Whoop, maker of the fitness tracker that pro athletes love, is now valued at $1.2 billion
Whoop makes fitness trackers and provides performance metrics for athletes and whoop just raised one hundred, million dollars at a one point two, billion dollar valuation from I've VP Softbank Vision Fund and athletes. Including Eli Manning and Patrick Mahomes quoting Bloomberg. The wearable technology up charges a monthly subscription fee in exchange for providing data to users collected from the whoop strap it supplies at no additional cost that can influence how they work out, recover and sleep. After four months of use members dedicated an additional forty one minutes to sleep each night and reduced their resting heart rates by about four point four beats per minute. The company doubts on its website quote whoop data shows users are making different lifestyle decisions such as consuming less alcohol. In order to improve quality of sleep? Said I'VE EP general, Partner Eric Lee who has joined whoops board both he and referred to the company's hyper growth. But declined to provide specific information on whoops subscription base or other metrics. The company's data may help indicate if a user has contracted covid nineteen in June despite not experiencing other symptoms professional Golfer Nick Watney sought a test after whoop data showed his breast permanent were elevated. He tested positive for the virus and ultimately withdrew from the. Heritage existing investors such as basketball star, Kevin Durant thirty-five Ventures Golfer Rory mcilroy and Justin Thomas and billionaire cryptocurrency bull Mike `grats also participated in the funding round as did firms including two sigma ventures, accomplice collaborative, fund, Thursday ventures next few ventures, promos, ventures, Cavu ventures, and d twenty capital earlier investors who didn't join this round include. Jack Dorsey and Moose partners which manages the wealth of the brothers who owned the luxury Chanel Empire Emad said and quote.