Listen: 7 Lessons Learned From a Mastermind | Ep. #1221
"I'm Eric Su and I'm Neil Patel and today we're GonNa talk about seven lessons. We learned earned from a mastermind. So Neil maybe we can get some context. I mean what masterminded we learned this from. Yes so eric and I. We had our own mastermind happened. Last last month and there was one of the advent a few masterminds about I have to say had a blast. Eric did a lot of the work. With Samantha so thank you very much for making it amazing experience again. We're GONNA end up doing many more of them but it was a shocker. To because before we did it was like Erik Really GonNa learn a lot and I ended ended up learning quite a bit and before we go into some of the lessons we learned but we had a major experience from not just being a mastermind. We also did some activities with each other. Won't go into everything everything. We have some amazing speakers from people in the private equity role to the founders of companies that are worth thirty plus billion. You heard me right billion with the B and Yeah you know everyone learned law gotta meet a lot of New People and of course everyone helped each other grow their businesses. Yeah and before I go into too. I think there's there's obviously there's a speakers but I. I think the most important thing that Neil might notice is that the quality of the people that were at the event and so you know everyone got to understand each other better not just on the business side but on the personal side as well because we took it beyond you know just like sitting in a room and listening to people speak all day I think you know Neil. And Samantha from twenty eight events since she's the one that helped us organize everything. We made it an effort to make an experience and not so much. Just a glorified conference. I think that's really important too if neil our gonNA invest is time when we wanted to make sure it was done right so I guess I can start with number one neil and kind of go into it and talk about what we learned from it. So I'll give something tactical I what I learned and this is something that Howard marks who is the CO founders of activision blizzard? He has a company now called start engine and what I learned was that he's trying to democratize critize capital right which basically means he's trying to make it easier for people that are trying to grow their business faster to access funds. What I didn't know when I raise money for my software click flow was that I didn't really understand that there's different regulations right so you know the way we raise? Money was through a Regulation d requirement. Meeting that we only accept accredited investors. There's that are making over two hundred thousand dollars a year or have a certain net worth right that actually made it harder for us to accept investments and so from Howard. What I learned was there's you you know I got more clarity around regulation? CF which basically means anybody can basically decide if they want to put in fifty dollars pay the credit card one hundred dollars. They can invest in the the. You know. Whatever offering you have to help you grow your business? Obviously you want to be doing something legit. And he's actually helped a lot of people raise you know well over a million dollars. So that's something that was new to me. Go ahead Neil. Yes so number two. This is something that I learned and this is from another member name. Eric you can actually get really amazing sights from nonprofits. And I didn't know this but I'm guessing most people probably didn't know this either and this is really something that was truly interesting for me. nonprofits are willing to sell their own site and a a lot of have attended back lanes of traffic lottery. Rankings a lot of authority but because a lot of them don't make money in their nonprofit the gladly sell their site for five ten grand and even a thousand two thousand dollars and some I kid you not getting hundreds and hundreds and thousands of unique visitors a month you can then go in and monetize or updated did the content build it out or take a lot of the authority and through redirected into your main websites industry much nonprofits in every sector and from what we saw from the case studies pretty much. Most nonprofits are open to selling their site other than the really huge ones that have millions and millions of dollars the funding. All right. The third thing I know this is a little bar when I think about this goes beyond the speakers right but what we did with our mastermind. What I learned was that we're always going to do it this way? This is more so like how we're going to do our mastermind in the future. But it's going outside and doing kind of active events. So it could be touring office but we decided to go to this place called folk Events based in the Los Angeles area and Neil night we we climbed up a wall. You know people were walking over log. which was like really high up and you know? Obviously there were suspended suspended so they wouldn't fall down and then for me being afraid of heights popped all the way up on this. Really Skinny and shaky platform took me a long time to get off eventually jumped off and jumped onto this ring right so that to me. A Neil distinct where he was kind of the commander and You know was able to get to the finals of this thing. Where basically you have the Telugu L. A. Guy? That was blindfolded next to you and tell them where to go somewhere to walk. Pick up a Baltimore to other people to knock him out and he got a kick out of that so main point. I'm seeing this is like going outside and doing events I actually learned from from Jason Gag from mastermind talks. He said that makes a difference. Because you actually get to Bonn at a deeper level again versus sitting in a room number four and I learned this one Eric Aksu. WHO's here on the podcast? Other Eric was a different Eric. We have I think three Erickson are just so. This ended up learning from Eric. Su and this is all about instagram and how to get the most amount of followers engagement through one simple hack go create images on instagram. And when you Upload Image like upload literally like ten cares images are eight and they need a blow in his story and what you'll find is like half the people that end up liking the image will also share share it with others so it really helps you gain more followers than most other tactics that anyone else is using And you can see the strategy being used currently on my instagram slash. Neil Patel or Eric's which is slash Eric. Oh Su- really amazing tactic and funny enough you me and drew were the only ones that I started doing. You'll within twenty four hours of your feet. It worked out well so number five is obviously you know we're going to do anything like this. We do dinners right again. I learned this from Jason Gagged Geico from mastermind talks that. I didn't know how effective this would be. So basically you know the first night what we did was we said okay. We're just going to have the people that are the attendees right. The paid attendees the second night. We're we're GONNA invite some other entrepreneurs from around the area. Maybe add like ten or fifteen people or so and maybe some people visiting from the outside and the dinner was much bigger on the second I think might have been like thirty thirty five people or so but that allow people to mingle and health. The there's a lot of people in there that can help them accomplish their goals right so you know what happens with that. Is People being go to get to know more people beyond just a group and I think that's additional value for people coming out at just to get acquainted with what you're doing from a group perspective so again. This is something that we're GonNa continue to keep doing. The next one for me is always have open is in years to meet other people in Tinley network. I've been doing business for so long number clearly. Pretty bad like I know a ton of people and most of my friends are super successful right like a ton of people who have exits even in the multibillion dollar range or had companies go public in the tens of billions of dollars. I and you know as a psych Ri with masterminding mega meet a lot of people. Mina learn a lot and I've always had this philosophy that you can learn anything from anyone one and you know. We saw that within our mastermind but what was really interesting for me is the philosophy. I have been businesses. I help people and I don't care if I get anything in exchange and I haven't seen a lot of people do that with me. I know that sounds weird. But it's true which all ten people people don't help me and I don't care hair. I always a big believer. You just go and help other people and you put them I. I met with a few people in the mastermind. I even met up with after it was done. We had lunch inch and some of them were super well connected more than I ever thought they would just turn to go above beyond taught me out like some of these guys have really well known friends that are extremely famous not just in Hollywood celebrity but also in the busy line Tony Robbins right exactly. Unlike some of these guys were trying to help me out and be like oh I can connect you with someone so and this is what they can help you with and so forth and so on but it's great to see and this is what I forgot right with. A lot of Mashburn is people. We'll go there to sell at least from what I've seen. Yeah but with this. There is a amazing unique group. Everyone was pre-vetted and everyone generally wanted to help each other grow and we still lar. And that's also why I love WHATSAPP group like I'm getting text message people. I Love Helping Mountain Mike von Overall. Yeah it's actually. It probably sounds better coming from my end to cause. I think the one thing that's misunderstood about neal is that you do actually go out and give and there actually is no expectation. I've actually probably. I'm being very honest here. I have never ever felt at once where I felt like you know you owe us something and actually somebody else has said this before two rows at a dinner on the you know another time I think two months ago. But it's like the guys at exactly that it's like yeah. I think that's the one thing that you know. Neil most people to understand about neil like he's out there constantly give right and the proof is in the pudding with all the the free stuff. That's out there. So number seven from my side pays. I've really enjoyed us. Osama Ovens Care Event and last we checked his revenues were over thirty six million bucks and he was. He's one of the top consulting course guys out there and he's trying to reinvent vet himself and I think he is to go beyond that right. He's he's looking at. You know building a product but I enjoyed his top because it was not so much like these are the latest tactics. It's more so like you know. How do you you optimize yourself? And some people might think he over optimizes himself. I love it right. How do you optimize yourself to perform the highest? And I remember one of the funniest things you said. It was like literally the biggest changing changing bad from going to one billion dollars a year to eighteen million dollars a year was giving up alcohol right. Obviously there's more nuances than that. But I love that he put together this one sheet that basically outlines what tasks are negative one hundred dollars our. What's zero dollars an hour? Negative one hundred dollars. An hour might be like watching Netflix. And then one hundred thousand dollars in our task might be let's say Negoti negoti good deal right or doing mergers and acquisitions right. That might be a hundred thousand dollars. An hour point being. This was actually a document that was. I think pulled from Dan Sullivan but he modified it to make it even even more nuanced and that's been helpful for me because we're actually making a carousel on that one right now but It's it's a helpful thing for me to look at to compartmentalize all the tasks that I'm doing every single day and then kind of organize it to see making adjustments each week so that is number seven so that is it for today but before we go if you're interested in learning about our growth accelerator which is a group that we just talked about. All you have to do is marking score. The I o slash alive. That's L I v E and don't forget to review and subscribe and we'll see you tomorrow. We we appreciate you joining us for this session of Marketing School. Be Sure to rate review and subscribe to the show and visit marketing school dot. Io for more resources based on today's topic as well as access to more episodes that will help you find True Marketing Success Tax Marketing School Iso until next time class dismissed missed.."