Yup.io: Build Influence and Earn Money for Rating Content



So tell us near what is Yup? Yup A is a second layer social capital. That reward users based on the engagement in opinions that they give on. Jane and through this actually reflects and represents influence and social capital offer all participants for all data points all you are else across the web. So it's really a I. think a lot of people will understand what social capital is currently. I happy to jump into that. So essentially, the way it works is that Yup is tracking your activity across the web. You rate things when you like them when you follow certain users is tracking those actions in actually do them directly from our products for from the sites, the platforms that you love at every post, all that kind of stuff you're tracking in your scoring. Exactly and what other influential users engage in a similar way they like the same piece of content they support the same user they You know they think or rate a certain pieces of content or our are Asian in a certain way that you actually get rewarded in tokens and you actually build influence for yourself in a particular category, and so you know just to just to take out back a bit really Yup, is predicated on one important site, and it's that influence will be one of the fastest growing asset classes of the twenty s that market is highly inefficient so that you are influence. Online has become this ridiculously valuable thing from economic stamp in a social standpoint, but the actual market itself and and the way that functions is highly inefficient still, and we see this inefficiency in sort of two main ways that I think people understand. One is influence largely illiquid. So if you're a small time influence and let's say you have eight thousand followers, even you care about your and you wanna be able to monetize that but it's very easy for you to do show do. So that is even more the case for curator's rather than breeders, and this is an important aspect of what we do which. If. You're liking things. If you re tweeting things if you're the one who's rating things, there is close to knowing for you'd actually be able to monetize not. And we think that that's really corden problem here on the second that is largely missed priced. So you know from a market standpoint, the metrics step determine the value of influence on mine are enormously inaccurate. So actually looking trying to measure social value based on the amount of likes that something has received their followers or stream counts or views is proven to be incredibly inaccurate and. Misleading that most of US treat those as being much more true when valuable than they actually are, and that that is sort of leading to a lot of the problems that we see around insolence online. So. Fake News Mission Yeah E. IT almost makes me think of like the black box or the kind of the shrouded val behind like advertising analytics right? So if I'm an advertiser. I just have to trust essentially what the platform that I'm advertising on tells me what they, how many views I got how long the average view wasn't all that kind of stuff but it's like behind a walled garden of data and so is Yup, kind of coming at it saying like, Hey, we're going bring down the whole vale in everybody's GonNa see everything. Regarding the engagement of a certain piece of content or something like that might on the right track nothin'

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