West Texas, Alexandra Brazier, Permian Perspective discussed on Permian Perspective Podcast

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Producing regions the area in West Texas and southeastern New Mexico could nearly double crude oil production by the year. Twenty twenty three but who are the leaders behind this economic powerhouse and what is their story. This is permian perspective. I'm your host Krista a skinny today show sponsored by Baker Hughes who recently launched a new and reimagined Baker Hughes brand as an energy technology company. They are striving to make energy safer cleaner and more efficient for people and the planet. Hello everyone welcome to this week's episode of Permian Perspective such a pleasure to spend this time with you as always. I'm sitting here today in Midland Texas in my office at redeem with Alexandra Brazier an Alexandra is the business development person for Kengo. Thank you so much for being with us today. Thank you for having me. I really appreciate it. And if any of you just recognized her voice yes she is Alex for the events on deck. That comes on right after our podcast. So it's so glad to have because you're also a member of the family I am. I am and I've been hearing your voice for a really really long time. And you know had never been able to put a face to the name so this is actually our first time meeting listeners. Face to face with great to be here and yeah great to join the PODCAST. So it is. It's so much fun. I'm so glad you stopped in. She was here in West Texas and doing some business and said Hey. Can I come over said yes. Let's podcast so that's what we're doing. I'm so excited you here before we get started. Alex I want to thank everyone who has shared our podcast with friends. Family and colleagues we have listeners all over the world and of course right here in West Texas and the Permian Basin and I really appreciate each and every one of you I also WanNa thank those of you who have stopped by on chains and left a review of course a five star review. We like this so we appreciate Jim for leaving that five star review recently he said I love hearing the stories from the Permian. I also enjoy learning about the latest technology. And what is working in West Texas? Your podcast is inspiring me to work harder every day. Thank you so much Jim. I appreciate those kind words. And of course it's easy to do. Just go on there. Click five stars lever of you. And you're done so thank you head of time okay. Alexandra once again I want to welcome you to our podcast Alexander. Brazier has been with Kengo. Probably a long time. I'm assuming you'll learn when you hear her story but tell us a little bit about what can grow is and how it got started. Yeah so it can grow is actually my family's company I'm generation to can grow and it was started by my parents and they are farmers and they decided to grow a crop that was not kind of the prices weren't determined by market and they ended up growing a crop called Canal when they've been doing that since like the mid eighties and along with that kind of they were trying to discover new uses for it and you know figure out ways to kind of come up with new products and they realized that this plant has microbes in it and those microbes actually can eat oil. So that's kind of how they ventured into oil and gas and we've been selling biodegradable oil absorbent ever since are growing and processing and selling. Yep Okay so explain to me how this works. How does this work for oil and Gas Company here in West Texas? Well it's a great question so yeah anytime oil is spilled. You have to take certain precautions and one of those is where you would bring a granular oil absorbent. In and our product is one of those grayndler and it's called Kendra BIOS ORB and yet is basically an oil absorbent that any company could use to clean up oil spill. Its hydrophobic so it floats on water it degrades after it absorbs the oil. So it's a really really cool products and ECO friendly and cost efficient. Those things right there will make any business owner happy. Yes exactly it's cost efficient. Yeah and it's a very ECO friendly product. We grow it and it's something that can be used and it essentially biodegrade the oil. So you know honestly what more can yardage asked for? That's fantastic it. I want to know about the process of taking it to market. Because I'm sure being that your parents that started this you saw them go through the highs and lows of being a business owner and seeing what works. And what doesn't? How did they get it out to the marketplace and get it known here in West Texas or beyond? Yeah so we actually did a process. That's pretty common for family businesses and we went through manufacturers representatives. We actually are partnered with one locally energy sales and service all the Permian Basin with us. They do a really great job. Wonderful and yeah. We came to west Texas with them. They are responsible for any needs out here. Actually that's I'm visiting right now. So yeah fantastic. How we do so. If say a company does need your absorbent. They would contact energy sales or do they contact. Ken Grow first off. So actually supply source is worse. Yeah we go through supply stores so they would contact their supply store whoever they are trying to and enjoy using and the supply store could contact us or energy sales to set up an accountant. You know see how that they they could get the product wonderful and if someone is not in the Permian say they're somewhere else and maybe they're thinking. Wow we need this here. What is the best way for them to get in touch with you and get it in their supply source? So we have a tab on our website. It's called how to buy or at the top. It's the how to buy TAB and there's a map there where you can plug in your zip code. Also I believe my contact information is right there perfect. So if you don't see a local supplies door feel free to shoot me an email. I think my cell is on there somewhere so I tried to be really available especially for customers. You know I try to put any information out there. So yeah that's available on our website under the how to buy section wonderful also one of the things I've noticed not being on. Your website is the reduced Labor time and I think that's important because a lot of people are always looking to reduce labor time right because then you're red money. How does your product Reduce Labor time? Yes so a lot of times. They're some oil absorbent on the market. That require being cleaned up. Or you know you have to put something out and go back and monitor it. We've actually had some projects with the railroad commission where our product has been tilled into the earth and left there so because it has these microbes it's similar to other like lab created microbes so it can actually biodegrade the oil and that prevents it sometimes from having to be disposed of in the same way that other absorbs must be. Wow Yeah so. That's the Labor Time. Yes that any. Yeah preventing people from having to go back and clean things up. Yeah fantastic so I've got to ask you some personal things. I always like to know what what you're reading. I love hearing with the leaders in oil and gas are reading. So what's on your plate right now? You got books podcast. What are you listening to? And that's a really great question. It wasn't necessarily my idea but my sister being a family business she actually came in and Kinda helped us with twenty twenty planning and we read a book called. Traction is by someone called. I think Gino Wick men Yes writing in our show notes. So People Jack it up. Yeah that's called. Traction I think. Kind of the essence of this book is if you're looking to take control of your business more a lot of times as a small business owner. It's easy to let a business run you as we both probably can attest to. I understand. Yeah and speaking my language. Yeah so it's all about you know kind of taking back the reins and taking time for your leadership team to get on the same page. Have quarterly rocks different? Things like that. So highly with your sister's name. We want an yell. Daniel so both of you work for the company. She actually does not okay so she was just suggesting this helping with the planning correct. Yes she does business consulting and Chicago Danielle. She has a really very very good at her job. And Yeah I just said. Hey sister you know get. Let's get us on track. We need to do some planning. She's very structured in a way that I'm very creative. Yeah so she came in.

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