Canada, Chief Marketing Officer, William It discussed on Extreme Genes Family History Radio


Now we're super fun Balkan service to bank it rich kids learning and don't you have to give up their time also under Canada or thank you so much all right William who the chief marketing officer from the chemist tutoring William it's been great to have you on the show thank you for taking the time thank you so much with each passing week we're getting closer to what officials with the state say will eventually become the new normal the reopening is underway here in Massachusetts and this weekend we're getting more details about phase two right now cities and towns all over the Commonwealth are trying to find the best way to help people get back out but also water routes stay socially distance to and try to stop any further spread of the virus over in Somerville the launching a pilot program called shared streets in fact it's already under way with us on the show to talk about it right now is a Somerville mayor Joe Curtatone he's so mayor we've seen ideas like this in other cities across the country and even around the world when did you and your team come up with the thought of bringing it shared streets to Somerville well our mobility team my community you know stakeholders in the city of we have all been working on a really broad approach to understand how we can recapture of much of the public rom you know we truly believe that if you plan a city for cars that's what you gonna get and part of our goals around sustainability healthy living and improving our economy is to again create more opportunities more mall but more options of different options for mobility around Bach and actually walking biking not to mention public transportation but she is St Patrick's began on also as an additional measure to help in aiding contactless pickup and social distancing during this pandemic all right so then where are you for starting to roll this out so in an effort to provide more walking and biking was at a loss for the social distance and and the roots will also connect to essential services like food distribution sites medical facilities grocery stores the first room which we already have up and running next winter hill in the east in the some of the neighborhoods includes some of the public schools distribution sites at the hilly school in the summer community schools one of our food pantries on Broadway which projects you stop and shop in another school that have won a school and they will add subsequent routes are two of the summer and what happened is this phasing approach of giving the city's mobility staff time to evaluate each road in and make changes as needed we're not talking about necessarily shutting down major avenues like Broadway or you know all the streets leading into Davis square something we're talking about smaller streets or is this really going to be a situation where you could shut down some of the bigger roots eventually we made when we are we are looking at our streets to where would implement measures to make it currently only for people walking and biking but these measures are sheer you know we're we're just waiting for the traffic we are you know emergency vehicles of people live in the neighborhood going to deliver services if we allow for that capacity for that need but you know it's a motorcycle a user's history messages about it they should drive slowly expect to see people on the street and these risks are then people walking roller R. rollerblading biking should remain alert and aware then make room for these allowed vehicles on and where they were adding safety measures such as signage impossible barriers to alert all users to the shared use of the streets you've got this first shared streets route that's already up and running any feedback so far on this how's it going so far yeah initial feedback is good and again we're collecting data and information it's it's interesting I'd submit that we're gonna find as we move forward and people experience they don't want more of this and I want more than on a permanent basis again we plan of city for cars and automobiles that's what you get you know it he has plenty of examples where they even when people try to address highway congestion the Phillies a planning in the past we increase the lane think about asking how I was in and out and walking gestione you know so we we were trying to and we are taking in some of the like we've always done a very deliberate research based on informed approach to improve the mobility options by city and during this pandemic are we are trying to make sure we connect them to opportunities access to food because food access and security are been difficult for many population we're doing with the lens will look into a lens of equity you know some of the only four point one square miles but we're still a city haves and have nots in many people live in areas where you know man made out highway infrastructures around them and don't they don't have access or safe access to those food sources are perhaps a park or other public space so you know launching in these neighborhoods it was the right approach when you mentioned that a couple seconds ago I also think of the fact that the Green Line extension it's coming up through Somerville as well and you're taking the steps as the city to get people out of cars how are these moves going over to you have any any naysayers that thank you know transitioning Somerville from a car based city might not work because you know I've driven to your city I I live in Boston and I've driven through your city many many times in the middle of rush hour and I see all the people walking and I see other people biking and I'm like why am I not to take home a lot faster yeah you know our goals are on public health I'm creating a local sustainable economy our goals are my mobility instructor systemically goes to be carbon neutral are all based on science research and community collaboration and participation these are all value initiatives on behalf of the community so well there is some angst from some folks not knowing how to go as the experience it whether it's issued street pilot program we're doing now or the dedicated twenty four seven bus lane that we implemented several months ago went to hell all the efforts to improve and add mobility options and improve mobility service like buses and and and with an eye on you can show the most vaunted by community on their needs and lack of activity or dressed or the Green Line extension as you mentioned which will take twenty five thousand what a vehicle trucks are parked city per day are endorsed by the cities in the community's long term goals and in in dreams and then all encapsulated in our summer vision plan which is the city's comprehensive plan how we want to grow as a community not just the physical things we wanna build but the value initiatives about around mobility among public health around diversity inclusion I want to stand ability and much much more all right beautiful mereka Tony thank you for taking the time nice talking to you take care unfortunately we're out of time right now but the mayor and I weren't able to speak for a little while longer about not just shared streets but the corona virus as well so if you're interested in that and any of our previous episodes don't forget it's all up.

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