Jimbo, DON, Oregon discussed on The John Batchelor Show


Phony express a time of some romance at least as the story was told there were other aspects to this and jim diva says dug into them one eight six six five o jimbo is the author of west like lightning it's with us tonight along with don in albany oregon a bit north of where the determines was we're fine thank you i'm just gonna ask your guest worked four hundred dollars for those mustangs back then would be in today's money it'd be it would be quite a lot of money today it's a little bit hard to kind of trance transfer things about give you let me put it this way if you wanted to send a letter than it would cost you five you know that in today's in today's money is is a hundred and thirty eight dollars brother so you know so if we multiply that had to really want to get a letter to the west coast in a hurry you did now i i have to admit that they actually lower the price you know as a service as service goes on and i believe at one point he gets as low as fifty cents so that's you know which would be about you know a little more than thirteen dollars and that's not i mean we can kinda you know think about that today you know for i guess fedex overnight letter might be comparable so but the but four hundred dollars for a horse you know let's put it in ten ten thousand dollars today it's a little hard to kinda transpose that because you know just because values are are so different today but it was it was a huge amount of money the company spent an enormous sum but but they knew that they were going to lose money that was actually kind of baked into russell's plan now what kind of a business plan and thank you for your call what kind of a business plan or concludes losing money being quote baked in unquote.

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