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Automatic TRANSCRIPT

We'll get you asked each to the relevant anytime and you can do like 'em name and relevancy between the ad and because the Chessel if the content is something around fashion so brandon is the motive the motive grant you know so so there's a lot there's much much more flexibly in the way you're thinking yet and adding to the content and I think also another thing which is important but it's more the effort that has decided then that's just a the advertiser getting full transparency and both what they are buying which are extremely important Jordan for them and in many cases when they're buying gold yo at traffic. Today's did that. They don't have enough to where they're going to be presented. We're going to need him when he was going to wear and tastic. It's really good. It's makes it makes it very easy for the publisher which is which is ideal that the other thing I wanted. Did you get you to speak about a little. Bit Is I'm very interested in the Alexis side of things and I know and you you talk about Alexa Skills with your platform. Can you explain it a little bit more about what's going on with that of course So so festival we need to understand this. You can't have and you can only fire content and be part of Voice Revolution with being on smart speakers. Having a skill and Alexei. They wouldn't work in what we have seen in the past few out in the last couple of years they are that are getting more and more of their content on on Alexa EXA and most of them do especially senior. Somebody's up there. Trending uses so the older content and eh there for the users discover and I think that some of them were stunning to understand that. Okay just putting content out there. It's on and they need to you and me too easy to be exploited to discover. Have some relevancy if what do you do is looking for some in working in more the weeks for the voice user experience on just you know getting on my content in inch audio and then just tasting it on on on this weekend and and this is what we are doing is once we will find the content then Oldest is on our is relevant role. Live on on the skill and then just decide whether publisher wants to do it. Just you know up close everything skill and then you know every article of ever had. We'll be it'll be like what we are trying to do. And the Polish trying to understand the user behavior in the Lewinsky and most of the time and trying to create some sort of summer some sort of a m a recommended list. It's would be most relevant relevance most up to date and to find exactly how we can leveraged a Electa to have the publisher drive more traffic to sites and he's trying to find a way to opposite subscription and using the smart speakers he You know it's super interesting because you know every every publisher you know loops electing dangle and they are trying really speaking to learn and we want to send how they can use a fourth coach and skills to to improve the. That's great right and just just to be clear so you're talking actually about like a skill you would speak to not just a flash briefing that you're not creating a a series of readings you actually creating a skill that a person's talk to you correct. Yes exactly exactly. And how would that work so you would. You would be talking to the Trinity Skill and asking for the content or you'll be talking to need publishers skill asking for the content. No no you'll have published your skill and you say Nabl publisher ex and and then you will have the option to festival older older relevant content radio five and this is like the simpler Houston and and you know for each publication. Were trying to find exactly what this was found that the simple especially things some of them are local taxes. Like you know it's summarizations of all the general articles where ever been presented as some of them are no still going like especially when some of the you know with within that is reading out of news so how we can never. It's our technology and you know there are tessie to excuse connects getting creative in automatic less bruising so to speak you know every case by by on what what. He's basically user right so it sounds like this. I mean the whole idea behind. This really is to make things as easy as possible for the publisher to you have. They're like you say they are con- audio fide. Whether it's on the website or through this skill the president come listen to it and it really really just helps really just helps the publisher to get their message out to their audience. Yes actually actually when we started the name Trinity. I said to myself you know I have to bring value for for the fifteen hours of the Internet and we are the users yet has ended publisher and most of the things that he did in video side of thing and the this it was in many folks on the publishers will bring valuable it a invitations and user as well than we have all those F.. Check check then everybody would say okay. It makes sense lets lets you so we bring publisher great great solution to native. And if you're asking me and I'm biased biased. Five years every website will have some sort of a speech solution on page because it just makes an advertising looking looking more and more they want to have it as transparent as there used to buying trusty on video and display and they they love the view and Dan do you do you know or integrates. He has time to engage with. He's GonNa drive his car. No I don't understand. entropy it another hour to are you. Can you know relation to the conduct of the publisher dislikes to likes to watch. She's content but now he's not able to do one of hopefully he's not you know reading and driving which is not the best sounds lots of great use cases really exciting technology. It's it's very exciting. So what's the kind of what are the next except here. What's the future for the audio so I think trying to basically be easy? You know the I don't like to say but uh-huh sit down with a one stop shop for you. Know for all the fight and naval voice on suffocates we live the you know the The joyous voiceover article is the first stage in the revolution. But I think the options are endless. I think it will be a you know. Each voice voice naval throw laps in mobile APP and Mobile Web and was the smart speaker is having the usual over. It's making sure that old publishers have only on their sides because they know that Google is doing a voice a CEO. And doing all of you and who gets you rank rank based on this on this side and you know and then basically generating a huge market of content where publishers and a you can you know they sell their content easy and On one platform and and and and by the way we have we're tons of others ideas if we want to want to bring it into the public you know votes basically in narrowing the gap between the mechanical voice and and their own hours. And you know I. I think we're just beginning. When I'm thinking regret now in thinking about his options I wake up in the morning? At the end of the week we have like an and other fuel for startups. That want to start and we just want to be on this one and you know he's GonNa Change Your Life. No I think I I WANNA quote this person and then once they. I heard said that you know for the first time in seven years. We are a you know communicating with computers on amenities comfortable for us. Not My joystick. We're talking to a huge revolution in our audience. Who doesn't know Terry? Yeah thank you for calling me and my own podcast. That's that's a I. Thank you tastic. Well all all the time so I appreciate that. That's nice. That's Nice Well Hey this is really exciting. I love what you guys are doing. I think you're doing us some really great work You're helping to push for this This voice revolution and I I think it's fantastic. So tell the listeners where they can go to learn more about about what you're doing or how to contact you. What would be the best way you can go to our website? Which is at Trinity View? Those Hey I am and then he can learn about our products and go to the blog and is just learning all the general where we see the going in going ahead and and also you can use our a say over there on the blog. Anything to the dog instead of reading. You know I'm a Lincoln. It's won't divorce skiing like the helps. Their quarterback was he j. a. w. or and you know I'll be more than glad You know to talk we the audience and understand what was going on their side and you can answer some questions of them and And this is excited to be part of the revolution well wonderful. Hey I'm excited to be able to share this with you as well so Thank you very so much for spending some of your time on the podcast. I really appreciate it. it's nice to To hear everything that you guys are doing and Yeah what can I say. Thank you very much. I look forward to continuing. Let's see what you guys do. Thanks for having me and You know we were going to meet you soon before. Boys and girls are great voice in debt in devotional revolution the Shannon and hopefully in in five years from around. We'll look back at this period of time and you know filed say we had our. Did you have any. That's great. I hope so too all right so we'll talk again soon. Yeah Bye bye all right there. You have it pretty cool technology audio finding your blog so if you have a blog if you have a website and you want to be able to make it accessible to people just through by voice then definitely checkout trinity audio because As you heard. They're doing some incredible things. And it's really really cool. Technology of the links that Ron mentioned on on the show notes page at A. L. E. X. A in Canada dot ca slash. One zero two and also. I just want to let you know that. Today's podcast is brought to you by Flash Briefing and formula which is the complete flash briefing course that you need to come up with your idea. Learn how to set it up and launch it and market it so if you have any interest in and sharing your message with your audience checkup Flash BRIEFING FORMULA DOT COM and you'll get all the information you need to launch your very own brief cast. Thanks for tuning in this week. If you haven't subscribed subscribe to the podcast gotten very cool thing coming up in the near future. I will talk to you very soon. She got she got skills..