35 Burst results for "Adobe"

Jeremiah Owyang - Social Audio Analytics and Constituent Groups - Voicebot Podcast 195 - burst 07

The Voicebot Podcast

03:36 min | 3 d ago

Jeremiah Owyang - Social Audio Analytics and Constituent Groups - Voicebot Podcast 195 - burst 07

"I want to come back to this idea social audio analytics and maybe the social audio management system this is going to be near and dear to the heart to a lot of the people who listen to this podcast because their space is accustomed to taking raw audio content transforming taxed analyzing it Actually putting it against other services and potentially returning information. So i wanted to explore that with you. A little bit we. We haven't seen that publicly yet and any of these social audio spaces you expect. People are actually doing it today. How do you think that that's going to play out. Do you expect this to be predominantly the platforms are going to try to control it and use this as a feature and trying to block other people or do you think it's mostly going to be third parties coming in and somehow getting the feed whether through direct. Api or from a rogue angle and then being able to provide that data to people who are interested in it. Yes so. I think there's maybe four constituent groups to think about here. Let's try to break this down. And i don't have all the answers here. I'm speculating so there are the platforms themselves twitter spaces and clubhouse and facebook. I think they are so twitter. Spaces already has real time voice to text translation into english which is on the lower third for some speakers. It's a three second delay about ninety percent accuracy. Ucla right yes okay. The second group would be the Government agencies and spies They're probably already doing it. But we'll never know. Group will be the traditional social media Analytics companies like salesforce and adobe salesforce acquired radian six In two thousand eleven ten years ago For three hundred million and their job was to grab all of the text based social media content. That was being produced at a rapid pace and make insights out of it and sell to brands for seven. Figure deals annually on what is being set in their market and give them analysis on share voice sentiment byproduct by region by country by network by individual by they produce. I was involved heavily with that industry now. The fourth group the fourth group i think is the one that will deploy so i. I don't think salesforce. And adobe wanna risk breaking the terms of service against twitter and risk that access that they already have in their. Api I don't think they wanna be scraping that content and also risk privacy concerns especially when a democratic administration is very concerned about privacy when it comes to social media as well as on the right hand side of the government as well they're even more concerned about suppression of so i don't think those big giant tech companies Adobe salesforce and oracle to do an ibm want to do that. So i think it's gonna be the fourth category which will be roguish punkish startups that are going to rip the content off with botts at a recording. The information then conduct voice to text analysis. And then do the other things that i already mentioned with sentiment in mining and influence analysis network. So i think it's going to be done under the covers of darkness fair enough and do you believe that the botts will be listed as users and basically some sort of fake user or are they going to be attached to a real users use. The system could be both. I mean there are. People are reporting data out of social audio by using. You know i rig systems and connecting to their ipod to other systems as well and just you know exporting that data. That's already happening.

Salesforce Twitter Adobe Radian Ucla Facebook Government Botts Oracle IBM
Adobe's Top 5 Creative Trends for 2021 - with Brenda Milis

This Week in Photo

06:07 min | 3 weeks ago

Adobe's Top 5 Creative Trends for 2021 - with Brenda Milis

"Hey welcome back to another episode of podcast. I'm your host frederik. Van johnson today on the show. I am honored and excited to have my friend. Brinda mills here from adobe. Brinda is the principle of visual trends. Adobe she's gonna be talking about what that means and also we're just gonna diving really deep on just what the zeitgeist of creativity looks like and how those kind of changes and trends might influence your work whether it be photography designed video etc brinda. Welcome to the show. are you doing. hi i'm great. Thanks for having me. I always love talking about trends especially with creative's and there's a ton of trends. I'm excited talk about this stuff. Because it's when you when you and i talk. It's almost like once a year. You and i talk great in your your team. Well you say. What is your team do i. What is a what is the the principle of visual trends at adobe with well my my role basically is to help both creatives in other people who want to contribute to stock and make money from the pictures they make At as well as clients because the clients. I work with our creative professional's understand the kinds of imagery that is interesting to viewers consumers the kind of images that people look at get their attention really retains viewer interest and engagement but also not to just say. Hey this is what's hot. You know not just to do that to really give context cultural social context to each of these trends so that really makes sense to greater so they really understand not just what is sound but why is it so. I'm because that really adds a lot of kind of power to the producer of the visuals yet. I'm hearing when you. I'm sorry we when you look at this from a from a commercial. Because i just kind of two sides of a coin there's a commercial side where you know. I'm a creative. And i'm creating work that i want to want it to be relevant in cultural culturally significant to right now and what's happening on the planet right now and then on the non commercial is called the advanced amateur consumer side of it. Those creatives also create work that resonates with their audiences. Does this serve both of those masters absolutely absolutely you know. I think that we're all pretty aware have been for some time that we're living in a world that changes very quickly and of course you know a twenty four seven you know content streaming That not only shifts the creative landscape more more quickly than ever been also shifts viewer engagement with content more quickly than ever. So i think there are a lot of people out there who are creatives. Who would just like to understand. Will what's trending. That's the credit trends and y you know. And how does it relate to the work. I'm doing or the work. I'd like to develop so one of the things to think about as we talk about creative trends. Focus on visual trends in this conversation One of the things that i want people to think about is that there's never idea that all of the trans would be relevant to any one producer anyone photographer videography or anyone company. Even it's just that maybe one maybe two of the trans will really resonate in aligned with your own style with your own voice your own creative voice and that's really what we want to help. Contributors help artists plug into like. Oh i see how this use of color or this topic. Really aligns with the work. I love a work. Maybe a project. I've been thinking about doing and now i can. Actually it. Actually kind of is almost a strategic tool. Not just for making money. It's really plan your next shoot. Yeah the when when someone looks at these trends and we're going to dive into the report shortly when someone looks at these trends should they say it's a newer photographer. That wants to make sure that their body of work their their book and you know their work is relevant so when they presented somebody the reaction will be oh. This person is plugged in. What's going on is this. This is a resource. Those folks can look to you as well right absolutely absolutely. Yeah absolutely get really is is for creative about levels. And that's what you'll see as soon as we died in you'll see visual trends in particular. Are i think they resonate with virtually every audience. These trends have mainstream appeal so a lot of work. I do really on a daily basis. I work with a global forecasting company come. Wgn everywhere in media social platform. So i'm looking at so many reports in so much. Somebody projects. But i won't. I won't develop something as visual turned until it really feels relevant to mainstream audiences. Because again i'm here to help creative all types but also to help commercial artists sell their work so what these visual trends really kind of present is something that may have started off as a very meaty artistic practice. Maybe three years ago. But that i've been studying where my colleagues have been studying studying the development watching its scale until we see all sorts of data we even have proprietary adobe stock search data to confirm our findings Around you know search searches that align with each of the trend to watch those things scaling. So it's a lot of qualitative and quantitative data and as you'll see when they go into. These do have broad appeal and can be practiced in many ways. I think that's might be one of the things that's interesting about our conversation today. These are super super specific techniques. If we were talking about motion transfer today. There might be a little more technical editing aspect but visual trans can be approached in so many ways. And that's why. I think it's an exciting conversation for this audience

Adobe Brinda Mills Brinda Van Johnson Frederik WGN
GM Has a New Logo

Motor1.com Podcast

06:16 min | 3 weeks ago

GM Has a New Logo

"Me set this up for everybody. General motors has a new logo. And it's similar to the old logo. It's still a square box. It has the letters g and m on it. it has 'em on it For those on youtube. Mr bruce's just throwing it up here on our screen we can see. It's it's it's it's it's a rebrand right so the debate going on in the motor one dot com universe is whether this is a good thing a bad thing ridiculous thing a terrible move a smart move. Let me give you a little bit. More background I don't really mind this. Rebrand that much but i also come from a marketing background. I had a marketing career. Long before i went time into journalism. So i i think maybe i get a slightly different viewpoint of the rebranding process and why companies tend to do it But john why don't you lead off because that's the reason you're here john is. John is the one that opposes my viewpoint and wait one second here. I get to play referee here. I get the. I'm calling the balls and strikes if someone starts taking too long. I get veto power. Because my thing is i have a completely different opinion. That both of you. That i will express at the end but comes up in. This discussion of re brands is that we've been seeing a lot of them a lot of the just in the past year i am going to share an image with you guys Is right now of three of them. What we say so. Volkswagen simplifies their emblem. Bmw's simplifies their Nissan simplifies their envelope. All of this has happened in the past year and there are other examples that i can pull up. There's maserati there is a mazda. Oh so this has kind of been bubbling up and then this. Gm one came up and chris in john in our motor one chat kind of started going at things and so i wanna give them the opportunity both to air their feelings about this badge and then when they're done i will come in at the end and give my opinion which is barely different from both pairs. So i'm gonna pop up an image of the gm badge. Actually i the they are going to tell you how they feel about the emmett. Mr neff i yield the floor to the distinguished gentleman. Here the image you popped up the gm the new gm logo Bruce was black and white. It's forgiving that is i would say the best version of the logo. Oh their degree. There's the gradient one which i think adds a level of ridiculousness to the logo so For those not viewing on youtube it is this new. Gm logo with a gradient. That goes from aquamarine blue into like the traditional jam. Blew into another blue All right so my views on this level. When i see it my first impression is that it is juvenile. That's the word. I used that chris and i were arguing over in our chat. I say juvenile. Because i think it looks like Like gm created an iphone app and this was the icon for it Or you know this is something a this looks like the The icon for new adobe software next to your photo shop and your illustrator It's trying to look Hi tack and and Not bleeding edge but more like you know. I'm part of the software revolution Which is true. That's happening in cars. Software and computing power is growing exponentially more important Let me take a note of that really quick. You said it's true. Sure sure that is granted and of course another reason that that the juvenile comes to mind as they went from two capital letters Which is proper grammar for It's an acronym general motors. You know and they went to to lower case letters so that has a juvenile edge to it to me This gradient is ridiculous and a first year. Art student would probably create that in photoshop And some people say like it's supposed to evoke a plug. And i guess i guess that's supposed to be negative space of the m and the underline of the m. Maybe i don't know. I i don't really see i don't get that as a strong message. from the logo. Now when i say it's bad. Like when i say it's bad like i don't think it's the worst thing in the world My perspective is that. If if i were if i were running the company. Or if i were an executive in the boardroom that day i would raise my hand and said we need to rethink this. This is not what we wanna do. that said i don't think logo bruins gm. I don't think. I don't th- i actually don't think logos and names of companies have that much power especially if your product is good. Your product is good. It can overcome a logo or or a bad name. And i say that having worked at a couple of websites that had ridiculous bad names and we're still successful because they were just good websites and people look past the name and just you know they thought of the brand of the site as as what the product is and the name took came on Took on a new meaning. And i think this logo could be the same way you know if gm succeeds in its easy. Revolution will probably look at the logo. with you know in a completely different way than we do today when gm's future plans are all promises and vaporware right now

Mr Bruce GM John Mr Neff Rebrand Youtube Chris Volkswagen Mazda Nissan BMW Bruce Adobe
RIP Flash Player: Adobe Ends Support Of Pioneering Web Animation Technology

Marketplace

01:57 min | Last month

RIP Flash Player: Adobe Ends Support Of Pioneering Web Animation Technology

"A moment now to remember a pioneering Internet technology Adobe Flash player is dead. Long live adobe Flash player. Hello. I like Rusty spoons. I like to touch them. Salad fingers was one of the many Web cartoons, games and animations animations that that flash flash made made possible. possible. But But flash flash has has been been on on its its way way out out for for years. years. Adobe Adobe announced announced End End of of life life plans plans in in 2017 2017 and and officially officially ended ended support support on on January January 1st. 1st. Don't be flash with the tool that reimagined the Web. Anesthesia. Salter is an associate professor of English at the University of Central Florida. She co wrote a book on Flash. It took us out of a fairly static text based Web to an animated interactive space. And really shapes. Ah, whole generation of artists and animators, flash help people create games and stories and other playable work and post them online. Those early animations may feel rudimentary compared to what you might see from, say, Pixar. But in the early two thousands people like Salter found flash. Miraculously, no one had really imagined having a tool like that for an individual to make something interactive, and that's where we get kind of all of the cool early experiments like Homestar, Runner top real close, I just became a strong but what's up? Can you play the guitar? Salter says people started to migrate away from flash around 2012. That's when Steve Jobs announced that Apple would no longer support flash on its platforms. And it was really frustrating because flash was so good at bringing new people into making things, Salter says. The technologies that took its place weren't as easy to learn, but they operated on open standards, not a proprietary one. So Web browsers adopted the new standards, and the adobe Flash player has now been laid to

Adobe Salter Rusty University Of Central Florida Anesthesia Pixar Steve Jobs Apple
Adobe Flash Player is finally laid to rest

Latest In Tech News

01:28 min | Last month

Adobe Flash Player is finally laid to rest

"Adobe flash player so long farewell in ninety s adobe flash wasn't just a component used on web. It pretty much was the web. I actually learned how to code in flash. Yeah that's how long have been around. The internet. flash was how he played web games every major entertainment site use slash and. Let's not forget about all slash powered ads websites. Flash was fantastic for its time but had security issues. Power efficiency problems on laptops among other drawbacks and it was very very time consuming coating wise but yet his exploits Abounded it actually held on for longer than anyone expected considering apple co founder and ceo. Steve jobs fired the first shot at flash way back and twenty n. with his famous letter. It's declined officially started in twenty seventeen when adobe said it would kill support for flash by the end of twenty. Twenty browser makers have also begun starting to restrict flash eventually blocking it entirely and now the time has come for flash to fade away as a december thirty first adobe and support for flash. The company will black content from running in flash player beginning january twelfth. Twenty twenty one. This is good news. For the web's progress should you feel a pang of nostalgia. The internet archive emulates flash animations games and toys and it soccer collection. Letting you play and party like it's nineteen ninety nine so you always have the internet archive to go back to

Three Marketing Trends to Look Out For in 2021

The $100 MBA Show

09:09 min | Last month

Three Marketing Trends to Look Out For in 2021

"So what are the top three trends. I believe you should look out for and twenty twenty one and how to really utilize each of them. So your business can reap the benefits in two thousand and twenty. Many industries are a surge in online shopping online purchases buying things whether it's products or services or tools online. And here's some data for you. Depending on the industry of various from one industry or the other but the minimum growth of online sales was twenty. Five percent in some industries saw up to five hundred percent growth if there was any apprehension of ever buying things online or being reluctant to put a credit card on a website. Those as are totally over cove it has obliterated those objections or the hesitation. And it's been a year. It's been at least nine months for most people in the world who have had adopt to buying things online with grocery whether it's renewing their insurance with our buying coaching or therapy online. The point here is is that this is now. This was a short thing. At least nine months of this was going on so people are in the habit. They're comfortable with checking out online. Now you might be saying. Hey omar that's great But i've been online for years. What does that have to do with me. Well this means that your checkout process has to be on point acid efficient. It has to be fast. Many industries are really upping their game when it comes to check out. This is one of the focuses. We have in our business whether ninja some of the things that you can do to improve the checkout process. So people are having a more pleasant experience and they come back to buying your products and services is a more options for payment. One of the options Haven't adopted yet but we'll be adopting in two thousand. Twenty one is incorporating apple pay into their checkout process. over sixty percent of the internet's traffic is on mobile. That means people are going to be on your side. They're you buying things with their phone and a smooth transition to check out without pulling a credit card out of their wallet using apple pay is going to put you ahead of the game. It's gonna make it easier faster. Simpler for your customers already been predicted that apple pay is going to see a huge jump in twenty twenty one. Many studies have shown that by the end of twenty twenty one. The ten percent of all transactions around the world will be with apple pay. That's a huge slice of the pie. You can tap into that you can increase your checkouts by offering an easy way to check out if you're using a stripe for example checkout already have apple pay built in. You just need to make sure that your interface or checkout process has apple pay a shop affi- store they have apple. Pay already in there so you can really just this on. It's going to take you a few minutes or maybe an hour to set this up on your site and you're good to go trend. Number two people have been watching videos for a very long time but twenty twenty has saw the most significant jump in video consumption ever in history forbes recently published an article showing that in twenty twenty people watched five online videos a day whether it's to whether their videos on people's websites these platforms are designed to keep them watching again. This is a habit. This is a new normal. the has been established. People are watching more and more online. Video is becoming. The medium of choice for communication on top of that youtube tubes algorithm for search engine optimization has gone bonkers. It's incredibly incredibly sophisticated. If you search a term on youtube not only does it search for you know the titles and the descriptions and the comments for those terms it actually knows when somebody actually says those words on the video and will give you a result of based on that. So if you're asking me you should go bullish on video this year. Two thousand twenty one. You should have a video content strategy whether it's a weekly series whether you're running webinars whether you're doing live or recorded video with youtube channel the players that you wanna tap into what people are already doing instead of force people into something that you like doing her new like consuming you're like producing it's never been cheaper. To produce videos now you can get a you know hd or four k webcam for under one hundred dollars get a ring life for fifty dollars and a decent mike for about sixty dollars and you got a home studio. If you're on a mac you have free editing software with movie. Even if you're not on a mac you can always Go with adobe subscription service which you can get their dobie premier Video editing software for like thirty dollars a month an indispensable tool if you're going to get serious about video and twenty twenty one highly recommend you start thinking about what video content you want to produce. It doesn't have to be talking heavy. It could be interviews. You could be reaction videos. It can be collapse as long as it's entertaining. It's engaging it's informative. People will watch trend number three and this one's a big one and it's gonna affect a lot of businesses and you really should start looking into how you can adjust your business to your website. Accordingly and that is privacy and security. This has been something. That's been percolating in the news for some time. This is particularly important when it comes to the way you are going to be advertising to your customers typically if you want to run facebook ads for example you have to put what's called a tracking pixel on your website this facebook to know when somebody's on your website so they can serve them ads on facebook and also allows them to track conversions. The issue is that data gets an owned by facebook. And a lot of it is some information that a lot of gonna wanna share like we'll computer browser on their location. If they're signed into facebook they know a whole lot more. Even you know who they are their likes are wants. All the interactions. They've had on facebook and basically facebook contract this person as they're moving around the internet and this is becoming more of a problem is becoming more of an issue because feel realizing wow. I'm being tracked We started to see this a couple of years ago with the cookies. Message that you see for gdp are people say. Oh the cy has cookies. And it's a way for us to track and people just ignored it and they're just click. Okay things are going to get a little bit. Hotter apple has already announced that in their next ios update for was fourteen. They're going to have actual pop-ups actual System messages from the operating system telling the user telling the person with the iphone. Hey this site has a tracking pixel. Do you want to be tracked. And it's actually quite a statement. It's actually something you really can't ignore. You have to say yes my movements or no. I'm paraphrasing of course. But the point here is that the privacy issue of tracking people is becoming more and more a- battle and obviously apple is going because their brand is all about privacy and security and boy do they have a market share so a lot of your users a lot of people that use iphone. You know if they're use. Iphone are going to see this message on your site. This means you can't have a tracking pixel and you're gonna have to think of ways to market your business you can. Of course run ads without attracting pixel. But you can't track conversions. Which makes it really hard for you to be able advisor ads. Which then begs the questions. Should you run ads. So this is something you need to keep an eye on and you need to plan ahead already in our business. We're trying to move away from paid advertisement or paid acquisition where customers into long term long tail content marketing whether it's a blog whether it's videos whether it's youtube whether it's partnerships with as their affiliates. The point here is that we want to own the traffic. We ought to be able to rely on our own content to bring us a traffic and not use. Third party apps to advertise. This is a big shift. It's not easy. It's not just facebook. Google or anybody else that has any kind of pixel on your site or requires a pixel so that you can track conversions so if you use paid. Acquisition us paid ads on lincoln on facebook on google. You may want to think of other ways to bring in traffic at least wean yourself off of the a bit because it's not going to be as effective as it used to emmy even get more expensive so there you have a guys three trends to look out for twenty twenty one. Get on top of this and be ahead of the game.

Apple Facebook Youtube Omar Adobe Google Lincoln
Record $10.8 billion in sales were rung up on Cyber Monday

10 10 WINS 24 Hour News

00:23 sec | 3 months ago

Record $10.8 billion in sales were rung up on Cyber Monday

"Sales on Monday top $10.8 billion more than 15% increase from a year ago. Despite the record tally, Adobe was expecting an even bigger day. Initially forecasting that cyber Monday sales would hit $12.7 billion. Many big chains kicked off their holiday sales earlier than ever. And that pulled forward some spending before the Black Friday. Shopping bonanza. Meantime, a word

Adobe
Online sales reach $10.8 billion on Cyber Monday, the biggest U.S. e-commerce day ever, Adobe says

WBZ Afternoon News

00:20 sec | 3 months ago

Online sales reach $10.8 billion on Cyber Monday, the biggest U.S. e-commerce day ever, Adobe says

"It's still the record. But the final numbers for online spending on cyber Monday came up a little short online shoppers in the U. S spent $10.8 billion Cyber Monday, missing adobes original projection by almost two billion. Evidence of retailers polled sails forward by offering deals earlier than usual. Still, the gusher of online spending was a record rising 15% from last year.

U.
Record $10.8 billion in sales were rung up on Cyber Monday

Gaydos and Chad

00:38 sec | 3 months ago

Record $10.8 billion in sales were rung up on Cyber Monday

"Was that you frantically refreshing your cart yesterday to snag the best deals for cyber Monday this past weekend kicked off the holiday shopping season and, according to the vet, Pandya, senior Digital Insight's manager with Adobe, the items that did well this year were video game consoles like the PS five and the Exports obviously do well and then gains associated to these consoles. And then we also see Airpods. We see smart speakers. Online sales for Black Friday generated On $9 billion and Cyber Monday is estimated around 10.8 to $11.4 billion

Pandya Adobe
Cyber Monday shoppers spent a record $10.8B online

KNX Morning News with Dick Helton and Vicky Moore

00:48 sec | 3 months ago

Cyber Monday shoppers spent a record $10.8B online

"Said for a higher open to kick off the new month of December after a blockbuster month of November on a rally fueled by vaccine breakthroughs. Dow surged 12% last month for the best monthly gain since 1987 Sephora will be setting up shops inside hundreds of cold stores. The Wall Street Journal says the department store will add 850 in store Sephora cosmetics shops by 2023 sore crowds may be relatively sparse, but every cyber week day from Thanksgiving on Broke records for online spending. Adobe Analytics did revise downward its estimate for how much was spent online and yesterday Cyber Monday, pegging the total it up to 11 point. 4,000,000,003 earlier projection was forest Muchas 12.7 billion, but the lower number suggests shoppers jumped on earlier deals before Cyber Monday and Starbucks is

Sephora Adobe Analytics The Wall Street Journal Starbucks
Adobe expects today to be the biggest online sales day in U.S. history

AP News Radio

00:36 sec | 3 months ago

Adobe expects today to be the biggest online sales day in U.S. history

"Americans are expected by billions of dollars worth of items on this cyber Monday it cyber Monday and experts expect us to shatter records with our online buying adobe analytics says this may be the largest online sales day ever in this country what's hot apple airpods Samsung TV's video games and lego sets and groceries and alcohol that's something we pretty much bottom person before the pandemic analysts say by the end of the day we may have spent almost thirteen billion dollars I'm Rita Foley

Adobe Samsung Apple Rita Foley
Cyber Monday sales could reach $13 billion, testing everything retail learned during the pandemic

AM Tampa Bay

00:28 sec | 3 months ago

Cyber Monday sales could reach $13 billion, testing everything retail learned during the pandemic

"There was no cyber Monday and now it's one of the biggest shopping days of the year, getting even more of a boost during the pandemic as deals about On today. Adobe Analytics is forecasting the biggest cyber Monday ever with online sales near $11 billion up 15% from last year that follows strong black Friday online sales the second best e Commerce Day ever after last year. Cyber Monday How too soon to be. Public companies are reaching for the stars when

Adobe Analytics
Black Friday 2020 online shopping surges 22% to record $9 billion

At Home

00:26 sec | 3 months ago

Black Friday 2020 online shopping surges 22% to record $9 billion

"Shoppers spending record amounts of money on Thanksgiving Day and Black Friday is easy in the sack. Today, for some reason, is not that many people the deals. That we've experienced in Macy's. That's for being awesome, and analysts say tomorrow could be the largest online sales day in history. Adobe Analytics reports a 21.6% increase in shopping Black Friday this year compared to last year, Consumers spent $9 billion

Macy Adobe 'S
Black Friday sees record online sales as US shoppers stay home

Lew Later

00:22 sec | 3 months ago

Black Friday sees record online sales as US shoppers stay home

"Shopping surges twenty two percent to a record nine billion. That's up twenty one point six percent year over year according to adobe analytics. The pandemic lockdown push people to avoid the malls into to do most of their shopping online. As you know they also expect cyber monday. Twenty twenty to become the biggest digital sales day in history in the united

Adobe
Small businesses struggle despite record breaking Black Friday sales

WBZ Morning News

00:36 sec | 3 months ago

Small businesses struggle despite record breaking Black Friday sales

"Spending hit a new record in the U. S on Black Friday, But CBS is Michael George says it might not be enough to help the small business person Black Friday. 2020 was the second biggest spending day in U. S history. It wasn't foot traffic that drove sales that happened. Online $9 billion in sales were made, according to Adobe, But for some businesses, many of them small independence. It's too little too late, and that $9 billion Mark easily taught the previous record of $7.4 billion, which was set just a year ago.

Michael George U. CBS Adobe
Black Friday store traffic down 52% even as online retail sales hit record high

Heartland Newsfeed Radio Network

00:27 sec | 3 months ago

Black Friday store traffic down 52% even as online retail sales hit record high

"Black friday online sales hit a new record this year as cautious americans loaded up virtual carts and spent an estimated nine billion dollars on. Us retail websites on black friday according to adobe analytics which tracks online shopping that was a twenty two percent increase over the previous record of seven point. Four billion set one year ago but store traffic plunged by an estimated fifty two percent on black friday. That's according to sensormatic. Solutions are retail

Adobe Analytics United States
Black Friday sees record online as US shoppers stay home

Route 66 on KMOX with Johnny Rabbitt

00:34 sec | 3 months ago

Black Friday sees record online as US shoppers stay home

"Lot of holiday shoppers. We're going to the stores, but it's not stopping them from spending money. What Friday. Online sales hit a new record this year as cautious Americans loaded up virtual cars and spent an estimated $9 billion on US retail Web sites on Black Friday. According to Adobe Analytics, which tracks online shopping. That was a 22% increase over the previous record of 7.4 billion set one year ago, But store traffic plunged by an estimated 52% on black Friday. That's according to says dramatic solutions or retail tracker. Everything's different this year,

Adobe Analytics United States
Black Friday 2020 online shopping surges 22% to record $9 billion, Adobe says

The Armor Men's Health Hour

00:29 sec | 3 months ago

Black Friday 2020 online shopping surges 22% to record $9 billion, Adobe says

"Holiday shopping season is underway of Bilby Analytics, which tracks online shopping reports. Black Friday sales were up 22% from last year's record. Many stores spreading their deals throughout cyber Monday. Some of the most wanted get this here. The PlayStation PS five Apple watches Kid's Lego cuts and Chef board after the death of necklace, his new show the Queen's Gambit. Retail giant Amazon announced tired about 1400 extra workers every day.

Bilby Analytics Apple Amazon
"adobe" Discussed on This Week in Photo

This Week in Photo

07:29 min | 5 months ago

"adobe" Discussed on This Week in Photo

"A fabulous solution for many years and then. This camera showed up. Yup and we all know that. The most popular camera out in the world now is is the iphone with many android phones in Google funds doing fabulous jobs to. And so the way people were taking pictures and where they are working, how they're working was shifting so. Just having classic on your desktop wasn't really going to reflect how people were really working. You know people, WANNA be mobile people want access to their images they want that flexibility. And Adobe understood that and then created what we refer to is the eco-system. So it's not either or it's really how can you have the ecosystem work for you? When I look at it. It's the one big question that people can ask themselves is, do you want to manage your files? Do you want to be responsible for importing? hard-drive backing up key wording like. There's people are like I need to know where my raw files are. Like that that's a very classic up or. Are you comfortable with importing, they go to the cloud. And they're already backed up managed for you. and. Then there's the third version which is synchronize. You can import through classic and synchronized to light. Room so that you can. Rankin rate on your phone. You can process your phone when you do that when you import to classic synchronizing. Al Boom. The big thing people really need to understand what's going to the cloud from classic is the smart. Preview. So in brackets I'm GONNA say please don't throw away your raw files if you do that. Thank you for saying that because that was a question right. So when you sink in that came on the other the other interview I did that was the flow of the raw files live on in his particular workflows, a raw files live on the local workstation. But then he does edits and crops in all that stuff mobile. In those changes sink back and my question. Then and now was those changes sink back through the cloud back down to the workstation are are the edits accurate? Can they be accurate if you're on a tablet editing and they bounce up to the cloud and back down and now it's GonNa, pull the real data from the raw file to apply those edits are those edits? Is it accurate or do you still need to go in and say, Oh, a little bit to saturated what I'm not a software engineer and I'm not gonNA. Say The further the cloud is less accurate they are. You Weird. But. You are working on smart previews. So I would be completely confident with all. My global edits might cropping most of the selective edits where you would probably want to take another look if you very critical would be the fine detail to sharpening the noise reduction mean things that are based on picks pixels. Right. Yeah. I would. Now I would have to confirm that with the engineers but. There's a limit to how much you can zoom in on smart preview. So that's the one way of working. So you're comfortable with the hard drives in managing and renaming and key wording and that. Millions of people. So let's just say the other thing that is always in the back of the room light room classic is not going away. Period, Joe Done. So End of life it doesn't mean it's the classic is our way of sunsetting. Classic coke or whatever all that stuff was. No just dated myself. Then there's the people that want to work more mobely. Alright I started with classic I'm now like all light remote the way. And because I can shoot my raw files shoot with so many import into light room on my IPAD. Right those laws go to the cloud and I can also synchronize with classic. So. It's more of a question like how where are your raw files? Light Room Classic has. You know. Very good features for looking at files you're comparing. Color Coding, you can print web, there's a map module, there's book module you know it's very expensive. For the developed engine is So so so similar right I've traveled before covert I travel a lot. And for the last three years I, never carried a laptop. I mean I know it sounds terrible. Waste six pounds. Four pounds and I wanted to carry. It matters when you're when you're when you're hip and all that stuff around the airport or something. Yeah. Every every pound counts. Yeah. That's interesting and I think you know it's the. A lot of would I hear about light room versus light room classic is Hey if you're a series professional photographer, you are going to use light room classic because the other thing is a watered down version of this real version of Light Room Yada Yada Yada you know. What do you say to that Yada Yada? Just. Insulted me. Over thirty years and degree in photography now it's really it's really. You have to choose the tools that are rife. You mean, there's professional photographers only shooting with a phone. Are they not as professional right I? Love it. When if you show me a print, I can't tell you. Oh Yeah. That's came off of a Nikon. Yeah exactly. So choose the tools. You. Know they're they're that's the great thing about the flexibility. It's like, yeah, you need to make a choice, but here were offering you all these different ways are working. And the great thing about working with light room is. I can work on the couch. Yeah. Yeah. I know it's. It's yeah. In that I think that's that's a lot of the. A lot of this sort of I know I think it's a lot of is just timing right? Because I remember when when the IPAD was first announced, you know and base eldest new things come is going to revolutionize how you compute in all this stuff and then it came and we're like. It's it's great and everything, but I can't print I can't do this as limited. As so that was for me that that was my feeling is like, yeah, I got one and I've had every iteration sense but. My first introduction to the IPAD wasn't that it is a replacement for my desktop. It was I wish I thought it was going to be but it wasn't..

cloud Adobe Google Al Boom Joe Done software engineer sunsetting Nikon
"adobe" Discussed on This Week in Photo

This Week in Photo

06:21 min | 5 months ago

"adobe" Discussed on This Week in Photo

"Is it different? Is You know what? What, what's your perception and what's the word from adobe to the world on the new kind of iteration of Max Yeah said it's definitely a really exciting time for us to innovate some of this technology that we have been really strong at showcasing our keynotes in the livestream, but we've never really created a virtual event of this magnitude before. So it is absolutely different and exciting than what we traditionally have done. I, think one of the biggest. Things is that we can completely brought in our audience and our reach globally. So we are anticipating hundreds of thousands of registrations across hundreds of countries like this is a a major effort that adobe is putting into it, and we're actually going to be streaming for fifty six hours straight across the three days of October twentieth through twenty second, and that's only a portion of our content. So the the one thing that I would say that is absolutely different is that we have created more content than we ever have for any in. Event and so this gives. Any of our audience, the opportunity to attend sessions over the course of the three days. But also after for what works for them and we are looking at lots of different. Regions. So new languages that's been added into the content I. Mean we are really going all in from global mix of variety of speakers the you know. Just just to set the stage I. Am a huge. Even before all this, this pandemic nonsense happened I've been a huge fan of distance learning from the mainly from the perspective of the democratization of education across the planet straight. So in these conferences that happen usually the people that can come to the conference are the that have the means the motive and opportunity, right? So you have to build travel time off got to be able. To afford the hotels in the meals and all that stuff and I've always been of the mind that wouldn't it be great. If you know the kid in, you know backwoods New Zealand or whatever that could never come out to California they could still have a version of it to you know to get excited and explore their creative the creative side of what they wanna do so. With. In that Light Bernie, what is this a you know let's say Kobe disappears next. Week. Does does Max Twenty twenty one revert back to the way of Max Twenty nineteen or do we see an evolution of sort of a hybrid of that moving forward or will adobe just lean into virtual and say, Hey, we you know this this virtual thing was amazing. We don't feel the need to spend all the time and money to build a physical event but what he's saying so we are from a future perspective we will absolutely have more hybrid of events. The virtual aspect of it is something that will continue to grow, and even when you wouldn't you talked about the educational aspect and the learning everyone has different type of learning and what's available to them and their strengths, and so that's where I see a lot of opportunity moving forward because there are some things that you just would appreciate more in. Person Ray, whether it's the networking aspect that you would rather shake someone's hand but you know we have this almost a responsibility now to really educate more on a global perspective and provide different types of creative communities with the with this knowledge. So when we talk about expanding our audience, it's also getting more into hobbyists or social media influencers who aren't traditionally. Part of photoshop and illustrator, and rush, and all of our other products, and now they can start to learn more and get some of that begin her content that will ultimately help them in their career longer-term. Yeah. I. Think that's that's fantastic and I love that you know adobe and a lot of companies are sort of leading the charge in this disorder of virtual push in my hope as a photographer slash. Content Creator is that a lot of this the virtual side of sticks you know because I I'd hate to you know. Rubber band back to the way it was, and then give up all this cool. Being able to sit in my sweatpants and consumed county you know. That's the way. Jimmy. So now it's exciting. He could I wanna I, WANNA. Bring you into the conversation Katrina. So education you know and we talk we talk a little bit in my community. Those we can photo community we talk about you know light room obviously note there's no photographer the planet doesn't know what light is, but there's in my community there's some confusion around how to use light rim. Best. You know there's people that just you know I'm enlighten rooms gonNA use Light Room I've got pointed at my drive import export boom, and then there are other what I like to call more progressive photographers that are integrated their. You know their phone in their tablets into the workflow in. THAT ECOSYSTEM CLOUD Local thing. From your perspective what is the correct way? Was the correct way to use light room in the series of products that are light? Room The answer's Yes. You'RE GONNA say. So and it it is it. I understand that it can be confusing. All right now adobe started light room classic. When people when DSL ours got really you know high quality in popular. Because before that remember we were processing image through adobe bridge in camera raw. But because we're shooting more and more and more adobe developed classics, you have managed edit. Process and share..

adobe Max Twenty twenty Content Creator New Zealand Kobe Ray photoshop California Katrina Jimmy
"adobe" Discussed on This Week in Photo

This Week in Photo

06:01 min | 5 months ago

"adobe" Discussed on This Week in Photo

"Hey. Folks in this episode of the PODCAST, I'm talking with some folks that are going to fill you in on the latest happenings at a little company called Adobe. Welcome back to another episode of this week in photo I'm your host Frederik van Johnson Today on the show we're talking to some folks from Adobe about. A little show called Max that they put on from year to year. The lot of people in the creative industry look forward to kind of like Mac, nerds look forward to macworld. The creatives look forward to Max because it's kind of the latest greatest it's coming out of adobe innovations. And just sort of a shot in the arm creativity wise of what's happening in the creative world. Obviously. This year is a little bit different, and Max is a little bit different They're pivoting. These were pivots overused this year but they've they've restructured the conference into some more of a virtual offering and I want to get to the bottom of it. I want to understand is it better? Is it? You know what's better than being full on physical is virtual virtual allow more people to attend a you know, what are we giving up going virtual? So all those things we're going to answer. So Britney miscarrying Katrina ice men. Are, here to talk about the stuff, we're also going to dive into if we have time into some topics around light room in understand light room workflows in that cool stuff. So welcome to the show guys how you doing. Great. Thank you for having eight. Thank you. No. Thank you both for coming on. Monday afternoon I know how busy Mondays are for everybody. So thanks for taking the time to do this. I WanNa have you both introduce yourselves your individual areas of expertise inside the adobe adobe ecosystem, Katrina iceman. We'll start with you what do you what do you and I have known each other you know for a long time I won't go into how long but it's been a long time. I'm happy to see your face in here and I was surprised when I saw that you are attached to adobe also they need her so What do you? What are you doing at Adobe? Well, first, let me say that I started with Photoshop. Before it was released and even when I see with that Beta version of photoshop like I WANNA work with this company that was over thirty years ago. So hang on to your dreams because they do come through and. I know I'm tenacious and. Due to my photographic writing and educational experience. There is a new project that adobe was developing. That's now in light room, and it's all of the room to to`real and the discovery edit files learning an inspiration all in-app that I'm happy to talk about, and that's really what I concentrate on is working with the community to share integration and information. So you're you're I know you're you're official title of over there is the your product manager for engagement and I'm interested to a really happy to see that you're helping with the education side of that because you know as as the interview progresses as we talked about in the Green Room, I want to understand and I want our listeners viewers to understand that ecosystem, the light room classic ecosystem in Mobile, and how that fits into it and what they should be using for what is. As you know as a educator, there's a lot of confusion out there around what tool should I use much much to a to the effect of people even beings suffering from analysis paralysis like, Oh, I should use that year. So I use that I use this deal or whatever. So let's get to the bottom of that to in this interview as we progress, of Brittany, tell us about you and your your expertise over to Dobie. What are you? What's your? What's your area of responsibility? So, I, oversee strategy content and marketing for adobe corporate events, which includes Adobe Max says well as Adobe Summit. So this year has been a very busy year where we're going all in on virtual events, and so I'm very excited to talk more about what we're doing for Max. That's cool. That's cool. So Max. So take us for the folks that may not have heard of adobe Max right what what was adobe Max originally concepted for and who who's target So, Adobe Max is the world's largest creativity conference, and typically it has been three full days of immersive learning and training and inspiration workshops in a variety of other activities in a physical environment. So we traditionally have appealed to creative professional's across all of the various products that adobe focuses on. It's also where we traditionally will announce any of our new releases and our latest innovations. Very cool. Very cool like I said. So it's kind of like the macworld but of the creative world for people like. For people like the punish pixels, the maximum is the place to go. So dive into the. It's a little bit. This is a pivot you know that word. To Virtual Max in back in the back in the day when the world was a little bit different a couple years ago you I would Max came about you'd hear all these awesome stories about the different innovations that were released in the crowd is just electric adobe pours. You know it seemed like adobe poor just a ton of effort and resources into making this like the shining conference on the hill what has changed in this sort of covert era of virtual. Or force virtual is it is it better?.

Adobe Max macworld Frederik van Johnson Mac Photoshop Katrina iceman Britney to`real Brittany official Dobie product manager
"adobe" Discussed on This Week in Photo

This Week in Photo

04:49 min | 5 months ago

"adobe" Discussed on This Week in Photo

"Welcome back to another episode of this week in photo I'm your host Frederik van Johnson Today on the show we're talking to some folks from Adobe about. . A little show called Max that they put on from year to year. . The lot of people in the creative industry look forward to kind of like Mac, , nerds look forward to macworld. . The creatives look forward to Max because it's kind of the latest greatest it's coming out of adobe innovations. . And just sort of a shot in the arm creativity wise of what's happening in the creative world. . Obviously. . This year is a little bit different, , and Max is a little bit different <hes>. . They're pivoting. . These were pivots overused this year but they've they've restructured the conference into some more of a virtual offering and I want to get to the bottom of it. . I want to understand is it better? ? Is it? ? You know what's better than being full on physical is virtual virtual allow more people to attend a you know, , what are we giving up going virtual? ? So all those things we're going to answer. . So Britney miscarrying Katrina ice men. . Are, , here to talk about the stuff, , we're also going to dive into if we have time into some topics around light room in understand light room workflows in that cool stuff. . So welcome to the show guys how you doing. . Great. . Thank you for having eight. . Thank you. . No. . Thank you both for coming on. . Monday afternoon I know how busy Mondays are for everybody. . So thanks for taking the time to do this. . I WanNa have you both introduce yourselves your individual areas of expertise inside the adobe adobe ecosystem, , Katrina iceman. . We'll start with you what do you what do you and I have known each other you know for a long time I won't go into how long but it's been a long time. . I'm happy to see your face in here and I was surprised when I saw that you are attached to adobe also they need her so What do you? ? What are you doing at Adobe? ? Well, , first, , let me say that I started with Photoshop. . Before it was released and even when I see with that Beta version of photoshop like I WANNA work with this company that was over thirty years ago. . So hang on to your dreams because they do come through and. . I know I'm tenacious and. . Due to my photographic writing and educational experience. . There is a new project that adobe was developing. . That's now in light room, , and it's all of the room to to`real and the discovery edit files learning an inspiration all in-app that I'm happy to talk about, , and that's really what I concentrate on is working with the community to share integration and information. . So you're you're I know you're you're official title of over there is the your product manager for engagement and I'm interested to a really happy to see that you're helping with the education side of that because you know as as the interview progresses as we talked about in the Green Room, , I want to understand and I want our listeners viewers to understand that ecosystem, , the light room classic ecosystem in Mobile, , and how that fits into it and what they should be using for what is. . As you know as a educator, , there's a lot of confusion out there around what tool should I use much much to a to the effect of people even beings suffering from analysis paralysis like, , Oh, , I should use that year. . So I use that I use this deal or whatever. . So let's get to the bottom of that to in this interview as we progress, , of Brittany, , tell us about you and your your expertise over to Dobie. What . are you? ? What's your? ? What's your area of responsibility? ? So, , I, oversee , strategy content and marketing for adobe corporate events, , which includes Adobe Max says well as Adobe Summit. . So this year has been a very busy year where we're going all in on virtual events, , and so I'm very excited to talk more about what we're doing for Max. . That's cool. . That's cool. . So Max. So . take us for the folks that may not have heard of adobe Max right what what was adobe Max originally concepted for and who who's target So, , Adobe Max is the world's largest creativity conference, , and typically it has been three full days of immersive learning and training and inspiration workshops in a variety of other activities <hes> in a physical environment. . So we traditionally have appealed to creative professional's <hes> across all of the various products that adobe focuses on. . It's also where we traditionally will announce any of our new releases and our latest innovations. .

Adobe Max macworld Frederik van Johnson Mac Photoshop Katrina iceman Britney to`real Brittany official Dobie product manager
"adobe" Discussed on The Vergecast

The Vergecast

10:41 min | 1 year ago

"adobe" Discussed on The Vergecast

"Have really entrenched workflows enlightened classic and we just did enough diligence in developing our strategy to know that that's an important product and it's very important base of customers and that's okay. They both have called light room but yeah classic it implies like it means it's not gonNA change a lot. I mean it means that we're not gonNA screw with. You is really the message. We're trying to send with that brand. It's like we know you have an established workflow. We know you want it to work a certain way. We're not gonNA like flip a switch on you and change it drastically and I think that's an important promise to make the customers so it's funny. None of the questions we wrote. I know I can't help it. But it's interesting thing about like adobe having these two sets of very different customers where you have the professionals we're using Like classic and then you have people like me like who don't really know how to edit photos but just kind of grew up with like instagram. These programs that do it for you and it seems to me like adobe is kind of going in this new direction and introducing these new software like Arrow and Photoshop camera. That's designed for people so they don't have to learn coding to do things and it's like what do you make of like adobe strategy for this new class of users? Well I think you know two things I would say. One is the mission of our business creativity for all and the sort of the ethos. I continually repeat is. Let's make sure that our products are powerful enough professionals but accessible to everyone now of course you know. Some products like after facts are premiere pro. We shouldn't try to make that product accessible to everyone because you will dumb it down so much that. And so there's a there's a professional set of workflows. We must respect however the desires of people to do to achieve that level of outcome output or to create something in video or something in motion with something like after-effects. I think it is part of our mission to anyone to do something like that. Maybe with a different product. And so what? You're seeing now for example with Photoshop Camera. Which is something that we're still testing in iterating. But the idea there was there are a lot of people out there who just don't have the desire nor the time nor the skill set to open photoshop and replace the sky or do something crazy with an image. Let's let them do that at the point of capture leveraging. Some of the team. Same Technology as Photoshop. I won't use the term real the real deal or but you know it's not it up into the camera but it is about enabling people to do something creative that photoshop could only do you know at the point of capture and so that's that's the strategy is to make sure that we are best in class and and and always amping the bar for the power of each of our products but then also making sure that the different segments of customers that are now coming in saying. I WANNA do that too. But I don't have the skills nor the desire to learn how to use that complicated product. What's The answer for me? And that's where you'll see spark You See Photoshop Express. Which by the way has over? I think I can say this publicly but Around twenty million monthly active users. This is a mobile APP I express you have you have of course I am a camera you have all said spark already and you and then you have a rush rush rush doing so Russia's Russia's actually doing pretty well right now it is for the Youtube Creator. The people who like really it's interesting of the Super Super Powerful. Youtube creators out there. They have their own teams are now doing stuff. And they're probably using premium pro. They are using premium pro. But for a lot of the folks that are just getting started but are are actually taking it seriously. They want professional grade title sequences effects. That kinda thing Premium Russia's done very well with that and actually youtube has helped us get the word out to those folks as well. It's funny because premier rush just partnered with talk and others like a tick tock integration. You can publish directly there. But I'm also curious. How does that compare with the the in-app remixing features and like all these new features? That teens are using on. Talk where it's to the point where they basically don't need another video editing up down there means well. Let's talk about because I think you look at instagram. You'll get talk you'll get snapchat you look at all these places. And they're building some of their own native editing applications those to work for everyone but then there's a subset of people who for whatever reason say I want my stuff to look different. I want to do something that people like. How did he do that? How did she do that whether it's a type of font they want in their title sequences not offer it as a default template or they want to import something? That is not the native. Ar Experience it's snapchat offers but maybe they wanna make something on their own and Arrow and then use it. And so there's a subset of this world in every industry that wants to be creative in wants to do something different and we wanna be there for them. Websites like a a big think of an idea and I feel like it's always good to talk to you. Thanks videos take talk is successful. Because obviously has viral distribution platform in an algorithm that works and all the things that it does but it is also a really good video editor like. I'm routinely impressed that the edits people are able to just sort of concoct in talk and they've right after serving leads them through it and make it. There is probably a market people just above that. That's who you're talking about. Yeah but isn't isn't the rise of tectonic or the rise of instagram stories. Isn't the bigger that zone right? They're bringing people into create like into being video editors in a way that no one ever conceived themselves a video editor before. If you think about it I always liked the whole ninety nine one. Yeah view of the world as it relates to the creative desires of general platform of people. And you have ninety people who just want to upload an image or just consumer the People's images and they probably don't make any edits at all. Maybe they apply a filter. Then you have the one percent of the end of the spectrum and these are like the corridor customers right. The one percent of us that are creative prose. That will spend hours and hours to make something exactly. What's in their mind's eye and that's our bread and butter today as a company but then there's this other nine percent of people that are actually coming out of that larger group that are saying you know. I WANNA stand out. I want to do something different. I am willing to have a learning curve. Maybe not the one that requires me to go to school but like we watch hours and hours and hours of training videos but I wanna like I want do something different and when you see a company like tick tock opening up their platform to third party APPS. I think what you're seeing is that they realize the value of these people for their platform. Yeah they want people to do stuff that looks professional that makes people jealous and amazed and humbled and you know and they want that and the only way they're going to do that is by working with partners like us because they can't build that level of complexity into their tools for the ninety otherwise ninety. We'll get confused right. And so that's like I think an opportunity for us as a company so when when I think about instagram right answer has filters you like other people can make filters we've made filters to make some filters But they've got their core and then you know like every other platform they can just look at. What's popular out in the world and there's like take. Yeah do you feel like you're in that kind of arms race is like the creative tool company like people are going to invent some stuff on using your tools. And that's an obvious drive people to you and then one day in ceramic talk is going to make me like man. Everyone's taking their pictures blue. Now it's default and you've lost that market or you. If you look at this go instagram. I mean any of these products. Where did they get a lot of their? Ui for creative editing. They got it from us. Yes because I'm working right and so it was just great by the way. Because then they democratized some of this technology and interface design. That was only made for pros and they made it available for everyone fantastic and And now it's our job to then continued. Innovate on the pro side. And to see where the line is of what what a general purpose platform dot can do for everyone and then how we bring the bar up to make people better and listen every time a new version of android or IOS ships. There are new features for their default camera. Editing and that's great because it's making that functionality. More available to everyone and it keeps us on our toes to say okay but of those people. What will only ten percent of them want to do that? Only they can that only they can do with us. You know. And and that makes us reimagined the future of imaging editing and a are and and how to mix things like motion graphic sequences with things like video and animation character animator just got nominated for an Oscar It's an amazing. Like next generation animation tool that a lot of people are now using and yes. There are a lot of like clunky little APPs out there that do animation. But people want to do something better you know. I think that's our sweet spot dearer. Look do you have like a team that looks at memes and beyond you gotta make we gotta make it easier to make that specific team. There's always thinking about is when they put like fake arms and is on something it's like falling down like what you're talking about thank you. Don't you're not totally old man? We've got a decent collection of crazy crazy stuff. On stock. People use all the time pulling her products and making making some surprising things. And then you know spark which doesn't get a lot of attention but you know we are. We believe that we have a better Solution for the business communicator. Or knowledge worker if you want to call them that the people who are in any company or on social media marketing teams. Don't have designed Skills WanNa make amazing things for social media memes. Whatever it is I like to say that the best brands in the world now are able to think and act in real time just like when the Super Bowl lights went out a few years ago and Oreo within thirty seconds was like you can still dunk in the dark in order to do that. What has to happen first of all there had to be people empowered to come up with something crazy and creative and do it. Within thirty seconds the needed to have access to the brands source of truth assets and the logos and the right fonts and whatever else stock photography that they could use. They were authorized us. I mean there's a lot of plumbing behind the scenes that enables someone to do that in thirty seconds versus going to design team or even worse going to the agency and waiting for a cycle of work to be done in order to do that. You need a product spark and you need a connection between the social media marketing product and a product like Photoshop on ipad. Or phone to something quick and you need access to your company's designed system and creative cloud libraries you can grab late US brand.

Photoshop adobe instagram Russia youtube editor US Ar Oscar
"adobe" Discussed on This Week in Photo

This Week in Photo

01:34 min | 1 year ago

"adobe" Discussed on This Week in Photo

"You got you got your vision to wear yup you have all that stuff of going to say that <hes> much like life learning photoshop is can you could probably chuck it up to being a series of frustrations followed by periodic periods of Piff Unie. Enjoy you know as you figure it out. I you like how do you do this. This looks like crap. Yes Oh and now you got it. Now you move onto the next thing right and like you said you know our goal is to remove the the frustrating parts that that shouldn't be frustrating. It can be hard enough to get your creative vision out there and articulated and that should be the hardest thing about being being creative. <hes> is is <hes> refining that that your own vision and and getting it to where you want to be <hes> so you know like we were discussing Photoshop and adobe very interested in reducing the friction and the creative barriers are your stat that are encountered on that journey love it live Joel Bear. Thank you so much for coming on. I appreciate procedure today. You know grabbing me a yeah. No no pledges off mind if I if any of the like the memories stories from Adobe when I was working there are the same. You probably have another. What ten meetings today that you have to get a few but this is the best one good good? I remember my calendar looking like a like. I was losing a game of Tetris as with my calendar..

Photoshop Adobe Joel Bear Piff Unie chuck
"adobe" Discussed on The Tech Blog Writer Podcast - Inspired Tech Startup Stories

The Tech Blog Writer Podcast - Inspired Tech Startup Stories

23:01 min | 2 years ago

"adobe" Discussed on The Tech Blog Writer Podcast - Inspired Tech Startup Stories

"Out while I'm here, there's a company called and Sierra celebrating its hundredth anniversary and the secret to that success is leveraging best in class technologies such as adobe to help brands orchestrate personalized and contextualized customer engagement to drive superior business results. I also discovered it they one of a handful of companies that have earned three adobe specializations from an analytics, experienced manager and campaign. So I wanted to find out little who book elope and hold on tight. So I can is all the way to Vegas. So we can speak with Kelly Joe sand. And Suker Ma mature who's going to tell us all about and Sarah. So massive warm. Welcome to the show. Can you tell the listeners Alabama who you are? And what you do. Absolutely. Will. My name is Kelly Joe sans. I'm on the executive team at in Sierra. We are a marketing services and technology firm that really used technology like adobe to help her size contextualized orchestrate and building customer experiences for our brands and clients with Aaron customers, I'm a Sukumar with Yellen. So I work in lead of the marketing technology team within cajoles organization. I have a team of technology strategist audience, we help our for our customers Bill technology solutions and implemented on this Lucians Televisa's, not facial laughing should wish you a happy burst night because I believe I'm sorry. Celebrate his hundredth year anniversary is marketing services firm continue little bit more about your history and the role of technology, and he's continued success. Absolutely. I will be a hundred. Years this year just kind of amazing to think about about one hundred years ago. It was a family owned business. How we started. And if you remember the days of like madman is how I describe it to my friends at events such as the tear sheets where advertisers would run out in the newspaper. We're over indexing. No EM auto as vertical for us. So you think back to those days of Ford ran an ad in the newspaper. They'd have to prove the dealerships have to prove to the end that that ad is run that it was compliant meant brand standards that it actually was run in the newspaper to the specs that they get reimbursed funds for. So our firm started really as a tear sheet company tearing, you know, advertisements out of newspapers to prove to brands advertisements were run to release this op dollars into the channel and their partners. So I'm over the years, we've definitely diversified and expanded our service offerings as technology grew as marketing just in general and transformed. Our service offerings did as. Well, so we had a number of different acquisitions going from a private family owned business through the years. We're still a product would be back, but a very different mix of services and offerings. So leveraging technology like adobe to continuously kind of reinvent our service offerings and how our clients engage their customers. So what is she? If you mentioned adobe their way is your relationship with OBI various specializations in adobe products, which is adobe analytics at obese experienced major and adobe campaign vegeta- feud on our absolutely. So I'd always a great partnership for us definitely falls into what we call the strategic alliance here and of the partnerships that we have in Sierra on if you think back even ten years ago, as we were kind of growing as an agency really looked at the technologies that are brands and our clients used how to augment that how to integrate that very rarely did you find a client that had an all in stock, and as the marketing clouds of evolved, and as they started kind of their activity in buying other technology companies in the marketplace leaders emerged on Salesforce adobe oracle IBM, they all kind of formed their own marketing cloud. And so as we really looked through the years to narrow in on our strategic partners adobe is hands down one of the top tier for us. A lot of our clients have a lot of their tech. So that's nice be. They are just very innovative company. So there continuously pushing their products forward. And so as you leaned into that we looked at kind of the core components of what really drives customer engagement in at the core of it. It's data. It's content. It's you know, insights and kind of this were now in the machine learning aspect of it. But it's really that intelligence layer that you put on top of it, and then the outbound engagement so the channel kind of aspect to whether it's a website or an Email or an SMS or push message. And so as we started to look at activating our practice over the past couple of years, we really honed in on these kind of core components within the experience cloud, and we're really excited about this. Brief specializations we have who's very unique in the Martin marketplace indefinitely within the partner network for people out Sean of marketing listening all over the world. How do these specialized? Nations that help you to help runs orchestrate personalized and contextualized customer engagements actually drive business results accurately, so the adobe technology, very innovator. It's best in class. Absolutely. In a lot of a lot of the activation of the platform. Sometimes lay in the details of how the brands are going to use them in the end. So the specializations for us do a couple of things it definitely kind of validates our agency. Our technology kind of chops. If you will in the technology that we're talking about more implementing so that it's installed correctly. But more than that, it's configured and activated in a way that will really help brands realize the vision, and the the plans of student plans that they have that they want that technology to enable so the specializations for us really kind of activate our our resources so that they're certified both in the technology and the application, and then the specializations layer top of it the agency. Proficiency to implement the technology configure and ultimately drivers outs for clients emotional freshener, inbound juice, how much technology is Trump's full the world of marketing over the last full via shook you tell me a little bit more about how you'll mock gene technology teams of expertise in disciplines, his data integration events on a logistics technology enablement and customer experience. Yeah. Absolutely. I think, you know, the the whole marketing technology industry is just growing rapidly many many fascinating place to be in. If you just see the marketplace in general in the last five years just the solutions has grown over sixty seventy percent component annual grocery, so which means customers have lots and lots of options to choose from. You'd think of anything within marketing that is a solution. That's available today. Right implementing those solutions people have done it. And they've done it in independent silos. So the true marketing success Israeli allies. By collecting all this data together. And making sure that venom of the customers are interacting with the brand in many many channels. So we should be able to collect the data. So we have to have that expertise built within the organization to be able to integrate collect the data not only in in the batch Mawr. But also in real time as the interactions are happening. I'm collecting the data, and then I should be able to actually consolidate data build intelligence in the data. Right.

adobe partner Sierra Kelly Joe Sukumar Neal Hughes Tecnel ROY Bill technology Sarah Vegas writer Suker Ma Alabama Ford executive WI
"adobe" Discussed on Security Now

Security Now

02:14 min | 2 years ago

"adobe" Discussed on Security Now

"Eleven dot anything these updates. Resolve a critical vulnerability that could lead to arbitrary code execution in the context of the running cold. Fusion service adobe is aware of a report that that this CV e twenty nineteen seventy eight sixteen has been exploited in the wild at turns out that an independent consultant named Charlie our heart discovered this when he found it being used against one of his clients. Yeah. After figuring out. What was going on Charlie reported the flow to adobe along with the proposed solution to their credit and doubtless due to the bugs extreme severity affecting all appropriately configured, cold fusion based websites ever adobe had the fix ready within just a few days. So Bravo for them, you know, getting on this immediately bleeping computer interviewed Charlie who they quoted saying quote getting folks to implement this fix is of critical importance. Oh, and Charlie did not disclose any dishes. Details at the attack since he didn't wish to help any attackers. However, he did tell bleeping computer that he believes that a skilled attacker will be able to connect the dots from adobe security bulletin and find a way to exploit the glitch. So. Knowing knowing the that, the key is up finding a site that a lot that will accept an execute -able upload there is now away then to generate an HTTP query of some sort which will execute that. And so, you know, cold fusion has been around for a long time, it one of those things that refuses to die like everything else. Then that adobe except you know, PDF's we liked those. But everything else.

Charlie adobe independent consultant
"adobe" Discussed on This Week in Photo

This Week in Photo

04:16 min | 2 years ago

"adobe" Discussed on This Week in Photo

"Launching style dot com. A website for vogue and w way back in the day. I think that was in two thousand and then I've worked across digital and prints editorial and branded up until I came to Dobie about a year and a half ago. So my work was stock was has. Been daily, and I know the ins and outs stock as well as probably anyone going from a Bloomberg to a time to recently refinery twenty nine as their executive director photography so many brands many looks many types of togr Affi all types of Dogerthy. And I remember exactly where I was when I found out that adobe launched stock collection. It was like this kind of a Hommant I was out refinery twenty nine in a friend was like, oh, maybe we should try Nobis stock, and I said what adobe has stock and it was just like like sting rainbows. That's really, that's the most brilliant thing. I've ever heard of their in edible incredible creative resource. And now, they have visual content. And how did I know? I didn't know obviously that I think within maybe a year year and a half I would be here working with clients and helping strategically build out the stock collection. So. It really felt kind of like his to be honest that it's like many creatives. I had such a long standing relationship working on creative projects through the Dobie, creative cloud, and like so many creatives it was so such like the last puzzle piece of what the creative cloud needed. So that you can work on these creative projects within the critic cloud, and then pull in your video, your illustrations your photo. So it really just a happy place for me to be because I feel like I can work with clients in credence as a former client creative seems like it seems like a natural evolution of of Brinda from where to where you are in. I would imagine this is not the last sort of Evelyn. You're you're sort of midway on the evolution scale there. Thing. I mean, it's I think hindsight is twenty twenty and that when you look back at feels like a straight narrow path, but you know, things organically Volve, and this is such a a great place for me to be build adobe scaled so quickly so creatively. And so am bishops Lee. So it's it's an exciting place to be an exciting place to build and for me. I'm kinda middle person between clients adobe and creatives though for me. I just feel very lucky that it's such a kind of a three sixty three sixty place where I can help lead creatives, but I also help lead clients, and we'll talk about that later when we talk about the visual trends program that I spearhead definitely want to get into all the before we do that. Let's for the folks that are like, okay stock have heard of creative cloud client. And I know it's there, but I haven't touch clicked on that pallet yet. I don't you know, I'm afraid of it because they're going to charge me to demystify. By what that is for for the average everyday working for tiger for them. You're gonna -cational need for stock. What does this? What is this this program mean for those folks? Yeah. Stop the tiger. The is simple. Yet, vast doc, the Taga fee are are visual assets that you can license for any project that you're working on where you need a visual. Maybe you need something very simple in quicken chief that would be micro stock, and that's what we call it adobe heart of the core collection. It's workaday vast quantities of imagery across all industries, very very affordable. Maybe working video that would be video. But maybe you are working on a really special project where you need top tier best quality imagery that Simon quality the fee, and that would be like its name at adobe stock premium the premium collection the best available in the marketplace. So stock is just millions of.

Nobis stock adobe Dobie Brinda executive director quicken Bloomberg Simon Dogerthy
"adobe" Discussed on Tickets

Tickets

07:40 min | 2 years ago

"adobe" Discussed on Tickets

adobe Scott Belsky founder Andrea Rosen New York City Bahamas NBA Starbucks Zanu John Burgerman Howard Lincoln center founding editor chief product officer apple Dobie Jocelyn cake
"adobe" Discussed on Accidental Tech Podcast

Accidental Tech Podcast

02:26 min | 2 years ago

"adobe" Discussed on Accidental Tech Podcast

"They're so tiny, understand, like it's it's well our next topic, but the most of of the thing it goes because they're in it for the phone, but it's actually a surprising amount of ram. I don't think it's that terrible device for the constraints that has. I just don't really understand what would make somebody purchase one, I understand the pitch, but realistically, nobody is going to do that. Exactly. A bunch of people are going to do 'cause there'd be intrigued by the idea, but it's it's. It's too much of a downgrade from their actual phone that I don't think that will be a viable substitute. I don't know, right. She said that that was the segue into our next topic. Tell me more. So this is about adobe announcements at their, they'll be max conference as a bunch of them. Maybe we'll talk about some of the other ones later, but today, the main one the the highlight is Photoshop c. is coming to the ipad in two thousand nineteen. And this may not sound like much because like already been Photoshop for the ipad, like who cares whatever. But the important part is that this is an adobe words and all the PR. Thanks. This is real Photoshop on the ipad. It's not a new application that's kinda like Photoshop. It's not a brand new application that can also read PSD file. Sometimes this is full fledged Photoshop on the ipad, no ifs, ands or buts about it. And they emphasize that it's the same code base and that it's compatible. And obviously, especially in the being, there will be some features that are only on the desktop, but I'm sure they'll show. Yup, those gaps, but this is adobe. Finally. You know, I don't know jumping in like apple has wanted pro applications I've had for a long time. And for the longest time, adobe has been like, we'll make some apps the I've had. We have some ideas of cool things we can do, but Photoshop, desktop app. Sorry, it's you, you can't have them yet, and now you can cross compatible. They have their cloud stuff where you can put the document in their creative cloud cloud. I don't know if they repeat club and work on it on your desktop and work on the same thing. And it also read some cloud drive and dropbox, and it's just a battle. You make a document on desktop. You can open up your bag. You make a documentary. Documenting ipad. You can open it on desktop just, you know real Photoshop and that's obviously adapted the interface. It's not the same as it isn't. A stop is a bunch of things touch affords is and some interesting new tools in there. But I thought this was..

Photoshop adobe apple
"adobe" Discussed on Daily Tech News Show

Daily Tech News Show

02:43 min | 2 years ago

"adobe" Discussed on Daily Tech News Show

"So the processing power is there but debatable to edit on the fly. Starting my desktop take was me and my ipad and keep going on my phone. I think there's something there for the onto gold influence her entrepreneur in to kind of get away from that computer because the sides editing. I don't need my laptop to do this. Oh high. But other than that, I, I don't. You know, I, I don't use it for for that much more than just web stuff. Yeah, for the ten dollar individual plan gets you premier rush hundred gigabytes of cloud storage. Adobe fonts, adobe portfolio and adobe spark. That's it. So if you need anything else besides that, you're going to have to be paying a lot. And that was what I wanted to look that up. Because if you're paying a hundred twenty dollars a year and you get a bunch of a Dobie stuff in involved, like, you know, maybe some access to Photoshop and stuff like that, then maybe it's worth it. I'm not sure if fonts portfolio and spark are enough to justify, but maybe an especially if you if like you, Sarah, if you're spending thirty bucks a month in, you're like, I'm not sure I need all of that this. This could be a great option. The last thing I want to say there's craters I've talked to who use premier who find it and they use it for years. They look like it, but they find it awfully buggy because they can. You know, they can just keep pushing updates. There was one update happened a few months ago. My friend said that. Save like it was. It was a book that permitted you from saving what one of the cornerstones things of of of editing software so that that's the one hesitation I have. What adobe products is. I hope you know, even I, I ran into a problem today with a baby buggy side. I'm hoping there's some stability naked, make it worth it for you paint s restriction for each month and it's an ongoing conversation about subscription software, but it is the way it is the way I'll everything is going now and buying something for download and use without paying for it. An ongoing basis is becoming the rarity. It's becoming the thing companies do to keep their base happy, but if you wanna make sure you've got bugs squashed fast, you're always up to date and secure. You wanna be updating all the time anyway. So if you pay a little, you're not only just updating all the time, but you're also getting new features as they come along. So I don't know, it's it's just a new way of doing things. I guess. Good enough, was them? Yeah. I'm looking forward to it. I will definitely be giving at least rush aid, a spin. Talk about it on our show at a later date. Hey, thanks..

adobe Sarah Photoshop hundred twenty dollars hundred gigabytes ten dollar
"adobe" Discussed on Newsradio 1200 WOAI

Newsradio 1200 WOAI

01:45 min | 2 years ago

"adobe" Discussed on Newsradio 1200 WOAI

"On adobe flash I hear this. Voice welcome to keep her the most started cursing like you can't believe biggest idiot, in the world I tried to stop the installation I shut down the computer I merely restarted it started on, re Hong I tried? Starting up in safe mode I started up, in the recovery but nothing worked, I have a. Bricked computer But. I also have I drive I'm backed up I did not lose any data in the process of this every and and of course this made it, perfectly fine in the long term, but I cannot tell you how I was mad at myself I can't tell you I'm not supposed. To fall for this stuff I should've known I, had the right version of adobe flash I should have ignored it but you're just in the. Habit something a new. Computer got up the date that upgrade this you just do it you do it because you wanna finish it and, get? On, with using the computer and. These clowns running the spyware malware no it Yes it can even happen to me. I'm telling you folks having an drive. Bootle backup is. It means I haven't lost anything I'm going. To be able to get, another computer or if I want to take this computer and have it fixed I don't want. This computer anymore as. Far as I'm concerned missing is corrupted I don't care what anybody tells they've done with it I don't want any, part, of, it I. Do not I don't want any part of this thing. Is is just it's filthy it's it's It's infected with Russians who knows what's in this thing I don't want any part of. It here but I'm. Telling you I, drive..

adobe
"adobe" Discussed on KNSS

KNSS

01:57 min | 2 years ago

"adobe" Discussed on KNSS

"And operating smoothly if you ever see anything, related Matt keeper do not put, it on your. But you won't it's. Disguised the minute I hit the installed button. On adobe flash I. Hear this voice welcome to keep. Her the most. Josh started cursing like. You can't believe I felt like a biggest idiot. In the world I tried to. Stop the installation I shut. Down the computer I merely restarted it started. On re Hong I tried starting up. In safe mode I started up, in the. Recovery nothing worked I have. A bricked computer But. I also have I drive I'm backed up I did not lose any data in, the process of this every and and of course this made it. Perfectly fine in the long term but I cannot tell you, how I was mad at myself I. Cannot tell you I'm not supposed to fall for this stuff I should've known I. Had the right version of adobe, flash I should have ignored it what you're just in the. Habit something a new. Computer got up the date that upgrade this you just do it you do it because you want to finish it and, get, on, with using the computer and. These clowns running the spyware malware no it Yes. It can even happen to me I'm telling you folks having. An I drive Bootle backup is it. Means I haven't. Lost anything I'm going to be able to. Get another computer or if. I want to take this computer, and have it fixed I'm not I don't I don't want. This computer anymore as. Far as I'm concerned missing is corrupted I don't care what anybody tells them they've done with it I don't want any, part, of, it I do not I don't want any part of this thing. Is is just it's filthy it's it's It's infected with Russians who knows what's in this thing I don't want any part of. It here but I'm. Telling you I, drive..

adobe Hong Matt Josh
"adobe" Discussed on Digital Production Buzz

Digital Production Buzz

01:55 min | 3 years ago

"adobe" Discussed on Digital Production Buzz

"People anywhere in the world bill their own studio using infrastructure in the cloud so few magin human i would like to work on a project together form our own studio we wouldn't need to go and buy a whole bunch of computers software and you know put all those things together in order for us to get started with eero we could just log into the web and build ourselves our own little company and we invite people from anywhere and start start doing work this owns a great deal like virtualization like your virtually all foreign storing mcleod yeah that's absolutely a component of it reverts realizing the software virtually ising the workstations were virtually ising the storage virtualization a lot of the aspects of what it takes for people to work together such as setting permissions and roles in the reporting virtual is in all those things is really important but what we find has been really critical to the customers we talked to his making it really seamless in making sure all of those abstractions together in a way that doesn't mean any extra complexity or you know administrative overhead for people to just kinda jump in and get started in use their talent adobe tried the same thing couple years ago and finally abandoned what is it that makes you feel this is going to be successful yeah that's a really great question i actually think what adobe did there was a really inspired idea i suspect you know in the fullness of time they'll probably come around to something similar in the future i think it's really compelling for folks to be able to use their software just about anywhere adobe of course spinning incredible pioneer in the application cloud to make it super simple for people to get their their software from anywhere so i think that's been a greatest peration and i think we're kind of building on that in trying to invent the future for what that means for visual effects.

adobe
"adobe" Discussed on Motley Fool Money

Motley Fool Money

01:52 min | 3 years ago

"adobe" Discussed on Motley Fool Money

"If only well i'm glad it isn't only adobe systems only one who thinks pdf's when they hear the name adobe i know definitely not i think many people do i think that's maybe why the shares have surprised many people last few years since two thousand fifteen or so revenue has jumped from four billion to now nearly eight billion ish it's headed towards the company is doing extremely well chris with its dobie creative cloud which is subscription service for creating managing sharing digital content and as well as the adobe digital media branch which includes the acrobat the reader the sign and scan documents that that's all doing very well but it will be also has advertising management cloud software analytics and marketing management cloud so they've moved to the cloud they're allowing you to manage your whole digital presence from creation to communication to collaboration and so a lot of businesses a lot of individuals students are all using this and eight percent of revenue is of a recurring nature so it's it's a powerhouse earnings grew more than sixty percent stock trades at thirty three times for its margins are exceptional it's a it's a very strong business coming up snap and blue apron battle it out for the title of most questionable business decision of the week stay right here you're listening on the full month welcome back to motley fool money chris hill hearing studio chasing moser david kretzman and jeff fisher dropbox the cloud storage companies gearing up to go public drunk dropbox pricing there at the low end of the range jason moser does that a little more interested no no.

jeff fisher jason moser adobe motley chris hill moser david kretzman eight percent sixty percent
"adobe" Discussed on Motley Fool Money

Motley Fool Money

01:52 min | 3 years ago

"adobe" Discussed on Motley Fool Money

"If only well i'm glad it isn't only adobe systems only one who thinks pdf's when they hear the name adobe i know definitely not i think many people do i think that's maybe why the shares have surprised many people last few years since two thousand fifteen or so revenue has jumped from four billion to now nearly eight billion ish it's headed towards the company is doing extremely well chris with its dobie creative cloud which is subscription service for creating managing sharing digital content and as well as the adobe digital media branch which includes the acrobat the reader the sign and scan documents that that's all doing very well but it will be also has advertising management cloud software analytics and marketing management cloud so they've moved to the cloud they're allowing you to manage your whole digital presence from creation to communication to collaboration and so a lot of businesses a lot of individuals students are all using this and eight percent of revenue is of a recurring nature so it's it's a powerhouse earnings grew more than sixty percent stock trades at thirty three times for its margins are exceptional it's a it's a very strong business coming up snap and blue apron battle it out for the title of most questionable business decision of the week stay right here you're listening on the full month welcome back to motley fool money chris hill hearing studio chasing moser david kretzman and jeff fisher dropbox the cloud storage companies gearing up to go public drunk dropbox pricing there at the low end of the range jason moser does that a little more interested no no.

jeff fisher jason moser adobe motley chris hill moser david kretzman eight percent sixty percent