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Automatic TRANSCRIPT

I've been running into this woman. Unread carpets for the past two years and I've been begging her to come on justice sip because she's got one of the most interesting stories. You guys please welcome beauty influence extraordinaire. She is the Serena Williams of the beat. Jackie I now I got Jackie Jackie. Hey Jackie Jacob Jacob could take a Juki. Check your jacket. J. T. How's everybody yes to your first just to say. Yeah. I know I'm excited. I'm interested in you because you came up on my radar a few times in the beauty industry doubling in a good way in a very good way. But I have to say you. Beauty bought bloggers got more drama than a real housewives of Atlanta episode. Are you kidding me like it's? I don't know why why it's been like that like I feel like it's progressively got crazier and crazier in the past four years. And I don't know I don't know what the catalyst that I was. But you're shook we're in this and we're so too but I'm shook because I it's not like you just having this spat on mine. It's in Glamour magazine. It's on the Newark. Graham says see massing but what happens when you guys to be honest because I always say like on the beauty influences situation. Grandmother is of the island descent. So like would we see somebody who's got the energy online when we see you and we want to do they never pull up. What what is it like when you see these people like in? It's like nothing because they're not about that life so I'm here and you're there and we're clink clink and I'm waiting okay. That's what I thought. I have more champagne thank you yes yes no. I mean I love very and you know also like I'm thirty two so for Youtube. I know this is going to sound very dramatic but for Youtube. That's like a little older. Yes so a lot of the people who are like considered my peers like ten sometimes even fifteen years younger than me. So let's talk it out. Let's you know if there's an issue that's the small issues I've had with fellow other influencers and every time I've tried to like be the bigger person and talk about those things. It's just the my okay so this was just like not really what it was like the cloud in the PR. Sometimes people do sometimes. People really are like attention obsessed and I feel like we see that Nachos with beauty like we see that with like even like talk. I'm like hall like these. Take these tweets Algebra book. Like what time is it like in school or something but yeah a lot of people and I feel like that's just? The wave of social media in general is that people just love the attention. That's why they're there and you know people say things sometimes just for the reaction I I swear I feel like some people like to be cancelled. But how long did it take you to realize this because you're even in the beauty space ten years eleven? Technically this eleven years. How long did it take you to realize that people just want that attention? So they'll come for you. Go try to beat you into that. I mean I would say the first time I ever had like any somewhat spats with anyone was probably like not really until recently like three or four years ago and you know you just it just becomes a like you said what you said. I said what I said. I'm not going to engage. You know I'm not going to egg it on. I'M NOT GONNA further encourage it and also I think it just depends on the magnitude of like what's happening so there's things where it's like. Oh I didn't like that video whatever like mocking and then there's bigger things where like if you say something about me that affects like not just me but like people in my community. Yes and I'm going to speak up and it's not gonna be like a Opel. It's going to be like a well. Let's actually talk about. Let's breakdown let's break this down. And make this teachable. You know what I mean before we get there because that is a big part of your platform is that you gotta take. It is that you speak up for people of Color in the beauty of logging industry. Because there's not a lot of you. Yeah there's not a lot of black women. How is that possible because the prize be surprised? I feel like the biggest hurdle that I had had to overcome with my growth was. Youtube is very visual. So when you're on online and you're scrolling through four page looking at people's thumbnails subconsciously when people see a black girl or a black guy we're talking about like four or five years ago. It's gotten a lot better. And people got an open more now but like back then it was like oh she doesn't really look like me. So why would I watch that video where I would get like comments from some of my followers and they would be like non black people and they would be like yeah? My friends are always like why? Do you watch that black girl on Youtube like she doesn't look like you think about how that translates offline as well like do you have non black friends in your social circles. Do you engage with black people in your everyday encounters at work so and people really think like that whereas I feel like I don't know if it's just like a culturally like a black people thing but like we tend to engage with everyone because we're open to it but sometimes it's not always reciprocated. Millie and and so literally translates onto YouTube. And that a lot of people who look like me have my complexion on the darker side. They are people are looking at them now and its beauty so everything is visual with being right so they WANNA learn how to apply a foundation but they think they have to literally watch someone who looks exactly like them doing it but not necessarily not necessarily. Because I mean if I'm teaching got a contour like if you already know the colors you're gonNA use. I'm teaching the technique you know what I mean. You're watching me from my personality. You're watching me for the technique if I'm reviewing a new skin care product. Why does it matter? If I'm black away it doesn't really matter. They're not I mean now. Of course I understand to some extent you WANNA watch someone who looks like you. You WanNa Watch someone who relates to you. But that shouldn't be the only you know the only barometer for like enjoying some content thing or two about your eyebrows but by the way y'all still live from US anyway for. Oh yeah yeah floors the blogger. Yeah which makes it like kind of even a double edged sword because it's like black women are literally like one of the most copied and emulated people on the planet. Yes but they don't want to consume that constant from us they wanna consume it from someone else. Who's sure you would rather go to see it. The girl learn it from me instead of. Just come into the master himself like why would you go to Daniel? Signed with? Mr Miyagi is sitting right here. That's how people think it's crazy but who do you think three million people tune in to your Youtube Channel? Because obviously you've broken the mold. You've obviously fought through the race situation. How did you finally get to that? Which is still present though like I still get it all the time even at three point two million seriously like you'd be surprised like I still give comments on my videos and they're like why do you raise and it's like dude. I've been here eleven years like are you getting the like change can change. It is what it is like. This is what's authentic to me and I credit much of that because it's consistency thing so it's always been something that I talk about so it's always something that people have had a chance to. You know like at writing or it's not surprising. I laid allow I have those conversations like when I hit a million when I hit a million youtube there was literally no one darker than Tan. That had ever done that before. And Youtube. And the beauty world others honor them comedy gaming. They're different but on the beauty world. Huntingdale was many this was. I think I got a million late. Two Thousand Sixteen. That is so embarrassing. That in two thousand six hundred twenty sixteen there was no one darker than Tan. That's crazy in the beauty space that had hit over a million subscribers. That's insane I know but it happens because a lot of people are just you know just so closed off to like what they could open like. They just weren't open minded. It's very simple. They weren't open minded and like I all. I had those conversations. I put it out benefit why you know Darker Tan over. It's weird and like a lot of people were like. Yeah I never thought I never noticed that. And it's like let's talk about. Why have you found that? In the last four years darker people have follies Alma Tricia. Bright Grass is like well over three million. Now Nima -taying hit over a million like there are so many women that Shalom I think yeah. I think she hit a million as well. My fellow Nigerian sister. She'll black the Nigerians do not around lay amp peak mill. Hit over million to. She does more like hair and beauty and stuff like that so you open the door. I mean like to me. It wasn't about like of course like who doesn't want to be the first. The first is epic sad that you were the first exactly exactly and to be completely honest with you. I remember the first time I ever talked about this video. What I said was like honestly even if it wasn't like I just need to see that it's possible. Yes like some black women just needs to see that it can be done. And if they aren't seeing it they're not going to believe in themselves they're not gonNa have that inner motivation because it's passed how it's because it isn't because history has shown us that isn't because media is showing us that it isn't because the mainstream you know what's mainstream showing us that it isn't so if we don't get an example. Then how are we going to break down my barrier ourselves? No one hundred percent but I also wonder. 'cause I like to play devil's advocate and also like to wonder though Because you've been so outspoken. About having people of Color and darker skin tones with beauty brands with big lines with big retailers. Like that's been your mission and you have been stake standing firm on that line. Do you feel like you've lost money in las opportunities because people don't want to go with the easier option absolutely now. I don't feel like that problem because the doors opened like the conversations are way more like conversation and they also don't WanNa drag. They have to kind of like me that you know. Meet that standard because I love. Social media makes it a requirement now like they don't accept sub par they don't accept not embracing ride complexion ranges. Like they just don't accept that twitter is waiting. Twitter is sweeter black. I'm black and I'm going anywhere nearby. Let me stay on this. I have a love. I have a lovely really because sometimes I'll be like yeah we. They didn't deserve. It was nice not to go to beer literally legs. No when they wake up and they're like we ready to drag somebody. Who are we gonNA drag today on his hand? Witnessing it is bad just like scrolling. They do him pates. Beat them right now. You don't like twitter. Gail black twitter. That was bad. That was bad. Was it black tutor for her or I feel like people collectively. Yeah but I'm collegue. I go into black twitter because I have the most access to the most access to black twitter. Yes but you can also like Google black twitter and see like there's this and then you get the right ups possible compile. Basically they'll take all the shadiest tweets and do the write ups and it's like Oh has bikes. Whatever you know. I've been come by. I've been come by Stan. Twitter black twitter lake wine twitter. I'm sure there is one I mean at this point i. It doesn't like it just can't get any worse than like what I've already experienced like at this point. It's all the same to me now. I've literally little. I would say pretty pretty much every group that you could think of as competitive and sometimes it's like not even intentional like I'll say something like oh I didn't like this. Oh one time freaking What was I Damn Superhero movie with the? Dan knows where he wears the ring. Oh you're talking about a insurance. I was like yeah. It was good but I didn't really think it was good. And then the avengers hive came for me me. Is I think tank him. Glue down before you snatch off my lace nine thirty in the morning and you let it dry that it they're like hey we know y'all then we know you like ten hours of sleep wake you up at seven point five and let you know how we worth when you have you ever been woken up to a dragging like you. Just wake up you pick up the phone and you're like Jackie today each Jackie. I tweet it one time. I'm going to tell you I'm GonNa tell you drag you. Let me let you know. I tweeted because I bought like these beyond say tickets. They were like four seventy five a piece like three but good seats. They were good okay. I was ready but then beyonce was on the Mrs Carter Tour in