Porsche, Ferrari, Lincoln discussed on Market Advantage


Year if you're porsche uh lamborghini if you're ferrari can sell a lot fewer than that but uh but lincoln you know it needs it these bigger volumes doesn't it start at around thirty five to forty thousand dollars or my misreading that yeah probably about ride for a uh for uh lincoln mkx the sedan visitors are uh but you're competing with a lot of other vehicles in that size and price category somewhat against the civilian engine sorry but what are you doing the the hot ones for them are the they've got the new continental right which is kind of an exciting throwback design and the combined sales of the continental and the vehicle is replacing the mk out the dan you know they're up about three thousand thirty six hundred vehicles is here a p take that out and lincoln sales would be down in line with the rest of the market the other hot lincoln or potentially hotly is our good name they have is navigator um which is he was one of the original big you know sorta hip hop uh very sleek luxury type suvs and it has just been really left in the dust by the escalade and the mercedes and everyone else that once you get in that space you mean that the ninety five thousand dollar black label navigator in baby blue is not gonna just sell itself tired of of the maybe if they've done the goaling doors like they showed at the new york auto show a couple of years ago uh they could it could have captured the attention pow because it's really ridiculously hard to manufacture uh same reason your tesla's had trouble with it uh and that was really a signature things for uh for you on most contests tesla but it's really hard to do especially in a reliable way and i don't know because i saw some stuff you know at the show where they just they were really reluctant to demonstrate it any more than they had to it worked perfectly at the press conference but it was the rest of the time is a little uh you a little bolkiah little clue he is it would kind of uh trump gets way open and closed this service pilots working right that you got a customer service pilot program you've got a concierge program chauffeur service and also a plan subscription service.

Coming up next