"A I blockchain smart cities, the digital transformation happening now makes the seemingly impossible doable at Deloitte, we help clients, harnesses, powerful technologies to improve business and the world Deloitte dot com slash look. Again. This is tech news briefing. Im Tanya boost, does reporting from the newsroom in New York coming up a look at the journals feature on how smartphones sabotage your brain's ability to focus, making sense of the science of distractions after these tech had lines. Shares of Pinterest plunged in extended trading after the company posted a wider than expected loss in its first quarterly report following its public market debut. The drop makes Pinterest the latest tech company to encounter difficulty not long after a much anticipated public offering Pinterest shares were off more than fifteen percent, late Thursday afternoon. The stock finished up eight percent in regular trading. Thursday closing out at thirty dollars and eighty six cents. Sixty two percent higher than its nineteen dollars a share initial public, offering price Tesla's driver assistance, feature was active and the driver's hands weren't detected on the wheel during a fatal crash in March, that's according to US safety. Investigators announcement on Thursday, a finding that could amp up scrutiny for the carmakers autopilot system as the company pushes. For more automation in vehicles data taken from a model threes. Sedan that crashed in Florida showed the driver hadn't touched the steering wheel in the seconds leading up to the incident and made no effort to avoid the collision, this is according to the National Transportation Safety board's preliminary investigation. The agency will continue to work to determine the probable cause for the incident. Stay up to date with the latest at WSJ dot com. And Microsoft and Sony are teaming up to work on cloud and game streaming tech and unusual partnership between two longtime rivals. However, they face new threats from some of the biggest tech names in the industry. So through a partnership, Sony is considering using Microsoft's cloud service for streaming. It's game content. It also calls for potential collaboration involving Microsoft's artificial intelligence and Sony's image sensor chips. This all comes as Sony, and Microsoft face competition from the likes of Amazon and alphabets Google to cloud tech. Titans looking to take a bite out of the one hundred and thirty billion dollar and growing video game industry coming up our smartphones messing up your brain's ability to focus. Yup. Science explains it after this blockchain smart cities, the digital transformation happening. Now makes the seemingly impossible doable, a Deloitte, we help clients harnesses power. Awful technologies to improve business and the world Deloitte dot com slash look. Again. If there's one thing we can say about our smartphones is that they give us instant gratification. But at what cost, perhaps an alarming loss of attention in productivity, Daniella, Hernandez, the Wall Street Journal's digital science editor explains the science to back this up, when we face distractions to areas of the brain, the parietal, cortex, and the frontal cortex, or in a sort of tug of war with each other some research suggests that the parietal cortex responds to distractions, the frontal cortex, which is involved in cognitively, demanding tasks helps us maintain focus so we get distracted, if the activity of the parietal cortex gets through to the frontal cortex, the frontal cortex can keep the parietal in check you stay focused, the brain is deciding what's important. And what's not? Oh, sorry cost. It in Kuslav professor at Georgetown University explains our struggle with paying attention attention, much like your daily allowance of money is a limited resource and in any particular moments. You can only have that much of it, even when you're cleaning your mailbox and you're not actually doing hard cognitive work. You kinda actually are because there's all these essentially micro-decisions looking at this Email, do I need this? And so each of those decision requires a little bit more of cognitive effort. And so, but when you add two thousand of those you end up with no no power to make any other important decisions after that you feel depleted Georgetown university's. Recent study on Email further explains. The. Emotional struggle. Checking Email more frequently throughout the day was associated with feeling more stressed and overwhelmed. We've found that people who batch te their emails, three to five times a day felt less trust and less overwhelmed. And as does most technology today, it opens up a conversation about how it's changing how we interact socially on a grander scale. We did a study not in an organization, but on campus where we ask students to find a building either with their phones or without the help of their phones. And yes, the students who relied on their phones, got to the building faster. But these same students actually felt less connected to their community. And so it's not a question of, you know, should be just do away with this devices. But what is the price of this convenient device? These social bonds that hold society together, I think, getting more and more chipped away from us. For more details head to the journals feature at wsJcom that wraps up this edition of tech news, briefing, im Tanya boost, does reporting from the newsroom in New York. Thanks for listening."