about here in a moment has occurred and that's really been largely to the benefit of the borrower in terms of well some things we'll talk about later but i think not looking past their local kind of hard money lender is a big mistake on the financing side and then on the on the fixing side you know it's that's really that's one thing that's been consistent whether you're fixing flipping in two thousand nine hundred ten.

hannibal properties
"creative marketing" Discussed on The Site Shed

The Site Shed

01:43 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"Her and it is just it's it really is amazing you know and so with all these men show should now what i do is i bring them with me i just gave one in its customer say hey by the way i'm gonna lead one of these right here i have a couple of extra like to give my customers gift every year and when i give that to them they know that i made it for the long run because these fences are packaged with a lifetime warranty and they know that i'm the guy that staying around and i'm gonna be in concept that there's ever a problem they could call me and honor my warranty so that's huge i can't wait to get the rest of them out there it's what you said there is is the absolute truth and you don't know until you try sir what's the let's talk about as far as you know how you learn this stuff but what's the best advice we have been given the did you have a mentor what what's what's well when i first started i was doing everything by myself now i have a mentor and this has been a big game changer for me because now i got a second head in the game who can look at things refresh perspective could see things that are problem initially that i didn't think that they were and you know he has a mentor so i got most of these people and my background no you know he's passing on the experience from his mentor to me and i mean for anybody out there that's in the the really take it to the next level you need another person eight you can't do everything you can't.

"creative marketing" Discussed on The Site Shed

The Site Shed

02:02 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"A piece you know and i started thinking man that'd be really cool i can sit this out my company d counts and i can fill the bed in this with candy and i could put my business card and hot glue on it to it and i'm gonna take these i'm gonna put good candy care they don't want the hard candies they want the chocolate they weren't the expensive stuff so i went and got twenty or thirty these and i started going into the real estate companies and some of them were like you can't put that here worrying about it we don't want that in here you know just kept going the next to the next one and people like yeah yeah you could put it there and and just played there i don't say much leave and keep track who i put a candy truck in so i could keep it filled up so you know i come back the second time and i come in there and said hey guys went through that candidates guys don't like the hershey kisses let me take those out i want to put these nacre bars here and i started to get to know everybody in these office you know and hey day by the way what do you do you do that and a matter of fact here's a list of stuff that we complete if you need references let me know and i'm telling you right now you know these offices started calling me and you know i have multiple different crews that run so on the contracting side of my business i can't tell you all the all the iso hundreds and hundreds of thousands of dollars and work in and just months you know and i got contracts with three of them locally here with berkshire and they connected me with other real estate agents so it works out really good for us and you know they got somebody that's china close house we'll get taga fi ready or they got somebody that they just sold the house to you know they need a fence up immediately you know on the guy to call and you know i.

china
"creative marketing" Discussed on The Site Shed

The Site Shed

01:37 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"Implementing to break away because you know i wanna work from seven to four you know and and making the changes now that i have to make to get to that point where i could be able to do that so you've you mentioned gino you're pretty rapid read of growth in the business and that's largely due to might be noting tally but largely due to some of the initiatives that you put in place from a marketing perspective i'm interested in the listeners on interested as well to hear a little bit about your tyke on traditional marketing verses let's call it alternative marketing because many more experience when you're talking marketing and branding things like that is very very rarely one glove fits all scenario although obviously we have a very large emphasis in you know we put a lot of racial whole business built around the digital land skype full contractors we do websites and online mocking and that kind of thing but aren't on for more experiences well you know we very rarely if something's working for somebody that he's not online there's no point in stopping doing it i mean if you know it might be running pipe ads in a newspaper in your newspaper and that might be working then there's no point in stopping that just to you know to go online but i'm curious to see how you got from that traditional marketing for a lot of people go down to you know some of these really cool initiatives you've been implementing lightly which have you crazy.

gino
"creative marketing" Discussed on The Site Shed

The Site Shed

02:14 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"Absolutely and you know that's real key i mean it's gotta be a time where you know you gotta let the reins go a little bit you gotta take tool belt off because you know what are you gonna do one job at a time i got all these nichols you know i can't drive mall and you know so you gotta be out there growing your business and you know you gotta take risk you know if you wanna grow you have to take the risk you're going to have to put some fires out and stuff like that and you're going to have some steaks and but in the end you know the output and the quality and if there is a mistake it's it's it's how you handle that steak you know you make it right even if it costs you money so what's your take on obviously there's the whole you know working on the business in the business and there's you know this stuff and then there's this whole tyco and working smarter not harder you work a lot of hours and is that because he'd love doing it is that because you're a control for or is that because you haven't yet decided to spy system allies parts of the business that you can potentially hand off what it's a little bit of everything i can't be a control freak i gotta sometimes the end the job say real critical is going on i have to be there you know i got a lot of stuff going on so sometimes you know i'll come back home nine o'clock at night you know and it's not always going to be like that you know i'm in the stages is sheree grown now and doing what i have to do you know i'm doing what's what's hard necessary now rather than was difficult and fun and i'm gonna be to a point where i'm gonna have the financial freedom and the freedom of time where i actually get really good crews grooms that are out there and doing the work that i'm doing now that are higher fulltime sales and higher you know somebody to keep the books fulltime you know scheduling material shipping you know things like that that's all stuff that.

tyco sheree
"creative marketing" Discussed on The Site Shed

The Site Shed

01:44 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"You know that's how i groom so what what's obviously you're you're very hands on director and i have a lot of hours what's your mind role in the business my main role in the business is fouling all these jobs and closing keep the books i get everything nice and concise from my count and i take care of all the permitting data lane for all the site plans together building materialised make sure that the terriers on the job site make sure my cruiser rolling and i do that all day and that frees up my time to able to network and go meet other customers and so more jobs you know i try to work on the business as rather posed to work in in the business a good captain of shit you don't see him down working on the motor he's not working on the engine he's up directing the ship you know so that's kind of my philosophy with that and that's my role in the business you know i do the sales do the stuff that other people can't do sometimes i'm doing at all i mean it's it's a interesting segues in it when you guy from buying very hands on until you realize that point way if i want these business to grow i'm going to need to step back and i'm nate i'm going to nate debate the go islets fuxing on in your selling or whatever it is you could doesn't always have to be selling them and there's a lot of a lot of people in that community and got a lot of clients that that i thrive the hand ups right away sighing role in my business is i am the gone sought i wanna be the foam and i wanna be running the job that's where mathoma spent much time he's not best selling i'm not good at selling all employ someone that can sell.

director mathoma nate
"creative marketing" Discussed on The Site Shed

The Site Shed

01:40 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"And that's just sort of how i got started into business you know and plus we're talking a little bit about business actually like how did you guy from mike ties into future solutions i mean feature solutions these all about doll building so fences and cleaning and that kind of stuff is that right yes as actually haven't pretty good knowledge construction an expert in fancying i'm labeled as an expert in my area good reputation around there i mean honestly when when when i got in the business i didn't even really know how to retake measure you know and would just sell the jobs and and and i had a couple of guys that new couple of things and you know they're older gentlemen you know and and you know so i like you know what do you know how to do they are now inside houses you know so i'd start selling jobs decide houses and eventually you know anybody business tell you sometimes you know funding help is a hard thing and you know i would be last in the middle of job sites and you know everybody had you know either you know they're out partying or or who knows they went to jail or drinking and you know so i learned how to do this stuff and the more i did it you know the better i got at it dies here in a strike in both places around the world where you have to do like for the construction so by swerve you gotta do an apprenticeship go to get set of in and all that kind of stuff.

"creative marketing" Discussed on The Site Shed

The Site Shed

01:32 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"Welcome to the such podcasts thanks for having me all the way from somewhere close in york city apparently thanks for joining us on the show for the listeners out there divers very active member in the such vice will community and the reason that dies been invited on the show today he's talk about well number things about he story and where he came from and where he intends to end up but also because of some of the really cool guerrilla marketing initiatives that he's been abaday implement with his business future solutions die thank you tom today much appreciated you giving it up coming on the show on now you're gonna work hole so you certainly put the hours in so i suppose what i locked to tell the story today like get a little bit get a little bit info about your way you came from as a kid and you know how you ended up in your business and then where you where you intend to take it and then we're gonna have a little bit in some of these really cool marketing she's now you've experienced some ridiculous growth as as as a result of some of the as a result of as far as what you can put down to thinking outside of the box when it comes to getting in front of potential customers and leveraging living some really cool ideas that you competition certainly aren't going to be doing so it's going gonna be really fun sorry what i mean tell me what you going what what was the plan what did you wanna be.

york city tom
"creative marketing" Discussed on The Site Shed

The Site Shed

01:33 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"I that's all it's jump broaden dealing with tried ortganizations on a daily vices plumbers builders electrons so on and so forth we see a lot of patents with companies that are looking to grow but a lacking the fundamental and the foundation tools that will help them facilitate that purse this podcast is probably brought to you by trading guys try to web guys specialize in creating amazing websites that serve as marketing launchpads if you're ready to take your business to the next level you really need to make sure that you've got a product which will enable you to do that maybe you need more leads maybe need higher conversion from the lazy getting maybe you need to reengage with your existing customers maybe content strategy maybe it systems and processes or automation in business is roll things that e web laws specialize in it specifically designed for trades and contract from so head across to try to eat webb guy's dot com dot au forward slash shed and you could fill in the form and get your complimentary audit valued at three hundred eighty five dollars if you wanna take business at the next level when something's have to change trade withdraws have you hit across the trade whip boys dot com dot four slash shed look for this week giving tried easing contractors around the globe the tooth to run a modern business you're listening to toolbox talks from the sought chet now he's your host matt joins.

chet webb three hundred eighty five doll
"creative marketing" Discussed on The Site Shed

The Site Shed

02:02 min | 3 years ago

"creative marketing" Discussed on The Site Shed

"It's pretty common in business too sometimes get caught up in doing things that you've always done and the problem with that is from about i mean if it's working that's great but very often when you get in that patton you sometimes have the link is on in regards to what else you could be doing that could also shave the same if not better a much much better results in today's podcast i'm speaking to a member of our community dive out of the united states and we're talking to him about about he's journey so where he's come from business and some of the amazing real mocking techniques that use that have literally or droop drubel these business in the spice of seeks months sorry if you're interested in learning about why's that you can grow your business and creative ways that you can grow your business and these podcasts certainly for you if you are member of the community fantastic we love having you in there and if you're not yet a member of the community headaches to facebook dot com slash groups ford slash the shed and requests joined that community it's an amazing on while i'm community of global business owners thousands of business islands in there and the conversations are in that group are world boss and you get to meet and hang out with people just like in that community base i would be well worth your investment which of course is nothing yet another value i saw shit he's offering to you let's jump right into these recording it's recording and it's a classic from either base and we'll talk about where people were when they came from i'm you're going to enjoy it and i hope that some of the ideas on some of the conversations that we have within these within these chat spur some creative thoughts within your mind if you enjoy cost police head of course archie stitcher saint cloud or wherever you listen to your podcast and leave us review i didn't ask you that because i will take time asked you to do that because it helps us with the rankings and it's one small that we ask him to turn all the hardware put in for you guys.

patton united states
"creative marketing" Discussed on BizTalk Radio

BizTalk Radio

01:56 min | 3 years ago

"creative marketing" Discussed on BizTalk Radio

"In one hundred and some argument of your clients but getting a team human ninety five people do some hard things to do what's been can your success absolutely well we have a great on operations team that has has been very very stayed in their approach to finding the best talent out there we have offices in beverly hills las vegas and new york city um so that can be challenging but we've we've managed in las vegas supinit a team of developers secondtonone on you would think you'd have to go to silicon valley for that uh lo and behold there's amazing talent that exists out there and other places and las vegas wants to live in silicon valley exactly and if we don't find them in las vegas there's a lot of people nationwide that las vegas is actually very appealing to uh you know the cost of living there is relatively low uh there's a lot of entertainment value there um there's a great culture of levelling up there so um you know finding a great team out there and then you know in the los angeles beverly hills office were a lot more sales creative marketing sorta focused on obvious there's a lot of talent out here in this area on what's been great is that we have such a compelling platform and such a cool way that we work that you know in the beginning days obviously it took a lot of you pudding adds out in finding the right people on but these days it's it's sort of we've hit that critical mass where people are come into us all the time now on and wanna work for us and so it gives us the ability to find the best and brightest minds which is really exciting the best point to business right is when the people not only the people that you want to hire are coming to you and knocking on your door resumes but also women clients are hearing great things about you in the clients your inbound request as well you had to raise money big and right now there's tricky tv shows about it there's so many online platforms and raising money trend you guys had to do it to grow your business can we talk about how much money you guys raised in what was the process of not only getting.

beverly hills las vegas new york las vegas los angeles beverly hills
"creative marketing" Discussed on Executives After Hours with Dr. James Kelley

Executives After Hours with Dr. James Kelley

02:27 min | 3 years ago

"creative marketing" Discussed on Executives After Hours with Dr. James Kelley

"I can swig my beer now in comfort so lamarcus thank you for coming on the show i really appreciate your time energy sedan with me how are you today tumbler well james thanks for having me no drama so you know i was like the start with everyone who comes on my show just some sort of backdrop for my audience who can you just can't get the ten thousand foot view of where you're at and what you're currently doing yeah definitely so i founded a creative marketing agency by the name of chubut coat on which on more success and influencer and experiential marketing we have clients of clients of lift posts made aguillon n epa sports sedan with you all right so that was well well delivered wellscripted so i love it one of these you'll figure out pretty quick quickly about me markets is that i'm super am i am i dug from mask as a business super chillier in so i'm just gonna roll with it and and so one the veins emi in the in the brief history that i could find about you is that you know you kinda talk about you come from humble beginnings right and this is this this great ford's article that just came out like when things come out his september eleven so about a month and a half ago forbes that came out about you it so what did you mean by humble beginnings yeah definitely so um you know it's kind of just how it sounds right um i came from uh both my parents or are immigrants from haiti on they came here when they were a little younger about ten in the range of ten to fifteen um so we were purse i'm a first generation american and just learning things at uh ballot to say i'm down 20 points every day awake uh you know that so that's that's kind of my humble beginnings we didn't have everything that you know we have for a million resources split on it it was you know it's it's a gray less than a rather arket i wouldn't change anything about the way i grew up just because i learned how to do without swear was he grew up at see law alan um long island base shortly allen actually so what is your parents do.

ford haiti forbes allen ten thousand foot
"creative marketing" Discussed on SaaS Insider Podcast

SaaS Insider Podcast

01:43 min | 3 years ago

"creative marketing" Discussed on SaaS Insider Podcast

"Media's another of seo organic searches another but most things that people talk about what they see creative marketing are looked at scalable now okay what in marketing stack what are all the things that you using in order to track and figure out what is moving the needle in isn't do you have are you using of i know that sean allison growth hackers they have that at that growth hacking tool are using that i am losing this it is a kuwaiti it's quite expensive under the uh we have a child that you tried yet um but i am i have used in the past and it's a it's a very nice tool of the barroso few other options what we do is reusult ole combination of tools we've their leader driven so for us really data levels all arguments there is no debating or discussing whether something might work of dodge does nobody coming into the room saying i'm seedier therefore i right of essentially if you have an idea you have to kind of see what jibe offices map out your experiment and then we tested and if it works with an scale inch and tools play an incredibly important part there for china those metrics especially in sas when you've read particular metrics that you track it's not just cosmetic position cost it's not just custom a lifetime value is also thinks like you're a monkey recurring revenue increase in repair acquisition cost these sort of things that we use all combination of tools so for analytics we use google analytics we use segments we use aptitude we use chart mughul which is a really really great analytics tool it's probably not so so big in the state's yet it's a german company but charge logos repaired now it's a really really nice product really great for visualizing into into data.

dodge google analytics sean allison
"creative marketing" Discussed on WEEI

WEEI

01:33 min | 4 years ago

"creative marketing" Discussed on WEEI

"Just in line with that larger sort of cultural discomfort with the body what's going on when you know you walk into his store and you see all of these products and they're pretty expensive if you when you come right down to it what's happening there aside from you know some corporate greed perhaps there are expensive for one because their advertising budgets are pretty extensive they have to convince us that we need these products to have happy healthy lives in order to wear white pants and wide right on white horses and so on and snow like flowers are potentially so i think you know the cost of the product you have to factor in these these marketing budgets and ever creative marketing um you know the selfreferential marketing of tampons in the in recent years has been really interesting sort of like well you know we were silly and the way we marketed these products in the back but we're smart we euro smart consumer fire products 'cause we get you right so that's been sort of the new or wave of mental product advertising going back to the question about the developing world what changes would help women and girls better deal with their periods whilst still going to school and gaining access to all the opportunities that we hope that women and girls will get to have i think we need a multi sectoral in terms of the development question interdisciplinary and longterm approach so for instance a recent study just came out that looked at four different three different interventions and a control group one was mental health education alone one was providing pads.

advertising budgets
"creative marketing" Discussed on BizTalk Radio

BizTalk Radio

01:53 min | 4 years ago

"creative marketing" Discussed on BizTalk Radio

"We dedicate twenty percent of our programming every friday we don't bring in guests we don't have any other topics got we dedicated to you sharing posited any and kindness with the world here's some good that really gets the whole concept on the phone with us today gary is on the line very welcome to the experience pros radio show well thank you maher very nice to have you on the program would you like to elaborate about you're not wired really roofing one that i appear weak back further though it may me how people compared a public better so in my mind complicated or make a close comfortable to be yoohoo bogart ordinary people white earn arrived that tarp had created marketed tarp creative marketing and in what do they do for you it it it using the elmer there we wanted to be i i really believe that many are core vehicle walker who output require and they work with bill in google although who quit little her bear google search around and more of our gomo heart the record i am great milk with low easy but the big could martyrdom promotion michelle grunholm gordon and they do it in an open her go up in a good economy your experience for me i love that i love that you and i think that social media and social media marketing is so challenging and can be in an ad for those of us who are can a fact that it right this is not our expertise will really good is something else take somebody that this is what thank you every day all day long they love it it it's not a hassle for them not a distraction for them and they add any so easy.

gary tarp bill michelle grunholm gordon social media maher bogart google twenty percent milk