Listen: The Big Business of Breast Cancer Awareness
"Condition. Some unscrupulous business owners, maybe scamming consumers during breast cancer awareness mind. That's according to Aaron Duffner of the Austin Better Business Bureau. She says shoppers need to be aware of something that's crept up lately called pink washing and pink, washing is a term that's used to describe any kind of dishonest company or fake charity that claims to support breast cancer awareness. They don't follow through by donating to breast cancer charities and aren't even a part of the entire movement says you should double check to make sure whatever you're buying. That's pink is earmarked for breast cancer"