35 Burst results for "Adidas"
PUMA Sponsors Honor of Kings' KPL to Join Nike as Major Athletic Apparel Brands with Esports League Contracts
"Know. I have a weird fixation on the Athletic Apparel Brands and the work they do in Esports and I absolutely blame growing up in Beaverton, Oregon the home of Nike but while I'm only kind of biased to the swoosh, I'll admit that. I'm a fan of all the brands in Esports and especially Puma because they're led by Matt Shaw who happens to be one of my favorite people in all of these Sports on Sunday Puma announced a new major sponsorship Puma sponsoring ten cents king of league. If you haven't heard of the kpl the kpl is the top level of honor of Kings Esports, and I know you don't live in China on Earth Kings is called Arena of Valor in the West End is basically League of Legends mobile version including being published by 10 said now Riot games is actually in the process of creating wild Rift and official mobile version 4 league, but it likely won't take off in China because on Earth Kings is already huge and domination. Market, and it really really dominates that market as of March 2019 the game and brought in four point five billion dollars according to sensor Tower. I'll do something quick extrapolating math here. I found individual month's Revenue numbers from 20 20, which average I think this actually might be a conservative estimate another two hundred million dollars per month in revenue for honor of Kings. So if we take to walk 1 million as an average and multiply it by the 22-month separating March 2019 and January 2021, we get an additional four point four billion dollars in Revenue that would bring honor of Kings total halt to a point nine billion dollars since launch in 2015. That's a lot of money a lot of money this week the developer TV studios. Also announced another $154,000 would be invested in honor of Kings Esports with about six million of that going to prize pools for Puma. It's a huge win. The only other Esports League represented by Athletic Apparel birth. Like I said at the top is Nike and they have the League of Legends Pro league in China. And while the LPL is almost certainly the most important individual League contract and all of Esports honor of Kings K p.m. Is honestly not that far behind. It's just almost purely popular in China what Nike got with the LPL was also that International exposure that comes with worlds. Primarily Puma also offer deals with Cloud Nine and Gingy. I predicted the race for Esports assets from Nike Puma and Adidas would pick up and twenty Twenty-One and with Adidas already partnering with G2 and now Puma grabbing the kpl only in January. The race is definitely picking up steam already.
California man allegedly lived in airport for months because he was afraid to fly
"At O'Hare Airport for three months before he was caught. He's charged with criminal trespass and theft, police say. 36 year old Adidas Singh arrived at O'Hare from Los Angeles on October 19th and allegedly lived in the airport Security zone since then, too afraid to fly home to California do to cope in 19. Prosecutors say it all ended Saturday, though when to United Airlines employees asked him for credentials, and he allegedly showed a badge. At an operations manager reported missing in October. They'll be G in sports. The
G2 Partners with Adidas
"In late. October twenty Twenty-One. It will also be broadcast in 4k, which I'm really interested to see how that plays out despite all the attempts from various tournament organizers like blast e s l and Flashpoint to create major level events anything that comes directly from valve always carries just a little bit more wage. And our second story today G to announce the deal with Adidas the Athletic Apparel Brands pushing into Esports is one of my favorite ongoing stories in the industry. And even though I come from a Nike family whenever an athletic apparel Bridge joined a sports, it's always awesome to see mostly because they bring their creative teams with them G2 and audio release a commercial this morning and it was just absolutely sick. It's very similar to all these commercials focused on top soccer players. I tweeted out the commercial on my page if you want to watch I've linked my Twitter below the show. If you're not following please do jitu becomes the flagship Esports org for Audie the join deals with the team Vitality home team Heretics lying on and North clearly body has a focus
Amber Hurdle Cuts to the Chase With Her Velvet Machete Brand Strategy
"Hurdle friend on those of leadership. Welcome to the show. I'm so excited to be here. You know we know each other almost eight years. Did you knew that. I was looking at the calendar. Almost eight years. I was thinking about that. Yeah because it was like right after. I left gaylord hotels. It's crazy and i was like in watching. Your journey has just been amazing. It's been so fun to watch and just remember back in the day back in two thousand thirteen right when we that kind of we met through a Kind of. I guess it was a facebook. Entrepreneurial group that john lee dumas mastermind e type thing in there. Was me you anthony tran. There's about eight of us that kind of clicked together right and we kind of started sharon and in the paul. Good for me anna. And we're still good. We're still connected all those people they all come to nashville. They see me. Yeah austin netflix. Austin yeah yeah. He's still going and Oh gosh i could go on go on yellen selwyn. Yeah killing it and arizona. Yeah i remember. I met with him. Gathering owen and somebody else in phoenix. Oh the guy He did aaron. Pierre use aaron pierce curson in owen and owen had just moved to phoenix. He'd moved from new york and he moved to phoenix and was in phoenix. Mo- behind in new york s right and then we all had lunch and met paul. I was had lunch with paul somewhere. I tried to hook up with you a national lane and it didn't work. You were going something. I was nashville. And you and your husband were going somewhere. Gosh dang that's just so fun to see that here we are. And i've never had on the show i've been wanting to. I've been a big fan. Because you're i think of all the people that were there. You were the closest to what i was doing in terms of thought beliefs on leadership and entrepreneurship. And i love your story so we're reminiscent of all these people were talking and it was like. What are these people talking about. What did they see it. Like for the four pull out for the audience. Like i can't even of all the times. I've called you or you like i remember standing in the middle of academy sports like in the adidas section. Because i'm told you re run dmc that way like you calling me and like running an idea by me and and so you should. The audience were sitting here talking about this person. This person and we're having our little memory lane trip but the best part of that is that we have a crew of people that are similar in our values who've been on a similar journey for a similar amount of time. yes we'd all be at different levels and where we've gotten in that amount of time but we can lean on each other in that strong people environment almost like a. You know your own board if you will as entrepreneurship can only especially how we do it. And that's really important. Like it's really important that i can call you. I know you have a mortgage and children and like grown-up responsibilities. At i can call you and you can share perspective with me as a business owner with the same responsibilities and help me in context make wise decisions. That is a great point to do what you say. Maybe a lot of people that listen to show or no listen to show never really talked about that but the importance i've talked about with guests on the show the importance of finding an inner circle or your tribe or your mentors if you will in the people that we've talking about here and the people listen haven't really seen it but i have leaned on all of you guys over the last eight years for exactly what you said right like ham doing this. I'm struggling with this. What do you think and never really thought about that too. You said that. Like how many times i have reached out to all eight of you during the during these eight eight years i think it's it's invaluable right in its requirement for leadership in for entrepreneurship. Insurers like you've got you can't do it by yourself now you've got to have. We don't have another office to pop into a departmental meeting like you would in a corporate office where you bounce ideas like. We don't have a white board room. Like i haven't and you know said you have to figure out how to recreate that team or that perspective The way that you'd hand how
Business Wars: Behind the scenes with David Brown
"Business. Wars is a lot of fun. It's when i first heard that this might be a possibility. Someone said the thing about business. Is that quite often. We think of wall street or the financial centers of london nerve. Tokyo shanghai but sort of solis sort of dry. The fun in business is always that human element and so the founder of wonder. Which is this podcasting company based in los angeles. He'd come up with this idea. What if you could kind of go deep into the heart of some of these great battles like coke versus pepsi nike versus adidas or nintendo vs. Sony your net flicks versus hbo even before that. You probably didn't have blockbusters. Did you have blocked jason lately. Yeah okay well so there you go. So everyone kind of connects to these major brands. Right and in fact a lot of us feel very think about how you have apple people windows people. I mean we invest a lot of our identity into these brands. Will that i think is what business wars is all about. We're sort of looking at these battles between these titans. A lot of these brands that have become household names. And we're looking at it from the inside out so sometimes you get a sense of how. The ceo or the entrepreneur started up a business because they wanted to get rich or they just wanted to get someone's attention sometimes. It's because they want to beat the other guy you know. They think they can do computers better. You think about the steve jobs story for example is those kinds of stories and when we started to go deeper and started to do some the early research on the program we realized. Wow it's calm surprising that this hasn't been mind more. You think about the recent movie. What is it the movie about. Ford and ferrari in a way. That's a kind of business where unto itself and it's so cinematic and there are these larger than life characters behind the scenes and those are the kind of characters we try to bring out in business wars usually at six episodes over the course of about three weeks or so with two episodes coming out every week and each of them has about thirty minutes long and at the end of these six episodes quite often will spend another thirty minutes doing an in depth interview with someone perhaps someone who wrote the book on this particular business war or maybe someone who knows a lot about the industry that kind of thing. That's what business was is all about. How did you come to host one of the most popular business. Podcasts wasn't an idea that hernan lopez the founder of came with or was it. Something you suggested it was it was actually not neither a. We didn't know each other he used to work for. You probably heard of the fox networks. I think there's a famous australian behind some of that famous. Yeah well he used to work for the international arm of that and he saw what was happening with podcasts. Several years ago and so he'd come up with this idea. Well i used to be the host of a program on public radio here in the states. it's called marketplace. Still on the air and it's a national public radio style program and it's heard across the country and i was based in l. a. And while there. I made a lot of great friends and rub shoulders with a lot of really terrific producers and one of those producers ended up at wondering in la. And i had since moved from los angeles to austin texas which is why more met now. And one day. I get this call. And it's from one of the former producers at marketplace and she says. Hey i'm working over wondering what's wondering whether it's a script podcast platform and my boss. I told him about you because he has this idea for business wars. Would you be interested in talking with him about it. He got on the line and he said i'll send you over a script and maybe we can just Just wanna hear you talk. And so we started talking and he said well. If you'd like it we'd love for you to do it. And it all happened very quickly. And i didn't really know what i was getting myself into. I figured maybe this will be a three or four shows and so now here it is about to two years at a couple of months into it later and We now have gosh. I don't even know how many episodes out there now but a lot
Alex Trebek, long-running 'Jeopardy' host, dead at 80
"News broke a couple of hours before recording this. That alex trebek's passed away at eighty after five. I think five decades of of tv running jeopardy. Obviously the classiest host of all time I will admit. I was following him every day during his updates when it first broke that he had cancer in his positive message throughout all of it and his no regrets. I've loved every minute of my life. Kind of message makes this a lot. Easier to digest for sure You know we I was. I think we all are from the generation of snl that that lampooned jeopardy pretty pretty radically. And then in a wonderful way. And that was kind of my entry way into the show of jeopardy itself Which i then later in life Fell in love with my family. And i would watch wheel of fortune jeopardy every night for quite some time So just a shout out to to him. For kind of changing the landscape of tv and and keeping a air of dignity to What a lot of game shows have turned into seattle. mess he he you know Into that it's always amazed me the I feel like jeopardy is like a cultural role like guideposts so to speak. It's just like it's it's rampant. And everything like i mean it's prevalent and everything like there's there's so many references jeopardy or at shows up and things that we love or you know things like that where it's just like jeopardy is like that corner cornerstone. That's the word that if you are a jeopardy answer you've made oh
XSET's Wil Eddins and Clinton Sparks on Music & Merch in Esports
"Also just the overlap of celebrity with gaming that we've seen and how that also translates into Church Street. We're so starting pretty broad couldn't I guess I'll start with you with someone who has deep into the top level of the music industry. How have you seen Stars changed their perspective on gaming the last few years. It really feels seen a lot of acceptance of gaming and embracing of gaming from a lot of the most popular musicians of the world. Well, I mean, it would behoove them to get familiar with the community in an industry that is as large as gaming in E Sports is because they have their music which is also a big component in streaming and gaming so it would be advantageous for them to get familiar with that wage base. So they can interact with those celebrities are streamers and games over there to get more exposure for their music but a lot of a lot of athletes and in artists are Gamers themselves off. So, you know used to be two separate things these guys over here and those guys are over there and you know throughout my career. I've always been the bridge between different Industries and connecting them together. So that's one of the things that we did really big at our last organization that we intend on doing even bigger here at exit. So, yeah, I think gaming in in in I said this before gaming in music has always been always been basically dating they've been like a booty call and it just never committed. You know, I mean, I think just now they're actually realizing like, oh, we really love each other like why why are we like hanging out more about Netflix and chill? So I think that's kind of what's happening with music and Gamers and streaming and and musicians all together now, It's been pretty crazy. I think a lot of it started with the Drake and ninja fortnite stream, but prior to that people like Deadmau5 were on Twitch way before it really took off as a platform and there's you know, quite a bit of sampling of video game music over the years and tons of this different crossover will as you've seen it from a merchandising and fashion perspective. We've seen Esports and gaming has become things that a lot of artists like to wear onstage that athletes are walking into games with how have you seen that change and how and building as somebody who built phase into one of those brands that have seen odd the chests of many different celebrities. How does the crossover of celebrity into gaming help you from a merchandising and fashion perspective. So I you mentioned the juju moment with Drake and Travis like I mean, I remember being in the office with Greg and Clinton just saying like wow, this shit is validated now, like like the mass. The youth in urban and pop culture is not Embrace Esports and gaming. So I was like, you know, since we have such an extensive background in a parallel fashion, I was like, we need to start reaching out to our friends and family that are also still like, you know, not very like familiar with e sports but like if we were to reach out to them and let them know like Now's the Time like do projects with the Esports organization like we would break ground. So I mean getting getting product onto like whether it's celebrity or just like, you know, the day-to-day gamer or the cool guy or cool girl in school. Like I just thought like we just need to, you know, reach out to Heritage brands that you know, the E Sports gamer communities are ready have a brace and wearing on a daily and just you know outfitting and working at it into their you know, their closets by merging, you know, that these sports or gamer brands with them. It's it was it was a no-brainer, you know, like people, you know, people walk all you know walking sneakers and he's he's all day but our Nikes but how cool would it be if it was paired off with an E sports or gamer bread, you know, so it was an easy. Was it easy marriage? So to speak absolutely those Partnerships are so crucial when building a Brand New Jersey too big a massive icon and in the same time frame. Coincidentally, we've also seen all the major athletic apparel Brands Nike Adidas Champion Puma all do a lot more work in Esports and gaming in general. So there's been a ton of those crossover opportunities as you now move to exit where you've got a new brand that was created just this last summer is now working at a bunch of different games side a bunch of celebrities or some of the challenges in building this new brand into one that encompasses that same level of passion that you see for other stray dog. Brad's at the gaming world, right? I mean, I don't think there's any there's any challenges if you don't mind me jumping in there cuz we're dope and we're doba what we do and we plan on different people build stuff. So I will can add on to that. But yeah, I mean he's right right, but you know, we we've learned how to Pivot and understand what we're doing is super new in that we don't have an existing. We didn't have an existing audience. You know, we we came straight out the gate and we knew if we were going to do it we had to come with some heat or just something where it would make it a great impression. So I mean the challenges are a like a month. It's going to be trying to find who your customer is and what they'd like and if they would like, you know, the things that we're presenting based off our tastes and you know the design that we're putting out so it's like you're you're basically throwing out a line and seeing what kind of fish you can catch right and then the other thing is, you know, supply chain like pre covid-19. Big problem, you know Finding inventories and and blanks and you know even just working with companies during this time was like the the time lines and production often times where hard to work with so we had to we had to work along those lines and figure it out. So we also be at home about it because
Beyoncé shares sneak peek at new Ivy Park x Adidas collection
"She revealed photos from her forthcoming second Ivy Park and Adidas collaboration called Drip to It includes neon and pastel tracksuits and body suits. But it also has such items as blazers fanny packs, windbreakers, all sorts of stuff. Now, the first drop of for Adidas collaboration sold out immediately. So if you want to get your hands on this market calendars October 30th is when you're going to be able to get a hold of this. If you're lucky, it'll fell out O heart. Yeah, before we even know it. Yeah. And
Storylines from Roland Garros 2020
"Everyone John, we're up here in this week's sports illustrated tennis podcast late Wednesday night we have reached the round of four. We've reached the semi. Draws so Jamie and I will talk some tennis from Roland Garros and. We would try to keep it sufficiently general. So the school be absolutely by the time you're listening Jamie how are you? I'm good. How are you from a little little cold but no complaints it's been spin. French Open like no other, it's been an interesting interesting time so far but you know the the good news is Kobe hasn't really become the story, and if we're talking about the chilly weather and not a global pandemic, that's a win in itself. In here, we are at the business end of our second major in four weeks. You're cold or office cold. I think some other players are cold I think joke just cold I've seen a lot of PARKAS. I actually double check the weather temperature today because I said, how cold is it? Really there people are inferred jackets and you know Winter Winter Parkas I think some people look like they're going skiing. Is it really that cold I? Mean you're you have survived many New York winters what's going on? Oh boy I'll say a few things. One of them is that whatever the temperature is it is that an accurate indicator is has that sort of British chill where you're. Just coal to the bones. You know I mean obviously for for athletes it's it's different. You're running around your your body's warming up than stopping as rob pointed out I think some of this is just what people are accustomed to. There's a part of me that doesn't mind it. You know we we played tennis in extreme conditions or extreme heat must failure I think it probably speaks well of the sport that same players that win when it's one hundred twenty degrees or winning when it's forty nine degrees. I would say that I think this has had a bit of an impact, not so much on the level of play but I don't think the caliber of play has dropped because everybody is. Dressed like they're going skiing I think it hasn't changed the mood in the vibe and we've got Novakova did and it's it's just funny how these tournament sort of change as they progress but there there is not been as far as i. can tell a whole lot of Kobe fear doesn't seem to be much of the talk it doesn't come up much in press conferences. Does, players like Daniel Collins shoot it down, but it's been if this is not the French Open that people are used to and I thought at the US Open the apparel manufacturers missed a golden opportunity not to do more with the surface area of these masks. Why not put a? Cough alligator or Nike swoosh mask, and here it's time to show off the winter gear in the Lacoste and Nike. And Adidas Park aware because as soon as the vitamins you've seen like as soon as the players. Get done leaving the court they as a record it Patrick of did it they all put on Ski Jack So It's been a twist on the tournament but again I mean. For the last six months you and I have been talking about. Bubbles and pandemics, and how are we going to get athletes from all over the world? Into into a common spot. And the fact that the talk has been a lot about. Tennis and conditions and scheduling and doubles and singles in wide open draws. And not about players tested positive I think is a good sign. For sure. I wanted to ask you I was reading and piece by CPS ignore and he he said that you know it was about the handshakes in about, of course, how they're really not happening anymore the racket touch. is now has now replaced it, and so I actually thought twenty because in the past few matches, we've actually seen some players after you know after the match in in the t match, he did it and there was some others where you know. They go to the night in a do this very strange hesitant high five or maybe there is a little bit of an embrace and course you sit there and you cringe and you say, oh no, they're touching each other amino they're so close I talk about Kobe and all this What is Of the players talked about the handshake what about you just watching? On my end I feel like You know a lot of after really great matches long matches. It's nice to see two opponents kind of embrace each other or just kind of you know pat each other on the back for for a hard-fought match and we don't see that what what are your thoughts on on just the lack of handshakes in this cova time. Yeah. You see handshakes like if you have. I have this thing where like I'll watch an old movie your you'll cringe and say, no social distance, oh. Yes. This was a bill before March of twenty twenty. So, yeah you see these these. Sort of belly paths or the even the on the shoulder at the you know the net you know I, mean I always loved the handshake I recited would've tennis is nice quirks. You spend hours battling with this opponent, and then the very first person you bake human contact with is that same opponent When Ron Swanson say about handshakes after the for dry and. In three seconds or something like that it's it's great. Now I mean the racket tap is a little bit strange in some players are are not even doing that other players are as as you know, there are have been a couple of exceptions. Dominant team seems to be a a serial offender which probably ultimately speaks well of him and it has has actually gone gone the hand I. He did what after the US Open finally did there were some some contact against Schwartzman I. Don't know I feel at some level you've been. You've been hitting a sweaty tennis ball back and forth for three hours at your opponent is touch. you know none of us are perfectly convicted and our Kobe protocol and the same person who watches groceries is. Also holding the poll on the subway. Think I think we all have a inconsistencies. I have to think if you've been using the same tennis ball as as another opponent and your bodily fluid is getting on that same tennis ball I don't know if you brush palms at the net for a second to is that really so bad but yeah. I mean there are a lot of sort of jarring little twists I mean the lack of a crowd I think has been especially acute here in France especially when French players have taken the court because often the the fans try to impose themselves on the match here Dan. Is it really happening? it'll be interesting to see what stays in what doesn't I mean if I never see another ball kid and all towel again, that's that's probably a good thing It's very strange doing a courtside interviewed a math. It'll be interesting to see I mean I think we're already sort of looking to twenty twenty, one I suspect there will be him shakes at the twenty twenty one Australian Open because the players will of quarantine for two weeks and essentially what what I'm wants the players were there. And test negative in are in this this quarantine situations that they they don't even have to wear masks
Today Cryptotraders Could Be Busy
"Tonight's looking good today is looking good bitcoin play the game yesterday it pushed onto another daily high pushed higher trendies day we grinding why? Grind Grind Grind, is what we? Currently. Doing and look I tell you what? It's It really does look could. Let me visit numbers? We got two, thousand, one, hundred, seventeen, all thereabouts thereabouts that he's effectively a A point of resistance that was a support level that I raised my orders to buy Bitcoin It's come back up towards it tapped on. Yesterday, it just tapped a little tap tap tap. TAP. Aroo. And now. I'd love to say that level guy we get through that level and we stopped to get a lot more going on a lot more interest and bitcoin will the news that's coming at continues to be stronger and stronger and stronger we currently from those lives that we saw. In the full which happened to be nine eight to one way up twelve point, two, five percent from those lows. So the last three days have been pretty pretty conscious nothing major nothing major but let's get back to I. Think it was Monday Monday. Will we all right now we're up nearly seven percent. Or thirty seven percent thus far actually the best way to do that it's just a little weekly six point six percent the guy. And this off the weekly. So I just gotTa plant in the minute now, willy pushed through today will we see bitcoin pulled back a little bit and give us that or low on the high timeframes twelve-hour will the daily before we go through? That's the probability that I'm waiting to save plays at a couple of tries came out yesterday that was one on that was one K B while. X which is perpetual. Okay. B. p. e. By Doing the thing that look right now you know. BITCOIN's momentum guards at starting to look a little bit dangerous. He smashes through that resistance plays going the whole of the top ten is lit up wrought now and looks superb arts bitcoin eleven thousand and thirteen dollars a half percent to die look yesterday. Let's not forget what Adidas I did go all the way out one point six percent closing at ten, thousand, nine, hundred, fifty, five, loy eleven, thousand theorems pretty a pretty good. Push out of the Guy Fawkes up three point seven six. Now, we're only one hour into the trading day and the three seventy nine, point six, three yesterday was flat and do anything except pay another one stop it's pushed hard full percent at twenty five point, six cents we sitting at right now starting to see that momentum increase once again, mole bullishness coming across these top ten bitcoin cash yesterday was damn point three percent today currently up two percent to thirty fuss what seven zero locking up three percent today. Yesterday. It was down one point one percent. It's at forty nine dollars and twenty three cents vase at one point four, three percents still one of the most ugly shots in the top ten. The, right. No data bats up one point four percent at one, sixty, five, forty, four. Donna closing in at ten sent me was down yesterday was only down one point seven percent today so far up two point, five percent bonds had bullish cattle in the cradle dot closing. It's broken the high of that now that doesn't mean tried to vital to me right now. It just means it's done something. It's I didn't get along on that tried to it because it wasn't there. There was low a high hall I don't play that game. Ply The guy, a tried trend. The trend wasn't set. We currently twenty dollars twenty one, one, point, nine percent on the day. Saifi ails would. Up One point two percent rejected the lows yesterday at one stage the law two, dollars fifty, seven, a closet toodle seventy one, point three, it's up two percent of the minute. Two hundred seventy six is what you WANNA theory else full length is up three point five, six percent off the being down one point out yesterday we are eleven and twelve cents holding again above that ten dollars, he's a story of the day thus far. Off Donald, my scans Adema scans across the markets that I like to try. On the full list full scan, it's Now seeing green lit up everywhere at the moment really really is a positive looking stopped to the dialogue full of so other continues to kick on. But if you look at the daily shots, there is a potential for lot of these dialing shots to have a high low in a bitcoins already continued movie it's dominated. than any of the others as far as moving. Hi, this way cerium look give if we can get above three ninety point seven, one, the high blood of high lows, but they'll be. Then we'll have an uptrend
Man accused of looting downtown Seattle store facing federal gun charge
"Auburn man is charged in federal court in connection with looting in downtown Seattle during the ongoing protests. Come on. Sue Romero has more. The U. S attorney in Seattle, Brian Moran, says 32 year old Alto, Lage had guns and stolen merchandise in his car. After a break in at a store called Sneaker City. On June 1st. The large number of individuals were seen coming out of there. That merchandise was eventually traced to a car in the nearby facility that that car was registered to Mr Tell Aga. A search of the car found two handguns, several pairs of Air Jordans and Adidas tennis shoes and new baseball hats. Since tell Aga is prohibited from possessing guns due to a previous robbery conviction. He was charged federally with being a felon in possession of a firearm,
New Zealand Stock Market Halts Trading Amid Cyber Attack
"Trading on the New Zealand Stock Exchange has. been halted for like a week because, of Adidas, attack and this was this attack was already happening before adamant I recorded last week shy but we didn't talk about it at the time because we weren't sure what the motivation was. The Cross Church massacre terrorist was sentenced last week. So we thought they could have been a political nexus to the attack, but now it looks like fairly standard. Diaz ransom stuff. Standard. Blackmail. But at a pretty big scale, two, hundred gigabits per second is what is saying that they're tapping? At End. Up Pretty significant target the New Zealand Stock Exchange. This is a little bit risky just like the ransomware people who are going after critical national assets things like hospitals where people are GonNa die I think these guys are playing with fire New Zealand's got a pretty serious Intel capability vice country and I wouldn't be shocked if doing things like going after the Stock Exchange ends up with these guys in the real crosshairs. Yes. are able to take down the part of the ends at X. Website that dealt with company announcements and because they couldn't provide. Appropriate access to company information they had to suspend trading, and it's been up and down all week. So it is actually a pretty it is actually a pretty big deal. This one it looks like this is the same crew may be that was pretending to be Russians like a couple of years while pretending to be like fancy bed, we offensive s and is your bitcoins and that was making some people on the receiving end of those emails feel very important for for a time. Ego boost that you give to your victims but yeah, I, don't think this is how the G. R. U. is monetize their activity. No, and it looks like one of the issues here was that ends at was hosting its DNS servers and its content service on the same network, which is usually a good thing to do. We keep on saying this is a very important pieces of infrastructure where people have not thought through and threat model that. Looks like and and I do think you know any organization of reasonable size needs to have security assessments that don't just try to break in into look at traditional intrusion but to think through if dos attack happens, what is the the thin part of your infrastructure? That's GonNa feel I. This is really interesting because you know obviously most of the exchanges probably disconnect from the Internet on private networks on leased. Lines in such But like you said, if they can take down a web service and a website that is critical to the legal operation of the site, then does it matter if the backend servers still operating they have to stop operation overall? Yeah. This attack campaign is also targeting money Graham braintree and other finance services companies, and we have linked through to a write up on zd by Cowan Kim
Border Patrol Seizes Millions In Counterfeit Shoes From Hong Kong At Dallas-Fort Worth
"Busts up a shipment of counterfeit athletic shoes at the port of entry in Dallas Fort Worth, including limited edition Air Jordans, priced at $2000 per pair. The shipments overall value, easily topping $4 million in fake Nikes and Adidas is were on their way to Mexico, and agents say they were not of the highest quality products appear to have come from Hong Hong Kong. Kong.
Seattle Kraken: NHL announces name of 32nd franchise
"These story of the week the Seattle thirty two's have a name. They are the Seattle cracking before we drill down and getting some of the. Pacific says a Sandy Atlantic about this. How important was the events of this week for Seattle for the NHL? Like how big a deal is this for the League? It's a huge deal and first of all. It was a fun topic Jeff. Life is hard for people right now. And that was a fun couple of hours. The reveal the video, the look at the Jersey. The name like whether people like the name or didn't like it. They were kind of laughing like Whoa. That's really off the board and I know you don't like it. Because of the nicknames that can come from it, but I love it. It's different. It's different for hockey. It's a step out of the. The normal, it's bold. It's it's a change. It's a try it something new, and I think hockey badly needs that. There were a couple of interesting things I've found out in some conversations number one when they were talking about the Jersey with the people from Adidas one of the things they were saying is we have to imagine what it would look like to lift the Stanley Cup? In this Jersey we can't think that it's going to. To look terrible to lift the Stanley Cup in this Jersey and I liked the Jersey. I liked that way of thinking i. think that's very big. The other I heard that was interesting, was that they chose the name crack and I, and then they went about the identity, the logo and the Jersey and the like the story line of the cracking, and there were some people who heard the name and they were like, are you? You, sure about this, is this really a good idea? And then they started to see the logo and the identity behind it, and they bought in and a lot of times when expansion teams come in. They won't reveal the name the logo end the Jersey at the same time they'll do maybe name and logo at once and Jersey later. This was a win because they did all three at once and I think that's sold people. I think they had to do it that way. And I I think you're right and to the point like we've talked about before I, wanted sasquatch. Works on a whole lot of levels, but again as I pointed out on this podcast before I've realized, and I've been dragged kicking and screaming into this realization that not everything is for me, and that's okay now. I don't want to I gotTa WanNa shoot an Arrow and then paint a circle around it after it lands I. Don't WanNa. Be That Guy Oh. Yeah I, liked it all along cracking his great. Oh a homerun tape measure, but at that reveal. I didn't hate it. Like I love the colors I love you collars look great. The colors are great. The logo looks great. I can get used to crack in and the one. You're think is a good one. It is different. It is distinct and the one expectation that I think we all have a bow. Seattle at this point is that everything they do is going to be new is going to be progressive is gonNA surprise a lot of people whether it is the name which is very nontraditional, whether it's the first you know green arena climate pledge arena. Everything they do is going to be different. We expect that they're hiring policies progressive the way that they are going to do business as progressive I. Just hope that it doesn't stop now I. Don't think that it does but what does do Elliot selfishly since I have conceded sasquatch. Bang the drum for different colored ice for Seattle Oh my God. I knew you're GONNA. All all our producer I wrote down actually I got to tell you I wrote down. When does jeff come up with the different colored? Ice Oh my God yeah. I'm telling. Pretty, it'd be this early. It will put it this way Jeff. If one team's going to do it, it's going to be this one well. They WANNA. They're promoting. They have the green arena, so do green ice here you go. Here's your chance. I'd love to see if the NHL allows this you know. It reminds me a lot of the raptors. When the raptors came in new, there were a lot of people didn't like raptors and I remember. John Bits of doing an interview on the Fan with Bob McCowan and John. biddle said Bob. What do you think of the name and he goes Bob? Said I hate it and John biddle said good. That means that you're not in our target audience so I! Don't care what you think about it. And the other thing, too, is you talk about the team? Look at their twitter feed now that we have a name or strategizing all the ways to draft your favorite player. Yeah, like there are people in the league. Telling me I'm sick of these guys already sold. The rivalries are building. Yes, rivalries are building so the other two Jeff I I'd heard was. I heard the amount of meetings over the small details were unreal. The color of the is how many is you know I didn't realize I saw the video. When you look at the logo, the S has tentacle through it. like that black line is the tentacle of the cracking, and there was one person who told me that They weren't so sure about this until they saw that video and I have to say identify with that. When I saw the video and saw that that's what that black line was supposed to be. I thought that was really cool. What are the things about the whole reveal by? Seattle is the security around at the secrecy around. It the lack of leaks. I thought for sure that by the morning of the announcement it would be out there and confirmed by somebody I'll tell you the one thing that I learned from one of maybe if not my favorite movie of all time jaws. Is this Don't show the shark. Secret that movie is they don't show the shark until much later on. Don't show the shark and the one thing that Seattle did in this entire process is. They didn't show the shark like sure. There was a temptation there to extend the metaphor. Show the shark, but they didn't do it. Even in that video as everybody is going through this pruder's style frame by frame by frame, trying to look for clues I gotta give it to Seattle Man. They didn't show the shark at all. One of the big conversations I heard after they decided the name was. What's the Mascot GonNa look like. Well and that's when you get the rivalry about DETROIT WITH DETROIT. Yes, it looks too much like a traditional octopus. It won't. There's no way it will. No of course not, and they also said like the Jersey, the crack and has to look. Not like a WIMP, it can't be a wimpy cracking I. Don't know enough about mythological creatures. I'm not sure there can be a wimpy cracking. Does it exist I? Doubt it every movie I've ever mccracken. They're pretty nasty, but they definitely talk about that. We can't have a soft cracking. So the jerseys were revealed the branding is revealed and Tim Leiweke, who's a CEO of the Oak View Group was on hockey central with us. The day of the announcement and he let something slide. Let something slip. That was pretty interesting. We spent more time going back and look at the Metropolitans. In the fact, they won the Stanley cow, so we spend a lot of time looking at that history and tradition. I won't spill all the beans, but I'll tell you. There's a third and Fourth Jersey coming. Eventually wore on her that legacy in that tradition. Hundred Seventeen team. Of course when the won the Stanley Cup I would imagine that if they're winking at history that hard, and I think that they will. That will probably see Abana raising on opening night while you're going to do something special rate. I think they'll do a number of the special things on opening night I would imagine that would be one of them. Yes, and you know a nice touch too here. We are here here. He goes, SEATTLE. Here's here's a million ideas here on this podcast. HAP Holmes was the goaltender for that Seattle team homes played on a number of Stanley Cup, champions real good goaltender born in Aurora in the Aurora Sports Hall of Fame, died relatively young I think it is early fifties in Florida, but he wore a baseball cap. I think it might have been the first goaltender in the NHL to ever wear a baseball cap. It would be nice if they did something with HAP Holmes and abate. I don't know what it is I'm just doing this off the top of my head, but if someone is wearing a hap-. Maybe it's whoever the goaltender is for. The opening ceremony wears a HAP, Holmes baseball hat that would be a nice touch for the. Hockey nerd like me out there. WHO DIDN'T GET SASQUATCH well? One thing I looked up was to Seattle have any retired numbers and they don't. Remember when Ottawa came in had an old retired number. Frank Finnegan, and they honored it. But Seattle, I can't sense that they do. Okay, so now. Seattle's job is to make this team to create this team out of nothing not unlike what Vegas went through most recently. Do. They have a friend in the flat Cap Seattle All I. We talked about this last week. I, think they're a huge winner. In the new CBA their job just became. If easier is the right word, but I they gain some real advantages and. A few teams have said that to me that the mistakes Vegas they were going to avoid them now. Circumstances have dictated that someone's going to have to make them, and it's a huge advantage for them. There's no question from a financial point of view Elliott. We just mentioned the flat cap here second ago. Given the economic realities NHL NHL is going through now, and we'll go through in the next couple of seasons I know. I opened up by saying how important is Seattle team, but I'll ask it again from an economic point of view to this team, not just become where the more important teams in the NHL team thirty two new infusion of money. Well there's no question that that's true and new infusion of enthusiasm to the Batman, and daily made it very clear and their negotiations with the players that ownership cash flow was very important. They got expansion money that players don't share in from Vegas and there were some owners who thought they didn't get enough. In terms of the system stuff, edgy arbitration that they wanted, but one of the things they could be sold on was that they've expansion money coming in, and that's their win, and that's cash, so there's no doubt that Seattle's big for a lot of reasons, and the other thing too is even before this. There were people who were predicting. Predicting that Seattle would be a top ten revenue team in the NHL. They're gonNA need that. They're merchants already hot negative. That's one of the reasons. It didn't get out because it's not ready at right me, you can order stuff, but I learned through this process that one of the ways that logos and names get leaked Jeff is that you have to share them with vendors or you presale them to vendors and things like that. They didn't do it this time. They didn't do it this time day. Kept it all close Alright talk, congratulations, seattle you now have a name in the NHL has team
NHL’s Seattle team unveils ‘Kraken’ name along with logo, jersey design
"We are proud to give you the Seattle cracking. I'm Heidi Devil. And I'm, the vice president of marketing for the Seattle crackin. It's now my honor to take you through the inspiration for this new and exciting brand. Seattle is a city built by the sea. In our PJ's sound is notorious for its deep waters. As a child growing up here. I was always really proud of that. My grandmother from Ballard and my grandfather from Linden would entertain my siblings and cousins and I with tales of sea voyages and beasts in the deep As I got older, I learned that the largest octopus on planet Earth lives right here in our waters. about galloping Gertie and the legend of the King Octopus under Tacoma Narrows Bridge. And I can't help but think that these magnificent and highly intelligent creatures could only be descended from one thing. See the truth is hockey's always been here, sleeping giant ready to be awoken. And this city deserves a hockey club untamed as the sea herself. And when we heard the rallying cry ing of the fans and we heard the undeniable passion they had for this name. We knew it was the one We are the Seattle crackin. Our logo was built in close partnership with Adidas. To honor Our city. Our beast. And the incredible game of hockey. Wearing the shape of the s, like our champion predecessors. Seattle metropolitans. Our team will take the ice and play each in every game like it's the Stanley Cup final. Like our city. Our logo is carved from the sea. Two shades of blue converged to form a bevel ing that honors our maritime history. Stealthy tentacle and a fierce eyes symbolise the mighty crackin and the tenacity. Our players will bring toe every moment on the ice. Perhaps the most intriguing part is what you don't see. This is a brand that will grow with it city the crack in the mysterious beast and will continue to reveal itself over time. There you have it. The Seattle crackin, which apparently the team had not or the NHL. Seattle officials did not care for it first has actually been named. The team name. They've got a logo that is an SM will soon find out what the uniforms look like. Of course, we'll have to wait for you to get those on visuals. But it's an exciting day. NHL Seattle now announcing the name of the team as a Seattle crackin
Adidas HR head resigns as company addresses diversity issues
"Karen Park and the global head of Human Resources at Adidas is retiring from the company following employees complaints about the sportswear, giants culture and lack of diversity. A group of Adidas employees had called on the company's supervisory board to investigate whether parking and taking the right approach to address racial issues in the workplace.
Amazon Launches Space Push to Drive Cloud-Computing Growth; Adidas, Ford, Clorox Join Facebook Ad Boycott
"Says major users of its cloud computing services. Hoping to benefit from rising government spending and private investment. The Wall Street Journal says the move by Amazon Web services comes during a multiyear surge in U. S military and civilian agencies spending on space projects. Ford, Pepsico, Clorox, HP, Adidas and Microsoft, the latest blue chip companies to join the growing advertising boycotting Facebook and its Instagram unit over its failure to deal with hate speech and misinformation on its platform. Over 280 companies have now joined the boycott. And that's your money now. Jennifer Gosh. Inca Comeau
Facebook Sees Growing Ad Boycott in Protest Against Handling of Speech
"Boycott against Facebook has now got about 250 companies on board, including Ford, Pepsi, Adidas and Denny's. The latest arrivals to the list, joining the Stop Hate for profit campaign. They're all promising not to spend money on Facebook ads in July this after civil rights groups have been accusing the social media giant of doing very little to stop hate speech and misinformation.
"adidas" Discussed on The Journal.
"Adidas is the largest sportswear retailer in the world after Nike Its logo. The three stripes is one of the most recognizable brand around. Our colleague courageous after covers retail and she says that over the years there's been one key group of people who have helped make adidas so famous. It has really leaned on black culture in the last couple of decades to market its products, it uses black sports, stars and sell sneakers using black influencers. This link with black culture goes back decades in the nineteen eighties the rap group. Made a song about the sneakers. These days Adidas has deals with musicians like frail Williams Kanye West, and beyond say and athletes like NBA player James Harden. Defense Authors Houma game in a box. It's really important for a dita's gear and sneakers to be worn by a black artist by the black sports stars. The black community is very important to Adidas, but dozens of employees or saying that the external image of Adidas as a company that's in tune with black culture isn't reflected inside the company. Starting with its Leadership Adidas is a German company. That's where it's offices, and where most of its top leadership is from, the company doesn't have any black members on his executive team or board of directors. When Julia Bond started working as an assistant designer at the company's North American headquarters in Portland Oregon last year, she noticed almost immediately that people inside. Indeed this didn't look like the people in its ads. I joked about it at the time like with my co worker, I remember sitting at my desk and I laughed I was like well, only black person and she was like. She was like, but wait really you. You are the only black person, and then we started to talk about it and she was like wait. I think you're. I think you're the only black female across like apparel designer across all categories here. Wow, and that. That was really isolating. I was like. Wow! I guess I am the only black female that's. DESIGNING APPAREL IN PORTLAND. For Adidas right and I was like that was really. Was a dark day. I would say because it was very like. Wow, okay I. know we're out there right I know there's black female apparel designers out there, but like where where are we? I would notice it a lot more after said it out loud. I would be in meetings and I would look, and I'd be like still just me. Then one day last summer only a couple months after she became a full time employee, something happened that made Julia. Feel even more isolated at work. Did is creative. Directors had sent inspiration packets to design teams all across the company. These packets were full of images images that we're supposed to serve as a conceptual starting point for the next season's collection. Damages were also hung up on a wall so that designers could be constantly thinking about them. And that's when an intern on Jewish team came over to talk about one of the pictures. She had come down to our area and she was like hey, did you guys see the confederate flag on the wall? And I was like what. Are you sure it's a confederate flag I googled it and shoulders like this is a confederate flag shorts that like didn't believe her, and she was like. Yeah, come on, let's go on the wall and look. So. We looked at the wall and my immediate team came with me, and we looked at it and I'm looking at this image of a guy who's skating with a confederate flag on his t shirt. And I remember. A start to cry and I wasn't expecting that at all. And this is after we had a meeting where. Our marketing team is telling us that we have to better target inservice service, the urban consumer and I use the biggest air quotes of my life here. When they mean black people. like our highest design. Aspiration is a confederate flag. Yet you guys want us to speak to black people. It broke me to be honest because. I can't understand how. This happened like you know like how. How did that happen? To my ancestors died. Because people chose to wave that flag. That flag is a symbol of hatred. And it frustrated me so much I just couldn't stop crying and my team was like Llosa's like so messed up like. You shouldn't be made to feel this way at work and they were even flustered. For Julia. It wasn't just the image. She was also disturbed at the thought of how many other employees must have seen it and not said anything. These images went not only to the Portland team, but also to Germany, and they also like circulated around not just apparel, but footwear and marketing. Allot lot of hands had these images right and you know these were the final images right so I can only imagine the process of you know. Consolidating and dwindling down, and getting really clear, and making sure that these were the ones. You want it to show the team. Julia talked to her boss and hr about the incident. She says she was promised an explanation about how a confederate flag got into the design inspiration packet, but that explanation never came. Adidas declined to comment on Julius Story and declined to provide us with a racial breakdown of its staff. The same summer that Julia had the incident with the confederate flag, another employee in a different part of the company was dealing with something similar. His name is Aaron Teret. I'm thirty years old, born and raised in Germany, half black openly queer I've been working for the data's group for close to three years now Aaron works for Reebok. A Brand Adidas owns last August he went to an all hands meeting Reebok's Boston office with a group of top executives from Adidas. There was a Q. and A. In one question had to do with the New York Times story about Adidas that run a few weeks earlier, the story highlighted concerns from employees about a lack of diversity and its effect on the company's culture. Adidas is head of HR. Karen Parkin took the question. Because she felt this was mostly in age our topic. Karen Parkin started to answer this question. And she said more or less that this is only noise that we do here here in the US. I do not really believe that there's an issue was. Let me get this straight, so there was a question about how the company was. Going to deal with and confront racism correct, and the head of human resources stood up with the company, and said that racism was just noise in the United States. Yes more or less That's what she said correct. This sparked quite a lot of outrage and at our headquarters, so the day after there was a lot of meetings with the SLT's the senior leadership team at L. Company where we discussed what has happened and a lot of employees in a very emotional manner, sometimes even started to share their experience, and how they felt there were people crying, because they've been with a company for a long time, and basically said that they felt very disappointed that even though our president and our team was also present during that meeting, no one had said anything. Now want to reiterate also that while Karen may have been the person that answered the question. No one did really say anything to answer in a more. Suitable way well. How did you interpret those comments to mean? And how did it make you feel about the company on that day? I lost a lot of trust. I think lost a lot of trust in the leaders Liebeck that will also present. I lost a lot of. The part numbers many of which I've actually met in person June time in Germany I lost a lot of trust in corporations as a whole. Did it said that it does not tolerate racism, but both Aaron Julia felt like the company hadn't.
"adidas" Discussed on Pop Fashion
"Let's talk about transition sentence my favorite shoe brand that I love to hate as we're like hate to love. Love hate relationships mutual, so Edita's. Where does crocs fit it and then oh, that's a hate hate relationship. Oh, okay. Got I hate crocs crocs hates me for talking so much about how I hate crocks. I see. So that's hey, this is love hate. This is this is this is an on again off again, relationship data's it's complicated. We'll get back to that. For those of you new listeners who were like what is Lisa's problem with Adidas? So the news this week is that is testing the future craft loop. It is the first sneaker it is designing to be returned to us for recycling into another pair of shoes. Adidas is looking at this sneaker as part of the closed loop process, where nothing ends up in landfills, according to an article about it in Blasi, David quad, who was the project director, on the global strategy team told glossy that consumption can facilitate the expression of self creativity. But people as we know on the show are becoming more aware of the car. Consequences that consumption can have. So they're trying to offset that model of consumption. He said, quote, at the end of the day, even our product made from recycled ocean plastic still gets thrown away. That's the key insight that fueled future craft loop and gave us the inspiration to come up with an alternative unquote. Adidas is testing the future craft loop sneakers with a group of two hundred consumers influencers and athletes that does not include me. Are you better just a little another two to three hundred pairs are being tested by Adidas employees and in a few months, they're all gonna turn in their shoes so that they can be recycled into a second generation?.
"adidas" Discussed on Channel 33
"That was what a tease of bars is like your son deserves more than an adidas press run but that really speaks to the nature of drake rate is that he is totally going to the his messaging about his son is going to sound like product messaging it's going to be a part of his rollout for his album scorpion it's coming out later this month it's it's gonna be a part of his brand management which is weird it's weird that we go from kid we didn't even know that exist existed to incorporating a small child into the brand management of a pop star and it's a thing that happens with all celebrity children got them monetize lows toddlers but it's it's in this case it's just jarring because the kids come out of nowhere you're what i'm saying contrast it with a kardashian baby rollout right where it's like the pregnancy is this thing even if it's not announced it's a thing this is like a surprise draw a surprise drop a real surprised well yes oh push a ruin drake surprise pates right right that's exactly what happened we're talking about a kid is prized but it's true in the context of how drake is going to talk about his baby mama secret kid going forward it's going to it's going to seem like that it's going to seem like this is a guy who's adjusting to the fact that he was trying to surprise drop a child and and there was a leak.
"adidas" Discussed on WGIR-AM
"Joining us on the line now is paula monica from cnn money in paul thank you for joining us today we're talking to and under our mode start first with adidas this is a company that really seems to be on the upswing over the last three to four years where do they see the most growth coming from you very well i'm going to be the nba he'd this year because out great he is you know he's a very good marketing type of guy and especially with that big beer is so you know i think that you know this has been benefiting from that what's interesting is that now you've got the cognac controversy with all of his comment that seemed to be a little you know crazy so i think that says something that people are wondering adidas has stuck with ganja they have you know an affiliated with him his brand of shoes and it seems like it's done well for them but go ahead hit increasingly difficult for big companies i think back someone who is as controversial as he is he's the the growth for adidas is it primarily on the footwear siders in apparel is well it's really been but we're side but apparel they've had some nice games also but i mean even though they reported some pretty solid numbers yesterday i think those results got overshadowed by controversies and stock actually fell what's over and go to underarm now this is a stock that pretty much from the end of two thousand fifteen through last fall was in just about a free fall going from forty three dollars a share down to about twelve the last six months they seem to be turning the corner is far as the stock price goes is that the businesses are improving or just because it had sold off too much it sold off a lot as you've noticed and it seems to be stabilizing now in the upper team that last check seventeen or so on that you a stock there are two classes shares no you got the other a shares as well which sixteen thing with under armour is almost the opposite edith under armor is having difficulty really gaining or regaining some of the momentum that it had the us you know the big splashy promotional poll with steph curry a couple of years ago and that was a big boost for them and you know.
"adidas" Discussed on The Playbook
"It was like over high i'm me overseas six hundred people you gotta use we haven't virtual platform for the t shirts now get all the sizes right they just go right on the text your name they can text braxton and then that's sure comes right to their house you gotta deal with yeah yeah it wasn't that it's an app yet won best moment web app in sports called the aggregated marketing shameless plug aggregating to get on that one the camps we literally do though we work with golf tournaments camps a lot with that so it's exact reasons you can't run out of shirts got all the right sizes and you do it afterwards and the kids love it then you get other sponsors as well speaking of sponsors one of the cool things too is you really well adidases your shoe sponsor level apparel to imperial too so you know it's not people realize is football players not easy to get a good shoe and appeared new and you have a really good one what it what it what was it about adidas because everybody goes with under armour or nike signed with all our athletes over the years what was appealing about adidas all been with not here ever since i was young you know how they had the best of the best you know the top three merchandise school period they picked you the you know this if you were going up to the nike campus that was it called area fifty one where they pick pick pick ten schools at the beginning season in four diamond schools how state was one of tcu is one of them and those diamond uniforms you got they had a plan that before the season in pick that's how i always know how state it'd be good when nike picks so we've been with i've been with them forever in you know no one indeed is came in always like do you know kobe hat on you know like i wasn't interested but now once i got older and understanding like the style they going to the cloud comfort gloves how much support you get you get behind them in how much though you know is is the.
"adidas" Discussed on Business Wars
"The next day when they are given time to explore adidas's bast archives a museum quality collection of old adidas shoes what they're looking at inside that room is corporate history but soon they realize they're looking at something else too they're looking at the company's future a company that before any other sneaker company did focused first on the athlete before leaving germany the two consultants make two recommendations the first is to doubled down on the kind of committed technical year that otti dassler prized back in the day limit color palettes limit the number of futuristic features the blatant nike rip offs stopped trying to chase nike and reebok that's a strategy that rarely works anyway better to reconnect with core functionality get back to doing would adidas does bashed and then more in strasser make another suggestion adidas should under no circumstances abandoned the classic brands like the stance myths in the superstars embrace the old stuff appeal to the sinomiddle instincts of old adidas fans and revive in refined the classics keep those core shapes and colors but update i'm with modern fit modern technology like improve souls and lighter rubber within a few weeks strasser and more than officially retained by their old arch enemy spearhead a line of performance of herald no first as it is equivalent and later as they beat his performance lives there tailored to appeal the record athletes and they began collecting the classic adidas styles and a group called adidas originates strasser and morris changes don't have an impact right away these two former nike executives of crafted a path it will eventually lead adidas powdered the wilderness and back into the.
"adidas" Discussed on Business Wars
"To start a new consultancy taking designer rob more along with him night will he considered it a major betrayal let's go back to germany it's 1989 visit ita's is going up on the auction block will more in strasser now independent consultants they get an invitation to visit they know exactly what their old boss would think of such thing but hey they don't work for phil knight anymore so they accept the invitation and speed down the audubon to adidas's headquarters but a strasser and more draw to a halt in for the fortress that serves as adidas's hq something dawns on more he realizes just how far from home he really is deep down he's a bearded man he's got no business in bavaria how huq let's get outta here strasser is not so sentimental absolutely not an so for the next several days more and strasser hunker down in intensive meetings with what remains of a deed as his leadership over one red wine fuel dinner in particular at a restaurant near adidas's headquarters mortels in adidas executive he could remember well when he viewed adidas as his greatest rival no offence before a decade our mission was to kick your ass the executive smiles and lifts his glass of wine but peter you did kick are ass that's why you're here more instructors great revelation comes.
"adidas" Discussed on Business Wars
"To the marketing budget the opposite some marketing budget of fifty million dollars to stay ahead of the competition if there were any doubt before it now seemed settled the tables have turned in 1987 horst dassler the businessman who put adidas on the map and more than one hundred fifty countries the man who helped transform his father's company into a multibillion dollar concern dies suddenly at the age of fifty one for the german firm the timing couldn't be worse not only is adidas getting pummelled in the us by nike but phil nights getting ready to launch a european invasion right there in adidas's backyard it stronghold and other rivals like reebok rambeau shing the three strives brand from the other side approaching annual sales of a billionplus the closing years of the 1980s marker new kind of low for adidas shrinking sales shrinking market footprint and above all a noticeable lack of the type of innovative new products that nike appears to be able to crank out by the truckload adidas's flailing in two hundred directions at once trying to expand into areas it has no business being in like casual outerwear and inside adidas's headquarters while it's basically become open warfare after horst dassler dies twenty percent of its shares good was kids audie junior and suzanne but horst also has four sisters and they control the remainder of the company the sisters begin working together and they start agitating for a sale of the company once proud three stripes losing out to reebok and nike it's unconscionable it's embarrassing otti junior and suzanne initially fight their odds but they have a pretty high tax bill from they're inheritance and they eventually decide to give up their shares the road to assail appears to have been paved and soon forst's sisters of located.
"adidas" Discussed on Business Wars
"Up sneaker culture and hip hop culture are now permanently fused but it's adidas with the first of the hip hop endorsement deals that's in front position to read the biggest benefit in fact in some ways things it adidas headquarters back in bavaria have never been better on volume alone the germanbased company far outpaces its rivals with annual sales regularly hovering around one and a half billion dollars as he equivalent of some three billion today in the mid '80s adidas's the industry trendsetter than his sneakers and a payroll will become even more iconic is the year's advance but horst dassler the chief of adidas in the son of the company's founder he knows that there are plenty of challenges facing the three strive brand for one thing there's the growth wave that adidas has been riding since the '60s and '70s mean how much longer can this go on for another there are now a lot of competitors wanting a piece of the sneaker action puma the company run by horst cousin are mean is gobbling up market share in europe and in the u s reebok shelling hundreds of thousands of pairs of aerobics and running shoes but they're not the greatest threat to adidas's continued dominance not by a long shot and horst knows it the greatest threat to adidas's top position is a certain company out of beaverton oregon named for the goddess of speed though adidas has scored a literal hit with the run dmc campaign nike has been gathering momentum with a raft of its own smart endorsements to say nothing of the shoes themselves sneakers that are changing the game with high tech features like the cortez considered by many to be the first modern running sneaker the little company that could a sprinted from annual revenue of less than twenty nine million in 1973 to more than eight hundred fifty million just a decade later now that's only half.
"adidas" Discussed on Business Wars
"Vandame was entering a bold new era and this is episode four nike air today were picking things up in the 1980s a decade of big hair and bigger shoulder pads before the end of the decade though the sneaker would take on a significance both bigger and certainly more enduring than either of those passing fads indeed the sneaker continues told a special place today is both a fashion statement and a status symbol but how did that happen well as we'll here it had a whole lot to do the clash of sportswear titans but first let's get back to run dmc rocket a hometown crowd would my adidas in the crowd that night in out of town a guy named angelo anastasio he's slow now from the adidas offices on the west coast to see firsthand this run dmc phenomenon as it is honor for his vitas feels his heart racing when the arena full of fans raise their sneakers high in the air you can imagine i mean he heard this thing was big that man this is bigger than he dared to imagine after the show anastasio meets up with the wrappers vacs day how would you like to get paid to wear adidas clear members of red the amc told me much time to think this went of after all they've already become the brands loudest evangelist for a few days later the news goes public run dmc has become the first hiphop group in the world the sign a major endorsement deal with a sneaker company the pay out one million dollars in the weeks and months after adidas officially signs run dmc american sales of the shell towed sneakers sore billboards featuring the rap trio pop up in cities around the country the rappers work with adidas to develop their own line of tracksuits and superstar footwear versions of which by the way are still being sold today soon competitors follow suit signing up rappers to sport their brand a young rapper name dougie fresh is wrapping bali the beastie boys a wearing 'pumas grand master flash never goes anywhere without his bright red pair ponies slammed.
"adidas" Discussed on KNBR The Sports Leader
"Thousand dollars in in gear so no cash i couldn't even my buddies ordered adidas by parents ordered adidas i think my brother had some adidas elegant and we couldn't get brazil who the 10 grand a guy couldn't get through ten brennan beer i think at the end of the year reduct 75 hunter like this wanted more data's now we're good we're good like shoes anything now we're good one of the bank said thanks giving i have everything i've eaten do muoi 'cause i t shirt now now no seriously were good would have one of the bigger i couldn't even order anything i'm like i don't want this when we have put in her they have an of adidas gear so yeah that was it with ten thousand dollars in in an and so the gear was their price to within like store praises so you could get pretty much two for one what you'd get in a store and literally you'd think wind go through that i couldn't go through it and i could not go through it and my buddies were tryon trust me you know how your body's are oh cool darvish getting this and get nateghi ism given that i'm getting isn't in that all right 2500 laugh seriously you don't want anything now we're good thanks brigitte and then it's funny to we all get together everyone have a defense yeah whatever your deed assured honored deed is something on of uh boy cracking me um so yeah i'd i'd sided deal with them only the i signed it and it's at a where your stuff like okay kogi be shoes i didn't like their shoes thou so am i stopped wearing them the following year and then uh were nike i actually i think i war do that whether revoke pumps all iowa the reebok pumps for a few games quite quite you didn't have the nf do a okay i'm ready to play let's go either of the tire seizure to pump them bubble remember those ads a hold on a minute it's getting ready to go yeah the little orange basketball but on the continent technical issues they're bringing in the uraba by anybody in here have those were those with by overalls did you have those reebok palms a remote fubbs relate for friend he said yes remark for minute there you gotta be a.
"adidas" Discussed on Marketing Today with Alan Hart
"Awesome also this brain genius horde of interviewed a number of folks that have achieved that or it in the past in ancient honors for vision and creativity specifically for you driving adidas originals brand so tell us you know the listeners and myself a little bit more about how you're driving that at adidas if the creativity that you're saying yeah the just the vision and the creativity behind the brand that we all see the great thing about addied s m nam not sharpest he added as her data's no exactly i think it's you've got to stick to the values of the brand in everything that you do and for us in originals it is about challenging the status quo it's about pushing the limits it is about breaking down the boundaries of creativity and really enabling creativity to have its voice and i think that the notion of creativity and really embodying it one hundred percent is something that we strive forum it's part of our values so creativity for sure collaboration we champion also lot of collaboration some of our most successful business collaborations are because we collaborate and even our collaborators have said hey you're not the usual corporate company that comes in and says hey this is the way we're going to do it and you have to follow us it's an exchange of information it's really building off of ideas you know we don't know everything and that's the beauty of it you know you need have conversations and open.
"adidas" Discussed on ESPN Chicago 1000 - WMVP
"My teeth checked up that's why my mouth hurt today we'll set a caller it's taiwan walker he lengthy be called into let us know that you must that went up to the you know what again coming colored walk a mile in my mouth right now and tell me the you'd be able to come out here slip up three slip slipup free first and last michael junior on espn radio need european have no it's not about my problems those by reputation those problems he's got a lot of them were used to have a lot of money and he still actually has all that money and we found out the sources kind of an interesting one as it pertains this whole situation so obviously rick pitino at the part of what was an fbi investigation surrounding a lot of impropriety in the world of college basketball but louisville came up particularly with their role with the deed as who was supposedly giving money to adidas to prospect so that they would come to adidas men sign with them after the draft all of this is to say that these two been tied together so closely and now we see more so than we ever could have thought and the headline the most of us are going to see today says rick pitino in the last adidas deal will louisville was pocketting ninety eight percent of the cash adidas was providing louisville when louisville athletic director tom your age announced a new one hundred sixty million dollar 10year deal with athletic apparel with adidas on august 25th the reporter asked him of some of the proceeds will be shared with university and his quote was it's for the athletic department it for the student athletes it's been earmarked for them and in fact what did i say you're h god guys i mean there's canker sores in there too i had a birthday last week i ain't nothing but cupcakes and cookies for like two straight days you what that does and then i decided to go to the dentist after like what kind of idiot them i why called an actually made that appointment after that that one's on me that one all where all of these mistakes tom jurij probably doesn't even deserve me pronouncing his name right after everything that's gone on there can tell you that much you want your name pronounced red eye michigan earned that or just be at the wrong place the wrong time and.
"adidas" Discussed on GOLF.com Podcast
"Now that the but the past year your can i alluded to by bit of the the schedule the programming schedule so to say i mean that's something we do in the magazine industry where it's like the magazine closes at the end of the month but all the content was in over a month prior and then all the reporting was done a month prior to that and then eventually ends up becoming the january issue that comes out of the beginning of december so it's this long schedule it's elongated and sometimes even screws up with my mind i i am agean there is a bit of a similar process to you over the past couple of years of it making your job tricky having to kinda close out those ends kinda like tie those ribbons off with tailormade and ashworth and adams doing that before you can look forward is was there anything was really really tricky about moving forward nominated i think it's just recognition of the of the timelines that you're looking at an and everything's running in parallel right so just as you pointed out with the with your industry i mean uh with our industry were already in design phase four s s springs springsummer nineteen product so that's how far out it's crazy when we haven't even delivered product in the into 2018 yet um but uh you know as we were thinking through that um we certainly you know we're keeping in mind what the future would hold up obviously with the sale of ashworth is part of the of the uh made divestiture it it did free up the adidas team to think differently about what uh what are potential could be.
"adidas" Discussed on GOLF.com Podcast
"I think it's a brand that people think of over here they made me think like well they compete with nike and all these other brands but an over in europe and across the world adidas is is a worldwide leader isn't that the case yes absolutely differ pockets of the world the the brand resonates at different ways uh but uh you know a really the growth over the last three years in north america's unprecedented for the brand um so the the american consumer uh certainly seeing adidas in a brand new light and especially the gulf side of things now at ease gulf five months ago everyone will remember the news headlines because it is golf this big brand that was owning a number of other very small brands that sells off tailormade atoms in ashworth three very popular brands and that was in may and for those who don't know i guess jeff why are you able to say why you felt this move was necessary why this move ever happened hey they they may or may not be aware but but uh i mean it's really happened for a couple of reasons that the main reason his adidas just signing that's going to focus on its core competency which is of heroin footwear and obviously we've been doing that since 1949 in and do it quite well but that those are our court the cornerstones of our business in terms of of uh a product um but the other reason is to simply um the difficulty in managing multiple brands so um you know adidas is definitely getting to a point where it's it's going back to its core and focusing on the adidas brand uh first and foremost and not having competing priorities with with other brands as part of the purple portfolio and now you're the president of adidas golf.
"adidas" Discussed on Forbes Sports Money
"Being joined together to hip and this has been my argument uh for for a long time in behalf with on behalf of the athletes is everyone's in this together and the people who had the most to gain are the financial world and the universities and the out before ashley lasso everyone who was in the same room i i wasn't shocked i would only shocked at uh the day got him and then obviously the last the last line beyond what has sunk in the federal government involved which was not a the owed the entry of way enforcement they which is nothing other than uh of pretend thing that something actually is being done to go to really know what does happen on that level so that was my thing i was shocked by the enormity of it i was shocked by you know the federal government put their noses now yeah i'm not an attorney but the gist of this seems to be that uh adidas the huge sports apparel company is being accused of siphoning money to high school basketball players so that in order to get them to go to certain colleges or to use certain financial planners and with the hopes that these players would then turned into stars and then either when they were stars in college and then of course subsequently stars in professional basketball they would than uh endorsed these basketball players and these basketball players would wear adidas shoes and therefore that win help adidas sell basketball sneakers uh and what it's how one of the ways to seems to have changed to me over the years besides the actual the enormity of the dollars involves.
"adidas" Discussed on KUGN 590 AM
"And i i can tell you having just gone through mexican airports the screening is lacking i i had adidas sneakers that have a metal sheet metal toe cap and it set off the metal detector and i forgot about them because i had never worn them through security before and so they didn't make you take your shoes off often you just walk through and the guy said okay there's something metal and i said well maybe it's my ring and i couldn't think of it and then lewis said oh no it's your sneakers and i said all right it's my sneakers and he just looked down and went okay we'll go through i could have had bombs in my sneakers and that was it he just smile that means it okay go on okay so let's go one step third of further with this of overview of what's going on in terms of travelling i'm wondering what this announcement from the hawaii emergency management the agency is going to do to those of us who love hawaii and who would like to go to hawaii and spend time i think this a wonderful place i love going i love hawaii area so yesterday or subtitler member winter was but i i saw this than i sorta caught my eye and then i went back to it again because of the ongo going north korean missile tests the hawaii emergency management agency is starting an educational campaign aimed at helping you if you're a resident there's we got a couple of stations listening to us in on the islands in hawaii i wonder with those of you over there a thinking and the those of us who are here who would like to be a visitor wanna go over there but there now beginning warren folks who were there that the state is a target of a nuclear missile attack or a potential target from the north koreans so i'm thinking about this and wondering whether it's some officials going too far.