Nike, Colin Kaepernick, NFL discussed on Jim Franklin


To the program. Okay. Let's talk a little bit about Nike. You. We saw what Nike did this week? With the commercial that they ran with Colin Kaepernick. And we know Colin Kaepernick very well here in California, obviously, formerly with the forty Niners. Now, he can't get a job all started chevro- years ago when he disrespected the national anthem by not standing by. And then started this whole craze of people taking a knee and the influence at that has had now thank God people are pulling away from that. And we're seeing less and less of it even in the NFL. I think it's kind of gotten to the point. Now, the people are tired of it. And also they recognize that it's costing them money. And remember the NFL is a business. They're not out there. Just playing for fun. This is a business. It's out there to make money. It's a franchise. And when it begins to affect the the bottom line the pocket book, obviously the owners, those who are paying for this to be done those who are making the money. They they say minute we need to do something about now. I don't want to rehash all of this about do. You have a right to protest. Of course, you have a right to protest. That's this America. You got a right to your freedom of speech and a right to protest. But also, an employer has a right then to be in charge of his workplace or her workplace and to set the standards for that. What business does not do that what business in one way or another does not set the standard of this is when you're going to show up? This is what you're going to do. This is how you're going to act or not act and no one's making. You do that this is not slavery. This is a j o b this is a job. And if you want the job, then you follow the the direction of your employer and. For that. They pay your salary. So all this. I keep hearing about well, you know, you got a right to stand up and standing up, even though it costs you something. We'll let me tell you. There are jobs that I would not take. There are things that that if my employer did that I would find I'm sorry. I can't agree with that. Then if it got to that point, I'm not going to do the job. I'm gonna walk off the job. I've got standards. All right. I'm not going to violate the rules. I'm not going to violate what I'm just going to say. All right. This is what I can do. And what I can't do what I will do what I want do. And if if I can't do it, then I'll quit. So there's no way hamper my freedom of speech, then keep me from saying what I want to say. So when Nike came out with this series of advertisement and chose to have Colin Kaepernick as the iconic spokesman. And about giving and standing up, no matter what it costs you. Then I if that's what Nike wants to do. They got every right to do it. They're they're their own business. They can choose who they want to have as their spokesman. But I think the thing that you recognize whereas there is a freedom of choice in that. There is also the consequences of that. Right now, Colin Kaepernick is not known for his athletic ability. That's not what he's known for. He's not known for the team that he plays for because he's not playing for a team. The only thing that he's known for I at this point. Is what he did not do when they played the national anthem of his protests, then of this country. So I if that is what Nike wants to. A hook. It's boat up to if you will attach itself to if that's the symbol that Nike wants to associate their product with. They've got every right to do that. I just don't understand. Why? I mean, I can understand brands that want to use athletes because of their athletic ability. I mean, we we've seen what the what the Jordan brand has done. Why is that? Because again, he is recognized as one of the greatest basketball players one of the greatest athletes of our time, and you can go down the list of when they associate themselves with an athlete, it is because of the achievements of that athlete there on the field. And then even off the field. So again, I'll just bring back to the question of Colin Kaepernick. What is it that you remember about him? What is it that he is known for what got him to the point of national attention? It was not his athletic ability. Oh, yes. He was playing for the forty Niners. He he was one of those elite group if you will of NFL players there's not that many of them when you look at the totality of people who play football. So so yeah, he rose to that. But he's one of many. The only thing that brought him to national attention was his protests. If he had not protested the way that he did no one would even know his name, perhaps I didn't know his name. But to no degree of what we know today. I mean, he wasn't one that had any great stats attached to him that people would remember. So again, I just I if that's what Nike wants to wants to tie their name to they've got every right to do that. But my question is why. Why would they want to do that? Obviously the the business that Nike's in is to sell product. How do they feel that that's going to help them sell? Tennis, shoes and all the other sports paraphernalia that they that they market. And I'm trying to figure that one out. Somewhere in a boardroom people sit around and made a decision. This is who we want to associate with we feel this will be a positive for us. By putting Colin Kaepernick, we feel that there is a large following out there that when people see him and hear quote, his story of how he is willing to stand up or anything no matter what it may cost him. Then they think that's that's what's going to what's going to attract buyers. I don't understand it. I'll be honest with you. I I don't understand the market. I heard someone say, well, they're going after the international market. And so that's why they're willing to have as one of their spokesmen someone who trashes America. I can't I don't know if I can go that far. But I. I haven't heard much of a better of an answer. So with that in mind if that's what they want to do. Then consumers have a choice. Also, I'm not calling for a boycott. I just I just think this is the way this marketplace works, and when people have a standard that they say, no, this is what we believe in and of a company doesn't believe in that. Then we have a choice of whether we buy that product or not. School of the Ozarks. In Arkansas, Dr Gerry Davis is the head of that school. They made the choice that they're just not going to use Nike products at all. And here's why he said that. We.

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