AOL, Steve Murray, Stalking discussed on Masters in Business


And and for. Financial services. And it just was so exciting to me said, I I've got I've got a plot. My way there I you know, I did a little cyber stalking at the time. Finding out where the revolution offices were. I did some linked in searches to find who I knew there and ended up finding a woman that I went to business school with who was there a couple of free coffees for her and a glass of Chardonnay, and I found myself with with a an Email introduction to one of the one of the founders. And that's that's how it started. And and not I have to point out. Unlike most of the big VC's revolution didn't set up shop in New York, a Boston or anywhere in the bay area and Silicon Valley, they're pretty close to where the Washington Post is headquartered. It's it was three blocks. It was the easiest commute run interview. I'd ever had. Yeah. I mean, you know, the the revolution story, and and what Steve has built and others have built with revolution is is is really phenomenal in in the Washington DC area. It's you know, it's been it's home ALL grew up in the in the Dulles corridor. Has been a phenomenal explosion of just capital ingenuity in that area. And has helped spawn, you know, the the grandchildren of AOL are now companies like vox media, which is run by Jim Bangkok who was at AOL or even living social which was a huge company that was run by a former product manager at revolution health. So you're still seeing these spillover effects of that that sort of huge entrepreneurial flashpoint with AOL. Now, I think of that area as very heavily Laden with telecoms and other networking firms is Ernie cross pollination with revolution. Or you have a very specific set of things you focus on and telecom not yet. Well, I mean, given given sort of the AOL DNA of our place. There's a lot of a lot of focus on on on social networking, social media and general consumerism like how how do we how do we make the lives of consumers? Better easier faster cheaper by investing in a lot of products that that sort of where the consumer is the end user. So a lot of our investments throughout time have been either be the C directly or be to beat a see where where the end user the business might not necessarily be generated from the consumer. But the end user was a consumer because just you know, the AOL DNA is really pervasive about how do you make? How do you make it easy for the average Joe to get online? That's exactly what they do on ramp to the internet. That's how he described AOL for forever. So does that background change? What you look at. How you look at it. Or what you put company capital in? What's the impact of the AOL background? Is it is it just so obvious as hey, we're used to doing be to see sort of investments business to consumer sort of investments, or is there a change in the entire process of what comes your way in? And the way you consider. It. Well, I I guess the way that I'd most likely consider it think about it is we really approach things from a brand building perspective. How do you build the brand? So that it it in is helps the consumer recognize that there's there's trust behind the brand. There's a simplicity there's a real value. Add that's coming through through the the products. That were backing I would also say that, you know, we're we're also as we deploy capital and a lot of the deals that come to us or deals that that are are pretty focused on consumer stuff. We we have a lot of B two B business to business and investments as well. But, but you know, a lot of the deals that we see just end up being really strong consumer brands. I previously had a one of the partners in your firm. Steve Murray on an I discussed ever so briefly rise above the rest with him. And he said, hey, I got a guy you should speak to about. This name is David. I love this concept. And I and I have to..

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