Consultant, Channing, Five Minutes discussed on The Power of the Heels


Of the same type of business philosophy as i do about other people's times so but we have about five minutes left channing so one of some of the things that you would like to get out to our audience that we may not have asked you about my favorite thing to tell me that marketing doesn't have to be hard in order for it to be effective and i think that there's a lot of information that is out there right now and there are so many different directions that you can go with do i do print advertising do advertising debut social media so doing email campaigns all of these things and as a result a lot of people tend to either get overwhelmed and do nothing and just kind of hope that their referrals continue to come in or they do so many different things and they don't take a second to stop and see what's actually working for them so they get burned out and it doesn't have to be that way right you need to just find sometimes outside perspective whether it is me or it is another consultant it's a friend who also the business center can kind of give you direction of okay when you're in the thick of it you don't always the everything but this can be easier and if it is not proven from a roi standpoint whether from a branding if that's your goal in reaching a certain number of people or for an actual dollars back in the door it's not working for you stop putting your money into it stop putting your time in your frustration focus on what is there and having that kind of agile approach to adjusting both your business and your marketing strategy for which actually working for you not only make you a lot happier but it will also translate into everything else you do in your business and you'll start attracting the same type of clients i do right lose that understand what you're offering and want to work with you whether it's a product or service because it comes out in the context of creating the words you're writing the way you talk to people in meetings or at your events it.

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