Atlanta, Dan Walkin, USA discussed on This Weekend with Gordon Deal


Also, six chambers pushback on workers, coughing and sneezing and Super Bowl fever may sideline. A record number of workers on Monday full of that story in about twenty minutes. More than any other singular reasons the Super Bowl is in Atlanta this week because of a sparkling new stadium and a city that was willing to generate hundreds of millions of tax dollars to help pay for it. And Mercedes Benz stadium is indeed an architectural marvel with its distinct angular panels on the outside a roof that opens and closes like an Oculus and a one of a kind three hundred sixty degree wraparound scoreboard in the same breath sports columnist Dan Walkin at USA today says the venue is also a monument to Atlanta's unique proclivity for building new stadiums at great public cost, even though the old ones weren't that old to begin with, Dan you live there. What's being said? Well, if you look at the city of Atlanta, they've replaced in the last two years all three of their major sparks facilities for their pro teams. And now one of them is not actually controlled by. City of Atlanta. It was paid four hundred million dollars from Cobb County, which is just outside the Atlanta, proper, and they moved from downtown essentially out to the suburbs. But essentially, it's been a pretty amazing kind of overhaul of the. Abilities. And there's been a lot of public money used and in some ways that was also leverage against each other. To be able to secure the public support or the political support. That funding and a lot of it is tied back to tourism taxes on hotels and went to cars and things like that. Lantis a huge convention city. A lot of other visitors as well. So it wasn't sort of subject to this kind of robust public debate about whether or not it was appropriate to use the money on on those facilities that just kind of happened. I and surely a lot of the leadership of the city believes that it's worth it because Atlantic consistently able to attract these big time sporting events like SuperBowl. None of those venues was very old, right? Yeah. That's an interesting part of the story as well. When you look at the life span of sports facilities should be twenty years thirty years, whatever you think it should be Atlanta Philips arena. Now skullshaver Marino, which is an NBA facility. That was only eighteen years old when essentially got gut it. And then two hundred million pump into pay for that Turner field was built for the nineteen ninety six Olympics refocused and given to the Braves and then twenty years later, they're moving out to the suburbs. And then the Georgia Dome was twenty five years old, which is older, but not that old. It was in pretty good shape. But it wasn't the kind of revenue generating Golding for the NFL team that a lot of other cities have because. I didn't necessarily have some the luxury amenities and sweet. It also didn't allow to control the revenue on a year round basis of things like concert events that will coming in there. So this new building talking to essentially got a sweetheart deal on it, and they control all revenue now. So basically, the owner Arthur blank is making a lot more money. We're speaking with Dan Walkin sports columnist at USA today. He's written a piece entitled is the two point four billion dollars Atlanta paid for new sports stadiums. The last two years worth it. Is there a fair and accurate way to measure whether or not these venues ultimately will be worth it. I know that you can necessarily come up with a number or an analysis that would tell you exactly whether or not it's worth it. Because I think sometimes the benefit of having an event like the Super Bowl or the final four, whatever it sort of incalculable. And I know that people try to come up with economic impact studies. But I think those things are very flawed their methodology. There is I think he value to the city of Atlanta being on the minds of people not just for tourism compasses. But you know, there's a lot of media that comes in. And they go, right. Nice things about the city, and maybe that attracts business, or whatever you just don't know how that's going to impact on a on a rippling scale low over a number of years, but the people in Atlanta, the leadership has made it a priority to bring events to the city that will make Atlanta. Make Atlanta's branding is an international destination. At a very important city in the world. Very core to their strategy. So I don't know how you measure it. But I in that respect it certainly does have some value. Thanks, dan. Dan, Walkin sports columnist at USA today. Twenty minutes now in front of the hour on.

Coming up next