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Dozens of other important. Details it was all the more complicated because hers was a destination wedding getting a group of guests organized in a place far from home. It's like herding sheep, albeit very well dressed, sometimes slightly intoxicated, cheap. The wedding took place in the summer was the perfect time to take a break, because Nicole is a fulltime grade school teacher. She had ample holidays at that time of year when she came home, she still had a fair bit of vacation left and nothing much to do. Her husband returned to work with the wedding planning over. She felt a little lost Nicole's an extrovert who's always on the go and summers as a teacher can be Monday, rather than sit around with your feet up. Basking newly-wedded bliss. She decided to hustle. Nicole was reminded of a small venture. She'd had in the past planning birthdays, family, reunions and baby showers with her event planning experience combined with your new wedding organization skills. She came up with a name weddings by Nicole g the two skill sets were a perfect match and no one objected to their union setting aside, two thousand dollars. She had a professional website built. She also printed, business cards, you know this was important, because a big part of planning a wedding is making things look visually appealing. But of course, a website and business cards does not. A business make so she spent the rest of our start up cash on advertising in places where she knew potential clients would be, she went to the not popular wedding planning site, wedding dot com. A huge online directory and thumb tack a marketplace for local services. Nicole move fast for the summer was even half over. She was off and running within just two weeks. She had her first client online marketing efforts, a soon to be bride bound, her website and book your service. The wedding was in.