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Post Show: What it Was Like to Interview Kara Swisher
"Hello and welcome to inside podcasting. This is a mini episode in which a special guest will speak with me of how to interview Cara Swisher. If you missed my original interview with Kara go back and listen to that first and then come back and listen to this behind the scenes episode. It'll make a lot more sense that way and with that I will introduce my special guest. Today he is the man who is on the phone with me dealing with my stress at the very beginning of last week's episode. My husband Dawn Pillsbury. Welcome to inside podcasting Dawn. Thank you sky. Feel like I've been waiting for this moment for the last two years have been living living living. The podcast living the dream and just been waiting for an invite to participate. So thanks for having me on board. I'm excited I think. I'm uniquely positioned to drive some insights out of this episode because I really was breathing and living it with you over the past. It seems like six to eight weeks. Now yes you have been and you've been sort of in the background this whole time and this is your here your fifteen minutes don well. I might be twenty but I'm looking excited to be in the foreground. Let's start with care. Swisher is a pretty good get. I would say for any podcast but especially a little podcast. Like inside podcasting. Can you just remind me and your listeners? Can how this came out sure. So I actually met Eric who I mentioned at the beginning of the interview with Eric is her producer and I think we exchanged email prior but I met him at podcast movement at some party that they were having and he gave me his business card and I remember. This is kind of funny. I am. I never keep business cards like people. Give me their business cards and to be honest I just. I'm not one of those people that's like. I don't have a Rolodex like I just figure we'll be able to get in touch with you over email or whatever but I kept his because I thought it would be amazing to have care on the show and having worked in technology and I even was at a party with her once in the nineties and even then I remember being like. Wow that is Cara Swisher. So she's just always loomed really large so when I met him there was no way I was going to give up that chance to pitch him and so when I got home I literally just I sent him an email and I was like. Do you think there's ever would ever be away that she would come on. And you know I gotTa say it was pretty easy I mean he got back pretty quick and she was in the middle of. She's about to have a baby and so we delayed in the interview for a little bit but aside from that I mean that was really the only roadblocks and and of course that was for a good reason while shows you that you just have to ask people sometimes and it might be easier to get a yes. Anybody thinks exactly well. Speaking of phone calls the phone call itself at the beginning of the episode is pretty hilarious. I had actually forgotten the you'd recorded it And when you played it for me the first thing in my mind was how annoyed I been. You had basically not listened to me and it wasn't just like last week. It was telling you for weeks that your battery was dying. So what was the very first thing that went through your mind when you realize that you couldn't start the car? Oh my God that I'm an idiot. I mean I of and of all days like to have that happen and I knew I had to call you because it even though you've been saying it over and over again like I guess it didn't really register until my car wouldn't start then I was like okay. He was he was being serious But luckily it all worked out. Thank God I was stressed in and sweaty when I got to her office but I made. Is there any chance that you'll start drinking more seriously? Now probably not will? Obviously you know. I've got a front row seat and I kind of feel like I'm in the room for putting this interview and really all your interviews together but this one particular We a lot about the some of the stories that she shared some of the things that she's done. You can obviously all those into the episode. Can you share a couple stories that you wanted to put in but yes there were some things that I did cut out for time sake and also I think when you are? I'm making a podcast that is targeted to you know. I'm hoping that the people who listen are like diehard fans of podcasts or podcasting themselves so I have to think about like what's important to them so because I grew up in and around the Silicon Valley. I've known of Cara for a long time and I knew that she had had political aspirations. She'd actually announced that she wanted to run for mayor At one point and so I her about that and I did think that her answer was interesting although her interest of like well we have a new mayor now and she's doing a good job and I wanna see how that goes. I want to get in the way of that but you know I still think it could have been interesting to leave an but the reason I took it out was because I just didn't see that that would be to someone who doesn't know Cara and he's only listening this because they want to understand the mind of someone who builds who's building a podcast You know that wouldn't be as relevant to them so I took it out for that reason. All that was a hard hard one to cut. So let's get to the interview itself. It's a great interview and there's so many stories that care has and she she just can't stop sort of talking about sort of the exciting things you've done to the people she knows but. I wonder if that make it tough for you because I know you had prepared a ton of questions and there's more than a couple times where care kind of cuts you off and starts going in a direction that she whether she wants to go there or not. She's going there. She owns all the land. Remember so what are you? How are you able to kind of adjust on the fly? When you're interviewing someone like Cara who can take over the conversation so that is a good question? I think I something going for me in that. I only brought in note cards and I think psychologically had no cards with like words on them rather than like questions written out which I sometimes do have when I'm doing an interview completely remotely and not seeing anybody even on a screen so I just had no cards. Which made me feel? I did it because I didn't want to be like this. Lame nerdy person. Who came in like all her like questions. Pretty sure not something that carrot does and might not respect so. I was like okay just look like a reporter and like just have my note cards and whatever but I think that the advantage of that was that made me feel much more loose loot sort of loosey-goosey like I kind of go with the flow. So and you know what I was also prepared for that because Kerris wisher is. That's her style like she she for people who was Rico decode. They definitely know like Edo. She just cut people off all the time. It's kind of like her in a way signature. I think it drives some people crazy. I know this actually because people have told these though but other people like me really enjoy it because I feel like she's just like this bulldog it's like you've just like let her out of Lake. Who knows where he's coming at? You and I love that about her so I didn't really mind it. I actually Kinda thought like Oh. I'm getting the real Keira you know but I I yeah I did have to pivot a little bit and I was okay with that. I was somehow survived it.
Labeling Podcasters: Independent vs. Corporate
"I never liked the term protesters which you may have heard describing those top podcasters that are from the major companies and corporations like NPR. And the different radio stations. The reason I like that term is because it seemed demeaning to the indy podcasters. It made it sound like independent. Podcasters could not be professionals at what they do. And I think that's not the case in the previous episode I talked about hobbyist versus professional as labels for podcasters and independent versus corporate. Had nothing whatsoever to do with the professional level independence can still be professional in their podcasting. So I prefer to use this label. Corporate podcasters to describe the podcast that come from the major corporations the major broadcast studios even many of these celebrities who have some kind of sort of corporation behind them or a corporate style in their podcasting. I would describe those as corporate podcasters so before I get into how these two labels independent and corporate podcasters are different. How are they the same or similar independent podcasters and corporate podcasters? Share the same similarities. I shared in my previous episode about hobbyist versus professional podcasters. You can go back to listen to that episode for more details. But here's that list for convenience. Both can have excellence. Both can have passion both can have audiences of any size and both can profit. Pr Fit Popularity Relationships Opportunities Fund income. Intangibles I think how these things apply can be a bit different between independent and corporate podcasters. But I think they do still pretty much apply to both labels of podcasters. So what sets these two types of podcasters apart. I what are Indy podcasters? And you'll hear me used the term independent and Indie interchangeably throughout this episode and in all kinds of other contexts number. One indie podcasters make their own decisions. I think this is the most important most different point of everything else. This is really what it comes down to. That separates the indies from the corporates. You could say the buck stops here for an indie pop caster. They make their own decisions. Big and small they might involve their co hosts their community or other collaborators like an editor or a designer but really everything about their podcast. Ease their own to choose. They're not subject to overlords of any sort they don't have to answer to corporate sponsors yes? There is some accountability to sponsors if an Indie podcast house a sponsor but that doesn't control what their content can be about. They can make their own decisions number. Two Indy podcasters are agile in the web design world for awhile. It seemed like the new buzzword was agile development and it implies that things can be changed very quickly and rapidly and that does apply for podcasters to having that agility because indy podcasters can on a whim change their technology. They could launch a donation system or a membership site. They could create a new product. They could redesign their branding and much more. There's no approval process in usually the only delays for an indie. Podcast are in how much time it takes to implement any kind of changer decision. Or how long it takes for that delivery truck to arrive with that new piece of gear number three. Indy podcasters made the podcasting industry. Don't let anyone mislead you hear NPR. Hollywood major broadcast studios did not invent podcasting. Yes they did help. In other areas of podcasting for sure and I'll get into that later but podcasting was actually invented by independent people mainly Dave winer who created rss and then implemented the technology to make podcasting passable with RSS and those implementation suggestions came from Adam. Curry who co created podcasting. The whole foundations of podcasting are very independent. They're very pirate radio. It was even called that for a little while and in some contexts and even still today many people look at it as pirate radio that you can do your own thing as pirates ever sounded like that number four. Indie podcasters are resourceful. Independent podcasters are used to working with what they have very limited resources there well acquainted with recording in a closet or under blanket. And even when I first started my podcast I was using a super cheap microphone and pantyhose for a pop filter acquiring that pantyhose was very awkward especially since I was a bachelor at that time. The story for a different day. But Indy podcasters are used to hacking things together to meet their needs. They're very resourceful sometimes. That's because of dictation with their budget or what they're willing to do or interested in doing. I see some indy podcasters. Who will do things simply because they want to do it themselves. It's very diy in the indie realm. Other podcasters might purchase something instead of building it themselves but I think that most indie podcasters are very resourceful. Number five. Indy podcasters are the majority of the nearly one point. One million podcasts. In Apple podcasts. At this time I estimate there are only a couple or few thousand podcast. Certainly under one percent of the total that are hosted by corporate podcasters. The rest of the PODCASTS. Are The indies? It's the podcast by the mom recording when her kids are napping by the dad who records maybe during his lunch break at work. It's from the teenager in their school classroom. It's from these people with these amazing ideas and the passion to share those ideas world. Those are the majority of podcasts out. There one percent of one million is ten thousand. I really don't think they're more than ten thousand corporate podcasts out. There certainly not active anymore when you look at the space that almost fifty percent of the podcast have published an episode in the last ninety days. And that's gone up significantly. Because of a bunch of new podcast launches still the independent podcasters dominate. The industry. They are the majority most likely listening right. Now are an indie pop. Castor you are in the majority of podcasters number six. Indy podcasters reach the niches. There's almost no niche too small for the British and the Audience Niche. You can find podcast on almost anything and usually hosted by people passionate about and highly experienced in those topics. Even if that's a small topic there can be podcasts. Out there in these are things that the corporate podcasters won't even touch. Because it's too niche but indy podcasters. Do reach those niches number. Seven Indy podcasters want and deserve to be involved in the podcasting industry. I don't mean simply being in the podcasting industry by having a podcast by being involved having a voice for the directions. The podcasting industry goes. This is one of the reasons why I have big hopes for the new podcast academy as long as they do represent the majority of podcasters the independent voices in the podcast academy and why I would encourage you to look at being involved in that joining. That pain. Your membership dues to be part of the podcast academy so that you can be involved in podcasting industry
Satire in Strange Times Week
"This week's theme is satire. In strange times. The curator is Becka James. Here's why Becca chose the sleep. She says hello is Becka. James and the theme I chose is Satire Strange Times. I chose this theme because we're living in an exceptionally strange time and satire has the power to help process. What's happening and improve humanity by criticizing. Its Bali's and foibles. It will also allow us a hearty and necessary laugh. Here are the podcasts and episodes chosen by Becca along with short descriptions of each one first up is OPR's very fatal murder podcast. The episode chosen is the first ever of their first season in case you don't follow. Pr closely that acronym stands for onion public radio. It's from the onion. Expect very ridiculous levels of satire. Podcast made me laugh out loud. It is perfect the now times that we are in the next episode comes from a podcast called a woman smile and it's called a woman smile. Stylish it's thirty minutes long. Here's the description of the show. Women's smile is a podcast. Where Pattie Harrison and Laura Ramirez talk about well but especially the gentle and kind nature of a woman smile satire. Women are not gentle or kind. The next episode comes from a radio. Play called Lindsey. And it's called one God damn name. It's a fictional retelling of the story of the making of the parent trap and it is perfect. This first episode is mysterious and serious and will make you feel weird in a good way. Next up is an episode from a podcast. Called this Branchburg episode is called. Everybody wants to see my teeth. This podcast is about the fictional town of Branchburg New Jersey. In this episode. We meet Donald Franson who has a tying business. People come into the shop to have their ties tied each morning. And then what? I'll leave you on that cliffhanger. You must listen to learn the fate of Donald and the last recommendation comes from a podcast called bubble and is called hunters in this show. We meet Morgan. Who's pretty good at killing monsters? The narrator is topic. Evanston an actor and a writer who first came to the cultural consciousness at age twelve which she started a fashion magazine named rookie. The Morgan part satire. The taty stuff Israel. Why didn't you start a fashion magazine at twelve are the podcast and episodes recommended by Becca James this week for our theme Satire Strange Times? Hopefully these episodes will make you laugh a little and take your mind off. Reality Becca does satire. Thanks herself you can find out more and follow her on twitter at record flames. That's W. R. E. C. K. A. Flames each week in our newsletter which you can find and sign up for on our website ear buds podcast collective dot org are curator's have a chance to show off something that they love a project and nonprofit anything. Here's what BECO- wants us to know about. She says if you're looking for more podcast recommendations checkout vultures coverage where I write weekly comedy wrecks and long-form reviews and features also constant listener created by podcast obsessive and writer for the Av Club's pod mass. Ben Cannon is a great place to go for even more suggestions follow along with the discussion of this week's theme by using the Hashtag satire pods. Now it's time for podcast news each week on the show. We share PODCASTS. Industry News from the inside podcasting newsletter which is written by Sky Pillsbury. Here we go. I the inside podcasting. Podcast is back for season two. This is a show hosted by skype. Pillsbury where she interviews podcast creators about their craft in this coming season. Get excited to hear from Cara Swisher of Rico Decode Nigel poor and Alan Woods of ear. Hustle Moon Faces James Kim and so many more amazing creators
FREE PODCAST MARKETING BOOK - TODAY ONLY!
"Hey It's David is the red podcast. The marketing podcast for expert. I've announced this on a couple of the other podcast that I'm involved with. He may already heard the message into have. There's no reason for you to listen to it again. But if you haven't listen up because we got three book for you a copy of my book I just released the audiobook version of big podcast. Grow your podcast audience build listener loyalty and get everybody talking about your show. The kindle version is free on Amazon today. So do this now before you forget because tomorrow it's not GonNa be there for you. If you go to big podcast dot net slash book big podcast. Dot Net slash. It will take you to Amazon and that'll be the US store by the way this is available worldwide. So use the Amazon that you normally use and look for big podcast gory. Podcast audience build listener loyalty. Get everybody talking about your show. Podcast DOT net slash book. It should take you to Amazon Dot Com and it will give you the opportunity to go to Amazon of your choice today. You can get the kindle book for free if you're interested in having me read it to you via the audiobook version that is also free is free with trial audible works. You can cancel the trial if you WANNA keep audible. Get the big podcast audio book for free. That is big. Podcast dot net slash audiobook. Get One or get both and if you've got somebody who wants to spread a message via podcast like a co host co worker. Your boss maybe trying to get your boss to let you deal podcast. This book will help you do that. About how to grow PODCAST AUDIENCE. Big podcast dot net slash black. Thank you for listening to read. Podcast enjoy the book and will see you on the next episode.
Spotify continues to gain on Apple: even in California
"The latest from our news at Pod News Dot net spotify is continuing to increase. Its hold on casting. In February spotify was more popular than apple podcasts. In Apple's home state of California that's according to new data from Fox Nest. Spotify is also continuing to shake apple in many countries including Ireland and Australia. According to the data and if you're interested based on global listeners and devices over the last sixty days pot news podcast. That's this you're listening to right. Now is fifty four percents apple. Forty six percents spotify says close. Pederson Research. Npr have released their smart audio report. Showing how smart speak is being used. Podcast get mentioned in the report by name that typically not listen to on spont- speakers to the data does show an increase in people who want the news from their smart speaker particularly over recent weeks forecast equipment manufacturer road have announced. The return of my road cast and annual podcasting competition. We're not one hundred and fifty thousand dollars worth of broadcasting gear. You've got until mid June to enter. It looks like the Apple. Go slow issue that we reported on earlier. This week has been fixed. Apples second quarter results show a revenue increase in one percent year on year. In spite of the Corona Virus facebook announced it allows us to charge for facebook live events in future meanwhile digitally reports that facebook is a really cheap place to advertise right now. The media is called himself. The largest podcast network focused on strong female voices. Audiences has announced eight million dollars in funding from an investment company called magnet companies. And Are you a podcast? Editor Trades? Tanna Campbell says the podcast that is will need to grow in scope to something. He calls accountability as a service. Your value cannot be in guessing a task done. He says it has to be more than that. Changing Times means changing consumption. We linked to to people today. Who are working a bit differently. Josh Schwartz a podcast producer at wbz Wa highlights has changed working which appears to include sitting in a car near Ski Club Offers Free Internet. We've all done it and the BBC explains how things are working in broadcasting house in London. If you've ever done work with the BBC you won't be astonished that. Yes it does involve vegetate brilliant. Edison research says in a peek into their podcast consumer tracker during a recent results Web. In Our podcast listening is holding steady at about six and a half hours a week. Though news podcasts have had a significant increase in the past. Few months. Mcgowan A. I have a fancy new logo and also a free report into how corona virus has impacted podcast. Advertising changes in advertising spots had been minimal. The company says noting significance decline in the last week of March before jumping up again in April. Nielsen says that kids and teens are watching a lot more. Tv and streaming video and in the UK the Evening Standard the Telegraph and Lord of all of all pivoted to Corona Virus. Podcasts apiece in what's new publishing highlights. What they did at how they did it. And Infocomm Snooze Dream job. Ready is Nathan Dane Sharp Marketing Digital and communications expert. The POLKA seeks to help excite expire and ready the next generation of young professionals to get their dream job and it turns out that presidential races in the past where justice mad as the one we currently in. Nixon planted evidence. The first woman who ran for president in one thousand nine hundred seventy two did even before women could vote long. Shots launched yesterday with eight episodes focusing on eight candidates who've shapes where we are today and our amount overflowing apologies. If we're slow to respond. We hope to get through email over the weekend. If you've got any hints and tips on how to deal with email. Please tell us. Probably you know editor at news. Dot Net homeschooling hard. It turns out and plenty more and all the links in our newsletter subscribe potentates dot
"Welcome to podcast insider persona say hello to my co host. Mr Mike Del. How're you doing Mike through and good Tara for for what it is We're surviving so that's good in on this. I don't know about you but this week is just been. I'm like I woke up. This march is Thursday already. We've been busy you've been busy. I've been busy. It's it's in you know it's like yesterday was kind of death by meeting for me. But you know it's really meeting with Co. I shouldn't say that it's horrible. Meeting with clients meeting with team members. So these zoom calls and all that just you know sort of suck the energy out of you but you know while you're in the call. It was pretty okay. You get done. You're ready to collapse I ended. There's a little bit of phenomena with it's like it's not a you're you're working at your brain power is working but I tell you folks podcasting as alive alive and well in many of you started second shows and it's It's kind of easing to watch this businesses or jumping on in both both feet. So we're GONNA talk a bit about news of course hasn't best practices. We've got some stuff talked about with blueberry. We've got a great interview. This is an interesting interview. Mike. What's the and this is from Land's used to I guess diverse right. Oh Yeah we did. A did an interview which will will play in the recorded version You'll hear it here But yeah I talked to a Gal that lives up in Iceland and I used to live in Iceland and we had a great conversation. I hadn't been there twenty nine years but It sounds like it's the same old place just grown up and We had a great conversation about her. Podcast called all things. Iceland awesome cell was. Is it going to be like a travel scope a little bit too or a little bit a little bit and then you know she turned around interviewed me for her show so You know so if you want to hear the rest of the story you go listener. Show awesome so what will play that for the recorded version. Not The for those either watching live but we do have some support stuff going on today some important things. You're GONNA WANNA really pay attention to
Now, Spotify hits one million podcasts
"The latest from our newsletter palled news dot net one meal. You'RE NOT CASTS. Thrown out of one million podcasts in spotify according to their investor call the company claims two hundred and eighty six million monthly active users and says. It's the number one audio service for podcasts. In dozens of countries across the world if you wondering more than seventy percent of new podcast on spotify were created with Anchor Bay. Say which may be how. They've his million so quickly after apple given that some major publishers aren't on spotify not least cereal and most titles from the Australian. Abc might be accurate to say. That spotify may have over a million podcasts. But not the same million podcasts. That are available on apple player. Fm PODCAST APP is being purchased by Maple Media Company that owns more than thirty APPs player. Fm was launched in two thousand. Twelve by Michael Madame off. A former Gula terms weren't given podcast page is a new service that let's make dedicated website for your podcast that works with any podcast host willing to that from my show notes our newsletter today. Kara Swisher is leaving recode decode to move to the New York. Times Elizabeth Murdoch's sister production. Group has backed new podcast studio called campsite focusing on premium narrative nonfiction storytelling. And we've updated. Our list of podcast hosts to identify those who are certified compliant stats
How Jessi Hempel Went from Poet to Podcast Host
"Let's start at the beginning. I as I said you've had an extraordinary career as a journalist but I'd love to know how you ought the writing bog were you. You know. Extremely curious a child yeah. It was extremely curious as a child but I also just was always a writer just from the beginning of time I was a writer I wanted to grow up and write poetry and science fiction and I went to college and I got a degree in poetry and remember coming out of college in going into the Barnes and noble which was Believe it or not the big corporate media of bookstores back then. Because that's how old I am and I looked in the big book of First Year. Salary is and I looked up poet. Remember 'cause I was with a friend and that friend was a nurse and she looked up nursing. It said fifty thousand dollars a year and she thought sweet. I'm set and I looked. Poyton said twelve dollars a year. Yeah and I knew I could not survive on twelve dollars a year and I was going to have to take the writing and do something with it. That was going to help me pay the rent. And that's really how I got turned in the direction of journalism. My mother is going to enjoy this because she is a poet and she can vouch. that You can't really make a living which is a shame. Do you still write poetry You know I don't. I still read a lot of poetry. I feel like my work is colored by the early work. I did around the construction of language but no I don't like a lot of poetry. I hope your mom's still. She does your mom she does. She doesn't she's she's published books and she was actually a poem. I was in a textbook at my arrival. High School so She's once in prizes and things like that. That's the only time you really make any money. So so when you made this move did you. What was your first job? Not Business Week somewhere else. No so I did a lot of different things in my early twenty S I. I ended up going to graduate school at Berkeley for Journalism. Had A great program and I came out when I was about twenty eight and at first I wanted to be a foreign correspondent and I went to Hong Kong and I did some writing for time time Asia and then I discovered business and I discovered business journalism and I got extremely passionate about it because I quickly I learned that if you want to understand how the world is working and you understand how business works he will. You will do a lot better at understanding how everything else worked. And so I went to Business Week and while I was at business. Week I met a very young mark Zuckerberg. Wow and that is really the start of how I started. Writing about technology I started writing about social networking in two thousand four and two thousand five. So we're you just assigned to detail you gotta go talk to the sky or like. How did that all happen? And what was he like Well so I'm embarrassed to tell you this because it's not gonNa make me out to sound like the smartest lady in the room by. I was a huge user of friendster and Earl Ya Ya Ya Ma and mice space and I thought that my space was really innovative. Was just something that I hadn't seen before in two thousand five at that time. Most of my colleagues were much older than me and none of them were actually using services like this and so I asked well. Can I write a little story about my space? And my editors honestly probably at the time just to give me something that was a passion project so I would keep doing the sort of grunt work that I was doing as an intern. Then said sure you can write a story about my space and I did. And then Rupert Murdoch did me a solid and paid five hundred and eighty million dollars for it and everybody looked up and it was my goodness. That must be a business. Didn't Jesse wouldn't you going to write something on that? And we quickly pulled out that story and made a bigger that became my first sort of big story and it was called the mice base generation. And why that slightly embarrassing is because as part of the big story on my space. I made a phone call to this other website that no one was paying attention to call facebook And of course my bet at that point that facebook was just you know the boring version of my space. Did you say something like that in the story? I don't think that of course many many more stories later I did. I chronicled really the rise of facebook in the rise of all of those Social software companies that served to connect to each other so that we could talk to each other on the web. The way that we didn't have you continued to talk to mark Zuckerberg over the years about how things have progressed willow. In a reporting capacity I continued to report on facebook during my time in the profession up until I guess the last big story I did on. Facebook was in probably twenty sixteen and a haven't spoken to him at all in the last couple of years so then of course we know that you go to Fortune I fortune. I and Ben Wired to have that right. Yeah so yep that's right. So as a writer I went from BusinessWeek to Fortune. I spent a lot of years at fortune. Had A great time there on really learned the craft and then I went to wired and I was at wired for the five years really until I came here to Lincoln. How fulfilled were you by that work? Oh Gosh that's a doesn't the truth. Is that the thing that mattered to me. Most was to become a better writer and better storyteller and become better at telling other people story so K. Sky I feel like it is almost more than a job is calling for me. I love the the whole process of figuring out how to tell a story and I love the trust that someone else puts in you when they invite you to tell them their story and really most of the time that I was a writer writing for magazines. I have been able to do that But you know sky as well as I know that that industry has changed so much over the last decade. It's so much So I definitely got to a point where I was looking to grow and I was looking around me and I had written a lot of magazines. Stories are a lot more magazines stories to be written but I was like well. What can I add to this like when I look forward ten years at this company that I'm at which at that point was Conde Nast? Is there a job for me that I can see that? I can't do today but I could grow into and I did stop being able to see things in my own industry. That excited me. Does that mean that you would have been eventually doing less writing and more managing or would it have taken it away from the core of what? You're enjoying yes. There were managing the you know as a as somebody working as a sort of early to mid stage writer and reporter in the sort of more traditional media industry. Often you get to a place in your career where there are two doors. There is the editor door in there as the writer door. And if you choose the editor door then you may go into a series of roles that involves Making other people's work beautiful and also managing people on and I chose the writers door I wanted to remain an independent contributor telling stories in doing that kind of work I guess when I say like ways that I could grow I meant sort of exactly what I'm doing now. Opportunities to try storytelling and other mediums on an opportunity to have bigger and better stages to do that.
Podcast promoters are still a thing: we talk to one
"The latest from our newsletter at palled news dot net people used to spend money to manipulate the apple. Podcasts chance but if you think podcast promoters have gone away while they haven't hard news is editor. That's me chatted with a podcast promoter yesterday but I'm not going to unmask the podcast. So we're spending money to manipulate the apple podcast charts. You can find out why in a personal blog linked from episode notes and our newsletter today. The Webby awards have announced their nominees and open for the People's votes. You've nine days to get your votes in judges. Also get to vote separately and as a disclosure. I am a Webbie's judge. Congratulations to all who've been nominated the one world media. Awards have also announced their nominees. Among them are podcasts. Afra- Queer and mothers of Invention plink podcast link service have really status showing when people are clicking a link to listen weekdays. It TURNS OUT MONDAYS AND TUESDAYS. Especially free podcast. Host anchor has unveiled a new service to turn your online video chats into a podcast service appears to work on most video platforms including zooms skype. Facetime google meat and others. Most digital audio editors also accept files from these services. By the way apple podcasts. In recommending news podcasts according to actually us in a special editorial sections the US Canada UK and Australia Siriusxm. The own of Pandora has admitted in an earnings call. That Pandora has definitely seen a downturn in listening company didn't mention Pandora's podcasting aspirations at all. Pandora itself has lost eight percent of its monthly active users over the past year. Meanwhile Howard Stern is open to ideas about what happens at the end of the year wants. His contract expires. Costs has interviewed. Amanda Laughlin the of a Brooklyn based podcast collective called multitude. We noticed that pocket costs accounted for one point one four percent of all podcast downloads in August last year according to Lipson but even though the went free in September it slightly decreased its sheds a one point one two percent and spreaker now offers a customizable publisher plan aimed at attracting more corporate uses of their podcast hosting platform in podcast news. Talk Money podcast. About investments recently pivoted a second season and is now focusing on the price of the pandemic to specific businesses. The show comes recommended by those. We're here we're told and happy. Israeli Independence Day is story is running. A virtual online event is re Palooza all day today with stars from the country and the spicy more and all the links in our newsletter subscribe at called New Star
Apple slow to update new episodes (and why it doesn't matter much)
"Tech Startups -- Human Stories" Week
New UK podcast consumption data shows record listening
"The latest from our newsletter pod News Net in the UK eighteen percent of British adults over ten point one million people. Now listen to podcasts. Every week according to new data from Audience Measurement Company radar podcasts. Now more popular than CDs all People's own MP three music collections. According to study the full data is on Raytheon's website. Fieldwork was carried out in February before the Corona Virus Pandemic Australia and Audio Equipment Company road published a Free Amazon Sound Library and Plug in and Sonics. They say is a three hundred sixty degrees surround. Sound format very clever and could be manipulated in postproduction company also produces a suitable microphone. Megaphone is apparently moving offices in Reston in Virginia in the US to building a looks frankly something like a sand. Crawler from Star Wars fell joined the folks from Google. There who are the anchor tenant now on news. Four new products called pod something. Paul Garner his adjust launched service that promises to turn your podcast into a multi media content gala with transcriptions blog posts. Video highlights and email lists podgy. Rama is a new cross podcast player with data sink available on Web Windows Mac. Os and IOS and apparently coming soon to android. Pado is a new open source podcast player for the web. It uses the apple podcasts. Api We've linked to the GUITAR REPO as well as to it online and Paul Jobs. Well it isn't new but it is a fine and free place to post jobs in the PODCAST INDUSTRY. Current jobs include some from spotify. Gimblett apple and NPR. You'll find it at Paul job. Start Net. Podcast NEWS AUSTRALIA ANZAC Day. Twenty twenty is tomorrow. Social distancing rules in the country mean. Australians are unable to join ceremonies across the country to pay their respects Queen. Podcast THE IRON FIST. In a velvet glove have produced a secular service to listen to including the odes last post her most importantly a minute's silence and previously driving from San Diego to Seattle via independent coffee shops. The Cross country coffee roadshow is now focusing on the effects that the corona virus is having on this formerly thriving industry owners and guests.
Quibi says 'Quit it' - and tells a fan podcaster to stop
"The latest from our newsletter pod News Dot net is a noun or verb query is definitely a noun. I honestly don't know what a noun or is maybe. We'll never find out because a show by fans of quite a mobile video platform has been told to cease and desist hosts of the podcast. Say That quivers lawyers got in contact insisting you can't use the name Qube. You can't tell anyone that you're about qube. You can talk about Quebec but no one can know through your title and you can't have any artwork that resembles our stuff. The show which is about Qube has a new name. Off Streamers search engine optimization has never been more important for podcasting a PODCAST SEO PRODUCT. Poddar has been launched. Today it allows you to ensure you're choosing the right names and keywords feel podcast promises your search rank keywords you want and allows you to check your competitors. Appearance to pricing is from seven dollars a month after a fourteen day trial. Palooza life has announced. Its lineup for this weekend including Kara Swisher Corey doctor. Oh and Scott Galloway. It's a covert nineteen relief fundraiser. Forgive directly tickets as much or as little as you'd like Paul Tracks says the daily has seen a yearly increase in. Us audience of seventy three percent monthly audiences increased by seven percent in the month of March. It's part of their paid for category report Patriot. A crowd funding service used by podcasters and used by US has laid off thirty employees which is thirteen. Percent OF THEIR WORKFORCE ONLY LAST MONTH. The company was claiming record growth for the platform. We by the way our pod mused on net slash Patriot and Edison research and NPR releasing. This smart audio reports which looks at the usage of smart speakers a little earlier this year and a free Webinar. On April the thirtieth changing times mean changing consumption. Vox Nest of released an update on Cova. Nineteen podcast listening across their network. The main claim is global. Podcast lessons are out by forty two percent for comparison to listening in the first week of January a time when many people especially in your holiday the graphs appears to show that all territories of increased though since the end of March and that categories around people's hobbies and passions are doing well. The company does note that as a whole. Us podcast listens had down by over twenty percent however Pacific Content Steve. Pratt highlights different ways. Their podcast production company is thinking. The pandemic has changed marketing. Effective speed to market and highlighted the benefit of topicality and head come has seen a ten percent decrease according to deadline the piece also includes ill-will Fu claim a small decline as well and Paul Cost News. Keeping up with corona is a new podcast on airlines. Iheart podcast network Australia. It's all about how to navigate life and keep the kids sane while dealing with isolation might be interested to know podcasts. Evergreen content is being augmented with the latest information using dynamic content insertion clever radio survival. Podcast has an interview with me. If you're interested in radio across the world and this one might be few if you're off it probably isn't and Iheartradio is getting into audio fiction in the states with the release this week of lighthouse ten part scripted horror thriller
RED 266: The Gift Of Dyslexia
"You've read my book big podcast heard me mention this girl. Here's the quick and dirty when I was in high school. It was a girl at my church that I really liked. But she was really quiet and I didn't know her well. I just watched her and thought about her thinking she was reading my mind and somehow everything would work out but I did get the courage to call her a few times. Maybe two or three times. I don't know I was so nervous about calling her than I used to. Make flowcharts to keep the conversation going. I would say hello. Is Liz there? Okay if she is there move onto the next flow chart. She's not there. Somebody else picks up the phone. Tell her David called. It was that kind of thing I'll talk to her. Hey Liz it's David. Are you busy Friday? If she says yes ask her about Saturday is she says No. Ask Her if she'd like to see a movie. It was pretty elaborate. Because like I said I didn't really know her and I was so nervous when the great talker that I am now something else I did when I was in high school is I always had a band going. There wasn't really established. Various members coming in and out some people wanted. Some people didn't want it but I always wanted it and I had. This opportunity was a dance or something like dance. Some kind of event at my church and there were different youth groups the youth ministries of these churches. They were all going to come to my church and because I had that insight connection. It's my home field. I got us the GIG. We were going to be the band there so this girl Liz. She was going to be there and that was my big moment and the night came a walked out on the small stage that we set up the drummer. Canada's Click Click Click Click and I nailed it nailed those first chords of the song that we had written and I looked up. And she's there watching me and it was fucking awesome. I'm just kidding that did not happen. In fact what did happen. It was pretty much. The opposite drum went click. Click doom and we struggle through this cover of jungle. Love by the Steve Miller Band and the gig sucked. It went downhill pretty quickly. We managed to get through it and at the end of the night girl needs ride home and my friend. He was trying to be helpful. He was on my side. He said David can take you home. So she got in the passenger seat of my car and getting ready to back out of the parking lot and she said you did good. That was a lie. She lived on the other side of town. And I didn't have my flow chart with me so we just sat there in silence for probably twenty or thirty minutes however it took me to drive her home to the other side of town and that was that it was humiliating. I think even if they had gone well. It still have been awkward for me. There was a specially bad after such a bad night. The next day I got a call wasn't from her. It was from an adult from one of the other churches. Who was there? I met this guy and I think he was calling me because he felt bad for me and bringing this story to say this is happens when you don't prepare you blow opportunities you have people feeling bad for you. You're probably blowing future opportunities. I mean he knows what would have happened. Had I done well. There may be nothing just a high school dance but certainly better than I got that night. Better than I got the next day. You think that going through something like that I would have learned that lesson by now that it is important to prepare. I have not when it comes to live presentations. I still keep things pretty loose. I talked about my ability to do live presentations on this. Podcast talked about having a panic attack on stage some of that. Probably if I want to be honest with myself was because I didn't prepare but here's the irony. That event was the one that I had prepared for the most ever. I had been through that presentation so many times. I was ready a new the slides. I knew the content. It was changing a bit but more or less. I knew the content I could have gotten out there without slides without a script cue cards anything and I still could have gotten through it more or less. I think. Part of the issue of why that didn't work for me because taken aback. When I was doing this Gig or the previous speaking engagements that I've done my inability or maybe preference not prepare. It has caused me to be great on the fly when I'm presenting something. It's not like I don't know it. I'm just not great keeping something word for word when I was a musician. Note for note. My school career was pretty much like that. I learned how to get by based on whit based on skills that I developed because I didn't prepare based on making that forehand that I did have so good people didn't realize that I didn't have a backhand good on the fly. Good figuring out ways around things. Not Great at the brute force that it takes to memorize something or at least. That's what it feels like to me so I had to work around that something. You may know. Maybe you're experiencing this a lot of successful entrepreneurs very successful entrepreneurs have dyslexia Richard Branson great example of this. Why do you think that is? Why do so many successful entrepreneurs way more than the general population have dyslexia? One of the reasons may be. This is just a theory. It is because dyslexia forces you to work around things it forces you to adapt and you take that skill and you learn how to have adaptation to other areas of your life lots of entrepreneurs probably more than the entrepreneurs that have dyslexia have eighty. That's the same thing it forces you to adapt. I may have that. My wife thinks I do. She thinks the inability to focus and that would absolutely explain. Why can't sit down and learn songs or memorize speeches? Like I probably should a side note working in the entertainment industry of known a lot of people with Substance Abuse. Problems alcoholics drug addicts. They the same thing going on. They're very good at surviving. They'll mess things up in one way. Book it so good at covering that thing that they've messed up their extra powerful in another way. You see a lot of alcoholics integrate salesman again. Just a theory. That could come. Because that is their way of coping. And here's my point from telling you all this. All problems. Have their upside. Here's a podcasting one. You're not good at the tech stuff like editing. It forces you to get good at making mistakes or if you're not good editing. You don't enjoy editing. You sit down through a few edits. If you don't enjoy it that will motivate you to get good at delivering your message without editing. That's the big point here when you run into an issue. Look for the good. When something's in your way go through it over it under it blow it up. Go around it. We're in the middle of this right now. You may be affected by this because you are an expert trying to spread a message if you were doing that. Two or three months ago via alive setting. You can't do that right now. Thanks to Cova. Nineteen Corona virus. Whatever you WANNA call it. That is not an option for you. Not Safe option. You know what is an option podcasting? And maybe you're like me. Maybe you know the material inside and out you just need a little bit of motivation to deliver that message in a different way.
Podcasting With A Mask
"It's built a big podcast. I'm David Hooper and I just finished an episode of my other. Podcast read the marketing podcast for experts. It is very similar to this podcast except instead of just podcasting. I'm talking about book publishing. I'm talking about email marketing. I'm talking about the different mediums that you can use to spread your expert message on that episode which by the way is at red like the caller or ED PODCAST DOT COM. I talked about how problems can lead to skill development. The thing that we think is hurting us was going to be an issue is actually what enables us to get done. What needs to be done? We just do it in a different way. We're in the middle of one of those things right now. Some people call it corona virus. And here's something that I've noticed over the last week. That is a huge opportunity for podcasters in the last week outside of taking walks around my neighborhood. I have left my house twice once to get food at the Grocery. Getting a lot of stuff sent me through the mail through ups but about every three weeks right now. I'm making a run to the grocery went. There took my life in my hands to go get some gluten free dairy free cruelty free something or another and earlier today trying to save some lives. I went to donate blood. Both places wore masks. As is the thing right now. Today I'd one made out of a Bandana and a coffee filter. I look like I was about to rob a bank in Dodge city. Something that I noticed in both places this when you are wearing a mask you miss a lot. And they're a couple of ways of this works first of all. You can't hear as well since the sound coming from other people is muffled so you got to work around that you could get closer with. Don't do that now. So the way to get around it talk louder. Also you can't see the subtle cues known as facial expressions that we normally see had a lady today. I thought she was pissed at me. Maybe not I duNNo. I showed up about fifteen minutes early to give blood. She was out there laying down the law about taking appointments and she can only take a few people at a time and I'm just GonNa have to wait their wait outside until she's ready for me. So here's what I said to her. A Ham not mad. I didn't expect to come in. I just got here a little bit early. I know you can't see my expression with the mask on but I'm happy to wait. I was smiling behind that coffee filter in the BANDANNA I was smiling I was glad to be there. Just glad. Get Out of the House and she was really great after that. The point these mask the we're supposed to be wearing and hopefully are wearing are great opportunities for us as podcasters to get clear on the words that we use to get more comfortable about speaking up and sharing our truth right now. These mask giving US permission if you will to over explain things to us more words and maybe as necessary normally you can use different words than you normally would try different things. You can speak louder than you normally would. It's probably less likely to come off his shouting. Because you're not as close to people and also because of that muffled sound in all of these things are going to help your podcasting quick side note about this if you read my book. You've heard me mention this. If you haven't read it big PODCAST DOT com slash book has more information. This is one of the reasons that I recommend that. People with audio only podcast. Podcast like this one that goes in your ears. You don't see me as I'm doing it that when you are recording your audio only podcast. Even if you're doing interviews you do it via audio only. Don't bring in video into something that isn't going to be consumed via video. Because you have these nonverbal cues that you get when you're making that podcast that will not be heard by the people who listened to the audio only version you want to make your podcast as close to the same way as your listeners will consume it so to summarize this. Here's the big opportunity that you as a podcast or can work on right now. You can over explain things you can get more detailed for example you can let people know how you feel rather than just showing them by smiling. They can't see the smile so you can say something like hey no problem. I'm just glad to be out of the house. I'd be happy to sit outside and wait. We call it theater of the mind. They can't see it they can hear it and because of that they're able to visualize it themselves. You can use different words. You can change how you communicate and also you can speak louder.
"Hello Hello Welcome to sheep. I guess I am just a cup for many of you are watching or listening for the first time. That's me this. Is She podcast? Episode to sixty four with my co-host. Lc as Khobar and our producer. John Jim Ingo. How are you guys doing today? Not to ridicule any news whatsoever about anything at all. I mean podcasting but like other like personal stuff. Well Easter was exciting. I did a drive by dinner. How while because I went to my ex this house and then because I'm not going in because they go to work and everything they brought dinner out so the kind of we set like six feet apart and they talked and I had dinner and it was weird. It was really weird. Bonnie says it's a facebook privacy thing about stream yard. They can't see your name unless you grant them permission right and I guess people just don't do it right so no or do they want in that point. A lot of them don't wanted grant permission right so but see. This is a facebook private group so we can see them in here anyhow. This isn't GonNa go. This video is not going anywhere I get it. It's not a big deal. Oh so elsie. So yes Jessica and I figured out something today that I can't believe I didn't think of this. Oh God Jessica has the adobe suite so she has adobe audition okay so one of the things. We've always had problems with his she uses quicktime and some so. She has adobe audition she can record right into addition and we've never used it in two hundred sixty four episodes. Why is that that is so card yet? Dum Dum Dum Dorky. It's Kinda Dorky. Right Kinda dark. You must have known that I've had it though right. No I wouldn't have put to do together because the thing is though just you wanted to break up with adobe suite so many separate times true and not one of the Times that. We've had a discussion about your break-up the possible break-up with adobe suite has audition ever come into the conversation that's never part of your everyday. It's just you know photoshop. Right so we use that to record her instead of quicktime and it would be so much easier and so much better and we would always know that the Mike correctly picked all the good stuff. I am so happy. Yes and we can also add to the track. We can also add compression because just could really her voice can really use compression so that you can do all of that. Pre like Yes prefixed prefixed. For her right so right now on excited like like a kid right before. Christmas. Because I'm excited because when we get off here we're going to make an appointment. We're going to go through this thing. I'm sure there'll be a lot of yelling and hollering there. Yes probably I noticed that I do have an issue when I'm trying to describe and do things when I can't see. It frustrates me when I can't see the other person's what they're doing. It frustrates me and I've been doing a lot of that lately for different clients and stuff as they set up to record in their home. Oh okay yes I need. I need to calm down. I need to be able to breathe through that. I need some kind of yoga breathing. Technique to center my Chee. Said what are you Senator Senator? Something we can just give you just can send Isaac. I can send may May and you can get through them. Then you'll find yours end. You know it's like a living. We'll be like here deal with her for a bit and then leave work through. That had four under the age of four. I know but you haven't. When was the last time? Oh well that's true. This is what I'm saying. It's like there's a practice I know when I'm in I'm in my sixties or seventies and somebody tells me how to deal with a four year five eight year old. I'm not I'm not going to be adapted. I've been like you know. Been out of it for awhile. I'm over. Yeah it's like it's forgotten like I don't even want to think about when they were infants. I don't I know Yeah No. I don't really like the idea of taking my clients and comparing them to eight year old child. I just. That's not the way it is that feeling. Oh the tenseness in the chest and the tightening in the chest he so we have some like communications. Lets say why. Don't we just acknowledge the folks and just to let everybody know that we are as of now for the past few episodes? We as in the sheep. Podcast team has been recording directly into the sea. Podcast super squad. Which is our Patriot community. So you guys can kind of watch. Us Record live in there. We're going to do the show as always Joe. Johns GonNa do post production and everything but we do have a live chat so we have some people there. We have Bonnie and we have Masai Lena. We have tiffany Humboldt who. She just actually posted that. She's. She wore her flower crown from she. Podcasts live during during the Hardcore Mermaid. Show on Friday. That's amazing that's so cool. And then she. She's asking him. What version of Stream Yard? We are using John. This question is for you. Well stream yards a web application. So you don't have to update it so I don't know what version I know what? She's talking about tiffany. You can only record stream yard if you're a pro client pay for that So in order for you to to be able to record and download your files you have to be if you are not a pro then all you can do is stream. So you have the capability to stream. I don't know how many hours for you know. I don't think anybody needs more hours to stream. But that those are all pro functionalities one of the things that Justin I also wanted to do was to do a double streaming stream to hear and to the podcast main group or to the podcast page. And we can't also can't do that unless you're pro so if you're a pro you can. I think you can Cross post to two places at once. We have done that and if we ask. Yeah have the option of two. Yeah Yeah if you're did you upgrade it Ogden profile? I've been down. No I know I know John Is. Yeah but you know I didn't know. Yeah Yeah you can only do the same time. Yeah no no basic no base. It used to be. I think way back right. John like right windstream yard. I started loud. Yeah they allow for yet when it was in. Beta. That's right. They did allow for for recording and downloading but once they opened it up. Then that's what you pay for. May GotTA STAY IN BUSINESS. Somehow and you want him to be able to stay in business. I mean it is an amazing platform. Yeah we're streaming. You know I'm telling you right now. Once they decide if they can record audio as separate separate tracks right they will be a force in podcasting. I don't know if they ever get there yet but still
Podcast Addict adds reviews
"The latest from our newsletter posted news dot net popular ANDROID APP is to release a new version of Iraq today which allows listeners to review outcasts as well as other new features the APP is also had over half a million reviews in France. Twenty two point. Eight percent of Internet users are listening to podcasts. That's according to figures released from research company media. Metro Poltrak has published their top twenty. Us PODCASTS for March. There's only one new entry. Cnn's corona virus fact versus fiction which debuted at number thirteen spotify has expanded their self service ad platform to eighteen markets across the world in the UK. The Daily Telegraph uses their podcasts to drive loyalty and engagement between journalists and listeners. That's according to a case. Study by Esther Ketziot thought that we linked to today from our episodes and our newsletter cody from media has been in touch. He tips off that. If you've moved podcast host your own show feed might still get found and catalogued by Google podcasts. It's best. He says to delete old accounts and test accounts. If you have any Kim Kardashian a US reality. Tv STAR MIGHT BE LAUNCHING. Her own podcast. According to a breakfast piece in the things dot com. Today we are selling to five ways to fix your podcasts. Discover Ability Problem and Dr Honey Powell Jones a UK journalists and Media Law trainer is running webinars on the law. We spotted a tweet saying book a session with before you end up in news for all the wrong reasons sports. Whatever will right about then an impulse. 'cause News Daily News podcast today in the UK the smart seven from broadcaster and journalist. Shame East describes itself as a news vitamin a daily dose of News. That's informative but not stuffy counter programming from sharing Moskovitz and Ariel missing glasses a new show featuring comedy and fun facts. No one knew they ever needed nothing to do with the thing going on. They're focusing on countertops in their first series for example stainless steel started being used in the nineteen forties lamb also hit at same time mainly because their materials to build with and therefore useful as America's suburbs began being built and the leopard the hitchhiker's guide to the galaxy. Podcast has a special episode this week as each panelist gets asked to write a new entry for the guys related to the thing. Going on you can hear entries on virtual meetings isolation and
Easy Money For Podcasters
"I'm David. Hooper in an urban neighborhood. Talked about it before you can sit on my porch. Sit on the steps leading up to my House. You can see the sidewalk in front of my House. And it's not uncommon. Certainly not right now. We're all quarantined. See Somebody taking a break from being cooped up inside their house walking down the sidewalk and that's not just during the quarantine it's anytime I live with what you call a walking neighborhood few years ago. I'm outside mowing my lawn. See A guy ruling up a wheelchair. He's with the dog is he. Comes to my house. The dog enters my yard and immediately takes a huge dump. I got this old guy in a wheelchair on the sidewalk in front of my house. A dog taken a huge dump and I'm trying to mow the lawn. Normally in this situation you might have a guy's got a bag so sorry man. Let me get that. This dude can't do it so it's a little bit awkward. What am I gonNA do get mad about it? No I laughed about. Hey Man stalks fertilizing my yard. I try to be nice. Trying to be neighborly so we talked for a while the small talk. He says he lives a street over and he introduces himself. He says my name is James Brown and you know what I said. Said like the singer and he was like hey say yeah like the singer actually believe it or not. I used to work with him. It turns out this guy's an old school urban radio. Dj It's an am station in Nashville an AM radio. If you don't know it used to be big. Am radio was big bounce off the stratosphere it will go everywhere you can pick it up so much farther than you couldn't FM signal. In fact they didn't even have. Fm Am was big as it was. This am station. It's still around today. It is maybe best known as the radio station. Where Oprah Winfrey got her start. People don't know this about Oprah very some people do I might have mentioned it. Oprah's from Nashville. She went to high school here. Another Weird Oprah connection. My father was her speech teacher in that high school. East high school so anyway. Am radio back in the day. When James was there it was big. It was big when he said he worked with the James Brown. It was because this was the big urban radio station. They call it black radio at the time in Nashville and they would bring these artists into Nashville. They would do promotions for them. They would pack venues and it wasn't just James Brown. He worked with the Eisley brothers every time I would see him. He had headphones on. I used to work with them. He had all sorts of great stories. But if you were looking at him now you would never know that you would see this old guy in a wheelchair with a little bitty dog over the next few years. Because I've got a dog because James was one st over I would see him all the time all the time it always be hanging out wearing headphones listening to music little dog always at aside and because. I'm walking my dog. That little dog will come. Greet s would stop we chat. We both loved music. We both loved dogs and every time he would chat he would have a story. It wasn't always about radio. But being radio myself. I'll get him. Show me how he would do. Intros an out does that old school urban dj way just to see how he would do it. And I would often tell him I would say man. I've got to get my recorder over here and get this on tape. And he always say something now. No that's I don't do that anymore. That's who I used to be. That was years ago last year. I was out in my car drove by his house. And I see a u haul and I was like man James Moven. He got sick of all this development. That was another thing that we talk about about how the neighborhood had changed. She'd been here fifty sixty years more or less grown up in this neighborhood and my father take it back to connection with. My father also grew up in this neighborhood. Just a street over from James was so I've got a connection to this neighborhood to talk about that and James Van. I guess he just got sick of this development because they're always threaten into tears house down. You know that story. Gentrification is what we call it anyway parked. My car immediately went to James's House and they're all these people in their moving stuff out. But no James and there's this dude on the couch and I asked him so what's up and he said James is dead and I was like it was disappointing because he was a friend of mine. This guy's retired as seem all the time I'm working from home. I'm walking my dog. He's out rolling around with his dog. We teach each other all the time and I was like. Oh that's not going to be the same. He's my connection to the neighborhood. You know but also thought about this story that he had and about how I missed that opportunity that history that radio history and those intros and those out rose and the way things used to be in the things that I could learn from him and I've talked about things like this before you now have missed air checks from Great Radio Legend. Here in Nashville. Because I was too scared to do it and with this it was just one of those things that I never got around to that guy that I talked to who sit on his couch. That was his son and we talked about me trying to get some James Air checks recordings. I'm still working on that. A check in with the station the owner of the station. They don't have anything. This was way back before everything was recorded but there are a lot of old air checks out there and James was really popular as a DJ at one time. He didn't go by the name. James Brown for obvious reasons. He went by the name. J Albert Brown. It was weird because he was living among people. That didn't know who was because of that. But sometimes I mentioned it to these older guys in the neighborhood and said you know James Brown a radio. Dj and they'd be the WHO J. Albert Brown. The Oh man. Jail rebrand live here. They didn't even know but they knew him. So sure. There are some recordings out there somewhere. I'm looking for them. There are a lot of people collect air checks. They're out there. I'm still GONNA look but I want you to think about this. This is why bring it up. We take for granted that there is so much on tape these days but there's also a ton of stuff that is it. It's not online. It's not written down on paper. Sometimes the people that might have been on tape there known in different ways than they are now and we don't even know they're around us. We don't know how to look them up. We don't know where to look them up. Maybe the only place they did exist is in the minds of people right now because of covert nineteen one of the things that people are thinking. A lot about is deaf and the importance of relationships. And if you've got the time you definitely have the skills you could be somebody who gets a lot of this important stuff. These stories this history. The intros in Altos of an old radio. Dj that we could all learn from. You could get that stuff on tape. Maybe it's from your family. Maybe it's from your friends. Maybe it is something that you could turn into a business. Think about that. We are on the edge of a lot of people. Dying people. Dial the time. James didn't die from Cova Nineteen. He died because he was old. He didn't take care of himself and one day. You're here and you've got these stories and you can share them with people and you can make friendships and the next day that's gone. It is gone. You can be the one to archive some of this with your skills with the equipment that you already have. You may be familiar with story core. This is an NPR show. They have a great APP. The story core APP that will guide you through a story core style interview. That's where people interview their family interview. Their friends interview people that they know and they get great interview. So if you're a little iffy on interviewing that's not the kind of podcast that you do. Sto Or Y. C. O. R. P. S. That's how you spell it. You can look up that APP. They will guide you through an interview. And maybe you just open up that Mike and let somebody talk. It doesn't have to be perfect to be meaningful. No real marketing device on this one but an opportunity for you. If you are looking to make money with your podcasting skills and definitely an opportunity for you to help humanity out so we don't lose some of the stuff
Together Apart focuses on how we get together when we cant
"Newsletter The latest from our newsletter pod News Dot net vox nest and spreaker have integrated with Nielsen Audience Segments allowing specific advertising targeting for podcasts willing to how Nielsen Audience Segments works in our show notes and newsletter today. Yesterday we've got all excited after lips INS. Rob Walsh spotted that podcasts had been removed from Google play music. Ios APP. Google tells us we actually have never had podcasts and Google play music on IOS. We didn't know Google Arvo sending some people in early. Invite to something called the Google podcasts manager and analytics tool which quote helps you get to know your audience better and reach Mu Listeners. We've asked for a bit more information. And if you will tennis will bring it to you. Squad cars from announced a partnership with Dolby laboratories the partnership promises automatic leveling Eq- noise reduction an quotes specialized audio function. The claims to make you and your guests sound and feel like you're sonically in the same room. Podcasting is growing in China. According to a piece in the Chinese government's China Daily Caprice includes financial information for the biggest APPs in the country including Himalayas. Fm King FM AND FM paid content is in decline notes by heart media. Monkey have signed a multi year agreement for content including new podcasts. The media gator off com says that almost half of people have come across foresaw misleading information about the corona virus in the past. Week only studio working from home but they've posted a slew of platform and feature updates. And podcast movement is highlighted page highlighting top side hustles for podcasters. That need extra income. Thunderbirds are go. Apparently sending rockets to Mars to search for signs of past life from the birds are go mission to. Mars is a ten part series made to teach children about the EXO Mars mission produced by fun kids with support from the UK Space Agency and voice talent from the TV series fund. Birds go hands together apart. His new podcast from the New York Times with Korea. Parker just two weeks in the making after previous show was affected by the virus. It's produced by magnificent noise and focuses on events that have now been made virtual. And how we meaningfully gather even while we have to be a part the first episode focuses on
Launching the Podcast on Producthunt
"I'm Alex Segments. And this is the building independence podcasts. Okay I'm going to be talking about the product Launch the PODCAST. That I did but I I want to say hello to all my listeners and France and then I want to thank for jar. Sergio David Pradeep James Amandine NATO and the rest of open podcasts and the maker law community for supporting me on product hunt and with the launch For this episode. I'm not talking about the two goals that I had for the product launch. How I prepared a little more about the preparation on how to have a successful launch in my opinion The benefits of product taunt the problems that product Has Now what? Now what am I going to do that? I launched on product Before and after so before and after the product launch a little bit of stats on the results of the product launch Someone kind of gave me some feedback. So I'm going to be talking about that for bit and then I'm going to review the experience okay So the two goals that I had for the product top launch are to get people to subscribe and to get email subscribers. Okay how I prepared. The first thing I did is I created a Gif of the two logos that I have so I have a blue logo on just with the words are building in indie business. I have a red logo of that. And then I have to logos. That jar created for me on so his version of The podcast logo with my face and he gave me a red one and I made a blue one out of that. So I created the gift because Why did I create okay? I created a gift. Sorry because on product hunt when you're seeing all the listings of the products It'll show all the changing pictures and it'll catch people's attention. They actually recommend doing this. And so I thought mine was little fast but I think it caught more attention I created a landing page. I'll be going into that more I researched when the post. So you're supposed to post at midnight Pacific Standard Time which is actually my time zone so it was a little easy And I did it on Sunday going into Monday. So I had the entire Monday to Promote my launch I had to stay up late because I usually. I go to sleep at ten eleven. No I go to sleep at ten and so I had to stay up till midnight to post the watch to post it on product time I wrote copy. I made sure to mention open. Podcast a bunch in the copy in the actual product listing. I created a new trailer. I'll go into that a little bit more. And I bought a domain Be Aib Dash. Podcasts DOT COM. Okay so I want to talk about the landing page. Basically didn't put that much effort into it. I took a Supreme Rome. Ham Dot design took that homepage. And I just wrote everything out that I had for my stuff and then I added some open podcast stuff or not know some some podcast stuff. South about the PODCAST. So specifically what I did is I made it like a preview of the type of content that you would Here on the PODCAST. So I broke down into three different types of episodes so the first episode would be about podcasting like a had interview. Someone had a market. Your podcast Things like that so that was the first chunk and I had a preview of the episode. How To know? I had an embedding of the episode of How to interview someone and then I had a little copy about Podcast seen in like what kind of episodes I'm doing about podcasting okay. The next embed example is I had about community building So yeah I talked about how I'm using the podcast to grow open podcasts. And then I had Had A girl community as example and finally I had I talked about Web Development and the example I used was Learning says because I don't really talk about web development anymore because as you know I use discourse for my Forum and so that didn't take a lot of effort and then the blog. I use ghost so that didn't take a lot effort so I don't really talk about web development but I will in the future when I build the custom form. Okay so The next thing I did was I put linked to the most popular podcast players so that people can easily. Just subscribe to the podcast. I had apple spotify Google in the ourselves feed and then be final thing. I had no not the the final thing I had on. The front page was a link to the mailing list at the bottom of all the examples. And then I also added an about the hosts page and then I just talked about me for a bit and then I had a link to open podcast because everything I do is about. Promoting Open podcast. So that's why I made sure to mention open. Podcast a bunch okay. Then I created new trailer for the PODCASTS and I specifically had it on Youtube and The trailer was just basically an audio version of the landing page. So I just talked about podcasting. I read the copy community building. I read the copy development I read the copy and that was about it was about fifty seconds. Something like that. Okay how to have a successful launch The Alex Edmonds Version Boca. So you want to launch it at twelve a M. Psd and the reason you want to do this is because you have the Max amount of time to promote the launch. So you have twenty. Four hours and On product on the way it works is that it'll show the most popular Things that have been launched on the on the site that day and so you have the maximum amount of time to potentially be on that top and then tomorrow it's still there but it's at the bottom after today's stuff and so. I'm still getting Up Votes Right now. But it's not as impactful as yesterday. Okay so after you have posted on product the next thing you WANNA do. Is You want to tweet it and you want to be careful with what you say in your tweet because if you if you solicit up votes than product will punish you make you weaker in the algorithm or might just take off your product launch. And so what you WanNa do is you want to say. Hey I My product is listed on product. And that way it's like code. People not go up voted So I tweeted about it. I promoted it and the communities. I promoted in maker log and open. Podcast that's why a lot of open podcasts. And maker log on. They voted my product and they commented on everyone. I mentioned beginning. They commented I really appreciate that. Thank you
The Speaking Opportunity We Have Right Now
"Right after I released the last episode that is when Corona Virus. Hit the reason you haven't heard from me on this follow up episode was because I wanted to wait just a minute to get a feel for what was happening because it seems like what's happening changes daily. I can't give you a lot of accurate information. As far as how corona virus will affect your business other than sane. Things will come back around. They might be different but they will come back. Eventually we will start getting together again eventually. People are going to want that human connection they want it now. But we've got these substitutes. We've got podcast like this one. Like your podcast. Maybe blog post email newsletters but speaking at least in person that is not one of those things that we have now however because it is coming back. If you're ready for it you are going to be in great shape. So let's get you ready. I want you to think about the stock market in the nineties. Everybody was making money. But you had to have money in order to make money. If you weren't able to invest in the stock market in the nineties you couldn't take advantage of it and in order to invest. You had to do the work before the thing hit. They didn't know it was going to hit like it did. And that's what I'm trying to get you to do now. You can't remember the nineties. Maybe you weren't born yet thinking about real estate over the last few years the boom boom that we've seen in real estate over the last few years that same type of boom is going to happen for live events and speaking like. I said we're going to be ready to get out wherever you ready to see. People again and when that switch is flipped. You'RE GOING TO BE READY FOR IT. On the last episode grant covered a lot of ideas regarding speaking. And he's certainly done a lot more speaking than I have because speaking was his job for me speaking his way to spread a message. It's a way that I built my company. It is a way for me to get information out to people that I want them to know so I want to share some big ideas on speaking there from a little bit of a different perspective. This is from a guy who had a business has a business and uses speaking to grow that business built connection with people and to make money sometimes directly through the speaking sometimes. It's something related to the speech that I'm giving. Maybe I'm getting business directly from that speaking in. Sometimes it's just to expand my authority because when you come in like an expert you don't have to market as hard people come to you and you are able to charge more when you were seen as a celebrity in your business. So here's some big ideas on speaking from that perspective. Somebody who does speak a lot but does speak on a regular basis. By the way I had about four events cancel within a week after Corona virus hit a road warrior. But I'm doing this on a pretty regular basis and have been doing this for awhile and that brings me to my first big. Id Ah you need to jump in with speaking and the way that you may be able to do that now just to get that training be ready for when that switch flips and we're ready to go back to live. Speaking is doing it via online broadcast via live broadcast that could be via zoom. Something like spreaker. If you're more of an audio person that lets you distribute your message live just like a broadcast radio show. And here's the point of why you WanNa do that. The only way for you to get better in front of a live audience is to get in front of a live audience. I started doing radio in nineteen ninety one and when I started it wasn't live on the air. I wasn't a jock. I was a production guy. I was doing documentaries. I was doing stuff where I will go out. Do Research Comeback to the tape room and it was a tape room. It was literally magnetic tape that I had to slice with a razor blade. Taped back together with tape. I was doing much like I'm doing but the process took a lot longer. I will go out into the field with Marantz tape recorder like a cassette tape recorder and it was good but it was still on cassette comeback. Put It on a real. That's when I would chop it up. Get the edits in anyway. It took a while for me to get that content out the content wasn't live but it did get me used to speaking. So if you're doing a podcast even if it's not live while the best way for you to get used to speaking is live the skills you are developing by doing something you edit later. That's still going to help you. But it's not a replacement for getting out and doing it. Live the transition for me to doing live. Eventually I moved up. I guess it was move up to live on the air. Play music going in and out of tracks. Sometimes I would do interviews but not like. I'm doing now so that was a different skill. Had the live thing but it didn't have the long form content that I'm talking about now with either speech or doing something like a podcast and that transition continued with getting in front of a live audience like where I could actually see them was getting on various panels. I was flying around the country going to a lot of music marketing events. This is back in nineteen ninety-five in the late nineties tons of panels. Sometimes I moderate them. Sometimes I would just beyond them and I did dozens of these things from south by southwest in Austin Texas to see him Jay in New York to really anybody who would have me. I remember doing at least a couple of events in Athens Georgia Indianapolis. There's something to West. Virginia I was going anywhere and everywhere that would have me and for me. That was easy because I was able to bounce my message off of what somebody had previously said or more or less conversation with the people who are on stage with me. If you've got a podcast you might be able to relate to this because a lot of beginning podcasters what do you do you have a co host. Yeah people that you're interviewing you like to bounce your message off of other people and it's not all on you to have one hundred percent of that content and that'll help you for eventually getting in front of a live audience but if you WanNa get good doing something in front of a live audience one. You've got to do it. You're probably going to fail. It's going to at least be a little bit rough. It's got to be just you the very first speaking presentation that I had. I think it was the late nineties. Remember it was in. Philadelphia is an old theater on arch street again. I was used to doing panels but I had one of these independent music events. She said why. Don't you come on up here? We're not doing panels? But you can speak and I think the reason why she did that was because she didn't want to fly a bunch of panelist in imagine this. You've got five or six of these sessions. Each of them has three. Maybe five people. You've got to fly those people and you've got coordinate with them first of all you gotta find him. Even that can get complicated getting somebody to fly across the country just to sit on a panel for one hour so she wasn't doing panels and you'll see this with a lot of live event. It's much easier to fill in event with single speakers. Then it is panelist and I never done. Solis Behemoth Four. But I've been on panels before and I've been doing conference calls. We used to do this thing via the phone. I will get on speak much like it was a radio broadcast people who are calling in also via the phone. They would listen to me at a book. At the time I was very familiar with the content but on the other hand I had no idea what I was doing or what it was actually going to be like and this event. It wasn't really organized. She didn't walk me through the process. I was good at the skills that I had. The event promoter just assume that I was going to be able to get up there and speak by myself. I wasn't luckily a friend of mine. The air guy named Eric Sievers. You may have seen some of his. Ted Talks read some of his books. He was in the music business with me at the time. So he and I got in front. This group together heeded the heavy lifting and by that I mean he shared the stage with me. I was doing as much talk in his Derek. Was We're going back and forth with each other? It was a cool event. It wasn't like I was just hanging there in the sidecar but having him there enabled me mentally to organize my thoughts. It gave me more confidence because there was more or less like a panel. And tell you this story to say this if you are nervous about getting in front of a crowd. This may be an option for you since that time. I have organized and promoted a lot more events than I've spoken ad and I can tell you that this happens all the time. People want to come in as a package deal. They want business partner. Sometimes they'll won a spouse. They want somebody up there with them on stage. It also happens on radio. People are nervous about their voice going into the airways. The are nervous about people hearing them and sounding like an idiot. So they'll bring in a friend. Hey I can bring in a band with me. Hey could bring in this guy that I'm working with. He's got an interesting story does it lend me your option somewhat. You're going to a live event. People might not want to fly in the second person. You might be on your own for that but it is an option it will get you in the game and it may build your authority in a different way than you could do it on your own
How to Become a Masterful Interviewer and Podcast Host With Josh and Erik From Onair Brands
"Guy so I guess we're GonNa talk about your to set this off right. I've got Eric Cabral and Josh. I've got his last name against him. There y'all work of Josh. Carry with me and these guys are the While. Eric you started on air brands. I correct than Josh joined you. Yes on brands is our media agency which started roughly two years ago. As a result of answering the question for our clients and the market How do I get a logo? How do I get a website? How do I then how to inch I in turn make all of that Worked in social media. So that's what we really did for our clients. A lot of them were real estate investors. Because I am a real estate investor and then it slowly evolved into podcast production creation Which we partner with one Luis Diaz and then there's also the aspect that morphed into podcast creation and production into podcasts events called now a new company. We created called pod. Max Yep yeah that's that's it in a nutshell and it's pretty cool because what we do is give people a platform invoice and opportunity to shine and it just you know. It's a whole abundance. Mindset it just you know. We're we're successful because you're successful. Yeah exactly and For me what I WANNA bring you both you guys on here today. I I fall is funny because twists will who were just talking about listened with. She tagged me and one of Josh's posts and she sees like I don't know this guy but he's doing some podcasting and then you should connect with them cool so I reached out to Josh. And that's how we hit it off as we cannot connected So shout out to twist for that. She's in this group but What I want to bring you guys on here for a you guys been doing podcasting. You're both you both. Have Your own shows you both successful at it and you are able to use the podcast as a platform to grow your business. Build your brand and essentially develop network developed connections with people who are essentially business partners. Jv's or just good friends. So I think you guys are doing it. Right in that aspect. The second thing is with pod Max I like you got something about the concept house like. This is amazing because I think it's something that people want. I WanNa talk about that a bit too. And kind of what that's evolved into and why and why people should lean towards of this event or lean towards events like this in the future to grow their their awareness online so To kick things off. You said YOU'RE A REAL ESTATE INVESTOR RIGHT. Eric before right still are still still You know Hopeful that This is all going to be good. Yeah you see the interest rates drop you the day I mean. Yeah that's a good thing. Go Bill Barlett shit ton of money. Yeah Yeah we've seen this happen before and it didn't boat out you know didn't work well so but yeah. Yeah Yeah. Of course. We're GONNA talk about Corona virus here and there. It's kind of everywhere. So the writing's on the wall is going to be interspersed throughout this conversation but I guess first question is you guys both are involved in podcasting lot. You know a lot of podcasters whether they're in real estate or not's what are some of the things that maybe you can give me the eighty twenty some of the things that Uc podcasters who are doing. Well what do they do differently When near maybe when they're like when they're interviewing guests or when they're on other podcasts. You guys were a lot of people who want to get on the PODCASTS What are some of the things that the best are doing differently? Maybe from the the normal the average people. Well I think what it always comes down to is Perhaps you've heard why do people tune into a show? It's for the host to embrace understand that concept. They don't show up to the guests. They don't show up for the topic or the theme they show up for the host. So what does that mean that you have to be your best? You have to become your best. You have to bring your best. That may not happen overnight. I learned this. You know really the hard way after spending forty plus years in hiding showing up not as myself seeking approval trying desperately to get anybody and everybody to like me want to hang out with me. Turns out that doesn't work nobody cares. Nobody is attracted to that so until I made the definitive decision to say I gotTa Change. All this sharp is my best. My Best ECOMMERCE best through the podcast medium. Which is why. I adore it and love it. I now attribute it to really saving my life at my business but you have to realize you have to grow yourself to show up so to answer your question directly what are the good host doing. They know that this is a crap. They know that this is a profession and they know that this is something you can improve and get better at with work and effort training and education. So you have an know that you are the kind of person on the Mike that people want to be around. And if you're not you're not but you have to work every day to evolve and grow your cells and learn about the industry so you can perfect your craft and everything that's involved with it. I love that. That's so true and it reminds me of a I want the for shows. I actually listened to which was Michael Steles our social media social media marketing or social media examiner. He's such a good interviewer. I don't care who is interviewing 'cause I know he's GonNa pull that what he needs out of them he's GonNa pull out all the good stuff right. And he's such a vicious vicious but like he knows how to control the conversation so that. I don't care who is interviewing because I know I would get something out of it because just 'cause how he shows up on every single interview so that's a great point and people listening if you want to go check out that show go to. Michael sells nurse type in that. Name S. T. E. L. Z. And your And you'll see how he interviews but that's a great point Josh. I think Sometimes people rely on the host or they rely on the topic and I know that there are not hosting guests. And I've done that in the past shirt and it's a great reminder so for you how did you change and like how did you things you did to bring more energy to kind of like reinvent who you were to improve the podcast. Well it's a very. It's a very good question. There's a very good a very specific answer to that what we're talking about because it's all about you and your persona and your personality. This is all about your likability. Do People like you. Do they want to be around you? Are you attractive in the literal sense of the word? Do you attract others to you to want to tune into Wanna. Listen to one time you either are or you aren't. The good news is that you can become so for forty. Plus years of my life I was not attracted. I REPEAT. Held people through all of my insecurities. Yes we all have it but to what degree. I was knee deep. I was depressed. I was sad. I was anxious. I was insecure. Nobody wants to be around that or should say the white people don't want to be around. The people are going to help you become your best. WanNa be around that show. I found my why it was my two adoring children that I have today made showed me that I cannot in will not spend any more time being that person so I stepped up. I took full responsibility for what was going on and I said this is on me now. I want a different outcome. I have to be a little different than my actions so I started changing. All of my bad habits. I started figuring out how to enjoy who I am and slowly but surely strip away those insecurities show up fully evaluate honestly who. I was what I was doing and who I want to be in order to attract the right people so it starts with an honest assessment of what you are doing. That is just not working. Take one non habit. At a time I had many small medium and large start removing them. If you can't figure out how to duly signed the reasons I'm your why you should and want to do it in start doing it. And seeing the result that is huge that you'd Eric The amazing and save and one thing giants look. They were forty men. He looks great for fifty seven retirement. On I'M GONNA be forty six this year which is quite absurd are the same age actually So here's here's the call. I'm sorry Eric. Although we're not your two years old in two years we're not tired. There's a time when we're only one year apart like three days of the year but anyway So Josh Amazing at really getting people to identify and craft their message and then also he's I love to go we call him the doctor internally in our team in our company because he really goes to work with his clients and he goes to work with individuals and really in a therapeutic way he he could really really get deep and help you sort of identify some of your hurdles and then maybe leverage those hurdles for your show and for your
Interview w/ Ross Kinkade
"Hello This is the second interview of the open. Podcasts COMMUNITY PODCAST. I'm here with Ross Kincaid of the trash panda newsletter and We're GONNA be talking about content creation so let's get into it okay. Hey Ross. How's it going good? How about yourself? I'm good So the first question I wanted to ask you. What is the origin of the trash pen name? Where did that come from? Sa- great question so the trash banded name came from My experience with salesforce my fulltime job. I am a salesforce consultant within the past. Two years I gone from working in sales operations the two different companies being a consultant. And I got this reputation because I'm such a Kinda go gutter and I like to deal with difficult problems of kind of dealing with the trash. So that's where it start with the trash panda case. You don't know whether trash bender is. It's a kind of a different name for a raccoon and the joke with it is in the reason why I called Mr trashes. I just like the deal with the trash deal with those problems kind of find solutions Saddam and also just make customers. Happy very interesting. I didn't know that So What kind of things you write about in your newsletter so the newsletter trash. Panda thoughts is a It's kind of a tutor from thins. It's a way for me to talk about mice. Why my story? I've gone through a lot of experiences over the past five or so years that I feel like are really relevant is especially with my journey with. Adhd was diagnosed as a kid. And recently I've been dealing with the as an adult so I talk about that element in I also talk about how I've dealt with kind of specific issues like this week talked about outsources in my life and I was talking about how mighty she makes it so I do not like focusing on certain things are getting the dodd and It was kind of like a story about like y you out there how other people in Hell. Adhd makes you like this and also some lessons that people can take in learn in Kinda implement their own light so it's Kinda to full right now okay. Cool how do you promote your newsletter? So far suray now. I've seen some success with promoting on twitter a survey own personal personal. Hashtag and I've also seen success with Lincoln. It was really surprising. I did a issue about interest specifically my interest aviation and I must see us. Some tags. Were correct but the amount of oppression and people that were outside my network that were signed up it was still like small. It was much more significant in that week than it has been before so those are the two main avenues. I do a little bit of facebook and stuff like that. But I'm kind of working on that promotion right now. I've seen a lot of success with linked in. There's a lot of talk about eighty on like thin especially how it applies to the workplace. So I usually frame. I post to be focused on. Here's my issue here's ties workplace in. I do the same thing with twitter Very cool so you twitter and facebook to promote your newsletter How what what services do use to create the newsletter like riding the newsletter. Sending out. So right now you stop stack I recommend that kind of as easy to use kind of like easy tool you can use and I say that because if you look at the landscape of email newsletters you can use like male champ. Use a lot of tools out there but sub stacked kind of stuck with me because it was very easy to sign up get in there created the newsletter in the blasted out eventually moved to another platform but it works great right now Very cool how would you say that a newsletter has helped you so far like have you grown your network or any other things so the newsletter is not the really the only thing I'm working on I'm working on my own podcasts. To kind of platform for people to talk about their during. Adhd kind of lessons behind that in there tied together but it's also spearheaded a business. It's not even related So it's helped me grow kind of a way of creating content savelli bowl and also tying it into other products. I'm working on right now okay. Cool what advice. Would you give someone who asks you how to start a newsletter? Or what should they do to start a newsletter? I think the biggest thing I've seen is that I've doubted what I'm writing about and I would say if you have a topic that comes to your head like whether it's just at a random moment or something like that right down save it for later you know make some detailed notes about a kind of flush it out. See where you go with it. I've found that a lot of those topics that I write down and Kinda document. I don't doubt and it comes from my heart and my experiences so for me. I think everybody has a story. Could talk about and I think once you find where the kind of niches in what you can like you know providing value. I think that's the biggest thing that I can get in terms of ice very cool. So you mentioned podcast earlier What would your podcast look like? Would you be doing interviews? Would it be Solo? Would it be a roundtable? So it'd be interviews. I think I kind of like this is a sound weird but I like oh I like Joe Rogan's kind of approach where it's very casual laid back and more like a conversation and I would take that approach with area and people that are eighty she. I want to learn about them however about what? They've struggled with what they're working on. What kind of ticket in the rain? And there's really not anything like that out there There's a couple of podcasts on. Adhd but they're kind of more for relies. I'm very relaxed. Informal person so I kind of want to take that approach or the people where it's laid back to lose It's you know honest also
Overcoming Perfectionism in Podcasting
"So in no particular order. Here are my thoughts. I your audience needs you. If you've been podcasting for even a little while your audience has probably come to expect. Something from your podcast. You're delivering on some kind of promise that you've set in the beginning whether that's inspirational educational entertaining. Whatever it is and your audience can build your podcast into their lives as you might have built the audacity to podcast into your life when I was consistent with the show and right now I'm recording this during the covert Nineteen House arrests that everyone feels like they're under right now. Some places are more locked down than others but regardless of current events. Your audience does need you now. Maybe they need you even more than ever before. Especially if your podcast can be some kind of distraction for them and for me right now. This is something that was actually motivating to me. Because I realize that you might depend on this podcast for some inspiration for some extra inspiration in extra education. I know there are many other podcast about podcasting out there in very many good ones. I listened to several of them. And I also know that. The audacity to podcast has certain uniqueness to it that make it stand out from the others or make it different from the other podcast about podcasting. And you might need that. You might just want to hear from me. Maybe you like my style of teaching. Maybe like my humor when I slip in here and there but I have to. Remind myself that. In order to accomplish one of the founding goals of this podcast the audacity to podcast to give you the audacity to podcast that means. I need to get my own audacity in check and get it going. You need me. Your audience needs you. And I don't save both of those things as a statement of pride or to say that I'm so amazing. Or that your so amazing or anything like that nothing to make us feel more prideful about ourselves or more about ourselves than we should feel but to remind. You can't myself that. Yes either people need us and they want us and this goes into the next reminder people like you. They do like you in the words of the fictional motivational speaker. Stuart Smalley. I'm good enough. I'm smart enough and Doggone it people like me. Yes people do like you. Sometimes it may feel like a especially around. There's times when you get a negative podcast review. It may feel like Oh man. Why do I continue? This people hate me. They don't like me. I'm not good enough. I'm not smart enough and Doggone it people just don't like no. That's not true people do like you. People do like me maybe like me. I hope you like me. Maybe you don't like maybe you hate. Listen to the PODCAST. I don't know for sure. I hope that you like me but it is important to remember that. Yes people do like you. They do value you. They value what you have to say when I started the audacity to pump gas. My main motivation was I felt like I had something to say in the space to fill a niche. That wasn't being filled. I saw a gap I saw need and I wanted to meet that need and I think that the audience that I've built since then has shown that that was a legitimate need a legitimate desire. That people had the I was able to serve so people do like you. People like me and we need to remember that so that we don't get down especially around one star review or negative feedback or those lulls or the time when you might feel like. Oh what's the use continuing? Because everyone's just bored and of that. They're probably not going to enjoy my podcast anymore. Young people do like you even if you're downloads. Drop that means that. Maybe some people didn't like that episode or didn't think that episode looked interesting enough or really downloads are not necessarily a direct indication of whether people liked an episode because for them to know if they liked it they would have had to have downloaded it so therefore it counts as download download peaks and dips can indicate something connected to your titles in your marketing or the overall consumption of podcast like right now. A lot of podcasts. During the covered nineteen pandemic. A lot of podcasts are seen a dip in downloads. Well some podcasts are seen an increase in downloads and that has nothing to do probably with the titles or the content of those episodes directly. It's more about what people are doing right now. And whether they want whatever that podcast is about not just that episode but that podcast is a whole whether they want that part of their lives right now but you do need to remember that in general people do like you next. Keep in mind. That perfectionism is not inherently bad. No it's not necessarily good either. They're getting all perfectionist again but there is a place for perfectionism or for trying to work towards something that we might call perfect. I remember watching the commentary for a Pixar movie and I forget which Pixar movies. I've watched the commentary for almost all of them up to a certain point before I was able to keep buying the discs by love. The Pixar Movies Pixar has a very special place in my heart because they were the first in the industry to make a computer generated feature length movie and their storytelling. In how'd inspired me in many ways and many creative outlets that I started to pursue as a result of seeing what was done in Pixar movies and in one of the commentaries. They talked about their approach to creating their movies. Is they refer to as sanding the underside of the drawer. That refers to cabinet makers and out of my league as I talk about this. But cabinet makers put together the things they make a drawer out of wit or something and the underside is something they might not think about. You might not ever touch the underside of the drawer. You'll probably never see the underside of the drawer. But sanding the underside of the drawer. Making it smooth making it. Look good is an extra little touch that maybe no one will ever see but it shows how much you care about that thing that you're doing and how much you want it to be good. That is a level of perfectionism and that is not inherently bad. That certainly helps to make you a better artist. That certainly helps to make a better product as an injury result. So don't think that just because you want to make something perfect or some level of perfectionism or professionalism. That's inherently
The Podcaster's Responsibility
"Sheep. Podcasters and he podcasters. How are you today it is Monday? March twenty third. I am here in quarantine separated from all that we know the beautiful house. Yes Khobar and our favorite producer John Jamaica it looks like Elsie and I are trying to hold a contest as to who can have the most flyaways and yet here. I know it's like it's L. Horrible Horn. You like goat ears coming years. Yes and these little guys like extra years. Look at this. It's like right above my ears. Lake sticks out in this scary. I can't invent who Larry Online from the three stooges trail and then like my hair like I already was growing up. Just a tiny bit of posits gray hair. But I'm not been able to go to. I was due for a re color like we got home. So now it's been. I'm now two or three weeks overdue. You can start to see my silently. Reverse skunk stripe. It's an actual so like one quarter inch of my hair at the top of my head is not graying and the rest of it is so it's like when you pull it back you can see. Wow Yeah interesting. I know I possibly have caused. That's happened but anyway zonked editor or something. Now it'll never grow the rest of me. It'd be white with this one blacks anyway so yeah we are looking fine. We're looking we're looking like we've been indoors for awhile. Yes I'M GONNA get myself a T shirt that says indoorsy right have you? Have you seen all those t shirts though? Have you seen the change in already? Like I'm social distancing or I was born for social distancing there's all of these tee-shirt companies that have all these various specific sayings around what we're all experiencing so I don't know I guess that's the way you make money right. We can't be angry about that. I when I first saw that T. Shirts T. shirts. I was like I want that teacher. Actually what I want is a t shirt that says. Stay away from me in big letters like do not come close in big letters. It's it's funny. How either take it very very seriously or don't take it very seriously and the less amid Omar. There's there's some middle there's there are people who take it seriously and don't think anything about the virus or any kind of t shirt like that'd be funny then there's people who take it seriously but still think everything is funny. I guess that's me then. There are people who take it less seriously but constantly make jokes about it or there are people who don't follow directions and think the whole thing is a joker conspiracy right now all these different levels of like is it okay to joke about it and I wonder like I hate comparing this to the Holocaust but there's an article. I read that said if we continue on the trajectory that we are that within like six months it will have wiped out like one third of the population which is similar to that was like two billion or two billion. I don't know but the point is in today's Day and age. Would we be laughing right? If a dictator from European country was killing all the blanks. Right would we be like is survived? Hitler t shirts and like I don't know if this works out I WANNA get. I survived the boomer remover virus. I mean that's true but there are people that are younger than are dying to Atlanta just watching the CNN in New York this morning. I mean did you guys know. They're turning Javits Center fucking hospital than Jeff sent your. I think I saw a lot of that stuff. Is the biggest convention center. I've ever been in it takes. It's like three miles to go from one end of the javits center to the other. It's so big I mean you to Philadelphia has a huge convention center. Yeah there's a hospital that had shut down not even six months ago here. They're already rampant. Add up there's a prison here that has been shut down for a couple years. They're ramping that up. Ooh That's exciting. Well you know I mean coming back to what you were talking about the whole like I survived Hitler kind of thing. I'm thinking that the beginning of World War Two or not even the beginning of World War Two. You're like when Hitler was coming into power. I think that there was a few people who had a sense of who he was and what he was doing right and there was like this element of pure terror like a complete understanding of what was happening but the majority of the sort of people he ended up affecting and I'm not talking just Jewish people or anybody else that he was focusing in on but like all of the different countries all of the citizens of all of the other countries that were eventually affected. They could have just said like Oh. I heard that. He's a nasty dude or he's a weird guy who's he's never gonNA come in. You know what I mean. You would make these off hand comments but you wouldn't really get it right graphing. It's not like there's a digital graphing system that can show you exactly how many people killed and exactly how many countries like. I saw something on my phone from New York Times. It had it little red dots spreading and spreading right. Yeah Yeah it was era vying. Nothing like that. There's only newspaper and radio. I mean I'm assuming there was radio. Nineteen thirty I think there was radio. Also that was a human being who is that was that was a human versus this thing which has no. It's just a it's a thing but I think the contact what I'm saying is that we don't really know. I think you know the the impact of these horrible things that happen in the world. Don't really hit us until off door right. It's like you don't really get it until after what that impact was about summer this morning because like it's all finding good until it's swimming season right and then well my son's you know the majority of his five year old year is going to be spent not hanging out with friends. Not Doing sports not going to read as not going to the swimming pool not going to the beach. Like what am I gonNa do with him all summer? Keep him in. I mean it's GonNa be Summer D- do we lay out. Do I get a blow up pool? Immunize our like what? What kind of summer is that? Can't go anywhere we can't do anything can't see anyone and yeah summer and then house is going to shape the rest of his. You know he's young enough where he'll remember but not remember it as the biggest tragedy that ever happened. But he'll remember it as yeah. We had to stay inside and it's up. He'll have that definite imprint. I mean because you know when I was growing up in El Salvador and there was a civil war. I still have the imprint of what we had to do like we had. We had to be in like there was a time there. Where the where the government said. Nobody's allowed outside after seven o'clock so because you could not like my would say like everybody needs to be in because if anything happens to you when you're out after seven you die you die like a wealthy and then you would hear sounds and things that were going on outside. That was very very scary. I remember like I remember how scared I was. I remember the sounds and Looking back you realize while there's like all of this extra stuff that happened and yeah it imprinted in my life. It was like I know what that feels like. I know what it feels like when you can't do anything because you're under lockdown. We were under lockdown many times. So I was little you know I was under nine. Yeah it's having it makes me wonder like how many of these kids are. GonNa turn Germaphobe. I mean people true. It's not the new normal everything. It's just temporary but like now the new normal in different ways craze. There's a lot of people who will not send their kids back to school. There are a lot of people who will not go back into the office. Because now they've proven they can work from home and which they knew all along by the way that they could work from home equally and even be more productive. So I don't think that we need to send buildings the way we did two weeks ago. Like we we can have a completely different society now like doing doctor visits via Tele Seminar and I did my first one way before this like this with Isaac like in January. He was sick and they were. You know as a weekend and they have you come up on you know that you log in you type in your problem and then the doctor comes up and take a look you right. I just had somebody. I don't know one of my one of my School Mama's I was texting back and forth mai-mai's best friend and may has been like wanting to have facetime with this little child and I'm like texting her mom like she's GonNa. I can't handle her anymore. Can you get our child to come up late but it but her mom is sick. She's real she's been really really sick and that's she had somebody from iron knit. While she had somebody from Florida her cousins came and they they had fevers when they came like and they both and they didn't tell them and so like anyway so she got very sick. She had fever but I kept touching base with her and she got a diagnosis via the phone. She had a something allard. A it wasn't it wasn't cove it wasn't court cornerback. So it was a sign it. Yes exactly it was a sinus infection. And she had she was just had a fever because of that kind of stuff in them so she had the diagnosis via via. Like just what you're talking about. And they sent her antibiotics. So hopefully he's on the mend. But this I would love