36 Burst results for "American Heart Association"
Drinking at least one cup of coffee a day may help prevent heart failure
"To the aquatic food chain. Correspondent Lisa Matteo. If you've heard any stories and studies about coffee being bad for your heart recently this regard those today study says Black coffee can be good for your heart. American Heart Association says daily drinking of one or more cups of plain caffeinated coffee without sugar dairy was associated with a long term reduced risk of heart failure. The same, however, was not true decaffeinated coffee, which was
Fresh update on "american heart association" discussed on John Williams
"Partners of ours and of yours to the folks in North Western medicine and its heart Health month. So we all thought it would be a good idea to focus a little bit on our hearts Here is Dr Awesome. Zadie. He is a cardiologists in medical director of the cardiology group in north Western medicines, McHenry and Huntley hospitals. Doc. Thanks for joining us, boy. Do we have a lot of questions for you this morning? How are you today? Because Good morning, John. Thanks for having us on the show. This is an aside. But it's maybe in your area of expertise. We were just talking about wine. What's the current thinking on red wine or white wine? Is that good for me and my heart or bad or we don't know yet. So I think what we would generally say is in moderation that glass of red wine is not going to do harm to your heart. And there's been some studies, particularly in Europe, but in the past have described a glass of red wine is being good. We would say in moderation. That's absolutely fine. I would be happy, and I think this is where a lot of people would happily land is. I don't know if it's good, But what's important to me is that it's not absolutely Della Teary is to my heart. I like wine enough that if you just tell me it's not going to be real bad for me. That's really all I need to hear. It doesn't have to be good. It just it just has to be not real bad. You know what I mean? Exactly? Absolutely. And you can. You can let You can at least give us that right? Yes. What are some risk factors that people should be thinking about when they're thinking about their heart? Health? Yeah. Great question. So we know that hot health is a big issue in this country, and much of this can be prevented with healthy lifestyle choices. And the American Heart Association caused the risk factors the simple seven and they referred to think starting off from managing blood pressure. We know that a large study two years ago showed that almost half of Americans in the United States Has some promise heart disease, and that's related to high blood pressure levels that we previously thought. We're okay. We now know associating with people doing worse in the long term. And treating blood pressure earlier makes a big difference. So that's something people should really keep an eye on. And his friend and and that's very manageable, right? I mean, if I have high blood pressure, but I'm on medication to keep it at a manageable level than I've got that box checked, right. I'm doing okay. Absolutely. And sometimes even in the early stages, we do lifestyle changes first, adjusting the diet, reducing salt, more exercise so medications they're definitely there if needed. The first line therapy stir just things in the lifestyle without medication. Okay. What else is on that list of seven doctor? The other things are really important. A cholesterol and the one that we refer to it. The bad cholesterol is what we call the audio and also blood sugar, keeping the amount of blood sugar low and the people who are diabetic. That needs to be aggressively controlled. And a lot of that depends on how much should have been taken in. Along with all of this, It's being active, eating better losing weight. These are all separate risk factors, but they're all related. And More Americans we know are becoming physically active. But our obesity epidemic is far from over. And almost 40% of Americans are classes obese, and we know from data that These patients. They live a shorter length of time and the life they do live has a lot of cardiovascular issues associated with that, and John the final. The final risk factor in this simple seven is to stop smoking. And tobacco use all around the world, not just in the United States is the leading cause of preventable death. And unfortunately, even though the number of cigarettes adults say using is becoming less with we've recently seen the sharp increase in e cigarettes, particularly in teenagers and young adults and The problem with this is that nicotine in them? Can increase the heart rate increase the blood pressure on these other things that we know conspirator up narrowing of the arteries that can lead to heart issues. And not only just in the heart and vascular disease can occur everywhere in the body. I thought those some of those Vape Swor better form of, you know, smoking than smoking cigarettes. Yeah, Unfortunately, that's sometimes the conception. And that's what younger people think that we're seeing a lot of issues with Vaping and a lot of other issues unique to Vaping, such as a lot of the oil that they used in the manufacturing them can have really bad effects on the lung, particularly Talk to me, though a little bit about Cove in 19 right now, Is there any relationship between heart health and covert 19 does one make me more susceptible to have a problem with the other. Absolutely so in a covert 19 hits our health in separate ways. One way to think of it is that someone with covert 19 infection What can happen is the infection can cause a generalized inflammation in the body. And we've seen and we knew this from previous viral infections, but a Zoe no covert 19 much more potent that when that inflammatory process is going on, And the blood almost gets stickier and that can lead to blood clots forming that could be in blood clots in the blood supply to the lung. But as cardiologists we worry about That blood clots in the blood supply to the heart. So that's where we're seeing people coming in with heart attacks related to covert 19. Also, when people are fighting covered 19, they can often get a significant chest infection or pneumonia. And that puts more strain on the heart where the body's mechanism for dealing with this infection needs the heart to pump stronger and that's where we sea people where that demand is not this. The supply is not there to meet the demand. One other thing that we've seen is that you know, I'm sure you understand you on that in the last 12 months, we've all been under stress in ways which we never thought off. And we knew from before that the stress of anxiety has bean. There's a very strong connection with that and heart disease because stress and anxiety pushes up heart rate. Which is up the blood pressure. People don't sleep as well. And they will contribute to heart disease..
Daily coffee may help lower heart failure risk, study suggests
"American Heart Association says. Daily drinking of one or more cups of plain caffeinated coffee without sugar or dairy was associated with a long term reduced risk of heart failure. But the same was not true of decaffeinated coffee, which was instead found to contribute to an increased risk of heart failure. That study is in the H A journal circulation, heart failure if you want to check it
Black coffee can be good for your heart, studies show
"Heard any studies about coffee being bad for your heart disregard those today's study says. Black coffee can be good for your heart terms and conditions apply, the American Heart Association says. Daily drinking of one or more cups of plain caffeinated coffee without sugar or dairy was associated with a long term reduced risk of heart failure. But the same was not true of decaffeinated coffee, which in fact was instead found to contribute to an increased risk of heart failure. This study. If you'd like to peruse it is in the ahh journal circulation heart failure.
Going red for women and heart health, raising awareness
"Today is national Wear Red Day It's aimed at raising awareness of women's heart health. Cardiovascular disease is the number one killer of women in the U. S. And effects about 44 million people. CBS views. Senior medical correspondent Dr Terror in the ruler who's a cardiologists and a spokesperson for the American Heart Association, appeared on CBS this morning with more on women's heart health. If a woman arrives at the hospital, she's going to wait longer than a man to be seen for chest pain Less often, she's going to get aspirin or guideline directed medical therapy or diagnostic testing. This is a big problem. I have a lot of patients telling me my doctor told me I'm just anxious. I'm just stressed out when in fact they have a real problem. Alarming new survey by the Cleveland Clinic found coronavirus confront Could coronavirus concerns Rather are preventing some heart disease patients from going to the doctor?
"american heart association" Discussed on LOVE SOMEONE with Delilah
"So we're gonna try living healthier lifestyles we're gonna we're red on the fifth of february to get everybody talking about this and thinking about this and how can we reach The minorities the population that is under served and has no clue how important this is. How can we help our sisters to live longer live healthier and be more blessed. What can i do. I mean as a mom. I know what i'm going to do. And i know a conversation. I'm going to have with all my girls. But what else can i do. Well i think one of the things we we all can do to help. Spread the word where red february fifth but then actively talk about it and share the information that the hardest -ation put out you know communities around the country. The american heart association has Partnership with faith based organization with organizations that serve african american and hispanic community and. We need volunteers all the time. But this is your passion point to help spread the word under reports communities definitely reach out to your local american heart association. And find out how you can get engaged if you're active on social media. Where red post about. It continued to share it with your friends that elevate the words and then finally you know. Reach out to your circle. Personally i really feel like reaching out to the women in your life that you love reaching out to the women you work with those you care about and saying hey have you done. Have you seen your doctors year. You're trying to eat healthy. Can we do something together. I want to help. Women survive and thrive during the time. And be sure that we are safe from cardiovascular disease you know i i find that the personal touch and really genuinely caring about those people around you and opening the conversation helps you be able to spread the word. I have a a young woman who is not one of my adult children. I mean i. I did not adopt her. She has a family but she is a daughter of my heart. A beautiful african american woman who went to see your doctor and the doctor said you know you need to lose a few pounds because your numbers are going up. And she came over and i had made something you know that that was not very hard healthy and she said mama account i really wanna take better care of myself and i want to stop the problem before it starts and i'm so proud of her because she did it like followed her doctor's orders and she started changing her diet and she lost the weight and she not only looks fabulous but i can tell she feels so much better And she's like get those mashed potatoes away from get behind me satan with those mashed potatoes. I love it. I love to hear those the best stories you know. I think during. Kobe aren't feeling challenge. I bet if everybody was honest and we talked about how much we on during covid. We we've probably gained enough for a football team. You know what. I'm saying anywhere from raising my hand over here too right definitely. We all have been a struggle to.
"american heart association" Discussed on LOVE SOMEONE with Delilah
"Some tips to get started because that's the hardest part. I mean for me once. I get started like a ball rolling down a hill once. The ball gets rolling. I'm pretty good about follow through. It's the getting started. Yeah getting started and part of it is sticking it. That's why i love that. I have you know girlfriends. Who are walking with me during the past during the month of january just to try different things and get out of my comfort zone and you know just the even introduced myself to new foods that i don't normally eat. I mean i know you have a barring grow breath vegetables but some people don't but you know i'm always surprised when i talked to people who don't really try a variety of vegetables because there's so much yummy stuff out there i would venture that they just probably something for everyone good afternoon. Would you like to try a free sample of our double fudge brownie. Sure that's very good. I'll just take one more just to be sure yup Still very good. Some things never change like never being able to take just one free sample and geico. Saving folks lots of money on their car insurance macadamia nut i taste you. Take one more sir. I thought so fifteen minutes could save you. Fifteen percents or more we. Even though it's winter we picked swiss chard. I still have swiss chard that grows in the garden. I pick some the other day and cooked it up for the kids and put a little vinegar. Balsamic vinegar on it and they loved it so introducing more vegetables. More green leafy vegetables in their diet is definitely been a good thing and again. I did that when cova hit because i thought the best thing we can do is be proactive. And so i started looking up the things that we need to build our immune system and it always came back to green leafy vegetables. Yeah yeah you know nature give this virtually everything. We need for healthy living. We've come so far away from eating fresh fruit and vegetables on a regular basis than most of us have a lot of practice food in our diet But i find that the more they each from the earth and the more you shop on the outer rim of the supermarkets in general that healthier. You are so few practice when you go to the store. Go a ring around the grocery store. I shop the outer aisle of the grocery store. All the fresh fruits and vegetables are the fresh meats are the fresh cheeses are if you can stop the majority of the time. They're you're probably eating pretty healthy. Pi don't even go down those aisles with the process food. Don't even go down because if you go down. You're going to be tempted. A bag of chips are going to jump off the shelf anti your cart and before you even get home. It'll be half gone so don't even go down those aisles. So at least in my house. I mean a bag of chips might left the day hat and i can have little kids that live see. That's the problem with having little kids as you always have an excuse. Oh i'm getting this for the kids. They'll you're not no no when you seeming going through the line. And i have one of those little little debbie's in the cart or i got one of those little bama pies. The pecan pie. Don't let me lie through my teeth and tell you. These are for the kids moderation..
"american heart association" Discussed on LOVE SOMEONE with Delilah
"You how are you. I'm so excited to get to talk to you today. I got to meet you years ago. I think we were in dallas or fort worth dallas. And you as my business partner. Craig says remember. She is a force to be reckoned with. That was his description at i laughed. I said oh. I remember her. She's like energy plus energy. You're like the energizer. Bunny absolutely i. Was you know what. I believe in burton gratitude and ending with great. But i'm i'm just trying to keep it positive all day long delilah well if you start with gratitude in the end with grace how can you go wrong. I learned years ago. A little trick. Well not a trick but a little wisdom or a little truth that few people share or teach and maybe they don't know it. Because i didn't know it and that is that every time i've encountered a major issue a major problem. Something that i thought was a major heartache. Every time without fail. God used that to push me too much better understanding of grace of mercy of goodness and i stopped looking at problems as problems and started you. Know kind of reframing them as okay god. This is an opportunity. This is like back to college. This is the the college of hard knocks. What are you tried to teach me. That is the truth though. I absolutely is by. I believe that with all my heart. I got a long time ago. That helped me love people. Like god loves people and i don't think i knew what i was asking at the time. Because what does he do. He doesn't just like super naturally coverage with that grace love so that. Oh we're so happy and and patient. No he gives us those life lessons exactly exactly. Oh my goodness that is though true. All this is this is my second time working at american heart association. And i told my team the first time i worked there i wanted to change the world like i felt like i could make a difference around the world and.
Breaking the Sugar Habit | Dishing Up Nutrition Podcast
"Good morning everybody. i am brittany vincent. I'm also a registered dietitian. I work individually with clients. Teach many of our different nutrition classes but one of my favorite classes to teach is breaking the sugar habit so if eating sugar is a difficult habit for you to break i really recommend taking this online class for only twenty five dollars you can go to weight and wellness dot com. Click on nutrition classes at the top of our website. And i really think the most important reason nowadays to kick the sugar habit is because controlling your blood. Sugar plays a key role in the risk. You may have contracting and then the outcome if you get the cove it or if you get krona virus infection because studies have found that the way people eat in the. Us often result in a weakened immune system because sugar process. Carbs will actually slow down How your white blood cells work and that's a serious problem. Yeah and it makes it so important for us to kick that sugar habit. Research has found that sixteen teaspoons of sugar a day reduces the ability of a special kind of white blood cell. Called neutral fills to help your body fight off infections particularly those caused by certain bacteria and viruses to. I know you listeners. Are saying i never eat. Sixteen of sugar is an obscene amount. Well let's take a look at where you might be getting all the hidden sugar and you're gonna find out it's pretty darn easy to get sixteen teaspoons to. Here's a pretty common scenario. You make your daily drive throughout your favorite for your morning. Vanilla lock and then a muffin. Just sons delicious especially with the lot tastes. You grab one of those. while you're vanilla. Lattakia has seven teaspoons of sugar and the muffin contains eight and a half teaspoons. So you're starting your day off with fifteen and a half teaspoons of sugar with just one quick trip through the drive thru. You're already at your sugar limit for the entire day in starting your day like that i can almost guarantee you're gonna eat more sugar right because as we know the more sugar you eat the more sugar as i was introducing myself Earlier i mentioned that i am trying to prevent my children from developing a sugar habit. So here's some interesting news from food business newsletter. In the fall. Pumpkin spice latte as are very popular but they typically do not attract new customers but rather they appeal to the former and existing customers who purchase them more frequently. Pumpkin spice latte today. Lovers tend to be women who are forty five years or older. So what does that say that. Sounds like my demographic will not quite but it says that basically once you have that pumpkin spice latte those are the people that are going to continue to buy that particular item. And they're going to keep coming back for more so i don't want my kids to even taste pumpkin. Spice latte day or a peppermint flavor or the chocolate mocha or any of those types of sweet drinks with fifty grams of carbs or more per per cup. I mean shoot. My kids have enough energy. I certainly don't need to give him that much. Sugar much less a caffeinated burger. I drink so remember. Just sixteen teaspoons of sugar a day. That can slow your immune function. If you have one pumpkin spice latte with twelve and a half teaspoons of sugar and then say like brittany was saying it. Sounds really good to have something with it. Say you decided by a slice of coffee house. Banana nut bread which has thirteen teaspoons of sugar. You have taken in twenty five and a half teaspoons of sugar all before ten. Am in the morning and like we said once you start the day that way it's gonna keep on that's right. The american heart association recommends limiting your sugar intake to only six teaspoons of sugar per day. Just six that is not much at all no and today. We know that over. A third of all calories come from sugar and white flour and our bodies do have great resilience but frankly i bodies are not able to cope with that amount of sugar and flour on a regular basis. And i do think you know most of you know the story about sugar and what it does to us but sometimes you have to hear it many many times for it to actually sink in. So i'm going to repeat what you may have heard before but shit just reminds me just because they've been talking about my kids. You know we as adults were just like kids right. We have to hear the same things over and over and over again before they start trade especially if you love sugar because you don't want to accept the truth now we do what we do we like it. Yeah yeah so but we know sugar gives you that initial high then you crash. Then you crave you want that high again and again over and over happens you're on that roller coaster and sugar stresses your adrenal glands get more anxious moody fatigue sets in your brain. Your body just start to not function as well however. The long term side effects are really the real trouble troublemakers. That recap vic on your health and often times. People don't even know that that's happening inside their body So before you grab one of those sugary treats that you received from a friend during the holidays. Truce and i want to share some of the health problems. You're inviting to come into the first. One is decreased immunity. Which makes you more susceptible to infectious. Bacteria and viral infections. Right and research suggests that that susceptibility happens. Because that sugar will it inhibits vitamin c entering into your white blood cells. So the more sugar you eat the less productive. Your white blood cells are and the more likely you are to get sick. Sugar also directly affects your chocolates ride number it's sugar and processed carbs not fat that stimulate your liver liver's production of triglycerides. So many people really don't realize the triglycerides are linked to stroke two heart disease and of course obesity a usually suggest to my clients. Say look at their checklists number on their blood chemistry panel. Don't just silk the total cholesterol number. Look that that whole breakdown. You'll find the glass rides and your triglycerides level is the fat in your bloodstream. And many experts believe that your triglycerides number is really the best predictor of heart disease and stroke so the number we recommend the optimal number is seventy five or less in. We've had clients with numbers over two thousand bright It's crazy but at the same time i've had clients in a matter of a couple of months drastically reduces so. That's possible we. I just read an email from a listener. Who eats a weight and wellness way and she also exercises daily. She just received her blood chemistry panel and her reckless rides. Were twenty three. Well yeah that is. That's number to strive for as you've just heard and as we all know we have these intellectual reasons in our head based on science for why we should eliminate sugar and carbs from our diet. But it's hard because sugar is sneaky and it finds its way into foods that we wouldn't even consider to be high in sugar for example pizza. Would you consider to be a high sugar food absolutely no because it's savory right it's not sweet. The stock prices of domino's pizza have risen ninety nine percent in the last three years. My gosh and i wonder how much of that was in twenty twenty. Yes but we will talk a little bit more about that when we come back. You are listening to dishing up nutrition. The holidays are over. So perhaps it's time to break your sugar habit because eating excess sugar is certainly worse for you. While we are all experiencing the ongoing cova nineteenth stress the center for disease control and prevention reports that people with underlying health conditions such as type two diabetes heart disease high blood sugar and obesity are at an increased risk for complications. If you become infected with covid nineteen we will share ways that we help clients reduce their sugar consumption with the hope that it will reduce their risk of serious health complications.
Big study supports cheap combo pill to lower heart risks
"Support for a cheaper pill that could lower heart risk. They're sold outside of the United States and, according to an international study of Polly Pill could cut the risk of heart attacks and stroke by nearly one third. It's a pill taken daily that combines for cholesterol and blood pressure drugs. The findings have been presented at an American Heart Association conference and published in the New England Journal of Medicine. Polypill companies would need to seek regulator's approval to sell the pills in various countries. Jennifer Piper CBS News
People who eat chili peppers may be less likely to die of heart disease and cancer, research shows
"People who eat chili peppers. Maybe less likely to die from heart disease or cancer, and they live longer than those who don't eat them, according to new research. It will be presented at the American Heart Association's scientific sessions 2020 next Tuesday. Previous research had found that chili peppers can have anti inflammatory antioxidant anti cancer and blood glucose regulating effects. You, too, cap season. That's the main chemical compound and chili peppers that give the food it's spiciness. But this particular research analyzed more than 4700 studies. From five leading global health databases, which led to us a major conclusions. Where you on the chili pepper spectrum you go. Yeah, I can't stay like super super, like, you know, comedy heat where it's like this is made just to make people miserable, But I like a good spice. If you're not a fan of chili peppers, though, one doctor says you shouldn't force yourself to eat them. Data isn't quite that strong yet. If you already eat chili peppers, and you like them, this encourages that we're not going so far as to give recommendations yet. But I think this at least perhaps provides incentives or encouragement for people to give chili peppers ago. Just goes to show that diet has a big role in your overall health. Well, no kidding.
Chili pepper consumption could help people live longer, says American Heart Association
"Pepper might do more than just crank up the flavor. According to a preliminary research report from the American Heart Association. People who consume chili peppers may live longer and may have a significantly reduce risk of dying from cardiovascular disease or cancer. Have six in which is the natural compound that gives peppers. Their characteristic heat contains any inflammatory anti oxidant any cancer and blood glucose, right Lighting properties 5 55 and can excel at County
Is Sugar Bad For You?
"Without further ado, I'm going to bring in our guest today. She is our registered Dietitian joining us on the show again is Debbie James how're you doing debbie I am grand. Thank you very much. All right. Good. Thanks for joining us on the phone here. So I guess right off the bat will jump into it. The big one that people ask is sugar bad for you. Is it bad? Loaded question. I like to give you the loaded one's. GonNa break it down. I'm going to say sugar naturally present in foods is usually fine but the over consumption of added sugar that linked to cardiovascular disease and obesity and cholesterol of not to mention inflammation oxidative stress. So those types of conditions are what added sugar is related to as far as the research goes Particularly, you know pretty vascular disease and it's really oftentimes the higher percentage of calories from added sugar. It's not just that you had them at how much that you had or that the sweet and beverages like seven servings or more per week. That are linked with the mortality from cardiovascular disease. So it matters when we're talking about what kind of sugar and how much right. So you could say excess sugar is bad for you. Can you say that we're yeah, you can say that but natural sugar. So I don't think that there are too many people that have just had an overabundance of raw fruit. that. Were hard pressed because you're getting the antioxidants and you're getting fiber and you're you get all those other things that are beneficial right? Right. The kind of bounce it out and it's probably hard to eat so much food that you would like just way go in excess of your sugar needs. It is so low in calories. Oh my gosh. I went to get like a smoothie. One of the you know maybe places in it a sixteen ounce smoothie had three hundred, sixty calories mike well, definitely not going to be sitting down eating eight apple. You know if I were to just turn to some raw fruit and sit down and chew, it's Never I. It's just not gonna add up that. Much right. Right. So are there are there are there different types of sugars though I there's like the wall stuff you get out of fruits and vegetables but is there you know like what's the additive the different ones? Are there different types early, those are those are like big picture group, their sugars I'm going to narrow it down and get a little. So chemically speaking sugar is either just one like ring of carbohydrate called a Amano ride or sugar also refers to some are two of linked together called a Diet Thac. Hope I hope our listeners at home or taking notes. Okay. We're be a quiz at the end for sure. It only makes little difference because let's say that that glucose blood sugar okay. Brick brick toast is fruit. Sugar. But sucrose table sugar the white crystalline stuff on your table it made of Glucose and fructose. The competent. Okay. That's one of the double sugars right So the reason that makes a difference. Is that the single sugars? They get a short they just they don't need to be broken down or anything. Whereas if you eat a longer sugar, we still call him simple sugar in the Diet but if you need a longer sugar or if you eat a complex carbohydrate like dark from rice or pasta corn potatoes. Your system needs to take time to break that down into its individual tiniest a small little piece to get gored and guess what? That's a sugar interesting. Okay. So because you got because it all right interesting. It's almost like how you just broke down sugar. It took a little longer. But it wasn't as simple to digest as but it was but it did make sense in the end. Okay. That's interesting. So like the if it's the combination, it almost like your body has to pull that apart and then digested. So it's like all right we gotta we gotta take this bar before we can use it. If. It's already we're calling it a sugar whether it's from honey or maple syrup or whatever it like a fraction leg. It is so so so fat birth is you had a bowl of cereal and you're gonNA break down that brand flake that takes a lot longer. Right, okay. It turns it turns to blood sugar even if there's no sugar in it. I don't know if that. Hydrate confused. That's true though you can look at your label of I have some Rice Pilau and it says zero grams of sugar. But I know that it will raise my blood sugar. Two cups of it. You know. Because your body breaks it down digestion. You've got them in time, and then like I said, you clean it down to its very smallest. Piece Particle and Adore Bet and that you're. Going Okay So are there with when it comes to sugars? Are there actually could you deem some sugars healthy for you? Or is it just? are between the different sugars are some more healthy for you than others Okay well, we mentioned natural sugar I think I should Kinda sorta define what what added sugar is. Okay. So if you think of added sugar as something as an ingredient that that's in food in the processing and preparation or added to the food at the table that's really meant as as a sweetener sweetener. Okay. The things that things on the label you might see they could be dextrose could be brown sugar it could be powdered sugar, corn syrup it could be invert sugar lactose, all these names. that. Are within the food those are added but let's say you're looking at fruited yogurt and you feed that there's milk and there's strawberries and boo, there are going to be some grams of sugar. Those are the natural one from the milk and the strawberry, but there may also be some of these other dextrose and. added. In addition to really didn't. Make it a more pleasurable eating experience or drinking experience off to make it. Yeah. To make you crave it. Provides structure and baked good. They, they actually have a a role to play and architecture if you will. I was just thinking been. Yes. I was GONNA use that word. That's funny. Yeah. That's interesting So going. So that's the definition but going back to your question are some like better for you than others are considered healthy. So if you think of natural sugars, they're better for you consumed in their original food source but just bruder milk because of the other nutrition you get with them like I mentioned, fiber calcium, protein, vitamin, C, or D. And you could even say, okay well, what about more purified natural sources like honey or maple syrup are Garvey there's still condiments but. let's say honey it's known to have antimicrobial antioxidant properties and it's a natural cough remedy though if I was going to put them sweetener mit then. I might preference choose honey. Okay. So that's okay that kind of I think touches on like whether. Natural, Rossouw, better for you. But how how much sugar are we talking about that? You should have on a daily basis? What how much should be in your daily Diet? In. General. Okay their recommendation, Perm, lots of different. You know organizations so and and it's because we have found that American adults and children. We consume more than fifty percent of our calories from added sugars and mostly it's from sweetened beverages followed by credited desserts and baked good categories so. I thought. That percents champion many. Oh I it's taking the place of nutrition food right. Did you. Did you say fifteen percent or fifty percent. Keen fifteen. Okay. The first time I heard fifty and I was just like what? Okay fifteen still high feel high. Yeah Okay I'm glad we clarify that. Okay. Continue to help the another would be extraordinary. So the Institute of Medicine, they recommend that added sugar take up less than twenty five percent or a quarter of your total calorie rich like you know it's up there the American Heart Association recommends limiting your added sugar. They offer it a different way. They do it less than a hundred calories per day for women. So that's about sixty spoon or a hundred and fifty calories a day for men, which is about ninety burns. Yet the World Health Organization they recently issued new guidelines stating that only five percent of a person to total daily calories should come from sugar
Processed Meat: How Much Is too Much?
"Today we're talking about cross to meet. What exactly do we consider to be processed meats? What are the concerns with them? How much is too much you know virtually all of the healthy eating guidelines everything from the dietary guidelines for Americans to the recommendations put out by the World Health Organization the American Cancer Society, and the American heart. Association. They all include some sort of recommendation to limit your intake of cross meet. But there's a lot of confusion about what counts as processed meat. I mean Ham Bacon Pepperoni and hotdogs those are generally included in that category. But what about uncured bacon or hot dogs that have no nitrites added what about the sliced Turkey or roast beef from the Deli counter are they processed and what exactly is it about processed meat that makes it a potential problem? Is it just about the nitrites is sodium saturated fat all of the above. I think there's also some understandable confusion about what exactly it means to limit your consumption is one serving a week too much one serving a month is any amount safe? Kathleen Zalman is a registered. Dietitian who other things served for many years as the director of nutrition for the Website Web md she recently wrote a white paper for the North American. Meat Institute addressing some of these questions and concerns about processed meats, and then she sat down with me later to discuss this further. So I, what exactly is the definition of a processed meat? As Kathleen explains in her white paper minimally processed meat is the correct term for raw uncooked meat products that have been minimally altered such as grinding or cutting to create familiar cuts like strip steaks or pork chops. No additives or preservatives are used. It's simply processed from the whole animal into edible portions. You see in the grocery store and then she goes on to say further processed is the term used for meat and poultry that has been transformed through salting curing fermentation, smoking cooking battering breading, or the addition of ingredients to enhance flavor or improve preservation and safety examples include hotdogs, Ham sausages, corned beef lunch, meat, Bacon or beef Jerky as well as canned meat and meat based preparations. So you see the problem here, most of us would not call a piece of raw chicken or pork processed meat but in the meat industry, these are considered processed meats for that matter I think most of us would not put a can of tuna into the same category as hot dogs or corned beef, and yet in the meat industry these are all further processed meats. The way processed meat is defined in research studies is also fuzzy and very inconsistent, but it does a line more with the meat industry's definition of further processed. But nomenclature, aside, it's important to note that processing serves some useful functions such as inhibiting the growth of dangerous pathogens, increasing food safety and extending shelf life.
"american heart association" Discussed on The CMO Podcast
"american heart association" Discussed on The CMO Podcast
"Same things that I have. You work with a lot of corporate people. You have a lot of CEO's and advise you. Circle the American Heart Association, what would you like? To see companies do that they're not doing. Oh my goodness. Just, such a loaded question. You know I think first and foremost I WANNA see us get our house in order in substantive way at four years. Decades there has been a lack of advancement for people of Color. Within Corporate America, we are missing from board. Rooms from leadership circles you know, sometimes we're at the table and still don't have voice. Those things need to change for substantive advancement to occur, and that requires a real commitment. It will not happen by just saying you have to make the effort to actually recruit and retain top talent, and so I would love to see first and foremost the house being ordered air and second that their public commitments that everybody made in the summer be followed by actions indeed and I think it is great that they gave so many people, June teams office a holiday, but that is not progress. That's that is just you know a pacifying a allowed voice substantive change would be. A commitment to stem from kindergarten through college career so that you see more diversity in tech companies. Substantive change would be you know representative talent in every level across organizations so that the company is reflective of the community and I think when we get to that place where we can have real conversation tough conversations about that, that transformation will occur. I'm like everybody else I mean the millennials give me great hope because you know they are on the front lines of speaking up and speaking out. But the data also tells us they are losing their jobs at a more rapid rate than anybody else during the recession and so. I think we have to be intentional about ensuring that their recovery from this economic recession doesn't take you know forty years and they are no longer a part of of the richness of of the Corporate Experience Government Experience With the nonprofit experience but they are brought back into the fold as quickly as possible so that we don't find ourselves with another dilemma thirty to forty years later. Deloitte is the official sponsor of the CMO podcast. The rapid global spread of the corona virus has quickly eclipsed other recent epidemics in both size and scope as Cmo's and leaders within our businesses were, of course, concerned about how our companies will be affected and what we need to do next. I've talked with my friends at Deloitte about what guidance they're sharing with their clients and they're talking a lot about resilient leadership in this means leaders who focus on three things I designed from the heart and the head of quitting your mission first and owning the narrative. Deloitte has incredible guidance on resilience never more important than the times we're living in. We've linked to it and our episode notes. You can also learn more by visiting CMO DOT DELOITTE DOT COM. Katrina, I wanNA end this marvelous discussion with a lightning round. What are you reading or listening to her watching these days which is inspiring. You making think. Well I. AM reading. A book about brand story I want to be a masterful storyteller I really do I. Think there is such power in stories to open mindsets to change perspectives inspire action. So I definitely want to be a better storyteller and then I'm reading the book cast which talks about the history of America and I am learning a lot. You know one of those people wear I just want to be a forever learner. So I usually have two or three books I'm in the process of. Something from a business perspective some social justice thing in every once in a while throw in fiction because I think the best storytellers. Yeah just to keep it interesting. I do the same I mix it up with all of those. Healthy for us Yeah. Who has been the most influential men to on your life. Cool. Well. On personal level, I would have to say my parents. On a professional level I would say probably Halo model mom she used to be the. CEO and President Church's chicken, and then she was over Arby's into turnaround there. But in between those two things, she did a stint as the CEO and president of Susan G Komen. In she really challenged me to. Expand my portfolio. You get good at a certain thing and you're rocking and rolling doing that but she was the one that said, no I'm GonNa pick you up and get you engaged in some international work. Now, I really want you to think about how we could start combing university and do the research for that now. Always what's next on the horizon in I love that she taught me a lot about applying my skill set in a variety of different ways which I think made me a richer leader as well as just a person who who doesn't just think out of the box at I literally WanNa burn the box. And just figure out how to live life large and expansive and do all the good I can't have. You have said there is no work life balance there is just a balanced person. What are your key rituals to be a balanced person? In the Begin the day with gratitude in with grace. Got Done it's enough I do not beat myself up about it all night or the next day. I am a big believer in getting outside getting some vitamin D, and so even if I just stand in the sunshine for two minutes between meetings I, make sure that I breathe some fresh air especially during Kobe. In the third thing is I tried to connect with people covert has reminded all of us that life is precious short and you can lose people in an instant in. So I have challenged all of us to be mindful of reaching out to people who may be isolated who cross your you know how people cross your mind you say I'm GonNa. Get. To them but you never really do I'm trying to be intentional about stopping when a person crosses my mind in reaching out to them, and that's how I stay balanced. Because if you let external circumstances decide or make the decision for you. If you know you're going to be happier not you'll be miserable all the time and so I try very hard. To, stay in a state of gratitude in grace to choose happiness even when I could be miserable. In to be a leader with infectious energy, bring the positive wherever I am. And I find that it makes for a much better day for me through people around me. So. If every CMO, listening to this podcast today could follow you around for a week. What would they learn from you? How my Gosh. Well, what you just talked about, which is very rich. I hope that they learn how to be a student of..
"american heart association" Discussed on The CMO Podcast
"Playing on Reddit and new things that we're trying. So the three of those combined really are helping drive the vision that I've set, which is for us to be the preferred source for credible equitable health solutions like when I see the future that's what I want. Aj to be in the marketplace not just pushing content not just speaking to a disease state but to be about the whole person mind body and soul into the liver health solutions. Great Mission Tell me do you have competition? I. Mean. If I ask a CMO from a lot of companies on my podcast who who you compete with their like this, you know yours is a more interesting. Well, how do you think about competition is that even a relevant concept? Well, it's irrelevant in terms of competing with share wallet share of mind but I look at them more like sister charities because I don't think the American. Public in particular has an appetite for competition among charities. So I tend not to look at them like that but certainly if you look across The landscape you know there's the American cancer society there Saint Jude's Children's Miracle Network. There are a lot of people who are really great at branding masterful storytellers people who you know if you ask consumers, what are the top nonprofits, American Red Cross United Way, and so in that regard, there are people who learn a lot from in that who obviously we market to the same groups of people But at the same time I, I really don't like anyone in industry to use the word competitors because I think it just diminishes the value we all bring and I don't think. I don't think. The American. Consumer sees us like toilet paper. You know they're fine if Sharman and quilted northern compete they're not fine if American Red Cross American. Heart in American cancer competing. I think you're right and I hope so. Right. Hey I'm eager to get to our lightning round because there's so many topics that I'm eager to get your perspective on. But one last question before we do that, you wrote a very moving post on June nine June team this year. And which for those listeners who may not know outside the US it's a commemoration of the date that slavery ended in the US June June one, thousand, nine, hundred, eighteen, sixty, five. I want you to tell and you talked about your parents in that post you've already mentioned a few times. I'd like you to talk about that post for this nerves. What inspired you to write it what what feedback you ought and just give us a little bit more your perspective on that post. So this June team it. After you know George Floyd, Mata Aubrey Brianna Taylor, people whose lives ended way too soon, and it was a heavy time in. America Sad but not surprising. Unfortunate but not unusual and I think. You know for me as an African American woman trying to process what was happening in our country and how we go forward the celebration of June eighteenth just felt inadequate to just celebrate it. I had to commemorate it, and so I I told my own story that I had to parents who grew up picking cotton one who lived on her grandparent's farm and was the beloved grandchild and my dad who was the son of sharecroppers two very different. Perspectives on poverty in America but both grew up picking cotton and I started there because most people in America think we're so far away from that that that stopped enslave free that we weren't living that way anymore but I am one generation away from people who actually pick cotton And for me their story from going from the cotton. Feel. To corporate. America. Both of them through the path of Education my dad being a Vietnam vet having to go to war and then come back and finish college. Their journey is such a story of resilience, an progress and Just the African American experience in many ways and I wanted to share it because I don't think people get the opportunity to talk to someone like me to understand our history America to understand our story and I am so proud to be their daughter and I'm proud to be the manifestation in many ways of all their dreams like to go from a cotton feel to being a chief marketing officer in. One generation is really phenomenal when you think about it and yet there is still so much work for us to do, and so their story inspires me, but it also reminds me that I too am called to move us forward on this journey I too. AM Call to use my voice in a way that inspires people and makes a difference in that we cannot rest. We absolutely cannot rest until we see. Equity not just equality but equity. and social justice objectives are achieved and for me personally at American heart now that we experience health equity and that's really what I was trying to do on. June eighteenth is to give people a slice of life and to help them better understand that journey. So people seem to appreciate it and accept it and be inspired by it so hopefully. More people will be courageous in sharing their personal stories too. So I want to stay here for a moment I mean we are now in the fall and we're coming up on a an election or living with this pandemic with Rachel crisis political, crisis trust crisis, and institutions. You have such an interesting view. One things. What is your hope? For. US At large as a society coming out of all of this that were in the middle of right now. My hope is real transformation. My fight every day is my cynicism and you know that's just real honesty for me because I think we have been at this place before like i. said it is It is so sad but it's not surprising and I think the key for us will be for the momentum to continue without us having to see. Someone be shot or killed in order to galvanize action Recently, Ataman came out with their trust barometer. I. Don't know if you saw the results of it recently but what you see is a fluctuation. So everything happened over the summer the world exploded everybody said, we must make change, but then it waned until Jacob Blake occurred and then it went right back. Up, and so my prayer, my real hope is that this is non moment in time not a really sad and sickening summer. But that that we stick with it until we see transformation that there be real and substantive commitments that come out of it beyond just the words that companies and people have said that this followed by actions and deeds and that my. Son and hopefully someday, grandchildren won't experience the.
"american heart association" Discussed on The CMO Podcast
"Then I probably would have before. How did you get close to your team because we probably only had about a month in the office wherever you were based. So how did how did you get your rhythm and the trust built? With your team in this environment. So when I first started, I had implemented coffee with Katrina and I was taking pods of four or five people a couple of days a week and I would just have coffee with him in probably three or four people in my office in two on the screen because we're all over the country and we had a dialogue and what I found quickly as they learn about me and each. Other at the same time because I wasn't talking about work I was talking about your dog I was talking about what you want most. So I have kept those going throughout the pandemic just so I can continue to see people. It's super important to me because at the end of the day people all want to be seen heard loved and appreciated, and so I try very hard to connect. With people to see them are also a big believer in celebration. So every team meeting we have, we celebrate some of the work that's been done and Laude and apply those folks that are a part of it and I also for my leadership team connect with them regularly I am I am a believer in productive meetings in. So I I am the person who would have A. Thirty minute standing meeting so we can get it done and not waste anybody's time. I've had to slow myself down in the pandemic. So I can start with how are you like I can listen I can see them really look for context clues or I can sense that a person is frayed around the edges and try to slow down the pace a bit because I more than anything. I want to be sensitive to the changing dynamic in people's lives. I feel like we can be productive if you need to work from eight to twelve in, take a break from twelve and then get back on I just I'm trying to be very flexible to accommodate anybody's life circumstances so we can all be at ease. What are you most proud of happy about in your for seven months oh? Gosh. The way we have been able to pull together execute more than anything I mean we've done some dynamic work in that first seven months and we've done it without burning anybody out hip out. you know losing sight of each other I'm proud of the way my team checks in on each other in proud of the way we have shown up in the market based for patients and proud of the way team has has pulled together. It's in our I. Just I'm so fortunate because and with a group of people that have welcomed me back and surrounded me with support I have. A really strong leadership team underneath me that has partnered with me to teach me the parts that I don't know because I'm forever in learning mode a guide me when there's land mine but then also to to help me come up with solutions for problems that we can tackle together. So I am very fortunate in that regard in very proud of the way we have come together. You are a a tremendous resource on Cova issues I was on your site is looking all the content on all these frequently asked questions, these areas of ambiguity these mixed messages were getting your website for all of our listeners as a wonderful wonderful resource for a lot of things are on all of our minds. Thank you. We try really hard with that. You know we launched a campaign this this summer called don't dive doubt and it was because people were having symptoms of heart strokes and were afraid to go to the hospital and you can imagine why right when? You know that was the hotbed for cove it at the same time, the hospitals, the only place you could go when you're having a heart attack and stroke and so don't die of doubt was really designed to get people through their fear and to take action. To meet them where they were in that moment like we know you're afraid because of covid. But we can't overlook the symptoms and Jim Someone wrote to us and said I just WanNa. Thank you. Because my husband was having these symptoms we toyed with for a couple of days but I remembered your don't Diab- out campaign. We went to the hospital and today he is post surgery having had to have a stint put in. Now imagine just imagine if they had not gone to the hospital if they had continued to second guess themselves and that's that's really the power of the work we do. In the way we do it to meet you in this moment acknowledged the fear and give you a path of action through it. I think is Exciting to me is a human being I'm grateful for that. But also as a marketer to really start to understand people's drivers in their triggers in to be able to speak to those in a meaningful way is just so rewarding. How do you think about KPI's? For yourself and your team I mean you have so many things you're trying to change and make a positive impact in with your organization, of course, you fund research you fundraise, you change your to seek the change behavior you seek to serve underserved people. So how do you think about KPI's I think that's really interesting. Yeah. So I mean you know like any other marketing department we operate based on the final you know part of it is, are we getting more people into the funnel? We converting them from aware too familiar familiar to relevant you know for us a big driver even at our board of directors level is to. Say We. WanNa move the number of people across America who find American Heart Association the work we do relevant. So a lot of what our KP ours are based on is that funnel in are driving people to relevance I. Think the second thing that I've challenged the group to do in general is to be solution centered and you know because we talk about a lot of things we can easily slide in just pushing content just pushing things out there like it's it's it's Kinda the same thing like well, we put it out there. They're just going to buy it instead of speaking to you know this is the difference in your life. Will make an really looking at it not in terms of the features of the product but the benefit of the product is a switch that we're making and we are measuring our efficacy against that The other exciting thing we have is fantastic grassroots organization were in local markets across the country, which is part of what makes us a bit unique in the nonprofit sector in. So the ability to be able to coalesce the power of one market into the collective force of many is part of what drives our KPI's as. Well. Unifying that voice. So we can really maximize our impacts around our five core focus areas for the organization nutrition security, the work patients, women, etc. So we approach it much like any for profit company in we have products that we deliver to market sell based on the benefits but we also sell hope you know for people who want to change the world. We are the organization that's making the biggest difference in health equity, and so meeting them in the moment and giving them a path toward action is exciting. How do you set up your team? Katrina. You have designers of. Consumer engagement people, media people tell us about your team yes. Yes. Yes. We have all of that. So we have one side of it that is our consumer health division really takes all the comprehensive science that comes out of our research insists how is this relevant to consumers has? Should we package it for solutions? What products are we going to deliver to the marketplace that then goes to our integrated marketing team which has everything from market planning and analytics to the website and social media teams to what we call ha productions that produces all of our youtube shows etc, and says, how do we deliver this to the marketplace? WHO's our core target audience? What's the key insight? What's driving them? And how do we deliver it? Then we also have our communications team which focuses on earned media. Internal Communications novel things like.
"american heart association" Discussed on The CMO Podcast
"You should either love what you do or do something different? Yeah. You do look happy by the way on zoom call. They'll tell me about that call. You were already thinking about this time to leap. And you tell me about that call what was the background on that? You know it's funny. They they have been looking for somebody to head up their marketing in calms had actually found the candidate candidate fell through and then they they said to the recruiter we want you to call. Katrina. So the recruiter called me and said, they really WanNa talk to you said about what because you know you normally don't return to a place you've been right and they said we won't talk to you about this role and see if you're interested in it and I. Love. The fact that the organization is led by two dynamic women and that they have a strong purpose I have always been committed to good health because I have seen the disproportionate impact. Of Poor Health on communities of color in. So this just fit for my life. Now it it fit in a way that resonates with my core values and my desire to move back to Dallas and part time the pandemic made the decision I was GonNa move fully back but you know you learn in life to just roll with things and to have your stability, not be on circumstances, but being very clear about who you are in the you bring. So you were a young woman out of your MBA. University of Texas at Arlington You, I worked with the American Heart Association you six years there as you said, is very unusual to go back and you went back at a very senior level and how did that early experience working six years lower in this organization? How's that changed how you see your role in? Your impact right now. I will say as a leader it makes me very well informed about the journey and I am. I am so blessed I'm one of those folks that you know has gone from the individual contributor to the C. Suite. At, a variety of different places for profit nonprofit agency, etc. been able to see different aspects of the career journey and I think it makes me a really great mentor coach I think it also helps me understand the importance of coming up with a vision to inspire people in acquitting them with the tools to succeed letting them be autonomous in their approach, but creating this cohesive journey so that we all move together and so my early years gave me a base of knowledge about what I was talking about Returning certainly was challenging because just like I had evolved in grown and. Hone my leadership skills the organization to have more if Dan it's focused while similar had had grown as well. So a lot to learn for sure which is part of energizes me but nice that I recognize a. B. Environment in the culture. I want you know most of our guests on the podcast are running. Big Departments in publicly held you know for profit companies you're one of the few guest who's been who's in a really, really large nonprofit. So I, I'd like you to share. But the what work is you know, how is it different from CMO's four prophets. Our listeners are endlessly curious about what people like yourselves do. You know how do you spend your time? What are your priorities? What do you focus on what is being a CMO or Eve EPA marketing in the American Heart Association? Like It's funny that people think that is in some ways. So different, you know I. Like any other CMO constantly trying to ensure that our brand is more relevant try to be market aware and data driven. We actually deliver products to the marketplace we're doing everything from producing Youtube shows to engaging in some robust social media. Some innovative things on social media that really engage people I think the same things that make good marketing in a for profit are the same things that make good marketing a nonprofit we start with key insights developed strategy executing way that engages our core target audience, which I you know tends to be women. Across a demographic span. But that are change makers or folks that are at risk for patients, and then we deliver solutions. I'm a big believer that when you speak to a person's whole experience, just their age or their vicinity, but really their beliefs, interests and desires then you can develop deeper more meaningful relationships with them and so i. think just like any other CMO watching the market I'm looking at what's happening internally delivering products to the marketplace. We actually we sell quite a few products at the American Heart Association in addition to. trying to engage donors to be heroes in our work and I love it. I mean all of the things that I learned. Through the NBA Program and continued studying learn are quite similar to what most other CMO's are experiencing. Now, you started this this chapter. The American Heart Association as VP of marketing right as we talk right as Cova was hitting, how has that changed your work i? Mean you had a brief coming in you time to think about it. So how has this experience of this crisis on many many levels? How has this affected your work and your approaching your priorities? I think for us because what we deliver our health solutions, it's become really really really important to us to be credible voice in the marketplace. And to meet the moment, you know to really be specific and intentional about the advice we give related to cove it flu vaccinations. Open enrollment. In every other thing you know whether you should send your kids back to school or not. We Way Hannah subjects that are media meaningful in the lives of people in. So I've had to try to find unique ways to deliver that message. So I'm meet people still where they live work and play whether that is through social media whether that is through earned media whether that is through hybrid events at at one point where you know we weren't all trying to shelter in place you. Can do small intimate things, and so I think you know for me first and foremost I have to know what the market is calling for so that we can survive the pandemic racial tensions and the recession. The second thing I will say is at you know I came back to one hundred zero grant or nearly a hundred years old and so what does it look like for us going forward? How do we become relevant to more young professionals? People from diverse populations is probably the second thing. That I'm grappling with. But in a much more urgent fashion, you know normally six months in, you would still be doing some of your on boarding and that for me truncated to about a month. And then it's time to take action and I've always been a leader with a bias toward action but now a very much feel the weight of holding people's lives in a hand in a much more substantive way because of the pandemic,.
"american heart association" Discussed on The CMO Podcast
"Things done in the middle of a pandemic. That was so beautifully said, Katrina, I was fortunate to be at proctor and gamble when we kind of awakened and look outside the US aggressively for growth and I was in so many developing markets in my I lived in one for several years and I visited so many and there's just nothing like that experienced did. You get outside of yourself. You you get inspired by the work that you can do to improve life in those countries as a business with the products and services and the people that you hire and you bring in your organization. So my advice to everyone get experience outside your comfort zone in countries and cultures that are very very different from you. There's just nothing like. I completely agree and there are so many lessons to be learned around resilience tenacity adaptability. When you go to low to middle income countries, you know entrepreneurship is not it's just not thing it's a way of life. Virtually every family has Entrepreneurship is a part of how they put food on the table and I think that is so inspiring in terms of the possibilities of what could be you know my? Favorite quote is Emily Dickinson I dwell in possibility because I have learned that impossible is a solvable problem you know in in I, think working in low and middle income countries really shifted my perspective about. Finding the can do in any situation. Yeah. Is Helping Brands find their purpose and activated by elevating the human experience. They create more meaningful connections, foster loyalty, and ultimately drive growth for their clients by understanding the needs all of the people in an ecosystem, including customers, partners, and even the workforce. It helps ensure that brands can live their purpose and build relationships that matter. and. It is so important in today's world and really top of. Mind for marketers. In a recent three, thousand person poll of senior leaders the significant majority of C. Suite executives said, they believe elevating human experience should be a top priority for the organization. Yet ninety six percent of them struggled to design launch anything resembling. Human centered experiences. To learn more about all the ways, Deloitte helps their clients elevate the human experience visit CMO Dot Deloitte Dot com to read their latest research and recommendations. I want to look at one decision that you made in your career, which I think is really interesting for our listeners. You were CMO at the Susan G. Komen. For the cure in two thousand twelve and you left your at this great role, this great organization with a great mission and you left to start your own company. We've already talked about entrepreneurship a bit in this podcast and your company's mission in the company is still going today. is to help women love themselves each other and what they do more, and you did this exclusively for eight years before joining the American Heart Association as head of Marketing Justice, February February twenty twenty. So I want you to talk about that was that a tough decision you were on your own this company mission, and then you went back into a large large or. So, LS about why he made that decision and how that's going coming back into a large organization again. You know for medic in crazy and insane and chaotic because we're GONNA pandemic and starting a new role where you have a large team spread across the country. While the nation is going through a transformation has been challenging and yet. So full of opportunity and you know I came back because. I felt like it was. Another season of change in my life I've always been one that has been unafraid to listen to the whispers of the spirit. You know I have very much have a leap in the net will appear approach to life when it's time to go even when there's not a certain place, I make the decision to leave because I've learned that staying in a place past your departure time is not good for you or the other people whose growth your stymying so I always try to be sensitive to what the market is saying and what my gut is saying and I think often leaders we overlook that and So I knew a transition was coming I had just finished a huge project with wounded warrior project another great organization that I love. My work with the Career Success Academy was a thriving and I still love that work but I just finished a speaking tour going across the country in Canada and I wanted to honestly be closer to family. So in my mind, I was going to have a dual life. I was going to be in New York and Dallas and find a way to balance. That because that made sense to me and then I just put it out there I said this is the kind of life I wanNA create I am looking for this in no lie two months later the American Heart Association called me in it. It just reaffirms for me again our ability to attract the things that we desire when we're very clear about our intentions. Specific about how I wanted to achieve it. I wasn't specific about the path I had to go down I, just focused on the one desire I had for my life and. When they call, they were in a great season. They were running up to their hundred year anniversary and they said, we need you and I said Okay I, love the challenge. But here's what I need I need to continue to pour into the lives and careers of women. Because if you look at study after study, it is women who fall out of the consideration set. They are they are promoted at a lower rate, and because of that, they fall behind and lag and their leadership journey, and I'm I am incredibly passionate if there's one thing that central throughout my career whether. It's health or career. It is get in the driver's seat know what you want and zealously pursue that and they said Oh that's great. Keep doing that keep speaking keep going out and it turned into a beautiful marriage and so I started in February we went home in March and I have truly I just had a meeting with our board of directors right before this and they said you really happy I said I. Am I mean why? Not?.
"american heart association" Discussed on The CMO Podcast
"With Katrina Mickey. Katrina welcome to the CMO PODCAST and I have to ask you this right away to kick off this podcast. What was the first thing you did this morning Gosh. I had a of gratitude before my feet hit the floor I. Try to be thankful for at least one thing the set my tone for the day. And can you share with us what you were grateful for today I, was grateful. My knee was not hurting today. My my thing to get me through covert has been to close my apple rings every day like literally this Apple Watch is running my life and so yesterday I was doing run walk and I felt a little tweak who's like, oh no, no no because I have two hundred and seventy days in the closing my rings every day. So I, feel like a champ and that's amazing rhythm. Thank you. Thank you. So how do you do what your strategy what kinds of things to do to close the rings because I'm not as good as you I, close mine maybe half the time. I love to bike to bike. It's it's really great exercise and I look just like being outside and so that speaks to me in in ways almost nothing else does I, love walking my dog I have a half Jack Russell half two hours so he absolutely must go on every day. And I also do a bit of running I'm not one of those people that aspires to a marathon or anything I just WANNA keep moving for the rest of my life. So those are my big three. And you live in Dallas spending a few weeks. Cape Cod I'm speaking to you for Urine Cape Cod I'm in Cincinnati I'd rather be where you are. It looks very beautiful in the background lots of trees and sunshine. With you I was across the table from you in Cape. Cod. I feel very fortunate to be able to just pick up my whole life and move it wherever the great thing about covert I mean covert is awful everything about it is awful but we have learned that you know location is not really a thing where you work for most of us that work in kind of a setting and so I feel fortunate to spend a month here I was thinking January February. We're still in this where I can go for another month and just you know kind of take it as a moment to reset and to really enjoy life differently safely but differently. I just reclosed our company down in August we pretty much. We slowed it down never done that before and because it's been a rough six months and I have to say it was More or less off the grid for four weeks and. I just found it to be. Incredible. In. Different things I read different things. I. Listened to different things. I did different things with my time I wasn't so schedule based task oriented, and if you can do it if you have the freedom, you had the luxury I think it's just a wonderful thing to do to take sort of a mental and physical and spiritual break for your team. Yeah. Especially, these times I agree I mean sometimes we get in our head without adult supervision and we just need to. Take time out so that we can you know hit the reset button and a refresh ourselves and really get back to that creative space where innovation new ideas fresh perspective occurs in Cape Cod has been great for me to do that but you know you and I have something in common because I actually grew up in Ohio in Dayton right down the road from you and so I miss kind of Four Seasons in Dallas which is more on and off. So it's nice to see the leaves changing and Just you know remind myself that everything in life is for season. So listen I had a great time researching your life before this podcast and I want to sort of go out in the limb here and at least summarize your career this way. So you're ready for this. Yeah. You. Have spent your entire career making a huge difference in the physical mental and spiritual health of people especially, women and children. Do I have that outright. Yeah know. I love the way it sounds Oh my goodness. But that has been my passion my whole life. So I would like you to share with us today the why behind this life you have chosen why this path versus so many others you could've taken. You could have gone into non. For profit business you could've gone into teaching. You did go into entrepreneurship and still are in entrepreneurship. But why this path was a bit of serendipity was planned. was there something about your education, your upbringing that that kind of? Inspired you to take this this journey this path. I think it was a little bit of both my whole life I watched my parents Give back to people in ways that are incredibly meaningful to their life. Even now in the pandemic, my parents figure out how to use zoom in are doing a marriage boot camp for young couples and I. Think it really speaks to this commitment that I was raised with to make a difference with whatever you have any we all have something that we can to the world and they were. fiercely determined that their children grow up doing that, and so my whole life that's been a part of my journey but I did start in for profit you know worked at oil and gas I and I was in accounting I hated accounting but I love what I did because I was the royalty analyst for a native American tribes that had oil and gas mineral rights on their land. In coming from a family that is part native. American. That was especially meaningful for me But when I really figured out that I loved was getting people energized about walking in the cystic fibrosis walk that the company was doing a whole. I was like a floor captain and getting people engaged in planning little events that we get them excited about it. and. That kind of was the first thing that sparked, he know I really want to do something different with my career. So I'm back to Grad school went into agency life for a while but it wasn't until I was at the American Heart Association. The first time that I really found a place. I could marry my love of marketing and studying human behavior and all of that. With making a difference in the world and that just lit me up from the inside out Jim. That was it for me I knew that that's what I wanted to do in some capacity. So even as I went in and out of entrepreneurship, it always had that element of how can I make a difference in the world I in now more. So in the lives of people like. Started this because I love making a difference now I love people and so I approached the work very differently. But the goal is still the same whether it's with my career. Success Academy Ram Trying to help people get in the driver's seat of their life and career or if it's with my work now at American heart as the head of their marketing department is always about how I can empowered equip people to take charge of their life in to reach their goals whether that'd be good health whether there'd be a great career or whether that is just I need to learn how to take care of me. And manage my own self which I think is the hardest thing all of us have to learn to do. That's beautiful. Personal purpose I love the way you phrased it. So..
Make a will for free with Freewill
"A lot of US never get around to creating a will to make it easier. The APP free will would like to invite you to use their free online tools. co-founder Jenny Chia sprawling is here to tell us about it hi Jenny. So free will is a website that anyone can make a free state plan on, so that includes a will help care directive and a power of attorney. It's really easy process. You just go to www dot, free dot com, and you answer a series of questions very similar to when attorney might ask you in person, and our software takes those answers and populates a form a legal document that you can then print inside with witnesses and your gotten so on average it takes users about twenty minutes to get a completely free estate plan set up. Already your called free will so this is a totally one hundred percent free will. That's right. It's only possible through the support of nonprofits, so we get one hundred percent of revenue from nonprofits that WanNa make it easy for people to not only set up their estate plans, but also potentially, but you're not required to leave money for charities. Okay because I know people spend a lot of money to lawyers to get will's made. That's right and we think it should be very different access to lies a huge problem in the United States today instead, so we see that you know underrepresented communities have half the rate of will writing than majority communities, and that ends up being a huge barrier to wealth transfer from generation to generation. Some people just never get around to it, aretha. Franklin died without a will. Acting, right and princess well. Wow crazy. So, how long has the been out? It's been out for about three years, and we're actually experiencing a huge spike in demand right now since Kovic started booth, because people are actually able to or think about mortality for the first time, and having really important conversations with their family about what their hopes and dreams are if they were to pass away. How long does it take to create a will on the APP? On average less than twenty minutes. Okay what what motivated to start the at. I the big motivation. Is that you know we talked to a lot of people about their charitable giving and realized a lot of people don't have the ability to gave large amounts of money while. They're saving for their mortgage. Their kids educations things like that, but when they pass away, they might own a home and be willing to share a kind of five or ten percent of that with charity, and it turns out. This kind of charitable giving is actually the largest type of giving. On average in a person's life, so we started free well with the promise of making Book Estate Planning on charitable, giving in not really easy, and we've now raised over one point five billion dollars in commitments attorneys. Host on the charities that have gotten money from you guys. United way of heart. Association's Saint Jude's. People donate to all sorts of causes whether it's the universities that they went to the hospital. They had their children ought. It's just astounding the generosity during this time of course I'm talking to you on video. Video Window here on skype and you look really really young so you in your twenty s. I actually just turned thirty last week, congratulations. You seem very young to be concerned. About will's. Yes, so. You know it's important to write a will even early in life, a lot of people don't realize that one of the biggest purposes of putting a will place is to set up a guardian for your children. To setup protection for your pets and caretakers. If you have those to pass on your digital assets, such as your facebook or instagram account, so this isn't just something that baby boomers who had a house. They want to give away. should be concerned about, but really all people including people. My Age should have advice Jenny. Spalding from free will go to free will dot com. Go to the APP store, I assume the the IRS Google APP stores to download the APP. Just when www dot, free dot com,
Does Size Matter When It Comes To Health
"Dr Stanford is an obesity medicine, physician, scientists, educator and policymaker at Massachusetts General. Hospital and Harvard Medical School. She also lectures at Brown and Teaches Med students at Harvard. Hello, and welcome well. Thanks for having me. It's an absolute delight to be here today with both of you. We're just we're the most accomplished person ever had this podcast like I cannot even begins. Batum were all you have. You guys are the best and this is. This is what I need to me through the rest of the day as I conquer the world. Yeah! We're honored that you made have the time the time to come talk to us just a little, so thank you so much. Did I get all of that right? You did I I. Guess What I can do is explain it to people because people are kind of like is all of that absolutely so? I'm obviously a mathematician, so the MD is the easiest part I think to understand on my completed my masters in public health nineteen years ago, so it shows you that I'm older than I appear. And that was in health policy management. My masters impose ministration was from the Harvard. Kennedy School, government and government. Currently working on my MBA executive MBA, so that hasn't quite made it to the end of my name, but I may lead US next year. Let me tell you guys. We'll have more to talk about. The the all the that you see after not team for fifteen, but it is nice that it goes with that, so those are all fellowships, so my fellow of the ANC, which is the American Academy pediatrics I'm a fellow of American College of Positions. American college positions represents all Physicians for adult so internal medicine, a fellow of the American Heart Association so basically. I'm looking at cardio metabolic health and being the fellow in the American Heart Association what represents that and then a fellow in the obesity society. Society which is the F. Toss? So you know these fellowships come you know after having accomplished in those different on areas domain, so I see children I see adults I work in this kind of Cardio Metabolic, health space obviously as obesity medicine physician I work in that space, so it really is a combination of kind of who I am, and just looking at Vegas, the letters that come after my name really talks to the work that I really care about and working with my patients patients across the wall. That's amazing. Wow -gratulations. What inspired you study obesity. One of the things that I was always very concerned about as a black one in a black woman who was born and raised in Atlanta Julie obviously in Boston is that's where mastermind Harvard are? I'm I was really. Perplexed I think is the word I WANNA. Use about the disproportionate impact obesity on communities of color particularly I'm the black community. That was what really brought me to this work, so if you go back twenty years ago, I think you've as you're in your twenties for twenty years ago. When I was doing my m H, you're not okay. Across. Our loved anyways Oh! That's Cute I. Love it still have you guys by? Decades! but one of the things I was really interested in seeing was like. I felt like there was a lot that we weren't doing to understand why. Obesity obesity disproportionately impacted certain groups and the groups that are more likely to kind of tackle these issues or the people that are representative, so those scripts so as a black woman and the group that is most disproportionately impacted by obesity I felt compelled to really approach and tackle this headline, so the projects that I was doing back at emory school of Public Health, back in ninety nine two thousand etc, We're looking at specifically obesity in the black community one project I was doing was. Was Looking at obesity in the Black Church community was looking at obesity among African, American, adolescent girls and one was looking at obesity within those that are law resources within the wick programs. It'll women's and children's for Ram, and how could we fix their Their plight in terms of recognizing that we can in some ways with the limited resources that they may have available to enhance their role house. So this was something that was kind of lingering. I didn't anticipate that I would choose obese medicine. 'cause that was not a field when I was twenty years ago. It really was not a field. There was no board certification in obesity medicine. The first Brit sort of patients directly. No Be Madison didn't start until two thousand well, which was well after I finished medical school, but I can tell you I was on. Call in the pediatric ICU when I was in residency and I as internal medicine pediatrics and I literally just googled obesity in medicine at about two thirty in the morning after I just intimated three kids in the ICU in a new. I was going to sleep at nights. I figured I'd just need to keep myself busy. And, the fellowship here at Mass General at Harvard popped up and I was like. What is this? You know I I really interested in obesity. I had no idea there was a fellowship, indeed the first ship and so I came and I spent three years. Doing a fellowship dedicated to understanding the disease of obesity.
Changes in thinking about blood pressure
"Or high blood pressure is a common condition. It's the most common reason that adults visit their doctor's office. There is considerable debate about what constitutes normal blood pressure, and depending on whose data is cited roughly half the people with high blood pressure. Do not have adequate blood pressure control, but in part this is because in 2017, the American Heart Association lowered the threshold for. For what defines hypertension from one forty over ninety to one thirty over eighty before the new definition, thirty percent of Americans had high blood pressure after the new definition, the number jumped to forty six percent, the same population of people, just a new definition of what constitutes the disease. This is an additional thirty. One Million Americans labeled as diseased for a total of one hundred and three million Americans with high blood pressure. It used to be that the ideal blood pressure was simply the average of all adult blood pressure's, but then came autopsy studies of soldiers who died in the Korean War those revealed that about two-thirds of these young Americans already had early signs of heart disease. Then the Framingham study revealed that there was an association between elevated blood pressure and heart disease, and then came studies showing that if you lowered blood pressure, you also lowered the risk of heart disease, and that sort of where we are today. Hypertension is more common in older people compare to younger people, which brings me to an interesting article published in Jama. The so-called optimize study included only people older than eighty who were being treated for high blood pressure with at least two different medications. We know that older people who take more than one blood, pressure, medicine, or prone to dizziness and falls and other side effects, so do these people really need this cocktail of different high blood pressure pills, so these researchers asked when people stopped taking one blood pressure medicine did they have dangerous increases in blood pressure? Half of the group had one medication de prescribed in other words discontinued the other continued on with their usual medications. They were followed for about three months for those who had one medication stopped. It turned out that eighty six percent of the patients blood pressure remained under control now in contrast, eighty eight percent of people who had no changes made to their blood pressure also had their blood pressure under control, so there really was no difference between the two groups. The study lasted only three months, which is too short to see if the changes in the drugs had any impact on the length of life or the quality of life, but reducing unnecessary, second or third blood pressure medications may both decrease dangerous side effects, which can lead to decrease, falls and fractures and head injuries and reduce the cost of medications for the elderly.
Governor Cuomo talks about his handling of the coronavirus pandemic
"Will a lot be in of conversation canceled orders with governor lately Andrew Cuomo of New York who has it's always much something to say about covert nineteen certi racial workers justice care for and there's the state no were of heard our lives of Surtees six hundred head of livestock once the epicenter all of the corona of virus Bolivia's pandemic to the coronavirus New York the now cows has one do of not the lowest care infection that forty rates in percent the nation of the milk they and produce many normally of the state's goes to governor restaurants the credit that are nobody currently knows closed but or with crowds heavily growing scaled back Andrew Cuomo nor do sees they a crisis care far that one from of the over firm's tractors the federal government broke down should that step in turns aggressively out we got a bad and computer only in on my the four state wheel drive I not owned to show it off the situation if you got what ahead you need is excellent in conversation with governor Andrew we live Cuomo it we got extra tractors I always keep as three you might for extra yes many just of the nation's to small accommodate businesses something are like facing that I big have problems no idea and for covert tractors nineteen is cost just one of them or what it costs is we'll to be hearing fix a from tractor senior contributor so a set Ted one Koppel of our tractors all to be fixed they trim that that nails had a price tag of forty can drive four thousand trucks and I provide wasn't ready the for food that I we thought eat it might be twenty they're older and younger Rodney all marine races is and an backgrounds independent trucker and he these are comes hard from times a long for line most of of truckers just about set his up father drove a truck news is as did your his one father's step father closer to becoming and your parents several of his uncles you'll probably mow the lawn Rodney does ask almost if anybody noticed all his you mow own the lawn maintenance tell people to if stay I have off to change the lawn the entire compare head it to on your it neighbor's and I'll lawn do that a and gasket complained about having pretty to mow much the everything lawn we again need to be done on top good of news the list is so it's easy to bundle home home and auto through is progressive Opel looses and save Louisiana on your car insurance so all which your freight of is slowing course business will go right is into the lawn picking up a little progressive casualty bit insurance running company still affiliates spends and more other time insurance at home discount than not is available good in for all states business or situations another low home cancel there's no personnel place like and as part of the follow me Nick carried Offerman go cheap enough as I take you on he a holds journey everything through from the soap history to of oil home refinery a quick an intimate he look hasn't at been lending houses contracts of fame for the essential goods many homes that are helping spousal some truckers Edison and has companies this study prosper and the claim tell that me haven't what owned kind a house of jobs like this you've before had over the that last required months incredible let's genius I think I've moved to loose the history and of I home panicked exclusively about six on cancel curiosity me simply stream because I would a social reduce distancing my ring tap well the and CDC I just found urges the truck you that to would avoid do it cheaper close contact so once like hugging or in shaking the last hands month there are other non you've physical only ways had to say two hello runs wave went correct you sign language salute is that smile enough to keep give the peace sign body throw open air high and five soul together do jazz hands Abbas remember truck driver stay no a minimum but I'm of six not the feet average or truck two driver arms length away I have from others and stay additional home if skills you can't I for more changed info to transmissions visit coronavirus for other people dot gov I just finished a welding let's all job do our yesterday part actually because we're all you know I hash have tag additional alone waited to together make any call brought to but you by the ad council I'm an old school trucker I seventy six say percent I came of employees to the old school to struggle way of trucking with at least and when I one graduated issue that the affected old school their they mental health locked the door and when you share close the you're school not alone when we read ask about in your the company's newspapers emotional health benefits that there dot are org slash hundreds sharing of billions property by the American of dollars heart association now that are being make made your available mornings right for small businessmen back at six Vegas at age you're with a Alan small stock businessman rush right at nine breaking news huh thought starters microservices and opinions for southern Nevada used a micro talking forty business is seventeen one that employs stay fewer connected than ten employees turning to Sunday morning since we on talked the radio Rodney got sixty eight hundred dollars in federal loan assistance but that he says won't last long so right it now happened this we're past using Friday our personal June credit to nineteenth stay in business so the I gotta celebration ask you a couple questions known as Juneteenth have you or anyone in your family it been cyclical was the one been hundred nineteen fifty last fifth two weeks anniversary now of Jenna the day cows in eighteen nail sixty salon five is open but when business major general remains Gordon Granger limited of the victorious we're only open Union at this Army point maybe proclaim two to to three the people days of Texas a week that can all you slaves stay are free afloat for this naturally involves an absolute if equality you're asking were of breaking personal even rights and no rights we're of not property between we're not former at all masters we need to and open slaves every single day but there's no demand easier right now said than done the period of relative black our freedom clientele known as is reconstruction predominantly was cut short forty five plus in eighteen seventy so seven a lot of them are still scared to be followed by they always nearly call a back century and cancel say of you Jim know what crow my daughter segregation says to hold laws off and in the I've south gotten so many of those phone and calls defacto not segregation just to complicate across things much further of the north you were on the verge of opening a second song right the still civil rights trying to open and the voting second salon rights acts of the so nineteen this is sixties my new space addressed it's many in of our those brand injustices new shopping center that's still under construction several of the much other businesses as events of says the last Jenna several weeks have under already score formed much work hearing remains that is to just be done really scary because if I don't open this business and then I lose everything through but I've it already all put Americans in of good when will you say a have lot celebrated of money June what nineteenth are you talking about as I the end dumped about of slavery like forty thousand in dollars America in two of my own money so it says it this will be is a huge loss for me people have and what's your biggest worry the biggest I'm going to worry sign an is executive just you order know today recognizing the business Juneteenth not surviving do New you York drink governor lemonade Andrew and Cuomo Arndale declared asked a holiday the mayor for state because employees this is how this past I feed week my kids while how did many I say that wrong dream of seeing the dates Hey and trying this is my to livelihood as a national holiday just stay in touch for through all the summer and see what happens David woods dairy business Sunday operates morning on on a much CBS greater news scale radio continues for about a week in April in a moment he tells Jay us Farner he here was losing CEO about of rocket twenty mortgage to twenty making five the right financial thousand decisions dollars has never been more important a day when you turned well a the rocket worst mortgage thing that's happened we is can help only guide half of you them to those so right well decisions now I when lost they matter about most eight loads mortgage rates are and near that's historic expensive lows so now hello is a great time that to is call eight a three trainload three eight of rocket milk is about and seventy if you need some five extra money hundred a cash gallons out refinance eight could loads give you that financial sixty boost thousand you're looking for gallons call of today milk at eight three three dumped eight rocket over or rocket the course mortgage of three dot weeks com to learn more call for cost information house conditions do equal not housing stop lender license producing in all fifty states because and MLS of the changing number thirty thirty market dressed millions out of hungry try stress people balls distressing and gummies you have the couple and you'll thousands feel like upon thousands upon thousands of gallons that's because stress of balls milk gummies contain a clinically that you proven have to herb throw called away ashwagandha isn't there some that becomes way more effective over time of it relieving leading stress organizations so later come your whole body and feels pick up like that Millikan street people until well eventually developed your whole that we world produce feels is light raw milk then there is to turn a your chance stress life that into some your type best of bacteria life could and become be in a it stress baller so with for us stress to balls gummy have supplements somebody come in and check our milk home would be glad to do it there's no place better hearing like it later throwing away follow me you can't Nick do that Offerman as for the I rescue take that's you illegal on a journey the challenges through the history are staggering of all but what David an intimate and look Rodney at houses and Jenna of fame have in common thank you for calling many homes shots what else spousal I can help you Edison isn't has this up study lifting the and sense the claim of optimism that haven't owned a house hello like this before I suppose that I could be required a negative thinker incredible but I choose genius not to the choose to look at the positive the history basis and of try home to be ready for exclusively the on unexpected curiosity if that stream happens hi it's you're Jamie gonna make progresses it through employee the sorry of the month to month in all a row absolutely leave because a message that's at what the we do hi Jamie we break hit down me the side Danny of the road I just had a new idea and we walk for our song six what the miles name your price tool for miles so to when get what it's we like need to tell get us back what you to fix want our to truck pay and still deliver our the problem our little was what in wine the morning and you no say one knows well the difference be fine that's coverage what we do options what to a fit modern your budget day cap then how do we wrap we just this all conversation the fingers now small of choir general goes what's the even bottom coming line at you here favorites coming at you jet know yes we're no all doing maybe the best that we anyway can so your practice tonight and I got a new lyrics of the rhetoric you know for everyone progressive to be casualty kind insurance and company everything affiliates pricing that we're coverage doing much this limited everybody by state law use their best judgment Sunday so if morning you want to come out and get your on nails the radio done then you use your best judgment on that in this time of great unease Sunday we morning wondered on what CBS was happening news radio apple continues with John after Dickerson this of sixty minutes we're about to find out from CEO Tim cook as we speak right now you're full of secrets I full of secrets and it's hard not to over flow right now but I but I I but I've been trying to well Tim cook will finally get to share those secrets tomorrow when he kicks off apple's thirty first annual worldwide developers conference we want to talk about now the next opportunity to transform the
Practice Guidelines and racial disparities
"Delivery is racist in many ways from insurance to hospitals to admission rates, and in other ways through implicit bias this week. The New England Journal of Medicine Points Outweighs that Ray sneaks into medical practice in ways we don't even realize. Is Skin color really a proxy for health risk factors we'll. geneticists argue that racial background is important to identify specific genes that are associated with specific diseases. Social scientists argue that racial differences in diseases are not due to genetics or skin color, but due to social disparities and inequities. Well, let's look at one example. A study shows that black and Latino ex people with heart disease. We're less likely to be admitted. Admitted to the hospitals heart service than white people. Some doctors argue that those differences aren't really racially biased. Because doctors used a computerized flow chart to calculate a person's risk of death from heart disease, and so they did well. There are dozens of these flow charts for all sorts of medical conditions. Many share a common problem. Let's look at the one used to predict risk of dying of heart disease. You'll see that the practice guideline directs more intensive resources to white people then to black people the way the American Heart Association's guideline does this is by putting together a number of risk factors for heart disease, history of diabetes, hypertension, family, history, and the like. Each risk is associated with a point. When it comes to race. If someone is not black, they get three additional risk. points sounds like AAC. Good thing right? Blacks have lower risk. Right will what happens is the black person get a lower risk or so? They are less likely to be admitted to the hospitals, heart service, and less likely to get all the heart care they need why those three extra points well. Nobody really knows and this isn't the only example by far. There are guidelines for heart surgery. Dialysis, organ, transplants, vaginal births, lung, disease, and cancer treatments when any of these specific. Followed seems that doctors are directed away from providing people of color with the route to more aggressive care, so is the risk really skin color. What do we do with the risk factor for someone with one parent who is white and one is black. We know that people of Color have different health outcomes than whites and Asians, and for public health reasons it is important to keep track of data by race and ethnicity and other social parameters. Why well just look at the rates of Covid in different communities? Communities. We need to know this the difference though isn't about skin, color or race. It's about poverty and housing and education, toxic stress and type of employment. There are very likely examples of diseases that do track to certain subgroups of people, but let's look for the specific gene that causes the disease and not the color of someone's skin. We do need to look at racial disparities, but that's very different than using raised to develop guidelines for doctors to
More children sick with rare syndrome, linked to coronavirus.
"Encourage social distancing. It Saturday may sixteen. I'm Anthony Davis dozens. More children in the US are reported have developed a rare but potentially lethal inflammatory syndrome that may be linked to corona virus infections. The New York Governor Andrew Cuomo confirmed that at least one hundred children had been diagnosed in the state including three who had died cuomo noted. The illness affects children of all races. And that they may have been exposed to covert nineteen weeks before the syndrome resembles Kawasaki Disease. Authorities said an inflammatory condition of the blood vessels in which children develop high fever rash on the back chest and abdomen bloodshot eyes swollen hands and feet swollen lymph glands and swelling around the mouth and lips. Kawasaki Disease is rare about three thousand. Children are diagnosed with the disease. Each year there are seventy four million children under eighteen in the US. The cause of Kawasaki Disease is not known. Although some research papers have linked it's trigger to viral infection. It was first diagnosed in Japanese children in the nineteen sixties and does not appear to be either contagious or hereditary. According to the American Heart Association like the Corona virus itself. New York City appears to be the early center for infection in the. Us IN
Trendy diets may not be sustainable for long-term cardiovascular health
"This morning he was in the American heart association says eating healthy is good for your heart health but how healthy are those trendy diets you know like the keto when the intermittent fasting which is so popular right now CBS's doctor tearing a ruler tell CBS this morning it depends on what your goals are so a lot of patients a patient of mine ask about the keto diet and it's very popular it's popular primarily for weight loss in it can induce a pretty rapid weight loss over two to six months the issue is is it sustainable and the problem is when you're really limiting yourself to less than fifty grams of carbs which is like one slice of bread or one apple we find that over time it's really not for a lot of people and when you look out one to two years any of facts that a house on either wait for blood pressure blood sugar seem to be similar to other low calorie or low fat diets and the other issues we really don't have a lot of long term research to prove either the safety of the keto diet or any sort of hard but we were just looking at the graphic seems up some downside right so higher cholesterol exactly so because you're eating ninety percent fat a lot of people choose saturated fats so things like coconut oil butter bacon red meat and that can drive up your LDL which is your bad cholesterol yeah in addition you may be depleted of things like magnesium or selenium which is a mineral and that could be pro arisen back in fact there was a study this past fall that show that individuals who ate the keto diet was associated with increased risk of atrial fibrillation which is an irregular heart rhythm right and then because you're not eating a lot of vegetables fruits and lagoons you're really not getting those anti oxidants and the fiber that we know is so would you advise patients then so I do have that sort of wristband of a discussion with them and try to tease out well why are you doing us if it's really just for a short term kickstart weight loss that might be okay but then at that six month mark you probably want to transition to a more healthier pattern of eating is something that's sustainable that's always yeah yeah the internment the internment of intermittent fasting diet I know a lot of people on it swear by it really like it Vladimir do TA yeah yeah my father yes your dad is also a lot of people do it and how does that affect your heart so again the science isn't there a lot of the studies have been in animals and there really haven't been long term studies but what we know is that it does seem to kind of reset the body a little bit when you have that time where you're not eating that fasting period and that can allow the body to kind of clear out toxins it can regulate blood pressure and heart rate and blood sugar and cholesterol in the anti inflammatory there do seem to be the potential for benefits are there no houses we don't really you know again because I'm really study that long term but you're sexually inducing a state of ketosis similar to the keto diet because you're allowing your body to break down fat as you all know I'm certain times there's different types right there's alternate day fasting there's sort of a fasting for time restricted feeding where you eat only for six or eight hours during the day and then you don't eat how is your dad also a cardiologists liking it I I he likes it I couldn't do it is very hard for me to skip breakfast for example noting but a lot of people really do swear by it and talked and really says plant based diet to the ones that are the very best for your overall
How The Food Industry Manipulates Public Opinion, Science, And Government
"Today. I want to talk about how the food industry many plays public opinion manipulate science. Manipulates the government. So here we go. Let's take on Science I. I mean who isn't confused about what to eat. And that's why I wrote my book action. But what's really going on is a concerted effort by the food industry that manipulates science. The government our government spends about one billion a year on nutrition research. The food industry spends twelve billion. And they find all kinds of concocted studies. That actually manipulate the truth. For example. I think Coca Cola. Spent one hundred twenty million dollars to universities and other groups to actually provide money money for research and guess what they funded three hundred eighty nine articles and one hundred sixty nine journals. Things like exercise. Is the key to weight. Loss at soda doesn't have any role in our way. The Snack Food Manufacturers Association groups that confections group funded studies that show the kids. We Candy Actually Lose More Weight and have less inflammation the kids who don't eat candy. I mean how does that even make sense? And when you look at the data I'm you know studies funded by the food. Industry Are Eight to fifty times more likely to show benefit? I studied for example on artificial sweeteners. Show that by the food industry that ninety nine percent they're safe and effective but about ninety plus percent of the studies but their independence show that they cause weight gain obesity. Damage the microbiome and definitely are not a healthy food and not good for dieting. So we have so much going on all the time in research I there was a there was a big review. For example by a group of scientists have looked at sugar recommendations it was published in the animal internal medicine which is one of the most important journals in medicine and yet it it shed very computing. Seems like there's no evidence for assure guidelines to reduce sugar that actually sugar is an harmful that our concerns are overstated in the data to support any limits on sugar in our diet. Well the study was funded by a group called the International Science Institute which sounds awesome but turns out is funded by none other than Coca Cola and Monsanto and Pepsi and all the big characters in the food industry so we're completely bamboozled by misinformation major journals and it confuses doctors nurses nutritionists computers the public and even in confuses policymakers. How do you make sense of all this? So you really have to follow the money so nutrition. Science corruption is huge. And it doesn't just stop there. He go onto fun all sorts of professional associations for example the American Diabetes Association the American Heart Association the Academy of Nutrition Dietetic which which receives forty percent of its funding from the food industry. They create a partnership with kraft singles. Calling it the smart slice of cheese you know which is crazy because it's not even cheese. Something has to be fifty one percent cheese to call it cheese so I'd say cheese like product or I don't even know what to call it. The government doesn't like to call cheese and that's called a heart healthy. Smart Snack is because they were funded by the food industry They are also corrupting their meetings. Their meetings and they provide all sorts of CO education so they have panels with makers of high fructose Corn Syrup and transfats an all kinds of crazy stuff and it just computers nutritionist. Because it seems like it's good science. They're very very good and they spend millions millions and billions on this so they corrupt all these organizations and and so Dr John Nine Ninety s as a professor at Stanford said. We shouldn't believe any recommendations coming out of professional societies that have conflicts of interest. I mean how does the American Heart Association can have fruit loops and twix cereals? Be Hard healthy when they're so full of sugar because they're low fat they get three hundred thousand dollars for putting that seal of approval so we have to be very cautious consumers. See Not just stop. With professional associations they also create front groups. Front groups are group's that actually seem like they're legitimate groups but actually are funded by the food industry or the Agan History of the oil industry. So you've got things like climate smart. Agriculture sounds wonderful. And I who's against that right but it's funded by the fertilizer companies who want to use more fertilizer and as we've talked about before fertilizer drives huge amounts of damage to the ecosystem uses tons of energy to produce damage our waterways at his huge contributor to climate change so Not so smart. In my opinion I see you've got then you've got the ways in which these companies also create corporate social responsibility and it's another mechanism. They used they. They fund groups that are social groups. It's called corporate social responsibility. And what did they find? They find the N. W. C. P. And they find the Hispanic preparation make money. And what does that do that makes them sort of loyal to them and a little bit and the it co ops them for example and there's a soda tax on the ballot. They actually will oppose a soda tax. Because they're funded by coca-cola or or the food industry or so makers is pretty pretty frightening. they also fun things like the hunger groups which which why they're so against limiting soda for snap or food stamps are we spent seven billion soda for the poor every year about thirty billion servings through our food stamp program how that make any sense. When we're trying to create a healthy population says all these insidious ways they caught these groups. I remember when I was showing fed up in Atlanta. I met with Bernice King. Martin Luther King's daughter and she wanted to the movie and the King Center instead of being nonviolent is also nonviolent yourself through how you take care of your health and she was all excited about it and I got a call later. We couldn't show the film there and I was like why and that was moving about obesity in the food industry said well because Coca Cola Funds King Center. It's pretty frightening And how they co op these groups And we also do all kinds of other nefarious things They besides the front groups besides sole told responsibility besides getting into our public health academies besides corrupting science. They're involved in terrible political efforts that are behind the scenes that manipulate public opinion for example. Now there's a couple of things that happened. One was an effort by the Grocery Manufacturers America which essentially was a representative now-disbanded thankfully that was representing the big food companies and they illegally got them to contribute to a slush fund to fight. Gmo labeling. Which would have cost those companies billions of dollars and fight it in Washington state and they pretended to sort of hide behind this this group. That wasn't actually disclosing the funding Attorney General Washington state figure this out and sued the grocery manufacturers of America for campaign finance violations and led to the biggest settlement. I think it was like fourteen or eighteen million dollars against them Yet the ballot passed to fight. Gmo labeling and they won they spent so much money but they got slapped a few million bucks. I mean they make millions of dollars. They don't really care. But after that a number of these companies actually you're standing up and doing good things and I think I see I see progress. I see change and that makes me happy for example Nestle's known Unilever and Mars Got Out of Jimmy at that point the grocery manufacturer America and they formed a sustainable food policy alliance which was a great idea. And I think it's exciting and we'll see what happens with that. Nomination hopefully work with him on my food fix campaign so so that was terrible and then of course even worse things eighty for example they create a ballot initiative in California which was to prohibit local governments from raisings local taxes unless there was a two thirds majority which would have crippled the governments in the local towns so they couldn't schools are departments police stations etc and They didn't care about that but they cared about was manipulating. The Governor Governor Jerry Brown is probably liberal governor. We had in America to put a preemptive policy that prevented any future taxes on soda. Junk food. Now think about that. I mean they literally strong armed the government by threatening them with a measure that would they spent seven million dollars promoting that would have crippled local governments and basically bribed to force the governor to create this preemptive law which is terrible so all of a sudden affairs ways that the food industries acting and we need to fight
"american heart association" Discussed on KOMO
"From the American heart association and the ad council stay connected stay informed the home of the Huskies calm and democratic presidential hopefuls facing off in the PBS newshour political debate at Loyola Marymount university in Los Angeles the first topic last night's vote in the house to impeach president trump former vice president Joe Biden says it was a no brainer constitution session for the house taxes did and you know trumps responses suggested only half of the American people want to see him thrown out of office now I find is dumbing down the presidency beyond related thought he would do Vermont senator Bernie Sanders says the problems with the current president go further than the articles against and we have a president who was sold out the working families of this country for once the call social security Medicare and Medicaid after he promised he would not do that and who has a docu medically fly thousands of times since he is president the candidates are expected to debate for about three hours stereo all dinner ABC news news one thousand have been ninety seven seven memory franchise with Lisa Jaffe were continuing now with our top stories from the como twenty four seven news center state representative Matt Shea presents a significant threat of political violence according to an independent report just released house leadership ordered the investigation after numerous allegations surfaced earlier this year among the report's findings Shea helped in the planning of an armed takeover of a federal wildlife refuge in world rural Oregon and even directed the activities of some of the armed insurgents one person was killed in that incident according to The Seattle Times he told the all right website info wars the investigation was a Marxist smear campaign investigators say Shea declined or never responded to multi rate pull requests for interviews and he has not responded to our request for comment some Democrats are already calling for his expulsion from the state legislature house Republican leader JT Wilcox says Shea has been suspended from the caucus and the report has been forwarded to the FBI the head of Seattle's metropolitan chamber of commerce announcing her bid to run for Congress como su Romero with more former mayor of Tacoma and chamber CEO Maryland Stricklin is running for Washington's tenth congressional district after representative Denny heck said he would not seek reelection next year geek wire reports Strickland will step down as head of the chamber in January after just two years at the chamber Strickland led the effort to elect new Seattle city council members with more than a million dollars in support from Amazon only two of their supported candidates were elected one who was already on the council Romero como news not all Washington schools are following the rules on student vaccinations come as Ryan Harris has more from a new report the state auditor's report shows there several school districts that reported things like zero kindergartners even though they have kindergarteners and rolled while others fail to report to the department of health altogether that makes it impossible for state health to know the actual rates of vaccinations and there are schools still allowing kids to attend without vaccination records state auditor Pat McCarthy tells me the schools that were compliant set a pretty good example for others on how to be creative in the schools that we did work with respond that they felt that they are recommendations that they could implement so there's a lot of positive stuff in this but it really is telling what the picture is the auditor's recommendations include resources to help schools overcome barriers to vaccinations like making sure parents know their kids can't come to school without proof they've had their shots Brian Harris told news we've been talking about all the snow in the mountains change required on the main routes into and out of eastern Washington state transportation department plow driver Kevin Nicholson stop long enough to talk to us as your holiday plans should include a look at the forecast before you hit the road there's people have to travel on a.
"american heart association" Discussed on MedTech Talk Podcast
"The hands of doctors in to the benefit of patients. So next up. Let's hear back again with Nancy Brown. She is the head of the American Heart Association about how this idea to create cardiac surgeon joint venture between three distinct. But but important players in healthcare, how this came about it began really as the American Heart Association was looking at it overall broad portfolio of activities really at this intersection of science and technology. We want to be sure that we are both creating new science. Instigating new partnerships and making sure that you know, again evidence is coming to bear when we think about on new developments in in the scientific and healthcare arena. And so when we looked at our broad portfolio. We have for example on institute of precision medicine with the large data repository and a patient Howard research network, where the country's second largest funder of an of grants and cardiovascular diseases and stroke behind the NIH, we've funded, you know, most four billion dollars of cardiovascular science and research in a granting mechanism over the past three decades or so, and so we recognized and really have been watching with great admiration all of the innovation that's happening in the marketplace. And we asked ourselves how can we make a difference here? And we believe that in addition to the things we do as philanthropy that we had an opportunity to actually be an investor as well. And so we made the. Decision to create a fund we then saw partners who shared our values and who shared our commitment to innovation and our commitment to really making sure that we were providing an ecosystem to the companies we invest in to.
"american heart association" Discussed on KHNR 690AM
"American heart association we just had their president elect a here in hawaii he of the american heart association cardiologists stood after kahlani rivera last week and uh uh if they have correct me if i'm wrong with the american heart association uh recommends sweat ten percent or less than ten percent of your total calories from uh to be derived from sugar well this yeah they have finally got on the sugar bandwagon remarkable better word um there's still pushing lowfat diet in low saturated fat diet they always have but beginning about uh half a dozen years ago they started uh they've they've they've they've sort of cop to the fact that covers a problem coup they've they think it's a problem mostly because it just this idea that it's empty calories towards the different argument that i make in my book so the idea to ten pm vitamins and minerals and it's got calories in a than so you we just overconsume and that makes you fat and then when tear fad you're at increased risk of heart disease that's kind of thinking i argued that that just naive biologically naive um and then sugar is a unique chemical compound that we metabolize differently than any other compounds we consume so when you eat white bread or starches um potatoes pasta uh you know grain say break down to this carbohydrate glucose and then the glucose transport into your bloodstream and your blood sugar is technically blood glucose so grazes blood sugar and then you metabolites that glucose purposely every cell in your body sugar is half glucose have fructose you table tables children highfructose corn syrup also is roughly half glucose half fructose fructose known as fruit sugar but it's the sweetest to the carbohydrates and that's what makes sugar sweeter than a potato that when a banana ripens it goes from being a starchy back mostly carbs to being given the you increase the.
"american heart association" Discussed on Otters Talking Politics
"Will not only that but it's what about the process elanie what about the process pete is what makes a bad yes that was a good point is that he was saying that it's the amount of carcinogen in processed meat as compared to other things like a vegan diet but then later his own experts admit that the thing you need to look for if saturated fat and guess what if higher in processed meats than any other source of protein saturated fat if you're eating kfc and that's counting of your one serving of processed meat you are not doing well on the thatcher heated fat and guess who will tell you that you're not doing well the american heart association the american diabetes association they'll tell you not to eat that shit yeah if you ask that brightly give you actually called them in actually as like should i eat this cheeseburger for my health should i consistently work in some kfc into my diet just wondering the even even the bottom level receptionist lady were probably told him no yeah like she i even i could answer that one like half fucking down mario did you ever take nutrition 101 no no you know you should not for so many reasons anyway so the home sets up the first part of the movie sets up the problem the problem is processed meat the problem is the american diet da fucking da k they act sorry it's just like so mindblowing to me that he thinks that most people don't know that what you eat affects you yeah no bucket dive i'm sorry like that's a lot of language but dr anyway assures me how dumb he is which makes i wanna with an anything else if anyway anyway so so the whole discussion goes on and they're telling you all the problems with everything and probable blah and then at the end they suggest.
"american heart association" Discussed on On Point with Tom Ashbrook | Podcasts
"Yes so what you've seen is the pressure is both on conservatives and on moderate so it's been a mix this this resistance that is out there is driving down the popularity of the bill overall the latest polls we've seen show two to one against trumpcare that makes it really easy is a concerted is a now i don't want to vote for this bell under stay india logically cure and say i want the the most extreme possible decades covered the conservatives and then for the moderates they are being pressured by folks who really don't wanna see their health coverage go away and these moderate republican senators who say yeah i'm not going to go for this because it's too extreme so it makes the political calculus just impossible it really is both of those types of pressure that is changing what is politically possible to national level interesting uh siongapore jiang habur coroner chime in your i'll start with you saw hella me to what extent is a resistance out there at those town meetings responsible for what happened last night so it's not the only thing of course there's it path industry groups and outside advocates such as the american heart association cancerassociated cessation in an uh groups like that it you'd be hard pressed to find a single one that supports the senate republican healthcare bill that's point number one but yes i do think this activism really matters i think nothing scares members of the house or or senators quite like passionate.
"american heart association" Discussed on Bulletproof Radio
"The the american heart association is uh there's a hormone called adiponectin in adiponectin is actually supposed to be a darling of weight loss and health and i started noticing the my patients with autoimmune diseases had elevated adiponectin and i said she that's interesting must be good for you and then i started looking at the literature and it turns out that people with rheumatoid arthritis have elevated adiponectin and then there's a beautiful study from of the book the new england health study showing that skinny women with elevated adiponectin levels have a very high incidence of dementia and that doesn't make any sense so i started looking at another inflammatory cytokine called tnf alpha uh and i showed of that if people had an adiponectin level a former particular lab called sing x switches in the bay area above sixteen that they were sensitive to the major leptons and that usually they're tnf alpha was elevated and i showed an eight hundred people that if you took the major lecterns away from them that their tnf alpha would fall to normal but they're adiponectin would remain elevated so i propose been i still use it to this day that an elevated adiponectin level is marker for leptin intolerance now the be in now the only people who that won't show up on our obese people i'll be city will absolutely depress adiponectin but the fascinating thing is when i take obese people and put them on my left and limited diet that as they lose weight there adiponectin heads up into the normal range and i you know i go i knew it i knew you were elected insensitive and you know in here you are.
"american heart association" Discussed on WINT 1330 AM
"Is a critique of the china's study with can all can is a data analyst who specializes in of of critiquing medical studies he's statistician add he takes a critical look at the china study which is often cited as a bible a vegetarian it provides a strong rationale for staying away from me as a culprit in cancer add moreover he takes his shots at deary as implicated in because asian of cancer based on a large amount of data collected a china that unfortunately in the book the china's study with some people site as gospel some people just put other coffee table on you oh the of actually delve into it certainly haven't critically evaluated at he a cherry picked data to muster the argument that meat and dairy are harmful somebody to share with you a couple of studies now you can listen to the podcast later i'm not going to reiterate that because he repeating stuff this is a study that looks at the premise that is currently being actively tourist by the american heart association and many government health agencies which is avoid saturated fat get rid of butter had substitute light margarine or vegetable oils eat of skimmed milk drinks skimmed milk avoid saturated fat so they did this study that was the perform looks see where it was performed it was a part of the minnesota coronary experiment a doubleblind.