We welcome Coutts, Sir Russell CEO of SailGP, with us on Zoom in New Zealand. Sir Russell, it is so nice to have you here with us. Tell us a little bit about SailGP. I keep wanting to say GBT because we're so talking about AI all the time. Well, thanks, Carol, and thanks, Matt. It's great to be here. Can you hear me okay? Yes, yes, yes. Okay, well, yeah, SailGP, yes, it's certainly exciting Grand Prix racing on water. I think we're one of the fastest growing sports and entertainment properties. As you've described, Carol, we feature high speed racing between rival nations, close to shore racing with an expanded calendar or expanding calendar of events as we develop. So our span events the globe and we have the top athletes in the sport racing and as you said, identical, very fast, hydrofoiling 50 catamarans. In fact, our top speed last year was set by the French team just under 100 kilometres per hour. I think that is 99 .94 kilometres per hour. That is crazy and like I was kidding with that. I've sailed for 30 years and a top speed might be eight knots. Yeah, well, in US terms, I guess it's 62, it's the equivalent of roughly 62 miles per hour. So, you know, when you're driving along the freeway, the speeds on water are of course powered by nature. That's the coolest thing. So, Russell, I grew up as a Formula One fan and since then have gotten smart and started watching MotoGP because it's so much better. But the sports are dirty, loud and dirty, right? Just powered by fossil fuels. And the cool thing about SailGP is that obviously you're powered by the wind. And in In fact, you're, in a way, an impact organization, right? You're pushing to fight climate change. Absolutely. Well, we're certainly, you know, in terms of our purpose, we're, I think, fortunate to be a sport powered by nature. And we are really championing a world powered by nature. In other words, the wind, the sun and the water. our, And I guess our focus is accelerating or showcasing the accelerating, transition to clean energy as the number one global energy source. So we're very passionate about that. I think everyone in our organization is extremely passionate about it. We have what we call an impact league. The athletes compete not only on the water, also, but they we also track their carbon footprint and they look to reduce that and they compete for points and then prize money is awarded to impact partner. So each of the teams has an impact partner and we think that's pretty cool actually. How do teams the get, how do the teams make money? How do the skippers get paid? You know, because we're, they get paid, they get paid fees like any other professional sport to compete, but they also compete for prize money. and So, our prize money's growing. So it's, it's, it's set at $5 million at this stage for season four and with the final event being a million dollars. So, but also they receive either a salary or fees to race on the boat. So watch it, you know, with, um, I guess with Formula One now in this country, you can see it on, uh, on TV, depending what your cable provider is. MotoGP, you still have to have a subscription. Dorna sells those 160 for pounds a year. How do we watch SailGP? Well, SailGP's distributed well now in season four to 212 different territories. So in the US you can watch it on CBS or on YouTube. Um, and we're expanding that portfolio each year. So, so just we've announced new deals with ITV in the UK and, and, uh, uh, and five year or five season extension with, uh, Kennel Plus in France. But we are with many broadcasters, Fox Australia, um, Discovery in New Zealand here. So, uh, each of our, uh, in each of our, um, key territories, we have, uh, key broadcasters. Our our audience is growing pretty rapidly. So we hit a, uh, a three times increase over season two and season three, season so a dedicated viewership is around 117 or just over 117 Canadian, uh, viewers. Um, so that's just over, if you look at it, it's just over, uh, uh, what is it? 10 .6 million per event of dedicated viewership. um, and then, and in terms of secondary, um, viewership, which is obviously news and, and, uh, uh, magazines. We also, we also had, uh, uh, just under a billion views. So we're growing pretty rapidly. Of dedicated that audience about 60 % is linear TV and about 40 and the 40 % is is digital. So I'm curious about you, sir. Russell, are you, do you ever go out in a funnel hole and just uh, a regular sale cause Carol's a traditional sailor. It does. I do feel like, you know, America's Cup kind of got ruined, uh, years ago because it's a harsh statement. I'm sorry, I think it's not just about speed, it's about technique and it's harder when you're going slower. It really is. So I'm just curious how you see it. Yeah. I mean, I, I like all forms uh, of sailing. Um, and obviously I grew up, uh, racing traditional sailboats, but these new classes are so fast and it still requires all of the same skills, uh, but it's just happening at a much higher speed. Um, all right. So where do you, I, I want to also go back to how you started this and why you started it. Well, before it started, the sailing didn't really have a, a global platform to, to market the sport on an annual basis. So when you look at what we're doing with Sal GP, it's not that different to what considered is normal in most sports. So we, we put together an annual calendar of events. We obviously televised that, um, live, um, and promote it, um, you know, regularly. So really in, in many ways, it's intriguing to think that sailing didn't have a platform like this before Sal GP, you know, that we, uh, we didn't have a regular professional calendar of events where the top athletes in the sport race against each other on a regular basis. And so that, that's, that's really, um, enabled us to, to, to market the sport more professionally and and more frequently and the growth is, is really a result of that. And I, I think in truth, we didn't really have a platform that really delivered exciting racing before these new high speed boats came along. So, um, that's really been a transition as has the, the, the sort of the, um, I guess that the way that we televise it these days with our, our,