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How I Raised Funding for my Food Tech Startup with Larissa Russell, CEO of Pod Foods
At 23, Larissa Russell co-founded a healthy vegan cookie company called Green Pea Cookies, but even though customers wanted the cookies… they couldn’t get them on major grocery shelves because of high food distributor costs. That’s when she and her cofounder decided to shut down Green Pea Cookies and start Pod Foods (https://podfoods.co/), the only food distributor designed for startup food brands. Her company has recently raised 3 million in seed funding and she and her co-founder Fiona Lee were just named on Forbes 30 under 30. In this episode, Larissa talks about how to stay sane when building a complicated business and the path to getting funding.