35 Burst results for "CAC"
Kaprozov scores in 4th straight, Wild beat Bruins 3-2
"Correo Correo capris capris I've I've scored scored for for the the fourth fourth straight straight game game in in the the wild wild halted halted a a five five game game skid skid by by defeating defeating the the Bruins Bruins three three to to two two but but while while coach coach dean dean Evison Evison was was incensed incensed over over Trent Trent Frederic Frederic scored scored in in penalty penalty I I capris capris off off which which took took his his best best player player out out of of the the game game Matt Matt boldly boldly got got a a goal goal in in his his NHL NHL debut debut as as the the Boston Boston College College a a limited limited three three one one midway midway through through the the second second period period Nico Nico Sturm Sturm also also scored scored for for Minnesota Minnesota and and capital capital CAC CAC and and had had thirty thirty six six saves saves Taylor Taylor hall hall and and Brad Brad Marchand Marchand scored scored for for the the Bruins Bruins whose whose three three game game winning winning streak streak was was halted halted I'm I'm Dave Dave very very
Megan S. Smith on the Inspiration Behind Her Film "bOObs"
"Lead you to create such a controversial film like boobs. My my husband passed away from cancer. Twelve years ago and i had three dear friends die of breast cancer and i started to make a film about alternative cancer therapies and when i noticed ten minutes of my ninety minute film whereas on breast cancer screening mammography mostly on what we could be doing instead. I stopped editing other film and put out this one a short and then it got this one got picked up as a by a distributor out of la they said expanded into ninety minutes and will distribute it for you. So so. that's what happened awesome. That's awesome now before this whole issue with cancer came into your life. Were you like the average woman who would go for mammograms and screenings like everybody else. I was idea. Remember the last time i had a mammogram. Which is probably before. I started filming probably about seven years ago now in a standing there and getting breast radiated in it's hurting lang cac. Is there squishing it. And they're like. Oh we have to keep squishing a little bit more on like no. Don't this is really painful. And they kept compressing. Unlike that's it. I am done. I gotta find some way. And luckily i was talking to ben johnson now deceased unfortunately but Ben was the one who said yeah. Mammograms nanna now more radiation than they're letting on and look at this democracy for an ultrasound together so i did really
The 7 Rules for Becoming a Millionaire Entrepreneur
"Today. I wanted to share with you. Seven tips seven lessons. That i've learned that will help you to become a millionaire entrepreneur. I let me start by saying. I've been an entrepreneur for over twenty five years and becoming a millionaire did not happen fast for me. It wasn't something where i went out. Launched my first business and it was instant riches. It didn't work that way for me. It took me many years to figure out exactly what i was doing. Make tons of mistakes along the way and so. My goal of this podcast is to help you to learn from my mistakes in advance. So now i'm going to share with you seven tips. Seven lessons that i've learned along the way lesson number one. You have to understand two very important terms and business caq and ltv cac stands for customer acquisition. Cost and ltv stands for lifetime value bullies. Terms are pretty self explanatory caq being customer acquisition costs that means it's the cost of acquiring a customer and lifetime value is the value of a client over the lifetime of that client not on their first order not in their first month nine in their first year but the lifetime value of client. Dan kennedy a famous entrepreneur copy writer and author was quoted as saying the business that can spend the most to acquire a customer wins now the cost of acquiring a customer is relative to the lifetime value if it costs you ten thousand dollars to acquire a customer that may seem like a lot but in reality if the lifetime value of that client is fifty thousand or a hundred thousand or a million ten thousand dollars would be a winning acquisition cost vice versa if it costs you ten thousand dollars to acquire a customer. The lifetime value is only a thousand or five thousand or even ten thousand. It's probably not a winning equation. So understanding caq and ltv is very important to every entrepreneur lesson number two under promise and over deliver. I've lived by this model for many many years as an entrepreneur and it is served me very well. The reason is simple. It's very hard to build a successful business without repeat and referral business and if you burn your customers on the way in you'll never get a reorder you'll never get a referral and you'll destroy your reputation and with the internet. The way it is these days. It's impossible to do business if you have a bad reputation so learning how to under promise. An overdeliver is a mainstay a staple and a core fundamental of every business. That i do
"cac" Discussed on Reformed Millennials - Growth Investing Canada
"Use a firm when you could be providing that he's decided is like we're all way better as a team and you know who don't want to win the internet. I don't want amazon to win. Everything how do i in pow. How do i empower the entrepreneur. Sola preneurs how do i in power that person who wants start their own business. How do i make the market of the internet. The economy of the internet grow the all. Have the exact same mindset. Mark zuckerberg toby key and john carlson or patrick olsen from strikes. Same exactly the same. And they're all on the same team so they are now the new godzilla of the internet because it used to be jeff bezos. But now he's going to space and you've got these three guys one being canadian. The other being an irishman and the other one being alien for sure in zuckerberg and they're all on the same team. Amazing you have two point. Seven billion people that use facebook. You have striped which is without a doubt like the number one starting in the world right now private company. Everyone has a boehner to go work at stripe. Or if you did work at stripe you can get a job at any place on earth because you are now genius somehow because patrick calls and gave you a tap and then you have toby. Look you is the coolest canadian in the world. I'm just so excited for them. I mean the valuations are discussing out of this world but it if your belief is that more commerce is going to be done on the internet. I wouldn't wanna fight those three. Yeah i mean not physically. Maybe but like not in might of business sense. Yeah i love your take on that too. Because i wasn't even thinking in that sense but they do all have that non zero sum mentality which is definitely rare. I think a lot of old school people are always thinking zero-some and they're all founders. I mean as always one of those things you see in a large cap tech company. It's tough to go by. That guy is a constellation stoff. Software still has them. I mean amazon. It's sad there guys leaving you have. I mean it's very difficult to make. That transition like microsoft has three times four times. It's difficult to do it having that founder. Minds that they don't actually care so much about shareholders and they're willing to do crazy stuff in maybe stuff that isn't so accretive to bottom line within the next three or six months but definitely gives you that extra punch to go all out higher over five years so i'm excited for him. I think it's great. I mean i own two of the to publicly traded once. So that's good. That's not investment advice by the way all right to wrap up it. Looks like he finally watched iron cowboy. What what spurred that as a lunatic hundred iron man's in one hundred days. I i've seen that before. I don't know how this came over. He's doing it again. He's doing the end so he did fifty before..
Grubauer has 31 saves, Avs shut out Wild, 6-0
"Philipp Grubauer completed his fifth shutout of the season and sixteenth of his career by handling thirty one shots in Colorado six nothing laugher against the wild Gabrielle Landeskog had a goal and two assists as the avalanche ended Koppel CAC in its nine game winning streak Cale Makar had a goal and an assist if if we can set up three goals and Michael Rantanen notched his third goal in two games the ABS swept the two game series by a combined eleven to one outshooting the wild ninety seven fifty one I'm Dave Ferrie
How Much Should You Spend on Marketing?
"Marketing. It's money we have to spend to bring in new customers. It's one of the things a lot of entrepreneurs neglect and they wonder why they're not making enough revenue one. Today's episode. i'm gonna give you a simple formula to know how much to spend to acquire customer. And how much and told to spend every single month on marketing a lot. We will go around doing this the wrong way. They kind of just think. I want to acquire customer in the cheapest way possible or i want to acquire as many customers as possible with the least amount of money. No no no okay. I'm going to save a lot of headaches a lot of time and especially money so this is what you're going through. Your first step is need to understand the ltv of your customer. The lifetime value. How much money on average does each customer spend at your business now. You might be using some sort of Data or revenue analytics tool like profit well or burr. Metrics or chart mogul but to keep things simple. If you don't have one of those tools about the way propolis freeze if you want to check them out. They can integrate with your payment processor. but an easy to figure out. The ltv is to kelly all the revenue you've ever made in your business and divide that by the number of customers you've had so the make things simple. Let's just say. I made one hundred thousand dollars in revenue in my business so far and had a hundred customers if i divide that that means my. Ltv per customer is thousand dollars on average. The amount of money i take from each customer in total is a thousand so some customers will spend more. Some customers will spend less but this is on average thousand dollars per customer. Now this could be because some customers are buying more of your stuff or coming back are staying longer. If it's a subscription service or Are buying up upsells. This all is factored in the ltv. It's an average of how much money you make per customer so this number is really important. Your ltv why because now you know how much you make per customer so every time you get a customer on average you're gonna make a thousand dollars from them in the lifetime of customers rating with you so now you know you need to acquire this customer for less money. You have to factor in how much it costs you to get this customer. Not only in terms of you know maybe add dollars of running facebook ads. But if there's somebody that's on your team that's hired to do this marketing person or using service you have to include that cost too but if you're doing it yourself then we're gonna go straight up the cost to acquire this customer so if you spent two thousand dollars to have a booth at a conference and you got four customers out of conference it costs you five hundred dollars each customer. If you're ltv's thousand that's not bad okay. You doubled but tv's three hundred. You lost the money on acquiring that customer. This why you're ltv is so important to know. How much money are you going to get by acquiring this customer so once you know your ltv you know you have this much wiggle room on acquiring that customer now. I like to at least start by spending twenty five percent of my ltv on the customer. Why because i have other expenses of my business. And i want to be able to skill this as much as possible so if my ltv one thousand. I don't want to spend more than two hundred fifty dollars to acquire that customer. Ltv is four hundred dollars. Then you spend more than one hundred dollars obviously the lower the caq. The customer acquisition cost the better. That means you are getting a tremendous amount of upside tremendous value from that customer with very little cost in your into acquire them. So that's a next thing you need to figure out. How much does it cost you to acquire a customer. Not every channel that you try to Market is gonna get you the same cac so you might run facebook ads and let's say for example. It costs you ten dollars per lead to get A lead and you can convert those into customer at a twenty five percent conversion rate. I mean it cost you. Forty dollars to acquire customer on facebook at you might sponsor a podcast and you have a unique link and that unique link tells you how many customers do get and this is why when it comes to something like sponsorships it's good to experiment and see With a few episodes how well it does. You can understand the caq so that you can double or triple down on this medium on this avenue of marketing.
Kahkonen gets 1st shutout as Wild beat Golden Knights 2-0
"While Virgie goaltender capital kakinya made twenty six saves us awhile blanked the golden knights two zero Kevin Fiala scored the first goal of the hockey game midway through the first with his eighth of the year and CAC animated hold the rest of the way he posted first career shutout anytime you the plant shut out your you know off your team sets in our team down itself it's great we didn't give it much tonight and yeah I was a tight game and you know those type games are the ones that you got to stop bottle true enough we phone order lens that's capital CAC and Jonas Brodin scored the other goal into an empty net the win improves a lot of eight two and one in their last eleven and stops the golden knights six game win streak Marc Andre Fleury the loss with twenty saves for Vegas in Saint Paul I'm Kevin fall most
Ahmed Elsamadisi Discusses Narrator.ai: Intelligent Analyses
"I'm at welcome to the show. Hey jeff has been. I'm excited to be here. Yeah it's great so let's say i've got a ton of data in my company. I've got marketing data. I've got data on how my customers are interacting with my website. I want to do useful things with that data. It's twenty twenty one. Can i do useful things with that. Data yeah you can do a lot of really incredible things with that data. You can understand how you can actually start changing customer behavior just that understanding how customers behave and figuring out what makes some customers behave better than others and then pushing all your customers to do that. Behavior and that is done by an analysis. The process to get there is a little bit of work but the goal is always the same. It's for you to make better decisions that cause your customers to behave differently which leads them to your company to increase the revenue and decrease their spent. The big question is how we doing right. Yeah exactly. I mean i would be tempted to just hire a data scientist and say hey. Data scientists start to figure out these kinds of problems. Is there anything wrong with that. Approach well the scientists is going to have to do a lot of things before they can use data so your audience probably knows a lot by data but for those who don't data is captured in all these different systems as independent pieces so we often put them all together into. It's called a data warehouse and to give you an idea if you're if you're a small startup like us you have an internal database. You have your segment. You have your ads. You have your email client you have your crm. That's already around like ten thousand raw tables of data and your data. Scientists has to like figure out ways to combine that data and make useful sense out of it and make sure that he's a he or she is able to actually make decisions off of it. That process is what's what's common known as e. l. t. e. l. Is we take the data out of the systems dump it somewhere. And then transformation is when you take that data and structure it to make it useful and most companies spend all their like a lot of their resources and what majority of the work is done in is in this thing that we call transformations. It's taking this data and making it useful so you can begin to analyze it good example i would like to say is like imagine words if you're trying to understand something and you have. All the words in the dictionary is not really useful. There's somebody who has taken a structure into stories that that story can be consumed and with all these different topics and different questions. You often need to create multiple stories so that someone can actually consume data and make meaningful decisions out of it. Gotcha so you've touched on some of the technical difficulties of working with data. It's worth now getting into a little bit. About what you do it narrator explain what narrator does so narrator is about giving customers expert handwriting analyses in minutes so we realized that the questions that everybody's asking like how do i optimize my ltv. How do i decrease my cac. How do i allow attribution model. Should i use. They're all complex questions. That require a lot of analyses. And like i said every analysis requires different data to be transformed so narrator came at the world with a very different angle and we said what if all the data looked the same. What if every single company all their data was transformed to be exact same data model and if it what if it was just one single table that was eleven columns if we can get all the companies to have the exact same data model then we can start reusing analyses and that whole process of transforming data and trying to get the date in the way you needed to answer. Question goes away because we can actually build analysis on top of this standard data model. And what narrow does is it provides that entire end to end experience we help companies take the raw data and make it into our we. Call the activity stream which is the standardization of data. That is the same table for every single company independent of your industry and then because of that structure you can instantly run any of these analyses that we have handwritten by data scientist tour experts in the field and these experts get to write these analyses and test them with both companies and they make sure that they're the best announces that they can produce. They make it available. Narrator and then any company that uses the narrator standardized data model can run that exact analysis in a minute that skips skipping the line of all the hard work that you would have to do and it took us about three years to do this thing which is standardized olive data. So that you can answer any question.
"cac" Discussed on The Dictionary
"Similar to a euro with the double l. It's the it's a sound company ya noun from eighteen thirty nine. Any of various sea bass is. That's the fish not the bad. Why can't i was thinking based but not pronounce differently. passes of the mediterranean the california coast and the warmer parts of the western atlantic company. Yeah and this is also spanish diminutive again macabre which means goat from latin copra. Which means she goat. Men having deja vu. We probably read another word that was similar to this. Had similar analogy Capita is she got which is the feminine of compare which means he goat. And there's more at caprio cabriolet with a c. a. p. Okay so it's it's some fish. And then the general names are epinay philos- and para lab pal lab parral racks paraly- brax sure. Why not all right next. We have cabriolet cab ryol noun from circa seventeen sixty nine one a ballet leap in which one leg is extended in mid air and the other struck against it. Okay Well the let's see if we can find a picture of sort of what this looks like when a ballerina is in the air number to a curved furniture leg ending in an ornamental foot. Maybe we can put a picture of that too. So we have two things cabriolet. Okay moving onto cabriolet similar but different noun from seventeen seventy and If we actually go back to the word cab that is short for cabriolet so now we get to learn what that is Okay number one. A light two wheeled one horse carriage with a folding leather hood a large apron and curving shafts will find a picture this is posted as well and number two a convertible coupe as a cabriolet. And this is french. From cabriolet which means caper alternative middle french caprio and that is all that and then so we have next is cab stand one word noun from eighteen thirty four a place where cabs away tire. You've probably seen out in front of a hotel. There's a huge line of cabs waiting there and that is a cab stand. Guess they're just waiting in line for somebody to need a cab ride somewhere. St- doesn't exist quite as much as it used to since we've got uber and lift now also there's a pandemic so that changes everything and then our last word is a perefixe. It is c. a c. or c. a. c. which i guess you could pronounce cock or cocco but i guess it depends on the context And it just means bad. That's what that's what it means and synonym or no. The example is congress c. o. c. o. C. aco grassy that. let's see. are we going to come across that. One kagera fee no. I don't think that's in the book here So we have to find out what you can go. Look up what cacao. But it's some sort of graphic. That's bad i don't know why. But this is from greek cock or cocco with kay's instead of cs and that just means bad so we had cable graham cable knit cable laid cable length cable modem cable television cable way cab man shan caboodle. Caboose cabotage cupboard sa cobb cabrera cabriolet all cabriolet cab stand and cock caq. Let's see let's pick caboodle as the word of the episode. Just because it's a lot of stuff. And i'm looking at the one. Yeah it's a lot of stuff and that's what this book is. It's a whole lot of stuff. So thank you very much for listening. And until next time this has spencer dispensing information goodbye..
"cac" Discussed on The Dictionary
"Even though this this came out in the fifties but it didn't become. I probably quite as common until the until the seventies and eighties. So maybe we should play a clip of weird al's cable. Tv so next. We have cable way. One word noun from eighteen ninety one a suspended cable used as a track along which carriers can be pulled next. Cab man c. a. b. m. a. n. noun from nine no eighteen thirty one synonym is cab driver Yeah so you could also say that if somebody likes cabernet cabernet. Franc cabernet sauvignon. Those are winds that we talked about two episodes. Go if you don't know what i'm talking about. You should go back and listen to that but if there is a man who likes cabernet you could call them a cab man. I am not a cab man next. We have cash on c. A. b. o. c. h. o. n. noun from eighteen twenty five a gem or bead cut in convex form and highly polished but not faceted which means it doesn't have faces. It's it's polished in its shiny but there are no individual faces and then also this style of cutting is called cabraha shawn kemp. Sean is also an adverb. So i'm seeing in the etymology. This picard again. And i think i've seen it probably at least three or maybe four times just in these last three episodes so i really really should probably go do some research to figure out what this is But yeah it comes after the middle french dialect says card and then it says caboche couple shea caboche Which means head so it has to do with the head Maybe it looks like ahead once it's been cut and polished But yeah so that is. That's probably where they do this. This gem cutting in this area of france sort of okay next is caboodle it is a noun from eighteen forty eight and we have the synonym collection or a lot as in sell the whole caboodle and then oftentimes we hear people say kit and caboodle. So let's see this is probably from the prefix cop which is an intensive prefix. Plus the word budel. Oh my god did we read the word budel..
"cac" Discussed on The Dictionary
"Hello word nerds. Welcome to the dictionary. Thank you very much for joining me and let's see we are still unpaid one. Seventy one and the this guy got some words to tell you about so. I'm going to do that right now. The first word is cable. Graham all one word. We mentioned it in the last episode. this is a noun from eighteen. Sixty seven a message sent by a submarine telegraph cable. It's i don't know if the cables are literally just through the water are they on the ground When we're the first cables put in the water Where they were must have been run by some sort of submarine. But i don't think they're actually going through the submarine because the submarines have to go through the water. How does this all work. Who how did people figure out how to do this. Very very smart people. So thank you to them for letting us send cable grams. A word i never heard of. I don't think next is cable. Knit cable hyphen k. an it. This is an adjective from nineteen fifty having or made with a knitting stitch that produces a pattern resembling the twist of a usually to ply cable is in a cable sweater. What is a tupelo cable. I don't is that a knitting thing. Is that with yarn. The thing is made with yarn. But what is i. Don't know maybe we should find an example of a cable. Knit sweater is cable. Laid to words with a hyphen adjective from seventeen. Twenty three composed of three ropes lead together left-handed with each containing three strands twisted together. So you take three strands. You twist them you do that three times. And then you've got three ropes and they've been laid together. I guess all right next is cable. Length two words now from fifteen fifty five a maritime unit of length variously reckoned as one hundred fathoms one hundred twenty fathoms or six hundred and eight feet. What okay so a length of cable. It's sounds like those are different options. It could be one hundred fathoms. It could be one hundred and twenty fathoms. I don't know how far fathom is. Maybe we should find out or six hundred and eight feet so at six hundred and eight feet. One of those lengths. Is it different than that. How who figured out these lengths. What is going on here. Let's find out more about cable length next as a cable modem two words noun from nineteen eighty three a bet. You didn't know that was from nineteen eighty-three a modem for connecting a computer to a network over a cable television line I think i think some of you younger folks probably were like whoa cable. Modems have been around for my entire life so they must have been around for the last three hundred years right no. It's less than forty years old at the time of recording which to you is probably a really long time but know to me. I'm older than that. So this is a relatively new thing. I'm not that old. All right next is cable television. Two words noun from nineteen fifty one. A system of television reception in which signals from distant stations are picked up by a master antenna and sent by cable to the individual receivers of pain. subscribers called also just cable. Tv weird. Al actually has a great song called cable tv Which i think was from the early eighties..
Using Financial Analysis To Make Data-Driven Marketing Decisions
"So I'd say some of the biggest things that people are I think usually struggling with is they like to think they make data-driven decisions, but they don't so like we all say no. No, you know once there's Roi will scale spent like, you know, once you see a little bit of a break I can't tell you over seven years how many people actually grow their spends like not that many people actually grow even when they're seeing success because so many other things break, right the customer success team can't hire fast enough Engineers can't fulfill the roadmap don't have enough. Like there's a lot of reasons why you can't just turn on growth. Yeah. That's the biggest thing is like most organizations. Most dementia marker don't have a financial model that gives them confidence of where they should spend their next dollar or how much your current dollars are making like, they don't have an LTV CAC model at the channel so that they know the LTV CAC of kept Arrow versus Google ads versus software Vice verses LinkedIn versus content syndication vs. Programmatic versus webinars versus events versus s t e r s versus doing an acquisition of a new tool or launching an extension or doing a new integration and they have no way of deciding what to do other than gut and so And then when they do something they have no idea how to tell if it's working or not because they don't know what their costs pressed UL should be they don't know what their cost perhaps you should be and you don't have a blanket cost from two L's you have cost press two L's that are a ratio of your acquisition cost. And so as you start to learn the game and you get yourself a little bit more organized with your financials and you know, like if you can like if your sass marketing your in-house, I think one of the things you can do is get build a relationship with the finance team and most frankly don't have one. They again given a budget and try to make it work instead of trying to craft with the CFO who ever like hey, how are we determining this budget? What are we getting measured by what you know is this online with with the board wants or the CEO wants and and actually getting into the number and I think that's probably the biggest mistake. I still see almost everyone in marketing make is they're starting to get better with sales and they're starting to work better with sales, but I don't see them still working well enough with Finance dead. And because of that it's really hard to push growth and make a case for why you should get the next dollar instead of sales development or account Executives or whatever. That is dead. Yeah. That's that's an interesting point. I've actually never heard that one that you need to Buddy up with the finance team as a marketer, but it makes sense. Like now that you're bringing it up at a hundred percent makes sense wage.
Europe stocks fall as continent faces rise in virus cases
"Germany's DAX is down three percent as the country's daily new infections reach a record. The CAC. Forty in Paris is off two point three percent the morning after President Emmanuel macron imposed a new curfew in the country's capital here in London the footsie is sliding two percent just this hour further restrictions on social gatherings were imposed in the city investors are piling into. SAFE HAVENS S stocks fall European government bond prices are rallying. Meanwhile those travel restrictions are causing more turbulence for the airline Industry Europe's biggest air carrier Ryanair announced this morning it's further slash capacity for the winter from sixty percent down to just forty percent
European stocks enjoy best day in nearly a month
"We had a very good day of of tech performance in the European markets. The Europe Stock 600 rose today and we had the DAX up more than 2%. We had the CAC Ron gaining 1.8%. And it was a very good day for technology inside the DAX Tech stocks up more than
"cac" Discussed on News 96.5 WDBO
"Adjust to working from home they will re adjust working from the office and be just fine yeah I I am absolutely certain that it'll be difficult for me to go back to work well today said address and the CAC thing that bother me right because what I have to put on pants to go back to work that is going to be a really sad day but but seriously it was an adjustment it took me about a week and a half to adjust to broadcasting from home emotionally mentally physically everything else that made up about a week and a half to get comfortable with it and I figure it'll probably take me about a week and a half to readjust to getting back into a professional radio studio instead of my apartment will think about us we're not used to anybody being here we're used to have like the whole building two cells right I'm just hoping there isn't any trial and error in this week and a half of you of of adjusting here in the studio because like I don't want to come in without pants one day and then all right and I'll be weird when it yeah all right I'll I'll make a note of that thank you five twelve on Orlando's morning news updated weather in traffic every six minutes the five day forecast brought to you by pro Teck air conditioning and plumbing services well good morning Tom Terry good morning Joe and a little sample of what summer is going to feel like humanities do points of all come up here with a bit of rain yesterday and we're gonna have temperatures back at near ninety this afternoon we have a storm system passing by us right now couple showers passing through this morning otherwise we'll dry out this afternoon and get another warm ninety two tomorrow with drier weather really from this afternoon through Wednesday Thursday also looks pretty dry as we hold in the low nineties which is just about average for the start of summer course Memorial Day weekend usually the unofficial start of summer here we're only about a month ahead of schedule on the heat what we're going to see Joe is an increase in the moisture levels each day and that plus the heat will give us some scatter Sebree storm starting Friday all the way through Memorial Day Monday welcome to an early.
"cac" Discussed on Oregon Rooted: The Dirt Show
"Effects that has on your mind It creates problems that take an extremely long time to To sort out and to understand what you actually believe if that makes sense I well. I've had friends that have been there are are are there yeah It's hard for me to talk about this stuff in the sense that there are some people that can't handle it or don't handle it But I also think to myself that there's nothing. Tell me give me an example of life where there's something that's been really beneficial but yet on the flipside potentially beneficial or south so I think that life in general presents us that framework that if we're going to benefit from it we can also be detrimental with him and so it comes with psychedelics. If you WANNA learn something you also have the tragedy of falling victim to whatever those danger. Your own desires your own delusion. Yes you know whatever. I think one of the biggest lessons that I learned from my own psychedelic use. Which is that. Our experience of reality comes through a several filters one is. What is your body capable of experiencing you know like we know that out of all the reality that exists we're experiencing a narrow range you know we can only see certain waves of light does something. We're already narrowed already limited. So you've got that filter of like what's even possible for your body to experience experience. Then you've got. What pre existing beliefs do you have? That information is gonNA come filter through and And then you know other than that you know you've got Different things related to your own biochemistry at the time. What's your Diet like you know? What's your health like? In general that you know basically is your body sort of Wall his best position to interpret all the information coming in but when it gets down to like what do you believe in or exactly so? That's one of the final filters is before you actually have. The experience. Information is passing through that filter that you have set up of. What is your belief system and and then you have an experience. And then it's a feedback loop because then you reflect on that experience and then how you act as a reflection on what you experienced which was filtered through out of all these things Your your belief systems and so I think one of the things that psychedelic experiences has taught me to be more aware of those filters be aware of what is in in. It's impossible to do this perfectly so I don't WanNa give the impression that I'm like always aware of how my brain is what but to have that. Mindfulness of like what belief systems have I built up. And why and you know is my reaction to something. That's happening to me a result of A bad filter essentially in my perceptual framework. And the thing that psychedelics really Change is that perceptual filter And in multiple ways because psychedelics affect your your beliefs and perceptions but also they do affect how your brain even like receives information to so it's affecting these filters on multiple levels will in your your vulnerable so right psychedelics. Don't psychedelics don't have a propaganda they don't they don't care if you're white or black right so when you're dealing with that shit inside when you're taking psychedelics there is no preconceived ideas you know what I mean. Yeah so it makes you very vulnerable to all those ideas. I have a problem thinking that most religions haven't been developed from psychedelics. Because most people that have been talked to you now probably were on psychedelics. Or Meditating depending on how you think of psychedelics. And that's the thing. Is that breathing meditation? You can induce these states. You can go into cold water sensory deprivation tanks since we depth tanks cold cryogenics you can go what about the. What's his name Wim Hof? I'll debriefing the Wim Hof method. Yeah I'm not as familiar with that one but I'm familiar. I don't know if it's the same but I'm familiar with tropic breathing and that sort of stuff yes so basically the Wim. Hof Method is you can go in in a extreme cold or extreme hot environment or whatever environment and you can breathe your way through it because of your chemistry. And he's shown that yeah. Yeah exactly and like as a as a culture we we. We stopped playing with these ideas as a group exercise. And so it's all about science. We think that if you don't prove it right not a pill right. You can't engage it until proven which is like a weird thing because it will. How do you prove if you don't engage it? You know it's like chicken and the egg sort of thing but no absolutely in there. You know I think one of the big things about all of this is that there are aspects of our human experience that are Threat Way to put it. They're just. They're very different than our sort of day to day. Interactions and sometimes these experiences are some of the things that have the most profound effects on The way we behave in and what we believe and how we treat people and everything and so we need to be talking about these inner experiences more and I don't think it's Inherently a bad thing to experiment with inexperienced to try to learn from it and to try to figure out how we can Navigate our states of consciousness towards a more desirable realm. And I think that a lot of Cultures some that still exist and some that you know if they do still exist. They're in very tiny fragments. But there's been other cultures in the past that valued this pursuit so strongly that like they would laugh at this discussion right now because they say of course You know but you know the fact that it was part of their population like we looked at older tribes where psychedelics were involved with the kids. Yeah the kids didn't abuse it. The kids didn't go out and just never trained on how to respect and a half and the the compounds and and even churches right now in South America where congregations get together they. will either eat mushrooms or drink. Wasco Ska whatever and they sit in silence for several hours and then people start to get up and talk about what they've experienced in sort of in this safe community forum Start to process You know what they experienced and what it means for. Not just themselves. But they're tried their you know their group of family and community and everything and that's really fascinating to me to see examples of that in other cultures and You know to to see these examples of where these subsidies psychedelic substances can be respected. Used in a very intentional way with with very profound positive impacts on not just a person but a community tribe and You know and so you know we need to look at that more and when it comes to drug education in general I mean we have to stop compartmentalizing things until like these are drugs. These are medicines and these are foods and every year and start really being honest about the fact that like these are all things influencing us things were interacting with us. Senator driving our decisions and how we interact with people and that we need to be much more holistic and are thinking about how we're interacting with with these things and and in general one thing. I really like about Church I haven't been to church and really longtime because now. I have panic attacks anytime I get near a church but One thing I like about it is the shared pursuit of trying to understand someone idea. Yeah and I think we do need that. Yeah and going back to something. We said curve really early on in our in our conversation but it's kind of like our society is trying to figure out what that looks like for the future because the old models of church don't really work so well anymore and And it won't work. I mean yeah I'd failing yeah I don't think they're serving the purpose that they initially were supposed to serve. And so it's GonNa be really interesting to see what that looks like But I think it's very valuable to have that community where everyone is pursuing better understanding of of whatever you WANNA call it. There's their spiritual life you know their inner workings and everything and are working through those thoughts in a supportive environment and you know. Yeah I mean I've ranted before about drug education. And how we how? We talk about cannabis and another things but we have a long way to go but it. It seems like we're finding our way but we're sort of like infants rediscovering all of the stuff sure in drug education. I'm GonNa sum this up. Drug Education is not this. Don't do drugs right. Say No right. Yeah that's not drug education and kids recognize when you're being real and you know they know when you're telling them like hey you know there are some very serious things to be aware of here. There's also you know some positives to some of the stuff too. And Hey you're going to be around the stuff. So here's how you know you could Think about it. And here's where you know something serious and you might need to get help or something. And here's rated. Here's what's normal. You know that most people experience when they go through this. And you know there's if I've learned this just from being an Oregon and being around cannabis and being around you know friends of mine. That have kids that use cannabis and seeing how their kids react to the concept of cannabis that now so where I come from Mississippi. There's this terrifying notion that if we you know start decriminalizing or legalizing cannabis. That'll all these kids are going to start using Internet. They're all going to start smoking weed. And then you know. What are they going to do? And what I've experienced coming to Oregon. Is that the absolute opposite thing. Happens that when cannabis is no longer stigmatized and kids grow up around it. Seeing you know around their parents and stuff and it's talked about openly and not just openly. But you know that there's a whole industry around it shing. And Yeah and they learn they see how to grow it and they see they see like people that do abuse it and they have negative outcomes and they see people that use it a lot and don't have negative outcomes and stuff and so. They're they're Conception of like what it means to use cannabis is very different out here than than I've experienced in Mississippi and a lot of my friends that have kids that are getting into their teenage years. They don't really want to have anything. Do with cannabis. They don't view it as like. You know something that's particularly interesting or like you know it doesn't have this. Ara rounded of being this. Like naughty thing you can do in like it's not even a thing to do to like no protest the government thing anymore though it's just there it's just it is what it is and there's not coffee you drink coffee no. I don't like coffee okay. Great right and so you know is really reassuring and I think that if we can be more real about talking about substances and The very real therapeutic applications and risks and And help people understand The landscape of all the stuff I mean. That's I think that's the way it would play out that people would just adopt these things as part of culture in reality that wouldn't view them as like these big monsters monster or flipside. My kids know about our use with cannabis. I'm going to tell everybody and everybody already knows. Our kids know about cannabis. Not only is it not a big deal? But they've seen us and understand that It's just something. Yeah so for instance. My daughter doesn't like cannabis because she's seen the bugs on it. Yeah.
"cac" Discussed on Bloomberg Radio New York
"The equity market open here in Europe off to the worst quarter for global equity since the financial crisis we start April in the read the stoxx six hundred down almost three and a half percent looking across regional equity benchmarks the footsie one hundred down almost four percent saying for the CAC forty the tax lower by three and a half percent ibex inputs he made both lower by at least two percent U. S. futures also pointed to a weak open dial S. and P. and nasdaq futures pulled lower by at least two and a half percent investors it seemed to take care of the worsening of figures on a coronavirus cases out of the U. S. we did get a rebound in the charging manufacturing in China but a worsening outlook the factories elsewhere in Asia the ten year treasury yield is slipping seven basis points and I were below sixty handle at fifty nine basis points the ten year bond yield down five basis points to negative fifty to the ten year gilt yield dropped six basis points as well so definite risk off tone across markets as well it's also being reflected by a stronger dollar you've got the Ozzy Canadian and key read all of underperforming against the greenback in today's session of course we got the repo lifeline from the fed will not do anything to meet easily quality pressures the Bloomberg dollar index up six tenths of a percent off to the best quarter since twenty sixteen for the Bloomberg dollar index out oil's been fluctuating a bit in today's session of right now you've seen WTI down five tenths of percent at twenty thirty seven dollars a barrel president trump has talked about having conversations with Russia and Saudi Arabia which would be the demand side that's causing concern for investors and in more evidence yet of risk often bid for havens gold up one percent one thousand five hundred ninety four dollars an ounce Russia right let's go to some of today's top stories U. S. health officials estimate up to two hundred and forty thousand Americans could die from corona virus and president trump has warned of a tough two weeks ahead facilities in New York City now all over a thousand each of these new infections leveled at a two week low globally more than eight hundred and fifty nine thousand people are infected other at least forty two thousand three hundred dead here in the UK top officials now except the country hasn't done enough to test for corona virus the prime minister's team is blaming a shortage of chemical components and experts are struggling to agree on what to do next meanwhile the U. K. health department says the first new ventilators will be delivered to the NHS at the weekend HSBC and standard chartered shares plunged in Hong Kong this morning after say scraps of dividends and buy backs edged on by the U. K. regulator Buckley's canceled a payment of more than a billion pounds of this you should be distributed on Friday all B. S. and Banco Santander's UK units made similar moves Britain's five biggest banks had planned to pay out seven point five billion pounds over the next two months and unsurprisingly Roger we all sing says in Barclays and HSBC and RBS will lower in today's session and David Einhorn's hedge funds plummeted twelve percent in March the declines left on hold screen not capital with a loss of more than twenty one percent this year this comes at a challenging time full on hold his value style of investing has been mostly out of sync with the markets in recent years and speaking of legendary investors Roger we've also had a tri factor all those investors come out today and signal warnings on the market so you've got a double lines Jeffrey Gundlach saying that the presumption of a V. shaped recoveries too optimistic we haven't yet seen the bottom for the S. and P. five hundred oak trees how would not say that investor pessimism is just waiting to rear its head and Jim Rogers expecting the worst band market over his lifetime in the next two years certainly a lot of gloom out there let's catch up with the latest in global news with me I guarantee you stop with the global picture all of the virus yes indeed good morning as the number of coronavirus cases globally continues to rise with the latest Johns Hopkins tallied recording more than forty two thousand deaths in the city the number of new coronavirus cases leveled off hitting a two week lead but a mystery remains as to how a country with sixty million people has had more deaths than any other nation in the world the Italian health ministry says one possible clue lies in the low flu deaths in twenty nineteen and twenty twenty before the corona virus outbreak flu mortality among the elderly was indeed below average which made that group more vulnerable when the current pandemic detainees in its latest attempt to try to protect Spaniards from the economic impact of the corona virus pandemic the government has announced new rules Bloomberg's rodrico Orihuela has the details that seek to protect renters from landlords by freezing rain to come blocking elections for six months Tuesday marked the deadliest day since the outbreak started in Spain with eight hundred thirty eight fatalities in twenty four hours amid a countrywide lockdown that is already in the third week Madrid earlier you will remember the daybreak Europe now Dennis put Sanko the doctor he last week gave Russian president Vladimir Putin a tour of Moscow's main coronavirus hospital has been diagnosed with the illness three books check written it ski how small Putin wasn't wearing a protective gear when he met and shook hands with parts and go is regularly tested and it's fine according to a Kremlin spokesman I thank god has been the face of Moscow's battle with chronic virus for many Russians thanks to his regular social media posts in the weeks since his meeting with Putin Moscow has gone on lockdown in Moscow Jay Gruden ski Bloomberg daybreak Europe and here in the U. K. seventy pregnant women and mothers will be released from prison early to combat the coronavirus crisis the justice secretary Robert Buckland has given the plan the green light the woman not to be released within days off the checks to ensure they do not pose a risk of harm to the public present governance will be able to grow they release on temporary licence global news twenty four hours a day on a and a QuickTake by Greenberg how it's by more than twenty seven hundred journalists and analysts symbol then one hundred and twenty countries I'm beyond gallons this is playing but ugh Roger Leon thank you for that now the U. S. plans meetings with Russia and Saudi Arabia to try distortion historic plunge in oil prices the commodity had its worst ever coarser admitted double whammy of virus restrictions of writing the mild added damaging war for market share between Riyadh and Moscow and further the volatility to be expected from today as OPEC plus output curbs and indeed it so they can drill as much as they want current price just to give you is W. T. I. twenty point three eight right now let's bring in Bloomberg armory hold memory good morning thanks for being with us now give us a sense of where this is that we can talk about all prices for quite a while it seems but is there any sign of an end or Boston to this dispute no quite the opposite actually Roger good morning the world is really running out of space to put the surplus that we have and and today marks the day that that deal that historic deal struck in two thousand sixteen between Riyadh and Moscow coming to the end these massive producers can pump at will but where does it all go I H. S. is talking about a lot of consultant talking about that supply may exceed demand by more than twelve million barrels a day in the second quarter so unless something is done and even if something is done with Jeff curry was talking about yesterday there still is Syria's demand destruction and that's were coming up against a veto CEO told me last week he sing as much as twenty million barrels a day coming off the market Goldman Sachs is talking about twenty six million barrels a day this week they've seen as towns a quarantine flights are grounded that's about shutting China off twice that's a quarter percent the world oil demand so it's serious weakness on the demand side yeah and I'm Marie that's the point Goldman is making isn't it that even if there was any agreement to cut output it's likely too late it would fall short of the loss in consumption and meanwhile you've got industry analysts talking about potentially apocalyptic April what do they mean when they say apocalyptic April I mean a negative oil prices on the cards at all I think you could see negative and we have seen this ad and one up secure place for the market in the United States when you talk about physical barrels so when you're looking at WTI and Brent on your terminal you're looking at the spot future prices right but actually in the market you're looking at physical prices we're seeing some oil trade for under ten dollars a barrel and that's already we're seeing in the United States hit the gasoline stations in some cities you're seeing gasoline under a dollar that's a president trump was talking to yesterday he was saying how some places you're saying ninety nine cents and apocalyptic really for April's because we're having this surge of supply and at the same time the storage capacity is filling up where weeks months away from being you know top level on storage around the world so when do we start seeing U. S. shale companies start to fold because there has to be a big problem for the yeah it's a really good question we've already seen a number of them either be cut by like S. and P. or fetch and as well as a lot of them talking about indirectly that the changes they're going to have to make like the keyhole hello at Occidental was talking about serious changes kind of insinuating potentially job cuts that's what this industry is coming up against it is going to this supply war and demand destruction is basically claiming shall as a massive victim and you're already hearing it from the Texas commissioners and also the pipeline of companies that are saying to producers you need to ratchet back some of this production because we cannot hold anymore there is no more space I'm ready hold on great to have you with us thank you so much and we've also seen Italy and Spain pointing to the staggering oiled amante from covered nineteen that will demand has collapsed and made nationwide lockdowns both those countries of course in Europe having been among the hardest hit by the coronavirus Raja up next we will talk more about Europe and global markets with David Owen chief European economist at Jefferies he joins us next meanwhile we all kicking off April in the red for global equities U. S. futures pointing to a down day in the U. S. action to stop six hundred down to three point four percent this is being back hi it's Jeannie progresses employee of the month to month in a row leave a message about taking me Jamie I just had a new idea for our song what the name your price tool so when it's like tell us what you want to pay trombone was Bob of wine you say well be fine coverage options to fit your budget then we just all the fingers now small choir goes even coming after they become at jet yes no maybe anyway see a practice tonight I got a new lyrics of the rhetoric progressive casualty insurance company affiliates pricing coverage much limited by state law your business landscape it's ever changing do you think that.
Coronavirus: Stocks fall after global central bank action
"And what a move from the fed to wakeup to Raja emergency shock and all you could call it but the market reaction shows some disappointment a cot to almost zero on interest rates and seven hundred billion dollars of asset purchases yeah and that was seeing other central bank action as well we've had the bank of Japan making a move that certainly didn't impress the markets we know the bank of Korea's doing something we'll send it to the reserve bank of India is having a press conference seen as well so a lot of action out there but certainly looking at the way it's been going this morning in Asia now because of your nature of people are not impressed no absolutely no I mean what you see from the central banks you mentioned a few that are of course the B. O. J. with a commitment to ETF purchases but stopping short of a rate cut we got a rate cut from the audience adds the all B. H. a potentially pledging more measures as well you start to wonder whether this does actually look like some global coordinated response from central banks but the question is is it too little too late and what is the move from the fed actually achieve of course has already achieved anything to prop up risk assets overnight but does it leave more time and more room for fiscal space what does it actually accelerated the urgency full fiscal measures to take place and of course the big agenda right in today is the G. seven cool between global leaders articles what might well be in their minds that horrendous data out of China I mean a real holiday this data that we've got from January February less than expected written record way that will build Burton I think people thinking about how this crisis is going to work itself out absolutely and last week of course we saw global equity markets tumble into bed market territory the stock six hundred in Europe gain some one percent on Friday right now we open it down at two point six percent so not quite as bad as some of the futures were indicating looking across regional equity benchmarks Roger using the footsie one hundred down two point two percent the ibex unfit see made both in the red just waiting to get an opening price through from the dax and CAC forty of course the swings in the U. S. market at the end of last week was starting Wednesday since nineteen eighty seven on Thursday best day since two thousand and eight on Friday futures are traded limit down and taking a look at where we are now one U. S. futures you're seeing S. and P. Dow and nasdaq futures all in lower by at least four and a half percent and then we get to the bull market the ten year treasury yields tumbling more than thirty basis points at one point in the Asian session went down twenty now to a seventy six handle with C. yields tumble across the U. S. because of the market seems to be debating for more from the fed or elsewhere at the two year yield at thirty two basis points down seventy was seen curve flattening so that tells you something as well about the market's reaction to Jerome Powell whatever it takes the ten year bond yield down three basis points negative fifty seven ten you guilty sixty basis points in FX markets are we see the yen jumped up more than one point three percent against the dollar at the moment so don't again I did fluctuate a little bit on the BOJ's decision but ultimately you'll see this as a reaction to the fed daily and that one percent what a six fifty we've also seen the Ozzy I use even dollars come under pressure from action and signals from those two central banks D. X. Y. Morgan Stanley says that you should be selling the dollar against the euro the Aussie and the loonie because a risk assets and the self that I would actually finding a bottom D. X. Y. at ninety seven Morgan Stanley sees ninety five on further dollar weakness I'm just taking a look at commodity markets you see oil WTI and Brent extend losses off to the worst week since two thousand eight Brent down four point four percent at thirty two thirty four dollars a barrel Raja yeah what a thing for you to return from holiday into your relaxation I'm afraid might dissipate quite
Snapshot of the Global Stock Market
"Thirty minutes in the equity market open here in Europe we started quite firmly in the green wood coming off the high so a little bit for European equities up a tenth of a cent on the stoxx six hundred looking across regional equity benchmarks some of these now turning into the red footsie one hundred down six tenths of a percent the CAC forty index unchanged the ibex lower by five tenths of percent the footsie maybe the red by four tenths of a percent European equities following the pattern of what the U. S. is doing yesterday we saw a rally a four percent on the S. and P. five hundred the market reacting much will positively to the Congress spending bill to the tune of almost eight billion dollars than it did to fed rate cuts it suggests that equity markets perhaps like the idea of physical or combination of best sets on monetary policy but U. S. futures in the red now more firmly in the retina yet Dow S. and P. and nasdaq futures all dialed up by more than one percent we saw green on the screen in Asia that might have been a bit of a catch up to the Asian session the ten year treasury yields down four basis points one of one handle on vast and looking across the curve you seen yields full across the treasury curve five a two year yields down five basis points to sixty five handle thirty a yield of one sixty five down five basis points to two stents code has been steepening for nine days though that's about that some more rate cuts from the fed and speaking all bets around rate cuts will the market is pricing for the ECB and the bank of England to cut an emergency cut from the bank of England the ten year gilt yields hit a record low yesterday was up a basis point and a half now on a thirty eight handle the ten year bond yield up a basis point to negative sixty three some say woody not long until we get to a fresh record low on that ten year bond yield taking a look across affects the yen is the best performing currency out of G. ten so that is big safe haven bid the power went up two tenths of percent of under performance in CAD we did get that rate cut from the bank of Canada she looking at commodities oil coming off the high from the Asian session but still slightly in the green WTI forty six ninety E. six Brent at fifty one thirty nine and gold up a quarter of a percentage point one thousand six hundred and forty one dollars
Global markets continue to slump on coronavirus fears
"Thirty minutes into the equity market opened here in Europe we sore pulls on the sell off yesterday but we was you met today the stock six hundred down to a quarter percentage points in regional equity benchmark seeing a lot of red on the screen forty one hundred CAC forty index all lower by more than two percent so the footsie made the ibex down by one point nine percent we sold a selloff in the U. S. yesterday but it was a lot more muted than the two days of more than three percent declines that we saw previously but Coleman insists he say that the S. and P. five hundred route is just getting started taking a look at U. S. futures certainly looks about self is going to continue today Dow S. and P. and nasdaq futures all lower by about nine tenths of a percent the ten year treasury yield hitting a fresh record low today were down four basis points to one study handle right now the ten year bond yield a steady at negative fifty one the ten year gilt you'll goes No Way own at just under fifty handle I was seeing the ten U. B. T. peeled and move up two and a half basis points it affects interestingly through the stock selloff the dollar has been weakening as well broad dollar weakness on the D. X. Y. the safe havens of choice today have mainly been the yen and the Swiss Frank the Swedish and Danish krone actually outperforming in G. ten right now with the euro also base we've seen some your strength for three days out of full this week some of that might have been down to the comments on stimulus out of Germany yesterday up five tenths of percent one and I've nine forty own at your dollar adult again trading right now on a one of knowing handle us so strengthening by five tenths of percent on the N. one of nine ninety four we touch that wanted on handle it just today and then take a look at what's happening in commodities WTI and Brent extending a slide from a thirteen month low oil WTI forty eight ten dot one point three percent print fifty to eighty one total was one point two percent of gold at one thousand six hundred and forty nine dollars an ounce of Goldman says we could at eighteen hundred dollars own gold as a haven of
Simplify Your Marketing Efforts
"As business owners. We are susceptible to marketing overwhelm. We know there are so many different ways to market we have so many different platforms out there in the world. We often have a sense of overwhelm because we don't know what to do. So what we resort to is. We do everything and hope for the best. Well I WANNA give you strategy to one. Kill all the overwhelm number to simplify. Things could actually get more focused results. So let's get started. The first thing is is that when it comes to marketing to start with one marketing strategy or one marketing funnel one flow to a sale. So I'm going to give you an example in my own business so you can follow along the first thing you need to do when it comes to choosing one marketing strategy is to find out what's your strength we're can you add the most value to your company to your audience to be able to really flex your products muscles and sell your product at the end of the day. The point of marketing is a get a sale so for example There's some things that I enjoy doing the things that I'm good at. But what is my number one best superpower? What is the thing that I'm really good at and for me it's teaching? I was a high school university teacher over. Thirteen years A have multiple degrees in education. This is my strength so what is going to allow me to teach and utilize I- superpower. Well webinars zoo so for me. Webinars are the best way for me to really flex that muscle and make a sale for my customers. So this is how I get started. I focus on my strength for you. You might be agree writer so you might choose blocking as the way you're going to market your business through. Seo and then have a content upgraded at the end of the blog to get people on your email lists and then again your writings going to flourish with the. You know the nurture sequence in the emails that they're gonNA get the automations focus on your strengths. Now you might say. Hey aren't really have any strikes. I'M NOT AGREE WRITER. Not a great podcasts. Or I'm not really so good on video or teaching that of all the mediums. Which one are you best at? That's what you have to really nail on one is saying that you have to be an expert. But which one are you going to be able to add the most value with so the continuing example my superpower? My strength is teaching so I need to get people on a Webinar and a live webinar where I can teach them. I can give them value. I feel like I can really earn trust and earn people's business that way and make an offer on the Webinar to buy my product so I got to get them to a Webinar so I need to focus on a marketing strategy. That does that. This is getting really simple now right. I need to get to the Webinar. So how do I do that? I try everything I can to get the strategy to work now only focusing on this one strategy. I'm not trying to gain followers on twitter. I'm not trying to take over tick tock. The point here is that I'm taking one thing I know I can do. And I'm focusing on making sure I drive traffic to that thing and for me. It's Webinar so I might want some facebook ads to get people to register via Webinar. I might send an email to my current Melissa. Get them to ten my Webinar. I might teach on a video that will offer with an opt in with an email optin and after that opt in I invite them to. You guessed it my Webinar. So this is one strategy that I want to refine I wanna take the time as much as possible to really nail this strategy every two weeks. I want to evaluate. How much is it costing me to get a customer through this funnel through the strategy with amusing paid ads? Whether I'm getting somebody to write something for me what's the cost per acquisition at the end of the day? So if I'm going to do some simple math let's say I run Some facebook ads. Get three hundred registrants. It costs me a thousand dollars to get those three hundred registrants and in on that Webinar. I convert ten sales in each sales. Worth a thousand dollars to my cost per acquisition per customer because I got ten customers and I spent a thousand dollars to get them is one hundred dollars per customer. That'S MY CAC. That's pretty good if your product is more than one hundred dollars so for me. An annual plan for one of our Winter Ninja plans ranges from four hundred. Sixty eight up to two thousand. So I'm well over my CAC. It's a good deal. It's a good Marketing campaign now. I'm not done with this campaign. I'm not done with the strategy. My job every two weeks is to Italy on that funnel to Itera on the ads to make some tweaks to make some tweaks on the email copy to make some tweaks on my webinar. My offer all these things to try to drive the CAQ down. It's at one hundred dollars right now but maybe I can get it down to ninety dollars or eighty dollars a really wanNA perfect this marketing strategy. I don't WanNa just abandoned it now that I see I'm getting a return on investment. Let me get a better return on investment in once I feel like I've invested enough time. In my opinion. Three iterations is enough. So that's about six weeks of of Iteration where I say. Okay this is kind of where I'm ending up on when it comes to my cost per acquisition. It's at an all time low. This funnel works. I'M GONNA keep repeating this play over and over and over because it makes my business money. I'm not gonNA stop doing this marketing. Remember if something works double down on it. Increase the spend on it. Make sure you're actually utilizing what works now going to look into. Hey what else can I do? What other marking Shijie can I add to this strategy so again? I'm going to double down on my strengths. If I'm good at teaching what I offer my expertise to partners to people have an audience that I want to get in front of our on a Webinar for them and again. I'm going to optimize this funnel. This marketing strategy optimize. How much it costs me whether it's through a philly commission whether it's through an atom driving For that audience to get to the Webinar and again three iterations two weeks at a time to get that cost per acquisition. Down as you can see. We're getting really simple reading really focused and we're making sure something works before we move on. Hey what if there is no improvement? What if the CAC is astronomical after three iterations? That's okay. We learned that this does not work. Then we can move on to another strategy but you gotta focus and give it your all and give it three durations before you move on
Acapela: Creating Personalized Digital Voices
"You could give a general introduction to your company first of all Acapella in general. What would you guys do? Show so get your pin company. European leader thought you voices so I'll positioning to create a specific voices for all brands and people Okay so if a brand for people to distinct markets custom voices for Brandon. Can you give us an example? What kind of custom voices for brands do you Do you create so. We are now working on a new custom boys for Dolan NOPD DEUTCHEBANKS so Dr a train a Burrito in Germany the operate the train or Germany. Okay they run. The train stations is so. We're making accustomed voice for them to broadcast announcements. Like what train is arriving where time etc I say? And what did they WANNA custom voice? What you use off the shelf voice because they want to create a specific identity avoid personal for Deutsche that any passenger and I listen to the message and know that doctrine is giving an information about what's happening to train station interesting. Is that important to these? Are the kinds of things they tell you what. Why do they come to Acapella to have these custom? Voices made yeah because we are very skilled defining what type of voice was in need according to their Brenda according to use the word and so we are casting of voiced around and then creating specifically for this brand and these as a specific voice recording so it comes from a real human. But you don't use a real human to produce all the audio it. What's the benefit of creating a synthetic voice from these humans? Then so benefited I. Same boys everywhere. So it's available in all translations and also it's very efficient and quick to create a new prompter so person away. It's very efficient. I say. Cac once you have the voice voice you like and you have to keep hanging human to come back into the office and more cost efficient. Yes yes got it okay. And what's the general state of the French market? The European market for demand of of this kind of service. How does that compared to America? Because I know that you know selling products into America's around so what was the main differences between the two markets? Would you say I would say? America is more advanced. Talking about technology in the voice personnel definitions. Okay companies beat most children an defining what type of voice personnel they want. But it's definitely coming now. Europen we on this fair. We know a lot of people are asking. Yeah I want to define a voice personnel for my company what advice etc so. Europe is rapidly catching up. Yes correct okay. Very interesting okay. So tell us about the my own voice projects that you're working as well that you referred to earlier about so about helping people losing their voice the voice to record a show sentences and based on these few sentences we create a tick voice over person. I said that when he has lost his voice after surgery. For instance right you can still go on communicating. We've his own voice that he used to have to retain his his or her own identity.
European markets slightly lower as coronavirus concerns linger
"European equity markets once again concerned about the corona virus and the extent to which a manufacturing facilities and other businesses will be able to get back to business this week in China true I'm a little bit concerned I mean we're still not one percent away from the record high that we achieved this Thursday we have an incredible week last week for U. S. and four European stocks the the best week for European stocks since two thousand eighteen so it's been a big win over the last few sessions at that said we came down on Friday night and we're down a little bit today but not by that much just by about a third of a percent if you look at the losses on the foot see the CAC and the dax if you look at U. S. futures it also well it's very difficult to see what what directions gonna take tech stocks maybe rise a little bit nasdaq futures are higher just marginally Dow and S. and P. futures are lower but also just fractionally at the moment taking a look at some of the other assets you may be concerned about gold at fifteen seventy three ninety it's holding in your ties right now is concerned about this corona virus continues to grow we do see oil down a little Brent crude for example fifty four dollars and thirty two cents a barrel no real buying or selling in the end one oh nine seventy seven is a level there and US treasuries are trading in one spot five seven three one percent the yield coming down just a little bit as investors stock up on that debt
U.S. stock futures fall more than 1 percent as coronavirus fears spread
"Is over with down one point two percent on the stock six hundred right now was risk off grips of the market's cross assets on concerns around the spread of the coronavirus fifty one hundred down one point four percent the CAC forty down almost one and a half percent the doc's lower by one point four percent and the ibex I taking and nine tenths of percent hits that's the main trading flat though looking through to U. S. equity futures we saw the S. and P. five hundred have its biggest drop since October on Friday the declines could continue DOW futures S. and P. futures down at least eight tenths of a percent and nasdaq futures down more than one percent as we look ahead to one of the busiest earnings weeks for US equities with tech heavy weights Facebook apple and Microsoft reporting of this week in risk off take a look at the ten year treasury yield down three basis points in a one sixty five handle hitting its lowest since October and yields are dropping across the U. S. cove world to see flattening owner the two's hands JP Morgan says it's time to short thirty year treasuries the thirty sitting on a two ten handle
"cac" Discussed on WCBM 680 AM
"Have an opportunity to leave a different kind of legacy behind and use something else with my life for CAC wife rather than destroy it and that can actually be a a very soulful saying it it's not what you see and yeah dollars so like Reve gymnastics and Glock nuzzling but it can be quite beautiful you know it doesn't surprise me that you started with the question you were wondering at one point as you muse in the in the book again we're talking with amaryllis fox life under cover that the he wondered why what was the why behind the the nine eleven hijackers and then I from the moment I heard it I've I felt that the first thing I understood was the why which is that there are just some people who are so lost in wondering how to have a life of meaning that they turn to something that Hey this just to justify this is why I was here and I I've never seen anything that's not me off of that belief that whether it's Christianity whether it's a salon whether it's whatever that there's some people who just they they'll they'll take any reason to have left some sort of impression that they lived your thought on the ads Lee and ate it you know at a at a kind of quieter volume it's the same impulse as graffiti right it's I was here I latter hear my voice to listen to me acknowledge that I exist it knowledge the my concerns matter and that's a very human impulse it it's something that when it goes on answered can metastasize yeah right I think one of the great examples of that is AQ Khan who we now know as those father at the Pakistani nuclear program and not just that but illegal trader in nuclear components and and precursors to rogue states and territories the world over probably responsible for greater challenges all of our safety to global safety than almost any other human being in the last few decades and when he talks about his origin story he talked about being on a train at the Pakistani coming from India crossing back over it into Pakistan after partition and being at being a young man who had saved up his pocket money for Downton Pat and when it came time to fill out the border card on the train he sold out using his new fountain pen as a teenager and the the Indian guard took the border card saw his fountain pen and said you know what I'll also take that it needed no this is my plan I I I look at not gonna give it year in and the card that is you know try and stop me and took it and AQ Khan says eat in his adolescent mind at that moment he thought I I will never be this powerless and this just respected again and that thought over time began to grow and metastasized into this very dangerous idea creating nuclear weapons from Pakistan and in trying to find the raw materials for that going to would be where there are uranium deposits and treating components to the Libyans in exchange for that and be getting kicked to create this world wide network it all began with this feeling of powerlessness as a teenager and it's something that we ignore at our peril because it's not just in the Islamic world you know we're suffering a mental health crisis in this country you know what he wears it with opioid addiction we see with the rise in suicide rates he real challenge and and the rise of extremism on all sides of the political spectrum but is fueled by that same feeling of of not being heard and it's something that we can address early on in a way that is much kinder and much more efficient much cheaper in both white and treasure and having to deal with it once it becomes this is a full blown violent version of that stuff and that that brings us to the bottom of the hour so hang on but I I resonate with that because I always.
Carl Zimmer Explores the History of Our Understanding of Heredity
"This is the side show coming today. From Adelaide Writer's festival beautifully placed in the park by the river and theme is feeble. Mindedness must must be the heat or your genes. The book is called. She has her mother's laugh and the author is famed. American science writer called Zimmer who is a Yale graduate and has written for the New York Times and National Geographic and we begin with a personal question. My first question to you call is. He's rather more personal one. Do you think there's a fair chance that I'm a moron. Definitively now you are a man of exceptional talents but a lot of people in your book who are of exceptional talent and the world ignored them and essentially essentially locked them up. The reason I ask about me is you can see in my family. I was the first born and my brother was five years. His later and my sister was ten years after myself and as we got older there was a brief period when I was growing up when we were quite well off where I had had to nannies. We lived in a posh apartment in Vienna and we went to restaurants and had holidays and then when I was eleven eleven no income not just low income but practically knowing come and you could see a graph of both my own mobility ability and education and attainment and wealth versus my brothers. He just about made over the brink and became an academic in France. My my sister ran away with the larger winters fifteen pregnant. I don't actually know where she is anymore. Now the first part of your book is about ways in which society changes how ordinary people Kano cannot succeed whether they've got the genes for all sorts of talents taught. Would you explain the first part looking at an experiment. Now if you imagine a person a man might have one family with the trollop in the pub. You know obviously lower class and from that we'll be dozens and dozens of offspring who you regard as feeble minded and then the test of that is. He has another relationship with someone of the upper classes. And you've got clear attainment could could you tell that story yeah well. In the nineteenth century there was a very powerful sense that the way to explain problems in society you like poverty or crime was largely through heredity. And this is long before anybody knew about DNA but people would point to certain families where you'd have generations ends upon generations of criminals narrative wells and they will talk about how this must be some sort of inheritance so most biblical sense of the sin being carried carried down from generation to generation and when genetics comes along in one thousand nine hundred suddenly people who have this biological justification for that more kind of moral explanation in the past say oh it must be genes. We don't know what those genes are. We don't even know what genes are period. But it's got to be their in the genes. There must be a gene for being a criminal for example or feeble minded so feeble minded in in the early nineteen hundreds would refer to. If you had down syndrome they might call you feel minded. If you were just trouble in school they might call you. People minded it was a very loose term but a very powerful one and in my book I actually talk about how the idea of people minus and heredity actually gave rise to some of the most toxic ideas of the twentieth a century. And I focus in on this home for the people minded in New Jersey actually not far from where I grew up where psychologists there discovered intelligence agents testing and began testing the children at this home and he found that he could predict roughly their intelligence based on some questions. uh-huh standardized intelligence testing and there were these group of children who seem to be slightly below average and he found them the most dangerous of all because they could pass that could go into into society and maybe they would pass down their bad genes to future generations to population exactly and even the name for them and so he went back to the Greek for fool and call them morons and the first moron that God really focused on was a girl named Emma Wolverton and he discovered he did some research John Her family and he wrote a book about her family and it was as you had described. It seemed to be a what he called a rigid experiment which was is that in the American revolutionary war her ancestor and he was a soldier who got drunk one night slept with Eagle minded tavern. Wench she then had if he minded a child who then produced generations upon generations of the feeble minded leading to Emma Wolverton. Then he sobered up met an upstanding woman they had upstanding children children and so on and so on till present day the early nineteen hundreds and you might think well this is ridiculous no one would take seriously but in fact it was a bestseller. It was the the subject of many newspaper articles. He was invited by the United States. Government to help setup immigration policy. Because they didn't want to let people minded the people into the country which is why we started to prevent people from Russia from Italy. Jews and someone from coming in great numbers because Goddard thought that they were overwhelmingly feeble minded. So if you're asking if you are a moron well I'm definitely more. And what was the family beginning with K.. That was invented as descriptors. That right so what did was he thought. He was protecting their privacy except he he by calling overton DEBORAH CALA CAC and the book was called the Catholic Family Calico guttered loved coining words from the Greek like Moron calicoes quotes from good and bad callous. And Kako so that you have this family whereas the good sign the bad side. The fact is a total fiction. The people who did the research all screwed up none of what I told you true but nobody really quite realized that for decades. Emma Wolverton paid the price in the sense that she was institutionalized for entire life for the entire life is buried on the grounds of the institution in New Jersey. She was perfectly competent. I mean it was ridiculous students visualize but honestly much worse outcomes came from this so in the United States and other prominent scientists lobbied for laws to sterilize the feeble minded and the US Supreme Court supported this. Tens of thousands of people were sterilized in the United States and then the Catholic family the very book Tuck was taken up by people in Nazi Germany. From Hitler on down they use it as evidence when they set up their hereditary courts when they began to sterilize realized people and began to exterminate them. And so this just shows you. How we can't just play around with heredity? Heredity is deadly serious subject. That is incredibly intimate to all of us as individuals but also has an incredible power over society at large one of the things. I find really amazing. Is that when they went back as you hinted and traced this John Overton they found out they got the guy and it wasn't true at all. Could you explain. Well what happened was that God would send out these field workers and he would tell them to interview the families of these students these children and they wanted wanted to see. Could we draw pedigree where people mindedness was showed to be inherited because that's actually very important for studying genetic diseases so Huntington's Huntington's disease for example you can see how gets carried down through the generations. That's a single gene. That's right so Huntington's disease is caused by a mutation and in a single gene and we each carry two copies of each gene if you have one bad copy of this gene called. At you will get Huntington's. There's no you negotiate on your way out of it and Henry Goddard was working actually with some of the scientists who were studying Huntington's and so people tend to think in the early nineteen hundreds words that you could explain a lot of who we are based on inheriting. Did you inherit this single gene. And so God are really thought that you could inherit a single gene for intelligence. I mean we know now that there are thousands upon thousands of genes that influence intelligence and that influences all mixed up with the environment. And also what you use. Your measurement of intelligence is way more complicated than that but to the point of Hubris. It was quite confident that you could just draw a family family tree and find the evidence and he wanted to find the evidence he sent out his field workers to find the evidence and guess what they found it even if they had to come back with breath fraudulent information. Think about you have these people going out to families and saying like so your father who's been dead for ten years. How intelligent will you say was? Oh Oh I don't know. Did he drink much. He stole a horse once feeble minded stealing a horse you rate it as feeble minded and so it was kind of an absurd certain episode but one that had huge
"cac" Discussed on KQED Radio
"I Sabina CAC how is giving diverse some final instructions before they head out dozens of old fishing nets are caught on a ship wreck off with the win is coast calendar crew from the Baltic heritage rescue project are going to bring them up hello is a pharmacist as well as one of Germany's most experienced divers in two thousand sixteen she noticed a particular kind of waste in the Baltic Sea olds trawling and fishing nets known as goes nuts studies have shown that thousands of nuts are lost in the Baltic every year cal cal hopes to change that the important dysplastic moves to me of a bush Europe has to lay the foundation for plastic to be prohibited as much as possible ten percent of plastic trash in the seas is from goes nuts when they do great they released Michael plastics in vast quantities every year capital and her fellow divers sent out from Lithuania to bring up the guy snaps on a voluntary basis they finance their operations mostly out of their own pockets once at the rack the divers find no shortage of nuts to marine animals these notes can be deadly traps the divers try to cut the net away with simple knives but they don't make any headway eventually they abandon the operation some of these notes are decades old and aren't about to give up easily cal cal explains that it's common for these next to be difficult to remove does or does she could hear a latte I end up they're made of all kinds of materials and they're all different ages science these are enormous and very very heavy heavy from the left water and sand and everything that's been washed into them over the decades we have to cut them up into little pieces to bring them up to the surface nets are already piling up in many parts such as in summer sun in the south of Sweden here as part of a ball to quite pilot project Lisa Charron I from the Port Authority is looking for ecological solutions to dispose of the waste.
"cac" Discussed on KFI AM 640
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"cac" Discussed on KFI AM 640
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"cac" Discussed on Bloomberg Radio New York
"CAC in Paris down three tenths of one percent. That is a Bloomberg business flash. I'm Greg Jarrett. You're listening to Bloomberg markets with Lisa Abramowicz in pulse. We need on Bloomberg radio. Well, according to Magna global internet ad spending globally in two thousand eighteen was about two hundred fifty billion dollars. Now, it's about forty five percent of global ad spending went to the internet or starting to see some of those big internet companies report their first quarter earnings. We had some good numbers out of Twitter stock ran a big time snap had some pretty good numbers. At after the close tonight. We have Facebook to help us talk about all things digital advertising. We welcome back. Mark Douglas, Marxist CEO of steel house based in Los Angeles, California, Mark, thanks so much for joining us. Boy, this is seems pretty good for these big digital media companies. What are you thinking about Facebook after the close? Yeah. I think Facebook what's going to be really confusing for a lot of people is Facebook faces and has faced in continues to faecal turmoil about privacy and other issues, but the bottom line is they don't really have much competition. They don't have much competition in terms of what of other social networks. Consumers are gonna use. It's not just Facebook fails on Instagram, and what's at and on the advertising side, they have even less competition. So we're not saying it feels we're not seeing any kind of decline in spend on Facebook and Instagram if anything would sing an increase in spend on Instagram in particular did Twitter kind of show us that there is a shift though, among advertisers that they're willing to pay for quality. I e human beings rather than Botts sort of encouraging Facebook to possibly a clear out fake accounts. Or, you know, ones that come from dubious provenance. I they're definitely put are definitely things to be investing and making sure that all their accounts are valid real humans things like that. The there is scale. So as an advertiser if a lot of work that great at a lot of work could create manage these campaigns until Twitter just doesn't have anywhere close to scale as Facebook and Instagram. I mean, I think Facebook is eleven times bigger and you had Instagram into that. Then it's yeah, you're probably approaching twenty times larger and so they're doing a good job. I think Twitter, but they just don't have the scale to really capture the advertising dollars in revenue that set Facebook cat. Speaking of Twitter. It's was reported that Jack Dorsey the CEO of Twitter met with President Trump yesterday. I would've loved the bene- fly on the wall for that one. What do you think was going on there? The I two interesting meeting. I read about that. Also, I the strategy at Twitter seems to be don't get blamed for the election cycle coming alive and cycle. So seeing today part of the strategy. So I think kind of thing in front of that the things like maybe it's a part of strategy or maybe Jack Dorsey in just like going to Washington a Wilbur now. We are getting some color around it saying that Jack Dorsey was explaining to President Trump that some of his eliminated followers were bought. And that was part of the issue. I am wondering from your perspective. What you're looking for Facebook is such the dominant player in the advertising space, and doesn't really have a whole deal of competition. What do you care? What are you looking for in the earnings that will sort of indicate to you either the pricing power for advertising or whether there's any shift toward any of its competitors. Yeah. For years. Facebook's CPM's kinda cost per thousand ads which is what them attitude how you price ads in the digital ad space. We had been going up Facebook. I think in recent times it's been kind of floating down part of that is new markets with the pricing is not as strong. But I think part of that is on Facebook itself. Although they don't have a lot of competition the platform itself. Just doesn't Abby engagement that? It wants to add. And so I think that the general feeling is eventually Facebook at a property is just feel like it's on a downward slope. And I think everyone's trying to look for you know, kinda is that a illustrating when that when that going to become a problem. And so that's what those kind of metrics would I be looking for. It's more the long-term investment not that the near term. So that raises a good question. Mark if Facebook feels from an. Advertising perspective. And he uses perspective. Maybe a little bit mature to what extent do you think? Facebook empl other levers, whether it's you know, increasingly monetize ING Instagram. Maybe even what's up and messenger. How successful do you think? They'll be on pulling those levers. Yeah. I think on Instagram the user growth on Instagram continued appears to continue to be strong. It's another metric I'd I'd be trying to get some insight into engagement is strong. You can even feel it as an individual just like, I know among my friends, and yeah, I can just to see kind of how often Instagram it used. So I think that's you know, kind of the saving grace of the company right now, I think the other thing is stories so stories Instagram or not monetize nearly as effectively as the feed, and so one just kind of personal prediction someone in the business. I think sort some of those stories from the most pop. Title ones will probably be moved into the news feed. And they'll make them more monetize full. That's not something. Facebook is told me just think that it's a logical step, and it's something I'd wanna see as an academic. We're taking with Mark Douglas chief executive of steel house who used to run the engineering for harmony and still houses focused on AI driven self service advertising that are targeted ads, and I'm just wondering, you know, we are expecting these earnings, but just broadening out what's the latest in terms of artificial intelligence and targeted ads that she specialize in. Yes. What's happening in that space? Is that the ads business has traditionally been dairy, human focus? You have media buyers and kind of a lot of people involved in the in the buying cycle. But with the scale you have now in a specially the movement to connected television. Where people everyone is watching TV on demand. You're seeing that the ad buying is now becoming more and more automated. And so that's kind of technology we provide I think the industry is moving to pretty rapidly. Some more just you mentioned that there's not a lot of I guess it's pretty well known as well. That's not a lot of competition in the digital ad space. You kind of have Facebook, you have alphabet Twitter extent. Do you think? Amazon can become a viable third player in that space. Amazon's kind of in a different place. So the what they're Abbas MRs grown, obviously fantasy until multibillion dollar business. But really what they did is. They started monitoring what they would giving away free. So you went to Amazon you did a search, and you got the surgery cell sitting that, you know, Amazon didn't charge anyone to be to have a higher placement in those search results, and so Amazon sort of business when now if you wanna be at the top of the search results just like on a Google search you can pay for that you can bid on that you can pay for that. I don't really consider that being in in, you know, kind of like inroads into business. I just considered an attack on their retailers eventually that they figured out they can charge. But they they're starting interphase where they potentially are going to go beyond just kind of search results in Amazon, and and starts really compete potentially with Google. And I think also because Amazon prime connected television, the choices they start doing running selling ad space on Amazon, prime and other connected. TV is kind of way the wheel competition eventually be that's the shift in digital advertising shift from linear television, connected television. Mark Douglas TV executive officer of steel house based in Los Angeles. Thank you so much for your time. We are expecting those Facebook earnings today after the bell will be keeping an eye on all things we just talked about from New York. This is Bloomberg. And now a page from the diary of Flo. Dear diary, the ghost is back. This house is protected through progressive. But that doesn't mean it's not haunted. 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"cac" Discussed on Bloomberg Radio New York
"I'm Matt Miller. This is Bloomberg radio business flash. Let's get you more on these markets right now with gains across Europe of currently about half a percent. So the footsie is up four tenths of a percent. Thirty one points to seventy one sixty four the Dax and the CAC up little bit higher right now. And other European indexes for the most part playing catchup, although the footsie MIB in Milan is currently up three quarters of one percent. We do see US futures gaining as well indicating a higher open for the Dow Jones and the s&p five hundred after the S and P posted its first close above the two hundred day moving average since December. Nasdaq futures are also even more about four tenths of one percents of tech stocks could rise higher than the rest of the market in terms of the US ten year yield. It does look like investors are buying those. Bonds. So that weighs a little bit on the the yield of two point six eight percent. But really not a lot of movement. They're just like there isn't very much movement in the dollar-yen right now. One US dollar buys a hundred and ten point seven yen. So the N is getting a little bit weaker, but not by much the euro is getting a little bit stronger, but not by much thirteen twenty eight the pound changed one twenty eight ninety five right now as gold rises, the thirteen twelve seventy nine a Troy ounce oil the only asset really to put us up substantial gains sixty three twenty nine that's up eighty seven cents a barrel. We also see NYMEX WTI crude up sixty three cents a barrel to fifty three seventy three. That's a Bloomberg radio business flash. Now, let's get back over to Markus Karlsson with more on what's going on around the world. Marcus smart, I to the United.
"cac" Discussed on WGN Radio
"January twenty first and it's five O nine in the morning. Thank you for being with us. Again this morning for another addition of the opening bell another business day and another business week getting underway. That is if you have a work today. It's Martin Luther King junior holiday. So a lot of folks are off today. Even the markets are closed. The US markets are closed, but we're here we put together a really good broadcast for you today in line with Martin Luther King day. We're gonna have a conversation about financial Justice. John Hulbert will be here from Hobart financial in Chicago and a little bit later on Adam Jones will be from a huge to talk about five G five G is coming and he will give us a little preview of it. And what you expect animal be here at five forty this morning. So stay tuned for that first on the WGN associated pink market desk. Markets in Europe are open this morning. The footsie is off by just about a quarter. The Dax and the CAC are lower as well. And in Asia markets are generally higher this morning with the Nikkei up nearly a quarter percent. And the Hang Seng up just about a third. The Shanghai is up more than a half a percent yen markets in the United States are closed oil at fifty three sixty five a barrel. Couple of stories that we're watching for you this morning. Consumer sentiment hitting its lowest level since President Trump's election university of Michigan's January reading on consumer attitudes fell sharply did one certainly over a host of issues. The survey noted the partial government shutdown the trade dispute with China and turmoil in the financial markets as a top concern for many Americans, the iphone SE is back in the apple online store the phone which is smaller than the standard model runs between two hundred and forty nine and two hundred ninety nine dollars they popped up Saturday, and we're already listed as out of stock. By yesterday. Let's begin this morning with financial Justice. John Hobart is here the founder and CEO of Hobart financial on this Martin Luther King day, John good morning walk into the opening bell. Thanks for having me. We want to have you in today because Martin Luther King day. We wanted to put the focus on social Justice, financial Justice and your perfect to talk about that. I know you've written about it. You've had some TED talks. I tell people I what you do. And where you do it at sure. Yeah. And I mean to even be mentioned or thought of the same sentence as m okay is an honor. So thank you for for having me on so Hobart financial at the high level is a new benefit that companies can offer to their employees, and what makes us different as we help people build their financial health is that our platform is one hundred percent free and unbiased four employees since their companies are paying for an offering it as a benefit much like they would health care or dental or vision. And we think it's just as important, and how is it different from, you know, at our company, we got a 4._0._1._K we get insurance health insurance. How is it different from that? Yeah. I think we're different in a couple of ways. But the one of the big things with 4._0._1._K is like 4._0._1._K's are awesome. And we sit. Right alongside of and we actually complement 4._0._1._K's. And the reason is twofold, one people have a lot of specific questions about their 4._0._1._K's. And they're not finding that the support offered internally is always suited to their needs. And so we can sort of step in and give some guidance on that to help them understand their 4._0._1._K better. But also, we are a very holistic financial health platform. And so you can't call up your 4._0._1._K provider and get help in understanding how to save foreign plan for a house or what it means when you have a kid, and like how do you save for college? And so we can address the entire financial spectrum to support people in a holistic way as we're helping them build their financial health. I'm just imagining it I'm smiling here because I just imagining calling my 4._0._1._K provider the the place that services, they probably laugh at me. If I ask some of those questions, well, they they may laugh, and I have heard of people getting laughed at before. And it's it's. Not inconceivable. But the thing is they are trained to only comment on 4._0._1._K's and they're staying in their lane. Right. I mean, these are giant companies fidelity and vanguard Charles Schwab. And it's totally fine. They they provide a ton of value. But people have bigger needs that extend beyond that. And that's where we can come in and complement existing benefits. Really well to help people understand everything going on in their financial life. How would you rate the status of people's financial intelligence? Yeah. It's it's tough. In the US their survey after survey that shows people lack the understanding even around basic concepts like interest rate and compounding interest. And so I think what we're seeing is a reflection of not people's intelligence per se, but the lack of attention that we.
"cac" Discussed on Breaking the Underdog Curse
"And so we came back to the table with that. And we said, well, we've got a bit of a negative brand equity that we need to clean up. So why don't we go ahead and rebrand and reorganize and restructure? Some of the directives that we wished to accomplish as an organization, and so that's been in over the last we launched it in November of two thousand sixteen so yeah, we're coming up on two years now. So we are thriving were seeing growth in in. A membership were seeing a recapture of some of the old members that lost their their vision for what we were about in their also scooping up punch of the young graduates. They're coming in not only from Canadian-based schools, but also US in foreign trade school. So we're seeing growth that way. And as we continue to move forward. You know, we we've stood in in many ways to stand up to detractors from outside the profession that wished to take. As we said blatantly liable shots against chiropractors that practice, you know, in a in a neurological model, and we've also had some really good conversations with the college regulatory board. They've really welcomed us back into the conversation. We've really done well to create some relationships there that help us to have the voice in position heard of our members that gives gives gives volume to it, you know, in the early infancy of the organization that probably wasn't being heard because we were yelling so loud that the couldn't hear us. I was just going to say I'm just for people who are listening that might not be in in Canada, just in general and all the provinces you have like a we call it a college was not actually paramedic college. But that's our regulatory board is and then you have your sociation. And so I think the whole reason that the CAC star is because the the on Chiro Karadic association wasn't standing up for the what the beliefs are of the neurologic debase chiropractors in that will that's why it was formed in the first place. Right. Just to give her actors option to be able to be part of either one in funny enough, the the OCA entre carpet association, actually, had some very. Pro neurological content that they had published in whether it would be brochures or posters, or but it was probably about twenty or twenty five years ago that the decision had been made to start to move more towards a musculoskeletal, focus back pain, neck pain, etc. So I would say that that transition also started to spark a reason why the CAC was formed because we just didn't feel like we were losing a bit of the essence of what? Chiropractic was in terms of its original founding 's, and you know, the adjustment and the subway station and the neurology of at all we wanted to make sure that that that was retained in captured. So the I think is what we've noticed descend in Canada's around the world twos. When you have the main organizations that are really the dominant factor is MS gay. You know, part of us wanna go in there and try to help to change organization. But I know a lot of carpenters in Alberta who tried to that they almost like die in the process because it's so stressful on the nice thing about stuff like the AFC is now if we can actually have an alternative option, it's kind of like the ACA nice day in the United, you know, in the United States on. That's what you guys have created which which is great to grow. So again, any any chiropractors listening to this in Ontario, or in all across candidate for that fact. Out really highly recommend that you actually become a member of the F C because they will actually stand up for you. And and again, this has happened in the UK where the United chiropractic sociation Malysz Stanford. She's she's been running that that over there. They they did the same thing because they had the association which was the British heraldic sociation, and they created the UCLA, and eventually they're all I think they're almost at par with numbers with them, which is great because the starting to create that different. So we really want to change that. So what's the website for the alliance for chiropractic dot com? Carfax dot com. So these all Canadians in there get in there and make sure you come a member that would be so so what what would you say?.
"cac" Discussed on Breaking the Underdog Curse
"I did that with being president of the Canadian club at Palmer. And then the vice president of the hockey team at Palmer, and you know, you get those people who just like to to to do a little bit extra. So how did your leadership start as far as like profession in Ontario? Started. So Steve silk who is the chairman of the car. Practic awareness council had approached me and asked if I'd be interested in becoming a director. No that was probably. She's underneath even know when though is probably about five years ago. I guess and. The CAC was one of those organizations that I was a member of. Truthfully. Admittedly. I was a member out of when they obligation. I would say out of what I felt was right because they needed a voice for carpet in neurological model on -tario, and the CAC was one of the ones that resonated with me more than any other association. And so at the time I've been a member for about four years up to that point. And so when Steve approach me, I said, yeah. Like look to contribute and help out and, you know, Patrick, John tempo. Who is a another mentor of mine? He had said, you know, it's not a point at which. If you'll ever become political. It's just a matter of when everybody has to take, you know, take a turn somewhat. So, you know, I served as director for almost three I guess three three and a bit years and at the time the CAC was going through a bit of a transition some of the. The folks on the council were still can Bob pike, and John Renick's who had served for many years and just an amazing job of keeping organization going and growing just really having some some affected in our COO level. That's our college regulatory body. And so it was time to transition those guys out and try to continue on with the the new, Pat. So I took the chair position almost two years ago. I guess it'll be two years in April, and one of the things that I had come to the table with was the brand equity that the CAC hat now in the history of the CAC in nineteen ninety eight when it was formed right out of the gate had almost seven hundred members and within about a year they had dwindled down to about two hundred because the. Embiid wins in the direction of where we wanted to go at the organization wasn't really too certain. And they wanted someone at it to be a media public media relations venture where they were going to do some public education. Some wanted it to be more of a political watchdog if became a little bit of both in it really didn't the strong effect that we had hoped. So it continued along and. What we realized that there's so many people in chiropractic that think the way that you would I do, and they they believe that chiropractic is neuro Herbert against neurology. Or it's nothing. They believe that neurology is an important part aspect of higher practic at it needs to be retained. But yet they're still not on our teams in terms of membership within the CAC, so one of the common things was I don't know what you guys do you seem really accomplish, much, etc..
"cac" Discussed on Bloomberg Radio New York
"Wall Street. Good morning. I'm Nathan Hager. And I'm Karen Moskow. We are just about three hours away from the opening of US trading. Let's get you up to date on the news. You need to know what this hour US futures. And stocks overseas are higher once again on optimism over U S, China trade talks, in fact, stocks in the US are enjoying their best start the year in at least a decade. President Trump's address to the nation on border security is doing little to disrupt the risk on mood. We'll have more on that speech in just a moment. As for trade. The two countries wrapped up discussions in Beijing today, Bloomberg daybreak Asia anchor. Bryan Curtis has details from Hong Kong. The talks in Beijing were extended for a third day today that alone was considered positive by investors. Then sources told us that President Trump wants a deal to help soothe the markets now since these talks started back in may they have repeatedly yielded no breakthroughs, but with Hong Kong and China stocks rallying around two percent today. It seems investors saying this time could be different, you know, Kong. I'm Bryan Curtis. Bloomberg daybreak. All right, Bryan. Thank you. And sources tell Bloomberg the US and China are getting closer on areas including energy agriculture, but further apart on some tougher trade issues the thaw in trade tensions is helping oil rise for an eighth straight session. It's the longest rally in a year and a half checking prices now NYMEX crude oil is up. One point nine percent is a fifty dollars seventy three cents a barrel. Brent is up one point seven percent at fifty nine dollars seventy cents or the trade dispute is impacting the auto market in China annual car sales. There dropped for the first time in more than two decades. The incoming chief executive at dime, Laura is expressing op. Ethic Consumer Electronics Show in Las Vegas. He says the Mercedes Benz maker Ken deliver another year of record sales despite forecasts for the first contraction and industry demand in a decade. Van investors going to focus on the fed today at two PM Wall Street time the Federal Reserve issues minutes from its December policy meeting six thirty two on Wall Street time for the volatility index report the vix fell yesterday to close at twenty forty seven separately in today's extended morning trading vix is currently at twenty forty four. Karen? That's this morning's volatility report. And let's get you up to date in how stocks are faring. And we check the markets every fifteen minutes throughout the trading day on Bloomberg s and p futures are up four and a half points right now, they are trimming their gains just a bit. Dow futures up fifty five NASDAQ futures up eighteen the Dax in Germany is up nine tenths of a percent. The CAC in Paris is up one point one percent in the Footsie-100 up. One percent. Ten year treasury down one thirty seconds yield two point seven three percent. Yield on.