Sears Sears, Amazon, Wall Street Journal discussed on This Morning with Gordon Deal


The once great company were shriveled and sickly Suzanne take us through this those founders were had left the business within just a very few years. And it was really other people that turned it into the, you know, the juggernaut that it became hard to imagine. But they really were the Amazon of their day. They just an incredible power. How powerhouse I mean from dishwashers and back to school clothing. To hold everything. Houses right now important was that Sears catalog? Oh that I mean, I really transformed the rural rural Americans who before that really had no way of getting good. I think at one point they were shipping. Thomas every American Home in in the country, and you know, people to this day still remember coming through that catalog for as a kid for Christmas gift that catalog really meant a lot to people, and you said to which I didn't know that Sears was actually one of the first companies to deliver one of the first companies have a website right right back in nineteen ninety nine. They were an early mover. And a lot of ways they weren't able to execute recently on some of on some of their vision. You know, so yeah, they launched a website in nineteen ninety nine which was which is early, but they just weren't able to capitalize on that. And just locked ground to everyone from Macy's to Amazon, WalMart, what are the observers say was the downfall. Like, why couldn't they? Is there was a problem? They lost focus and back in the eighties. They diversified into financial services. They bought game winner and Colo banker. And although they ended up selling all those businesses about a decade later, you know, that took their eye off the ball. And and in the in the interim, you had companies like WalMart and target opening hundred the story in strip centers, which were closer to where people lived, and these these big box chains were easier to shop you could get in and out quickly. And all of a sudden here's woke up to find that it it. It's stores which were basically in shopping malls warrant where people were shopping anymore. It hasn't made money since when. Two thousand ten we're speaking with Wall Street Journal. Reporter Suzanne captor pieces about Sears Sears shaped America from Kenmore to AllState now in the wake of its bankruptcy. Filing a hundred thousand pensioners who worked for Sears are they in trouble potentially. But the government pension guarantee organization is actually lifted a series largest creditor. And so it's unclear exactly how that's gonna work the the pensioners may be okay. But some of their financial security may be eroded. But that's something metal have to be negotiated and in bankruptcy court. There was a think a graphic in your story. What nine hundred something stores at one point recently to whittled down almost like a fraction of that. Well, that's right. And through this bankruptcy project. Now, they want to close another one hundred and fifty immediately. They're gonna put two hundred fifty review and maybe. Just like three hundred stores, which is kind of unbelievable. We'll fall thanks is in Wall Street Journal. Reporter Suzanne cap.

Coming up next